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Speaker 1: This is Bloomberg Business of Sports from Bloomberg Radio. Hello,

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Speaker 1: I'm Michael bar and I'm Mike Lynch, and I'm Scarlett

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Speaker 1: foam In for Jason Kelly. This is the Bloomberg Business

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Speaker 1: of Sports podcast where we explore the big money issues

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Speaker 1: in the world of sports. Oh, doing my famous Arnold

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Speaker 1: Horshack invitation. Field of Dreams. The game draws MLB is

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Speaker 1: highest rating for regular seasons in sixteen years. Uh. The

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Speaker 1: movie as if you haven't seen it, this is the

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Speaker 1: best line. It's right, and it's a great the Field

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Speaker 1: of Dreams. Someone said this earlier today. Was it cool

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Speaker 1: or was it creepy when they came out of the cornfield?

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Speaker 1: And I thought, Scarlett, it was really cool when they

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Speaker 1: came out of the cornfield. I didn't watch the game.

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Speaker 1: I only kind of read about it afterwards. I feel

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Speaker 1: like it's kind of creepy. I also feel like it's

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Speaker 1: kind of creepy in general that you have life imitating art.

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Speaker 1: His Field of Dreams based on a true story. I mean,

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Speaker 1: I know it has its roots and kind of a

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Speaker 1: true story, but it's not like this actually happened, right Lynch, No,

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Speaker 1: it's all about the pretense. It is all about Kevin Costner,

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Speaker 1: his character having a game of catch with his late dad,

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Speaker 1: and you know, it's sort of just a dream that

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Speaker 1: he has and baseball is sort of the common denominator

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Speaker 1: of the connection between all different generations. It's a movie

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Speaker 1: that has Burt Lancaster, it has James Earl Jones, and

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Speaker 1: has Kevin Costner. It hasn't happened to women. He has

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Speaker 1: a woman, Kevin, the woman who plays Kevin cost his wife,

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Speaker 1: and of his little his daughter as well. But that's it.

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Speaker 1: Mm hmm. But I didn't. I'm sorry, Go ahead, I will.

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Speaker 1: I watched the pregame show at six o'clock. I don't

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Speaker 1: know why. For some reason, I just clicked over and

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Speaker 1: they started the pregame show and it was awesome. And

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Speaker 1: when they came through the cornfield, the corn fields, into

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Speaker 1: the into the into the stadium, I had goose bumps.

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Speaker 1: It was one of those moments. It was one of

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Speaker 1: the best things Major League Baseball has done in my memory.

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Speaker 1: I can't think of anything that it comes close to this.

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Speaker 1: This was spectacular. By the way, I wanted to add

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Speaker 1: that five point nine million viewers across Fox saw that game,

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Speaker 1: and that was big, and it was heaven, just like

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Speaker 1: I said in the movie, is this heaven? Well, actually

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Speaker 1: it's Dyersville, but you know what, same thing. It's still heaven.

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Speaker 1: I my thing is. And we talked to all about

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Speaker 1: this earlier. This was the first year for the Field

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Speaker 1: of Dreams game because it was supposed to be played

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Speaker 1: last year but because of COVID it got mixed. So

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Speaker 1: how long does the spectacular element of this game last?

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Speaker 1: I mean, do we have enough where we could rotate

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Speaker 1: for all thirty teams in MLB so we got at

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Speaker 1: least fifteen years or or what happens, It'll get tiresome

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Speaker 1: pretty quickly, I think, especially with the full marketing white

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Speaker 1: of MLB and Fox Sports and everything. Um. There's also

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Speaker 1: some criticism I was reading about how there was too

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Speaker 1: many logos for a game that was really supposed to

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Speaker 1: harken back to the traditional roots of baseball, the new

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Speaker 1: era caps, the FTX logos on umpire shirts. There are

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Speaker 1: people who are upset about that that thought it kind

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Speaker 1: of tarnished the game itself a little bit. But the

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Speaker 1: game itself was pretty dramatic, right walk off home run

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Speaker 1: for Tim Anderson at the very end. So if you

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Speaker 1: watched until the end. It paid off. Benji. Do you

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Speaker 1: think that the the sponsors and too many logos out

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Speaker 1: there spoiled the game? No, I don't think so at all.

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Speaker 1: In fact, I looked at the scoreboard, which was made

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Speaker 1: of old wood like the side of a barn, and

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Speaker 1: they had three high school kids out there changing the

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Speaker 1: like manually changing the scoreboard every inning. I thought it

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Speaker 1: was really a big slice of Americana. Um. I know

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Speaker 1: that sales and marketing people were very happy with it.

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Speaker 1: I read that at one Hondai spot, thirty second spot

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Speaker 1: immediately got thirty five thousand incremental hits within the two

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Speaker 1: minutes after the spot ran. Now, a National Football League

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Speaker 1: primetime game would get roughly forty incremental hits, so that

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Speaker 1: people were tuning in, they were watching, and they were reacting.

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Speaker 1: This is gonna be an annual event, much like Hockey's

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Speaker 1: Winter Classic. It's gonna be a destination game. And I

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Speaker 1: can see all kinds of amateur teams playing their uh

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Speaker 1: Babe Ruth legion teams, college teams. It's going to become

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Speaker 1: a destination. I know the light stands went in there permanent,

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Speaker 1: so that tells you something that it's going to be

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Speaker 1: there for a long time. You wonder if they're also

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Speaker 1: going to build other stadiums specifically for one game where um,

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Speaker 1: not necessarily with ties to a movie, but with ties

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Speaker 1: to something historical or important in baseball. Dore you think

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Speaker 1: that they would have a game maybe in London like

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Speaker 1: they do in the NFL. Who would go for Americans?

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Speaker 1: They had a couple of years ago the Red Sox

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Speaker 1: played the Yankees over in London and it was a

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Speaker 1: very high scoring game. I think it was like nineteen

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Speaker 1: eighteen or something, and they loved it over there. They said, well,

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Speaker 1: this is great all kinds of action in baseball. Have

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Speaker 1: you have a set through like a four hour, one

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Speaker 1: nothing game? They changed a picture three times in one

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Speaker 1: in income exactly. Say, we've never seen cricket like this.

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Speaker 1: But speaking of baseball, Honess Wagner Holeess Wagner card UH

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Speaker 1: in fairly good condition sold for over six million dollars

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Speaker 1: at an auction. Lynch e uh. That's a good chunk

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Speaker 1: of change. Six point six million dollars, and the same

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Speaker 1: card in May of this year sold for roughly half

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Speaker 1: of that three point seven five million dollars. It's only

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Speaker 1: sixty Honess Wagner. Baseball cards exist. It's considered the Holy

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Speaker 1: Grail or the Mona Lisa of base bowl cards. And

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Speaker 1: yesterday in Chicago, somebody plunked down six point six million

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Speaker 1: for that little card. Would you pay six point six million?

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Speaker 1: Scarlet not for baseball card? I was trying to figure

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Speaker 1: out who sold it and who bought it. Boat seller

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Speaker 1: and buyer preferred to remain anonymous. The seller is quote

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Speaker 1: East Coast collector. We'll keep it. You know, all this,

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Speaker 1: all the collectibles baseball cards big business right now, especially

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Speaker 1: during the pandemic. I was talking with someone who had said,

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Speaker 1: uh Steiner, Um, Charlie Steiner, who had said that a

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Speaker 1: lot of people were cleaning out their house in the

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Speaker 1: beginning of the pandemic and kind of stumbled upon their collections.

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Speaker 1: Were like, you know what, I'm going to monetize this.

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Speaker 1: Don't get me going. Have you heard the Lenchy story?

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Speaker 1: Oh man, it's like. So, I'm a young lad with

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Speaker 1: a shoebox full of baseball cards in my formative year,

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Speaker 1: and my dad would come up every night and say, Michael,

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Speaker 1: have you done your homework? Oh? Yeah, I got it dead, Michael.

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Speaker 1: He knew I wasn't doing my homework. And finally, so

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Speaker 1: let me say, your assignment book. He gets my assignment

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Speaker 1: book and uh and it looks at my notebook and

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Speaker 1: it's a blank. So he took my box of baseball

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Speaker 1: cards out to the garage and I think they went

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Speaker 1: into the trash eventually, and years later we would have

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Speaker 1: a good laugh every time. Hey, Dad, you see what

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Speaker 1: are making mental card? Just so for fifty dollars, thanks

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Speaker 1: a lot. And he said, alright, alright, So every time

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Speaker 1: baseball cards come up, it's a source subject. It is

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Speaker 1: a very sort of subject. So I'm sure my dad's

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Speaker 1: looking down right now at that Honus wagon thing and saying,

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Speaker 1: I hope that wasn't That wasn't in Mike's box when

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Speaker 1: I threw it out in the garage. But you know

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Speaker 1: what I learned my lesson. I never lied to my

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Speaker 1: father again about my homework or anything else. Well done,

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Speaker 1: Well done to Mr Lynch. By the way, it was

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Speaker 1: Brandon stein Er, not Charlie Steiner. Charlie Center is a

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Speaker 1: sportscast for Brandon Steiner is a guy behind Steiner Sports. Well,

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Speaker 1: the thing about collecting baseball it was any sports card

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Speaker 1: for that matter. Uh, as you know a lot of

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Speaker 1: people now are getting into h it's not just you know,

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Speaker 1: one buyer. You get a group trying to buy a

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Speaker 1: baseball card and uh, some people find yeah yeah, and

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Speaker 1: it's some people look at it as a way to invest.

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Speaker 1: It's not like me where I have my you know,

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Speaker 1: Detroit Tigers Willie Horton baseball card that is just near

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Speaker 1: and dear to me. Uh. People look at it for

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Speaker 1: investment and and and that's a great thing, you know.

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Speaker 1: It's especially in today's uh world. It's not like it

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Speaker 1: was back with Lynchy and and maybe back in the

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Speaker 1: day when we would just you know, we collect the cards,

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Speaker 1: don't put you know this card and the bike spoke

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Speaker 1: which you know, and and it it now it is

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Speaker 1: you know, it's big business, you know. And I just

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Speaker 1: wonder what's going to happen as we go along and

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Speaker 1: f t s it's already happening exactly exactly. Uh. We

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Speaker 1: moved now to Roger Federer. He is not going to

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Speaker 1: be in the US Open unfortunately told me for the

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Speaker 1: medium to long term to feel better, I will need surgery.

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Speaker 1: So I decided to do it. I'll be on crutches

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Speaker 1: for many weeks and then also out of the game

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Speaker 1: for many months. So it's going to be difficult, of

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Speaker 1: course in some ways. But at the same time, I

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Speaker 1: know it's the right thing to do because I want

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Speaker 1: to be healthy. I want to be running around later

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Speaker 1: as well again, and I want to give myself a

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Speaker 1: glimmer of hope also to return to the tour in

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Speaker 1: some shape or form. Roger Federer, the twenty times Grand

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Speaker 1: Slam winner, says he'll be sidelined for probably until the

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Speaker 1: beginning of next year. I could see that happening. Uh.

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Speaker 1: And and the problem that I asked Scarlett and I,

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Speaker 1: do you think this will damage US Open attendance because

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Speaker 1: we're not going to see Roger Federer. It's definitely a

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Speaker 1: damper um. And I also just wonder how much how

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Speaker 1: how many people are gonna come out for the US

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Speaker 1: Open given the delta variant um for COVID in general.

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Speaker 1: But you never want to see a great like Roger

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Speaker 1: Federer um succumb to injury like this. He's forty years old, right,

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Speaker 1: I couldn't figure out whether he's a young gen x

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Speaker 1: or an old millennial because it definitely feels like, you know,

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Speaker 1: it's it's not an end of an era, but you're

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Speaker 1: definitely seeing the passing of an era. Oh yeah, it's

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Speaker 1: this is lynchy. And I'm an old geezer and I

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Speaker 1: at least I know Roger Federer that I'm rooting for.

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Speaker 1: I mean, yes, and I keep up on the tennis stars.

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Speaker 1: But Roger Federer is like you know, near and dear,

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Speaker 1: and now it's like he's not going to be there.

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Speaker 1: Do I want to watch the US Open? I will

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Speaker 1: still watch the US Open, and I think people will

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Speaker 1: show up. Given last year, but the pandemic that nobody

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Speaker 1: was played in an empty stadium and there there were

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Speaker 1: so many people in the greater New York area that

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Speaker 1: Marcus as a destination and a must see thing. I'm

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Speaker 1: going to show up. Um what is it do to

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Speaker 1: the game of tennis? Overall? I think of Tiger Woods

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Speaker 1: chasing Jack Nicholas with his eighteen major championships, And right

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Speaker 1: now Roger Federer is tied with Djokovic and Nadal with

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Speaker 1: twenty Grand Slam championships. And if he is not unable

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Speaker 1: to play are unable to play a top form, um,

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Speaker 1: he won't be remembered as the all time leader. And

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Speaker 1: he won sixteen majors early in his career, between oh

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Speaker 1: three and ten, so obviously in the last decade or

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Speaker 1: so he slowed down a little bit, and he just

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Speaker 1: wants to be able, you know, in his open his

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Speaker 1: elder years. He wants to be able to walk around

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Speaker 1: and not be in pain. But I wouldn't rule him out.

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Speaker 1: This guy is as fierce a competitor as I've ever

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Speaker 1: seen in tennis. Now the US opened, uh, this is

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Speaker 1: the season's last Grand Slam tournament and it begins August

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Speaker 1: in New York. So we're not gonna see Federer in

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Speaker 1: any Grand Slam tournament at least for this year, so

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Speaker 1: probably will be next year. Jay z Yeah yeah, jay

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Speaker 1: z Uh. He is joining the sports merchandise giant Fanatics

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Speaker 1: in a bid to get into the mobile sports betting business. Scarlett,

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Speaker 1: This is big news for people who are gamblers, like

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Speaker 1: a certain person who is on this show that I know, So,

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Speaker 1: Michael bar does this change how you would approach gambling,

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Speaker 1: sports gambling or sports betting in New York? I was

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Speaker 1: in it from the get go and I didn't get

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Speaker 1: if you know, he's a giant rapper who was great

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Speaker 1: in his industry, but you could have put anybody out there.

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Speaker 1: You could have put you know, Bullwinkled the Moose out there,

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Speaker 1: and I would have been in there gambling. Uh, you

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Speaker 1: know everything that I'd love. But yeah, it is important

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Speaker 1: because you bring the jay Z name to this and

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Speaker 1: you now bring a little bit of a different audience

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Speaker 1: to sports gambling. And uh, it will help in New York.

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Speaker 1: Uh and and for that matter, because we're talking about it,

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Speaker 1: this is going across the nation. It's going to help

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Speaker 1: when any state brings gambling to their industry as well.

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Speaker 1: The Gaming Commission in New York apparently is only going

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Speaker 1: to approve to betting outlets. Uh, Draft Kings, fan Duel, MGM,

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Speaker 1: Caesar's Whin. They're all in there. And now Fanatics is

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Speaker 1: recruiting jay Z. To me, this looks like a political

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Speaker 1: move for them or a leverage move because his Rock

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Speaker 1: Nation is in his headquartered in Manhattan. He grew up

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Speaker 1: in Brooklyn. Okay, here's a native guy. This is not

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Speaker 1: some carpet bag of coming in from Las Vegas to

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Speaker 1: take New York's money. This is a guy who's going

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Speaker 1: to live and work here. But um, it will be

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Speaker 1: be approved by the Gaming Commission, and that's the big

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Speaker 1: question there. I remember reading that New York State was

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Speaker 1: definitely going to give preference to underserved communities UM, lower

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Speaker 1: income UH, I guess people who wanted to get in

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Speaker 1: on this and women, people of color, UM, people whose

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Speaker 1: communities were disproportionately affected by the criminalization marijuana. Jez doesn't

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Speaker 1: really fit into any of those categories per se. I mean,

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Speaker 1: he's a billionaire rap star, um, you know, business mogul

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Speaker 1: with forays into fintech, cannabis, fitness. I mean, this is

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Speaker 1: just another thing in his long list of business ventures.

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Speaker 1: So it's interesting to me that he's jumping in and

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Speaker 1: they're going to say, like, this is a New York guy.

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Speaker 1: Yes he is, but it's not really the kind of

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Speaker 1: small business that they're necessarily looking to cultivate that that

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Speaker 1: the State Assembly was looking to cultivate and originally as planned.

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Speaker 1: What's interesting too, is that Fanatics is I mean, I

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Speaker 1: know it as the baseball hat company, right. They sell

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Speaker 1: a lot of gear, and of late they have really

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Speaker 1: expanded what they're doing. They hired Matt King, who used

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Speaker 1: to run FanDuel, the CEO of avanduel UH to to

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Speaker 1: really run its sports book. Now that should add to

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Speaker 1: that he will serve, according to people who did not

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Speaker 1: want to be identified because they don't discuss business at

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Speaker 1: the dinner table at this time, is that he's going

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Speaker 1: to serve Jay Z as a vice chairman on this

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Speaker 1: new board. So it and but it brings up the

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Speaker 1: point that that that both of you guys mentioned is

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Speaker 1: that is this a political move? And it looks to be.

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Speaker 1: But it seems to be a smart political move because

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Speaker 1: you know, now it's first of all, we're talking about it.

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Speaker 1: You bring the name jay Z into it, and it's like, hey,

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Speaker 1: it's instead it's not like a one or two liners somewhere,

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Speaker 1: you know, Okay, and this is happening to see you

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Speaker 1: buy you bring jay Z's name. Yeah, exactly. We should

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Speaker 1: talk about this real quick. Disney they're gonna pay the

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Speaker 1: NHL million dollars to buy the league's ten percent stake

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Speaker 1: in Disney Streaming Service that is the tech platform that

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Speaker 1: powers the entertainment giants streaming services. Lynchy, Uh, I'm an

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Speaker 1: oldie and uh you you've been around a long time.

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Speaker 1: Uh do we have to give up the ghost? Now?

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Speaker 1: We have to give up the linear TV and go

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Speaker 1: to streaming. Well, we're gonna get down fighting. We're gonna

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Speaker 1: be holding onto that outlook, that cord that goes into

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Speaker 1: the socket toil they drag us out the front door.

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Speaker 1: But you know, streaming is is big now. ESPN Compared

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Speaker 1: to a year ago, ESPN Plus has seventy more paid customers.

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Speaker 1: And this new deal that the NHL has with ESPN

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Speaker 1: and T and T says that seventy five games each year,

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Speaker 1: seventy five games are going to be streamed on ESPN Plus.

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Speaker 1: And it's it's the way that the younger people are

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Speaker 1: are consuming their their games. And uh, you know, everybody's

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Speaker 1: got their head down looking at their phone or their tablet,

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Speaker 1: and some of us still like to be horizontal on

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Speaker 1: the couch and watching linear television. Scarlett, are you surprised

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Speaker 1: me being a geezer that my next words aren't going

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Speaker 1: to be up next? Charlie mcgarthy, I mean, it's have

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Speaker 1: you made the change realizing first of all that even

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Speaker 1: cable is considered old fashioned? Are you a streamer? I

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Speaker 1: am a streamer, um, but it comes with its problems, right,

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Speaker 1: I mean the game there's always buffering or sometimes you know,

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Speaker 1: you decide you want to watch the game, and you

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Speaker 1: sit down and you try to look for the game

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Speaker 1: and it's blacked out, or this is not possible, or

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Speaker 1: I got to log in with this UM password and

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Speaker 1: I don't have it on hand, and it becomes very frustrating,

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Speaker 1: and at the end I end up calling home and

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Speaker 1: asking my husband to just take it for me on

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Speaker 1: the on the cable box, which is clearly not what

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Speaker 1: anyone had in mind when streaming became available. But for now,

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Speaker 1: it's still too many steps sometimes and unless you have

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Speaker 1: it on your phone and you're already like you've got

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Speaker 1: your face I d opening it up, it just becomes

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Speaker 1: multi stepped in kind of high friction. See. So I

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Speaker 1: don't feel bad because one time I had to call

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Speaker 1: my wife Linda and I said, listen, oh you relate

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Speaker 1: to this. You did this too? I did, Oh, yeah, boy,

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Speaker 1: I did this. It was one time I said, can

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Speaker 1: There was a race that because of rain delays, went

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Speaker 1: to like a Monday, and of course I'm here working

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Speaker 1: and it's like eleven o'clock start, and it's like, I said, honey,

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Speaker 1: can you record this? And gapless. Linda was in the

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Speaker 1: same boat that I was in. All right, now, what

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Speaker 1: button do I push? What do I do? It was like,

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Speaker 1: well I missed the dag On race. That was That's

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Speaker 1: the bottom line. It's like I'll just listen to it

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Speaker 1: on Twitter. I read about it on Twitter. This is

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Speaker 1: the Bloomberg Business of Sports podcast I'm Resisting. I'm Michael Barr.

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Speaker 1: Follow me on Twitter at Big Bar Sports. Now, Mike

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Speaker 1: Lynch you can follow me at Lynch e w CDB.

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Speaker 1: I'm Scarlet Foo. I'm at Scarlet Food on Twitter. And

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Speaker 1: of course we're here each and every Monday, Wednesday and

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Speaker 1: Thursday exploring the world of money and sports. You're listening

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Speaker 1: to Bloomberg Business of Sports on Bloomberg Radio around the

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Speaker 1: world and online wherever you get your podcasts.