WEBVTT - How a Battery-Powered Stove Could Electrify America

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<v Speaker 1>Pushkin. There's two ways in. There's two ways in, and

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<v Speaker 1>I'll let you choose. One way in is pizza and tokyo.

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<v Speaker 2>The other way you got, what's the second one? What's

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<v Speaker 2>the second one?

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<v Speaker 1>The second one is the more uh thinky, the more

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<v Speaker 1>intellectual way in, which is like electrification is great, but

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<v Speaker 1>like the wire going into my house isn't big enough

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<v Speaker 1>basically to get all the electricity into my house that

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<v Speaker 1>I need.

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<v Speaker 2>Let's start with pizza.

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<v Speaker 1>I'm Jacob Goldstein and this is What's Your Problem, the

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<v Speaker 1>show where I talk to people who are trying to

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<v Speaker 1>make technological progress. My guest today is Sam Demico. He's

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<v Speaker 1>the founder and CEO of Impulse Labs, which is a

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<v Speaker 1>company that makes induction stoves. Sam's problem is this, how

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<v Speaker 1>do you build a really good DRIC cook top that

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<v Speaker 1>people can install without having to rewire their house, and that,

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<v Speaker 1>by the way, could eventually help transform the way electric

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<v Speaker 1>power works in America. It's an ambitious project, ambitious stove,

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<v Speaker 1>and it goes back to this moment when Sam ordered

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<v Speaker 1>a pizza. He was working for Facebook at the time,

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<v Speaker 1>helping to build their Oculus VR headset, and he was

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<v Speaker 1>at a conference in Tokyo. What neighborhood in Tokyo did

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<v Speaker 1>you have the pizza?

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<v Speaker 2>I think it was. I think it was near Akasaka station.

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<v Speaker 2>It's like, savoid pizza.

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<v Speaker 1>Okay, so tell me about the pizza.

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<v Speaker 2>I order my pizza and I get it back in

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<v Speaker 2>like forty five seconds or like a minute or something insane.

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<v Speaker 2>I probably say a different number of different people. But

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<v Speaker 2>it was fast enough and absolutely fantastic. Then Krispy a

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<v Speaker 2>lot of garlic, super super good, like master of the

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<v Speaker 2>craft type situation. So I get this, and I'm like,

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<v Speaker 2>I want to do this at home, and I don't

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<v Speaker 2>want to have to have a giant brick oven in

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<v Speaker 2>my backyard. And so I was like, it would be

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<v Speaker 2>really sweet if you could do this with electrical electricity.

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<v Speaker 1>And how are they doing it? What's going on?

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<v Speaker 2>So this is a classic like how normal brick oven

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<v Speaker 2>pizzas make, and I was like, I want to replicate

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<v Speaker 2>that like an old school brick oven. The amount of

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<v Speaker 2>infrared power that thing dumps onto the pizza because the

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<v Speaker 2>fire reflects off of a curved bowl above the of

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<v Speaker 2>the pizza. It okay, I'm like, could I just do

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<v Speaker 2>this with halogen light bulbs? And a lot of power.

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<v Speaker 2>Could a pizza oven that makes a pizza of that

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<v Speaker 2>quality be an electronic device? And I was like, I

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<v Speaker 2>let's figure this out. And I realized that the power

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<v Speaker 2>density of like the amount of infrared and the heating

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<v Speaker 2>you need to get that onto the pizza, you were

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<v Speaker 2>going to need more than a normal one twenty volt plug.

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<v Speaker 1>So you're saying that if you you figured out how

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<v Speaker 1>much power you would need to make a pizza of

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<v Speaker 1>them that could get that hot from electricity. Yeah, and

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<v Speaker 1>you realize that you couldn't build a device that you

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<v Speaker 1>could just plug into the wall because it would need

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<v Speaker 1>too much power. That's the fundamental constraint.

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<v Speaker 2>Of bingo bingo exactly. I was like, okay, well, how

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<v Speaker 2>often are you using this thing? And also how often

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<v Speaker 2>is it even if you're like cranking out pizzas, like

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<v Speaker 2>you're gonna be like prepping the next pizza, Like, there's

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<v Speaker 2>time in between for say a battery to recharge, uh huh,

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<v Speaker 2>in between the various pizza making sessions.

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<v Speaker 1>Right.

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<v Speaker 2>So I went and just looked at this and I

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<v Speaker 2>was like, Okay. I sized the battery pack and I'm like, okay,

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<v Speaker 2>this is getting large. It's not like it's not it's

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<v Speaker 2>not like laptop battery size. It's more like it's getting

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<v Speaker 2>into like those little stationary like batteries you use for

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<v Speaker 2>camping or something like that. It was getting into that.

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<v Speaker 2>It was getting into that a lot.

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<v Speaker 1>So you realize you're gonna need a lot of battery power.

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<v Speaker 1>But what I just want to pause before we get

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<v Speaker 1>into like how big were the battery, because the idea

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<v Speaker 1>of the battery is I feel like at a certain level,

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<v Speaker 1>it's why I want to talk to you, right Otherwise, yeah,

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<v Speaker 1>the stoves, like the battery is a great, big, powerful

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<v Speaker 1>idea with lots of ramifications. Right, And so the first

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<v Speaker 1>the first, the first thing, the first reason you think

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<v Speaker 1>of the battery is you realize, oh, you can use

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<v Speaker 1>the regular outlet, just the same outlet that whatever I

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<v Speaker 1>charge my phone on. You can use for like a

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<v Speaker 1>super powerful, super hot stove if you add a battery,

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<v Speaker 1>because the battery can just draw power all day when

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<v Speaker 1>the stove is just sitting there, and then when you

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<v Speaker 1>go to turn on the stove, it can discharge a

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<v Speaker 1>ton of energy all at once, more than you could

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<v Speaker 1>get out of the outlet. Right, Like that is that's

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<v Speaker 1>upside insight because we don't think of home appliances that way, right.

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<v Speaker 2>And it's always and your appliance is always plugged in.

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<v Speaker 2>Why would you put a battery in something that is

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<v Speaker 2>always plugged in? Yeah, which is kind of the like

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<v Speaker 2>weird yeah right that you have to make yeah.

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<v Speaker 1>Right, because right right? Why not just get it enough

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<v Speaker 1>power whenever you want on it?

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<v Speaker 2>Bingo? And then I was like, Okay, this is a

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<v Speaker 2>good idea. Let's pressure test what would actually cause a

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<v Speaker 2>VC to want to invest in this. And I then

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<v Speaker 2>kind of started fanning out beyond just me being like

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<v Speaker 2>I want my pizza really fast and in high quality.

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<v Speaker 2>And by the way, this pizza in my head is

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<v Speaker 2>like glistening in its pizza way. I'm like this, this

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<v Speaker 2>is this is like I want this pizza. But you

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<v Speaker 2>have to think about, hey, is this a platform? Is

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<v Speaker 2>there a wedge into a broader market? What's the big

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<v Speaker 2>story here? And so and so what I realized was like,

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<v Speaker 2>let's look at other appliances what the story is. And

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<v Speaker 2>I I then thought through kind of the implications and

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<v Speaker 2>I was like, Okay, for the bigger appliances, say the

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<v Speaker 2>ones that normally plug in with like a two forty

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<v Speaker 2>evolt plug like the bigger one, or like a dryer,

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<v Speaker 2>like a stovetop and of it like a wall of it,

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<v Speaker 2>or a range product or a hot water heater, and

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<v Speaker 2>how big is the battery going to be in those cases?

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<v Speaker 2>And I kind of did the math and sizing, and

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<v Speaker 2>I was like, oh, it's going to be like north

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<v Speaker 2>of two kilo what hours at least? So I'll give

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<v Speaker 2>you the scaling factor on this is like is like

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<v Speaker 2>you you could very quickly take like four, three or

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<v Speaker 2>four major appliances because you think of all the big

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<v Speaker 2>boxes you've got in your house. Times a couple of

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<v Speaker 2>KILLO on hours batteries, you get about the same amount

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<v Speaker 2>of storage as a Tesla power wall.

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<v Speaker 1>A Tesla powerwall being the like you can live off

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<v Speaker 1>the grid you put your panels on your roof, and

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<v Speaker 1>a Tesla powerwall. So you're basically saying you can sort

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<v Speaker 1>of distribute a like live off the grid amount of

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<v Speaker 1>batteries if you could put a battery on the stove

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<v Speaker 1>and the fridge and the hot water heater.

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<v Speaker 2>Yes, yes, exactly. Then I looked at what was happening

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<v Speaker 2>in the stationary storage battery industry and it was like

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<v Speaker 2>it was all focusing on these centralized battery systems like

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<v Speaker 2>a battery wall battery wall type product. They weren't addressing

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<v Speaker 2>all the wiring in your house. And also, like appliances,

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<v Speaker 2>basically they haven't seen a lot of innovation in like

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<v Speaker 2>fifty years or so. It's like induction stoves are fifty

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<v Speaker 2>years old for reference, so's it's like, this is an

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<v Speaker 2>opportunity to generationally advance the appliance industry and then also

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<v Speaker 2>wedge like let's call it ten plus kill a lot

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<v Speaker 2>of hours of batteries into every home in America. That

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<v Speaker 2>is really interesting, right, Like that is a bigger story

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<v Speaker 2>than your pizza is awesome.

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<v Speaker 1>So there's a few balls in the air right now,

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<v Speaker 1>how do you land on starting with an induction stove?

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<v Speaker 2>So we thought of doing maybe tabletop devices first because

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<v Speaker 2>they'd be easier.

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<v Speaker 1>But I don't know what that means.

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<v Speaker 2>Tabletop device would be like you could imagine the pizza

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<v Speaker 2>oven being an ambitious one, but you could think of

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<v Speaker 2>like there's other product ideas we've been peddling around. It's

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<v Speaker 2>like kettle just like that. Yeah, ok, yeah, yeah, yeah, yeah,

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<v Speaker 2>you could do something. There's a lot of things that

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<v Speaker 2>have high peak power demands that are interesting.

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<v Speaker 1>We were like, we got an air fryer and it

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<v Speaker 1>keeps blowing out the circuit breaker. We can't run the

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<v Speaker 1>air fryer and the microwave at the same time. Give

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<v Speaker 1>me a battery.

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<v Speaker 2>I know, I will know. No announcements on this podcast

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<v Speaker 2>for product announcements.

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<v Speaker 1>Okay, but those feel sort of small ball compared to

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<v Speaker 1>a stovetop right, Like an air fryer is like kind

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<v Speaker 1>of a luxury weirdo item, whereas everybody has a stove.

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<v Speaker 1>I mean, is that part of why you land on

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<v Speaker 1>a stove.

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<v Speaker 2>There's there's two reasons. One is there has not been

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<v Speaker 2>there's actually a lot of meat on the bone where

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<v Speaker 2>you could say, like if I make your hot water

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<v Speaker 2>heater like three times more powerful, you can't make the

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<v Speaker 2>water three times hotter.

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<v Speaker 1>Most people wouldn't notice the difference if their water heater.

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<v Speaker 2>So this is this is the key insight is gas

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<v Speaker 2>stoves are and like the knobs and all that stuff,

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<v Speaker 2>the ui ux of the stove is the fuel source.

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<v Speaker 1>And so just to be clear, when you say you

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<v Speaker 1>mean the user interface user experience, like when you turn

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<v Speaker 1>on a gas stove, you can see the gas flame.

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<v Speaker 1>That's what you can It's the place in your house

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<v Speaker 1>where you actually see, like, oh, I am burning fossil

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<v Speaker 1>fuel in order to cook spaghetti.

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<v Speaker 2>Gas stoves are the one situation where if you want

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<v Speaker 2>to make a fossil fuel free home or like electrify

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<v Speaker 2>the home completely, you would be That is the one

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<v Speaker 2>mental block and like actual like performance block where people

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<v Speaker 2>are like, well, I like my gas stove and I

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<v Speaker 2>can't get rid of it.

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<v Speaker 1>Nobody's going to be like I love my gas dryer

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<v Speaker 1>or I love my gas water.

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<v Speaker 2>Who cares? Yeah, yeah, No, that's it. That's a cost thing.

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<v Speaker 2>That's like a that's like a maybe maybe my gas

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<v Speaker 2>company's expensive, maybe is cheap. You'll pe people.

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<v Speaker 1>Don't have an attachment to a gas water heater the

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<v Speaker 1>way they have an attachment to a gas stove. Yes, exactly,

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<v Speaker 1>I buy that, But that seems like a reason you

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<v Speaker 1>wouldn't want to do and stove as your first one.

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<v Speaker 1>That seems to make it harder, not easier.

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<v Speaker 2>So that's one piece. But then the second piece was

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<v Speaker 2>the battery. Lets us beat the pants off of anything else.

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<v Speaker 1>In the market in terms of performance.

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<v Speaker 2>Performance In terms of performance, it.

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<v Speaker 1>Goes back to the amazing pizza oven.

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<v Speaker 2>Yes, it goes back to the amazing piece of a

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<v Speaker 2>thing where it's like and so thinking through this was

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<v Speaker 2>where is there like a wedge where like you have

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<v Speaker 2>to beat fossil fuels by a resolutely huge amount to

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<v Speaker 2>displace it. So that's why it has happened. Fully, we

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<v Speaker 2>can do it. And it's also an installed appliance. So

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<v Speaker 2>the and this is the piece that I'm going to

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<v Speaker 2>get it next. So the battery can be wired in

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<v Speaker 2>a way where it can support the grid by charging

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<v Speaker 2>and discharging into the house, not just like the appliance

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<v Speaker 2>having a boost from the battery basically.

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<v Speaker 1>So there's sort of two different ideas. There two reasons

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<v Speaker 1>you wanted to do the stove right. So one the

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<v Speaker 1>first one you said, is because it can you can

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<v Speaker 1>use the battery to make a better electric stove than

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<v Speaker 1>exists now and to make a stove that is better

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<v Speaker 1>than any gas stove that exists now. Yes, and that

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<v Speaker 1>improvement is meaningful to the typical homeown or the typical

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<v Speaker 1>human being in a way that a better water heater

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<v Speaker 1>who cares.

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<v Speaker 2>Yeah, and like better water hitter may save you money,

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<v Speaker 2>like say you go to a heat pump water hitter.

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<v Speaker 2>It's like, oh, my energy bill is two to three

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<v Speaker 2>and a half times less, yeah, versus a resistant one. Cool,

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<v Speaker 2>but in our case, it's like your water literally boils

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<v Speaker 2>ten times faster than your gastove.

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<v Speaker 1>I want to talk about that. Let's we'll get back

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<v Speaker 1>to the wiring thing and the battery and that your

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<v Speaker 1>battery can then like go back into the grid. Like

0:11:33.036 --> 0:11:35.716
<v Speaker 1>I like all that. It's very interesting. It's a big

0:11:35.756 --> 0:11:37.076
<v Speaker 1>idea there. I want to talk about it, but I

0:11:37.076 --> 0:11:40.796
<v Speaker 1>want to wait a minute to talk about that. And

0:11:40.836 --> 0:11:43.716
<v Speaker 1>I want to just talk about induction stoves, yeah, for

0:11:44.076 --> 0:11:49.276
<v Speaker 1>a minute in a few ways. Right, So one, I

0:11:49.276 --> 0:11:53.356
<v Speaker 1>mean just simply just like kind of basic A basic

0:11:53.396 --> 0:11:56.156
<v Speaker 1>thing is like there's different kinds of electric stoves. Right,

0:11:56.196 --> 0:11:59.116
<v Speaker 1>there's the kind like I had as a child in

0:11:59.156 --> 0:12:02.676
<v Speaker 1>the nineteen eighties with the coil that gets orange, right,

0:12:03.036 --> 0:12:06.356
<v Speaker 1>And then there's the kind that you know people had

0:12:06.396 --> 0:12:09.476
<v Speaker 1>as a child in the whatever two thousands, where it's

0:12:09.516 --> 0:12:12.436
<v Speaker 1>a flat piece of glass and the little circle gets

0:12:12.516 --> 0:12:13.356
<v Speaker 1>red right.

0:12:13.556 --> 0:12:13.676
<v Speaker 2>Ye.

0:12:13.836 --> 0:12:16.836
<v Speaker 1>And to be clear, neither of those is an induction stove.

0:12:16.956 --> 0:12:18.356
<v Speaker 2>They are both terrible as well.

0:12:18.596 --> 0:12:20.516
<v Speaker 1>They are terrible, right, So I grew up with that

0:12:21.156 --> 0:12:24.036
<v Speaker 1>and now I have gas, and I'm like, I like

0:12:24.116 --> 0:12:26.316
<v Speaker 1>gas because you know the other one. You turn it

0:12:26.356 --> 0:12:28.076
<v Speaker 1>on and it takes forever to get hot, and then

0:12:28.116 --> 0:12:31.596
<v Speaker 1>you turn it off and it's still hot, which, like

0:12:30.956 --> 0:12:33.996
<v Speaker 1>you like pan really bad. Yeah, if you've got a

0:12:34.036 --> 0:12:35.716
<v Speaker 1>bunch of things on the stove, there's nowhere to put

0:12:35.716 --> 0:12:37.516
<v Speaker 1>it and gas, Like, you turn it on and you

0:12:37.516 --> 0:12:39.116
<v Speaker 1>can see it, and you turn it off and like

0:12:39.516 --> 0:12:43.036
<v Speaker 1>any pan will work on it. You don't need special pans.

0:12:43.636 --> 0:12:47.756
<v Speaker 1>You can turn the knob turn, does it you see

0:12:47.756 --> 0:12:50.956
<v Speaker 1>the flame? Like at a certain non rational level, I'm

0:12:51.036 --> 0:12:53.996
<v Speaker 1>wary of induction stoves. First of all, tell me why

0:12:53.996 --> 0:12:55.356
<v Speaker 1>I'm wary of induction stoves.

0:12:55.636 --> 0:12:58.636
<v Speaker 2>Yeah, so I think it's. I think it's because the

0:12:58.796 --> 0:13:01.436
<v Speaker 2>entire history of electric stoves has been disappointing. The first

0:13:01.436 --> 0:13:03.796
<v Speaker 2>generation of with the coils that is like a it's

0:13:03.796 --> 0:13:07.476
<v Speaker 2>like a heating ailment that conducts into the pan basically,

0:13:07.596 --> 0:13:11.116
<v Speaker 2>and the knob controls that. It takes like minutes for

0:13:11.196 --> 0:13:14.556
<v Speaker 2>that to change its temperature. So the next gen is

0:13:14.716 --> 0:13:18.476
<v Speaker 2>they're like, let's just basically put a light bulb underneath.

0:13:18.316 --> 0:13:20.516
<v Speaker 1>So that's the flat piece of glass with the red

0:13:20.556 --> 0:13:23.516
<v Speaker 1>circle under it. That is also like confusing and kind

0:13:23.516 --> 0:13:24.916
<v Speaker 1>of slow and bad.

0:13:25.396 --> 0:13:28.236
<v Speaker 2>Yes, it's it's terrible, it's bad. And then and then

0:13:28.236 --> 0:13:32.436
<v Speaker 2>induction is this technology that directly heats the pan with

0:13:32.516 --> 0:13:35.196
<v Speaker 2>magnetic fields. And so this is one where it's like

0:13:35.236 --> 0:13:38.756
<v Speaker 2>there's nothing glowing red, there's nothing actually getting hot.

0:13:38.596 --> 0:13:42.396
<v Speaker 1>Besides stove itself is not getting hot on an induction stone.

0:13:42.396 --> 0:13:44.796
<v Speaker 2>And we always get asked this question from people being

0:13:44.836 --> 0:13:47.156
<v Speaker 2>like putting a battery in a stove, isn't the stove

0:13:47.196 --> 0:13:48.956
<v Speaker 2>really hot? And I'm like, the stove is not hot,

0:13:48.996 --> 0:13:52.796
<v Speaker 2>the pan is hot. You form a large electric current

0:13:53.196 --> 0:13:56.436
<v Speaker 2>in the base of the pan. The pan is made

0:13:56.436 --> 0:13:59.276
<v Speaker 2>of steel, not like copper, so it's kind of poor

0:13:59.436 --> 0:14:05.196
<v Speaker 2>in terms of electrical conductivity, so it doesn't it impedes

0:14:05.276 --> 0:14:07.356
<v Speaker 2>the flow of electricity.

0:14:06.836 --> 0:14:11.036
<v Speaker 1>And that generates heat to let the electricity flow through it.

0:14:11.076 --> 0:14:14.436
<v Speaker 1>And that resistance is what creates heat in the pan.

0:14:14.916 --> 0:14:16.196
<v Speaker 2>In the pan, yes, huh.

0:14:16.796 --> 0:14:19.996
<v Speaker 1>What kind of pans work and what kind of pants

0:14:20.076 --> 0:14:21.476
<v Speaker 1>don't work on an induction.

0:14:21.196 --> 0:14:25.356
<v Speaker 2>So you can make all of them work. Most pans work.

0:14:25.676 --> 0:14:30.316
<v Speaker 2>There are two pans that generally have issues unless they

0:14:30.316 --> 0:14:33.156
<v Speaker 2>have a laminated iron layer in them, and those are

0:14:33.156 --> 0:14:36.156
<v Speaker 2>like the copper pans and the aluminum pans, and a

0:14:36.196 --> 0:14:40.356
<v Speaker 2>lot of aluminum pans. Very commonly, they laminate a like

0:14:40.436 --> 0:14:44.396
<v Speaker 2>a steel disc on the bottom to make induction stoves

0:14:44.396 --> 0:14:45.356
<v Speaker 2>work these days.

0:14:47.716 --> 0:14:50.196
<v Speaker 1>Skill to come on the show, Sam walks me through

0:14:50.276 --> 0:14:52.756
<v Speaker 1>what I would need to do to install a regular,

0:14:53.156 --> 0:14:57.116
<v Speaker 1>non battery powered induction stove in my house, and that

0:14:57.276 --> 0:15:00.356
<v Speaker 1>explanation points to a really big problem that has to

0:15:00.356 --> 0:15:04.196
<v Speaker 1>be solved if we're going to electrify homes around the country. Also,

0:15:04.636 --> 0:15:18.236
<v Speaker 1>how Sam thinks he can help solve that problem. There

0:15:18.316 --> 0:15:22.476
<v Speaker 1>is a kind of second order problem with switching stove,

0:15:23.196 --> 0:15:25.876
<v Speaker 1>which is like, even if I decide, okay, I want

0:15:25.916 --> 0:15:28.756
<v Speaker 1>an induction stove, regular induction stove, not talking about what

0:15:28.756 --> 0:15:33.996
<v Speaker 1>you're building. I want a stove, I'll get rid of

0:15:33.996 --> 0:15:36.316
<v Speaker 1>my gas stove. I'll buy an induction stove. For whatever reason,

0:15:37.396 --> 0:15:39.796
<v Speaker 1>my house may not be wired for it. Right, Like,

0:15:39.956 --> 0:15:43.356
<v Speaker 1>I'm already willing to pay for the stove, but I

0:15:43.396 --> 0:15:46.636
<v Speaker 1>can't just buy the stove and get somebody to bring

0:15:46.676 --> 0:15:50.036
<v Speaker 1>it in and plug it in often, right, my house

0:15:50.076 --> 0:15:51.676
<v Speaker 1>is one hundred years old. I have a gas stove

0:15:51.716 --> 0:15:53.516
<v Speaker 1>and a gas off and what would I have to

0:15:53.516 --> 0:15:55.676
<v Speaker 1>do if I wanted to get an induction stove.

0:15:56.036 --> 0:15:58.636
<v Speaker 2>So where the where in the country. Where in the

0:15:58.636 --> 0:15:59.196
<v Speaker 2>country is your.

0:15:59.116 --> 0:16:01.196
<v Speaker 1>House of Brooklyn, New York?

0:16:01.596 --> 0:16:03.356
<v Speaker 2>Excellent, Okay, this is I can I can give you

0:16:03.396 --> 0:16:07.956
<v Speaker 2>an even more micro tailored example. So here's the situation.

0:16:08.516 --> 0:16:10.756
<v Speaker 2>You're like, I'm doing a kitchen remodel, I'm doing whatever.

0:16:10.756 --> 0:16:12.156
<v Speaker 2>I'm like, I'm gonna I want to get a new stove.

0:16:12.516 --> 0:16:15.636
<v Speaker 2>I heard this induction thing is awesome, Let's go do it.

0:16:16.156 --> 0:16:20.276
<v Speaker 2>And then there's like the Then it's basically like you

0:16:20.316 --> 0:16:22.436
<v Speaker 2>talk to your general contractor and you're like, oh, you

0:16:22.476 --> 0:16:24.156
<v Speaker 2>need to run a new two hundred and forty volt

0:16:24.156 --> 0:16:28.316
<v Speaker 2>circuit to your kitchen from your panel. If you if

0:16:28.356 --> 0:16:31.436
<v Speaker 2>you were lucky and you don't live in Brooklyn, this

0:16:31.516 --> 0:16:33.556
<v Speaker 2>is typically like five hundred bucks. Like it's not a

0:16:33.676 --> 0:16:37.396
<v Speaker 2>huge deal. So then the next piece is they're then

0:16:37.436 --> 0:16:39.116
<v Speaker 2>going to go to your panel and they're gonna open

0:16:39.116 --> 0:16:41.076
<v Speaker 2>it up and they're gonna look at the numbers for

0:16:41.156 --> 0:16:43.676
<v Speaker 2>what your panel is rated for and your electrical panel

0:16:43.756 --> 0:16:46.876
<v Speaker 2>for folks, that that's the that's the metal box that

0:16:46.996 --> 0:16:50.156
<v Speaker 2>has all the circum rates. Like yeah, so you open

0:16:50.196 --> 0:16:52.116
<v Speaker 2>that up. There's a label on the inside and it

0:16:52.116 --> 0:16:56.116
<v Speaker 2>says maximum let's say sixty amps, because I'm picking on

0:16:56.516 --> 0:16:58.636
<v Speaker 2>if you have a Brooklyn apartment or something like that,

0:16:58.636 --> 0:17:01.676
<v Speaker 2>that would be what it is. It'll say sixty amps.

0:17:01.836 --> 0:17:04.116
<v Speaker 2>You then look at the spec sheet for the induction stove,

0:17:05.356 --> 0:17:07.836
<v Speaker 2>it says sixty amps. You would need to use your

0:17:07.996 --> 0:17:13.876
<v Speaker 2>entire Brooklyn h electrical supply. A new panel is like

0:17:13.916 --> 0:17:16.476
<v Speaker 2>three grand or something like that, Okay, or four grand.

0:17:16.516 --> 0:17:19.036
<v Speaker 2>So this is like more expensive than a lot of

0:17:19.076 --> 0:17:21.076
<v Speaker 2>induction stoves. Like you buy some great products from SAMs

0:17:21.076 --> 0:17:25.356
<v Speaker 2>like are LG those are those are the panel upgrade

0:17:25.396 --> 0:17:27.556
<v Speaker 2>and the rewiring is going to be more expensive than

0:17:27.596 --> 0:17:28.836
<v Speaker 2>the entire stuff stove.

0:17:28.956 --> 0:17:32.036
<v Speaker 1>Yeah, and I've heard you talk about one more step

0:17:32.116 --> 0:17:35.316
<v Speaker 1>right which which goes beyond the panel, and it's about

0:17:35.316 --> 0:17:39.076
<v Speaker 1>like how much power is coming into the house from

0:17:39.116 --> 0:17:41.396
<v Speaker 1>the street. What is that piece of it.

0:17:41.836 --> 0:17:43.956
<v Speaker 2>Let's say you want to get a two hundred amp panel,

0:17:44.436 --> 0:17:46.396
<v Speaker 2>you may only have one hundred and twenty five amp service,

0:17:46.476 --> 0:17:48.996
<v Speaker 2>which means you're going to have to call up con

0:17:49.156 --> 0:17:53.356
<v Speaker 2>ed and maybe wait eighteen months. That's what the lead

0:17:53.436 --> 0:17:56.276
<v Speaker 2>times are for PGN in San Francisco for them to

0:17:56.356 --> 0:17:59.996
<v Speaker 2>go and upgrade your service from the street.

0:18:00.716 --> 0:18:02.596
<v Speaker 1>And do they charge me for that as well?

0:18:02.836 --> 0:18:05.396
<v Speaker 2>Yes, and that can be over ten thousand dollars.

0:18:05.116 --> 0:18:07.756
<v Speaker 1>I will say, even having to call con ed, even

0:18:07.836 --> 0:18:10.236
<v Speaker 1>before you got to the tenth thousand dollars in waiting

0:18:10.236 --> 0:18:13.116
<v Speaker 1>a year, I'm basically out right if I got a

0:18:13.196 --> 0:18:15.676
<v Speaker 1>call cond to get a new stove, like my stove

0:18:15.756 --> 0:18:16.156
<v Speaker 1>is fine.

0:18:16.276 --> 0:18:19.036
<v Speaker 2>Whatever you're you're on the side of big gas and

0:18:19.156 --> 0:18:22.116
<v Speaker 2>you love it. So that's the situation and scope of

0:18:22.156 --> 0:18:22.676
<v Speaker 2>this problem.

0:18:22.956 --> 0:18:25.716
<v Speaker 1>And so that I mean, so whatever the level is, right,

0:18:25.756 --> 0:18:27.636
<v Speaker 1>So you've sort of stepped through like.

0:18:28.316 --> 0:18:29.436
<v Speaker 2>There's a somewhat level.

0:18:29.556 --> 0:18:31.996
<v Speaker 1>Oh I was okay, I was already sold. What's the

0:18:32.036 --> 0:18:32.676
<v Speaker 1>fourth level?

0:18:32.916 --> 0:18:35.236
<v Speaker 2>If you were the like last person on your street

0:18:35.316 --> 0:18:37.476
<v Speaker 2>to want to do this. And by the way, all

0:18:37.516 --> 0:18:40.276
<v Speaker 2>of your neighbors are getting EV chargers installed and also

0:18:40.356 --> 0:18:42.876
<v Speaker 2>doing the service upgrades. Even if they don't care what

0:18:42.916 --> 0:18:44.956
<v Speaker 2>their stove uses, they're gonna need to get to charge

0:18:44.956 --> 0:18:47.556
<v Speaker 2>your Tesla. It's the same as a Tesla charger and

0:18:47.636 --> 0:18:50.516
<v Speaker 2>a induction stove are both like forty to sixty apps,

0:18:50.516 --> 0:18:52.796
<v Speaker 2>so it's the same. So that's the order of Magnazue

0:18:52.796 --> 0:18:54.996
<v Speaker 2>need to think. You may have to if you're the

0:18:55.036 --> 0:18:57.876
<v Speaker 2>last person, you may have to pay to upgrade the transformer.

0:18:58.556 --> 0:19:02.476
<v Speaker 2>And because we stop building stuff in America anymore, there

0:19:02.516 --> 0:19:04.636
<v Speaker 2>is an insane lead time on transformers.

0:19:04.636 --> 0:19:07.196
<v Speaker 1>Now, yeah, I mean at this point it's like whatever,

0:19:07.236 --> 0:19:08.836
<v Speaker 1>you gotta get out a rocket ship and go to

0:19:08.836 --> 0:19:13.716
<v Speaker 1>the moon. Right, So there is an idea here that

0:19:13.796 --> 0:19:16.836
<v Speaker 1>is really interesting to me, right, and to you as

0:19:16.876 --> 0:19:19.076
<v Speaker 1>well obviously, Like there's this basic idea of like, yes,

0:19:19.076 --> 0:19:22.316
<v Speaker 1>we're all going to electrifire homes over some timescale, hopefully

0:19:22.356 --> 0:19:26.436
<v Speaker 1>faster rather than slower, right, and great, and people are

0:19:26.436 --> 0:19:31.516
<v Speaker 1>figuring out, you know whatever, nice efficient ways to eat

0:19:31.556 --> 0:19:34.516
<v Speaker 1>water and dry clothes and cook food with electricity. Great,

0:19:34.796 --> 0:19:39.556
<v Speaker 1>but there's this very basic sort of last mile problem, right,

0:19:39.636 --> 0:19:44.516
<v Speaker 1>last ten feet problem of getting enough electricity just to

0:19:44.716 --> 0:19:49.396
<v Speaker 1>the stove from whatever the panel from the street that is.

0:19:50.876 --> 0:19:52.556
<v Speaker 1>That is a real problem.

0:19:52.836 --> 0:19:54.956
<v Speaker 2>I think the last ten feet problem is kind of

0:19:54.956 --> 0:19:56.676
<v Speaker 2>a way to think of like versus last mile, but

0:19:56.796 --> 0:19:59.236
<v Speaker 2>last ten feet it is like a really great way

0:19:59.236 --> 0:19:59.796
<v Speaker 2>to think about it.

0:19:59.836 --> 0:20:00.836
<v Speaker 1>And it's kind of fractal.

0:20:00.916 --> 0:20:01.036
<v Speaker 2>Right.

0:20:01.076 --> 0:20:03.596
<v Speaker 1>It's like first it's like from the from the panel

0:20:03.636 --> 0:20:05.916
<v Speaker 1>to the stove is one of them, and then like

0:20:05.956 --> 0:20:08.916
<v Speaker 1>from the panel to the street is another one, and

0:20:09.116 --> 0:20:10.156
<v Speaker 1>and uh.

0:20:10.956 --> 0:20:13.156
<v Speaker 2>From the outlet to the induction coil, because you could

0:20:13.156 --> 0:20:14.156
<v Speaker 2>make it more powerful.

0:20:13.916 --> 0:20:23.676
<v Speaker 1>Yeah, the last one. Yeah, And so the battery. Sticking

0:20:23.716 --> 0:20:28.516
<v Speaker 1>a battery on the electrical appliance becomes essentially a hack,

0:20:29.116 --> 0:20:33.716
<v Speaker 1>uh that that allows you to sidestep the problem because

0:20:33.756 --> 0:20:38.156
<v Speaker 1>you don't actually need the electricity all the time. Yes,

0:20:38.796 --> 0:20:42.956
<v Speaker 1>you don't actually need a bigger wire. You just need

0:20:42.996 --> 0:20:46.036
<v Speaker 1>to be able to store the amount of electricity that's

0:20:46.076 --> 0:20:47.396
<v Speaker 1>coming into the house now.

0:20:48.236 --> 0:20:51.116
<v Speaker 2>Yeah, exactly, And we've done we cook a lot in

0:20:51.156 --> 0:20:55.476
<v Speaker 2>the office with our prototypes and units we've gotten back

0:20:55.476 --> 0:20:57.756
<v Speaker 2>from manufacturer as well, and like what we found is

0:20:58.356 --> 0:21:01.756
<v Speaker 2>a normal one twenty volt outlet on a stove is

0:21:01.796 --> 0:21:05.636
<v Speaker 2>more than enough to keep the battery charged while you're cooking,

0:21:06.076 --> 0:21:09.516
<v Speaker 2>Which is counterintuitive because it turns out that like when

0:21:09.516 --> 0:21:13.316
<v Speaker 2>you're using any of these high power draw appliances, even

0:21:13.356 --> 0:21:15.916
<v Speaker 2>when they're quote unquote working, like the peak and the

0:21:15.996 --> 0:21:20.516
<v Speaker 2>average are so widely disparate that there is a huge

0:21:20.556 --> 0:21:22.916
<v Speaker 2>opportunity here. And like the big thing is, like all

0:21:22.956 --> 0:21:26.356
<v Speaker 2>of these new things we're doing to our homes for electrification,

0:21:26.836 --> 0:21:32.876
<v Speaker 2>induction stoves, heat pump water heaters, dryers, et cetera. All

0:21:32.916 --> 0:21:35.196
<v Speaker 2>of them are like high peak load. So if you

0:21:35.316 --> 0:21:40.316
<v Speaker 2>basically put what's called like a peaker power plant inside

0:21:40.396 --> 0:21:44.796
<v Speaker 2>the device when you deploy it, you've addressed that problem

0:21:45.076 --> 0:21:45.876
<v Speaker 2>as you scale.

0:21:46.196 --> 0:21:49.116
<v Speaker 1>So you're saying, like the standard way of solving this

0:21:49.156 --> 0:21:53.676
<v Speaker 1>problem of like whatever bigger panel, bigger wire coming to

0:21:53.756 --> 0:21:56.436
<v Speaker 1>your house, maybe of whatever a new transformer on your

0:21:56.476 --> 0:22:00.316
<v Speaker 1>block that is all designed to handle these just rare

0:22:00.436 --> 0:22:02.916
<v Speaker 1>moments when you have like all the burners going full

0:22:02.956 --> 0:22:06.836
<v Speaker 1>blast for a minute and it's like, no, we don't

0:22:06.916 --> 0:22:09.596
<v Speaker 1>actually have to rebuild the world around that. We can

0:22:09.676 --> 0:22:13.916
<v Speaker 1>just store up power because we're never almost never doing that.

0:22:13.996 --> 0:22:15.556
<v Speaker 1>And if you just stick a battery on it and

0:22:15.556 --> 0:22:17.356
<v Speaker 1>store up the power, that solves it.

0:22:19.236 --> 0:22:21.436
<v Speaker 2>Yep, that makes that's exactly it.

0:22:22.116 --> 0:22:25.316
<v Speaker 1>There's another thing you can do, right, which is use

0:22:25.396 --> 0:22:27.876
<v Speaker 1>that power that's in the battery, not just for the stove,

0:22:27.956 --> 0:22:29.996
<v Speaker 1>but send it where, send it to my house, send

0:22:30.076 --> 0:22:32.156
<v Speaker 1>it back to the grid, Like is what is the

0:22:32.196 --> 0:22:35.436
<v Speaker 1>other move? Once you have a battery on the stove.

0:22:35.516 --> 0:22:39.036
<v Speaker 2>You're not cooking the complete battery capacity, Like we're able

0:22:39.076 --> 0:22:40.596
<v Speaker 2>to give you like three or four meals worth of

0:22:40.636 --> 0:22:44.636
<v Speaker 2>battery storage. Huh, you're able to use the excess energy

0:22:44.996 --> 0:22:48.836
<v Speaker 2>to offset, say you're heating maybe during peak hours. So

0:22:48.876 --> 0:22:52.396
<v Speaker 2>like typically in New York and in San Francisco, in

0:22:52.556 --> 0:22:56.956
<v Speaker 2>La many places, there's widely different electricity rates depending on

0:22:56.996 --> 0:22:59.636
<v Speaker 2>if it's like noon and there's like excess solar on

0:22:59.676 --> 0:23:01.836
<v Speaker 2>the grid or at six pm and everyone just got

0:23:01.836 --> 0:23:03.516
<v Speaker 2>home and is turning on their induction star.

0:23:03.676 --> 0:23:09.076
<v Speaker 1>And this is a huge problem in energy right. In fact,

0:23:10.236 --> 0:23:16.876
<v Speaker 1>the utilities build gas fired power plants that exist only

0:23:16.996 --> 0:23:20.996
<v Speaker 1>for the moments when everybody suddenly turns everything on and

0:23:21.036 --> 0:23:23.196
<v Speaker 1>there's a huge amount of peak demand. Right there are

0:23:23.196 --> 0:23:27.036
<v Speaker 1>these peaker power plants that are inefficient and expensive, and

0:23:27.116 --> 0:23:30.436
<v Speaker 1>if we could figure out how to smooth demand from

0:23:30.476 --> 0:23:33.476
<v Speaker 1>the utility, like that would be great. Right. It's cheaper

0:23:33.516 --> 0:23:36.476
<v Speaker 1>for consumers, but it's also way more efficient. And you're saying,

0:23:36.516 --> 0:23:41.396
<v Speaker 1>these batteries on whatever, a bunch of stoves can actually

0:23:41.476 --> 0:23:43.796
<v Speaker 1>like power your house at the moment when you really

0:23:43.836 --> 0:23:45.556
<v Speaker 1>don't want to be pulling power from the grid.

0:23:45.836 --> 0:23:49.116
<v Speaker 2>We also we have inter access. We're connect to the

0:23:49.156 --> 0:23:52.236
<v Speaker 2>internet and like that. These are kind of the things

0:23:52.356 --> 0:23:55.116
<v Speaker 2>like nests does for kind of the like, uh, are

0:23:55.156 --> 0:23:58.156
<v Speaker 2>you home, how to manage kind of like the heating

0:23:58.156 --> 0:24:01.236
<v Speaker 2>in your house for like home energy optimization and saving

0:24:01.276 --> 0:24:03.876
<v Speaker 2>you money. We essentially can use some of the similar

0:24:03.876 --> 0:24:06.796
<v Speaker 2>signals to then say, hey, you're done cooking for the day,

0:24:07.316 --> 0:24:10.236
<v Speaker 2>we can drain a chunk of the rest of the battery.

0:24:10.316 --> 0:24:11.836
<v Speaker 2>Now we're going to get people options. So this is

0:24:11.876 --> 0:24:14.156
<v Speaker 2>not like done behind your back or whatever. Sure, but

0:24:14.196 --> 0:24:16.276
<v Speaker 2>the but the idea is like you then can drain

0:24:16.316 --> 0:24:19.836
<v Speaker 2>the rest of the battery to say that with that

0:24:19.956 --> 0:24:21.956
<v Speaker 2>energy being used for your HVAC or.

0:24:21.996 --> 0:24:25.356
<v Speaker 1>For so I can use the energy in the battery

0:24:25.396 --> 0:24:28.156
<v Speaker 1>on my stove to power the rest of my house.

0:24:28.516 --> 0:24:30.676
<v Speaker 2>Yeah, you're gaming PC whatever you want?

0:24:30.756 --> 0:24:34.236
<v Speaker 1>Yes, huh and that works? Now? Is that the dream?

0:24:34.396 --> 0:24:37.196
<v Speaker 1>Or like, when you start selling stoves later this year,

0:24:37.236 --> 0:24:37.876
<v Speaker 1>will that work?

0:24:38.356 --> 0:24:41.236
<v Speaker 2>Are are we're hardware able to do this? There's regulatory

0:24:41.396 --> 0:24:46.636
<v Speaker 2>compliance steps to go through on that, and we're the

0:24:46.716 --> 0:24:48.796
<v Speaker 2>goal here is to have this enabled on all of

0:24:48.796 --> 0:24:49.356
<v Speaker 2>our hardware.

0:24:49.756 --> 0:24:52.956
<v Speaker 1>So let's let's talk about the hardware. I love the dream.

0:24:52.996 --> 0:24:56.356
<v Speaker 1>I feel like we gave the dream it's due. Let's

0:24:57.436 --> 0:25:03.756
<v Speaker 1>talk about the reality. I know you started accepting pre orders, yep.

0:25:04.036 --> 0:25:08.076
<v Speaker 1>When when are like people going to be able to

0:25:08.116 --> 0:25:10.596
<v Speaker 1>get their stoves for real, like, not as a special trial,

0:25:10.796 --> 0:25:16.476
<v Speaker 1>not as like ceci Q four. Okay, how confident are

0:25:16.516 --> 0:25:23.756
<v Speaker 1>you in that verition? Very great? What do you have

0:25:23.796 --> 0:25:26.796
<v Speaker 1>to figure out between now and then?

0:25:27.436 --> 0:25:30.716
<v Speaker 2>I will speak generically because I want to I some

0:25:30.756 --> 0:25:32.436
<v Speaker 2>of this stuff is more confidential terms of where we

0:25:32.516 --> 0:25:35.756
<v Speaker 2>are in the process and how this stuff works. But

0:25:35.916 --> 0:25:39.036
<v Speaker 2>the general way you approach hardware is first you kind

0:25:39.076 --> 0:25:41.636
<v Speaker 2>of were like, does this idea work like? And so

0:25:41.676 --> 0:25:45.036
<v Speaker 2>we went and like built prototype stoves that had a

0:25:45.076 --> 0:25:48.156
<v Speaker 2>battery in them, have tested out the whole system. You

0:25:48.196 --> 0:25:49.956
<v Speaker 2>basically want to use that to figure out how to

0:25:49.996 --> 0:25:53.756
<v Speaker 2>scope out what you actually want to design now that

0:25:53.796 --> 0:25:55.716
<v Speaker 2>you know kind of the details of it. Start with that.

0:25:56.316 --> 0:25:58.316
<v Speaker 2>You then need to land the manufacturing partners that actually

0:25:58.356 --> 0:26:00.436
<v Speaker 2>scale up, and you need to actually go start doing

0:26:00.476 --> 0:26:04.516
<v Speaker 2>a sequence of builds with those manufacturing partners with kind

0:26:04.556 --> 0:26:07.676
<v Speaker 2>of like three or four month cadence where you're increasing

0:26:07.756 --> 0:26:10.996
<v Speaker 2>the fidelity of the product and increasing the fidelity of

0:26:10.996 --> 0:26:13.796
<v Speaker 2>the manufacturing process. I mean, there's then Elon quote that

0:26:13.836 --> 0:26:15.676
<v Speaker 2>I think is reasonable here, which is like the factory

0:26:15.836 --> 0:26:19.756
<v Speaker 2>is the product, but effectively it's like you need to

0:26:19.836 --> 0:26:23.156
<v Speaker 2>build the machine that builds the machine, and not just

0:26:23.236 --> 0:26:25.156
<v Speaker 2>figuring out the spec sheet of the thing that you

0:26:25.236 --> 0:26:27.196
<v Speaker 2>post on the website, but like you have to make

0:26:27.196 --> 0:26:30.276
<v Speaker 2>sure that you have confidence not just in the like, hey,

0:26:30.316 --> 0:26:31.636
<v Speaker 2>this thing is going to be the best to have ever,

0:26:31.756 --> 0:26:33.436
<v Speaker 2>but like we will also be able to deliver this

0:26:33.476 --> 0:26:37.876
<v Speaker 2>to you at at scale, reliably, et cetera. And so

0:26:38.116 --> 0:26:41.116
<v Speaker 2>we are at the point where we've figured out all

0:26:41.156 --> 0:26:44.036
<v Speaker 2>of the details that are kind of like let's call

0:26:44.076 --> 0:26:45.916
<v Speaker 2>it the major changes to the product. So it's like

0:26:46.396 --> 0:26:49.516
<v Speaker 2>the units we're building are representative of the final thing.

0:26:49.996 --> 0:26:52.396
<v Speaker 2>Then you are running through a suite of tests, some

0:26:52.476 --> 0:26:55.116
<v Speaker 2>of which are like in the lab being like, hey

0:26:55.156 --> 0:26:57.276
<v Speaker 2>does this thing scratch if I like use the wrong

0:26:57.356 --> 0:26:59.676
<v Speaker 2>cleaning agent or something. It's like it's like you're doing

0:26:59.876 --> 0:27:00.956
<v Speaker 2>a matrix of tests.

0:27:01.196 --> 0:27:02.276
<v Speaker 1>You're trying to break it.

0:27:02.716 --> 0:27:04.596
<v Speaker 2>You're trying to break it. You're trying to break it.

0:27:04.836 --> 0:27:06.956
<v Speaker 2>You're also doing software development because it's like you have

0:27:07.036 --> 0:27:10.116
<v Speaker 2>to develop this is a product that's like a connected device.

0:27:10.156 --> 0:27:14.436
<v Speaker 2>It's got a lot of software and firmware. There's a

0:27:14.516 --> 0:27:17.956
<v Speaker 2>lot of like compliance aspects of that too, So there's

0:27:17.996 --> 0:27:20.956
<v Speaker 2>code stuff. There's what's called like ul.

0:27:20.716 --> 0:27:23.596
<v Speaker 1>Like underwriters laboratory, that little thing that's on the tag

0:27:23.636 --> 0:27:26.236
<v Speaker 1>on every lamp you ever owned, right.

0:27:26.636 --> 0:27:28.636
<v Speaker 2>Like, this includes stuff like FCC, Like you have to

0:27:28.636 --> 0:27:30.716
<v Speaker 2>make sure that you pass FCC.

0:27:30.676 --> 0:27:33.276
<v Speaker 1>If you have a ready communications commission because it because

0:27:33.316 --> 0:27:35.676
<v Speaker 1>it's like Wi Fi enabled or something.

0:27:35.476 --> 0:27:36.916
<v Speaker 2>It's not just as Wi Fi. If it has an

0:27:36.956 --> 0:27:39.036
<v Speaker 2>induction coil, you have to make sure that it's like

0:27:39.356 --> 0:27:42.316
<v Speaker 2>you know, like it's not gonna jam your WiFi by accident.

0:27:42.356 --> 0:27:45.196
<v Speaker 2>It's all of these sort of there's there's a huge

0:27:45.236 --> 0:27:47.356
<v Speaker 2>host of details here that you have to get right.

0:27:47.756 --> 0:27:49.476
<v Speaker 2>And it's not just checking all the boxes. It's also

0:27:49.476 --> 0:27:52.636
<v Speaker 2>making sure the product is safe, right like like it's

0:27:52.676 --> 0:27:56.356
<v Speaker 2>like safe safe and so doing all of that is

0:27:56.916 --> 0:27:58.956
<v Speaker 2>a process into itself.

0:27:58.836 --> 0:28:03.116
<v Speaker 1>And so so you have a lot to do. Fine, Uh,

0:28:03.156 --> 0:28:04.236
<v Speaker 1>how much is it going to cost?

0:28:04.476 --> 0:28:06.636
<v Speaker 2>We are currently selling units on our website for fifty

0:28:06.676 --> 0:28:10.836
<v Speaker 2>five This is normal for high end induction stoves. So

0:28:10.876 --> 0:28:12.636
<v Speaker 2>if you look at if you look at some of

0:28:12.676 --> 0:28:15.156
<v Speaker 2>the top brands in the industry, this is what they

0:28:15.196 --> 0:28:16.516
<v Speaker 2>sell for similar scope.

0:28:16.356 --> 0:28:18.076
<v Speaker 1>You could get a nice one for half of that.

0:28:18.116 --> 0:28:19.996
<v Speaker 1>Certainly you can get a nice one for It's just

0:28:20.036 --> 0:28:21.636
<v Speaker 1>a stove, to be clear, it's not an.

0:28:21.556 --> 0:28:26.716
<v Speaker 2>Oven, yes exactly. Now that's the headline price. Now, a

0:28:26.756 --> 0:28:29.276
<v Speaker 2>big change that the Inflation Reduction Act did has to

0:28:29.276 --> 0:28:32.876
<v Speaker 2>do with batteries. There's a thirty percent tax credit for

0:28:33.076 --> 0:28:34.356
<v Speaker 2>battery products.

0:28:34.756 --> 0:28:36.476
<v Speaker 1>And so do you get thirty percent off the whole

0:28:37.436 --> 0:28:38.476
<v Speaker 1>stove as a result.

0:28:38.556 --> 0:28:41.876
<v Speaker 2>We're working through the specific details, but as it stands now,

0:28:41.916 --> 0:28:46.996
<v Speaker 2>I believe so. And then additionally, the IRA takes off

0:28:46.996 --> 0:28:49.756
<v Speaker 2>eight hundred and forty dollars via rebate if you have

0:28:49.796 --> 0:28:51.316
<v Speaker 2>a gas stove and you want to switch to this.

0:28:51.676 --> 0:28:53.396
<v Speaker 1>So that that's going to help you a lot.

0:28:54.436 --> 0:28:57.236
<v Speaker 2>That's the first piece. And then the second piece is

0:28:57.236 --> 0:28:59.436
<v Speaker 2>because you're putting a battery in your home. Once we

0:28:59.556 --> 0:29:04.036
<v Speaker 2>kind of have the deployment with battery storage and all

0:29:04.036 --> 0:29:07.196
<v Speaker 2>this other stuff working, you can save money on your

0:29:07.276 --> 0:29:11.316
<v Speaker 2>energy bill at the like and depending on where you

0:29:11.356 --> 0:29:14.796
<v Speaker 2>live and what your rate disparities are and what other

0:29:14.836 --> 0:29:17.156
<v Speaker 2>program there's other programs for virtual power plants and all

0:29:17.156 --> 0:29:21.996
<v Speaker 2>this other stuff. There's potentially a like thousands of dollars

0:29:22.036 --> 0:29:25.756
<v Speaker 2>in like savings you can have on energy costs over

0:29:25.796 --> 0:29:26.716
<v Speaker 2>the lifetime of the product.

0:29:26.956 --> 0:29:30.996
<v Speaker 1>And will that will that kind of dynamic use of

0:29:31.116 --> 0:29:35.436
<v Speaker 1>the battery be ready I know it'll be technically ready

0:29:35.436 --> 0:29:37.116
<v Speaker 1>to go from the point of view of the stove

0:29:37.236 --> 0:29:40.756
<v Speaker 1>and the battery when you ship, we'll will.

0:29:40.596 --> 0:29:43.116
<v Speaker 2>Have we will have a subset of that all ready

0:29:43.116 --> 0:29:44.276
<v Speaker 2>to go at ship date.

0:29:44.396 --> 0:29:48.636
<v Speaker 1>And will the sort of like utility regulatory whatever side

0:29:48.676 --> 0:29:50.556
<v Speaker 1>be be ready then? Or is that going to take

0:29:50.636 --> 0:29:52.356
<v Speaker 1>like forever because it's utility.

0:29:51.996 --> 0:29:54.116
<v Speaker 2>It's not gonna take. It's not gonna take forever. There

0:29:54.196 --> 0:29:56.956
<v Speaker 2>is a path to making a let's call it the

0:29:56.996 --> 0:29:59.676
<v Speaker 2>eighty twenty version of this work. Yeah, very fast.

0:29:59.956 --> 0:30:01.676
<v Speaker 1>There's a version where you can do a lot of it.

0:30:02.236 --> 0:30:04.636
<v Speaker 2>Yeah soon. Yeah, okay, And I think that's actually that's

0:30:04.636 --> 0:30:06.196
<v Speaker 2>something that we're keeping a little close to the chest

0:30:06.276 --> 0:30:08.836
<v Speaker 2>until we're further along. Can tell on to talk about that.

0:30:08.916 --> 0:30:14.676
<v Speaker 1>Yeah, so you're gonna ship stoves to people on or

0:30:14.716 --> 0:30:19.556
<v Speaker 1>before December thirty first, twenty twenty four. What are you

0:30:19.596 --> 0:30:20.316
<v Speaker 1>going to do next?

0:30:20.596 --> 0:30:25.956
<v Speaker 2>We're evaluating other form factors of like appliances. I mean,

0:30:26.156 --> 0:30:27.756
<v Speaker 2>I'll say, I'll give you a freebie as we're definitely

0:30:27.756 --> 0:30:29.476
<v Speaker 2>gonna be doing an oven and I want to have

0:30:29.516 --> 0:30:31.156
<v Speaker 2>a pizza mode for that. But like you get the

0:30:31.156 --> 0:30:31.876
<v Speaker 2>idea there.

0:30:31.876 --> 0:30:33.516
<v Speaker 1>Right, because I mean, so what you're selling now is

0:30:33.676 --> 0:30:36.116
<v Speaker 1>just a cook top, right, so the oven would actually

0:30:36.196 --> 0:30:38.076
<v Speaker 1>be the obvious next one, so that you could sell

0:30:38.116 --> 0:30:41.436
<v Speaker 1>the range, right, the stovetop and oven, Like, what's the

0:30:41.556 --> 0:30:42.636
<v Speaker 1>constraint there?

0:30:43.636 --> 0:30:46.636
<v Speaker 2>You literally need to have a much bigger logistical footprint

0:30:46.716 --> 0:30:47.596
<v Speaker 2>as a business.

0:30:48.316 --> 0:30:50.116
<v Speaker 1>What is a happy story to you of how the

0:30:50.116 --> 0:30:51.476
<v Speaker 1>world looks in five years?

0:30:51.756 --> 0:30:53.796
<v Speaker 2>Yeah, so I think I think the happy story is

0:30:53.836 --> 0:30:57.356
<v Speaker 2>like if you can go get a substantial fraction of

0:30:57.516 --> 0:31:01.436
<v Speaker 2>appliance installs, but like if a company can get like

0:31:01.476 --> 0:31:04.796
<v Speaker 2>a million homes with this with and we're able to

0:31:04.836 --> 0:31:07.876
<v Speaker 2>connect the batteries in a way where they're able to

0:31:07.916 --> 0:31:10.476
<v Speaker 2>do kind of the equivalent of vehicle to home type thing.

0:31:10.956 --> 0:31:14.836
<v Speaker 2>You're in a spot where you have enough storage to

0:31:14.916 --> 0:31:16.756
<v Speaker 2>be kind of a big player on the grid.

0:31:17.196 --> 0:31:19.116
<v Speaker 1>That's the real the real game for you is not

0:31:19.236 --> 0:31:21.956
<v Speaker 1>the stove. It's not bringing the power in. It's sending

0:31:21.996 --> 0:31:24.236
<v Speaker 1>the power back out. That's that's your reeling gig.

0:31:24.316 --> 0:31:26.276
<v Speaker 2>It's both, it's both, it's both and so it's like

0:31:26.396 --> 0:31:29.676
<v Speaker 2>it's like you make the stove that is the best

0:31:29.676 --> 0:31:33.436
<v Speaker 2>stove that is also the easiest to install stove. Yeah,

0:31:33.476 --> 0:31:36.356
<v Speaker 2>and then you basically are just deploying more batteries than

0:31:36.356 --> 0:31:37.476
<v Speaker 2>anyone else on the grid.

0:31:38.156 --> 0:31:40.916
<v Speaker 1>Through that hook, there's a universe where you're not just

0:31:40.956 --> 0:31:44.316
<v Speaker 1>a stove company. You impost labs are selling electricity into

0:31:44.316 --> 0:31:46.676
<v Speaker 1>the grid, and the electricity is coming from the stoves

0:31:46.676 --> 0:31:49.556
<v Speaker 1>of your customers who are in somehow participating in this.

0:31:49.596 --> 0:31:51.516
<v Speaker 1>Maybe they're getting some of the revenue, say.

0:31:51.836 --> 0:31:54.036
<v Speaker 2>Exactly, or they got a discount on the product, or

0:31:54.116 --> 0:31:57.076
<v Speaker 2>there's some incentive structure. We are yes, that's I think

0:31:57.116 --> 0:31:58.276
<v Speaker 2>that's one hundred percent correct.

0:32:02.076 --> 0:32:15.196
<v Speaker 1>We'll be back in a minute with the light ground. Okay,

0:32:15.236 --> 0:32:17.556
<v Speaker 1>let's do the lightning round. What kind of stove views

0:32:17.556 --> 0:32:17.876
<v Speaker 1>at home?

0:32:19.876 --> 0:32:22.156
<v Speaker 2>Okay, this is going to change in like soon, But

0:32:23.036 --> 0:32:28.676
<v Speaker 2>it's a Viking four burner, say it's it's a Viking

0:32:28.716 --> 0:32:30.076
<v Speaker 2>four burners stove.

0:32:29.956 --> 0:32:34.116
<v Speaker 1>Gas gas gas gas stove. It's a great stove. That's

0:32:34.156 --> 0:32:35.116
<v Speaker 1>a fancy stove.

0:32:35.276 --> 0:32:37.636
<v Speaker 2>It takes it takes six and a half minutes to

0:32:37.716 --> 0:32:39.556
<v Speaker 2>boil a liter of water on the same pan. It

0:32:39.596 --> 0:32:43.116
<v Speaker 2>takes forty seconds for our stove to do what.

0:32:43.116 --> 0:32:45.476
<v Speaker 1>What's like a go to weeknight dinner to cook for you.

0:32:47.636 --> 0:32:49.796
<v Speaker 2>I've had less time to do that more recently, but

0:32:49.836 --> 0:32:51.196
<v Speaker 2>I do like doing stir fry stuff.

0:32:51.596 --> 0:32:54.636
<v Speaker 1>Is it right that you worked on on Google Glass? Yes,

0:32:55.156 --> 0:32:57.356
<v Speaker 1>so Google Glass was a long time and I was

0:32:57.596 --> 0:33:01.716
<v Speaker 1>ten years ago. Maybe. Uh it's basically augmented reality glasses.

0:33:01.796 --> 0:33:01.996
<v Speaker 2>Right.

0:33:02.196 --> 0:33:07.116
<v Speaker 1>Yeah, it didn't work, right, the Google Glass doesn't exist today.

0:33:07.196 --> 0:33:09.236
<v Speaker 1>I don't mean it didn't work technically, I mean and

0:33:09.276 --> 0:33:13.236
<v Speaker 1>it didn't catch on. Uh So I'm curious, what is

0:33:13.236 --> 0:33:16.996
<v Speaker 1>something you learned from from the failure of Google Less.

0:33:17.156 --> 0:33:20.036
<v Speaker 2>I definitely look back fondly to days when Google was

0:33:20.076 --> 0:33:23.756
<v Speaker 2>like will like to do like extremely ambitious, like stick

0:33:23.796 --> 0:33:25.996
<v Speaker 2>their neck out things, and I hope that with all

0:33:26.036 --> 0:33:27.836
<v Speaker 2>this AI stuff happening, they're gonna do that again. And

0:33:27.836 --> 0:33:29.516
<v Speaker 2>it seems like it might it might be happening, which

0:33:29.516 --> 0:33:29.956
<v Speaker 2>is kind of cool.

0:33:30.036 --> 0:33:33.716
<v Speaker 1>Oh interesting, like like weird, kind of ahead of their

0:33:33.756 --> 0:33:34.556
<v Speaker 1>time experiment.

0:33:34.756 --> 0:33:37.916
<v Speaker 2>Keep Google weird is like my like protest protest statement.

0:33:38.316 --> 0:33:40.476
<v Speaker 2>We Also, because I was on the Camera Harbor team,

0:33:40.556 --> 0:33:42.196
<v Speaker 2>we actually had the opportunity to speck out this one

0:33:42.236 --> 0:33:45.836
<v Speaker 2>camera module. This is a trivia thing, this one camera

0:33:45.836 --> 0:33:48.756
<v Speaker 2>module that went into this thing called Project Tango, which

0:33:48.796 --> 0:33:51.316
<v Speaker 2>is this very future looking remember you know, like ar

0:33:51.436 --> 0:33:52.996
<v Speaker 2>kit on your phone where you can do like the

0:33:53.316 --> 0:33:54.996
<v Speaker 2>measure app on your iPhone and stuff that was like

0:33:54.996 --> 0:33:57.436
<v Speaker 2>the first version. The first version of like ar on

0:33:57.516 --> 0:34:00.396
<v Speaker 2>phones was done at Google. We specked out a special

0:34:00.436 --> 0:34:03.996
<v Speaker 2>camera for that. That same camera ended up on the

0:34:04.196 --> 0:34:06.636
<v Speaker 2>Ingenuity helicopter on Mars.

0:34:07.116 --> 0:34:09.356
<v Speaker 1>That's fun. So you're saying you worked on a hell

0:34:09.396 --> 0:34:10.796
<v Speaker 1>you worked on a camera that wound up on a

0:34:10.836 --> 0:34:13.076
<v Speaker 1>helicopter on Mars. Yes, oh fun?

0:34:13.236 --> 0:34:15.036
<v Speaker 2>Okay as an intern.

0:34:14.956 --> 0:34:17.036
<v Speaker 1>Great, anything else you want to talk about.

0:34:19.116 --> 0:34:21.156
<v Speaker 2>We covered a huge amount of stuff.

0:34:21.156 --> 0:34:23.036
<v Speaker 1>This is we did good work. We did go work here.

0:34:23.436 --> 0:34:26.076
<v Speaker 1>Delight to talk to you. Thank you for your time.

0:34:26.996 --> 0:34:27.596
<v Speaker 2>Thanks so much.

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<v Speaker 1>Sam Dimico is the founder and CEO of Impulse Labs.

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<v Speaker 1>Today's show was produced by Gabriel Hunter Chang. It was

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<v Speaker 1>edited by Lydia Jean Kott and engineered by Sarah Buguer.

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<v Speaker 1>You can email us at Problem at Pushkin dot FM.

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<v Speaker 1>I'm Jacob Goldstein and we'll be back next week with

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<v Speaker 1>another episode of What's Your Problem