WEBVTT - Bloomberg Businessweek Weekend - November 19th, 2021

0:00:01.080 --> 0:00:05.440
<v Speaker 1>This is Bloomberg Business Week Inside from the reporters and

0:00:05.600 --> 0:00:09.200
<v Speaker 1>editors who bring you America's most trusted business magazine, plus

0:00:09.240 --> 0:00:13.160
<v Speaker 1>global business, finance and tech news as it happened. Bloomberg

0:00:13.240 --> 0:00:16.759
<v Speaker 1>Business Week with Carol Messier and Bloomberg Quick Takes Tim

0:00:16.800 --> 0:00:21.319
<v Speaker 1>Stinovic on Bloomberg Radio. Hi, everyone, Welcome to the weekend

0:00:21.440 --> 0:00:24.279
<v Speaker 1>edition of Bloomberg Business Week. A double issue this week

0:00:24.320 --> 0:00:27.600
<v Speaker 1>as we head toward the Thanksgiving holiday, and a significant

0:00:27.600 --> 0:00:31.040
<v Speaker 1>portion of the issue dedicated to something that is definitely

0:00:31.080 --> 0:00:33.319
<v Speaker 1>on the minds of investors and consumers alike. Tim, we're

0:00:33.320 --> 0:00:36.440
<v Speaker 1>talking about inflation. Special report on the impact of these

0:00:36.560 --> 0:00:38.960
<v Speaker 1>rising costs and how they compare to the stagflation era

0:00:39.000 --> 0:00:41.640
<v Speaker 1>of the nineteen seventies and what we can expect in

0:00:41.640 --> 0:00:44.400
<v Speaker 1>the months and years ahead after a generation of relatively

0:00:44.479 --> 0:00:47.600
<v Speaker 1>stable pricing. We're also going to examine the potential ripple

0:00:47.640 --> 0:00:50.639
<v Speaker 1>effect on fiscal and monetary policy. Ahead this hour, we'll

0:00:50.680 --> 0:00:53.000
<v Speaker 1>take you through the rise and fall of an aviation

0:00:53.080 --> 0:00:55.600
<v Speaker 1>giant and the corporate arrogance that led to a pair

0:00:55.640 --> 0:00:58.880
<v Speaker 1>of fatal Boeing seven thirty seven Max crashes. Will also

0:00:58.920 --> 0:01:01.760
<v Speaker 1>explore different sort of tragedy that befell the Gucci Clan

0:01:01.840 --> 0:01:05.480
<v Speaker 1>fashion sign ma Rizio Gucci's decision to leave his wife

0:01:05.560 --> 0:01:09.360
<v Speaker 1>led to his murder, and the woman he wanted to

0:01:09.400 --> 0:01:11.520
<v Speaker 1>be with instead shares her side of the story for

0:01:11.560 --> 0:01:14.160
<v Speaker 1>the first time. This on the eve of a major

0:01:14.200 --> 0:01:17.280
<v Speaker 1>motion picture release about the family's troubled history, and you'll

0:01:17.319 --> 0:01:19.880
<v Speaker 1>hear from a pair of CEOs, the CEOs of Sonus

0:01:19.880 --> 0:01:23.119
<v Speaker 1>and Wheels Up join us to talk earnings, supply chain constraints,

0:01:23.200 --> 0:01:26.039
<v Speaker 1>and the fight for talent and Go Goes drummer Gina

0:01:26.120 --> 0:01:29.600
<v Speaker 1>Shock presents an all access look at the legendary girl

0:01:29.640 --> 0:01:32.039
<v Speaker 1>band's wild ride to the Rock and Roll Hall of Fame.

0:01:32.120 --> 0:01:34.200
<v Speaker 1>We got to beat this week, all of that to come.

0:01:34.280 --> 0:01:36.680
<v Speaker 1>We begin, though, by welcoming our editor of a Bloomberg

0:01:36.680 --> 0:01:39.279
<v Speaker 1>Business Week magazine, Joel Webber. Hey, Joel, As we mentioned

0:01:39.319 --> 0:01:42.480
<v Speaker 1>this week's double issue, highlighting a special report on inflation,

0:01:42.600 --> 0:01:45.800
<v Speaker 1>it is back. Tell us though, how it all came together,

0:01:45.880 --> 0:01:49.040
<v Speaker 1>and I gotta tell you the cover, tell us what

0:01:49.160 --> 0:01:51.760
<v Speaker 1>was behind that? Thinking as well? Yeah, so you know,

0:01:51.920 --> 0:01:55.000
<v Speaker 1>thinking about the Thanksgiving here. This does feel like it's

0:01:55.040 --> 0:01:57.680
<v Speaker 1>going to be the topic that everyone talks about around

0:01:57.720 --> 0:02:00.680
<v Speaker 1>the Thanksgiving table, because you know, one of those themes

0:02:00.680 --> 0:02:03.480
<v Speaker 1>in in finance for for years now has been what

0:02:03.960 --> 0:02:06.280
<v Speaker 1>happened to inflation? And actually just a couple of years

0:02:06.280 --> 0:02:08.320
<v Speaker 1>ago we did a cover story that was like, is

0:02:08.400 --> 0:02:12.200
<v Speaker 1>inflation dead? And now it's not. It's back and everyone

0:02:12.280 --> 0:02:15.000
<v Speaker 1>wants to know how bad is it? Um? But because

0:02:15.040 --> 0:02:17.560
<v Speaker 1>of the echoes from the you know, the late seventies

0:02:17.560 --> 0:02:21.359
<v Speaker 1>and early eighties, that informs sort of the visual iconography

0:02:21.360 --> 0:02:23.280
<v Speaker 1>that we used throughout the package and on the cover

0:02:23.400 --> 0:02:26.720
<v Speaker 1>where it has sort of a Ghostbusters Poultrygeist theme with

0:02:26.760 --> 0:02:30.280
<v Speaker 1>the big inflation, Um, it's back. The fear is real,

0:02:30.520 --> 0:02:33.560
<v Speaker 1>but as we also establish, you know, the monster might

0:02:33.600 --> 0:02:36.560
<v Speaker 1>not end up being quite as bad as as I

0:02:36.600 --> 0:02:39.520
<v Speaker 1>think we're hearing a lot. So so that informed exactly

0:02:39.560 --> 0:02:41.839
<v Speaker 1>how we kind of approached the package. Once we saw

0:02:41.840 --> 0:02:44.600
<v Speaker 1>those CPI numbers that we could go, we just stopped

0:02:44.600 --> 0:02:47.399
<v Speaker 1>everything we had in the works and that let's let's

0:02:47.440 --> 0:02:49.480
<v Speaker 1>hone in on this and really talk about what it

0:02:49.520 --> 0:02:52.840
<v Speaker 1>means for investors, consumers, companies. And so we put this

0:02:52.919 --> 0:02:54.919
<v Speaker 1>pactice together kind of look at all of those things

0:02:55.000 --> 0:02:56.799
<v Speaker 1>and what does it mean for From Washington, d C.

0:02:57.080 --> 0:02:59.799
<v Speaker 1>The politics of inflation, Josh Green has a piece out

0:02:59.800 --> 0:03:01.760
<v Speaker 1>that really says there's not a lot that Joe Biden

0:03:01.760 --> 0:03:05.280
<v Speaker 1>can actually do to tame inflation, but voters are are

0:03:05.280 --> 0:03:08.400
<v Speaker 1>going to blame him regardless. It's really a conundrum for

0:03:08.400 --> 0:03:11.480
<v Speaker 1>for anybody in the executive branch because there's so little

0:03:11.560 --> 0:03:14.639
<v Speaker 1>that um the president can actually do. And obviously, the

0:03:14.639 --> 0:03:17.119
<v Speaker 1>the historical example of this that we also talked about

0:03:17.160 --> 0:03:19.200
<v Speaker 1>in the package is the Jimmy Carter moment, right where

0:03:19.880 --> 0:03:23.720
<v Speaker 1>every everything went wrong on for Jimmy Carter between Iran,

0:03:23.800 --> 0:03:28.440
<v Speaker 1>the you know, the the pinches that consumers felt were

0:03:28.480 --> 0:03:31.320
<v Speaker 1>really the thing that probably brought Reagan um into power.

0:03:31.360 --> 0:03:34.240
<v Speaker 1>And so Biden is stuck in the same conundrum really

0:03:34.280 --> 0:03:37.320
<v Speaker 1>that was very similar there where he does not have

0:03:37.400 --> 0:03:41.040
<v Speaker 1>that many levers at his disposal, and Republicans we already

0:03:41.040 --> 0:03:44.040
<v Speaker 1>know heading into mid term inflation will be a thing

0:03:44.120 --> 0:03:46.400
<v Speaker 1>that they paint all over Biden. And I just want

0:03:46.400 --> 0:03:48.280
<v Speaker 1>to squeeze in one last story first of all, because

0:03:48.280 --> 0:03:50.680
<v Speaker 1>I love seeing Jim Ellis back in the nineteen eighties,

0:03:50.920 --> 0:03:52.840
<v Speaker 1>uh and a picture of him with his little kids.

0:03:53.320 --> 0:03:55.800
<v Speaker 1>It's adorable, but it's so real, like it reminds us

0:03:55.800 --> 0:03:58.200
<v Speaker 1>of somebody, you know. When it comes down to it.

0:03:58.200 --> 0:04:00.960
<v Speaker 1>It's what we're paying for things, right, well, Americans, what

0:04:01.080 --> 0:04:02.760
<v Speaker 1>it costs to fill up at the pump and stuff.

0:04:02.800 --> 0:04:04.800
<v Speaker 1>And Jim takes us back there and he remembers it

0:04:04.840 --> 0:04:07.800
<v Speaker 1>really well when raiths were so high. Yeah, Jim Melis

0:04:07.840 --> 0:04:10.400
<v Speaker 1>has done with the magazine for actually four years and

0:04:10.640 --> 0:04:13.080
<v Speaker 1>uh he this goes back to when he was actually

0:04:13.080 --> 0:04:17.160
<v Speaker 1>made bureau chief in Atlanta in the early eighties. So

0:04:17.320 --> 0:04:20.400
<v Speaker 1>he gets transferred down there, and then the mortgage that

0:04:20.440 --> 0:04:23.520
<v Speaker 1>he gets is fourteen and a half percent, and he,

0:04:23.680 --> 0:04:26.080
<v Speaker 1>you know, he gets a two percentage point cut when

0:04:26.360 --> 0:04:29.440
<v Speaker 1>mcdraw hill, who owned Business Week at the time, helped

0:04:29.560 --> 0:04:32.160
<v Speaker 1>make it a little bit more palatable. But boy, you know,

0:04:32.279 --> 0:04:35.279
<v Speaker 1>he goes through how how painful it was to suddenly

0:04:35.320 --> 0:04:38.240
<v Speaker 1>have a mortgage rate be that high. I mean, it's

0:04:38.240 --> 0:04:41.400
<v Speaker 1>just unfathomable now when you know we're looking at three

0:04:41.400 --> 0:04:46.080
<v Speaker 1>percent rates feel even thirty year fixed mortgage, right three. Yeah.

0:04:46.480 --> 0:04:48.440
<v Speaker 1>The other thing the legacy here that Jim connects it

0:04:48.440 --> 0:04:50.840
<v Speaker 1>back to is now that he's an older American, inflation

0:04:50.920 --> 0:04:53.280
<v Speaker 1>is really gonna hurt seniors because they're the ones who

0:04:53.320 --> 0:04:56.719
<v Speaker 1>are living on closer to six incomes and and so

0:04:57.120 --> 0:04:58.640
<v Speaker 1>you know, kind of was this thing that when he

0:04:58.680 --> 0:05:00.800
<v Speaker 1>was a young man and now an older man, you know,

0:05:00.839 --> 0:05:03.560
<v Speaker 1>you just can't escape in place. Hey Joel, uh, well

0:05:03.600 --> 0:05:05.880
<v Speaker 1>we have you. We are talking rising prices though, but

0:05:05.920 --> 0:05:08.120
<v Speaker 1>we also want to talk about shares of Ribbean since

0:05:08.120 --> 0:05:10.960
<v Speaker 1>it's I p O and the rising prices were rising

0:05:11.000 --> 0:05:14.240
<v Speaker 1>stock prices, right, we don't that's that's the thing. In

0:05:14.279 --> 0:05:17.080
<v Speaker 1>the dex section, Bloomberg News editor in chief Emeritus Matt

0:05:17.080 --> 0:05:20.080
<v Speaker 1>Winkler explains why this company is one D thirty billion

0:05:20.080 --> 0:05:23.760
<v Speaker 1>dollar valuation and the absence of any actual sales is

0:05:23.800 --> 0:05:27.920
<v Speaker 1>the ultimate validation of Tesla and the e V business. Yeah,

0:05:27.960 --> 0:05:31.320
<v Speaker 1>so this is I found an interesting story because as

0:05:31.360 --> 0:05:35.600
<v Speaker 1>we've seen, Ribbyan just absolutely pop since it's I p O. Uh,

0:05:35.640 --> 0:05:38.000
<v Speaker 1>you know, it actually ends up and that's not right.

0:05:38.160 --> 0:05:41.400
<v Speaker 1>It validates Tesla. Tesla has been out here for ten years,

0:05:41.640 --> 0:05:43.760
<v Speaker 1>and you know, the assignment came from basically like, how

0:05:43.760 --> 0:05:47.520
<v Speaker 1>did Tesla compare when I PO to Ribbyan's IPO. And

0:05:47.600 --> 0:05:49.640
<v Speaker 1>one of the biggest things was that actually, at the

0:05:49.680 --> 0:05:52.360
<v Speaker 1>moment that Tesla IPO and people forget this, they actually

0:05:52.440 --> 0:05:55.880
<v Speaker 1>had product that was generating revenue. Obviously, Ribban a different

0:05:55.920 --> 0:05:58.200
<v Speaker 1>story in that matter. But because of you know, the

0:05:58.200 --> 0:06:00.720
<v Speaker 1>backing of companies like an Amazon having a huge steak

0:06:00.760 --> 0:06:04.279
<v Speaker 1>and Ford it's sort of uh and the fact that

0:06:04.279 --> 0:06:07.520
<v Speaker 1>they're looking at product lines that Tesla has not yet

0:06:07.600 --> 0:06:10.280
<v Speaker 1>quite been in. There's a lot of euphoria for really,

0:06:10.320 --> 0:06:12.320
<v Speaker 1>and that investors who felt like they may be missed

0:06:12.320 --> 0:06:14.640
<v Speaker 1>down on Tesla, here's another chance to get in the game.

0:06:14.720 --> 0:06:16.520
<v Speaker 1>All right, Well, that's a great story. And there's another

0:06:16.560 --> 0:06:19.800
<v Speaker 1>one by Claire Setteth on childcare, the most broken business

0:06:19.839 --> 0:06:23.760
<v Speaker 1>in America. So definitely check out the issue on newsstands, online,

0:06:23.880 --> 0:06:25.839
<v Speaker 1>and of course on the Bloomberg Joel, thank you so much.

0:06:25.880 --> 0:06:27.800
<v Speaker 1>Have a great weekend our thanks to Business Week editor

0:06:27.839 --> 0:06:30.159
<v Speaker 1>Joel Weber joining us with a look of this week's

0:06:30.240 --> 0:06:33.400
<v Speaker 1>double issue and coming up next, an American media powerhouse

0:06:33.520 --> 0:06:37.160
<v Speaker 1>is igniting a startup spark within its vast portfolio of businesses.

0:06:37.200 --> 0:06:40.360
<v Speaker 1>How Comcast NBC Universals bring a new wave of entrepreneurs

0:06:40.400 --> 0:06:43.040
<v Speaker 1>into the fold. You're listening to Bloomberg business Week some

0:06:43.120 --> 0:06:45.520
<v Speaker 1>trends when it comes to media. That's coming up next.

0:06:45.640 --> 0:07:00.520
<v Speaker 1>This is Bloomberg. This is Bloomberg. Bus to this week

0:07:00.600 --> 0:07:04.440
<v Speaker 1>with Carol Messer and Bloomberg Quick Takes Tim Stinovic from

0:07:04.480 --> 0:07:09.840
<v Speaker 1>Bloomberg Radio. Comcast NBC Universal recently announced its fourth Lift

0:07:09.960 --> 0:07:13.360
<v Speaker 1>Labs Accelerated class. If you're not familiar, well, the initiative

0:07:13.480 --> 0:07:16.520
<v Speaker 1>identifies and funds early stage companies that are innovating in

0:07:16.560 --> 0:07:19.240
<v Speaker 1>the digital content and connectivity space. It's part of the

0:07:19.280 --> 0:07:22.440
<v Speaker 1>mass media and entertainment giants effort to capture and nurture

0:07:22.480 --> 0:07:25.880
<v Speaker 1>that startups spark within its own portfolio of businesses. It

0:07:25.960 --> 0:07:29.800
<v Speaker 1>also helps aspiring entrepreneurs to refine their processes and scale faster,

0:07:30.080 --> 0:07:33.560
<v Speaker 1>putting themselves in a position to provide solutions to partner needs.

0:07:33.720 --> 0:07:35.800
<v Speaker 1>It's really cool stuff, to be quite honest him. It's

0:07:35.800 --> 0:07:40.200
<v Speaker 1>about the startups, where contents going, and Comcast wants a

0:07:40.280 --> 0:07:42.680
<v Speaker 1>view into all of that. Daniel Cohne is VP of

0:07:42.720 --> 0:07:46.320
<v Speaker 1>Startup Engagement over at Comcast NBC Universal. Her team fits

0:07:46.320 --> 0:07:49.960
<v Speaker 1>within the Conglomerate Strategic Development Unit. Her goal, well, it's

0:07:49.960 --> 0:07:52.680
<v Speaker 1>all about discovering and cultivating talent that she says is

0:07:52.800 --> 0:07:55.960
<v Speaker 1>quote inventing the future. Yeah, so I'm just for a

0:07:55.960 --> 0:07:59.520
<v Speaker 1>little of a little contact. Startup Engagement, which includes less

0:07:59.560 --> 0:08:03.000
<v Speaker 1>Labs and sports Teck at Comcast NBCU we sit within

0:08:03.160 --> 0:08:07.240
<v Speaker 1>strategic development, which essentially provides an early lens for for

0:08:07.360 --> 0:08:10.960
<v Speaker 1>future growth areas in our company, UM and we bring

0:08:11.040 --> 0:08:16.000
<v Speaker 1>together all parts of our company, Comcast, NBC, Universal, Park, Picture, Sky,

0:08:16.200 --> 0:08:19.520
<v Speaker 1>and our broader family of brands to work side by

0:08:19.640 --> 0:08:24.360
<v Speaker 1>side with strategically aligned global startups UM and it's really

0:08:24.480 --> 0:08:28.560
<v Speaker 1>to drive a startup mindset back into our already innovative business,

0:08:29.280 --> 0:08:32.640
<v Speaker 1>to develop new startup partnerships at the earliest stage with

0:08:32.720 --> 0:08:37.080
<v Speaker 1>companies that are inventing the future, making customers and employees

0:08:37.120 --> 0:08:40.640
<v Speaker 1>lives better. And ultimately those are the people who are

0:08:40.679 --> 0:08:43.160
<v Speaker 1>also making an impact in startup communities in which we

0:08:43.200 --> 0:08:47.400
<v Speaker 1>all live and work UM. The common thread is that

0:08:47.600 --> 0:08:51.079
<v Speaker 1>through these programs and collaborations, we're all kind of spotting

0:08:51.080 --> 0:08:56.520
<v Speaker 1>that potential disruption, emerging technologies, the new platforms, edge opportunities,

0:08:56.600 --> 0:09:00.640
<v Speaker 1>and and all together startups and our ts are gaining

0:09:00.679 --> 0:09:03.040
<v Speaker 1>valuable insights and efficiencies along. So what does that mean

0:09:03.040 --> 0:09:05.559
<v Speaker 1>That every company that participates in the Lift Labs accelerator

0:09:05.760 --> 0:09:11.480
<v Speaker 1>gets an investment from Comcast, So every company and inter accelerators,

0:09:11.520 --> 0:09:15.080
<v Speaker 1>they do get an investment UM. But beyond the investment,

0:09:15.240 --> 0:09:19.080
<v Speaker 1>it's really about building the partnership with these early stage

0:09:19.120 --> 0:09:24.360
<v Speaker 1>companies that are working in media, entertainment, connectivity, or sports.

0:09:24.840 --> 0:09:28.200
<v Speaker 1>Some are at the earliest stage, their steed stage companies,

0:09:28.240 --> 0:09:31.800
<v Speaker 1>and then we actually have programs like lift Off their

0:09:31.840 --> 0:09:36.040
<v Speaker 1>for enterprise ready startups, and our team really helps them

0:09:36.080 --> 0:09:39.560
<v Speaker 1>to get enterprise ready. We help them with business development,

0:09:39.679 --> 0:09:44.760
<v Speaker 1>go to market strategy, how to pitch UH investors. In

0:09:44.800 --> 0:09:47.280
<v Speaker 1>some cases it's even you know, how to deal with

0:09:47.520 --> 0:09:50.040
<v Speaker 1>hr issues that they're having as they build their their

0:09:50.040 --> 0:09:52.520
<v Speaker 1>teams at the earliest stage. I was reading about what

0:09:52.559 --> 0:09:54.280
<v Speaker 1>you guys are up to. It reminded me a few

0:09:54.320 --> 0:09:56.800
<v Speaker 1>years ago I did a story with Johnson and Johnson.

0:09:56.800 --> 0:09:58.920
<v Speaker 1>They something called j Labs out on the West Coast

0:09:58.920 --> 0:10:02.440
<v Speaker 1>and it's basically an olerator biotech incubator, and it's just

0:10:02.800 --> 0:10:06.280
<v Speaker 1>a space where companies individuals who are creating things in

0:10:06.320 --> 0:10:10.120
<v Speaker 1>the healthcare science space, medicine space come in get a

0:10:10.120 --> 0:10:13.120
<v Speaker 1>little spot there, but can work with the company, really

0:10:13.160 --> 0:10:16.959
<v Speaker 1>tap into the expertise and equipment of J and J.

0:10:17.200 --> 0:10:19.200
<v Speaker 1>But it gives J and J a window into the

0:10:19.240 --> 0:10:21.680
<v Speaker 1>future and an ability to invest in it. And it

0:10:21.760 --> 0:10:23.560
<v Speaker 1>sounds like that's what you guys are doing on the

0:10:23.600 --> 0:10:26.480
<v Speaker 1>media space. I love talking about this because it gives

0:10:26.480 --> 0:10:27.960
<v Speaker 1>you an idea of maybe what are going to be

0:10:27.960 --> 0:10:32.720
<v Speaker 1>the trends, the technologies, UH content and so on and

0:10:32.720 --> 0:10:35.880
<v Speaker 1>so forth, media, how we consume it going forward? What

0:10:36.000 --> 0:10:39.079
<v Speaker 1>should we be thinking about, um, Danielle when we kind

0:10:39.080 --> 0:10:40.880
<v Speaker 1>of open up our eyes in terms of where this

0:10:40.960 --> 0:10:44.640
<v Speaker 1>is all going. And I know the folks that j

0:10:44.800 --> 0:10:47.079
<v Speaker 1>labs and they do an amazing job, and we are

0:10:47.200 --> 0:10:50.560
<v Speaker 1>we are similar in in our approach. UM. You know,

0:10:50.600 --> 0:10:53.640
<v Speaker 1>the focus areas for us change all the time because

0:10:53.679 --> 0:10:56.400
<v Speaker 1>they are based on trends that we're seeing both insider

0:10:56.440 --> 0:11:00.440
<v Speaker 1>company and outside. UM. We've recently concluded at our our

0:11:00.520 --> 0:11:02.679
<v Speaker 1>fourth program. As you mentioned, we had a demo day

0:11:02.720 --> 0:11:06.160
<v Speaker 1>a couple of weeks ago, and the two primary trends

0:11:06.200 --> 0:11:09.520
<v Speaker 1>that we saw last year that led to this year's class.

0:11:09.559 --> 0:11:12.480
<v Speaker 1>One was in the future of work, a reoccurring theme

0:11:12.520 --> 0:11:16.240
<v Speaker 1>that everyone every listener is feeling. UM. You know, really

0:11:16.240 --> 0:11:19.319
<v Speaker 1>if you think about hybrid work collaboration tools. So we've

0:11:19.360 --> 0:11:22.280
<v Speaker 1>got a bunch of companies that came through last year's

0:11:22.360 --> 0:11:25.600
<v Speaker 1>class in this year's class. UH company called the Guiche

0:11:25.600 --> 0:11:27.960
<v Speaker 1>from Israel as a mobile app that allows people who

0:11:28.000 --> 0:11:31.240
<v Speaker 1>are deaf and hard of hearing to communicate via phone

0:11:31.440 --> 0:11:34.160
<v Speaker 1>by converting speech to text and text to speech faster

0:11:34.640 --> 0:11:37.560
<v Speaker 1>and more accurately than ever before. Our team's actually using

0:11:37.600 --> 0:11:40.800
<v Speaker 1>them for for doing interviews with people who are hard

0:11:40.800 --> 0:11:44.679
<v Speaker 1>of hearing. Another company think Confluent out of Paris as

0:11:44.720 --> 0:11:48.760
<v Speaker 1>an AI assistant that can analyze free form, open ended

0:11:48.840 --> 0:11:52.719
<v Speaker 1>survey questions that we've all done from employee surveys and

0:11:52.760 --> 0:11:56.360
<v Speaker 1>get sentiment analysis what did someone mean by what they said?

0:11:56.840 --> 0:12:00.880
<v Speaker 1>In second and out of Philadelphia headquarters, they employee Cycle,

0:12:00.920 --> 0:12:04.320
<v Speaker 1>which curates multiple HR tools into one dashboard, making it

0:12:04.360 --> 0:12:07.360
<v Speaker 1>really easier for businesses of all sizes to understand their

0:12:07.360 --> 0:12:11.160
<v Speaker 1>employees concerns and what's going well you were talking about

0:12:11.240 --> 0:12:13.360
<v Speaker 1>or you wanted to mention another theme that you guys

0:12:13.360 --> 0:12:18.160
<v Speaker 1>have been focusing on take it away, Yeah, absolutely, UM.

0:12:18.200 --> 0:12:20.880
<v Speaker 1>As you know, as an innovation company, we're always challenging

0:12:20.880 --> 0:12:23.280
<v Speaker 1>the status quo and looking at new focus areas, and

0:12:23.320 --> 0:12:25.400
<v Speaker 1>our our team is just you know, one part of

0:12:25.440 --> 0:12:30.480
<v Speaker 1>the company's cross company collaborative innovation strategy. And one of

0:12:30.480 --> 0:12:33.080
<v Speaker 1>the themes that came up this year that really stood

0:12:33.080 --> 0:12:37.840
<v Speaker 1>out was interactive and immersive experiences. UM. We're really inspired

0:12:37.880 --> 0:12:41.000
<v Speaker 1>by the creativity of the startups and their enthusiasm and

0:12:41.040 --> 0:12:44.320
<v Speaker 1>building and launching and scaling these very novel solutions like

0:12:44.800 --> 0:12:48.720
<v Speaker 1>Helodia UM, which is a fitness tech company that creates

0:12:48.920 --> 0:12:53.840
<v Speaker 1>incredible VR experiences to enhance your workout at home or

0:12:53.840 --> 0:12:56.240
<v Speaker 1>in the office. I tried it. It's in our fitness

0:12:56.240 --> 0:12:58.679
<v Speaker 1>center at the Comcast Technology Center and it is out

0:12:58.679 --> 0:13:01.800
<v Speaker 1>of this world. And another our company called Zoo, which

0:13:01.840 --> 0:13:05.400
<v Speaker 1>makes it more engaging for grandparents and parents and their

0:13:05.480 --> 0:13:08.880
<v Speaker 1>kids to stay in touch through augmented reality storytelling. And

0:13:08.920 --> 0:13:11.640
<v Speaker 1>those are just two of the themes. We generally have

0:13:11.800 --> 0:13:13.960
<v Speaker 1>about five themes for the year when we start to

0:13:14.040 --> 0:13:17.920
<v Speaker 1>scout for startups UM and you know, over the years

0:13:17.960 --> 0:13:20.679
<v Speaker 1>we have had a real proven track record. We now

0:13:20.720 --> 0:13:24.160
<v Speaker 1>have about fifty companies in our portfolio that have gone

0:13:24.160 --> 0:13:26.719
<v Speaker 1>on to to raise millions. All right, so Tim and

0:13:26.800 --> 0:13:30.760
<v Speaker 1>I are dying to ask you metaverse, how is that

0:13:30.800 --> 0:13:34.440
<v Speaker 1>playing in thinking or interest when or are some of

0:13:34.480 --> 0:13:40.199
<v Speaker 1>the companies that are working uh uh in the accelerator. Yeah? Absolutely,

0:13:40.240 --> 0:13:43.400
<v Speaker 1>I mean I think one of the companies that I mentioned, Helodia,

0:13:43.679 --> 0:13:48.240
<v Speaker 1>is really about immersive experiences and uh, I'm not someone

0:13:48.320 --> 0:13:51.280
<v Speaker 1>who loves to work out and I tried a rowing

0:13:51.360 --> 0:13:53.839
<v Speaker 1>machine for the first time, not alone in that. I'm

0:13:53.880 --> 0:13:57.479
<v Speaker 1>just going to tell you you're not alone. Well try Helodia,

0:13:57.640 --> 0:13:59.920
<v Speaker 1>because I worked out for thirty minutes and I do

0:14:00.000 --> 0:14:02.320
<v Speaker 1>it not realized I had worked out, and I was

0:14:02.440 --> 0:14:05.800
<v Speaker 1>so in awe of the visual and what was happening

0:14:05.840 --> 0:14:08.760
<v Speaker 1>around me. Is it a headset? You know? It's so

0:14:09.000 --> 0:14:11.760
<v Speaker 1>you use a a VR headset, you'll use an oculust,

0:14:11.840 --> 0:14:13.920
<v Speaker 1>but it's sort of agnostic. You can use it with

0:14:13.960 --> 0:14:17.240
<v Speaker 1>any machine. But the more you row, the greater the

0:14:17.320 --> 0:14:21.000
<v Speaker 1>visual experiences. And it made me work out. That was

0:14:21.120 --> 0:14:25.200
<v Speaker 1>Danielle Cone, vice president of startup Engagement at Comcast NBC Universal.

0:14:25.360 --> 0:14:27.600
<v Speaker 1>Still ahead on Bloomberg Business Week, we go from Lift

0:14:27.640 --> 0:14:30.160
<v Speaker 1>Labs to Lift Off, the CEO of Wheels up stops

0:14:30.160 --> 0:14:33.400
<v Speaker 1>by the talk earnings and surprise supply chain trouble. Even

0:14:33.440 --> 0:14:36.040
<v Speaker 1>the private jet industry cannot avoid it. Plus how the

0:14:36.080 --> 0:14:38.520
<v Speaker 1>company is providing incentives to its pilots to keep them

0:14:38.560 --> 0:14:47.640
<v Speaker 1>out of commercial cockpits. This is Bloomberg broadcasting from the

0:14:47.720 --> 0:14:51.320
<v Speaker 1>financial capital of the world, Bloomberg Eleve in Rio in

0:14:51.400 --> 0:14:55.880
<v Speaker 1>New York to Washington, d C. Bloomberg to Boston Bloomberg

0:14:55.960 --> 0:14:58.960
<v Speaker 1>one oh six one does San Francisco, Bloomberg nine six

0:14:59.240 --> 0:15:02.960
<v Speaker 1>to the country, Sirius XM Chamber, and around the globe,

0:15:03.080 --> 0:15:07.280
<v Speaker 1>the Bloomberg Business and Bloomberg Radio dot Com. This is

0:15:07.320 --> 0:15:11.240
<v Speaker 1>Bloomberg Business Week with Carol Messer and Bloomberg Quick Takes.

0:15:11.360 --> 0:15:17.520
<v Speaker 1>Tim Stinovin on Bloomberg Radio Product claims Tim, it definitely

0:15:17.520 --> 0:15:19.400
<v Speaker 1>felt like it was a luxury that grew into a

0:15:19.440 --> 0:15:21.480
<v Speaker 1>necessity at least for some during the height of the

0:15:21.480 --> 0:15:24.000
<v Speaker 1>COVID nineteam, I mean I feel like luxuries understatement, right,

0:15:24.000 --> 0:15:26.200
<v Speaker 1>this type of flying makes first class look like a

0:15:26.240 --> 0:15:29.960
<v Speaker 1>bargain basement price. I know, listen, perspective, perspective here, folks

0:15:30.320 --> 0:15:32.880
<v Speaker 1>supply jain worries. Though cost pressures are weighing on the

0:15:32.880 --> 0:15:35.760
<v Speaker 1>outlook for wheels Up. It's a business that our next guest, though,

0:15:35.800 --> 0:15:38.560
<v Speaker 1>believes it's still poised for significant growth. He definitely does.

0:15:38.640 --> 0:15:41.240
<v Speaker 1>Kenny Dictor is the founder, chairman, and CEO of wheels Up.

0:15:41.360 --> 0:15:45.320
<v Speaker 1>It's a publicly held private chartering company that reported earnings recently,

0:15:45.680 --> 0:15:48.400
<v Speaker 1>posting a quarterly net loss of fifty nine and a

0:15:48.400 --> 0:15:51.400
<v Speaker 1>half million dollars against a profit more than twenty million

0:15:51.400 --> 0:15:54.480
<v Speaker 1>one year ago, shareholders looked past the fifty year over

0:15:54.560 --> 0:15:56.920
<v Speaker 1>year revenue increase that brought in a company record at

0:15:56.920 --> 0:16:00.320
<v Speaker 1>three million dollars. These are figures that dictor X spects

0:16:00.360 --> 0:16:03.440
<v Speaker 1>to continue as share prices try to bounce back from

0:16:04.200 --> 0:16:07.760
<v Speaker 1>one lows. First up, though, dealing with today's bottlenecks supply

0:16:07.960 --> 0:16:12.640
<v Speaker 1>chain constraints definitely making it more expensive for us to

0:16:12.760 --> 0:16:16.360
<v Speaker 1>deliver for our membership and over deliver for our membership.

0:16:16.440 --> 0:16:20.200
<v Speaker 1>So short term pain here, but I think in the

0:16:20.240 --> 0:16:24.960
<v Speaker 1>long run, this has been just a super supermarket for UH,

0:16:25.360 --> 0:16:28.600
<v Speaker 1>for private aviation, and we see the demand really coming

0:16:28.640 --> 0:16:31.400
<v Speaker 1>strong for you know, an extended period of time. You know,

0:16:31.400 --> 0:16:33.080
<v Speaker 1>a friend of my husband and I well known in

0:16:33.120 --> 0:16:35.680
<v Speaker 1>the airline industry and UH he and his wife both

0:16:35.680 --> 0:16:37.800
<v Speaker 1>are and they've talked about though some of the shortages

0:16:37.840 --> 0:16:40.880
<v Speaker 1>in constraints, whether it's pilots and workers coming back, that's

0:16:40.880 --> 0:16:43.920
<v Speaker 1>some of what you guys experienced as well. Yeah, I mean,

0:16:43.960 --> 0:16:47.680
<v Speaker 1>you know, you have this historic demand level that our

0:16:47.760 --> 0:16:51.000
<v Speaker 1>industry is seeing. In the private aviation side, I think

0:16:51.040 --> 0:16:54.960
<v Speaker 1>the supply chain, third party maintenance. You know, when a

0:16:55.000 --> 0:16:57.920
<v Speaker 1>plane goes down a O g UH, it needs to

0:16:57.960 --> 0:17:01.440
<v Speaker 1>be fixed that return to service time is critical. It's

0:17:01.440 --> 0:17:04.639
<v Speaker 1>a little bit slower than it's been historically pilots as

0:17:04.680 --> 0:17:08.600
<v Speaker 1>the commercial airlines are schooling back up. There's a movement

0:17:08.600 --> 0:17:12.040
<v Speaker 1>around where again, I think that the industry is kind

0:17:12.040 --> 0:17:14.720
<v Speaker 1>of finding its footing as it relates to the cost.

0:17:14.840 --> 0:17:19.399
<v Speaker 1>I think they're they're temporary and transitory in nature for

0:17:19.440 --> 0:17:22.240
<v Speaker 1>the most part. I think from a wheels up perspective,

0:17:22.280 --> 0:17:25.040
<v Speaker 1>we're now giving our pilots equity. We rang the bell

0:17:25.080 --> 0:17:28.520
<v Speaker 1>of the New York Stock Exchange uh July four team

0:17:28.560 --> 0:17:31.320
<v Speaker 1>this year, So our pilots are all our partners now.

0:17:31.400 --> 0:17:33.879
<v Speaker 1>So I think we have a really differentiated program to

0:17:33.920 --> 0:17:37.120
<v Speaker 1>be able to attract the pilots and and keep them

0:17:37.160 --> 0:17:40.399
<v Speaker 1>and again their partners in the business. Hey, Kenny, what

0:17:40.400 --> 0:17:43.119
<v Speaker 1>can you tell us about demand and the way that

0:17:43.200 --> 0:17:45.959
<v Speaker 1>demand has shifted during the pandemic Because this your business

0:17:46.000 --> 0:17:48.560
<v Speaker 1>was around before the pandemic. You know, I've spoken many

0:17:48.560 --> 0:17:51.680
<v Speaker 1>times before. How how did demand shift during the pandemic

0:17:51.720 --> 0:17:53.760
<v Speaker 1>and how do we know that that demand will be

0:17:54.119 --> 0:17:56.960
<v Speaker 1>uh long lasting, that that demand won't be transitory once

0:17:56.960 --> 0:18:00.600
<v Speaker 1>the pandemic is over. Yeah. Well, going into the pandemic,

0:18:01.240 --> 0:18:06.320
<v Speaker 1>our our industry was ramping up the convenience of flying privately. Uh,

0:18:06.359 --> 0:18:08.280
<v Speaker 1>the idea of it you can get from A to

0:18:08.359 --> 0:18:10.120
<v Speaker 1>B to see in one night and still be home

0:18:10.160 --> 0:18:12.840
<v Speaker 1>for dinner. All of that was in play. I think

0:18:12.880 --> 0:18:15.920
<v Speaker 1>technology is the big unlock here. You know, we partnered

0:18:15.960 --> 0:18:19.040
<v Speaker 1>with a couple of former Amazon executives. Greg Realley was

0:18:19.040 --> 0:18:22.160
<v Speaker 1>our chairman of Marketplace and Vanyak head Day, who's now

0:18:22.200 --> 0:18:25.639
<v Speaker 1>our president. Uh. Technology is the big unlock in this space.

0:18:25.720 --> 0:18:28.000
<v Speaker 1>You think about what Open table did for restaurants and

0:18:28.000 --> 0:18:31.199
<v Speaker 1>what Hotel Tonight did for a real time availability in

0:18:31.240 --> 0:18:35.240
<v Speaker 1>the hotel space. You know, nobody has endeavored to become

0:18:35.280 --> 0:18:38.480
<v Speaker 1>the Amazon or the the Uber or the Airbnb of

0:18:38.520 --> 0:18:41.560
<v Speaker 1>the private aviation space. And there's just so much latent

0:18:41.600 --> 0:18:45.960
<v Speaker 1>capacity out there in the airframes. Like Travis Klinik and

0:18:45.960 --> 0:18:49.320
<v Speaker 1>Garrett camp Will figured out that the American car was

0:18:49.400 --> 0:18:52.200
<v Speaker 1>parked twenty three hours and thirty minutes a day. Uh,

0:18:52.240 --> 0:18:54.720
<v Speaker 1>the average business jets parked twenty three hours and forty

0:18:54.720 --> 0:18:58.439
<v Speaker 1>minutes a day. Well yeah right, and think about you

0:18:58.480 --> 0:19:01.600
<v Speaker 1>know that's there. You're losing money just sitting there. Um.

0:19:01.640 --> 0:19:03.679
<v Speaker 1>But I'm wondering, though, I want to go back to

0:19:03.760 --> 0:19:06.200
<v Speaker 1>Kenny if I may the cost equation and the cost

0:19:06.240 --> 0:19:09.479
<v Speaker 1>sight of your business. Total costs and expenses. We're up

0:19:09.480 --> 0:19:14.080
<v Speaker 1>a year over year three sevent million dollars. We talked

0:19:14.119 --> 0:19:16.000
<v Speaker 1>about you know, you guys are having to pay up

0:19:16.000 --> 0:19:19.879
<v Speaker 1>to retain those pilots along with crew. Does that continue

0:19:19.920 --> 0:19:23.600
<v Speaker 1>or how long does that continue into next year? Well,

0:19:23.640 --> 0:19:26.439
<v Speaker 1>I would say the pricing. We have pricing power. Our

0:19:26.440 --> 0:19:30.680
<v Speaker 1>industry has pricing power. We took very gently. We took

0:19:30.680 --> 0:19:34.000
<v Speaker 1>eight on our entry level, the King Air and the

0:19:34.119 --> 0:19:37.199
<v Speaker 1>light jet program. Uh, people will pay more now. We

0:19:37.240 --> 0:19:41.000
<v Speaker 1>have a membership model I think Amazon Prime, think Costco,

0:19:41.240 --> 0:19:43.680
<v Speaker 1>and we want to make sure that our members feel

0:19:43.680 --> 0:19:45.520
<v Speaker 1>like that membership has a lot of value. And I

0:19:45.520 --> 0:19:48.159
<v Speaker 1>would save it the wheels up membership today because of

0:19:48.160 --> 0:19:51.360
<v Speaker 1>our availability and because of our willingness to take care

0:19:51.400 --> 0:19:54.639
<v Speaker 1>of our members in this environment where prices are going up.

0:19:55.000 --> 0:19:57.639
<v Speaker 1>We just want to be super gentle because we know

0:19:57.760 --> 0:20:02.880
<v Speaker 1>how valuable these folks are lifetime value. And uh, again,

0:20:03.000 --> 0:20:05.000
<v Speaker 1>if we took a short term approach, or we were

0:20:05.040 --> 0:20:08.480
<v Speaker 1>a you know, sort of a charter broker or or

0:20:08.560 --> 0:20:11.400
<v Speaker 1>somebody that was doing this one off, we couldn't take

0:20:11.440 --> 0:20:13.960
<v Speaker 1>this long term approach. But we really believe in the

0:20:14.000 --> 0:20:17.000
<v Speaker 1>lifetime value of our membership. That's Kenny Dickter. He's the founder,

0:20:17.040 --> 0:20:19.960
<v Speaker 1>chairman and CEO of private aviation firm Wheels Up. You're

0:20:19.960 --> 0:20:22.520
<v Speaker 1>listening to Bloomberg Business Week. Up next week turn our

0:20:22.520 --> 0:20:25.600
<v Speaker 1>attention from private aviation to the commercial jet industry and

0:20:25.640 --> 0:20:29.520
<v Speaker 1>a much larger company with much larger problems. We're going

0:20:29.560 --> 0:20:32.320
<v Speaker 1>to talk with Bloomberg News Projects and Investigations reporter Peter

0:20:32.400 --> 0:20:36.359
<v Speaker 1>Robison about truly an incredible new book that he's written.

0:20:36.480 --> 0:20:40.240
<v Speaker 1>The title is Flying Blind Then Max Tragedy and the

0:20:40.240 --> 0:20:43.119
<v Speaker 1>fallow Boeing How cost cutting in corporate arrogance at the

0:20:43.119 --> 0:20:46.439
<v Speaker 1>world's largest planemaker led to tragedy in the air and

0:20:46.480 --> 0:20:57.040
<v Speaker 1>a disaster for the company. This is Bloomberg. You're listening

0:20:57.080 --> 0:21:01.160
<v Speaker 1>to Bloomberg Business Week with Carol Messer Bloomberg Quick Takes

0:21:01.240 --> 0:21:06.040
<v Speaker 1>Tim Stinovik from Bloomberg Radio. It was a Bloomberg Big

0:21:06.080 --> 0:21:08.040
<v Speaker 1>Take from the past week. One of our most read

0:21:08.119 --> 0:21:11.919
<v Speaker 1>stories on the Bloomberg when it hit. It's also featured

0:21:11.920 --> 0:21:14.879
<v Speaker 1>in the double issue of Business Week magazine, A chilling

0:21:14.880 --> 0:21:19.400
<v Speaker 1>look inside the aviation giant Boeing. It is packed with details.

0:21:19.400 --> 0:21:22.960
<v Speaker 1>It reads like fiction but we know Tim, it's reality. Yeah,

0:21:23.040 --> 0:21:26.120
<v Speaker 1>a series of tragedies that certainly our listeners are familiar with,

0:21:26.160 --> 0:21:29.200
<v Speaker 1>but new information about a series of missteps and oversights

0:21:29.240 --> 0:21:31.639
<v Speaker 1>that would lead to a pair of major air disasters

0:21:31.640 --> 0:21:35.000
<v Speaker 1>involving its prize seven thirty seven Max jet. The result

0:21:35.040 --> 0:21:38.280
<v Speaker 1>was hundreds of lives lost and lasting reputational damage to

0:21:38.320 --> 0:21:41.280
<v Speaker 1>the world's biggest planemaker. Well. The story is excerpted from

0:21:41.280 --> 0:21:44.080
<v Speaker 1>a new book by Bloomberg News Projects and Investigations reporter

0:21:44.119 --> 0:21:47.760
<v Speaker 1>Peter Robison. It is called Flying Blind, The seven seven

0:21:47.760 --> 0:21:51.960
<v Speaker 1>Max Tragedy and the Fall of Boeing out November. It's

0:21:52.080 --> 0:21:54.880
<v Speaker 1>definitely must read. Peter joined us to provide some important

0:21:54.960 --> 0:21:57.600
<v Speaker 1>context to the piece, and Bloomberg business Week editor Joel

0:21:57.600 --> 0:22:00.800
<v Speaker 1>Webber explained how we chose to feature it in the magazine.

0:22:01.040 --> 0:22:03.159
<v Speaker 1>You know, there's been so much troubling stuff in the

0:22:03.160 --> 0:22:05.840
<v Speaker 1>world over the past couple of years, but if you

0:22:05.880 --> 0:22:08.800
<v Speaker 1>rewind the clock to the before times, this was sort

0:22:08.840 --> 0:22:11.600
<v Speaker 1>of the most troubling big corporate story of that moment

0:22:11.680 --> 0:22:14.679
<v Speaker 1>was when the seven three seven Max started falling out

0:22:14.680 --> 0:22:16.600
<v Speaker 1>of this guy, and it literally felt like, you know,

0:22:16.920 --> 0:22:19.840
<v Speaker 1>here at Bloomberg even like people were looking at what

0:22:20.119 --> 0:22:22.200
<v Speaker 1>planes they were going to be getting on, and people

0:22:22.240 --> 0:22:25.120
<v Speaker 1>were just like, we're not getting on seven thirty seven

0:22:25.119 --> 0:22:28.719
<v Speaker 1>Maxes anymore. Um. And you know, even before that, that

0:22:28.800 --> 0:22:33.040
<v Speaker 1>was basically because of the second incident, which was uh

0:22:33.119 --> 0:22:36.959
<v Speaker 1>a flight that was in Africa, This one that Peter's

0:22:36.960 --> 0:22:40.360
<v Speaker 1>excerpts based on, it was the one in Indonesia that

0:22:40.480 --> 0:22:44.400
<v Speaker 1>really set off all the alarm bells. But as Peter's

0:22:44.440 --> 0:22:49.520
<v Speaker 1>excerpt reveals, this is the time between the Indonesian crash

0:22:49.520 --> 0:22:54.399
<v Speaker 1>and the subsequent one, and it shows this really alarming

0:22:55.440 --> 0:23:00.639
<v Speaker 1>uh conversation or maybe lack of conversation between Boeing and pilots,

0:23:01.160 --> 0:23:04.800
<v Speaker 1>And that was just a deeply fascinating area for me

0:23:04.920 --> 0:23:07.199
<v Speaker 1>as I started reading it. We were just talking about this.

0:23:07.680 --> 0:23:11.480
<v Speaker 1>The extrapt reads like the very very very best storytelling

0:23:11.520 --> 0:23:14.359
<v Speaker 1>you can possibly imagine. It just literally grips you and

0:23:14.400 --> 0:23:17.360
<v Speaker 1>you can't look away from it. So uh, that's why

0:23:17.560 --> 0:23:20.680
<v Speaker 1>we excerpt it. Um, Peter, can you just rewind the

0:23:20.720 --> 0:23:24.480
<v Speaker 1>clock a little bit and and talk to us about, um,

0:23:24.520 --> 0:23:27.000
<v Speaker 1>what you knew going into this book and then what

0:23:27.080 --> 0:23:29.720
<v Speaker 1>you what you learned. Well, I had a long history

0:23:29.760 --> 0:23:32.480
<v Speaker 1>with Boeing because I was the beat reporter on Boeing

0:23:32.600 --> 0:23:37.280
<v Speaker 1>from two thousand two for Bloomberg, and that was a

0:23:37.280 --> 0:23:41.480
<v Speaker 1>period when Boeing was really flying high. It um what

0:23:41.560 --> 0:23:44.000
<v Speaker 1>had about two thirds of the commercial market, and it

0:23:44.119 --> 0:23:47.840
<v Speaker 1>just bought its main competitor McDonald douglas UM. But but

0:23:47.960 --> 0:23:52.760
<v Speaker 1>there were really troubling signs because it also had made

0:23:52.760 --> 0:23:56.080
<v Speaker 1>this self conscious shift to focus more on shareholders. And

0:23:56.200 --> 0:23:58.879
<v Speaker 1>that was also the period when Boeing moved its headquarters

0:23:58.880 --> 0:24:02.359
<v Speaker 1>to Chicago, and that the news release actually explicitly said

0:24:02.480 --> 0:24:05.680
<v Speaker 1>that it wanted to create a leaner corporate center based

0:24:05.720 --> 0:24:09.240
<v Speaker 1>on shareholder value UM. And I know it might seem

0:24:09.280 --> 0:24:11.600
<v Speaker 1>strange to to focus so much on something from twenty

0:24:11.680 --> 0:24:14.879
<v Speaker 1>years ago, but the aircraft industry is such a long

0:24:15.160 --> 0:24:18.159
<v Speaker 1>running industry. The MAX was in development for ten years,

0:24:18.640 --> 0:24:21.840
<v Speaker 1>but in that time the MAX was in development, Boeing

0:24:21.960 --> 0:24:26.239
<v Speaker 1>was returning of its free cash to shareholders. So so

0:24:26.320 --> 0:24:30.200
<v Speaker 1>what was happening was that the improvements that the engineers

0:24:30.200 --> 0:24:32.679
<v Speaker 1>wanted to make to the plane. UH, there was a

0:24:32.720 --> 0:24:36.760
<v Speaker 1>proposal for more sophisticated flight controls that might have prevented

0:24:36.920 --> 0:24:40.480
<v Speaker 1>this tragedy just weren't being made. UM. So, so when

0:24:40.520 --> 0:24:44.879
<v Speaker 1>I came back to this story, I remembered, especially the

0:24:44.920 --> 0:24:47.440
<v Speaker 1>concerns that engineers had. They went on a forty day

0:24:47.480 --> 0:24:51.359
<v Speaker 1>strike in two thousand and it wasn't primarily over wages

0:24:51.359 --> 0:24:54.840
<v Speaker 1>and benefits. It was primarily over company strategy. They said

0:24:54.880 --> 0:24:57.760
<v Speaker 1>at the time that that Boeing was was not making

0:24:57.760 --> 0:25:01.720
<v Speaker 1>the changes needed to compete and and was going to

0:25:01.800 --> 0:25:04.760
<v Speaker 1>suffer and and so I I just felt duty bound

0:25:04.800 --> 0:25:07.360
<v Speaker 1>to to to dig in deeply and try to understand

0:25:07.400 --> 0:25:10.080
<v Speaker 1>what had happened. How much of it, too, was people

0:25:10.160 --> 0:25:14.160
<v Speaker 1>internally saying things and senior management just not listening that

0:25:14.160 --> 0:25:16.719
<v Speaker 1>that's a really good way of describing it. There there

0:25:16.720 --> 0:25:20.280
<v Speaker 1>there were warning signs there. Senior management was being told.

0:25:20.359 --> 0:25:23.560
<v Speaker 1>There's there's an extended scene in in this story where

0:25:23.600 --> 0:25:27.119
<v Speaker 1>pilots are explicitly asking Bowing to ground the plane, telling

0:25:27.160 --> 0:25:29.720
<v Speaker 1>them that they themselves could not have flown the plane

0:25:29.760 --> 0:25:34.760
<v Speaker 1>in those situations, but senior management didn't listen to it. Peter,

0:25:34.880 --> 0:25:39.160
<v Speaker 1>was there a moment where pilots and their interactions with

0:25:39.400 --> 0:25:42.480
<v Speaker 1>kind of the corporate culture at Boeing like it changed dramatically.

0:25:42.760 --> 0:25:46.320
<v Speaker 1>That's that's something else that changed over time. When I

0:25:46.359 --> 0:25:49.359
<v Speaker 1>started covering the company. Uh, there was a group of

0:25:49.400 --> 0:25:52.879
<v Speaker 1>pilots who are the trainer pilots who go out and

0:25:53.000 --> 0:25:57.000
<v Speaker 1>UH talk to pilots at airlines. They fly on the

0:25:57.040 --> 0:26:02.119
<v Speaker 1>line with them. They understand how pilots react to Boeing's designs. UM.

0:26:02.160 --> 0:26:04.960
<v Speaker 1>And those pilots UM twenty years ago were moved into

0:26:05.000 --> 0:26:08.200
<v Speaker 1>a group UH a joint venture with a Warren Buffet

0:26:08.280 --> 0:26:12.160
<v Speaker 1>owned company called Flight Safety Bowing. UH. They were moved

0:26:12.160 --> 0:26:16.240
<v Speaker 1>outside of Bowing. So so those pilots that the communications

0:26:16.280 --> 0:26:19.840
<v Speaker 1>lines between those pilots and the test pilots who work

0:26:19.920 --> 0:26:23.000
<v Speaker 1>with the engineers to design the planes. According to people

0:26:23.000 --> 0:26:25.720
<v Speaker 1>I've told, just eroded over time, the name of this

0:26:25.760 --> 0:26:28.600
<v Speaker 1>training group was changed to Alton at one point, UM,

0:26:28.680 --> 0:26:33.080
<v Speaker 1>that moved to UH Plano, Texas at another point. UM.

0:26:33.160 --> 0:26:35.080
<v Speaker 1>And And so when you when you look at those

0:26:35.119 --> 0:26:39.040
<v Speaker 1>emails that have become famous, there's a there's a pilot

0:26:39.480 --> 0:26:43.719
<v Speaker 1>who learns late in the process that the automated software

0:26:43.720 --> 0:26:45.600
<v Speaker 1>called m CAST is going to be active at at

0:26:45.640 --> 0:26:48.199
<v Speaker 1>lower speed than he realized. And what he says is

0:26:48.200 --> 0:26:50.159
<v Speaker 1>he was left out of the loop. UM And And

0:26:50.200 --> 0:26:55.160
<v Speaker 1>it's because of the the this breakdown in the corporate culture. So, Peter,

0:26:55.359 --> 0:26:59.680
<v Speaker 1>if you boil the story of the Boeing seven seven

0:26:59.680 --> 0:27:05.040
<v Speaker 1>Max down. Ultimately, there was the software decision that Boeing made.

0:27:05.760 --> 0:27:10.080
<v Speaker 1>What Boeing UH decided to do with the software that

0:27:10.160 --> 0:27:13.600
<v Speaker 1>they had and and can you walk us through what

0:27:13.960 --> 0:27:16.439
<v Speaker 1>they decided to do and why it proved to be

0:27:16.520 --> 0:27:21.240
<v Speaker 1>such a catastrophic decision? Right. The software was was meant

0:27:21.240 --> 0:27:24.720
<v Speaker 1>to change the performance of the plane in UM certain

0:27:24.800 --> 0:27:29.040
<v Speaker 1>stall conditions. There was a concern that UM, when the

0:27:29.080 --> 0:27:33.240
<v Speaker 1>plane without m cass if the plane we're stalling, UM,

0:27:33.800 --> 0:27:37.919
<v Speaker 1>the stick is supposed to respond consistently throughout the stall.

0:27:38.040 --> 0:27:40.840
<v Speaker 1>And and the test pilots discovered that it was getting

0:27:41.200 --> 0:27:43.320
<v Speaker 1>mushy at as they call it, at one point in

0:27:43.359 --> 0:27:47.359
<v Speaker 1>the in the stall. So UM, when that happens, there

0:27:47.359 --> 0:27:49.880
<v Speaker 1>are ways of changing, you know, how the plane responds.

0:27:49.920 --> 0:27:53.000
<v Speaker 1>Some of them are hardware changes. UH. You can change

0:27:53.000 --> 0:27:56.880
<v Speaker 1>the size of the tail. Those are all costly expensive changes.

0:27:57.320 --> 0:28:01.440
<v Speaker 1>That the software was was added h one reason being

0:28:01.440 --> 0:28:04.040
<v Speaker 1>because it was it was cheaper, so UH it was

0:28:04.880 --> 0:28:08.800
<v Speaker 1>looked at as a way to UH compensate for a

0:28:08.880 --> 0:28:12.119
<v Speaker 1>cork of the physical design UM and then the in

0:28:12.160 --> 0:28:14.479
<v Speaker 1>the first iteration of the of the design it applied

0:28:14.480 --> 0:28:17.720
<v Speaker 1>only to high speed stalls. UM and there were two

0:28:17.760 --> 0:28:22.320
<v Speaker 1>sensors that UH that would have turned on the software

0:28:22.920 --> 0:28:25.440
<v Speaker 1>UM late in the design process when it was realized

0:28:25.480 --> 0:28:29.800
<v Speaker 1>that that low speed stalls were also affected. The software

0:28:29.840 --> 0:28:32.800
<v Speaker 1>is extended to that area as well. UM. But the

0:28:32.840 --> 0:28:36.440
<v Speaker 1>crucial thing was that that only was tied to one sensor.

0:28:37.160 --> 0:28:40.040
<v Speaker 1>So it meant that during takeoff at a at a

0:28:40.040 --> 0:28:43.200
<v Speaker 1>point when the plane is vulnerable and very low, if

0:28:43.200 --> 0:28:45.480
<v Speaker 1>there is a problem with this sensor, it would set

0:28:45.520 --> 0:28:49.400
<v Speaker 1>off this software, which was also designed to fire repeatedly,

0:28:49.600 --> 0:28:54.680
<v Speaker 1>not not just once. UM and and so UM the

0:28:54.760 --> 0:28:56.760
<v Speaker 1>I mean, the tragic thing is that there were questions

0:28:56.800 --> 0:28:59.400
<v Speaker 1>being raised by engineers at Going at the time, but

0:28:59.480 --> 0:29:04.400
<v Speaker 1>because of the UM problems in communication and the culture

0:29:04.400 --> 0:29:07.720
<v Speaker 1>of the company, those concerns weren't getting through. And ultimately,

0:29:07.720 --> 0:29:10.840
<v Speaker 1>as I described in the story, the the design was

0:29:10.840 --> 0:29:14.120
<v Speaker 1>was certified by the FAA without the f A even

0:29:14.240 --> 0:29:17.880
<v Speaker 1>having knowledge of this late change in the design, which, man,

0:29:17.880 --> 0:29:21.200
<v Speaker 1>that is just shivers when you think about that. Peter,

0:29:21.320 --> 0:29:24.479
<v Speaker 1>what did what did it must have feel like for

0:29:24.520 --> 0:29:29.360
<v Speaker 1>the pilots who were flying of this Indonesia plane in particular,

0:29:29.400 --> 0:29:33.320
<v Speaker 1>because I mean you you actually go through almost second

0:29:33.360 --> 0:29:36.080
<v Speaker 1>by second, what was happening in the cockpit. What what

0:29:36.200 --> 0:29:39.880
<v Speaker 1>were they feeling? It happened right away, so it was

0:29:40.040 --> 0:29:46.360
<v Speaker 1>it was shock. Um, the stalled stick the column started

0:29:46.360 --> 0:29:50.200
<v Speaker 1>shaking in the pilot's hands almost immediately after takeoff, which

0:29:50.240 --> 0:29:52.760
<v Speaker 1>is a very rare thing to have happened. He had

0:29:53.480 --> 0:29:57.360
<v Speaker 1>uh an airspeed um disagree alert go off. He had

0:29:57.520 --> 0:30:01.000
<v Speaker 1>another altitude disagree alert went off. So there are multiple

0:30:01.120 --> 0:30:05.760
<v Speaker 1>conflicting warnings about what's happening. And UM, he's you know,

0:30:05.840 --> 0:30:10.280
<v Speaker 1>simply trying to troubleshoot what's happening in this airplane. Uh

0:30:10.360 --> 0:30:15.080
<v Speaker 1>were crucially without having been told about this automated software

0:30:15.080 --> 0:30:17.600
<v Speaker 1>in what effect it might be having. I'll give away

0:30:17.640 --> 0:30:20.600
<v Speaker 1>a little bit of Peter's magical storytelling here, which is,

0:30:21.000 --> 0:30:23.400
<v Speaker 1>imagine there's like a ghost in the cockpit that you're

0:30:23.440 --> 0:30:26.440
<v Speaker 1>fighting with, right, and that that would have been what

0:30:26.520 --> 0:30:28.680
<v Speaker 1>it would have felt like, like why is the plane

0:30:29.160 --> 0:30:31.800
<v Speaker 1>fighting with me like this? And and Peter, when when

0:30:31.800 --> 0:30:37.320
<v Speaker 1>we learned later how how pilots were basically they felt

0:30:37.360 --> 0:30:40.840
<v Speaker 1>like they were allied to by Boeing right exactly. They

0:30:41.000 --> 0:30:43.960
<v Speaker 1>they they wanted to know everything that was in the

0:30:44.040 --> 0:30:47.960
<v Speaker 1>manual and uh that that had that had been you know,

0:30:48.160 --> 0:30:50.960
<v Speaker 1>part of the unspoken agreement with with Boeing. Pilots would

0:30:50.960 --> 0:30:53.560
<v Speaker 1>say if it ain't bowing, ain't going because they felt

0:30:53.600 --> 0:30:59.080
<v Speaker 1>that Boeing, uh was, was biased toward pilots, that that Boeing,

0:30:59.160 --> 0:31:01.240
<v Speaker 1>you know, wanted pilot to fly the planes and and

0:31:01.600 --> 0:31:04.800
<v Speaker 1>an airbus may have introduced more computerized features, but but

0:31:04.920 --> 0:31:08.600
<v Speaker 1>Boeing wouldn't do that. Um So you in this meeting

0:31:08.600 --> 0:31:11.320
<v Speaker 1>that I described with the American air pilots, it's it's

0:31:11.320 --> 0:31:14.480
<v Speaker 1>a real sense of betrayal. It really comes through. I mean,

0:31:14.880 --> 0:31:16.720
<v Speaker 1>somebody should have told us the damn thing was on

0:31:16.760 --> 0:31:19.800
<v Speaker 1>the airplane? Was was one of the comments. That's Bloomberg

0:31:19.800 --> 0:31:22.680
<v Speaker 1>News Projects and Investigations reporter Peter Robeson, along with the

0:31:22.760 --> 0:31:25.440
<v Speaker 1>editor Bloomberg Business Week toel Webber Peter's new book, Check

0:31:25.440 --> 0:31:28.800
<v Speaker 1>it out, Flying Blind, then Max Tragedy in the Fall

0:31:28.880 --> 0:31:31.720
<v Speaker 1>of Boeing that does come out November. That wraps up

0:31:31.760 --> 0:31:33.920
<v Speaker 1>the first hour of the weekend edition of Bloomberg Business

0:31:33.960 --> 0:31:36.880
<v Speaker 1>Week From Bloomberg Radio, I'm Tim Stentivic and I'm Carol

0:31:36.960 --> 0:31:39.440
<v Speaker 1>mass are heading our next hour. The global chip shortage

0:31:39.480 --> 0:31:42.240
<v Speaker 1>continues to recab it on a variety of consumer goods.

0:31:42.480 --> 0:31:45.080
<v Speaker 1>The CEO of smart speaker maker, so nos on what

0:31:45.200 --> 0:31:47.920
<v Speaker 1>customers can expect ahead of the holiday season. Will we

0:31:48.080 --> 0:31:52.600
<v Speaker 1>get our speakers lads? And while the company has also

0:31:52.640 --> 0:31:54.600
<v Speaker 1>taken shares off the table, so much to talk about

0:31:54.640 --> 0:31:57.440
<v Speaker 1>with him, We'll take you inside the real house of Gucci.

0:31:57.480 --> 0:31:59.160
<v Speaker 1>A voice speaks out for the first time in a

0:31:59.200 --> 0:32:02.800
<v Speaker 1>Bloomberg interview just ahead of Ridley Scott's star studded film

0:32:02.920 --> 0:32:06.280
<v Speaker 1>hitting theaters. Plus price watches and the Go Go Eighties. Tim,

0:32:06.280 --> 0:32:10.520
<v Speaker 1>We're talking expensive, really expensive watches with the CEO of

0:32:10.560 --> 0:32:13.160
<v Speaker 1>a Langen Zona. And then we've got the Go Gos

0:32:13.200 --> 0:32:17.200
<v Speaker 1>drummer Gina Shock, Rock and Roll Royalty. This is Bloomberg.

0:32:21.160 --> 0:32:25.520
<v Speaker 1>This is Bloomberg Business Week Inside from the reporters and

0:32:25.680 --> 0:32:29.280
<v Speaker 1>editors who bring you America's most trusted business magazine, plus

0:32:29.320 --> 0:32:33.240
<v Speaker 1>global business, finance and tech news as it happened. Sloomberg

0:32:33.320 --> 0:32:36.880
<v Speaker 1>Business Week with Carol Messer and Bloomberg Quick Takes Tim

0:32:36.880 --> 0:32:41.640
<v Speaker 1>Stinovic on Bloomberg Radio. Hi'm Carol Masser and I'm Tim

0:32:41.640 --> 0:32:43.840
<v Speaker 1>stock Lenny Ahead in our second hour of the weekend

0:32:43.960 --> 0:32:47.000
<v Speaker 1>edition of Bloomberg Business Week, Bloomberg News with a never

0:32:47.080 --> 0:32:50.520
<v Speaker 1>before heard account of the Gucci family unraveling. Plus we'll

0:32:50.560 --> 0:32:53.479
<v Speaker 1>speak with the CEO of a rischmon Owen. That watch company.

0:32:53.480 --> 0:32:55.800
<v Speaker 1>It dates all the way back to the forties. We're

0:32:55.800 --> 0:32:59.280
<v Speaker 1>gonna get why it's products command a six figure price tag.

0:32:59.400 --> 0:33:01.160
<v Speaker 1>That's for a I'm peace, Caro, I'm not a watch.

0:33:01.200 --> 0:33:03.840
<v Speaker 1>I'm sorry. What Yeah, six figures? Wait? What that's a wait?

0:33:03.840 --> 0:33:05.800
<v Speaker 1>What not on my well? Actually yeah, I'll put it

0:33:05.840 --> 0:33:09.240
<v Speaker 1>on my Christmas list. We put it on your wrist though. Plus,

0:33:09.240 --> 0:33:11.480
<v Speaker 1>we go inside the nine eighties rock scene with Go

0:33:11.600 --> 0:33:13.800
<v Speaker 1>Go's drummer and newly minted rock and roll Hall of

0:33:13.800 --> 0:33:16.120
<v Speaker 1>Fame Regina's Shock She's got a new book app made

0:33:16.120 --> 0:33:18.800
<v Speaker 1>in Hollywood. First up this hour, though, we got to

0:33:18.800 --> 0:33:20.960
<v Speaker 1>talk about supply chain worries. We talked about it a

0:33:20.960 --> 0:33:23.920
<v Speaker 1>lot this week, once again weighing on the corporate outlook.

0:33:24.000 --> 0:33:26.120
<v Speaker 1>Smart speaker maker so Nos was out with earnings this

0:33:26.160 --> 0:33:29.640
<v Speaker 1>past week. CEO Patrick Spence worriesy shortage of semiconductors could

0:33:29.720 --> 0:33:32.960
<v Speaker 1>last into and he thinks the holiday quarter ahead maybe

0:33:33.000 --> 0:33:35.760
<v Speaker 1>as company's most challenging yet. You know, the most challenging

0:33:35.800 --> 0:33:38.640
<v Speaker 1>thing right now is supply. We have a significant amount

0:33:38.640 --> 0:33:42.560
<v Speaker 1>of demand um you know, the consumer is extremely strong, um,

0:33:42.640 --> 0:33:44.720
<v Speaker 1>and right now we are just working hard to get

0:33:44.760 --> 0:33:48.240
<v Speaker 1>as many products as we can into consumers hands in

0:33:48.320 --> 0:33:51.520
<v Speaker 1>this holiday quarter. We're airshipping, UM, We're out on the

0:33:51.560 --> 0:33:54.960
<v Speaker 1>market buying the chips that we need from other companies

0:33:55.000 --> 0:33:57.800
<v Speaker 1>and workers and all sorts of things. And so our

0:33:57.840 --> 0:34:00.160
<v Speaker 1>team is hard at work doing everything they can to

0:34:00.560 --> 0:34:02.520
<v Speaker 1>make that happen. But we do see that as the

0:34:03.080 --> 0:34:05.160
<v Speaker 1>you know, really, I guess I would say, you know,

0:34:05.240 --> 0:34:09.680
<v Speaker 1>the uh, you know, the the period where it's gonna

0:34:09.680 --> 0:34:13.239
<v Speaker 1>be most challenging before we turn up to the kind

0:34:13.239 --> 0:34:15.239
<v Speaker 1>of growth that we had lined for Physical twenty two

0:34:15.239 --> 0:34:17.960
<v Speaker 1>for this year. So it's most acute in our physical

0:34:18.040 --> 0:34:20.600
<v Speaker 1>key one the December quarter UM, and it should get

0:34:20.600 --> 0:34:25.160
<v Speaker 1>better um as we progress through two. So I gotta

0:34:25.200 --> 0:34:26.759
<v Speaker 1>ask you, Patrick, you know, one of the things we're

0:34:26.800 --> 0:34:30.839
<v Speaker 1>trying to figure out is really understanding our supply chain, right.

0:34:31.000 --> 0:34:33.440
<v Speaker 1>I mean for most Americans it's you're either ordering online

0:34:33.520 --> 0:34:35.239
<v Speaker 1>or go to a shelf and it's there or not there.

0:34:35.520 --> 0:34:38.680
<v Speaker 1>And that's our kind of understanding. We're peeling back the

0:34:38.760 --> 0:34:41.439
<v Speaker 1>layers right as we keep showing ports and how things

0:34:41.520 --> 0:34:45.920
<v Speaker 1>move around. What's your understanding of what broke down in

0:34:46.000 --> 0:34:48.680
<v Speaker 1>terms of our supply chains. Is it because people aren't working?

0:34:49.480 --> 0:34:52.440
<v Speaker 1>What is it? Well, if we go all the way

0:34:52.480 --> 0:34:54.920
<v Speaker 1>back to the pandemic, because really, Karen, we've been dealing

0:34:54.920 --> 0:34:57.640
<v Speaker 1>with this, you know, all the way through twenty one,

0:34:57.640 --> 0:34:59.719
<v Speaker 1>and that's why I'm so proud of our ability to

0:35:00.080 --> 0:35:01.960
<v Speaker 1>really execute over that period and deliver the kind of

0:35:01.960 --> 0:35:04.520
<v Speaker 1>growth we did in fiscal one. But if we go

0:35:04.560 --> 0:35:06.640
<v Speaker 1>back to the beginning of the pandemic, you know, all

0:35:06.640 --> 0:35:09.640
<v Speaker 1>of a sudden, everybody pretty much turned off the tap

0:35:09.680 --> 0:35:12.040
<v Speaker 1>in terms of production. So all of a sudden, everybody

0:35:12.040 --> 0:35:14.719
<v Speaker 1>turned it off overnight as people went into lockdown and

0:35:14.719 --> 0:35:16.480
<v Speaker 1>tried to figure out what the heck was going on.

0:35:16.960 --> 0:35:19.680
<v Speaker 1>And then all of a sudden, with the fiscal stimulus

0:35:19.760 --> 0:35:21.560
<v Speaker 1>and everything happening and people figuring out how to work

0:35:21.600 --> 0:35:24.880
<v Speaker 1>from home, I think not just us, but many in

0:35:24.960 --> 0:35:28.680
<v Speaker 1>many different categories, we saw a much stronger consumer uh

0:35:28.680 --> 0:35:31.319
<v Speaker 1>than anybody had expected, and all of a sudden, all

0:35:31.360 --> 0:35:33.959
<v Speaker 1>those factories and all like that that you know, would

0:35:34.120 --> 0:35:36.720
<v Speaker 1>deliver the hundreds of parts in the son of Speaker,

0:35:36.760 --> 0:35:39.840
<v Speaker 1>plus the manufacturing facility, plus the shippers, you know, plus

0:35:39.880 --> 0:35:42.480
<v Speaker 1>the ports all had to completely adjust and go the

0:35:42.560 --> 0:35:44.719
<v Speaker 1>other way, which is okay, Now we need to really

0:35:44.719 --> 0:35:46.759
<v Speaker 1>gear up because it looks like there's a lot of

0:35:46.800 --> 0:35:49.279
<v Speaker 1>demand there. And throughout the year, I would say from

0:35:49.320 --> 0:35:52.399
<v Speaker 1>everything I've seen, UM, all aspects of the supply chain

0:35:52.440 --> 0:35:54.560
<v Speaker 1>have been trying to catch up. And that's what you know,

0:35:54.560 --> 0:35:57.120
<v Speaker 1>we've been trying to kind of manage back and forth

0:35:57.200 --> 0:36:00.279
<v Speaker 1>and trying to deal with and so that's why you

0:36:00.320 --> 0:36:02.520
<v Speaker 1>see it. And it's been ups and downs throughout the year,

0:36:02.560 --> 0:36:04.239
<v Speaker 1>and it's been through all the chain. One thing I

0:36:04.239 --> 0:36:06.080
<v Speaker 1>want to ask, I'm not asking to get political, but

0:36:06.200 --> 0:36:09.440
<v Speaker 1>can the administration do something to help with the supply chain?

0:36:09.480 --> 0:36:13.480
<v Speaker 1>From your perspective, I do think the push to you know,

0:36:13.560 --> 0:36:17.760
<v Speaker 1>really be supporting um, you know, the offloading of ships

0:36:17.880 --> 0:36:20.479
<v Speaker 1>right and I think they extended the operating hours there.

0:36:20.640 --> 0:36:23.840
<v Speaker 1>I think that's a good thing. So anything to enable

0:36:24.680 --> 0:36:27.759
<v Speaker 1>the flow of goods I think right now is helpful. UM.

0:36:27.800 --> 0:36:30.080
<v Speaker 1>But a lot of these things, uh, you know, do

0:36:30.200 --> 0:36:33.520
<v Speaker 1>take some time just to work through and and you know,

0:36:33.560 --> 0:36:36.680
<v Speaker 1>at least in our case, consumer demand has never been higher. UM.

0:36:36.760 --> 0:36:39.000
<v Speaker 1>So it's kind of like, uh, you know, it's kind

0:36:39.000 --> 0:36:41.319
<v Speaker 1>of hitting UM in a perfect storm in that way. Well,

0:36:41.360 --> 0:36:43.120
<v Speaker 1>let's talk a little bit about that consumer demand. And

0:36:43.120 --> 0:36:44.520
<v Speaker 1>I think back to just a few months ago when

0:36:44.520 --> 0:36:49.360
<v Speaker 1>I ordered a move for my dad for from his

0:36:49.400 --> 0:36:51.680
<v Speaker 1>Father's Day or for his birthday, and I think this

0:36:51.760 --> 0:36:55.319
<v Speaker 1>was back in May UM and it actually didn't chip

0:36:55.360 --> 0:36:57.120
<v Speaker 1>for I think it took a couple of months for

0:36:56.960 --> 0:36:58.400
<v Speaker 1>it to get to him. And if I look at

0:36:58.440 --> 0:37:01.960
<v Speaker 1>the website now for so nos even the move right

0:37:02.000 --> 0:37:05.680
<v Speaker 1>now is expected to ship December sevent So are you

0:37:05.719 --> 0:37:08.840
<v Speaker 1>saying right now that people who order this potentially couldn't

0:37:08.840 --> 0:37:11.239
<v Speaker 1>get it by Christmas? Yeah, Jim, it will depend on

0:37:11.239 --> 0:37:14.120
<v Speaker 1>the products UM or in the country you're in and everything.

0:37:14.160 --> 0:37:16.160
<v Speaker 1>You might be able to go to best Buy or

0:37:16.480 --> 0:37:19.480
<v Speaker 1>cost Go and be able to purchase one UM. But yeah,

0:37:19.560 --> 0:37:21.840
<v Speaker 1>I mean we keep that up to date UM on

0:37:21.880 --> 0:37:24.800
<v Speaker 1>Sons dot com, so you can see it's pretty transparent

0:37:24.880 --> 0:37:26.520
<v Speaker 1>quite frankly, how long it's going to take to get

0:37:26.880 --> 0:37:29.800
<v Speaker 1>some of our products and some you can get tomorrow, um,

0:37:29.840 --> 0:37:31.759
<v Speaker 1>you know, and some of it will be weeks. But

0:37:31.880 --> 0:37:34.440
<v Speaker 1>that's exactly what we're working through. Maybe it does vary

0:37:34.440 --> 0:37:36.960
<v Speaker 1>by products. How concerned are you that somebody might see

0:37:37.000 --> 0:37:38.279
<v Speaker 1>that and say, Okay, well I'm not going to buy

0:37:38.280 --> 0:37:40.439
<v Speaker 1>that I'm going to go with a competitor product rather

0:37:40.560 --> 0:37:43.080
<v Speaker 1>than waiting for it to come in stock and getting

0:37:43.080 --> 0:37:46.319
<v Speaker 1>it after the holiday. This is something that we've been

0:37:46.440 --> 0:37:49.760
<v Speaker 1>very focused on really since the beginning of the supply

0:37:49.840 --> 0:37:51.920
<v Speaker 1>chain challenges last year, and so what we've been watching

0:37:51.960 --> 0:37:55.080
<v Speaker 1>closely are two things. One is UM now that our

0:37:55.120 --> 0:37:57.719
<v Speaker 1>direct to consumer business has grown so much it's a

0:37:57.800 --> 0:38:00.279
<v Speaker 1>quarter of our business and a grip for Scent year.

0:38:00.320 --> 0:38:04.120
<v Speaker 1>Every year, we have a really really good handle on,

0:38:04.560 --> 0:38:06.520
<v Speaker 1>you know, what those orders are, how they're coming in.

0:38:06.640 --> 0:38:10.480
<v Speaker 1>We can watch conversion, we can watch cancelations importantly, and

0:38:10.560 --> 0:38:13.160
<v Speaker 1>that has been very very low, single digits, and it

0:38:13.200 --> 0:38:16.200
<v Speaker 1>has not changed. So it looks like people are continuing

0:38:16.239 --> 0:38:19.920
<v Speaker 1>to stick with UM, you know, our products, and I

0:38:19.920 --> 0:38:21.560
<v Speaker 1>think it makes a lot of sense because this is

0:38:21.560 --> 0:38:23.799
<v Speaker 1>a considered purchase, right, You're not rushing, You're not just

0:38:23.920 --> 0:38:26.279
<v Speaker 1>like haphazardly going to order one of our products. You've

0:38:26.360 --> 0:38:29.160
<v Speaker 1>usually done a little bit of research, You've thought about it, UM,

0:38:29.160 --> 0:38:31.640
<v Speaker 1>and then you're placing your order. That was Patrick Spence,

0:38:31.719 --> 0:38:34.640
<v Speaker 1>the CEO at son Nos full disclosure, we both own

0:38:34.760 --> 0:38:36.480
<v Speaker 1>so you have been a Sons guy for years and

0:38:36.480 --> 0:38:39.680
<v Speaker 1>I kinda tell you what I mean. Almost every year

0:38:39.719 --> 0:38:41.600
<v Speaker 1>it's like ends up on the Christmas list for somebody

0:38:41.600 --> 0:38:43.640
<v Speaker 1>in my family. But we all have snass now, And

0:38:43.640 --> 0:38:46.080
<v Speaker 1>that's the question, how does the company grow for customers

0:38:46.120 --> 0:38:48.479
<v Speaker 1>who already have these products? Right, Like, you can only

0:38:48.520 --> 0:38:50.239
<v Speaker 1>have so many speakers, although my husband would say you

0:38:50.239 --> 0:38:52.719
<v Speaker 1>can have millions of speakers. To know, you can only

0:38:52.719 --> 0:38:55.120
<v Speaker 1>have so many. You can only have so many. All right,

0:38:55.160 --> 0:38:57.640
<v Speaker 1>you're listening to Bloomberg Business Week. Coming up, the woman

0:38:57.680 --> 0:39:00.640
<v Speaker 1>who literally wrote the book on the Real House of Gucci,

0:39:00.760 --> 0:39:05.440
<v Speaker 1>Bloomberg Sarah Fordon joins us with a sensational story of murder, madness, glamour,

0:39:05.560 --> 0:39:08.279
<v Speaker 1>and greed days before a movie based on her book

0:39:08.520 --> 0:39:11.120
<v Speaker 1>hits the silver screen. Looking forward to watching that one.

0:39:11.360 --> 0:39:22.640
<v Speaker 1>This is Bloomberg. This is Bloomberg Business Week with Carol

0:39:22.680 --> 0:39:26.920
<v Speaker 1>Masser and Bloomberg Quick Takes. Tim Stinevik from Bloomberg Radio.

0:39:28.280 --> 0:39:32.320
<v Speaker 1>Sheridancloughlin was the romantic partner that gave fashion zion Mauricio

0:39:32.400 --> 0:39:34.520
<v Speaker 1>Gucci the strength to leave his wife Tim. It was

0:39:34.520 --> 0:39:37.920
<v Speaker 1>a decision that would get him killed back. It's a

0:39:37.960 --> 0:39:40.920
<v Speaker 1>story that still resonates in the fashion world and in Hollywood,

0:39:41.120 --> 0:39:44.360
<v Speaker 1>says audiences await the release of the saga retold in

0:39:44.360 --> 0:39:46.879
<v Speaker 1>the Really Scott film House of Gucci. It's due out

0:39:46.880 --> 0:39:49.480
<v Speaker 1>in theaters this coming week, more than two decades after

0:39:49.520 --> 0:39:52.040
<v Speaker 1>the book it's based on was published. Bloomberg Sarah Fordon

0:39:52.120 --> 0:39:55.360
<v Speaker 1>penned The House of Gucci, a sensational story of murder, madness, glamor,

0:39:55.440 --> 0:39:58.080
<v Speaker 1>and greed. Her new piece in this week's Pursuit section

0:39:58.280 --> 0:40:01.280
<v Speaker 1>shares McLoughlin's side of the story for the first time.

0:40:01.520 --> 0:40:04.520
<v Speaker 1>Sarah's team leader for Corporate Influence in Washington and was

0:40:04.560 --> 0:40:07.280
<v Speaker 1>also named to lead our new tech policy Squad earlier

0:40:07.280 --> 0:40:10.200
<v Speaker 1>this year. She joins us along with Bloomberg Pursuits editor

0:40:10.280 --> 0:40:13.719
<v Speaker 1>Chris Rouser. Sarah, it's really great to have you with us.

0:40:13.719 --> 0:40:16.120
<v Speaker 1>Just just take us back and tell us how so

0:40:16.160 --> 0:40:18.600
<v Speaker 1>many years ago you became so immersed in the story

0:40:18.600 --> 0:40:21.520
<v Speaker 1>to begin with. Hi, Well, thanks for having me. I mean,

0:40:21.560 --> 0:40:25.160
<v Speaker 1>this was an incredible story that just really drew me

0:40:25.239 --> 0:40:27.880
<v Speaker 1>in because there were so many twists and turns, and

0:40:27.960 --> 0:40:32.800
<v Speaker 1>this family fashion dynasty over three generations. Um, it was

0:40:32.840 --> 0:40:34.560
<v Speaker 1>a kind of story that if you made it up,

0:40:34.600 --> 0:40:39.080
<v Speaker 1>people wouldn't believe you. Um, it was so so outrageous

0:40:39.080 --> 0:40:42.600
<v Speaker 1>and so many surprising twists and turns. Exactly. There were

0:40:42.640 --> 0:40:44.360
<v Speaker 1>so many twists and turns, and it is something that

0:40:44.400 --> 0:40:46.200
<v Speaker 1>you feel like, Okay, this would be a streaming service,

0:40:46.239 --> 0:40:49.239
<v Speaker 1>but no, it was reality. Um you know, as you

0:40:49.280 --> 0:40:52.560
<v Speaker 1>were putting it together, because it played out in in

0:40:52.680 --> 0:40:54.880
<v Speaker 1>real time, right, there was so much coverage. What is

0:40:54.920 --> 0:40:56.640
<v Speaker 1>it that you wanted to dig into? Well? I was

0:40:56.680 --> 0:40:59.640
<v Speaker 1>really drawn to the story by the figure of Modio Gucci,

0:40:59.680 --> 0:41:02.000
<v Speaker 1>and I was covering him as a as a beat reporter.

0:41:02.400 --> 0:41:07.799
<v Speaker 1>Emmylan and his vision to um pilot his family company

0:41:07.920 --> 0:41:11.400
<v Speaker 1>from sort of an over licensed um, sort of cheapened

0:41:11.400 --> 0:41:14.719
<v Speaker 1>brand to a top tier luxury brand. He wanted to

0:41:14.760 --> 0:41:18.759
<v Speaker 1>make Gucci like Italy's heirmez um So. He wanted to

0:41:18.800 --> 0:41:24.160
<v Speaker 1>be sophisticated, he wanted excellent craftsmanship. He brought in Um,

0:41:24.160 --> 0:41:28.319
<v Speaker 1>you know, American creative director and designer, and his his

0:41:28.480 --> 0:41:32.200
<v Speaker 1>vision was to take it way up market only um.

0:41:32.239 --> 0:41:35.000
<v Speaker 1>As he started putting it into place, he had cut

0:41:35.000 --> 0:41:38.360
<v Speaker 1>off the cash cows. He had um not really given

0:41:38.400 --> 0:41:40.719
<v Speaker 1>consumers a chance to figure out that there was a

0:41:40.760 --> 0:41:45.480
<v Speaker 1>new Gucci and the company was just heading towards bankruptcy.

0:41:46.239 --> 0:41:49.000
<v Speaker 1>And as while this was going on, Sarah, this is

0:41:49.080 --> 0:41:52.680
<v Speaker 1>Chris um. You know, there was this whole personal side

0:41:52.680 --> 0:41:55.320
<v Speaker 1>of the saga where he was going through a divorce

0:41:55.480 --> 0:41:57.960
<v Speaker 1>from his wife, Patrizia Reggiani, who was played by Lady

0:41:58.000 --> 0:42:01.200
<v Speaker 1>Gaga in the film, and where he was at least

0:42:01.200 --> 0:42:03.960
<v Speaker 1>for part of the time in a romantic relationship with Sherry,

0:42:04.000 --> 0:42:07.239
<v Speaker 1>which is what our stories about exactly. So my I

0:42:07.320 --> 0:42:09.239
<v Speaker 1>realized that I was, you know, it's one thing to

0:42:09.280 --> 0:42:13.239
<v Speaker 1>write a business story for um, you know, for for

0:42:13.239 --> 0:42:17.839
<v Speaker 1>a newspaper, UM. But I realized that there was there

0:42:17.920 --> 0:42:20.480
<v Speaker 1>was a narrative here that had the qualities of a novel.

0:42:20.640 --> 0:42:24.640
<v Speaker 1>And it was by blending the family saga with the

0:42:24.719 --> 0:42:27.479
<v Speaker 1>business story that I felt that this story really really

0:42:27.480 --> 0:42:30.040
<v Speaker 1>came to ship to life. And I interviewed more than

0:42:30.080 --> 0:42:33.400
<v Speaker 1>a hundred people for the book. Talked to family members,

0:42:33.440 --> 0:42:37.760
<v Speaker 1>I talked to you know, current and former employees of Gucci.

0:42:38.080 --> 0:42:41.800
<v Speaker 1>But the one person who slipped away was Marizo, Gucci's

0:42:41.840 --> 0:42:45.680
<v Speaker 1>girlfriend at the time, UM well, for seven years. Her

0:42:45.760 --> 0:42:49.600
<v Speaker 1>name was Sherry McLoughlin. She was an American former model

0:42:49.600 --> 0:42:52.040
<v Speaker 1>who worked in the fashion industry. But they actually met

0:42:52.120 --> 0:42:56.320
<v Speaker 1>sailing in Sudenia um as the Italian team was preparing

0:42:56.360 --> 0:43:01.840
<v Speaker 1>for the America's Cup. So, Uh, Sherry didn't want to

0:43:01.840 --> 0:43:03.880
<v Speaker 1>talk to me at the time that I was writing

0:43:03.920 --> 0:43:05.719
<v Speaker 1>the book. She didn't know what kind of book I

0:43:05.800 --> 0:43:08.280
<v Speaker 1>was going to write, and she ducked my phone calls

0:43:08.320 --> 0:43:11.160
<v Speaker 1>and didn't answer my emails. Well, she came out of

0:43:11.160 --> 0:43:15.520
<v Speaker 1>the woodwork, um a few months ago when the stills

0:43:15.560 --> 0:43:18.880
<v Speaker 1>from the movie set started breaking the Internet, and I

0:43:18.920 --> 0:43:21.160
<v Speaker 1>realized as we chatted that she was ready to tell

0:43:21.200 --> 0:43:23.120
<v Speaker 1>her story. All right, so you go up to Chris

0:43:23.160 --> 0:43:25.200
<v Speaker 1>and you go, Chris, I've got the story. Is that? Well, like,

0:43:25.239 --> 0:43:29.399
<v Speaker 1>tell me how this came together. Well, it's Um. It's

0:43:29.400 --> 0:43:32.680
<v Speaker 1>actually really exciting to see it out in pursuit today

0:43:32.680 --> 0:43:36.600
<v Speaker 1>because I was very uncertain whether Bloomberg would be interested

0:43:36.640 --> 0:43:38.480
<v Speaker 1>in the story because it seemed like such a non

0:43:38.520 --> 0:43:43.000
<v Speaker 1>Bloomberg story, right, it was really about the personal side, um.

0:43:43.040 --> 0:43:46.120
<v Speaker 1>And yet Sherry had been you know, at mad to

0:43:46.360 --> 0:43:48.600
<v Speaker 1>side when he was going through some of the toughest

0:43:49.360 --> 0:43:53.239
<v Speaker 1>fights of his of his life, both with his financial

0:43:53.640 --> 0:43:56.879
<v Speaker 1>partner invest Corps and with his family. You know, he

0:43:56.960 --> 0:44:01.840
<v Speaker 1>was battling for you know, the his uncle sent the

0:44:01.880 --> 0:44:05.920
<v Speaker 1>financial police after him. Um. Was an accusation that he

0:44:05.960 --> 0:44:09.719
<v Speaker 1>hadn't signed his father hadn't signed the shares um, you know,

0:44:09.719 --> 0:44:13.360
<v Speaker 1>giving him the control and sent him, you know, escaping

0:44:13.400 --> 0:44:16.880
<v Speaker 1>and a motorcycle across the border into Switzerland where there

0:44:16.920 --> 0:44:20.120
<v Speaker 1>was no extradition. So he was really really grappling with

0:44:20.160 --> 0:44:22.240
<v Speaker 1>a lot at the time, and she was the person

0:44:22.320 --> 0:44:24.600
<v Speaker 1>who who was at his side trying to help him

0:44:24.600 --> 0:44:26.719
<v Speaker 1>the whole time. All right, question for you, Chris, Were

0:44:26.719 --> 0:44:29.560
<v Speaker 1>you like, yeah, of course I'm interested. Well, yeah, I

0:44:29.560 --> 0:44:31.439
<v Speaker 1>think I think maybe Sarah thought it felt a little

0:44:31.480 --> 0:44:38.640
<v Speaker 1>gossipy for Business Week, and I love gossip, especially especially

0:44:38.680 --> 0:44:42.960
<v Speaker 1>because this gossip really actually informed major news events and

0:44:43.040 --> 0:44:46.799
<v Speaker 1>also obviously this crime. And it was a perspective that

0:44:46.880 --> 0:44:50.239
<v Speaker 1>Sarah was really excited about hearing and getting out there.

0:44:50.320 --> 0:44:52.400
<v Speaker 1>And Sherry's not in the movie her She's not portrayed

0:44:52.400 --> 0:44:54.560
<v Speaker 1>in the movie because no one knew her story, and

0:44:54.640 --> 0:44:57.840
<v Speaker 1>so this is really like a missing piece of of

0:44:57.880 --> 0:44:59.960
<v Speaker 1>the saga. And it also includes all these great details

0:45:00.080 --> 0:45:03.920
<v Speaker 1>Sara mentioned the the publicity stills that broke the internet.

0:45:03.960 --> 0:45:05.839
<v Speaker 1>You might remember the first stills that came out were

0:45:05.840 --> 0:45:09.200
<v Speaker 1>of Lady Gagan Adam Driver playing Maurizio and Patrizia, and

0:45:09.200 --> 0:45:11.480
<v Speaker 1>they were in Italy, and it was so like Italian

0:45:11.640 --> 0:45:15.040
<v Speaker 1>and eighties, and he's wearing white ski pants and and

0:45:15.080 --> 0:45:18.560
<v Speaker 1>Sherry told us that he always wore white ski pants

0:45:18.600 --> 0:45:21.000
<v Speaker 1>because he was a terrible skier, so he would fall,

0:45:21.080 --> 0:45:22.480
<v Speaker 1>and but when he would get down to like the

0:45:22.520 --> 0:45:25.360
<v Speaker 1>wine fueled lunch with everybody, no one would know that

0:45:25.400 --> 0:45:29.160
<v Speaker 1>he felt because he was wearing white smart which is

0:45:29.160 --> 0:45:31.080
<v Speaker 1>a great little detail. That's the kind of thing that's

0:45:31.080 --> 0:45:33.200
<v Speaker 1>in this story. Take us back more than twenty years

0:45:33.200 --> 0:45:35.520
<v Speaker 1>ago when you were working on this book and you

0:45:35.640 --> 0:45:39.880
<v Speaker 1>not being actually able to speak to Sherry, because she

0:45:39.960 --> 0:45:43.640
<v Speaker 1>actually did approach you. You right after the book was out.

0:45:43.840 --> 0:45:47.880
<v Speaker 1>Tell us about that interaction. That was really an incredible moment.

0:45:48.000 --> 0:45:50.680
<v Speaker 1>So I had I had really given up on I

0:45:50.719 --> 0:45:53.520
<v Speaker 1>had had to give up on her. My manuscript was

0:45:53.560 --> 0:45:59.600
<v Speaker 1>going into press, and she hadn't responded. So I limited, um,

0:45:59.600 --> 0:46:01.279
<v Speaker 1>you know, my treatment of her just to just a

0:46:01.320 --> 0:46:03.960
<v Speaker 1>few lines in the book. And I knew from other

0:46:04.000 --> 0:46:06.440
<v Speaker 1>people that she had existed, but I didn't really have

0:46:06.480 --> 0:46:10.279
<v Speaker 1>any any contours of the relationship or how how they

0:46:10.280 --> 0:46:13.480
<v Speaker 1>had met, or you know, what time they spent together.

0:46:14.080 --> 0:46:17.120
<v Speaker 1>And the book came out in two thousand and then

0:46:17.160 --> 0:46:20.120
<v Speaker 1>the paperback edition came out in two thousand one, and

0:46:20.160 --> 0:46:23.160
<v Speaker 1>I was in New York presenting the paperback edition at

0:46:23.200 --> 0:46:26.760
<v Speaker 1>the Filarly Bookstore and I'd finished signing books and everybody

0:46:26.840 --> 0:46:29.920
<v Speaker 1>was just about leaving, and I noticed a tall blonde

0:46:29.960 --> 0:46:33.640
<v Speaker 1>woman instead of standing hanging back, looking at me. And

0:46:33.680 --> 0:46:36.319
<v Speaker 1>after the last person left, she came up to me

0:46:36.760 --> 0:46:39.840
<v Speaker 1>with tears in her eyes and she said, Hi, Sarah,

0:46:39.960 --> 0:46:42.839
<v Speaker 1>I'm Sherry McLoughlin. If I had known you were going

0:46:42.880 --> 0:46:45.080
<v Speaker 1>to write such a wonderful book, I would have talked

0:46:45.120 --> 0:46:47.440
<v Speaker 1>to you. And she gave me a big hug and

0:46:47.520 --> 0:46:49.960
<v Speaker 1>we both cried to read the book. Watched the movie

0:46:50.000 --> 0:46:52.480
<v Speaker 1>House of Gucci. That's Sarah Ford, and she's team leader

0:46:52.520 --> 0:46:55.440
<v Speaker 1>for Corporate Influence in Washington for Bloomberg News. She was

0:46:55.480 --> 0:46:58.200
<v Speaker 1>joining us along with Bloomberg Proceeds editor Chris Rouser. Catch

0:46:58.239 --> 0:47:01.480
<v Speaker 1>our full conversation and a conversation. You can find that

0:47:01.800 --> 0:47:04.320
<v Speaker 1>on our podcast feed at Bloomberg dot com, at Apple

0:47:04.400 --> 0:47:07.160
<v Speaker 1>dot com, or wherever you get your podcasts. Still to

0:47:07.239 --> 0:47:10.759
<v Speaker 1>come on Bloomberg Business Week. Timeless time Pieces a watchmaker

0:47:10.800 --> 0:47:13.279
<v Speaker 1>with more than one seventy five years of history and

0:47:13.320 --> 0:47:16.120
<v Speaker 1>the price tags to prove it. The CEO of a

0:47:16.239 --> 0:47:24.600
<v Speaker 1>langon Zona joins us. Next, this is Bloomberg Broadcasting from

0:47:24.640 --> 0:47:28.400
<v Speaker 1>the financial capital of the World, Bloomberg eleven Rio in

0:47:28.480 --> 0:47:33.000
<v Speaker 1>New York to Washington, d C. Bloomberg to Boston, Bloomberg

0:47:33.040 --> 0:47:36.040
<v Speaker 1>one O six one to San Francisco, Bloomberg nine six

0:47:36.320 --> 0:47:39.560
<v Speaker 1>to the country Sirius XM Channel one nine and around

0:47:39.560 --> 0:47:43.680
<v Speaker 1>the globe the Bloomberg Business at and Bloomberg Radio dot Com.

0:47:43.680 --> 0:47:47.719
<v Speaker 1>This is Bloomberg Business Week with Carol Messer and Bloomberg

0:47:47.800 --> 0:47:53.760
<v Speaker 1>Quick Takes Tim Stenovan on Bloomberg Radio. Sometimes a watch

0:47:53.800 --> 0:47:56.440
<v Speaker 1>is more than just to watch. It's a statement. It's

0:47:56.480 --> 0:47:59.320
<v Speaker 1>a symbol of elegance and prestige. And if you're a

0:47:59.360 --> 0:48:01.919
<v Speaker 1>fan of cross and ship for a person's wrist, well,

0:48:02.040 --> 0:48:03.920
<v Speaker 1>our next guest is definitely going to interest you. And

0:48:03.960 --> 0:48:06.799
<v Speaker 1>I'm talking to the guy with no watches. Yeah that's me.

0:48:06.840 --> 0:48:08.640
<v Speaker 1>I'm like holding up my wrist right now. I got

0:48:08.800 --> 0:48:12.800
<v Speaker 1>zero watches, zero time pieces. Are you a watch person?

0:48:12.920 --> 0:48:14.680
<v Speaker 1>I am a watch person. I have an Apple Watch

0:48:14.719 --> 0:48:16.759
<v Speaker 1>on which I really love, but I have something makes

0:48:16.800 --> 0:48:19.520
<v Speaker 1>a real watch person. Just roll over. I have some

0:48:19.520 --> 0:48:22.040
<v Speaker 1>beautiful watches at home. Um and I have to say,

0:48:22.120 --> 0:48:25.480
<v Speaker 1>I still like having a time piece on my wrist. Well,

0:48:25.480 --> 0:48:27.920
<v Speaker 1>the German watchmaker a Langon Zona, dates back to the

0:48:27.920 --> 0:48:30.840
<v Speaker 1>eighteen forties and Wilhelm Schmidt has spent the last decade

0:48:30.840 --> 0:48:33.560
<v Speaker 1>as the company's CEO. In that time, he's overseen the

0:48:33.640 --> 0:48:36.680
<v Speaker 1>launches of an array of six and even some seven

0:48:36.880 --> 0:48:39.720
<v Speaker 1>figure time pieces. Carol, so more than a million dollars

0:48:39.760 --> 0:48:42.319
<v Speaker 1>for some of these watches. Now the company is out

0:48:42.360 --> 0:48:45.440
<v Speaker 1>with its latest masterpiece. Schmid joined our radio on YouTube

0:48:45.480 --> 0:48:47.480
<v Speaker 1>simulcast this week to talk about the release of the

0:48:47.560 --> 0:48:50.640
<v Speaker 1>Zitwork Honey Goal loom In. It's available now, is a

0:48:50.680 --> 0:48:53.480
<v Speaker 1>two piece limited edition and tim it's priced at a

0:48:53.560 --> 0:48:57.040
<v Speaker 1>hundred and how many of those are on your Christmas list? Carol?

0:48:57.160 --> 0:48:59.000
<v Speaker 1>I wish I could put them on my Christmas list.

0:48:59.239 --> 0:49:01.239
<v Speaker 1>Have you been bad? It's not going to bring you

0:49:03.440 --> 0:49:06.239
<v Speaker 1>a six figure time piece? Pretty cool stuff. Let's see

0:49:06.239 --> 0:49:07.880
<v Speaker 1>what he had to say. You know, we've always been

0:49:07.920 --> 0:49:12.280
<v Speaker 1>a successful company and there's nothing more difficult than to change,

0:49:12.640 --> 0:49:15.880
<v Speaker 1>and we had things to change than changing, you know,

0:49:15.920 --> 0:49:19.680
<v Speaker 1>a running engine, and with that sort of stand still

0:49:20.400 --> 0:49:23.600
<v Speaker 1>within weeks, it gave us the time to prepare and

0:49:23.640 --> 0:49:27.839
<v Speaker 1>to accelerate and transform. So it wasn't all bad, even

0:49:27.920 --> 0:49:29.919
<v Speaker 1>of course it was quite tragic for a lot of people.

0:49:30.120 --> 0:49:33.839
<v Speaker 1>I'm not denying this. It's it's fascinating film. You're so great.

0:49:33.880 --> 0:49:35.960
<v Speaker 1>I think everybody thought, okay, that's it, and then all

0:49:36.000 --> 0:49:38.200
<v Speaker 1>of a sudden everybody did pivot. They were already thinking

0:49:38.200 --> 0:49:40.920
<v Speaker 1>either about digital strategies. Did you guys go on on

0:49:41.040 --> 0:49:44.120
<v Speaker 1>in digital or increase with what you were doing? That absolutely,

0:49:44.160 --> 0:49:47.359
<v Speaker 1>because you were supposed to go on watches on one

0:49:47.400 --> 0:49:50.080
<v Speaker 1>does in Geneva. That should have taken place in April,

0:49:50.800 --> 0:49:53.719
<v Speaker 1>and obviously it didn't. We had about three weeks time

0:49:53.840 --> 0:49:57.480
<v Speaker 1>to move from a physical Watchers and Wonders or watch

0:49:57.560 --> 0:50:01.799
<v Speaker 1>exhibition right who it's digital. Um, so we had three

0:50:01.840 --> 0:50:04.920
<v Speaker 1>weeks or four weeks time to prepare. That was a

0:50:04.960 --> 0:50:08.600
<v Speaker 1>good taste bet for our agility and how to to

0:50:08.680 --> 0:50:11.840
<v Speaker 1>get there, and and then we moved on. And you

0:50:11.880 --> 0:50:14.400
<v Speaker 1>know what people need to understand, said, you asked me

0:50:14.440 --> 0:50:17.239
<v Speaker 1>three years ago, can I approach a client that I've

0:50:17.280 --> 0:50:20.319
<v Speaker 1>never met before and tell them, look, we go on

0:50:20.320 --> 0:50:22.719
<v Speaker 1>a zoom and then we'll we'll just chat a little bit.

0:50:23.160 --> 0:50:25.319
<v Speaker 1>They would have refused. You know, these were the days

0:50:25.320 --> 0:50:28.320
<v Speaker 1>where they would expect me to fly in or them

0:50:28.440 --> 0:50:30.520
<v Speaker 1>to come to me and you have a sit down

0:50:30.560 --> 0:50:33.040
<v Speaker 1>and a dinner and all that. But not only had

0:50:33.080 --> 0:50:35.800
<v Speaker 1>we to change, but I also believe that the client's

0:50:35.920 --> 0:50:39.239
<v Speaker 1>behavior and and and the whole expectations have changed. Is

0:50:39.280 --> 0:50:42.480
<v Speaker 1>that continuing, I guess the digital and being able to

0:50:42.520 --> 0:50:44.759
<v Speaker 1>do that with are they now saying, Hey, Bill Helm,

0:50:44.840 --> 0:50:47.680
<v Speaker 1>come on the world's reopening, Come take me for dinner.

0:50:47.719 --> 0:50:51.279
<v Speaker 1>There there's a big appetite for that. I'm not denying it.

0:50:51.480 --> 0:50:53.719
<v Speaker 1>I think in future we will see more hybrid than

0:50:53.719 --> 0:50:57.480
<v Speaker 1>ever before. So we'll get you know, all the administration

0:50:57.560 --> 0:51:01.279
<v Speaker 1>work done through the digital, you know, information and a

0:51:01.360 --> 0:51:04.279
<v Speaker 1>little you know catch up here and there. But it

0:51:04.400 --> 0:51:08.200
<v Speaker 1>all will help us to even more celebrate that moment

0:51:08.280 --> 0:51:11.400
<v Speaker 1>when you just shipped together and you chat and you

0:51:11.560 --> 0:51:15.520
<v Speaker 1>talk and you just see who the other is, how

0:51:15.560 --> 0:51:18.160
<v Speaker 1>he feels, you know, his facial expression, body language and

0:51:18.200 --> 0:51:20.239
<v Speaker 1>all the things you can't see, at least I can't

0:51:20.280 --> 0:51:23.080
<v Speaker 1>see on a zoom. For our audience not familiar with

0:51:23.160 --> 0:51:25.200
<v Speaker 1>the time pieces, what sets them apart from the other

0:51:25.239 --> 0:51:27.759
<v Speaker 1>competitors that are out there? And because and look, we're

0:51:27.760 --> 0:51:31.200
<v Speaker 1>talking about time pieces that are six figures hundreds of

0:51:31.200 --> 0:51:35.239
<v Speaker 1>thousands of dollars, in some cases over a million dollars. Yeah, Kim,

0:51:35.280 --> 0:51:38.040
<v Speaker 1>you know we started about twenty thousand, and then you

0:51:38.080 --> 0:51:39.920
<v Speaker 1>know that's not the sweet spot. The sweet spot is

0:51:39.920 --> 0:51:44.480
<v Speaker 1>a lot higher. Um, it's it's at that part of

0:51:44.480 --> 0:51:48.360
<v Speaker 1>the market. It's a package, and I think our package

0:51:48.480 --> 0:51:52.560
<v Speaker 1>is that Germans. You know it does work. Um, what

0:51:52.600 --> 0:51:54.879
<v Speaker 1>do you mean by that? Well, you can always read

0:51:54.920 --> 0:51:57.560
<v Speaker 1>the time immediately, you see the data mediately. There's a

0:51:57.640 --> 0:52:01.279
<v Speaker 1>prioritization on the diet l which will give you the

0:52:01.280 --> 0:52:06.280
<v Speaker 1>most important information, regardless how complex or complicated they watches

0:52:06.280 --> 0:52:09.440
<v Speaker 1>on the first glimpse, Um go so far. Like you know,

0:52:09.440 --> 0:52:12.239
<v Speaker 1>we have a minute repeater that's really sort of the

0:52:12.320 --> 0:52:15.719
<v Speaker 1>highest complication almost that you can do in a in

0:52:15.760 --> 0:52:19.360
<v Speaker 1>a watch. It gives you the time in an acoustic way.

0:52:19.840 --> 0:52:22.560
<v Speaker 1>So we do that waterproof, which is pretty stupid because

0:52:22.680 --> 0:52:24.720
<v Speaker 1>you know, you don't want to seal something that should

0:52:24.920 --> 0:52:29.279
<v Speaker 1>make a noise, but because we are worried that drop

0:52:29.320 --> 0:52:31.239
<v Speaker 1>of water when you wash your hands with hit the

0:52:31.239 --> 0:52:33.560
<v Speaker 1>crown and we'll go into the movement with damage. So

0:52:33.640 --> 0:52:36.320
<v Speaker 1>these are that's the German thing. Then there is a

0:52:37.360 --> 0:52:42.640
<v Speaker 1>lot of hunt aboute craftsmanship labor in it. That's Wilhelm

0:52:42.680 --> 0:52:46.040
<v Speaker 1>Schmidt's CEO of German watchmaker A Landing Zona. You're listening

0:52:46.040 --> 0:52:53.359
<v Speaker 1>to Bloomberg Business Week. Coming up next, we go back

0:52:53.360 --> 0:52:55.960
<v Speaker 1>in time for the beat of the and in All

0:52:56.000 --> 0:52:59.480
<v Speaker 1>Access Pass with Gogs drummer Gina Shock on herbuck It

0:52:59.640 --> 0:53:02.840
<v Speaker 1>tracks the band's journey through words and lots and lots

0:53:02.840 --> 0:53:04.960
<v Speaker 1>of candid photos. You've got to check it out. This

0:53:05.200 --> 0:53:28.279
<v Speaker 1>is Bloomberg. Wow. You're listening to Bloomberg Business Week with

0:53:28.360 --> 0:53:32.960
<v Speaker 1>Carol Messer and Bloomberg Quick Takes Tim Stinovik from Bloomberg Radio.

0:53:34.320 --> 0:53:36.799
<v Speaker 1>We wind down this weekend edition of Bloomberg Business Week

0:53:36.840 --> 0:53:39.239
<v Speaker 1>with an original member of The Go Goes, the first

0:53:39.239 --> 0:53:41.480
<v Speaker 1>all female rock creep to write their own songs, play

0:53:41.520 --> 0:53:43.759
<v Speaker 1>their own instruments, and reach the top of the Billboard charts.

0:53:43.760 --> 0:53:46.359
<v Speaker 1>I have to say, I remember, uh, spending some time

0:53:46.360 --> 0:53:48.239
<v Speaker 1>at the beach with my older cousins who were really

0:53:48.280 --> 0:53:49.719
<v Speaker 1>into it, and and that's where I got introduced to the

0:53:49.719 --> 0:53:52.480
<v Speaker 1>Go Goes. But they are like the perfect summer beach band.

0:53:52.600 --> 0:53:55.359
<v Speaker 1>Oh and how cool is Gina Shock. She's really cool.

0:53:55.840 --> 0:53:58.160
<v Speaker 1>She's out with her new book Made in Hollywood. All

0:53:58.200 --> 0:54:00.120
<v Speaker 1>access with the Go Goes. This is a person an

0:54:00.120 --> 0:54:02.600
<v Speaker 1>all account of the band that includes a treasure trove

0:54:02.680 --> 0:54:05.560
<v Speaker 1>of photographs and memorabilia collected over the course of her

0:54:05.560 --> 0:54:07.880
<v Speaker 1>forty year career. She took these photos and now they

0:54:07.920 --> 0:54:10.360
<v Speaker 1>are so good. It's like a scrap it is. I

0:54:10.440 --> 0:54:12.640
<v Speaker 1>really had so much fun right looking through it. Well.

0:54:12.719 --> 0:54:16.160
<v Speaker 1>Didna joined us from San Francisco, though she couldn't stop

0:54:16.160 --> 0:54:19.359
<v Speaker 1>thinking about a little ceremony she attended in Cleveland just

0:54:19.440 --> 0:54:23.000
<v Speaker 1>a couple of weeks earlier. I'm still pretty high from

0:54:23.120 --> 0:54:25.920
<v Speaker 1>to the rock and Roll Hall of Things. Things just

0:54:26.000 --> 0:54:29.399
<v Speaker 1>kind of unbelievable. It's it's funny you sort of sort

0:54:29.440 --> 0:54:31.279
<v Speaker 1>of you know your poo poo, and it's like, I

0:54:31.320 --> 0:54:33.160
<v Speaker 1>don't care about this stuff, but then when it happens,

0:54:33.200 --> 0:54:36.560
<v Speaker 1>it's blow. It's mind blowing. It's like, Okay, you know,

0:54:37.080 --> 0:54:39.680
<v Speaker 1>you feel like you're recognized by your fans, don't get

0:54:39.680 --> 0:54:43.520
<v Speaker 1>me wrong, But then this sort of recognition is it's

0:54:43.520 --> 0:54:46.080
<v Speaker 1>a whole different thing because you know, all your peers

0:54:46.080 --> 0:54:49.200
<v Speaker 1>were there all all you know, all the other musicians

0:54:49.200 --> 0:54:52.399
<v Speaker 1>and songwriters and people in my business were all They're

0:54:52.440 --> 0:54:55.960
<v Speaker 1>celebrating this like triumph for the band and it felt

0:54:56.000 --> 0:54:58.560
<v Speaker 1>good to get all those props, all that love and respect,

0:54:58.800 --> 0:55:01.160
<v Speaker 1>and it felt very genuine one as well. It was

0:55:01.680 --> 0:55:04.680
<v Speaker 1>quite an evening, my friend, quite an evening. And you

0:55:04.719 --> 0:55:07.600
<v Speaker 1>accepted the honor from Drew barrymore I know at the ceremony,

0:55:07.640 --> 0:55:10.680
<v Speaker 1>I mean, like all of it, right, yeah, But then

0:55:10.719 --> 0:55:12.480
<v Speaker 1>people are like, what's the deal with Drew Barry? What

0:55:12.600 --> 0:55:14.760
<v Speaker 1>the deal is is that it couldn't have been someone

0:55:14.880 --> 0:55:16.719
<v Speaker 1>better to give us out a word because Drew has

0:55:16.719 --> 0:55:19.160
<v Speaker 1>been a real fan of this fancy. She's been a kid.

0:55:19.640 --> 0:55:21.600
<v Speaker 1>And I was like, you know, in case you don't

0:55:21.600 --> 0:55:24.279
<v Speaker 1>know it, well now the word is out. And and

0:55:24.400 --> 0:55:27.600
<v Speaker 1>after the show, well we were talking with Drew throughout

0:55:27.640 --> 0:55:30.160
<v Speaker 1>the throughout the show, but it was like I didn't

0:55:30.200 --> 0:55:33.080
<v Speaker 1>really realize how much of an impression we had left

0:55:33.120 --> 0:55:36.800
<v Speaker 1>on her, because she said, you know, Gina through the years,

0:55:36.840 --> 0:55:38.440
<v Speaker 1>I mean, we all know that she went through a

0:55:38.440 --> 0:55:40.960
<v Speaker 1>lot of difficult periods in her life. It's just like

0:55:41.000 --> 0:55:44.600
<v Speaker 1>we all had okay, but she I didn't realize that

0:55:44.719 --> 0:55:47.200
<v Speaker 1>we helped her to a lot of stuff. And that

0:55:47.640 --> 0:55:50.360
<v Speaker 1>was I don't know, I just you can't believe it

0:55:50.360 --> 0:55:52.919
<v Speaker 1>when you know you might think that about other people

0:55:52.920 --> 0:55:54.600
<v Speaker 1>when you know, you think, oh, I remember when this

0:55:54.640 --> 0:55:56.800
<v Speaker 1>song happened in how that helped me through this relationship that,

0:55:57.080 --> 0:55:58.880
<v Speaker 1>but when it actually happened to you, it's sort of

0:55:59.600 --> 0:56:01.600
<v Speaker 1>you can't take it all in that feel like you've

0:56:01.600 --> 0:56:04.040
<v Speaker 1>made some that deep of an impression on someone, right,

0:56:04.840 --> 0:56:07.920
<v Speaker 1>It's it's pretty incredible to hear that, Gina, because I

0:56:07.920 --> 0:56:10.399
<v Speaker 1>would imagine that you do hear from fans a lot

0:56:10.680 --> 0:56:14.040
<v Speaker 1>about what it about, what the effect that your music

0:56:14.080 --> 0:56:17.360
<v Speaker 1>has had on that I am these days. But you

0:56:17.440 --> 0:56:20.080
<v Speaker 1>gotta remember, guys, I come home and I'm cleaning up

0:56:20.320 --> 0:56:22.799
<v Speaker 1>my dog's poop and I'm doing dishes, and I'm you know,

0:56:22.880 --> 0:56:25.080
<v Speaker 1>I'm back to my to the real life, which is

0:56:25.200 --> 0:56:27.239
<v Speaker 1>most of the most of my life. And then you

0:56:27.320 --> 0:56:28.920
<v Speaker 1>go out there for a couple of months of the

0:56:29.000 --> 0:56:32.279
<v Speaker 1>year and you're rock starters left you You just you

0:56:32.360 --> 0:56:34.120
<v Speaker 1>sort of you don't think about that all the time.

0:56:34.239 --> 0:56:36.279
<v Speaker 1>Then we's work to your attention. Like I was like,

0:56:36.440 --> 0:56:39.160
<v Speaker 1>oh my god, this is really my job. How cool? Well,

0:56:39.480 --> 0:56:41.560
<v Speaker 1>we have to say, your book really made an impression

0:56:41.719 --> 0:56:44.759
<v Speaker 1>on us. And you, you know, are the unofficial I guess,

0:56:44.760 --> 0:56:47.680
<v Speaker 1>our official photographer, self appointed archivist. I think is how

0:56:47.680 --> 0:56:51.799
<v Speaker 1>somebody described you of the band UM. It really is

0:56:51.920 --> 0:56:56.680
<v Speaker 1>an incredible history, but also the visual story that you tell.

0:56:57.160 --> 0:56:59.560
<v Speaker 1>You know you're taking photos, it sounds like all the time.

0:57:00.920 --> 0:57:03.759
<v Speaker 1>I little did I know that all these years later

0:57:04.280 --> 0:57:06.239
<v Speaker 1>it would it would all surface in the way that

0:57:06.280 --> 0:57:08.880
<v Speaker 1>it has, because you know, back then, I just was

0:57:08.960 --> 0:57:12.279
<v Speaker 1>always drawn to UM. I'm a very visual person. I

0:57:12.360 --> 0:57:15.480
<v Speaker 1>was always drawn to photographs, and you know, uh, in

0:57:15.600 --> 0:57:18.960
<v Speaker 1>my house even I have all of my art is

0:57:19.280 --> 0:57:23.440
<v Speaker 1>all photographs from from various stuff, photographers or something not

0:57:23.760 --> 0:57:26.760
<v Speaker 1>so much, but it's always something that's driven me. And

0:57:26.800 --> 0:57:30.840
<v Speaker 1>so when I started taking photos with the band UM,

0:57:30.880 --> 0:57:33.240
<v Speaker 1>it felt like a very natural thing to do. The

0:57:33.240 --> 0:57:35.080
<v Speaker 1>only differences is that, hey, I happened to be in

0:57:35.120 --> 0:57:37.560
<v Speaker 1>the band, so I'm getting all these candid shots that

0:57:37.680 --> 0:57:40.440
<v Speaker 1>no one else would ever be privy to UM if

0:57:40.480 --> 0:57:43.439
<v Speaker 1>they weren't in the band. And I just had such

0:57:43.480 --> 0:57:45.840
<v Speaker 1>a love for photography and I still do. And I

0:57:46.040 --> 0:57:48.840
<v Speaker 1>can't believe I had my first UM. I had my

0:57:48.920 --> 0:57:52.520
<v Speaker 1>first photo exhibition UM in Los Angeles this past weekend,

0:57:52.760 --> 0:57:55.840
<v Speaker 1>and I was I mean I it was something that

0:57:55.920 --> 0:57:58.960
<v Speaker 1>I only would have dreamt I could do. Your whole

0:57:58.960 --> 0:58:01.600
<v Speaker 1>book is just filter it with all your pictures. Is

0:58:01.600 --> 0:58:03.960
<v Speaker 1>there a favorite picture or a picture that you just

0:58:04.400 --> 0:58:06.800
<v Speaker 1>you really are you just love to talk about. You know,

0:58:06.920 --> 0:58:10.840
<v Speaker 1>it's like favorite child, you guys. I've been asked that

0:58:10.920 --> 0:58:13.760
<v Speaker 1>several times, and it's really difficult for me to give

0:58:13.840 --> 0:58:17.760
<v Speaker 1>you an honest answer because everything in this book I love.

0:58:18.040 --> 0:58:20.640
<v Speaker 1>I love. There's a reason I took this photograph for

0:58:20.720 --> 0:58:23.840
<v Speaker 1>that photograph, this or that, and they all really have

0:58:24.040 --> 0:58:27.720
<v Speaker 1>some very important meaning to me. That is a moment

0:58:27.760 --> 0:58:30.840
<v Speaker 1>in time that I'll never relive that I can look

0:58:30.880 --> 0:58:32.760
<v Speaker 1>at and and and and I just and and then

0:58:32.800 --> 0:58:34.880
<v Speaker 1>I remember everything it all comes back to me. That's

0:58:34.880 --> 0:58:38.000
<v Speaker 1>not how I wound up writing so much. This isntingly

0:58:38.080 --> 0:58:41.720
<v Speaker 1>just gonna be photographs and the boy. When I was

0:58:41.760 --> 0:58:44.439
<v Speaker 1>asked to write some I was, I thought, I can't

0:58:44.480 --> 0:58:47.000
<v Speaker 1>do this, but but but but look at the photographs.

0:58:47.040 --> 0:58:50.439
<v Speaker 1>The worst just started pouring out. Um. There's so many

0:58:50.440 --> 0:58:52.400
<v Speaker 1>photographs in this book, you guys are looking through it

0:58:52.480 --> 0:58:54.560
<v Speaker 1>right now that I love. Um. Of course, the clown

0:58:54.600 --> 0:58:57.040
<v Speaker 1>Family happens to be one of my favorite um of

0:58:57.080 --> 0:59:00.280
<v Speaker 1>the bunch that hosts a segment of photographs because it's

0:59:00.320 --> 0:59:02.680
<v Speaker 1>so insane or ridiculous and just go to show you

0:59:02.680 --> 0:59:05.560
<v Speaker 1>that they would do anything that I asked them to. Two. Well,

0:59:05.560 --> 0:59:07.680
<v Speaker 1>that's what crazy. They had such trust, right, I mean

0:59:07.760 --> 0:59:10.680
<v Speaker 1>you really had front row seat, behind seat, like in

0:59:10.800 --> 0:59:13.960
<v Speaker 1>terms of just catching them, uh, the whole group at

0:59:13.960 --> 0:59:17.280
<v Speaker 1>any moment. Yeah, yeah, I mean, you know, we're just

0:59:17.320 --> 0:59:19.680
<v Speaker 1>basically a group of five girls, a girl a little

0:59:19.680 --> 0:59:23.880
<v Speaker 1>girl gang, just having a great time and living for

0:59:23.920 --> 0:59:28.640
<v Speaker 1>the moment and you know, enjoying ourselves what it should

0:59:28.640 --> 0:59:31.479
<v Speaker 1>have been. You know, blemishes and all. It's it's it's

0:59:31.560 --> 0:59:35.440
<v Speaker 1>it's part of growing and and experiencing life and and

0:59:35.440 --> 0:59:38.000
<v Speaker 1>and through a lens that most people don't ever have

0:59:38.080 --> 0:59:39.840
<v Speaker 1>the opportunity. One of the things that was kind of

0:59:39.840 --> 0:59:41.920
<v Speaker 1>cool going through your book is the bands that you

0:59:42.040 --> 0:59:47.400
<v Speaker 1>opened for the you know, iconic musicians like yourself that

0:59:47.600 --> 0:59:50.320
<v Speaker 1>you guys ran into met. Tell us about some of

0:59:50.320 --> 0:59:51.880
<v Speaker 1>those meetings, some of those things that were just like,

0:59:51.920 --> 0:59:55.040
<v Speaker 1>oh my god, I can't believe I'm me. Well, you know,

0:59:55.720 --> 0:59:59.000
<v Speaker 1>I am the ultimate fan, let me tell you. You know,

0:59:59.120 --> 1:00:01.800
<v Speaker 1>I just adore them. Oh it's music is my whole

1:00:01.800 --> 1:00:04.280
<v Speaker 1>life and it's always been and I feel so lucky

1:00:04.400 --> 1:00:09.480
<v Speaker 1>to be able to contribute. Um. I meeting David Bowie

1:00:09.880 --> 1:00:12.560
<v Speaker 1>was a huge thing in my life. I idolized him

1:00:12.600 --> 1:00:15.600
<v Speaker 1>growing up, and you know, had the utmost respect to

1:00:15.720 --> 1:00:18.320
<v Speaker 1>the The guy was a genius um and I got

1:00:18.320 --> 1:00:20.680
<v Speaker 1>to meet him three times and that was super duper cool.

1:00:20.800 --> 1:00:23.040
<v Speaker 1>It was actually the first time I met him that

1:00:23.160 --> 1:00:24.680
<v Speaker 1>the photo of us in the book is when he

1:00:24.720 --> 1:00:26.760
<v Speaker 1>was doing the serious Moonlight tour and we actually got

1:00:26.760 --> 1:00:29.280
<v Speaker 1>to open for him too, I think. But the first

1:00:29.280 --> 1:00:32.400
<v Speaker 1>time I met him was in nineteen eighty, before the

1:00:32.440 --> 1:00:34.560
<v Speaker 1>Goobers were even signed. We were playing at the Ritz

1:00:34.640 --> 1:00:37.640
<v Speaker 1>in New York City. Checked this out. We didn't have

1:00:37.640 --> 1:00:39.320
<v Speaker 1>a record deal. We had just gotten back from England.

1:00:39.320 --> 1:00:41.640
<v Speaker 1>We had been opening for Manness and the Specials over there,

1:00:42.200 --> 1:00:44.640
<v Speaker 1>so we all had our our boyfriends with us. So Manness,

1:00:44.680 --> 1:00:46.880
<v Speaker 1>we're on our show. But we get done and we

1:00:46.920 --> 1:00:48.720
<v Speaker 1>go to the I P Section and they're like, guess

1:00:48.720 --> 1:00:51.280
<v Speaker 1>who was at your show? Who? Okay, David Bowie and

1:00:51.320 --> 1:00:56.800
<v Speaker 1>his constant companion Coco Peak Townsend and John and Yoko. Now,

1:00:56.960 --> 1:01:00.439
<v Speaker 1>unfortunately John and Yoko left during the encore, and yet

1:01:00.480 --> 1:01:03.480
<v Speaker 1>in a couple of months he was going right um so,

1:01:03.600 --> 1:01:05.280
<v Speaker 1>but the two of them had seen the show. That

1:01:05.320 --> 1:01:07.600
<v Speaker 1>meant a whole lot to me and Pete Towns and

1:01:07.640 --> 1:01:10.000
<v Speaker 1>that meant a lot. And then of course Bowie and

1:01:10.200 --> 1:01:12.840
<v Speaker 1>meeting him and talking to him. He was such a

1:01:12.880 --> 1:01:15.280
<v Speaker 1>gentleman and so generous with his time, and we were

1:01:15.280 --> 1:01:17.640
<v Speaker 1>all getting high and having a great time. But wow,

1:01:17.720 --> 1:01:20.680
<v Speaker 1>what what an incredible night that was for me um

1:01:20.680 --> 1:01:22.680
<v Speaker 1>and of course opening for the Stones. I mean, these

1:01:22.720 --> 1:01:25.640
<v Speaker 1>are things you dream of, you know, And man, it's

1:01:25.680 --> 1:01:28.240
<v Speaker 1>like happening. A little old Gina from Dundock in Baltimore, like,

1:01:28.280 --> 1:01:31.720
<v Speaker 1>it's crazy stuff, guys. It's it's like your dreams do

1:01:32.040 --> 1:01:34.320
<v Speaker 1>can happen? They can really happen if you look. Have

1:01:34.440 --> 1:01:36.840
<v Speaker 1>to stay focused and do the right thing, that's all.

1:01:36.880 --> 1:01:39.560
<v Speaker 1>That's it. Hey, Gina, what what has it been like

1:01:40.880 --> 1:01:43.200
<v Speaker 1>getting back there on the road and doing it at

1:01:43.240 --> 1:01:45.520
<v Speaker 1>a time when we're in the midst of the pandemic.

1:01:45.560 --> 1:01:47.560
<v Speaker 1>How are you doing it? Well? You know, it's been

1:01:47.640 --> 1:01:51.000
<v Speaker 1>rough because the last two years we've had both we've

1:01:51.000 --> 1:01:53.600
<v Speaker 1>had our tours canceled. We had last year we were

1:01:53.600 --> 1:01:55.960
<v Speaker 1>having a tour summer tour this year was canceled. So

1:01:56.160 --> 1:01:58.440
<v Speaker 1>fortunately we are going to be doing some shows at

1:01:58.480 --> 1:02:00.280
<v Speaker 1>the end of the year on the West coast. We're

1:02:00.280 --> 1:02:03.280
<v Speaker 1>all really excited about. And then of course next year

1:02:03.280 --> 1:02:06.080
<v Speaker 1>we're going to be doing shows with Silly Idol uh

1:02:06.200 --> 1:02:09.360
<v Speaker 1>in the UK, UM playing like at Wemley and uh

1:02:09.480 --> 1:02:12.640
<v Speaker 1>Leads Arena, all these fantastic places to play UM, and

1:02:12.680 --> 1:02:14.520
<v Speaker 1>then we're we're going to be doing more shows in

1:02:14.560 --> 1:02:17.640
<v Speaker 1>the States. But on top of that, UM, this year

1:02:18.320 --> 1:02:21.240
<v Speaker 1>it's just been incredible for us because it seems like

1:02:21.280 --> 1:02:24.200
<v Speaker 1>everything is sort of coming to fruition. You know, our

1:02:24.240 --> 1:02:27.920
<v Speaker 1>our documentary really pushed people, i think, to recognize the

1:02:27.960 --> 1:02:29.680
<v Speaker 1>bandon and know the ban in a way that they

1:02:29.720 --> 1:02:33.360
<v Speaker 1>had prior to that. Uh. UM. Also, you know our

1:02:33.440 --> 1:02:35.280
<v Speaker 1>musical but which is out on Broadway a couple of

1:02:35.320 --> 1:02:37.920
<v Speaker 1>years ago, that's coming back. That's the Passadena Playhouse like

1:02:37.920 --> 1:02:40.720
<v Speaker 1>in a week, and it's opening in Australia again head

1:02:40.720 --> 1:02:43.960
<v Speaker 1>over here. That's really cool. UM. And then the induction

1:02:43.960 --> 1:02:45.520
<v Speaker 1>into the Rock and Roll Hall of Fame, and then

1:02:45.560 --> 1:02:47.880
<v Speaker 1>now I'm doing my book tour and and my first

1:02:48.320 --> 1:02:52.840
<v Speaker 1>photo exhibition and like it's wow, well that's great, guys.

1:02:52.960 --> 1:02:54.840
<v Speaker 1>Well it's just you know, it is interesting, and you

1:02:54.840 --> 1:02:56.880
<v Speaker 1>really do think about the impact that you had. I mean,

1:02:56.880 --> 1:03:00.760
<v Speaker 1>there's so many female musicians now and if you think

1:03:00.800 --> 1:03:03.360
<v Speaker 1>about though when you guys went out and did your thing,

1:03:04.240 --> 1:03:08.520
<v Speaker 1>it wasn't commonplace. No, not so much. Go ahead, please,

1:03:08.600 --> 1:03:12.160
<v Speaker 1>you know I'm one. Like I'm checking Instagram out every day.

1:03:12.400 --> 1:03:15.080
<v Speaker 1>There are so many girls that are playing drums now

1:03:15.240 --> 1:03:18.120
<v Speaker 1>and and shredding on guitar. There are so you know

1:03:18.160 --> 1:03:21.480
<v Speaker 1>now that there's the latest statistic is that there are

1:03:21.560 --> 1:03:25.040
<v Speaker 1>more girls learning instruments than there are guys now. But

1:03:25.800 --> 1:03:28.560
<v Speaker 1>you like that one guy. That's incredible. M Yeah, it's

1:03:28.640 --> 1:03:32.840
<v Speaker 1>that's the latest um and it's like really great. I'm

1:03:32.920 --> 1:03:35.040
<v Speaker 1>hoping that we've had an influence on them. I feel

1:03:35.080 --> 1:03:37.040
<v Speaker 1>that we have. I've heard that a lot, and it's

1:03:37.160 --> 1:03:40.479
<v Speaker 1>to me, the best gifts that I could ever leave

1:03:40.600 --> 1:03:42.520
<v Speaker 1>when I closed my eyes on this planet is to

1:03:42.520 --> 1:03:45.240
<v Speaker 1>think that I've inspired someone to step out of their

1:03:45.240 --> 1:03:49.360
<v Speaker 1>comfort zone perhaps and do what they love to do.

1:03:49.840 --> 1:03:52.520
<v Speaker 1>That's legendary drummer Gina Shock, the author of Maide in

1:03:52.560 --> 1:03:55.560
<v Speaker 1>Hollywood All Access with the Go, goes this attribute to

1:03:55.560 --> 1:03:59.880
<v Speaker 1>the trailblazing female rock band and now members of Rock

1:04:00.120 --> 1:04:03.280
<v Speaker 1>Roll Hall of Fame vacations of everyone. You've got to

1:04:03.280 --> 1:04:04.640
<v Speaker 1>go to the Hall of Fame. Yeah, I know, I

1:04:04.680 --> 1:04:06.800
<v Speaker 1>haven't got you said you've got and it's it's really cool.

1:04:06.800 --> 1:04:08.120
<v Speaker 1>You should check it out, and this is the perfect

1:04:08.120 --> 1:04:09.960
<v Speaker 1>time to do it. A go see Gina shock there.

1:04:10.040 --> 1:04:11.640
<v Speaker 1>All right, we'll do that. All right. That wraps up

1:04:11.680 --> 1:04:14.040
<v Speaker 1>the weekend edition of Bloomberg Business Week from Bloomberg Radio.

1:04:14.080 --> 1:04:15.880
<v Speaker 1>Thanks so much for joining us on Carol Massa and

1:04:16.000 --> 1:04:18.280
<v Speaker 1>Tim Stanabe. Could be sure to tune into Bloomberg Business

1:04:18.320 --> 1:04:20.560
<v Speaker 1>Week Monday through Friday starting at two pm Wall Street

1:04:20.560 --> 1:04:22.800
<v Speaker 1>Time on Bloomberg Radio. You can also watch our daily

1:04:22.840 --> 1:04:25.960
<v Speaker 1>broadcast on YouTube just search Bloomberg Global News. Also check

1:04:26.000 --> 1:04:28.240
<v Speaker 1>out our Bloomberg Business Week podcast. You can find it

1:04:28.280 --> 1:04:31.280
<v Speaker 1>at Bloomberg dot com, Apple, or wherever you get your podcast.

1:04:31.320 --> 1:04:33.120
<v Speaker 1>Perfect to listen to over the weekend and you think

1:04:33.160 --> 1:04:36.000
<v Speaker 1>I do alright, well Bloomberg Business Week. It's available on

1:04:36.080 --> 1:04:39.000
<v Speaker 1>newstands now, at Bloomberg dot com, at business week dot com,

1:04:39.040 --> 1:04:41.160
<v Speaker 1>and on the Bloomberg Terminal. You can also see me

1:04:41.200 --> 1:04:44.200
<v Speaker 1>on Bloomberg Quick Take, available on Bloomberg dot com, slash Qt,

1:04:44.360 --> 1:04:47.960
<v Speaker 1>and streaming platforms like Roku, Apple TV, Samsung TV, and more.

1:04:48.160 --> 1:04:50.960
<v Speaker 1>Have a great weekend. Stay safe everyone. This is Bloomberg