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Speaker 1: Brought to you by the reinvented two thousand twelve camera.

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Speaker 1: It's ready. Are you welcome to stuff Mom Never told you?

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Speaker 1: From House Stuff Works dot Com. Hello, and welcome to

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Speaker 1: the podcast. I'm Caroline and I'm Kristen, and today we're

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Speaker 1: talking about an adventure that a lot of people in

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Speaker 1: our society have been on, and I have been on

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Speaker 1: myself once but with my daddy. We're talking about car buying, folks,

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Speaker 1: car buying as a woman. I bought a car a

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Speaker 1: few years ago and it was a major pain in

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Speaker 1: the neck. I'm not gonna lie. It's because it's the

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Speaker 1: largest purchase I have ever made. It's not like buying jewelry.

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Speaker 1: I'm not a homeowner. I was like these thousands. Yeah,

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Speaker 1: I know, it's a big check. There's a lot of

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Speaker 1: zeros and things you might as I just picture like

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Speaker 1: bringing in a briefcase of money, you know, like popping

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Speaker 1: it open. But on my stacks, that's monnies in there,

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Speaker 1: just monopoly, like to buy a car. Um. Yeah. I

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Speaker 1: wanted to talk about this because there are so many,

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Speaker 1: uh stereotypes, there are so many just bad things surrounding

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Speaker 1: the idea of a woman buying a car walking into

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Speaker 1: a car dealership getting treated like dirt, walking out having

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Speaker 1: been ripped off, not knowing you know any better. And

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Speaker 1: so I wanted to look into this and come to

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Speaker 1: find out, women actually are pretty darn good car shoppers. Yes,

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Speaker 1: we have gotten better and will continue to get better.

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Speaker 1: There was a widely circulated survey from lease trader dot

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Speaker 1: com that came out in January saying, hey, guess what,

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Speaker 1: women generally get better deals with their cars than men do. Yeah.

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Speaker 1: And I think it was so widely circulated because people

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Speaker 1: were like, what, women, women can buy cars, they know things.

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Speaker 1: It's like the same studies saying that women are safer drivers.

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Speaker 1: What um? Yeah. John Sternal of LEAs Trader said, women

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Speaker 1: not only have a larger interest in cars overall, another

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Speaker 1: like giant question where people are like, what a larger interest?

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Speaker 1: But women today are taking more active role in the

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Speaker 1: negotiating process of a vehicle and in the car shopping

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Speaker 1: process in general. And this is because we ask questions,

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Speaker 1: we do research. It's a little fear based. We're a

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Speaker 1: little insecure, so we do a lot of research before

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Speaker 1: we walk in there, but we walk in with our

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Speaker 1: width about us. Yeah. Essentially, this idea that women are

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Speaker 1: terrible car shoppers who will just get taken to the

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Speaker 1: bank at the dealership has become so ingrained in our brains.

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Speaker 1: Were like, you know what, I better be fully prepared.

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Speaker 1: And it's starting to pay off because way back when

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Speaker 1: in our podcast on women and negotiation, of course car

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Speaker 1: shopping came up, there was a statistic we saw and

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Speaker 1: saying that on average, women will pay more for a

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Speaker 1: car just because they don't want to have to negotiate,

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Speaker 1: just the prospect of haggling with someone. We want people

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Speaker 1: to like us, we'll pay to not have to to

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Speaker 1: do it. Yeah. Um, but so all of these things.

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Speaker 1: Part of the negotiation is asking the right questions, and

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Speaker 1: so women. In this Least Trader survey, they found out

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Speaker 1: that women are more likely to ask about a vehicle's

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Speaker 1: accident history, safety performance, and overall functionality, whereas a man

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Speaker 1: is more likely to focus on aesthetics, technology and driving

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Speaker 1: an engine performance. Basically, a man walks into the dealership

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Speaker 1: already confident, already thinking I know what I need to know,

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Speaker 1: I've got this whatever, and they might not get as

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Speaker 1: good of a deal because they haven't done all their research. Yeah,

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Speaker 1: and when taking over a lease from the previous owner

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Speaker 1: this lease trader dot Com survey found that women ages

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Speaker 1: twenty one to thirty are really great about ordering inspections

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Speaker 1: first to make sure that the vehicle is in a

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Speaker 1: condition that it should be in. Seventy of these younger

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Speaker 1: ladies are doing it that compared to only of men

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Speaker 1: in the same age group. Yeah, and one big key

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Speaker 1: as far as researching is that in our research, we

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Speaker 1: decide on a price before we walk in there. We're

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Speaker 1: not going in I mean, I say, we I haven't

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Speaker 1: done this yet, will I will I read this? I

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Speaker 1: was like, I have a lot to do. Oh gosh um.

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Speaker 1: According to Kelly blue Book, women are more likely to

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Speaker 1: decide on a price before they go shopping, which equates

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Speaker 1: to savings because you're not going in there with a

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Speaker 1: giant question mark above your head. You know what the

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Speaker 1: average person is paying for the average fill in the

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Speaker 1: blank car here. So let's say, though, Carolin, let's do

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Speaker 1: a little role playing. Okay, you are going car shopping?

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Speaker 1: Oh god, just started. How do you feel? Feel? Feel nervous?

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Speaker 1: Feel little nervous. I'm wondering where my dad is. I

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Speaker 1: want to get something small because I'm tired of paying

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Speaker 1: high prices at the gas pump. And okay, so you've

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Speaker 1: you've got all the stuff going on your brain. You're

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Speaker 1: pulling into the dealership. Now, what do you expect for

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Speaker 1: the salesman or the saleswoman to say to you? How

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Speaker 1: do you expect to be treated? I should say ignored.

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Speaker 1: I expect to be treated like I'm getting a pat

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Speaker 1: on the head, basically because I mean, okay, like I

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Speaker 1: already deal with that because I look like I'm twelve.

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Speaker 1: But people, you know, I expect salespeople to be like,

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Speaker 1: aren't you cute? Are you here to buy a big car?

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Speaker 1: A little girl? Are you all alone? Are you all alone?

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Speaker 1: So yes, when you are not the only one who

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Speaker 1: feels this way. Women have long complained about being either

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Speaker 1: ignored or intimidated by salesman who think that they can

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Speaker 1: just take us for everything that we're worth, take us

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Speaker 1: for a ride. And there are all these stories that

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Speaker 1: are published about like people going on or cover kind

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Speaker 1: of like comparing like how a man is treated versus

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Speaker 1: how a female customer is treated, and former car dealership

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Speaker 1: employees who are saying, you know what, the stereotype is

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Speaker 1: kind of true. For instance, in two thousand nine, ABC

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Speaker 1: News published a story about this, featuring Dwayne Overhauld who

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Speaker 1: used to work at a dealership, and he said, quote,

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Speaker 1: women are preyed upon their easy targets. Don't be an

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Speaker 1: easy target, Carol, No, absolutely not. Yeah. He said that

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Speaker 1: predatory dealers use scare scare tactics to squeeze more money

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Speaker 1: out of female customers, the message being you don't know

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Speaker 1: anything about cars. We do. And according to this article,

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Speaker 1: women typically get suckered into buying extras which are meant

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Speaker 1: to pay the difference between actual cash value of the

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Speaker 1: car and the outstanding balance on your loan release. So

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Speaker 1: they might talk you, try to talk you into getting

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Speaker 1: a special protective coding on your cloth in the car,

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Speaker 1: or stripe straight to want pin stripes and you want

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Speaker 1: flames on the side of your car are or they

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Speaker 1: might treat a standard option when they're talking up the

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Speaker 1: car as a specially feature that you will pay a

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Speaker 1: little bit more for. So what do you do? Car

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Speaker 1: and Driver UH featured a story written by Michael Feehan,

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Speaker 1: who was a reformed dealership scammer, who says, really do

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Speaker 1: your research, which is great because it sounds like women

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Speaker 1: are getting great about doing their research. Find your needs,

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Speaker 1: find your budget, and have that price in mind, and

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Speaker 1: shop around. Yeah, and be sure you let them know

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Speaker 1: you're shopping around. Uh Yeah, turn your nose up at

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Speaker 1: them if they're like, you know, assuming that you're going

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Speaker 1: to get a car here today with us, But don't

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Speaker 1: let them know exactly where you're looking. Be vague and

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Speaker 1: don't buy today, don't you know. Don't go in thinking

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Speaker 1: I've got to get a car. I've got to get

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Speaker 1: a car. I'm gonna get it today, because that takes

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Speaker 1: the pressure off of you. It makes the whole situation

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Speaker 1: less stressful. But if you do get an offer at

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Speaker 1: a dealership, get it in writing. And if they won't

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Speaker 1: give it to you in writing, walk away, walk away.

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Speaker 1: Uh So, now that we are we we've established that

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Speaker 1: women are good and getting better at car shopping. We

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Speaker 1: are taking the reins of negotiation once we have selected

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Speaker 1: our cars. Not so surprisingly, there are some gender differences

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Speaker 1: in the types of cars that men and women are

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Speaker 1: drawn to. Yeah. True car dot Com did a study

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Speaker 1: and found that women prefer to purchase small cars and crossovers,

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Speaker 1: typically from foreign automakers and the VW Beetle is a good,

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Speaker 1: good example. It was the car most likely to be

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Speaker 1: purchased by a woman in just over fifty six percent

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Speaker 1: of the buyers registering a new Beatle. We're women, and yeah,

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Speaker 1: that's typically then when you think of gendered car buying,

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Speaker 1: it's typically called like a girl car. I hate that

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Speaker 1: term girl car. Now what are men drawn to? Uh,

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Speaker 1: take a while, guess trucks? Just like when they were

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Speaker 1: kids playing with their cars. Men like drugs and sportier

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Speaker 1: models of cars. Yeah. In two the highest percentage of

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Speaker 1: male registrations leaned toward expensive exotic brands like Bugatti male

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Speaker 1: registered vehicles Ferrari nine four percent and Lamborghini nine five percent.

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Speaker 1: I would love to hear from any of our female

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Speaker 1: listeners who might be driving a Lamborghini. I bet they're

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Speaker 1: out there. Yeah. And it's not saying that these are

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Speaker 1: the those are the top three brands of cars that

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Speaker 1: men drive. It's just like there aren't a lot of exactly,

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Speaker 1: it's just who is who makes up the the buyers

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Speaker 1: of those specific cars. But in the more mid market level. Uh.

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Speaker 1: In two thousand ten, men tended to register trucks from GM, Chrysler, Antyota,

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Speaker 1: at far higher rates than women. But speaking of car registration,

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Speaker 1: even though women are responsible for something like sixty two

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Speaker 1: percent of new car purchases, is a majority of cars

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Speaker 1: are registered still under men's names. A lot of that

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Speaker 1: has to do with like my situation when I was

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Speaker 1: younger and my car got totaled, and so my dad

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Speaker 1: took me to the dealership. He was my car, he

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Speaker 1: was buying it obviously, but it was registered in his name.

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Speaker 1: So there's a lot of situations where women are going

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Speaker 1: with their husbands or their fathers or whatever to the

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Speaker 1: dealership to get these cars. And so they point out, okay,

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Speaker 1: so the you know, women make up the largest registrants

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Speaker 1: for these smaller cars, these crossovers, these smallest uvs whatever.

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Speaker 1: That might have a lot to do with the fact

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Speaker 1: that the women who are going on their own are

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Speaker 1: going in for those lower priced vehicles. Does that make

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Speaker 1: sense because the cars registered to women sell in the

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Speaker 1: low twenty thousand range and are probably going to women

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Speaker 1: in their twenties and thirties who are single or don't

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Speaker 1: have large families. But still, let's get back to price,

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Speaker 1: because we go for these economical models. Uh. CBS News

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Speaker 1: sided a two thous in eleven study out of the

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Speaker 1: University of California, which found that women still tend to

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Speaker 1: pay slightly more than men for the same model of car,

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Speaker 1: not a huge amount, though, it's not an astronomical gap

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Speaker 1: that you might expect. The price difference disappeared though, when

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Speaker 1: people shopped online. Uh, that was a point two percent

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Speaker 1: price difference. And I thought that was interesting. I mean,

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Speaker 1: I don't know anything about buying a car online. I mean,

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Speaker 1: I buy like clothes online. I found her home items.

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Speaker 1: I found my car on Craigslist. You did, I mean

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Speaker 1: I was on there looking up misconnections, anything that's out there,

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Speaker 1: and then I found my car. The car posted a misconnection,

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Speaker 1: like I saw you this tall brunette walk in the

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Speaker 1: room seeking sassy brunette. Um. So, along these same lines,

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Speaker 1: a two thousand to study from the Federal Trade Commission

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Speaker 1: found that mediating transactions through the Internet removes important used

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Speaker 1: that sales salespeople can use to assess consumers willingness to pay.

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Speaker 1: And that includes gender, that includes race, that includes age.

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Speaker 1: That's all that stuff. And they found that the Internet

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Speaker 1: is disproportionately beneficial to those who have personal characteristics that

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Speaker 1: put them at a disadvantage in negotiating, particularly women, African

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Speaker 1: Americans and Hispanic people. Yeah, and we've talked a lot

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Speaker 1: about gender though, but speaking briefly on race, there was

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Speaker 1: study out of Yale Law School in which they sent

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Speaker 1: pairs of people was always a white guy and either

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Speaker 1: a white female, a black woman, or a black guy

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Speaker 1: out to something like two hundred different dealerships around Chicago

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Speaker 1: to see what prices they would be quoted for the

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Speaker 1: exact same car. And this is the final price after negotiations.

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Speaker 1: Black men were the highest scammed. That makes sense, like

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Speaker 1: they were charged the most, so and and below that

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Speaker 1: black women and then white females. So there's all so

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Speaker 1: a racial element too that could be worth um exploring. Again,

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Speaker 1: a little bit dated, but I was. I still found

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Speaker 1: the conclusion compelling. So I guess we should we all

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Speaker 1: just shop online. I don't even know what that entails.

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Speaker 1: With someone right in and tell me how to buy

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Speaker 1: a car online. If it's my dad, that's fine. Well,

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Speaker 1: shopping online would include things like checking reviews on sites

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Speaker 1: like Edmunds, Kelly blue Book, How Stuff Works dot Com

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Speaker 1: has an extensive auto section plugging the website, UH and

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Speaker 1: u S News and World Report always publishes the best

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Speaker 1: cars of the year. You can look up things like

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Speaker 1: that just to whittle down what you like, and especially

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Speaker 1: finding different years of cars, because cars can be like

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Speaker 1: bottles of wine caroline, some years will be better than others.

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Speaker 1: My yes, yes, that's true. My first car I inherited

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Speaker 1: from my parents. They bought it new in night and

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Speaker 1: I inherited it when I turned sixteen. Apparently the nineteen

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Speaker 1: paint for that car what color bad? It was maroon,

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Speaker 1: But all of those cars from that year, like the

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Speaker 1: paint on the hood just started disappearing, like the hood

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Speaker 1: was just metal. So you had a pretty sweet ride.

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Speaker 1: It's pretty pretty sweet. Well, yeah, after my parents paid

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Speaker 1: money to to snass it up, they pimped my My

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Speaker 1: parents pimped my ride, and then it was totaled by

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Speaker 1: stupid woman. My first car was a nineteen seventy nine

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Speaker 1: butter yellow Mercedes had that car. Yeah, it had matching

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Speaker 1: butter yellow hub caps and it could not go over

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Speaker 1: sixty about violently shaking. Yeah, that was probably like the

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Speaker 1: safety feature my parents were looking for. Was it that

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Speaker 1: could only go slow? Did you inherit that or did

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Speaker 1: they get it for you? I inherited it from a sibling. Yeah,

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Speaker 1: sweete like attracted all the boys in the car. They

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Speaker 1: were like, look at an amazing exotic car. Like I

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Speaker 1: drove it, uh into college, not into the building of

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Speaker 1: my college, but while I was in college, it was

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Speaker 1: just slowly breaking down, like a bit by bit. The

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Speaker 1: all the windows couldn't roll down, the A C was gone.

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Speaker 1: And then the final straw was when something in the

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Speaker 1: engine had broken to where I would turn the car off. Okay,

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Speaker 1: in the opposition, take the keys out, the car would

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Speaker 1: still be running. I would then have to pop the trunk,

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Speaker 1: get in the hood. It is also summertime at this

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Speaker 1: point when this is happening, and and stop the car,

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Speaker 1: like press on this lever until the car stopped. Um, yes,

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Speaker 1: that's terrifying. It was. It was an adventure, but I

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Speaker 1: loved that car. Anyway, back to car shopping. Yeah, some

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Speaker 1: good tips that CBS I just want to keep talking

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Speaker 1: about your car. Uh. Some good tips that CBS News

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Speaker 1: have are to like we said, we're harping on this,

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Speaker 1: set your price target. Look at true car dot com

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Speaker 1: and Edmunds dot com to see the average selling price

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Speaker 1: for the model you want in your area. And really

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Speaker 1: stick to it, determined not to pay above that average

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Speaker 1: unless they're special circumstances like you have to have a

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Speaker 1: pink glittery you know, helicopter car. I mean, we don't

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Speaker 1: know what's Mariah Carey driving these days. If you have

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Speaker 1: special needs, you might end up paying more. They also

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Speaker 1: recommend getting competing bids without visiting dealerships. They recommend a

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Speaker 1: service like car woo dot com. It charges you a fee,

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Speaker 1: but it gets bids from three dealers on exactly the

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Speaker 1: model you want. And they're also broker services, perhaps through

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Speaker 1: the car Loan Bank or credit union that you go through.

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Speaker 1: A lot of them will have uh attached services where

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Speaker 1: someone will go out and find the car that you want.

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Speaker 1: But again you might have to pay for that. But

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Speaker 1: it's it seems like to summarize the podcast with the

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Speaker 1: car shopping and for you to take with you, Caroline,

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Speaker 1: I mean it, what is it? The internet is your friend.

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Speaker 1: You can't do enough research on the internet. Correct and

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Speaker 1: confidence is key. Yes, I'm gonna wear comfortable clothes. Bit

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Speaker 1: maybe business cash, Yeah, walking there like I own the plane.

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Speaker 1: There are some sensible khakis. Yeah, I'm not Maybe I

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Speaker 1: won't make eye contact. Maybe that'll make them nervous. So, Caroline,

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Speaker 1: do you feel more empowered now? I do? But I

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Speaker 1: don't want to do car homework. Can I pay someone

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Speaker 1: to do the homework for me? And just tell me

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Speaker 1: the high points you could pay me. I'll give you

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Speaker 1: five dollars. Never mind, hugs, hugs, I'll make you sandwich.

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Speaker 1: That's worse. Oh well, let's let's let's negotiate off off

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Speaker 1: the podcast. Okay, we'll work on this later. So if

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Speaker 1: anyone has car shopping tips out there to send Caroline,

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Speaker 1: please let us know. And also car horror stories people

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Speaker 1: out there, have you experienced these stereotypes of being taken

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Speaker 1: at the dealership? Uh? Let us know anything related to

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Speaker 1: cause cause cause that's what we want to hear about.

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Speaker 1: YadA yad ya. You can send us your letters at

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Speaker 1: mom stuff at Discovery dot com, or you can also

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Speaker 1: head over to Facebook and leave a comment over there.

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Speaker 1: And in the meantime, we got a couple of letters.

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Speaker 1: This first one is about our podcast Summer Short on

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Speaker 1: Summer Camp, and this is about Sally, who was twelve

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Speaker 1: years old who went to a week long Christian summer camp. Uh.

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Speaker 1: She was very nervous about going, and the day before leaving,

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Speaker 1: she writes, my mom helped me pack my bag, which

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Speaker 1: only increased my unease about going to camp. To my horror,

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Speaker 1: my mom insisted on packing a few pads Maxi pads.

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Speaker 1: I was mortified. I didn't even want to think about

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Speaker 1: getting my first period, let alone while at camp. My

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Speaker 1: parents dropped me off at camp the next morning. I

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Speaker 1: did make a couple of friends in my cabin right away.

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Speaker 1: I got the camp tour, swim in the pool, or

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Speaker 1: in all the stilly game aimes played during meal times.

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Speaker 1: But by the next morning I felt sick. My stomach hurt,

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Speaker 1: my back ached, and I had a low fever. After

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Speaker 1: a few hours lying down the nurse's cabin, my parents

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Speaker 1: were called and my grandparents were sent to pick me up.

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Speaker 1: Once at my grandparents house, I went to the bathroom

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Speaker 1: and discovered that I had gotten my first period. I

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Speaker 1: quickly ran to my bag, rummaged around for one of

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Speaker 1: the pads, and did my best to put it on correctly.

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Speaker 1: When my parents picked me up the next day, my

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Speaker 1: mom made a comment about how I had worried myself sick.

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Speaker 1: I sat in the backseat of the car, fuming all

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Speaker 1: the way home until I could pull her aside for

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Speaker 1: a private conversation. I angrily told her that I did

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Speaker 1: not worry myself sick, but that I had gotten my

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Speaker 1: first period. She felt bad earlier for her comment, but

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Speaker 1: couldn't help but tell me, I told you so about

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Speaker 1: the Maxi pads. So thank you, Sally. Oh mom, I

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Speaker 1: told you so about those Maxi pads. This is an

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Speaker 1: email from Mackenzie about our archaeology podcast, and it gives

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Speaker 1: me great hope for the future and a sale. I

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Speaker 1: am totally jealous of her, Okay, because you love archaeology, right, Yeah, exactly, um,

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Speaker 1: she says. I graduated from the University of Evansville with

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Speaker 1: a b a. In archaeology. My college is one of

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Speaker 1: very few universities in the US that offers a b a.

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Speaker 1: In the field. Usually you go via anthropology, which is

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Speaker 1: why I ultimately chose to attend. I've been fascinated by

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Speaker 1: archaeology since elementary school, though oddly I never saw in

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Speaker 1: Indiana Jones movie until college. While I ended up not

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Speaker 1: working in the field, I loved my time studying archaeology

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Speaker 1: at UE and was one of many many women in

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Speaker 1: my major. We were never made to feel like we

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Speaker 1: had less potential than our male classmates, either by our

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Speaker 1: professors or the male students themselves, and we're always encouraged

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Speaker 1: to get dirty, gain experience and learn. One of one

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Speaker 1: of our professors happens to be Dr Jenny eve Ling,

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Speaker 1: who you sided in the podcast. She was my faculty

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Speaker 1: advisor and is generally an amazing, funny, brilliant person a

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Speaker 1: major inspiration to all students in the UE Archaeology program,

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Speaker 1: regardless of gender. So I am very excited about the

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Speaker 1: future of archaeology with all these ladies. Yes, uh, and

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Speaker 1: that's all that we've got for you today. Find us

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Speaker 1: on Facebook, send it us an email, mom Stuff at

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Speaker 1: discovery dot com, and follow us on Twitter. Why don't

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Speaker 1: you We're at mom Stuff podcast. And if you are

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Speaker 1: looking for a new car like I mentioned, there is

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Speaker 1: a extensive auto section on our website. It's how stuff

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Speaker 1: Works dot com for more on this and thousands of

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Speaker 1: other topics. Is it how stuff works dot Com brought

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Speaker 1: to you by the reinvented two thousand twelve camera. It's ready,

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Speaker 1: are you