WEBVTT - Bloomberg Businessweek Weekend - May 16th, 2020

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<v Speaker 1>This is Bloomberg Business Week from Bloomberg Radio. Hi, I'm

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<v Speaker 1>Jason Kelly and I'm Carol Masser. Welcome to the weekend

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<v Speaker 1>edition of Bloomberg Business Week. Over the next couple of hours,

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<v Speaker 1>we're going to bring you some of the most important

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<v Speaker 1>and informative conversations that we had this week. It is

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<v Speaker 1>week nine. Reality check is what we've called it, Jason.

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<v Speaker 1>It's really become a realization among everyone, investors included that

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<v Speaker 1>perhaps they and their expectations about reopening in economic recovery,

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<v Speaker 1>well maybe getting a little too ahead of themselves. Well,

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<v Speaker 1>and that certainly was where the market was, right. I mean,

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<v Speaker 1>we looked at a stock market that was very enthusiastic

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<v Speaker 1>and certainly very optimistic. But over the course of this week,

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<v Speaker 1>You're exactly right. It was reality check week. It was

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<v Speaker 1>Anthony Fauci, the leading doctor, the leading voice from a

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<v Speaker 1>healthcare perspective. It was j Powell, the Chairman of the Fed.

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<v Speaker 1>And I have to say it was a number of

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<v Speaker 1>our guests, CEOs and investors that we spoke with throughout

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<v Speaker 1>the week. Well, and I have to say, and we

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<v Speaker 1>kind of dwelled on this a little bit, but foul

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<v Speaker 1>sheet and Powell. We called it the one to punch

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<v Speaker 1>in terms of reminding us you can't do this too

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<v Speaker 1>fast um too soon in terms of reopenings and talking

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<v Speaker 1>about the protracted economic impact. And I think it really,

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<v Speaker 1>as we said, reality check because of these two. It

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<v Speaker 1>was also another week with a staggering labor report. Number

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<v Speaker 1>of Americans seeking unemployment benefits remained in the millions for

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<v Speaker 1>an eighth straight week, as the economy really just continuing

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<v Speaker 1>to reel from the virus pandemic. So what are the

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<v Speaker 1>biggest names in the world, in the world of business

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<v Speaker 1>specifically think about this. We're going to hear from them.

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<v Speaker 1>A fantastic interview it's in the magazine this week that

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<v Speaker 1>you did with Unilever CEO Alan Joke and old school

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<v Speaker 1>former American Airlines Gairman and CEO Bob crandall right, who

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<v Speaker 1>reminded us the airline industry they've seen a lot of

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<v Speaker 1>up and down cycles, but he said this one is

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<v Speaker 1>not the same. Also, we caught up with Christopher Gavigan.

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<v Speaker 1>He's the co founder of The Honest Company. He's now

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<v Speaker 1>on another mission to bring products that relief stress, which

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<v Speaker 1>we could all certainly use right now, absolutely all that

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<v Speaker 1>and much much more. First up, though, the big story

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<v Speaker 1>this week, one that impacted the equity market, top US

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<v Speaker 1>health officials testifying before the Senate. We talked about him

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<v Speaker 1>just a minute ago, Dr Anthony Fauci, the nation's top

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<v Speaker 1>infectious disease official. He warned against reopening the economy too

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<v Speaker 1>soon and that community is doing so risk new coronavirus outbreaks.

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<v Speaker 1>Safe to say, Jason, that was the testimony that really

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<v Speaker 1>rocked the markets and gave everyone, as we said earlier,

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<v Speaker 1>a reality check. Now, someone who has been one of

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<v Speaker 1>our guiding voices when it comes to the virus is

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<v Speaker 1>Andy PECash. She's a professor of molecular microbiology and immunology

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<v Speaker 1>at Johns Hopkins University Bloomberg School of Public Health. He

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<v Speaker 1>joined us once again, of course, the Bloomberg School of

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<v Speaker 1>Public Health, supported by Michael R. Bloomberg, founder of Bloomberg

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<v Speaker 1>LP and Bloomberg Philanthropies. He stressed, like so many others,

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<v Speaker 1>that testing and contact tracing they're going to make all

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<v Speaker 1>the difference. You know, these are the things that everybody

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<v Speaker 1>should be really aware of. Um, when we pull back

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<v Speaker 1>public health interventions, we expect to see some ca caces

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<v Speaker 1>come up. If we pull them back too soon, the

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<v Speaker 1>magnitude of the cases, the number of cases will be higher. Um.

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<v Speaker 1>If we're not prepared to do testing and really good

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<v Speaker 1>contact tracing to identify the people who have become in

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<v Speaker 1>contact with infected people, we run the risk of having

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<v Speaker 1>a rather large second bounce back wave. UM. So it's

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<v Speaker 1>really going to be important for us to time it

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<v Speaker 1>right and be prepared to pull back these public health

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<v Speaker 1>entrance so we can control a virus at a different level. Right. So,

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<v Speaker 1>I don't want to get political, that is certainly not

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<v Speaker 1>my aim here, but I do wonder coming off a

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<v Speaker 1>press conference yesterday that was predominantly from the President and

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<v Speaker 1>his team about testing and saying we have enough tests

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<v Speaker 1>out there and everything that we need tell me about

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<v Speaker 1>that specific event and if we do indeed are doing

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<v Speaker 1>the right kind of testing, and that we are doing

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<v Speaker 1>enough testing, especially I think twenty four hours or was

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<v Speaker 1>it this morning where Wuhan is talking about testing everybody

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<v Speaker 1>in your city? Yeah, exactly, And and it really becomes

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<v Speaker 1>a question of capacity. Um. You know, we're we're able

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<v Speaker 1>to test in most parts of the country, and again

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<v Speaker 1>this can be different in different localities, right. Um, here

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<v Speaker 1>in Maryland. We're doing a good job of testing the

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<v Speaker 1>symptomatic individuals. UM to turnaround time on tests are fairly good, UM,

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<v Speaker 1>but what we'd like to be is a level above that.

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<v Speaker 1>We want to be able to turnaround tests really fast

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<v Speaker 1>within a day. You want to be able to test

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<v Speaker 1>almost immediately people who have come in contact with the

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<v Speaker 1>pre people who are sick, so that you can catch

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<v Speaker 1>them before they really start showing symptoms and tell them

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<v Speaker 1>to quarantine a little bit earlier. So we need more testing,

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<v Speaker 1>We need more coordination, We need more contact tracing to

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<v Speaker 1>be able to deal with UM the situation when we

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<v Speaker 1>believe our public health interventions. You know, Dr pekash I

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<v Speaker 1>saw a poll this morning that was talking about contact

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<v Speaker 1>tracing specifically, and people's willingness to participate was largely based

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<v Speaker 1>on their enthusiasm for it was largely based on who's

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<v Speaker 1>doing the administering. What's the right method to go about

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<v Speaker 1>doing that in your estimation, so you know the best

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<v Speaker 1>method is to have train individuals who can UM capture

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<v Speaker 1>this information, contact you and give you the correct information

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<v Speaker 1>in terms of what needs to be done. UM. There

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<v Speaker 1>are people at State Public Health and County public Health

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<v Speaker 1>departments who are doing this. UM. We hear at Johns

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<v Speaker 1>Hopkins Bloomer School of Public Health has had a number

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<v Speaker 1>of professors who have started horses to try to educate

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<v Speaker 1>people in terms of how to do that to increase

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<v Speaker 1>the number of people that are capable of doing good

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<v Speaker 1>social contact tracing. So there are some things that you

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<v Speaker 1>need to know, be able to train to be do

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<v Speaker 1>this all quite possible, UM, but you need to invest

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<v Speaker 1>right now to increase those numbers of individuals again, so

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<v Speaker 1>you're ready when you pull back public health interventions. That's

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<v Speaker 1>Andy Pekash, professor of molecular Microbiology and Immunology at Johns

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<v Speaker 1>Hopkins University Bloomberg School of Public Health. As you can

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<v Speaker 1>tell by the name of the Bloomberg School of Public Health,

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<v Speaker 1>it's supported by Mike Bloomberg, the founder of Bloomberg Philanthropy's

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<v Speaker 1>Bloomberg LP, parent of this radio station. Certainly one of

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<v Speaker 1>my favorite voices to talk to Jason, you're listening to

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<v Speaker 1>Bloomberg Business Week coming up. We hear from UNI Lever

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<v Speaker 1>CEO Alan Jope. You know their products, you use them

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<v Speaker 1>every day. This CEO is thinking about everyone affected by

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<v Speaker 1>the crisis. It's in the magazine and it's your big interview,

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<v Speaker 1>Carol Masser, This is Bloomberg. This is Bloomberg Business Week

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<v Speaker 1>with Carol Masser and Jason Kelly from Bloomberg Radio. Well,

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<v Speaker 1>today we're bringing you some of the most important and

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<v Speaker 1>informative conversations we had on our daily Bloomberg Business Week

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<v Speaker 1>radio show, all about the virus and what happens next. Yeah,

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<v Speaker 1>and we're taking you inside the magazine this week featuring

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<v Speaker 1>a debrief with Alan Jope. He's the CEO of Unilever,

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<v Speaker 1>massive consumer products company everything Jason from Dove soap to

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<v Speaker 1>Ben and Jerry's ice cream and so much more. The

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<v Speaker 1>four brands used by about two and a half billion

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<v Speaker 1>people daily. So we talked about a lot of things,

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<v Speaker 1>you know, what they're seeing in terms of what people

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<v Speaker 1>are buying as a result of this shutdown in pandemic.

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<v Speaker 1>But he also talked a lot about balancing profits with

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<v Speaker 1>doing the right thing. We've been operating a multi stakeholder

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<v Speaker 1>model now for quite some time. For about ten years now,

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<v Speaker 1>we've been explicit that we believe that if we look

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<v Speaker 1>after our employees and our customers, if we worry about

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<v Speaker 1>society and the planet, if we take care of our supply,

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<v Speaker 1>our partners that then ultimately our shareholders will be well rewarded.

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<v Speaker 1>And although we didn't honestly think it through that way,

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<v Speaker 1>that was kind of how it played out for us.

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<v Speaker 1>Our reflex was first of all to take care our employees.

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<v Speaker 1>I remember on March the twelfth, which was a Thursday,

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<v Speaker 1>our crisis team saying we should go into an immediate

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<v Speaker 1>global mandatory in death find up lockdown for all office employees.

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<v Speaker 1>At the time it felt a little overwhelming, but it

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<v Speaker 1>was in the interest of protecting our employees. By the Friday,

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<v Speaker 1>when we announced it on the thirteenth, it felt just right.

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<v Speaker 1>By the Saturday, the fourteenth, I wasn't sure if we

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<v Speaker 1>were moving fast enough, and this was ahead of any

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<v Speaker 1>government suggestions of lockdown other than in China. And then

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<v Speaker 1>quickly we turned to our community and you mentioned some

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<v Speaker 1>of the things we tried to do there. Then we

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<v Speaker 1>realize how important the ability to continue to supply, keeping

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<v Speaker 1>our factories running and our supply networks running would be.

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<v Speaker 1>Then we started to worry about cash and cost and

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<v Speaker 1>now at the moment we're trying to anticipate and work

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<v Speaker 1>too short and longer term changes in demand patterns. So

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<v Speaker 1>I think that multi stakeholder thinking, which we've been getting

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<v Speaker 1>used to for a decade UM served as well in

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<v Speaker 1>the initial days of this crisis. How surprised were you though,

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<v Speaker 1>by the scale and pace of the virus? I think

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<v Speaker 1>one of the benefits of being a truly global company,

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<v Speaker 1>and remember sixty of our turnover comes from outside of

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<v Speaker 1>Western Europe and North America. Are are the biggest businesses

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<v Speaker 1>in Unilever beyond the US are India, Brazil, China, Indonesia,

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<v Speaker 1>and so I've been in daily contact with our leader

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<v Speaker 1>in China and our leader in Italy. UM, we had

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<v Speaker 1>had employees impacted by coronavirus, and we had already stood

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<v Speaker 1>up an international crisis management team. Actually, I think before

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<v Speaker 1>the beginning of March, we had sort of anticipated this

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<v Speaker 1>to come as it has. I must say, though, UM,

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<v Speaker 1>I'm very worried about the global South. We've seen this

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<v Speaker 1>play out where you know, the health care systems of

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<v Speaker 1>of Wuhan, of Italy, of the United Kingdom and the

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<v Speaker 1>United States have at best been taxed and in some

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<v Speaker 1>ways been overwhelmed. I'm very worried what's going to happen

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<v Speaker 1>when this really takes hold in the favelas of Brazil,

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<v Speaker 1>the townships of Africa, the slums of India, and the

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<v Speaker 1>refugee camps around the Middle East. I really don't think

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<v Speaker 1>we've seen the worst human suffering yet. As difficult as

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<v Speaker 1>it is to say that, Well, you know, it's interesting

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<v Speaker 1>that you say that, because I think we talked about

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<v Speaker 1>that too. We we look at these developing markets, Um,

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<v Speaker 1>what's your responsibility in helping those markets? And I'm just

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<v Speaker 1>curious the conversations you might be having with leaders in

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<v Speaker 1>those markets. Yeah, I think it's multi factorial, of course.

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<v Speaker 1>I mean our basic responsibility as people do need soap

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<v Speaker 1>and bleach and surface cleaners and basic food stuffs. These

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<v Speaker 1>so is at the moment still the first line of

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<v Speaker 1>defense against this virus. So our first responsibility is to

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<v Speaker 1>keep manufacturing and producing in products. We've noticed most governments

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<v Speaker 1>going through a predictable pattern, which is to underreact and

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<v Speaker 1>then perhaps to overreact to the point where the supply

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<v Speaker 1>chain in the country shuts down. And at that point,

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<v Speaker 1>we've been quite proactive with governments to see you really

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<v Speaker 1>don't want to shut down supplies of essential goods and

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<v Speaker 1>where in the middle of those discussions, right, now in

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<v Speaker 1>the emerging market. You know, I was going to do

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<v Speaker 1>this later, but let me bring in the polling question

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<v Speaker 1>for our breakaway members and I'll read it out for you.

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<v Speaker 1>Um Alan, which group of stakeholders should corporations be prioritizing

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<v Speaker 1>right now? And the choices are employees, communities, shareholders, customers.

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<v Speaker 1>So as everybody weighs in on that, how do you

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<v Speaker 1>see it? I think I know your answer is that

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<v Speaker 1>one answer only question, because in which case it's a

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<v Speaker 1>tough it's a tough call because ultimately, after look after

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<v Speaker 1>all these stakeholders. But it for sure begins with your employees.

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<v Speaker 1>You know, without without showing authentic care for your employees,

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<v Speaker 1>you can't you can't respond to me. I don't do

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<v Speaker 1>anything as the chief executive company. It's our frontline people

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<v Speaker 1>who are making the goods, who are serving our customers.

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<v Speaker 1>So that for me, that's where it starts. Paul seems

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<v Speaker 1>to be kind of I know you almost need you

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<v Speaker 1>need in all of the all of the above. We'll

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<v Speaker 1>talk to you about your work workers because as we

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<v Speaker 1>said at the top, you're taking care of your workers

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<v Speaker 1>right now. UM so you haven't laid anybody off. Does

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<v Speaker 1>it get harder the longer this goes on. Yes, it does.

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<v Speaker 1>We've got about a hundred and fifty thousand employees on

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<v Speaker 1>the payroll, although we think every day there's about three

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<v Speaker 1>million people who work directly and only for Unilever. But

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<v Speaker 1>all those hundred and fifty thousand, there's about seventy thousand

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<v Speaker 1>all of us who are office based. There's about fifty

0:12:42.640 --> 0:12:46.240
<v Speaker 1>thousand of us who are in factories, and there's another

0:12:46.280 --> 0:12:49.160
<v Speaker 1>twenty or thirty thousands who operate in some kind of

0:12:49.200 --> 0:12:53.600
<v Speaker 1>field sales operation, um. And we've had to take very

0:12:53.679 --> 0:12:57.720
<v Speaker 1>different approaches for those different communities and also in different

0:12:57.720 --> 0:13:01.240
<v Speaker 1>geographies at different points in time. So, as I mentioned,

0:13:01.720 --> 0:13:06.959
<v Speaker 1>all office workers are working from home, with the exception

0:13:07.040 --> 0:13:12.559
<v Speaker 1>of China, where we're learning from China how to reopen offices.

0:13:12.600 --> 0:13:15.360
<v Speaker 1>Some dudes and some dawns. That's you know, leave our

0:13:15.400 --> 0:13:17.920
<v Speaker 1>CEO Alan Joe P's the debrief this week in the

0:13:17.960 --> 0:13:22.520
<v Speaker 1>magazine and really talked about the pandemic. Ultimately, Jason kind

0:13:22.559 --> 0:13:25.760
<v Speaker 1>of strengthening his resolve about being a purpose led company

0:13:26.080 --> 0:13:28.920
<v Speaker 1>and being accountable to all stakeholders. Right, we talk about this,

0:13:28.960 --> 0:13:32.319
<v Speaker 1>whether it's your consumers, your shareholders, your community at large,

0:13:32.440 --> 0:13:35.160
<v Speaker 1>your employees. I mean you really, especially in a crisis

0:13:35.200 --> 0:13:38.480
<v Speaker 1>like this, you realize how everybody's impacted and how you

0:13:38.480 --> 0:13:40.719
<v Speaker 1>really need to take care of all of them. Well,

0:13:40.760 --> 0:13:42.880
<v Speaker 1>and it's interesting too, you know, these are words that

0:13:42.920 --> 0:13:45.200
<v Speaker 1>we throw around all the time in sort of quote

0:13:45.240 --> 0:13:49.080
<v Speaker 1>unquote normal times around strategy and especially leadership. And I

0:13:49.120 --> 0:13:52.560
<v Speaker 1>do feel like leadership and leaders are being tested in

0:13:52.920 --> 0:13:56.640
<v Speaker 1>unbelievable ways right now. So really great interview. Glad you

0:13:56.720 --> 0:13:59.400
<v Speaker 1>got some time with Alan job. You're listening to Bloomberg

0:13:59.440 --> 0:14:02.880
<v Speaker 1>Business Week, come up. We talked New England luxury resorts,

0:14:03.280 --> 0:14:07.439
<v Speaker 1>turning the page with president of the Ocean House Management Collection.

0:14:07.520 --> 0:14:10.600
<v Speaker 1>What we're finding the hospitality industry. It may be changed forever.

0:14:10.840 --> 0:14:24.600
<v Speaker 1>This is Bloomberg. This is Bloomberg Business Week with Carol

0:14:24.680 --> 0:14:29.080
<v Speaker 1>Masser and Jason Kelly from Bloomberg Radio. We're bringing you

0:14:29.200 --> 0:14:31.400
<v Speaker 1>some of the most important and informative conversations we had

0:14:31.440 --> 0:14:33.640
<v Speaker 1>throughout the week on our daily radio show. And of

0:14:33.680 --> 0:14:35.800
<v Speaker 1>course Jason all about the virus. Kind of where we

0:14:35.840 --> 0:14:39.480
<v Speaker 1>are today, what it looks like post COVID nineteen and

0:14:39.520 --> 0:14:41.280
<v Speaker 1>I have to say we have to remind everybody all

0:14:41.280 --> 0:14:43.480
<v Speaker 1>of this happening in real time as news continued to

0:14:43.520 --> 0:14:46.480
<v Speaker 1>cross the Bloomberg terminal absolutely and one of our favorite

0:14:46.480 --> 0:14:50.000
<v Speaker 1>conversations was with Daniel Hostetler. He's the president and managing

0:14:50.040 --> 0:14:53.760
<v Speaker 1>director of the Ocean House Management Collection, the owner and

0:14:53.840 --> 0:14:58.560
<v Speaker 1>operator of some absolutely beautiful properties. I felt like in

0:14:58.640 --> 0:15:00.760
<v Speaker 1>talking to him in research in a little bit, I

0:15:00.840 --> 0:15:03.160
<v Speaker 1>got a little bit of a window into what it's

0:15:03.200 --> 0:15:06.080
<v Speaker 1>like to be Carol Massers. It's definitely going to be

0:15:06.120 --> 0:15:11.120
<v Speaker 1>a challenge this summer. Like all New England seaside destinations,

0:15:11.240 --> 0:15:13.880
<v Speaker 1>you know, the majority of these properties up here make

0:15:14.240 --> 0:15:17.880
<v Speaker 1>a good sixty to seventy percent of their business during

0:15:18.080 --> 0:15:21.280
<v Speaker 1>during the height of the summer season. UM. We've we

0:15:21.440 --> 0:15:25.880
<v Speaker 1>were working hard communicating with the staff on a weekly basis.

0:15:26.400 --> 0:15:29.680
<v Speaker 1>Zoom I think is the new go to meeting application,

0:15:29.800 --> 0:15:32.600
<v Speaker 1>and so we get the entire company together every week

0:15:32.800 --> 0:15:35.200
<v Speaker 1>um for an hour to talk about what the plans

0:15:35.240 --> 0:15:40.800
<v Speaker 1>are going forward and keeping them informed. It's a challenging

0:15:41.760 --> 0:15:45.760
<v Speaker 1>process because there aren't a lot of guidelines laid out yet.

0:15:45.800 --> 0:15:48.240
<v Speaker 1>You know, first of all, it's individual state to state,

0:15:48.320 --> 0:15:51.160
<v Speaker 1>and then in our state, like in most states, that

0:15:51.280 --> 0:15:55.680
<v Speaker 1>there are not yet concrete guidelines that say how many

0:15:55.720 --> 0:15:58.440
<v Speaker 1>people can you have in the restaurant, how much capacity

0:15:58.480 --> 0:16:00.760
<v Speaker 1>can you have on the beach or in the hotel.

0:16:00.840 --> 0:16:05.320
<v Speaker 1>So we are sort of crisis planning with with with

0:16:05.320 --> 0:16:08.800
<v Speaker 1>within in a lot of gray area. Mainly we're you know,

0:16:08.840 --> 0:16:11.800
<v Speaker 1>we're spending our time looking to reconcept I think the

0:16:11.800 --> 0:16:15.400
<v Speaker 1>food and beverage operations most of all, because that is

0:16:15.440 --> 0:16:20.320
<v Speaker 1>clearly the area of concentration for the public, right and

0:16:20.400 --> 0:16:22.520
<v Speaker 1>so let's talk about that. So, so what are you

0:16:22.560 --> 0:16:24.960
<v Speaker 1>doing and how do you sort of work through something

0:16:25.000 --> 0:16:27.360
<v Speaker 1>like this? As you say, you know you're taking guidance

0:16:27.400 --> 0:16:31.239
<v Speaker 1>from state officials and local officials, but as a team,

0:16:31.280 --> 0:16:34.960
<v Speaker 1>how do you do this sort of step by step? Well,

0:16:35.080 --> 0:16:38.640
<v Speaker 1>for us, it started with mapping the guest process from

0:16:38.800 --> 0:16:41.240
<v Speaker 1>point of arrival on the driveway at the bellman to

0:16:41.520 --> 0:16:44.600
<v Speaker 1>point of departure again with the bellman, and every step

0:16:44.680 --> 0:16:48.080
<v Speaker 1>in between, and asking ourselves, how are we going to

0:16:48.160 --> 0:16:53.320
<v Speaker 1>conform to the best practices the social distancing and yet

0:16:53.440 --> 0:16:56.760
<v Speaker 1>give a level of luxury service that the guests are

0:16:56.880 --> 0:16:59.600
<v Speaker 1>used to, uh, and how do we make it a

0:16:59.720 --> 0:17:04.080
<v Speaker 1>fun experience? So something as simple as housekeeping, will the

0:17:04.080 --> 0:17:06.440
<v Speaker 1>guests want us in the room twice a day as

0:17:06.480 --> 0:17:09.960
<v Speaker 1>traditionally So we've we've approached that and said, you know,

0:17:10.040 --> 0:17:13.040
<v Speaker 1>we're going to whenever possible, we're going to deliver the

0:17:13.080 --> 0:17:15.400
<v Speaker 1>service that we've always delivered, and we're going to let

0:17:15.440 --> 0:17:18.480
<v Speaker 1>the guests guide us. So we are going to say

0:17:18.520 --> 0:17:21.520
<v Speaker 1>housekeeping services are twice daily, but if you would prefer

0:17:22.080 --> 0:17:24.280
<v Speaker 1>once daily, we can do that. If you would prefer

0:17:24.400 --> 0:17:26.840
<v Speaker 1>just clean towels brought to you every day, we can

0:17:26.880 --> 0:17:30.359
<v Speaker 1>certainly accommodate that as well. It's it's sort of taking

0:17:30.440 --> 0:17:34.919
<v Speaker 1>every touch point and trying to find out how we

0:17:35.040 --> 0:17:37.320
<v Speaker 1>keep the guests safe, how we keep our staff safe

0:17:37.600 --> 0:17:41.159
<v Speaker 1>and still deliver a unique experience. Well, Daniel, I do

0:17:41.200 --> 0:17:43.320
<v Speaker 1>wonder in terms of as you mentioned, you know, for

0:17:43.520 --> 0:17:46.840
<v Speaker 1>food and beverage, you're looking to reconcept it. Does that

0:17:46.960 --> 0:17:51.240
<v Speaker 1>include maybe more folks eating in their rooms or perhaps

0:17:51.240 --> 0:17:53.120
<v Speaker 1>you set up space outside. I mean, do you think

0:17:53.119 --> 0:17:56.280
<v Speaker 1>about that? Yes, we absolutely are doing that. We're looking

0:17:56.320 --> 0:18:00.760
<v Speaker 1>at a unique dining menus, taking restaurants that were traditionals

0:18:00.760 --> 0:18:03.560
<v Speaker 1>sit down and making them fast casual where you walk

0:18:03.600 --> 0:18:06.879
<v Speaker 1>away and pick your own seat. Uh, coming up with

0:18:07.000 --> 0:18:10.000
<v Speaker 1>a picnic platter menu that where you can say, I

0:18:10.040 --> 0:18:11.679
<v Speaker 1>would like to eat on the beach. I would like

0:18:11.720 --> 0:18:14.240
<v Speaker 1>to eat on the croquet lawn and your food will

0:18:14.280 --> 0:18:16.560
<v Speaker 1>be there set on a table for you when you

0:18:16.760 --> 0:18:19.600
<v Speaker 1>when you arrive for dinner that evening, those sorts of

0:18:19.760 --> 0:18:23.439
<v Speaker 1>unique dining experiences that wouldn't be traditional. I do wonder

0:18:23.760 --> 0:18:25.879
<v Speaker 1>about the staff, and you said, you know you're briefing

0:18:25.920 --> 0:18:30.160
<v Speaker 1>them every week and presently hearing their concerns as well.

0:18:30.800 --> 0:18:34.160
<v Speaker 1>How do you make that side of it work as

0:18:34.200 --> 0:18:36.480
<v Speaker 1>an employer, Well, we want to make sure that when

0:18:36.480 --> 0:18:38.879
<v Speaker 1>we bring them back that it's safe for them as well.

0:18:39.000 --> 0:18:41.919
<v Speaker 1>So in the same way we are asking them to

0:18:42.000 --> 0:18:45.240
<v Speaker 1>sign a health pledge that um that our guests know

0:18:45.400 --> 0:18:47.560
<v Speaker 1>that they are taking their temperature before they come to

0:18:47.560 --> 0:18:51.240
<v Speaker 1>work every day and washing their hands every thirty minutes, etcetera.

0:18:51.600 --> 0:18:55.359
<v Speaker 1>We will have signage throughout the hotels asking the guests

0:18:55.359 --> 0:18:58.760
<v Speaker 1>to do similar things to practice social distancing. And you know,

0:18:58.840 --> 0:19:02.920
<v Speaker 1>and we're providing all of the masks and the gloves

0:19:03.000 --> 0:19:05.800
<v Speaker 1>and equipment that the staff needs to feel safe. And

0:19:05.840 --> 0:19:10.240
<v Speaker 1>that's Daniel Hostetler, the president of the Ocean House Management Collection. Carol,

0:19:10.680 --> 0:19:14.280
<v Speaker 1>you had sort of turned me on too, at least remotely. Uh,

0:19:14.280 --> 0:19:17.480
<v Speaker 1>these properties, you've been there, you've sailed there. I mean,

0:19:17.600 --> 0:19:22.119
<v Speaker 1>it's pretty remarkable what they have, but also what they

0:19:22.119 --> 0:19:24.800
<v Speaker 1>are trying to do to get back. Yeah, and they

0:19:24.840 --> 0:19:27.600
<v Speaker 1>definitely tap into the New York tri state area in

0:19:27.640 --> 0:19:29.040
<v Speaker 1>terms of the folks that come to stay at their

0:19:29.080 --> 0:19:31.240
<v Speaker 1>properties over the summer season. I mean that is when

0:19:31.280 --> 0:19:35.600
<v Speaker 1>they get the bulk of their business. Something like they

0:19:35.640 --> 0:19:39.520
<v Speaker 1>expect business to be down, and yet they're mapping out,

0:19:39.640 --> 0:19:42.560
<v Speaker 1>process by process, you know, their way back. And I

0:19:42.600 --> 0:19:44.600
<v Speaker 1>love the way he said it, from arrival with the

0:19:44.640 --> 0:19:47.200
<v Speaker 1>Bellman to departure with the Bellman. They've got to figure

0:19:47.200 --> 0:19:49.840
<v Speaker 1>out every step of the way to make sure that everybody,

0:19:49.880 --> 0:19:51.600
<v Speaker 1>their workers as well as those that come to stay

0:19:51.640 --> 0:19:55.000
<v Speaker 1>at their properties, stay safe. You're listening to Bloomberg bus Wee.

0:19:55.080 --> 0:19:57.760
<v Speaker 1>Coming up, we stay with the travel and hospitality business.

0:19:57.920 --> 0:20:01.360
<v Speaker 1>We catch up with airline industry. Read legend. Bob Crandell,

0:20:01.640 --> 0:20:04.960
<v Speaker 1>the former chairman and CEO of American Airlines, knows that

0:20:05.000 --> 0:20:19.600
<v Speaker 1>industry so well. This is Bloomberg. This is Bloomberg Business

0:20:19.680 --> 0:20:24.280
<v Speaker 1>Week with Carol Masser and Jason Kelly from Bloomberg Radio. Well,

0:20:24.320 --> 0:20:26.040
<v Speaker 1>today we'll bring you some of the most important and

0:20:26.040 --> 0:20:28.959
<v Speaker 1>we hope informative conversations. Carol and I had on our

0:20:29.040 --> 0:20:32.919
<v Speaker 1>daily Bloomberg Business Week radio show all about where we

0:20:33.040 --> 0:20:36.520
<v Speaker 1>are fighting the virus, but also economically and from a

0:20:36.600 --> 0:20:40.800
<v Speaker 1>business perspective, where we go next. That's right, Jason, and

0:20:40.800 --> 0:20:42.520
<v Speaker 1>we had the opportunity. I have to say, this is

0:20:42.520 --> 0:20:44.600
<v Speaker 1>one of those interviews you and I were looking very

0:20:44.640 --> 0:20:47.720
<v Speaker 1>forward to, and it was with Bob Crandall. He's the

0:20:47.720 --> 0:20:51.200
<v Speaker 1>former chairman presidency of American Airlines, ran the airline in

0:20:51.240 --> 0:20:54.720
<v Speaker 1>the eighties and nineties. And what's interesting is someone who

0:20:54.720 --> 0:20:57.719
<v Speaker 1>has seen so many different cycles, so many different regulatory

0:20:57.800 --> 0:21:00.639
<v Speaker 1>environments when it comes to the airline industry. And you know,

0:21:00.640 --> 0:21:02.600
<v Speaker 1>it really struck me when he said, listen, we all

0:21:02.640 --> 0:21:05.359
<v Speaker 1>know up and down cycles. This is like no other

0:21:05.520 --> 0:21:08.480
<v Speaker 1>Listen up. I think you've got to recognize, Caroline. I'm

0:21:08.520 --> 0:21:11.240
<v Speaker 1>sure you do, and I'm sure most people do. This

0:21:11.359 --> 0:21:13.840
<v Speaker 1>is this isn't the usual kind of up and down

0:21:13.960 --> 0:21:16.719
<v Speaker 1>cycle in the airline business. This is this is a

0:21:16.760 --> 0:21:22.440
<v Speaker 1>matter of the general public feeling unsafe and closely packed

0:21:22.520 --> 0:21:27.920
<v Speaker 1>or closely spaced public spaces. So you've seen restaurants take

0:21:28.000 --> 0:21:32.479
<v Speaker 1>a tremendous hit. You've seen cruise ships take a tremendous hit,

0:21:33.080 --> 0:21:38.119
<v Speaker 1>and and airlines, of course, so the penultimate example of

0:21:38.280 --> 0:21:40.960
<v Speaker 1>packing people together to get from point A to point

0:21:40.960 --> 0:21:45.639
<v Speaker 1>B for as little money as possible, nonetheless in a

0:21:45.680 --> 0:21:49.080
<v Speaker 1>reasonably convenient way, as compared to covered wagons for example.

0:21:49.640 --> 0:21:53.399
<v Speaker 1>So so so once you've gotten, now you've got, you

0:21:53.720 --> 0:21:57.080
<v Speaker 1>have to ask yourself how long will it be before

0:21:57.160 --> 0:22:01.840
<v Speaker 1>people feel truly safe? And I think the answer is

0:22:01.920 --> 0:22:04.280
<v Speaker 1>that they're not going to feel truly safe. Most people

0:22:04.320 --> 0:22:06.320
<v Speaker 1>aren't going to feel frus have until hey, we have

0:22:06.359 --> 0:22:10.560
<v Speaker 1>a vaccine, the we have a cure. And see we

0:22:10.680 --> 0:22:16.280
<v Speaker 1>have much much much more systematic testing and tracking than

0:22:16.320 --> 0:22:20.320
<v Speaker 1>we have today. We are we're amateurs in terms of

0:22:20.359 --> 0:22:22.800
<v Speaker 1>testing and tracking. It just hasn't been set up. There

0:22:22.840 --> 0:22:26.119
<v Speaker 1>is no plan. It isn't happening. So until until we

0:22:26.160 --> 0:22:30.439
<v Speaker 1>can solve those three problems and there thereby alleviate the

0:22:30.520 --> 0:22:33.640
<v Speaker 1>public's concern, I think most people are going to stay home. Man.

0:22:33.680 --> 0:22:37.080
<v Speaker 1>Of course, that's very bad for the airline business. And

0:22:37.119 --> 0:22:38.800
<v Speaker 1>so if you were running an airline right now, what

0:22:38.840 --> 0:22:41.680
<v Speaker 1>do you do well, I think I think I would

0:22:41.680 --> 0:22:43.720
<v Speaker 1>be doing I think I think the people that are

0:22:43.800 --> 0:22:47.160
<v Speaker 1>running airlines these days are doing pretty much all they can.

0:22:47.880 --> 0:22:50.280
<v Speaker 1>In the first instance, they are doing all they are

0:22:50.680 --> 0:22:54.159
<v Speaker 1>in collaboration with the with the programs that have been

0:22:54.160 --> 0:22:57.840
<v Speaker 1>passed by the Congress. They're keeping their people paid. They

0:22:57.840 --> 0:23:01.000
<v Speaker 1>are doing all that they can to minimize as their expenses.

0:23:01.119 --> 0:23:04.560
<v Speaker 1>They are parking airplanes, they are retiring some of the

0:23:04.600 --> 0:23:09.560
<v Speaker 1>older airplanes. They're they're they're stopping some of the flights

0:23:10.320 --> 0:23:13.680
<v Speaker 1>in some careful way so that they meet the terms

0:23:13.680 --> 0:23:17.000
<v Speaker 1>of the legislation and they provide at least minimum service.

0:23:17.040 --> 0:23:19.840
<v Speaker 1>But sectors they're flying as little as they possibly can.

0:23:20.560 --> 0:23:24.520
<v Speaker 1>They are doing what they can to clean the airline terminals.

0:23:24.560 --> 0:23:26.840
<v Speaker 1>They are doing what they can to clean the airplanes.

0:23:27.800 --> 0:23:30.719
<v Speaker 1>They are they're teaching their employees how to deal with

0:23:30.880 --> 0:23:35.360
<v Speaker 1>masks and in some cases temperature testing. So I think

0:23:35.400 --> 0:23:38.840
<v Speaker 1>they've got I think they've They've had quite a quite

0:23:38.880 --> 0:23:43.200
<v Speaker 1>a generous or creative a set of things to do,

0:23:43.640 --> 0:23:47.399
<v Speaker 1>all of them addressing two issues. One, how do we

0:23:47.480 --> 0:23:50.720
<v Speaker 1>make the public feel safe? And second, how do we

0:23:50.800 --> 0:23:54.440
<v Speaker 1>minimize our costs so as to preserve our ability to

0:23:54.640 --> 0:23:59.840
<v Speaker 1>return to act too active flying once it's possible to

0:23:59.840 --> 0:24:03.280
<v Speaker 1>do so. Well, let's continue our conversation with Bob Crandells.

0:24:03.320 --> 0:24:05.600
<v Speaker 1>So excited to catch up with him, especially at this

0:24:05.680 --> 0:24:09.080
<v Speaker 1>time of unbelievable turmoil and a lot of ankst to

0:24:09.080 --> 0:24:12.960
<v Speaker 1>say the least, about the future of the airline industry. So, Bob,

0:24:13.000 --> 0:24:16.399
<v Speaker 1>I'm guessing you saw the comments that Dave Calhoun, the

0:24:16.440 --> 0:24:20.840
<v Speaker 1>Bowing CEO, made about not only capacity, but taking that

0:24:20.960 --> 0:24:23.199
<v Speaker 1>to its logical conclusion and saying we may see a

0:24:23.240 --> 0:24:26.080
<v Speaker 1>major airline go out of business before the end of

0:24:26.080 --> 0:24:28.600
<v Speaker 1>the year or early into one. What do you make

0:24:28.640 --> 0:24:32.720
<v Speaker 1>of that? Yeah, I don't know why Calvin wants to

0:24:32.720 --> 0:24:36.960
<v Speaker 1>get himself involved in that. He's uh, I really don't

0:24:37.000 --> 0:24:39.800
<v Speaker 1>see why make a comment like that. It might be true,

0:24:39.800 --> 0:24:43.480
<v Speaker 1>it might not be true. Dave has much better, much

0:24:43.520 --> 0:24:49.159
<v Speaker 1>closer access the different carriers than I do. I've been

0:24:49.200 --> 0:24:51.280
<v Speaker 1>out of the industry a long time, sure, And he

0:24:51.680 --> 0:24:54.200
<v Speaker 1>looks at him, He looks at him very closely, because

0:24:54.240 --> 0:24:58.600
<v Speaker 1>of course they were all customers. So some of those

0:24:58.680 --> 0:25:01.920
<v Speaker 1>numbers are looking pretty full voting to him, and I

0:25:01.920 --> 0:25:05.159
<v Speaker 1>wouldn't be surprised that they are looking for voting. And

0:25:05.359 --> 0:25:08.000
<v Speaker 1>the question of whether anybody will go out of business

0:25:08.119 --> 0:25:10.800
<v Speaker 1>I'll leave to others. But the fact of the matter

0:25:10.840 --> 0:25:14.439
<v Speaker 1>is everybody is each every airline is a herd in

0:25:14.520 --> 0:25:18.280
<v Speaker 1>cowboy these days. Yeah, well, well what's interesting too. And

0:25:18.359 --> 0:25:19.959
<v Speaker 1>you know, we talked a little bit, Bob, but initially

0:25:20.000 --> 0:25:21.960
<v Speaker 1>about what's going on in the debt markets, and you know,

0:25:21.960 --> 0:25:25.320
<v Speaker 1>American airlines not alone, but their debt falling further into

0:25:25.320 --> 0:25:28.919
<v Speaker 1>distress territory. Um, you know, we've, as you said, and

0:25:29.000 --> 0:25:32.800
<v Speaker 1>rightfully so, this is unlike any other cycle that that

0:25:32.840 --> 0:25:36.159
<v Speaker 1>we've seen before. We've already seen a lot of consolidation.

0:25:36.240 --> 0:25:38.760
<v Speaker 1>Do you anticipate that there's going to be more as

0:25:38.800 --> 0:25:43.560
<v Speaker 1>a result of the pandemic and the shutdown? Carol, I,

0:25:43.160 --> 0:25:46.200
<v Speaker 1>I honestly don't know. I think look just as a

0:25:46.200 --> 0:25:49.520
<v Speaker 1>as a as a practical matter, if you take six

0:25:49.720 --> 0:25:55.280
<v Speaker 1>enterprises and they all fall into a state of difficulty,

0:25:55.400 --> 0:25:57.720
<v Speaker 1>and if you could, if you could do the work

0:25:57.760 --> 0:26:01.600
<v Speaker 1>of those six enterprises with only a portion of the

0:26:01.640 --> 0:26:06.280
<v Speaker 1>people and certainly a portion of the overheads, then you

0:26:06.320 --> 0:26:09.159
<v Speaker 1>would say to yourself, gee, you, why don't we do

0:26:09.240 --> 0:26:13.160
<v Speaker 1>some consolidation here and see if we can become more efficient. So, yes,

0:26:13.200 --> 0:26:16.000
<v Speaker 1>I'm sure there are people thinking about that now. I

0:26:16.760 --> 0:26:19.359
<v Speaker 1>think we I think in the United States we need

0:26:19.400 --> 0:26:23.919
<v Speaker 1>to approach consolidation of business is very carefully. We have

0:26:24.000 --> 0:26:28.359
<v Speaker 1>been very lax in terms of enforcing the antitrust rules.

0:26:28.840 --> 0:26:32.800
<v Speaker 1>We have a dramatic shrinkage of the number of public

0:26:32.840 --> 0:26:37.400
<v Speaker 1>companies traded in the United States, and they substantial diminishment

0:26:37.600 --> 0:26:42.119
<v Speaker 1>of the level of real competition. So what the what

0:26:42.280 --> 0:26:46.399
<v Speaker 1>the proper public policy may be with respect to the

0:26:46.400 --> 0:26:49.679
<v Speaker 1>airlines is a broader question than we have time to

0:26:49.760 --> 0:26:53.119
<v Speaker 1>discuss today. But I think that's the right question, not

0:26:53.119 --> 0:26:55.760
<v Speaker 1>not the question of what may be the most efficient

0:26:55.800 --> 0:26:59.000
<v Speaker 1>way for the airlines to organize themselves, but whether in

0:26:59.080 --> 0:27:02.560
<v Speaker 1>the in a broader social context, we want to see

0:27:02.560 --> 0:27:07.840
<v Speaker 1>any further diminishment of competition within the industry. So from

0:27:07.880 --> 0:27:10.720
<v Speaker 1>a public policy perspective, in your right, we could spend

0:27:10.960 --> 0:27:16.159
<v Speaker 1>hours talking about it in detail, Bob. But one question

0:27:16.200 --> 0:27:18.920
<v Speaker 1>I have for you is, in terms of the federal

0:27:18.960 --> 0:27:23.160
<v Speaker 1>government's response to this specific pandemic, has the government done

0:27:23.160 --> 0:27:25.119
<v Speaker 1>the right thing? And have they done enough for the

0:27:25.160 --> 0:27:27.760
<v Speaker 1>airline industry? I think I think they've done the right thing.

0:27:27.840 --> 0:27:30.600
<v Speaker 1>You know, the underlying issue is this, if you go

0:27:30.720 --> 0:27:36.600
<v Speaker 1>back to the public had to bail out the airline industry,

0:27:36.840 --> 0:27:40.840
<v Speaker 1>and now once again the public has to bail out

0:27:40.880 --> 0:27:44.359
<v Speaker 1>the airline industry. That's not an adverse comments on the

0:27:44.400 --> 0:27:48.080
<v Speaker 1>airline industry. In a way it's run. It's just the

0:27:48.119 --> 0:27:51.159
<v Speaker 1>way it is. The airline business is, you know, a

0:27:51.359 --> 0:27:54.560
<v Speaker 1>very important business in the United States. In order to

0:27:54.640 --> 0:27:57.040
<v Speaker 1>be efficient, it has to have a lot of capacity

0:27:57.520 --> 0:28:02.320
<v Speaker 1>and particularly to accommodate the growing public desire for travel. Uh,

0:28:02.480 --> 0:28:05.159
<v Speaker 1>and it is subject to these very severe ups and

0:28:05.200 --> 0:28:08.040
<v Speaker 1>downs when when we have these kind of black swan events.

0:28:08.800 --> 0:28:11.439
<v Speaker 1>So I think one of the realities of life is

0:28:11.480 --> 0:28:14.560
<v Speaker 1>that the public generally and the government as its as

0:28:14.600 --> 0:28:19.040
<v Speaker 1>its instrument, has to recognize that it is always going

0:28:19.119 --> 0:28:23.200
<v Speaker 1>to have to be the insurer or of the airline business.

0:28:23.520 --> 0:28:29.480
<v Speaker 1>And as the insurer, it may want to impose, uh

0:28:30.040 --> 0:28:32.920
<v Speaker 1>certain some kind of regulation. Not the kind of regulation

0:28:33.000 --> 0:28:35.600
<v Speaker 1>we used to have where you know, you couldn't fly

0:28:35.680 --> 0:28:38.400
<v Speaker 1>here and you couldn't charge that, but but a level

0:28:38.440 --> 0:28:41.000
<v Speaker 1>of regulation that would say, wait a minute, during the

0:28:41.040 --> 0:28:43.440
<v Speaker 1>good times, maybe it would be a good thing if

0:28:43.480 --> 0:28:47.720
<v Speaker 1>all the airlines, instead of buying back this stock, simply

0:28:47.760 --> 0:28:51.040
<v Speaker 1>set aside all of the excess cash that they can

0:28:51.200 --> 0:28:54.240
<v Speaker 1>set aside, so that to a greater extent than has

0:28:54.280 --> 0:28:56.800
<v Speaker 1>been true in the past, they are able to self insure.

0:28:57.760 --> 0:29:00.240
<v Speaker 1>And I think as a matter of public polo. See,

0:29:00.240 --> 0:29:02.960
<v Speaker 1>that's something we really do have to focus on. Yeah,

0:29:03.000 --> 0:29:06.400
<v Speaker 1>that's fascinating. So wait, okay, forgive my sarcasm. Good luck

0:29:06.440 --> 0:29:08.360
<v Speaker 1>with that. How do you get something like that done

0:29:08.440 --> 0:29:12.040
<v Speaker 1>in this environment? Well, cal look what you're talking about.

0:29:12.320 --> 0:29:16.080
<v Speaker 1>What you are talking about in this environment is the

0:29:16.320 --> 0:29:21.080
<v Speaker 1>tremendously bitter political warfare that's going on in the United States.

0:29:22.080 --> 0:29:27.400
<v Speaker 1>It wasn't always like this. Between essentially between the end

0:29:27.400 --> 0:29:32.480
<v Speaker 1>of the World War Two and the mid nineteen eighties. Uh,

0:29:32.840 --> 0:29:35.720
<v Speaker 1>there was political disagreement, but there wasn't the level of

0:29:36.080 --> 0:29:39.040
<v Speaker 1>the rank or that we have today. If we want

0:29:39.080 --> 0:29:41.120
<v Speaker 1>to reclaim the country and if we want to make

0:29:41.160 --> 0:29:44.400
<v Speaker 1>sensible decisions, people are going to have to back off

0:29:44.520 --> 0:29:49.560
<v Speaker 1>their extreme ideologies, both the left and the right, and

0:29:49.560 --> 0:29:52.240
<v Speaker 1>we're gonna have to find some better solutions than we

0:29:52.280 --> 0:29:54.560
<v Speaker 1>have found so far. So the answer to your question is,

0:29:54.720 --> 0:29:57.840
<v Speaker 1>how do we get it done? Mr? And Mrs. America

0:29:57.920 --> 0:29:59.840
<v Speaker 1>has to make up their mind. They're gonna they're gonna

0:30:00.000 --> 0:30:03.640
<v Speaker 1>that was the political nonsense. They're going to stop rewarding

0:30:03.760 --> 0:30:08.280
<v Speaker 1>ideological extremity, and they're going to return to a sense

0:30:08.400 --> 0:30:11.560
<v Speaker 1>of the common good, what is best for all of US.

0:30:12.280 --> 0:30:16.160
<v Speaker 1>That's former American Airlines Chairman, president and CEO Bob Crandall.

0:30:16.640 --> 0:30:19.080
<v Speaker 1>And you know, bottom line, Jason, you know this industry

0:30:19.160 --> 0:30:21.200
<v Speaker 1>is going to be changed, the airline industry for a

0:30:21.280 --> 0:30:23.520
<v Speaker 1>long time. We know that. We see the numbers, we

0:30:23.560 --> 0:30:26.280
<v Speaker 1>see the stories on the Bloomberg every day. And what's

0:30:26.320 --> 0:30:28.720
<v Speaker 1>interesting he said, you know, travelers, it's just about them

0:30:28.760 --> 0:30:30.920
<v Speaker 1>feeling safe. They don't feel safe right now, so they're

0:30:30.920 --> 0:30:33.640
<v Speaker 1>not going to travel. And he says, we probably don't

0:30:33.720 --> 0:30:37.840
<v Speaker 1>feel safe until we have a vaccine. Bottom line. Yeah, absolutely,

0:30:37.840 --> 0:30:39.280
<v Speaker 1>And as you said, this is a guy who's seen

0:30:39.320 --> 0:30:41.200
<v Speaker 1>some things. And when you have someone with that sort

0:30:41.240 --> 0:30:46.640
<v Speaker 1>of historical perspective, essentially say, in your parlance, woa tend

0:30:46.760 --> 0:30:49.120
<v Speaker 1>to listen up. All right. That wraps up the first

0:30:49.120 --> 0:30:51.280
<v Speaker 1>hour of the weekend edition of Bloomberg Business Week from

0:30:51.280 --> 0:30:53.920
<v Speaker 1>Bloomberg Radio. I'm Jason Kelly and I'm Carol Mass. Are

0:30:53.920 --> 0:30:56.640
<v Speaker 1>plenty coming up in our next hour, including an interesting

0:30:56.680 --> 0:30:59.200
<v Speaker 1>conversation with Christopher Gavigan. He's the co founder of the

0:30:59.200 --> 0:31:02.320
<v Speaker 1>Honest Company, you know it, right, founded with Jessica Alba,

0:31:02.440 --> 0:31:05.240
<v Speaker 1>the actress. So we're gonna talk about what he's seeing

0:31:05.640 --> 0:31:08.360
<v Speaker 1>along those lines, and also he's got a new startup.

0:31:08.400 --> 0:31:11.360
<v Speaker 1>It really is about working with CBD and providing products

0:31:11.360 --> 0:31:15.520
<v Speaker 1>that relieve stress to consumers. Plus how Gilead's rim Desivie

0:31:15.560 --> 0:31:19.600
<v Speaker 1>is a rare example of foresight in this pandemic. It's

0:31:19.640 --> 0:31:22.600
<v Speaker 1>this week's cover story in the magazine. This is Bloomberg.

0:31:32.440 --> 0:31:36.360
<v Speaker 1>This is Bloomberg Business Week from Bloomberg Radio. Hello, I'm

0:31:36.400 --> 0:31:38.760
<v Speaker 1>Carol Masser and I'm Jason Kelly. Today we'll bring you

0:31:38.800 --> 0:31:41.880
<v Speaker 1>some of the most important, we hope informative conversations Carol

0:31:41.920 --> 0:31:45.000
<v Speaker 1>and I had on our daily Bloomberg Business Week radio show.

0:31:45.120 --> 0:31:47.000
<v Speaker 1>That's right, all happening in real time as the news

0:31:47.000 --> 0:31:49.280
<v Speaker 1>around us was constantly changing, and we really tried to

0:31:49.320 --> 0:31:53.160
<v Speaker 1>reach out to different industries really get a global perspective

0:31:53.400 --> 0:31:56.400
<v Speaker 1>and a macro perspective of this pandemic. One of the

0:31:56.480 --> 0:31:58.720
<v Speaker 1>voices we turned to was Christopher Gavigan. He's the co

0:31:58.800 --> 0:32:01.360
<v Speaker 1>founder of The Honest Come Benny, and he is now

0:32:01.560 --> 0:32:05.080
<v Speaker 1>Jason bringing products to consumers to help them deal with stress.

0:32:05.120 --> 0:32:08.280
<v Speaker 1>We also caught up with restaurant tour Rick Walstead. He's

0:32:08.280 --> 0:32:10.960
<v Speaker 1>got restaurants in Atlanta right around the corner from our

0:32:11.000 --> 0:32:14.160
<v Speaker 1>New York headquarters as well as in Connecticut and Houston,

0:32:14.480 --> 0:32:17.560
<v Speaker 1>what it's like to reopen. He gave us the playbook,

0:32:17.720 --> 0:32:20.240
<v Speaker 1>and I said, you know, Chris Gavigan bringing products to

0:32:20.280 --> 0:32:23.000
<v Speaker 1>relieve stress talk Space, CEO or in Frank. He's the

0:32:23.040 --> 0:32:25.680
<v Speaker 1>subject of a story also in the magazine this week.

0:32:25.920 --> 0:32:28.800
<v Speaker 1>He too, is finding a way to bring therapy to

0:32:28.960 --> 0:32:32.280
<v Speaker 1>people who are dealing with stress and anxiety during this shutdown,

0:32:32.600 --> 0:32:35.520
<v Speaker 1>in a virtual way, of course. First up, let's go

0:32:35.640 --> 0:32:38.800
<v Speaker 1>inside the magazine. The cover story. It's all about how

0:32:38.840 --> 0:32:43.600
<v Speaker 1>Gilead's rim Desiviere is an example of foresight in this pandemic.

0:32:43.640 --> 0:32:46.320
<v Speaker 1>We caught up with magazine editor Joel Weber and the

0:32:46.320 --> 0:32:49.280
<v Speaker 1>writer of the piece, Robert Langrath. From the beginning of

0:32:49.280 --> 0:32:51.520
<v Speaker 1>this who he's kind of fairly clear that there weren't

0:32:51.560 --> 0:32:55.440
<v Speaker 1>that many drugs that could do that had like lab

0:32:55.520 --> 0:32:59.040
<v Speaker 1>data against coronaviruses that could go right into trials, right

0:32:59.040 --> 0:33:00.800
<v Speaker 1>into human trials, and this was one of the kind

0:33:00.800 --> 0:33:03.440
<v Speaker 1>of handful of them. So from very early on, you know,

0:33:03.480 --> 0:33:06.200
<v Speaker 1>if there's gonna was gonna be an early drug for coronavirus,

0:33:06.240 --> 0:33:08.080
<v Speaker 1>this is likely to be it. So I was paying

0:33:08.080 --> 0:33:11.200
<v Speaker 1>attention early on. I was talking to gill Yead, you know,

0:33:11.240 --> 0:33:14.080
<v Speaker 1>early on trying to get interviews with some of their executives,

0:33:14.080 --> 0:33:16.840
<v Speaker 1>which was very hard to do. But one thing we

0:33:16.840 --> 0:33:19.440
<v Speaker 1>were able to get, you know, before things completely closed up.

0:33:19.440 --> 0:33:22.160
<v Speaker 1>But we're able to get a freelance photographer, you know,

0:33:22.200 --> 0:33:25.600
<v Speaker 1>into one of their plants where they're filling the vials

0:33:25.600 --> 0:33:27.800
<v Speaker 1>out in California. This is right as everything we're shutting

0:33:27.840 --> 0:33:29.720
<v Speaker 1>down in mid March, and you know, probably one of

0:33:29.720 --> 0:33:31.120
<v Speaker 1>the last days we could have done it. We've got

0:33:31.160 --> 0:33:33.160
<v Speaker 1>a photographer there and got some of these great pictures

0:33:33.160 --> 0:33:36.040
<v Speaker 1>and great videos which just you know, really helped make

0:33:36.080 --> 0:33:38.720
<v Speaker 1>the story. And then I just kept talking to them

0:33:38.760 --> 0:33:41.080
<v Speaker 1>and uh, you know, getting some more detail about the

0:33:41.080 --> 0:33:43.160
<v Speaker 1>early history of this compound. And then you know, finally

0:33:43.160 --> 0:33:44.920
<v Speaker 1>I was able to get an interview with one of

0:33:44.960 --> 0:33:48.200
<v Speaker 1>the top you know, manufacturing experts who told me, you know,

0:33:48.240 --> 0:33:50.760
<v Speaker 1>all the seven different chemicals went into this and then

0:33:50.840 --> 0:33:53.120
<v Speaker 1>you know, twenty five different steps and he kind of

0:33:53.160 --> 0:33:57.240
<v Speaker 1>compared it to making a very fancy, very specific you know,

0:33:57.280 --> 0:34:00.040
<v Speaker 1>well for a type of brad at the baker. You know,

0:34:00.120 --> 0:34:02.280
<v Speaker 1>if you don't if you don't or a huge amount

0:34:02.280 --> 0:34:04.680
<v Speaker 1>of your especially flower advance, you have to wait for

0:34:04.720 --> 0:34:06.200
<v Speaker 1>the new crop, a white to grow. That's going to

0:34:06.240 --> 0:34:10.000
<v Speaker 1>be a big delays. That's January. All the specialty ingredients

0:34:10.360 --> 0:34:12.600
<v Speaker 1>you know, they order from the suppliers in China and

0:34:12.640 --> 0:34:15.960
<v Speaker 1>Europe way advanced. That was like the biggest smartest thing

0:34:16.040 --> 0:34:19.640
<v Speaker 1>that they did. Yeah, it's that's really such a key detail.

0:34:20.040 --> 0:34:21.640
<v Speaker 1>I want to bring in Joel Webber, the editor of

0:34:21.680 --> 0:34:25.000
<v Speaker 1>Bloomberg business Week. He joins us from Brooklyn, and Joel,

0:34:25.239 --> 0:34:27.359
<v Speaker 1>you put this on the cover. It makes a huge

0:34:27.360 --> 0:34:30.640
<v Speaker 1>amount of sense because it's such a good read. Give

0:34:30.719 --> 0:34:33.560
<v Speaker 1>us the context from your perspective, because you're looking across

0:34:33.680 --> 0:34:35.680
<v Speaker 1>all of these stories, not just as it relates to

0:34:35.680 --> 0:34:38.160
<v Speaker 1>the coronavirus, but across the world of business. So you know,

0:34:38.200 --> 0:34:42.839
<v Speaker 1>I think this story is significant, is huge, um. And

0:34:43.120 --> 0:34:45.200
<v Speaker 1>it's also the way that I think it's the best

0:34:45.200 --> 0:34:47.320
<v Speaker 1>way to think about this. It's almost like the most

0:34:47.400 --> 0:34:51.319
<v Speaker 1>hopeful news, the only hopeful news you basically had to

0:34:51.520 --> 0:34:55.800
<v Speaker 1>date in this coronavirus saga. You know, it's like it

0:34:55.920 --> 0:34:59.239
<v Speaker 1>just feels like it's one bit of bad news after internext,

0:34:59.440 --> 0:35:03.839
<v Speaker 1>and it's almost like this cacophany of incompetence sometimes and

0:35:03.920 --> 0:35:06.200
<v Speaker 1>so what I think Bob was able to do in

0:35:06.280 --> 0:35:09.400
<v Speaker 1>this Gill lead story was actually show like here's an

0:35:09.480 --> 0:35:12.799
<v Speaker 1>example of like one of the only ones really of

0:35:12.840 --> 0:35:17.920
<v Speaker 1>a company that had incredible foresight and preparedness, and you know,

0:35:18.320 --> 0:35:21.839
<v Speaker 1>had they not actually ordered the raw materials that they

0:35:21.880 --> 0:35:25.759
<v Speaker 1>needed to to actually make this treatment back in January,

0:35:25.840 --> 0:35:28.399
<v Speaker 1>even before it was you know, before we knew how

0:35:28.440 --> 0:35:31.959
<v Speaker 1>bad this was gonna did be, had they not done

0:35:31.960 --> 0:35:34.799
<v Speaker 1>that back then, we would not have the treatment that

0:35:34.880 --> 0:35:37.399
<v Speaker 1>we suddenly have, you know, and like to be sure,

0:35:37.760 --> 0:35:40.800
<v Speaker 1>this is not a cure, it's a treatment. It takes

0:35:41.000 --> 0:35:45.880
<v Speaker 1>coronavirus from being a fifteen day hospitalization down to maybe

0:35:45.920 --> 0:35:49.000
<v Speaker 1>like an eleven covid uh down to like an eleven,

0:35:49.040 --> 0:35:53.080
<v Speaker 1>So you know, it's it's a modest improvement over nothing,

0:35:53.520 --> 0:35:56.879
<v Speaker 1>but at least it's something. And you know, Bob, as

0:35:56.920 --> 0:35:59.759
<v Speaker 1>you sort of you know reported around this, you know,

0:35:59.840 --> 0:36:03.840
<v Speaker 1>it's actually even more incredible than that, because this was

0:36:03.880 --> 0:36:06.520
<v Speaker 1>a drug that actually you know, it's been around for

0:36:06.560 --> 0:36:09.640
<v Speaker 1>like eleven years now and it never could find a

0:36:09.680 --> 0:36:14.239
<v Speaker 1>purpose even right, what's the backstory. Yeah, they first invented

0:36:14.239 --> 0:36:16.719
<v Speaker 1>it for you know, looking for hepatitis C drugs, but

0:36:16.760 --> 0:36:18.600
<v Speaker 1>it was hard to administer and they had better ones

0:36:18.680 --> 0:36:20.840
<v Speaker 1>were pills. It was kind of shelf for that. And

0:36:20.880 --> 0:36:23.120
<v Speaker 1>then you know, they tried it for you know, a

0:36:23.239 --> 0:36:26.480
<v Speaker 1>ballah and they spent years on that, you know, because

0:36:26.480 --> 0:36:28.760
<v Speaker 1>they first they tested it from one of all the outbreak,

0:36:28.760 --> 0:36:30.920
<v Speaker 1>but then the outbreak faded before they could get it

0:36:30.920 --> 0:36:33.359
<v Speaker 1>into human trials, and they tested in the recent aball

0:36:33.400 --> 0:36:35.440
<v Speaker 1>the outbreak and then it didn't work that well. So

0:36:35.480 --> 0:36:38.160
<v Speaker 1>they but in the and so they were trying to

0:36:38.200 --> 0:36:40.480
<v Speaker 1>figure out what to do next, you know, and when

0:36:40.480 --> 0:36:44.120
<v Speaker 1>the COVID came along and they did. The thing that

0:36:44.160 --> 0:36:46.759
<v Speaker 1>they did differently was they did not in January. They

0:36:46.800 --> 0:36:49.160
<v Speaker 1>didn't assume the best case scenario. They didn't say, hey,

0:36:49.239 --> 0:36:50.799
<v Speaker 1>that's the wait a few weeks and see if this

0:36:50.880 --> 0:36:53.600
<v Speaker 1>goes away. They because said, hey, in case this is

0:36:53.640 --> 0:36:55.160
<v Speaker 1>a pandemic, we're going to order a whole bunch of

0:36:55.200 --> 0:36:57.399
<v Speaker 1>stuff right now. And that's just very different from what

0:36:57.440 --> 0:36:59.600
<v Speaker 1>a lot of other folks did. I have to say,

0:36:59.600 --> 0:37:01.520
<v Speaker 1>what's really cool in the story, and if if people

0:37:01.520 --> 0:37:05.040
<v Speaker 1>don't totally understand how significant this is, you're writing the

0:37:05.080 --> 0:37:07.920
<v Speaker 1>story how Anthony Fauci has pointed out that he is

0:37:08.000 --> 0:37:09.959
<v Speaker 1>like in the Trial of m desevere to the first

0:37:09.960 --> 0:37:13.200
<v Speaker 1>big trial of a z T the first drug for HIV, right,

0:37:13.640 --> 0:37:16.680
<v Speaker 1>and so then you understand because that too was something

0:37:16.719 --> 0:37:20.720
<v Speaker 1>we just couldn't figure out a treatment, And so you understand, Bob,

0:37:20.760 --> 0:37:25.920
<v Speaker 1>how m de severe is really a first, very important step. Yeah. Absolutely,

0:37:26.000 --> 0:37:27.759
<v Speaker 1>I mean the way to think of this is, you know,

0:37:27.920 --> 0:37:30.080
<v Speaker 1>is as like a first step. The first thing there's

0:37:30.320 --> 0:37:32.560
<v Speaker 1>as a going of himself says they wouldna need a

0:37:32.600 --> 0:37:36.640
<v Speaker 1>lot more drugs. They're working on better drugs, better ways

0:37:36.680 --> 0:37:39.239
<v Speaker 1>to administer it. Right now it's an effusion and we're

0:37:39.239 --> 0:37:41.800
<v Speaker 1>definitely gonna need vaccine. So this doesn't, you know, solve

0:37:41.840 --> 0:37:44.120
<v Speaker 1>the problems. This is, you know, as you said, the

0:37:44.160 --> 0:37:47.600
<v Speaker 1>first step from the sickest you know, hospitalized patients, and

0:37:47.600 --> 0:37:50.520
<v Speaker 1>that's reporter Robert Langrith and of course Joe Webber, the

0:37:50.640 --> 0:37:53.359
<v Speaker 1>editor of Bloomberg business Week, and Carol. What I really

0:37:53.360 --> 0:37:56.720
<v Speaker 1>liked about this story from the pretty arresting cover image

0:37:57.000 --> 0:38:00.399
<v Speaker 1>all the way through the pieces, we talked so much

0:38:00.400 --> 0:38:04.799
<v Speaker 1>about sort of botched response and unpreparedness. This was a

0:38:05.440 --> 0:38:10.000
<v Speaker 1>case where a company anticipated some of this. A lot

0:38:10.160 --> 0:38:12.680
<v Speaker 1>still to be seen about whether this will be the

0:38:12.760 --> 0:38:16.560
<v Speaker 1>drug that we need but a company in the right place. Yeah,

0:38:16.600 --> 0:38:18.320
<v Speaker 1>and a drug that's been around for a while. Jason,

0:38:18.360 --> 0:38:20.920
<v Speaker 1>and as you say, perhaps the first hopeful news of

0:38:20.960 --> 0:38:24.040
<v Speaker 1>the pandemic. Check it out. You're listening to Bloomberg b

0:38:24.040 --> 0:38:27.080
<v Speaker 1>this week. Coming up the co founder of The Honest Company.

0:38:27.120 --> 0:38:30.200
<v Speaker 1>He's got a new startup all around CBD called Prima.

0:38:30.360 --> 0:38:33.640
<v Speaker 1>You just want to ask him about Jessica Albert, don't you? Maybe? Alright,

0:38:33.760 --> 0:38:42.280
<v Speaker 1>this is bloombergs is Bloomberg Business Week with Carol Masser

0:38:42.400 --> 0:38:45.839
<v Speaker 1>and Jason Kelly from Bloomberg Radio. So, Jason, we're bringing

0:38:45.880 --> 0:38:48.560
<v Speaker 1>everybody some of the most important and informative conversations we

0:38:48.640 --> 0:38:51.040
<v Speaker 1>had on our daily radio show throughout the week. Again,

0:38:51.040 --> 0:38:52.799
<v Speaker 1>we'd like to remind everybody a lot of news was

0:38:52.840 --> 0:38:56.239
<v Speaker 1>going on, uh and things changing constantly, but it was

0:38:56.280 --> 0:38:58.359
<v Speaker 1>really wonderful to kind of check in with people from

0:38:58.360 --> 0:39:02.040
<v Speaker 1>different industries and thinking about companies, thinking about society, thinking

0:39:02.080 --> 0:39:06.280
<v Speaker 1>about people. Absolutely, because business is going on, people responding

0:39:06.560 --> 0:39:09.920
<v Speaker 1>in different ways to the current crisis, but also looking

0:39:09.960 --> 0:39:12.879
<v Speaker 1>ahead to what is around the corner. And for that,

0:39:12.920 --> 0:39:15.680
<v Speaker 1>we caught up with Christopher Gavigan. He's the co founder

0:39:15.719 --> 0:39:19.040
<v Speaker 1>the Honest Company. Heard of it co founder Jessica Alba.

0:39:19.120 --> 0:39:22.120
<v Speaker 1>He's got a new startup in addition, it's called Prima

0:39:22.239 --> 0:39:24.960
<v Speaker 1>Look I. I spend most of my career really helping

0:39:25.000 --> 0:39:28.760
<v Speaker 1>people in the health and wellness sector and category, trying

0:39:28.800 --> 0:39:33.480
<v Speaker 1>to help them understand some of these intricacies and dependencies

0:39:33.520 --> 0:39:37.760
<v Speaker 1>that we get to create and define and um control

0:39:37.800 --> 0:39:40.080
<v Speaker 1>our health. And so what you put in on in

0:39:40.080 --> 0:39:44.160
<v Speaker 1>your around your body matters, and we have an opportunity

0:39:44.160 --> 0:39:47.279
<v Speaker 1>to realize, especially in science and medicine academia is really

0:39:47.360 --> 0:39:52.319
<v Speaker 1>unpacking the horrific power and challenge that stress brings to

0:39:52.360 --> 0:39:57.120
<v Speaker 1>the body. Stress causes us to go the doctor. All

0:39:58.320 --> 0:40:02.480
<v Speaker 1>doctor's visits is somehow and there's an underlying stress condition

0:40:02.640 --> 0:40:05.640
<v Speaker 1>that it's causing the body to go into pain, illness,

0:40:05.719 --> 0:40:09.759
<v Speaker 1>or disease. And so if you're confronting stress, you have

0:40:09.800 --> 0:40:12.279
<v Speaker 1>to understand what the system is that manager stress. And

0:40:12.320 --> 0:40:14.520
<v Speaker 1>we've got this newly discovered in the last twenty five

0:40:14.560 --> 0:40:18.319
<v Speaker 1>years body system called the endocannabinoid system, and there are

0:40:18.360 --> 0:40:22.160
<v Speaker 1>molecules and compounds found in hemp i'm also found in

0:40:22.239 --> 0:40:26.359
<v Speaker 1>cannabis that can help manage, modulate, and help bring that

0:40:26.400 --> 0:40:31.080
<v Speaker 1>system back into homeostasis. Because stress balance and just feel

0:40:31.120 --> 0:40:34.319
<v Speaker 1>against stealing. Connected and centering and getting our bodies to

0:40:34.440 --> 0:40:38.200
<v Speaker 1>heal from within is very much within our control and power.

0:40:38.280 --> 0:40:43.600
<v Speaker 1>So these these molecules are incredibly therapeutic, and um, how

0:40:43.640 --> 0:40:45.520
<v Speaker 1>do you bring them in the body, Where do you

0:40:45.560 --> 0:40:48.480
<v Speaker 1>apply them? How do you get the molecules to the

0:40:48.520 --> 0:40:51.879
<v Speaker 1>receptor sites? Really matters. And so Prima is a really

0:40:51.880 --> 0:40:56.640
<v Speaker 1>assigence driven brand to advance that that sense of of

0:40:56.880 --> 0:41:00.560
<v Speaker 1>of balance and betterment, and we're doing it through a

0:41:00.600 --> 0:41:03.000
<v Speaker 1>host of consumer products that people com buy. We'll tell

0:41:03.080 --> 0:41:05.120
<v Speaker 1>us about that, Chris, because you know, we've talked to

0:41:05.200 --> 0:41:08.600
<v Speaker 1>a lot of folks in the CBD product area, UM,

0:41:08.680 --> 0:41:10.960
<v Speaker 1>and we're learning, you know, and I've tried some and

0:41:11.120 --> 0:41:14.200
<v Speaker 1>some I love. They're not all created the same. And

0:41:14.360 --> 0:41:16.399
<v Speaker 1>part of the problem too is, you know, there's no

0:41:16.600 --> 0:41:20.719
<v Speaker 1>real rules UM governing kind of these products, like a

0:41:20.760 --> 0:41:24.000
<v Speaker 1>lot of cosmetic or consumer products UM that are out there.

0:41:24.480 --> 0:41:27.399
<v Speaker 1>So give us a little bit of insight into kind

0:41:27.440 --> 0:41:30.680
<v Speaker 1>of what are some of the compositions or rules that

0:41:30.760 --> 0:41:33.160
<v Speaker 1>you guys are setting for yourself when you create these products.

0:41:33.680 --> 0:41:36.719
<v Speaker 1>It's a great question because you're absolutely right right now

0:41:36.880 --> 0:41:41.279
<v Speaker 1>that the space is incredibly sophomoric and that was one

0:41:41.280 --> 0:41:43.840
<v Speaker 1>of the reasons why I decided to jump in coming

0:41:43.880 --> 0:41:47.000
<v Speaker 1>off the Alando's company, is to really bring the level

0:41:47.040 --> 0:41:52.360
<v Speaker 1>of sophistication and quality and integrity and transparency that we

0:41:52.480 --> 0:41:56.359
<v Speaker 1>know consumers outsourced their trust to the brand. Right there's

0:41:56.360 --> 0:41:59.319
<v Speaker 1>no guardian at the gate. The retailers are doing their

0:41:59.320 --> 0:42:02.760
<v Speaker 1>best job, but they're they're really not doing the deep betting,

0:42:02.800 --> 0:42:06.160
<v Speaker 1>testing and validation necessary and so it's really dependent on

0:42:06.320 --> 0:42:08.680
<v Speaker 1>what the brand is doing and how are they testing,

0:42:09.080 --> 0:42:12.759
<v Speaker 1>what third party certifications do they have. So we're we've

0:42:12.760 --> 0:42:16.520
<v Speaker 1>been doing so much work on number one, the underlying

0:42:16.600 --> 0:42:19.759
<v Speaker 1>science of getting the bio availability as we call it,

0:42:19.800 --> 0:42:23.160
<v Speaker 1>and getting the molecules inside the body at a safe way.

0:42:23.320 --> 0:42:26.520
<v Speaker 1>We have organic farming practices for a hemp, so you're

0:42:26.560 --> 0:42:31.200
<v Speaker 1>assuring purity. We're testing the the extract, the hemp extract

0:42:31.280 --> 0:42:35.400
<v Speaker 1>five times to assure potency of the ingredient. We're working

0:42:35.440 --> 0:42:40.359
<v Speaker 1>with some third party credible experts to ensure that purity impotency,

0:42:40.440 --> 0:42:42.920
<v Speaker 1>and and and then number one and then number two

0:42:43.000 --> 0:42:47.080
<v Speaker 1>giving the consumer full transparency. And so every bottle of

0:42:46.880 --> 0:42:49.120
<v Speaker 1>of of Fremi product has a QR code that you

0:42:49.160 --> 0:42:52.520
<v Speaker 1>can literally bring up test results there and and then

0:42:52.560 --> 0:42:56.799
<v Speaker 1>it's also helping the consumer navigate the space. So at

0:42:56.840 --> 0:42:58.400
<v Speaker 1>the end, at the end of the day, you have

0:42:58.520 --> 0:43:01.759
<v Speaker 1>to be an education content forward company, especially in this

0:43:01.840 --> 0:43:05.160
<v Speaker 1>space because as you said, it is confusing, it is nuanced,

0:43:05.640 --> 0:43:07.880
<v Speaker 1>and who's doing the work and who's got the pedigree

0:43:07.920 --> 0:43:11.279
<v Speaker 1>in experience and so we've done a lot of educational work.

0:43:11.280 --> 0:43:14.000
<v Speaker 1>We've over a hundred pieces of original content to help

0:43:14.120 --> 0:43:20.040
<v Speaker 1>give people the right demystification, the right understanding, the credible

0:43:20.200 --> 0:43:24.399
<v Speaker 1>expertise necessary to navigate it, and then giving them um

0:43:24.440 --> 0:43:26.880
<v Speaker 1>as I said, the products. But it is it's about connection,

0:43:26.920 --> 0:43:29.719
<v Speaker 1>It's about understanding. There's a level of emotion that every

0:43:29.760 --> 0:43:33.240
<v Speaker 1>person has with a consumer brand, and that emotion is trust.

0:43:33.280 --> 0:43:36.240
<v Speaker 1>And so how are you building and showcasing that trust

0:43:36.280 --> 0:43:39.000
<v Speaker 1>over time? Well, and and talk a little bit about that,

0:43:39.040 --> 0:43:41.239
<v Speaker 1>because I do feel like with Honest Company, that is

0:43:41.280 --> 0:43:44.239
<v Speaker 1>something you guys really have nailed as that sort of

0:43:44.239 --> 0:43:47.400
<v Speaker 1>emotional connection, both through the design of the products, the

0:43:47.400 --> 0:43:50.520
<v Speaker 1>composition of them, and the and the positioning. How do

0:43:50.600 --> 0:43:53.439
<v Speaker 1>you take that vibe as it as it were and

0:43:53.600 --> 0:43:56.040
<v Speaker 1>translated here? What did you learn from that experience that

0:43:56.120 --> 0:44:01.840
<v Speaker 1>you're applying here. It's it's as you said, the trustworthiness

0:44:01.840 --> 0:44:04.239
<v Speaker 1>of the brand is in how you position and how

0:44:04.440 --> 0:44:08.160
<v Speaker 1>you speak to So the tone and manner with which

0:44:08.200 --> 0:44:11.200
<v Speaker 1>the brand um has it comes forth. So it's in

0:44:11.239 --> 0:44:14.359
<v Speaker 1>your design systems and your creative systems, it's in your

0:44:14.360 --> 0:44:19.120
<v Speaker 1>words you choose, and ultimately you're building relationship of not disruption.

0:44:19.200 --> 0:44:21.839
<v Speaker 1>Like this whole idea, I'm creating a disruptive brand in

0:44:21.880 --> 0:44:24.520
<v Speaker 1>this category, especially in the health of well being category,

0:44:24.760 --> 0:44:27.520
<v Speaker 1>you're creating a peace of mind brand because again you're

0:44:27.520 --> 0:44:30.760
<v Speaker 1>putting these things in your body and you're helping people

0:44:30.960 --> 0:44:35.040
<v Speaker 1>move through very challenging phases of their life, most physically

0:44:35.040 --> 0:44:38.359
<v Speaker 1>and emotionally. So if if CBD is known for its

0:44:38.360 --> 0:44:43.200
<v Speaker 1>anti inflammatory, it's pain relieving, it's you know, modulating properties, right,

0:44:43.239 --> 0:44:47.719
<v Speaker 1>so anti anti stress that are sleep um, help me

0:44:47.760 --> 0:44:50.279
<v Speaker 1>with my muscles and joyce. You need to create a deep,

0:44:50.360 --> 0:44:53.560
<v Speaker 1>deep relationship, and so it is about into, it's about

0:44:53.960 --> 0:44:58.879
<v Speaker 1>transparency and conversation. It's about industry stewardship and creating best

0:44:58.920 --> 0:45:01.719
<v Speaker 1>in class products that actually work. Right, you can I

0:45:01.719 --> 0:45:03.880
<v Speaker 1>can get anyone to buy anything once right as a

0:45:04.120 --> 0:45:07.120
<v Speaker 1>great marketer or a great copywriter, like, oh my gosh,

0:45:07.440 --> 0:45:11.120
<v Speaker 1>create a sexty label and and a beautiful product and

0:45:11.280 --> 0:45:15.239
<v Speaker 1>people will buy. But they're only gonna buy um. They're

0:45:15.320 --> 0:45:17.600
<v Speaker 1>they're only going to come back and works. And so

0:45:17.719 --> 0:45:22.080
<v Speaker 1>efficacy and performance and this idea that I actually what

0:45:22.120 --> 0:45:25.719
<v Speaker 1>you told me is true and consistent over time, that's

0:45:25.760 --> 0:45:29.319
<v Speaker 1>what builds a beautiful relationship. I I the idea of

0:45:29.360 --> 0:45:33.439
<v Speaker 1>brand thing we're authentic. Authentic is it's just another way

0:45:33.480 --> 0:45:35.839
<v Speaker 1>to say I'm doing the same thing time and time

0:45:35.880 --> 0:45:39.160
<v Speaker 1>again with a level of dependency and consistency. And that's

0:45:39.160 --> 0:45:42.200
<v Speaker 1>premus CEO Christopher Gavigan, also a co founder of The

0:45:42.239 --> 0:45:45.200
<v Speaker 1>Honest Company, good to get his perspective, because I do

0:45:45.360 --> 0:45:48.359
<v Speaker 1>think Carol, it's safe to say we you and I

0:45:48.520 --> 0:45:51.080
<v Speaker 1>and many people we know, and many people out there

0:45:51.120 --> 0:45:56.080
<v Speaker 1>focusing more on health and wellness and trying to understand

0:45:56.320 --> 0:45:59.640
<v Speaker 1>how to cope in many ways both physically and mentally.

0:45:59.760 --> 0:46:02.200
<v Speaker 1>Thank God for CBD, red Wine and a Peloton. Just

0:46:02.200 --> 0:46:04.920
<v Speaker 1>gonna say, you're listening to Bloomberg Business Week coming up

0:46:05.000 --> 0:46:08.279
<v Speaker 1>restaurant tour. Rick Walstead on reopening in the time of

0:46:08.360 --> 0:46:11.920
<v Speaker 1>COVID nineteen, He actually was a little bit optimistic, maybe

0:46:11.920 --> 0:46:15.400
<v Speaker 1>a lot optimistic about getting the restaurant world back to

0:46:15.560 --> 0:46:18.600
<v Speaker 1>so called normal. That's coming up next. This is Bloomberg

0:46:23.320 --> 0:46:26.840
<v Speaker 1>Vice is Bloomberg Business Week with Carol Masser and Jason

0:46:26.960 --> 0:46:30.640
<v Speaker 1>Kelly from Bloomberg Radio. Well, today we're bringing you some

0:46:30.719 --> 0:46:32.399
<v Speaker 1>of our favorites and we think some of the most

0:46:32.440 --> 0:46:35.880
<v Speaker 1>important and informative conversations we had on our daily Bloomberg

0:46:35.920 --> 0:46:39.000
<v Speaker 1>Business Week radio show. And Jason one of those conversations

0:46:39.080 --> 0:46:42.720
<v Speaker 1>this guy um Man. This was a great chat because

0:46:43.000 --> 0:46:45.320
<v Speaker 1>he's a restaurant tour Rick Wallstead. He's been in the

0:46:45.360 --> 0:46:48.520
<v Speaker 1>industry for about thirty years and counting. And what's interesting

0:46:48.600 --> 0:46:51.840
<v Speaker 1>is he's got properties in Atlanta, Connecticut, uh in the

0:46:51.880 --> 0:46:55.120
<v Speaker 1>New York metro area. He's brought back about seventy of

0:46:55.160 --> 0:46:58.160
<v Speaker 1>his employees. And you know, it was our first dose,

0:46:58.200 --> 0:47:00.439
<v Speaker 1>I feel like of optimism in the back be beaten

0:47:00.440 --> 0:47:03.239
<v Speaker 1>down restaurant industry, right everybody we we see the closings.

0:47:03.239 --> 0:47:06.760
<v Speaker 1>We've seen some really prominent chefs and owners of restaurants

0:47:06.760 --> 0:47:08.840
<v Speaker 1>saying we're not going to bring back all of our properties.

0:47:08.880 --> 0:47:11.640
<v Speaker 1>And yet from him we got some optimism. I mean,

0:47:11.719 --> 0:47:15.360
<v Speaker 1>all our restaurants who are basically closed, you know, forty

0:47:15.560 --> 0:47:20.200
<v Speaker 1>our notice, so UM, and then we started to do UM,

0:47:20.560 --> 0:47:24.440
<v Speaker 1>started to do curb sudden delivery take out. So we

0:47:24.640 --> 0:47:27.520
<v Speaker 1>ramped up that. We ramped that up, and now we

0:47:27.600 --> 0:47:32.960
<v Speaker 1>are getting ready to bring back our staff and opening.

0:47:33.120 --> 0:47:37.400
<v Speaker 1>You know, we already open in two markets and Houston

0:47:37.520 --> 0:47:42.320
<v Speaker 1>and Atlanta, and they getting ready to open in Connecticut.

0:47:43.239 --> 0:47:46.520
<v Speaker 1>Three restaurants here next week. So it's been a very

0:47:46.560 --> 0:47:51.239
<v Speaker 1>busy time trying to navigate you know, this whole, this

0:47:51.320 --> 0:47:55.719
<v Speaker 1>whole serious events, right, So let's talk about Atlanta. It's

0:47:55.760 --> 0:47:57.960
<v Speaker 1>my hometown. I know exactly where your restaurant is. It's

0:47:57.960 --> 0:48:01.960
<v Speaker 1>actually my old neighborhood of Buckhead down. They're very familiar

0:48:02.040 --> 0:48:06.280
<v Speaker 1>with that whole. Uh, that whole area. It is bustling normally.

0:48:06.719 --> 0:48:10.239
<v Speaker 1>It is, you know, one of the prime locations you

0:48:10.320 --> 0:48:16.359
<v Speaker 1>have there for the Colonial there in Buckhead. What does

0:48:16.440 --> 0:48:20.880
<v Speaker 1>it take to reopen at this point, Well, we have

0:48:21.400 --> 0:48:24.000
<v Speaker 1>I have two restaurants in Bucket, the loc Colonial and

0:48:24.000 --> 0:48:29.200
<v Speaker 1>a little bit of bou K and um. You know, uh,

0:48:29.239 --> 0:48:33.200
<v Speaker 1>it was a little tricky, um what we did here

0:48:33.239 --> 0:48:37.799
<v Speaker 1>when we were told that we were allowed to open, UM,

0:48:38.040 --> 0:48:42.160
<v Speaker 1>we actually waited for one week. We did not open

0:48:42.280 --> 0:48:45.560
<v Speaker 1>right away even though we could. UM, you felt that

0:48:45.640 --> 0:48:49.680
<v Speaker 1>the public sentiment was a little bit questionable about the

0:48:49.719 --> 0:48:53.520
<v Speaker 1>decision to open at the time, and we only opened

0:48:53.760 --> 0:48:58.400
<v Speaker 1>for open air dining. We decided not to open up inside.

0:48:58.960 --> 0:49:04.480
<v Speaker 1>UH and so of face faith UM in the opening. UM.

0:49:04.640 --> 0:49:07.720
<v Speaker 1>And but after the first week, I have to say that,

0:49:08.280 --> 0:49:11.480
<v Speaker 1>you know, considering the restraints that we have in place

0:49:11.640 --> 0:49:17.359
<v Speaker 1>with the with the occupancy, the social distancing UM and

0:49:17.400 --> 0:49:25.080
<v Speaker 1>so forth, greatly reducing our capability of doing a normal business, UM,

0:49:25.200 --> 0:49:28.840
<v Speaker 1>the first week is quite promising and being very happy

0:49:28.960 --> 0:49:32.759
<v Speaker 1>with it actually, UM, and the customers and the clients

0:49:32.800 --> 0:49:36.600
<v Speaker 1>you know, seem to really appreciate us opening and UH.

0:49:36.760 --> 0:49:42.120
<v Speaker 1>And so I'm happy of considering everything no matter, no,

0:49:42.120 --> 0:49:45.920
<v Speaker 1>no matter what, even you know, in the best case scenario,

0:49:46.680 --> 0:49:48.719
<v Speaker 1>in the best case scenario, I think we do, but

0:49:48.840 --> 0:49:50.640
<v Speaker 1>as good as we can in the in the both

0:49:50.719 --> 0:49:54.200
<v Speaker 1>markets that we have opened. In the best case scenario,

0:49:54.760 --> 0:49:57.279
<v Speaker 1>we are you know, going to be down anywhere from

0:49:57.320 --> 0:50:02.160
<v Speaker 1>twenty five to thirty FA present UH pre pandemic, before

0:50:02.160 --> 0:50:04.719
<v Speaker 1>the pandemic. That's basically that's the best case scenario with

0:50:04.760 --> 0:50:08.560
<v Speaker 1>the restrictions and so working place. Wow, So what's it been?

0:50:08.719 --> 0:50:11.320
<v Speaker 1>I mean, so what are the restrictions, because it's interesting.

0:50:11.320 --> 0:50:14.680
<v Speaker 1>We've been having a lot of conversations UM live on air,

0:50:14.880 --> 0:50:17.520
<v Speaker 1>also in social media, and there are folks who say,

0:50:17.960 --> 0:50:20.359
<v Speaker 1>you know, it's going to be a weird experience. You know,

0:50:20.400 --> 0:50:22.359
<v Speaker 1>I'm not going to enjoy it, but give us you're

0:50:22.440 --> 0:50:25.160
<v Speaker 1>doing it, tell us what it's like and the social

0:50:25.160 --> 0:50:28.360
<v Speaker 1>distancing involved and what the experience is like. You know,

0:50:28.400 --> 0:50:32.600
<v Speaker 1>there's no no real playbook on this. I mean, you know, uh,

0:50:32.680 --> 0:50:34.600
<v Speaker 1>what we do is that we take sort of a

0:50:34.719 --> 0:50:40.480
<v Speaker 1>cautious approach, but then also you know, being optimistic. So

0:50:41.719 --> 0:50:46.040
<v Speaker 1>the first thing, it's all about sanitation and safety. So

0:50:46.200 --> 0:50:47.960
<v Speaker 1>what we start with is that we have to make

0:50:48.000 --> 0:50:52.760
<v Speaker 1>sure that our staff and employees are happy to report

0:50:52.800 --> 0:50:55.840
<v Speaker 1>to work, feel safe with work, and feel good about

0:50:55.880 --> 0:50:59.440
<v Speaker 1>what we do. UM. So obviously you have to follow

0:50:59.680 --> 0:51:02.840
<v Speaker 1>the government mandates of the restrictions, whether it used to

0:51:02.880 --> 0:51:06.279
<v Speaker 1>all kept and see over twenty or it depends what

0:51:06.400 --> 0:51:11.360
<v Speaker 1>state you're in. But if the staff feels good about

0:51:11.360 --> 0:51:13.560
<v Speaker 1>what we do, then they are proud of what we do,

0:51:13.680 --> 0:51:17.040
<v Speaker 1>and that transforms over to the customer because then they

0:51:17.080 --> 0:51:19.560
<v Speaker 1>feel safe also. So it's sort of a Shane reaction

0:51:19.760 --> 0:51:23.400
<v Speaker 1>and that's restaurant tour Rick Walstead. Um, I gotta say, Jason,

0:51:23.400 --> 0:51:25.399
<v Speaker 1>I think I learned a lot about what they're doing,

0:51:25.400 --> 0:51:28.080
<v Speaker 1>the steps that they're taking to reopen restaurants. And you know,

0:51:28.160 --> 0:51:31.760
<v Speaker 1>he's a reminder, having properties in different locations around the country,

0:51:31.760 --> 0:51:34.640
<v Speaker 1>that not every reopening is going to be the same

0:51:34.760 --> 0:51:36.960
<v Speaker 1>or happen at the same time. Well, and I loved

0:51:37.000 --> 0:51:39.080
<v Speaker 1>how specific he got with us, because I think we're

0:51:39.080 --> 0:51:40.880
<v Speaker 1>all sitting here wondering. You and I talked about in

0:51:40.880 --> 0:51:42.960
<v Speaker 1>our show almost every day, what's it going to be

0:51:43.000 --> 0:51:44.960
<v Speaker 1>like when we walk into a restaurant again. I mean,

0:51:44.960 --> 0:51:47.880
<v Speaker 1>it's mind blowing given all the ways that you know,

0:51:47.960 --> 0:51:50.200
<v Speaker 1>you and I tend to move around that I haven't

0:51:50.200 --> 0:51:52.160
<v Speaker 1>been I haven't sat down in a restaurant in almost

0:51:52.160 --> 0:51:54.600
<v Speaker 1>three months now. It's kind of remarkable. It is remarkable.

0:51:54.600 --> 0:51:57.120
<v Speaker 1>And what's interesting too is he was thinking also like

0:51:57.120 --> 0:51:59.080
<v Speaker 1>a businessman, thinking, you know what, there might be some

0:51:59.120 --> 0:52:02.120
<v Speaker 1>new revenue lines like curbside pick up, you know, at

0:52:02.239 --> 0:52:04.960
<v Speaker 1>high end restaurants that never would have happened before but

0:52:05.040 --> 0:52:07.120
<v Speaker 1>had to happen because of the shutdown, And maybe that

0:52:07.160 --> 0:52:10.120
<v Speaker 1>continues and provides, like I said, a new revenue stream

0:52:10.239 --> 0:52:13.640
<v Speaker 1>for restaurants going forward. You're listening to Bloomberg Business Week.

0:52:13.680 --> 0:52:16.760
<v Speaker 1>Coming up, we talt with the CEO of online therapy

0:52:16.880 --> 0:52:19.839
<v Speaker 1>company talk Space, Gotta get Your Head Right, and it's

0:52:19.840 --> 0:52:21.839
<v Speaker 1>the subject of a story in the magazine this week.

0:52:21.920 --> 0:52:31.440
<v Speaker 1>This is Bloomberg. This is Bloomberg Business Week with Carol

0:52:31.480 --> 0:52:35.680
<v Speaker 1>Masser and Jason Kelly from Bloomberg Radio. So Jason are

0:52:35.680 --> 0:52:38.920
<v Speaker 1>bringing everybody some of our favorite conversations from our daily

0:52:39.000 --> 0:52:42.160
<v Speaker 1>radio show throughout the week, and then included one that's

0:52:42.200 --> 0:52:44.399
<v Speaker 1>actually tied to a story in the magazine this week.

0:52:44.600 --> 0:52:46.719
<v Speaker 1>That's right, it's a piece by Cynthia Coon. She's one

0:52:46.719 --> 0:52:50.239
<v Speaker 1>of our favorite reporters across the Empire, and it's all

0:52:50.280 --> 0:52:52.640
<v Speaker 1>about how, in the midst of the pandemic, more people

0:52:52.680 --> 0:52:56.279
<v Speaker 1>are turning to online therapy to deal with anxiety, depression,

0:52:56.680 --> 0:53:00.720
<v Speaker 1>and strife within their relationships. All of that being locked

0:53:00.719 --> 0:53:03.719
<v Speaker 1>in place, sheltered in place has some unintended and maybe

0:53:03.800 --> 0:53:07.439
<v Speaker 1>unexpected consequences, And Jason, one of those online therapy sites

0:53:07.480 --> 0:53:10.560
<v Speaker 1>has actually seen their web traffic double in just three months.

0:53:10.920 --> 0:53:13.120
<v Speaker 1>The owner of that site and the co founder of

0:53:13.120 --> 0:53:16.160
<v Speaker 1>that site is orn Frank at the online therapy company

0:53:16.200 --> 0:53:18.920
<v Speaker 1>talk Space. Here's what he had to say. So I

0:53:19.080 --> 0:53:22.799
<v Speaker 1>was understand what talk spaces and how you came to

0:53:22.960 --> 0:53:25.680
<v Speaker 1>create it because you had a long career or a

0:53:25.800 --> 0:53:29.040
<v Speaker 1>very successful career in the ad game, I believe, and

0:53:29.480 --> 0:53:33.200
<v Speaker 1>you happened upon this through some personal experience. Tell us

0:53:33.200 --> 0:53:36.520
<v Speaker 1>the story. So, hey, that's true. I was in marketing

0:53:36.520 --> 0:53:39.400
<v Speaker 1>and advertising for many years, and I'm not repending and

0:53:39.440 --> 0:53:44.440
<v Speaker 1>paying for my scence. I get. And we started talks

0:53:44.560 --> 0:53:48.560
<v Speaker 1>because we just thought that psychotherapy was such a wonderful

0:53:48.600 --> 0:53:51.120
<v Speaker 1>professional had so much edited value, and it was just

0:53:51.160 --> 0:53:54.480
<v Speaker 1>a shame that so few people actually have access to it.

0:53:54.560 --> 0:53:57.440
<v Speaker 1>So our mission from day one was can we actually

0:53:57.480 --> 0:54:00.000
<v Speaker 1>open up access for everyone who wants to at least

0:54:00.080 --> 0:54:03.480
<v Speaker 1>try talking to a therapist. It has helped both me

0:54:03.600 --> 0:54:06.440
<v Speaker 1>and my co founder is also my wife my partner,

0:54:07.239 --> 0:54:10.600
<v Speaker 1>tremendously in our lives, and we thought, you know, the

0:54:10.640 --> 0:54:12.760
<v Speaker 1>world has to be a better place if we could

0:54:12.880 --> 0:54:15.960
<v Speaker 1>open this up for everyone. So that was a yeah.

0:54:15.960 --> 0:54:19.000
<v Speaker 1>I would see the initial at the beginning around twenty twelve,

0:54:19.960 --> 0:54:23.880
<v Speaker 1>and so tell us about the technology, because you know,

0:54:24.120 --> 0:54:27.799
<v Speaker 1>this is beyond what you have created, is beyond just

0:54:28.320 --> 0:54:31.640
<v Speaker 1>a situation where people can can do this remotely. There's

0:54:31.680 --> 0:54:34.920
<v Speaker 1>some artificial intelligence built in I believe help us understand

0:54:34.920 --> 0:54:39.120
<v Speaker 1>how that works. So you know, behavior health and psychotherapy

0:54:39.160 --> 0:54:43.000
<v Speaker 1>and psychiatry are as I said before, wonderful professions, the

0:54:43.400 --> 0:54:47.400
<v Speaker 1>very rich in theories that are kind of pouring data.

0:54:48.680 --> 0:54:53.239
<v Speaker 1>Where you introduce an online modern technology platform, the things

0:54:53.320 --> 0:54:55.839
<v Speaker 1>that you begin to do is you begin to aggregate

0:54:55.960 --> 0:55:00.720
<v Speaker 1>and accumulate vast troves of data that can be used

0:55:00.760 --> 0:55:05.319
<v Speaker 1>to learn and see patterns and then effectively and when

0:55:05.360 --> 0:55:09.080
<v Speaker 1>someone uses our our technology or platform, they can do video,

0:55:09.160 --> 0:55:11.160
<v Speaker 1>they can do audio, they can write to each other,

0:55:11.640 --> 0:55:16.600
<v Speaker 1>it's their choice. But we can analyze this and actually

0:55:16.719 --> 0:55:20.960
<v Speaker 1>learn how the best treatment courses look like, what are

0:55:21.000 --> 0:55:25.480
<v Speaker 1>the best lines of interventions that will apply to certain

0:55:25.560 --> 0:55:28.919
<v Speaker 1>kinds of conditions or accurities. When you have a large

0:55:29.000 --> 0:55:31.399
<v Speaker 1>enough data set, you can do what's called very large

0:55:31.400 --> 0:55:35.280
<v Speaker 1>scale regressions and begin to get you know, a faint

0:55:35.360 --> 0:55:39.400
<v Speaker 1>idea of what works better than other approaches. Because, in

0:55:39.760 --> 0:55:42.840
<v Speaker 1>all honesty, if you went to a therapist in Manhattan,

0:55:43.040 --> 0:55:45.000
<v Speaker 1>you don't know how good they are, You don't know

0:55:45.040 --> 0:55:47.680
<v Speaker 1>how many people they helped in the past, and more

0:55:47.760 --> 0:55:50.600
<v Speaker 1>than anything else, you don't know if they're he or

0:55:50.600 --> 0:55:53.560
<v Speaker 1>she is a good fit for you for your particular needs.

0:55:53.840 --> 0:55:56.520
<v Speaker 1>You know, therapy is a little bit like data. Well,

0:55:56.560 --> 0:55:58.040
<v Speaker 1>and I want to talk more about the use of

0:55:58.080 --> 0:56:00.640
<v Speaker 1>machine learning and AI and all of this in a moment,

0:56:00.640 --> 0:56:04.000
<v Speaker 1>but I do wonder about the therapist that you use.

0:56:04.080 --> 0:56:06.880
<v Speaker 1>What's the screening involved? Tell us a little bit about

0:56:06.920 --> 0:56:10.040
<v Speaker 1>that process. So we have close to five thousand therapists

0:56:10.040 --> 0:56:13.040
<v Speaker 1>on the network in all fifty states, and because we

0:56:13.120 --> 0:56:16.080
<v Speaker 1>have this this level of data, we can actually know

0:56:16.280 --> 0:56:18.920
<v Speaker 1>who is a good fit and a great therapist that

0:56:18.960 --> 0:56:22.879
<v Speaker 1>will deliver good clinical outcomes on this platform. UM. So

0:56:23.000 --> 0:56:25.920
<v Speaker 1>I can tell you one thing that probably won't surprise you,

0:56:26.480 --> 0:56:30.160
<v Speaker 1>but we found only two strong correlations, one stronger than

0:56:30.239 --> 0:56:34.640
<v Speaker 1>the other towards what makes a really good therapist. So

0:56:34.719 --> 0:56:37.840
<v Speaker 1>the first one, interestingly in US, is having around seven

0:56:37.960 --> 0:56:43.200
<v Speaker 1>or eight minimal years of experience post supervision UM that

0:56:43.560 --> 0:56:47.880
<v Speaker 1>delivers significantly better clinical outcomes. So if you look at

0:56:47.880 --> 0:56:51.200
<v Speaker 1>our network, they all qualify to this or every one

0:56:51.280 --> 0:56:54.440
<v Speaker 1>average they have a tenure froum nine to ten years.

0:56:54.480 --> 0:56:57.000
<v Speaker 1>And the second one, Carol, won't surprise you at all,

0:56:57.160 --> 0:57:01.160
<v Speaker 1>and it actually applies to most of our women are

0:57:01.200 --> 0:57:07.759
<v Speaker 1>better m Yeah, I have a segment later in the

0:57:07.800 --> 0:57:11.360
<v Speaker 1>week about how leaders you know during crisis better women.

0:57:11.880 --> 0:57:13.960
<v Speaker 1>I'm the only person who can see Carol during this

0:57:14.000 --> 0:57:16.280
<v Speaker 1>show right now, Uren, and I can tell you that

0:57:16.320 --> 0:57:20.200
<v Speaker 1>she is giving her not surprised face UH and her

0:57:20.400 --> 0:57:25.000
<v Speaker 1>slightly careful I want to say smug. I don't want

0:57:25.040 --> 0:57:29.840
<v Speaker 1>to say smug, but certain face. And we should join

0:57:29.920 --> 0:57:32.840
<v Speaker 1>their forces to our next thought up, which is handling over,

0:57:33.000 --> 0:57:35.760
<v Speaker 1>handing over the world to women. Tell us or how

0:57:35.840 --> 0:57:40.760
<v Speaker 1>much of your site UM has gone up your app

0:57:40.960 --> 0:57:44.439
<v Speaker 1>in terms of UH since we've been kind of since

0:57:44.440 --> 0:57:47.680
<v Speaker 1>we've been in lockdown for the last two months, so

0:57:48.320 --> 0:57:51.040
<v Speaker 1>it's changing every day, but we see at least a

0:57:51.120 --> 0:57:54.200
<v Speaker 1>doubling of our traffic of people are coming in and

0:57:54.240 --> 0:57:57.040
<v Speaker 1>are looking for help. And we can see it coming

0:57:57.040 --> 0:58:00.320
<v Speaker 1>from two sources. One is, you know, beyond the emych

0:58:00.400 --> 0:58:03.080
<v Speaker 1>that we talked about all day, there is a second

0:58:03.440 --> 0:58:06.120
<v Speaker 1>I would say epidemic, which is one of mental health,

0:58:06.240 --> 0:58:10.959
<v Speaker 1>which is rigored by by COVID nineteen. So you see

0:58:11.000 --> 0:58:13.760
<v Speaker 1>people that are the amounts of pain and suffering and

0:58:14.440 --> 0:58:18.960
<v Speaker 1>and and really sad and heartbreaking stories that are ou

0:58:19.000 --> 0:58:22.440
<v Speaker 1>there has grown dramatically, and on top of that, you

0:58:22.480 --> 0:58:24.920
<v Speaker 1>see I would say a second source of people that

0:58:25.440 --> 0:58:27.920
<v Speaker 1>it's used to go to face to face therapy, but

0:58:28.120 --> 0:58:31.680
<v Speaker 1>it's unfortunately don't not available right now, so they're looking

0:58:31.720 --> 0:58:35.200
<v Speaker 1>for help elsewhere. But overall we see more than a

0:58:35.280 --> 0:58:37.600
<v Speaker 1>double lot of the people that other people help with us.

0:58:37.920 --> 0:58:43.040
<v Speaker 1>Or do you feel like this notion of going to

0:58:43.400 --> 0:58:48.840
<v Speaker 1>therapy or or talking to someone is becoming more widely

0:58:48.960 --> 0:58:54.800
<v Speaker 1>accepted and acceptable? Are we getting more comfortable talking about

0:58:54.880 --> 0:58:58.120
<v Speaker 1>mental health? It's a great question, Jason, and and I

0:58:58.160 --> 0:58:59.880
<v Speaker 1>don't want to be you know, give you a wish

0:58:59.880 --> 0:59:04.120
<v Speaker 1>for thinking answer. I think I think stigma is improving,

0:59:04.520 --> 0:59:07.840
<v Speaker 1>but it's not equally distributed. I think, you know, when

0:59:07.840 --> 0:59:11.600
<v Speaker 1>we have a conversation with people that live in Manhattan,

0:59:11.640 --> 0:59:15.760
<v Speaker 1>it's part of their early lives. It's not anything that's threatening.

0:59:16.360 --> 0:59:19.520
<v Speaker 1>I think one of the interesting things that we learned

0:59:19.520 --> 0:59:22.520
<v Speaker 1>over the last eight years is that actually remote care

0:59:22.720 --> 0:59:27.720
<v Speaker 1>sometimes helps alleviate stigma, because part of stigma is that

0:59:28.160 --> 0:59:31.520
<v Speaker 1>very awkward I would say feeling or experience once you

0:59:31.560 --> 0:59:33.680
<v Speaker 1>meet the therapist face to face for the first time.

0:59:34.240 --> 0:59:37.280
<v Speaker 1>At that point that in time here share a complete stranger,

0:59:37.560 --> 0:59:40.959
<v Speaker 1>and sometimes it's very painful for you to talk about well,

0:59:41.000 --> 0:59:44.240
<v Speaker 1>whatever is troubling you. So there's a sense of awkwardness

0:59:44.280 --> 0:59:47.840
<v Speaker 1>of being judged. That is part of steam myself. So

0:59:48.400 --> 0:59:50.840
<v Speaker 1>some of the younger people, the millenniums a k a.

0:59:51.040 --> 0:59:54.480
<v Speaker 1>Millenniums still much safer in writing about it from as

0:59:54.480 --> 0:59:59.080
<v Speaker 1>far and we we see an interesting phenomena in which

0:59:59.080 --> 1:00:01.960
<v Speaker 1>people be give to write to the therapy, not for

1:00:02.040 --> 1:00:04.480
<v Speaker 1>a couple of months, they will once they trust him

1:00:04.560 --> 1:00:07.160
<v Speaker 1>or her, they will do a live video session because

1:00:07.200 --> 1:00:11.080
<v Speaker 1>now they're willing to expose themselves. Wow, that's really that's

1:00:11.120 --> 1:00:13.960
<v Speaker 1>really interesting sort of mixing, the mixing the media. In

1:00:14.320 --> 1:00:17.360
<v Speaker 1>some ways, what I find fascinating for such a developed society,

1:00:17.440 --> 1:00:23.600
<v Speaker 1>smart society, developed country, is that we don't really respect health,

1:00:24.000 --> 1:00:26.680
<v Speaker 1>whether it's physical health or mental health. It's really kind

1:00:26.720 --> 1:00:28.440
<v Speaker 1>of mind boggling for the amount of money that we

1:00:28.480 --> 1:00:30.640
<v Speaker 1>spend out a lot of stuff. And I mean we

1:00:30.720 --> 1:00:34.880
<v Speaker 1>might individually, but I think even the medical world doesn't

1:00:34.880 --> 1:00:39.520
<v Speaker 1>necessarily appreciate or certain aspects of it um or in

1:00:39.960 --> 1:00:43.560
<v Speaker 1>the importance of mental health, Like why isn't it why

1:00:43.600 --> 1:00:45.520
<v Speaker 1>isn't it that we all go in every year for

1:00:45.600 --> 1:00:47.880
<v Speaker 1>kind of a I don't know, you know that that's

1:00:47.880 --> 1:00:49.959
<v Speaker 1>got to be part of our mental health check out. Yeah,

1:00:50.440 --> 1:00:52.920
<v Speaker 1>of course, you know, he was so right, and I've

1:00:53.080 --> 1:00:56.040
<v Speaker 1>made the same, you know, argument to accomplish people in

1:00:56.560 --> 1:00:59.040
<v Speaker 1>my past. But I really think that in here we

1:00:59.120 --> 1:01:03.040
<v Speaker 1>have some wholepen some positive change. I think, you know,

1:01:03.320 --> 1:01:05.920
<v Speaker 1>much of healthcare is delivered by large employers in the

1:01:06.000 --> 1:01:08.840
<v Speaker 1>United States, and I think it's a certain section of

1:01:08.920 --> 1:01:15.280
<v Speaker 1>them we understand that and will prioritize mental health, animals, wellness, uh,

1:01:15.640 --> 1:01:18.200
<v Speaker 1>just as much as they do any other form of healthcare.

1:01:18.720 --> 1:01:21.800
<v Speaker 1>I think systematically, you know, the healthcare system or someone

1:01:21.960 --> 1:01:24.560
<v Speaker 1>very wise once told me that the United States have

1:01:24.760 --> 1:01:27.480
<v Speaker 1>the best medicine in the world and probably the world's

1:01:27.520 --> 1:01:32.000
<v Speaker 1>healthcare system. I think the healthcare system is catching up

1:01:32.000 --> 1:01:34.480
<v Speaker 1>to death as well. And I can tell you that

1:01:34.640 --> 1:01:39.120
<v Speaker 1>we also operate enterprise, so business to business, and we

1:01:39.240 --> 1:01:42.680
<v Speaker 1>had the We've had a huge growth of large payers

1:01:42.680 --> 1:01:45.080
<v Speaker 1>that understands that they need to provide this kind of

1:01:45.120 --> 1:01:47.840
<v Speaker 1>access and then started working with us in the last

1:01:47.880 --> 1:01:50.600
<v Speaker 1>couple of months or as of a COVID nineteens. So

1:01:50.720 --> 1:01:53.800
<v Speaker 1>I think we're actually making progress there, and I don't

1:01:53.800 --> 1:01:57.280
<v Speaker 1>know how long it will take, but I'm with that.

1:01:57.440 --> 1:02:01.440
<v Speaker 1>I'm pretty confident that that it will be that provided

1:02:01.520 --> 1:02:04.080
<v Speaker 1>to it to America. He just has to just make

1:02:04.520 --> 1:02:07.240
<v Speaker 1>and that's talk Space CEO or In. Frank really enjoyed

1:02:07.280 --> 1:02:09.360
<v Speaker 1>catching up with him. A very thoughtful guy, had a

1:02:09.360 --> 1:02:11.800
<v Speaker 1>whole career in the ad and marketing game before he

1:02:11.880 --> 1:02:14.920
<v Speaker 1>created talk Space with his wife. It was based on

1:02:15.000 --> 1:02:18.640
<v Speaker 1>their experience in therapy. And what I loved is this

1:02:18.720 --> 1:02:21.800
<v Speaker 1>is really taking it to a much wider audience. Carol, Yeah,

1:02:21.880 --> 1:02:23.800
<v Speaker 1>be sure to check out the full interview certainly on

1:02:23.800 --> 1:02:26.440
<v Speaker 1>our podcast, and also check out Cynthia Coon's story in

1:02:26.480 --> 1:02:29.200
<v Speaker 1>the magazine That wraps up the weekend edition of Bloomberg

1:02:29.200 --> 1:02:31.720
<v Speaker 1>Business Week from Bloomberg Radio. Thanks so much for joining us.

1:02:31.720 --> 1:02:34.040
<v Speaker 1>I'm Carol Masser and I'm Jason Kelly. Be sure to

1:02:34.080 --> 1:02:37.360
<v Speaker 1>tune into Bloomberg Business Week Radio. We're live Monday through

1:02:37.400 --> 1:02:39.680
<v Speaker 1>Friday starting at two pm Wall Street Time, and you

1:02:39.720 --> 1:02:41.960
<v Speaker 1>can also watch the show live on YouTube. Just search

1:02:42.000 --> 1:02:44.640
<v Speaker 1>for Bloomberg Global News and be sure to check out

1:02:44.680 --> 1:02:48.880
<v Speaker 1>our Bloomberg Business Week Extra podcast. This week, it's with Markin.

1:02:49.000 --> 1:02:52.960
<v Speaker 1>He's the chairman of Castle Systems, owner of the City

1:02:53.200 --> 1:02:56.000
<v Speaker 1>Tennis Tournament down in d C. A guy who has

1:02:56.040 --> 1:02:58.480
<v Speaker 1>seen a lot when it comes to cities and sports.

1:02:58.640 --> 1:03:00.640
<v Speaker 1>He also has a lot of thoughts in the future

1:03:00.720 --> 1:03:03.000
<v Speaker 1>of the workplace. All right, stay safe everyone, we'll be

1:03:03.000 --> 1:03:05.960
<v Speaker 1>back next week. At the same time. This is Bloomberg.

1:03:07.160 --> 1:03:10.200
<v Speaker 1>Mhm mhm.