1 00:00:04,760 --> 00:00:13,119 Speaker 1: With technology with tex Stuff from Stuff. Hey there, and 2 00:00:13,160 --> 00:00:17,560 Speaker 1: welcome to tex Stuff. I'm Jonathan Strickland, and today I'm 3 00:00:17,600 --> 00:00:21,040 Speaker 1: going to do in part one of an episode about 4 00:00:21,120 --> 00:00:25,120 Speaker 1: a company called Phillips or Royal Phillips has actually had 5 00:00:25,160 --> 00:00:29,320 Speaker 1: several names over its storied history, and I am going 6 00:00:29,400 --> 00:00:32,920 Speaker 1: to talk a little bit about what the company has done, 7 00:00:32,920 --> 00:00:36,560 Speaker 1: where it's from. And this is from a listeners suggestion. 8 00:00:37,280 --> 00:00:40,639 Speaker 1: Roger actually asked this. Roger wrote, I'm an avid Tech 9 00:00:40,720 --> 00:00:44,640 Speaker 1: Stuff podcast listener from the UK, especially enjoying the company histories. 10 00:00:44,880 --> 00:00:46,760 Speaker 1: I have two companies that I think would be quite 11 00:00:46,800 --> 00:00:50,479 Speaker 1: interesting to cover. The first is Royal Phillips. Phillips has 12 00:00:50,520 --> 00:00:53,239 Speaker 1: been an innovator since the eighteen hundreds, with everything from 13 00:00:53,360 --> 00:00:56,280 Speaker 1: light bulbs through to high tech medical scanning equipment, with 14 00:00:56,320 --> 00:00:59,880 Speaker 1: a few consumer items such as compact sets, video recorders, 15 00:01:00,240 --> 00:01:04,280 Speaker 1: laser disc and CD DVD technology thrown in for good measure. 16 00:01:04,280 --> 00:01:07,160 Speaker 1: It would be great to get the history, but I 17 00:01:07,200 --> 00:01:10,320 Speaker 1: really wanted to look at Phillips and talk about the 18 00:01:10,400 --> 00:01:14,000 Speaker 1: history of this company. It is interesting because I think 19 00:01:14,000 --> 00:01:17,360 Speaker 1: a lot of people when they think of electronics, they 20 00:01:17,400 --> 00:01:22,320 Speaker 1: tend to think of either American companies like General Electric 21 00:01:22,400 --> 00:01:27,560 Speaker 1: or Westinghouse, or they think about Japanese companies like Sony 22 00:01:27,680 --> 00:01:31,440 Speaker 1: and others are along those lines, but they tend to 23 00:01:31,520 --> 00:01:36,400 Speaker 1: forget that there were European companies that were instrumental in 24 00:01:37,040 --> 00:01:42,000 Speaker 1: the development of electronics, and in fact, Phillips is one 25 00:01:42,000 --> 00:01:46,080 Speaker 1: of those companies. So I thought I would tackle the 26 00:01:46,120 --> 00:01:49,760 Speaker 1: company history of Royal Phillips, better known as just Phillips 27 00:01:49,760 --> 00:01:53,240 Speaker 1: here in the USA. Although we'll get into how Phillips 28 00:01:53,360 --> 00:01:57,680 Speaker 1: is changing even as I speak, that will probably be 29 00:01:57,720 --> 00:02:00,600 Speaker 1: in part two. So Part one we're gonna focus on 30 00:02:00,640 --> 00:02:04,320 Speaker 1: the founding of the company and go through up to 31 00:02:04,480 --> 00:02:07,680 Speaker 1: about the beginning of World War Two, or at least 32 00:02:08,840 --> 00:02:12,360 Speaker 1: the Netherlands involvement in World War Two. Because the Phillips 33 00:02:12,440 --> 00:02:16,720 Speaker 1: is a company that originates from the Netherlands, the company 34 00:02:16,720 --> 00:02:20,000 Speaker 1: actually takes its name from a family. The patriarch of 35 00:02:20,000 --> 00:02:25,760 Speaker 1: that family was Benjamin Frederick David Phillips, who went by Frederick. 36 00:02:26,000 --> 00:02:29,560 Speaker 1: I'm gonna call him Freddie Baby, So Freddie Baby was 37 00:02:29,600 --> 00:02:34,040 Speaker 1: born in the Netherlands on December one, eighteen thirty. He 38 00:02:34,160 --> 00:02:36,919 Speaker 1: was the fourth son of a family that made its 39 00:02:36,960 --> 00:02:42,080 Speaker 1: money in the tobacco trade. His father, Lyon Phillips, was 40 00:02:42,960 --> 00:02:48,080 Speaker 1: very successful tobacco merchant. Um probably merchant is being too 41 00:02:48,560 --> 00:02:52,919 Speaker 1: narrowly defined. Uh. He was also a cousin to another 42 00:02:53,080 --> 00:02:58,040 Speaker 1: notable person in history, Carl Marx, who was the author 43 00:02:58,080 --> 00:03:03,600 Speaker 1: of the Communist Manifesto, and in fact, Marx would often 44 00:03:03,760 --> 00:03:06,960 Speaker 1: call upon his relatives, the Phillips whenever he was in 45 00:03:07,000 --> 00:03:11,480 Speaker 1: need of money. So while Marx was, you know, a 46 00:03:11,520 --> 00:03:16,560 Speaker 1: communist and believed very much in the distribution of wealth 47 00:03:17,160 --> 00:03:22,320 Speaker 1: across the workers, he was not above asking his wealthy 48 00:03:22,760 --> 00:03:27,200 Speaker 1: merchant class uh distant family for for cash when he 49 00:03:27,240 --> 00:03:31,840 Speaker 1: needed it. Frederick Phillips became a banker and he was 50 00:03:31,919 --> 00:03:35,840 Speaker 1: incredibly successful. He built up a really healthy fortune, and 51 00:03:35,880 --> 00:03:39,480 Speaker 1: he married a woman by the name of Mary Hayliger's. 52 00:03:39,760 --> 00:03:42,360 Speaker 1: By the way, there are a lot of Dutch names 53 00:03:42,400 --> 00:03:46,960 Speaker 1: in this and the next podcast that I will be butchering, 54 00:03:47,840 --> 00:03:52,840 Speaker 1: largely because Dutch is similar to German, which I know 55 00:03:52,920 --> 00:03:57,040 Speaker 1: a little bit of, but different enough that my instincts 56 00:03:57,080 --> 00:04:00,720 Speaker 1: on how to pronounce things are often going to be wrong. 57 00:04:00,760 --> 00:04:03,760 Speaker 1: So my apologies to all of you Dutch speakers out 58 00:04:03,800 --> 00:04:07,400 Speaker 1: there and really everyone else too, as I butcher these names. 59 00:04:07,720 --> 00:04:11,640 Speaker 1: But I'm gonna do my best anyway. Frederick Phillips and 60 00:04:11,640 --> 00:04:15,400 Speaker 1: his wife had ten children, not all of them survived 61 00:04:15,480 --> 00:04:19,479 Speaker 1: to adulthood, and one of those children was a son 62 00:04:19,640 --> 00:04:24,599 Speaker 1: by the name of Gerard Leonardo Frederick Phillips, best known 63 00:04:24,720 --> 00:04:29,120 Speaker 1: just as Gerard Phillips. Now, when Frederick was in his sixties, 64 00:04:29,160 --> 00:04:32,960 Speaker 1: he became inspired by his son, Gerard, who was interested 65 00:04:33,000 --> 00:04:37,840 Speaker 1: in making carbon filaments for lightbulbs. This would be around 66 00:04:37,960 --> 00:04:43,120 Speaker 1: eighteen one, and that was around when electricity was kind 67 00:04:43,120 --> 00:04:46,480 Speaker 1: of on the verge of replacing gas lamps for lighting. 68 00:04:47,440 --> 00:04:50,920 Speaker 1: But as we've talked about in tech stuff on previous occasions, 69 00:04:51,520 --> 00:04:54,440 Speaker 1: it was really tricky to build an electric light bulb 70 00:04:54,560 --> 00:04:57,400 Speaker 1: that could burn brightly enough and last long enough to 71 00:04:57,400 --> 00:05:01,200 Speaker 1: be a practical replacement for gas lamp. A lot of 72 00:05:01,200 --> 00:05:06,800 Speaker 1: those early filaments would burn out very rapidly, and in fact, 73 00:05:06,800 --> 00:05:08,920 Speaker 1: it was a lot of different innovators who were working 74 00:05:08,960 --> 00:05:11,520 Speaker 1: in this space to try and find a way to 75 00:05:11,640 --> 00:05:14,560 Speaker 1: make those filaments last long enough for an electric light 76 00:05:14,600 --> 00:05:18,919 Speaker 1: bulb to really be practical. In fact, I would argue 77 00:05:18,960 --> 00:05:23,480 Speaker 1: that Edison's major contribution was the development of a filament 78 00:05:23,560 --> 00:05:28,159 Speaker 1: that was longer lasting than most of the predecessors. Uh 79 00:05:28,240 --> 00:05:31,960 Speaker 1: he didn't invent the light bulb. He just improved upon it. Well. 80 00:05:32,440 --> 00:05:35,120 Speaker 1: Gerard was interested in this as well and was working 81 00:05:35,240 --> 00:05:37,000 Speaker 1: very hard on trying to come up with a carbon 82 00:05:37,040 --> 00:05:41,800 Speaker 1: filament that could be of practical use. And he went 83 00:05:41,880 --> 00:05:45,200 Speaker 1: to his father and said, maybe we could create a 84 00:05:45,240 --> 00:05:50,159 Speaker 1: company specifically for this purpose, and Frederick Phillips agreed to 85 00:05:50,279 --> 00:05:54,120 Speaker 1: back his son Gerard and they formed the Phillips and Company. 86 00:05:55,760 --> 00:05:58,840 Speaker 1: Uh they actually purchased a factory in the town of 87 00:05:58,920 --> 00:06:04,839 Speaker 1: Eindhoven to make lightbulbs. Now, at that time, Eindhoven was 88 00:06:04,880 --> 00:06:09,040 Speaker 1: sort of a modest industrial town. Today it's actually known 89 00:06:09,120 --> 00:06:12,240 Speaker 1: as a center of innovation and high tech scholarship, and 90 00:06:12,240 --> 00:06:17,359 Speaker 1: that's largely due to the influence of the Phillips company. 91 00:06:17,400 --> 00:06:21,599 Speaker 1: But it didn't take off immediately. In fact, at first 92 00:06:21,640 --> 00:06:26,320 Speaker 1: the company really struggled. So Gerard was a mechanical engineer 93 00:06:26,600 --> 00:06:28,960 Speaker 1: and was really good at that. He was he was 94 00:06:29,120 --> 00:06:33,440 Speaker 1: very innovative, very clever. He graduated from delf University in 95 00:06:33,520 --> 00:06:37,200 Speaker 1: eighteen eighty three with a degree in mechanical engineering. And 96 00:06:37,360 --> 00:06:40,000 Speaker 1: he had also worked for a company called a e 97 00:06:40,240 --> 00:06:44,640 Speaker 1: G which, along with another company called Siemens and Hausk, 98 00:06:45,480 --> 00:06:50,760 Speaker 1: was a dominant player in the electric lighting industry in Europe. Now, 99 00:06:50,760 --> 00:06:56,080 Speaker 1: according to historical accounts, the lamps that Gerard was producing 100 00:06:56,480 --> 00:06:59,719 Speaker 1: from Phillips and Company were of excellent quality. They were 101 00:06:59,720 --> 00:07:05,359 Speaker 1: a amazingly long lasting lamps compared to the competitors, and 102 00:07:05,400 --> 00:07:09,920 Speaker 1: they're very pretty, very beautiful design. The factory itself had 103 00:07:10,400 --> 00:07:13,880 Speaker 1: twenty eight people working there and they were earning good 104 00:07:13,880 --> 00:07:18,800 Speaker 1: wages comparatively speaking, So everything was going well on that end, 105 00:07:18,840 --> 00:07:21,960 Speaker 1: But the business itself was not doing so well. The 106 00:07:22,080 --> 00:07:27,160 Speaker 1: sales weren't reflecting the quality, and by nineteen by eighteen 107 00:07:27,240 --> 00:07:30,040 Speaker 1: ninety four, rather the business was already in trouble and 108 00:07:30,040 --> 00:07:32,840 Speaker 1: in fact teetering on the verge of bankruptcy. So it 109 00:07:32,960 --> 00:07:39,320 Speaker 1: was founded in eighteen by eighteen ninety four, it's already shaky. 110 00:07:39,680 --> 00:07:43,040 Speaker 1: And the main problem was that Gerard Phillips, while he 111 00:07:43,200 --> 00:07:48,160 Speaker 1: was an accomplished mechanical engineer, had very little business acumen. 112 00:07:48,560 --> 00:07:53,120 Speaker 1: He could produce amazing work, but he had trouble managing 113 00:07:53,120 --> 00:07:56,880 Speaker 1: the business side of things, and so in eighteen ninety 114 00:07:57,000 --> 00:08:02,840 Speaker 1: four his younger brother, Anton Ellops joined the company. Now, 115 00:08:02,880 --> 00:08:06,160 Speaker 1: Anton had a background in business and also was a 116 00:08:06,280 --> 00:08:10,320 Speaker 1: much more outgoing personality than his brother was. Gerard was 117 00:08:10,400 --> 00:08:14,200 Speaker 1: kind of a solitary worker. He preferred to do research 118 00:08:14,200 --> 00:08:17,880 Speaker 1: in the lab and have a quiet environment and avoid conversation, 119 00:08:17,920 --> 00:08:21,400 Speaker 1: which he often thought of as being unnecessary and a 120 00:08:21,480 --> 00:08:25,440 Speaker 1: distraction from work. Meanwhile, Anton was much more outgoing. He 121 00:08:25,560 --> 00:08:30,240 Speaker 1: enjoyed socializing and networking and was sort of a born salesman. 122 00:08:31,040 --> 00:08:33,120 Speaker 1: So together the two brothers were able to turn the 123 00:08:33,160 --> 00:08:36,400 Speaker 1: company around. Gerard was still the head of the company, 124 00:08:36,440 --> 00:08:40,720 Speaker 1: but Anton became kind of the director of sales, and 125 00:08:41,920 --> 00:08:46,679 Speaker 1: soon orders were pouring in from all over Europe and beyond. 126 00:08:47,240 --> 00:08:51,040 Speaker 1: One of the first big clients of the Phillips and 127 00:08:51,120 --> 00:08:58,680 Speaker 1: company uh business was the Star of Russia. So the 128 00:08:58,760 --> 00:09:04,040 Speaker 1: Russian tsar at really purchased Phillips lamps to light up 129 00:09:04,080 --> 00:09:08,400 Speaker 1: the Winter Palace to a pretty big deal, especially when 130 00:09:08,440 --> 00:09:15,000 Speaker 1: you consider that Karl Marx was a relative. Very interesting experience, 131 00:09:15,040 --> 00:09:20,000 Speaker 1: and there are in fact entire books written about Karl 132 00:09:20,080 --> 00:09:24,080 Speaker 1: Marx and the Phillips family and how that relationship was 133 00:09:24,120 --> 00:09:30,160 Speaker 1: complicated and how the different philosophies were at play. While 134 00:09:30,240 --> 00:09:35,600 Speaker 1: the Phillips family was still sympathetic at least two Marx's 135 00:09:35,720 --> 00:09:38,440 Speaker 1: plight enough so that they were giving him money when 136 00:09:38,480 --> 00:09:42,120 Speaker 1: he needed it. Very interesting stuff but kind of beyond 137 00:09:43,200 --> 00:09:46,839 Speaker 1: the scope of tech stuff. I'll leave that to stuff 138 00:09:46,840 --> 00:09:49,200 Speaker 1: you missed in history class. Maybe they can do an 139 00:09:49,240 --> 00:09:53,560 Speaker 1: episode about Karl Marx and his relationship with the Phillips family. 140 00:09:54,720 --> 00:09:58,200 Speaker 1: At any rate, back to Phillips UH. While Anton was 141 00:09:58,240 --> 00:10:02,040 Speaker 1: becoming something of a sales legend in Europe, his brother 142 00:10:02,400 --> 00:10:06,480 Speaker 1: Gerard headed up research and development back in Eindhoven. So 143 00:10:06,640 --> 00:10:10,960 Speaker 1: Gerard was constantly improving designs to build better lamps, and 144 00:10:11,000 --> 00:10:14,320 Speaker 1: then Anton would go and sell those designs to customers. 145 00:10:14,960 --> 00:10:19,400 Speaker 1: And because of Gerard's success, UH, and because of his 146 00:10:19,400 --> 00:10:24,360 Speaker 1: his reputation as a brilliant designer, Anton was actually able 147 00:10:24,400 --> 00:10:27,360 Speaker 1: to promise his clients that the company was always working 148 00:10:27,400 --> 00:10:31,960 Speaker 1: on improving designs and innovating in the space. And this 149 00:10:32,120 --> 00:10:38,160 Speaker 1: really became a great example of a buzzword known as synergy. 150 00:10:38,320 --> 00:10:40,959 Speaker 1: You've probably heard synergy a lot of times. Synergy it 151 00:10:41,040 --> 00:10:45,000 Speaker 1: basically means it's the process of creating a whole that's 152 00:10:45,000 --> 00:10:47,080 Speaker 1: greater than the sum of its parts. And this is 153 00:10:47,160 --> 00:10:52,160 Speaker 1: really the case with the Phillips brothers. Individually, they were 154 00:10:52,160 --> 00:10:57,160 Speaker 1: both intelligent men who were quite capable in their own spheres, 155 00:10:57,600 --> 00:11:00,960 Speaker 1: but together they were able to accomplish a lot more 156 00:11:01,040 --> 00:11:04,080 Speaker 1: than they could have done on their own. In fact, 157 00:11:04,120 --> 00:11:08,080 Speaker 1: as I just mentioned, if Gerard had not received help 158 00:11:08,120 --> 00:11:11,240 Speaker 1: from his brother, it's quite possible that the Phillips Company 159 00:11:11,240 --> 00:11:13,880 Speaker 1: would have gone bankrupt before they were able to really 160 00:11:13,920 --> 00:11:19,800 Speaker 1: make an impact well. By seven, the business changed because 161 00:11:19,880 --> 00:11:24,000 Speaker 1: carbon filaments went obsolete. There were there was a better 162 00:11:24,120 --> 00:11:27,720 Speaker 1: technology in place that would last longer, it burned brighter 163 00:11:27,720 --> 00:11:30,440 Speaker 1: and used the same amount of energy as carbon filaments, 164 00:11:30,480 --> 00:11:34,040 Speaker 1: and that would be tungsten wire filament. So Phillips and 165 00:11:34,120 --> 00:11:38,160 Speaker 1: Company switched to designing lamps that used tungsten wire. It 166 00:11:38,160 --> 00:11:41,000 Speaker 1: could actually produce three times the amount of light with 167 00:11:41,080 --> 00:11:43,720 Speaker 1: the same amount of electricity as a carbon filament lamp, 168 00:11:44,080 --> 00:11:47,320 Speaker 1: so it made sense to make that change. In nineteen twelve, 169 00:11:47,360 --> 00:11:50,960 Speaker 1: the company was listed on the AMSTERDAMN Stock Exchange and 170 00:11:51,000 --> 00:11:57,000 Speaker 1: became a limited company called all Right, I'm gonna give 171 00:11:57,000 --> 00:11:59,800 Speaker 1: it a shot, guys, but this is gonna be it's 172 00:11:59,840 --> 00:12:02,440 Speaker 1: it's gonna sound like a three year old trying to 173 00:12:02,480 --> 00:12:05,800 Speaker 1: sound out a word because it's it's very intimidating. So 174 00:12:05,840 --> 00:12:11,120 Speaker 1: the company became known as in V. Phillips Glow is 175 00:12:11,559 --> 00:12:17,480 Speaker 1: lump in fabricn gloile, lump and fabrican is how I 176 00:12:17,720 --> 00:12:20,800 Speaker 1: will say that, and all you Dutch speakers out there 177 00:12:21,720 --> 00:12:26,080 Speaker 1: can scoff at me justifiably anyway. A limited company, in 178 00:12:26,120 --> 00:12:29,360 Speaker 1: case you're wondering, it's an organization made up of investors, 179 00:12:29,400 --> 00:12:32,560 Speaker 1: and each of those investors is protected from liability to 180 00:12:32,600 --> 00:12:36,240 Speaker 1: the extent of their own investment in the business. So, 181 00:12:36,280 --> 00:12:40,400 Speaker 1: in other words, just just a simple example, if you 182 00:12:40,520 --> 00:12:44,360 Speaker 1: invested ten thousand dollars in a limited company, you couldn't 183 00:12:44,400 --> 00:12:46,959 Speaker 1: be held accountable for more than ten thousand dollars in 184 00:12:47,080 --> 00:12:53,600 Speaker 1: liability should something go catastrophically wrong. So really, a liability 185 00:12:53,600 --> 00:12:57,400 Speaker 1: company is meant to protect the people that invest in it. 186 00:12:57,440 --> 00:12:59,760 Speaker 1: It thus gives you an incentive to invest in the 187 00:13:00,040 --> 00:13:04,440 Speaker 1: pany because you stand to gain from your investment and 188 00:13:04,480 --> 00:13:10,480 Speaker 1: you're protected from anything really unfortunate. So, for example, if 189 00:13:10,760 --> 00:13:16,120 Speaker 1: it's proven that the company h mishandled funds in some 190 00:13:16,280 --> 00:13:20,400 Speaker 1: criminal way, you have a level of protection because of 191 00:13:20,440 --> 00:13:23,920 Speaker 1: the nature of that organization, assuming you're not the actual 192 00:13:23,960 --> 00:13:29,400 Speaker 1: person committing the crime. In nineteen fourteen, Phillips and Company 193 00:13:29,559 --> 00:13:34,120 Speaker 1: established the net Lab, which was a research and development 194 00:13:34,200 --> 00:13:40,280 Speaker 1: facility dedicated to innovation and improving existing technology. Now in 195 00:13:40,360 --> 00:13:43,120 Speaker 1: that lab in a T L a B. Is actually 196 00:13:43,160 --> 00:13:48,120 Speaker 1: a nickname. The full name for the facility is again, 197 00:13:50,080 --> 00:13:59,880 Speaker 1: all right, the Phillips neture Kundig Laboratory. UM, I'm so sorry. Anyway, 198 00:13:59,880 --> 00:14:02,959 Speaker 1: the center was necessary because by this time the company 199 00:14:03,040 --> 00:14:07,280 Speaker 1: was beginning to explore other technologies, not just incandescent lamps, 200 00:14:07,960 --> 00:14:11,000 Speaker 1: and the company also wanted to develop its own patents 201 00:14:11,200 --> 00:14:15,000 Speaker 1: so it wouldn't be dependent upon third parties. So by 202 00:14:15,040 --> 00:14:18,319 Speaker 1: that I mean, um, all right, So let's say that 203 00:14:18,320 --> 00:14:21,880 Speaker 1: that you want to be able to use a particular process. Well, 204 00:14:23,440 --> 00:14:27,280 Speaker 1: when a person or organization receives a patent, when they 205 00:14:27,320 --> 00:14:30,560 Speaker 1: filed for a patent and they're granted that patent, their 206 00:14:30,600 --> 00:14:33,880 Speaker 1: design is made public. That's part of the agreement to 207 00:14:34,000 --> 00:14:38,720 Speaker 1: have a process or design patented. When you do that, 208 00:14:38,720 --> 00:14:43,920 Speaker 1: that particular design is publicly available. Anyone can go and 209 00:14:43,960 --> 00:14:46,480 Speaker 1: pull up the patent and see how it is you're 210 00:14:46,520 --> 00:14:49,600 Speaker 1: doing the thing you are doing. That's all part of 211 00:14:49,640 --> 00:14:54,280 Speaker 1: the filing process. But in return for publicly saying this 212 00:14:54,360 --> 00:14:58,280 Speaker 1: is how we do things, the patent holder gets exclusive 213 00:14:58,400 --> 00:15:02,240 Speaker 1: rights to use that particulcular design or approach in whatever 214 00:15:02,280 --> 00:15:05,400 Speaker 1: way they want for a given amount of time, and 215 00:15:05,440 --> 00:15:07,600 Speaker 1: that given amount of time has changed over the years, 216 00:15:08,280 --> 00:15:12,960 Speaker 1: but essentially says that for x amount of years, you 217 00:15:13,040 --> 00:15:16,360 Speaker 1: get exclusive rights to this design. You can do whatever 218 00:15:16,440 --> 00:15:19,000 Speaker 1: you want with it, and if anyone else uses that 219 00:15:19,160 --> 00:15:24,040 Speaker 1: same design without your permission, you can sue them for infringement. 220 00:15:24,760 --> 00:15:29,160 Speaker 1: So the design is publicly available, which gives the protection. 221 00:15:29,360 --> 00:15:32,280 Speaker 1: Gives protection to the person who holds the patent because 222 00:15:32,320 --> 00:15:35,800 Speaker 1: then they can say, well, clearly, you stole my idea 223 00:15:36,240 --> 00:15:40,640 Speaker 1: because my idea is publicly available for you to read. 224 00:15:41,000 --> 00:15:44,560 Speaker 1: But I am protected. I can use that idea exclusively 225 00:15:44,600 --> 00:15:47,640 Speaker 1: and I did not give you permission. So even if 226 00:15:47,640 --> 00:15:50,720 Speaker 1: a company came up with its own approach that just 227 00:15:50,800 --> 00:15:53,560 Speaker 1: happened to be the same approach as what has already 228 00:15:53,760 --> 00:15:57,880 Speaker 1: been established in a patent, they would be liable because 229 00:15:57,920 --> 00:16:02,080 Speaker 1: they'd be using a system that was already documented in 230 00:16:02,120 --> 00:16:06,320 Speaker 1: the patent system. So it's a very interesting way of 231 00:16:06,360 --> 00:16:10,360 Speaker 1: protecting your ideas. But one thing you can do if 232 00:16:10,400 --> 00:16:12,680 Speaker 1: you own a patent is well, first, first of all, 233 00:16:12,720 --> 00:16:14,840 Speaker 1: you can sell it if you want. So if you 234 00:16:14,880 --> 00:16:18,160 Speaker 1: are the holder of a patent, you can actually sell 235 00:16:18,240 --> 00:16:21,480 Speaker 1: your patents to another entity. In fact, there are other 236 00:16:21,520 --> 00:16:24,000 Speaker 1: companies that that's all they do is just buy up patents. 237 00:16:24,720 --> 00:16:29,000 Speaker 1: But you can also license your patents to other parties. So, 238 00:16:29,040 --> 00:16:31,520 Speaker 1: in other words, you come up with a brilliant idea 239 00:16:31,720 --> 00:16:35,000 Speaker 1: on a way to design a particular style of lightbulb, 240 00:16:36,280 --> 00:16:39,720 Speaker 1: and a company wants to make lightbulbs using your design, 241 00:16:39,880 --> 00:16:42,680 Speaker 1: so they pay you a licensing fee, and in return, 242 00:16:42,720 --> 00:16:47,760 Speaker 1: you give them permission to use your patented idea. Everyone benefits. 243 00:16:47,920 --> 00:16:51,320 Speaker 1: The company can sell products and make make profit. That way, 244 00:16:51,680 --> 00:16:54,720 Speaker 1: you profit from being able to license your idea to 245 00:16:54,760 --> 00:16:57,840 Speaker 1: someone else. And in fact, there's some companies that's all 246 00:16:57,880 --> 00:17:02,160 Speaker 1: they do is licensed patents. They don't make anything. They 247 00:17:02,160 --> 00:17:05,879 Speaker 1: hold the patents for making stuff, but they don't necessarily 248 00:17:05,920 --> 00:17:08,879 Speaker 1: have any manufacturing facilities. They just licensed it out to 249 00:17:08,920 --> 00:17:13,280 Speaker 1: other people. They're also companies called patent trolls, and patent 250 00:17:13,320 --> 00:17:16,879 Speaker 1: trolls are a little different. Instead of licensing a patent 251 00:17:16,960 --> 00:17:21,080 Speaker 1: to other companies, they wait until a company makes a 252 00:17:21,160 --> 00:17:24,840 Speaker 1: product or some other system that infringes upon a patent 253 00:17:24,920 --> 00:17:28,400 Speaker 1: and then they threatened to sue unless the company settles 254 00:17:28,440 --> 00:17:32,200 Speaker 1: for an enormous sum of money out of court. And uh, 255 00:17:32,240 --> 00:17:34,640 Speaker 1: that's what a patent troll is. That it's a it's 256 00:17:34,640 --> 00:17:38,560 Speaker 1: an entity that has no interest in putting its patents 257 00:17:38,560 --> 00:17:41,560 Speaker 1: to work in any way other than as a means 258 00:17:41,760 --> 00:17:47,000 Speaker 1: of leveraging power over other companies that would want to 259 00:17:47,119 --> 00:17:52,320 Speaker 1: use that process. All right, at any rate, Gerard and 260 00:17:52,400 --> 00:17:55,800 Speaker 1: Anton thought it was really intelligent to develop a company 261 00:17:55,920 --> 00:18:01,360 Speaker 1: specific research and development facility to help file patents so 262 00:18:01,400 --> 00:18:04,919 Speaker 1: that the company itself wouldn't have to rely on licensing 263 00:18:04,960 --> 00:18:09,919 Speaker 1: these third party entities in order to make stuff. The 264 00:18:10,000 --> 00:18:12,480 Speaker 1: first director of the nat Lab was a man named 265 00:18:12,640 --> 00:18:19,040 Speaker 1: Jiels Holst. Holst was an engineer turned physicist, a doctor. 266 00:18:19,160 --> 00:18:23,200 Speaker 1: Doctor Holst a former teacher. He was a professional researcher. 267 00:18:24,119 --> 00:18:28,440 Speaker 1: He did early research into super conductivity. That's where you 268 00:18:28,800 --> 00:18:32,960 Speaker 1: cool down a conductive substance, you know, a metal, You 269 00:18:33,000 --> 00:18:36,240 Speaker 1: cool it down to very very very low temperatures and 270 00:18:36,280 --> 00:18:41,360 Speaker 1: that will eliminate electrical resistance, meaning you have a perfect conductor. Uh. 271 00:18:41,520 --> 00:18:44,959 Speaker 1: Holst also had worked with Madame Curie in some of 272 00:18:44,960 --> 00:18:50,080 Speaker 1: her experiments and radio activity, so very important person. And 273 00:18:50,160 --> 00:18:53,600 Speaker 1: Holst was a big thinker, and he was determined to 274 00:18:53,640 --> 00:18:57,159 Speaker 1: give his researchers a huge amount of freedom to explore 275 00:18:57,320 --> 00:19:03,280 Speaker 1: fundamental scientific questions, even if there were no immediately applicable 276 00:19:03,359 --> 00:19:07,560 Speaker 1: outcomes to that that that area of inquiry. So in 277 00:19:07,600 --> 00:19:11,400 Speaker 1: other words, he said, it doesn't matter if the questions 278 00:19:11,440 --> 00:19:14,800 Speaker 1: you are asking immediately result in some sort of product 279 00:19:14,880 --> 00:19:18,800 Speaker 1: that Phillips can sell. It's important for us to answer 280 00:19:18,840 --> 00:19:21,960 Speaker 1: the questions. So go out there and do that. And 281 00:19:22,000 --> 00:19:24,879 Speaker 1: the result was that then Lab became an important center 282 00:19:24,920 --> 00:19:28,480 Speaker 1: of research and Phillips and Company actually benefited as a result. 283 00:19:28,960 --> 00:19:33,280 Speaker 1: It's a good example of how fundamental research can result 284 00:19:33,400 --> 00:19:36,840 Speaker 1: in benefits, even if you didn't see the possibility when 285 00:19:36,880 --> 00:19:39,359 Speaker 1: you started out. Some of that research helped in the 286 00:19:39,400 --> 00:19:42,520 Speaker 1: development of infrared and X ray technology, which no one 287 00:19:42,560 --> 00:19:46,240 Speaker 1: really could have predicted at the time. Host was also 288 00:19:47,080 --> 00:19:51,760 Speaker 1: UH important because he invited individuals in the scientific field 289 00:19:51,800 --> 00:19:55,800 Speaker 1: to come to nat Lab and to give lectures. For example, 290 00:19:56,400 --> 00:20:01,159 Speaker 1: a physicist of certain renown named Albert Einstein gave a 291 00:20:01,160 --> 00:20:04,679 Speaker 1: talk at that lab in nineteen twenty three. So it 292 00:20:04,760 --> 00:20:08,280 Speaker 1: really was a center of learning and research and UH 293 00:20:08,280 --> 00:20:10,879 Speaker 1: and kind of a point of pride in the Netherlands 294 00:20:10,920 --> 00:20:14,800 Speaker 1: as well. All right, well, let's go back to nineteen 295 00:20:14,840 --> 00:20:19,600 Speaker 1: fifteen UH and the history of the company. So now 296 00:20:19,640 --> 00:20:23,440 Speaker 1: we're getting into the time of World War One, um, which, 297 00:20:23,640 --> 00:20:26,520 Speaker 1: of course back then was just the Great War, So 298 00:20:26,640 --> 00:20:30,400 Speaker 1: the Netherlands maintained a neutral status during World War One 299 00:20:30,760 --> 00:20:35,240 Speaker 1: and as a result, operations at Phillips remained largely undisturbed. 300 00:20:35,960 --> 00:20:39,800 Speaker 1: In addition, the war was creating coal shortages, and that 301 00:20:39,880 --> 00:20:42,760 Speaker 1: meant that it was harder for people for companies to 302 00:20:42,800 --> 00:20:46,679 Speaker 1: produce coal gas, which meant it was harder to fuel 303 00:20:46,760 --> 00:20:49,639 Speaker 1: gas lamps, and it forced a lot more people to 304 00:20:49,680 --> 00:20:52,640 Speaker 1: convert to using electricity. So, in other words, World War 305 00:20:52,720 --> 00:20:58,240 Speaker 1: One actually generated business for the Phillips company. So to 306 00:20:58,280 --> 00:21:01,679 Speaker 1: support the production of new lamps, Phillips invested in a 307 00:21:01,720 --> 00:21:05,400 Speaker 1: couple of different properties to uh to really ramp up production. 308 00:21:05,440 --> 00:21:08,160 Speaker 1: One of them was an Argone production facility. They had 309 00:21:08,160 --> 00:21:12,280 Speaker 1: a Argone lamp that was efficient and inexpensive, so it 310 00:21:12,359 --> 00:21:17,439 Speaker 1: was very popular. They also purchased a glass manufacturing plant 311 00:21:17,560 --> 00:21:20,480 Speaker 1: in order to ramp up production on their lamps. In 312 00:21:20,560 --> 00:21:24,120 Speaker 1: nineteen nineteen, Phillips introduced a medical X ray tube, which 313 00:21:24,119 --> 00:21:28,600 Speaker 1: officially diversified the company from just the incandescent lamp business. 314 00:21:29,080 --> 00:21:32,840 Speaker 1: Then that lab was busy researching technologies and filing patents 315 00:21:32,880 --> 00:21:37,199 Speaker 1: for everything from gas diffusion to radio wave reception and 316 00:21:37,240 --> 00:21:41,080 Speaker 1: the company also began to expand to other countries. They 317 00:21:41,119 --> 00:21:44,400 Speaker 1: opened up sales forces in the United States and in France, 318 00:21:44,560 --> 00:21:48,760 Speaker 1: and a little bit later in Australia, Brazil and China, 319 00:21:48,920 --> 00:21:53,040 Speaker 1: so they were not taking things slowly. In the early 320 00:21:53,119 --> 00:21:56,400 Speaker 1: part of the twentieth century. Now, the X ray business 321 00:21:56,440 --> 00:22:00,480 Speaker 1: was still really new in nineteen nineteen. Phillips started in 322 00:22:00,480 --> 00:22:03,360 Speaker 1: the business by repairing X ray tubes during World War 323 00:22:03,440 --> 00:22:07,000 Speaker 1: One and then moved to manufacturing tubes on a small 324 00:22:07,080 --> 00:22:11,080 Speaker 1: scale in the Phillips research laboratory. But early X ray 325 00:22:11,119 --> 00:22:15,040 Speaker 1: tubes had some pretty distinct disadvantages. One was that they 326 00:22:15,040 --> 00:22:19,159 Speaker 1: emitted radiation in all directions, not just whichever one you 327 00:22:19,200 --> 00:22:22,640 Speaker 1: happen to be interested in, which is not just inefficient, 328 00:22:22,840 --> 00:22:27,720 Speaker 1: it's also dangerous. Because X ray radiation is ionizing radiation. 329 00:22:27,920 --> 00:22:31,119 Speaker 1: It can potentially cause cancer if you're exposed to it, 330 00:22:31,520 --> 00:22:36,080 Speaker 1: so having it emit in all directions was not safe. 331 00:22:37,320 --> 00:22:41,520 Speaker 1: They also relied on high voltage cables, which were exposed 332 00:22:41,560 --> 00:22:44,560 Speaker 1: and thus potentially dangerous. You can electrocute yourself even if 333 00:22:44,600 --> 00:22:47,240 Speaker 1: you were safe from the radiation, you could just die 334 00:22:47,280 --> 00:22:52,320 Speaker 1: from the electricity. But a man known as a Bowers 335 00:22:52,800 --> 00:22:57,600 Speaker 1: of the Phillips Research labor Laboratory came up with a solution. 336 00:22:58,280 --> 00:23:02,399 Speaker 1: Bowers designed a cylindrical X ray tube. The earlier X 337 00:23:02,520 --> 00:23:05,760 Speaker 1: ray tubes were actually spherical, so kind of like a 338 00:23:05,880 --> 00:23:09,600 Speaker 1: light bulb is. But the ones the Bowers made were 339 00:23:09,640 --> 00:23:14,320 Speaker 1: cylindrical and had a grounded metal canister with a glass 340 00:23:14,359 --> 00:23:17,840 Speaker 1: window on one side of the canister. So imagine that 341 00:23:17,880 --> 00:23:24,480 Speaker 1: you've got a cylindrical uh, glass tube. You slide that 342 00:23:24,520 --> 00:23:28,440 Speaker 1: into a metal canister. The metal canister has one side cutout, 343 00:23:28,520 --> 00:23:31,760 Speaker 1: so it's like a window, and then you coat the 344 00:23:31,800 --> 00:23:35,600 Speaker 1: metal canister with lead and that way, when you turn 345 00:23:35,680 --> 00:23:39,120 Speaker 1: on the X ray tube, X rays can only come 346 00:23:39,119 --> 00:23:42,119 Speaker 1: out the window side. They can't go through the lead 347 00:23:42,400 --> 00:23:47,080 Speaker 1: lined case. So you thus made it more efficient and 348 00:23:47,160 --> 00:23:49,720 Speaker 1: safer because you could you could direct the path of 349 00:23:49,760 --> 00:23:52,560 Speaker 1: the X rays. Uh. It took a few tweaks to 350 00:23:52,640 --> 00:23:55,200 Speaker 1: get the design just right, but it was a success 351 00:23:55,680 --> 00:23:58,919 Speaker 1: and Phillips began to market it. They called it Meta 352 00:23:59,000 --> 00:24:03,200 Speaker 1: licks or metallic X M E T A l I X. 353 00:24:04,600 --> 00:24:06,600 Speaker 1: Now I'm gonna take a quick break from talking about 354 00:24:06,760 --> 00:24:08,439 Speaker 1: X rays for a second. I'm gonna come back to 355 00:24:08,480 --> 00:24:10,359 Speaker 1: that in a minute, but I want to mention a 356 00:24:10,359 --> 00:24:14,960 Speaker 1: few things that also happened around this same time frame. First, 357 00:24:15,040 --> 00:24:21,200 Speaker 1: in nineteen twenty, a company called Yeah, that's happening again, 358 00:24:21,200 --> 00:24:25,760 Speaker 1: all right? A company called en V Gamen shopill Lick 359 00:24:26,720 --> 00:24:35,040 Speaker 1: binzit Von and Lean Phillips, Globump and fabriacn formed and 360 00:24:35,119 --> 00:24:38,919 Speaker 1: assumed ownership of Phillips. Boy, I sound like I've had 361 00:24:38,920 --> 00:24:41,760 Speaker 1: a stroke, but the short name for it was n 362 00:24:41,880 --> 00:24:47,879 Speaker 1: z bin Zi. Two years later, Gerard Phillips retires as CEO, 363 00:24:48,240 --> 00:24:51,960 Speaker 1: so nine two he steps down and Anton Phillips, his 364 00:24:52,040 --> 00:24:57,560 Speaker 1: younger brother, assumes the position of chairman. At age now 365 00:24:57,560 --> 00:25:02,080 Speaker 1: a nineteen seven Phillips bought a company called c. H F. 366 00:25:02,320 --> 00:25:06,400 Speaker 1: Mueller of Hamburg. So this is a German company, which 367 00:25:06,440 --> 00:25:09,920 Speaker 1: is why I know how to pronounce it. C h F. 368 00:25:10,080 --> 00:25:14,040 Speaker 1: Mueller was founded by Carl Heinrich Florence Mueller in the 369 00:25:14,119 --> 00:25:19,160 Speaker 1: nineteenth century and originally was a glass company. Mueller himself 370 00:25:19,640 --> 00:25:25,320 Speaker 1: was known for being a very artistic uh glassblower, and 371 00:25:25,359 --> 00:25:29,520 Speaker 1: the early products from Mueller were these decorative pieces like 372 00:25:30,040 --> 00:25:34,080 Speaker 1: goblets and wine glasses. But over time Mueller began to 373 00:25:34,119 --> 00:25:37,320 Speaker 1: refine his process to build glass for gas diffusion and 374 00:25:37,440 --> 00:25:43,200 Speaker 1: incandescent bulbs, and Mueller also had a reputation and a 375 00:25:43,359 --> 00:25:48,320 Speaker 1: history that was tightly tied to X rays. So to 376 00:25:48,440 --> 00:25:51,040 Speaker 1: explain that, we actually have to look back at the 377 00:25:51,119 --> 00:25:56,119 Speaker 1: discovery of X rays. So let's let's look at so 378 00:25:56,160 --> 00:26:01,520 Speaker 1: in while Gerard was being askewed by his brother Anton, 379 00:26:02,400 --> 00:26:08,919 Speaker 1: there was a physicist named Wilhelm Konrad round jin Um. 380 00:26:08,960 --> 00:26:12,080 Speaker 1: He was experimenting with cathode rays and produced X rays. 381 00:26:12,480 --> 00:26:15,520 Speaker 1: He was not the only scientist who had been experimenting 382 00:26:15,560 --> 00:26:20,560 Speaker 1: with this. Nicola Tesla is another notable person who who 383 00:26:20,760 --> 00:26:25,359 Speaker 1: noticed the the existence of X rays, although he didn't 384 00:26:25,840 --> 00:26:30,880 Speaker 1: fully appreciate the the applications of it. But on November 385 00:26:32,520 --> 00:26:37,200 Speaker 1: round Gin discovered a screen coated with barry um platino 386 00:26:37,400 --> 00:26:42,280 Speaker 1: cyanide with fluoresce when a nearby gas discharged to activated 387 00:26:42,640 --> 00:26:46,720 Speaker 1: even when there was a black cardboard barriers separating the two, 388 00:26:46,760 --> 00:26:49,399 Speaker 1: and he was wondering, what how is that happening? What's 389 00:26:50,200 --> 00:26:53,520 Speaker 1: why is it fluorescing? What's causing that? So he began 390 00:26:53,560 --> 00:26:56,720 Speaker 1: to explore this curious phenomenon and as a result, he 391 00:26:56,800 --> 00:26:59,840 Speaker 1: identified X rays. He noted in one experiment that if 392 00:26:59,840 --> 00:27:02,959 Speaker 1: you put your hand between the discharging tube and a screen, 393 00:27:03,480 --> 00:27:05,800 Speaker 1: you could see an image of your hand on the 394 00:27:05,800 --> 00:27:10,119 Speaker 1: screen with your bones a darker image than your flesh. 395 00:27:10,440 --> 00:27:13,920 Speaker 1: That wasn't exactly a high resolution X ray at that time, 396 00:27:13,960 --> 00:27:16,760 Speaker 1: but it showed the potential for it, and not long 397 00:27:16,800 --> 00:27:20,480 Speaker 1: after he published his findings, researchers at the National Physics 398 00:27:20,600 --> 00:27:26,960 Speaker 1: Laboratory reproduced the effect using a cathode ray tube from C. H. F. Mueller. 399 00:27:28,040 --> 00:27:31,639 Speaker 1: The results were interesting but pretty fuzzy, and so the 400 00:27:31,680 --> 00:27:35,800 Speaker 1: researchers got in direct contact with Mueller explained what it 401 00:27:35,840 --> 00:27:37,679 Speaker 1: was they were trying to do, and so Mueller and 402 00:27:37,680 --> 00:27:41,679 Speaker 1: the researchers together began to try and develop a better 403 00:27:41,840 --> 00:27:46,640 Speaker 1: cathode ray, specifically for X ray production. So they refined 404 00:27:46,800 --> 00:27:51,360 Speaker 1: their approach. Now, by the time Phillips acquired the company 405 00:27:51,400 --> 00:27:54,479 Speaker 1: of C. H. F. Mueller, they had that company had 406 00:27:54,480 --> 00:27:57,159 Speaker 1: already become a leading provider of X ray technology, So 407 00:27:57,200 --> 00:28:00,960 Speaker 1: now Phillips had become the name an X ray tech. 408 00:28:02,080 --> 00:28:06,560 Speaker 1: Also in nineteen Phillips was starting to get into the 409 00:28:06,640 --> 00:28:11,680 Speaker 1: radio business. Now, I've done several episodes about the history 410 00:28:11,880 --> 00:28:15,159 Speaker 1: of radio, including a discussion about who invented radio in 411 00:28:15,200 --> 00:28:17,920 Speaker 1: the first place. In fact, that was an episode Chris 412 00:28:17,920 --> 00:28:22,760 Speaker 1: Palette and I recorded and famously. After the first attempt, 413 00:28:22,920 --> 00:28:27,359 Speaker 1: we both agreed that the episode we had just recorded 414 00:28:27,440 --> 00:28:31,040 Speaker 1: was awful, and we immediately trashed it and went back 415 00:28:31,080 --> 00:28:33,840 Speaker 1: and recorded it a second time. So if you go 416 00:28:33,920 --> 00:28:36,400 Speaker 1: back into the archives of Tech Stuff and you listen 417 00:28:36,440 --> 00:28:39,560 Speaker 1: to the episode who Invented the Radio, that's actually our 418 00:28:39,640 --> 00:28:43,360 Speaker 1: second try at that topic. The first one is lost 419 00:28:43,720 --> 00:28:46,200 Speaker 1: forever because I think we deleted it. I don't think 420 00:28:46,440 --> 00:28:50,520 Speaker 1: it even exists in our archives. But as it turns out, 421 00:28:50,880 --> 00:28:52,880 Speaker 1: it's a tough question to answer. It's a lot more 422 00:28:52,920 --> 00:28:56,600 Speaker 1: complicated than just saying Nicola Tesla invented radio or Marconi 423 00:28:56,680 --> 00:29:00,400 Speaker 1: invented radio. But no matter how complex the origin of 424 00:29:01,080 --> 00:29:06,440 Speaker 1: the radio, it was incredibly popular. It's pretty easy to 425 00:29:06,520 --> 00:29:09,640 Speaker 1: understand why people flocked to the radio because it was 426 00:29:09,640 --> 00:29:13,800 Speaker 1: a new form of receiving communication from the world at large. 427 00:29:13,960 --> 00:29:18,760 Speaker 1: You could get news immediately from miles and miles away, 428 00:29:19,480 --> 00:29:24,880 Speaker 1: and it was a revolution in communication. And so Phillips 429 00:29:24,920 --> 00:29:29,080 Speaker 1: became a leading manufacturer of radios in the Netherlands. In 430 00:29:29,200 --> 00:29:33,200 Speaker 1: nineteen thirty two, just five years after getting into the industry, 431 00:29:33,240 --> 00:29:37,240 Speaker 1: Phillips had already sold its one million radio set and 432 00:29:37,360 --> 00:29:40,600 Speaker 1: also became the leading manufacturer of radios and radio tubes, 433 00:29:40,760 --> 00:29:45,680 Speaker 1: not just in Europe but in the whole world. However, 434 00:29:46,520 --> 00:29:50,360 Speaker 1: the following decade, the nineteen thirties, that just they weren't 435 00:29:50,360 --> 00:29:54,280 Speaker 1: all that prosperous. Uh. There was a depression in europe 436 00:29:54,600 --> 00:29:58,440 Speaker 1: An economic depression, and Phillips was affected just like other 437 00:29:58,480 --> 00:30:01,120 Speaker 1: companies were, and so the comp he had to restructure 438 00:30:01,160 --> 00:30:03,920 Speaker 1: and had to lay off a lot of employees and 439 00:30:04,040 --> 00:30:08,480 Speaker 1: scaled down and focus. But one thing they did not 440 00:30:08,600 --> 00:30:12,120 Speaker 1: do is skimp on research and development. The company actually 441 00:30:12,160 --> 00:30:14,640 Speaker 1: committed even more resources towards R and D in the 442 00:30:14,680 --> 00:30:18,000 Speaker 1: hopes of becoming more nimble to a changing market. The 443 00:30:18,040 --> 00:30:21,880 Speaker 1: idea being that things were going to evolve very quickly 444 00:30:22,040 --> 00:30:25,880 Speaker 1: and only through scientific inquiry would the company be able 445 00:30:25,920 --> 00:30:29,280 Speaker 1: to stay ahead of the game. And around that same time, 446 00:30:30,160 --> 00:30:33,880 Speaker 1: engineers in then lab had been experimenting with a new 447 00:30:33,960 --> 00:30:39,120 Speaker 1: technology called television that was largely an internal project within 448 00:30:39,160 --> 00:30:43,080 Speaker 1: the company until about ninety eight, which is when Phillips 449 00:30:43,080 --> 00:30:46,000 Speaker 1: presented a showcase of their black and white television set 450 00:30:46,080 --> 00:30:50,000 Speaker 1: at the annual fair in Utrecht. Phillips would remain a 451 00:30:50,040 --> 00:30:54,400 Speaker 1: television manufacturer until two thousand eleven, when the company decided 452 00:30:54,440 --> 00:30:57,320 Speaker 1: that the market was too competitive, and at that point 453 00:30:57,360 --> 00:31:01,120 Speaker 1: Phillips shut down its TV manufacturing centers and entered a 454 00:31:01,200 --> 00:31:05,160 Speaker 1: partnership with another company called t p V Technology out 455 00:31:05,160 --> 00:31:09,520 Speaker 1: of Hong Kong. That agreement formed a new organization that 456 00:31:09,560 --> 00:31:13,920 Speaker 1: would develop and market television's using the Phillips brand, but 457 00:31:14,280 --> 00:31:18,320 Speaker 1: it was only thirty owned by Phillips. T p p 458 00:31:18,400 --> 00:31:23,360 Speaker 1: V would own the remaining se of that organization, So 459 00:31:24,440 --> 00:31:28,160 Speaker 1: the Phillips television sets you see today are Phillips in 460 00:31:28,360 --> 00:31:32,960 Speaker 1: name only. Really, it's a brand that exists, but it's 461 00:31:32,960 --> 00:31:37,960 Speaker 1: not manufactured in a Phillips factory. In nine nine, Phillips 462 00:31:38,000 --> 00:31:41,600 Speaker 1: stuck its toe in another area of consumer electronics, the 463 00:31:41,680 --> 00:31:46,440 Speaker 1: electric shaver. Their product was called the Philip Shave, which 464 00:31:46,520 --> 00:31:50,040 Speaker 1: is hilarious to me. The original model had a chord, 465 00:31:50,200 --> 00:31:52,080 Speaker 1: so you had to plug it into the wall in 466 00:31:52,200 --> 00:31:56,080 Speaker 1: order to operate it. Uh. It was a cylindrical device 467 00:31:56,200 --> 00:32:00,080 Speaker 1: with a circular little metal surface. That's what count in 468 00:32:00,120 --> 00:32:03,080 Speaker 1: the rotating blades that you would use to cut the 469 00:32:03,280 --> 00:32:05,600 Speaker 1: hairs on your face, and it sort of looked like 470 00:32:05,600 --> 00:32:09,320 Speaker 1: an electric cucumber. In the United States, the brand name 471 00:32:09,360 --> 00:32:12,920 Speaker 1: for Philip's shaving devices was nore Elco. So if you've 472 00:32:12,920 --> 00:32:16,600 Speaker 1: heard of nore Elco, that's a Phillips brand, and the 473 00:32:16,640 --> 00:32:18,880 Speaker 1: rest of the world it was just called the Philip 474 00:32:18,880 --> 00:32:22,600 Speaker 1: Shave until about two thousand six. That's when Phillips began 475 00:32:22,680 --> 00:32:25,920 Speaker 1: to phase out the Philips shave brand name and start 476 00:32:25,960 --> 00:32:29,080 Speaker 1: to market them just under Phillips. Meanwhile, here in the US, 477 00:32:29,120 --> 00:32:35,360 Speaker 1: they included Phillips with nore Elco. Uh, probably an anticipation 478 00:32:35,400 --> 00:32:38,240 Speaker 1: of dropping the Norrelco name entirely, and so you would 479 00:32:38,280 --> 00:32:43,920 Speaker 1: just get Philip's brand, uh, you know, shavers all across 480 00:32:43,960 --> 00:32:46,560 Speaker 1: the world and not have this this different brand name 481 00:32:46,600 --> 00:32:49,760 Speaker 1: in different countries. Nonsense going on, and as time went on, 482 00:32:49,800 --> 00:32:52,280 Speaker 1: they would add other products to this line, things like 483 00:32:52,320 --> 00:32:56,240 Speaker 1: beard tremmors and hair trimmers, that kind of stuff, And 484 00:32:56,280 --> 00:32:58,760 Speaker 1: so they created sort of a consumer products division within 485 00:32:58,840 --> 00:33:05,240 Speaker 1: Phillips beyond just lightbulbs and radio and television sets. No. 486 00:33:05,440 --> 00:33:09,080 Speaker 1: Nineteen nine was also the year that Anton Phillips resigned 487 00:33:09,080 --> 00:33:11,680 Speaker 1: as president, though he would remain an advisor to the 488 00:33:11,720 --> 00:33:16,680 Speaker 1: company for several more years. His son in law, Franz Aughton, 489 00:33:17,160 --> 00:33:22,120 Speaker 1: became president and his actual son, Fritz Phillips became a 490 00:33:22,160 --> 00:33:27,680 Speaker 1: director of the company. So Uh, Anton's son, Fritz would 491 00:33:27,680 --> 00:33:33,360 Speaker 1: report to Anton's son in law, Franz Fritz and Franz 492 00:33:34,280 --> 00:33:40,680 Speaker 1: NTY was a very tumultuous year for the company. The 493 00:33:40,720 --> 00:33:45,040 Speaker 1: Netherlands didn't have the luxury of remaining neutral in World 494 00:33:45,120 --> 00:33:47,160 Speaker 1: War Two the way they did in World War One, 495 00:33:47,560 --> 00:33:50,200 Speaker 1: and in fact, it became clear that Germany was preparing 496 00:33:50,240 --> 00:33:54,440 Speaker 1: to invade the Netherlands. So an anticipation of that upcoming invasion, 497 00:33:54,760 --> 00:33:59,880 Speaker 1: Franz Arton and Anton Phillips formed the North American Phillips 498 00:34:00,040 --> 00:34:04,240 Speaker 1: Corporation or in a PC in the United States, and 499 00:34:04,280 --> 00:34:07,760 Speaker 1: then they began to relocate operations to America in order 500 00:34:07,760 --> 00:34:12,759 Speaker 1: to avoid the conflict UH. On paper, the business was 501 00:34:12,800 --> 00:34:18,319 Speaker 1: still listed as being a Netherlands company, a Netherlands based company, 502 00:34:18,400 --> 00:34:23,319 Speaker 1: probably for tax purposes, but effectively management was shifting to 503 00:34:23,360 --> 00:34:27,160 Speaker 1: the United States, and when Germany invaded the Netherlands, it 504 00:34:27,239 --> 00:34:30,680 Speaker 1: took about five days of fighting before the Dutch government surrendered. 505 00:34:30,880 --> 00:34:32,640 Speaker 1: They were pretty much forced to. They just were not 506 00:34:32,719 --> 00:34:37,839 Speaker 1: equipped to resist the Nazi occupation of the Netherlands, and 507 00:34:37,960 --> 00:34:41,319 Speaker 1: so at that point Phillip's management, the ones who had 508 00:34:41,360 --> 00:34:44,440 Speaker 1: not already moved to the United States fled first to 509 00:34:44,520 --> 00:34:47,880 Speaker 1: England and then from England. They went to the US 510 00:34:48,000 --> 00:34:52,040 Speaker 1: to join the n a PC. Now, this is where 511 00:34:52,080 --> 00:34:56,719 Speaker 1: we're going to bring Part one to an end, and 512 00:34:56,800 --> 00:34:58,880 Speaker 1: in Part two, we're going to talk about what happened 513 00:34:58,880 --> 00:35:04,080 Speaker 1: to Anton Phillips his son, Frits Phillips during World War Two. 514 00:35:04,080 --> 00:35:08,600 Speaker 1: Because Fritz, unlike his father and his uh, you know, 515 00:35:08,680 --> 00:35:12,680 Speaker 1: his brother in law, he stayed in the Netherlands. He 516 00:35:12,719 --> 00:35:15,919 Speaker 1: did not move to the United States. So his story 517 00:35:16,000 --> 00:35:18,840 Speaker 1: during World War Two is very different from everyone else's 518 00:35:18,880 --> 00:35:22,320 Speaker 1: story who moved over to the US. And I'll also 519 00:35:22,360 --> 00:35:26,400 Speaker 1: talk a little bit about how Phillips became really important 520 00:35:26,400 --> 00:35:31,040 Speaker 1: in establishing several different media standards, which were alluded to 521 00:35:31,120 --> 00:35:33,719 Speaker 1: in Roger's message when he asked that we would cover 522 00:35:33,840 --> 00:35:36,640 Speaker 1: this topic in the first place. And we'll also take 523 00:35:36,640 --> 00:35:40,359 Speaker 1: a look at the uncertain future of Phillips and and 524 00:35:40,400 --> 00:35:43,399 Speaker 1: why is it uncertain in the first place. Meanwhile, if 525 00:35:43,400 --> 00:35:47,440 Speaker 1: you have suggestions for tech Stuff topics or future guests 526 00:35:47,920 --> 00:35:50,319 Speaker 1: of people who you would like to have on as 527 00:35:50,719 --> 00:35:53,840 Speaker 1: either someone I interview or a guest host, you should 528 00:35:53,880 --> 00:35:57,640 Speaker 1: let me know. Email me. The address is tech Stuff 529 00:35:57,880 --> 00:36:00,799 Speaker 1: at how stuff works dot com, or you can drop 530 00:36:00,840 --> 00:36:04,040 Speaker 1: me a line on Facebook, Twitter, or tumbler. The handle 531 00:36:04,080 --> 00:36:07,000 Speaker 1: I use at all three is tech stuff H. S W. 532 00:36:07,760 --> 00:36:11,120 Speaker 1: And I'll talk to you again about Phillips really soon 533 00:36:16,600 --> 00:36:19,040 Speaker 1: for more on this and bathands of other topics because 534 00:36:19,080 --> 00:36:29,719 Speaker 1: it has stock works dot com