WEBVTT - Netflix, China, And Real Estate (Podcast)

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<v Speaker 1>Welcome to the Bloomberg Markets Podcast. I'm Paul Sweeney, alongside

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<v Speaker 1>my co host Matt Miller. Every business day we bring

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<v Speaker 1>you interviews from CEOs, market pros, and Bloomberg experts, along

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<v Speaker 1>with essential market moving news. Find the Bloomberg Markets Podcast

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<v Speaker 1>on Apple Podcasts or wherever you listen to podcasts, and

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<v Speaker 1>at Bloomberg dot com slash podcast. All right, we need

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<v Speaker 1>to get an update on China, and when we do that,

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<v Speaker 1>we go to one person and one person only. That's

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<v Speaker 1>Leland Mellon Miller, CEO of China Basebook International. Leland, thanks

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<v Speaker 1>so much for joining us here. You know, I guess

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<v Speaker 1>as we look to China here, we really have to

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<v Speaker 1>start with are they open? Are they closed? Our certain

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<v Speaker 1>regions open, are certain regions closed? Can you give us

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<v Speaker 1>an overview kind of where we are right now with

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<v Speaker 1>China and its economy. Yeah, I think that's the right

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<v Speaker 1>question to be asking, because you know, China just came

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<v Speaker 1>out with its first quarter results and and and they

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<v Speaker 1>surprise a lot of people, not us, because you know,

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<v Speaker 1>we had seen some some strength in January and February.

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<v Speaker 1>But the but the real dynamy I make that people

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<v Speaker 1>should be tracking is the fact that the economy is

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<v Speaker 1>just shutting down, and it's not because there's a COVID outbreak.

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<v Speaker 1>It's to prevent the COVID outbreaks. It's part of this

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<v Speaker 1>COVID zero policy. And you're seeing with what a lot

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<v Speaker 1>of people are saying is around g d P shutdown.

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<v Speaker 1>Almost all the major ports are either shut down or

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<v Speaker 1>massively backlog because there's a potential lockdown in progress. So

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<v Speaker 1>you've got you've got a real problem. The March data

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<v Speaker 1>showed a little bit of this, but April you know,

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<v Speaker 1>I've said this before, but Aprilo is going to be

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<v Speaker 1>the most important month for schids is January because the

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<v Speaker 1>extent of the lockdowns are to dictate just how gruesome

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<v Speaker 1>economic growth could potentially fall on the second quarter. So

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<v Speaker 1>how what kind of drop do you expect? I mean,

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<v Speaker 1>can you give us a range? Well, look, if if

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<v Speaker 1>we see some of these big city lockdowns, and we're

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<v Speaker 1>not talking about just Shanghai, but the two of the

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<v Speaker 1>biggest cities in in in you know, down south in

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<v Speaker 1>Guangdong Province are are are under either uh you know,

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<v Speaker 1>the beginnings of a lockdown or or or or a

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<v Speaker 1>lockdown already. Uh you know, we see this continue and

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<v Speaker 1>at last more than one or two weeks. I mean,

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<v Speaker 1>you could see a quarter with negative growth. Now that

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<v Speaker 1>doesn't mean they're gonna announce it, but it just means that,

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<v Speaker 1>you know, if you're shutting down most of the economy

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<v Speaker 1>for a huge chunk of the quarter, you know, you

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<v Speaker 1>could have some real problems with trying to get the

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<v Speaker 1>number out of the gutter? So Leland, is there any

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<v Speaker 1>pushback or pressure or from folks saying, hey, this is

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<v Speaker 1>not the right COVID strategy here, the zero tolerance. I mean,

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<v Speaker 1>maybe it worked in the beginning, but boy, with these

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<v Speaker 1>you know, increasingly contagious variants, Uh, maybe not so much.

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<v Speaker 1>Is there any push back on this policy? Well, I mean,

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<v Speaker 1>individuals across China don't like the policy at all. I mean,

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<v Speaker 1>I think anecdotally it's hard to find anyone who is

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<v Speaker 1>supportive of the of the draconian extent that this lockdown

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<v Speaker 1>has you know, has hit. But that's not the way

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<v Speaker 1>China works. That it's dictated from the top down. And

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<v Speaker 1>She Jin Ping wants to lockdowns, and he's doubled down

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<v Speaker 1>that recently on the radio, and senior policy makers in

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<v Speaker 1>the last few days have had tripled down on it.

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<v Speaker 1>So they're not moving away from COVID zero anytime soon,

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<v Speaker 1>no matter what the worries about economic growth and and

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<v Speaker 1>other things are absolutely secondary to the general fears that

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<v Speaker 1>they could have a major outbreak in the rural populations

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<v Speaker 1>amongst the elderly and particularly underserved populations that don't have

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<v Speaker 1>hospital capacity. And that's what they're really fearing, like a

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<v Speaker 1>disaster during a politically sensitive year. So there's I mean,

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<v Speaker 1>because it matters how much support j and Ping has

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<v Speaker 1>amongst the population. But I guess his his play right

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<v Speaker 1>now is I'd rather have them um perturbed with me

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<v Speaker 1>over a lockdown than you know, ousting me over you know,

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<v Speaker 1>a pandemic that overflows hospitals nationwide. Right, I mean, what

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<v Speaker 1>he's trying to do, he's looking at the worst case

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<v Speaker 1>scenario and trying to take that off the table, and

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<v Speaker 1>then the next priority is to take the next level

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<v Speaker 1>of bad case scenario and trying to take that off

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<v Speaker 1>the table. What I don't think people understand right now,

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<v Speaker 1>because they're obsessing over the you know, the growth rate

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<v Speaker 1>and and and GDP targets and things like that, is

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<v Speaker 1>that that's just not high on the priority list right now.

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<v Speaker 1>You know that that's usually what the leadership in Beijing

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<v Speaker 1>is obsessed with. But during this year, during a time

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<v Speaker 1>where the the outbreak could spread out of control and

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<v Speaker 1>cause havoc in the run up to the Party Congress

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<v Speaker 1>is fall, that's not. Economic growth is not the priority.

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<v Speaker 1>Stability is, security is, safety is and getting COVID under control.

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<v Speaker 1>Do they feel like they can always bring back economic

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<v Speaker 1>growth with the right kind of stimulus and and have

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<v Speaker 1>they been enacting stimulus programs that that you would expect. Yeah,

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<v Speaker 1>that's what gets so interesting. So so they have not

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<v Speaker 1>been doing stimulus. You know, about a year ago we said, look,

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<v Speaker 1>the economic growth models changed, the stimulus playbooks changed. You

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<v Speaker 1>can see this in our data. There's just nothing percolating

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<v Speaker 1>underneath the surface in terms of them getting ready to

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<v Speaker 1>do a more active credit policy. And and a lot

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<v Speaker 1>of people fought back and said, no, no, no, we

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<v Speaker 1>understand the way China works. We understand this is a

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<v Speaker 1>party congress here. They always go big in a party

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<v Speaker 1>com this year and that was the wrong call that

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<v Speaker 1>this is a different regime, this is a different kind

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<v Speaker 1>of economic policy making. Now, the problem you have on

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<v Speaker 1>top of that right now is if if most of

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<v Speaker 1>the economy are a big chunk of the economy is

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<v Speaker 1>locked down, how do you stimulate it even if you

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<v Speaker 1>want to? So they have a question do they want

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<v Speaker 1>to stimulate? But even if they choose to, which they

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<v Speaker 1>have not yet chosen to, can they make it work? Leland?

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<v Speaker 1>Just thirty seconds left. Is there any risk to she

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<v Speaker 1>right now? I know you mentioned a uh political year. Yeah,

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<v Speaker 1>I don't think so. Look, you know, there's no evidence

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<v Speaker 1>that this is affecting she's standing. But you know, we're

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<v Speaker 1>on the cusp of a very very big things happening

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<v Speaker 1>right now. So he needs to get COVID under control

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<v Speaker 1>and they need to get you know, economic growth back

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<v Speaker 1>up the second half of the year. But no, I'm

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<v Speaker 1>not seeing any immediate short term threats to his his governance.

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<v Speaker 1>All right, Leland, good stuff, Thank you very much for

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<v Speaker 1>your time. Again when we want to get the latest

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<v Speaker 1>on what's going on in China politically economically. Returned to

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<v Speaker 1>Leland Miller. He's a CEO of the China beij Book International,

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<v Speaker 1>and boy, they have some of the best data sets

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<v Speaker 1>proprietary data sets, over a hundred thousand unique data sets

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<v Speaker 1>on all parts of the Chinese economy if you want

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<v Speaker 1>to know what's going on over there and maybe get

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<v Speaker 1>the real numbers as to economic growth in other areas.

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<v Speaker 1>The good folks at the China Beige Book are the

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<v Speaker 1>ones to go to Netflix today off year to date.

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<v Speaker 1>You know, Matt, When I was covering the stock as

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<v Speaker 1>an analyst, I said to folks, Netflix is a subscriber

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<v Speaker 1>growth story. As long as subscribers continue to grow and

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<v Speaker 1>hopefully at an increasing rate, stock works. Nothing's gonna stop it.

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<v Speaker 1>But when the growth rate slows, or god forbid, it

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<v Speaker 1>even goes negative, you don't want to be anywhere near this.

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<v Speaker 1>It's the exact same call I had on America Online

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<v Speaker 1>back in the early nineties and it pretty much worked. Uh,

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<v Speaker 1>but we got a pro on right now, Michael Nathanson,

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<v Speaker 1>I have an apology you do to make to Michael Nathanson. Michael,

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<v Speaker 1>I have to say I've been reading your research for

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<v Speaker 1>years and Craig's as well, and for some reason today

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<v Speaker 1>I quoted you as Nathan moffattson. Maybe that sounds pretty good, Michael,

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<v Speaker 1>what's your course? I corrected it right away. Michael Nathanson

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<v Speaker 1>and Craig Moffitt founded Moffatt Nathanson. Is that right, that's correct,

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<v Speaker 1>almost nine and a half years ago. Yeah, and before

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<v Speaker 1>that they were top analysts at Where's It Bernstein and

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<v Speaker 1>things like that. Just some smart dudes, and we always

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<v Speaker 1>appreciate getting a few minutes of their time. Michael thirty

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<v Speaker 1>foot view. I want your perspective. What are we seeing today?

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<v Speaker 1>How are you viewing this company, this stock and this space.

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<v Speaker 1>You know, Paul, you know you brought that reference to

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<v Speaker 1>a O L. This is not a L because there

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<v Speaker 1>was a lot of fraud and you well, we know,

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<v Speaker 1>but you remember the stock right that when people get

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<v Speaker 1>these transformational businesses, I don't know how to value them,

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<v Speaker 1>They don't know how to think about them, so they

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<v Speaker 1>get super amped up about the longterm growth opportunity to

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<v Speaker 1>listen to everything. Management says they trust their models more

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<v Speaker 1>than they trust their logic. Um, and so I'm thinking

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<v Speaker 1>about this is you know, this is natural. As you said,

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<v Speaker 1>you know, at some point companies can't raise pricing anymore,

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<v Speaker 1>they can't add more songs, and then they have to pivot. Um.

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<v Speaker 1>What surprising me is that just the lack of preparation

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<v Speaker 1>in the pivot right, And that's I think what keep

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<v Speaker 1>are reacting to when they read that investor letter and

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<v Speaker 1>watched the interview, Like, wow, these guys steam a surprised

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<v Speaker 1>at anyone about what's happening and why wouldn't they know

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<v Speaker 1>more about their business then even those you know, slow

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<v Speaker 1>south side analysts, you know, So what what did happen that? Um?

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<v Speaker 1>You know, it was such a sudden shock to everyone.

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<v Speaker 1>And um, now of course we were talking about this earlier. UM,

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<v Speaker 1>they used to think people stealing accounts or passwords was

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<v Speaker 1>just the cost of doing business. Now they're like, oh, man,

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<v Speaker 1>there's a hundred million households they are paying. We need

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<v Speaker 1>to get like a portion of them. Yeah, Like it's

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<v Speaker 1>really interesting. So we we've asked over and over again

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<v Speaker 1>like what is what's going on within the US and

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<v Speaker 1>why do you why are you so bullish about you know,

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<v Speaker 1>how much more of the US can grow there at

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<v Speaker 1>seventy million or so? And they never acknowledge that there

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<v Speaker 1>was this much password sharing with it within the US. UM.

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<v Speaker 1>But if you add the pastor share in too the

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<v Speaker 1>U S base, you're like, wow, you're really are at

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<v Speaker 1>where the U S p TV market hit a wall,

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<v Speaker 1>which is a hundred million subs. So the challenge is

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<v Speaker 1>going to be you know, people like me who pay,

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<v Speaker 1>you know, not almost twenty bucks a month for four

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<v Speaker 1>Simultan streams. And I'm thinking, you know, maybe that's something

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<v Speaker 1>that's allowed for my you know, college age kids or

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<v Speaker 1>when I travel. The question is, you know, how are

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<v Speaker 1>they gonna get me to actually now pay for someone

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<v Speaker 1>who's out of my house, like a college student who's

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<v Speaker 1>using my account but he's a household member. Right. It's

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<v Speaker 1>like to me, there's a real question. This is why

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<v Speaker 1>they even so reluctant to do it, because it does

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<v Speaker 1>create some ill will, right, Like I've always paid more

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<v Speaker 1>for Netflix for the optionality used on the road or

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<v Speaker 1>have other family members, you was it out of the house,

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<v Speaker 1>But now what's the rule? And I just think they're

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<v Speaker 1>they're the devil's gonna in the details here and it

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<v Speaker 1>could create some ill will, and I think that's why

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<v Speaker 1>they haven't wanted to change. Well and is it is

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<v Speaker 1>it going to be difficult because I, um, you know,

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<v Speaker 1>have a Netflix account and I have four brothers who

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<v Speaker 1>live all in different parts of the world. I don't

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<v Speaker 1>know for sure, but I'm pretty sure when I see

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<v Speaker 1>like most watched or recent history. I'm like, I didn't,

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<v Speaker 1>I didn't watch that. You know, I'm pretty sure one

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<v Speaker 1>of my kid brothers is using it. And Netflix must know,

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<v Speaker 1>right when my password is being used simultaneously in Berlin,

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<v Speaker 1>Scarsdale and l A. Right, don't they get that? Yes,

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<v Speaker 1>they do get that, and it's one of it was

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<v Speaker 1>one of the value adds, right, like, hey, we don't

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<v Speaker 1>you know, let's look the other way. We're charging twenty bucks.

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<v Speaker 1>It's worth it, you guys a lot of the product.

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<v Speaker 1>But now they're running out of room. Right, So the

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<v Speaker 1>question is gonna be if if you're paying for the

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<v Speaker 1>four sound town of streams and only they're two in

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<v Speaker 1>your house, well, you're gonna spin down. And will your

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<v Speaker 1>family members actually want to pay for it? Like, we

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<v Speaker 1>don't know, they're happy to get it for free. Um,

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<v Speaker 1>but it's it's definitely it opens up a bunch of questions, right,

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<v Speaker 1>And look, if the stock was cheaper, and it's definitely

0:11:21.600 --> 0:11:24.920
<v Speaker 1>getting cheaper, I would have some optionality. I bet on

0:11:24.960 --> 0:11:27.480
<v Speaker 1>the optionality of that. But we're still working our way

0:11:27.559 --> 0:11:30.360
<v Speaker 1>through kind of what the right right pricing is the

0:11:30.400 --> 0:11:32.000
<v Speaker 1>model that we see in front of us, Right, it's

0:11:32.000 --> 0:11:34.720
<v Speaker 1>getting cheaper. So you think it's getting it's getting cheaper,

0:11:34.760 --> 0:11:36.760
<v Speaker 1>because a little bit later we're gonna talk to Laura Martin.

0:11:36.840 --> 0:11:39.000
<v Speaker 1>She's like the soul analyst on the street who's upgraded

0:11:39.040 --> 0:11:42.240
<v Speaker 1>in Yeah. Well yeah, to our credit, she was even

0:11:42.240 --> 0:11:45.480
<v Speaker 1>more negative than I was. She just selling stock. Yeah,

0:11:45.480 --> 0:11:48.640
<v Speaker 1>it's hard to I mean basically it's gonna it's gonna

0:11:48.640 --> 0:11:51.480
<v Speaker 1>get cheaper because as you know, you're going from this

0:11:51.800 --> 0:11:56.000
<v Speaker 1>growth stock to growth purgatory, right, and as it gets

0:11:56.000 --> 0:11:57.839
<v Speaker 1>to the value, we camp you need cash onw and

0:11:57.880 --> 0:12:00.160
<v Speaker 1>earnings to have people come in and buy it. You're

0:12:00.240 --> 0:12:02.679
<v Speaker 1>kind of in this nowhere land, right, and this is

0:12:02.720 --> 0:12:04.960
<v Speaker 1>our reference kind of where you know you you noted

0:12:04.960 --> 0:12:07.520
<v Speaker 1>it that you know twenty years ago we saw the

0:12:07.559 --> 0:12:11.040
<v Speaker 1>same thing and it just takes a while for investor

0:12:11.040 --> 0:12:14.079
<v Speaker 1>bass to turn over because there's a lot of evaluation

0:12:14.120 --> 0:12:16.720
<v Speaker 1>support on things like cash flow. It's going to just

0:12:16.760 --> 0:12:21.360
<v Speaker 1>take a while, right, New people show up, and so

0:12:21.679 --> 0:12:23.760
<v Speaker 1>it's it's you know, I think they need to have

0:12:23.800 --> 0:12:26.200
<v Speaker 1>better answers on how they're gonna roll out the passer

0:12:26.280 --> 0:12:29.040
<v Speaker 1>cheering and the ad model. Like it seems like again

0:12:29.080 --> 0:12:31.320
<v Speaker 1>like they were not prepared. Yeah, that's that's kind of

0:12:31.320 --> 0:12:33.360
<v Speaker 1>what it came across to me. So we'll see how

0:12:33.360 --> 0:12:35.600
<v Speaker 1>this plays out. Michael Nathanson, founding partner and senior Research

0:12:35.640 --> 0:12:42.360
<v Speaker 1>Channels MOFA. Nathan's all right, let's check in on the economy.

0:12:42.400 --> 0:12:44.600
<v Speaker 1>Here are we getting a recession this year and next year?

0:12:44.760 --> 0:12:48.720
<v Speaker 1>It's checking with Brad Dalmon, chief economists for Courtland. Um. Brad,

0:12:48.840 --> 0:12:50.400
<v Speaker 1>you know, one of the things when we think about

0:12:51.000 --> 0:12:54.160
<v Speaker 1>this economy, what has really struck me is how strong

0:12:54.559 --> 0:12:56.640
<v Speaker 1>the housing market has been really since day one of

0:12:56.720 --> 0:12:59.280
<v Speaker 1>this pandemic. And we got some new housing starts a

0:12:59.320 --> 0:13:01.440
<v Speaker 1>couple of days ago were that were very strong. What's

0:13:01.440 --> 0:13:03.760
<v Speaker 1>your view? Is this market peaked? Are we going to

0:13:03.920 --> 0:13:06.000
<v Speaker 1>roll over a little bit in terms of just real

0:13:06.080 --> 0:13:09.920
<v Speaker 1>estate in this country? You think you be a peak

0:13:09.960 --> 0:13:13.000
<v Speaker 1>of sorts? Right? You've seen the mortgage rates go up,

0:13:13.280 --> 0:13:15.520
<v Speaker 1>but you can already see indications that the housing market's

0:13:15.520 --> 0:13:18.880
<v Speaker 1>gonna cool a little bit, if it's slowing home price appreciation,

0:13:19.360 --> 0:13:22.480
<v Speaker 1>if it's more supply starting to pick up on the market.

0:13:23.000 --> 0:13:25.640
<v Speaker 1>Um So, in that sense, as certainly a peak, but

0:13:25.760 --> 0:13:29.040
<v Speaker 1>I don't think anybody's expecting home prices to come down structurally.

0:13:30.400 --> 0:13:35.160
<v Speaker 1>Is so we also saw a drop in existing home sales.

0:13:35.200 --> 0:13:37.760
<v Speaker 1>But that's just because there's not enough inventory, well not

0:13:37.880 --> 0:13:41.800
<v Speaker 1>just because it's also due to rising mortgage rates. What

0:13:41.920 --> 0:13:44.240
<v Speaker 1>kind of effect is that going to have? Especially if

0:13:44.480 --> 0:13:46.120
<v Speaker 1>what are we at right now four and a half

0:13:46.200 --> 0:13:48.679
<v Speaker 1>almost five percent, What if mortgage rades get to six

0:13:48.840 --> 0:13:51.600
<v Speaker 1>or seven, I think we'll see a demonsta will flow

0:13:51.640 --> 0:13:54.000
<v Speaker 1>down and activity. There's been a big narrative that a

0:13:54.040 --> 0:13:57.319
<v Speaker 1>lot of the upward pressure at home prices has been

0:13:57.320 --> 0:14:01.080
<v Speaker 1>because of low listed inventory. Now it's think we'll see

0:14:01.160 --> 0:14:04.280
<v Speaker 1>just how that theory is tested when mortgage rates do

0:14:04.400 --> 0:14:06.240
<v Speaker 1>go up. I think a lot of people will be

0:14:06.280 --> 0:14:10.559
<v Speaker 1>shocked to see just how quickly home price appreciation slows down.

0:14:10.360 --> 0:14:13.880
<v Speaker 1>I can't believe more inventory hasn't come out, by the way, Brad,

0:14:13.960 --> 0:14:18.760
<v Speaker 1>because I know multiple people who want to sell but

0:14:18.800 --> 0:14:22.320
<v Speaker 1>are on the fence about when to do it, and

0:14:22.360 --> 0:14:26.960
<v Speaker 1>now they're starting to rub their hands together, um about

0:14:27.000 --> 0:14:30.320
<v Speaker 1>these mortgage rates and worrying, worrying that they waited too long.

0:14:31.800 --> 0:14:33.560
<v Speaker 1>I would tend to agree with that. I think they

0:14:33.720 --> 0:14:36.400
<v Speaker 1>probably have if that's really the position they're in. Maybe

0:14:36.400 --> 0:14:37.960
<v Speaker 1>one exception to that will be you know, we all

0:14:37.960 --> 0:14:40.000
<v Speaker 1>know about the rate hikes that are expected to be coming.

0:14:40.240 --> 0:14:42.840
<v Speaker 1>Maybe that first double rate hike will shave fifty basis

0:14:42.840 --> 0:14:45.080
<v Speaker 1>points off the tenure treasure rate and kind of bring

0:14:45.120 --> 0:14:48.240
<v Speaker 1>mortgage rates back down for a little bit. All right,

0:14:48.280 --> 0:14:51.720
<v Speaker 1>So when we talk about, like I guess, new housing construction,

0:14:52.040 --> 0:14:54.240
<v Speaker 1>what I hear a lot is they're just not building

0:14:54.280 --> 0:14:57.400
<v Speaker 1>the entry level inventory. Builders are too focused on the

0:14:57.480 --> 0:15:01.520
<v Speaker 1>McMansions because obviously higher better margin. When we do look

0:15:01.520 --> 0:15:04.200
<v Speaker 1>at new housing production coming onto the market, are we

0:15:04.200 --> 0:15:07.920
<v Speaker 1>seeing any entry level It depends on really how you

0:15:07.920 --> 0:15:10.720
<v Speaker 1>wanted to define it. I mean, all this new construction

0:15:10.760 --> 0:15:12.800
<v Speaker 1>is going to happen on the margin. It's very difficult

0:15:12.840 --> 0:15:15.720
<v Speaker 1>to provide this entry level housing without some kind of

0:15:15.760 --> 0:15:18.480
<v Speaker 1>subsidy of any locations. But we can broaden the scope

0:15:18.480 --> 0:15:20.160
<v Speaker 1>of what housing really is and we can look to

0:15:20.200 --> 0:15:23.360
<v Speaker 1>rental housing in many ways as being entry level housing.

0:15:23.640 --> 0:15:25.400
<v Speaker 1>That to say, for that new household that's going to

0:15:25.480 --> 0:15:27.520
<v Speaker 1>go out and form. If we look at these healthy

0:15:27.560 --> 0:15:29.160
<v Speaker 1>starts that just came out, we did actually see an

0:15:29.200 --> 0:15:33.920
<v Speaker 1>uptick in in five bedroom plus multi family units housing starts.

0:15:34.280 --> 0:15:36.240
<v Speaker 1>So I think in that sense, we are building that

0:15:36.320 --> 0:15:38.640
<v Speaker 1>kind of product. And we looked at the ownership side

0:15:38.640 --> 0:15:41.520
<v Speaker 1>obviously it's a little bit of a different story, all right, Brad,

0:15:41.560 --> 0:15:44.720
<v Speaker 1>good stuff. Appreciate getting your thoughts here on the overall

0:15:44.800 --> 0:15:47.000
<v Speaker 1>real estate. We make some great points, by the way,

0:15:47.120 --> 0:15:50.440
<v Speaker 1>especially when it comes to a rate hike. I'll note

0:15:50.440 --> 0:15:56.600
<v Speaker 1>this morning Bank America um UH went bullish on US treasuries.

0:15:56.680 --> 0:15:58.680
<v Speaker 1>They say, now the tenure yield is going to come

0:15:58.680 --> 0:16:01.120
<v Speaker 1>down to two twenty five really, and right now we're

0:16:01.120 --> 0:16:03.800
<v Speaker 1>hovering around to nine. And that's the idea, the same

0:16:03.840 --> 0:16:05.400
<v Speaker 1>thing that Brad said, you know, you get, you get

0:16:05.400 --> 0:16:08.160
<v Speaker 1>a raid hike, and that attracts that investors to come

0:16:08.200 --> 0:16:11.680
<v Speaker 1>back in and they bring the yield, push the yields down. Interesting,

0:16:12.080 --> 0:16:14.640
<v Speaker 1>the ten year treasury two point We were here at

0:16:14.640 --> 0:16:18.800
<v Speaker 1>two to seven. Interesting, right, Brad Dalman, chief economists for Courtland.

0:16:23.480 --> 0:16:25.320
<v Speaker 1>You know, Matt. In my career, I've seen a lot

0:16:25.360 --> 0:16:28.880
<v Speaker 1>of sectors, a lot of stocks that have been subscriber

0:16:29.280 --> 0:16:33.800
<v Speaker 1>momentum stocks, cable stock, sellier, telephone stocks, America Online back

0:16:33.800 --> 0:16:37.480
<v Speaker 1>in the day, UH and now Netflix. And boy, when

0:16:37.520 --> 0:16:40.240
<v Speaker 1>that momentum slows or reverses, you don't want to be

0:16:40.280 --> 0:16:42.960
<v Speaker 1>anywhere near it. And that's what's happening today. Stocks down

0:16:43.000 --> 0:16:45.120
<v Speaker 1>thirty six percent off of their earnings print last night.

0:16:45.440 --> 0:16:48.800
<v Speaker 1>We have one of the smartest people on Wall Street

0:16:49.000 --> 0:16:52.160
<v Speaker 1>for this stuff, law Martin. She's managing director Senior Media

0:16:52.200 --> 0:16:56.720
<v Speaker 1>and Internet Analysts at need Hum. Laura Boy tough quarter

0:16:56.920 --> 0:17:00.640
<v Speaker 1>for the friends at Netflix, but and had find downgrades

0:17:00.680 --> 0:17:03.360
<v Speaker 1>on Wall Street. But then I see Laura Martin upgrades

0:17:03.360 --> 0:17:06.840
<v Speaker 1>a stock today. What's your call? Are right? So our

0:17:06.840 --> 0:17:08.719
<v Speaker 1>call was so we had to sell on it before

0:17:09.200 --> 0:17:11.480
<v Speaker 1>and now we really like the fact that they've done

0:17:11.480 --> 0:17:15.000
<v Speaker 1>the inevitable, which is announced in advertising tier. So one

0:17:15.040 --> 0:17:17.200
<v Speaker 1>of their big problems was that they were sitting in

0:17:17.280 --> 0:17:20.760
<v Speaker 1>an eighteen dollar price point when they had five competitors

0:17:20.960 --> 0:17:24.719
<v Speaker 1>at a five dollar price point. And Disney and HBO

0:17:24.800 --> 0:17:26.919
<v Speaker 1>Max have both announced they're going to have a lower

0:17:27.000 --> 0:17:30.560
<v Speaker 1>priced ad tier, so this is great. They're catching up.

0:17:30.720 --> 0:17:34.040
<v Speaker 1>Netflix is catching up, And I think the most important point,

0:17:34.040 --> 0:17:36.680
<v Speaker 1>Paul is that these Silicon Valley companies have a real

0:17:36.800 --> 0:17:40.600
<v Speaker 1>not invented here problem, and Netflix needs to look around

0:17:40.600 --> 0:17:42.919
<v Speaker 1>and see what his competitors are doing better than it

0:17:43.000 --> 0:17:46.280
<v Speaker 1>and adapt faster. Before everyone has an ad driven tier.

0:17:46.720 --> 0:17:48.760
<v Speaker 1>They need to get there two years earlier than they

0:17:48.760 --> 0:17:51.480
<v Speaker 1>did this time. And I'm hoping that this lesson makes

0:17:51.480 --> 0:17:54.440
<v Speaker 1>some innovative faster based on what other people are already

0:17:54.480 --> 0:17:57.440
<v Speaker 1>doing the market place. So first of all, um, you

0:17:57.560 --> 0:18:00.600
<v Speaker 1>got some big props earlier from Michael Nathanson who said

0:18:00.640 --> 0:18:06.320
<v Speaker 1>you've been right on this stock. Um. And secondly, UM,

0:18:06.400 --> 0:18:09.359
<v Speaker 1>I wonder what you think about the content. Um. You know,

0:18:09.440 --> 0:18:12.440
<v Speaker 1>obviously there have been some huge drivers for Netflix. I

0:18:12.480 --> 0:18:14.520
<v Speaker 1>feel like House of Cards may have been the biggest one.

0:18:14.920 --> 0:18:19.359
<v Speaker 1>It was one of those shows where everybody talked about it,

0:18:19.680 --> 0:18:23.560
<v Speaker 1>everybody had to see it, and it was just a

0:18:23.640 --> 0:18:25.520
<v Speaker 1>reason to go out and get Netflix. They've had a

0:18:25.560 --> 0:18:28.760
<v Speaker 1>few of a few of those shows, um, but it

0:18:28.800 --> 0:18:30.320
<v Speaker 1>doesn't seem like to have them right now. I mean,

0:18:30.320 --> 0:18:35.520
<v Speaker 1>nobody's tripping over themselves to get Netflix for Britain right correct.

0:18:35.600 --> 0:18:38.000
<v Speaker 1>And I think Squid Games was one of those shows.

0:18:38.040 --> 0:18:40.280
<v Speaker 1>But the problem is is, you know, you're a longtime

0:18:40.320 --> 0:18:43.439
<v Speaker 1>media analyst with me, and as you know, you know

0:18:43.480 --> 0:18:46.200
<v Speaker 1>when you drop eight hours of squid Games all at once,

0:18:46.200 --> 0:18:48.080
<v Speaker 1>somebody can pay for the month and then churn out

0:18:48.359 --> 0:18:51.160
<v Speaker 1>that's dumb. They should be dropping these once a week

0:18:51.320 --> 0:18:53.920
<v Speaker 1>and have to and do it mid months, So you

0:18:53.960 --> 0:18:56.480
<v Speaker 1>have to subscribe for three months to watch with Games

0:18:56.520 --> 0:18:59.920
<v Speaker 1>eight hours. Absolutely, we're talking about that earlier because I'm

0:19:00.040 --> 0:19:02.439
<v Speaker 1>noticed Apple TV is doing that right. You have to

0:19:02.480 --> 0:19:06.480
<v Speaker 1>wait until next Friday to see the following episode of

0:19:06.520 --> 0:19:10.560
<v Speaker 1>For All Mankind or Slow Horses? Is Netflix had they

0:19:10.600 --> 0:19:13.920
<v Speaker 1>said anything about going that way? They have not. They've

0:19:13.920 --> 0:19:16.080
<v Speaker 1>specifically said they're not going to go that way because

0:19:16.080 --> 0:19:18.480
<v Speaker 1>they think it's a better user experience. But I think

0:19:18.520 --> 0:19:22.959
<v Speaker 1>they need to start balancing shareholder constituencies. And by the way,

0:19:23.000 --> 0:19:25.080
<v Speaker 1>they're going to start losing employees because the stock is

0:19:25.119 --> 0:19:29.160
<v Speaker 1>now down to two eight levels, so everybody who's joined

0:19:29.160 --> 0:19:31.040
<v Speaker 1>the last four years is making no money on their

0:19:31.040 --> 0:19:33.520
<v Speaker 1>stock for the indefinite future. So they're going to start

0:19:33.560 --> 0:19:35.720
<v Speaker 1>losing employees unless they figure out how to make more

0:19:35.720 --> 0:19:38.760
<v Speaker 1>economics out of the content spend there they have on

0:19:38.800 --> 0:19:41.200
<v Speaker 1>their balance sheet. Matt, you want to know why. One

0:19:41.200 --> 0:19:43.040
<v Speaker 1>of the reasons why law Martin's had such a long

0:19:43.080 --> 0:19:47.320
<v Speaker 1>and successful career on Wall Streets many reasons, very smart research,

0:19:47.359 --> 0:19:49.960
<v Speaker 1>but not afraid to go against consensus. So what do

0:19:50.000 --> 0:19:53.000
<v Speaker 1>we see today nine down grades from all across Wall

0:19:53.000 --> 0:19:55.399
<v Speaker 1>Street and then we get this upgrade that is out

0:19:55.440 --> 0:19:59.840
<v Speaker 1>of consensus. That gets attention. Laura, is your upgrade saying,

0:20:00.560 --> 0:20:02.439
<v Speaker 1>you know, hey, I think they've got it. As it

0:20:02.440 --> 0:20:06.280
<v Speaker 1>relates to advertising video on demand, Is it based on valuation?

0:20:06.760 --> 0:20:08.400
<v Speaker 1>How did you kind of come to that, because that's

0:20:08.400 --> 0:20:11.760
<v Speaker 1>a tough call to make, right. So I think it's

0:20:11.800 --> 0:20:14.479
<v Speaker 1>based mostly on the fact that I think adding an

0:20:14.520 --> 0:20:18.399
<v Speaker 1>ad driven TAM doubles their um ad driven t here

0:20:18.440 --> 0:20:22.119
<v Speaker 1>of doubles their total addressable market and increases their average

0:20:22.240 --> 0:20:27.360
<v Speaker 1>economics per user, because we are hearing from other firms

0:20:27.400 --> 0:20:31.679
<v Speaker 1>that adding advertising actually generates more revenue than just whatever

0:20:31.720 --> 0:20:34.600
<v Speaker 1>your subscription prices. So we actually think that they will

0:20:34.640 --> 0:20:38.480
<v Speaker 1>have higher value per sub than people than our our

0:20:38.920 --> 0:20:42.879
<v Speaker 1>competitors think. So, Lauren, you and I we grew up

0:20:42.880 --> 0:20:47.320
<v Speaker 1>in the media ecosystem where everybody made money the cable systems,

0:20:47.359 --> 0:20:50.920
<v Speaker 1>that cable networks, I mean, the content creators. The only

0:20:51.080 --> 0:20:52.960
<v Speaker 1>people that really paid were the consumers, and that was

0:20:52.960 --> 0:20:57.720
<v Speaker 1>a great economic model for the media ecosystem. Are people

0:20:57.800 --> 0:21:05.399
<v Speaker 1>questioning whether the streaming ecosystem can be a viable economic model, Yes,

0:21:06.000 --> 0:21:09.840
<v Speaker 1>they are today. There's three questions. One is how many

0:21:09.920 --> 0:21:13.320
<v Speaker 1>streamers are they're out there too, Is it a positive

0:21:13.320 --> 0:21:15.639
<v Speaker 1>return on content capital or is this just going to

0:21:15.720 --> 0:21:20.760
<v Speaker 1>be a money, losing sinkhole indefinitely UM. And then third,

0:21:20.800 --> 0:21:24.520
<v Speaker 1>you know what's going on with the unit economics UM

0:21:24.640 --> 0:21:28.920
<v Speaker 1>for the for individual specific stocks like Netflix is clearly

0:21:28.920 --> 0:21:31.560
<v Speaker 1>today seen as a loser in the streaming wars, having

0:21:31.600 --> 0:21:34.280
<v Speaker 1>nothing to do with the total addressable market size. But

0:21:34.400 --> 0:21:36.840
<v Speaker 1>all those three questions are being asked today, and you know,

0:21:36.920 --> 0:21:39.040
<v Speaker 1>again when the other stocks are down. Yeah, there are

0:21:39.080 --> 0:21:40.840
<v Speaker 1>a lot of the other media stocks as well that

0:21:40.880 --> 0:21:43.080
<v Speaker 1>have made the pivot toward towards streaming. I guess it

0:21:43.119 --> 0:21:46.480
<v Speaker 1>kind of begs a question of again, these networks, whether

0:21:46.480 --> 0:21:48.679
<v Speaker 1>you're a broadcast network or cable network and you had

0:21:48.680 --> 0:21:51.480
<v Speaker 1>a lot of original programming, your programming budgets were a

0:21:51.480 --> 0:21:55.359
<v Speaker 1>billion five two billion, three billion. Now these streaming services

0:21:55.480 --> 0:21:58.600
<v Speaker 1>and even the media companies who are supporting streaming services

0:21:59.080 --> 0:22:02.960
<v Speaker 1>ten billion, fifty billion, twenty billion dollars. Boy, with that

0:22:03.080 --> 0:22:05.359
<v Speaker 1>cost structure, that fixed cost structure, do we need to

0:22:05.359 --> 0:22:09.239
<v Speaker 1>see a shake out here in this marketplace? Laura, I

0:22:09.240 --> 0:22:13.040
<v Speaker 1>think you get consolidation. Netflix is getting cheaper by the day,

0:22:13.080 --> 0:22:15.400
<v Speaker 1>but you need to insolidation. So I mean, I think

0:22:15.440 --> 0:22:18.520
<v Speaker 1>clear winners to date are YouTube and a vaud and

0:22:18.640 --> 0:22:22.440
<v Speaker 1>advertising driven on a man in the spot which is subscribers.

0:22:22.480 --> 0:22:25.800
<v Speaker 1>I think the Disney bundle is really compelling. Hulu plus

0:22:25.840 --> 0:22:30.160
<v Speaker 1>Disney plus plus um SPM plus for ten bucks. Now

0:22:30.520 --> 0:22:34.800
<v Speaker 1>that's a compelling UM value proposition. And I think this

0:22:34.960 --> 0:22:37.960
<v Speaker 1>Discovery Warner bundle, when they put all those I think

0:22:38.000 --> 0:22:42.280
<v Speaker 1>that's really interesting. Um Netflix doesn't have anything interesting so far,

0:22:42.440 --> 0:22:44.119
<v Speaker 1>so it might get bought, or it might have to

0:22:44.200 --> 0:22:46.680
<v Speaker 1>buy Paramount or something which is a little too small. Now.

0:22:47.040 --> 0:22:49.520
<v Speaker 1>So I do think you get consolidation, Paul, because these

0:22:49.560 --> 0:22:51.639
<v Speaker 1>companies are all going to be under margin pressure, and

0:22:51.640 --> 0:22:53.600
<v Speaker 1>as you know, when you consolidate, you can cut off

0:22:54.240 --> 0:22:56.320
<v Speaker 1>which helps your earnings. At some point, we'll get to

0:22:56.720 --> 0:23:00.119
<v Speaker 1>a model where there's one company for each region that

0:23:00.160 --> 0:23:02.680
<v Speaker 1>puts a set top box in your house and they

0:23:02.680 --> 0:23:06.000
<v Speaker 1>have all the channels on that box. It sounds kind

0:23:06.000 --> 0:23:07.520
<v Speaker 1>of like a cable system. It could be called that.

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<v Speaker 1>You know, analysts like Laura Martin, she has a lot

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<v Speaker 1>of experience in the spation. She's been right a lot

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<v Speaker 1>more than she's been wrong. Fantastic career on Wall Street.

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<v Speaker 1>Laura Martin, Managing Director, Senior Meeting Internet Analysts for need Um.

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<v Speaker 1>Thanks for listening to the Bloomberg Markets podcast. You can

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<v Speaker 1>subscribe and listen to interviews with Apple Podcasts or whatever

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<v Speaker 1>podcast platform you prefer. I'm Matt Miller. I'm on Twitter

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<v Speaker 1>at Matt Miller three. Put on fall Sweeney I'm on

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<v Speaker 1>Twitter at pt Sweeney. Before the podcast, you can always

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<v Speaker 1>catch us worldwide at Bloomberg Radio