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Speaker 1: Bloomberg Audio Studios, Podcasts, radio News. I'm Matt Miller and

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Speaker 1: I'm Hannah Elliott, and this is Hot Pursuit.

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Speaker 2: All right, we have a very special guest this week,

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Speaker 2: Stephen Winkleman, who is the CEO right now of Lamborghini.

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Speaker 2: But he's worn so many hats in the automotive industry.

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Speaker 1: He has to be one of the most interesting automotive

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Speaker 1: chiefs around. You know, he was at Bugatti, he had

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Speaker 1: the dual role of head of Bugatti and Lamborghini at

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Speaker 1: the same time, which seems like insane, an insane job,

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Speaker 1: but very fascinating guy.

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Speaker 2: And at Audi Renschport and before that he was at Fiat.

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Speaker 2: So yeah, I agree, he's up there with like Sergio

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Speaker 2: Marcioni for me, yes, as one of the most interesting

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Speaker 2: characters with some of the most experience of any of

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Speaker 2: the execs that we talked to. So looking forward to

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Speaker 2: that interview. I also want to hear a little bit

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Speaker 2: more about your trip, because last time I talked to you,

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Speaker 2: you said you were headed to Spain. I know you

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Speaker 2: went to Sevilla or Seville as we call it here,

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Speaker 2: and you know it's one of my favorite places. So

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Speaker 2: how was it It.

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Speaker 1: Was really fun, I have to say. Unfortunately the days

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Speaker 1: that I was there Friday and Saturday, were the days

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Speaker 1: that it rained.

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Speaker 2: It's always at.

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Speaker 1: I know, out of a whole month of beautiful skies,

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Speaker 1: but it was wonderful. I went with Aston Martin to

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Speaker 1: drive the new Vantage, which is the next generation, completely

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Speaker 1: new performance numbers, some updated looks. Drove it on the

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Speaker 1: Monteblanco circuit in Seville or outside of Seville, and then

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Speaker 1: drove it for a couple hours in the rural areas

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Speaker 1: around town, which was gorgeous.

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Speaker 2: Very cool. I would drive straight over to Cordoba, Oh

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Speaker 2: I love I mean, and check out the temple or

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Speaker 2: whatever it is and all the cool houses there to.

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Speaker 1: Say, Seville is so beautiful. Of course the old cathedral there.

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Speaker 1: And I did not know this, but that was where

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Speaker 1: Christopher Columbus sailed out of Oh yeah, on his way

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Speaker 1: to the quote.

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Speaker 2: Unquote Crystal Ball Cologne. Yeah. I love it, and I

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Speaker 2: did love the Asston when I saw the pictures at

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Speaker 2: first when it came out, I thought, wow, it's it's beautiful.

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Speaker 2: Now you posted some on Instagram that I thought it

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Speaker 2: looked a little bit too much like the Nissan Z

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Speaker 2: for me think.

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Speaker 1: At least coloring. Yeah, that that has to be a

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Speaker 1: color thing. And I have to say I can't really

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Speaker 1: talk about driving impressions yet because I'm under an embargo,

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Speaker 1: but I can talk about how it looks. And I

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Speaker 1: think your take is because the one that I drove

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Speaker 1: was like a Nissan orange with black wheels, and I

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Speaker 1: don't recommend it an orange, but I think there are

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Speaker 1: some gorgeous silvers and sort of gold colors and gray

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Speaker 1: colors that make it look really pretty. This car, this

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Speaker 1: vantage is actually a little bit wider than the previous

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Speaker 1: generation and has got some you.

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Speaker 2: Know, yips, got some hips on it, got some.

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Speaker 1: Hips on it, and got some air vents and sort

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Speaker 1: of new arrow and the grills slightly even bigger. Yeah,

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Speaker 1: it doesn't bother me. I thought it looked great. I

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Speaker 1: would not get an orange, I think, I don't think.

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Speaker 2: I agree. I think with Lamborghini, I would never do that.

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Speaker 2: I would get orange or like acid green. But with

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Speaker 2: the with the ones that you had at least on

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Speaker 2: your Instagram at Hannah Elliott X Oh, I like the silver.

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Speaker 2: I'd go with the more s dude color.

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Speaker 1: And let's be honest, that instantly makes you think of

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Speaker 1: a dB five or dB six. It takes you back

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Speaker 1: to the Bond days. You cannot go wrong. Actually, Aston

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Speaker 1: Martin says their most popular color is there green. They're

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Speaker 1: racing green, which is the same color as their Formula

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Speaker 1: One team, and they said when they debuted this, this

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Speaker 1: particular green with their racing team, that is the moment

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Speaker 1: when in the production cars this green became the most

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Speaker 1: popular color. It's interesting though it's not a true British

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Speaker 1: racing green has a little bit of blue in it.

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Speaker 1: It's very specific to Asston Martin. But yeah, they did

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Speaker 1: tell me that that is their most popular color for

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Speaker 1: their production cars. But yeah, I would get personally, I

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Speaker 1: like a silver Do you have silver?

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Speaker 2: Do you have a favorite Bond car or a Bond vehicle?

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Speaker 1: No, I don't. I would tell you the Lotus just

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Speaker 1: to be contrarian a suir, of course, just to be just.

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Speaker 2: I mean when I first saw that, I think I

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Speaker 2: saw that movie in the theater. That thing goes amphibious

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Speaker 2: and it's awesome.

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Speaker 1: Yeah, it's very cool.

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Speaker 3: I know.

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Speaker 1: I don't. I can't say that I'm a massive Bond fan.

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Speaker 1: I mean, of course it's iconic and I do like

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Speaker 1: Daniel Craig as as Bond. He's probably to answer your

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Speaker 1: unasked question, He's probably my favorite Bond. But I also

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Speaker 1: didn't have a problem with Pierce Brosnan either.

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Speaker 2: I agree with you on Daniel Craig, you know, I

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Speaker 2: mean everyone, the automatic answer is Sean Connery, and because

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Speaker 2: he's got for me in it for so long, I

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Speaker 2: loved or More as well. Sure, but I think Daniel

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Speaker 2: Craig is the best Bond. I was only asking because

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Speaker 2: I recently saw in bat that Moke has a Bond edition,

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Speaker 2: because in the first few movies, I guess there was

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Speaker 2: a Moke somewhere in the film, and so there's a

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Speaker 2: Bond Moke, which is pretty awesome. I also like the

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Speaker 2: Triumph Scrambler that he wrote in the last one. I

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Speaker 2: love a scrambler, but I didn't like the last movie

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Speaker 2: so much. I digress, I digress.

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Speaker 1: Yes, anyway, Saville was great, amazing food, of course, as

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Speaker 1: you might expect, and yeah, just any I didn't see

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Speaker 1: any flamenco unfortunately, you know. To be quite honest, I

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Speaker 1: was there for about thirty six to forty eight hours,

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Speaker 1: and most of that time was on a rape on

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Speaker 1: the racetrack, so I didn't I need to go back

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Speaker 1: and have some actual cultural moments there.

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Speaker 4: I agree.

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Speaker 2: The car it's such a it's such a hot place

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Speaker 2: for car and motorcycle debuts because the weather's so nice.

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Speaker 1: There are many in Spain this year, Bentley, Porsche, Aston Martin.

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Speaker 1: There are going to be.

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Speaker 2: Quite It's also did you know, I'm sure you do

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Speaker 2: that almost all Lamborghinis are named after famous Spanish bulls. Yes,

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Speaker 2: which is weird because Lamborghini's obviously very Italian, right, but

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Speaker 2: they name all of their cars after Spanish bulls.

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Speaker 1: Yeah.

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Speaker 2: I like that, you know what. Let's change the subject

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Speaker 2: and we'll go to the CEO of the Spanish bull

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Speaker 2: car maker. Let's get more from our interview now with

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Speaker 2: Stefan Winckelmann. Let's get you first to give us a

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Speaker 2: little bit of your CV or your timeline, because you've

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Speaker 2: had important positions at some of the most impressive car

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Speaker 2: makers in the world. So how did you get started

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Speaker 2: and how did you do this round trip from Lambo

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Speaker 2: to Lambo.

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Speaker 3: I was more into motorbikes actually when I grow up,

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Speaker 3: because I grew up in Rome, and in Rome, due

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Speaker 3: to the weather, there was no law for helmet. So

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Speaker 3: for me was the first love was driving motorbikes. And

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Speaker 3: then when I studied, I studied political sciences. I wanted

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Speaker 3: to be a professional soldier and I did the two

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Speaker 3: years in the army and then I decided not to

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Speaker 3: do it, and so I had to reinvent myself and

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Speaker 3: by chance I started with a trainee in the commercial

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Speaker 3: department of Mercedes Benz and then they were looking for bilingual,

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Speaker 3: perfect bilingual German and Italians in Fiatauto at that time.

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Speaker 2: So you were born in Berlin and then your parents

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Speaker 2: moved to Romani exactly.

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Speaker 4: I was born in Berlin.

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Speaker 3: My parents moved to Italy to Rome when I was

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Speaker 3: a baby, and when I joined Fiat, I was there

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Speaker 3: for eleven years.

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Speaker 4: And then there.

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Speaker 3: Came a call from the Volkslan group and they offered

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Speaker 3: me the position of CEO of Lamborghini. A lot of

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Speaker 3: my friends said not to go because it was a

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Speaker 3: hire and fireplace, and I said, at the end of

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Speaker 3: the day, this is an opportunity which is coming once

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Speaker 3: in a lifetime that you have and let's say responsibility,

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Speaker 3: a global responsibility from development or purchasing, production, marketing and sales,

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Speaker 3: which was my let's say my starting point in Fiat

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Speaker 3: and Mercedes, and so I started and I never regretted.

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Speaker 3: There were eleven years which were outstanding. We had a

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Speaker 3: lot of things we achieved. I had the opportunity and

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Speaker 3: or to make the launch of the Aventa or of

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Speaker 3: the Hura Can, to introduce all the the dairy ways,

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Speaker 3: also to have the one offs and a few off

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Speaker 3: strategies started, and to work a lot on the brand.

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Speaker 3: This was something which is incredible. And then the group

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Speaker 3: asked me to move to our the Sport Our. The

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Speaker 3: Sport is a company in embedded and the Audi AG

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Speaker 3: so it's a different approach.

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Speaker 4: It was interesting.

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Speaker 3: But then there was the opportunity to go to Bugatti

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Speaker 3: because Bugatti was let's say a company which they wanted

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Speaker 3: to develop and they asked me. At the time Mattias

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Speaker 3: Muller told me what you did in Lamborghini was something

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Speaker 3: which we would like also to see happening with Bugatti.

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Speaker 4: And then he was gone after four months.

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Speaker 2: And Mattis Muller, that was sad for me because he

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Speaker 2: was like my German namesake. Okay, you know running Volkswagen.

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Speaker 2: You so you started under Pich.

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Speaker 4: I started at that time it was no, it was

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Speaker 4: not Pie.

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Speaker 3: It was Pitchitzi at that time, and then Wintercon. Then

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Speaker 3: it was Mattias Muller, and then at the NDS, and

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Speaker 3: now it's Olive O Bloom.

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Speaker 1: What was your key to success working with those guys?

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Speaker 1: I mean, those are those are some sort of notorious bosses.

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Speaker 1: What did you learn from working around them? And what

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Speaker 1: was the key to your survival navigating that time?

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Speaker 3: You know, the toughest school I had was in Fiat Auto,

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Speaker 3: and I have to say that my mentors in Fiat

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Speaker 3: without having official mentors, this was something which was not existing.

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Speaker 4: In Fiat at that time.

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Speaker 3: They teach me always to face your fears, never to

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Speaker 3: give up, always to go ahead, and to be honest

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Speaker 3: because all along you have to watch in the mirror

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Speaker 3: every day, so you cannot hide from the truth. And

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Speaker 3: this was something which I appreciated because it's easy to say,

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Speaker 3: but if you are always and let's say in a

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Speaker 3: sandwich position and big corporations are like this, it was

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Speaker 3: important for me and from in the folks line group

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Speaker 3: for me, let's say, the longest CEO I was serving

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Speaker 3: for was Martin mintach On as the and he was

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Speaker 3: the maniac I sally. He is, in my opinion, about products,

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Speaker 3: about details, so he.

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Speaker 4: Gave us.

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Speaker 3: The focus on the product, which I really appreciated. Mattias

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Speaker 3: Muller is wasn't He's a friend, so we always had

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Speaker 3: a very good relation and he trusted me. And Oliver

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Speaker 3: Bloomer is a different type of style, but he's somebody

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Speaker 3: who is looking very much into the future. He has

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Speaker 3: a strategy and I really appreciate to be in his team.

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Speaker 2: By the way I want, I feel like Matthias Muller

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Speaker 2: is a true Faber. You know. I guess this won't

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Speaker 2: be as interesting for everybody around the world, but in

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Speaker 2: Germany people are very different if they're from you know,

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Speaker 2: the Black Forest exactly, or Berlin.

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Speaker 3: Matthias Muller was from eastern Germany by burs Or. He

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Speaker 3: is from eastern Germany by Bursa, but he is more

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Speaker 3: He worked then for Porsche, but he was for the

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Speaker 3: longest time of.

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Speaker 4: His career he was in Audi so his dialect is

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Speaker 4: very Bavarian. I don't know if you remember that. And

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Speaker 4: when he moved and I think he still lives in Shortga.

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Speaker 2: Now I was just guessing I was wrong. I I

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Speaker 2: just feel like I just feel like he would look

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Speaker 2: good with the mustache, and that's like, what the schwab do?

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Speaker 4: You know?

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Speaker 1: So, who were you looking at as people that you

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Speaker 1: admired and respected, either you know, just personally or professionally.

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Speaker 1: And I'm asking because you know, we've known each other

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Speaker 1: for so long at this point, but most of our

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Speaker 1: conversations are very focused on the business. But I kind

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Speaker 1: of wanted to learn more about you and your development

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Speaker 1: because you've been around for you know, you've been at

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Speaker 1: the turk for a while.

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Speaker 3: Yeah, it's difficult to say. For most my father he

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Speaker 3: was somebody I was looking up to. He was never

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Speaker 3: somebody who was telling me what to do and how

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Speaker 3: to do, but he was always giving me guidelines and

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Speaker 3: something which I appreciate now that he's not in this

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Speaker 3: world anymore. And I understood a lot at my age

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Speaker 3: today on how he acted and why. So it was

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Speaker 3: always a given that he was present the moments when

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Speaker 3: I needed the most, and it was clear that I

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Speaker 3: had to study after after high school, but he was

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Speaker 3: never pushing me in one direction. And and also when

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Speaker 3: I said that I wanted to be a professional soldier,

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Speaker 3: he was.

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Speaker 4: Maybe shocked, was he not.

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Speaker 1: He was not a military man, No, he was.

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Speaker 3: He was a diplomat for the United Nations for this

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Speaker 3: special organization which is the headquarter in Rome, which is

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Speaker 3: called the Food and Agricultural Organization the FAO. So this

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Speaker 3: is the reason why I grew up in Italyan and Rome.

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Speaker 2: And you would have been an Italian soldier or you

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Speaker 2: were to join the Bundesweer.

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Speaker 3: I was in the German Army. I was a paratrooper,

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Speaker 3: and I wanted to This was what I wanted to be.

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Speaker 3: I wanted to be in the in the now, in

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Speaker 3: the culture.

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Speaker 4: Exactly, very cool.

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Speaker 2: It's also interesting to me that you were in the

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Speaker 2: kind of Agnelli clan like you were in the Ferrari group,

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Speaker 2: and then you went to run Lamborghini. What what's that relationship?

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Speaker 1: Like?

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Speaker 2: Is there a rivalry? They're both in the motor valley, right,

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Speaker 2: but they're very they're seen I think, very differently culturally.

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Speaker 2: They have very different clientele. I would think, how do

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Speaker 2: you view that.

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Speaker 3: Fiat Auto is something which is not existing today anymore?

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Speaker 3: And Ferrari is in let's say, is a made in

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Speaker 3: Italy and it's an icon not only in Italy but

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Speaker 3: worldwide and Lamborghini was an underdog for decades now, it

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Speaker 3: was not very successful company. Only in the last time

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Speaker 3: we were or we are working on eye level. In

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Speaker 3: my opinion, we are very different in terms of approach.

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Speaker 3: Our careers are very recognizable, and I think it's good

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Speaker 3: to be let's say, rivals, but also very close because

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Speaker 3: we learn. At least I learned a lot from Fiata Auto,

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Speaker 3: but also from my the Ferrari guys. I know a

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Speaker 3: lot of them and I only can tell positive things,

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Speaker 3: so there is rivalry. We have different products, very different

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Speaker 3: from the DNA and the approach, but at the end

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Speaker 3: we serve the same customer type.

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Speaker 2: Rich because I think of you know, if I go

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Speaker 2: to if I go to a Ferrari challenge, you know,

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Speaker 2: weekend Lime Rock or like a Lamborghini driving school in Vegas.

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Speaker 2: There's a different kind of yes, dude.

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Speaker 3: For sure, we have younger customers with people which want

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Speaker 3: to be recognized in their cars. They're very proud, they

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Speaker 3: love made in Italy. But also the Ferai guys. I

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Speaker 3: have this attitude and I would never say something negative

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Speaker 3: about Ferrari.

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Speaker 4: You will not.

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Speaker 2: I'm not trying to tease that out of you.

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Speaker 1: I'm just I'm curious. Did you watch the Ferrari movie partially?

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Speaker 1: Did you? What was your impression boring? I saw the

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Speaker 1: whole thing at a screening, and I love Penelope Crews. Okay,

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Speaker 1: that's my take.

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Speaker 4: Okay.

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Speaker 2: But the thing that was impressed upon me in that movie,

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Speaker 2: and I guess I knew already, was that Enzo Ferrari

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Speaker 2: sold cars to race, whereas I think a company like

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Speaker 2: Portia races to sell cars, right. But for Lamborghini, there

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Speaker 2: is really I mean, there is racing, but it's not

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Speaker 2: really part of your DNA like those other companies.

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Speaker 3: Flamborghini. When he founded the company, he said, I don't

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Speaker 3: have to prove that I'm able to do the best guys,

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Speaker 3: the best super spots guards. So I am not going

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Speaker 3: into racing because it's a matter of fact that ours

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Speaker 3: are the best in my opinion.

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Speaker 4: Things change.

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Speaker 3: So we started with the one make race series in

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Speaker 3: two thousand and nine, which we called super Trofeit we

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Speaker 3: start at first in Europe, then we have also won

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Speaker 3: in North America and one in Asia. It's very successful

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Speaker 3: until today, and then we stepped up into GT.

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Speaker 4: Three.

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Speaker 3: All these type of races have a similarity to oh

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Speaker 3: they are still into gentlemen drivers' attitude. You can recognize

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Speaker 3: the street legal car on the racetrack, so our Hura

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Speaker 3: can looks very much the same if it's a.

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Speaker 4: GT three or street legal car.

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Speaker 3: Also super trofil And now we entered this LMDh or

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Speaker 3: the hypercar idea, and this was a tough decision for us,

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Speaker 3: but it came at the right time. Why because we

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Speaker 3: have a hybrid system, which.

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Speaker 4: Is now what we're doing with all our lineup.

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Speaker 3: We were racing with WEC and IMSA, which is also

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Speaker 3: very positive, so we have a worldwide visibility. They told

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Speaker 3: us that it's going to be an overseeable budget, so

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Speaker 3: this was another reason why. And last but not least,

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Speaker 3: also the fact that you have it's endurance racing, so

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Speaker 3: you have a lot of good results in terms of

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Speaker 3: testing materials and things like this, which is then also

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Speaker 3: useful in the serious production. So these are the things

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Speaker 3: we came late. We came one year later than the others.

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Speaker 3: And yeah, now we're looking forward to Lemon this year,

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Speaker 3: which is the will be the most important.

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Speaker 4: Race of the year.

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Speaker 1: I guess now we can sort of dig into the

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Speaker 1: car thing. And you know you mentioned that it was

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Speaker 1: not a foregone conclusion that you would get into racing,

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Speaker 1: and that it was a difficult decision. What were some

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Speaker 1: of the arguments to not get involved, just so we

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Speaker 1: can understand what's the debate on the other side of

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Speaker 1: not doing it.

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Speaker 3: That you don't have the money, that you don't have

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Speaker 3: the head count, that you don't have time to do so,

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Speaker 3: that you're losing, so that you're not competitive. All these

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Speaker 3: fears are part of the business because you have a

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Speaker 3: name which you have to defend. And so when we

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Speaker 3: decide that we decided to start slow with the one

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Speaker 3: makes a serious and therefore to step into it peer

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Speaker 3: a peer, and it worked out so far. It's it's

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Speaker 3: I think it's the right approach because we are not

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Speaker 3: having a company in the company because Big OEMs they

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Speaker 3: really have hundreds of people working for motorsports, which we don't.

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Speaker 3: We have a very limited budget, so we have to

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Speaker 3: work with partners and this is limiting also the opportunities

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Speaker 3: not to be to be big and to to win

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Speaker 3: big races. But I think it's the it's what people

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Speaker 3: expect and first of all is what we want to

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Speaker 3: be because we want to, let's say, challenge ourselves also

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Speaker 3: in racing and not only in street legal.

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Speaker 2: By the way. By the way, the Event to Door

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Speaker 2: was for a long time my all time favorite car.

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Speaker 2: I actually met you on the circuit they f one

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Speaker 2: circuit in Barcelona when I first drove the Event to

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Speaker 2: Door SV, which was awesome. Recently I got to drive

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Speaker 2: the what happened?

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Speaker 4: That was the day when they gave us the okay

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Speaker 4: on the.

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Speaker 2: Yes so long ago. Yeah, anyway, that was a very

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Speaker 2: memorable time for me. So but recently I got to

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Speaker 2: drive the Hurrican Stato. And I've driven the Hurrican before

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Speaker 2: at different racing schools and stuff, and it's obviously the

377
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Speaker 2: track focused weapon of your arsenal, but the Strato changed

378
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Speaker 2: everything for me. I think it was the most fun

379
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Speaker 2: I've ever had driving a car off the track, you know,

380
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Speaker 2: not off road, because I wasn't allowed to take it

381
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Speaker 2: off road.

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Speaker 1: But I think the question is do you get many

383
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Speaker 1: customers crying in your cars, because apparently the car broped

384
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Speaker 1: Matt to tears in.

385
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Speaker 2: A happy one. What he said, it was just the

386
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Speaker 2: brute of the engine combined with you know, the compliance

387
00:21:05,280 --> 00:21:09,600
Speaker 2: of the suspension was just such an amazing experience, and

388
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Speaker 2: the ultimate question is what comes next because the eventa

389
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Speaker 2: door has been replaced now by the rib Welto, so

390
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Speaker 2: we know what the twelve cylinder follow on is what

391
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Speaker 2: comes now after the hurrican.

392
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Speaker 4: But we will have the new Racan.

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Speaker 3: We will present the second part in the second part

394
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Speaker 3: of the year here in the US, so it will

395
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Speaker 3: be a very important event.

396
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Speaker 4: It will be the world premiere.

397
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Speaker 3: And what we're trying to do in Lamborghini, even with

398
00:21:36,040 --> 00:21:39,359
Speaker 3: limited resources, is always to, let's say, to do something

399
00:21:39,400 --> 00:21:42,960
Speaker 3: which is unexpected now, and the Serrato was something like this,

400
00:21:43,160 --> 00:21:44,920
Speaker 3: and we said, we have a four wheel drive system,

401
00:21:44,960 --> 00:21:47,960
Speaker 3: we have Araca, which is a robust, we have the

402
00:21:48,080 --> 00:21:50,960
Speaker 3: best quality. Ever, why can't we do something which is

403
00:21:51,680 --> 00:21:55,480
Speaker 3: not off fraud but off the concrete. No strato means

404
00:21:55,600 --> 00:21:57,240
Speaker 3: the one which is on dusty roads.

405
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Speaker 2: I took it, by the way, on the oldest unpaved

406
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Speaker 2: road in America. Oh yeah, you see, yeah, from the

407
00:22:02,080 --> 00:22:05,159
Speaker 2: Revolutionary War, just about fifty miles north of here. It

408
00:22:05,240 --> 00:22:05,840
Speaker 2: was very cool.

409
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Speaker 3: So, and it's a car which is not only lifestyle

410
00:22:09,560 --> 00:22:12,000
Speaker 3: and it's for example, I think in the US, but

411
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Speaker 3: also and the rest of the world. With all the

412
00:22:14,440 --> 00:22:17,040
Speaker 3: potholes in the cities. It's a car which is even

413
00:22:18,080 --> 00:22:21,080
Speaker 3: more easy to drive than comfortable. And on top of that,

414
00:22:21,240 --> 00:22:25,280
Speaker 3: if you go on the race, seg off road so

415
00:22:25,400 --> 00:22:28,800
Speaker 3: much fun. And I think that a car company like

416
00:22:28,920 --> 00:22:33,240
Speaker 3: ours can do things like this, and we were daring

417
00:22:33,320 --> 00:22:35,960
Speaker 3: to do so, and the success for me was expected.

418
00:22:36,040 --> 00:22:38,239
Speaker 3: For others was unexpected, but for me it was very

419
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Speaker 3: much expected.

420
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Speaker 1: It does seem to me that Lamborghini is a company

421
00:22:42,760 --> 00:22:45,840
Speaker 1: that isn't afraid to have a little bit of fun.

422
00:22:46,840 --> 00:22:51,240
Speaker 1: I know, certainly your protective of the brand and the image,

423
00:22:51,400 --> 00:22:54,400
Speaker 1: and it's really a good point when you say, look,

424
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Speaker 1: you have to worry about losing it. When you join

425
00:22:56,720 --> 00:23:00,960
Speaker 1: a racing series, you could lose and that doesn't reflect well.

426
00:23:01,400 --> 00:23:06,240
Speaker 1: But it does seem like Lamborghini is a little more

427
00:23:06,440 --> 00:23:10,720
Speaker 1: open to playfulness. Is that accurate? And how do you

428
00:23:11,720 --> 00:23:15,920
Speaker 1: give that image without actually exposing yourself to too big

429
00:23:16,359 --> 00:23:16,960
Speaker 1: of a risk.

430
00:23:18,320 --> 00:23:20,440
Speaker 3: But I think that if you buy a Lamborghini, you

431
00:23:20,520 --> 00:23:22,760
Speaker 3: don't buy the car because you need it, but because

432
00:23:22,800 --> 00:23:26,119
Speaker 3: you want to have a dream fulfilled And also in

433
00:23:26,240 --> 00:23:29,320
Speaker 3: terms of racing, maybe I forgot to say if we lose,

434
00:23:29,359 --> 00:23:33,080
Speaker 3: we lose in style, not because everybody recognizes that we

435
00:23:33,200 --> 00:23:36,240
Speaker 3: are the smallest or we am in a big series,

436
00:23:36,400 --> 00:23:39,120
Speaker 3: so they see what is happening. When we have one

437
00:23:39,200 --> 00:23:41,080
Speaker 3: car on the grid, there are others which have three

438
00:23:41,240 --> 00:23:45,040
Speaker 3: or five and this is clearly then giving you the

439
00:23:45,160 --> 00:23:47,960
Speaker 3: idea of what is happening. And for sure we have

440
00:23:48,160 --> 00:23:52,440
Speaker 3: to do things which others don't dare to do, and

441
00:23:52,560 --> 00:23:55,480
Speaker 3: in my opinion, this is one of the things. And

442
00:23:55,640 --> 00:23:57,880
Speaker 3: we always talk to our people and we ask them

443
00:23:57,960 --> 00:24:00,920
Speaker 3: to come up with ideas and they set out to

444
00:24:00,920 --> 00:24:05,160
Speaker 3: as just an example, and who knows what is coming next.

445
00:24:05,440 --> 00:24:08,800
Speaker 3: So all the attempts we did on the essents I

446
00:24:08,880 --> 00:24:11,320
Speaker 3: know which was the last of a kind in terms

447
00:24:11,400 --> 00:24:15,320
Speaker 3: of B twelve based on the Aventa thor as a

448
00:24:15,800 --> 00:24:19,920
Speaker 3: not amligated car, which is it was an incredible success

449
00:24:20,080 --> 00:24:23,320
Speaker 3: and we did it and we risk to lose, but

450
00:24:24,080 --> 00:24:27,040
Speaker 3: it was very well perceived.

451
00:24:27,160 --> 00:24:29,240
Speaker 2: I would like to have one of those. By the way,

452
00:24:29,400 --> 00:24:34,920
Speaker 2: after you work at Audi, Rnchport and Bugatti and Lamborghini,

453
00:24:35,280 --> 00:24:38,120
Speaker 2: I would expect that if I go into your personal

454
00:24:38,200 --> 00:24:41,520
Speaker 2: garage at home, you've got a hirone sitting there, maybe

455
00:24:41,560 --> 00:24:42,520
Speaker 2: in RS six.

456
00:24:42,960 --> 00:24:44,879
Speaker 1: I mean I've seen him in a Bugatti, you know.

457
00:24:45,600 --> 00:24:47,879
Speaker 2: An eventa door like one of the limited editions. What

458
00:24:48,000 --> 00:24:48,680
Speaker 2: have you got at home?

459
00:24:49,200 --> 00:24:50,680
Speaker 4: So, first of all, I'm not that rich.

460
00:24:52,560 --> 00:24:56,240
Speaker 3: Second, I don't have any car which is belonging to

461
00:24:56,400 --> 00:24:59,600
Speaker 3: me because I don't have space. And frankly speaking, I

462
00:24:59,720 --> 00:25:03,160
Speaker 3: love to drive cars, but I also know that if

463
00:25:03,240 --> 00:25:06,760
Speaker 3: you have historical cars, which I like and I appreciate,

464
00:25:07,200 --> 00:25:10,520
Speaker 3: you have to take care of them. And I don't

465
00:25:10,600 --> 00:25:13,200
Speaker 3: have time, and I don't want to bother others to

466
00:25:13,320 --> 00:25:15,879
Speaker 3: take care of my staff. There are cars which I

467
00:25:16,040 --> 00:25:20,119
Speaker 3: love but I cannot afford for sure, and others I

468
00:25:20,160 --> 00:25:22,880
Speaker 3: could afford, but I never bought because of what I said.

469
00:25:22,920 --> 00:25:26,000
Speaker 1: Now, but when you one day, So you don't own

470
00:25:26,040 --> 00:25:30,560
Speaker 1: a single car, no, no one, Okay, what about a motorcycle?

471
00:25:30,640 --> 00:25:32,320
Speaker 1: Motorcycles don't have the space issue.

472
00:25:32,600 --> 00:25:34,119
Speaker 2: Yeah, you're right, but.

473
00:25:35,600 --> 00:25:37,040
Speaker 4: It's no.

474
00:25:37,160 --> 00:25:41,560
Speaker 3: I don't own a motorbike, but I still I'm always

475
00:25:41,640 --> 00:25:42,560
Speaker 3: tempted to buy one.

476
00:25:42,560 --> 00:25:45,600
Speaker 2: I can't believe like Cloudio dominically doesn't at least give

477
00:25:45,720 --> 00:25:46,480
Speaker 2: you a motorbike.

478
00:25:46,600 --> 00:25:49,200
Speaker 3: Just now. You always asked me if I want to,

479
00:25:49,320 --> 00:25:51,800
Speaker 3: I can drive whatever I want. He gives me always

480
00:25:51,840 --> 00:25:52,560
Speaker 3: the opportunity.

481
00:25:53,960 --> 00:25:57,399
Speaker 1: You might actually have a very smart idea, which is

482
00:25:57,480 --> 00:25:59,359
Speaker 1: you get access to all of these things, but you

483
00:25:59,440 --> 00:26:05,000
Speaker 1: don't have the headache and the responsibility of actually owning

484
00:26:05,119 --> 00:26:05,680
Speaker 1: any of them.

485
00:26:06,320 --> 00:26:06,680
Speaker 4: So far.

486
00:26:06,840 --> 00:26:12,280
Speaker 3: Yes, yes, if we speak about let's say today's production cars,

487
00:26:12,320 --> 00:26:16,000
Speaker 3: if we speak about let's say historic cars, then for

488
00:26:16,119 --> 00:26:16,440
Speaker 3: sure or not.

489
00:26:16,760 --> 00:26:19,439
Speaker 4: No, but this is something which I could not afford.

490
00:26:19,480 --> 00:26:23,200
Speaker 1: I have to say, but you clearly do love driving

491
00:26:23,400 --> 00:26:29,080
Speaker 1: and experiencing the automobiles, and I my memory of you

492
00:26:29,320 --> 00:26:32,520
Speaker 1: is on the Milli Milia. You were in a Bugatti

493
00:26:32,600 --> 00:26:36,800
Speaker 1: with a beautiful woman along the route. Not to say

494
00:26:36,880 --> 00:26:40,479
Speaker 1: too much, but she was gorgeous and it just I mean,

495
00:26:40,600 --> 00:26:42,639
Speaker 1: in the middle of Italy in the summer, it just

496
00:26:42,880 --> 00:26:47,560
Speaker 1: was the most beautiful scene, and I know it just

497
00:26:47,680 --> 00:26:50,240
Speaker 1: seemed very much like, oh, this is such a beautiful

498
00:26:50,680 --> 00:26:54,240
Speaker 1: slice of life in that moment. You certainly do enjoy

499
00:26:55,160 --> 00:26:58,560
Speaker 1: the experience of driving roads in wonderful cars.

500
00:27:00,080 --> 00:27:02,840
Speaker 3: Have to say that, I'm one of the few lucky

501
00:27:02,960 --> 00:27:09,440
Speaker 3: persons which can combine this type of atmosphere and experience

502
00:27:10,240 --> 00:27:12,760
Speaker 3: with your job now and also to test those cards

503
00:27:12,800 --> 00:27:16,560
Speaker 3: in different different environments. So for me, this is something

504
00:27:16,640 --> 00:27:22,159
Speaker 3: which I I am very happy and glad that I

505
00:27:22,240 --> 00:27:26,320
Speaker 3: have the opportunity to do so. And therefore I feel blessed.

506
00:27:26,480 --> 00:27:27,360
Speaker 3: What that's Can I say?

507
00:27:27,560 --> 00:27:32,600
Speaker 2: Yes? Congratulations? Congratulations, dude, you win. Let me ask about

508
00:27:33,280 --> 00:27:35,440
Speaker 2: a little bit about the ev future because you now

509
00:27:35,560 --> 00:27:39,760
Speaker 2: have basically two plug in hybrids, right, I mean.

510
00:27:40,359 --> 00:27:41,960
Speaker 4: Two, and we will get the third one.

511
00:27:42,040 --> 00:27:44,600
Speaker 3: You have the revwelto, we have the awerdo that now,

512
00:27:44,640 --> 00:27:47,360
Speaker 3: the Urus essay, and then there will be the follower

513
00:27:47,480 --> 00:27:48,960
Speaker 3: of the Huracan, and.

514
00:27:49,040 --> 00:27:50,880
Speaker 2: The follow of the Hurricane also will be a plug

515
00:27:50,960 --> 00:27:51,399
Speaker 2: in hybrid.

516
00:27:51,720 --> 00:27:52,920
Speaker 4: Also would be a plug in hybrid.

517
00:27:52,920 --> 00:27:54,720
Speaker 2: Can you tell us any more about the power train? No?

518
00:27:55,040 --> 00:27:55,080
Speaker 1: No?

519
00:27:55,440 --> 00:27:59,439
Speaker 2: All right? So what about the full battery electric vehicle

520
00:27:59,600 --> 00:28:02,840
Speaker 2: that you have in store the Lanza door? Is that

521
00:28:03,040 --> 00:28:05,639
Speaker 2: gonna be? Is there any chance there will be like

522
00:28:05,720 --> 00:28:08,760
Speaker 2: an internal combustion what they used to call a range extender,

523
00:28:09,040 --> 00:28:10,480
Speaker 2: because I was thinking if you put one of the

524
00:28:10,560 --> 00:28:14,520
Speaker 2: Ducati Panagali V fours in there, it could help with

525
00:28:14,680 --> 00:28:17,680
Speaker 2: the sound and with the vibes, the smells. You know,

526
00:28:17,720 --> 00:28:19,480
Speaker 2: it wouldn't be fully evy.

527
00:28:20,880 --> 00:28:24,240
Speaker 4: We would never put something which is not our engine

528
00:28:24,280 --> 00:28:25,879
Speaker 4: inside our cars.

529
00:28:26,040 --> 00:28:28,800
Speaker 2: But you know the things, you know that there was

530
00:28:28,840 --> 00:28:33,119
Speaker 2: a there was a concept with the Panagali twin, with

531
00:28:33,240 --> 00:28:36,400
Speaker 2: the eleven ninety nine twin I remember, I'm pretty sure.

532
00:28:37,240 --> 00:28:38,160
Speaker 4: Not for Lamborghini.

533
00:28:38,200 --> 00:28:39,680
Speaker 2: No, it was just was it just a Volkswagen?

534
00:28:40,080 --> 00:28:42,880
Speaker 4: Was not for Lambo? No, no, it was not for Lambo.

535
00:28:43,080 --> 00:28:45,520
Speaker 4: But what I can tell you is that we think

536
00:28:45,720 --> 00:28:49,200
Speaker 4: a lot. The first of all, the meta of sustainability

537
00:28:49,400 --> 00:28:50,400
Speaker 4: is not coming.

538
00:28:51,600 --> 00:28:56,160
Speaker 3: From out of this world. It's a meta which everybody

539
00:28:56,200 --> 00:28:59,920
Speaker 3: has to take care of. There are people which these

540
00:29:00,280 --> 00:29:02,680
Speaker 3: which were democratically elected.

541
00:29:03,720 --> 00:29:05,000
Speaker 4: They make the rules.

542
00:29:05,080 --> 00:29:05,360
Speaker 1: We have.

543
00:29:06,960 --> 00:29:10,000
Speaker 3: A few requests as a manufacturer of our size, that

544
00:29:10,120 --> 00:29:14,040
Speaker 3: there is a let's say that the rules are the

545
00:29:14,160 --> 00:29:16,680
Speaker 3: same all over the world, which will should be one

546
00:29:16,720 --> 00:29:19,320
Speaker 3: of the things we have to take care And then

547
00:29:19,360 --> 00:29:23,160
Speaker 3: it's clear that if the rules and the laws are

548
00:29:23,240 --> 00:29:27,040
Speaker 3: coming quicker than the technology is accepted, or if the

549
00:29:27,120 --> 00:29:30,600
Speaker 3: infrastructure is in place, then it has to be adjusted.

550
00:29:30,640 --> 00:29:32,640
Speaker 3: It can be diluted. But at the end of the day,

551
00:29:32,760 --> 00:29:35,440
Speaker 3: we all have our responsibility, which is greater than just

552
00:29:36,040 --> 00:29:38,480
Speaker 3: driving a super sports car. So I would always say

553
00:29:39,040 --> 00:29:42,440
Speaker 3: that if we would be the only ones exempt to

554
00:29:43,160 --> 00:29:47,400
Speaker 3: do I don't know, sustainable cars, this would be very

555
00:29:47,480 --> 00:29:50,840
Speaker 3: bad for our image and we would disappear from the market.

556
00:29:51,240 --> 00:29:51,960
Speaker 4: I'm sure about that.

557
00:29:52,360 --> 00:29:55,640
Speaker 3: So we have to do something which is accepting the

558
00:29:55,800 --> 00:30:03,560
Speaker 3: challenge and continuing to do cars really dream, make the

559
00:30:03,680 --> 00:30:07,160
Speaker 3: people dream. In my opinion, the opportunities also for electric

560
00:30:07,480 --> 00:30:12,000
Speaker 3: cars to be very, very emotional. This is not the

561
00:30:12,080 --> 00:30:14,200
Speaker 3: case today, in my opinion, is a bit too early.

562
00:30:14,280 --> 00:30:17,240
Speaker 3: But the five six also ten years down the road,

563
00:30:17,720 --> 00:30:20,600
Speaker 3: with all the technology which is coming up, I see

564
00:30:20,760 --> 00:30:23,680
Speaker 3: that there is a good opportunity that the things are

565
00:30:23,760 --> 00:30:26,560
Speaker 3: going to change for us. We don't need to decide.

566
00:30:26,640 --> 00:30:30,040
Speaker 3: Now we have the hybrid cars, we can keep them running.

567
00:30:30,280 --> 00:30:33,880
Speaker 3: Also after thirty five, if synthetic fuel is going to

568
00:30:33,960 --> 00:30:37,360
Speaker 3: be an option, for example, this is something we always

569
00:30:37,400 --> 00:30:41,240
Speaker 3: look into. The first full electric car will not be

570
00:30:41,480 --> 00:30:44,560
Speaker 3: the pure super sports car like the Reuerto, but more

571
00:30:44,680 --> 00:30:47,960
Speaker 3: daily driver. The Lansador is a two plus two GT

572
00:30:48,160 --> 00:30:53,080
Speaker 3: car with more let's say, ground clearance, and this is

573
00:30:53,160 --> 00:31:01,280
Speaker 3: something which in our opinion could work also for Lamborghini Enthosiassy.

574
00:31:00,160 --> 00:31:03,200
Speaker 1: Bridgs to me for a minute, seem like it was

575
00:31:03,440 --> 00:31:05,880
Speaker 1: just a bit of a bridge technology to go from

576
00:31:05,920 --> 00:31:09,600
Speaker 1: combustion to ELEC track. But now it's starting to feel

577
00:31:09,680 --> 00:31:12,680
Speaker 1: like they're here to stay the reviable platform and they

578
00:31:12,760 --> 00:31:15,160
Speaker 1: have a lot of benefits on both sides. And this

579
00:31:15,360 --> 00:31:18,920
Speaker 1: is an actual part of the business planet. It's not

580
00:31:19,000 --> 00:31:21,520
Speaker 1: just a stepping stone. It sounds like that's what you're

581
00:31:21,520 --> 00:31:22,920
Speaker 1: saying for Lamborghini as well.

582
00:31:23,160 --> 00:31:26,800
Speaker 3: Yes, for sure, because if for us it's clear now,

583
00:31:26,880 --> 00:31:29,560
Speaker 3: we have always to promise that the next car is

584
00:31:29,640 --> 00:31:32,400
Speaker 3: going to be more performing than the actual one. And

585
00:31:33,320 --> 00:31:36,560
Speaker 3: the new commitment we have to give is also that

586
00:31:36,680 --> 00:31:42,120
Speaker 3: they are less emissions included, so the CO two missions

587
00:31:42,160 --> 00:31:44,680
Speaker 3: have to drop dramatically also for our type of car,

588
00:31:45,120 --> 00:31:47,720
Speaker 3: even though we are not making the difference now in

589
00:31:48,360 --> 00:31:51,680
Speaker 3: the CO two emissions worldwide with our few thousand cars

590
00:31:51,720 --> 00:31:54,080
Speaker 3: a year which are not even driven on a daily base.

591
00:31:54,560 --> 00:31:57,320
Speaker 3: But it's also a matter of but our footprint of

592
00:31:57,400 --> 00:31:59,880
Speaker 3: the brand is much bigger than the footprint of the cars,

593
00:32:00,000 --> 00:32:03,120
Speaker 3: so we have to take care. And in my opinion,

594
00:32:03,720 --> 00:32:06,000
Speaker 3: this challenge to be accepted, and we see it with

595
00:32:06,160 --> 00:32:08,440
Speaker 3: the WELT to that WEL, so we call it not

596
00:32:08,640 --> 00:32:12,760
Speaker 3: a plug in hybrid but a high performance electric vehicle.

597
00:32:12,880 --> 00:32:15,520
Speaker 3: So we inverted the P and H and this is

598
00:32:15,600 --> 00:32:19,160
Speaker 3: working I gave, but all of us accepted. This is

599
00:32:19,520 --> 00:32:24,000
Speaker 3: a very simple briefing to the engineers by saying that

600
00:32:24,120 --> 00:32:27,480
Speaker 3: if I go on the racetrack with the Riulto and

601
00:32:27,640 --> 00:32:30,760
Speaker 3: he comes back into the pit lane. Then the battery

602
00:32:30,920 --> 00:32:33,520
Speaker 3: never has to be empty, which in other words means

603
00:32:33,680 --> 00:32:38,560
Speaker 3: that you never drive around with an additional weight which

604
00:32:38,600 --> 00:32:40,640
Speaker 3: is not used because the battery is empty. And this

605
00:32:40,800 --> 00:32:44,240
Speaker 3: is something which is happening, and you can do a

606
00:32:44,360 --> 00:32:47,280
Speaker 3: lot of labs and the battery is still reloaded and

607
00:32:47,400 --> 00:32:49,760
Speaker 3: it's giving you the additional power but also the reduction

608
00:32:49,880 --> 00:32:52,120
Speaker 3: of the seattle emissions. So this is something which we

609
00:32:52,280 --> 00:32:56,320
Speaker 3: think is here to stay, but it needs also to

610
00:32:56,480 --> 00:32:58,240
Speaker 3: have an update when it comes.

611
00:32:58,040 --> 00:32:59,280
Speaker 4: To the year thirty five.

612
00:33:00,000 --> 00:33:02,680
Speaker 3: Here in the US, for example, in California, you are

613
00:33:03,120 --> 00:33:06,920
Speaker 3: this zero emission vehicle legislation which is not one hundred

614
00:33:06,960 --> 00:33:10,160
Speaker 3: percent clear on how this is going to be ending up.

615
00:33:10,520 --> 00:33:13,400
Speaker 3: But in Europe today is thirty five or thirty six.

616
00:33:13,480 --> 00:33:16,960
Speaker 3: For the small manufacturers you have to have electric cars.

617
00:33:17,120 --> 00:33:20,600
Speaker 3: If this is changing into synthetic fuels and something which

618
00:33:20,680 --> 00:33:25,120
Speaker 3: is changing in this direction, we would be happy. But

619
00:33:25,280 --> 00:33:29,360
Speaker 3: also for all the hundreds of millions of cars which

620
00:33:29,400 --> 00:33:32,920
Speaker 3: will run in ee eenterin so in internal combustion engines

621
00:33:32,920 --> 00:33:36,440
Speaker 3: after thirty five, to have synthetic fuel would be a

622
00:33:36,520 --> 00:33:37,000
Speaker 3: big help.

623
00:33:37,400 --> 00:33:40,840
Speaker 1: How much time do you need to pivot in order

624
00:33:40,920 --> 00:33:43,960
Speaker 1: to hit those targets which do seem to be changing.

625
00:33:44,360 --> 00:33:47,040
Speaker 1: I know, obviously you want to allow yourself a little

626
00:33:47,080 --> 00:33:49,880
Speaker 1: bit of space to change direction if you need.

627
00:33:49,840 --> 00:33:53,520
Speaker 3: To, but usually you develop a car, you need four

628
00:33:54,400 --> 00:33:57,280
Speaker 3: four to five years. So this is something we are

629
00:33:57,360 --> 00:34:00,120
Speaker 3: lucky because we are changing all the lineup. Now we

630
00:34:00,160 --> 00:34:03,880
Speaker 3: don't have to decide immediately, and we can also see

631
00:34:04,000 --> 00:34:06,680
Speaker 3: what is going to happen. But sooner or later you

632
00:34:06,800 --> 00:34:08,000
Speaker 3: have to put the cards down.

633
00:34:08,800 --> 00:34:11,640
Speaker 1: Can you just educate us a little bit about the

634
00:34:11,800 --> 00:34:16,520
Speaker 1: considerations going into how you price something like an urus

635
00:34:16,840 --> 00:34:19,480
Speaker 1: and then how you would price the hybrid compared to

636
00:34:19,760 --> 00:34:22,600
Speaker 1: the internal combustion version. I'm just actually curious. I've never

637
00:34:22,680 --> 00:34:23,520
Speaker 1: asked you that before.

638
00:34:24,400 --> 00:34:26,600
Speaker 4: So for us, the roots are a bit different. Now

639
00:34:26,680 --> 00:34:31,040
Speaker 4: you have high investments, low volumes. This is the trigger.

640
00:34:31,160 --> 00:34:33,520
Speaker 4: So high investments, low volumes, you need.

641
00:34:33,480 --> 00:34:36,960
Speaker 3: To have a price positioning, and we are not positioning

642
00:34:37,480 --> 00:34:41,880
Speaker 3: because it's luxury. We are positioning because we have the

643
00:34:42,000 --> 00:34:46,480
Speaker 3: latest technology. We have very exclusive materials in the cards,

644
00:34:46,840 --> 00:34:49,040
Speaker 3: so there is a reason why, and it's for sure

645
00:34:49,280 --> 00:34:54,040
Speaker 3: that we need to have enough earnings to reinvest in

646
00:34:54,080 --> 00:34:56,600
Speaker 3: the future. We are in front of the biggest investment

647
00:34:56,680 --> 00:34:59,759
Speaker 3: into the future of this company. So it's hear that

648
00:34:59,880 --> 00:35:01,680
Speaker 3: we need to have this and if we want to

649
00:35:01,800 --> 00:35:06,719
Speaker 3: stay exclusive, if we want not to spoil it, then

650
00:35:06,800 --> 00:35:09,600
Speaker 3: we have to have, let's say, a price stability and

651
00:35:09,640 --> 00:35:10,600
Speaker 3: a price positioning.

652
00:35:11,200 --> 00:35:13,279
Speaker 4: The pricing is not out of this world.

653
00:35:13,520 --> 00:35:16,759
Speaker 3: So also in our range you have a comparison with

654
00:35:16,880 --> 00:35:20,520
Speaker 3: the other manufacturers, you position yourself because there is a

655
00:35:20,600 --> 00:35:22,879
Speaker 3: size of the segment of the market of the day

656
00:35:22,960 --> 00:35:28,040
Speaker 3: weight and this is the point. The step between in

657
00:35:28,120 --> 00:35:32,440
Speaker 3: turn combustion engines and the plug in hybrids is an

658
00:35:32,480 --> 00:35:35,400
Speaker 3: important one. We have to say it's an increase of

659
00:35:35,800 --> 00:35:40,000
Speaker 3: the price tag because there is a higher cost inside.

660
00:35:40,680 --> 00:35:44,160
Speaker 3: And this is something which is accepted by our customers

661
00:35:44,200 --> 00:35:47,279
Speaker 3: because they see that this is the next technology and

662
00:35:47,400 --> 00:35:49,880
Speaker 3: it is so far more expensive.

663
00:35:49,440 --> 00:35:50,640
Speaker 2: Than a substantial increase.

664
00:35:50,719 --> 00:35:54,640
Speaker 4: Right, Well, it depends on the car. But on the

665
00:35:54,719 --> 00:35:57,080
Speaker 4: for example, on the on the Urtles is not the case,

666
00:35:57,160 --> 00:35:59,399
Speaker 4: but on the Reworld it was the case. But because

667
00:35:59,440 --> 00:36:02,319
Speaker 4: it's a complet new developmental for a complete new car.

668
00:36:02,760 --> 00:36:05,320
Speaker 2: All right, So that was our interview with Stefan Winckelman.

669
00:36:05,400 --> 00:36:06,440
Speaker 2: It was awesome having him here.

670
00:36:06,760 --> 00:36:10,279
Speaker 1: I cannot believe he admitted to not owning a car.

671
00:36:10,480 --> 00:36:13,920
Speaker 1: I think he's the first automotive boss that has ever

672
00:36:14,080 --> 00:36:15,840
Speaker 1: said that, and it's very cool.

673
00:36:16,040 --> 00:36:17,839
Speaker 2: Yeah, that's in a way I think takes a little

674
00:36:17,880 --> 00:36:20,799
Speaker 2: bit of kahonas for sure.

675
00:36:21,040 --> 00:36:23,440
Speaker 1: I mean he doesn't. He's just like, hey, he doesn't.

676
00:36:23,560 --> 00:36:24,680
Speaker 1: He's got access to everything.

677
00:36:24,760 --> 00:36:27,279
Speaker 2: I mean, so I thought, you have to buy a

678
00:36:27,320 --> 00:36:30,440
Speaker 2: Bugatti after you've been working in Mulheim and you know,

679
00:36:30,560 --> 00:36:32,799
Speaker 2: running the company. But he makes a very good point.

680
00:36:33,000 --> 00:36:35,839
Speaker 2: They are three million dollars. Not everybody has that kind

681
00:36:35,880 --> 00:36:36,840
Speaker 2: of disposal income.

682
00:36:37,360 --> 00:36:41,400
Speaker 1: Well, when his first reaction is he can't afford it, honestly,

683
00:36:41,520 --> 00:36:43,080
Speaker 1: my thought is, can't you get a deal?

684
00:36:43,520 --> 00:36:46,040
Speaker 2: Yes, that's a good thing. That's a good point. But

685
00:36:46,160 --> 00:36:48,320
Speaker 2: he gets to drive him whenever he wants. I was

686
00:36:48,440 --> 00:36:50,840
Speaker 2: with him in the bilster Berg when I had my

687
00:36:51,080 --> 00:36:53,120
Speaker 2: turn on the Hirona and it was amazing.

688
00:36:53,440 --> 00:36:53,879
Speaker 4: That's cool.

689
00:36:54,640 --> 00:36:57,120
Speaker 2: And obviously he gets drive Lambos all the time, and

690
00:36:57,320 --> 00:36:59,920
Speaker 2: he can probably take anything from the Volkswagen stable.

691
00:37:00,719 --> 00:37:00,919
Speaker 1: Yeah.

692
00:37:00,960 --> 00:37:02,640
Speaker 2: I guess he's friends of the Ferrari people, so you

693
00:37:02,680 --> 00:37:04,799
Speaker 2: can take some of their cars once in a while too,

694
00:37:04,960 --> 00:37:05,359
Speaker 2: for sure.

695
00:37:05,480 --> 00:37:07,279
Speaker 1: I mean there's so much there. I really want to

696
00:37:07,360 --> 00:37:09,640
Speaker 1: dig into this whole idea that he wanted to be

697
00:37:09,760 --> 00:37:12,600
Speaker 1: a military man. I think that is so interesting, and

698
00:37:12,680 --> 00:37:16,520
Speaker 1: that's another I don't know, it's just very unique. You

699
00:37:16,560 --> 00:37:18,680
Speaker 1: don't hear many people say they had wanted to join

700
00:37:18,719 --> 00:37:20,759
Speaker 1: the military and then they had to do with sort

701
00:37:20,760 --> 00:37:21,320
Speaker 1: of a plan. B.

702
00:37:21,960 --> 00:37:24,800
Speaker 2: By the way, I mentioned a Lamborghini concept with a

703
00:37:25,280 --> 00:37:29,160
Speaker 2: Dukati motor. I was wrong. I've googled it now. It

704
00:37:29,360 --> 00:37:32,480
Speaker 2: was a Volkswagen concept. It looked a little bit like

705
00:37:32,520 --> 00:37:36,040
Speaker 2: a Lamborghini, but it was the Folkswagen XL Sport. It

706
00:37:36,200 --> 00:37:39,319
Speaker 2: was their hybrid that had a Panagali motor, back when

707
00:37:39,320 --> 00:37:43,000
Speaker 2: the Panagali was only two cylinders but still making one

708
00:37:43,040 --> 00:37:46,000
Speaker 2: hundred and ninety seven horsepower. I just think it's so cool,

709
00:37:46,200 --> 00:37:49,560
Speaker 2: and because to me, you know, when BMW had the

710
00:37:49,680 --> 00:37:52,840
Speaker 2: I three with the range extender, that's what they called it.

711
00:37:53,000 --> 00:37:54,919
Speaker 2: It was just I think a one point three leader

712
00:37:55,000 --> 00:37:57,560
Speaker 2: three cylinder motor. I thought it was a great idea

713
00:37:57,600 --> 00:37:59,719
Speaker 2: because then you you know, you're going to use the

714
00:38:00,000 --> 00:38:02,800
Speaker 2: all electric normally, but at least you have the sound

715
00:38:03,040 --> 00:38:05,279
Speaker 2: or the possibility of extending your range or like the

716
00:38:05,400 --> 00:38:08,359
Speaker 2: vibes in the little gasoline smell, you know. I think

717
00:38:08,360 --> 00:38:10,279
Speaker 2: it'd be cool if they did that with the Lanza door,

718
00:38:10,360 --> 00:38:11,239
Speaker 2: but they're not gonna do it.

719
00:38:12,040 --> 00:38:14,839
Speaker 1: Yeah, I think it'll be really interesting to see. I mean,

720
00:38:14,960 --> 00:38:20,560
Speaker 1: I don't sense that they are necessarily going to go

721
00:38:20,800 --> 00:38:23,759
Speaker 1: any which way by twenty twenty. I mean, they can

722
00:38:23,840 --> 00:38:24,399
Speaker 1: pivot again.

723
00:38:25,080 --> 00:38:27,000
Speaker 2: It's getting close, though, he said, you know, four to

724
00:38:27,080 --> 00:38:29,399
Speaker 2: five years is the runway for a car developing a car,

725
00:38:29,520 --> 00:38:32,640
Speaker 2: and twenty twenty eight is like four years away. Kind

726
00:38:32,680 --> 00:38:34,919
Speaker 2: of what have you got coming up this week?

727
00:38:35,680 --> 00:38:39,600
Speaker 1: Well, you know what. This weekend is Miami Formula one,

728
00:38:39,800 --> 00:38:42,759
Speaker 1: so it's going to be a very intense weekend. I'm

729
00:38:42,800 --> 00:38:46,360
Speaker 1: going to head down there. Ferrari will be unveiling a

730
00:38:46,520 --> 00:38:49,520
Speaker 1: new car in Miami, so I'm very excited about that.

731
00:38:50,120 --> 00:38:52,000
Speaker 2: Do you know anything about what kind of car?

732
00:38:52,719 --> 00:38:54,320
Speaker 1: They are very tight lipped on.

733
00:38:54,480 --> 00:38:57,520
Speaker 2: Four door sedan. Possibly that'll be the day.

734
00:38:57,680 --> 00:38:59,760
Speaker 1: No, if that is the car, I will be shocked.

735
00:39:00,000 --> 00:39:01,239
Speaker 1: I think we can rule that off.

736
00:39:01,239 --> 00:39:02,279
Speaker 2: That's never happened, right.

737
00:39:02,400 --> 00:39:02,600
Speaker 1: Yeah.

738
00:39:03,480 --> 00:39:06,440
Speaker 2: I have been riding motorcycles a lot, so, oh what

739
00:39:06,520 --> 00:39:09,720
Speaker 2: have you been on? I've been riding my Ducati Monster

740
00:39:10,000 --> 00:39:12,640
Speaker 2: S four r s desperately trying to get out for

741
00:39:12,680 --> 00:39:15,040
Speaker 2: a ride. The first day, as soon as I got

742
00:39:15,280 --> 00:39:17,239
Speaker 2: like a mile away from the house, the battery died

743
00:39:17,680 --> 00:39:21,200
Speaker 2: and wouldn't and wouldn't be jumped. So I had to

744
00:39:21,239 --> 00:39:22,960
Speaker 2: spend the most rest of the day. I had to

745
00:39:23,080 --> 00:39:25,960
Speaker 2: go over to Hudson Valley Motorcycles and Richie had an

746
00:39:26,040 --> 00:39:28,920
Speaker 2: old school like lead acid battery for me. Then the

747
00:39:29,000 --> 00:39:31,440
Speaker 2: next day, I got like a mile away from my

748
00:39:31,480 --> 00:39:33,279
Speaker 2: house and I ran out of gas, and so I

749
00:39:33,320 --> 00:39:36,280
Speaker 2: had to spend to get walk back to the house,

750
00:39:36,360 --> 00:39:39,239
Speaker 2: get in my car, go get a camp for gasoline.

751
00:39:40,440 --> 00:39:41,560
Speaker 2: So it was a difficult, but.

752
00:39:41,560 --> 00:39:44,480
Speaker 1: I find I mean, this is oh for two in

753
00:39:44,560 --> 00:39:44,839
Speaker 1: a way.

754
00:39:45,040 --> 00:39:47,200
Speaker 2: Well it happens when you're like kicking off the season,

755
00:39:47,280 --> 00:39:48,560
Speaker 2: but we're now.

756
00:39:48,480 --> 00:39:50,759
Speaker 1: We're there, all right, all right, third time is going

757
00:39:50,800 --> 00:39:51,359
Speaker 1: to be the charm.

758
00:39:51,440 --> 00:39:53,480
Speaker 2: So I'm focused. That's my focus right now, riding.

759
00:39:53,640 --> 00:39:54,319
Speaker 1: Good, good good.

760
00:39:56,400 --> 00:39:59,600
Speaker 2: I guess that's it for this week's episode. YE look

761
00:39:59,640 --> 00:40:02,080
Speaker 2: forward to hearing back from you after your weekend in Miami.

762
00:40:02,560 --> 00:40:05,440
Speaker 1: I think it's going to be quite an intense weekend.

763
00:40:05,680 --> 00:40:06,600
Speaker 2: I'm Matt Miller and

764
00:40:06,680 --> 00:40:08,800
Speaker 1: I'm Hannah Elliott, and this is Bloomberg