Speaker 1: What's up his way up at Angela Yee and Stacy
Speaker 1: Tissdaily's here with me today on a Wealth Wednesday with
Speaker 1: an amazing guest.
Speaker 2: We do have an amazing guest. Happy Wealth Wednesday's everybody,
Speaker 2: and we're actually kicking off our Entrepreneur Spotlight series every
Speaker 2: Wednesday during Black Business Month. We are going to be
Speaker 2: celebrating and lifting up iconic entrepreneurs and who else could
Speaker 2: you possibly possibly kick that off with except for Courtney Etai,
Speaker 2: Thank you and thank you so much for being here.
Speaker 2: Courtney is the now the founder and CEO of Watching
Speaker 2: See Beauty, but you might know her from the main
Speaker 2: choice Woo, which she founded in twenty thirteen. Twenty thirteen,
Speaker 2: five hundred dollars?
Speaker 3: Okay, how a hundred that happen? Oh? Five hundred dollars
Speaker 3: in a vision? You know, you know, I'm really big
Speaker 3: on you know, grow as you go. I don't think
Speaker 3: you always have to start big. So when people hear
Speaker 3: she started with five hundred dollars, how and you turned
Speaker 3: into one hundred million dollars in sales, I don't think
Speaker 3: you have to start big. I think you should start
Speaker 3: where you are, and I think you have the ability
Speaker 3: to scale. So with me, I'm like, okay, give me
Speaker 3: some bottles, give me a few ingredients, give me a label,
Speaker 3: and let's get this business cracking.
Speaker 1: What made you even decide that this was something you
Speaker 1: wanted to do. There's always that why I want.
Speaker 3: Yeah, you know, I'm from Detroit. You know, they like
Speaker 3: to call it the hair capital. It is, so I've
Speaker 3: always been into hair. You know, My background is science
Speaker 3: is nursing. But long story short, put a bad color
Speaker 3: on my hair and I had I was forced to
Speaker 3: start taking care of my hair.
Speaker 1: Listen who that I would need to dye my hair
Speaker 1: blind and I was like, I'm not doing that again.
Speaker 3: You know. I quickly learned that I've did it before.
Speaker 4: I was like, I don't think I can do that again.
Speaker 3: Yeah, you know, I say relaxers and you know, color
Speaker 3: don't mix. And I think I learned the hard way
Speaker 3: or should I say the good way? You know, because
Speaker 3: it definitely was a segue into you know, this really experimenting,
Speaker 3: experimenting with.
Speaker 2: Hair before we jump into the business. In a back
Speaker 2: up a little bit, your story is just amazing. You
Speaker 2: were homeless at some points in your life, and I
Speaker 2: know you had two sisters, and you grew up with
Speaker 2: a single mother in Detroit.
Speaker 3: Mm hm.
Speaker 2: And as I was reading your backstory, I was wondering
Speaker 2: if starting this hair care business was because you wanted
Speaker 2: to start a business or you wanted to change your life.
Speaker 3: You know, I think sometimes, you know, not all the time,
Speaker 3: but I think entrepreneurship is something that a lot of
Speaker 3: people are born with. And I think what it looks
Speaker 3: like on the outside, sometimes we're saying, like, look at
Speaker 3: this person, like they're doing something else, and they're doing
Speaker 3: something else, and but they're doing something right, right, So
Speaker 3: we look at those dream chasers and we look at
Speaker 3: some time from a negative perspective, but those are the
Speaker 3: ones who actually changed the world with their vision. So
Speaker 3: for me, it was always something I felt like, you know,
Speaker 3: even going into nursing, I've always felt like there was
Speaker 3: something else that I was meant to do. I felt
Speaker 3: like it was a stepping stone. But yeah, definitely, going
Speaker 3: through you know, being homeless, you know, life was purposeful.
Speaker 3: You know. I didn't think it was fair to just
Speaker 3: operate on a you know, just on a self thing.
Speaker 3: Like I said before, I think we were here to serve,
Speaker 3: you know, And I think when you do that every day,
Speaker 3: everything else just aligns.
Speaker 1: The Troy is definitely I want to say, that's a
Speaker 1: city that breeds entrepreneurship too, for whatever reason.
Speaker 3: Because of the hustler you know, you know, and it's
Speaker 3: you know, and we use that term, you know, hustling,
Speaker 3: but it's the truth. Entrepreneurship is a hustle. Can you
Speaker 3: get up every day and do the unthinkable? Can you
Speaker 3: do it without getting paid? Can you hustle your way
Speaker 3: through it? And I think when we look at Detroit,
Speaker 3: you know, you have those individuals, like life wasn't in
Speaker 3: your favor being a single mom. I was actually known
Speaker 3: as the best dressed in high school and I was homeless. Wow,
Speaker 3: you know what I mean. So it's like you don't
Speaker 3: have to show up. You know what you're going through,
Speaker 3: so you have to have that purpose, you know. And
Speaker 3: for me, like you know, my mom told me not
Speaker 3: too longer. She was like, oh, you know, I'm sorry,
Speaker 3: And I said, well, don't apologize, I said, because I
Speaker 3: know for a fact I wouldn't be who I am
Speaker 3: today if I didn't go through those things.
Speaker 4: How did that even happen? You know?
Speaker 1: Because I think I've heard people just look down on that.
Speaker 1: But there's such extenuating circumstances and as we all know,
Speaker 1: that could happen to anyone.
Speaker 3: That's right. And you know the crazy thing is, and
Speaker 3: I'm glad you said that because we think of the
Speaker 3: typical when we think of homelessness. But my mom, knowing
Speaker 3: that we were from Detroit, she had our girls, she
Speaker 3: was like, I just don't want you guys living in
Speaker 3: neighborhoods where you're going to get pregnant. You're going to
Speaker 3: end up as a statistic. So she always lived above
Speaker 3: her means, so she was in places that we really
Speaker 3: couldn't afford. And it was like, okay, the opposite of
Speaker 3: that is we're like in our car. So what she
Speaker 3: was trying to do, like I told her, I said,
Speaker 3: you actually achieved it. I said, because a lot of times,
Speaker 3: you know, and I hate to sound cliche, people like, oh,
Speaker 3: you know you're from Detroit, you a hustler, Like what
Speaker 3: side of town are you from? And I'm like, we're
Speaker 3: shooting decided Walmart somewhere outside, sleeping in the car, you know.
Speaker 3: But what she tried to achieve I told her, I said,
Speaker 3: you accomplished it. You know, I have the mindset that
Speaker 3: you wanted me to have. You know, the circumstances wasn't ideal.
Speaker 3: But that's why I grind every day. That's why I'm
Speaker 3: trying to make sure that my kids don't go through
Speaker 3: the same thing. You know.
Speaker 1: And sometimes as kids too, we adapt so easily to things.
Speaker 1: And did it feel normal to you or when did
Speaker 1: you realize that it wasn't?
Speaker 3: You know, I'm the youngest side of my sisters, so
Speaker 3: I think for them it probably affected them from a
Speaker 3: negative perspective a lot more than it did for me.
Speaker 3: You know, as a kid, you know, you have to
Speaker 3: your sisters are right there, your mom is right there.
Speaker 3: For me, it's like I'm good, you know, getting older, yeah, exactly.
Speaker 3: So when I got a little older, it's like okay,
Speaker 3: Like she's like, well, I would have to go to
Speaker 3: like the gas station and wash up in the morning.
Speaker 3: I remember at one time it was a four year straight,
Speaker 3: a four years straight, and it was like every day,
Speaker 3: like we would have to go somewhere, you know, get
Speaker 3: up in the morning, you know, get our clothes, go
Speaker 3: in the bathroom, wash up, getting ready for school. And
Speaker 3: that's so I told me, I've been on my own
Speaker 3: since I was fifteen years old, and it wasn't ideal.
Speaker 3: It wasn't like, oh, she's a bad kid. Like, no,
Speaker 3: we didn't have stability. But at the same time, I
Speaker 3: knew I wanted more in life. I knew what she
Speaker 3: was trying to do, so I never held it against
Speaker 3: her at all. I'm like, I see what you what
Speaker 3: you were trying to do, and I get it.
Speaker 1: And you did go to college, right, okay, and that's
Speaker 1: when you said, Okay, what were your goals then when
Speaker 1: you were going to school.
Speaker 3: You know, my goals was. I felt like I kept
Speaker 3: getting mixed out, like I would get like nice jobs,
Speaker 3: you know, before I had a degree, and they're like, okay, Courtney,
Speaker 3: well you don't have a degree, so we can't give
Speaker 3: you more money. And I'm like, well, shoot, that's a
Speaker 3: problem because I'm again, I'm a hustler. I'm always looking
Speaker 3: for that next level. And I'm like with shoot, if
Speaker 3: you say I got to go to school, then I
Speaker 3: got to go to school. Went back, got my you know,
Speaker 3: LPN license, and I went back and got my ron license,
Speaker 3: and I went back and got my bachelor's and I
Speaker 3: was on my way to get my master's and to
Speaker 3: this haircare came into play, you know. But you know,
Speaker 3: for me, it's if there's another level to hit, then
Speaker 3: I'm gonna hit it.
Speaker 4: Yeah, you know I like that too.
Speaker 1: I'm all about like when I'm trying to get to
Speaker 1: a certain place, if there's a certain certification or education.
Speaker 4: I think we need to be more about that.
Speaker 1: Yes, a lot of times people do things and they're
Speaker 1: not trying to be ambitious enough to take it to
Speaker 1: the next.
Speaker 3: Level, right exactly. You just got to put that time
Speaker 3: in for sure.
Speaker 1: So talk to us about how the main choice started.
Speaker 3: Yes, like I said, put a bad color in my
Speaker 3: hair started, and I was known as the girl with
Speaker 3: like the perfect hair, so I had to really I
Speaker 3: had a.
Speaker 2: Relax By the way I'm looking at her hair, it's perfect.
Speaker 3: Different way now, So I had a relax My mom
Speaker 3: put a relax from my hair and I was ten
Speaker 3: years old, so that's the only thing that I knew
Speaker 3: was like bone straight hair, that's it. So when I
Speaker 3: put the color in my hair and my hair started
Speaker 3: just breaking off, that was my first time going without
Speaker 3: a relaxer for like some weeks. But as my hair
Speaker 3: started growing in, I'm like this hair don't look too bad,
Speaker 3: you know, because I've never really said that yet. I
Speaker 3: was like, well, man, what would that look like if
Speaker 3: I just kind of kept going. So this was like
Speaker 3: before the whole natural movement, Like I literally just had
Speaker 3: to lay off of you know, chemicals, and it started
Speaker 3: there and I'm like, as it started to grow out,
Speaker 3: I'm like, with shoot, now I can't get a cone
Speaker 3: through it. So one thing led to another. Then that's
Speaker 3: when I just started mixing up products. I felt as
Speaker 3: if you know, I went on on YouTube and I
Speaker 3: was using it as a journal, like by no means
Speaker 3: was I trying to use it to like, Okay, I
Speaker 3: want to.
Speaker 4: Start a beuings scientists.
Speaker 3: Yeah, like no, I became a mad scientist. But I'm
Speaker 3: just like, let me just document it. I don't even
Speaker 3: I'm like, let me just document this as like a
Speaker 3: visual journey, you know. And I did, and my hair
Speaker 3: was like here chin length, and it just started growing
Speaker 3: like over the years, and people like, wait a minute,
Speaker 3: now I've been finally before a minute, like what are
Speaker 3: you using? And again I had no idea that I
Speaker 3: was going to start a haircare brand, but I was
Speaker 3: very passionate about the things that I was learning doing
Speaker 3: this journey, like I'm mixing this stuff and I'm like, Wow,
Speaker 3: this thing worked. I'm like, does anybody else go through this? Yeah?
Speaker 1: And did you know I heard it was to find
Speaker 1: products because, like you said, this was before the whole
Speaker 1: natural hair movement exactly, and so when you're going to
Speaker 1: the store, you're using stuff that's not.
Speaker 3: Really exactly for us.
Speaker 4: It could drive your hair out. It's not really doing nothing,
Speaker 4: it's you know.
Speaker 1: So I just think because I remember myself being younger
Speaker 1: and having like this thick, curly hair and not having
Speaker 1: like products exactly that were good for me to use
Speaker 1: in my hair.
Speaker 3: And that's what my mom said. I was like, my
Speaker 3: she was like, well, if they had products like this
Speaker 3: when you was growing up, maybe I would to put
Speaker 3: a relax on your hair exactly. And I'm like, if
Speaker 3: I could make her believe, because I remember when I
Speaker 3: first got started, she was like, you're going natural and
Speaker 3: she was just so against you, you know, so now
Speaker 3: she's like natural.
Speaker 4: I always wanted to relax it too when I was young.
Speaker 1: My mom was like no, I think I tried to
Speaker 1: do one and it didn't really do much to my
Speaker 1: hair either.
Speaker 2: They're terrible for your hair. I got one when I
Speaker 2: was younger because I was an athlete and just to
Speaker 2: keep it away from my parents and my mom's like,
Speaker 2: let me put this in your hair, but I haven't.
Speaker 3: And sometimes that's all we know. Like when I'm going exactly,
Speaker 3: it was just a day of life, so exactly exactly.
Speaker 3: And it's crazy because I look at my daughters and
Speaker 3: I'm like, dang, like they don't even know what it
Speaker 3: is to go through that, you know what I mean.
Speaker 1: So yeah, so when did you realize that this was
Speaker 1: going to be a real business.
Speaker 3: That's a funny question because it took me years to
Speaker 3: even say, like, you know what, I have a solid business,
Speaker 3: Like I just felt like I was creating something and
Speaker 3: I was trying to keep up. Like the first year
Speaker 3: I did like one hundred and eighty three thousand dollars
Speaker 3: in sales online. The year two, I did like two
Speaker 3: point five million online. It's just me at home, so
Speaker 3: I'm still not convinced that I have a business yet.
Speaker 3: I'm just like I'm keeping up. Year three, six point
Speaker 3: five million, I'm still at home. And what was that?
Speaker 4: Yeah? What was going on?
Speaker 3: It went right? It went from me being in like
Speaker 3: my office, to moving into the living room, to just
Speaker 3: and to anybody that's coming coming by, like help me
Speaker 3: pack these orders, you know, and I'll never do it.
Speaker 4: I got some wine, please, you know.
Speaker 3: And it really wasn't until like year three that I'm like, Okay,
Speaker 3: I maybe I know something, you know what I mean,
Speaker 3: Like I still wouldn't say it, like I wouldn't say
Speaker 3: that I know what I'm doing, you know. So yeah,
Speaker 3: it was like until year three when I decided to say, okay,
Speaker 3: like maybe I should take this thing to retake I have.
Speaker 2: To ask how was all of this affecting your previously
Speaker 2: homeless family. I mean, you're homeless and all of a
Speaker 2: sudden you're making all this money.
Speaker 3: Was like, oh, we need a whole nother podcast for
Speaker 3: that conversation, because I would definitely say in business, you know,
Speaker 3: people ask me like, what was your number one issue,
Speaker 3: you know, during this journey, And it's never the business
Speaker 3: piece that I'm thinking about now. I probably got some issues,
Speaker 3: for sure, but it's always the family dynamics that nobody
Speaker 3: prepares you for being the one in your family like
Speaker 3: a lot, oh my gosh, like comes with a lot
Speaker 3: that I'm like a lot of people just don't talk
Speaker 3: about enough until you get with another entrepreneur, you're like,
Speaker 3: wait a minute, am I the only one that's going
Speaker 3: it's not at all and it's not fun.
Speaker 2: Remember you're we're here because you're an icon Black Business
Speaker 2: Month and a lot of entrepreneurs feel this, and I think, yeah,
Speaker 2: we're like first generation entrepreneurs trying to create second generation wealth. Yes,
Speaker 2: so what would you say to them? What did you do?
Speaker 2: How did you manage that?
Speaker 3: You know? You know, this time around, like with the
Speaker 3: new company, I'm trying to move a little different. Like
Speaker 3: you know, before I was like, okay, you know, cousin
Speaker 3: ray Way, you know, whoever, come home and get your job.
Speaker 3: You know. But then when it's you have to make
Speaker 3: those hard decisions like what do you do now? You know,
Speaker 3: And if it was a stranger, you can make that
Speaker 3: decision a lot a lot quicker. But you know, I
Speaker 3: wouldn't say I'm just going to X X out because
Speaker 3: you do have people in your family who's willing to,
Speaker 3: you know, put the work in, and you know understand
Speaker 3: that this is a generational you know type of thing.
Speaker 3: And I was very fortunate to have some individuals like that.
Speaker 3: You know, we have some mothers too as well. But
Speaker 3: you know, just even getting started. You know, my husband's
Speaker 3: a medical doctor, you know, having to retire him and
Speaker 3: you know him being in a business and helping pack
Speaker 3: and you know, a lot of dynamics change. You're not
Speaker 3: going to be a doctor, are exactly or you know,
Speaker 3: at the time, I traveled so much, so it's like
Speaker 3: now you have to be mommy, like you have to
Speaker 3: like bathe them and you have to like their hair like.
Speaker 3: So that was a transition nobody warned me about, you
Speaker 3: know what I mean, So so many things changed. Again.
Speaker 3: You know, we start these things, you know, this is
Speaker 3: our passion, but everything changes. When one thing changed, everything
Speaker 3: changes your personal relationship, your friends, your family, you know everything.
Speaker 1: So how did you learn how to run a business
Speaker 1: and even how to budget and just financial Yeah.
Speaker 3: You know, I thank God because I think that's a
Speaker 3: piece that definitely kind of came with me a little natural.
Speaker 3: So I am the one and even prior to you know,
Speaker 3: the business people look at as she's about her business,
Speaker 3: you know what I mean, like, you know, somebody got
Speaker 3: something that's gonna be Courtney, you know, But as a nurse,
Speaker 3: I hustled. You know, I did two hundred hours of
Speaker 3: pay period as a nurse. You know what I mean,
Speaker 3: one hundred hours a week.
Speaker 4: Wow.
Speaker 3: So I'm not a stranger to hard work. And I
Speaker 3: think sometimes people look at entrepreneurship as you know, I
Speaker 3: want to work with myself so I don't have to work. Well,
Speaker 3: that's the furthest the truth, it is exactly. You know,
Speaker 3: like I said, I put in one hundred hours as
Speaker 3: a nurse, so to do the same thing for my
Speaker 3: own business, you know, it's just second nature.
Speaker 2: But you must. Entrepreneurs have to make decisions differently because
Speaker 2: the things you guys got a side hustle or you've
Speaker 2: got a business and a scaled business is a completely
Speaker 2: different way of making decisions. It is we would you
Speaker 2: what kind of tips would you give on that?
Speaker 3: I would definitely say, you know, because some people, you know, say, well,
Speaker 3: you know you got a side hustle, you have a business.
Speaker 3: I think ultimately it's it's it's still a business. I
Speaker 3: always also like to say, begin with the end in mind,
Speaker 3: what does that look like in the future when things
Speaker 3: may change. So even today when I start something, I'm
Speaker 3: never looking at it as you know, this is where
Speaker 3: it stands right now. I can be mediocre because I'm small.
Speaker 3: I'm a small black business, so I can proceed accordingly.
Speaker 3: That's never been the case. Like to me, I look
Speaker 3: at that as a badge of honor, Like, Okay, if
Speaker 3: you know that I'm a black owned business, I don't
Speaker 3: want you to cut me some slack because my shipping
Speaker 3: is terrible. Like no, I think we should ship on time,
Speaker 3: you know what I mean? And I mentor a lot
Speaker 3: of people and sometimes I ask, all, you know, how
Speaker 3: often do you ship? Watch ship once a week?
Speaker 1: Why?
Speaker 3: You know what I mean? So again, I try my
Speaker 3: best to make sure that you know I'm operating business
Speaker 3: the right way.
Speaker 1: When did you realize that you wanted to sell? Because
Speaker 1: that's a conversation too. Like you said, you're thinking about
Speaker 1: the endgame. But at the same time, people have bought
Speaker 1: into you as a brand, bought into your story, and
Speaker 1: you grew this brand into a one hundred million dollar business.
Speaker 3: Yes, yes, you know. The crazy thing is when I
Speaker 3: went to I would say, get an evaluation. That was
Speaker 3: all I was going to do. I was not trying, yeah,
Speaker 3: to be honest, by me starting his business at home,
Speaker 3: by myself five hundred dollars, I'm like, am I even
Speaker 3: doing it right? I mean, I know I have the sales,
Speaker 3: like obviously you know what I mean, But I'm like,
Speaker 3: I would love to know is it even profitable? Like
Speaker 3: is it you know? But now retrospect, looking back, it's
Speaker 3: almost like going window shopping. Like no one goes window shopping.
Speaker 3: You're gonna buy something. So for me going to these individuals,
Speaker 3: they look like, oh, she about to sell, But I
Speaker 3: was only there to see what was the company worth?
Speaker 3: Like am I doing it right? So looking back, I'm like, duh,
Speaker 3: you know what I mean. You go to these guys,
Speaker 3: that's the first thing they're going to do. But it
Speaker 3: was an eye opener though, because I remember having a
Speaker 3: conversation with a bank when I first started, and the
Speaker 3: first thing he asked me was he said, what are
Speaker 3: you going to sell? I remember that day. I was
Speaker 3: so offended that he asked me that. I was like,
Speaker 3: why would you ask me that? Do I look like
Speaker 3: I'm about to sell? You know? But being in business
Speaker 3: for so long, that's the epitome of a business. Like
Speaker 3: you don't have to, but your business should be positioned
Speaker 3: that it is sellable and at the time, you know,
Speaker 3: because we don't in our community get a chance to
Speaker 3: be in a position like that. We were in a
Speaker 3: lot of hats. We're the CEO, we the CFO, we
Speaker 3: do the marketer, we all of these things. So to
Speaker 3: be in a position where the company is profitable. And
Speaker 3: then at the end of the day, every company has
Speaker 3: a window. Every company has a window, and unfortunately, what
Speaker 3: a lot of people don't like to see is sometimes
Speaker 3: you will miss that window. And they said, well, all,
Speaker 3: look at this brand they have been you know, this
Speaker 3: is a black On haircare brand. They've been around forever.
Speaker 3: Look at their evaluation today though they missed their opportunity.
Speaker 4: And I see that even now like business has gone down,
Speaker 4: they do it.
Speaker 1: It's not even an opportunity to sell. And they didn't
Speaker 1: sell eractuly time time, and.
Speaker 3: There's nothing to pass on to their to their you know,
Speaker 3: their legacy. Unfortunately, there's also a.
Speaker 2: Lot of ownership and you know, a lot of people
Speaker 2: are reluctant to sell. And I know in our community
Speaker 2: a lot of people she sold, she sold out what
Speaker 2: she's doing, there's a lot of that.
Speaker 3: Yeah, it was I think that was kind of like
Speaker 3: the the the hardest part when I did you actually
Speaker 3: had either had the people that was like, girl, how
Speaker 3: did you do it? And I'm like, to be honest,
Speaker 3: that should have been a number one question. Everybody should
Speaker 3: have been asking.
Speaker 2: That's a scale number one one.
Speaker 3: But at the same time, I am an African American person.
Speaker 3: I understand that we don't get a chance to scale businesses.
Speaker 3: I understand that when people see me, they see themselves.
Speaker 3: So I never got offended when people say, well, why
Speaker 3: did you sell? Like, I understand why you feel the
Speaker 3: way that you feel, and I understand that you may
Speaker 3: can't relate because you're not in this particular situation to relate.
Speaker 3: So I never got offended. If anything, It's like, okay,
Speaker 3: let me educate you. And I did that four years straight.
Speaker 3: Every day I got on and I did not because
Speaker 3: I had to because I felt like who else is
Speaker 3: going to do it? But nobody who has a business
Speaker 3: at this level is going to get on here for
Speaker 3: free every single day to give you some insight of how.
Speaker 1: Yeah, I think that is important to also be able
Speaker 1: to respond to people, be open and transparent about what
Speaker 1: the process was like. Yes, because you can't just ignore
Speaker 1: when people are coming at you you know, some people
Speaker 1: are going to be determined to Yeah they are, but
Speaker 1: a lot of people will.
Speaker 4: Be like, Okay, I get it.
Speaker 1: I understand it because as it's starting to happen more,
Speaker 1: you know.
Speaker 4: But I just know that some founders have been.
Speaker 1: Like, it's just attacked over selling their sins, and we
Speaker 1: should be.
Speaker 3: But you know what it's not even just founders, is
Speaker 3: black female founders.
Speaker 4: Yeah, because you can have a man, you can.
Speaker 3: Have an African American man who do it, and they're
Speaker 3: going to get dabbed up and say that's a boss move.
Speaker 3: But when a black woman actually do it, then we're not.
Speaker 1: The only man I saw really get it was Richie
Speaker 1: Lou Dennis when Oyster.
Speaker 4: Yeah, and then but then he went and bought Essence
Speaker 4: and people are like, okay, now I get it right,
Speaker 4: right right.
Speaker 1: Sometimes you don't know what moves people are making too,
Speaker 1: because that's money you're gonna invest into something else.
Speaker 2: And I've seen you say that about Tyler Perry. People
Speaker 2: were so excited when he bought that Atlanta facility or
Speaker 2: when he built it, but they don't understand he had
Speaker 2: just sold something so that he can feel an exact something.
Speaker 3: You're doing something bigger, you know what I mean. To
Speaker 3: be able to get that kind of capital from a
Speaker 3: sale to now really impact and do things, It's be
Speaker 3: an acquisition, you know. I remember being at uh you know,
Speaker 3: a big retailer, and a guy came up there. He
Speaker 3: just launched into retail and he was up there speaking.
Speaker 3: The first thing he said was I'm trying to sell
Speaker 3: in the next two years. Everybody started clasping, and I'm like,
Speaker 3: there's no way I could say that you could do that,
Speaker 3: you know what I mean? Like that and it was
Speaker 3: just but it also showed me that there's a lot
Speaker 3: of educating that needs to be done in the community.
Speaker 3: So and this is why I'm saying I'm never offend
Speaker 3: it when someone doesn't understand we.
Speaker 4: Have trauma in this community. We do we do, we
Speaker 4: do cal fast.
Speaker 1: Recently, I saw you and Lisa Price to the picture together.
Speaker 1: She bought back Carol's daughter. You had the opportunity to
Speaker 1: buy your company back as well.
Speaker 3: I did. I did. I ain't take a go. You know.
Speaker 3: I'm very particular when it comes to the branding, the positioning,
Speaker 3: the messaging, where the company is and if I feel
Speaker 3: like it's not what it was, then I'm like, do
Speaker 3: I feel like doing a work to get it back
Speaker 3: or is it better than I just do this thing
Speaker 3: from scratch. And it hasn't been done before, Like there's
Speaker 3: been no black person to exit at this level and
Speaker 3: come back in haircare period, man or woman. So I
Speaker 3: didn't think. I didn't think it was gonna be easy.
Speaker 3: It's probably a reason why it hasn't been done, you know.
Speaker 3: Same thing with Lisa, you know, buying her company back, which,
Speaker 3: like I said, I had the ability to. But I'm
Speaker 3: very particular about branding. I'm very particular about my messaging
Speaker 3: while I'm here, the community, the person that I'm serving,
Speaker 3: and if I feel like it's been a little too tainted,
Speaker 3: then I'm like, no, I'm not interested.
Speaker 2: I love that throughout this whole journey, you're so human,
Speaker 2: Like when people are listening to this, so like, wow,
Speaker 2: one hundred million dollars, biggest sale you know ever. But
Speaker 2: something happened right before you were selling your company for
Speaker 2: one hundred million dollars that you were like, what do
Speaker 2: you mean I don't own this? M welcome to tell
Speaker 2: us about that story. The formula Oh.
Speaker 3: Yeah, yes, right yeah, so and a learning you know
Speaker 3: on owning your formalists, because when you do sell a company,
Speaker 3: that's what you're selling. You're selling your formulas. And the
Speaker 3: main choice grew so fast. I didn't even sit down
Speaker 3: and finish your paperwork type of thing to own my formulasts.
Speaker 3: Like I knew it was there. I knew I had
Speaker 3: hit the thresholds because you have to have a certain
Speaker 3: threat show before you own it. I knew I've done
Speaker 3: all of that, but the actual I think I I was.
Speaker 3: I received the paperwork, but I never signed off on it.
Speaker 3: I sent it to somebody on my team. I said,
Speaker 3: sign this and send it back over to where it
Speaker 3: needs to go because it didn't have to have my signature,
Speaker 3: just somebody executive. And I dug back through the emails
Speaker 3: and I seen that she never did send it. Her
Speaker 3: message to me was you want me to sign it?
Speaker 3: And I never caught that message. I never caught it.
Speaker 4: In my head.
Speaker 3: It was just done, you know what I mean. Yeah,
Speaker 3: so I had to play hardball, you know, with our
Speaker 3: time went to our manufacturer.
Speaker 2: They was this was when someone was going to actually
Speaker 2: buy it?
Speaker 3: Yeah, exactly. I didn't. I didn't, and I went on
Speaker 3: a strike of ordering to the last minute and they
Speaker 3: were like, you're not ordering. I said, no, I'm not
Speaker 3: going to host.
Speaker 2: The manufacturer said he wasn't going to give it to.
Speaker 3: You exactly exactly what could they do?
Speaker 4: They would have had to really just.
Speaker 3: You know, I played it to like the last the
Speaker 3: last minute, and I know you.
Speaker 4: Made them a lot of money too.
Speaker 3: I don't like when people do stuff Oh yeah, exactly,
Speaker 3: and that's kind of yes, that's I think that was
Speaker 3: the most frustrating piece. And like now to this day,
Speaker 3: we're like best friends. Like the guy who was like
Speaker 3: over that, you know, I think you probably raced it
Speaker 3: out of his memory, but I'm like, I remember that,
Speaker 3: you know, but you know you you you do. And
Speaker 3: I think it comes with the headache, like like we mentioned,
Speaker 3: when we start these businesses, we're not starting businesses. We're
Speaker 3: doing something that we're passionate about, and it turns into
Speaker 3: this like we're forced to be a CEO, were forced
Speaker 3: to be these things Like I just wanted to create
Speaker 3: a dot product, get it out there so you can
Speaker 3: try it, and then the things starts to scale and
Speaker 3: now I'm stuck being something that I probably didn't go
Speaker 3: to school for. Don't have an expertise in but at
Speaker 3: the same time, I still think that's one of our
Speaker 3: superpowers as well too. Though when it comes to business.
Speaker 2: How do we we have that script for growth, for hustle,
Speaker 2: for grinding? What is that next scaling script that you
Speaker 2: want that you would like the community to learn.
Speaker 3: I think the next scaling script is and this is
Speaker 3: something talked about recently. I do think the dynamics of
Speaker 3: building a company today is different than it was ten
Speaker 3: years ago. I think it was easier to make to
Speaker 3: become a multi mega dollar company ten years ago than
Speaker 3: it is today, you know. And it's crazy because over
Speaker 3: these last few years, I've been telling people, I'm like,
Speaker 3: be careful, we talk about the soft life. I get it,
Speaker 3: you know what I mean. I hear what you're saying.
Speaker 3: But I felt like they was about to start making
Speaker 3: things harder. And I said this years ago, and I
Speaker 3: think we're there. You're seeing a lot of black business
Speaker 3: to struggle, You're seeing them closed. And I'm like, I
Speaker 3: called this. I didn't know what to call it, but
Speaker 3: I felt it coming. It is strategic now, it is
Speaker 3: an ecosystem, it is systematic. So that's the difference. Like
Speaker 3: back in the day, yeah, the algorithm I could post
Speaker 3: get a hundred thousand. You know, that's not no more
Speaker 3: happened today, Like you better learn how You have to
Speaker 3: understand now how to grow a business. And you can
Speaker 3: learn it, but you have to have a desire to,
Speaker 3: you know. And I see so many people like, oh
Speaker 3: my god, let me try to hire somebody to do No.
Speaker 3: I just said it. You're gonna have to learn some
Speaker 3: things right now.
Speaker 4: Right on TikTok shops.
Speaker 3: I mean, Lisa, I legit. I was not on there
Speaker 3: at all. I was like, I'm not about to do
Speaker 3: another social media platform at all. And I'm just like
Speaker 3: learning this new ecosystem. I'm like, Courtney, that's not even
Speaker 3: an option no more. You know, before I hired an agency,
Speaker 3: I knew nothing about TikTok grew up to six figures
Speaker 3: in like thirty days, you know. And this was and
Speaker 3: this is not the main choice. Courtney's so smart, Like, no,
Speaker 3: this was Courtney. Let me get in here on the weekend,
Speaker 3: let me start researching and actually just start seeing how
Speaker 3: do you grow? I had no experience, and I don't
Speaker 3: want to say because it was Courtney that kind of
Speaker 3: got us there. It was really me sitting down learning
Speaker 3: something that I had no idea about.
Speaker 4: Get your zone sometime, to get with the times.
Speaker 3: You do you do when when when things change, and
Speaker 3: it's I think it's so. I was looking at a comment.
Speaker 3: I rarely read a lot of stuff when people do,
Speaker 3: like interviews and stuff like that, because I hate seeing
Speaker 3: like the drama. But I seen something that went viral.
Speaker 3: A young lady I did a makeover and somebody had
Speaker 3: posted it and I was like, oh, I didn't know
Speaker 3: this was like circulating on Facebook and I'm reading the
Speaker 3: comments and I'm reading like one of the girls was like, oh,
Speaker 3: isn't she the one who had a company? Then she
Speaker 3: started doing something else. Then she started doing something else,
Speaker 3: and we were talking about the different business businesses and
Speaker 3: and they was like, yeah, that's her, and I'm looking
Speaker 3: and they was like laughing, going back and forth right,
Speaker 3: and I was just like wow, Like, first of all,
Speaker 3: I'm not offended by the conversation, but it's like the
Speaker 3: lack of understanding, like you too should pivot when it's
Speaker 3: time to pivot, Like we think this is a joke, right,
Speaker 3: you understand, so to see yet to see that, it
Speaker 3: was just like because I feel like I feel like
Speaker 3: the weight sometime because I just feel like the average
Speaker 3: person is not about to put out there what I'm doing.
Speaker 3: They don't care if you understand or not. They're gonna
Speaker 3: sell a company, get their bread, and they're gonna hit dodge.
Speaker 3: But I'm just like, it's so many more people out
Speaker 3: there who do want to learn, And girl, if you
Speaker 3: need to pivot, you need to pivot. You know what
Speaker 3: I mean, it may not be serving you no more,
Speaker 3: and it's not a bad thing. And I met this
Speaker 3: guy he sold two companies for five billion dollars each.
Speaker 2: Wow.
Speaker 3: And I did a transaction with him and I told him,
Speaker 3: I said, you know what, I said, we can't cross
Speaker 3: paths without you give me some type of mini master
Speaker 3: class like period on the spot. And I never forget.
Speaker 3: This is before I came back and take care care.
Speaker 3: He said. You know what, he said. I started a
Speaker 3: water company, he said, I sold it for six billion.
Speaker 3: He said, I started another water company. He said, I
Speaker 3: sold it for six billion. He said, And if I
Speaker 3: came back again and started another company, he said, do
Speaker 3: you know what that company's going to be? I'm like water,
Speaker 3: he said exactly. So basically, he's like you're doing this
Speaker 3: other thing. Get back into haircare, you know what I mean,
Speaker 3: That's what they know you for. You know, so again
Speaker 3: you want to be able to learn as you go.
Speaker 3: And for me, it's not about selling this company. This
Speaker 3: will be the legacy company for me. But that first
Speaker 3: move got me to where I am today.
Speaker 2: And you did that watching Sea Beauty and it's an
Speaker 2: amazing Their products are amazing. Of course this is the
Speaker 2: second company Courtney created. What would Courtney Main Choice CEO
Speaker 2: tell Courtney? What would Courtney Watching c Beauty CEO tell
Speaker 2: Courtney Main Choice CEO?
Speaker 3: Hmmm, I would probably say. I would probably say keep
Speaker 3: doing what you're doing. You know, I think it's the
Speaker 3: people who actually withstand. You know, when people hear about
Speaker 3: the struggles or they fill the struggles with the business,
Speaker 3: that doesn't necessarily mean it's time to fold. That means
Speaker 3: it's time to learn, period, you know what I mean.
Speaker 3: I'm not going to sit here and tell you that
Speaker 3: every day is peaches and cream. I am putting out
Speaker 3: a fire, big fires. When I first launched, we launched
Speaker 3: in Target like that was my first store Black History Month, intentional.
Speaker 3: I was intentional about that that time. The same week
Speaker 3: the Dee, I wrote back, you know what I mean
Speaker 3: like this, you you couldn't have planned that worse. You know,
Speaker 3: everything had the hole like we you know how much money,
Speaker 3: Like that was a million dollar launch that wasn't coming
Speaker 3: from funding. That was a million dollar launch and a
Speaker 3: million dollar worth the products sitting in there with nobody
Speaker 3: getting it off the shelves. You know. So you go
Speaker 3: through things. So what I would say is just because
Speaker 3: you're going through something, that doesn't mean it's shut down time.
Speaker 3: That doesn't mean it's time to not figure it out.
Speaker 3: That means it's time to get a little comfortable with
Speaker 3: learning some things that you may not may not know.
Speaker 4: Man, that was a I know you were like, why
Speaker 4: is this challenged?
Speaker 3: Listen? People was like in boxing me. I said, listen,
Speaker 3: I'm reading, I'm reading what you reading. You know what
Speaker 3: I mean. We didn't get the news earlier than anybody,
Speaker 3: and you know, having a conversation like with you know,
Speaker 3: Target CEO, like we didn't we didn't get the news early.
Speaker 1: You know what I mean, found out just a love
Speaker 1: with a shocking head. Listen, what did you do?
Speaker 3: Who? What did I do? You know I had to
Speaker 3: put on my relatable hat. I would say, you know,
Speaker 3: I had two sets of people. I had an angry,
Speaker 3: you know, group of customers who I supported one hundred
Speaker 3: and ten percent, and I had a group of people
Speaker 3: to say, I'm still in here, I'm looking for the product,
Speaker 3: you know, what do I do? And then at that time,
Speaker 3: you know, like I, you know, told everybody, I'm like, listen,
Speaker 3: I can't make a decision overnight, like I'm trying to.
Speaker 3: I'm trying to think this through too, Like what does
Speaker 3: that look like? You know? And sometimes I'm not going
Speaker 3: to say sometimes all the time, You're not going to
Speaker 3: please everybody, you know what I mean, Like, you can't.
Speaker 3: You have to make the best decision.
Speaker 4: It's easy for somebody not in that position to take easy.
Speaker 3: You should do it easy. And so I always like
Speaker 3: to come back. I always like to come back with
Speaker 3: them on social media. I was like, I said, well
Speaker 3: you're still here on Instagram and they rode back to
Speaker 3: the e. I said, but you don't have to tell
Speaker 3: me your reasoning for being on here. I know you
Speaker 3: have one just as well as I have one. It
Speaker 3: may not be what you want to hear. I said,
Speaker 3: because at the end of the day, Target has bought
Speaker 3: these products they don't need. I don't own them anymore.
Speaker 3: I said, do you want me to get an eighteen
Speaker 3: ruler and go street by street and rally after process.
Speaker 3: That's that's not realistic, you know what I mean. Yeah,
Speaker 3: So my position was to stand firm on I'm supporting
Speaker 3: one hundred percent. If you like courty, I'm not going
Speaker 3: into the store. I'm not about you to tell you yeah,
Speaker 3: I'm not going to do that because at the end
Speaker 3: of the day, I am a black woman. I feel you.
Speaker 3: I understand exactly where you're coming from, you know, so
Speaker 3: I will never tell you to do something you're not
Speaker 3: comfortable with. But it was a challenge, you know what
Speaker 3: I mean. So when we look at business, you can't
Speaker 3: call it every day. It's not going to be gravy
Speaker 3: at all.
Speaker 1: But it also shows you how important it is to
Speaker 1: be diverse and where your placement.
Speaker 4: Is too, so that when this isn't here, well at
Speaker 4: least the online business is strong. This is strong. This
Speaker 4: is strong.
Speaker 3: Exactly and the hardest thing you can do right now,
Speaker 3: Like you know, even what we're doing, like building you know,
Speaker 3: e comm like being heavy you know on TikTok being
Speaker 3: heavy in retail. You really don't see a lot of
Speaker 3: beauty brands playing in both areas because it is difficult,
Speaker 3: you know, and it's very strategic, you know, but we're navigating,
Speaker 3: you know what I mean. I was one of the first,
Speaker 3: I'm gonna say, one of the first black brands in
Speaker 3: Walmart who actually went to the general market aisle as
Speaker 3: one hundred percent ownership as a black brand, Okay, right, So,
Speaker 3: and that's not easy to do. So it's a lot
Speaker 3: of things, a lot of history three being made, and
Speaker 3: I don't take it for granted, and I don't do
Speaker 3: it for accolades. It's just to say that, you know,
Speaker 3: like I'm standing in the gap for it, y'all, because
Speaker 3: sometimes we don't know who's actually out there rooting for us,
Speaker 3: making room for us in the future. And I think
Speaker 3: the worst thing you can do is move on emotion.
Speaker 3: And I think with our culture, people know that and
Speaker 3: they play off of that. We move all emotion. Whatever
Speaker 3: my emotion is right now, I'm going to make that decision.
Speaker 3: And sometimes that's not necessarily the right decision. You have
Speaker 3: to think it through. How is this going to impact everybody?
Speaker 3: What does this look like? Because now in the store
Speaker 3: in there, you're not going to see a lot of
Speaker 3: black brands in there anymore because they lost that face.
Speaker 3: But guess what, guess who's back in their shopping. You
Speaker 3: see what I'm saying. So you just gotta gotta be smart,
Speaker 3: you know what I mean. And you gotta be okay
Speaker 3: with everybody not being okay with the decisions.
Speaker 4: Ye please everyone you can you can't.
Speaker 2: So two things before you go. First, you're making all
Speaker 2: this money and you're giving it away.
Speaker 3: Sort of yeah, all of it, not all of it.
Speaker 3: You know, this was back in the day, Like even
Speaker 3: me doing like to pay my bill. Like back in
Speaker 3: the day in Detroit, there was like a radio station
Speaker 3: and this guy he used to pay a bill like
Speaker 3: every week, and I was just so impressed. But I'll
Speaker 3: never forget. I was a nursing school. Every Friday I
Speaker 3: would listen in and he would pay somebody's bill. And
Speaker 3: I just thought that was just so dope. And I said,
Speaker 3: you know, I said, if I ever was in a
Speaker 3: position that I can do that, I said, I will,
Speaker 3: And today I have done that. Like I said, I
Speaker 3: paid hundreds that people know publicly. Then there's someone on
Speaker 3: behind the scenes but I think the most gratifying when
Speaker 3: I'm out. Like someone came to me the other day
Speaker 3: was like, you may not know me, but you paid
Speaker 3: for like my college tuition and I just graduated, you
Speaker 3: know what I mean. Like I was at like an
Speaker 3: awards and a guy came up to me. It was like,
Speaker 3: you got my car from out of you know, being repolled.
Speaker 3: So I don't know, like you know. One thing I
Speaker 3: do is when I pick a winner, because I do,
Speaker 3: I pick the winners myself. I pray over it and
Speaker 3: I say, God, just help me to go to whatever
Speaker 3: person you want me to go. I mean, it feels
Speaker 3: overwhelming because I got so many writ and in but
Speaker 3: I'm like, I'm just going to pick one and God
Speaker 3: direct my path. And I've been doing that. Some people like, oh,
Speaker 3: she's doing it for marketing. I don't do it for marketing.
Speaker 3: Don't you know I have to pay for that.
Speaker 4: It's a Detroit thing. To the skill of baby was
Speaker 4: up here.
Speaker 1: He's been buying houses for people in Detroit, paying attention
Speaker 1: like all of that. Kayla's laughing my intern because she's
Speaker 1: like she told Skill she was like, hello, my tuition.
Speaker 3: Yeah, you know you think about that thing. Think about
Speaker 3: think about that person who you always wanted help from, right,
Speaker 3: I think when we get in these positions, like why
Speaker 3: not become that person that we always dreamed of?
Speaker 4: Yeah, no, that's amazing.
Speaker 1: You know, that's a blessing that people are out there
Speaker 1: that are like, she did this for me.
Speaker 4: Yeah.
Speaker 3: And it's crazy because it's it'll be in the craziest
Speaker 3: areas like I'm just an a war ceremony, you know
Speaker 3: what I mean. It's like like wow, because sometimes it's
Speaker 3: like am I even impacting by doing like one? You
Speaker 3: know what I mean?
Speaker 1: But it is though, if you can have one person,
Speaker 1: that is a blessing.
Speaker 4: Yeah, it's a great feeling.
Speaker 2: So we got your Black Business Month check. Great way
Speaker 2: to kick it off. It is also National Philanthropy Month. Check.
Speaker 2: Every day is Parents' Day and you're making a mini me.
Speaker 2: Your daughter was the youngest CEO to have something in Target.
Speaker 2: Tell us about that.
Speaker 3: Yes, yes, so she is a CEO at heart. She's
Speaker 3: the youngest one. But it's so crazy now as the
Speaker 3: middle one starts to get older, she got her CEO
Speaker 3: hat on.
Speaker 2: But we're doing all this from right.
Speaker 3: You know, it's funny to my husband He's like, listen,
Speaker 3: I'm in medicine. He was like, I'm the opposite. I
Speaker 3: don't want to run nothing. I don't want to be
Speaker 3: over nobody, you know.
Speaker 4: I pack man.
Speaker 3: He's just like, I'm not gonna do what you do.
Speaker 3: But I definitely think, you know, at the end of
Speaker 3: the day, get our kids. They sold cookies, they sold
Speaker 3: candy in school, you know what I mean, Like, we're
Speaker 3: not we're not new to this. So it's like, how
Speaker 3: about doing this for yourself? You know, just imagine what
Speaker 3: is that something like even like now that she's kind
Speaker 3: of outgrown the bowls, they're both now collaborating on something
Speaker 3: that may be coming in the future. But they they
Speaker 3: actually see like I can make something, you know what
Speaker 3: I mean, I can do something. So I'm always going
Speaker 3: to still promote them obviously going to college like my
Speaker 3: son he's in for software engineering. But I'm like you too,
Speaker 3: Like if you want to have your own business, you can,
Speaker 3: but we're going to finish because otherwise you're not doing
Speaker 3: nothing at home right now, but you can create something.
Speaker 4: What's her business that wasn't target?
Speaker 3: She had hair bows?
Speaker 4: Okay, so yeah, so Walmart is the target.
Speaker 3: Yes, she was the youngest, youngest one, and she designed
Speaker 3: him herself like literally, and she will wake up. I
Speaker 3: remember she woke up like at two o'clock in the morning.
Speaker 3: Was like I got an idea. I said, girl, please
Speaker 3: go back passion exactly exactly.
Speaker 4: So watching c beauty tell us.
Speaker 3: Yes, you know, people allize. Some people will say, well,
Speaker 3: you know, how did you guys come up with the name?
Speaker 3: You know? Some people say, well, can she do it again?
Speaker 3: Is it possible?
Speaker 2: Watching exactly, notice how I put that together.
Speaker 4: I look in your hair down with this is our
Speaker 4: new viral product. Okay, you know what.
Speaker 3: This product came and took over the company. It's so crazy.
Speaker 3: You can have all intentions on how you want to
Speaker 3: roll things out, and I added this product on and
Speaker 3: I was this product I was so nervous to do
Speaker 3: because I'm like, no one really does a product that's
Speaker 3: designed for a slick back and you could actually have yes,
Speaker 3: and it's crazy. I can get the craziest idea and
Speaker 3: it's always the one that takes off the most. Like literally,
Speaker 3: it has taken over the company.
Speaker 4: Now, I'm telling you, I've seen that.
Speaker 1: And I was like, I need that slick back because
Speaker 1: I you know, First off, I'm going my bangs out,
Speaker 1: so now I just it's you know, they're at the
Speaker 1: in between stage. But when I tell you, and your
Speaker 1: hair looks so perfect, cute.
Speaker 3: And my thing was, what can I do if I
Speaker 3: want to get up like this morning and I want
Speaker 3: to come in and I wanted my hair to look
Speaker 3: on point. I don't want to do it yesterday. I
Speaker 3: don't want to do it like I did my hair
Speaker 3: this morning, you know what I mean. So it's literally
Speaker 3: designed for that girl who is doing her hair herself.
Speaker 3: You know what I mean. She want to pull it together.
Speaker 3: She don't have a lot of time. Because that's that's
Speaker 3: the epitome of my Look at this, come on girl like,
Speaker 3: oh we're gonna get you. We're gonna.
Speaker 4: I need some help. They don't look crunchy, you know
Speaker 4: how sometimes it can be like flaky.
Speaker 3: Yes, it's totally controllable. You can build it. Put a
Speaker 3: little bit, put a lot, and this is locked in
Speaker 3: for the week. Put a scarf on at night and
Speaker 3: I love it.
Speaker 2: That's where can people buy it?
Speaker 3: You can buy this at Walmart, Our, Target, CBS, H G,
Speaker 3: B Meyer, Amazon, you name it, so we little bit
Speaker 3: of it. You name it. I'm excited to be able
Speaker 3: to do it again. You know, retail is no joke.
Speaker 3: It's no joke, and it's not easier that I'm back again.
Speaker 3: So I'm fortunate and blessed for sure.
Speaker 2: Clearly you love it right, and we love you, and
Speaker 2: thank you so much for kicking off Black Business Month
Speaker 2: with Wealth Wednesdays. Thank you, We wish you luck. We
Speaker 2: will be why you wanted to do this again. That
Speaker 2: can be our next Innew all right, that can be
Speaker 2: our next interview. But thank you so much, and happy
Speaker 2: Wealth Wednesday's everybody, and happy Black Business Month.
Speaker 3: Thank you