WEBVTT - Bloomberg Businessweek Weekend - March 6th, 2020

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<v Speaker 1>This is Bloomberg Business Week from Bloomberg Radio. Hi, I'm

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<v Speaker 1>Jason Kelly and I'm Carol Master. Welcome to the weekend

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<v Speaker 1>edition of Bloomberg Business Week. Jason, what a week, uh?

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<v Speaker 1>And it really contains so much volatility on so many

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<v Speaker 1>different fronts, whether you looked at politics, whether you look

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<v Speaker 1>at the financial markets, and whether you looked at the

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<v Speaker 1>global economy. And we're going to get into all of that.

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<v Speaker 1>We're going to talk about the coronavirus continuing to spread

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<v Speaker 1>and investors trying to size up government efforts and corporate

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<v Speaker 1>efforts honestly to contain the outbreak. And it's economic and

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<v Speaker 1>business impact. Right, So we tap some of our top

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<v Speaker 1>editors of the magazine to look at the markets, look

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<v Speaker 1>at the economy to see their assessment at this point.

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<v Speaker 1>Also on the corporate front, Barnes and noble Man. The

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<v Speaker 1>next chapter, the new Hero of the Chains Rags to

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<v Speaker 1>riches tail It is a hedge fund. Didn't see that coming.

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<v Speaker 1>Plus this week's cover story, what a timely one. It's

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<v Speaker 1>a sit down with an EC director at Larry Cutlo.

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<v Speaker 1>Maybe you know him from television. He's become the optimist

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<v Speaker 1>in chief in this administration, and there's a big question

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<v Speaker 1>about whether an optimist will make the right call when

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<v Speaker 1>it comes to economic policies. Al Right, first, we begin

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<v Speaker 1>with the roller coaster that was those global markets this

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<v Speaker 1>past week and former Vice President Joe Biden's campaign continuing

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<v Speaker 1>to rise as Super Tuesday reignited his race for the

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<v Speaker 1>White House. That's a story in the magazine this week

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<v Speaker 1>by Josh Green, Business Week national correspondent joining us right

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<v Speaker 1>now from d C and Josh, what a week. Super

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<v Speaker 1>Tuesday a bit of a surprise, and then we had

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<v Speaker 1>several candidates dropping out. Obviously, the big news this week

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<v Speaker 1>was that the front runner of the Democratic race went

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<v Speaker 1>from Bernie Sanders, who looked like he might be prepared

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<v Speaker 1>to run away with it, to Joe Biden, who looks

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<v Speaker 1>like he might have been decisively edging out Bernie Sanders. So, uh,

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<v Speaker 1>quite a week everything turned upside down. I think the

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<v Speaker 1>real story is that, uh, non Sanders, moderate voters finally

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<v Speaker 1>at the very last minute coalesced around a candidate that

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<v Speaker 1>was Joe Biden. I think that makes him the front runner.

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<v Speaker 1>But as I right in Business Week this week, he

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<v Speaker 1>now faces a new and familiar problem. A lot of

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<v Speaker 1>Democratic strategists are worried about, and that is that he's

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<v Speaker 1>back in the role Hillary Clinton was four years ago,

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<v Speaker 1>where you have an establishment favorite, you have Bernie Sanders

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<v Speaker 1>as an insurgent, and it's hard to see how Democrats

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<v Speaker 1>managed to unify the party. All right, And we also

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<v Speaker 1>saw Elizabeth Warren and Mike Bloomberg dropping out. Mike Bloomberg,

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<v Speaker 1>of course the founder and majority owner of Bloomberg LP.

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<v Speaker 1>He endorsed Joe Biden. Let's look ahead to these next

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<v Speaker 1>contests here, Josh, because there's still a lot of delegates

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<v Speaker 1>out there and some pretty important states just over the

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<v Speaker 1>next couple of weeks. Yeah, that's right, And I think

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<v Speaker 1>I think the importance of Bloomberg and Warren dropping out

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<v Speaker 1>is that we now have effectively a two man race.

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<v Speaker 1>And as you look ahead, uh, it looks to me

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<v Speaker 1>like the states we have coming up tend to favor

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<v Speaker 1>Joe Biden. The one I'm going to be looking at

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<v Speaker 1>is Michigan. Uh. Michigan was the scene of a surprise

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<v Speaker 1>upset four years ago when Bernie Sanders came in beat

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<v Speaker 1>Hillary Clinton. Caused a lot of excitement and belief among

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<v Speaker 1>Sandor folks that maybe they actually could knock her off.

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<v Speaker 1>That didn't end up happening. Since Super Tuesday, the polls

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<v Speaker 1>that I've seen from Michigan show Biden the head. So

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<v Speaker 1>we're really rerunning a test case that we saw four

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<v Speaker 1>years ago. It turns out that Biden wins in Michigan,

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<v Speaker 1>especially if he wins big, I think that might be

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<v Speaker 1>the last blow for Bernie Sanders. Josh Green, thank you

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<v Speaker 1>so much. Well. Super Tuesday's results and the coronavirus dominated

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<v Speaker 1>conversations this week about financial markets and the economy. US

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<v Speaker 1>Congress agreeing to an emergency spending bill after the FED

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<v Speaker 1>jumped in with an emergency half a percentage point rate

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<v Speaker 1>cut that was meant to calm investors and ease financial

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<v Speaker 1>market conditions. Well, let's see how that went. It was

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<v Speaker 1>a volatile week, to say the least. Let's bring in

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<v Speaker 1>Markets editor Mike Reagan and economics enter Peter Coy to

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<v Speaker 1>make sense of it all. So let's start with that

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<v Speaker 1>rate cut. You know, Peter, it reminded me, you know,

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<v Speaker 1>all the way back to the financial crisis. We haven't

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<v Speaker 1>had an emergency rate cut by the FED since then. Right,

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<v Speaker 1>the Fed attempted to calm the market. I mean, the

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<v Speaker 1>problem is that the FED can do only so much.

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<v Speaker 1>When you have something like this, it's not primarily a

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<v Speaker 1>financial market issue. It's the issue with real bodies and

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<v Speaker 1>real viruses, and it affects the real economy, so production,

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<v Speaker 1>It affects the supply side of the economy, not just

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<v Speaker 1>the demand side of the economy. When it's the demand side,

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<v Speaker 1>you can sort of goose up people's spending by making

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<v Speaker 1>money cheaper. But when it supplies, ie, when goods aren't

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<v Speaker 1>being produced because people can't get to work, that's something

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<v Speaker 1>that monetary policy is not as good at solving. And

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<v Speaker 1>so is that why the market just sort of wasn't

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<v Speaker 1>buying it like well? I think the one thing you

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<v Speaker 1>have to realize when you look at a week like

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<v Speaker 1>this in markets is that once you introduce that sort

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<v Speaker 1>of volatility end of the market, when you have that

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<v Speaker 1>steep of a drop over such a short time, it

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<v Speaker 1>tends to create both up and downward volatility. In other words,

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<v Speaker 1>a big move down one day and then a big

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<v Speaker 1>move back up the next day, and then back down

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<v Speaker 1>and uh. The example I I've been using a lot

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<v Speaker 1>is the two thousand and eleven episode when the US

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<v Speaker 1>lost its triple A credit rating. You saw these massive

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<v Speaker 1>three four moves up one day, back down, the next day,

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<v Speaker 1>back up, you know, and it's it goes to you know, uh,

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<v Speaker 1>talk about how computerized the equity market has become and

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<v Speaker 1>how traders in those sort of algorithmic programs are really

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<v Speaker 1>reacting to signals in the market, and they're very good

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<v Speaker 1>at pattern recognition. They know when you see a big

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<v Speaker 1>drop like this that there's bound to be a bounce.

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<v Speaker 1>It's not gonna last. So it all sort of creates

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<v Speaker 1>this situation where a lot of moneys on one side

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<v Speaker 1>of the boat one day, the other side of the

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<v Speaker 1>boat the next day, and back and forth. And I

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<v Speaker 1>think that given all the other news flow sort of

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<v Speaker 1>causing uh, you know, it's to go one way or

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<v Speaker 1>the other, that issue that really explains that the suddenness

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<v Speaker 1>and the massiveness of the back and forth movements. Well,

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<v Speaker 1>I think it's fair to say that folks were saying

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<v Speaker 1>the market was overvalue the equity market. They were looking

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<v Speaker 1>for excuse to sell. Having said that, I feel, like

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<v Speaker 1>Peter Coyd, there were two different stories being told. The

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<v Speaker 1>bond market was telling one story prior to like, even

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<v Speaker 1>the concerns about the virus equity markets as they kept

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<v Speaker 1>going higher and higher, we're telling another one. And then

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<v Speaker 1>this week we had what the ten year go blow

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<v Speaker 1>one percent. I mean, that's a significant move, the ten

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<v Speaker 1>year yield going below one. We're starting to feel like

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<v Speaker 1>Europe here. Now Europe has had negative rates nominal rates,

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<v Speaker 1>and now the US is coming down towards the zero

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<v Speaker 1>lower round even out to ten years. And what this

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<v Speaker 1>means is that there's not much room left for the

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<v Speaker 1>Fed to act. It's already spent a lot of ammunition

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<v Speaker 1>because the Fed, unlike the ECB and the Bank of Japan,

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<v Speaker 1>has kind of been pretty clear that it doesn't intend

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<v Speaker 1>ever to let phenomenal rates at either the short end

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<v Speaker 1>of the long and go below zero. That means we're

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<v Speaker 1>close close to doing about as much as they can

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<v Speaker 1>do on the rate itself. So that's Economics editor Peter

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<v Speaker 1>Coy along with our Markets editor Mike Reagan, all, So,

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<v Speaker 1>this is one of those conversations I love talking to

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<v Speaker 1>all our guests, but this is one where you and

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<v Speaker 1>look at the rundown. We're like, well, I can't wait

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<v Speaker 1>for this. Chris lou Back with US senior fellow at

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<v Speaker 1>the University of Virginia Miller Center, also former Deputy Secretary

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<v Speaker 1>of Labor under President Obama, joins us on the phone

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<v Speaker 1>from Ceville, Charlottesville, Virginia. Let's start with you've been through

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<v Speaker 1>a few of these. What did you see it was

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<v Speaker 1>new and different on Super Tuesday? Well, I will tell

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<v Speaker 1>you that was a surprise to me as well. Um,

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<v Speaker 1>you would have said, look, and the conventional wisdom was

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<v Speaker 1>Bernie Sanders was, you know, clearly the front runner and

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<v Speaker 1>the only question was is how much of a delegate

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<v Speaker 1>lead he was able to rack up on Super Tuesday.

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<v Speaker 1>So I think this is a pretty for those was

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<v Speaker 1>that spent our time in politics. Um, this, this Biden

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<v Speaker 1>comeback is just stunning, right, but it ain't over yet,

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<v Speaker 1>right because we still have absolutely not. Yeah, so walk

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<v Speaker 1>us through that, Like, you know, what's great about you

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<v Speaker 1>is we were kidding you know earlier that you're someone

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<v Speaker 1>who's been in the room when a lot of things happen,

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<v Speaker 1>Like what are the conversations that's going on you know

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<v Speaker 1>at these parties behind the scenes, and also what kind

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<v Speaker 1>of pressure is coming from the Democratic Party overall because

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<v Speaker 1>their endgame is beating President Trump. And I don't think

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<v Speaker 1>at this point with any anyone who's still left from

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<v Speaker 1>the race up that anyone's any party leader can tell

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<v Speaker 1>them that they should stay in or go out. I mean,

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<v Speaker 1>when people like to criticize the party establishment, there really

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<v Speaker 1>is no party establishment anymore, particularly in a day and

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<v Speaker 1>age where people can raise their own money online and

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<v Speaker 1>raise large chunks of money. So, um, you know, this

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<v Speaker 1>is going to go on for a while. You know. Um,

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<v Speaker 1>obviously a lot of delegates were selected, but I always

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<v Speaker 1>remind people, Um, April, May June, more delegates are awarded

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<v Speaker 1>those three months, and even just in the next couple

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<v Speaker 1>of weeks, We've got you know, Michigan, Missouri, Washington State.

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<v Speaker 1>Next Tuesday on the seventeenth, We've got Arizona, Florida, Illinois, Ohio.

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<v Speaker 1>So this is going to go on. We literally have

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<v Speaker 1>a Super Tuesday, like almost every Tuesday for the next month.

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<v Speaker 1>So I think, you know, and again with the two

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<v Speaker 1>front runners, Biden and Sanders, I think they're just going

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<v Speaker 1>to continue to slog it out, you know, the way

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<v Speaker 1>that my former boss Barack Obama did with Hillary Clinton

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<v Speaker 1>right through a good chunk of two thousand and eight.

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<v Speaker 1>So let's talk about some some compare and contrast here, Chris,

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<v Speaker 1>because you know, you look at that race, and obviously

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<v Speaker 1>there were some some differences between Obama and Clinton. There

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<v Speaker 1>were clearly some differences between Clinton and Sanders, and there

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<v Speaker 1>are echoes of that right now in terms of establishment

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<v Speaker 1>versus insurgent. How as someone who knows the Democratic Party

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<v Speaker 1>as well as you do, how do you assess that

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<v Speaker 1>you know, sort of together with the rest of the party.

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<v Speaker 1>You know, on one hand, you know, when everyone tells me,

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<v Speaker 1>you know, boy, this has been such an ugly race. Hey,

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<v Speaker 1>go back and look at two thousand and eight. I mean,

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<v Speaker 1>you know, the Obama people called Clinton a racist, She

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<v Speaker 1>called us a sexist, she said, you know, you'll remember

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<v Speaker 1>she said her big theme was Obama was not qualified

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<v Speaker 1>and ran this kind of three am ad You know,

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<v Speaker 1>who would you want to answering the phone and three

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<v Speaker 1>am So it got really nasty. The difference, though, was

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<v Speaker 1>that ideologically the two of them were not that far apart.

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<v Speaker 1>You know, While you know, one was probably slightly more establishment,

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<v Speaker 1>they were both fairly establishment people. I think here you

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<v Speaker 1>have a greater ideological difference between Sanders and Biden. Um.

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<v Speaker 1>But the truth of the matter is you know, even

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<v Speaker 1>on something like healthcare, I think even Bernie Sanders would

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<v Speaker 1>probably conceive that Medicare for all isn't happening, you know,

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<v Speaker 1>in the next four to eight years. Uh, and that

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<v Speaker 1>you know, we as a country have to sort of

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<v Speaker 1>move incrementally in that direction, the public option being you know,

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<v Speaker 1>kind of a first important first step on that. So

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<v Speaker 1>I think you can even find ways to bridge some

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<v Speaker 1>of these differences, but they are certainly more significant than

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<v Speaker 1>in previous years. Chris lew Is with US, his former

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<v Speaker 1>Deputy Secretary of Labor under the Obama administration, Senior Fellow

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<v Speaker 1>today at the University of Virginia Miller Center, on the

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<v Speaker 1>phone from Charlottesville, Virginia. So, Chris, um, you're probably hearing

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<v Speaker 1>about it. I mean, lots of headlines continuing to pour

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<v Speaker 1>out from the corporate community about how the virus is

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<v Speaker 1>impacting them. You wrote about it, you said, the coronavirus

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<v Speaker 1>is bad. Trump could make it worse. Crisis management does

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<v Speaker 1>not seem to have been at its best in terms

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<v Speaker 1>of the US and how they're handling this. Yeah, I

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<v Speaker 1>think that's that's a fair statement. You know, for the

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<v Speaker 1>president to get his arms around this, he's going to

0:11:32.640 --> 0:11:35.080
<v Speaker 1>have to manage in a much different way than he

0:11:35.120 --> 0:11:37.160
<v Speaker 1>has over this three years. He's gonna have to rely

0:11:37.240 --> 0:11:40.439
<v Speaker 1>on government experts. He's gonna have to make decisions based

0:11:40.480 --> 0:11:42.840
<v Speaker 1>on science and facts, and he's gonna have to be

0:11:42.880 --> 0:11:45.480
<v Speaker 1>willing to hear hard news and then delivered to the

0:11:45.480 --> 0:11:48.120
<v Speaker 1>American people. And unfortunately, you know, you kind of see

0:11:48.600 --> 0:11:51.120
<v Speaker 1>he likes, he likes to kind of use happy talk

0:11:51.200 --> 0:11:53.640
<v Speaker 1>to talk about where we are. And they're certainly aren't

0:11:53.720 --> 0:11:55.960
<v Speaker 1>good things or it's not as I don't want to say,

0:11:56.160 --> 0:11:57.679
<v Speaker 1>is that because I'm not sure we really know what

0:11:57.720 --> 0:12:00.199
<v Speaker 1>it is. But even on a simple statement of when

0:12:00.240 --> 0:12:03.400
<v Speaker 1>we're gonna have a vaccine um, he's contradicting his own

0:12:03.840 --> 0:12:06.480
<v Speaker 1>um government experts on that topic. And that's just not

0:12:06.640 --> 0:12:10.480
<v Speaker 1>helpful at this time. Yeah, and so well, let's dig

0:12:10.520 --> 0:12:12.760
<v Speaker 1>into that a little bit because that does seem to

0:12:13.360 --> 0:12:17.200
<v Speaker 1>to be part of the problem here is everybody not

0:12:17.360 --> 0:12:19.079
<v Speaker 1>being on the same page. You've been in a lot

0:12:19.120 --> 0:12:21.679
<v Speaker 1>of these rooms. Who does that fall to? I mean,

0:12:21.760 --> 0:12:25.280
<v Speaker 1>is is that ultimately falling to the president, or is

0:12:25.320 --> 0:12:29.280
<v Speaker 1>there some part of the administration sort of bureaucracy, be

0:12:29.360 --> 0:12:32.760
<v Speaker 1>at the chief of staff or someone else who essentially says, look, folks,

0:12:32.960 --> 0:12:36.319
<v Speaker 1>here's the script. Essentially, here are talking points. I mean,

0:12:36.360 --> 0:12:39.960
<v Speaker 1>this is this is not that complicated. No, And you know,

0:12:40.120 --> 0:12:42.400
<v Speaker 1>the first term of the Obama administration, I managed his

0:12:42.520 --> 0:12:44.120
<v Speaker 1>cabinet and we had to deal with a bunch of

0:12:44.120 --> 0:12:47.600
<v Speaker 1>these crises. We had H one and one in two

0:12:47.640 --> 0:12:51.200
<v Speaker 1>thousand nine, we had obviously the Gulf Coast oil spill,

0:12:51.240 --> 0:12:54.439
<v Speaker 1>in two thousand ten, Hurricane Sandy. So we had an

0:12:54.440 --> 0:12:58.000
<v Speaker 1>experienced team of people with its stability, and we had

0:12:58.120 --> 0:13:00.840
<v Speaker 1>practiced on this means. Unfortunately, we went through many of

0:13:00.840 --> 0:13:04.560
<v Speaker 1>these incidents. And yes, obviously you want to coordinate the message.

0:13:04.600 --> 0:13:06.760
<v Speaker 1>So I get that, But some of the news accounts

0:13:06.760 --> 0:13:09.719
<v Speaker 1>that are coming out are troubling that military officials as

0:13:09.720 --> 0:13:12.960
<v Speaker 1>well as health officials are afraid of telling the president

0:13:13.080 --> 0:13:15.760
<v Speaker 1>the truth because he doesn't want to hear it um

0:13:15.840 --> 0:13:18.680
<v Speaker 1>and and it's that's unfortunate, and so, you know, the

0:13:18.720 --> 0:13:21.600
<v Speaker 1>president needs to hear bad news. And I think frankly,

0:13:21.720 --> 0:13:24.800
<v Speaker 1>he's a little too concerned about what this might do

0:13:24.880 --> 0:13:27.439
<v Speaker 1>for not even the economy, but really what it does

0:13:27.480 --> 0:13:29.480
<v Speaker 1>for the stock market, which he then takes as a

0:13:29.520 --> 0:13:32.120
<v Speaker 1>proxy for the economy, and then he views that as

0:13:32.120 --> 0:13:34.760
<v Speaker 1>a proxy for his reelection, and if he just simply

0:13:34.800 --> 0:13:38.320
<v Speaker 1>buckle down and focused on public health, ultimately that does

0:13:38.360 --> 0:13:40.559
<v Speaker 1>the most to help his re election prospect. There are

0:13:40.559 --> 0:13:42.400
<v Speaker 1>certain things you can plan for and then there are

0:13:42.400 --> 0:13:44.959
<v Speaker 1>things you cannot, So give us kind of a smart

0:13:45.080 --> 0:13:47.880
<v Speaker 1>understanding of that. The thing that's going to hit you

0:13:48.000 --> 0:13:50.960
<v Speaker 1>is the unexpected thing. I don't think in April we

0:13:50.960 --> 0:13:52.920
<v Speaker 1>could have anticipated there'd be an oil spill in the

0:13:52.960 --> 0:13:56.240
<v Speaker 1>middle of the Gulf of Mexico. But what you have

0:13:56.320 --> 0:13:59.320
<v Speaker 1>to understand is that the White House can't actually do anything.

0:13:59.720 --> 0:14:02.800
<v Speaker 1>It's only agencies that can do things. Agencies have money,

0:14:03.120 --> 0:14:05.959
<v Speaker 1>they have programs, they have authorities, and you first of

0:14:05.960 --> 0:14:08.720
<v Speaker 1>all have to have a competent, stable group of leadership

0:14:08.960 --> 0:14:11.880
<v Speaker 1>running your agencies who understand all the levers that you

0:14:11.920 --> 0:14:14.480
<v Speaker 1>can push and pull. And unfortunately, this has been a

0:14:14.520 --> 0:14:17.000
<v Speaker 1>cabinet that's had a huge amount of turnover, So then

0:14:17.080 --> 0:14:19.440
<v Speaker 1>you need those people who know how to run the agencies.

0:14:19.560 --> 0:14:22.760
<v Speaker 1>That's Chris Leu, former Deputy Secretary of Labor under the

0:14:22.800 --> 0:14:25.560
<v Speaker 1>Obama administration. He's now a senior fellow at the University

0:14:25.600 --> 0:14:27.800
<v Speaker 1>of Virginia Miller Center. And Jason, you and I love

0:14:27.920 --> 0:14:30.640
<v Speaker 1>talking with him because, as you said earlier, he has

0:14:30.680 --> 0:14:32.560
<v Speaker 1>been in the room and so much has happened, and

0:14:32.680 --> 0:14:36.000
<v Speaker 1>understands the workings of insign and administration well. And as

0:14:36.000 --> 0:14:39.120
<v Speaker 1>we heard from him, he was involved in crisis response

0:14:39.240 --> 0:14:42.360
<v Speaker 1>in the administration. He's worked across all three branches of

0:14:42.400 --> 0:14:45.760
<v Speaker 1>government and let's not forget also a super delegate, so

0:14:46.080 --> 0:14:49.720
<v Speaker 1>he knows his politics as well. Activists out in full

0:14:49.760 --> 0:14:52.000
<v Speaker 1>force this year, especially the hedge fund Elliott Management, which

0:14:52.040 --> 0:14:54.000
<v Speaker 1>is involved in two well known companies. What are the

0:14:54.000 --> 0:14:56.360
<v Speaker 1>companies making news this week? Another A Jason, of course,

0:14:56.600 --> 0:14:58.520
<v Speaker 1>is a feature story in the magazine this week. Well,

0:14:58.520 --> 0:15:01.360
<v Speaker 1>and the news this week scooped by Bloomberg, a scoop

0:15:01.400 --> 0:15:03.200
<v Speaker 1>by the guy who's sitting with us here in New

0:15:03.280 --> 0:15:05.960
<v Speaker 1>York City. Part of the team, got the stock moving,

0:15:06.000 --> 0:15:08.840
<v Speaker 1>got a lot of people talking, uh, including probably I

0:15:08.840 --> 0:15:11.720
<v Speaker 1>think it's safe to say Jack Dorsey Scott to vote

0:15:11.720 --> 0:15:15.400
<v Speaker 1>here with us in New York. What's going on in Twitter? Well,

0:15:15.480 --> 0:15:18.280
<v Speaker 1>Elliot has taken a steak obviously, and um, we broke

0:15:18.760 --> 0:15:21.520
<v Speaker 1>the story on Friday night essentially that they've taken a stake,

0:15:21.600 --> 0:15:25.200
<v Speaker 1>nominated for directors and now want to push Jack Dorsey

0:15:25.200 --> 0:15:29.880
<v Speaker 1>out of the CEO role. Okay, so wow, Yeah, I

0:15:29.880 --> 0:15:32.440
<v Speaker 1>mean that's a that's a big headline and certainly stopped

0:15:32.440 --> 0:15:36.160
<v Speaker 1>a lot of people in their tracks. What's the case, Well,

0:15:36.200 --> 0:15:38.000
<v Speaker 1>the case is pretty simple, and I think it's something

0:15:38.000 --> 0:15:40.160
<v Speaker 1>that's been made a few times, is that Jack has

0:15:40.600 --> 0:15:43.240
<v Speaker 1>he's one of the only people in the world to

0:15:43.360 --> 0:15:47.400
<v Speaker 1>run two publicly traded, gigantic publicly traded companies. UH. He

0:15:47.520 --> 0:15:51.360
<v Speaker 1>runs Square, he also runs Twitter UM and you know,

0:15:51.560 --> 0:15:53.800
<v Speaker 1>late last year said that he also wanted to spend

0:15:54.160 --> 0:15:57.640
<v Speaker 1>up to six months a year working in Africa UM and.

0:15:57.680 --> 0:16:01.240
<v Speaker 1>So I think the argument is clear in that, you know,

0:16:01.320 --> 0:16:03.600
<v Speaker 1>he has a lot of things going on and obviously

0:16:03.680 --> 0:16:07.840
<v Speaker 1>has some divided loyalties between the two companies UM, and

0:16:07.880 --> 0:16:10.680
<v Speaker 1>that Twitter is something that needs a full time CEO,

0:16:11.080 --> 0:16:13.600
<v Speaker 1>particularly now we're going to major events like the U

0:16:13.680 --> 0:16:17.120
<v Speaker 1>S Election, Summer Olympics, We've got the coronavirus going on.

0:16:17.480 --> 0:16:20.680
<v Speaker 1>And while those are really great for you know, tweet activity,

0:16:21.120 --> 0:16:25.800
<v Speaker 1>what they do also is create Twitter users and advertisers.

0:16:25.800 --> 0:16:27.760
<v Speaker 1>So what does Elliott want. I mean, they've amassed what

0:16:27.760 --> 0:16:30.520
<v Speaker 1>about a billion dollar position in shares of Twitter. It's

0:16:30.520 --> 0:16:32.760
<v Speaker 1>a little bit more than more, yeah, than a billion years.

0:16:32.800 --> 0:16:34.600
<v Speaker 1>So what do they want specifically, do they want tor

0:16:34.640 --> 0:16:36.800
<v Speaker 1>see out no doubt about it? Yeah, I mean that's

0:16:36.840 --> 0:16:40.680
<v Speaker 1>the that's the supplicity of this argument is that And

0:16:40.680 --> 0:16:43.600
<v Speaker 1>and that's why I think it resonated with you know,

0:16:43.680 --> 0:16:47.800
<v Speaker 1>so many people around it is that it's a singular argument.

0:16:48.160 --> 0:16:51.120
<v Speaker 1>You need a CEO that will run this company and

0:16:51.280 --> 0:16:54.120
<v Speaker 1>you know, well they think that, you know, the shares

0:16:54.160 --> 0:16:58.440
<v Speaker 1>of underperformed you know, relative to Facebook and what have you. Um,

0:16:58.480 --> 0:17:00.280
<v Speaker 1>they do pag a lot of that on the act

0:17:00.280 --> 0:17:03.960
<v Speaker 1>that Dorsey is is, you know, divide a loyalty. But

0:17:04.040 --> 0:17:07.159
<v Speaker 1>also you know, there is a Ruling Stone magazine article,

0:17:07.800 --> 0:17:10.040
<v Speaker 1>you know, last year sometime where he said that he

0:17:10.160 --> 0:17:12.280
<v Speaker 1>was getting eight and a half hour sleep at night,

0:17:12.480 --> 0:17:16.720
<v Speaker 1>so running running to you know, one thirty five billion

0:17:16.720 --> 0:17:21.479
<v Speaker 1>dollar company, one billion dollar company, uh, and getting more

0:17:21.560 --> 0:17:23.520
<v Speaker 1>sleep than I do in a night right now. So

0:17:24.160 --> 0:17:26.040
<v Speaker 1>I think that's the argument. But I think that's a

0:17:26.119 --> 0:17:29.440
<v Speaker 1>really interesting point too, because so often an activist comes

0:17:29.480 --> 0:17:32.480
<v Speaker 1>in and says, you know, the company needs to explore

0:17:32.560 --> 0:17:35.680
<v Speaker 1>strategic options because costs, they need to do this, They

0:17:35.680 --> 0:17:37.560
<v Speaker 1>need to explore all these different things they need to

0:17:37.600 --> 0:17:41.080
<v Speaker 1>undertake this review. This is like boom, we need to

0:17:41.119 --> 0:17:42.879
<v Speaker 1>bounce this guy. Yeah, and I think part of the

0:17:42.960 --> 0:17:46.879
<v Speaker 1>argument is also that you know, UM, Twitter hasn't UM

0:17:47.040 --> 0:17:49.560
<v Speaker 1>innovated in a way that a lot of its competitors have,

0:17:49.760 --> 0:17:52.840
<v Speaker 1>so it's always stuck to its kind of core UM

0:17:53.080 --> 0:17:57.720
<v Speaker 1>model and core platform UM, whereas you know, Snap or

0:17:57.800 --> 0:18:02.199
<v Speaker 1>Instagram UM even to talks, seem to be more innovative

0:18:02.280 --> 0:18:07.240
<v Speaker 1>and creating more consumer friendly UM products. All right, So, meanwhile,

0:18:07.680 --> 0:18:10.240
<v Speaker 1>down in Union Square, not far from where we are,

0:18:11.040 --> 0:18:14.080
<v Speaker 1>kind of ground zero to some extent of what's going

0:18:14.160 --> 0:18:21.359
<v Speaker 1>on with Barnes and Noble also involving Elliot Man goodness gracious. Yeah. So, uh,

0:18:21.760 --> 0:18:25.680
<v Speaker 1>you'll recall last year Elliott UM, through its private equity arm,

0:18:26.240 --> 0:18:30.919
<v Speaker 1>acquired Barnes and Noble UM, and you know, they've they

0:18:31.240 --> 0:18:32.880
<v Speaker 1>didn't do a whole bunch of change in the lead

0:18:32.920 --> 0:18:35.000
<v Speaker 1>up to the holidays because they didn't want to mess

0:18:35.040 --> 0:18:37.199
<v Speaker 1>with sales at all. But now that we're in the

0:18:37.240 --> 0:18:39.880
<v Speaker 1>new year, are starting to implement all these changes into

0:18:39.880 --> 0:18:43.159
<v Speaker 1>the Bardens and Noble chains. So that's what we're hooking

0:18:43.200 --> 0:18:45.680
<v Speaker 1>this story on that's in Business Week this week. Well,

0:18:45.720 --> 0:18:47.679
<v Speaker 1>you know, and let's just take a step back because

0:18:47.800 --> 0:18:49.560
<v Speaker 1>before we get into kind of where Barnes and Noble

0:18:49.600 --> 0:18:52.200
<v Speaker 1>maybe going in the future and who may be instrumental

0:18:52.280 --> 0:18:54.960
<v Speaker 1>and determining where it goes. Tell it remind us. I mean,

0:18:55.000 --> 0:18:56.960
<v Speaker 1>Barnes and Noble was the behemoth when it came to

0:18:57.000 --> 0:19:00.199
<v Speaker 1>selling books before Amazon. Yeah, you've got mail, right, like

0:19:00.280 --> 0:19:03.159
<v Speaker 1>that was that was the you know, that went as

0:19:03.160 --> 0:19:05.080
<v Speaker 1>soon as you become famous and they make like a

0:19:05.119 --> 0:19:09.919
<v Speaker 1>fictionalized version of your business like books, that's right, And

0:19:10.080 --> 0:19:13.760
<v Speaker 1>so that was you know, at the peak of what

0:19:13.880 --> 0:19:16.720
<v Speaker 1>Barnes and Noble was. It was you know, we say

0:19:16.720 --> 0:19:19.080
<v Speaker 1>it in the story, it was like the socialization of

0:19:19.119 --> 0:19:23.159
<v Speaker 1>a Starbucks with the sales tactics of a you know,

0:19:23.200 --> 0:19:27.439
<v Speaker 1>a dealership of bargain basement dealership. And so when Barnes

0:19:27.480 --> 0:19:30.760
<v Speaker 1>and Noble was like coming up in the nineties early

0:19:30.800 --> 0:19:33.200
<v Speaker 1>two thousands, they you know, they were the big kid

0:19:33.280 --> 0:19:36.199
<v Speaker 1>on the street, right, and they had you know, they

0:19:36.200 --> 0:19:38.760
<v Speaker 1>were pushing all these independent stores and all of these

0:19:38.760 --> 0:19:41.399
<v Speaker 1>smaller chains out of the way. And then of course

0:19:41.880 --> 0:19:45.520
<v Speaker 1>we know what happened then, Uh, Amazon started selling books,

0:19:45.600 --> 0:19:48.720
<v Speaker 1>right and uh and the e reader started to come

0:19:48.880 --> 0:19:53.600
<v Speaker 1>and all these all these challenges um ended up beating

0:19:53.680 --> 0:19:56.159
<v Speaker 1>up Barnes and Noble in the same way Barnes and

0:19:56.200 --> 0:19:58.720
<v Speaker 1>Noble was beating up on everybody else. And that's Scott

0:19:58.720 --> 0:20:03.000
<v Speaker 1>devote all over the activism beat here at Bloomberg, and

0:20:03.040 --> 0:20:06.000
<v Speaker 1>that's really taken him into some of the biggest and

0:20:06.080 --> 0:20:09.399
<v Speaker 1>best known companies, be a Twitter or in this case,

0:20:10.040 --> 0:20:13.200
<v Speaker 1>in the and that's taken him inside some of the

0:20:13.200 --> 0:20:16.680
<v Speaker 1>world's best known companies. Twitter obviously in the news this week,

0:20:16.840 --> 0:20:18.760
<v Speaker 1>but Barnes and Noble, that's a story I didn't fully

0:20:18.800 --> 0:20:20.720
<v Speaker 1>understand until I read this piece. When I think Scott

0:20:20.720 --> 0:20:22.240
<v Speaker 1>makes a really good point when we sat down and

0:20:22.240 --> 0:20:24.800
<v Speaker 1>talked with him, and he says, you know, Elliott has

0:20:24.800 --> 0:20:26.800
<v Speaker 1>about forty billion dollars to deploy, so when they're going

0:20:26.840 --> 0:20:29.240
<v Speaker 1>to do it, it's not going to be small, unknown companies.

0:20:29.280 --> 0:20:31.720
<v Speaker 1>It's going to be those household names, those company names

0:20:31.760 --> 0:20:33.639
<v Speaker 1>that we know. And that's exactly what they're doing. And

0:20:33.680 --> 0:20:36.320
<v Speaker 1>another company very much in the news that Elliott has

0:20:36.440 --> 0:20:39.439
<v Speaker 1>its eye on is soft Thing. It has been a

0:20:39.440 --> 0:20:42.800
<v Speaker 1>week where once again, the coronavirus dominated conversations about financial

0:20:42.800 --> 0:20:44.879
<v Speaker 1>markets and the economy. It's also been a week, Jason

0:20:44.920 --> 0:20:46.800
<v Speaker 1>where the FED jumped in with an emergency half a

0:20:46.840 --> 0:20:50.480
<v Speaker 1>percentage point rate cut to comm investors and financial market

0:20:50.680 --> 0:20:54.120
<v Speaker 1>conditions through it all, President Trump's chief economic voice, Well,

0:20:54.160 --> 0:20:56.080
<v Speaker 1>he was pretty optimistic. I thought you were just going

0:20:56.119 --> 0:20:59.600
<v Speaker 1>to stop with It's been a week. We can say

0:20:59.600 --> 0:21:02.919
<v Speaker 1>that to about every week, but this one was a doozy.

0:21:02.960 --> 0:21:07.159
<v Speaker 1>Sean Donnan joins us from Washington. He was in the

0:21:07.400 --> 0:21:10.639
<v Speaker 1>room where a key moment, the room where it happened,

0:21:10.680 --> 0:21:13.879
<v Speaker 1>as they say, with the aforementioned economic advisor, that of

0:21:13.880 --> 0:21:18.480
<v Speaker 1>course is Larry Cudlow. Take us there Tuesday morning. It's

0:21:18.480 --> 0:21:23.040
<v Speaker 1>all happening, Sean. Yeah. So Tuesday morning, at at ten o'clock,

0:21:23.920 --> 0:21:27.040
<v Speaker 1>the Federal Reserve announces that it's going to cut rates.

0:21:27.040 --> 0:21:30.080
<v Speaker 1>It's the first emergency rate cut since the global financial

0:21:30.119 --> 0:21:32.800
<v Speaker 1>crisis in two thousand and eight. And I happened to

0:21:32.800 --> 0:21:35.840
<v Speaker 1>have an appointment at the White House for ten thirties.

0:21:35.880 --> 0:21:37.480
<v Speaker 1>So I'm waiting in line to get into the White

0:21:37.520 --> 0:21:39.880
<v Speaker 1>House and and see Larry Cudlow, who we've been talking

0:21:39.920 --> 0:21:42.400
<v Speaker 1>about sitting down for for a couple of weeks, and

0:21:43.160 --> 0:21:45.320
<v Speaker 1>things have moved around a bit, and and there it was.

0:21:45.400 --> 0:21:49.480
<v Speaker 1>So by ten thirty, uh, a little shortly afterwards, I'm

0:21:49.560 --> 0:21:52.359
<v Speaker 1>I'm sitting down with Larry in in his office and

0:21:52.359 --> 0:21:55.520
<v Speaker 1>and uh, and that's just as J. Powell is getting

0:21:55.520 --> 0:21:58.040
<v Speaker 1>ready to step up and and and do his press conference.

0:21:58.040 --> 0:22:02.480
<v Speaker 1>And what you really get from that moment is a

0:22:02.600 --> 0:22:05.240
<v Speaker 1>sense of how this White House is trying to write

0:22:05.240 --> 0:22:07.960
<v Speaker 1>out this storm. And you know, Larry Cutlow is this

0:22:08.040 --> 0:22:12.080
<v Speaker 1>relentlessly optimistic figure. He is. We all know him from CNBC,

0:22:12.240 --> 0:22:14.520
<v Speaker 1>from his TV shows. We all know him from uh

0:22:14.640 --> 0:22:16.840
<v Speaker 1>the way he trots out at the White House, uh

0:22:16.880 --> 0:22:19.240
<v Speaker 1>pretty much daily to try and talk up the economy,

0:22:19.280 --> 0:22:22.160
<v Speaker 1>talk up markets, uh and so on. And he has

0:22:22.160 --> 0:22:25.800
<v Speaker 1>this this office uh in the West Wing, which feels

0:22:25.840 --> 0:22:29.159
<v Speaker 1>like you're stepping into an old school gentleman's club. He

0:22:29.280 --> 0:22:32.119
<v Speaker 1>sits at the end of a dining table. Uh. There

0:22:32.160 --> 0:22:35.280
<v Speaker 1>there's no computer or or or TV in his office.

0:22:35.440 --> 0:22:38.760
<v Speaker 1>It's an old fashioned pile of papers, printed out emails

0:22:39.680 --> 0:22:42.359
<v Speaker 1>on the desk in front of him. Uh. And he's

0:22:42.400 --> 0:22:46.520
<v Speaker 1>there looking out at the at the world's largest economy

0:22:46.880 --> 0:22:50.320
<v Speaker 1>and what's happening in in markets? And uh they may

0:22:50.359 --> 0:22:53.840
<v Speaker 1>be crashing and they did on on that Tuesday, But

0:22:54.200 --> 0:22:57.680
<v Speaker 1>Larry was there, the relentless optimists seeing me through all

0:22:57.720 --> 0:22:59.800
<v Speaker 1>of this and that tells you a lot about this

0:23:00.000 --> 0:23:03.520
<v Speaker 1>White House and and whether they're in denial or whether

0:23:03.560 --> 0:23:07.480
<v Speaker 1>they simply are refused to be swayed in their optimism,

0:23:07.560 --> 0:23:11.320
<v Speaker 1>whether that's President Trump's message that he's taking into the

0:23:11.359 --> 0:23:14.919
<v Speaker 1>into the election or whatever. But boy, there they're sticking

0:23:14.920 --> 0:23:16.639
<v Speaker 1>to it. Well. So I love your story because you

0:23:16.680 --> 0:23:19.040
<v Speaker 1>also get into the background of Cudlo, and we can

0:23:19.080 --> 0:23:20.639
<v Speaker 1>go there in a moment. But what I do wonder is,

0:23:20.640 --> 0:23:22.320
<v Speaker 1>you know, you have a head. You know, this is

0:23:22.320 --> 0:23:24.760
<v Speaker 1>the president's chief economic guy, right, and so you have

0:23:24.800 --> 0:23:27.920
<v Speaker 1>an individual who runs something but often has support staff

0:23:27.920 --> 0:23:29.920
<v Speaker 1>and he's taking cues from different things. But it was

0:23:29.960 --> 0:23:32.520
<v Speaker 1>interesting to hear no computer, just emails, Like I do

0:23:32.560 --> 0:23:35.560
<v Speaker 1>wonder where Cudlo takes his cues from. Is it? I

0:23:35.560 --> 0:23:37.880
<v Speaker 1>don't know where is it? Is it the president? Where

0:23:37.920 --> 0:23:40.480
<v Speaker 1>does he get kind of the information to kind of

0:23:40.520 --> 0:23:43.800
<v Speaker 1>help make his decisions or guide the president to make

0:23:43.840 --> 0:23:47.240
<v Speaker 1>economic decisions. So Cudlo has a staff. He's at the

0:23:47.240 --> 0:23:49.919
<v Speaker 1>head of the National Economic Council, which is a staff

0:23:50.000 --> 0:23:53.240
<v Speaker 1>of policy wants, and they certainly give him advice. He's

0:23:53.240 --> 0:23:56.000
<v Speaker 1>also talking to people in the markets and and and

0:23:56.040 --> 0:23:58.439
<v Speaker 1>in business a lot and he's spending a lot of

0:23:58.480 --> 0:24:01.040
<v Speaker 1>time with the president. One thinks Larry cudlo has been

0:24:01.119 --> 0:24:04.119
<v Speaker 1>very good at doing is figuring out where the president

0:24:04.320 --> 0:24:07.280
<v Speaker 1>is on the economy and where he might be going

0:24:07.280 --> 0:24:10.240
<v Speaker 1>off the rails potentially on the economy, and trying to

0:24:10.280 --> 0:24:13.200
<v Speaker 1>talk him away from that. But he spends a lot

0:24:13.240 --> 0:24:16.240
<v Speaker 1>of time with the president, and so when you're hearing

0:24:16.280 --> 0:24:18.960
<v Speaker 1>that optimism in that view that he's trying to project,

0:24:19.080 --> 0:24:22.560
<v Speaker 1>it's it's a lot what President Trump wants to project

0:24:22.920 --> 0:24:24.720
<v Speaker 1>as well. And that gets into you know, this is

0:24:24.720 --> 0:24:28.120
<v Speaker 1>an existential moment for this administration right now. Uh. They

0:24:28.160 --> 0:24:30.960
<v Speaker 1>are running on the back of what has been a

0:24:30.960 --> 0:24:35.520
<v Speaker 1>pretty robust economy that is facing the first real crisis

0:24:36.600 --> 0:24:40.359
<v Speaker 1>on the economic side of his presidency. Well, and Shawn,

0:24:40.560 --> 0:24:44.320
<v Speaker 1>you know history both immediately and longer term. We'll talk

0:24:44.359 --> 0:24:48.879
<v Speaker 1>a lot about this president's advisors and specifically the advisors

0:24:48.960 --> 0:24:51.639
<v Speaker 1>in that role. Uh, let's get into some of the

0:24:51.680 --> 0:24:56.760
<v Speaker 1>policies where Larry Cudlow has disagreed with the president, has

0:24:56.760 --> 0:25:02.639
<v Speaker 1>tried to sway the president, maybe to a more successful

0:25:02.880 --> 0:25:06.639
<v Speaker 1>extent than his predecessor, or certainly it feels like he

0:25:06.680 --> 0:25:09.760
<v Speaker 1>has navigated the president maybe a little bit very better

0:25:09.800 --> 0:25:13.360
<v Speaker 1>than Gary Khone did. I think that's right. I think

0:25:13.359 --> 0:25:16.600
<v Speaker 1>it's it's worth remembering that Larry Cudlow, and he said

0:25:16.640 --> 0:25:19.360
<v Speaker 1>this to me the other day, remains a free trader.

0:25:19.400 --> 0:25:22.119
<v Speaker 1>He does not like tariffs. But then he got this

0:25:22.200 --> 0:25:26.840
<v Speaker 1>job on the back of Gary Khne resigning over tariffs,

0:25:26.840 --> 0:25:32.119
<v Speaker 1>over the steel tariffs that the President introduced in March eighteen,

0:25:32.280 --> 0:25:36.320
<v Speaker 1>when Garry Cone lost an enormous policy battle inside the

0:25:36.320 --> 0:25:39.680
<v Speaker 1>White House, got out maneuvered by Wilbur Rosson and Peter Navarro,

0:25:40.200 --> 0:25:45.200
<v Speaker 1>and Larry Cublo came in knowing that the President had

0:25:45.240 --> 0:25:48.040
<v Speaker 1>this this trade policy that was at odds with his

0:25:48.119 --> 0:25:51.359
<v Speaker 1>own worldview. And he's tried very hard over the two

0:25:51.480 --> 0:25:53.560
<v Speaker 1>years since, and it's been almost exactly two years that

0:25:53.600 --> 0:25:56.240
<v Speaker 1>he's been in the job h to to try and

0:25:56.400 --> 0:26:00.439
<v Speaker 1>press the president in a different way, UH and in

0:26:00.480 --> 0:26:03.640
<v Speaker 1>a quieter way. I think the view inside the White

0:26:03.640 --> 0:26:07.520
<v Speaker 1>House was that Gary Cohn was a real uh in fighter.

0:26:08.240 --> 0:26:11.320
<v Speaker 1>No one sees Larry Cudlow as as a guy who's

0:26:11.640 --> 0:26:16.240
<v Speaker 1>very political in terms of or aggressively political in debates.

0:26:16.240 --> 0:26:19.840
<v Speaker 1>He makes his view UH known, but he's much more

0:26:20.040 --> 0:26:22.360
<v Speaker 1>nuanced in how he gets it across and I think

0:26:22.400 --> 0:26:25.320
<v Speaker 1>that is a view that has that has worked with

0:26:25.320 --> 0:26:29.240
<v Speaker 1>with Trump much better. There's two key moments really that

0:26:29.640 --> 0:26:31.920
<v Speaker 1>Larry Cudlow has wanted a debate on, and the first

0:26:31.960 --> 0:26:34.840
<v Speaker 1>of them is with China in the trade wars. Larry

0:26:34.920 --> 0:26:39.320
<v Speaker 1>was pretty instrumental in convincing Trump to embrace the idea

0:26:39.440 --> 0:26:42.159
<v Speaker 1>of a smaller deal, of a phase one deal, to

0:26:42.240 --> 0:26:44.719
<v Speaker 1>try and get to a truce in the trade wars

0:26:44.760 --> 0:26:48.560
<v Speaker 1>and and and reduce attentions. And that started really back

0:26:48.640 --> 0:26:51.840
<v Speaker 1>last summer when things were really melting down uh in

0:26:51.880 --> 0:26:56.080
<v Speaker 1>the markets again, and when President Trump was minded to escalate,

0:26:56.200 --> 0:26:58.320
<v Speaker 1>Larry kind of talked him off the ledge there. The

0:26:58.359 --> 0:27:00.800
<v Speaker 1>second thing, and it also came last summer, was when

0:27:00.840 --> 0:27:04.760
<v Speaker 1>the President around the same time, was getting increasingly concerned

0:27:04.760 --> 0:27:07.800
<v Speaker 1>about the strong dollar, and it was a serious conversation

0:27:07.880 --> 0:27:11.840
<v Speaker 1>going on inside the White House about possibly intervening and

0:27:11.880 --> 0:27:15.200
<v Speaker 1>currency markets to try and weaken the dollar. Now, Larry

0:27:15.240 --> 0:27:19.200
<v Speaker 1>Cudlow for decades now has advocated his view of king

0:27:19.320 --> 0:27:22.720
<v Speaker 1>dollar that a strong dollar is actually a sign of

0:27:22.760 --> 0:27:26.320
<v Speaker 1>strength for the US economy and and and should be

0:27:26.359 --> 0:27:29.960
<v Speaker 1>embraced h and that is at odds completely with President

0:27:30.000 --> 0:27:32.840
<v Speaker 1>Trump's view Uh. And he's expressed that again this week,

0:27:32.920 --> 0:27:35.560
<v Speaker 1>that that a week dollar is what he needs to

0:27:35.920 --> 0:27:39.639
<v Speaker 1>help experts and Larry managed to talk Trump out of

0:27:39.920 --> 0:27:41.639
<v Speaker 1>out of intervening in the market. There. Those are two

0:27:41.680 --> 0:27:44.480
<v Speaker 1>big moments, and we're seeing it a little bit this year.

0:27:44.520 --> 0:27:47.760
<v Speaker 1>And how Trump is dealing with Europe. Larry has been

0:27:47.800 --> 0:27:51.080
<v Speaker 1>instrumental as well and in talking the President out of

0:27:51.119 --> 0:27:54.800
<v Speaker 1>slapping auto tariffs on European imports. So it's a big deal.

0:27:54.920 --> 0:27:56.720
<v Speaker 1>So what I do wonder And you make a great

0:27:56.760 --> 0:27:58.680
<v Speaker 1>point of saying, you know, he's a friendly kind of guy.

0:27:58.840 --> 0:28:00.680
<v Speaker 1>For those of us who've had converse stations with him,

0:28:00.680 --> 0:28:04.360
<v Speaker 1>he's pretty friendly, you know when you're talking to him

0:28:04.359 --> 0:28:07.280
<v Speaker 1>and he calls people friend and pal. He's an optimist.

0:28:07.560 --> 0:28:09.800
<v Speaker 1>But I do wonder in this time where we're trying

0:28:09.800 --> 0:28:13.280
<v Speaker 1>to figure out what the coronavirus means for the US economy,

0:28:13.320 --> 0:28:16.720
<v Speaker 1>there's criticism of the administration and in handling it. Maybe

0:28:16.720 --> 0:28:19.720
<v Speaker 1>we don't know the extent of the virus yet in

0:28:19.720 --> 0:28:21.760
<v Speaker 1>the United States. Uh, you have the FED to the

0:28:21.800 --> 0:28:24.840
<v Speaker 1>emergency rate cut. It felt like we're in a pretty

0:28:24.840 --> 0:28:27.159
<v Speaker 1>tough situation in terms of the US economy. You know,

0:28:27.560 --> 0:28:31.520
<v Speaker 1>what's his track record, you know, on catching economic cycles,

0:28:31.640 --> 0:28:35.560
<v Speaker 1>and will his optimism potentially make a misguided step when

0:28:35.600 --> 0:28:39.160
<v Speaker 1>it comes to guiding US policy economic policy? Look, and

0:28:39.160 --> 0:28:42.200
<v Speaker 1>and that is absolutely the fundamental question here is is

0:28:42.240 --> 0:28:45.640
<v Speaker 1>whether Larry Cudlow's optimism it is actually gonna cloud his

0:28:45.760 --> 0:28:50.720
<v Speaker 1>judgment in some way. We are at a key moment.

0:28:50.760 --> 0:28:52.920
<v Speaker 1>You got to get the calls right here, and Larry

0:28:52.920 --> 0:28:54.960
<v Speaker 1>in the past hasn't gotten all the calls right. And

0:28:55.040 --> 0:28:57.680
<v Speaker 1>back in December two thousand and seven he was poo

0:28:57.760 --> 0:29:00.640
<v Speaker 1>pooing any talk of a recession. We know now that

0:29:00.640 --> 0:29:03.080
<v Speaker 1>that is exactly when the recession that turned into the

0:29:03.080 --> 0:29:06.240
<v Speaker 1>Great Recession as a result of the global financial crisis

0:29:06.640 --> 0:29:11.360
<v Speaker 1>was getting under way. Uh, he acknowledges that. But he

0:29:11.440 --> 0:29:15.360
<v Speaker 1>has this this this this relentless optimism. Part of it

0:29:15.400 --> 0:29:19.080
<v Speaker 1>is is political messaging. There's no doubt that the President

0:29:19.160 --> 0:29:21.880
<v Speaker 1>wants to be in a place where he's talking up

0:29:21.880 --> 0:29:25.480
<v Speaker 1>the economy, not talking down the economy. But you can't

0:29:25.600 --> 0:29:28.920
<v Speaker 1>escape the fact that this week the Federal Reserve, for

0:29:28.960 --> 0:29:31.880
<v Speaker 1>the first time since two thousand and eight, went with

0:29:32.040 --> 0:29:35.480
<v Speaker 1>an emergency rate cut. This was not a scheduled meeting

0:29:35.560 --> 0:29:38.080
<v Speaker 1>that they were moving at this was a response to

0:29:38.440 --> 0:29:41.000
<v Speaker 1>a crisis that they saw in the economy, and the

0:29:41.040 --> 0:29:45.280
<v Speaker 1>White House was refusing to embrace the idea of a

0:29:45.280 --> 0:29:48.200
<v Speaker 1>fiscal plan at the same time, and Larry saying all

0:29:48.200 --> 0:29:51.400
<v Speaker 1>through this, even as this is happening, literally in that hour,

0:29:51.520 --> 0:29:53.680
<v Speaker 1>that this is happening with the Federal Reserve, that he

0:29:53.680 --> 0:29:56.280
<v Speaker 1>thinks everything's fine in the U s economy. That Shohn Donnan,

0:29:56.320 --> 0:29:58.719
<v Speaker 1>who covers all things trade and globalization for US here

0:29:58.760 --> 0:30:00.920
<v Speaker 1>at Bloomberg News, Jason, I love about this story, and

0:30:00.920 --> 0:30:02.680
<v Speaker 1>it's kind of what I love about journalism. You're working

0:30:02.680 --> 0:30:04.680
<v Speaker 1>out a story, which is what Sean was doing trying

0:30:04.680 --> 0:30:07.000
<v Speaker 1>to get an interview with Larry Cudlow, and it finally

0:30:07.000 --> 0:30:10.040
<v Speaker 1>came to fruition this week and on a day when

0:30:10.040 --> 0:30:12.200
<v Speaker 1>we had that emergency rate cut by the Federal Reserve,

0:30:12.320 --> 0:30:15.120
<v Speaker 1>a press conference by j Powell, and so this was

0:30:15.160 --> 0:30:16.760
<v Speaker 1>the guy you want to talk to about where we're

0:30:16.760 --> 0:30:19.840
<v Speaker 1>going in the US Economy's we got to get back

0:30:19.840 --> 0:30:22.040
<v Speaker 1>to the financial markets. We sat down with Suzanne Woolley

0:30:22.080 --> 0:30:25.040
<v Speaker 1>from our Bloomberg Wealth team as markets faced a wild week.

0:30:25.120 --> 0:30:27.520
<v Speaker 1>She discussed why now is not the time to buy

0:30:27.520 --> 0:30:30.440
<v Speaker 1>the dip in the midst of such volatility is not

0:30:30.560 --> 0:30:34.240
<v Speaker 1>a great time to rethink your asset allocation. It's really

0:30:34.280 --> 0:30:36.120
<v Speaker 1>hard at point at a time like now to sort

0:30:36.160 --> 0:30:39.120
<v Speaker 1>of sit on your hands and stick with a well

0:30:39.200 --> 0:30:41.800
<v Speaker 1>thought asset allocation that you have or if you're four

0:30:41.840 --> 0:30:44.520
<v Speaker 1>owe k is well spread out between stocks and bonds.

0:30:45.240 --> 0:30:50.360
<v Speaker 1>Um being impulsive now it can be dangerous. And buying

0:30:50.360 --> 0:30:53.800
<v Speaker 1>on the dip sounds good because we've had eleven years

0:30:54.000 --> 0:30:55.840
<v Speaker 1>of a bull market and we've been a lot of

0:30:55.840 --> 0:30:58.000
<v Speaker 1>people have cash on the sidelines. They've kind of been

0:30:58.000 --> 0:31:00.680
<v Speaker 1>waiting to jump in. So it's now all the time.

0:31:01.520 --> 0:31:03.240
<v Speaker 1>But so funny when you say that, because there was

0:31:03.280 --> 0:31:05.720
<v Speaker 1>a fun story last week was a Mike Regan about

0:31:05.760 --> 0:31:08.360
<v Speaker 1>all the metaphors, you know, climbing a wall of worry.

0:31:08.400 --> 0:31:11.080
<v Speaker 1>But it is like, we're, yeah, exactly, like we're at

0:31:11.080 --> 0:31:13.080
<v Speaker 1>that point where there's so much volatility. It's like, okay,

0:31:13.080 --> 0:31:15.120
<v Speaker 1>so what does this mean? And we're all using these

0:31:15.120 --> 0:31:18.520
<v Speaker 1>metaphors right right, and we have no clarity, you know,

0:31:18.760 --> 0:31:22.400
<v Speaker 1>I mean, there's just no visibility into into much. So

0:31:23.000 --> 0:31:25.560
<v Speaker 1>buying the dip now seems a little more like market timing,

0:31:25.640 --> 0:31:28.280
<v Speaker 1>and as we all know, you know, bad idea, Yeah,

0:31:28.320 --> 0:31:31.360
<v Speaker 1>bad idea of fools. Errand that's what they always call it,

0:31:31.400 --> 0:31:34.880
<v Speaker 1>because partially, when you get out, that's one decision, Okay,

0:31:35.000 --> 0:31:37.640
<v Speaker 1>The harder decision often is to get back in, right,

0:31:37.800 --> 0:31:39.400
<v Speaker 1>And a lot of people who sort of got out

0:31:39.440 --> 0:31:42.400
<v Speaker 1>in the last downturn didn't get back in soon enough. Well,

0:31:42.440 --> 0:31:44.080
<v Speaker 1>and you make such a great point. I mean, this

0:31:44.160 --> 0:31:46.720
<v Speaker 1>was a number that really stopped me cold. When you

0:31:46.800 --> 0:31:51.120
<v Speaker 1>go back to March nine nine through February one, the

0:31:51.200 --> 0:31:53.560
<v Speaker 1>SMB had a price game of three hundred and nine

0:31:54.040 --> 0:31:57.520
<v Speaker 1>percent three nine three, And so when you think about

0:31:58.080 --> 0:32:01.120
<v Speaker 1>a ten percent or even more sort of dip in

0:32:01.160 --> 0:32:04.800
<v Speaker 1>that context, suddenly the math is a lot different. It's

0:32:04.800 --> 0:32:07.080
<v Speaker 1>almost like you have to put up sticky notes, you know,

0:32:07.200 --> 0:32:09.800
<v Speaker 1>that will keep it in context, have some perspective with

0:32:10.240 --> 0:32:13.880
<v Speaker 1>you know, because ten percent in this context, you know,

0:32:14.200 --> 0:32:16.960
<v Speaker 1>I don't want to talk like a market timer, but

0:32:17.080 --> 0:32:20.000
<v Speaker 1>it's not very much well, you know, it's funny though, Susan.

0:32:20.040 --> 0:32:21.719
<v Speaker 1>I've been thinking a lot about this though, because I

0:32:22.160 --> 0:32:24.200
<v Speaker 1>often with a lot of our guests on air, talk

0:32:24.280 --> 0:32:26.840
<v Speaker 1>about you know, also capital preservation, right, and there is

0:32:26.880 --> 0:32:29.280
<v Speaker 1>a point where I do wonder have we made you know,

0:32:29.360 --> 0:32:31.680
<v Speaker 1>whether it was last year and you know, when we

0:32:31.720 --> 0:32:34.320
<v Speaker 1>have a strong market, do you kind of pull back

0:32:34.360 --> 0:32:36.200
<v Speaker 1>a little bit and just say I'm good with this,

0:32:36.720 --> 0:32:39.040
<v Speaker 1>you know, And then do you wait for when money

0:32:39.040 --> 0:32:41.280
<v Speaker 1>off the table, right, and or be a little bit

0:32:41.280 --> 0:32:44.000
<v Speaker 1>more conservative and wait for valuations to come back down.

0:32:44.000 --> 0:32:45.840
<v Speaker 1>Because I think about I hear what you say from

0:32:45.840 --> 0:32:50.000
<v Speaker 1>the financial crisis, but people saw their investments, you know,

0:32:50.080 --> 0:32:52.760
<v Speaker 1>cut in half because of the financial crisis, So like

0:32:52.840 --> 0:32:55.280
<v Speaker 1>you have to kind of balance that out right, Yes, definitely,

0:32:55.320 --> 0:32:57.520
<v Speaker 1>I mean it all depends on your time horizon, right,

0:32:57.560 --> 0:32:59.040
<v Speaker 1>and if you have you know how much cash you

0:32:59.080 --> 0:33:01.280
<v Speaker 1>have saved. But because if you're planning to retire in

0:33:01.280 --> 0:33:03.480
<v Speaker 1>a couple of years and you really haven't put enough away,

0:33:04.160 --> 0:33:05.800
<v Speaker 1>you don't want to be having to sell stocks into

0:33:05.800 --> 0:33:08.720
<v Speaker 1>a downturn. So in that situation you may want to

0:33:08.760 --> 0:33:10.280
<v Speaker 1>pull back a bit. And maybe in your foe owing

0:33:10.320 --> 0:33:13.360
<v Speaker 1>k there's stable value funds that you know are reasonable, right,

0:33:13.520 --> 0:33:18.600
<v Speaker 1>not anything like equity long term returns, but safer right. Well,

0:33:18.640 --> 0:33:20.880
<v Speaker 1>And that leads to I think one of the most

0:33:20.920 --> 0:33:24.280
<v Speaker 1>important points of your story, which is it is a

0:33:24.320 --> 0:33:27.239
<v Speaker 1>good time, in a very real time to understand your

0:33:27.280 --> 0:33:30.640
<v Speaker 1>appetite for risk totally tell us about that. Well, you know,

0:33:30.680 --> 0:33:32.920
<v Speaker 1>we don't really know our appetite for risk until we're

0:33:33.000 --> 0:33:35.360
<v Speaker 1>in it. And after eleven years of a bowl market,

0:33:35.360 --> 0:33:38.160
<v Speaker 1>there are a lot of people, especially younger investors, who

0:33:38.280 --> 0:33:41.520
<v Speaker 1>don't know what it feels like. See such a swift decline,

0:33:42.000 --> 0:33:43.920
<v Speaker 1>you know, and sort of most of us actually think

0:33:44.000 --> 0:33:46.280
<v Speaker 1>we have more of risk tolerance than we do. We

0:33:46.400 --> 0:33:48.760
<v Speaker 1>overestimate it. So now is a good time to sit

0:33:48.800 --> 0:33:51.160
<v Speaker 1>back and think, like, how did that make me feel?

0:33:51.720 --> 0:33:54.240
<v Speaker 1>Did it make me feel panicky? Couldn't I could I

0:33:54.280 --> 0:33:56.480
<v Speaker 1>not sleep? Was I worried? Okay, so maybe you want

0:33:56.480 --> 0:33:59.200
<v Speaker 1>to adjust your portfolio a little bit right now, you know,

0:33:59.400 --> 0:34:02.800
<v Speaker 1>tweak it UM so that you can sleep better. So

0:34:02.840 --> 0:34:05.560
<v Speaker 1>that is a and that's sort of this amorphous thing,

0:34:05.720 --> 0:34:08.560
<v Speaker 1>but it's very valuable. But yeah, absolutely, and it's real.

0:34:08.880 --> 0:34:11.560
<v Speaker 1>Let's let's not forget it. What about UM going to

0:34:11.640 --> 0:34:13.680
<v Speaker 1>some of those safe safe havens. And I think about

0:34:13.719 --> 0:34:16.080
<v Speaker 1>the bond market, which had a good run last year,

0:34:16.400 --> 0:34:19.720
<v Speaker 1>right but you know, the bottom market raises its own

0:34:19.880 --> 0:34:23.040
<v Speaker 1>risks UM, you know, and it's a little bit of

0:34:23.080 --> 0:34:26.120
<v Speaker 1>a it's hard to find a haven right now. You

0:34:26.160 --> 0:34:29.080
<v Speaker 1>know a lot of people have run into gold um

0:34:29.120 --> 0:34:31.279
<v Speaker 1>that is a tactical move, um, that a lot of

0:34:31.280 --> 0:34:35.400
<v Speaker 1>people have made that maybe they've had their move already. Yeah, yeah, maybe,

0:34:35.520 --> 0:34:38.080
<v Speaker 1>And it's hard. I sort of think you just have

0:34:38.160 --> 0:34:41.839
<v Speaker 1>to think of your basic asset allocation and pretty much

0:34:41.920 --> 0:34:44.080
<v Speaker 1>stick to it and maybe tweak a bit. But there's

0:34:44.080 --> 0:34:46.759
<v Speaker 1>not a lot of places to hide now, right. It's

0:34:46.800 --> 0:34:49.560
<v Speaker 1>funny too. I mean on our daily radio show, we

0:34:49.600 --> 0:34:51.640
<v Speaker 1>have a lot of money managers on and they talk

0:34:51.680 --> 0:34:55.000
<v Speaker 1>about their clients. You talked to a lot on an

0:34:55.040 --> 0:34:58.000
<v Speaker 1>ongoing basis, but specifically for this story. What are they

0:34:58.040 --> 0:35:00.960
<v Speaker 1>saying about what they're hearing and how it may be

0:35:01.080 --> 0:35:05.440
<v Speaker 1>different or what's the general times. Yeah, from clients, they're, um,

0:35:05.480 --> 0:35:08.719
<v Speaker 1>they're getting some worried calls, um. But they are also

0:35:08.760 --> 0:35:11.760
<v Speaker 1>getting some calls about like should I buy now? Um?

0:35:11.840 --> 0:35:14.440
<v Speaker 1>So they're definitely you know, at about like ten percent

0:35:14.760 --> 0:35:17.640
<v Speaker 1>down on SMP, they started getting calls about is it

0:35:17.719 --> 0:35:22.040
<v Speaker 1>time to buy now? And you know, some advisors are like, well, okay,

0:35:22.080 --> 0:35:25.000
<v Speaker 1>you know, if you have if you're still working and

0:35:25.040 --> 0:35:26.960
<v Speaker 1>you have like one to two years of cash saved,

0:35:27.040 --> 0:35:28.560
<v Speaker 1>or if you're retired and you have three to four

0:35:28.920 --> 0:35:31.040
<v Speaker 1>years of cash saves, so that you can ride through

0:35:31.080 --> 0:35:33.840
<v Speaker 1>any market downturn and not have to sell into weakness. Maybe,

0:35:34.400 --> 0:35:36.839
<v Speaker 1>but um, because is it a time to put some

0:35:36.840 --> 0:35:40.040
<v Speaker 1>new money? Like this is that valuation question right? It's

0:35:40.040 --> 0:35:42.400
<v Speaker 1>a lot better than it was a couple of weeks

0:35:42.400 --> 0:35:45.200
<v Speaker 1>ago in terms of valuations, and so many market watchers

0:35:44.960 --> 0:35:48.880
<v Speaker 1>were calling for some kind of correction even without the

0:35:48.960 --> 0:35:51.160
<v Speaker 1>virus concerns. And so if you do have some new

0:35:51.160 --> 0:35:53.759
<v Speaker 1>money and you have a safety net put aside, is

0:35:53.800 --> 0:35:55.960
<v Speaker 1>it an opportunity to kind of get to put some

0:35:55.960 --> 0:35:57.719
<v Speaker 1>new money to work? I mean something to think. One

0:35:57.760 --> 0:35:59.160
<v Speaker 1>thing to think about is that if you have a

0:35:59.200 --> 0:36:02.840
<v Speaker 1>four one ken, you're already sort of averaging into the

0:36:02.880 --> 0:36:05.480
<v Speaker 1>market every month or so and it goes into the

0:36:05.480 --> 0:36:08.560
<v Speaker 1>four O one K. So if you you know, you

0:36:08.600 --> 0:36:10.680
<v Speaker 1>could be doubling down on the market if you decide

0:36:10.719 --> 0:36:13.680
<v Speaker 1>to take money outside that accountant. And that's Suzanne Willey

0:36:13.760 --> 0:36:16.439
<v Speaker 1>a smart story, a timely when obviously, given everything that's

0:36:16.480 --> 0:36:18.359
<v Speaker 1>been going on in the market. So I know, those

0:36:18.400 --> 0:36:20.000
<v Speaker 1>of us who have dared to look at our four

0:36:20.080 --> 0:36:24.080
<v Speaker 1>oh one case, it's a chilling moment, but got to

0:36:24.120 --> 0:36:26.680
<v Speaker 1>be smart in this sort of environment. And she reminds

0:36:26.760 --> 0:36:28.279
<v Speaker 1>us if you're already in a furrow one k you're

0:36:28.280 --> 0:36:30.279
<v Speaker 1>already buying into the markets ups and down. So that's

0:36:30.320 --> 0:36:33.920
<v Speaker 1>something to remember as we face those volatile financial markets.

0:36:34.880 --> 0:36:37.280
<v Speaker 1>Jack Welch so much talked about former chairman and CEO

0:36:37.280 --> 0:36:39.719
<v Speaker 1>of General Electric. He passed away one week ago at

0:36:39.719 --> 0:36:42.360
<v Speaker 1>the age of eighty four. Someone who knew him beyond

0:36:42.400 --> 0:36:45.600
<v Speaker 1>the headlines that most of us read is John Byrne.

0:36:45.640 --> 0:36:48.399
<v Speaker 1>He wrote the book with Jack Welch. It's his autobiography.

0:36:48.440 --> 0:36:50.359
<v Speaker 1>It was entitled Jack Straight from the Guy. He's spent

0:36:50.400 --> 0:36:52.080
<v Speaker 1>a lot of time with him, more than a thousand

0:36:52.160 --> 0:36:56.360
<v Speaker 1>hours a full year, a level of intimacy that really

0:36:56.360 --> 0:36:59.200
<v Speaker 1>no journalist gets with a source, and a friendship that

0:36:59.280 --> 0:37:04.200
<v Speaker 1>certainly continued. John joins us from San Francisco. So I

0:37:04.280 --> 0:37:07.000
<v Speaker 1>have to say John, first, condolences. I know that he

0:37:07.080 --> 0:37:10.120
<v Speaker 1>was a close friend and mentor, uh and someone who

0:37:10.200 --> 0:37:13.600
<v Speaker 1>gave you a lot of advice over the years, unvarnished.

0:37:14.080 --> 0:37:15.960
<v Speaker 1>What was your first thought when you heard that he

0:37:16.000 --> 0:37:21.440
<v Speaker 1>had passed, Well, there was a sense of sadness. Um,

0:37:21.520 --> 0:37:24.560
<v Speaker 1>he was really a larger than life figure. And I

0:37:24.560 --> 0:37:28.200
<v Speaker 1>know that's almost a cliche, but in his case it

0:37:28.280 --> 0:37:34.240
<v Speaker 1>really fits. He squeezed every precious moment out of every

0:37:34.280 --> 0:37:37.759
<v Speaker 1>minute in his life, Uh to get the most out

0:37:37.760 --> 0:37:40.520
<v Speaker 1>of it. He was fun to be with. Uh. He

0:37:40.600 --> 0:37:45.879
<v Speaker 1>could be a very um scary character when he got mad. Uh,

0:37:45.920 --> 0:37:52.320
<v Speaker 1>he was remarkably intense. He Uh, he was wickedly smart. UM.

0:37:52.360 --> 0:37:55.280
<v Speaker 1>And when you were in his orbit, you somehow spelt

0:37:55.560 --> 0:38:00.480
<v Speaker 1>felt special. Um, you didn't feel ordinary anymore. And that

0:38:00.560 --> 0:38:02.880
<v Speaker 1>was the kind of magic that he had with a

0:38:02.880 --> 0:38:05.600
<v Speaker 1>lot of people. And he was very much a people person,

0:38:05.760 --> 0:38:09.120
<v Speaker 1>I mean he um. And he would go right to it. Well,

0:38:09.360 --> 0:38:13.239
<v Speaker 1>so what what whatever, Wherever there was some something that

0:38:13.239 --> 0:38:15.959
<v Speaker 1>he could provoke, he would provoke it. Before you wrote

0:38:15.960 --> 0:38:18.600
<v Speaker 1>the book with him, UM. And I think two thousand one,

0:38:18.920 --> 0:38:21.279
<v Speaker 1>you actually first got to know him back in and

0:38:21.760 --> 0:38:24.520
<v Speaker 1>you wrote a story for Bloomberg or what was Business

0:38:24.560 --> 0:38:27.480
<v Speaker 1>Week at that time. It became the longest UM cover

0:38:27.640 --> 0:38:30.880
<v Speaker 1>story in the magazine's history. Take us back, that was

0:38:32.719 --> 0:38:34.520
<v Speaker 1>what was your first impression of him? What was the

0:38:34.560 --> 0:38:37.080
<v Speaker 1>first time you met him and sat with him? Um?

0:38:37.239 --> 0:38:41.719
<v Speaker 1>Do you remember that? Sure? Well, contrary to what people think,

0:38:41.800 --> 0:38:45.600
<v Speaker 1>he never sought the limelight. The limelight sought him. And

0:38:45.640 --> 0:38:48.160
<v Speaker 1>it was difficult for him to actually sit down with

0:38:48.200 --> 0:38:51.920
<v Speaker 1>a journalist. UM, it took me a year to gain

0:38:52.040 --> 0:38:57.400
<v Speaker 1>access to do that cover story. So but once he

0:38:57.480 --> 0:39:00.399
<v Speaker 1>opened the door, he completely opened the door. I spent

0:39:00.520 --> 0:39:04.400
<v Speaker 1>four months. I interviewed well over fifty executives in the company.

0:39:04.400 --> 0:39:08.120
<v Speaker 1>I traveled all over the country to different divisions, and

0:39:08.239 --> 0:39:13.040
<v Speaker 1>I interviewed him multiple times. And the story really told,

0:39:13.160 --> 0:39:17.839
<v Speaker 1>UH the sort of narrative of how did this one

0:39:17.960 --> 0:39:22.759
<v Speaker 1>guy have so much influence over this massive global corporation

0:39:23.280 --> 0:39:26.879
<v Speaker 1>with three hundred and fifty thousand employees and a range

0:39:26.960 --> 0:39:30.120
<v Speaker 1>of business that was truly mind boggling, from appliances and

0:39:30.239 --> 0:39:34.560
<v Speaker 1>light bulbs to aircraft engines and um, the aircraft engines

0:39:34.600 --> 0:39:39.000
<v Speaker 1>and power generation equipment. UM, how does everyone know him

0:39:39.000 --> 0:39:42.120
<v Speaker 1>as Jack? And how does he wield this influence? And

0:39:42.200 --> 0:39:46.320
<v Speaker 1>it really got inside the motivational techniques that he used

0:39:47.360 --> 0:39:50.400
<v Speaker 1>to get performance out of the company. He would do

0:39:50.600 --> 0:39:55.000
<v Speaker 1>these handwritten notes that became prized within uh G E

0:39:55.480 --> 0:40:00.080
<v Speaker 1>two people who really made a difference and UH and

0:40:00.400 --> 0:40:03.799
<v Speaker 1>those things hung in their offices and they were just

0:40:03.840 --> 0:40:08.239
<v Speaker 1>like the amazing most the best honor you could ever get. UH.

0:40:08.280 --> 0:40:11.040
<v Speaker 1>So I got to know whom there and then as

0:40:11.080 --> 0:40:14.279
<v Speaker 1>he approached his retirement two and a half years later,

0:40:14.920 --> 0:40:16.759
<v Speaker 1>he came to me and asked if I would help

0:40:16.840 --> 0:40:20.920
<v Speaker 1>him write his memoir. Of course, there was no hesitation.

0:40:22.160 --> 0:40:25.360
<v Speaker 1>I agreed to me that experience was like having a

0:40:25.400 --> 0:40:29.360
<v Speaker 1>PhD in management or leadership. I did, in fact, spend

0:40:29.360 --> 0:40:32.160
<v Speaker 1>well over a thousand hours face to face one on

0:40:32.160 --> 0:40:36.279
<v Speaker 1>one with Jack. Uh. It was the most grueling experience

0:40:36.360 --> 0:40:40.279
<v Speaker 1>of my life. Uh. We fought a lot over what

0:40:40.400 --> 0:40:44.160
<v Speaker 1>should be included, what shouldn't be included. Uh. He was

0:40:44.800 --> 0:40:48.480
<v Speaker 1>very demanding. We went through many, many, many drafts. I

0:40:48.520 --> 0:40:51.000
<v Speaker 1>can tell you some of the chapters went through something

0:40:51.040 --> 0:40:54.919
<v Speaker 1>like eighteen twenty drafts. We'd sit side by side after

0:40:55.000 --> 0:40:58.399
<v Speaker 1>I would write, Uh, and to make the manuscript his own,

0:40:59.120 --> 0:41:03.560
<v Speaker 1>he would go over every paragraph, every sentence, every word.

0:41:03.960 --> 0:41:09.040
<v Speaker 1>We'd fight over commas and dashes. Uh. Sometimes the changes

0:41:09.080 --> 0:41:13.279
<v Speaker 1>in the manuscript would be so extensive. So one time,

0:41:13.320 --> 0:41:16.879
<v Speaker 1>after scribbling all these notes all over the pages, UM,

0:41:16.920 --> 0:41:18.840
<v Speaker 1>he turned to me, grabbed my arm, looked me in

0:41:18.880 --> 0:41:20.880
<v Speaker 1>the eye, and said, you're gonna mess this up, aren't you.

0:41:21.920 --> 0:41:26.440
<v Speaker 1>He used a more colorful than mess it up? Okay,

0:41:26.480 --> 0:41:29.279
<v Speaker 1>but that was Jack. Yeah. And so what did you

0:41:29.360 --> 0:41:32.040
<v Speaker 1>learn about him in that process? About him? As a

0:41:32.440 --> 0:41:36.560
<v Speaker 1>human because again the intimacy that you gain over that

0:41:36.600 --> 0:41:41.160
<v Speaker 1>many hours and over telling someone's life story in that

0:41:41.320 --> 0:41:45.920
<v Speaker 1>level of detail. What did you learn about him? Well,

0:41:45.960 --> 0:41:49.960
<v Speaker 1>I learned that one of the remarkable characteristics that he

0:41:50.080 --> 0:41:54.560
<v Speaker 1>had was his love for people. And while he could

0:41:54.600 --> 0:41:58.640
<v Speaker 1>be incredibly tough on people, um, literally beat them up,

0:41:59.560 --> 0:42:03.439
<v Speaker 1>he also just as easily could come over to them,

0:42:04.000 --> 0:42:07.000
<v Speaker 1>wrap his arms around them and tell them in the

0:42:07.000 --> 0:42:12.200
<v Speaker 1>most genuine way possible, I love you, um. And that

0:42:12.239 --> 0:42:16.560
<v Speaker 1>meant a lot to people. And he rewarded people incredibly generously.

0:42:16.719 --> 0:42:19.840
<v Speaker 1>You know, we often think, uh in Silicon Valley and

0:42:19.840 --> 0:42:24.720
<v Speaker 1>I'm here in the Bay Area that, um, these companies

0:42:24.760 --> 0:42:26.560
<v Speaker 1>are very generous and buy a lot of talent with

0:42:26.560 --> 0:42:30.399
<v Speaker 1>stock options. Well, you know, Jack us stock options very

0:42:30.400 --> 0:42:35.520
<v Speaker 1>effectively in a big conglomerate, made tens of thousand people

0:42:36.080 --> 0:42:40.160
<v Speaker 1>uh millionaires as a result. So if you performed and

0:42:40.840 --> 0:42:43.520
<v Speaker 1>really did well by the company, you did well by

0:42:43.560 --> 0:42:46.960
<v Speaker 1>yourself because he made sure that you were generously awarded

0:42:47.000 --> 0:42:49.080
<v Speaker 1>for your work. That's John Byrne, who wrote with Jack

0:42:49.120 --> 0:42:52.680
<v Speaker 1>Welch his autobiography. It was entitled Jack Straight from the Gut.

0:42:52.719 --> 0:42:55.640
<v Speaker 1>That book selling more than ten million copies worldwide. But

0:42:56.000 --> 0:42:58.480
<v Speaker 1>it's great to sit down and spend time with someone

0:42:58.520 --> 0:43:01.200
<v Speaker 1>who spent so much time with Jack Welch and got

0:43:01.239 --> 0:43:03.080
<v Speaker 1>to talk with him and see him not only as

0:43:03.120 --> 0:43:05.400
<v Speaker 1>a CEO, but just as an individual, Yeah, as a

0:43:05.480 --> 0:43:09.880
<v Speaker 1>human being. And he tells some great stories about everything

0:43:10.040 --> 0:43:13.480
<v Speaker 1>that Jack was a complicated guy, obviously a legacy that

0:43:13.560 --> 0:43:16.560
<v Speaker 1>will continue to be picked apart, but a very human

0:43:16.560 --> 0:43:18.960
<v Speaker 1>look for sure. Let's not forget Jason. That's our Bloomberg

0:43:19.000 --> 0:43:21.320
<v Speaker 1>Business Week Extra podcast. We talked with John Byrne for

0:43:21.360 --> 0:43:23.239
<v Speaker 1>a long time, so be sure to check that out.

0:43:27.960 --> 0:43:33.120
<v Speaker 1>Speed Racer. So the Bloomberg audience love sorrying about aving

0:43:33.160 --> 0:43:35.000
<v Speaker 1>to do with the auto industry, from evies and stuff

0:43:35.040 --> 0:43:39.760
<v Speaker 1>driving cars to really cool things like supercars, collectibles, innovation, competition,

0:43:39.880 --> 0:43:44.000
<v Speaker 1>racing and more fast cars. All right, so today we're

0:43:44.000 --> 0:43:46.200
<v Speaker 1>talking about the business of racing of the perfect duo

0:43:46.320 --> 0:43:50.760
<v Speaker 1>to do that, with IndyCar champion Joseph new Garden joining

0:43:50.840 --> 0:43:54.120
<v Speaker 1>us in our interactive Broker Students, so welcome to you. Also,

0:43:54.160 --> 0:43:56.600
<v Speaker 1>of course, with us is our auto calumniess for Bloomberg Pursuits,

0:43:56.640 --> 0:43:59.840
<v Speaker 1>Hannah Elliot, who actually brought us Joseph. I tried to

0:44:00.040 --> 0:44:10.440
<v Speaker 1>in you the best. Yeah. Anyway, alright, so first of all, congratulations, welcome,

0:44:10.719 --> 0:44:15.200
<v Speaker 1>thank you. Um. So, what's the state of racing right now? Well,

0:44:15.200 --> 0:44:17.920
<v Speaker 1>we're here to just just distract everybody, you know, with

0:44:17.960 --> 0:44:19.879
<v Speaker 1>all the chaos that's going on right now, we want

0:44:19.920 --> 0:44:22.359
<v Speaker 1>you to just think about racing and good things. Um.

0:44:22.400 --> 0:44:24.200
<v Speaker 1>But the Yeah, the state of racing is good, you know.

0:44:24.239 --> 0:44:27.319
<v Speaker 1>We um, we're still going forward. I think Indie Car

0:44:27.360 --> 0:44:29.880
<v Speaker 1>is an exciting time for us. We're kind of growing. Um.

0:44:29.920 --> 0:44:31.640
<v Speaker 1>You know, we've gone through some swings over the last

0:44:31.680 --> 0:44:34.319
<v Speaker 1>twenty thirty years with just the series, the identity of it,

0:44:34.400 --> 0:44:37.200
<v Speaker 1>the popularity and uh, ever since I joined back in

0:44:37.239 --> 0:44:39.040
<v Speaker 1>two thousand and twelve, we've just had this nice steady

0:44:39.120 --> 0:44:41.759
<v Speaker 1>uptick and growth and I feel like we have a

0:44:41.760 --> 0:44:44.440
<v Speaker 1>lot more momentum on our side now with Roger Pensky

0:44:44.600 --> 0:44:47.240
<v Speaker 1>acquiring the Indianapolis Motor Speedway in the Indie Car series,

0:44:47.280 --> 0:44:49.319
<v Speaker 1>so we feel like the direction of where the the

0:44:49.360 --> 0:44:51.560
<v Speaker 1>series can go and really the growth potential is is

0:44:51.560 --> 0:44:53.400
<v Speaker 1>pretty enormous right now. All right. I don't know why

0:44:53.440 --> 0:44:56.600
<v Speaker 1>he's been so serious. What's it like to race? It's awesome? Alright,

0:44:56.800 --> 0:44:58.520
<v Speaker 1>that's what I want to know. Yeah, no, I I

0:44:58.560 --> 0:45:01.279
<v Speaker 1>love it. I grew up I'm for Nashville, Tennessee, and

0:45:01.320 --> 0:45:03.520
<v Speaker 1>I played stick and ball sports like most you know,

0:45:03.600 --> 0:45:06.600
<v Speaker 1>suburban American kids. Baseball was kind of my sport as

0:45:06.640 --> 0:45:09.440
<v Speaker 1>as as a young guy. And uh, I always loved racing.

0:45:09.480 --> 0:45:11.520
<v Speaker 1>I love cars that went fast. The first thing you raced,

0:45:11.960 --> 0:45:15.160
<v Speaker 1>So I raced just go carts, traditional like hundred c

0:45:15.320 --> 0:45:17.920
<v Speaker 1>C carts and um, you know, they go like sixty

0:45:17.920 --> 0:45:20.640
<v Speaker 1>miles per hour, superload to the ground, and there was

0:45:20.680 --> 0:45:23.760
<v Speaker 1>nothing like that around Nashville, Tennessee. So my dad actually

0:45:23.760 --> 0:45:26.399
<v Speaker 1>had to take me. Uh. We we did this round

0:45:26.480 --> 0:45:28.920
<v Speaker 1>trip three and miles up, three and miles back to Indianapolis.

0:45:29.000 --> 0:45:31.920
<v Speaker 1>It was the closest carting track to to Nashville, and

0:45:31.960 --> 0:45:33.440
<v Speaker 1>we did that. We went up there and figured out

0:45:33.480 --> 0:45:35.279
<v Speaker 1>how carting worked, and then tried to get into cars.

0:45:35.320 --> 0:45:37.279
<v Speaker 1>And then you kind of just learned how the you know,

0:45:37.320 --> 0:45:39.480
<v Speaker 1>the series form up and then how to maybe one

0:45:39.520 --> 0:45:42.839
<v Speaker 1>day try and pursue a career in motorsports. And what

0:45:42.960 --> 0:45:47.120
<v Speaker 1>I'm so curious what separates a champion from someone who's

0:45:47.160 --> 0:45:49.560
<v Speaker 1>really good. And I mean when you were driving these carts,

0:45:49.760 --> 0:45:52.520
<v Speaker 1>did you know from an early age, I'm really good.

0:45:53.360 --> 0:45:55.520
<v Speaker 1>Did that come later? It came later. You know. When

0:45:55.520 --> 0:45:57.319
<v Speaker 1>I was a kid and i'd watch indie cards on TV,

0:45:57.719 --> 0:46:01.120
<v Speaker 1>especially around street circuits, which is a track type that

0:46:01.160 --> 0:46:03.960
<v Speaker 1>we run on, I'd watch these guys, you know, handle

0:46:04.000 --> 0:46:08.240
<v Speaker 1>these seven hundred fifty horsepower super fast cars in between

0:46:08.360 --> 0:46:10.719
<v Speaker 1>you know, twenty foot of walls, like that's that's you know,

0:46:10.760 --> 0:46:14.000
<v Speaker 1>the track was the walls basically lining the track super tight.

0:46:14.320 --> 0:46:16.480
<v Speaker 1>And I had no idea how they'd be driving these

0:46:16.480 --> 0:46:18.480
<v Speaker 1>things at two or miles miles per hour in the

0:46:18.520 --> 0:46:20.960
<v Speaker 1>street courses. I was like, man, there's there's just no way.

0:46:21.080 --> 0:46:23.839
<v Speaker 1>It looks so dangerous, it's crazy. I mean they are

0:46:23.880 --> 0:46:26.959
<v Speaker 1>like it's like riding a raging bull. And then there's

0:46:27.080 --> 0:46:29.279
<v Speaker 1>they're so masterful. When I was a kid watching the

0:46:29.560 --> 0:46:31.440
<v Speaker 1>drivers do it, and I never thought it was possible,

0:46:31.719 --> 0:46:33.319
<v Speaker 1>to answer your question, for me to be able to

0:46:33.960 --> 0:46:36.479
<v Speaker 1>be capable of that, And so I just got into

0:46:36.480 --> 0:46:38.520
<v Speaker 1>it for the love of cars, the love of racing,

0:46:38.560 --> 0:46:41.560
<v Speaker 1>the competition, and then quickly you learn like I'm pretty

0:46:41.560 --> 0:46:43.440
<v Speaker 1>good at this, like maybe maybe I'll be able to

0:46:43.520 --> 0:46:45.400
<v Speaker 1>drive cars one day. And then you get into cars

0:46:45.400 --> 0:46:48.000
<v Speaker 1>finally and you're like, yeah, I think I could possibly

0:46:48.080 --> 0:46:49.920
<v Speaker 1>get good at this. Was there a discussion you had

0:46:49.920 --> 0:46:52.400
<v Speaker 1>with your parents about this? Um, Yes and no. I

0:46:52.440 --> 0:46:54.360
<v Speaker 1>begged to start racing go cards since I was like

0:46:54.400 --> 0:46:56.600
<v Speaker 1>three years old, and it was always a no until

0:46:56.600 --> 0:46:58.920
<v Speaker 1>I was thirteen. So it took. It took a lot

0:46:58.960 --> 0:47:01.239
<v Speaker 1>of convincing to hey, let's actually go try and do this.

0:47:01.480 --> 0:47:03.719
<v Speaker 1>And so, to go back to what Hannah said, I mean,

0:47:04.600 --> 0:47:07.000
<v Speaker 1>you understand you're pretty good at it, but then there

0:47:07.239 --> 0:47:11.120
<v Speaker 1>is that, you know, a matter of seconds or middleiseconds

0:47:11.160 --> 0:47:15.759
<v Speaker 1>in some cases inches feet that separate you know, a

0:47:15.800 --> 0:47:18.560
<v Speaker 1>true champion, a winner, from someone who's like, yeah, this

0:47:18.880 --> 0:47:22.280
<v Speaker 1>is pretty good. But what's the difference. Yeah, it's honestly,

0:47:22.360 --> 0:47:24.000
<v Speaker 1>so like once you get to the top level and

0:47:24.040 --> 0:47:26.480
<v Speaker 1>you're like, hey, you know, I'm I'm I'm pretty good

0:47:26.480 --> 0:47:28.120
<v Speaker 1>at the sport. I'm lucky that I have some talent.

0:47:28.880 --> 0:47:31.359
<v Speaker 1>It's so much more than just being fast or being

0:47:31.400 --> 0:47:34.360
<v Speaker 1>inherently talented at something. You have to have such a

0:47:34.400 --> 0:47:37.440
<v Speaker 1>complete package at the top level of it. Um, you

0:47:37.480 --> 0:47:40.120
<v Speaker 1>really have to be diverse in your skill sets and

0:47:40.120 --> 0:47:42.040
<v Speaker 1>and that a lot of what the driver does is

0:47:42.080 --> 0:47:44.440
<v Speaker 1>he's like the quarterback of a football team. You know

0:47:44.520 --> 0:47:47.600
<v Speaker 1>he's leading the pack, he's kind of directing on everything

0:47:47.640 --> 0:47:49.200
<v Speaker 1>that we need to do, not only just on a

0:47:49.320 --> 0:47:52.440
<v Speaker 1>race weekend and what decisions we make, but also globally,

0:47:52.520 --> 0:47:55.279
<v Speaker 1>like how are we developing the race car, what's gonna

0:47:55.320 --> 0:47:57.640
<v Speaker 1>make the race car fast? And all those decisions really

0:47:57.640 --> 0:48:00.080
<v Speaker 1>derived from the driver. So the driver has to have

0:48:00.080 --> 0:48:02.040
<v Speaker 1>a really good skill set to lead the team and

0:48:02.120 --> 0:48:04.440
<v Speaker 1>lead the engineers and mechanics found the right path. That's

0:48:04.520 --> 0:48:05.960
<v Speaker 1>that's what makes you good at the top of Is

0:48:06.000 --> 0:48:08.480
<v Speaker 1>it a case though, like with any I don't know sport,

0:48:08.560 --> 0:48:10.440
<v Speaker 1>if you will that the more you do it, the

0:48:10.440 --> 0:48:12.839
<v Speaker 1>better you get, like practice, practice, practice, or that's not

0:48:12.880 --> 0:48:15.080
<v Speaker 1>necessarily the case in racing. No, No, it's very true,

0:48:15.239 --> 0:48:17.920
<v Speaker 1>very true. I think with anything, particularly indie car racing.

0:48:18.239 --> 0:48:21.120
<v Speaker 1>IndyCar racing, amongst all of motor sports, is probably the

0:48:21.120 --> 0:48:25.200
<v Speaker 1>most diverse. So with NASCAR, they're so predominantly oval racing.

0:48:25.280 --> 0:48:27.920
<v Speaker 1>You know, probably the tracks they visit are all ovals.

0:48:28.160 --> 0:48:31.360
<v Speaker 1>For IndyCar, it's split across four different track types, so

0:48:31.400 --> 0:48:34.000
<v Speaker 1>we RaSE street circuits like I was talking about earlier.

0:48:34.280 --> 0:48:37.719
<v Speaker 1>They are all so completely different that if you're not

0:48:37.800 --> 0:48:40.600
<v Speaker 1>good at all of them, you're never gonna win a championship.

0:48:40.680 --> 0:48:42.759
<v Speaker 1>So the diversity that it that it requires to be

0:48:42.760 --> 0:48:45.160
<v Speaker 1>good in Indy cars is pretty cool. That's INDO Card

0:48:45.239 --> 0:48:48.200
<v Speaker 1>Champion Joseph Newgarden and Blueberg's Hannah Elliott and I have

0:48:48.239 --> 0:48:51.000
<v Speaker 1>to say the only challenge of listening to this on

0:48:51.040 --> 0:48:54.080
<v Speaker 1>the radio or podcast, Carol, you don't see exactly how

0:48:54.120 --> 0:48:58.680
<v Speaker 1>handsome Joseph Newgarden is. He really is, but so articulate

0:48:58.719 --> 0:49:00.759
<v Speaker 1>as well. We had a fun com versation. It was

0:49:00.800 --> 0:49:03.319
<v Speaker 1>not just about what it's like to get into a

0:49:03.400 --> 0:49:06.040
<v Speaker 1>race car, although he did talk about that, but also

0:49:06.280 --> 0:49:08.520
<v Speaker 1>talking about the broader industry, what's going on, it's self

0:49:08.600 --> 0:49:12.040
<v Speaker 1>driving cars and e vs. It was a great fun conversation. Yeah,

0:49:12.120 --> 0:49:15.640
<v Speaker 1>definitely keep an eye on him about fayv incredible stories

0:49:15.640 --> 0:49:17.360
<v Speaker 1>about the lovely Cake Crater from the Year of the

0:49:17.360 --> 0:49:19.800
<v Speaker 1>Noodle to opening a restaurant too simply winging it and

0:49:19.840 --> 0:49:21.719
<v Speaker 1>by winging it we mean chicken wings. I think you

0:49:21.840 --> 0:49:23.680
<v Speaker 1>just gave her a new nickname. It's called Hot Sauce,

0:49:24.520 --> 0:49:27.560
<v Speaker 1>which I love. We call her Kate Crater Katie Kay.

0:49:27.600 --> 0:49:30.680
<v Speaker 1>I'm not saying anything, but he did not call her back.

0:49:30.840 --> 0:49:32.719
<v Speaker 1>I'm just saying, all right, Kate Craters here with us

0:49:32.719 --> 0:49:34.719
<v Speaker 1>in New York City. Great to see you, so good

0:49:34.719 --> 0:49:37.279
<v Speaker 1>to see all right. I said to Chris Rouser, who

0:49:37.360 --> 0:49:39.560
<v Speaker 1>edits pursuits. I ran into him in the building this

0:49:39.600 --> 0:49:44.840
<v Speaker 1>week and I said, you're the noodle I percent. And

0:49:44.880 --> 0:49:46.319
<v Speaker 1>he told me a little bit of the back story.

0:49:46.400 --> 0:49:49.640
<v Speaker 1>And you talk about this in the story. Every year

0:49:49.880 --> 0:49:52.680
<v Speaker 1>could be the year of the noodle? Really is? Tell

0:49:52.760 --> 0:49:55.359
<v Speaker 1>us why really is the year of the noodle? And

0:49:55.400 --> 0:49:57.839
<v Speaker 1>I do think like every year people find a dish

0:49:57.880 --> 0:49:59.680
<v Speaker 1>to fall in love with. You know, for those who

0:49:59.680 --> 0:50:02.680
<v Speaker 1>got to Reya, there was that crazy octopus and bone

0:50:02.680 --> 0:50:06.600
<v Speaker 1>marrow few silly several years ago. Mom Fuku Ramen has

0:50:06.640 --> 0:50:10.160
<v Speaker 1>a lot of followers. But this year chefs are Chefs

0:50:10.200 --> 0:50:12.480
<v Speaker 1>are taking the noodle. The ones who are already experts

0:50:12.480 --> 0:50:14.759
<v Speaker 1>are going in new directions. And then some who have

0:50:14.880 --> 0:50:18.640
<v Speaker 1>like not been crafting noodles have found or have you know,

0:50:19.040 --> 0:50:21.919
<v Speaker 1>taken gotten religion or like now we're going to start

0:50:21.920 --> 0:50:23.840
<v Speaker 1>making some noodles. So what are the new directions? Is

0:50:23.840 --> 0:50:25.600
<v Speaker 1>it just a different shape or is it a lot

0:50:25.600 --> 0:50:27.760
<v Speaker 1>of different things. It's a lot of different things. Actually,

0:50:27.800 --> 0:50:30.160
<v Speaker 1>like one thing another thing that's fantastic about it is

0:50:30.160 --> 0:50:32.279
<v Speaker 1>that I think traditionally, or at least I do in

0:50:32.360 --> 0:50:35.280
<v Speaker 1>New York, think about UM. I mostly think of noodles

0:50:35.400 --> 0:50:38.840
<v Speaker 1>as Italian. But it's awesome. I mean, not that I

0:50:38.920 --> 0:50:41.920
<v Speaker 1>don't love Ramen, but now it's going in so many

0:50:41.920 --> 0:50:45.719
<v Speaker 1>different directions. For instance, there's this really popular restaurant called Coat,

0:50:45.840 --> 0:50:49.279
<v Speaker 1>which is a Korean steakhouse, and they, after Parasite won

0:50:49.440 --> 0:50:53.680
<v Speaker 1>an Academy Award, they introduced the dish, a dish that

0:50:53.920 --> 0:50:56.800
<v Speaker 1>um I don't want to know spoiler alerts, but Chapagari

0:50:57.000 --> 0:50:59.440
<v Speaker 1>plays Um plays a role in this movie, and so

0:50:59.480 --> 0:51:01.600
<v Speaker 1>they started doing a late night special and it's made

0:51:01.600 --> 0:51:05.200
<v Speaker 1>with really good instant noodles, like better than Ramen noodles

0:51:05.239 --> 0:51:07.560
<v Speaker 1>for sure, and they put their fantastic steak in it

0:51:07.680 --> 0:51:09.520
<v Speaker 1>and they sell it every night. I have to say,

0:51:09.560 --> 0:51:11.240
<v Speaker 1>when I saw a Parasite, I will not give anything

0:51:11.239 --> 0:51:13.040
<v Speaker 1>away about the movie either, but when I saw that

0:51:13.080 --> 0:51:17.000
<v Speaker 1>in the movie, I thought you would call ahead to

0:51:17.040 --> 0:51:20.680
<v Speaker 1>get sout to get that. Let's take a step back,

0:51:20.680 --> 0:51:23.799
<v Speaker 1>because you know so much about food and restaurants and

0:51:23.920 --> 0:51:26.560
<v Speaker 1>culture and the intersection of all those things. Why do

0:51:26.600 --> 0:51:28.879
<v Speaker 1>we love noodles so much? Well, you know what there's

0:51:28.880 --> 0:51:32.840
<v Speaker 1>something satisfying. It's not something they are satisfaction, you know.

0:51:32.920 --> 0:51:35.440
<v Speaker 1>I think like they come in bowls, you slurp them

0:51:35.480 --> 0:51:38.000
<v Speaker 1>their comfort. You probably have a childhood memory of them.

0:51:38.000 --> 0:51:40.680
<v Speaker 1>Wherever in the world you come from, a bath of them.

0:51:40.719 --> 0:51:42.840
<v Speaker 1>They're so simple. They can be doused with butter, or

0:51:42.880 --> 0:51:46.200
<v Speaker 1>they can get really elaborate, and they really they scratch

0:51:46.280 --> 0:51:48.160
<v Speaker 1>the itch. Whether you know you have it or not,

0:51:48.400 --> 0:51:50.719
<v Speaker 1>it will always be like someone you know putting their

0:51:50.800 --> 0:51:54.279
<v Speaker 1>arm around you. For years, for my baby brother for lunch,

0:51:54.280 --> 0:51:56.960
<v Speaker 1>I would make like you know, I boil some noodles

0:51:57.000 --> 0:51:59.839
<v Speaker 1>and then with butter. That was our garland delicious. When

0:52:00.000 --> 0:52:02.359
<v Speaker 1>feel like there's something comforting elemental, I mean, I think

0:52:02.360 --> 0:52:05.200
<v Speaker 1>there's something about the elemental quality of it, and you know,

0:52:05.239 --> 0:52:07.600
<v Speaker 1>you can certainly find it in a burger or something

0:52:07.680 --> 0:52:10.880
<v Speaker 1>like that. But there's something about noodles that come too warm,

0:52:11.160 --> 0:52:13.839
<v Speaker 1>the texture of them you bite into them, that you

0:52:14.520 --> 0:52:16.600
<v Speaker 1>and the simplicity of it, ultimately, I mean sort of

0:52:16.600 --> 0:52:18.960
<v Speaker 1>what you're getting toward and you are as well, Kate,

0:52:19.040 --> 0:52:21.720
<v Speaker 1>this notion that you know, even when you're just starting out,

0:52:21.760 --> 0:52:24.280
<v Speaker 1>either as a teenager or certainly when you're in college,

0:52:24.320 --> 0:52:26.480
<v Speaker 1>like there's that notion of like, all right, well you

0:52:26.480 --> 0:52:28.200
<v Speaker 1>can at least make you can do this right? No

0:52:28.360 --> 0:52:31.320
<v Speaker 1>exactly how many how many noodles like noodles have stage

0:52:31.360 --> 0:52:35.520
<v Speaker 1>college students? Yeah, we aids centuries what happened though too.

0:52:35.560 --> 0:52:38.919
<v Speaker 1>I feel like, you know, the pushback against carbs like um,

0:52:38.920 --> 0:52:40.879
<v Speaker 1>but yet there's like all these noodles. I think that's

0:52:40.920 --> 0:52:44.040
<v Speaker 1>something that's actually fantastic about this. You know that they're

0:52:44.120 --> 0:52:46.200
<v Speaker 1>so I mean, we can talk about chickpee pasta and

0:52:46.239 --> 0:52:49.120
<v Speaker 1>that's of course having a moment too, but it hasn't

0:52:49.160 --> 0:52:53.320
<v Speaker 1>like pushed conventional pasta off the stage, like conventional pasta

0:52:53.440 --> 0:52:56.480
<v Speaker 1>is like we are here and so many different guys

0:52:56.560 --> 0:52:59.239
<v Speaker 1>is as we were saying, Um, this guy, I don't

0:52:59.239 --> 0:53:02.160
<v Speaker 1>know if you guys know pudo ramen, but it's like legendary.

0:53:02.160 --> 0:53:04.720
<v Speaker 1>It's where people wait hours to have a bowl of ramen.

0:53:05.280 --> 0:53:09.200
<v Speaker 1>And the guy, the chef um has opened his own

0:53:09.320 --> 0:53:12.560
<v Speaker 1>place in Brooklyn now on Smith Street. Um it's called

0:53:12.719 --> 0:53:14.840
<v Speaker 1>something I can't pronounce the first word of it, but

0:53:14.920 --> 0:53:21.080
<v Speaker 1>it's like boton, Kazaki, boat and um. And he's doing

0:53:21.120 --> 0:53:24.439
<v Speaker 1>these like he's inspired by New York culture. So he's

0:53:24.480 --> 0:53:28.799
<v Speaker 1>making some broths with um steakbones with like major steakbones

0:53:28.840 --> 0:53:31.799
<v Speaker 1>because he loves the steakhouse culture. And he's making another one.

0:53:31.880 --> 0:53:35.000
<v Speaker 1>He's using the espresso machine to blend the broth because

0:53:35.000 --> 0:53:38.200
<v Speaker 1>he likes um. He likes our coffee. Has culture here

0:53:38.320 --> 0:53:41.720
<v Speaker 1>so smart. So what's the noodle dance? The noodle dance,

0:53:41.880 --> 0:53:43.719
<v Speaker 1>I'm not going to recreate it here, so you might

0:53:43.760 --> 0:53:46.760
<v Speaker 1>have to go to fleshing to Heidi Lau. But um,

0:53:46.800 --> 0:53:50.000
<v Speaker 1>it's a really it's a fantastically popular chain in Asia

0:53:50.080 --> 0:53:53.400
<v Speaker 1>that opened its first outpost here on the East coast,

0:53:53.719 --> 0:53:55.600
<v Speaker 1>and they do crazy things like they'll give you a

0:53:55.600 --> 0:53:58.400
<v Speaker 1>hand massage because the lines are so long it's so popular.

0:53:58.680 --> 0:54:01.680
<v Speaker 1>They offer snacks, Um, they give you a hand massage.

0:54:01.719 --> 0:54:04.040
<v Speaker 1>But the best thing and the best thing that you

0:54:04.040 --> 0:54:05.839
<v Speaker 1>guys actually have to go and take a video of

0:54:06.280 --> 0:54:08.879
<v Speaker 1>is um if you order these hand pulled noodles, which

0:54:09.000 --> 0:54:10.920
<v Speaker 1>is a fantastic thing, just to watch a video of

0:54:11.080 --> 0:54:14.880
<v Speaker 1>someone comes up to your table with with this rope

0:54:14.880 --> 0:54:17.480
<v Speaker 1>of dough and starts like stretching it out behind your

0:54:17.480 --> 0:54:20.719
<v Speaker 1>back in front of you, like it's crazy with like

0:54:20.800 --> 0:54:23.000
<v Speaker 1>any hits like play on the boom box and so

0:54:23.120 --> 0:54:26.640
<v Speaker 1>like there's music it's a party. It's wonderful. Well, and

0:54:26.760 --> 0:54:28.480
<v Speaker 1>it feels like you alluded to this at the top

0:54:28.520 --> 0:54:31.200
<v Speaker 1>of the conversation. Even places where you would expect to

0:54:31.200 --> 0:54:33.759
<v Speaker 1>have pasta are taking it to a new level. Let's

0:54:33.800 --> 0:54:36.359
<v Speaker 1>talk about a restaurant we've all been there that their

0:54:36.440 --> 0:54:40.279
<v Speaker 1>pasta is unbelievable. Their new noodles are unbelievable. It's one

0:54:40.280 --> 0:54:42.920
<v Speaker 1>of the hottest restaurants in Manhattan. Got to eat there

0:54:42.960 --> 0:54:44.960
<v Speaker 1>with you. What are they up to? It was the

0:54:45.000 --> 0:54:48.439
<v Speaker 1>best night? Um, But yeah, no restaura. So he does.

0:54:48.560 --> 0:54:53.160
<v Speaker 1>So this guy Stefano Sacci, the chef um worked with Musmobotora,

0:54:53.280 --> 0:54:56.399
<v Speaker 1>who's who has been ranked the best, who's the chef

0:54:56.400 --> 0:54:58.440
<v Speaker 1>owner of one of the best restaurants in the whole

0:54:58.480 --> 0:55:01.600
<v Speaker 1>wide world in Italy, so he knows his pasta. But

0:55:01.719 --> 0:55:05.680
<v Speaker 1>recently he started making a double stuff Torlini called dopio

0:55:05.760 --> 0:55:09.520
<v Speaker 1>tortoloni and it's got like two compartments, so better than

0:55:09.560 --> 0:55:12.439
<v Speaker 1>one too. So for instance, for the spring he's doing

0:55:12.480 --> 0:55:16.000
<v Speaker 1>like a parmesan Oh, one compartment will have parmesana when

0:55:16.000 --> 0:55:18.120
<v Speaker 1>it and the other will have pusiudo and then it

0:55:18.160 --> 0:55:20.560
<v Speaker 1>gets like a spring peece sauce because spring is coming,

0:55:20.960 --> 0:55:24.720
<v Speaker 1>and and it's really it's wonderful, like it's a great

0:55:24.760 --> 0:55:26.480
<v Speaker 1>it's a great way. It's like showing off, you know.

0:55:26.480 --> 0:55:28.520
<v Speaker 1>It's somebody who has like a black belt in pasta

0:55:28.960 --> 0:55:31.000
<v Speaker 1>stepping up and being like, look at what I can say.

0:55:31.080 --> 0:55:33.480
<v Speaker 1>Oh cool, you can fill that with something. I can

0:55:33.480 --> 0:55:38.000
<v Speaker 1>fill this with two things in separate chambers. So exactly, yeah,

0:55:38.080 --> 0:55:40.960
<v Speaker 1>exactly grabbed that places I've never felt so associated, But

0:55:41.040 --> 0:55:43.440
<v Speaker 1>yet I didn't feel full coming out. It just was

0:55:43.480 --> 0:55:46.879
<v Speaker 1>like in heaven, like my taste buds were just all right. So,

0:55:46.920 --> 0:55:50.440
<v Speaker 1>speaking of restaurants, you have a great flow chart essentially

0:55:50.600 --> 0:55:53.359
<v Speaker 1>in the magazine this week that you put together and

0:55:53.400 --> 0:55:55.839
<v Speaker 1>it just says very simply, so you want to open

0:55:55.880 --> 0:55:58.920
<v Speaker 1>a restaurant dot dot dot walk astro. How do you

0:55:58.960 --> 0:56:00.680
<v Speaker 1>even put something like this to gather n you think

0:56:00.760 --> 0:56:03.600
<v Speaker 1>this with Steven Star? Um, yeah, so Stephen Star is

0:56:04.040 --> 0:56:07.840
<v Speaker 1>the hottest restaurateur in the country. Like he's the hit maker,

0:56:07.880 --> 0:56:11.279
<v Speaker 1>He's the guy behind um so many popular restaurants here

0:56:11.320 --> 0:56:13.839
<v Speaker 1>on the East Coast from La Diplomat where everybody hangs

0:56:13.840 --> 0:56:17.080
<v Speaker 1>out in d C. He reopened pasties here, which is

0:56:17.080 --> 0:56:19.120
<v Speaker 1>like the hottest dining room. He did Lo Cuckoo a

0:56:19.120 --> 0:56:22.160
<v Speaker 1>couple of years ago, and he also did a Bloomberg favorite,

0:56:22.200 --> 0:56:26.960
<v Speaker 1>Boudhakan Bloomberg crowd favorite. So, um, he knows how to

0:56:27.040 --> 0:56:31.719
<v Speaker 1>open successful restaurants up and down the spectrum. He's fantastic. Um.

0:56:31.760 --> 0:56:34.480
<v Speaker 1>He has forty one restaurants now. And so we asked him.

0:56:34.800 --> 0:56:36.920
<v Speaker 1>We thought it was a good moment to ask him, like,

0:56:37.080 --> 0:56:39.080
<v Speaker 1>what do you look for in a restaurant, Like, how

0:56:39.520 --> 0:56:42.760
<v Speaker 1>do you always go big? Do you sometimes go small spaces?

0:56:42.800 --> 0:56:46.560
<v Speaker 1>Do you go concept first to line up a chef first,

0:56:47.000 --> 0:56:51.480
<v Speaker 1>what neighborhoods you go into. It was, it's fascinating, it's fantastic. Well,

0:56:51.480 --> 0:56:55.320
<v Speaker 1>and one spoiler here just for those of you listening,

0:56:55.320 --> 0:56:57.840
<v Speaker 1>you're watching in New York. One of the boxes on

0:56:57.960 --> 0:56:59.719
<v Speaker 1>here is are you in New York? And if you

0:56:59.760 --> 0:57:04.879
<v Speaker 1>say yes, forget it. Yeah, yeah, move on to something else. Now.

0:57:04.920 --> 0:57:07.319
<v Speaker 1>The legislation in New York. You'll hear it from more

0:57:07.360 --> 0:57:10.000
<v Speaker 1>people than him. Um, And it's you know, we've seen

0:57:10.000 --> 0:57:12.040
<v Speaker 1>a lot of restaurant closings in the last year. It's

0:57:12.040 --> 0:57:15.279
<v Speaker 1>still like it's still in my opinion, like the like

0:57:15.560 --> 0:57:18.000
<v Speaker 1>one of the best restaurants cities in the world. But

0:57:18.200 --> 0:57:21.040
<v Speaker 1>it's definitely it's a challenging time to open restaurants because

0:57:21.080 --> 0:57:23.760
<v Speaker 1>there's so many laws in The minimum wage has gone

0:57:23.880 --> 0:57:26.760
<v Speaker 1>up in the last year, so it's it's not easy.

0:57:26.920 --> 0:57:29.120
<v Speaker 1>And to that point, and you know, you and I

0:57:29.160 --> 0:57:31.600
<v Speaker 1>know some restaurant owners in common, and one of the

0:57:31.600 --> 0:57:34.080
<v Speaker 1>things that I've heard from them is that even you know,

0:57:34.120 --> 0:57:37.800
<v Speaker 1>like tried and true chefs, tried and true operators who

0:57:37.920 --> 0:57:40.959
<v Speaker 1>have had huge hit restaurants, they try and do something else.

0:57:41.040 --> 0:57:44.440
<v Speaker 1>Even if the concept is sound, the economics just don't work.

0:57:44.600 --> 0:57:47.720
<v Speaker 1>It's really I mean, it's it's a really challenging time

0:57:47.760 --> 0:57:49.520
<v Speaker 1>to have a restaurant in New York. And so even

0:57:49.560 --> 0:57:52.160
<v Speaker 1>someone like Steven Starr, who really is a hit maker

0:57:52.800 --> 0:57:55.280
<v Speaker 1>m is it sees it well. On a letter note,

0:57:55.320 --> 0:57:58.400
<v Speaker 1>he also says lighting is really important. I love that.

0:57:58.440 --> 0:58:00.760
<v Speaker 1>I agree, well, you know, it's fantas aska. Actually, this

0:58:00.840 --> 0:58:02.680
<v Speaker 1>was actually one of my big takeaways from this is

0:58:02.720 --> 0:58:04.960
<v Speaker 1>that he does not like to go into office buildings

0:58:05.080 --> 0:58:07.520
<v Speaker 1>because he was like, all the glass means you can't

0:58:07.560 --> 0:58:09.960
<v Speaker 1>have ambiance, like you want to be able to control

0:58:10.080 --> 0:58:14.320
<v Speaker 1>the control the ambiance, and so lighting is key. That's

0:58:14.360 --> 0:58:17.840
<v Speaker 1>one of his secret sauce things. All right, so sauce.

0:58:19.840 --> 0:58:24.360
<v Speaker 1>Actually you brought some sauce because this is just a

0:58:24.360 --> 0:58:26.640
<v Speaker 1>phenomenal story. This is one of these I'm going to

0:58:26.720 --> 0:58:29.200
<v Speaker 1>rip out and put on the refrigerator at home, all

0:58:29.240 --> 0:58:33.560
<v Speaker 1>about chicken wings, which who doesn't love, Like, if you

0:58:33.600 --> 0:58:35.920
<v Speaker 1>eat me, you love chicken wings. They're one of the

0:58:35.960 --> 0:58:38.040
<v Speaker 1>best foods out there. I can't talk enough about this.

0:58:38.120 --> 0:58:40.840
<v Speaker 1>So there's this like viral hits show called Hot Ones.

0:58:40.880 --> 0:58:42.520
<v Speaker 1>I don't know if you've seen it. I don't know

0:58:42.560 --> 0:58:44.040
<v Speaker 1>if you guys ever want to employ it, which is

0:58:44.040 --> 0:58:45.800
<v Speaker 1>why I brought you some hot sauce so you can

0:58:46.880 --> 0:58:49.120
<v Speaker 1>so you can try it. But this guy, Sean Evans,

0:58:49.120 --> 0:58:51.400
<v Speaker 1>who's the host, has figured out how to get celebrities

0:58:51.440 --> 0:58:56.240
<v Speaker 1>to talk by making the meat increasingly spicy sauces and

0:58:56.440 --> 0:59:00.240
<v Speaker 1>um and so, and he gets everybody layless celebrity, you

0:59:00.240 --> 0:59:03.120
<v Speaker 1>know what. So the person who's the person who's actually

0:59:03.160 --> 0:59:06.040
<v Speaker 1>been the best is Charlie's Throng because she's from South Africa.

0:59:06.360 --> 0:59:09.800
<v Speaker 1>So she's actually the star that flinched the least I

0:59:09.840 --> 0:59:12.840
<v Speaker 1>think when she ate this like crazy hot one hot sauce,

0:59:12.960 --> 0:59:17.800
<v Speaker 1>but um, like Paul Rod, DJ Khalid, Post Malone and everybody.

0:59:17.880 --> 0:59:21.520
<v Speaker 1>He gets everybody is fantastic. That's k creator. She is

0:59:21.560 --> 0:59:24.160
<v Speaker 1>our food and restaurant expert here at Bloomberg News and

0:59:24.280 --> 0:59:26.880
<v Speaker 1>at Pursuits. And who knew that there was so much

0:59:26.880 --> 0:59:29.480
<v Speaker 1>going on when it comes to noodles. I didn't that.

0:59:29.560 --> 0:59:31.680
<v Speaker 1>I'm very happy to know about it. Well. That wraps

0:59:31.720 --> 0:59:34.280
<v Speaker 1>up the weekend edition of Bloomberg Business Week from Bloomberg Radio.

0:59:34.440 --> 0:59:36.320
<v Speaker 1>Thank you so much for joining us. I'm Jason Kelly

0:59:36.360 --> 0:59:38.480
<v Speaker 1>and I'm Carol Masser. Be sure to tune into Bloomberg

0:59:38.480 --> 0:59:41.080
<v Speaker 1>Business Week Radio Live Monday through Friday, starting at two

0:59:41.120 --> 0:59:43.400
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0:59:46.480 --> 0:59:48.840
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0:59:48.840 --> 0:59:50.840
<v Speaker 1>Global News and you can get this week's edition of

0:59:50.920 --> 0:59:53.520
<v Speaker 1>the magazine. It's on newsstands now, will be back next

0:59:53.560 --> 0:59:55.920
<v Speaker 1>week at the same time. This is Bloomberg