Speaker 1: Business journalism proves the old adage that truth is stranger
Speaker 1: than fiction. You literally cannot make these stories up. The
Speaker 1: Unrun story was a complete game changer in my career
Speaker 1: because en Run became this cultural moment in American history.
Speaker 1: This major American company with these executives who were supposed
Speaker 1: to be the smartest guys in the room, could collapse
Speaker 1: into bankruptcy in the space of about six months. I
Speaker 1: had this really untraditional background for a journalist, having worked
Speaker 1: in finance, and it was one of those great and
Speaker 1: rare moments in life where my unconventional background turned out
Speaker 1: to be exactly right for the story, because I was
Speaker 1: able to look at en Run's financial statements and know
Speaker 1: that the fact that I couldn't explain how it was
Speaker 1: making money didn't mean that I just didn't get it.
Speaker 1: It actually meant there was a problem. But a lot
Speaker 1: of people who become investigative journalists set out to be
Speaker 1: that they want to go shed light on wrongdoing in
Speaker 1: corporate America. Necessarily set out to do that, and I
Speaker 1: still don't. I'm primarily driven by curiosity. I want to
Speaker 1: explain things. I'm Bethany McClain. This is making a killing
Speaker 1: In this show, I cut through the hype and handwringing
Speaker 1: to reframe the stories you thought you understood and uncover
Speaker 1: the ones you didn't know were important through a series
Speaker 1: of conversations with the likes of best selling author of
Speaker 1: a million marketing books, Seth Godin, journalist and author of
Speaker 1: the best selling book Black Edge, Sheelical Hatcar, Pulitzer Prize
Speaker 1: winning journalist Eliza Griswold, and documentary filmmaker extraordinaire Alex Gibney.