WEBVTT - Tesla's Disappointing Sales

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<v Speaker 1>Bloomberg Audio Studios, podcasts, radio news from the heart of

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<v Speaker 1>where innovation, money and power collide in Silicon Valley and beyond.

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<v Speaker 1>This is Bloomberg Technology with Caroline Hyde and Ed Ludlowe.

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<v Speaker 2>Good morning, everybody. I'm Tim Steneveeg and.

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<v Speaker 3>I'm Katie Greifeld, both in New York. This is Bloomberg Technology.

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<v Speaker 2>Coming on at Tesla's annual eb sales dropped for the

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<v Speaker 2>first time in over a decade.

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<v Speaker 3>And speaking of Tesla, the company also in focus following

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<v Speaker 3>a cybertruck explosion outside the Trump Las Vegas Hotel yesterday.

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<v Speaker 3>We'll have the latest.

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<v Speaker 2>Man TikTok is feeling the heat as its potential ban

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<v Speaker 2>draws near. We'll discuss a little later this hour. First, though,

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<v Speaker 2>a check on markets on this first trading day of

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<v Speaker 2>twenty twenty five KT. I don't know about you, but

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<v Speaker 2>I'm still writing twenty twenty four on all my checks.

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<v Speaker 3>That's terrible. I think we can still safely say happy New.

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<v Speaker 2>Year, though, thanks Happy New Year.

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<v Speaker 3>I think a lot of investors are happy we turned

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<v Speaker 3>the page.

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<v Speaker 2>I think they are too. Although the Nasdaq had great

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<v Speaker 2>years back to back in twenty twenty four and twenty

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<v Speaker 2>twenty three, up today the Nasdaq one hundred by three

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<v Speaker 2>tenths of one percent. We do have about seventy percent

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<v Speaker 2>of the stocks in the Nasdaq one hundred higher today

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<v Speaker 2>five of the seven mag seven higher, with only Tesla

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<v Speaker 2>and Apple lower weighing on today's trade. KT. I know

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<v Speaker 2>you're gonna have more on Tesla in just a minute.

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<v Speaker 2>I mentioned back to back years of gains twenty twenty

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<v Speaker 2>four and Nasdaq one hundred is up nearly twenty five

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<v Speaker 2>percent twenty twenty three, up by more than fifty percent.

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<v Speaker 2>Speaking of back to back years of gains, Bitcoin higher

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<v Speaker 2>today for a third day in a row, one point

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<v Speaker 2>seven percent to the upside, up by about sixteen hundred dollars.

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<v Speaker 2>It did fall about three percent in December, up more

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<v Speaker 2>than one hundred twenty percent, and twenty twenty four k

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<v Speaker 2>of more than one hundred and fifty percent in twenty

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<v Speaker 2>twenty three.

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<v Speaker 3>That's the thing you mentioned, some of those stats, those

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<v Speaker 3>yearly stats, especially for the NASAQ one hundred. That's even

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<v Speaker 3>with the big benchmarks puking in the final week of

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<v Speaker 3>the year. So clearly a bit of relief today, even

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<v Speaker 3>with Tesla doing its darnedness to try to drag this

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<v Speaker 3>index down. Let's take a look at shares right now.

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<v Speaker 3>You can see down about five point six percent. Of course,

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<v Speaker 3>we got their fourth quarter deliveries this morning, coming in

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<v Speaker 3>at four hundred and ninety five thousand vehicles that missed

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<v Speaker 3>analyst projections. They had been penciling in about five hundred

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<v Speaker 3>and twelve thousand vehicles delivered, and you can see that

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<v Speaker 3>disappointment in the shares right now. Tesla also had a

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<v Speaker 3>fantastic year in twenty twenty four, but it came with

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<v Speaker 3>a ton of volatility ends a lot of political cross

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<v Speaker 3>currents as well.

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<v Speaker 2>Yeah, that's certainly something we'll be talking about in just

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<v Speaker 2>a few minutes. But how about this last few months

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<v Speaker 2>of twenty twenty four for Tesla? I know, probably remarkable.

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<v Speaker 3>Well remarkable too because Elon Musk some have them calling

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<v Speaker 3>him the co president President elect Donald Trump doesn't of that,

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<v Speaker 3>and President elected Donald Trump absolutely dominating all of the

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<v Speaker 3>year ahead outlooks. Let's talk a little bit more about that,

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<v Speaker 3>because Wall Street has its eyes laser focused on Trump's

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<v Speaker 3>return to the White House and trying to gauge what

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<v Speaker 3>to expect this year from his anticipated pro business policies,

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<v Speaker 3>but also his tough talk on global trade and general unpredictability.

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<v Speaker 3>You can call it that. Bloomberg News has collated over

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<v Speaker 3>seven hundred key calls from more than fifty leading financial institutions,

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<v Speaker 3>and Bloomberg's needs to say. COVID is here to break

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<v Speaker 3>it all down. It's the subject of today's big Take, Denitza.

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<v Speaker 3>It's great to have you with us since I made

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<v Speaker 3>this point, of course on open interest, so I'll make

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<v Speaker 3>it again. It's really hard to talk about twenty twenty

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<v Speaker 3>five without talking about Donald Trump.

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<v Speaker 4>Yeah, it's clearly the biggest word this year. Everything is

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<v Speaker 4>Donald Trump, Tariff's American exceptionalism. These are the worst we

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<v Speaker 4>sow through all those outlooks, which were compiled by Sam Palter.

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<v Speaker 4>Of course, and last year, the year before, we were

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<v Speaker 4>talking about hardline. We're talking so much about monetary policy.

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<v Speaker 4>We're talking about the economy, which is still an important

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<v Speaker 4>factor here, but definitely Donald Trump has taken center stage.

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<v Speaker 4>What we have seen is a lot of people are

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<v Speaker 4>betting on American companies and are not pretty warming up

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<v Speaker 4>towards international companies despite the fact that they obviously are

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<v Speaker 4>a lot cheaper, but US assets are taking central stage.

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<v Speaker 4>JP Morgan says, US exceptionalism is getting reinforced. We're talking

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<v Speaker 4>about AI. We have a big call from bn Y

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<v Speaker 4>saying that AIS role in the world will surpass that

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<v Speaker 4>of other technologies that propel earlier periods of such growth.

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<v Speaker 4>So we're seeing a lot of AI optimism. That comes

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<v Speaker 4>also with conscious calls of broading of the rally of

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<v Speaker 4>people saying that more and more companies use AI, hence

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<v Speaker 4>they will join that.

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<v Speaker 2>AI for Keral, It's a great piece. Check it out

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<v Speaker 2>by Bloomberg Sam Potter, Janisa Sikoba also working on that

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<v Speaker 2>along with many other folks of the Bloomberg News team.

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<v Speaker 2>You can check it out now at Bloomberg dot com

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<v Speaker 2>slash Big Take. Well, let's now bring in Keith Buchanan,

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<v Speaker 2>senior portfolio manager at Globalt Investments and has about three

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<v Speaker 2>billion dollars in assets under management. For more Keith, you

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<v Speaker 2>heard me mention the back to back years of gains

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<v Speaker 2>on the Nasdaq one hundred remarkable couple of years. Do

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<v Speaker 2>you think there's still room to run for megacap tech?

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<v Speaker 5>Hi, and thanks again for having me.

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<v Speaker 6>We actually have been moving into more balanced stants over

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<v Speaker 6>the last couple of months, and we're really focused on

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<v Speaker 6>the growth versus value collision course, if you will, that's

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<v Speaker 6>set up for twenty twenty five among other actually you know,

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<v Speaker 6>carryous collision courses across our American economy and also for markets.

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<v Speaker 6>So we've moved into a more balance stamps because we

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<v Speaker 6>look at growth as this dominant really over the marketplace

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<v Speaker 6>for WILLI says a pronuncial crisis minus a few years,

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<v Speaker 6>most recently in twenty twenty.

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<v Speaker 5>Two, and at last phase.

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<v Speaker 6>Of course, I've been moved by AI spending the story,

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<v Speaker 6>but you questioning at what cost does that come at?

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<v Speaker 7>It?

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<v Speaker 6>Are we looking at valuation that grows into infinity and

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<v Speaker 6>what point does that price end the scenario that we're

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<v Speaker 6>now also the growth that's over to come over the

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<v Speaker 6>next couple of years. Also at what cost does this

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<v Speaker 6>AI spending and this productivity come.

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<v Speaker 5>Of course that's a boon to earnings, but does it

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<v Speaker 5>come in.

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<v Speaker 6>Wage gains and workers That could cause a little more

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<v Speaker 6>consternation among the consumer and consumer spending. So we're balancing

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<v Speaker 6>all of those right now, and it led us to

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<v Speaker 6>a more balanced approach. Is how we look at the

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<v Speaker 6>US markets and not preferring growth over value any longer.

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<v Speaker 5>We actually have been in that stands for several years frior.

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<v Speaker 3>Well when it comes to big tech and when it

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<v Speaker 3>comes to the Magnificent seven. I think a lot of

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<v Speaker 3>people would agree with you on these stretched valuations. But

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<v Speaker 3>the pushback I keep hearing to that point is that

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<v Speaker 3>you have the earnings growth to back it up. That

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<v Speaker 3>basically the fund of mentals are justifying these eyewatering valuations.

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<v Speaker 3>And if you expect to see some of the momentum

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<v Speaker 3>behind big tech fade, are you saying that you'd expect

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<v Speaker 3>earnings to disappoint a bit in twenty twenty five.

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<v Speaker 6>Not necessarily, And that's why we haven't gone underweight and growth.

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<v Speaker 5>We actually just in a neutral stance, if you will.

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<v Speaker 6>We don't see the case for that disappointment to come

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<v Speaker 6>in twenty twenty five, even twenty twenty six. As we

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<v Speaker 6>grow into like you mentioned, are grown into multiples that

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<v Speaker 6>seem lofty, you know a year and a half ago,

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<v Speaker 6>don't seem as lofty anymore today. But that maturation of

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<v Speaker 6>this growth phase and investment has to come at some

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<v Speaker 6>point where the market price is in fully the bowlt

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<v Speaker 6>suspending this flooding this marketplace.

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<v Speaker 5>Agree again, we don't feel like.

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<v Speaker 6>These stocks are broken or any the part of the

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<v Speaker 6>story is is amiss at all. But we think that

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<v Speaker 6>growth actually could come more and sync with the value

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<v Speaker 6>as far as the performance over the next couple of

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<v Speaker 6>years as the market digests those valuations and time.

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<v Speaker 3>Well, let's talk a little bit more about value, because

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<v Speaker 3>of course value has broken a lot of hearts over

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<v Speaker 3>the past couple of years, and many expect that to continue.

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<v Speaker 3>So you have the valuation piece looking good when it

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<v Speaker 3>comes to a lot of these value names, a lot

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<v Speaker 3>of these value indexes. But are you expecting to see

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<v Speaker 3>actually that earnings growth broadened out, especially if we are

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<v Speaker 3>in a higher for longer sort of environment where the

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<v Speaker 3>FED can't cut as much as maybe some have been open.

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<v Speaker 5>Okay, almost has to. And we've looked at this closely.

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<v Speaker 6>From a bottom of standpoint, the market expects earnings per

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<v Speaker 6>share growth of thirteen percent of the twenty twenty five

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<v Speaker 6>that's not as concentrated in the max seven as it

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<v Speaker 6>was in twenty twenty two and twenty twenty three, and

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<v Speaker 6>especially in twenty twenty four as well, So that broadening

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<v Speaker 6>has to occur and evaluations just don't show that that

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<v Speaker 6>broadening is expected. If you look at names like financials

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<v Speaker 6>that start to appreciate some of that, and those stocks

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<v Speaker 6>have performed over the past twelve months. We look at

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<v Speaker 6>other spaces like that offer the opportunity for the valuations

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<v Speaker 6>to grow into a broadening of earnings that the marketing

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<v Speaker 6>spect from a bottom up standpoint, but from a top

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<v Speaker 6>down standpoint and also from an index standpoint, it really

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<v Speaker 6>hasn't really materialized in a lot of those value names

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<v Speaker 6>and those industries that traditionally are are categorized as value

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<v Speaker 6>orient and so we're really excited about just a balance

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<v Speaker 6>that that Arnie's growth could lead to performance and value sectors,

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<v Speaker 6>and we feel like growth doesn't necessarily have to bleed

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<v Speaker 6>out in order for that to happen.

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<v Speaker 8>Keith.

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<v Speaker 2>Over the last couple of years, really since the public

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<v Speaker 2>introduction of chat GPT, we've seen a lot of the

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<v Speaker 2>AI gains go to just a handful of companies, including

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<v Speaker 2>the megacaps, you know, hyperscalers and whatnot. I'm wondering when

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<v Speaker 2>we're starting to see those AI gains go to other

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<v Speaker 2>types of companies, like when is AI going to allow

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<v Speaker 2>Procter and gamble to sell more tied and toilet paper

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<v Speaker 2>with fewer people.

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<v Speaker 6>We're starting to see actually some implementation of AI that

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<v Speaker 6>could benefit sectors and names and industries outside of the

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<v Speaker 6>Max seven already.

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<v Speaker 5>You see that in healthcare started talking about how some.

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<v Speaker 6>Development of drugs has accelerated and they feel like they

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<v Speaker 6>can be more efficient in how they allocate resources because

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<v Speaker 6>of artificial intelligence. They've implement it within those platforms. So

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<v Speaker 6>again that's the spending comes first, productivity games come next,

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<v Speaker 6>and we should see that materialize across the board.

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<v Speaker 5>Again, that's the case.

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<v Speaker 6>For the spending, of course will grow to those names

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<v Speaker 6>that put this technology and implement this within economy. But

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<v Speaker 6>as all industries start to implement some level of higher

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<v Speaker 6>productivity that benefits names across the board, and those with

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<v Speaker 6>lower evaluations and theory should have a quicker move when

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<v Speaker 6>those earnings start to accelerate it and it.

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<v Speaker 3>Will be fascinating to see when the investing timeline sort

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<v Speaker 3>of turns to more of those applications versus just the

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<v Speaker 3>hardware and the chip makers. But keys, we got to

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<v Speaker 3>leave it there. Great to kick off twenty twenty five

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<v Speaker 3>with you. That is Buchanan. He is senior portfolio manager

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<v Speaker 3>over at Global Investments. Now coming up, Tesla disappoints more

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<v Speaker 3>on the carmakers delivery miss Next, This is Bloomberg.

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<v Speaker 2>Tesla fourth quarter sales out today, the electric carmaker disappointing investors,

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<v Speaker 2>posting an annual vehicle sales drop for the first time

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<v Speaker 2>in more than a decade. Joining US now is Bloomberg's

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<v Speaker 2>Detroit bureau chief David at Welch. David one point seventy

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<v Speaker 2>nine million vehicles sold in twenty twenty four fourth quarter

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<v Speaker 2>deliveries for to ninety five thousand, five hundred and seventy

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<v Speaker 2>Tesla stock taking a hit as the result. To what

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<v Speaker 2>can we attribute this decline to? I think it's just

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<v Speaker 2>purely greater competition. Whether it's in China where Bid and

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<v Speaker 2>the domestic EV players are doing very well with competitive product,

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<v Speaker 2>helped buy a lot of Chinese government subsidies. It's tougher

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<v Speaker 2>sledding there, and there's more competition in the US. You've

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<v Speaker 2>got a lot of new EV's out there from Hyundai, Kia,

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<v Speaker 2>General Motors. They're all pushing pretty hard here. GM's got

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<v Speaker 2>a pretty cheap one with the Equinox sales throw under

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<v Speaker 2>thirty five thousand. That's going to put pressure on the market.

0:12:18.720 --> 0:12:22.240
<v Speaker 2>And also, you know EV sales generally still some growth there,

0:12:22.280 --> 0:12:24.960
<v Speaker 2>but slower growth, So you have slower growth for the

0:12:25.000 --> 0:12:28.760
<v Speaker 2>total total industry and more players fighting for that piece

0:12:28.800 --> 0:12:31.840
<v Speaker 2>of the pie, and Tesla's not immune to that either.

0:12:32.360 --> 0:12:34.920
<v Speaker 2>The other thing, look, Tesla's got this lineup of four

0:12:35.000 --> 0:12:37.959
<v Speaker 2>vehicles that can sell in pretty decent numbers, a niche

0:12:38.080 --> 0:12:40.600
<v Speaker 2>cyber truck, which has not set the world on fire

0:12:40.640 --> 0:12:43.559
<v Speaker 2>in terms of growth. Unless they get this cheaper model

0:12:43.600 --> 0:12:45.760
<v Speaker 2>to type of vehicle out there, they're probably not going

0:12:45.760 --> 0:12:47.839
<v Speaker 2>to see a lot of electric vehicle growth from them

0:12:48.200 --> 0:12:51.920
<v Speaker 2>in the US market, and they're going to have really

0:12:51.960 --> 0:12:56.840
<v Speaker 2>tough competition in Europe and China going forward, So it's

0:12:56.840 --> 0:12:58.720
<v Speaker 2>not a growth story on the EV side of their

0:12:58.760 --> 0:12:59.520
<v Speaker 2>business right now.

0:13:00.000 --> 0:13:02.880
<v Speaker 3>Maybe the hope is then that, of course Tesla, which

0:13:02.920 --> 0:13:05.200
<v Speaker 3>already is the market leader, would take share from some

0:13:05.280 --> 0:13:08.200
<v Speaker 3>of its competitors because Elon Musk on the latest earnings

0:13:08.200 --> 0:13:11.400
<v Speaker 3>call said that he sees twenty to thirty percent growth

0:13:11.440 --> 0:13:14.880
<v Speaker 3>this year, which seems optimistic. Are we hearing anywhere close

0:13:14.920 --> 0:13:16.560
<v Speaker 3>to those figures When you take a look at what

0:13:16.920 --> 0:13:18.360
<v Speaker 3>the cell side is actually.

0:13:18.040 --> 0:13:22.160
<v Speaker 9>Expecting the sale side's not expecting that. There isn't a

0:13:22.160 --> 0:13:24.559
<v Speaker 9>lot of credibility. We've seen a lot of skepticism over

0:13:24.600 --> 0:13:27.280
<v Speaker 9>the twenty to thirty percent growth. Now what we don't know.

0:13:27.800 --> 0:13:31.400
<v Speaker 9>Tesla's supposed to have this cheaper EV coming out this year.

0:13:31.920 --> 0:13:35.480
<v Speaker 9>They famously missed their their targets for production and sales

0:13:35.480 --> 0:13:37.800
<v Speaker 9>all the time. But if it does come out it

0:13:37.880 --> 0:13:40.920
<v Speaker 9>is cheaper, that's where they would presumably get some growth.

0:13:41.240 --> 0:13:43.440
<v Speaker 9>It's going to be really hard to steal that much

0:13:43.520 --> 0:13:45.679
<v Speaker 9>market share and less Tesla res or it's just some

0:13:45.800 --> 0:13:48.600
<v Speaker 9>really deep discounting. I mean, look, there's a wild card

0:13:48.640 --> 0:13:52.480
<v Speaker 9>here too, which is if Tesla's not reliant on government

0:13:52.559 --> 0:13:56.559
<v Speaker 9>subsidies the seventy five hundred tower tax break for evs

0:13:56.840 --> 0:13:59.439
<v Speaker 9>and the other companies are, maybe they can gain share

0:13:59.480 --> 0:14:02.240
<v Speaker 9>that way. But there's just not that much growth in

0:14:02.240 --> 0:14:04.040
<v Speaker 9>the EV market where I think they're going to see

0:14:04.080 --> 0:14:06.839
<v Speaker 9>twenty to thirty percent growth based off its US sales,

0:14:06.880 --> 0:14:09.840
<v Speaker 9>And again, the Chinese competition is just too tough for

0:14:09.880 --> 0:14:11.280
<v Speaker 9>them to get huge numbers there either.

0:14:11.559 --> 0:14:13.280
<v Speaker 2>David a little closer to home here in the US,

0:14:13.360 --> 0:14:17.040
<v Speaker 2>is there a political risk given Elon Musk's close alliance

0:14:17.080 --> 0:14:20.920
<v Speaker 2>with President elect Donald Trump, and that it could alienate

0:14:21.040 --> 0:14:23.280
<v Speaker 2>potential folks who would say, you know, in another world,

0:14:23.280 --> 0:14:25.080
<v Speaker 2>I would have gone for a Tesla, but these days,

0:14:25.080 --> 0:14:25.560
<v Speaker 2>no thanks.

0:14:27.680 --> 0:14:31.160
<v Speaker 9>Look, that phenomenon I think is real. I also think

0:14:31.200 --> 0:14:34.840
<v Speaker 9>it's kind of baked in already because Elon kind of

0:14:34.880 --> 0:14:37.040
<v Speaker 9>went to the right side of the political aisle some

0:14:37.160 --> 0:14:39.640
<v Speaker 9>time ago with the things he's been saying on X

0:14:39.720 --> 0:14:41.800
<v Speaker 9>and he's been working with Donald Trump for months now.

0:14:42.480 --> 0:14:44.960
<v Speaker 9>There may be more of that coming. People who were

0:14:45.080 --> 0:14:48.040
<v Speaker 9>predisposed of buying avs, many of them are interested in

0:14:48.080 --> 0:14:50.680
<v Speaker 9>climate change and they buy them for that reason. Others

0:14:50.720 --> 0:14:55.800
<v Speaker 9>are not. But look, I think Elon has probably alienated

0:14:56.480 --> 0:14:58.960
<v Speaker 9>a certain kind of consumer. How big of an impact

0:14:59.000 --> 0:15:01.520
<v Speaker 9>that's having to quantify, but I think that does have

0:15:02.040 --> 0:15:02.920
<v Speaker 9>an effect for sure.

0:15:03.080 --> 0:15:05.000
<v Speaker 3>Well let's talk about the flip side of that, David,

0:15:05.040 --> 0:15:08.560
<v Speaker 3>because Okay, maybe the left leaning customer base of Tesla

0:15:08.600 --> 0:15:11.880
<v Speaker 3>doesn't want to buy more Tesla's, but there's a lot

0:15:11.880 --> 0:15:13.760
<v Speaker 3>of expectations and you can see that in the stock

0:15:13.800 --> 0:15:17.840
<v Speaker 3>price that a Donald Trump administration, the second Donald Trump administration,

0:15:18.200 --> 0:15:20.440
<v Speaker 3>is going to be good news for Tesla. I mean,

0:15:20.480 --> 0:15:23.560
<v Speaker 3>what are some of the actual policies that are potentially

0:15:23.600 --> 0:15:26.360
<v Speaker 3>on the table here that would benefit Tesla.

0:15:27.680 --> 0:15:30.800
<v Speaker 9>The big one, I think is the Trump administration's priority

0:15:30.800 --> 0:15:33.960
<v Speaker 9>of setting up a federal framework for autonomous vehicles. What's

0:15:34.000 --> 0:15:36.720
<v Speaker 9>really pushing this stock, I think to a large degree,

0:15:36.800 --> 0:15:39.720
<v Speaker 9>is this idea that Tesla's not just an automaker in

0:15:39.720 --> 0:15:41.920
<v Speaker 9>the way that general motors are, dime where or BMW

0:15:42.000 --> 0:15:45.560
<v Speaker 9>or Toyota are. It's an AI company. It's a tech play, right,

0:15:45.840 --> 0:15:48.320
<v Speaker 9>and you can only do that if you do have robots,

0:15:48.360 --> 0:15:50.960
<v Speaker 9>you do have self driving cars. And without a federal

0:15:51.000 --> 0:15:54.320
<v Speaker 9>framework that enables somebody like Tesla to put a vehicle

0:15:54.360 --> 0:15:56.080
<v Speaker 9>on the road with no steering wheel and no braking,

0:15:56.240 --> 0:16:00.840
<v Speaker 9>accelerator pedals, totally robot driven, that's not going to happen.

0:16:01.120 --> 0:16:04.000
<v Speaker 9>Trump's the Trump administration will make it a priority. Elon

0:16:04.120 --> 0:16:07.880
<v Speaker 9>is camped out at Maro Lago trying to help write that,

0:16:07.960 --> 0:16:10.720
<v Speaker 9>I would assume. But anyway, he's going to have influence

0:16:11.080 --> 0:16:13.960
<v Speaker 9>that will help Tesla certainly, depending on how the rules

0:16:14.240 --> 0:16:16.720
<v Speaker 9>are done. And then with the other thing, Elon has said,

0:16:17.240 --> 0:16:20.080
<v Speaker 9>we don't need federal subsidies to sell our evs. It

0:16:20.080 --> 0:16:24.480
<v Speaker 9>would affect other companies more and he's probably right about that,

0:16:24.960 --> 0:16:27.600
<v Speaker 9>But how much getting rid of those would help Tesla

0:16:27.640 --> 0:16:32.040
<v Speaker 9>sell more evs that it remains to be seen. I

0:16:32.040 --> 0:16:33.640
<v Speaker 9>think it's tough on them to get rid of those

0:16:34.200 --> 0:16:38.200
<v Speaker 9>incentives as well, because one that's free money to consumers

0:16:38.240 --> 0:16:40.400
<v Speaker 9>that they don't get anymore, and to Tesla might have

0:16:40.440 --> 0:16:42.680
<v Speaker 9>to discount more. So, even if they do steal market share,

0:16:42.680 --> 0:16:44.600
<v Speaker 9>it might be less profitable share if they have to

0:16:44.640 --> 0:16:47.600
<v Speaker 9>have big discounts in order to sell those vehicles. So

0:16:49.520 --> 0:16:52.720
<v Speaker 9>the bottom line is any kind of tax policy on

0:16:52.880 --> 0:16:57.480
<v Speaker 9>evs could benefit Elon if he has an outsized voice

0:16:57.520 --> 0:17:00.440
<v Speaker 9>in crafting it to help his company. So, you know,

0:17:00.720 --> 0:17:02.840
<v Speaker 9>we don't know what that looks like, but that certainly

0:17:02.840 --> 0:17:03.440
<v Speaker 9>could happen.

0:17:03.760 --> 0:17:03.920
<v Speaker 7>Well.

0:17:03.960 --> 0:17:07.200
<v Speaker 3>Tesla sharre is currently down almost six percent. David Welts,

0:17:07.560 --> 0:17:09.920
<v Speaker 3>thank you for that. Let's turn to the other major

0:17:09.960 --> 0:17:12.119
<v Speaker 3>Tesla news that we're following this morning, and that is

0:17:12.160 --> 0:17:15.240
<v Speaker 3>Elon Musk saying that the explosion of a Tesla cybertruck

0:17:15.400 --> 0:17:18.119
<v Speaker 3>outside of the Trump Las Vegas hotel was probably an

0:17:18.119 --> 0:17:21.000
<v Speaker 3>act of terrorism. The driver was killed and seven people

0:17:21.040 --> 0:17:24.560
<v Speaker 3>suffered minor injuries. For more, let's break it down with

0:17:24.560 --> 0:17:27.040
<v Speaker 3>Wloomberg's Mike Sheppard joining us now. And this is a

0:17:27.080 --> 0:17:29.800
<v Speaker 3>developing situation, of course, Mike. But what do we know

0:17:29.880 --> 0:17:30.240
<v Speaker 3>so far?

0:17:31.280 --> 0:17:34.600
<v Speaker 7>Well, what we know is that this vehicle, like the

0:17:34.720 --> 0:17:39.000
<v Speaker 7>vehicle used in the New Orleans terror attack, was rented

0:17:39.119 --> 0:17:42.840
<v Speaker 7>via the Touro app. But the company itself maintains that

0:17:42.880 --> 0:17:47.480
<v Speaker 7>there is no connection whatsoever between them that they can see.

0:17:47.560 --> 0:17:51.000
<v Speaker 7>Neither the suspect in New Orleans nor the man who

0:17:51.119 --> 0:17:55.240
<v Speaker 7>rented the cyber truck that exploded in Las Vegas had

0:17:55.359 --> 0:17:57.520
<v Speaker 7>any kind of a criminal background that would have shown

0:17:57.600 --> 0:18:00.960
<v Speaker 7>up in the checks that the company run. What we

0:18:01.040 --> 0:18:03.399
<v Speaker 7>know about the man he has been identified in Las

0:18:03.480 --> 0:18:07.639
<v Speaker 7>Vegas is that he is identified as an Army reservist

0:18:07.800 --> 0:18:11.280
<v Speaker 7>his on leave from the service temporarily. He was from

0:18:11.280 --> 0:18:16.440
<v Speaker 7>Colorado Springs. And we don't know yet what exactly the

0:18:16.480 --> 0:18:21.119
<v Speaker 7>cause was of this explosion in Las Vegas. Elon Musk

0:18:21.160 --> 0:18:24.080
<v Speaker 7>has said on x he posted last night that he

0:18:24.200 --> 0:18:27.399
<v Speaker 7>thought it looked more like and the company had concluded,

0:18:27.480 --> 0:18:31.760
<v Speaker 7>but did not offer more evidence of an explosion related

0:18:31.800 --> 0:18:34.960
<v Speaker 7>to either what he said were fireworks or perhaps a

0:18:35.000 --> 0:18:37.720
<v Speaker 7>bomb in the bed or back of the truck, rather

0:18:37.800 --> 0:18:40.280
<v Speaker 7>than a malfunction by the batteries. We've seen in some

0:18:40.320 --> 0:18:42.040
<v Speaker 7>other Tesla vehicles.

0:18:42.320 --> 0:18:44.879
<v Speaker 2>Mike, As Katie said, this is a developing story. We

0:18:44.920 --> 0:18:48.560
<v Speaker 2>don't know much yet, but I'm curious what has come

0:18:48.600 --> 0:18:51.280
<v Speaker 2>out at this point. Do we know how, if any

0:18:51.960 --> 0:18:55.360
<v Speaker 2>the ignition actually happened, how whatever was in the back

0:18:55.400 --> 0:18:58.280
<v Speaker 2>of the truck ignited, And do we know if the

0:18:58.359 --> 0:19:02.879
<v Speaker 2>vehicle's battery earned or if fire officials were able to

0:19:02.960 --> 0:19:04.560
<v Speaker 2>put out the fire before that happened.

0:19:05.680 --> 0:19:10.000
<v Speaker 7>Those are really good and still very open questions, Tim

0:19:10.040 --> 0:19:13.119
<v Speaker 7>that we're waiting for authorities to shed more light on.

0:19:13.480 --> 0:19:15.840
<v Speaker 7>We have heard, of course from Elon mus the world's

0:19:15.920 --> 0:19:19.640
<v Speaker 7>richest man and one of the co founders of Tesla

0:19:19.720 --> 0:19:22.159
<v Speaker 7>and now the owner of x laying this out for

0:19:22.240 --> 0:19:25.359
<v Speaker 7>us on social media, but the detailed account from authorities,

0:19:25.359 --> 0:19:29.840
<v Speaker 7>including the Las Vegas Fire Department and FBI, which is

0:19:29.880 --> 0:19:33.639
<v Speaker 7>also investigating this incident, we still do not have a

0:19:33.720 --> 0:19:36.399
<v Speaker 7>full accounting of what had happened, including the kind of

0:19:36.440 --> 0:19:39.359
<v Speaker 7>forensic questions that you're asking now, So we'll be eager

0:19:39.400 --> 0:19:43.960
<v Speaker 7>to hear from law enforcement and safety authorities there as

0:19:44.000 --> 0:19:44.639
<v Speaker 7>we get more.

0:19:44.520 --> 0:19:48.120
<v Speaker 2>Answers, again, more questions than answers that we have right now, Mike,

0:19:48.160 --> 0:19:52.399
<v Speaker 2>But I'm curious about potential similarities between what happened in

0:19:52.520 --> 0:19:54.760
<v Speaker 2>New Orleans and what happened in Las Vegas. The tech

0:19:54.800 --> 0:19:58.679
<v Speaker 2>angle here with vehicles rented on the app turo, the

0:19:58.720 --> 0:20:03.399
<v Speaker 2>connection of both being members or former members of used

0:20:03.440 --> 0:20:06.119
<v Speaker 2>armed forces. What are similarities we have right now?

0:20:06.920 --> 0:20:10.040
<v Speaker 7>You know, those are similarities, but authorities would be quick

0:20:10.080 --> 0:20:14.040
<v Speaker 7>to caution that they are all coincidental. Many people use

0:20:14.119 --> 0:20:19.080
<v Speaker 7>this Touro app to rent vehicles. Conversing with a friend

0:20:19.080 --> 0:20:22.159
<v Speaker 7>this morning, they happened to note that, Hey, you know,

0:20:22.280 --> 0:20:26.000
<v Speaker 7>I have an acquaintance who rented a cyber truck in

0:20:26.119 --> 0:20:29.639
<v Speaker 7>Las Vegas about the same time. So it is not

0:20:29.760 --> 0:20:34.280
<v Speaker 7>an uncommon thing for people to be using something like this.

0:20:34.440 --> 0:20:36.840
<v Speaker 7>If it were Avis or Hertz, I don't know if

0:20:36.880 --> 0:20:40.360
<v Speaker 7>we'd be asking sort of the same kinds of questions.

0:20:40.359 --> 0:20:44.199
<v Speaker 7>And again, when it comes to prior military service, we

0:20:44.280 --> 0:20:47.439
<v Speaker 7>have seen this again and again that sometimes actors in

0:20:47.520 --> 0:20:50.399
<v Speaker 7>these mass casualty events, and we can think all the

0:20:50.440 --> 0:20:55.000
<v Speaker 7>way back to nineteen ninety five, the bomb that took

0:20:55.040 --> 0:20:58.399
<v Speaker 7>out the Edward R. Murrah building in Oklahoma City that

0:20:58.560 --> 0:21:02.399
<v Speaker 7>was perpetrated by two men who had previously served in

0:21:02.480 --> 0:21:06.119
<v Speaker 7>the US Army so again coincidence, but we don't know

0:21:06.440 --> 0:21:10.800
<v Speaker 7>whether there is any connection valid or viable whatsoever, or

0:21:10.880 --> 0:21:14.760
<v Speaker 7>even if what happened in Las Vegas was an accident

0:21:14.960 --> 0:21:17.280
<v Speaker 7>or a deliberate and malicious act.

0:21:17.960 --> 0:21:20.399
<v Speaker 3>All right, Mike, really appreciate your reporting here. That is

0:21:20.400 --> 0:21:23.440
<v Speaker 3>Bloomberg's Mike Sheppard. Of course, we'll bring you more details

0:21:23.720 --> 0:21:26.119
<v Speaker 3>as we have them, but let's switch skars here and

0:21:26.160 --> 0:21:28.679
<v Speaker 3>discuss the future of H one B VISUS under the

0:21:28.720 --> 0:21:32.640
<v Speaker 3>new administration and the impact on the America's tech industry.

0:21:32.680 --> 0:21:35.960
<v Speaker 3>Of course, this was a firestorm over social media over

0:21:36.000 --> 0:21:36.520
<v Speaker 3>the holiday.

0:21:36.960 --> 0:21:40.840
<v Speaker 2>Well, coming up much more on Bloomberg Technology. This is Bloomberg.

0:21:56.040 --> 0:21:56.159
<v Speaker 7>Well.

0:21:56.240 --> 0:21:59.440
<v Speaker 3>Twenty twenty four was deemed the year of Artificial intelligence.

0:21:59.560 --> 0:22:01.720
<v Speaker 3>But why you're waiting to see if Wall Street will

0:22:01.760 --> 0:22:06.040
<v Speaker 3>grow impatient with the AI movement Bloomberg Opinions Davely wrote

0:22:06.040 --> 0:22:08.600
<v Speaker 3>about it in his latest column. He joins, us, now

0:22:09.400 --> 0:22:12.520
<v Speaker 3>tie this into what you call the brain rot economy,

0:22:12.560 --> 0:22:15.680
<v Speaker 3>all this enthusiasm that we're seeing over AI and what's

0:22:15.720 --> 0:22:16.920
<v Speaker 3>actually happening on a lot.

0:22:16.880 --> 0:22:17.480
<v Speaker 5>Of these apps.

0:22:17.760 --> 0:22:20.440
<v Speaker 10>Yeah, well, I mean we're seeing investors being extremely excited

0:22:20.440 --> 0:22:22.520
<v Speaker 10>that AI is going to come good this year earn

0:22:22.560 --> 0:22:24.320
<v Speaker 10>them lots of money. The revenue is going to start

0:22:24.359 --> 0:22:27.160
<v Speaker 10>pouring in and that's going to offset the worries about

0:22:27.240 --> 0:22:29.640
<v Speaker 10>capital expenditure going through the roof for just about all

0:22:29.680 --> 0:22:33.040
<v Speaker 10>major tech companies in twenty twenty four. Where that links

0:22:33.080 --> 0:22:35.320
<v Speaker 10>is the brain rot side of things, is that one

0:22:35.359 --> 0:22:37.879
<v Speaker 10>of the early uses of AI has been to fill

0:22:38.200 --> 0:22:42.000
<v Speaker 10>things like Facebook with just nonsense, really like pictures that

0:22:42.040 --> 0:22:44.720
<v Speaker 10>don't make any sense or text has been generated it

0:22:44.760 --> 0:22:47.600
<v Speaker 10>isn't really fun to read. And I think and in

0:22:47.640 --> 0:22:49.439
<v Speaker 10>my column there I wrote that there's going to be

0:22:49.480 --> 0:22:52.280
<v Speaker 10>this sort of awakening I hope from people saying, well,

0:22:52.320 --> 0:22:54.080
<v Speaker 10>why am I looking at this? And as soon as

0:22:54.080 --> 0:22:57.159
<v Speaker 10>people stop looking at this, that could spell trouble for

0:22:57.200 --> 0:22:58.640
<v Speaker 10>companies like Meta that rely on that.

0:22:58.680 --> 0:23:00.800
<v Speaker 2>Well, maybe they move away from that. Go to TikTok.

0:23:00.960 --> 0:23:03.080
<v Speaker 2>Your prediction about TikTok this year at least here in

0:23:03.119 --> 0:23:04.240
<v Speaker 2>the US will it be banned?

0:23:04.560 --> 0:23:07.000
<v Speaker 10>Well, the question is, you know what the Supreme Court's

0:23:07.040 --> 0:23:10.720
<v Speaker 10>going to do. They're going to hear arguments on January tenth,

0:23:11.400 --> 0:23:14.080
<v Speaker 10>and many legal observers say it's unlikely that the Supreme

0:23:14.119 --> 0:23:16.480
<v Speaker 10>Court is going to overturn the lower courts ruling which

0:23:16.560 --> 0:23:21.040
<v Speaker 10>was that the ban was constitutional. The next wildcard is

0:23:21.040 --> 0:23:22.439
<v Speaker 10>going to be what's Donald Trump going to do?

0:23:22.520 --> 0:23:22.639
<v Speaker 7>Now?

0:23:22.680 --> 0:23:25.800
<v Speaker 10>He's already asked for the band to be paused. He's

0:23:25.800 --> 0:23:27.560
<v Speaker 10>asked the Supreme Court for that. Whether or not they

0:23:27.680 --> 0:23:30.520
<v Speaker 10>grant him that, it's not it's not clear yet. But

0:23:30.600 --> 0:23:32.880
<v Speaker 10>I think it's going to take some overturning for this

0:23:33.720 --> 0:23:36.920
<v Speaker 10>for this ban on TikTok to stop. So I think

0:23:37.000 --> 0:23:39.359
<v Speaker 10>if you're on TikTok, you should be getting ready to

0:23:39.760 --> 0:23:41.640
<v Speaker 10>perhaps sort of move somewhere else.

0:23:42.080 --> 0:23:44.560
<v Speaker 3>Well, Dave Lee from Bloomberg Opinion, That is the perfect

0:23:44.600 --> 0:23:47.600
<v Speaker 3>segue into our next guest. Let's keep this discussion going

0:23:47.640 --> 0:23:50.240
<v Speaker 3>now with Godam Hans. He is a law professor at

0:23:50.240 --> 0:23:54.040
<v Speaker 3>Cornell and founding director of the university's Civil Rights and

0:23:54.119 --> 0:23:57.600
<v Speaker 3>Civil Liberties Clinic. Great to have you with us, of course,

0:23:57.640 --> 0:24:01.600
<v Speaker 3>so the Supreme Court will hear TikTok's argument on January tenth.

0:24:01.760 --> 0:24:05.160
<v Speaker 3>Of course, the ban would kick in on January nineteenth.

0:24:05.200 --> 0:24:08.160
<v Speaker 3>If it goes through. That is a very very quick

0:24:08.200 --> 0:24:11.800
<v Speaker 3>possible turnaround. And then you add President Donald president elect

0:24:11.840 --> 0:24:14.960
<v Speaker 3>rather Donald Trump into the equation. How are you thinking

0:24:14.960 --> 0:24:17.240
<v Speaker 3>that things will shake out from where it stands right now.

0:24:17.560 --> 0:24:20.960
<v Speaker 5>Yes, so thank you for having me. I am.

0:24:22.040 --> 0:24:25.600
<v Speaker 8>Similarly skeptical that the Supreme Court will overturn the lower

0:24:25.640 --> 0:24:29.560
<v Speaker 8>court's ruling. I think the schedule of the argument means

0:24:29.560 --> 0:24:33.840
<v Speaker 8>that we may hear something quickly before the effective date

0:24:33.960 --> 0:24:38.760
<v Speaker 8>of the ban, but I am not optimistic that the

0:24:38.880 --> 0:24:41.160
<v Speaker 8>court will make a different finding.

0:24:42.040 --> 0:24:42.600
<v Speaker 5>Ultimately.

0:24:43.000 --> 0:24:46.680
<v Speaker 8>Whether or not President lect Trump is able to change

0:24:46.720 --> 0:24:51.399
<v Speaker 8>that through urging Congress to override or rescind the law,

0:24:51.880 --> 0:24:54.000
<v Speaker 8>or some other kind of executive action, I think we'll

0:24:54.040 --> 0:24:56.320
<v Speaker 8>have to wait and see. I also don't think the

0:24:56.359 --> 0:25:00.720
<v Speaker 8>Supreme Court itself will take up President elect Trump's call

0:25:00.840 --> 0:25:04.880
<v Speaker 8>for a stay, given the sort of lack of precedent

0:25:05.040 --> 0:25:06.760
<v Speaker 8>for that kind of move.

0:25:07.240 --> 0:25:10.359
<v Speaker 2>You have been supportive of TikTok from a legal perspective,

0:25:10.359 --> 0:25:11.600
<v Speaker 2>Why is that? What's the case?

0:25:13.040 --> 0:25:18.880
<v Speaker 8>I think that this law is targeted pretty explicitly at

0:25:18.880 --> 0:25:23.880
<v Speaker 8>the company the Commeress. People who talked about it at

0:25:23.880 --> 0:25:26.800
<v Speaker 8>the time of its anactment earlier in twenty twenty four

0:25:27.359 --> 0:25:30.280
<v Speaker 8>said that there were major national security concerns that they

0:25:30.320 --> 0:25:33.119
<v Speaker 8>had been briefed onne privately, but that evidence has not

0:25:33.160 --> 0:25:37.320
<v Speaker 8>been made public. And while I agree that national security.

0:25:37.040 --> 0:25:38.520
<v Speaker 5>Is an important governmental interest.

0:25:38.920 --> 0:25:41.480
<v Speaker 8>I also think that when it comes to banning a

0:25:41.560 --> 0:25:45.879
<v Speaker 8>social media platform where millions of people exchange content and ideas,

0:25:46.160 --> 0:25:49.679
<v Speaker 8>that evans should be public. I did filend sign on

0:25:49.720 --> 0:25:51.959
<v Speaker 8>to an amicus brief both in the DC Circuit and

0:25:52.000 --> 0:25:55.280
<v Speaker 8>in the Supreme Court. We and that amicus brief argued

0:25:55.480 --> 0:25:59.920
<v Speaker 8>that the law really creates some fundamental First Amendment problem

0:26:00.160 --> 0:26:03.000
<v Speaker 8>is that I don't think are supported by the Supreme

0:26:03.000 --> 0:26:05.440
<v Speaker 8>Court President here. But of course we'll have to see

0:26:05.440 --> 0:26:08.280
<v Speaker 8>what the Court itself says in the coming weeks.

0:26:08.560 --> 0:26:11.560
<v Speaker 2>Cornell Law Professor Godham Hans, thanks so much for joining us.

0:26:11.640 --> 0:26:15.080
<v Speaker 2>Do appreciate it now. Potential TikTok ben would also pave

0:26:15.119 --> 0:26:17.800
<v Speaker 2>the way for metas reels or YouTube shorts to fill

0:26:17.800 --> 0:26:21.080
<v Speaker 2>in entertainment void for one hundred and seventy million Americans,

0:26:21.520 --> 0:26:24.280
<v Speaker 2>entertainment and the online advertising that comes with it. Let's

0:26:24.320 --> 0:26:27.280
<v Speaker 2>bring in Rachel Tipograph, founder and the CEO of Mickmac.

0:26:27.320 --> 0:26:30.360
<v Speaker 2>It's an e commerce marketing platform for multi channel brands.

0:26:30.520 --> 0:26:32.240
<v Speaker 2>Good to have you with us, Rachel, you have some

0:26:32.280 --> 0:26:35.840
<v Speaker 2>incredible data on the micmac platform about where the advertising

0:26:35.880 --> 0:26:39.640
<v Speaker 2>money is leaving to go to TikTok Let's start there

0:26:39.680 --> 0:26:42.359
<v Speaker 2>for context. Yeah, who's losing money as a result of

0:26:42.359 --> 0:26:43.679
<v Speaker 2>TikTok's growing popularity.

0:26:43.800 --> 0:26:44.399
<v Speaker 3>Absolutely.

0:26:44.560 --> 0:26:47.000
<v Speaker 11>My company, Mick Mac works with over two thousand of

0:26:47.000 --> 0:26:49.240
<v Speaker 11>the biggest brands in the world, and what we've seen

0:26:49.320 --> 0:26:51.800
<v Speaker 11>this year is a two hundred percent year over year

0:26:51.840 --> 0:26:54.639
<v Speaker 11>growth in TikTok. At the same time, we've seen a

0:26:54.680 --> 0:26:59.159
<v Speaker 11>sixty five percent decline in Alphabet. Alphabet for US is

0:26:59.280 --> 0:27:03.320
<v Speaker 11>paid search, it's YouTube, it's DV three sixty everyone else

0:27:03.400 --> 0:27:06.200
<v Speaker 11>is menual compared to this, So if a TikTok ban

0:27:06.440 --> 0:27:09.360
<v Speaker 11>were to occur, you can believe that Alphabet is going

0:27:09.400 --> 0:27:12.679
<v Speaker 11>to see big regains in brand advertising traffic.

0:27:13.240 --> 0:27:16.000
<v Speaker 3>It's interesting. I mean, I'm speaking from personal experience when

0:27:16.040 --> 0:27:18.240
<v Speaker 3>I talk about TikTok shop. I actually used it for

0:27:18.320 --> 0:27:21.560
<v Speaker 3>holiday shopping, which I wasn't expecting to. Do you think

0:27:21.600 --> 0:27:25.720
<v Speaker 3>about TikTok potentially being banned. That would, theoretically, as to mention,

0:27:25.880 --> 0:27:29.720
<v Speaker 3>be a benefit for YouTube shorts for of course metas

0:27:30.000 --> 0:27:32.600
<v Speaker 3>reels as well. But when it comes to the actual

0:27:32.680 --> 0:27:36.000
<v Speaker 3>e commerce spit do they have the same infrastructure and

0:27:36.119 --> 0:27:38.439
<v Speaker 3>ease of use as you have on a TikTok shop.

0:27:38.760 --> 0:27:41.879
<v Speaker 11>It's interesting about TikTok TikTok has the power of television

0:27:42.119 --> 0:27:45.040
<v Speaker 11>with the backbone of direct response advertising, so you can

0:27:45.080 --> 0:27:48.560
<v Speaker 11>build brand and drive conversion all at once. That being said,

0:27:48.640 --> 0:27:51.040
<v Speaker 11>when it comes to bottom of the funnel, I want

0:27:51.040 --> 0:27:54.119
<v Speaker 11>to drive sales advertising. The two best places to do

0:27:54.160 --> 0:27:58.720
<v Speaker 11>it today still are alphabet meaning paid search, and meta.

0:27:59.480 --> 0:28:02.200
<v Speaker 11>And so if this were to happen, I still believe

0:28:02.200 --> 0:28:05.080
<v Speaker 11>you're gonna see a massive shift back to alphabet, a

0:28:05.080 --> 0:28:07.680
<v Speaker 11>little bit back to meta. But in terms of TikTok,

0:28:07.720 --> 0:28:10.480
<v Speaker 11>it has become the fourth biggest marketplace in the US.

0:28:10.920 --> 0:28:14.560
<v Speaker 11>So who's gonna gain from marketplace sales. It's gonna be Amazon,

0:28:14.680 --> 0:28:17.240
<v Speaker 11>it's gonna be Walmart, it's gonna be eBay, it's gonna

0:28:17.240 --> 0:28:20.159
<v Speaker 11>be Temu. So there's gonna be a lot of companies

0:28:20.200 --> 0:28:23.720
<v Speaker 11>to gain in this disruptive shift. If a TikTok band were.

0:28:23.600 --> 0:28:26.879
<v Speaker 2>To occur, Rachel, who do you think or what should

0:28:26.880 --> 0:28:29.600
<v Speaker 2>the companies that our clients of yours be doing to

0:28:29.640 --> 0:28:31.720
<v Speaker 2>prepare for a possible ban? How should they be changing

0:28:31.720 --> 0:28:32.760
<v Speaker 2>the way they're looking at things.

0:28:33.240 --> 0:28:35.600
<v Speaker 11>I believe first of all that a band is going

0:28:35.640 --> 0:28:37.680
<v Speaker 11>to be delayed. I think that this is a hot

0:28:37.800 --> 0:28:40.840
<v Speaker 11>opportunity for the Supreme Court and Trump. That's my hot

0:28:40.840 --> 0:28:44.720
<v Speaker 11>take as Rachel. But in terms of my customers, I'm

0:28:44.760 --> 0:28:46.760
<v Speaker 11>working with the biggest brands in the world. They're used

0:28:46.800 --> 0:28:50.040
<v Speaker 11>to this. When Elon Musk took ownership of Twitter now X,

0:28:50.320 --> 0:28:53.560
<v Speaker 11>we saw x traffic go to zero. What did they do?

0:28:53.640 --> 0:28:57.120
<v Speaker 11>They just reallocated spend overnight. It's not the big brands

0:28:57.160 --> 0:29:00.160
<v Speaker 11>to be worried about. It's the small medium businesses that

0:29:00.240 --> 0:29:03.920
<v Speaker 11>are heavily dependent on TikTok and the creators. Some people

0:29:04.040 --> 0:29:07.360
<v Speaker 11>rely one hundred percent on TikTok for their income. The

0:29:07.400 --> 0:29:10.320
<v Speaker 11>big brands will be resilient. The small businesses are the

0:29:10.360 --> 0:29:12.479
<v Speaker 11>ones who are going to experience tough times.

0:29:12.800 --> 0:29:14.880
<v Speaker 3>And Rachel, we only have about thirty seconds, but you

0:29:14.920 --> 0:29:17.440
<v Speaker 3>mentioned some of the beneficiaries here. Of course, the Amazon's,

0:29:17.480 --> 0:29:21.080
<v Speaker 3>the alphabets of the world. What about Ets? What about eBay?

0:29:21.200 --> 0:29:24.640
<v Speaker 3>Some of these marketplaces that have been kind of left behind.

0:29:24.840 --> 0:29:27.040
<v Speaker 11>Yeah, there's going to be a shift back to seeing

0:29:27.080 --> 0:29:30.560
<v Speaker 11>sales in places like eBay and ets and Tamu. But

0:29:30.720 --> 0:29:34.800
<v Speaker 11>Walmart and Amazon are huge players now in three P marketplaces.

0:29:35.240 --> 0:29:36.920
<v Speaker 11>All of these players will see gains.

0:29:37.560 --> 0:29:40.480
<v Speaker 3>All right, Rachel, really appreciate you taking the trip to

0:29:40.480 --> 0:29:42.360
<v Speaker 3>New York. Of course, that is Nick mac founder and

0:29:42.440 --> 0:29:46.080
<v Speaker 3>CEO Rachel Tipograph, And that does it for this edition

0:29:46.160 --> 0:29:49.120
<v Speaker 3>of Bloomberg Technology. I believe we'll both be back tomorrow.

0:29:49.200 --> 0:29:51.200
<v Speaker 2>Hez a treat. If they'll have us, we'll be back.

0:29:51.280 --> 0:29:53.600
<v Speaker 2>Don't forget to check out our podcast though. In the meantime,

0:29:53.760 --> 0:29:55.440
<v Speaker 2>you can find her on the terminal as well as

0:29:55.440 --> 0:29:58.880
<v Speaker 2>online at Apple, Spotify, and iHeart this is Bloomberg.

0:30:00.440 --> 0:30:10.400
<v Speaker 5>Then Quick, then rectal, Quick and

0:30:16.120 --> 0:30:16.400
<v Speaker 2>Quick