WEBVTT - How to Get the Gold

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<v Speaker 1>Everybody. This is Freddie Rodriguez and I'm Wilmer about d rama.

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<v Speaker 1>Welcome back to those amigos.

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<v Speaker 2>This is season two, season two, as we say around

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<v Speaker 2>this woods, those but welcome back. We're excited that you

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<v Speaker 2>are allowing us back into your either headphones, speakers, car speakers,

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<v Speaker 2>maybe your long flights, your road trips. Very grateful that

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<v Speaker 2>you've stuck with us on this journey as we continue

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<v Speaker 2>to explore what those amigos means to us.

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<v Speaker 1>And in the same vein you know, we we.

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<v Speaker 2>Have a season full of amazing friends and and exciting conversations,

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<v Speaker 2>and you know you're not only.

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<v Speaker 1>Invited, you're going to be our third amigo.

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<v Speaker 3>Amigo baby, here we go. How are you woomer?

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<v Speaker 1>You good? Got you asked?

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<v Speaker 3>That's a great jacket.

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<v Speaker 1>Yeah, by the way, thank you man.

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<v Speaker 3>How I complimented you when I saw you today?

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<v Speaker 1>Thank you? Yes, you like this jacket. That's a great jacket.

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<v Speaker 1>You thought it was Ralph Lauren.

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<v Speaker 4>Because I remember when we were in Texas that time

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<v Speaker 4>we went to that store you took me to in

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<v Speaker 4>Austin and it had all that great gear and you

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<v Speaker 4>were explaining to me how Ralph Lauren does their own

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<v Speaker 4>sort of line. What's that line called double RL?

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<v Speaker 1>That's it. I think double RL is very cool.

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<v Speaker 2>It's a it's inspired by so many vintage pieces they're

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<v Speaker 2>no longer on rotation, so it's like almost like vintage new. Yeah,

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<v Speaker 2>you know, like you can put on some pair of

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<v Speaker 2>pants knowing that somebody else's stuff was not in it.

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<v Speaker 3>Yeah.

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<v Speaker 4>Yeah, yeah, it's kind of like your your your speakeasy

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<v Speaker 4>is is that style?

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<v Speaker 3>Yeah, a little bit.

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<v Speaker 2>It's a little it's like vintage new. But you know,

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<v Speaker 2>the only thing that's like really really vintage is this motorcycle,

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<v Speaker 2>which somebody's stuff has definitely been on that seat, you know,

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<v Speaker 2>A big shout out to Luke barn you know who

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<v Speaker 2>let us have this motorcycle. Yeah, you know, as as

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<v Speaker 2>our backdrop. But are you a motorcycle guy?

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<v Speaker 3>Not really.

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<v Speaker 4>I've been married a long time and my wife's not

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<v Speaker 4>crazy about me being on a motorcycle and having kids.

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<v Speaker 3>What about you your motorcycle?

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<v Speaker 2>Well, like every uh, young Latino in the nineties, I

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<v Speaker 2>wanted a ninja.

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<v Speaker 1>Yeah yeah, I wanted like.

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<v Speaker 3>Like a real colorful neon.

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<v Speaker 2>Yeah maybe not maybe red black, you know, and I

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<v Speaker 2>you know, I just wanted to wear that outfit.

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<v Speaker 3>You know, yeah, what do you mean? Like the whole

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<v Speaker 3>motorcycle jack.

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<v Speaker 2>The jacket, the leather pants. It's like speaking of leather pants.

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<v Speaker 2>Not to bring back a social subject, but you know, uh,

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<v Speaker 2>Freddie has all experience with other pants.

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<v Speaker 1>Yeah, so have I To be fair.

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<v Speaker 3>It's gonna say I have a feeling you did too.

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<v Speaker 2>I just got to do my fortune. Uh it was.

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<v Speaker 2>It's never been historical recorded, So.

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<v Speaker 3>Yeah, I think I'm gonna have to talk to Manda

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<v Speaker 3>about that.

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<v Speaker 2>But I have more embarrassing stuff in my career that's

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<v Speaker 2>definitely historically recorded anymore, Like could you could you give

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<v Speaker 2>an example?

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<v Speaker 1>Ah? Man, did you watch that seventy show? Do you

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<v Speaker 1>have two hundred half hours to talk about?

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<v Speaker 4>This is brilliant comedic acting is what I show?

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<v Speaker 1>You had television once before?

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<v Speaker 3>A little bit before in there embarrassing moment.

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<v Speaker 1>What's the longest running show?

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<v Speaker 4>You're you've done the longest running Let's see a bowl?

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<v Speaker 3>The show was just on ran five seasons. Six Feet

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<v Speaker 3>Under ran five seasons. Five has been the magic number?

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<v Speaker 1>How many episodes do you do in those?

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<v Speaker 3>The cable?

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<v Speaker 4>Six Feet Under was it started off as like thirteen episodes.

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<v Speaker 1>That was going to take that time.

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<v Speaker 4>Yeah, yeah, but Bowl it was like twenty two to

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<v Speaker 4>twenty three episodes, which man, it's right. You hit like

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<v Speaker 4>that January point after the holidays and.

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<v Speaker 3>You're just like wow.

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<v Speaker 1>So six Feet Under was nominated for tons of what words?

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<v Speaker 4>Now? It was yeah, yeah, we were actually at a

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<v Speaker 4>certain point. We're in the Guinness Book of World Records

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<v Speaker 4>for the most Emmy nominations of.

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<v Speaker 3>All time no way. Yeah, this was like two thousand

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<v Speaker 3>and one or something like that.

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<v Speaker 1>Who had the other record? Would the for us? I'm

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<v Speaker 1>not the lesser show? Who was the lesser show?

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<v Speaker 3>I don't know, maybe mash Or, I don't know.

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<v Speaker 4>But but Game of Thrones dethroned us, I believe.

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<v Speaker 2>But they had VFX and all the categories that didn't

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<v Speaker 2>compete that you didn't compete in, you know.

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<v Speaker 4>Yeah, yeah, yeah, but we held that record for a while,

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<v Speaker 4>but they I heard that they dethroned us, So I

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<v Speaker 4>don't know.

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<v Speaker 2>Speaking of thrown, shout out to Brian Cogman, Yeah, buy

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<v Speaker 2>a great executive producer and writer. Throw four Emmys as

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<v Speaker 2>a writer for that show. Crazy, Just an amazing, brilliant

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<v Speaker 2>man and a good guy.

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<v Speaker 1>So with that show.

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<v Speaker 2>The actors got nominated on that too.

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<v Speaker 3>Yeah, yeah, I was nominated. Oh yeah, that's what I

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<v Speaker 3>was learning.

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<v Speaker 1>You finished my.

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<v Speaker 2>Yeah, I was perfect, seguay to talk about award season

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<v Speaker 2>because you had an experience. I only campaign for a

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<v Speaker 2>teen Choice award I wanted, but with the means I

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<v Speaker 2>don't have much experience, but you have, which I'm excited

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<v Speaker 2>to talk about because I know, yeah, award season is

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<v Speaker 2>about now.

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<v Speaker 1>The is uh you know, is a big deal in

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<v Speaker 1>this town.

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<v Speaker 2>And you know, also a lot is defined, you know,

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<v Speaker 2>a lot is is dictated by you know, some of

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<v Speaker 2>some of these academies, right.

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<v Speaker 1>I mean they're yeah.

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<v Speaker 2>I mean when you when you did your show Six

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<v Speaker 2>Feet Under, what was that like?

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<v Speaker 1>You get a phone call?

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<v Speaker 2>Like, how do you how do first you find out

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<v Speaker 2>that you're nominated, You watch the nominated the announcement of

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<v Speaker 2>the nominations, or you just wake up the next morning

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<v Speaker 2>you got a call from the producer.

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<v Speaker 1>How does that work?

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<v Speaker 3>I gotta well, for.

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<v Speaker 4>Me, person, I got to call it like five in

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<v Speaker 4>the morning to tell me that I was nominated, which

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<v Speaker 4>is insane. You know, I was like half asleep, you know,

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<v Speaker 4>we were all nervous. It was it was like our

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<v Speaker 4>second season, I believe, and.

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<v Speaker 1>We sort of a second season.

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<v Speaker 4>Yes, it was like first season going into like second season.

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<v Speaker 3>Uh.

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<v Speaker 4>And this was before social media, before any of that,

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<v Speaker 4>you know, I mean, it was it was like being

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<v Speaker 4>shot out of a cannon. You know, all of a sudden,

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<v Speaker 4>you're you're part of the biggest show on the planet,

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<v Speaker 4>you know, and you get nominated. But it's uh, but

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<v Speaker 4>it was such a humbling experience. And then you you

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<v Speaker 4>go through these different like luncheons, and you get to

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<v Speaker 4>meet the other people who were nominated. Uh, you get

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<v Speaker 4>to go to different parties, you get to I mean,

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<v Speaker 4>I described because I've also gone through an Oscar campaign.

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<v Speaker 1>You didn't even let me you let me go there. No, no, no.

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<v Speaker 4>What I was gonna say is is the the what's

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<v Speaker 4>similar is is that it's it's very It's what I

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<v Speaker 4>would imagine is is like a like a political campaign,

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<v Speaker 4>like if you're running for office, who who who.

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<v Speaker 2>Are the people you kind of have to you know,

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<v Speaker 2>kind of be in community with during that campaign, the voters.

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<v Speaker 4>The academy voters, and so you know, in sixteen hundred's case,

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<v Speaker 4>it was the sixteen unders case, it was different because

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<v Speaker 4>it was such a it was such a phenomenon from

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<v Speaker 4>like from from the.

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<v Speaker 1>It was a very obvious choice for the Yeah.

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<v Speaker 4>Yeah, So there wasn't much campaigning beforehand.

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<v Speaker 3>But but I did a movie called Bobby and for

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<v Speaker 3>that there was a lot of campaigning. And I describe it.

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<v Speaker 4>I mean, I've never ran for office before, but from

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<v Speaker 4>what I've seen in documentaries and on TV, it was

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<v Speaker 4>very similar to that. You you literally launch a campaign,

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<v Speaker 4>and if you're running for office, right, the campaign is

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<v Speaker 4>vote for me, right, I should be in this position

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<v Speaker 4>in office.

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<v Speaker 1>Right.

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<v Speaker 4>If you're doing it for an oscar, it's the same

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<v Speaker 4>thing you're saying, vote for me, you know, for best

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<v Speaker 4>supporting act or best actor whatever it was.

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<v Speaker 2>That's such an interesting campaign because I wonder what gets

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<v Speaker 2>the vote? Is this lobby and actually, you know, you know,

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<v Speaker 2>influential is the proximity at the artist or the filmmaker,

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<v Speaker 2>you know, a favorable moment for a voter. Like I

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<v Speaker 2>think that's the biggest question for me when you think

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<v Speaker 2>about this campaign, like what is effective you know, in

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<v Speaker 2>campaigning in your opinion, you feel like meeting the voters,

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<v Speaker 2>is it about them liking you or is it about them,

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<v Speaker 2>like just being exposed to your process and understanding that

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<v Speaker 2>it was deeper than just the nomination that you didn't work.

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<v Speaker 1>For the part. I don't know.

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<v Speaker 2>I'm trying to figure out exactly what gets it done,

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<v Speaker 2>what gets that vote it's it.

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<v Speaker 4>In my opinion, I think it differs every time, right, Like,

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<v Speaker 4>like I was saying, like with six Feet Under, it

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<v Speaker 4>was an obvious thing because it was such a phenomenon, right,

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<v Speaker 4>And sometimes even for film as it pertains to the Academy, right,

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<v Speaker 4>sometimes there are particular films there are just such obvious choices, right,

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<v Speaker 4>because they've become phenomenons. And then there's there's sort of

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<v Speaker 4>the smaller movies, right that have really good performances in it,

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<v Speaker 4>And like the film that I was in, Bobby, and

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<v Speaker 4>that we were sort of vying for that position. And

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<v Speaker 4>then sometimes I kind of feel like, you know, there

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<v Speaker 4>are some pretty big name actors in some other films,

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<v Speaker 4>and they want those actors to show up, right, so

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<v Speaker 4>so you know, they kind of try to make a

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<v Speaker 4>place for those guys to be nominated. It's a At

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<v Speaker 4>the end, what I got out of it was that

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<v Speaker 4>it was just this huge balancing act of all of

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<v Speaker 4>it you know, of of popularity of merit of and painting, which,

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<v Speaker 4>by the way, costs so much money.

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<v Speaker 1>Man, Like, yeah, I know, how do those little movies

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<v Speaker 1>do it? Right?

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<v Speaker 2>Like if you probably get a distributor on the Yeah,

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<v Speaker 2>I mean, look, I think a distributor that gets one

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<v Speaker 2>of those independent films that you know were made by

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<v Speaker 2>two million dollars and top investors another nine million dollars

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<v Speaker 2>in a campaign or five million dollars in a campaign

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<v Speaker 2>to just ultimately get that second wave of awareness for

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<v Speaker 2>the movie. Because really, the way I look at nominations

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<v Speaker 2>and I look at award shows is that for a

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<v Speaker 2>lot of these movies that are breaking even because they

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<v Speaker 2>only had four hundred screens, so they have maybe just

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<v Speaker 2>six hundred screens across the United States, they didn't make

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<v Speaker 2>their money back. I mean, I feel like this is

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<v Speaker 2>such a crazy gamble. You're trying to get nominated because

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<v Speaker 2>you know that it'll put you on a world stage

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<v Speaker 2>and people could find your movie and also eventually be

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<v Speaker 2>distributed on a wider air because then the secondary window

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<v Speaker 2>and third window of distribution happens after you get nominated.

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<v Speaker 1>But that's a good.

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<v Speaker 4>Question, you know, you know, it's funny you mentioned that

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<v Speaker 4>the Golden Globes just happened, right, And like, I think

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<v Speaker 4>his name is Joe Egerton, the actor, right, And he

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<v Speaker 4>was in a movie called Train Dreams and it was

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<v Speaker 4>on Netflix, and.

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<v Speaker 3>I thought the movie was fantastic. It was such a

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<v Speaker 3>beautiful film.

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<v Speaker 4>But it was a small film, as you were just saying, right,

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<v Speaker 4>And it didn't seem like the budget was that high.

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<v Speaker 4>Didn't seem like they had much of a budget for

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<v Speaker 4>the p and a for the publicity and advertisement. However,

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<v Speaker 4>he got nominated for a Golden Globe, and he won

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<v Speaker 4>the Golden Globe, right, so it's like, oh, okay, they

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<v Speaker 4>really didn't put that much money behind the campaign. But

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<v Speaker 4>nevertheless his performance got found within the plethora of other performances.

0:11:46.679 --> 0:11:49.439
<v Speaker 4>But he didn't get nominated for an Oscar. Right, He

0:11:49.559 --> 0:11:52.240
<v Speaker 4>won the Golden Globe but didn't get nominated for the Oscar.

0:11:53.280 --> 0:11:57.040
<v Speaker 2>And I was always such an eccentric thing, right, just like,

0:11:57.480 --> 0:12:00.840
<v Speaker 2>if you win the Golden Globe, it doesn't nesscessarily means

0:12:01.120 --> 0:12:03.319
<v Speaker 2>you're even going to get nominated for the Oscars.

0:12:03.800 --> 0:12:05.680
<v Speaker 3>In his case is a perfect example.

0:12:05.920 --> 0:12:08.640
<v Speaker 4>You know, did that have to do with maybe they

0:12:08.679 --> 0:12:13.199
<v Speaker 4>didn't have the financing to for the campaign to you know,

0:12:13.520 --> 0:12:16.280
<v Speaker 4>you look in variety, right, you know, for your consideration.

0:12:16.600 --> 0:12:18.359
<v Speaker 3>You know, like that stuff costs.

0:12:18.080 --> 0:12:20.800
<v Speaker 4>Money, man, you know, or the billboards that you see

0:12:20.880 --> 0:12:24.080
<v Speaker 4>and on Sunset Boulevard or you know, all that stuff

0:12:24.120 --> 0:12:27.680
<v Speaker 4>costs so much money. The same way would you know

0:12:27.760 --> 0:12:30.480
<v Speaker 4>for like someone running for office, right you know, you

0:12:30.520 --> 0:12:33.600
<v Speaker 4>see someone like Kamala Harris or Joe Biden whatever, You're like,

0:12:33.800 --> 0:12:36.400
<v Speaker 4>they have one hundred million dollar war chest.

0:12:36.280 --> 0:12:38.920
<v Speaker 1>For there they spend up a billion dollars on this campaign.

0:12:39.000 --> 0:12:47.360
<v Speaker 4>It's the same thing, man, You know, to a smaller degree,

0:12:50.880 --> 0:12:54.240
<v Speaker 4>brings me full circle to reflecting on some of our

0:12:54.240 --> 0:12:56.719
<v Speaker 4>communities and some of our cultures, as you.

0:12:56.679 --> 0:12:58.960
<v Speaker 2>Know, some of them have had the privilege, you know,

0:12:59.000 --> 0:13:01.240
<v Speaker 2>we've had the privilege of having people like you and

0:13:01.880 --> 0:13:05.800
<v Speaker 2>others who hit that stage and actually brings quite a

0:13:05.880 --> 0:13:08.800
<v Speaker 2>great deal of pride to see, you know, some of

0:13:08.840 --> 0:13:13.000
<v Speaker 2>these images being considered at the same caliber as some

0:13:13.040 --> 0:13:16.000
<v Speaker 2>of those that iconically will be known for these nominations

0:13:16.000 --> 0:13:20.680
<v Speaker 2>and these wins. Do you feel and I think this

0:13:20.800 --> 0:13:23.560
<v Speaker 2>is a question I guess for both of us, do

0:13:23.640 --> 0:13:29.160
<v Speaker 2>we feel that that it has gotten better and representation now?

0:13:29.240 --> 0:13:31.800
<v Speaker 2>And I and and that's a question with also a

0:13:31.920 --> 0:13:35.640
<v Speaker 2>secondary statement, which is there's tons of studies that says

0:13:35.720 --> 0:13:39.200
<v Speaker 2>we're only six percent of the roles of entertainment period, right. Uh,

0:13:39.280 --> 0:13:42.680
<v Speaker 2>that doesn't reflect on the majority of the consumer's demand,

0:13:42.679 --> 0:13:46.280
<v Speaker 2>which happens to be a lot of Latino communities for

0:13:46.360 --> 0:13:49.239
<v Speaker 2>the opening weekend, you know, for the same day viewership

0:13:49.360 --> 0:13:54.559
<v Speaker 2>and extremely subscription also advertising buyers and things like that.

0:13:54.600 --> 0:13:57.560
<v Speaker 2>So when you see the power of the spending power

0:13:57.559 --> 0:14:00.480
<v Speaker 2>and the buying power of this community and when you

0:14:00.520 --> 0:14:04.120
<v Speaker 2>look at what gets made, it doesn't really reflect on that.

0:14:04.240 --> 0:14:08.280
<v Speaker 2>But but based on how long we've been doing this,

0:14:08.520 --> 0:14:11.760
<v Speaker 2>you know, roughly between thirty and forty years each one

0:14:11.800 --> 0:14:15.960
<v Speaker 2>of us combined with almost one hundred years of damn.

0:14:16.320 --> 0:14:20.640
<v Speaker 2>But the idea is that that do you feel that

0:14:20.720 --> 0:14:23.240
<v Speaker 2>it has gotten better since when we started? And then

0:14:23.320 --> 0:14:27.040
<v Speaker 2>for have you seen us on that stage, you know,

0:14:27.800 --> 0:14:30.480
<v Speaker 2>of the award shows as well?

0:14:30.520 --> 0:14:31.840
<v Speaker 1>What do you what do you feel?

0:14:31.960 --> 0:14:35.200
<v Speaker 4>That's a really tricky question. You know, I feel like

0:14:35.280 --> 0:14:39.560
<v Speaker 4>it fluctuates every year, right, right. You know, you brought

0:14:39.600 --> 0:14:43.560
<v Speaker 4>up a really interesting point to say that our demographics

0:14:43.880 --> 0:14:50.360
<v Speaker 4>buying power is high, right, and it continually is high

0:14:50.440 --> 0:14:55.440
<v Speaker 4>every single year, and so perhaps the awards season should

0:14:55.520 --> 0:14:56.040
<v Speaker 4>reflect that.

0:14:56.280 --> 0:14:58.480
<v Speaker 3>Right. It's basically what you're you're kind of.

0:14:58.440 --> 0:15:01.400
<v Speaker 4>Saying to a degree, right, uh, and it doesn't, right,

0:15:01.600 --> 0:15:04.560
<v Speaker 4>and and and and so their lives the dilemma, you

0:15:04.600 --> 0:15:05.080
<v Speaker 4>know you.

0:15:05.320 --> 0:15:10.720
<v Speaker 2>Or even the the the the quantity of opportunity, yeah, right,

0:15:10.920 --> 0:15:14.480
<v Speaker 2>that will get us a presimity to be noticed on

0:15:14.480 --> 0:15:16.560
<v Speaker 2>one of these you know, world stages.

0:15:17.400 --> 0:15:20.240
<v Speaker 4>Yeah, the quantity, right, which is which is a whole

0:15:20.280 --> 0:15:24.240
<v Speaker 4>other conversation about you know, us getting projects out there

0:15:24.320 --> 0:15:27.720
<v Speaker 4>and and and them being greenlit, some of them being

0:15:28.360 --> 0:15:31.840
<v Speaker 4>convertially viable enough to do well so that the powers

0:15:31.880 --> 0:15:34.360
<v Speaker 4>that be go, hey, it made some money. Let me

0:15:34.360 --> 0:15:36.680
<v Speaker 4>give you some money to do another one and then

0:15:36.720 --> 0:15:41.000
<v Speaker 4>another one after that. You know, you know you you

0:15:41.000 --> 0:15:42.840
<v Speaker 4>you You brought up an interesting point in one of

0:15:42.840 --> 0:15:46.400
<v Speaker 4>our conversations before about it all being sort of an ecosystem,

0:15:46.560 --> 0:15:48.560
<v Speaker 4>right that that.

0:15:47.840 --> 0:15:49.520
<v Speaker 3>That perhaps needs to be.

0:15:50.960 --> 0:15:54.120
<v Speaker 4>Fine tuned maybe a little more, and perfected a little

0:15:54.120 --> 0:15:57.000
<v Speaker 4>more in order for that ecosystem to continue to to.

0:15:57.320 --> 0:15:59.400
<v Speaker 2>And let me follow that rabbit hole there, because I

0:15:59.400 --> 0:16:02.000
<v Speaker 2>think the eco system is an interesting conversation.

0:16:02.240 --> 0:16:06.040
<v Speaker 1>We're yet to really be a part of that ecosystem.

0:16:06.640 --> 0:16:09.440
<v Speaker 2>The ecosystem has now been balanced, right, I mean they

0:16:10.160 --> 0:16:14.840
<v Speaker 2>can you can put odd bets in Vegas about whether

0:16:14.880 --> 0:16:16.440
<v Speaker 2>the movie is going to be number one or not.

0:16:17.280 --> 0:16:20.160
<v Speaker 2>Now you can predict, based on level of awareness a

0:16:20.160 --> 0:16:23.440
<v Speaker 2>week before whether the release is going to get to

0:16:23.560 --> 0:16:25.960
<v Speaker 2>X amount of dollars, right, Like, they can predict that number.

0:16:27.120 --> 0:16:30.640
<v Speaker 2>But what they cannot figure out is how they can

0:16:31.000 --> 0:16:36.520
<v Speaker 2>trust that it will do good merely by saying the

0:16:36.600 --> 0:16:39.680
<v Speaker 2>ecosystem has a healthy amount of not only representation, but

0:16:41.080 --> 0:16:44.840
<v Speaker 2>a real thorough look at like how we consume content,

0:16:44.960 --> 0:16:47.480
<v Speaker 2>how are we invited to the content? You know, I

0:16:47.600 --> 0:16:49.640
<v Speaker 2>dare to say universal, that's a really great job with

0:16:49.680 --> 0:16:52.640
<v Speaker 2>the community. You know, a lot of their movies, you know,

0:16:52.720 --> 0:16:58.480
<v Speaker 2>which are genre, whether it's adventure, horord or action. They

0:16:58.920 --> 0:17:02.440
<v Speaker 2>speak a language and marketing that actually says, hey, this

0:17:02.520 --> 0:17:02.960
<v Speaker 2>is a movie.

0:17:03.040 --> 0:17:04.640
<v Speaker 1>We're inviting you to this movie too.

0:17:05.000 --> 0:17:10.800
<v Speaker 2>You know Most, I think Most and Furious.

0:17:10.119 --> 0:17:12.080
<v Speaker 1>Furious Jurassic Park.

0:17:12.680 --> 0:17:14.440
<v Speaker 2>You know, like when you look at the numbers of

0:17:14.520 --> 0:17:17.280
<v Speaker 2>latinos that show up to those movies, you're like, WHOA,

0:17:17.359 --> 0:17:20.400
<v Speaker 2>is it the genre or is it the marketing? When

0:17:20.440 --> 0:17:23.639
<v Speaker 2>you think about it, you go to the neighborhoods that

0:17:23.680 --> 0:17:27.480
<v Speaker 2>are probably you know, prominent in the Latino culture. In

0:17:27.560 --> 0:17:31.960
<v Speaker 2>Latino culture, you you you realize there's like there's posters, there,

0:17:32.160 --> 0:17:35.119
<v Speaker 2>there's flyers, there's like you know, a Jurassic Park, you know,

0:17:35.800 --> 0:17:38.760
<v Speaker 2>you know, candy at just seventy eleven.

0:17:38.920 --> 0:17:40.840
<v Speaker 1>Like, you know, they're they're really.

0:17:40.640 --> 0:17:45.000
<v Speaker 2>Infiltrating pop culture for the individuals who really trust that genre.

0:17:45.560 --> 0:17:47.679
<v Speaker 1>I don't know that most studios.

0:17:47.160 --> 0:17:52.119
<v Speaker 2>Have really given a kind of scientific look at like

0:17:52.359 --> 0:17:57.320
<v Speaker 2>how do we balance or marketing strategies and then you know,

0:17:57.440 --> 0:17:59.320
<v Speaker 2>and then they think that it's really about just like

0:17:59.520 --> 0:18:02.080
<v Speaker 2>putting up are casting in front of it, right, It's

0:18:02.080 --> 0:18:05.000
<v Speaker 2>really about hitting the notes. It's not just the brown

0:18:05.080 --> 0:18:09.000
<v Speaker 2>face and uh in a beautiful character that takes you

0:18:09.040 --> 0:18:13.080
<v Speaker 2>to an extraordinary circumstance. I think it's to me about

0:18:14.119 --> 0:18:19.040
<v Speaker 2>it's about you know what, you know, what notes? What boxes?

0:18:19.080 --> 0:18:25.080
<v Speaker 2>Does it check in values right in spirit and trajectory

0:18:25.240 --> 0:18:30.280
<v Speaker 2>and story that actually are relatable to to our specific experience.

0:18:30.320 --> 0:18:33.040
<v Speaker 2>And I'm not saying like it has to have Sasa

0:18:33.119 --> 0:18:35.679
<v Speaker 2>music and Marakis, right, that's now, that's not how we

0:18:35.720 --> 0:18:39.959
<v Speaker 2>relate to content, right, But it is about uniting us

0:18:40.000 --> 0:18:42.400
<v Speaker 2>all in the tones and in the boxes.

0:18:42.520 --> 0:18:44.520
<v Speaker 1>Is it the genres right?

0:18:44.680 --> 0:18:47.440
<v Speaker 2>Like people are blown away when they saw Jenna Ortega,

0:18:47.600 --> 0:18:50.080
<v Speaker 2>you know, doing incredible with Wednesday.

0:18:50.119 --> 0:18:54.120
<v Speaker 1>You're like, whoa Wednesday? And you know Luis Gou's Mond.

0:18:54.000 --> 0:18:57.800
<v Speaker 2>Place, you know, the character Like it's a lot of

0:18:57.800 --> 0:19:01.800
<v Speaker 2>this stuff is like really interestingly, you know, subliminately successful

0:19:01.840 --> 0:19:04.200
<v Speaker 2>and they can't explain it why, but it's like it's

0:19:04.200 --> 0:19:05.800
<v Speaker 2>the same thing. It's like, we want to be going

0:19:05.840 --> 0:19:08.720
<v Speaker 2>along with an extraordinary circumstance and we want to be

0:19:08.760 --> 0:19:12.440
<v Speaker 2>able to be part of the part of the character

0:19:12.560 --> 0:19:17.200
<v Speaker 2>lineup that actually contributes to win in the day. And look,

0:19:17.240 --> 0:19:20.240
<v Speaker 2>it gets very, very complicated, but we bring a full

0:19:20.280 --> 0:19:24.480
<v Speaker 2>circuit to the awards and the awards season. Do you

0:19:24.640 --> 0:19:29.520
<v Speaker 2>feel like you've seen an improvement on you know, on

0:19:30.080 --> 0:19:35.480
<v Speaker 2>on latinos and minorities as a whole being invited to

0:19:35.520 --> 0:19:36.560
<v Speaker 2>the word shows.

0:19:36.320 --> 0:19:40.400
<v Speaker 4>Improvement is a really tricky word. I don't know if

0:19:40.400 --> 0:19:43.399
<v Speaker 4>I would say improvement, I would say that it fluctuates.

0:19:43.720 --> 0:19:44.640
<v Speaker 3>I would say that there are.

0:19:44.600 --> 0:19:49.320
<v Speaker 4>Certain years where where you do see representation that has

0:19:49.400 --> 0:19:54.040
<v Speaker 4>earned their position in those categories, and there's certain years

0:19:54.119 --> 0:19:57.360
<v Speaker 4>that it doesn't that that sometimes there are projects out

0:19:57.359 --> 0:19:59.520
<v Speaker 4>that you point to those projects, and you go, well,

0:19:59.520 --> 0:20:00.960
<v Speaker 4>why was in this person?

0:20:01.119 --> 0:20:03.760
<v Speaker 2>Do you think you have something to do with the

0:20:03.880 --> 0:20:09.040
<v Speaker 2>inconsistency of the quantity of opportunities for certain actors to

0:20:09.080 --> 0:20:09.840
<v Speaker 2>be showcased?

0:20:11.280 --> 0:20:14.000
<v Speaker 4>I mean, I think I think the quantity has something

0:20:14.040 --> 0:20:15.680
<v Speaker 4>to do with it, right beca.

0:20:15.560 --> 0:20:18.920
<v Speaker 2>Some years, like Pedro Pascal does three movies and the

0:20:19.680 --> 0:20:21.480
<v Speaker 2>next year he's only.

0:20:21.440 --> 0:20:24.679
<v Speaker 4>One, right, right, Well, I think I think, you know,

0:20:24.720 --> 0:20:28.760
<v Speaker 4>you talk about quantity, which is an interesting conversation. You know,

0:20:29.040 --> 0:20:32.960
<v Speaker 4>I feel like if if we had more quantity, then

0:20:33.000 --> 0:20:37.160
<v Speaker 4>we would have more opportunities to be allowed to fail, right.

0:20:37.240 --> 0:20:40.679
<v Speaker 3>I think sometimes you have to be allowed fail in

0:20:40.840 --> 0:20:43.840
<v Speaker 3>order to in order to learn from that failure. You know.

0:20:45.320 --> 0:20:47.600
<v Speaker 3>It's just like in any sort of business.

0:20:47.280 --> 0:20:51.359
<v Speaker 4>Right, Like, like the more you have, the more uh

0:20:51.480 --> 0:20:54.560
<v Speaker 4>could be sacrificed in order for the others to do well.

0:20:55.000 --> 0:20:56.639
<v Speaker 1>Everybody gets more strikes than we do.

0:20:57.320 --> 0:20:59.640
<v Speaker 4>Yeah, yeah, and then so then when we do get

0:20:59.680 --> 0:21:02.800
<v Speaker 4>that opportunity at batman, we we have to hit a

0:21:02.840 --> 0:21:06.399
<v Speaker 4>home run every single time, and sometimes that's not not

0:21:06.560 --> 0:21:09.560
<v Speaker 4>humanly possible to do, right, you know, but that's what's

0:21:09.640 --> 0:21:10.400
<v Speaker 4>required of us.

0:21:10.680 --> 0:21:13.640
<v Speaker 3>And you know, I think that's maybe a little unfair. Yeah,

0:21:13.720 --> 0:21:14.320
<v Speaker 3>what do you think.

0:21:15.119 --> 0:21:16.880
<v Speaker 1>I think you're right. I think that's it.

0:21:16.920 --> 0:21:19.520
<v Speaker 2>I mean, I think that we have to continue to

0:21:19.840 --> 0:21:27.320
<v Speaker 2>work on the all the different connecting tissues that make

0:21:27.720 --> 0:21:28.800
<v Speaker 2>Latina entertainment.

0:21:29.800 --> 0:21:32.560
<v Speaker 1>And I'm only saying, and let me really really.

0:21:32.320 --> 0:21:36.400
<v Speaker 2>Deep down on this, double down on this is that

0:21:36.480 --> 0:21:39.600
<v Speaker 2>the Latina entertainment is mainstream entertainment. But I only say

0:21:39.720 --> 0:21:44.280
<v Speaker 2>Latino because it finally comes from us for the world, right, Like,

0:21:44.320 --> 0:21:47.280
<v Speaker 2>if we're creating and developing things and putting things out there,

0:21:48.520 --> 0:21:51.040
<v Speaker 2>we've never been the entertainers of the artists that are

0:21:51.119 --> 0:21:54.560
<v Speaker 2>just like, oh, I'm the brown character, right like, we

0:21:54.600 --> 0:21:57.520
<v Speaker 2>never think ourselves of that specifically the two people sitting

0:21:57.520 --> 0:21:59.080
<v Speaker 2>in this chair, right.

0:21:59.240 --> 0:22:01.760
<v Speaker 1>What I can say is that I think that to.

0:22:01.760 --> 0:22:07.360
<v Speaker 2>Your point, there hasn't been an opportunity to continue to

0:22:07.440 --> 0:22:11.760
<v Speaker 2>cultivate the talent we already have because there's a lot

0:22:11.800 --> 0:22:14.920
<v Speaker 2>of like that bottlenecking and and when when somebody wants

0:22:14.960 --> 0:22:18.359
<v Speaker 2>to make something, there's a usual suspect shortlist that is

0:22:18.400 --> 0:22:21.600
<v Speaker 2>trusted with that stuff, and I don't think necessarily they

0:22:21.800 --> 0:22:24.480
<v Speaker 2>you know, they get it to the next level. Right, So,

0:22:24.480 --> 0:22:27.840
<v Speaker 2>so I think it's about investing in community.

0:22:28.080 --> 0:22:30.360
<v Speaker 1>So by investing in the trust in the audience.

0:22:30.680 --> 0:22:32.440
<v Speaker 2>And in order to do that is you got to

0:22:32.480 --> 0:22:35.479
<v Speaker 2>put more, you know, you got to put more on

0:22:35.480 --> 0:22:38.520
<v Speaker 2>that screen that that test is you know what you've

0:22:38.520 --> 0:22:42.920
<v Speaker 2>already tested for decades and decades of content and with

0:22:43.080 --> 0:22:45.280
<v Speaker 2>other you know configurations.

0:22:45.880 --> 0:22:46.439
<v Speaker 1>Yeah, you're right.

0:22:46.480 --> 0:22:49.000
<v Speaker 3>There is a short list, you know, and and and that.

0:22:49.000 --> 0:22:51.600
<v Speaker 4>Short list is always expected to to to hit a

0:22:51.600 --> 0:22:54.520
<v Speaker 4>home run, and and and and many many times they do.

0:22:54.640 --> 0:22:57.679
<v Speaker 4>But sometimes there's another list of people who may not

0:22:57.800 --> 0:23:00.399
<v Speaker 4>always hit a home run, but they be if they

0:23:00.440 --> 0:23:03.119
<v Speaker 4>were given more opportunities at bat, that they would hit

0:23:03.119 --> 0:23:03.560
<v Speaker 4>a home run.

0:23:03.680 --> 0:23:06.080
<v Speaker 3>But you brought up an interesting point about Wednesday.

0:23:06.200 --> 0:23:09.919
<v Speaker 4>You know, first of all, she was terrific, as she

0:23:09.960 --> 0:23:13.800
<v Speaker 4>always is on that show. But what I really loved

0:23:13.840 --> 0:23:16.919
<v Speaker 4>about what she was doing, what Louis was doing, and

0:23:17.000 --> 0:23:20.520
<v Speaker 4>just the whole construct of that show was that here

0:23:20.600 --> 0:23:24.000
<v Speaker 4>was the show about this family, these people, and she

0:23:24.240 --> 0:23:28.160
<v Speaker 4>just happened to be Latina, right, and like Louis Guzman

0:23:28.400 --> 0:23:29.160
<v Speaker 4>just happened.

0:23:28.880 --> 0:23:29.720
<v Speaker 3>To be Latino.

0:23:29.760 --> 0:23:33.000
<v Speaker 4>And I don't even think, I don't even know or

0:23:33.080 --> 0:23:38.399
<v Speaker 4>think if that's mentioned at all during the series, whether

0:23:38.440 --> 0:23:41.720
<v Speaker 4>that's important or not, right, which is a whole other conversation. Right,

0:23:41.800 --> 0:23:45.239
<v Speaker 4>Why every time like we're on screen, it's always you know,

0:23:45.440 --> 0:23:49.840
<v Speaker 4>they feel that we have to sort of emphasize ethnicity.

0:23:51.320 --> 0:23:53.479
<v Speaker 3>I just feel like they were just people.

0:23:53.880 --> 0:23:56.200
<v Speaker 4>There were people who were playing these characters who did

0:23:56.200 --> 0:23:59.000
<v Speaker 4>a great job at it, and they were seen as

0:23:59.520 --> 0:24:02.720
<v Speaker 4>America kids, right. And I think that if we had

0:24:02.840 --> 0:24:07.040
<v Speaker 4>more of that sort of business model on screen, I

0:24:07.080 --> 0:24:09.600
<v Speaker 4>think that I think that we would have more opportunities

0:24:09.640 --> 0:24:11.239
<v Speaker 4>to be more commercially.

0:24:10.760 --> 0:24:13.800
<v Speaker 2>Viable exactly to tell to tell the stories that that

0:24:14.359 --> 0:24:17.320
<v Speaker 2>connect with the masses and general audiences.

0:24:17.400 --> 0:24:18.520
<v Speaker 1>Yeah, absolutely right.

0:24:18.600 --> 0:24:21.719
<v Speaker 4>I think piggybacking off of what we just said, I

0:24:21.760 --> 0:24:24.800
<v Speaker 4>think that's why it's so important with what you're doing,

0:24:24.840 --> 0:24:27.359
<v Speaker 4>for example, you know, with with with your company and

0:24:27.400 --> 0:24:30.119
<v Speaker 4>the stuff that you're producing, because I feel like I

0:24:30.119 --> 0:24:32.360
<v Speaker 4>feel like the stuff that you're producing is very much

0:24:32.400 --> 0:24:35.119
<v Speaker 4>on track with with what we're talking about.

0:24:35.400 --> 0:24:38.479
<v Speaker 2>I feel I feel, I feel that you and I

0:24:38.480 --> 0:24:40.240
<v Speaker 2>have been in this thing long enough to kind of

0:24:40.320 --> 0:24:46.119
<v Speaker 2>understand how to how to really help you know, in

0:24:46.160 --> 0:24:49.320
<v Speaker 2>the kitchen, you know, and I think I think, uh,

0:24:49.720 --> 0:24:51.760
<v Speaker 2>to be invited to the kitchen is to kind of start,

0:24:51.840 --> 0:24:55.080
<v Speaker 2>you know, cooking up some of that solution, right, Yeah,

0:24:55.640 --> 0:24:58.240
<v Speaker 2>you know, but but I think we've both been you know,

0:24:58.520 --> 0:25:01.600
<v Speaker 2>kind of part of that, you know, kind of early forefront,

0:25:02.359 --> 0:25:05.360
<v Speaker 2>you know, to do that. If I were to ask

0:25:05.400 --> 0:25:07.399
<v Speaker 2>myself the same question, is it getting better?

0:25:07.520 --> 0:25:07.760
<v Speaker 1>Is it?

0:25:07.840 --> 0:25:08.040
<v Speaker 4>Yeah?

0:25:08.040 --> 0:25:10.200
<v Speaker 1>I said improving. I will tell you that.

0:25:10.920 --> 0:25:15.440
<v Speaker 2>You know, I remember that we both always were the

0:25:15.480 --> 0:25:16.720
<v Speaker 2>only Latino on the whole.

0:25:16.560 --> 0:25:20.720
<v Speaker 1>Network sometimes, right, it's no longer the case.

0:25:20.960 --> 0:25:23.879
<v Speaker 2>Right, So when you look at a network like CBS,

0:25:23.920 --> 0:25:28.960
<v Speaker 2>there's multiple Latinos and different shows. You know, there's African Americans,

0:25:29.000 --> 0:25:31.919
<v Speaker 2>there's Asian community, the Asian communities represented, you know, so

0:25:32.000 --> 0:25:36.560
<v Speaker 2>there's like it feels that there's more organic and you know,

0:25:36.760 --> 0:25:43.880
<v Speaker 2>in a more fruitful, you know, kind of interpretation of that.

0:25:43.880 --> 0:25:46.680
<v Speaker 1>That being said, there's not enough shows. There's not enough things.

0:25:46.720 --> 0:25:50.040
<v Speaker 2>We're still like a very small percentage of the storytellers

0:25:50.040 --> 0:25:52.639
<v Speaker 2>and lead characters and shows, which I think has to

0:25:52.680 --> 0:25:57.159
<v Speaker 2>still continue to improve and evolve. I will dare to

0:25:57.200 --> 0:25:59.960
<v Speaker 2>say that I think the students trying to figure it out.

0:26:00.040 --> 0:26:01.880
<v Speaker 2>I think there's smart enough to know they really have

0:26:01.960 --> 0:26:04.159
<v Speaker 2>to get to the audiences. And I think we're looking

0:26:04.280 --> 0:26:07.960
<v Speaker 2>at a very interesting moment of shifting of paradigm you know,

0:26:08.080 --> 0:26:12.040
<v Speaker 2>look coming full circle to like, you know, most importantly the.

0:26:14.359 --> 0:26:16.840
<v Speaker 1>You know, the marketing and how we show up for

0:26:16.880 --> 0:26:17.280
<v Speaker 1>each other.

0:26:17.359 --> 0:26:20.280
<v Speaker 2>We've seen more of us show up for each other's

0:26:20.280 --> 0:26:23.240
<v Speaker 2>premieres and each other's right, you know, as social media

0:26:23.280 --> 0:26:26.560
<v Speaker 2>campaigns for each other's projects than before. Like you post

0:26:26.600 --> 0:26:29.560
<v Speaker 2>something about a movie, immediately I'm reposting it. Like right

0:26:29.600 --> 0:26:31.240
<v Speaker 2>back in the day, we didn't have those tools to

0:26:31.280 --> 0:26:32.480
<v Speaker 2>be able to show up for each other.

0:26:33.800 --> 0:26:35.879
<v Speaker 1>We have to like go to a we have to

0:26:35.960 --> 0:26:38.400
<v Speaker 1>go to a red carpet and be like, I'm here

0:26:38.480 --> 0:26:40.720
<v Speaker 1>supportant ready. So now we can do that.

0:26:40.920 --> 0:26:43.000
<v Speaker 2>But then also there's all the ways in which we

0:26:43.000 --> 0:26:45.119
<v Speaker 2>can support another and I think one another, and I

0:26:45.160 --> 0:26:49.720
<v Speaker 2>think that we're seeing this very uplifting moment where a

0:26:49.760 --> 0:26:51.320
<v Speaker 2>lot of the Latinos I think are showing up for

0:26:51.359 --> 0:26:53.800
<v Speaker 2>each other, at least in the you know, you got

0:26:53.840 --> 0:26:56.879
<v Speaker 2>a thing, let's all tweet it. You know, we're getting

0:26:56.880 --> 0:26:57.359
<v Speaker 2>behind it.

0:26:57.400 --> 0:27:00.400
<v Speaker 4>And yeah, there's definitely that system in place now where

0:27:00.440 --> 0:27:01.720
<v Speaker 4>where that didn't exist before.

0:27:01.800 --> 0:27:03.879
<v Speaker 2>And look at looking with you know, bad money just

0:27:03.920 --> 0:27:06.159
<v Speaker 2>diding this in the in the halftime, you know, and

0:27:06.280 --> 0:27:09.439
<v Speaker 2>at the Super Bowl a while ago, they you know,

0:27:09.560 --> 0:27:13.359
<v Speaker 2>they you know that the Latino world was like, yes,

0:27:13.440 --> 0:27:16.160
<v Speaker 2>we're all in this thing together. We're all waving our flags,

0:27:16.160 --> 0:27:17.120
<v Speaker 2>but one together.

0:27:17.200 --> 0:27:20.120
<v Speaker 1>Yeah, you know, and I think that's what we got

0:27:20.119 --> 0:27:21.760
<v Speaker 1>to do in entertainment to kind of keep it pushing.

0:27:21.960 --> 0:27:24.400
<v Speaker 3>Yeah. Yeah, there was definitely of that.

0:27:24.720 --> 0:27:27.399
<v Speaker 4>Although he is Puerto Rican and a lot and a

0:27:27.440 --> 0:27:32.120
<v Speaker 4>lot of the show focused on very specific intricacies that

0:27:32.200 --> 0:27:35.440
<v Speaker 4>revolve around Puerto Rico, it was it felt very unifying,

0:27:35.560 --> 0:27:38.359
<v Speaker 4>you know, and it was wonderful to see people of

0:27:38.400 --> 0:27:41.800
<v Speaker 4>other ethnicities supporting him and supporting.

0:27:41.400 --> 0:27:43.919
<v Speaker 2>And we have to translate that energy into all the

0:27:43.960 --> 0:27:48.760
<v Speaker 2>different parts of the thing. And uh but you know,

0:27:48.760 --> 0:27:51.000
<v Speaker 2>but I listen, this whole episode was about making sure

0:27:51.000 --> 0:27:54.040
<v Speaker 2>that people knew you were nominated for yeah, and that

0:27:54.119 --> 0:27:56.359
<v Speaker 2>you were absolutely a part of That's what literally what

0:27:56.480 --> 0:28:00.000
<v Speaker 2>this episode was about, especially because.

0:27:59.720 --> 0:28:03.160
<v Speaker 1>You didn't Oscar campaign. So I'm just a nice guy.

0:28:03.840 --> 0:28:06.000
<v Speaker 1>I appreciate you're one of our greates.

0:28:05.680 --> 0:28:07.840
<v Speaker 3>And thank you, my brother, thank you.

0:28:08.080 --> 0:28:11.080
<v Speaker 2>But either way, everyone, thank you so much for joining

0:28:11.160 --> 0:28:15.399
<v Speaker 2>us on our first episode of Those Amigos Season Dose,

0:28:15.760 --> 0:28:19.520
<v Speaker 2>Season Dose, and uh, you know, remember it tell a

0:28:19.560 --> 0:28:21.400
<v Speaker 2>friend that we're.

0:28:21.240 --> 0:28:24.000
<v Speaker 1>Here to be Uh, we're here Amigos too.

0:28:24.640 --> 0:28:28.720
<v Speaker 3>That's right, the ear third Amigo. This is Freddie Rodriguez.

0:28:28.200 --> 0:28:30.760
<v Speaker 1>And wilmri Valderama. I'll see you next time.

0:28:34.520 --> 0:28:38.360
<v Speaker 4>Dose Amigos is a production from WV Sound and iHeartMedia's

0:28:38.480 --> 0:28:42.400
<v Speaker 4>Michael through That podcast Network, hosted by Me, Freddie Rodriguez,

0:28:42.480 --> 0:28:43.600
<v Speaker 4>and Wilmer Valdorama.

0:28:43.720 --> 0:28:47.320
<v Speaker 2>Those Amigos is produced by Cooper Mole and Sophie Spencer Novels.

0:28:47.320 --> 0:28:51.640
<v Speaker 4>Our executive producers are Wilmer Valdorama, Freddie Rodriguez, and Leo

0:28:51.800 --> 0:28:53.400
<v Speaker 4>Clem at WV Sound.

0:28:53.720 --> 0:28:56.720
<v Speaker 2>This show is mixed and mastered by Sean Tracy and

0:28:56.800 --> 0:28:59.760
<v Speaker 2>original music by Madison, Devinport and Halo Boy.

0:29:00.080 --> 0:29:02.760
<v Speaker 4>Or more podcasts from my heart, visit the iHeartRadio app,

0:29:02.960 --> 0:29:06.120
<v Speaker 4>Apple podcast, or wherever you listen to your favorite shows.

0:29:06.400 --> 0:29:07.160
<v Speaker 1>See you next week.