WEBVTT - Lyft's Record Plunge and Focus on the Super Bowl

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<v Speaker 1>I'm Caroline Hired of Bloomberg's World headquarters in New York,

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<v Speaker 1>med Ludlow in San Francisco. This is Bloomberg Technology and

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<v Speaker 1>Activists to artificial Intelligence, two stocks just falling off a cliff. Caroline,

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<v Speaker 1>What a week in the world of technology. The earnings

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<v Speaker 1>are becoming thick and fast, we still start to digest them,

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<v Speaker 1>and of course we look ahead to a pretty important

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<v Speaker 1>big game come Sunday. Let's talk about all of it

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<v Speaker 1>because coming up at a record plunge for Lift, the

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<v Speaker 1>ride sharing giant sees shares plummet as it loses market

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<v Speaker 1>share to competitor Uber or how that lates for you,

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<v Speaker 1>and using automated intelligence to combat automated intelligence will speak

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<v Speaker 1>to the CEO or of Seeker on how his company's

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<v Speaker 1>technology is fighting the growing problem of misinformation in general.

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<v Speaker 1>Tid Ai plus a countdown to the Super Bowl, from

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<v Speaker 1>tickets to better things to advertising, will run through what

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<v Speaker 1>to expect and even what to order when you're watching

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<v Speaker 1>the big game this Sunday, is it Califlat All that

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<v Speaker 1>and so much more coming up, Let's have a quick

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<v Speaker 1>check or what's happening in the market. We are on

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<v Speaker 1>a down day again, it is all about the MACO.

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<v Speaker 1>It's more about the Federal Reserve. It's all about Therefore,

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<v Speaker 1>tech stocks falling as boring costs rise, we yields up

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<v Speaker 1>seven basis points in the tenure nazdac Off. Once again,

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<v Speaker 1>we're seeing the Vixen next just stabilizing around twenty, but

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<v Speaker 1>volatility is elevated as we think that these swirling movements

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<v Speaker 1>in stocks are likely to prevail. Let's kick in on

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<v Speaker 1>and show you what it meant for the week, and

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<v Speaker 1>as that one was under pressure. In fact, is the

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<v Speaker 1>worst week for this particular benchmark since December. So this year, yeah,

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<v Speaker 1>I think. I mean seeing a similar story in individual names.

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<v Speaker 1>It's about what happened Friday and then what happened in

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<v Speaker 1>the week. You look at like a name like Tesla

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<v Speaker 1>down five percent Friday, but actually finishing higher on the

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<v Speaker 1>week by almost four percent. Alphabet continuing slide, more bodies

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<v Speaker 1>decline of half a percentage point, but actually it's worst

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<v Speaker 1>weeks since November, believe it or not. Caroline down for

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<v Speaker 1>a third consecutive straight straight day. First that's happened since

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<v Speaker 1>early December. So the market's really seizing onto those mishaps

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<v Speaker 1>around its barred AI offering Spotify interesting up three point

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<v Speaker 1>six percent. Dig into this in the show later on

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<v Speaker 1>about Value Act taking a stake, supporting the strategy around

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<v Speaker 1>cost cuts, and then of course Lift. I've got a

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<v Speaker 1>different chart for you on Lift that that tells the

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<v Speaker 1>story A picture paints a thousand words. Mr. Director, Give

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<v Speaker 1>me my terminal chart, because this is the biggest drop

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<v Speaker 1>on record for Lift. You can see the size and

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<v Speaker 1>scope of the reaction from investors. I want to get

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<v Speaker 1>more straightaway on Lift with Bloomberg's Jackie Daviloss, who covers

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<v Speaker 1>all things gig economy and ride sharing in Washington. Jackie,

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<v Speaker 1>what was the reaction to this plunge? Wall Street is

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<v Speaker 1>very unhappy and you saw it in just the massive

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<v Speaker 1>wave of downgrades a near day after the results yesterday,

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<v Speaker 1>you had about eight major banks looking at the stock

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<v Speaker 1>and saying, we don't know if it's worth as much

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<v Speaker 1>as it was. Among those, you have JP Morgan basically saying,

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<v Speaker 1>you know, we don't know if the right share rebound

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<v Speaker 1>is really lifting all boats and Lift is missing out.

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<v Speaker 1>You had Morgan Stanley looking at the slim profit margins

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<v Speaker 1>that come from cutting those prices, and among them. One

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<v Speaker 1>of the most pessimistic takes was from Bank of America,

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<v Speaker 1>which lowered its price target to about ten dollars. That's

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<v Speaker 1>massive considering the company I poed around the seventies um

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<v Speaker 1>and they said, you know, we don't know if the

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<v Speaker 1>growth outlook is here anymore, considering you're having to lower

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<v Speaker 1>prices to get those consumers back. But there is one

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<v Speaker 1>bright spot, which is uh, if there's anything to bring

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<v Speaker 1>back some investor faith, it's what is it going to

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<v Speaker 1>take to get some of those costs down even further

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<v Speaker 1>and put more earnings back into investors pockets. So the

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<v Speaker 1>company mentioned they were willing to look at additional cost cuts.

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<v Speaker 1>Investors are waiting to see what those are going to

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<v Speaker 1>be interesting. I'm gonna play Devil's Avoca and let's look

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<v Speaker 1>at the silver linings a bit more. His a company

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<v Speaker 1>that's saying we had the highest school to revenue in

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<v Speaker 1>the history. There's a company is trying to say they

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<v Speaker 1>had twenty point four million riders overall active riders. That's

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<v Speaker 1>a new record. People are coming back and doing rides,

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<v Speaker 1>sharing more often. Oh what about some of the narrative

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<v Speaker 1>around the fact that we're getting more driver supply. Ultimately,

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<v Speaker 1>are they able in any way to fight back to

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<v Speaker 1>such a remarkable market move. You think that that's a

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<v Speaker 1>good thing that drivers are coming back to the plaqueform.

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<v Speaker 1>The problem last year was that there weren't enough and

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<v Speaker 1>that meant higher prices. But it's an interesting dynamic because

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<v Speaker 1>those higher prices helped Lift revenue and profit for both companies.

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<v Speaker 1>But the disadvantage that Lift has here is that it's

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<v Speaker 1>solely relying on a ride shur business. It doesn't have

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<v Speaker 1>delivery the way Uber does. And so when you think

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<v Speaker 1>about some of the supply and writer demand dynamics coming

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<v Speaker 1>into play again and seeing less of those higher fares

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<v Speaker 1>get into the revenue line, they have to find another

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<v Speaker 1>way to grow. Jackie, I always appreciate Caroline silver Lying.

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<v Speaker 1>I appreciate her every day playing devil's advocate. Let me

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<v Speaker 1>bring us crashing back to reality and bring up this chart,

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<v Speaker 1>and let's talk about market share, because you and I

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<v Speaker 1>look really closely at the reality of this market share situation,

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<v Speaker 1>and is it fair that Lift is becoming an even

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<v Speaker 1>more distant second place to Uber. It's looking that way,

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<v Speaker 1>and you know, when we think about where the two

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<v Speaker 1>companies were at the beginning of the pandemic. Uber really

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<v Speaker 1>hadn't grown out its food delivery business the way it

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<v Speaker 1>hasn't just the last year. So I think the future

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<v Speaker 1>for Lift is looking a little bit bleak. It's looking

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<v Speaker 1>at its membership product to kind of tap some more

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<v Speaker 1>customers get that retention up um, but so far that

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<v Speaker 1>market share just keeps ticking down. And so we'll have

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<v Speaker 1>to see what other tricks it has in his pockets,

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<v Speaker 1>because investors are are waiting to see some more of

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<v Speaker 1>those active writer's return. Bloombo's Jackie Davila was very busy

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<v Speaker 1>week for you, very big contrast between Uber and Lift

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<v Speaker 1>in their earnings prints and let's turn from right sharing

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<v Speaker 1>two e vs. Tesla has hired a new legal chief

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<v Speaker 1>after years of turn over. In a post on LinkedIn,

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<v Speaker 1>Brandon Erhardt revealed he's assumed the role of Tesla's general

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<v Speaker 1>counsel and corporate secretary after departing from Dish. The move

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<v Speaker 1>comes after Musk tweeted last year that the company was

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<v Speaker 1>quote building a hard core litigation department where we directly

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<v Speaker 1>initiate and execute lawsuits and Caroline, speaking of Tesla in

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<v Speaker 1>our weekly Twitter spaces earlier, we had our special guest

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<v Speaker 1>speaker who had some choice words for Elon Musks. Take listen.

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<v Speaker 1>I think it's crucially important to be able to take criticism,

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<v Speaker 1>and this is something that over the years I realized

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<v Speaker 1>with Elon. You know he's very thin skin and so

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<v Speaker 1>thin skinned is Elon Musk that Ross gerber told you

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<v Speaker 1>and I that he is going to make an activist

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<v Speaker 1>play for Tesla's board. I think activism is the thing

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<v Speaker 1>to be watching, isn't it. We're about to talk about

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<v Speaker 1>it when it comes to Spotify as well. But what's

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<v Speaker 1>so interesting with Ross GERBERO is he, in many ways

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<v Speaker 1>have been saying that I've been out there talking about

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<v Speaker 1>Tesla because the company itself won't talk about itself because

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<v Speaker 1>they don't have a marketing play. They don't really go

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<v Speaker 1>out there to the main mainstream media as they call it.

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<v Speaker 1>He wants to change that. He wants to have changed

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<v Speaker 1>from within. He wants to try and get a board seat.

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<v Speaker 1>Fascinating what the reaction will be because ultimately he's a

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<v Speaker 1>Tesla ball. It's not as though he's wanting completely rip

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<v Speaker 1>up the script here. Yeah, I had to crunch the data.

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<v Speaker 1>He has four dred and forty thousand shares or so

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<v Speaker 1>at Gerber Kawasaki. That's zero point zero one percent of

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<v Speaker 1>the float, right, so tiny player. But he told us

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<v Speaker 1>he has the support and pledge of the single biggest

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<v Speaker 1>individual shareholder, and he dropped some names on the institutional

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<v Speaker 1>side as well, So if he gets momentum, let's see.

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<v Speaker 1>But there was a lot of criticism and skepticism on

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<v Speaker 1>Twitter at least when that news came out. So great

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<v Speaker 1>to have these guests joining us on Twitter spaces. Come

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<v Speaker 1>join us next Friday. Meanwhile, oh, let's turn to a

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<v Speaker 1>story that we've been following all week, and wil Kracken

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<v Speaker 1>has settled that SEC and will pay thirty million dollars

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<v Speaker 1>amid allegations that broke the agency's rules with its crypto

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<v Speaker 1>assets taking products. Now earlier, Bloomberg caught up with the

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<v Speaker 1>SEC itself the chat again. Just take a listen. The

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<v Speaker 1>significance is there's a business model in crypto whereby these

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<v Speaker 1>um i'll call them storefronts. There their intermediaries. They asked

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<v Speaker 1>the public and they solicit the public for their funds

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<v Speaker 1>their crypto, and they said we'll give you a return,

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<v Speaker 1>and they might call it lending in this case, it

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<v Speaker 1>was called staking as a service and we'll give you

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<v Speaker 1>four eight percent or even twenty one percent returns. And

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<v Speaker 1>there in lies the issue. They were doing this without

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<v Speaker 1>the proper disclosure, and the investing public gets to decide

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<v Speaker 1>what risks they want to take. And these key questions

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<v Speaker 1>was Cracked in or others that do this? Were they

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<v Speaker 1>taking those tokens and doing what they're saying on their website?

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<v Speaker 1>Are they lending them trading against um running other business models? Uh?

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<v Speaker 1>And so the disclosure is critical for the investing public.

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<v Speaker 1>So what my understanding is now, Cracking can no longer

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<v Speaker 1>do this domestically in the United States for US citizens

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<v Speaker 1>unless I guess they register as a security. Does that

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<v Speaker 1>break the business model? Do you understand it? Does that

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<v Speaker 1>mean they can't be in that business? Or can they

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<v Speaker 1>just come back and say, oh, can ell a register

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<v Speaker 1>will make the disclosures you want, it's it's I'll make

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<v Speaker 1>it more generic. These storefronts, these crypto exchanges, crypto lending platforms,

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<v Speaker 1>crypto staking as the service, they need to come into

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<v Speaker 1>compliance and they are generally non compliant right now. The

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<v Speaker 1>investing public is not only at risk by the speculative

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<v Speaker 1>nature of crypto, but their at risk of ending up

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<v Speaker 1>in line at a bankruptcy court because a lot of

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<v Speaker 1>these platforms are doing things they're not disclosing. So to

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<v Speaker 1>answer your question, yes, firms can come into compliance time

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<v Speaker 1>tested roles, register they're off for rings and propperily disclosed

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<v Speaker 1>the risk and what they're doing with your fines behind

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<v Speaker 1>the scenes, and that would be a compliant field. In

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<v Speaker 1>this case, crack and chose they didn't want to after

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<v Speaker 1>this in the US and we settled sec J Gargans

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<v Speaker 1>earlier with our own David Weston. Meanwhile, well, let's talk

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<v Speaker 1>about President Joe Biden. He's ordering the Pentagon to shoot

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<v Speaker 1>down we understood an object spotted at forty thou feet

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<v Speaker 1>over Alaska. Less than a week of course, after fighter

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<v Speaker 1>jets targeted an alleged Chinese surveillance balloon that across the

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<v Speaker 1>US and provoked a national uproar, the US has also

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<v Speaker 1>sanctioned six firms linked to Chinese aerospace programs, including airships

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<v Speaker 1>and balloons. Like, any technology definitely has its limitation, So

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<v Speaker 1>we actually like anything that you implement, you know, its limitations.

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<v Speaker 1>Navan CEO Aerial Cohen. Yesterday, they're saying look, they know

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<v Speaker 1>that the AI that that company is implemented in their business,

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<v Speaker 1>it isn't perfect, and that they still need to rely

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<v Speaker 1>on real people from time to time. And let's talk

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<v Speaker 1>a little bit more about imperfection. Let's talk about the

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<v Speaker 1>rush into artificial intelligence and indeed the risks there if

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<v Speaker 1>whether it's ethical, whether it's ultimately security wise too pleased

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<v Speaker 1>to welcome to the show. Patcondo, founder CEO of search

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<v Speaker 1>engine and information evaluation provider Seeker, and first and foremost,

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<v Speaker 1>your company basically uses artificial intelligence itself to analyze articles

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<v Speaker 1>out there and provide well an analysis of how misleading,

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<v Speaker 1>how factually correct they are. Just talk to us about

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<v Speaker 1>chat gybt or other generative AI models and chatbots. How

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<v Speaker 1>much could they feed dissemination disinformation? So they're going to

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<v Speaker 1>create an explosion of content, which is the which is

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<v Speaker 1>the objective here is by having it widely distributed and

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<v Speaker 1>present in every application that we use. The whole idea

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<v Speaker 1>is to create as much content as possible, and then

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<v Speaker 1>of course they've got the compute resources behind that in

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<v Speaker 1>their cloud to service that content. So it becomes almost

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<v Speaker 1>a perfect engine. The more content, the more, the more usage,

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<v Speaker 1>the more income is generated. So it's no surprise that

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<v Speaker 1>they've introduced it at this time as their earnings begin

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<v Speaker 1>to you know, flag a bit. This is yet a

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<v Speaker 1>new way to to drive the earnings process. To take

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<v Speaker 1>the other side, like, companies are also deeply excited by

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<v Speaker 1>the productivity these sorts of innovations can bring. How artificial

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<v Speaker 1>intelligence generative AI can really help fuel for the growth

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<v Speaker 1>not just for their own companies, but for us, all

0:12:51.240 --> 0:12:54.520
<v Speaker 1>for for economies, for people, for companies, for productivity. But

0:12:54.920 --> 0:12:56.880
<v Speaker 1>talk to us therefore about what they could put in

0:12:56.920 --> 0:12:59.760
<v Speaker 1>place to make sure that these movements are safe. We

0:12:59.800 --> 0:13:02.840
<v Speaker 1>know open AI uses machines and humans to monitor content.

0:13:02.960 --> 0:13:06.880
<v Speaker 1>What could they do pack well, you know, without transparency,

0:13:06.920 --> 0:13:09.720
<v Speaker 1>there's no trust. And what we've seen today is there's

0:13:09.720 --> 0:13:12.160
<v Speaker 1>a lack of transparency on the web and that's been

0:13:12.200 --> 0:13:14.880
<v Speaker 1>growing over the last you know, four or five years.

0:13:14.880 --> 0:13:18.120
<v Speaker 1>And so now we have something like a generative AI

0:13:18.240 --> 0:13:21.840
<v Speaker 1>which is going to produce you know, even orders of

0:13:21.920 --> 0:13:25.160
<v Speaker 1>magnitude content. So what needs to be put in place

0:13:25.400 --> 0:13:28.160
<v Speaker 1>is what's been put in place over time, which our

0:13:28.280 --> 0:13:31.439
<v Speaker 1>rating systems and a rating system can help gave a

0:13:31.600 --> 0:13:35.959
<v Speaker 1>quality incredibility of the content that's being created, and with

0:13:36.040 --> 0:13:38.439
<v Speaker 1>that you get the trust, and with the trust, you'll

0:13:38.480 --> 0:13:41.280
<v Speaker 1>get use and you'll be able to yet again generate

0:13:41.480 --> 0:13:44.319
<v Speaker 1>kind of another evolution in the use of this kind

0:13:44.360 --> 0:13:49.840
<v Speaker 1>of capability. Right this week, UH seemed to sum up

0:13:49.920 --> 0:13:53.480
<v Speaker 1>this conversation. Right, you had the risk with Alphabet on

0:13:53.520 --> 0:13:55.880
<v Speaker 1>the on the one hand, and the sort of euphoria

0:13:55.960 --> 0:13:59.000
<v Speaker 1>with Microsoft on the other. And what it took was

0:13:59.320 --> 0:14:04.000
<v Speaker 1>a demo video from Google which demonstrated its barred AI

0:14:04.040 --> 0:14:07.319
<v Speaker 1>giving an inaccurate reading, and the stocks had its worst

0:14:07.360 --> 0:14:11.200
<v Speaker 1>week since November. This moment in time now, in your opinion,

0:14:11.640 --> 0:14:14.640
<v Speaker 1>which was the bigger moment for artficial intelligence? What came

0:14:14.679 --> 0:14:17.520
<v Speaker 1>out of Microsoft or what we see on the screen

0:14:17.600 --> 0:14:23.080
<v Speaker 1>right now, which is the market reaction to Google's inaccuracy?

0:14:23.120 --> 0:14:29.080
<v Speaker 1>It's problem. Well, I think everybody that that is a

0:14:29.320 --> 0:14:33.360
<v Speaker 1>you know, users digital products online know that trust is

0:14:33.360 --> 0:14:36.840
<v Speaker 1>an issue. And I think both companies have proven that

0:14:36.960 --> 0:14:40.840
<v Speaker 1>by pushing something to market without having trust behind it

0:14:40.960 --> 0:14:44.400
<v Speaker 1>or transparency is going to create more confusion and more

0:14:44.400 --> 0:14:47.480
<v Speaker 1>concerned than it is benefit. Now, over time that can

0:14:47.480 --> 0:14:51.360
<v Speaker 1>be ameliorated, but now they've got to actually defend something

0:14:51.720 --> 0:14:55.160
<v Speaker 1>that had they set it out with the transparency and

0:14:55.560 --> 0:14:58.720
<v Speaker 1>a measurement scheme on quality. They may not have been

0:14:58.760 --> 0:15:06.840
<v Speaker 1>in this particular situation. Does open aies technology make Microsoft's

0:15:06.880 --> 0:15:13.320
<v Speaker 1>thing more competitive in the search market, I would say

0:15:15.200 --> 0:15:19.920
<v Speaker 1>it will at least maintain their position um Google. On

0:15:19.960 --> 0:15:22.440
<v Speaker 1>the other hand, Google both have taken a different approach.

0:15:22.880 --> 0:15:27.760
<v Speaker 1>Microsoft has approached it by introducing a conversational platform, but

0:15:27.960 --> 0:15:32.280
<v Speaker 1>Google is actually approaching it by producing next generation of

0:15:32.440 --> 0:15:37.200
<v Speaker 1>a search platform. And the difference here is the size

0:15:37.200 --> 0:15:39.680
<v Speaker 1>of the data that's used, the source of the data,

0:15:39.720 --> 0:15:42.400
<v Speaker 1>and the depth. And until we know both, it's very

0:15:42.440 --> 0:15:46.880
<v Speaker 1>hard to tell. Let's talk about where else some sort

0:15:46.920 --> 0:15:51.320
<v Speaker 1>of rails of the road could come in, and many

0:15:51.360 --> 0:15:55.320
<v Speaker 1>would argue that's government's role. Department Commerce is released version

0:15:55.400 --> 0:15:58.160
<v Speaker 1>one point of AI Risk Management Framework. We also know

0:15:58.280 --> 0:16:01.080
<v Speaker 1>that the White House is released end of last year.

0:16:01.120 --> 0:16:03.120
<v Speaker 1>I believe it was a framework for an AI Bill

0:16:03.120 --> 0:16:06.760
<v Speaker 1>of rights, which some companies are pushing back on. Is

0:16:06.800 --> 0:16:09.920
<v Speaker 1>there enough coming from an administration perspective here to have

0:16:10.080 --> 0:16:14.400
<v Speaker 1>oversight to ensure that AI is built appropriately. I think

0:16:14.400 --> 0:16:19.840
<v Speaker 1>in most democracies people are not interested in over regulation

0:16:19.920 --> 0:16:22.400
<v Speaker 1>by the government. I think the source is going to

0:16:22.440 --> 0:16:25.680
<v Speaker 1>be private companies, and I think giving those private companies

0:16:25.760 --> 0:16:30.320
<v Speaker 1>visibility to their solutions is really what has to happen.

0:16:30.560 --> 0:16:33.280
<v Speaker 1>I don't think it should come from government. Seek a

0:16:33.320 --> 0:16:37.760
<v Speaker 1>founder and CEO Pat Condo. Thank you. Let's talk about

0:16:37.840 --> 0:16:40.480
<v Speaker 1>artificial intelligence, some of the euphoria around it and people

0:16:40.480 --> 0:16:42.480
<v Speaker 1>who want to get in on the action. Sound Ventures.

0:16:42.520 --> 0:16:45.680
<v Speaker 1>It's the LA based firm from actor Ashton Kushcher. He's

0:16:45.840 --> 0:16:49.320
<v Speaker 1>discussing raising a fund dedicated to AI investments. It's all

0:16:49.360 --> 0:16:51.720
<v Speaker 1>according to a source. It may target around two on

0:16:51.800 --> 0:16:54.400
<v Speaker 1>a million dollars for the vehicle, though the terms haven't

0:16:54.480 --> 0:16:57.320
<v Speaker 1>yet been finalized and can still change. Other firms raising

0:16:57.400 --> 0:17:00.640
<v Speaker 1>or planning to raise capital dedicated to artificial and intelligence

0:17:00.640 --> 0:17:05.080
<v Speaker 1>include Radical Ventures, Air Street Capital, and Conviction Partners. So

0:17:05.280 --> 0:17:11.400
<v Speaker 1>the ED coming up. For some, it's a dream come

0:17:11.520 --> 0:17:15.679
<v Speaker 1>true being able to immerse yourself Caroline in the world

0:17:15.680 --> 0:17:18.760
<v Speaker 1>of Harry Potter with a new game out today, but

0:17:18.920 --> 0:17:22.320
<v Speaker 1>there's some controversy around it too. Will unpack it all next.

0:17:23.040 --> 0:17:42.879
<v Speaker 1>This is Bloomberg. Harry Potter fans, a who lot of them,

0:17:42.920 --> 0:17:45.359
<v Speaker 1>and many of long wish to inhabit, or at least

0:17:45.440 --> 0:17:48.840
<v Speaker 1>visit Hogwarts Castle. Now it's possible with a new video

0:17:48.840 --> 0:17:53.000
<v Speaker 1>game Hogwarts Legacy, which offers the most convincing recreation yet,

0:17:53.240 --> 0:17:57.200
<v Speaker 1>but the culture wars surrounding the game arraging two. Let's

0:17:57.200 --> 0:18:01.399
<v Speaker 1>bring in Jason Schreyer for more on this and just

0:18:01.440 --> 0:18:05.439
<v Speaker 1>talk to us first and foremost about the cultural side

0:18:05.440 --> 0:18:08.440
<v Speaker 1>of it. J k Rowling has by many even widely

0:18:08.520 --> 0:18:12.879
<v Speaker 1>perceived to make transphobic comments dating back to eighteen. It's

0:18:12.960 --> 0:18:18.000
<v Speaker 1>left many quandering whether they buy the game or not. Right, Yeah,

0:18:18.000 --> 0:18:20.520
<v Speaker 1>this game has been controversial from the start. It was

0:18:20.520 --> 0:18:23.480
<v Speaker 1>actually announced just a few months after J. K Rowland

0:18:23.520 --> 0:18:26.720
<v Speaker 1>became open about her views on transgender people, and as

0:18:26.720 --> 0:18:29.600
<v Speaker 1>a result, people started from the get go talking about

0:18:29.640 --> 0:18:32.760
<v Speaker 1>Boycott's talking about not playing the game. How if you

0:18:32.840 --> 0:18:35.960
<v Speaker 1>play the game or buy the game, you're supporting somebody

0:18:36.000 --> 0:18:38.639
<v Speaker 1>whose views are seen by a lot of people to

0:18:38.720 --> 0:18:43.560
<v Speaker 1>be transphobic. Um, somebody who has spoken out against legislation

0:18:43.600 --> 0:18:45.560
<v Speaker 1>in Scotland that would make it easier for people to

0:18:45.640 --> 0:18:48.600
<v Speaker 1>change their genders on their birth certificates, and a whole

0:18:48.640 --> 0:18:52.720
<v Speaker 1>bunch of other stuff. So yes, i'mlike unlike the books

0:18:52.760 --> 0:18:55.480
<v Speaker 1>of old the Harry Potter books, which I think came

0:18:55.520 --> 0:18:58.760
<v Speaker 1>out and we're just blockbuster launches and and fans are

0:18:58.760 --> 0:19:01.200
<v Speaker 1>lining up at midnight. This comes with a little bit

0:19:01.240 --> 0:19:05.639
<v Speaker 1>more controversy. Well, look, this video game is seizing a

0:19:05.680 --> 0:19:08.320
<v Speaker 1>big moment. You know, everyone's talking about it. You point

0:19:08.359 --> 0:19:10.880
<v Speaker 1>out in the Business of video Games shout out game

0:19:10.920 --> 0:19:14.479
<v Speaker 1>on newsletter from you, which I love reading that. Whatever

0:19:14.480 --> 0:19:17.760
<v Speaker 1>you think about it, it's well reviewed. It's got people

0:19:17.840 --> 0:19:22.720
<v Speaker 1>looking at the game itself. Yeah. What's interesting is in

0:19:22.760 --> 0:19:25.760
<v Speaker 1>the past, um, the Harry Potter games were usually these

0:19:25.800 --> 0:19:28.880
<v Speaker 1>movie tie in games that were rushed out, kind of

0:19:29.240 --> 0:19:32.680
<v Speaker 1>um slap dash games that were put together to just

0:19:32.880 --> 0:19:35.080
<v Speaker 1>make the release of the film, and they follow the

0:19:35.119 --> 0:19:38.440
<v Speaker 1>same story as each of the films. This is completely original.

0:19:38.480 --> 0:19:41.800
<v Speaker 1>It's set a hundred years before the books even took place.

0:19:42.240 --> 0:19:45.200
<v Speaker 1>It's this high end game unlike any other Harry Potter

0:19:45.280 --> 0:19:47.160
<v Speaker 1>game we've seen, and that is one of the reasons

0:19:47.240 --> 0:19:50.040
<v Speaker 1>it's getting such high reviews. It's it's a game unlike

0:19:50.560 --> 0:19:52.400
<v Speaker 1>it's a game we haven't seen before. We haven't seen

0:19:52.440 --> 0:19:58.160
<v Speaker 1>a recreation of Hogwarts Castle. This detailed before and very

0:19:58.160 --> 0:20:01.960
<v Speaker 1>inclusive details within some of that game as well, which

0:20:02.280 --> 0:20:04.760
<v Speaker 1>in your Great Reporter you sort of say, almost as

0:20:04.800 --> 0:20:07.720
<v Speaker 1>if they're really trying to combat to a significant amount

0:20:07.840 --> 0:20:11.560
<v Speaker 1>any cultural that could envelop them. To your point, Jason,

0:20:11.600 --> 0:20:14.520
<v Speaker 1>like when they are interweaving this sort of inclusion and

0:20:14.560 --> 0:20:16.720
<v Speaker 1>they are making hospitable for many a young person to

0:20:16.720 --> 0:20:19.760
<v Speaker 1>come and play. When it's a game that's good, is

0:20:19.800 --> 0:20:21.359
<v Speaker 1>it really good? Is it going to attract people no

0:20:21.400 --> 0:20:23.320
<v Speaker 1>matter what? Because it feels like the sales have been

0:20:23.359 --> 0:20:26.840
<v Speaker 1>pretty grate. Yeah. I mean sales are great first and

0:20:26.840 --> 0:20:29.520
<v Speaker 1>foremost because of Harry Potter. There are some games that

0:20:29.520 --> 0:20:32.440
<v Speaker 1>are critically claimed but don't sell the kind of the

0:20:32.720 --> 0:20:35.800
<v Speaker 1>critical mass that this is reaching. Um that said, yes

0:20:35.800 --> 0:20:38.800
<v Speaker 1>to your point about inclusion, it's really interesting, especially in

0:20:38.800 --> 0:20:41.280
<v Speaker 1>the way gave j. K. Rowling's views. And I won't

0:20:41.320 --> 0:20:43.160
<v Speaker 1>get into everything because it would take us so many

0:20:43.160 --> 0:20:46.280
<v Speaker 1>hours to unpack all of that criticism that's been held

0:20:46.280 --> 0:20:49.399
<v Speaker 1>about the Harry Potter series in general and minorities and

0:20:49.560 --> 0:20:53.120
<v Speaker 1>race and anti Semiti tropes and all that other stuff.

0:20:53.160 --> 0:20:56.440
<v Speaker 1>But this game feels like it's trying to be extremely welcoming.

0:20:56.720 --> 0:20:59.120
<v Speaker 1>The character creator. For example, when you start a new

0:20:59.200 --> 0:21:01.679
<v Speaker 1>character in the game, when you that's the who you

0:21:01.720 --> 0:21:04.560
<v Speaker 1>play as in the game, um, you can create one

0:21:04.600 --> 0:21:07.919
<v Speaker 1>that has a voice and a body tape that is

0:21:08.040 --> 0:21:11.880
<v Speaker 1>completely independent from their dormitory choice of male and female.

0:21:11.960 --> 0:21:14.880
<v Speaker 1>So you can create a pretty trans friendly character, which

0:21:14.920 --> 0:21:17.680
<v Speaker 1>is really a unique thing and something that is very

0:21:17.720 --> 0:21:20.280
<v Speaker 1>refreshing and I think would be welcome by a lot

0:21:20.320 --> 0:21:22.359
<v Speaker 1>of people if not for all the baggage that the

0:21:22.440 --> 0:21:27.200
<v Speaker 1>series author has has come with Bloomberg's Jason Stria, thank

0:21:27.240 --> 0:21:29.680
<v Speaker 1>you so much. If you don't do subcribe, subscribe to

0:21:29.720 --> 0:21:32.560
<v Speaker 1>the game on newsletter that Jason and his team put out.

0:21:41.440 --> 0:21:43.760
<v Speaker 1>Welcome actively Bog Technology. I'm Carlin Hide in New York

0:21:43.880 --> 0:21:48.679
<v Speaker 1>and I oh i medst in San Francisco. It's a

0:21:48.680 --> 0:21:51.160
<v Speaker 1>Friday vibe, and it's a Friday vibe because it's about

0:21:51.160 --> 0:21:53.800
<v Speaker 1>to be a big Sunday vibe to the super Bowl

0:21:54.119 --> 0:21:58.240
<v Speaker 1>and it's going viral. Fanjul expecting record bets on this

0:21:58.359 --> 0:22:02.120
<v Speaker 1>platform on Sunday. CEO Amy Host spoke to Bloomberg Markets earlier.

0:22:02.160 --> 0:22:08.160
<v Speaker 1>Take listen. We're projecting seventeen million bets on the platform,

0:22:08.200 --> 0:22:09.840
<v Speaker 1>which is more than double what we would have seen

0:22:09.960 --> 0:22:13.040
<v Speaker 1>last year. There's three new states online this year, but

0:22:13.080 --> 0:22:15.680
<v Speaker 1>it's also it's our biggest acquisition moment of the year.

0:22:15.680 --> 0:22:18.560
<v Speaker 1>We'll probably bring half a million new users onto the

0:22:18.560 --> 0:22:21.080
<v Speaker 1>platform leading up to and on the day of, and

0:22:21.119 --> 0:22:22.920
<v Speaker 1>it's a great opportunity they get to you know, you

0:22:23.040 --> 0:22:25.840
<v Speaker 1>bet on hundreds of different player props. So it's, um,

0:22:25.880 --> 0:22:29.520
<v Speaker 1>it's going to be an exciting day for fans. Maybe

0:22:29.880 --> 0:22:31.560
<v Speaker 1>good morning, get this guy. Is it going to be

0:22:31.600 --> 0:22:33.240
<v Speaker 1>profitable for you? Is it going to be a good

0:22:33.320 --> 0:22:35.600
<v Speaker 1>day for you? How does this snack up in terms

0:22:35.600 --> 0:22:39.159
<v Speaker 1>of the bottom line? Oh, listen, it's going to be

0:22:39.200 --> 0:22:41.480
<v Speaker 1>a big day, and you know, it all depends on

0:22:41.520 --> 0:22:43.320
<v Speaker 1>the outcome of the game. I think the most important

0:22:43.359 --> 0:22:46.439
<v Speaker 1>thing is consumers bet based on the narrative that they

0:22:46.480 --> 0:22:48.080
<v Speaker 1>want to see, and I think you know what you're

0:22:48.080 --> 0:22:50.240
<v Speaker 1>seeing is right now. The money is definitely flowing to

0:22:50.280 --> 0:22:54.199
<v Speaker 1>the Philadelphia Eagles. So apologies of your Chiefs fan, um,

0:22:54.280 --> 0:22:57.000
<v Speaker 1>but what's what's most exciting is the player props. Right

0:22:58.200 --> 0:23:01.720
<v Speaker 1>of our bets will contain these one player prop. We

0:23:01.840 --> 0:23:04.960
<v Speaker 1>think thirty of our bets will be the same game parlay,

0:23:05.080 --> 0:23:07.280
<v Speaker 1>and so that's exciting, right. You can you can bet

0:23:07.320 --> 0:23:10.719
<v Speaker 1>on the fact that the Kelsey brothers will both score touchdown. Uh,

0:23:10.880 --> 0:23:13.639
<v Speaker 1>you know the correct score. Everyone. There's thirty thousand bets

0:23:13.680 --> 0:23:18.080
<v Speaker 1>on the Eagles beating the Chiefs thirty four. So there's

0:23:18.119 --> 0:23:21.000
<v Speaker 1>just so many different bets you can you can choose from.

0:23:21.040 --> 0:23:25.960
<v Speaker 1>Then if hopefully it's a consumer friendly day. But I mean, Amy,

0:23:26.000 --> 0:23:28.879
<v Speaker 1>how big are those parlay bets gonna be? Um in

0:23:29.000 --> 0:23:31.600
<v Speaker 1>terms of the volume and also the profitability? Then for

0:23:31.680 --> 0:23:36.240
<v Speaker 1>you guys, um their huge I mean, listen, same game

0:23:36.280 --> 0:23:39.520
<v Speaker 1>parlay has been a big advantage for fansl were owned

0:23:39.520 --> 0:23:42.840
<v Speaker 1>by our our parent company, Flutter Entertainment, and this is

0:23:42.840 --> 0:23:45.200
<v Speaker 1>a product that we brought over from Australia and other

0:23:45.240 --> 0:23:47.439
<v Speaker 1>parts of the world. We were the first to market

0:23:47.520 --> 0:23:49.719
<v Speaker 1>and so for us, it's a much higher percentage of

0:23:49.760 --> 0:23:52.640
<v Speaker 1>our overall mix. It's driven a big structural margin advantage

0:23:52.680 --> 0:23:55.720
<v Speaker 1>for us UM. But it's also why I think sports

0:23:55.720 --> 0:23:57.920
<v Speaker 1>betting has really taken off. It's you know, when you're

0:23:57.920 --> 0:24:01.600
<v Speaker 1>invested in a player or a certain parlay, it makes

0:24:01.640 --> 0:24:03.520
<v Speaker 1>the game that much more exciting, even if the games

0:24:03.600 --> 0:24:06.879
<v Speaker 1>blow up. May you mentioned a moment ago that this

0:24:06.920 --> 0:24:08.320
<v Speaker 1>is gonna be a big day for you in terms

0:24:08.320 --> 0:24:11.840
<v Speaker 1>of customer acquisition. What if the cost of acquisition for

0:24:12.000 --> 0:24:16.640
<v Speaker 1>those customers? I mean, listen, what one of the things

0:24:16.720 --> 0:24:20.040
<v Speaker 1>that's really driven Sandul success is we've been way more

0:24:20.080 --> 0:24:22.959
<v Speaker 1>efficient in how we drive customers to the platform. Right,

0:24:23.000 --> 0:24:25.800
<v Speaker 1>we have a massive scale advantage in the US where

0:24:25.880 --> 0:24:28.400
<v Speaker 1>we've got a fort share of the market, but we've

0:24:28.400 --> 0:24:31.919
<v Speaker 1>we've been able to be about more efficient in bringing

0:24:31.920 --> 0:24:34.439
<v Speaker 1>customers onto the platform. You know, a big part of

0:24:34.440 --> 0:24:36.159
<v Speaker 1>that has been the head start we had with our

0:24:36.200 --> 0:24:39.720
<v Speaker 1>fantasy sports business, but we've also had a level of discipline.

0:24:39.800 --> 0:24:41.879
<v Speaker 1>So you know, your acquisition costs are obviously going to

0:24:42.000 --> 0:24:44.359
<v Speaker 1>vary depending on the events, and this is an important event.

0:24:44.600 --> 0:24:46.560
<v Speaker 1>This is an important event for us. Are you still

0:24:46.560 --> 0:24:48.840
<v Speaker 1>thinking to profitability by the end of this year? Could

0:24:48.840 --> 0:24:51.920
<v Speaker 1>it be sooner later? What are the factors? Yeah, we

0:24:51.960 --> 0:24:55.720
<v Speaker 1>feel very confident about our path to profitability. For three

0:24:55.800 --> 0:24:59.040
<v Speaker 1>we were the first operator at least US operator to

0:24:59.119 --> 0:25:01.840
<v Speaker 1>be profitable and que two of this year, fundamentals of

0:25:01.840 --> 0:25:04.200
<v Speaker 1>our business are looking very strong, and so we remained

0:25:04.280 --> 0:25:08.960
<v Speaker 1>very confident about full your profitability this year. Hm. That

0:25:09.080 --> 0:25:11.960
<v Speaker 1>was Fan Jewels CEO Amy how then has continued the

0:25:12.000 --> 0:25:15.680
<v Speaker 1>conversation Bloomberg Senior Executive editor, head of Global Tech coverage

0:25:15.920 --> 0:25:18.399
<v Speaker 1>Brad Stone and Brad you were writing this week in

0:25:18.400 --> 0:25:22.000
<v Speaker 1>one of our Bloomberg Tech Daily newsletters that this could

0:25:22.000 --> 0:25:25.760
<v Speaker 1>be the biggest weekend for the U s betting industry

0:25:25.800 --> 0:25:29.000
<v Speaker 1>and history. But the story is a tech one. It's

0:25:29.000 --> 0:25:33.560
<v Speaker 1>about online and it's about the apps. That's right, ed,

0:25:33.560 --> 0:25:37.359
<v Speaker 1>I mean, the single most bet upon sporting event in

0:25:37.560 --> 0:25:41.159
<v Speaker 1>US history, and it's setting all kinds of records. You know,

0:25:41.200 --> 0:25:43.560
<v Speaker 1>for a number of reasons. Since two thousand and eighteen,

0:25:43.680 --> 0:25:45.960
<v Speaker 1>sports betting has been legal in the US. That was

0:25:46.000 --> 0:25:49.720
<v Speaker 1>a Supreme Court decision. Um, you've had these, as Amy

0:25:49.800 --> 0:25:53.840
<v Speaker 1>House said, these fantasy apps like Vanduel and DraftKings pivoting

0:25:53.840 --> 0:25:56.720
<v Speaker 1>into the sports betting business, and then thirty three states

0:25:56.840 --> 0:26:00.119
<v Speaker 1>legalizing it. Now Here in California, we can't get in

0:26:00.160 --> 0:26:04.919
<v Speaker 1>on the action. Voters turned down a ballot proposition last November.

0:26:04.960 --> 0:26:08.760
<v Speaker 1>But recently, in states like Ohio and Massachusetts and Indiana,

0:26:09.320 --> 0:26:12.600
<v Speaker 1>sports betting is legal and people are embracing it. And

0:26:12.720 --> 0:26:16.400
<v Speaker 1>then why when a how's that being pushed about? Profitability's

0:26:16.440 --> 0:26:20.240
<v Speaker 1>talking it up, but the shap price of hers of competitors,

0:26:20.520 --> 0:26:23.320
<v Speaker 1>I mean, so under pressia, why is everyone sort of

0:26:23.400 --> 0:26:25.920
<v Speaker 1>taking a step back to think, oh, maybe this hasn't

0:26:25.920 --> 0:26:29.879
<v Speaker 1>been quite the well wind success we expected. Well, I mean, Caroline,

0:26:30.119 --> 0:26:33.560
<v Speaker 1>you turn on a football game and you see JB. Smooth,

0:26:33.760 --> 0:26:39.160
<v Speaker 1>the comedian advertising for Caesars, and the Manning Brothers Um

0:26:39.800 --> 0:26:43.960
<v Speaker 1>actually Manning Brothers also advertising for Caesar's. Jamie Fox, Bet

0:26:44.080 --> 0:26:47.960
<v Speaker 1>mgm Um Fan Duel and DraftKings are everywhere. It's it's

0:26:48.080 --> 0:26:50.480
<v Speaker 1>it's the competition, and this has been a gold rush.

0:26:50.760 --> 0:26:53.600
<v Speaker 1>As Amy House said, there is a scramble, particularly around

0:26:53.640 --> 0:26:57.280
<v Speaker 1>the Super Bowl to acquire new users. It basically mirrors

0:26:57.320 --> 0:26:59.879
<v Speaker 1>what's happened in the tech industry at large, you know,

0:27:00.000 --> 0:27:05.200
<v Speaker 1>discarding notions of profitability, trying to acquire new customers, marketing, spending, hiring,

0:27:05.640 --> 0:27:08.480
<v Speaker 1>and now you know, with the recession and all this competition,

0:27:09.680 --> 0:27:12.359
<v Speaker 1>investors are looking for profitability and that's why we've seen

0:27:12.400 --> 0:27:15.560
<v Speaker 1>some of the stock prices come down. I am a

0:27:15.560 --> 0:27:19.760
<v Speaker 1>fair Weather forty nine is fan, and so I'm still

0:27:19.800 --> 0:27:23.320
<v Speaker 1>going to my Super Bowl party this Sunday with very

0:27:23.359 --> 0:27:26.760
<v Speaker 1>little interest or anything to share about. I don't have

0:27:26.960 --> 0:27:29.960
<v Speaker 1>a horse in this race. But my friends are talking

0:27:30.000 --> 0:27:33.160
<v Speaker 1>about Parlay's and I have no idea what they're talking about.

0:27:33.200 --> 0:27:36.200
<v Speaker 1>What is it that they're talking about. Well, first of all, Ed,

0:27:36.240 --> 0:27:38.240
<v Speaker 1>I have to say, my my mother is from Philadelphia.

0:27:38.320 --> 0:27:40.720
<v Speaker 1>We have a lot of family so I'm going with

0:27:40.760 --> 0:27:44.840
<v Speaker 1>the Eagles and and Jalen Hurts on Sunday. But you're right,

0:27:44.920 --> 0:27:48.600
<v Speaker 1>this thing called Parley's Amy Amy how mentioned it is

0:27:49.160 --> 0:27:52.600
<v Speaker 1>such a big phenomenon right now. I think FanDuel saying

0:27:53.400 --> 0:27:55.480
<v Speaker 1>of all the bets will be on Parley's. And think

0:27:55.480 --> 0:27:58.320
<v Speaker 1>about that as a lottery ticket. You're betting on a

0:27:58.440 --> 0:28:00.720
<v Speaker 1>number of things to happen, and if they all do,

0:28:01.080 --> 0:28:03.119
<v Speaker 1>then you win. So let's say you can bet the

0:28:03.160 --> 0:28:06.600
<v Speaker 1>Chief sold win. Patrick Mahomes all will pass for over

0:28:06.640 --> 0:28:10.600
<v Speaker 1>three hundred yards. Um, they're you know, they're they're they're

0:28:10.640 --> 0:28:14.280
<v Speaker 1>tight end at Parvis Kelsey will catch a touchdown that

0:28:14.320 --> 0:28:16.840
<v Speaker 1>would be called like a three leg par lay, I believe,

0:28:17.160 --> 0:28:19.760
<v Speaker 1>and if you hit that, you win. But as these

0:28:19.800 --> 0:28:22.680
<v Speaker 1>bets get longer and more sophisticated, the odds get better

0:28:22.720 --> 0:28:27.600
<v Speaker 1>in the potential payout increases. Brad, may the best team

0:28:27.640 --> 0:28:31.320
<v Speaker 1>win for your household. Thank you, Blomberg, Head of Global

0:28:31.359 --> 0:28:33.800
<v Speaker 1>Tech coverage, Bradstone. Great to check in with him, and

0:28:34.000 --> 0:28:36.720
<v Speaker 1>well let's continue the conversation because look, maybe it's not

0:28:36.760 --> 0:28:38.520
<v Speaker 1>going to get too psyched about with team wins, but

0:28:38.600 --> 0:28:40.480
<v Speaker 1>maybe he's gonna get into the ads or is I'm

0:28:40.480 --> 0:28:42.960
<v Speaker 1>going to Rihanna, Well, we can talk about all of it,

0:28:43.000 --> 0:28:46.080
<v Speaker 1>the advertising angle with Kevin Krim, his CEO and president

0:28:46.320 --> 0:28:49.640
<v Speaker 1>of d O and Entertainment Data Oracle. It's a platform

0:28:49.680 --> 0:28:54.320
<v Speaker 1>measuring predictive behavior, is driven by convergent TV advertising. So Kevin,

0:28:54.440 --> 0:28:56.360
<v Speaker 1>first and foremost, we're just gonna bring you a pole

0:28:57.000 --> 0:28:59.720
<v Speaker 1>from our own audience who went to them to toilet

0:28:59.800 --> 0:29:02.400
<v Speaker 1>to aslet What are you caring about the Super Bowl?

0:29:02.440 --> 0:29:05.360
<v Speaker 1>Are you caring about the actual game, the actual play,

0:29:05.680 --> 0:29:09.960
<v Speaker 1>or are you caring about the ads? Actually about said, yeah,

0:29:10.000 --> 0:29:12.600
<v Speaker 1>actually they really care about the adverts, which is pretty

0:29:12.720 --> 0:29:15.240
<v Speaker 1>a lot when actually less than of saying it's about

0:29:15.240 --> 0:29:18.600
<v Speaker 1>the game with me on Rihanna, But talk to us

0:29:18.640 --> 0:29:22.640
<v Speaker 1>about why we care about the ads so much? Why

0:29:22.760 --> 0:29:25.520
<v Speaker 1>do people on Twitter? I think that it's all about

0:29:25.520 --> 0:29:30.080
<v Speaker 1>the ads on Sunday this is a special event in

0:29:30.520 --> 0:29:34.959
<v Speaker 1>American culture. It brings together a much broader demographic than

0:29:35.040 --> 0:29:37.320
<v Speaker 1>you see in a normal NFL game, And frankly, it's

0:29:37.320 --> 0:29:40.760
<v Speaker 1>the largest audience that TV attracts all year by a

0:29:40.880 --> 0:29:45.160
<v Speaker 1>law large margin. So what you get is a diverse audience,

0:29:45.760 --> 0:29:49.200
<v Speaker 1>and you know, the advertising industry realizes that they can

0:29:49.240 --> 0:29:52.680
<v Speaker 1>reach more people in one short moment than any other

0:29:52.720 --> 0:29:54.640
<v Speaker 1>time of the year, so they bring out their best

0:29:54.880 --> 0:29:58.360
<v Speaker 1>creative ideas and so that comes together and and shows

0:29:58.400 --> 0:30:00.640
<v Speaker 1>that the ads can be as entertaining as that as

0:30:00.680 --> 0:30:03.280
<v Speaker 1>the action in the game. Now, of course, my mind

0:30:03.280 --> 0:30:06.760
<v Speaker 1>goes back to last year, and quite often people would say,

0:30:06.800 --> 0:30:09.360
<v Speaker 1>perhaps this is the canary in the coal mine. The

0:30:09.360 --> 0:30:12.520
<v Speaker 1>people who spend the biggest actually end up being the

0:30:12.520 --> 0:30:15.640
<v Speaker 1>companies you shouldn't be betting on in real life. Ultimately,

0:30:15.640 --> 0:30:18.760
<v Speaker 1>it was Crypto. Crypto owned the space this time last year,

0:30:18.800 --> 0:30:21.280
<v Speaker 1>and we know what's happened since that. For the industry

0:30:21.280 --> 0:30:23.400
<v Speaker 1>group talk to us about who's going to be putting

0:30:23.400 --> 0:30:27.920
<v Speaker 1>money out there on some very expensive advertising spots. Well,

0:30:28.000 --> 0:30:31.479
<v Speaker 1>Crypto's pain was sports bettings game this year in the NFL.

0:30:31.600 --> 0:30:34.479
<v Speaker 1>So you know, I really think that the sports betting

0:30:35.040 --> 0:30:37.520
<v Speaker 1>sites that you were featuring just just now, um, they

0:30:37.560 --> 0:30:40.800
<v Speaker 1>will be major spenders in this game. You're gonna see

0:30:41.640 --> 0:30:44.920
<v Speaker 1>a lot from the beer and alcohol category. This is

0:30:44.960 --> 0:30:47.360
<v Speaker 1>the first year in a long time where Annahezzer Bush

0:30:47.360 --> 0:30:50.280
<v Speaker 1>didn't have the exclusive on the category, so you're seeing

0:30:50.280 --> 0:30:53.360
<v Speaker 1>more competition there, and I think competition is one of

0:30:53.720 --> 0:30:57.040
<v Speaker 1>the really interesting themes. This year, you're gonna see a

0:30:57.080 --> 0:31:01.440
<v Speaker 1>big presence from the delivery competitors Uber Eats with its

0:31:01.520 --> 0:31:05.720
<v Speaker 1>Uber one subscription and door Dash, and you know, both

0:31:05.760 --> 0:31:07.440
<v Speaker 1>of those are indicative of some of the themes of

0:31:07.440 --> 0:31:10.040
<v Speaker 1>what we see are the best performing ads in a

0:31:10.080 --> 0:31:13.960
<v Speaker 1>Super Bowl, like Caroline Kevin. My mind goes back to

0:31:14.040 --> 0:31:16.360
<v Speaker 1>last year in a different I guess phenomenon is the

0:31:16.480 --> 0:31:20.080
<v Speaker 1>right word. But there's one company I cover closely which

0:31:20.120 --> 0:31:24.000
<v Speaker 1>does not advertise in traditional methods, which is Tesla, And

0:31:24.080 --> 0:31:28.280
<v Speaker 1>yet following two Super Bowl Tesla shared data that they

0:31:28.320 --> 0:31:32.080
<v Speaker 1>saw a massive surge in interest and orders because their

0:31:32.120 --> 0:31:36.680
<v Speaker 1>competitors have put so much energy and money into advertising

0:31:36.680 --> 0:31:38.520
<v Speaker 1>at the Super Bowl. Is there anything you can speak

0:31:38.520 --> 0:31:41.600
<v Speaker 1>to about that The indirect effects of all of this

0:31:41.680 --> 0:31:46.960
<v Speaker 1>effort to get primetime splots on Super Bowl Sunday absolutely

0:31:47.320 --> 0:31:51.040
<v Speaker 1>pull Star, the electric vehicle company, had the single best

0:31:51.040 --> 0:31:53.840
<v Speaker 1>performing ad in our rankings last year. It generated the

0:31:53.840 --> 0:31:57.240
<v Speaker 1>most engagement from consumers after that ad aired, and it

0:31:57.360 --> 0:32:00.880
<v Speaker 1>was a powerful ad. It really took a swiming at Tesla.

0:32:00.960 --> 0:32:03.680
<v Speaker 1>And what we see in the data is that consumers

0:32:03.720 --> 0:32:07.080
<v Speaker 1>first of all, love electric vehicles. They respond at a

0:32:07.160 --> 0:32:09.800
<v Speaker 1>much higher rate on a per person basis than they

0:32:09.840 --> 0:32:13.640
<v Speaker 1>do for gas powered regular vehicles, um across all of

0:32:13.880 --> 0:32:17.760
<v Speaker 1>automotive advertising on TV year round, and so the automakers

0:32:17.800 --> 0:32:21.440
<v Speaker 1>responded with a flurry of EV ads last year. And

0:32:21.520 --> 0:32:24.560
<v Speaker 1>what you do see in our data is that consumers

0:32:24.560 --> 0:32:28.040
<v Speaker 1>do get confused occasionally and they'll search for a competitors

0:32:28.080 --> 0:32:32.160
<v Speaker 1>brand when um, it's a different brand that's actually advertising

0:32:32.520 --> 0:32:35.480
<v Speaker 1>and that certainly will have that sort of a rising

0:32:35.520 --> 0:32:37.440
<v Speaker 1>tide lifts all boat's kind of effect for a whole

0:32:37.440 --> 0:32:39.840
<v Speaker 1>category when you see that kind of um, big push

0:32:39.920 --> 0:32:43.120
<v Speaker 1>behind evs. Look, I know the nations excited for the

0:32:43.160 --> 0:32:45.760
<v Speaker 1>Super Bowl, but we spent most of this year so

0:32:45.800 --> 0:32:49.520
<v Speaker 1>far and pretty much and talking about the slowdown in

0:32:49.560 --> 0:32:53.760
<v Speaker 1>the ad market, talking about uh, you know, advertisers pulling

0:32:53.760 --> 0:32:56.120
<v Speaker 1>back and then the new players that are encroaching right

0:32:56.120 --> 0:32:58.120
<v Speaker 1>in the world of streaming. How does that factor into

0:32:58.120 --> 0:33:01.720
<v Speaker 1>this Sunday, Well, just on that subject of automakers, you're

0:33:01.720 --> 0:33:04.480
<v Speaker 1>gonna see a lot fewer automobile ads than you would

0:33:04.480 --> 0:33:07.040
<v Speaker 1>have in many of the past years. Um, it's gonna

0:33:07.040 --> 0:33:11.440
<v Speaker 1>be a market drop in in automotive advertising and a

0:33:11.480 --> 0:33:14.600
<v Speaker 1>category like streaming, which is incredibly competitive right now, Um,

0:33:14.600 --> 0:33:17.480
<v Speaker 1>you're gonna see a lot more streaming ads, um from

0:33:17.520 --> 0:33:20.680
<v Speaker 1>basically every player in the marketplace. They will all be

0:33:20.720 --> 0:33:24.400
<v Speaker 1>president in this game. Kevin Cram, CEO and president of DEO.

0:33:24.640 --> 0:33:26.720
<v Speaker 1>Just great insight. You know you have to wait for

0:33:26.760 --> 0:33:28.480
<v Speaker 1>the ads, right, you have to wait and see what

0:33:28.520 --> 0:33:30.960
<v Speaker 1>happens Sunday. But at least now and we'll look and

0:33:31.000 --> 0:33:32.920
<v Speaker 1>you'll and you'll be able to see our rankings of

0:33:32.960 --> 0:33:36.000
<v Speaker 1>the best performing ads early Monday morning on ad week

0:33:36.000 --> 0:33:38.080
<v Speaker 1>dot com. So take a look at that, all right,

0:33:38.120 --> 0:33:40.320
<v Speaker 1>well look out, thank you very much. Now, m Bergs

0:33:40.360 --> 0:33:43.120
<v Speaker 1>learned that Fox has turned down offers of more than

0:33:43.160 --> 0:33:46.280
<v Speaker 1>two billion dollars for its to be streaming service. That's

0:33:46.280 --> 0:33:49.520
<v Speaker 1>more than four times what it paid for the business.

0:33:49.600 --> 0:33:52.400
<v Speaker 1>But Fox CEO Lucan Murdoch wants to keep to be

0:33:52.920 --> 0:33:55.280
<v Speaker 1>as it continues to grow to be as a free,

0:33:55.320 --> 0:33:58.960
<v Speaker 1>ad supported service, and it's free online TV that's bringing

0:33:59.000 --> 0:34:02.000
<v Speaker 1>in the viewers these days. This is consumers, as we

0:34:02.040 --> 0:34:05.560
<v Speaker 1>all know, migrate from traditional cable TV to a combination

0:34:05.600 --> 0:34:08.800
<v Speaker 1>of subscription and free to watch services. Revenue at to Be,

0:34:08.880 --> 0:34:12.480
<v Speaker 1>another ad based video on demand services, is expected to

0:34:12.960 --> 0:34:17.440
<v Speaker 1>double to thirty billion dollars in the US that according

0:34:17.680 --> 0:34:21.799
<v Speaker 1>to Digital TV research now coming up no rest for

0:34:21.840 --> 0:34:25.560
<v Speaker 1>the activist investors. Spotify is the latest target. There's one

0:34:25.640 --> 0:34:29.640
<v Speaker 1>firm seats to support cost cutting measures at music streaming Giant.

0:34:29.680 --> 0:34:54.200
<v Speaker 1>Will bring you the details next, this is Bloomberg. So

0:34:54.320 --> 0:34:57.040
<v Speaker 1>Spotify as the latest company now to be targeted by

0:34:57.080 --> 0:35:00.239
<v Speaker 1>an activist investor. It's Value Act. Capital Managements build a

0:35:00.280 --> 0:35:03.080
<v Speaker 1>position we understand in the music streaming Giant, and it's

0:35:03.120 --> 0:35:06.400
<v Speaker 1>supporting the company's plans to tighten down on spending and

0:35:06.440 --> 0:35:08.920
<v Speaker 1>become more efficient. For more on the news to help

0:35:08.960 --> 0:35:11.839
<v Speaker 1>break it all putting magic Blanna Baker and I mean

0:35:12.360 --> 0:35:14.520
<v Speaker 1>Value Act has been busy. They've already just taken aboard

0:35:14.520 --> 0:35:18.400
<v Speaker 1>seat at Salesforce. In fact, activist investors in general have

0:35:18.440 --> 0:35:21.480
<v Speaker 1>been pretty busy at the moment. Land It's true, it's

0:35:21.480 --> 0:35:23.880
<v Speaker 1>been a busy week for activis investors. Though at Disney

0:35:23.920 --> 0:35:26.160
<v Speaker 1>and Nelson's Helps is not doing a proxy find anymore,

0:35:26.200 --> 0:35:28.840
<v Speaker 1>so we don't have to worry about that. But Value

0:35:28.840 --> 0:35:32.200
<v Speaker 1>Act based in San Francisco, they're very involved in tech

0:35:32.360 --> 0:35:35.520
<v Speaker 1>right now. Mason more Fit gave a speech this morning

0:35:35.520 --> 0:35:37.400
<v Speaker 1>at Columbia and New York and that's where if he

0:35:37.480 --> 0:35:41.520
<v Speaker 1>revealed that they were now Spotify. He sat on boards

0:35:41.520 --> 0:35:44.520
<v Speaker 1>like Microsoft you mentioned he's on salesforce and board. So

0:35:44.640 --> 0:35:46.759
<v Speaker 1>right now we don't know how big their steak is

0:35:46.920 --> 0:35:49.880
<v Speaker 1>or what exactly they're doing behind the scenes, but Spotify

0:35:49.960 --> 0:35:53.600
<v Speaker 1>has been cutting park and they like that. Well, I

0:35:53.600 --> 0:35:56.000
<v Speaker 1>guess that's my question. I know that they're looking at

0:35:56.040 --> 0:36:00.000
<v Speaker 1>technology of late, but why Spotify? What is it about

0:36:00.080 --> 0:36:02.280
<v Speaker 1>defied that makes them a target. They're kind of already

0:36:02.280 --> 0:36:05.920
<v Speaker 1>doing the things that many activist investors come in and

0:36:05.920 --> 0:36:09.719
<v Speaker 1>push for. Well, they haven't had an activist before, so

0:36:09.800 --> 0:36:12.440
<v Speaker 1>that's one thing that could be compelling that would attract

0:36:12.520 --> 0:36:15.520
<v Speaker 1>an investor to try to shake things up. But Spotify,

0:36:15.800 --> 0:36:19.440
<v Speaker 1>like many tech companies, expanded its headcoun during the pandemic

0:36:19.560 --> 0:36:23.760
<v Speaker 1>by a lot, and they really saw their cost balloon

0:36:23.960 --> 0:36:27.080
<v Speaker 1>as they got further into podcasting and content. So it

0:36:27.120 --> 0:36:29.320
<v Speaker 1>seems like there could be a lot of fat to

0:36:29.480 --> 0:36:32.480
<v Speaker 1>trim here, and that is kind of what is attracting

0:36:33.040 --> 0:36:36.920
<v Speaker 1>value act um. They've started to make some changes, but

0:36:37.160 --> 0:36:40.040
<v Speaker 1>you know, there could always be more and we'll we'll

0:36:40.040 --> 0:36:43.759
<v Speaker 1>see what happens with Spotify. It it's founder controlled the

0:36:43.880 --> 0:36:46.440
<v Speaker 1>CEO is also the founder and that's always a bit

0:36:46.480 --> 0:36:50.879
<v Speaker 1>complicated for activists. But Value Act has gone into companies before,

0:36:50.920 --> 0:36:55.160
<v Speaker 1>like the New York Times that also were controlled by families. Bannah.

0:36:55.400 --> 0:36:57.600
<v Speaker 1>What was interesting about your scoop was the information was

0:36:57.600 --> 0:37:01.640
<v Speaker 1>sort of coming from a speech the Value Acts the CEO,

0:37:01.920 --> 0:37:05.319
<v Speaker 1>Mason Morten, had made at the Columbia University. And just

0:37:05.600 --> 0:37:09.000
<v Speaker 1>tell me through how this usually unfolds because when used

0:37:09.000 --> 0:37:10.600
<v Speaker 1>to read the story and you hear what he's saying

0:37:10.600 --> 0:37:13.839
<v Speaker 1>about Spotify, it all seems really rather complimentary. What are

0:37:13.920 --> 0:37:15.719
<v Speaker 1>usually the tax that they take? Did they tend to

0:37:15.760 --> 0:37:17.520
<v Speaker 1>go for the jungular? Do they tend to say, look,

0:37:17.680 --> 0:37:19.880
<v Speaker 1>we're really aligning ourselves in the business here and we

0:37:19.920 --> 0:37:22.960
<v Speaker 1>want to be a long time investors bloody blood, So

0:37:23.160 --> 0:37:27.400
<v Speaker 1>I would say Value Act there. What they their strategy

0:37:27.520 --> 0:37:31.120
<v Speaker 1>is usually to be friendlier to companies. It's sort of jargon,

0:37:31.280 --> 0:37:35.120
<v Speaker 1>but they're known as constructivists, uh, instead of activists, which

0:37:35.160 --> 0:37:38.120
<v Speaker 1>would be the normal term, and they like to ind

0:37:38.120 --> 0:37:41.359
<v Speaker 1>involved behind the scenes. So when Madson more fits out

0:37:41.360 --> 0:37:44.040
<v Speaker 1>of Microsoft's board, maybe we didn't hear from him, but

0:37:44.120 --> 0:37:46.560
<v Speaker 1>Microsoft made a lot of changes that you know, helped

0:37:46.600 --> 0:37:48.799
<v Speaker 1>get it where it is today. So they are very

0:37:48.880 --> 0:37:52.759
<v Speaker 1>behind the scenes, but they did make this publicly known

0:37:52.840 --> 0:37:55.000
<v Speaker 1>in a speech today, so that was a bit surprising.

0:37:55.040 --> 0:37:58.799
<v Speaker 1>You don't always see a new investor come out bring

0:37:58.800 --> 0:38:01.160
<v Speaker 1>a speech. Usually it's a five. But there's so little

0:38:01.200 --> 0:38:03.759
<v Speaker 1>detail right now on how big the stake is, so

0:38:03.840 --> 0:38:06.640
<v Speaker 1>we'll be we'll be looking for more detail. Those thee

0:38:06.680 --> 0:38:11.160
<v Speaker 1>on a Baker terrific reporting once again, Happy Friday. Now

0:38:11.320 --> 0:38:14.920
<v Speaker 1>turning to Expedia, the online travel name receiving a wave

0:38:15.200 --> 0:38:17.960
<v Speaker 1>of analysts upgrades as the company sees a strong start

0:38:18.239 --> 0:38:21.160
<v Speaker 1>to the year. Earlier, we heard from CEO Peter Kern,

0:38:21.200 --> 0:38:24.000
<v Speaker 1>who explained how they've been able to buck the trend

0:38:24.320 --> 0:38:27.760
<v Speaker 1>of tech layoffs. We actually did a lot during COVID

0:38:27.800 --> 0:38:30.759
<v Speaker 1>and pre COVID to right size our business, so we

0:38:30.760 --> 0:38:32.759
<v Speaker 1>were way ahead of the curve. And while a lot

0:38:32.800 --> 0:38:36.759
<v Speaker 1>of tech companies were adding quite aggressively during COVID, we

0:38:36.760 --> 0:38:40.040
<v Speaker 1>were actually stable to down. So we're in a great

0:38:40.040 --> 0:38:44.360
<v Speaker 1>place now. We've added a lot of technology capabilities and

0:38:44.400 --> 0:38:46.920
<v Speaker 1>a lot of more people in engineering and product than

0:38:46.960 --> 0:38:49.359
<v Speaker 1>we used to have, but in general we are we're

0:38:49.400 --> 0:38:52.160
<v Speaker 1>in a really good spot and we're we're continuing invest

0:38:52.200 --> 0:38:55.279
<v Speaker 1>in the product and our capabilities for the consumers, so

0:38:55.480 --> 0:38:59.799
<v Speaker 1>we don't expect to see any major downsizing. And on technology,

0:39:00.000 --> 0:39:02.879
<v Speaker 1>I heard you everyone's talking about AII talk talking about

0:39:02.880 --> 0:39:06.920
<v Speaker 1>personalization on your conference call, Peter. If if the story

0:39:06.960 --> 0:39:09.719
<v Speaker 1>ahead is one where there could continue to be growth,

0:39:10.120 --> 0:39:13.120
<v Speaker 1>where are you expecting to see that growth in three

0:39:13.239 --> 0:39:14.799
<v Speaker 1>I know there's been a lot of focus on what

0:39:14.880 --> 0:39:19.160
<v Speaker 1>happens in Asia, particularly with China's reopening. Yes, so it's

0:39:19.160 --> 0:39:22.360
<v Speaker 1>a couple of parts for US. There's definitely some geographical

0:39:22.600 --> 0:39:25.960
<v Speaker 1>opportunities in Asia, but to a large extent, we've been

0:39:26.000 --> 0:39:28.640
<v Speaker 1>rebuilding our whole technical platform for the last couple of

0:39:28.719 --> 0:39:31.680
<v Speaker 1>years and rolling out our new marketing strategy in the US,

0:39:31.719 --> 0:39:34.960
<v Speaker 1>which is really focused on long term customer retention, high

0:39:35.040 --> 0:39:40.360
<v Speaker 1>value consumers and really working on retention, great products, sticky product,

0:39:40.480 --> 0:39:43.600
<v Speaker 1>great loyalty programs. And that's really been working in the US,

0:39:43.680 --> 0:39:45.440
<v Speaker 1>and we are now starting to roll that out to

0:39:45.520 --> 0:39:49.200
<v Speaker 1>more places UH and more brands as those capabilities expand

0:39:49.320 --> 0:39:53.120
<v Speaker 1>and we get our technological transformation finished. So that's really

0:39:53.120 --> 0:39:56.160
<v Speaker 1>going to drive our growth. But geographically, we expect the

0:39:56.200 --> 0:39:58.960
<v Speaker 1>West to be strong, Asia to come back UH. And

0:39:59.080 --> 0:40:02.440
<v Speaker 1>so far, notwithstanding all your commentary about the economies of

0:40:02.480 --> 0:40:06.000
<v Speaker 1>the world. Everything's been really strong and travel well, it

0:40:06.000 --> 0:40:08.680
<v Speaker 1>feels like that's almost showed up in a way when

0:40:08.719 --> 0:40:11.720
<v Speaker 1>it comes to the effects of pressures. In the fourth quarter,

0:40:11.760 --> 0:40:14.200
<v Speaker 1>looks like your revenue took a four d base point

0:40:14.280 --> 0:40:17.560
<v Speaker 1>hit due to just a really strong dollar. You're speaking

0:40:17.600 --> 0:40:20.360
<v Speaker 1>about the geopolitical pressures. Is that something that you see

0:40:20.560 --> 0:40:23.319
<v Speaker 1>continuing in the year ahead. Yeah, I don't think so.

0:40:23.400 --> 0:40:26.040
<v Speaker 1>I mean, obviously it does impact, you know, comps and

0:40:26.520 --> 0:40:30.480
<v Speaker 1>comparing historical results to current results, but I think in

0:40:30.560 --> 0:40:33.680
<v Speaker 1>general it hasn't been an issue. You know, pricing has

0:40:33.719 --> 0:40:37.239
<v Speaker 1>been high. We've seen inflation and travel considerable inflation over

0:40:37.280 --> 0:40:39.360
<v Speaker 1>the last several years, but those prices seem to be

0:40:39.400 --> 0:40:43.719
<v Speaker 1>holding quite well, whether it's airfares or hotel rates, etcetera.

0:40:44.120 --> 0:40:46.719
<v Speaker 1>And uh, the consumers seem to be more than willing

0:40:46.760 --> 0:40:49.799
<v Speaker 1>to pay for it, so demand remains really strong, and uh,

0:40:49.920 --> 0:40:51.600
<v Speaker 1>I don't see much change coming from that. And I

0:40:51.640 --> 0:40:54.200
<v Speaker 1>don't think you know, you may have some vectors impacted

0:40:54.560 --> 0:40:57.960
<v Speaker 1>where certain travelers might want to might not want to

0:40:58.000 --> 0:41:00.520
<v Speaker 1>come to the US, or or what ever, but we

0:41:00.560 --> 0:41:02.960
<v Speaker 1>are very strong in the US and it's strong that

0:41:03.040 --> 0:41:08.080
<v Speaker 1>our actually helps us on international travel. Expedia CEO P

0:41:08.200 --> 0:41:11.600
<v Speaker 1>Deken there earlier on Bloomberg he's sounded pretty positive, optimistic,

0:41:11.680 --> 0:41:13.719
<v Speaker 1>But look over the last couple of days, you've seen

0:41:13.760 --> 0:41:15.959
<v Speaker 1>Expedia on the downside, off by more than nine percent.

0:41:16.080 --> 0:41:19.680
<v Speaker 1>Fact today having its worst day since May twenty two,

0:41:19.760 --> 0:41:23.480
<v Speaker 1>So clearly still some concerns among those fourth quarter misses

0:41:23.640 --> 0:41:35.280
<v Speaker 1>amid the weather. Let's talk tech layoffs right now, because

0:41:35.520 --> 0:41:38.359
<v Speaker 1>they continue, and this time the fintech industry really being

0:41:38.400 --> 0:41:41.200
<v Speaker 1>singled out at the moment where thousands are losing their

0:41:41.280 --> 0:41:44.040
<v Speaker 1>jobs as companies cut costs for the first time. Just

0:41:44.080 --> 0:41:46.880
<v Speaker 1>think about a firm, think about Upstart firing one in

0:41:46.960 --> 0:41:49.719
<v Speaker 1>every five of their workers, and other firms have made

0:41:49.760 --> 0:41:53.040
<v Speaker 1>deeper cuts. If you pivot into the world of silicon

0:41:53.200 --> 0:41:56.160
<v Speaker 1>Micron also cutting costs as this time in the C

0:41:56.400 --> 0:41:59.160
<v Speaker 1>suite in fact, but they're one company booking back in

0:41:59.200 --> 0:42:01.560
<v Speaker 1>the trend, and is it Apple. Look at this chart.

0:42:01.640 --> 0:42:05.319
<v Speaker 1>During the industry's pandemic field hiring binge, Apple added fewer

0:42:05.360 --> 0:42:08.840
<v Speaker 1>employees than other big tech firms. Now, on top of that,

0:42:08.960 --> 0:42:12.759
<v Speaker 1>the company generated far more revenue per new higher check

0:42:12.760 --> 0:42:16.279
<v Speaker 1>out that overall, according to data compiled by Bloomberg So

0:42:16.920 --> 0:42:19.600
<v Speaker 1>look at revenue per additional head count two and a

0:42:19.680 --> 0:42:22.759
<v Speaker 1>half million for Apple. I mean, we know that they

0:42:22.800 --> 0:42:25.640
<v Speaker 1>are just so profitable alphabet one and a quarter million

0:42:25.640 --> 0:42:28.399
<v Speaker 1>per higher. But ultimately it is as signed that Apple

0:42:28.440 --> 0:42:31.319
<v Speaker 1>managed to weather this downturn a little bit better. Yeah,

0:42:31.400 --> 0:42:34.359
<v Speaker 1>and you know, might McKie Bloomberg Economics correspondent always points

0:42:34.360 --> 0:42:36.080
<v Speaker 1>out to me, look at the jobless claims number in

0:42:36.120 --> 0:42:38.839
<v Speaker 1>these tech layoffs don't show up, partly because they may

0:42:38.840 --> 0:42:41.799
<v Speaker 1>not have happened yet or they're finding new jobs pretty quick.

0:42:42.000 --> 0:42:45.640
<v Speaker 1>But the theme being lean and mean, that's the takeaway. Yeah,

0:42:45.719 --> 0:42:48.480
<v Speaker 1>we continue to discuss this, I mean, Lena mean that

0:42:48.640 --> 0:42:51.279
<v Speaker 1>does it for this addition of Bloomberg Technology, And don't

0:42:51.320 --> 0:42:54.120
<v Speaker 1>forget our podcast wherever you get it recap this week

0:42:54.160 --> 0:42:56.960
<v Speaker 1>on Spotify, iHeart and Apple. This is Bloomberg