1 00:00:03,160 --> 00:00:07,960 Speaker 1: This is Bloomberg Law with June Brussel from Bloomberg Radio. 2 00:00:09,080 --> 00:00:12,200 Speaker 1: For the first time a Trump business has been convicted 3 00:00:12,200 --> 00:00:15,560 Speaker 1: of criminal conduct. After a month long trial, a New 4 00:00:15,680 --> 00:00:19,440 Speaker 1: York jury convicted the Trump Corps and Trump Payroll Corps 5 00:00:19,480 --> 00:00:24,640 Speaker 1: of all seventeen counts against them, including a scheme to defraud, conspiracy, 6 00:00:24,720 --> 00:00:29,800 Speaker 1: criminal tax fraud, and falsifying business records. Manhattan District Attorney 7 00:00:29,800 --> 00:00:34,080 Speaker 1: Alvin Bragg took a victory lap on CNN. It's consequential 8 00:00:34,120 --> 00:00:37,120 Speaker 1: and have the namesake company of a former president of 9 00:00:37,120 --> 00:00:42,320 Speaker 1: the United States held accountable by a jury by way 10 00:00:42,320 --> 00:00:46,400 Speaker 1: of a criminal conviction. At trial, prosecutors proved a scheme 11 00:00:46,440 --> 00:00:50,960 Speaker 1: that allowed executives such as former chief financial officer Alan Weisselberg, 12 00:00:51,200 --> 00:00:55,720 Speaker 1: to evade taxes on company paid perks, including free apartments 13 00:00:55,720 --> 00:00:59,040 Speaker 1: and luxury cars, for more than a decade. And then 14 00:00:59,040 --> 00:01:01,240 Speaker 1: when we look at the con here, um, you know 15 00:01:01,240 --> 00:01:04,440 Speaker 1: it's tax fraud, but really it's it's cheating, it's lying, 16 00:01:04,640 --> 00:01:08,520 Speaker 1: it's greed. Joining me is Bloomberg Legal reporter Patricia Hurtado, 17 00:01:08,720 --> 00:01:11,480 Speaker 1: who covered the trial, that tell us about some of 18 00:01:11,520 --> 00:01:15,000 Speaker 1: the evidence that convinced the jury. The evidence showed that 19 00:01:15,080 --> 00:01:19,760 Speaker 1: the employees, including many high ranking executives, got kerk's, and 20 00:01:19,800 --> 00:01:24,360 Speaker 1: I'm talking about the company's CFO, Alan Weisselberg, the chief 21 00:01:24,480 --> 00:01:29,600 Speaker 1: operating officer, Matthew Calamari Senior. Many of these men, they 22 00:01:29,600 --> 00:01:33,479 Speaker 1: would get perks like apartments that the company would pay 23 00:01:33,560 --> 00:01:36,319 Speaker 1: for that the employees didn't pay taxes on. Many of 24 00:01:36,360 --> 00:01:39,399 Speaker 1: them got his and her Mercedes senses for themselves and 25 00:01:39,520 --> 00:01:42,920 Speaker 1: their wives. Many of them got parking paid for in 26 00:01:42,959 --> 00:01:46,720 Speaker 1: their apartment buildings, as well as their car licenses and 27 00:01:46,760 --> 00:01:50,760 Speaker 1: registration carried forward. They never pay taxes on many of them, 28 00:01:50,800 --> 00:01:55,200 Speaker 1: even like Wifelberg got the flat screen TVs and furnished 29 00:01:55,240 --> 00:02:01,120 Speaker 1: his Flurida condo with furniture and with parpening from ABC Carpets. 30 00:02:01,280 --> 00:02:03,880 Speaker 1: You know, it was a very nice way of living. 31 00:02:04,040 --> 00:02:07,560 Speaker 1: If you were a Trump executive, you got these kerks, 32 00:02:07,560 --> 00:02:10,920 Speaker 1: and then they claimed they were quote unquote backing them 33 00:02:10,919 --> 00:02:13,400 Speaker 1: out of their salary, so they would get like a 34 00:02:13,480 --> 00:02:16,840 Speaker 1: hundred thousand dollars worth of perk, but they were getting 35 00:02:16,880 --> 00:02:19,880 Speaker 1: them deducted from their salary, and then they were not 36 00:02:19,919 --> 00:02:23,880 Speaker 1: paying state and federal taxes. Tell me about Wiseelberg's testimony, 37 00:02:23,919 --> 00:02:27,200 Speaker 1: because he was the prosecution star witness, but it sure 38 00:02:27,240 --> 00:02:32,079 Speaker 1: seemed like he was reluctant to be there. Yeah, I mean, basically, 39 00:02:32,440 --> 00:02:36,880 Speaker 1: the prosecutors elicted at that Wifelberg as well as the 40 00:02:37,000 --> 00:02:40,919 Speaker 1: current company controller. They're all on the Trump payroll. They're 41 00:02:40,919 --> 00:02:43,840 Speaker 1: still being paid, They're still on the books as employees. 42 00:02:43,880 --> 00:02:47,000 Speaker 1: Weifelberg hopes to collect his annual bonus of another four 43 00:02:47,080 --> 00:02:49,239 Speaker 1: hundred thousand dollars at the end of this year. The 44 00:02:49,400 --> 00:02:51,919 Speaker 1: d A was arguing they were beholden still to the 45 00:02:51,960 --> 00:02:55,280 Speaker 1: Trump company and wanted to inflict his little damage upon 46 00:02:55,639 --> 00:02:59,480 Speaker 1: their employer, the Trump organization. So they were very careful 47 00:02:59,520 --> 00:03:03,080 Speaker 1: in what they said, especially Weisfelfer, who has an agreement. 48 00:03:03,320 --> 00:03:05,600 Speaker 1: It was in a cooperation agreement with the d A 49 00:03:05,840 --> 00:03:09,960 Speaker 1: per se, it was just an agreement to testify truthfully. 50 00:03:10,000 --> 00:03:13,359 Speaker 1: So both sides try to elicit the testimony from him 51 00:03:13,639 --> 00:03:17,600 Speaker 1: that supported their case. What's the likely sentence, Well, both 52 00:03:17,720 --> 00:03:20,680 Speaker 1: of the companies now face what is estimated to be 53 00:03:20,919 --> 00:03:24,440 Speaker 1: a grand total of one point six million dollars and 54 00:03:24,600 --> 00:03:28,560 Speaker 1: fine for not having their employees paying taxesn't for being convicted. 55 00:03:28,760 --> 00:03:31,760 Speaker 1: Some may say, well, that's paltry for a company like 56 00:03:31,960 --> 00:03:35,040 Speaker 1: Trump ord Why does it matter, but it's a huge 57 00:03:35,040 --> 00:03:38,200 Speaker 1: paint on the good name and goodwill of the company 58 00:03:38,520 --> 00:03:42,000 Speaker 1: that belongs to the former president. He obviously was tweeting 59 00:03:42,000 --> 00:03:45,280 Speaker 1: about it and complaining that he knew nothing of this fraud. 60 00:03:45,520 --> 00:03:48,720 Speaker 1: Some people are suggesting to us that it may make 61 00:03:48,760 --> 00:03:52,080 Speaker 1: it more difficult for the company to do business because 62 00:03:52,200 --> 00:03:56,160 Speaker 1: some lenders and possibly partners may not want to do 63 00:03:56,240 --> 00:03:59,920 Speaker 1: any business anymore with the Trump Org and its entities 64 00:04:00,080 --> 00:04:02,440 Speaker 1: because of this conviction, because why would you want to 65 00:04:02,440 --> 00:04:05,640 Speaker 1: do business with a felon. In a statement, Trump said 66 00:04:05,680 --> 00:04:09,680 Speaker 1: that this was all about Alan Weisselberg committing tax fraud 67 00:04:09,840 --> 00:04:13,680 Speaker 1: on his own for himself. Quote. He and every witness 68 00:04:13,720 --> 00:04:17,680 Speaker 1: repeatedly testifying that President Trump and the Trump family knew 69 00:04:17,720 --> 00:04:21,240 Speaker 1: nothing about his actions. But pat wasn't there evidence at 70 00:04:21,279 --> 00:04:25,839 Speaker 1: trial that Trump knew about the scheme? Signed checks, They 71 00:04:25,880 --> 00:04:31,080 Speaker 1: showed ledgers or memos where Trump was personally Okaine certain 72 00:04:31,120 --> 00:04:35,000 Speaker 1: bonus payments, and you saw his you know, signature and 73 00:04:35,160 --> 00:04:39,560 Speaker 1: initial with the black sharky Okaine, these payments. He saw 74 00:04:39,720 --> 00:04:45,600 Speaker 1: him approving certain executive getting carly. There were three employees 75 00:04:45,920 --> 00:04:50,920 Speaker 1: that testified for the prosecutors, and the testimony showed that 76 00:04:51,120 --> 00:04:56,440 Speaker 1: basically Donald Trump had to and did approve and sign 77 00:04:56,720 --> 00:05:00,400 Speaker 1: every check over. So when you start thinking about what 78 00:05:00,440 --> 00:05:03,039 Speaker 1: would Donald Trump see and what came across his death, 79 00:05:03,240 --> 00:05:06,440 Speaker 1: that's obviously many of these payments, like including payments to 80 00:05:06,520 --> 00:05:10,719 Speaker 1: these leases for these Mercedes ben were approved by Donald Trump. 81 00:05:10,800 --> 00:05:14,640 Speaker 1: There was also evidence that shows he had had conversations 82 00:05:14,720 --> 00:05:18,400 Speaker 1: with Wifelberg about getting an apartment for him paid for 83 00:05:18,520 --> 00:05:21,800 Speaker 1: by the Trump corporation. So there were many indications that 84 00:05:21,920 --> 00:05:26,719 Speaker 1: Trump knew and the amazing moment at the trial. For days, 85 00:05:26,760 --> 00:05:32,000 Speaker 1: repeatedly the defense had solicited questions, did Donald Trump no, no, 86 00:05:32,760 --> 00:05:35,640 Speaker 1: he didn't know where the witness would answer, And then 87 00:05:36,000 --> 00:05:39,640 Speaker 1: the d A had evidence showing Donald Trump had signed 88 00:05:39,680 --> 00:05:44,279 Speaker 1: something or approved something, or sanctioned something, or conversations like 89 00:05:44,360 --> 00:05:47,360 Speaker 1: he had with Wifelberg. We said, you should have an apartment. 90 00:05:47,560 --> 00:05:49,680 Speaker 1: Your wife not there. It's terrible for you to go 91 00:05:49,760 --> 00:05:52,200 Speaker 1: home to a cold house in Lawn Island. It's such 92 00:05:52,200 --> 00:05:53,960 Speaker 1: a long time for you to be on the Long 93 00:05:54,040 --> 00:05:56,560 Speaker 1: Island railroad home. So why don't you get in an 94 00:05:56,560 --> 00:05:59,000 Speaker 1: apartment in Manhattan and you can work longer hours. So 95 00:05:59,400 --> 00:06:04,359 Speaker 1: different were stations that witnesses cited indicating Donald Trump personally knew, 96 00:06:04,600 --> 00:06:08,719 Speaker 1: and Donald Trump was personally paying for Wifelberg first one 97 00:06:08,760 --> 00:06:12,200 Speaker 1: grandchild and then a second grandchild, a private school truition, 98 00:06:12,240 --> 00:06:14,039 Speaker 1: which is quite of a big trunk of change, and 99 00:06:14,080 --> 00:06:17,679 Speaker 1: the juror saw of those checks authorizing the payment by Trump. 100 00:06:17,760 --> 00:06:20,840 Speaker 1: And then later on when Trump became president, who took 101 00:06:20,880 --> 00:06:25,720 Speaker 1: over Eric Trump and Donald Trump Jr. So Weiselberg testified, yes, 102 00:06:25,880 --> 00:06:27,560 Speaker 1: there it was. I had to go to Eric and 103 00:06:27,640 --> 00:06:30,599 Speaker 1: Don and they signed the check authorizing the payment for 104 00:06:30,640 --> 00:06:34,520 Speaker 1: the private school tuition. And then during the closing arguments, 105 00:06:34,560 --> 00:06:39,080 Speaker 1: the prosecutor actually argued that Trump knew exactly what was 106 00:06:39,120 --> 00:06:43,880 Speaker 1: going on. Joshua Steinlass said, this whole narrative that Donald 107 00:06:43,920 --> 00:06:47,839 Speaker 1: Trump is blissfully ignorant is just not real. Actually it 108 00:06:47,880 --> 00:06:50,440 Speaker 1: was stunning because he got up at one point and 109 00:06:50,480 --> 00:06:54,000 Speaker 1: he said, I'm going to argue now that Trump knew, 110 00:06:54,360 --> 00:06:57,480 Speaker 1: and defense got up there and said objection, objection. There 111 00:06:57,520 --> 00:07:00,279 Speaker 1: was an instruction that your prosecution was model out to 112 00:07:00,560 --> 00:07:03,440 Speaker 1: argue Trump mayor because Trump son died it and he's 113 00:07:03,440 --> 00:07:06,680 Speaker 1: got at the defense table and the judge told them, well, 114 00:07:06,760 --> 00:07:09,520 Speaker 1: you're the one that brought Donald Trump into this discussion. 115 00:07:09,640 --> 00:07:12,120 Speaker 1: You kept saying he didn't know. Well, now the DA 116 00:07:12,240 --> 00:07:14,760 Speaker 1: gets to argue to the jury what they have that 117 00:07:14,840 --> 00:07:17,880 Speaker 1: he did know that you opened the door. So they 118 00:07:17,920 --> 00:07:22,040 Speaker 1: basically fell into the trap of the just now allowing 119 00:07:22,360 --> 00:07:26,480 Speaker 1: the prosecutors to start arguing and show evidence. To prosecutors 120 00:07:26,520 --> 00:07:30,280 Speaker 1: noted Trump actually had an open door policy. He actually 121 00:07:30,360 --> 00:07:33,840 Speaker 1: enjoyed talking to employees as a rump corporation and hearing 122 00:07:33,880 --> 00:07:36,760 Speaker 1: about what was going on at his company. Jeff mcconne 123 00:07:37,120 --> 00:07:39,560 Speaker 1: could have blown the whistle at any time, yet he 124 00:07:39,640 --> 00:07:42,400 Speaker 1: never went to Trump and said, your CFO is making 125 00:07:42,400 --> 00:07:46,080 Speaker 1: me commit fraud. Your CEO is also making me commit fraud. 126 00:07:46,440 --> 00:07:50,360 Speaker 1: This wasn't just McConney following orders. He wasn't just a soldier. 127 00:07:50,480 --> 00:07:53,240 Speaker 1: He was a co conspirator. And the other reasons he 128 00:07:53,360 --> 00:07:55,760 Speaker 1: didn't walk down the hall to blow the whistle is 129 00:07:55,800 --> 00:07:59,480 Speaker 1: because he undoubtedly knew what you almost already at least 130 00:07:59,560 --> 00:08:03,440 Speaker 1: to say that Donald Trump knew exactly what was going 131 00:08:03,560 --> 00:08:06,080 Speaker 1: on with his top executive. And that was a pretty 132 00:08:06,160 --> 00:08:10,160 Speaker 1: dramatic moment. The Manhattan d A. Alvin Bragg is taking 133 00:08:10,240 --> 00:08:14,280 Speaker 1: victory lapse. But the question is, with all this evidence, 134 00:08:14,720 --> 00:08:18,400 Speaker 1: why didn't he prosecute Trump? Here? That's a great question, 135 00:08:18,640 --> 00:08:21,760 Speaker 1: and a colleague of mine tried to ask Brag that 136 00:08:21,960 --> 00:08:26,520 Speaker 1: question after the verdicts of seventeen counts in just a 137 00:08:26,560 --> 00:08:29,880 Speaker 1: near ten hours of deliberations, don't you have any regrets 138 00:08:29,920 --> 00:08:32,959 Speaker 1: about not pursuing a case against Donald Trump in this 139 00:08:33,000 --> 00:08:37,160 Speaker 1: case too? And he walked out and would not answer that. 140 00:08:37,800 --> 00:08:42,440 Speaker 1: Brag now says that the investigation is continuing and this 141 00:08:42,480 --> 00:08:45,840 Speaker 1: trial is just one chapter in it. But he had 142 00:08:45,920 --> 00:08:49,040 Speaker 1: dropped the ball on the prosecution of Trump, and that 143 00:08:49,120 --> 00:08:52,880 Speaker 1: was very well publicized. Now he's back on track. Well, 144 00:08:53,160 --> 00:08:56,920 Speaker 1: he has insisted throughout this entire time period and also 145 00:08:57,040 --> 00:09:00,640 Speaker 1: in the middle of the turmoil and controversy over the 146 00:09:00,720 --> 00:09:04,280 Speaker 1: quitting of these two senior prosecutors who were doing this 147 00:09:04,400 --> 00:09:10,080 Speaker 1: Trump investigation. Now that Trump investigation allegedly also involved Trump's 148 00:09:10,160 --> 00:09:13,480 Speaker 1: valuation of assets and inflating of his assets. That's part 149 00:09:13,520 --> 00:09:16,400 Speaker 1: of this two hundred fifty million dollar lawsuit that's been 150 00:09:16,440 --> 00:09:19,400 Speaker 1: brought by the New York Attorney General with Titia Jane. 151 00:09:19,520 --> 00:09:23,960 Speaker 1: So those two prosecutors, including one Mark pomerant or season 152 00:09:24,080 --> 00:09:27,600 Speaker 1: former federal prosecutor, and he gave an interview in a 153 00:09:27,679 --> 00:09:30,640 Speaker 1: podcast where he said, of Trump, did anybody else that 154 00:09:30,800 --> 00:09:33,520 Speaker 1: John Doe Trump would have been indicted, but that they 155 00:09:33,600 --> 00:09:36,719 Speaker 1: wouldn't pull the trigger on him. He basically alleged that 156 00:09:36,920 --> 00:09:40,600 Speaker 1: Brad lost his will and it seemed like all was 157 00:09:40,720 --> 00:09:44,840 Speaker 1: given up because they've only indicted Allen Weisslberg's and the 158 00:09:44,920 --> 00:09:48,040 Speaker 1: company in this tax rod case and they did not 159 00:09:48,200 --> 00:09:52,080 Speaker 1: bring a criminal case against Donald Trump for his family 160 00:09:52,360 --> 00:09:55,240 Speaker 1: for the valuation of assets. I guess we'll see if 161 00:09:55,240 --> 00:09:57,960 Speaker 1: they bring a case in the future. Thanks Pat. That's 162 00:09:58,000 --> 00:10:03,320 Speaker 1: Bloomberg Legal reporter Patricia hard Otto. The music industry is 163 00:10:03,360 --> 00:10:07,720 Speaker 1: firing a warning shot at brand owners and influencers on TikTok. 164 00:10:08,280 --> 00:10:12,000 Speaker 1: Don't use our music without first getting a license. The 165 00:10:12,160 --> 00:10:15,880 Speaker 1: music industry is cracking down legally on brand owners that 166 00:10:16,040 --> 00:10:20,080 Speaker 1: use unlicensed songs in social media posts, sending a warning 167 00:10:20,120 --> 00:10:23,360 Speaker 1: to companies looking to capitalize on the explosive growth of 168 00:10:23,360 --> 00:10:27,760 Speaker 1: TikTok and other short form video sharing platforms. Joining me 169 00:10:27,800 --> 00:10:31,199 Speaker 1: is Bloomberg Law reporter Isaiah Poretz, who has written about this. 170 00:10:31,920 --> 00:10:36,840 Speaker 1: Tell us about the energy drinkmaker Bang and what it 171 00:10:36,880 --> 00:10:42,520 Speaker 1: went through with music lawsuits. So, Bang Energy is an 172 00:10:42,600 --> 00:10:45,440 Speaker 1: energy drink maker. They make drinks very similar to Monster 173 00:10:45,559 --> 00:10:48,080 Speaker 1: Energy or Red Bull that they compete in the same market, 174 00:10:48,520 --> 00:10:52,640 Speaker 1: and over the past two years they've achieved enormous marketing 175 00:10:52,679 --> 00:10:59,600 Speaker 1: success by hiring influencers and promoting their products not commercial advertising, 176 00:10:59,679 --> 00:11:04,040 Speaker 1: but on social media platforms like TikTok and Instagram, where 177 00:11:04,040 --> 00:11:07,360 Speaker 1: they're able to catch on to various music trends or 178 00:11:07,480 --> 00:11:10,760 Speaker 1: dance trends, and they've seen explosive growth that way. But 179 00:11:10,840 --> 00:11:13,839 Speaker 1: the problem was that they didn't obtain a license to 180 00:11:14,080 --> 00:11:18,160 Speaker 1: use that music in more than a hundred of their videos, 181 00:11:18,240 --> 00:11:21,240 Speaker 1: and so they were hit with lawsuits from all three 182 00:11:21,320 --> 00:11:24,840 Speaker 1: of the major US record labels, Warner Music, Stony Music, 183 00:11:24,920 --> 00:11:28,880 Speaker 1: and Universal Music, and they are found libel for coprate 184 00:11:28,880 --> 00:11:33,439 Speaker 1: infringement in two of those cases. Um and those cases 185 00:11:33,480 --> 00:11:36,600 Speaker 1: are now paused because ban is going through bankruptcy, but 186 00:11:36,720 --> 00:11:40,480 Speaker 1: it certainly is a warning for other brands that are 187 00:11:40,520 --> 00:11:45,040 Speaker 1: looking to use the most popular music in any type 188 00:11:45,080 --> 00:11:49,480 Speaker 1: of video that promotes their product. TikTok has a licensing 189 00:11:49,559 --> 00:11:53,320 Speaker 1: deal with several major record labels. What kind of deal 190 00:11:53,360 --> 00:11:55,520 Speaker 1: do they have and why isn't that good enough to 191 00:11:55,559 --> 00:11:59,160 Speaker 1: cover these Yes, so they have over the past few 192 00:11:59,240 --> 00:12:03,480 Speaker 1: years created licensing deals with the major record labels which 193 00:12:03,520 --> 00:12:08,200 Speaker 1: allow ordinary uses to access the very vast audio library 194 00:12:08,440 --> 00:12:12,880 Speaker 1: with the trendiest songs. But the problem is, if you 195 00:12:12,920 --> 00:12:15,599 Speaker 1: read the terms service and get into sort of the 196 00:12:15,679 --> 00:12:18,640 Speaker 1: nitty gritty of how exactly you can use that music, 197 00:12:19,080 --> 00:12:22,840 Speaker 1: it does say that that music and content that TikTok 198 00:12:22,920 --> 00:12:27,439 Speaker 1: provides is only for personal or non commercial use. So 199 00:12:27,679 --> 00:12:31,960 Speaker 1: if you're a brand or even ordinary individual creator who 200 00:12:32,040 --> 00:12:35,480 Speaker 1: is trying to promote a product and you put that 201 00:12:35,520 --> 00:12:38,480 Speaker 1: product in a video you think it to the latest 202 00:12:38,600 --> 00:12:42,600 Speaker 1: hit of the day, you need an additional license to 203 00:12:42,280 --> 00:12:46,760 Speaker 1: use that song, so that that larger music library only 204 00:12:46,840 --> 00:12:51,960 Speaker 1: covers personal use. TikTok does have a commercial library which 205 00:12:51,960 --> 00:12:54,240 Speaker 1: has all royalty for music, so you don't need to 206 00:12:54,280 --> 00:12:56,839 Speaker 1: get a license to use that. Um. But the problem 207 00:12:56,960 --> 00:13:00,600 Speaker 1: is that only contains sort of about half in leen songs, 208 00:13:00,640 --> 00:13:04,000 Speaker 1: which is a lot less than larger library, and um, 209 00:13:04,040 --> 00:13:07,320 Speaker 1: it doesn't have the most popular songs. You spoke to 210 00:13:08,040 --> 00:13:12,240 Speaker 1: one lawyer who said that people are confused about what 211 00:13:12,320 --> 00:13:16,600 Speaker 1: they can and can't do. Yeah, So the lawyers that 212 00:13:16,640 --> 00:13:18,720 Speaker 1: I spoke with, you know, the ones who consult with 213 00:13:18,800 --> 00:13:22,439 Speaker 1: various brands about these sort of baloxial property related issues 214 00:13:22,880 --> 00:13:25,840 Speaker 1: and marketing issues. Um, a lot of them said, especially 215 00:13:26,040 --> 00:13:29,400 Speaker 1: smaller brands, they kind of see that other brands or 216 00:13:29,440 --> 00:13:33,080 Speaker 1: that other people are hopping onto various TikTok trends that 217 00:13:33,120 --> 00:13:36,240 Speaker 1: go viral very quickly, and they kind of assume that 218 00:13:36,320 --> 00:13:39,559 Speaker 1: they can use the music um and whichever way they want, 219 00:13:39,920 --> 00:13:43,280 Speaker 1: which certainly isn't the case. They need to obtain a 220 00:13:43,360 --> 00:13:47,080 Speaker 1: separate license to use some of the most popular music, 221 00:13:47,400 --> 00:13:50,040 Speaker 1: which also is not a very easy task. You have 222 00:13:50,080 --> 00:13:53,320 Speaker 1: to reach out to multiple different people to obtain that license. 223 00:13:53,880 --> 00:13:58,200 Speaker 1: What's the line between commercial use and personal use, you 224 00:13:58,240 --> 00:14:01,360 Speaker 1: know with TikTok? Yeah, so I think that's where it 225 00:14:01,400 --> 00:14:04,199 Speaker 1: does get a little bit more complicated, and and that 226 00:14:04,280 --> 00:14:07,400 Speaker 1: line can't be blurry. You know, if you're using or 227 00:14:07,440 --> 00:14:09,800 Speaker 1: promoting a product in any way, I think that is 228 00:14:09,920 --> 00:14:13,520 Speaker 1: clearly sort of a commercial use. But um, one of 229 00:14:13,520 --> 00:14:15,840 Speaker 1: the lawyers I spoke with said it it becomes more 230 00:14:15,880 --> 00:14:19,960 Speaker 1: uncertain when you know, you might be a content creator 231 00:14:20,000 --> 00:14:23,280 Speaker 1: who is doing a product review that was not sponsored 232 00:14:23,280 --> 00:14:26,440 Speaker 1: by the product maker, but then you still make money 233 00:14:26,600 --> 00:14:29,240 Speaker 1: from the social media platform for the amount of views 234 00:14:29,240 --> 00:14:32,200 Speaker 1: you get, you know, is that commercial use? I think 235 00:14:32,200 --> 00:14:36,080 Speaker 1: it's not entirely clear. Yet it sounds like okay, well, 236 00:14:36,080 --> 00:14:39,440 Speaker 1: there are all these organizations whose job it is to 237 00:14:39,760 --> 00:14:44,160 Speaker 1: license rights for artists, etcetera. And there are music labels. 238 00:14:44,560 --> 00:14:48,880 Speaker 1: Why is the licensing so complicated? Yeah, So in the 239 00:14:49,040 --> 00:14:53,760 Speaker 1: licensing music licensing industry, there are certain circumstances where, um, 240 00:14:53,800 --> 00:14:55,960 Speaker 1: you know, let's say you're a restaurant that wants to 241 00:14:56,080 --> 00:15:00,000 Speaker 1: play music or a bar that wants to play music. Um, 242 00:15:00,120 --> 00:15:03,840 Speaker 1: you can very easily obtain a license that covers literally 243 00:15:03,880 --> 00:15:07,040 Speaker 1: millions and millions of songs, um, just through a one 244 00:15:07,080 --> 00:15:10,440 Speaker 1: stop shop. UM. But because of how the licensing laws 245 00:15:10,480 --> 00:15:14,480 Speaker 1: work in the US, when it comes to using music 246 00:15:14,520 --> 00:15:17,800 Speaker 1: that is synchronized with video, which is what the cases 247 00:15:17,880 --> 00:15:21,760 Speaker 1: with these social media platforms. UM, that's where it enters 248 00:15:21,880 --> 00:15:25,680 Speaker 1: this area of you have to bargain individually with each 249 00:15:25,720 --> 00:15:30,760 Speaker 1: copyright holder, which can get very complicated, especially with music, 250 00:15:30,960 --> 00:15:35,600 Speaker 1: because songs traditionally have two copyrights attached to them. One 251 00:15:35,640 --> 00:15:39,640 Speaker 1: protects the musical composition, which is the sheet lyrics, the 252 00:15:39,680 --> 00:15:43,240 Speaker 1: sheet music and the lyrics. One protects the sound recording. UM. 253 00:15:43,360 --> 00:15:46,600 Speaker 1: So those are often owned by separate copyright holders, so 254 00:15:46,600 --> 00:15:48,400 Speaker 1: we have to reach out to both of them. There 255 00:15:48,400 --> 00:15:50,840 Speaker 1: can be multiple people who wrote a song together and 256 00:15:50,880 --> 00:15:54,480 Speaker 1: they can each be represented by different music publishing publishers. 257 00:15:54,600 --> 00:15:57,720 Speaker 1: So it all becomes super complicated. Um, and it definitely 258 00:15:57,760 --> 00:15:59,960 Speaker 1: makes it much more difficult if you're a small brand 259 00:16:00,560 --> 00:16:04,400 Speaker 1: to obtain a license. I was interested in in the 260 00:16:04,480 --> 00:16:08,800 Speaker 1: Bang lawsuit, you write that copyright violations are strict liability, 261 00:16:09,240 --> 00:16:13,560 Speaker 1: but the judge couldn't determine whether Bang should face additional 262 00:16:13,640 --> 00:16:19,120 Speaker 1: liability based on its knowledge. So what was that about? Yeah? 263 00:16:19,200 --> 00:16:22,760 Speaker 1: So UM, the question where the judge couldn't make a 264 00:16:22,800 --> 00:16:26,120 Speaker 1: determination at this point was whether or not kick Talk 265 00:16:26,640 --> 00:16:29,640 Speaker 1: or whether or not Baning Energy should face additional liability 266 00:16:30,080 --> 00:16:33,840 Speaker 1: because it encouraged or it it allowed its influencers on 267 00:16:33,880 --> 00:16:37,480 Speaker 1: their own accounts to use music that promoted the Bang 268 00:16:37,600 --> 00:16:41,320 Speaker 1: Energy drinks without a license. Um. And in that type 269 00:16:41,360 --> 00:16:47,240 Speaker 1: of secondary liability of should Bang based additional finds because 270 00:16:47,440 --> 00:16:52,000 Speaker 1: it encouraged others to violate copyright? Um. That requires a 271 00:16:52,040 --> 00:16:55,360 Speaker 1: different level of knowledge. So in that case, UM, the 272 00:16:55,480 --> 00:16:58,200 Speaker 1: music record labels needs They need to show that Bang 273 00:16:58,320 --> 00:17:02,800 Speaker 1: knew that the influencers or violating copyrights. UM for being 274 00:17:02,840 --> 00:17:06,680 Speaker 1: itself and for bying his own TikTok account. Uh, that's 275 00:17:06,680 --> 00:17:10,359 Speaker 1: a strict liability. So even if saying I didn't realize 276 00:17:10,400 --> 00:17:15,160 Speaker 1: that that the songs that we're using were unlicensed and unauthorized. Um, 277 00:17:15,240 --> 00:17:18,480 Speaker 1: it doesn't matter being was using them. That's a violation 278 00:17:18,520 --> 00:17:22,280 Speaker 1: of prop right law. Um. It's again slightly different with influencers, 279 00:17:22,359 --> 00:17:25,600 Speaker 1: and that again is not quite as resolved as the 280 00:17:25,680 --> 00:17:30,080 Speaker 1: law I think. So, how many other companies are facing 281 00:17:30,200 --> 00:17:36,720 Speaker 1: lawsuits over the use of you know, music that is unauthorized. Yeah, 282 00:17:36,760 --> 00:17:40,679 Speaker 1: so Jim Stark, Uh, they they are a company that 283 00:17:40,880 --> 00:17:43,800 Speaker 1: also became very popular on social media that makes various 284 00:17:43,880 --> 00:17:46,919 Speaker 1: Jim clothing. Uh, they were sued a year or two 285 00:17:47,000 --> 00:17:49,560 Speaker 1: ago and they had to settle that suit. And then 286 00:17:49,640 --> 00:17:52,760 Speaker 1: just recently in the past couple of weeks, Warner Music 287 00:17:52,840 --> 00:17:58,040 Speaker 1: sued a UK based makeup and skincare group called Iconic 288 00:17:58,160 --> 00:18:02,200 Speaker 1: London for the sayings the issue of copyright infringement and 289 00:18:02,280 --> 00:18:04,720 Speaker 1: the lowers of spook Too said that they may see 290 00:18:04,760 --> 00:18:08,840 Speaker 1: an increase in the number of UM lawsuits relating to 291 00:18:09,000 --> 00:18:13,960 Speaker 1: brands using music for commercial purposes. So, just to make clear, 292 00:18:14,400 --> 00:18:17,879 Speaker 1: the average person who's going to make a TikTok video 293 00:18:18,240 --> 00:18:21,439 Speaker 1: can use any music they want in the video. They 294 00:18:21,440 --> 00:18:24,720 Speaker 1: can use any music they want that's available on the 295 00:18:25,160 --> 00:18:29,600 Speaker 1: TikTok platform, that that the audio library, which is quite 296 00:18:29,680 --> 00:18:33,919 Speaker 1: large UM, is covered by the licensing deals UM and 297 00:18:34,320 --> 00:18:37,360 Speaker 1: that they would not talk to worry about any lawsuit 298 00:18:37,520 --> 00:18:41,320 Speaker 1: from the record labels. Thanks so much, Isaiah. That's Isaiah 299 00:18:41,320 --> 00:18:44,640 Speaker 1: Port's Bloomberg Law Reporter, and that's it for this edition 300 00:18:44,640 --> 00:18:47,320 Speaker 1: of The Bloomberg Law Show. Remember you can always get 301 00:18:47,320 --> 00:18:50,480 Speaker 1: the latest legal news on our Bloomberg Law Podcast. You 302 00:18:50,520 --> 00:18:54,520 Speaker 1: can find them on Apple Podcasts, Spotify, and at www 303 00:18:54,720 --> 00:18:59,000 Speaker 1: dot Bloomberg dot com slash podcast Slash Law, And remember 304 00:18:59,040 --> 00:19:01,680 Speaker 1: to tune into The Bloomberg Glass Show every week night 305 00:19:01,800 --> 00:19:05,080 Speaker 1: at ten b m Wall Street Time. I'm June Grosso 306 00:19:05,200 --> 00:19:09,240 Speaker 1: and you're listening to Bloomberg m