Speaker 1: I am ty, I'm the I'm the host of the show.
Speaker 1: And let me start off by stating maybe the blindingly obvious.
Speaker 1: We live in some pretty weird times. We are more
Speaker 1: politically polarized than ever before, the gap between haves and
Speaker 1: have nots has never been wider, And there are some
Speaker 1: crazy statistics about young people today. Sixty of millennials, for instance,
Speaker 1: say they no longer believe in capitalism. That worries me.
Speaker 1: I think it should worry you too. So what's going
Speaker 1: on here? Well, I think people are calling bullshit. All
Speaker 1: the data I see suggests that people, especially young people,
Speaker 1: are just losing faith in our system. They are demanding
Speaker 1: transparency from companies because they want to know who they
Speaker 1: can trust. They want to do business with companies and
Speaker 1: institutions that align with their values, and they're becoming increasingly
Speaker 1: activist about this. So, unlike previous generations, they actually expect
Speaker 1: companies today to be purpose led, to be actively helping
Speaker 1: to solve some of the big problems we've faced today,
Speaker 1: things like income inequality, things like lack of equitable access
Speaker 1: to a meaningful or dignified life, things like climate change.
Speaker 1: As a result, we see more and more companies publicly
Speaker 1: taking a stand on social and environmental issues, and then
Speaker 1: crucially backing those words up with real action. But what
Speaker 1: happens when companies start making promises that they stand for
Speaker 1: some higher purpose but don't actually follow through with action,
Speaker 1: or worse, say they stand for one thing and do
Speaker 1: the opposite. Well, as we learned in season one, in
Speaker 1: one case, you get the attack on the US capital.
Speaker 1: The events of that day were shocking enough, but what
Speaker 1: was particularly shocking to me was the growing realization of
Speaker 1: the role that Facebook played in getting us to a
Speaker 1: place where this was even possible. Facebook says its purpose
Speaker 1: is to bring all of us together, and here it
Speaker 1: was helping to create the conditions to pull us even
Speaker 1: further apart. I decided in that moment that I had
Speaker 1: to take a look at as many purpose led companies
Speaker 1: as I could to see how many of them might
Speaker 1: be purpose washing, to figure out how wide the gap
Speaker 1: was between word indeed and why those gaps exist. What
Speaker 1: I discovered led to the creation of this podcast. In
Speaker 1: the first half of each episode, we do our best
Speaker 1: to fairly lay out the facts of the case with
Speaker 1: some expert help, and then if necessary, we call bullshit.
Speaker 1: But and this is super important. We truly believe that
Speaker 1: bullshit is a treatable condition. The cure is positive action.
Speaker 1: So in the second half of the show, we bring
Speaker 1: in an expert or experts to ideate about the concrete
Speaker 1: actions the organization would have to take to start closing
Speaker 1: the gap between word indeed and move forward with integrity.
Speaker 1: We're also featuring companies who are trying to get it right,
Speaker 1: speaking with their CEOs about the challenges and rewards of
Speaker 1: running a company that has a true purpose. Hopefully these
Speaker 1: episodes will provide some positive and inspiring examples that we
Speaker 1: can learn from as we all try to figure out
Speaker 1: how to create a more sustainable and equitable form of capitalism.
Speaker 1: I really hope you like the show.