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Speaker 1: Ladies and gentlemen, Today we have the honor and privilege

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Speaker 1: to speak with Brandon Marshall. This conversation was a great

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Speaker 1: conversation for those you thats following the journey. We talked

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Speaker 1: to him about the IMA athlete breakup. We talked to

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Speaker 1: him about not being drafted in the time that he

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Speaker 1: thought he was being drafted, business, looking up to certain

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Speaker 1: people in the space, being portrayed like. We talked about

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Speaker 1: so many different things and I really hope everyone enjoys

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Speaker 1: this conversation if you're listening, but if you want to

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Speaker 1: support loan and watch the video, you come behind the paywall.

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Speaker 1: But today we have the privilege of delving into the

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Speaker 1: intriguing journey of Brandon Marshall, from the peak of his

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Speaker 1: public athletic excellence to the exciting world of television and media.

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Speaker 1: We will also explore the deeper facets of his life,

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Speaker 1: touching upon the triumphs and challenges he has faced along

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Speaker 1: the way. Notably, we would also discuss the breakup this

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Speaker 1: old show, an experience that undoubtedly played a significant role

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Speaker 1: in shaping his career in personal growth. We can expect

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Speaker 1: a candidate, insightful conversation as we delve into this chapter

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Speaker 1: of Brandon Marshall's life. Again, I want to thank every

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Speaker 1: single person out there that's listening to this podcast. We

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Speaker 1: are on a tremendous journey. We're growing like never before.

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Speaker 1: Thank you guys. Let's get into this episode with Brandon

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Speaker 1: Marshall where you have to have the experience to be

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Speaker 1: on the podcast. We go from actors, rappers, entrepreneurs, scholars, athletes.

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Speaker 1: Today we got a legend, not only in media but

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Speaker 1: in the NFL.

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Speaker 2: We got Brandon Marshall. How's it going with my brother?

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Speaker 3: What's you know?

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Speaker 2: Vibraces?

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Speaker 3: Man?

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Speaker 1: You know you my people family for sure. You know

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Speaker 1: I was telling a couple of people. Man, you were

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Speaker 1: one of the first people that I really got some

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Speaker 1: game from. You know what I mean When I pulled

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Speaker 1: down on you, I remember being a puppy, you know.

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Speaker 1: I pull down on you like bro, I love what

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Speaker 1: you're doing. I just want to shadow you for a second.

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Speaker 1: And you embraced that right. That was so important, Yeah,

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Speaker 1: so so important. I think people out there need to

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Speaker 1: know that there are black men in position that welcome

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Speaker 1: us as.

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Speaker 4: We on our journeys. You know what I'm saying. And

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Speaker 4: I want to thank you for that. Yeah, No, that's

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Speaker 4: that's that's love, man. I mean, I mean it's twofold

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Speaker 4: for me.

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Speaker 3: One.

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Speaker 4: You know, I'm just further along the journey, right, So

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Speaker 4: there's people I'm looking up to and I'm trying to

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Speaker 4: get knowledge from, right, So I'm in the same position.

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Speaker 4: So whenever someone's looking at me saying, yo, uh can

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Speaker 4: you shot?

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Speaker 3: Can can I shadow you? Can you help me? Can you?

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Speaker 3: Can you open up the doors for me?

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Speaker 4: You know, I think about me being that same position

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Speaker 4: asking you know it's Steve Stout right yo, like I

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Speaker 4: would love to shadow you. It's the same language, right, right,

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Speaker 4: So how can I say no?

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Speaker 3: You know what I'm saying and expected yes, But you'll

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Speaker 3: be surprised.

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Speaker 1: You'll be surprised, right because in this industry, especially with

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Speaker 1: the way that some people like to paint your character, right,

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Speaker 1: you wouldn't expect for someone to come from my background

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Speaker 1: because I'm I'm big homey for real, right, So when

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Speaker 1: I reach out, you would think that there will be

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Speaker 1: a wall there, especially if you.

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Speaker 2: Just go off of what's being said.

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Speaker 1: But I want to clarify, right, not only for my listeners,

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Speaker 1: but for the young creator that they are are black

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Speaker 1: men in position that will embrace you, that's right, and

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Speaker 1: don't listen to them saying, yo, he don't want to

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Speaker 1: mess with nobody. He won't do this, so he won't

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Speaker 1: do that, right because there are people who are you

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Speaker 1: will think are far gone, that'll say, nah, see you

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Speaker 1: and I see what you're doing, come on, come on

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Speaker 1: up for they shut the door right.

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Speaker 3: Right, And there's phases to it, man.

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Speaker 4: And just like I said, you can't expect a yes

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Speaker 4: if you're telling somebody no. So the perfect picture should

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Speaker 4: be who are you following or you learning from?

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Speaker 3: But also who are you pouring into?

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Speaker 2: Yes?

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Speaker 4: Lord, like, if you're doing that, then you're gonna keep

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Speaker 4: growing and you can't get discouraged when you reach out

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Speaker 4: to people, right Like it took me, you know, three

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Speaker 4: years to get Steve Stout to even see the.

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Speaker 2: DM and you are who you are.

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Speaker 4: Right And I played in New York. I've been in

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Speaker 4: this office before and it's okay. Why because Steve Stout

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Speaker 4: is building a billion dollar business, his second billion dollar

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Speaker 4: business to feel like.

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Speaker 2: Or third, Yeah, he's on his third or fourth lap around.

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Speaker 4: I'm saying, so like you got to be patient, yes,

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Speaker 4: you know, like my first interview Rick Ross. It took

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Speaker 4: me seven months to get Rick Ross to say yes

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Speaker 4: because he's busy. So don't take it as disrespect. Just

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Speaker 4: take it as like, man, they're in a different round, right,

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Speaker 4: So sometimes it takes time, and sometimes before you can

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Speaker 4: even get to a Steve Stout or Rick Ross, you

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Speaker 4: may need to go, you know, at that second tier

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Speaker 4: right right, someone to tap into their attention. You can't

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Speaker 4: get to the billionaire. Yes, lord, let's go to the millionaire. Yes, lord,

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Speaker 4: he got a little bit more time, yes lord, Right,

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Speaker 4: his team is a little bit more small.

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Speaker 1: Yes, this good game right here. And I tell you

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Speaker 1: what Steve Harvey said. He will be amazed. He will

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Speaker 1: come out and people to say to him something some

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Speaker 1: random guy. Right, he gave a whole scenario. Man, I

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Speaker 1: ran into a guy. Just give you this quick story.

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Speaker 1: I ran into a guy. God told me, hey, Steve,

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Speaker 1: get with me. I'm the next big thing. Right, And

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Speaker 1: that language doesn't resonate, right, So he's speaking to Steve

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Speaker 1: and Steve's like, what.

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Speaker 2: You mean you the next big thing?

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Speaker 3: Like?

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Speaker 1: Can I get fifteen minutes of your time? Just I

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Speaker 1: promise it to change your life. Steve is like I'm

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Speaker 1: already me bro right respectfully to your your your passion,

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Speaker 1: respectfully to your position.

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Speaker 2: But I'm me already.

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Speaker 1: So the language we have to communicate in it's very

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Speaker 1: different than that, right. So he comes and says something

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Speaker 1: like that, and Steve's like, YO, don't have time right now, man,

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Speaker 1: but keep pushing, keep trying to give him some word.

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Speaker 1: The little dude say, so, you don't want to make

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Speaker 1: twenty thirty forty thousand extra day?

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Speaker 2: You don't want to see another twenty me?

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Speaker 1: And Steve told him, have you made twenty million yet?

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Speaker 2: This be the problem?

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Speaker 1: Right, expectations, manage expectations. There you go, right, And he

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Speaker 1: comes and says, I got you want to make an

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Speaker 1: extra twenty million, while he don't got twenty thousand?

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Speaker 2: Wow, And he thinks that that language translates.

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Speaker 1: But if he could have got to Steve Harvey's manager,

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Speaker 1: to Steve Harvey's assistant, to Steve Harvey's wardrobe person with

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Speaker 1: a great idea, great mindset and passion behind that, he

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Speaker 1: may could have put itself in position to.

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Speaker 2: Be adding you to a Steve hark right, right, But

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Speaker 2: just that going straight to him like that was just.

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Speaker 3: The language is so important bro.

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Speaker 4: It takes me back to Kevin Hart the super Bowl

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Speaker 4: every February. So we're in LA passed super Bowl and

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Speaker 4: we're at Serious XM. Now what I'm trying to build

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Speaker 4: this path that I'm on, it's similar.

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Speaker 3: To Kevin Hart.

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Speaker 4: Yes, he can, I mean production and what he's doing unbelievable.

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Speaker 1: Yes, so Boom relationship too. Yeah, I mean he got reached.

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Speaker 3: Yes.

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Speaker 4: So we're at Serious xim's headquarters, this huge event. Everybody's there,

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Speaker 4: CEOs SXM. You got you know, all these legends. I mean,

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Speaker 4: it's a whole thing. We did this, we did this

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Speaker 4: interview and ans soon as we got off the interview,

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Speaker 4: I walked up to him and I'm getting back to

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Speaker 4: the language and I'm like, Yo, I know this is

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Speaker 4: a big ask, but I need a mentor.

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Speaker 3: Will will you consider mentoring me?

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Speaker 4: If I can get an hour of your time to

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Speaker 4: show you what I'm building and if this is something

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Speaker 4: that lignes with what you know, you believe, and you

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Speaker 4: have the time, will you consider mentoring me? I said,

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Speaker 4: can I get your Assistan's number? He took my phone,

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Speaker 4: said my sister's number. Here, you take my number, And

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Speaker 4: it goes back to the language. I could have went

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Speaker 4: up because I got twenty million, right, you know, I

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Speaker 4: got I made, I made my twenty million, I got,

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Speaker 4: I got twenty.

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Speaker 1: Thousand, I got all that. You could talk like that.

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Speaker 1: I could have came up to him, man, yeah, you

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Speaker 1: want to make another twenty million? Heart, you need to

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Speaker 1: be tapping into sports, right you under you could have went.

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Speaker 1: It would have been like, who was this? No, Floyd,

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Speaker 1: I know, I know, Jay, I know right right, I can. Yeah,

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Speaker 1: even though you are you respectfully.

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Speaker 3: Little football money. I make that in one one movie.

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Speaker 4: Yeah, but respectfully. But the language is so important. It's humility.

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Speaker 4: Fat Joe said something critical, man, like he's a boss.

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Speaker 3: You said, he's a big homie for sure. He said.

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Speaker 4: The problem with some of us we don't know when

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Speaker 4: to play second weed. That's powerful, you know what I'm saying.

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Speaker 4: And you gotta be able to like even me and

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Speaker 4: pac Man on her show. Yeah, like yeah, I started this.

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Speaker 4: But there's some rooms we go into together now and

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Speaker 4: I'm like, oh you leave, Oh you won you the dog? Yes,

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Speaker 4: And then when we get in certain rooms, he'll look

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Speaker 4: at me like you got it?

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Speaker 1: And you know what you always to me on that

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Speaker 1: before I met you, and we're not going to rush

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Speaker 1: into the iron athlete breakup ship. But I know people

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Speaker 1: are here looking and they've seen the Fred Taylor interview.

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Speaker 2: They just dropped right.

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Speaker 4: So it was a good interview. By the way, I

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Speaker 4: keep telling you that Joe Rogan the black I don't

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Speaker 4: even want to. I don't even want to say black

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Speaker 4: Joe Rogan because I feel like I put you in

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Speaker 4: the box, you know, months ago, not months ago, Damn,

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Speaker 4: it's about over a year ago when I really start

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Speaker 4: tapping in with you. The reason why was because of

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Speaker 4: how you communicate. There's an art in science to communication

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Speaker 4: people don't know, and how you get into a question,

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Speaker 4: even like what you just did.

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Speaker 3: He's just keeping.

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Speaker 4: Y'all coming in. I'm gonna get to that breakup. I'm

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Speaker 4: gonna get to that. You stay right here.

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Speaker 2: I know what you are right right, right, right right,

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Speaker 2: and that's science.

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Speaker 4: But so now I watched and uh, you know what

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Speaker 4: I'm saying, bro, I think you just you're doing an

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Speaker 4: amazing job. And that's why I'm here because I want

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Speaker 4: to be a part of that journey.

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Speaker 3: You know what I'm saying.

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Speaker 4: I want when when you when you get that five

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Speaker 4: hundred million dollar contract.

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Speaker 3: I want to be able to be like Man. I

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Speaker 3: was part of the process.

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Speaker 4: I seen him built and this by himself on the road,

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Speaker 4: a one man band.

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Speaker 1: I'm sportant and I think that, you know, first of all,

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Speaker 1: thank you for that, bro, Like I was just telling him, Man,

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Speaker 1: it's so it's so interesting to move through this game

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Speaker 1: and be received that way because it's unanimous.

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Speaker 2: It's almost and.

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Speaker 1: That's why you hear me now, like, because you somebody

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Speaker 1: I talked to outside of this fame ship that we're

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Speaker 1: running into, right, I try.

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Speaker 2: To hoghight you on some like hold up, throw that

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Speaker 2: out the window? What is this about?

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Speaker 3: You know?

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Speaker 1: And so as I'm being received, it almost feels fake.

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Speaker 1: Not from you, because you were early and we build,

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Speaker 1: but it almost feels like from outside everybody's unanimously saying no,

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Speaker 1: you're doing something different.

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Speaker 2: You're doing something different.

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Speaker 1: And I'm never been in that situation, you know, coming

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Speaker 1: from the street, coming from like very humble beginnings. No

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Speaker 1: one's ever really been looking at me saying no, no, Bro,

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Speaker 1: that's super important. I've always felt what I was doing

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Speaker 1: important for my family, my children, my mother. Right when

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Speaker 1: I'm doing wholding them up, so it's important to me.

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Speaker 1: But to start getting it from the outside.

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Speaker 4: It's like, yeah, WHOA, that's right, you know what I'm saying,

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Speaker 4: because it's reach. It's you know, you reach people that

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Speaker 4: you know we can't. You know what I'm saying. Your

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Speaker 4: language is different than my language, right, you understand, So

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Speaker 4: there's a there's a whole audience that watch you and

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Speaker 4: follow you just because of who you are, where you

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Speaker 4: come from, your experiences.

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Speaker 3: And your language. So language sowing.

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Speaker 4: Right, There ain't too many I can't say that, But

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Speaker 4: for you to have this type of platform, right, and

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Speaker 4: had to went through the experiences that you've gone through

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Speaker 4: and be able to articulate yourself the way you do

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Speaker 4: where you spit and game and you're keeping it real

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Speaker 4: but you're still authentic. That's a big deal. That's hard

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Speaker 4: to do. I don't think you understand that. You know

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Speaker 4: what I'm saying. Ain't too many people being able to

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Speaker 4: be in this room and be in that room.

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Speaker 3: And still be themselves.

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Speaker 1: Right, And I think and I do think that's a

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Speaker 1: that's a that's a journey that I'm on and you

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Speaker 1: do that as well. I want to dive into your

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Speaker 1: NFL career a little bit because with you, you know,

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Speaker 1: getting prepared to just driving over here. I was listening

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Speaker 1: to the Drink Champs with when y'all first went on

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Speaker 1: Drink Champs, And every time you speak about when you

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Speaker 1: went pro and went to the NFL, I feel something.

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Speaker 2: I feel like it meant a lot for you.

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Speaker 1: I feel like you carried it in a way where

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Speaker 1: only us from the ghetto can understand. Even even some

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Speaker 1: people outside of that would say he's too serious about it,

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Speaker 1: like he's putting too much on this, but we say, no, no, no,

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Speaker 1: this is everything. And I've always felt like, I mean,

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Speaker 1: this ain't something I hear. I feel this when you

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Speaker 1: talk about it. How important was it for you to

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Speaker 1: go pro?

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Speaker 3: Yeah? So hell bruh.

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Speaker 4: Like a couple months before draft Draft night, my mom,

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Speaker 4: you know, there was eight people in a two bedroom

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Speaker 4: hotel in Atlanta off of Wesley Chapel.

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Speaker 2: Man, okay, eight people, man.

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Speaker 4: So when you talk about carrying something that's bigger than

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Speaker 4: just like the sport or just the fun of it

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Speaker 4: or the money of it, it was personal, you know

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Speaker 4: what I mean. I think that's why I made a

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Speaker 4: lot of mistakes because there was so much emotion in

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Speaker 4: my money. Yes, right, it was so personal, and I

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Speaker 4: didn't approach it from a business standpoint. Now, I had

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Speaker 4: a phenomenal career, legendary career, but when I look back

288
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Speaker 4: on it, I played with so much passion and so

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Speaker 4: much rage and even anger at times, bro because the

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Speaker 4: thing that used to drive me five in the morning was, Yo,

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Speaker 4: my sisters just had a kid at fifteen, you know. Now, nephew,

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Speaker 4: he a senior. Now he's about to go off and

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Speaker 4: do his team, you know, but I'm I'm changing.

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Speaker 3: His diaper on your support system.

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Speaker 4: The only the only from that from a financial standpoint, now, yeah,

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Speaker 4: you know, for sure my people poured in, right, but.

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Speaker 1: We're gonna pull in. We got to pull in, right, Yeah,

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Speaker 1: that's right. It's the other part they block us out,

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Speaker 1: that's right.

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Speaker 3: That's right.

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Speaker 4: So so yeah, man, you know, you know Pops, Pops,

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Speaker 4: Pops was a legend in the streets, you know, and

303
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Speaker 4: and that that well went dry, so you know, and

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Speaker 4: he changed his life. So then everything kind of shifted

305
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Speaker 4: on me. And then when that happened, like you know,

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Speaker 4: I took that as a as my number one priority,

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Speaker 4: my number one responsibility.

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Speaker 2: Sure you know that and that's a lot of weight.

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Speaker 4: And that's a problem with a lot of us too,

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Speaker 4: because you know, I, you know, I love mental health

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Speaker 4: as well, right for sure, But you.

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Speaker 3: Know I feel like.

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Speaker 4: A lot of us struggle with this first generation millionaires,

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Speaker 4: the first ones out to make it. You got survivors remorse,

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Speaker 4: you know you. Wale was on our show, Iron Athlete,

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Speaker 4: and he talked about our money flows the wrong way

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Speaker 4: in our community. Yes, dips out, Yes, money is supposed

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Speaker 4: to flow down, yes, but our money flow up. So

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Speaker 4: what is that doing to us? Like, like what you said,

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Speaker 4: your money's flowing up to your mom, to this person,

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Speaker 4: that person, when your money should be going down.

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Speaker 3: To your kids. Your kid's good. Good game, you understand.

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Speaker 3: So that's a lot of weight on us.

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Speaker 1: Bro, that's good game. If they don't soak that up,

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Speaker 1: my name ain't what it is. That's super good game

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Speaker 1: right there.

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Speaker 3: Right.

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Speaker 1: Your money should flow down, not up. What happens is

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00:15:51,760 --> 00:15:58,040
Speaker 1: we find ourselves in like a a save your position,

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Speaker 1: you know, like a lifeguard position, right the family's drowning.

331
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Speaker 1: And now we just received us one of those, you know,

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Speaker 1: and we got to throw it in there to help

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Speaker 1: people who introduced us to the world, right right, that's

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Speaker 1: a hell of a thing.

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Speaker 4: Yeah, And where we come from, it ain't just and

336
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Speaker 4: you know this, it ain't just your mom. It ain't

337
00:16:20,200 --> 00:16:22,720
Speaker 4: just your brother and sister. It's the neighbor that you've

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Speaker 4: been next to for fifteen twenty years.

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Speaker 2: Like family, they.

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Speaker 4: Family, go next door. We need we out of sugar.

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00:16:30,400 --> 00:16:34,120
Speaker 4: Go to mimss Betty's house. Looked out what they looked out? Sure,

342
00:16:34,600 --> 00:16:36,600
Speaker 4: your mom at home? Yet baby, come over here, come

343
00:16:36,640 --> 00:16:39,920
Speaker 4: get a plate? Yes, So what happens when mss Betty

344
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Speaker 4: she fall on hard times?

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Speaker 2: I'm saying, you're a savior to the hood, right man.

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Speaker 4: And then and then you got the people that ain't

347
00:16:47,360 --> 00:16:50,840
Speaker 4: in that little that little tribe where we come from,

348
00:16:51,400 --> 00:16:53,520
Speaker 4: but they watched you, they've been there, and this is

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Speaker 4: where to really gets sticky and the problem come in.

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Speaker 3: Oh oh, but I.

351
00:16:56,720 --> 00:16:59,360
Speaker 4: Know you, I you know. And a lot of people

352
00:16:59,360 --> 00:17:01,040
Speaker 4: don't know how to never gate through that, like how

353
00:17:01,080 --> 00:17:02,600
Speaker 4: to say no.

354
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Speaker 3: No. It is a complete sentence.

355
00:17:04,240 --> 00:17:09,080
Speaker 1: A hell of a complete sentence, and no it's okay, yes, no, yes,

356
00:17:09,680 --> 00:17:12,040
Speaker 1: And it's important that we know no it's okay. But

357
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Speaker 1: we come from wanting to save our people. That's another problem.

358
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Speaker 1: It's like we got we have some weird conflicts going

359
00:17:20,680 --> 00:17:23,280
Speaker 1: on where we want to be the biggest. Sometimes we'll

360
00:17:23,320 --> 00:17:27,439
Speaker 1: over extend just to remain the biggest, you know, just

361
00:17:27,480 --> 00:17:29,920
Speaker 1: to so y'all keep looking at me like this, I'm

362
00:17:29,920 --> 00:17:34,280
Speaker 1: an over extent, you know, like and and I can

363
00:17:34,400 --> 00:17:37,880
Speaker 1: even ask you this, right and I'll get into this

364
00:17:37,920 --> 00:17:42,880
Speaker 1: a little bit. I asked Fred Taylor yesterday when they

365
00:17:42,960 --> 00:17:47,720
Speaker 1: left your show, were they intentionally trying to tank?

366
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Speaker 2: I am athlete? Do you believe with.

367
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Speaker 1: The departure in that way, because again, you found yourself

368
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Speaker 1: in a situation.

369
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Speaker 2: Where you had to overextend.

370
00:17:58,560 --> 00:18:01,440
Speaker 1: Right, here are two guys that we've built this thing

371
00:18:01,640 --> 00:18:04,560
Speaker 1: in this way, and all of a sudden they're gone

372
00:18:06,560 --> 00:18:09,920
Speaker 1: to alleviate that pressure or just to maintain in the

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Speaker 1: audience eyesight. I feel like that you were scrambling, right,

374
00:18:16,040 --> 00:18:18,680
Speaker 1: Did you find yourself overextending at that time?

375
00:18:19,040 --> 00:18:21,600
Speaker 2: One and two? Do you think that they were trying

376
00:18:21,600 --> 00:18:23,560
Speaker 2: to tank the show with the departure.

377
00:18:23,960 --> 00:18:28,800
Speaker 4: The way it happened? I do believe, you know why? No, Yeah,

378
00:18:28,880 --> 00:18:32,919
Speaker 4: it is what it is. But it's okay. Yeah, and

379
00:18:33,000 --> 00:18:37,159
Speaker 4: still to this day, right, like I walk into you know,

380
00:18:38,880 --> 00:18:41,880
Speaker 4: some type of network. I'm sitting down with some type

381
00:18:41,880 --> 00:18:49,440
Speaker 4: of brand. Oh no, they just said an athlete somebody.

382
00:18:49,560 --> 00:18:51,720
Speaker 4: Oh well, you need to do this first, or nah,

383
00:18:52,040 --> 00:18:55,000
Speaker 4: let me tell you. So you know, that's the reality.

384
00:18:55,119 --> 00:18:58,320
Speaker 4: And that's what make it hard is that you know,

385
00:18:58,600 --> 00:19:03,200
Speaker 4: all right, it is what it is, and good luck

386
00:19:03,320 --> 00:19:04,760
Speaker 4: y'are doing a phenomenal job.

387
00:19:05,600 --> 00:19:05,760
Speaker 3: You know.

388
00:19:05,840 --> 00:19:07,359
Speaker 4: Let me figure out what I'm gonna do here. I'm

389
00:19:07,400 --> 00:19:11,040
Speaker 4: gonna pick up the pieces, you know. But so it's like,

390
00:19:12,280 --> 00:19:15,840
Speaker 4: you know still to this day, you understand. So, but

391
00:19:16,080 --> 00:19:18,880
Speaker 4: I would never move like that, Okay, I would never

392
00:19:18,920 --> 00:19:22,439
Speaker 4: move like that. So your question, so I think it

393
00:19:22,520 --> 00:19:29,719
Speaker 4: was intentional, Yes, but it's okay. Yes, two you asked

394
00:19:29,720 --> 00:19:31,640
Speaker 4: about you know, did I overextend?

395
00:19:31,800 --> 00:19:31,919
Speaker 3: Yes?

396
00:19:32,560 --> 00:19:35,600
Speaker 4: Absolutely, And that was the biggest lesson. And when I

397
00:19:35,640 --> 00:19:39,200
Speaker 4: was driving in here, I was like, I'm only having

398
00:19:39,240 --> 00:19:42,440
Speaker 4: this conversation because of you. This doesn't do me any

399
00:19:42,480 --> 00:19:46,000
Speaker 4: good exactly. I'm done with this. Yes, but I'm doing

400
00:19:46,040 --> 00:19:49,560
Speaker 4: this because of you. You understand, because I know what

401
00:19:49,680 --> 00:19:52,080
Speaker 4: you're gonna be and I know this is a big

402
00:19:52,119 --> 00:19:54,360
Speaker 4: part of the conversation. And you can't there's no way

403
00:19:54,400 --> 00:19:57,399
Speaker 4: you can sit down with me and not ask me

404
00:19:57,480 --> 00:19:58,040
Speaker 4: this question.

405
00:19:58,160 --> 00:19:59,919
Speaker 3: No way. Okay.

406
00:20:00,600 --> 00:20:03,440
Speaker 4: So usually when I'm sitting down with somebody, if that,

407
00:20:03,600 --> 00:20:05,520
Speaker 4: if if I know this can come up, I won't

408
00:20:05,600 --> 00:20:08,200
Speaker 4: do the interview because it's a waste of time. Why

409
00:20:08,200 --> 00:20:10,240
Speaker 4: am I still thinking? Like why am I focused on

410
00:20:10,280 --> 00:20:13,080
Speaker 4: the past? Like there's too much happening right now today?

411
00:20:13,920 --> 00:20:18,240
Speaker 4: You understand. So, but the but the thing I thought

412
00:20:18,280 --> 00:20:21,200
Speaker 4: about driving in was like, man, what can I say?

413
00:20:21,359 --> 00:20:25,600
Speaker 4: You know that that someone can take from this? You

414
00:20:25,880 --> 00:20:32,200
Speaker 4: gotta compete against only you, because when you start overextending,

415
00:20:32,840 --> 00:20:33,919
Speaker 4: you make mistakes.

416
00:20:35,800 --> 00:20:38,760
Speaker 3: You make mistakes. You brought made three major.

417
00:20:38,600 --> 00:20:47,040
Speaker 4: Mistakes when they left, and now I'm I'm I'm like that, yes,

418
00:20:47,480 --> 00:20:49,840
Speaker 4: but what I could have did is and I had

419
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Speaker 4: people around me.

420
00:20:52,000 --> 00:20:53,960
Speaker 3: Yeah, I was there.

421
00:20:54,080 --> 00:20:58,280
Speaker 1: I told you, calm down, You're okay. Yeah, I'm like

422
00:20:57,960 --> 00:21:00,360
Speaker 1: you like, yeah, but don't bro. They just it's I'm

423
00:21:00,400 --> 00:21:02,560
Speaker 1: fucking And I'm like, I'm telling you, bro, you're you.

424
00:21:03,600 --> 00:21:06,040
Speaker 1: We've throwed to two in the morning, right, yeah, but

425
00:21:06,080 --> 00:21:07,400
Speaker 1: continue I need to get that.

426
00:21:07,400 --> 00:21:08,199
Speaker 2: Point off you.

427
00:21:09,040 --> 00:21:15,600
Speaker 4: Yeah yeah sure, my therapist, No, you're amazing, you got this.

428
00:21:16,600 --> 00:21:19,879
Speaker 3: I'm like, but the way it's like, you're okay, you

429
00:21:19,880 --> 00:21:20,480
Speaker 3: know what I'm saying.

430
00:21:20,520 --> 00:21:22,440
Speaker 1: But I need the fans to know, I need your

431
00:21:22,520 --> 00:21:25,240
Speaker 1: audience to know. That's how much you cared about them.

432
00:21:25,400 --> 00:21:26,200
Speaker 3: Oh yeah, for sure.

433
00:21:26,200 --> 00:21:29,640
Speaker 1: This wasn't about B Marshall. This was about letting them

434
00:21:29,720 --> 00:21:33,680
Speaker 1: down because they were watching. Yeah, and again, to remain

435
00:21:33,960 --> 00:21:36,800
Speaker 1: B Marshall in the eyes of y'all, I need to

436
00:21:37,600 --> 00:21:42,240
Speaker 1: not fumble this ball because they've planned out something it wasn't.

437
00:21:42,400 --> 00:21:45,920
Speaker 4: But it wasn't even fumbling the ball, right, what people

438
00:21:45,960 --> 00:21:50,280
Speaker 4: don't understand. So they made they move in January. For

439
00:21:50,359 --> 00:21:53,840
Speaker 4: six seven months. You talk about paperwork was going back

440
00:21:53,880 --> 00:21:59,119
Speaker 4: and forth. I invested over two hundred thousand dollars in

441
00:21:59,200 --> 00:22:05,480
Speaker 4: attorney fees. The people who came in to put these contracts,

442
00:22:05,480 --> 00:22:08,760
Speaker 4: these offer sheets together first, these contracts together first. The

443
00:22:08,840 --> 00:22:14,520
Speaker 4: same people that work on Bravo Network, the same the same,

444
00:22:14,600 --> 00:22:15,480
Speaker 4: the same teams.

445
00:22:16,600 --> 00:22:18,199
Speaker 3: Hey, can can you consult for me?

446
00:22:18,280 --> 00:22:22,000
Speaker 1: Two hundred K? Two hundred k? Bro you know how

447
00:22:22,080 --> 00:22:23,800
Speaker 1: you know what it is? Four hundred and fifty dollars

448
00:22:23,840 --> 00:22:24,200
Speaker 1: an hour?

449
00:22:24,320 --> 00:22:28,760
Speaker 4: Yes, So now I'm doing this with Ocho, I'm doing

450
00:22:28,880 --> 00:22:31,400
Speaker 4: so that's that's that's a whole, that's a whole. That's

451
00:22:31,400 --> 00:22:35,760
Speaker 4: a different negotiation, right right, that's a that's his own processes.

452
00:22:35,880 --> 00:22:39,200
Speaker 4: I'm doing this with Channing, I'm doing this with Fred.

453
00:22:39,680 --> 00:22:41,560
Speaker 4: All okay, all at once.

454
00:22:42,840 --> 00:22:45,320
Speaker 1: It's a lot of work, yes, a lot of work,

455
00:22:45,400 --> 00:22:47,920
Speaker 1: back and forth, back and forth, back and forth. Well that,

456
00:22:48,800 --> 00:22:51,760
Speaker 1: but I think the audience when they left like that,

457
00:22:51,880 --> 00:22:54,399
Speaker 1: the audience was on egg shells because they pop up

458
00:22:54,440 --> 00:22:57,720
Speaker 1: over there with an interview, right, and Chad's on the interview,

459
00:22:57,960 --> 00:23:01,000
Speaker 1: and Chad your your relationship with Chad it is good,

460
00:23:01,119 --> 00:23:02,840
Speaker 1: you know, we know y'all work with each other, and

461
00:23:02,920 --> 00:23:05,399
Speaker 1: y'all are fine. But he pops up over there because

462
00:23:05,520 --> 00:23:07,760
Speaker 1: this is not a beef thing. This is I know

463
00:23:07,880 --> 00:23:10,000
Speaker 1: them too. This is kind of a and I tell

464
00:23:10,000 --> 00:23:12,400
Speaker 1: you I talked with Fred about a couple of things.

465
00:23:12,440 --> 00:23:15,480
Speaker 1: I'm like their shots being took right, And at first

466
00:23:15,560 --> 00:23:18,920
Speaker 1: he was like, well not really, and I'm like, nah, bro,

467
00:23:19,359 --> 00:23:21,800
Speaker 1: And we we finally got to a point where it's like, yo,

468
00:23:21,920 --> 00:23:26,640
Speaker 1: there's a competitive there's some competitive spirit there that we

469
00:23:27,000 --> 00:23:32,520
Speaker 1: don't address, you know, front facing right. And because I

470
00:23:32,560 --> 00:23:36,240
Speaker 1: spoke about what Shady was talking about with the get

471
00:23:36,280 --> 00:23:39,520
Speaker 1: on the bus and RC says, no need to ride

472
00:23:39,560 --> 00:23:43,720
Speaker 1: the bus when your family, and.

473
00:23:42,560 --> 00:23:45,000
Speaker 2: He spoke to that, but he had to admit like, Yo,

474
00:23:45,119 --> 00:23:46,320
Speaker 2: that was kind of like a shot.

475
00:23:46,480 --> 00:23:49,880
Speaker 1: You know, that's competitive shot type shit, and I'm just wondering.

476
00:23:49,920 --> 00:23:51,600
Speaker 2: But let's get back to the old.

477
00:23:51,440 --> 00:23:55,320
Speaker 4: But you got to understand that, like you know, you

478
00:23:55,359 --> 00:23:56,840
Speaker 4: knows what's my tour called.

479
00:23:57,280 --> 00:24:01,080
Speaker 3: They'll probably do this too. Tour yes, right, little petty yes.

480
00:24:04,440 --> 00:24:08,600
Speaker 4: But but the thinking behind that is it's like, you know,

481
00:24:10,760 --> 00:24:16,320
Speaker 4: I wanted to go on the road right first because

482
00:24:16,320 --> 00:24:19,159
Speaker 4: I know others will do it. Start doing it, the

483
00:24:19,240 --> 00:24:23,080
Speaker 4: others start coming right, so we on we in Pittsburgh,

484
00:24:23,119 --> 00:24:26,800
Speaker 4: I'll killing it too. Yeah, we in Pittsburgh and we

485
00:24:27,000 --> 00:24:29,880
Speaker 4: literally on the team bus, one of the team bus.

486
00:24:29,880 --> 00:24:32,080
Speaker 4: But this is where the family, the friends and some

487
00:24:32,160 --> 00:24:35,280
Speaker 4: of the media is at, right, this is my first

488
00:24:35,280 --> 00:24:38,959
Speaker 4: time seeing them in public. They pull up, boom, they

489
00:24:38,960 --> 00:24:45,080
Speaker 4: hop out, and bro come on the bus and we

490
00:24:45,160 --> 00:24:49,480
Speaker 4: sit there, me shady, a few others like no need

491
00:24:49,560 --> 00:24:49,840
Speaker 4: for this.

492
00:24:51,440 --> 00:24:54,760
Speaker 1: Say what he say? You know what I'm saying. So

493
00:24:54,800 --> 00:24:58,080
Speaker 1: it's like, do you feel competed? Do you feel like

494
00:24:58,760 --> 00:25:02,280
Speaker 1: because I wouldn't let him, Nor the fact that there's

495
00:25:02,359 --> 00:25:06,879
Speaker 1: a competitive spirit in between athletes who are now in

496
00:25:07,080 --> 00:25:09,760
Speaker 1: media now, how they handle that could be different.

497
00:25:09,960 --> 00:25:14,719
Speaker 4: Super competitive, super competitive, but I'm not competing no more. Okay,

498
00:25:15,000 --> 00:25:19,040
Speaker 4: Remember I said, like all of this, this whole breakup conversation,

499
00:25:19,840 --> 00:25:24,359
Speaker 4: I don't want to have this conversation, no more, no more. Right,

500
00:25:25,000 --> 00:25:29,439
Speaker 4: but I'm doing it for you in the platform. And

501
00:25:29,480 --> 00:25:32,800
Speaker 4: then also the biggest lesson I learned over the last

502
00:25:33,840 --> 00:25:43,639
Speaker 4: ten months, Bro, when I'm going this way and then

503
00:25:43,680 --> 00:25:46,040
Speaker 4: I got somebody over here and I don't know which

504
00:25:46,080 --> 00:25:47,880
Speaker 4: way they going, I don't know what they building over there.

505
00:25:47,920 --> 00:25:50,480
Speaker 4: Like I'm building out a platform, and I've always said

506
00:25:50,520 --> 00:25:53,119
Speaker 4: that from day one, how do I bring others along?

507
00:25:53,920 --> 00:25:56,760
Speaker 4: We're going to get into that, develop more shows. I

508
00:25:56,760 --> 00:25:58,680
Speaker 4: don't know what they're doing. They might be doing one show,

509
00:25:58,680 --> 00:26:01,840
Speaker 4: they may be do multiple shows, trying to go live you.

510
00:26:02,560 --> 00:26:05,280
Speaker 4: I'm doing a lot, bro, Yeah, I'm doing radio.

511
00:26:05,640 --> 00:26:05,880
Speaker 3: Yes.

512
00:26:06,520 --> 00:26:09,560
Speaker 4: And so when I start paying attention over here and like,

513
00:26:09,680 --> 00:26:14,120
Speaker 4: let me do this, oh, I see, you make big mistakes,

514
00:26:14,119 --> 00:26:17,399
Speaker 4: and some mistakes you can't bounce back from. So the

515
00:26:17,440 --> 00:26:20,040
Speaker 4: biggest lesson I've learned is like, man, no matter what

516
00:26:20,080 --> 00:26:22,720
Speaker 4: it feels like, even if somebody did you wrong or

517
00:26:22,720 --> 00:26:25,760
Speaker 4: you feel like they did you wrong, a breakup happens,

518
00:26:26,160 --> 00:26:29,600
Speaker 4: run your race. Keep your eyes, keep your eyes on

519
00:26:29,640 --> 00:26:32,120
Speaker 4: your lane, because when you do that, you make mistakes.

520
00:26:32,119 --> 00:26:35,359
Speaker 3: I'm telling you, And you said you made three mistakes.

521
00:26:35,920 --> 00:26:38,399
Speaker 2: Do you want to speak about one of those or

522
00:26:38,400 --> 00:26:39,399
Speaker 2: a couple of those.

523
00:26:39,200 --> 00:26:40,520
Speaker 3: Or yeah, one of the mistakes.

524
00:26:40,840 --> 00:26:42,919
Speaker 4: You know, one of the mistakes I made was I

525
00:26:42,920 --> 00:26:46,400
Speaker 4: brought the kid from the Nelt Boys on Steve.

526
00:26:46,119 --> 00:26:46,679
Speaker 2: Will Do It.

527
00:26:46,720 --> 00:26:49,520
Speaker 4: Steve Will Be talked about that I brought Steve Will

528
00:26:49,560 --> 00:26:52,760
Speaker 4: Do It on the show because you know, I was hurt, right,

529
00:26:52,800 --> 00:26:56,240
Speaker 4: I was hurt because we talked about building built in black.

530
00:26:56,359 --> 00:27:01,040
Speaker 4: We talked about, you know, uplifting each other. That's what

531
00:27:01,080 --> 00:27:04,719
Speaker 4: we talked about all the time on our show, behind

532
00:27:04,720 --> 00:27:06,960
Speaker 4: the scenes, cameras off, That's what we talked about.

533
00:27:07,440 --> 00:27:11,199
Speaker 2: And then you leave and you're doing it and.

534
00:27:11,480 --> 00:27:15,760
Speaker 4: I'm and I do business with everybody, But that's not

535
00:27:15,840 --> 00:27:18,000
Speaker 4: what it is over there, right, you know.

536
00:27:18,040 --> 00:27:21,600
Speaker 1: And the people that is over there, they you know,

537
00:27:22,119 --> 00:27:25,320
Speaker 1: and they were Trump That's what I'm saying. They're an

538
00:27:25,400 --> 00:27:27,040
Speaker 1: extension of the pivot too.

539
00:27:27,520 --> 00:27:28,560
Speaker 3: So it's all one.

540
00:27:28,720 --> 00:27:28,920
Speaker 2: Right.

541
00:27:29,000 --> 00:27:31,159
Speaker 1: So when when you see a Steve Will Do It

542
00:27:31,200 --> 00:27:33,800
Speaker 1: act like that, and then you already are in that

543
00:27:33,920 --> 00:27:38,359
Speaker 1: situation where they've damn their tank, tried to tank what

544
00:27:38,520 --> 00:27:41,520
Speaker 1: was the best shown Athlete has ever put out, and.

545
00:27:41,480 --> 00:27:44,359
Speaker 2: It's almost like you were in this place.

546
00:27:44,880 --> 00:27:46,080
Speaker 3: You had to figure out what it was.

547
00:27:46,119 --> 00:27:48,119
Speaker 4: So when when when they when they left me, you know,

548
00:27:48,400 --> 00:27:52,560
Speaker 4: you know, because Ocho could have left as well. You know,

549
00:27:52,680 --> 00:27:57,320
Speaker 4: we sat down and he was like, well, what's next, right,

550
00:27:57,400 --> 00:28:00,399
Speaker 4: Let's figure it out. Is it going to be just

551
00:28:00,480 --> 00:28:03,959
Speaker 4: us two? Are we going to add you know, you know,

552
00:28:04,040 --> 00:28:05,879
Speaker 4: another person or another two people?

553
00:28:06,240 --> 00:28:07,320
Speaker 3: You know, what is the vision?

554
00:28:07,880 --> 00:28:11,080
Speaker 4: So let's finish this season and let's figure out what

555
00:28:11,160 --> 00:28:13,760
Speaker 4: this show is going to be. So we spent the

556
00:28:13,800 --> 00:28:16,320
Speaker 4: first six seven months of this year figuring out. So

557
00:28:16,320 --> 00:28:18,359
Speaker 4: people are like, well, you got DJ Williams on, you

558
00:28:18,440 --> 00:28:20,640
Speaker 4: got Shady on, you got pac Man on, you got

559
00:28:20,640 --> 00:28:22,840
Speaker 4: Auntie on, you got all these people on. It's like

560
00:28:23,160 --> 00:28:27,600
Speaker 4: tryouts right right. So they did they thing and they

561
00:28:27,640 --> 00:28:30,480
Speaker 4: knew what it was or they had their plan in place. Yeah,

562
00:28:30,920 --> 00:28:33,320
Speaker 4: now I'm blindsided. I had to figure that out and

563
00:28:33,359 --> 00:28:36,280
Speaker 4: that takes time, and then now you gotta get along

564
00:28:36,359 --> 00:28:38,320
Speaker 4: with everybody. Well, Shady, what you got going on with

565
00:28:38,400 --> 00:28:38,960
Speaker 4: your schedule?

566
00:28:39,040 --> 00:28:39,280
Speaker 2: Right?

567
00:28:39,440 --> 00:28:39,640
Speaker 3: Right?

568
00:28:39,720 --> 00:28:44,200
Speaker 4: So yeah, the first six seven months of this year

569
00:28:44,320 --> 00:28:47,880
Speaker 4: was figuring out what was next? You know, who was

570
00:28:47,920 --> 00:28:50,200
Speaker 4: gonna sit with us, right, so it's a lot.

571
00:28:50,080 --> 00:28:52,480
Speaker 1: Of work right now, what the Steve will do it?

572
00:28:52,560 --> 00:28:58,320
Speaker 1: What would you say you did? Was it the approach?

573
00:28:58,480 --> 00:28:58,640
Speaker 3: Was it?

574
00:28:58,800 --> 00:29:01,960
Speaker 1: The conversation was behind the scenes. I should have pulled

575
00:29:01,960 --> 00:29:02,640
Speaker 1: his coattail.

576
00:29:03,240 --> 00:29:04,200
Speaker 3: No no, no, no, no no.

577
00:29:04,240 --> 00:29:07,440
Speaker 4: I definitely feel like that conversation needed to be had,

578
00:29:07,560 --> 00:29:09,920
Speaker 4: like you know that that that's the whole that was

579
00:29:09,960 --> 00:29:10,760
Speaker 4: the whole point of it.

580
00:29:10,760 --> 00:29:12,479
Speaker 3: And let's address you playing with culture.

581
00:29:12,600 --> 00:29:14,800
Speaker 2: Let's let's let the audience know for those that may

582
00:29:14,840 --> 00:29:15,760
Speaker 2: not know what happened.

583
00:29:15,800 --> 00:29:19,200
Speaker 4: Okay, so man, it's months ago, long time ago. But

584
00:29:19,280 --> 00:29:22,120
Speaker 4: basically you have what's the kid's name, six ' nine,

585
00:29:22,200 --> 00:29:25,600
Speaker 4: Takashi six six six, Takashi six nine, and Steve will

586
00:29:25,640 --> 00:29:28,000
Speaker 4: do it. Do this little skit where they bring in

587
00:29:28,160 --> 00:29:31,239
Speaker 4: the fake dirt, the fake dirt, the dirt looking like

588
00:29:31,800 --> 00:29:34,000
Speaker 4: but Perkyo, Like that's his name, Perkyo.

589
00:29:35,600 --> 00:29:35,800
Speaker 3: Man.

590
00:29:35,840 --> 00:29:37,560
Speaker 4: I think everybody was looking at it like, man, it's

591
00:29:37,600 --> 00:29:39,800
Speaker 4: a cool thing. Like you know, he came out, he

592
00:29:39,800 --> 00:29:42,080
Speaker 4: looked like dirt. He ended up meeting dirt, you know,

593
00:29:42,200 --> 00:29:43,440
Speaker 4: his platform taking off.

594
00:29:43,480 --> 00:29:45,280
Speaker 2: That's what only made it cool to me is that

595
00:29:45,360 --> 00:29:46,200
Speaker 2: Dirk embraced him.

596
00:29:46,240 --> 00:29:48,520
Speaker 1: Because if Dirt don't embrace you niggas like Drake sent

597
00:29:48,600 --> 00:29:50,720
Speaker 1: decease and the sister his g cut it.

598
00:29:50,680 --> 00:29:53,160
Speaker 3: Out right, right, Yeah, but Dirt embraced them.

599
00:29:53,200 --> 00:29:55,440
Speaker 1: That's what made it more Like I you're kind of

600
00:29:55,440 --> 00:29:57,160
Speaker 1: we see what we see the vision he put them

601
00:29:57,200 --> 00:29:58,680
Speaker 1: in a video and everything that's right.

602
00:29:58,720 --> 00:30:03,720
Speaker 4: That's right, So young kid, innocent. And then you bring

603
00:30:03,800 --> 00:30:07,120
Speaker 4: in that type of like do you understand what's happening? Yeah,

604
00:30:07,160 --> 00:30:08,280
Speaker 4: and this is dead people.

605
00:30:08,400 --> 00:30:11,280
Speaker 1: Let's be clear, we're playing with people who are not

606
00:30:11,360 --> 00:30:15,680
Speaker 1: only gangsters, right, King Vaughn was a gangster, that's right.

607
00:30:16,400 --> 00:30:18,080
Speaker 2: Not only that, you're dealing.

608
00:30:17,840 --> 00:30:21,520
Speaker 1: With someone that's now resting in piece that's not here anymore.

609
00:30:21,880 --> 00:30:24,520
Speaker 1: You take and you grab a look alike of someone

610
00:30:24,560 --> 00:30:28,240
Speaker 1: and then el for us to disrespect a man, you

611
00:30:28,360 --> 00:30:31,560
Speaker 1: go grab the look alike, that's right, and you put

612
00:30:31,600 --> 00:30:34,600
Speaker 1: a jacket on him to say rip set up by

613
00:30:34,720 --> 00:30:36,760
Speaker 1: people like Steve Wood.

614
00:30:36,920 --> 00:30:38,719
Speaker 4: And this is the same dude. If you look at

615
00:30:38,720 --> 00:30:41,040
Speaker 4: the interview, you got Trump pictures behind them.

616
00:30:41,560 --> 00:30:42,320
Speaker 2: That's what I'm saying.

617
00:30:42,560 --> 00:30:45,200
Speaker 4: So for me, it's like, you don't play with culture

618
00:30:45,200 --> 00:30:46,960
Speaker 4: because this is what all this new media and what

619
00:30:47,080 --> 00:30:49,800
Speaker 4: your platform is about. My platform is about It's like, man,

620
00:30:49,840 --> 00:30:53,960
Speaker 4: we finally have our own platform where we can tell

621
00:30:53,960 --> 00:30:55,720
Speaker 4: a story, our stories the way we want to tell

622
00:30:55,720 --> 00:30:58,960
Speaker 4: her stories. Right, right, we have the forefront of this, right,

623
00:31:00,080 --> 00:31:03,840
Speaker 4: you know, we gatekeepers of the culture. Right, you know

624
00:31:03,680 --> 00:31:06,560
Speaker 4: you can't do that, but these are the people like

625
00:31:06,960 --> 00:31:09,920
Speaker 4: we connected to, you know what I'm saying. So like

626
00:31:11,120 --> 00:31:13,760
Speaker 4: it was a mistake because that was not my lane,

627
00:31:14,600 --> 00:31:15,440
Speaker 4: you know, But but.

628
00:31:15,520 --> 00:31:17,920
Speaker 1: I could have took care of that. I should have

629
00:31:18,000 --> 00:31:21,880
Speaker 1: been the person and had that conversation. But again that's again,

630
00:31:22,080 --> 00:31:24,280
Speaker 1: but there was something being lawyer to your audience.

631
00:31:24,320 --> 00:31:24,720
Speaker 3: Correct.

632
00:31:24,920 --> 00:31:27,320
Speaker 4: It was some things behind the scenes where it just

633
00:31:27,400 --> 00:31:31,400
Speaker 4: it was like it was just too disruptive. What you doing?

634
00:31:31,560 --> 00:31:34,960
Speaker 3: Like why yeah, you know, like just stay your lane

635
00:31:35,320 --> 00:31:37,000
Speaker 3: because you view so you.

636
00:31:37,080 --> 00:31:40,160
Speaker 1: View a way right despite these little boy talk. Yeah

637
00:31:40,680 --> 00:31:43,320
Speaker 1: we're talking business. I've been in those calls with with

638
00:31:43,640 --> 00:31:45,880
Speaker 1: w and me with you. I've been on the call

639
00:31:45,960 --> 00:31:49,640
Speaker 1: with Gopuff with you, right, so I know how you viewed.

640
00:31:49,600 --> 00:31:51,840
Speaker 2: In that ram. They can't snatch that from you.

641
00:31:51,880 --> 00:31:54,480
Speaker 1: The only thing that can put a blemish on that

642
00:31:54,760 --> 00:31:58,080
Speaker 1: is your voice out of your mouth. Something you've done.

643
00:31:58,600 --> 00:32:01,200
Speaker 1: They can't affect how these people view you because you.

644
00:32:01,200 --> 00:32:04,280
Speaker 1: You you're too charming. You too, you got too much

645
00:32:04,320 --> 00:32:08,920
Speaker 1: with you, you know. Also and we just we're having conversations.

646
00:32:08,920 --> 00:32:12,040
Speaker 1: This ain't I don't do the podcast, you know, question

647
00:32:12,160 --> 00:32:14,040
Speaker 1: you know, we bounce around, we just talked.

648
00:32:14,080 --> 00:32:15,760
Speaker 2: This is more like just a conversation.

649
00:32:15,840 --> 00:32:17,520
Speaker 3: I want you. That's that's why you're gonna get that.

650
00:32:21,040 --> 00:32:22,920
Speaker 2: I'm telling you, be we go get it.

651
00:32:23,800 --> 00:32:25,680
Speaker 1: But I want to go back to to to be

652
00:32:25,920 --> 00:32:28,000
Speaker 1: it meaning so much because we'll get a little more

653
00:32:28,000 --> 00:32:31,000
Speaker 1: into I A but and also shout out Pat Shady,

654
00:32:31,120 --> 00:32:35,560
Speaker 1: the whole squad, y'all killing it as well, but going

655
00:32:35,680 --> 00:32:39,360
Speaker 1: pro with it meaning so much. When I was headed

656
00:32:39,400 --> 00:32:41,640
Speaker 1: over here looking at some stuff that they said that

657
00:32:41,800 --> 00:32:43,840
Speaker 1: on draft night, you tell me if this is true

658
00:32:43,920 --> 00:32:47,360
Speaker 1: or not. They said, draft night. Uh, you you have

659
00:32:47,560 --> 00:32:51,000
Speaker 1: invited a lot of people over. They got there, you

660
00:32:51,040 --> 00:32:53,600
Speaker 1: thought you were gonna be drafted. You were not drafted

661
00:32:53,640 --> 00:32:57,280
Speaker 1: on that day, and you reacted very disappointed.

662
00:32:57,480 --> 00:32:58,840
Speaker 2: Is that did that happen?

663
00:32:59,040 --> 00:32:59,840
Speaker 3: Yeah?

664
00:33:00,640 --> 00:33:03,720
Speaker 4: So I went back home Pittsburgh and you know, the

665
00:33:03,760 --> 00:33:08,560
Speaker 4: whole family was there, friends, everybody talking about ONTI, you know, neighbors,

666
00:33:09,880 --> 00:33:14,000
Speaker 4: Yeah yeah, but everybody was there, and uh yeah, man,

667
00:33:14,000 --> 00:33:16,120
Speaker 4: I ain't get drafted, bro, Like you know, everything that

668
00:33:16,160 --> 00:33:18,880
Speaker 4: you carrying those that we call them matt drill five

669
00:33:18,920 --> 00:33:22,560
Speaker 4: am workouts and you know, carrying bags on your back

670
00:33:23,440 --> 00:33:26,440
Speaker 4: before the sun comes up one hundred yards, beer, crawling

671
00:33:26,440 --> 00:33:28,880
Speaker 4: two hundred yards, throwing up, doing all of that, Like

672
00:33:29,440 --> 00:33:33,040
Speaker 4: you know, everything goes into this one day and then

673
00:33:33,080 --> 00:33:36,800
Speaker 4: your name don't get called. Like that's tough, and that's

674
00:33:36,840 --> 00:33:38,240
Speaker 4: part of the products. While you see a lot of

675
00:33:38,280 --> 00:33:43,280
Speaker 4: athletes struggle, whether in transition or when they don't make

676
00:33:43,320 --> 00:33:45,560
Speaker 4: it is because their identity is made up in the sport,

677
00:33:46,360 --> 00:33:48,600
Speaker 4: you know what I mean. So like I'm looking at

678
00:33:48,600 --> 00:33:51,440
Speaker 4: this moment like, man, if I my name don't get called,

679
00:33:51,520 --> 00:33:53,720
Speaker 4: who am I what I got? So me and my

680
00:33:53,760 --> 00:33:56,840
Speaker 4: brother Man, we went upstairs and you know, in a

681
00:33:56,880 --> 00:33:58,920
Speaker 4: bathroom and we just sat there and cried together.

682
00:33:59,600 --> 00:34:01,360
Speaker 1: You know, I felt that in my heart when I

683
00:34:01,720 --> 00:34:03,560
Speaker 1: when I read this, I said, I can only live

684
00:34:03,640 --> 00:34:08,080
Speaker 1: maagine because again my brain works funny. So that conversation

685
00:34:08,280 --> 00:34:11,880
Speaker 1: lends me to how you speak about this meant way

686
00:34:11,960 --> 00:34:15,400
Speaker 1: too much, which lended itself to some of my mistakes.

687
00:34:15,440 --> 00:34:18,520
Speaker 1: I was so personally involved. We got to learn how

688
00:34:18,560 --> 00:34:22,480
Speaker 1: to observe and not absorb. You see what I'm saying,

689
00:34:22,560 --> 00:34:24,840
Speaker 1: and sometimes that gets hard. And I want people to

690
00:34:24,880 --> 00:34:28,120
Speaker 1: also know that the conversation that we do have about

691
00:34:28,160 --> 00:34:30,759
Speaker 1: I am athlete to break up and Fred Taylor and

692
00:34:30,880 --> 00:34:33,560
Speaker 1: Channing and all this this isn't messy shit.

693
00:34:33,719 --> 00:34:34,880
Speaker 2: This is about information.

694
00:34:35,400 --> 00:34:37,839
Speaker 1: You got young guys like me on the come up

695
00:34:37,880 --> 00:34:41,919
Speaker 1: that looks at NFL guys like yo, we know if

696
00:34:41,960 --> 00:34:44,840
Speaker 1: nothing else, y'all already and ran into some money.

697
00:34:45,400 --> 00:34:47,880
Speaker 2: So we feel like, how y'all end up in this?

698
00:34:48,160 --> 00:34:52,640
Speaker 4: We know Joe Budause because Channing Crowder from Atlanta, he

699
00:34:52,680 --> 00:34:56,440
Speaker 4: grew up just like you grew up, right, Fred Taylor

700
00:34:56,480 --> 00:34:58,799
Speaker 4: from the Mup, he grew up just the way you

701
00:34:58,840 --> 00:35:02,080
Speaker 4: grew up. Maybe even in Tougher. It's the month, it's

702
00:35:02,080 --> 00:35:06,040
Speaker 4: bell Glade. Okay, I'm from Pittsburgh, East Liberty, the poorest

703
00:35:06,360 --> 00:35:12,320
Speaker 4: county in Pennsylvania. You know my dad was him right,

704
00:35:13,560 --> 00:35:17,839
Speaker 4: that's in us meaning meaning listen to me, meaning that

705
00:35:19,760 --> 00:35:22,080
Speaker 4: we come from tribe community. I just talked about Ms.

706
00:35:22,280 --> 00:35:25,000
Speaker 4: Patty exactly right, So what does that mean?

707
00:35:25,040 --> 00:35:25,600
Speaker 3: We look?

708
00:35:26,560 --> 00:35:30,600
Speaker 1: No word is bond where we come from, how we operate? Sure,

709
00:35:30,880 --> 00:35:34,080
Speaker 1: and if it ay, it's a problem, super problem. We

710
00:35:34,120 --> 00:35:39,319
Speaker 1: don't sit down when you sat down when you like, Yo,

711
00:35:39,360 --> 00:35:42,040
Speaker 1: let's put this on paper. You got anything on paper?

712
00:35:43,000 --> 00:35:46,879
Speaker 4: You understand? You look me in my eyes, and that's

713
00:35:46,880 --> 00:35:49,799
Speaker 4: what it is. So that's the problem. Like content good,

714
00:35:50,640 --> 00:35:55,960
Speaker 4: but the business ain't right. Why Yo, I'm starting this platform.

715
00:35:57,239 --> 00:35:59,280
Speaker 4: You want to rock with me? Yeah, no problem, okay,

716
00:35:59,440 --> 00:36:03,600
Speaker 4: jumping my off court boom, Yo, you rock with me. Yeah,

717
00:36:03,800 --> 00:36:06,080
Speaker 4: I'm gonna sell a show. We're gonna sell a show.

718
00:36:06,120 --> 00:36:08,360
Speaker 4: That was the vision from the jump, to sell a show.

719
00:36:08,520 --> 00:36:10,920
Speaker 1: And that's important that we stay there for a second

720
00:36:11,239 --> 00:36:16,239
Speaker 1: because when you create something with that in mind, that's

721
00:36:16,320 --> 00:36:20,680
Speaker 1: different than creating something with keeping it in mind. So

722
00:36:20,880 --> 00:36:23,759
Speaker 1: I say that to say, the ownership talk in a

723
00:36:23,800 --> 00:36:27,120
Speaker 1: show that we're gonna sell is already a slippery conversation.

724
00:36:27,280 --> 00:36:29,120
Speaker 3: But here's what happens though.

725
00:36:29,600 --> 00:36:35,000
Speaker 4: You're right, But as we as I start this conversation

726
00:36:35,600 --> 00:36:42,280
Speaker 4: with some people on my team, we like this. But Fred,

727
00:36:42,360 --> 00:36:44,520
Speaker 4: when we put literally put Reggie Bush, I'm talking to

728
00:36:44,600 --> 00:36:47,080
Speaker 4: Showtime Viacom, I'm talking to this investor.

729
00:36:47,080 --> 00:36:48,640
Speaker 3: That investor. We like you.

730
00:36:48,760 --> 00:36:51,480
Speaker 4: I was the only one really doing television right, doing

731
00:36:51,520 --> 00:36:57,680
Speaker 4: broadcasting years. Yeah, Fred never did this before Channing doing

732
00:36:57,800 --> 00:36:59,400
Speaker 4: radio just in Miami.

733
00:37:02,480 --> 00:37:05,040
Speaker 3: Well, we believe in you, but we don't believe in them.

734
00:37:05,560 --> 00:37:08,480
Speaker 3: That's how it is, too. No, I gave them my word.

735
00:37:09,880 --> 00:37:11,880
Speaker 3: You look you hear me, You hear me?

736
00:37:11,960 --> 00:37:12,720
Speaker 2: Yeah, for sure.

737
00:37:13,000 --> 00:37:14,120
Speaker 3: No, we got a deal for you.

738
00:37:14,760 --> 00:37:16,239
Speaker 4: We gotta deal for you, but we want to put

739
00:37:16,440 --> 00:37:19,359
Speaker 4: would you explore Reggie Bush here, not saying Reggie Bush

740
00:37:19,440 --> 00:37:22,080
Speaker 4: was gonna do it or not? But no, I gave

741
00:37:22,080 --> 00:37:23,240
Speaker 4: Fred Taylor my word.

742
00:37:24,000 --> 00:37:24,880
Speaker 2: Got a stand on that.

743
00:37:25,920 --> 00:37:28,800
Speaker 3: Yeah, Channing crowd, I believe in Channing Crowder.

744
00:37:29,600 --> 00:37:33,200
Speaker 4: What I look like going back to them saying, hey, guys, uh,

745
00:37:33,560 --> 00:37:36,040
Speaker 4: I did a deal, but things change.

746
00:37:36,719 --> 00:37:37,520
Speaker 3: I'm gonna move on.

747
00:37:37,920 --> 00:37:39,600
Speaker 4: I'm gonna cut you a little check right now, but

748
00:37:39,640 --> 00:37:42,279
Speaker 4: you're not gonna be a part of it. So it

749
00:37:42,320 --> 00:37:46,120
Speaker 4: took so long to get the first deal because didn't nobody.

750
00:37:45,880 --> 00:37:47,759
Speaker 2: Believe that's so important?

751
00:37:48,000 --> 00:37:51,280
Speaker 4: Right, so like, and then when we finally broke through,

752
00:37:52,000 --> 00:37:55,960
Speaker 4: you know, then Steven Espinoza from Showtime, right, a guy

753
00:37:55,960 --> 00:37:58,760
Speaker 4: who put me on eight years ago inside the NFL,

754
00:37:59,239 --> 00:38:01,360
Speaker 4: first active athlete doing.

755
00:38:01,560 --> 00:38:02,680
Speaker 3: Full time broadcasting.

756
00:38:02,719 --> 00:38:05,759
Speaker 4: He stood on the table siting, no, I believe in him, No,

757
00:38:05,840 --> 00:38:08,320
Speaker 4: he this is the guy we want to represent inside

758
00:38:08,360 --> 00:38:11,799
Speaker 4: the NFL. But he like, Man, I ain't believe he

759
00:38:11,840 --> 00:38:14,279
Speaker 4: said you y'all taught me something. I would never put

760
00:38:14,320 --> 00:38:16,480
Speaker 4: those those type of names together and those guys together.

761
00:38:16,560 --> 00:38:20,319
Speaker 2: Yeah that's deep. Yeah, that's deep, you know.

762
00:38:21,960 --> 00:38:26,479
Speaker 1: With with this whole thing, man, I'm learning from y'all going,

763
00:38:26,760 --> 00:38:30,000
Speaker 1: you know, going through that. If nothing else, we know

764
00:38:30,120 --> 00:38:33,360
Speaker 1: that when y'all running to the money, y'all get exposed

765
00:38:33,400 --> 00:38:37,960
Speaker 1: to a level of structure business wise, whether that be

766
00:38:38,000 --> 00:38:40,120
Speaker 1: you're running through all the money, blew it and then

767
00:38:40,160 --> 00:38:42,279
Speaker 1: you come back and all you got his information, no

768
00:38:42,440 --> 00:38:47,960
Speaker 1: money almost like Andres Walker, right, or you go and

769
00:38:48,000 --> 00:38:50,040
Speaker 1: you save your money, make the right investments and you

770
00:38:50,160 --> 00:38:52,520
Speaker 1: end up like Magic Johnson. So you got money and

771
00:38:52,600 --> 00:38:56,799
Speaker 1: information right, or you you end up like a B. Marshall, right,

772
00:38:57,760 --> 00:39:01,280
Speaker 1: or or you you you do like a Kanye where

773
00:39:01,680 --> 00:39:05,080
Speaker 1: Kanye is in debt fifty million, then he turned he

774
00:39:05,080 --> 00:39:07,000
Speaker 1: flipped it back into a billion. And I say that

775
00:39:07,040 --> 00:39:10,239
Speaker 1: because everybody that you named was conservative, like when you

776
00:39:10,320 --> 00:39:13,319
Speaker 1: got Antoine walk over here, that's that story. But then

777
00:39:13,360 --> 00:39:17,040
Speaker 1: you name Magic Johnson, right, and okay, and the way

778
00:39:17,080 --> 00:39:20,480
Speaker 1: you explained it was save your money and boom, Now

779
00:39:20,560 --> 00:39:24,160
Speaker 1: you flip it into what Magic Johnson is no. Sometimes

780
00:39:24,360 --> 00:39:28,400
Speaker 1: you gotta be a trailblazer. You gotta be an entrepreneur,

781
00:39:28,440 --> 00:39:31,000
Speaker 1: you gotta take chances to get what you want. But see,

782
00:39:31,080 --> 00:39:33,879
Speaker 1: on the other side, I would say they are trailblazer,

783
00:39:33,960 --> 00:39:35,480
Speaker 1: especially like a Magic Johnson.

784
00:39:35,560 --> 00:39:38,719
Speaker 2: Now what athlete do we see with that level of business?

785
00:39:38,880 --> 00:39:42,560
Speaker 1: So and even to take those risks from that aspect,

786
00:39:42,600 --> 00:39:45,239
Speaker 1: because most athletes, oh, let their money sit in the

787
00:39:45,280 --> 00:39:48,080
Speaker 1: bank and get that little percentage the safe best, right, right,

788
00:39:48,160 --> 00:39:51,719
Speaker 1: you know, So this dude, he'll hey, invest shack, you know,

789
00:39:51,880 --> 00:39:56,040
Speaker 1: invest invest jvd JV there JVA right. And so just

790
00:39:56,239 --> 00:39:59,840
Speaker 1: we think that with money, and this could be naive

791
00:40:00,320 --> 00:40:03,160
Speaker 1: as us coming from the street, but we think with money,

792
00:40:03,160 --> 00:40:06,200
Speaker 1: with going pro with the NFL or NBA, there's a

793
00:40:06,320 --> 00:40:10,200
Speaker 1: level of business you exposed to a structure that should

794
00:40:10,239 --> 00:40:14,279
Speaker 1: not lend itself to four athletes not being able to

795
00:40:14,320 --> 00:40:15,360
Speaker 1: get the business together.

796
00:40:15,560 --> 00:40:18,280
Speaker 4: Right, That's that's good. Now we're getting somewhere. We're pilling

797
00:40:18,360 --> 00:40:23,880
Speaker 4: back the layers. Magic Johnson played there was another thirteen

798
00:40:23,960 --> 00:40:26,759
Speaker 4: fourteen guys on his team. Right, if you go watch

799
00:40:26,800 --> 00:40:31,680
Speaker 4: the Magic Johnson interview with Shannon Sharp on Club Shay Shade,

800
00:40:31,719 --> 00:40:34,960
Speaker 4: he talk about this. He said, when they wanted to

801
00:40:35,000 --> 00:40:38,120
Speaker 4: go out and they wanted to go do this, and

802
00:40:38,200 --> 00:40:41,080
Speaker 4: that I was going to hang out with mister Buss,

803
00:40:41,080 --> 00:40:41,799
Speaker 4: the billionaire.

804
00:40:43,000 --> 00:40:44,360
Speaker 3: Right, So that's the city.

805
00:40:44,239 --> 00:40:46,719
Speaker 4: Not yet you You might be in that world, but

806
00:40:46,760 --> 00:40:49,319
Speaker 4: you might not be in that world, meaning that when

807
00:40:49,360 --> 00:40:52,360
Speaker 4: you walk in to the Giants or the Jets or

808
00:40:52,360 --> 00:40:56,279
Speaker 4: the Yankees or the Lakers facility. You know a lot

809
00:40:56,280 --> 00:40:57,719
Speaker 4: of times we stay in the locker room. A lot

810
00:40:57,760 --> 00:40:59,840
Speaker 4: of times we just on the field or on the court.

811
00:41:00,640 --> 00:41:03,080
Speaker 4: When you go up to the management office and sit

812
00:41:03,160 --> 00:41:06,960
Speaker 4: there and ask hey, can I shadow you? That's what

813
00:41:07,040 --> 00:41:09,920
Speaker 4: Magic was doing. That's how Magic got the difference, right. Yes,

814
00:41:10,239 --> 00:41:13,040
Speaker 4: even Braun Lebron, y'all think the moves Lebron and mav

815
00:41:13,080 --> 00:41:15,000
Speaker 4: and all those guys in Rich Paul making you think

816
00:41:15,000 --> 00:41:17,520
Speaker 4: they just did it, Like yeah, they use this leverage

817
00:41:17,560 --> 00:41:20,120
Speaker 4: his platform, his game, his name to get.

818
00:41:19,920 --> 00:41:20,439
Speaker 3: In the room.

819
00:41:20,680 --> 00:41:24,279
Speaker 1: But they taking notes, yes, and it's about decision, right.

820
00:41:24,360 --> 00:41:26,680
Speaker 4: So not every athlete's doing that, and that's what made

821
00:41:26,719 --> 00:41:29,120
Speaker 4: it hard. That's what made it hard for me at

822
00:41:29,200 --> 00:41:32,840
Speaker 4: times because you know, I do have some information. I

823
00:41:32,880 --> 00:41:35,360
Speaker 4: am one of those guys, and so like, how do

824
00:41:35,440 --> 00:41:39,279
Speaker 4: you work with other people in different spaces, right, because

825
00:41:39,280 --> 00:41:41,160
Speaker 4: I might come in I'm like, Yo, we're gonna put

826
00:41:41,200 --> 00:41:41,839
Speaker 4: this JV together.

827
00:41:41,880 --> 00:41:43,880
Speaker 3: I want to put this SPV. You know, now you

828
00:41:43,920 --> 00:41:44,640
Speaker 3: can go this.

829
00:41:45,200 --> 00:41:47,960
Speaker 4: These athletes here can invest fifty thousand to a million,

830
00:41:48,160 --> 00:41:50,120
Speaker 4: but it's easier because now we don't have as many

831
00:41:50,160 --> 00:41:52,439
Speaker 4: people on the cap tables. On the back end, our

832
00:41:52,480 --> 00:41:55,280
Speaker 4: team can control it easier. So if I start speaking

833
00:41:55,320 --> 00:41:57,720
Speaker 4: like that to you can be you're taking the manager.

834
00:41:58,440 --> 00:41:59,399
Speaker 3: No, Bruh's in the book.

835
00:41:59,560 --> 00:42:02,880
Speaker 1: Yes, and this is what I honestly, after speaking with

836
00:42:02,960 --> 00:42:09,440
Speaker 1: Fred Taylor yesterday, I'm almost like, all right, there's a disconnect, right.

837
00:42:09,560 --> 00:42:13,000
Speaker 1: It seems like based on how I feel in the conversation,

838
00:42:13,120 --> 00:42:16,319
Speaker 1: it seems like that they're worried about a podcast, and

839
00:42:16,360 --> 00:42:21,160
Speaker 1: then you're worried about a platform. Yep, both start with pe,

840
00:42:21,200 --> 00:42:25,080
Speaker 1: but it's totally different. They're worn't about a podcast, you

841
00:42:25,200 --> 00:42:28,440
Speaker 1: weren't about a platform, which, in my opinion, the platform

842
00:42:28,560 --> 00:42:31,040
Speaker 1: space would be more than one show. It'll be like

843
00:42:31,080 --> 00:42:34,960
Speaker 1: an umbrella of just shit happening right where we can

844
00:42:35,040 --> 00:42:37,040
Speaker 1: have maybe a deal with Amazon got some over here

845
00:42:37,040 --> 00:42:40,040
Speaker 1: with this some but they were interested in the show.

846
00:42:40,120 --> 00:42:43,919
Speaker 1: I think your expertise because he also mentioned the fact

847
00:42:43,920 --> 00:42:46,520
Speaker 1: that you probably read a lot of entrepreneur books and

848
00:42:46,600 --> 00:42:48,040
Speaker 1: you got this entrepreneur.

849
00:42:48,400 --> 00:42:53,760
Speaker 4: I went to Harvard, bro in twenty fourteen.

850
00:42:53,800 --> 00:42:55,880
Speaker 3: I'm not saying this. I want nobody to take this away.

851
00:42:56,560 --> 00:42:57,920
Speaker 3: Take take what.

852
00:42:57,920 --> 00:43:01,480
Speaker 4: I'm saying, Bro. It's just that I, you know, think

853
00:43:01,480 --> 00:43:04,759
Speaker 4: I'm better than anybody or not. I'm not like that.

854
00:43:04,840 --> 00:43:09,080
Speaker 4: I think the number one thing that I hold is

855
00:43:09,120 --> 00:43:11,799
Speaker 4: that I know what I don't know, and then I

856
00:43:11,840 --> 00:43:13,200
Speaker 4: know how to go get the information.

857
00:43:13,600 --> 00:43:17,760
Speaker 3: You know how to get the information? Google? Yeah, YouTube, Yeah,

858
00:43:18,400 --> 00:43:19,240
Speaker 3: sit in the room.

859
00:43:19,600 --> 00:43:22,400
Speaker 4: He's doing this, she's doing this. Yes, Hey, can I

860
00:43:22,440 --> 00:43:23,080
Speaker 4: shadow you?

861
00:43:23,280 --> 00:43:23,480
Speaker 2: Yes?

862
00:43:23,960 --> 00:43:26,759
Speaker 3: Right? So twenty fourteen, brouh.

863
00:43:27,120 --> 00:43:30,960
Speaker 4: Everything I'm doing now, I spent three months at Harvard

864
00:43:31,000 --> 00:43:32,080
Speaker 4: built out a case study.

865
00:43:32,480 --> 00:43:35,600
Speaker 2: That's the part I don't think they and then went back.

866
00:43:35,520 --> 00:43:36,640
Speaker 3: To the BIMs program.

867
00:43:36,800 --> 00:43:38,239
Speaker 2: Yeah nah, they don't get that.

868
00:43:38,400 --> 00:43:43,239
Speaker 4: Business Entertainment, Media sports professor need A Elbers. So, yeah,

869
00:43:43,280 --> 00:43:44,960
Speaker 4: books is a part of it too, but there's so

870
00:43:45,040 --> 00:43:49,439
Speaker 4: much more to it, bringing in consultants. Everything I'm doing.

871
00:43:49,560 --> 00:43:52,759
Speaker 4: The only thing that's different about this case study, or

872
00:43:52,800 --> 00:43:55,719
Speaker 4: I would say maybe even off track, is because what

873
00:43:55,760 --> 00:43:57,800
Speaker 4: came out of this case study was content and commerce.

874
00:43:58,560 --> 00:44:01,279
Speaker 4: I've been doing this, Yes, the content side. I thought

875
00:44:01,280 --> 00:44:03,360
Speaker 4: I was gonna be on ESPN. I thought I was

876
00:44:03,400 --> 00:44:05,680
Speaker 4: gonna be on FS one. I thought I may be

877
00:44:05,719 --> 00:44:10,399
Speaker 4: the next Michael straighthand but then boom, YouTube is here,

878
00:44:10,920 --> 00:44:14,000
Speaker 4: TikTok is here, is Instagram here. I can get more

879
00:44:14,040 --> 00:44:16,479
Speaker 4: reach than all those other shows by doing what we're doing.

880
00:44:16,560 --> 00:44:20,319
Speaker 4: You you, your show probably has more reach than any

881
00:44:20,400 --> 00:44:21,520
Speaker 4: of these other shows.

882
00:44:21,239 --> 00:44:23,160
Speaker 3: On TV nine of them.

883
00:44:23,800 --> 00:44:26,400
Speaker 4: You are you everywhere on YouTube, You're on TikTok, you

884
00:44:26,520 --> 00:44:28,200
Speaker 4: on Instagram, and some of the people that might not

885
00:44:28,239 --> 00:44:30,359
Speaker 4: even be liking they still see it. So when you

886
00:44:30,400 --> 00:44:32,360
Speaker 4: walking in play, I know you. I know that seven

887
00:44:32,880 --> 00:44:34,920
Speaker 4: oh yeah, but do you follow me? Don't follow you,

888
00:44:34,960 --> 00:44:35,360
Speaker 4: but I know you.

889
00:44:35,520 --> 00:44:38,000
Speaker 2: Yes, I get a lot of that too. Yeah, that's

890
00:44:38,040 --> 00:44:39,200
Speaker 2: for sure. That's good game.

891
00:44:39,640 --> 00:44:42,440
Speaker 1: And and so Michael straighthand then put up put put

892
00:44:42,520 --> 00:44:46,480
Speaker 1: some good game down. But I think when you talk right,

893
00:44:46,760 --> 00:44:50,239
Speaker 1: because they need to understand, not them, because again this

894
00:44:50,320 --> 00:44:51,719
Speaker 1: is about information.

895
00:44:51,320 --> 00:44:54,960
Speaker 2: To the culture, Like this whole shit is information based.

896
00:44:55,400 --> 00:44:56,920
Speaker 2: How do we build a business?

897
00:44:56,960 --> 00:44:59,040
Speaker 1: How do we not Because for me to get my

898
00:44:59,080 --> 00:45:02,160
Speaker 1: five hundred million, I can't have a hiccup. I can't

899
00:45:02,160 --> 00:45:05,520
Speaker 1: have a contract dispute. I can't have a partner that

900
00:45:05,840 --> 00:45:06,719
Speaker 1: we get into it.

901
00:45:06,840 --> 00:45:09,640
Speaker 3: And yes you can, yes you can.

902
00:45:09,960 --> 00:45:12,839
Speaker 4: That startup. That's like what you were saying. He said, Oh,

903
00:45:12,920 --> 00:45:16,759
Speaker 4: reading books, read the books on startup. You don't think

904
00:45:16,840 --> 00:45:21,640
Speaker 4: you think Steve Jobs. Steve Jobs was out.

905
00:45:21,120 --> 00:45:24,319
Speaker 1: At Apple, then came back. He went the Pixel, then

906
00:45:24,400 --> 00:45:26,720
Speaker 1: came back and ran Apple. I didn't know that.

907
00:45:26,719 --> 00:45:28,640
Speaker 3: That's the problem. We look at each other.

908
00:45:28,719 --> 00:45:31,160
Speaker 4: We hold each other to a higher standard that they

909
00:45:31,280 --> 00:45:33,920
Speaker 4: not holding them the other, they not holding themselves.

910
00:45:33,480 --> 00:45:36,080
Speaker 2: To see what I think I'm looking at is y'all right?

911
00:45:36,120 --> 00:45:39,320
Speaker 1: So I'm looking at you, especially Button, because in my opinion,

912
00:45:39,360 --> 00:45:43,080
Speaker 1: Button had one hundred million in his hand, and you know,

913
00:45:43,840 --> 00:45:47,359
Speaker 1: you know, ignoring this and this happened and it falls through,

914
00:45:47,880 --> 00:45:50,640
Speaker 1: you know, and so in my opinion, even though he

915
00:45:50,719 --> 00:45:53,760
Speaker 1: saved hisself, Joe Budden made a hell of a move.

916
00:45:53,960 --> 00:45:57,279
Speaker 1: He saved itself with that Patreon move because he had Patreon.

917
00:45:57,440 --> 00:46:00,560
Speaker 1: Not that if he hadn't took his audience and transferred

918
00:46:00,560 --> 00:46:04,719
Speaker 1: to his audience prior to those guys leaving, it would

919
00:46:04,719 --> 00:46:08,239
Speaker 1: have looked totally different depending on the YouTube money. What

920
00:46:08,400 --> 00:46:13,320
Speaker 1: happened was he took thousands of customers from YouTube while

921
00:46:13,360 --> 00:46:17,320
Speaker 1: the gang was still together, transferred them behind the paywall.

922
00:46:17,360 --> 00:46:20,120
Speaker 3: Who put the gang together? Joe?

923
00:46:20,400 --> 00:46:22,640
Speaker 1: This is a question I asked Fred Table and I'm

924
00:46:22,640 --> 00:46:27,120
Speaker 1: gonna ask you the same question. What is it worth

925
00:46:27,880 --> 00:46:30,879
Speaker 1: for b Marshall to have ground on his golf cart,

926
00:46:32,320 --> 00:46:36,560
Speaker 1: drove over here and created what this is that we

927
00:46:36,640 --> 00:46:37,680
Speaker 1: call im athlete?

928
00:46:37,719 --> 00:46:37,879
Speaker 2: Now?

929
00:46:37,920 --> 00:46:40,560
Speaker 1: I know we all sit down and talk. I know

930
00:46:40,680 --> 00:46:44,239
Speaker 1: we think like, hey, we just said, what is that

931
00:46:44,480 --> 00:46:49,480
Speaker 1: worth to you? Because the initiation process is so important,

932
00:46:50,000 --> 00:46:52,120
Speaker 1: right because everybody can sit around and talk.

933
00:46:52,480 --> 00:46:52,800
Speaker 3: Everybody.

934
00:46:52,920 --> 00:46:54,560
Speaker 2: Yeah, we can do a show now, it'll be easy

935
00:46:54,600 --> 00:46:56,000
Speaker 2: to do. Now, that's something we can do.

936
00:46:55,960 --> 00:46:58,480
Speaker 4: Six hours a month. So we shoot twice a month exactly.

937
00:46:58,520 --> 00:47:01,480
Speaker 4: You know, we do two shows every two weeks and

938
00:47:01,560 --> 00:47:02,279
Speaker 4: it takes.

939
00:47:02,040 --> 00:47:04,000
Speaker 3: About an hour and a half per show.

940
00:47:04,400 --> 00:47:07,640
Speaker 4: So now you're looking at six you know, your contributions

941
00:47:07,719 --> 00:47:11,359
Speaker 4: that but it's big, it's big on screen value, but

942
00:47:11,840 --> 00:47:14,480
Speaker 4: on screen but that's the commitment, right.

943
00:47:15,400 --> 00:47:15,960
Speaker 2: What do you.

944
00:47:16,000 --> 00:47:22,120
Speaker 1: Feel like percentage wise? The creator of the idea, the IP,

945
00:47:23,560 --> 00:47:24,960
Speaker 1: what does he get out of that?

946
00:47:25,800 --> 00:47:26,040
Speaker 3: Yeah?

947
00:47:26,080 --> 00:47:26,759
Speaker 2: What do you what?

948
00:47:26,760 --> 00:47:26,960
Speaker 3: What?

949
00:47:26,960 --> 00:47:28,160
Speaker 2: What do you think is fair?

950
00:47:29,880 --> 00:47:30,480
Speaker 3: I mean.

951
00:47:32,960 --> 00:47:36,000
Speaker 4: What I offer I thought was more than fair, and

952
00:47:36,040 --> 00:47:40,080
Speaker 4: it was really you know, initially, yes, we all said.

953
00:47:39,840 --> 00:47:43,359
Speaker 1: Going to speak about the initial investment. It was, look,

954
00:47:46,160 --> 00:47:48,560
Speaker 1: if you put in, whatever you put in, you get out.

955
00:47:49,719 --> 00:47:53,720
Speaker 4: I thought season two was going to be one hundred

956
00:47:53,719 --> 00:47:58,240
Speaker 4: and something one hundred and twenty five thousand dollars investment, right,

957
00:47:59,239 --> 00:48:02,760
Speaker 4: So I thought in two, right, I thought, after season

958
00:48:02,800 --> 00:48:05,200
Speaker 4: two will have a bigger deal. And then then we'll

959
00:48:05,239 --> 00:48:08,279
Speaker 4: sit down and because now you got you know, a

960
00:48:08,400 --> 00:48:10,359
Speaker 4: network coming and you got a linear deal or maybe

961
00:48:10,360 --> 00:48:12,719
Speaker 4: an audio deal, and so now we got to look

962
00:48:12,760 --> 00:48:16,400
Speaker 4: at how that how it shapes out, because not everybody

963
00:48:16,440 --> 00:48:19,279
Speaker 4: gets paid the same. Steven A gets paid more than Mally.

964
00:48:19,440 --> 00:48:25,839
Speaker 4: Mally gets paid more than you know, this person. So

965
00:48:25,920 --> 00:48:28,520
Speaker 4: you can't you can't. You can't say, oh, three years

966
00:48:28,520 --> 00:48:30,360
Speaker 4: from now, if we go do a deal with Showtime,

967
00:48:30,400 --> 00:48:33,839
Speaker 4: everybody gets paid the same, No get paid more than everybody.

968
00:48:34,040 --> 00:48:37,520
Speaker 4: Why because it's social currency is better than everybody's, right,

969
00:48:37,800 --> 00:48:39,840
Speaker 4: And then it'll probably be me, then it'll probably be Chanting,

970
00:48:39,880 --> 00:48:41,400
Speaker 4: and then it'll probably be Fred, then it'll probably be

971
00:48:41,440 --> 00:48:45,000
Speaker 4: Chef Nancy White. So like you got to understand, you know,

972
00:48:45,239 --> 00:48:48,960
Speaker 4: what that value is. So the goal was boom season

973
00:48:49,040 --> 00:48:53,759
Speaker 4: two if you put in you know your percentage.

974
00:48:54,400 --> 00:48:56,800
Speaker 3: It was basically, we can.

975
00:48:56,640 --> 00:49:02,439
Speaker 4: All rap share equally, right if you put in equally right.

976
00:49:02,719 --> 00:49:05,680
Speaker 3: Right. They passed, and.

977
00:49:05,880 --> 00:49:07,440
Speaker 4: Let me be let me let me be clear here

978
00:49:07,480 --> 00:49:10,400
Speaker 4: because I because because you know I love speaking facts.

979
00:49:10,600 --> 00:49:14,239
Speaker 4: Yes in truth right. Channing looked at it. It was

980
00:49:14,239 --> 00:49:19,880
Speaker 4: two offers. You can be paid per show episode. You

981
00:49:19,880 --> 00:49:22,799
Speaker 4: can take a per show episode fee, all coming out

982
00:49:22,800 --> 00:49:28,960
Speaker 4: of my account, right, or you can invest and wait

983
00:49:29,000 --> 00:49:29,719
Speaker 4: for the back end.

984
00:49:29,840 --> 00:49:29,960
Speaker 3: Right.

985
00:49:30,960 --> 00:49:35,839
Speaker 4: Channing passed. Ranch passed. Frand said, I you know, I

986
00:49:35,920 --> 00:49:39,759
Speaker 4: believe in in ownership. I want to invest, but you

987
00:49:39,800 --> 00:49:43,600
Speaker 4: know didn't invest like it took him seven eight months

988
00:49:43,600 --> 00:49:45,759
Speaker 4: once we broke through to come and say, oh, can

989
00:49:45,800 --> 00:49:46,799
Speaker 4: we have that conversation.

990
00:49:47,480 --> 00:49:50,040
Speaker 1: And that's that's where it got slippery, because I even asked,

991
00:49:50,040 --> 00:49:52,680
Speaker 1: if he flopped, would you took be Morshall a million dollars?

992
00:49:52,680 --> 00:49:54,479
Speaker 2: You think he would have brought you a million dollars? If?

993
00:49:54,520 --> 00:49:56,200
Speaker 3: I mean that's when things went left. I asked him

994
00:49:56,200 --> 00:49:57,600
Speaker 3: that question too.

995
00:49:58,040 --> 00:50:00,600
Speaker 4: I said, you know, because I I said, you know what,

996
00:50:00,719 --> 00:50:03,080
Speaker 4: keep the money because now my investment went from like

997
00:50:03,120 --> 00:50:06,000
Speaker 4: one hundred and twenty five thousand or something or the

998
00:50:06,360 --> 00:50:09,080
Speaker 4: projected budget was like one hundred and twenty five thousand

999
00:50:09,080 --> 00:50:12,239
Speaker 4: to shoot season two, but then it ended up being

1000
00:50:12,360 --> 00:50:15,239
Speaker 4: like five six hundred thousand, because now you got to

1001
00:50:15,239 --> 00:50:18,240
Speaker 4: think about we start doing NASCAR, who's playing for the flights?

1002
00:50:18,239 --> 00:50:21,000
Speaker 4: Who's paying for you know, when we go to dinner,

1003
00:50:21,120 --> 00:50:23,320
Speaker 4: who's paying for the production?

1004
00:50:23,719 --> 00:50:25,480
Speaker 3: Who's paying for everything? Right?

1005
00:50:25,560 --> 00:50:30,279
Speaker 4: We started doing other things, We did things live. We

1006
00:50:30,280 --> 00:50:34,080
Speaker 4: were doing so much so that investment grew and so

1007
00:50:34,160 --> 00:50:36,200
Speaker 4: I said, well, it doesn't make sense for you to

1008
00:50:36,239 --> 00:50:39,440
Speaker 4: put in twenty five thousand and get twenty five percent.

1009
00:50:39,920 --> 00:50:41,080
Speaker 3: That doesn't make much sense.

1010
00:50:41,560 --> 00:50:43,640
Speaker 4: And then you know, we started talking about sweat equity

1011
00:50:43,640 --> 00:50:44,480
Speaker 4: and all these other things.

1012
00:50:44,800 --> 00:50:45,879
Speaker 3: And I asked him that question.

1013
00:50:46,000 --> 00:50:51,320
Speaker 4: I said, if we didn't break through and it flocked,

1014
00:50:51,520 --> 00:50:54,400
Speaker 4: would you be coming in my office saying, yo, bro,

1015
00:50:54,840 --> 00:50:56,640
Speaker 4: here go a hundred, here go two hundred thousand, go

1016
00:50:56,640 --> 00:50:57,480
Speaker 4: three hundred thousand?

1017
00:50:57,560 --> 00:50:57,960
Speaker 2: Yeah?

1018
00:50:58,000 --> 00:51:00,880
Speaker 1: And I asked him then he said, b no, my

1019
00:51:01,000 --> 00:51:03,480
Speaker 1: face is clean. Everybody know my face is clean. Like

1020
00:51:03,560 --> 00:51:06,720
Speaker 1: I would have done that. But I stayed that, why

1021
00:51:06,760 --> 00:51:10,839
Speaker 1: didn't you clarify and make sure you did the initial investment.

1022
00:51:11,640 --> 00:51:14,359
Speaker 1: I even brought up the meeting that he missed, said, yo, bro,

1023
00:51:14,920 --> 00:51:17,480
Speaker 1: they said they had a meeting and you missed the meeting.

1024
00:51:18,400 --> 00:51:21,640
Speaker 2: He said that he did miss the meeting, but we

1025
00:51:21,680 --> 00:51:22,760
Speaker 2: could have met again.

1026
00:51:23,040 --> 00:51:25,200
Speaker 1: And he spoke to someone I think that was your

1027
00:51:25,280 --> 00:51:28,440
Speaker 1: lawyer that he said was a dog, like was on

1028
00:51:28,600 --> 00:51:29,239
Speaker 1: top of shit.

1029
00:51:29,400 --> 00:51:31,319
Speaker 2: So it was like, I don't know.

1030
00:51:31,880 --> 00:51:34,880
Speaker 1: And so he said that when y'all finally had the

1031
00:51:34,920 --> 00:51:38,680
Speaker 1: conversation that you offered him four percent, you want to

1032
00:51:38,719 --> 00:51:40,360
Speaker 1: clarify what that means, what.

1033
00:51:40,239 --> 00:51:43,800
Speaker 2: That says four percent of what? Or what was he

1034
00:51:43,880 --> 00:51:44,440
Speaker 2: saying with that?

1035
00:51:45,280 --> 00:51:46,200
Speaker 3: So the.

1036
00:51:48,320 --> 00:51:50,279
Speaker 4: Where we're sitting right now is house of athletes. This

1037
00:51:50,360 --> 00:51:51,880
Speaker 4: is my baby, that's my passions.

1038
00:51:52,160 --> 00:51:52,359
Speaker 3: Health.

1039
00:51:52,520 --> 00:51:53,920
Speaker 2: Well they won.

1040
00:51:54,160 --> 00:51:56,720
Speaker 1: And also let me clarify this before you go, because

1041
00:51:58,080 --> 00:52:01,839
Speaker 1: Fred on the show, and I didn't watch the Drink

1042
00:52:01,920 --> 00:52:04,400
Speaker 1: Chimps interview before I spoke with Fred, so I didn't

1043
00:52:04,520 --> 00:52:07,560
Speaker 1: see this. But on the show, Fred was saying that

1044
00:52:08,120 --> 00:52:14,799
Speaker 1: he didn't really appreciate the integration with ho A right.

1045
00:52:14,840 --> 00:52:16,920
Speaker 1: I even asked him, did the gym hurt? Did the

1046
00:52:17,000 --> 00:52:18,360
Speaker 1: gym make him fill away?

1047
00:52:18,840 --> 00:52:19,080
Speaker 3: Right?

1048
00:52:20,640 --> 00:52:23,960
Speaker 2: And they didn't understand that integration.

1049
00:52:23,640 --> 00:52:26,160
Speaker 3: If I already built like remember I go back to twenty.

1050
00:52:25,840 --> 00:52:28,680
Speaker 4: Fourteen, I'm saying this vin thing. If this's been my DN.

1051
00:52:28,800 --> 00:52:31,120
Speaker 4: I invite you in. Now, how you gonna tell me?

1052
00:52:31,360 --> 00:52:32,680
Speaker 4: Here's the thing though, I want.

1053
00:52:32,480 --> 00:52:35,400
Speaker 1: To clarify because I didn't say this to Fred, and

1054
00:52:35,440 --> 00:52:37,160
Speaker 1: I don't want to want it to come off as

1055
00:52:37,280 --> 00:52:39,480
Speaker 1: like I'm saying it now. So I want to clarify

1056
00:52:39,560 --> 00:52:42,640
Speaker 1: why I'm saying this. I watched the Drink Chimps interview

1057
00:52:42,840 --> 00:52:48,840
Speaker 1: and Channing Crowder and Fred Taylor acknowledged time after time,

1058
00:52:49,000 --> 00:52:56,279
Speaker 1: House of Athlete. House of Athlete was not a surprise.

1059
00:52:56,680 --> 00:52:59,920
Speaker 1: If I'm going by that video, there wasn't a surprise

1060
00:53:00,080 --> 00:53:04,319
Speaker 1: about H your Way. My thing is with it being integrated,

1061
00:53:04,400 --> 00:53:06,600
Speaker 1: what what happened?

1062
00:53:06,600 --> 00:53:08,240
Speaker 2: But I want you to get back to the four percent.

1063
00:53:08,320 --> 00:53:10,600
Speaker 1: But I wanted to clarify that they knew, in my

1064
00:53:10,719 --> 00:53:12,480
Speaker 1: opinion about H your Way.

1065
00:53:12,600 --> 00:53:14,720
Speaker 2: I think that's what some of the fans believe.

1066
00:53:14,840 --> 00:53:17,480
Speaker 4: So you also got to understand, man, like you know,

1067
00:53:17,600 --> 00:53:19,800
Speaker 4: the pandemic hit as a bit like a lot of

1068
00:53:19,800 --> 00:53:24,759
Speaker 4: people lost everything. They lost their entire businesses, they lost families,

1069
00:53:25,440 --> 00:53:29,239
Speaker 4: people lost you know, their people, you know people you

1070
00:53:29,280 --> 00:53:33,120
Speaker 4: know back back just by COVID but also by suicide. Yes,

1071
00:53:33,640 --> 00:53:36,680
Speaker 4: you understand because it was tough time, tough times, yes,

1072
00:53:37,440 --> 00:53:40,520
Speaker 4: so I think about being a business owner during that time.

1073
00:53:40,719 --> 00:53:43,359
Speaker 4: You know, I got sixty employees. I'm up every night.

1074
00:53:43,400 --> 00:53:45,759
Speaker 4: I'm the one that gotta like watch what CDC is

1075
00:53:45,760 --> 00:53:49,279
Speaker 4: putting out. Yeah, but I'm taking it back a couple

1076
00:53:49,280 --> 00:53:52,279
Speaker 4: of years though, you know, so like you got to

1077
00:53:52,360 --> 00:53:56,719
Speaker 4: understand where I was at. Right, I'm literally up at

1078
00:53:56,719 --> 00:53:59,040
Speaker 4: my dinner room table with a bottle of do Say,

1079
00:53:59,280 --> 00:54:02,839
Speaker 4: thinking about like damn, okay, well how many people can

1080
00:54:02,840 --> 00:54:03,719
Speaker 4: we get in the building.

1081
00:54:03,560 --> 00:54:05,400
Speaker 3: What we can do this and that? Boom boom boom.

1082
00:54:05,719 --> 00:54:08,320
Speaker 3: So my pivot was I am.

1083
00:54:08,239 --> 00:54:12,759
Speaker 1: Athlete from h your way to even when I talked

1084
00:54:12,800 --> 00:54:13,920
Speaker 1: to him makes sense.

1085
00:54:14,040 --> 00:54:17,920
Speaker 4: I just invested fifty thousand in equipment. I just I

1086
00:54:17,960 --> 00:54:21,319
Speaker 4: had a social media team that was on payroll. Right,

1087
00:54:21,760 --> 00:54:25,360
Speaker 4: I got a facility that's a studio potentially because we

1088
00:54:25,360 --> 00:54:29,200
Speaker 4: couldn't even use it no more for the well beside

1089
00:54:29,920 --> 00:54:34,120
Speaker 4: the yes, and then I'm seeing Fred running, I'm seeing Channing.

1090
00:54:34,239 --> 00:54:36,239
Speaker 4: Channing comes over to the crib. I'm seeing all these

1091
00:54:36,280 --> 00:54:39,480
Speaker 4: legend him like damn, I'm watching ESPN. I'm like, man,

1092
00:54:39,480 --> 00:54:41,040
Speaker 4: we could our production could be better than that.

1093
00:54:41,080 --> 00:54:42,480
Speaker 2: They can't tell me that ain't worth me?

1094
00:54:43,280 --> 00:54:44,520
Speaker 3: Right, So so.

1095
00:54:46,080 --> 00:54:49,960
Speaker 4: That was the pivot, right, So then we get we

1096
00:54:50,640 --> 00:54:53,279
Speaker 4: go down the path. All right, so I'm gonna get

1097
00:54:53,280 --> 00:54:55,400
Speaker 4: to the four percent, So we go down the path.

1098
00:54:55,920 --> 00:54:57,920
Speaker 4: I'm like, all right, what is all of this? You

1099
00:54:57,920 --> 00:55:00,640
Speaker 4: know this is working. I didn't took this. This business

1100
00:55:00,680 --> 00:55:03,480
Speaker 4: is one little location from twelve thousand recurring monthly to

1101
00:55:03,480 --> 00:55:06,399
Speaker 4: one hundred and fifty and four months. Now I'm shut down.

1102
00:55:06,440 --> 00:55:08,640
Speaker 4: The pandemic hit. I was about to open up number two,

1103
00:55:08,719 --> 00:55:09,359
Speaker 4: number three four.

1104
00:55:09,400 --> 00:55:10,040
Speaker 2: I was in New York.

1105
00:55:10,080 --> 00:55:13,279
Speaker 4: I was seeing the post everywhere. Then the pandemic hit.

1106
00:55:13,360 --> 00:55:14,520
Speaker 4: So now I'm sitting here like, all right, I got

1107
00:55:14,640 --> 00:55:16,640
Speaker 4: to put that on hold. But I still got sixty

1108
00:55:16,719 --> 00:55:19,560
Speaker 4: seventy employees. How do I not lay them off? Still

1109
00:55:19,600 --> 00:55:22,520
Speaker 4: to this day that no one was laid off due

1110
00:55:22,560 --> 00:55:25,200
Speaker 4: to COVID, no nothing, And I think I was investing

1111
00:55:25,200 --> 00:55:28,200
Speaker 4: one hundred and fifty thousand dollars of every.

1112
00:55:28,000 --> 00:55:29,520
Speaker 3: Two weeks.

1113
00:55:30,480 --> 00:55:33,759
Speaker 1: On payroll, payroll, still to this day with her boy

1114
00:55:33,960 --> 00:55:40,200
Speaker 1: uh Wilder say, still to this day, Brover, you know

1115
00:55:40,239 --> 00:55:40,600
Speaker 1: what I'm saying.

1116
00:55:40,840 --> 00:55:43,239
Speaker 2: I believe in a yeah for sure, because like.

1117
00:55:43,239 --> 00:55:47,080
Speaker 4: I'm saying, I'm like, okay, don't not conservative. I'm willing to.

1118
00:55:47,080 --> 00:55:49,600
Speaker 2: Put on the line. Yeah, let's get it right.

1119
00:55:49,760 --> 00:55:53,400
Speaker 4: Yeah, what you mean to tell me three hundred thousand

1120
00:55:53,400 --> 00:55:55,839
Speaker 4: dollars a month could potentially in three five years, get

1121
00:55:56,239 --> 00:56:00,520
Speaker 4: bringing this dude, thirty fifty billion a year and yeah,

1122
00:56:00,560 --> 00:56:02,719
Speaker 4: let's do it, potentially be sitting on a billion dollar

1123
00:56:02,800 --> 00:56:06,560
Speaker 4: evaluation in five years. I'm willing to take that chance.

1124
00:56:06,640 --> 00:56:10,000
Speaker 4: I didn't I got I traveled the world. I don't

1125
00:56:10,040 --> 00:56:10,680
Speaker 4: mean nothing to me.

1126
00:56:10,880 --> 00:56:12,600
Speaker 2: Yeah, yeah, yeah, yeah.

1127
00:56:12,440 --> 00:56:14,560
Speaker 1: Remember where I start. Remember when I said I started

1128
00:56:15,480 --> 00:56:16,080
Speaker 1: Draft day?

1129
00:56:16,320 --> 00:56:20,520
Speaker 4: Yes, my mom and them were sleeping on Wesley Chapel,

1130
00:56:20,560 --> 00:56:21,839
Speaker 4: the Motel six bro.

1131
00:56:22,360 --> 00:56:26,800
Speaker 2: Everything I'm used to that. Yeah, ain't nothing.

1132
00:56:28,040 --> 00:56:30,759
Speaker 3: Yeah, I'm yeah, I'm educated. I went to college. My

1133
00:56:30,880 --> 00:56:31,600
Speaker 3: dad wasn't.

1134
00:56:32,440 --> 00:56:35,520
Speaker 4: My brother's and sisters, I mean, my cousins and my neighbors.

1135
00:56:35,960 --> 00:56:40,120
Speaker 3: I come from that. I operate better in this.

1136
00:56:40,840 --> 00:56:45,279
Speaker 1: That's me turning like I'm saying all that because if

1137
00:56:45,320 --> 00:56:48,320
Speaker 1: I lose it all, if I lose it all.

1138
00:56:48,360 --> 00:56:50,440
Speaker 3: I'm okay. I didn't have it all.

1139
00:56:51,440 --> 00:56:54,279
Speaker 1: But also my heage was I can still go back

1140
00:56:54,320 --> 00:56:56,680
Speaker 1: to ESPN or FS one to go make a couple

1141
00:56:56,760 --> 00:57:00,239
Speaker 1: million dollars easily, right, So oh.

1142
00:57:01,760 --> 00:57:04,200
Speaker 4: Boom, I'm trying to figure out what all this is.

1143
00:57:05,600 --> 00:57:09,760
Speaker 4: I take three hundred thousand, I invest in business planning.

1144
00:57:10,360 --> 00:57:11,919
Speaker 4: What's my five year road map?

1145
00:57:12,200 --> 00:57:13,040
Speaker 2: Do you understand?

1146
00:57:13,320 --> 00:57:16,120
Speaker 4: I brought in Boston consulting group, the number, the number

1147
00:57:16,160 --> 00:57:17,520
Speaker 4: two consult and that was a discount.

1148
00:57:17,600 --> 00:57:20,080
Speaker 1: This is money you can't see though. No, this is

1149
00:57:20,160 --> 00:57:21,840
Speaker 1: investing into what you. Bro.

1150
00:57:22,600 --> 00:57:25,960
Speaker 4: I did invest three hundred thousand dollars for paperwork. Give

1151
00:57:26,000 --> 00:57:28,320
Speaker 4: me a business plan? This is crazy.

1152
00:57:29,560 --> 00:57:30,360
Speaker 3: What is all of this?

1153
00:57:30,480 --> 00:57:33,000
Speaker 4: How I go from twelve eleven hundred and fifty dollars

1154
00:57:33,040 --> 00:57:35,080
Speaker 4: a month to now one hundred and fifty thousand dollars

1155
00:57:35,120 --> 00:57:37,680
Speaker 4: a month in this one location. Then I got this happening.

1156
00:57:37,880 --> 00:57:40,400
Speaker 4: I'm not monetizing this. I still haven't made any money

1157
00:57:40,440 --> 00:57:43,840
Speaker 4: off iron athlete. Everybody else eating. I'm paying everybody else.

1158
00:57:43,840 --> 00:57:48,480
Speaker 4: I ain't make no money. It's what we say. I

1159
00:57:48,520 --> 00:57:51,840
Speaker 4: called my brother, called my brother right because I'm trying

1160
00:57:51,880 --> 00:57:54,480
Speaker 4: to understand, like how to really grow you know what

1161
00:57:54,480 --> 00:57:57,640
Speaker 4: I'm saying a lot. It's new to me. We both

1162
00:57:57,680 --> 00:58:00,000
Speaker 4: grew up together. I went to college, he went to

1163
00:58:00,120 --> 00:58:02,920
Speaker 4: the streets, he went to prison. He's out now. Small

1164
00:58:03,120 --> 00:58:06,760
Speaker 4: my brother, love you, I said, bro, shout out, how

1165
00:58:06,960 --> 00:58:10,440
Speaker 4: how how did you grow your empire. You know some

1166
00:58:10,440 --> 00:58:13,959
Speaker 4: sometimes the street dudes is the street dus is smarter

1167
00:58:14,000 --> 00:58:16,440
Speaker 4: than five hundred facts.

1168
00:58:17,320 --> 00:58:21,400
Speaker 3: He said, bro all money and no money out.

1169
00:58:21,920 --> 00:58:22,720
Speaker 2: Nipsey RP.

1170
00:58:23,400 --> 00:58:25,880
Speaker 3: There you go. That's what it was. So that's why

1171
00:58:25,920 --> 00:58:26,400
Speaker 3: I get to that.

1172
00:58:27,000 --> 00:58:31,200
Speaker 4: But three hundred thousand, okay, just to get a business plan,

1173
00:58:31,280 --> 00:58:32,200
Speaker 4: my five year lad map.

1174
00:58:32,320 --> 00:58:34,920
Speaker 3: But and this is what they're doing. Now.

1175
00:58:35,320 --> 00:58:38,080
Speaker 4: You got when I sit down and I'm like, y'all

1176
00:58:38,120 --> 00:58:41,360
Speaker 4: want to raise thirty million on an X amount valuation.

1177
00:58:41,720 --> 00:58:43,320
Speaker 4: This is how much of the company I'm giving up

1178
00:58:43,320 --> 00:58:45,440
Speaker 4: so you can scale and grow like you got to

1179
00:58:45,480 --> 00:58:48,840
Speaker 4: have everything in order. Don't lock up in two hundred pages.

1180
00:58:49,480 --> 00:58:52,400
Speaker 4: They're studying. I studied Joe, I call you Joe Rogan.

1181
00:58:52,680 --> 00:58:57,680
Speaker 4: I know his numbers me too. Okay, it's in a case. Yes, okay,

1182
00:58:57,920 --> 00:59:00,640
Speaker 4: I'm studying a ringer. We're studying all these people that

1183
00:59:00,680 --> 00:59:03,440
Speaker 4: did deals before, because now you know what benchmarks are

1184
00:59:03,440 --> 00:59:06,760
Speaker 4: supposed to act. So three hundred thousand to the number

1185
00:59:06,760 --> 00:59:08,919
Speaker 4: two consulting firm in the world to help me build

1186
00:59:08,960 --> 00:59:10,920
Speaker 4: up my five year road map. Now what came out

1187
00:59:10,960 --> 00:59:14,320
Speaker 4: of that road map was this, Hey, Brendan, you invested

1188
00:59:14,560 --> 00:59:18,160
Speaker 4: to date almost eleven million dollars. That's house of athletes,

1189
00:59:18,200 --> 00:59:21,720
Speaker 4: and I am athlete, right, So pre money valuation off

1190
00:59:21,720 --> 00:59:25,000
Speaker 4: of the where you're at today, you're sitting at two

1191
00:59:25,080 --> 00:59:28,080
Speaker 4: hundred and forty million. So right now, if I want

1192
00:59:28,120 --> 00:59:29,680
Speaker 4: to go out to the market and sell it two

1193
00:59:29,760 --> 00:59:34,040
Speaker 4: hundred and forty million, because it's built off of five years, right,

1194
00:59:34,520 --> 00:59:37,920
Speaker 4: then different multiples. Right, So like if houses the software,

1195
00:59:38,080 --> 00:59:40,240
Speaker 4: if it's a tech company, if it's brick and mortar,

1196
00:59:40,280 --> 00:59:43,080
Speaker 4: if it's retail, if it's media, it's different multiples.

1197
00:59:43,200 --> 00:59:44,680
Speaker 3: You could be working off a three x, you could

1198
00:59:44,680 --> 00:59:45,160
Speaker 3: be working.

1199
00:59:45,000 --> 00:59:46,960
Speaker 4: On a five x, seven x, ten x, et cetera,

1200
00:59:47,000 --> 00:59:48,680
Speaker 4: et cetera, depending on the industry.

1201
00:59:48,720 --> 00:59:53,040
Speaker 2: That's the language. The bodcast niggas don't know language.

1202
00:59:52,520 --> 00:59:57,440
Speaker 4: So so so boom, here's the valuation, all right, and

1203
00:59:57,480 --> 01:00:01,440
Speaker 4: here's the game plan. So now what they're saying in

1204
01:00:01,480 --> 01:00:03,360
Speaker 4: this is like, if you hit these goals over the

1205
01:00:03,400 --> 01:00:05,960
Speaker 4: next five years, you're sitting on a nine hundred and

1206
01:00:06,000 --> 01:00:10,320
Speaker 4: forty nine million dollar value. Wag shag b okay close

1207
01:00:10,400 --> 01:00:13,760
Speaker 4: to it, all right, And guess what sixty percent of

1208
01:00:13,800 --> 01:00:15,480
Speaker 4: that was made up of House of athlete, not I

1209
01:00:15,520 --> 01:00:16,320
Speaker 4: am athy or media.

1210
01:00:16,800 --> 01:00:18,480
Speaker 2: Right. That's because that's recurring.

1211
01:00:18,520 --> 01:00:19,600
Speaker 3: That's just a podcast.

1212
01:00:19,640 --> 01:00:21,680
Speaker 2: I need the fans to understand. That's what I'm saying.

1213
01:00:21,680 --> 01:00:23,080
Speaker 2: I need the fans to understand the bill.

1214
01:00:23,280 --> 01:00:25,080
Speaker 4: So let me throw it to you because I want

1215
01:00:25,120 --> 01:00:27,360
Speaker 4: to answer your question. So that four percent is when

1216
01:00:27,360 --> 01:00:30,480
Speaker 4: I'm sitting down saying, no, bro, like that little eighty thousand,

1217
01:00:30,520 --> 01:00:33,240
Speaker 4: Like I get paid when I go speak, you see

1218
01:00:33,240 --> 01:00:35,840
Speaker 4: me doing anything, I'm getting paid fifty to a hundred

1219
01:00:35,840 --> 01:00:37,000
Speaker 4: thousand for an hour.

1220
01:00:37,160 --> 01:00:40,160
Speaker 1: Yeah, mental health, right, so like you, like I was

1221
01:00:40,200 --> 01:00:42,400
Speaker 1: on the call, so I know that ain't kept right.

1222
01:00:42,280 --> 01:00:45,560
Speaker 4: So like like that that this twenty five thousand, fifty

1223
01:00:45,560 --> 01:00:48,760
Speaker 4: thousands nothing, so like keep your money, just keep our

1224
01:00:48,760 --> 01:00:52,120
Speaker 4: face clean. Look, I'll give you four percent, and then

1225
01:00:52,160 --> 01:00:54,320
Speaker 4: your sweat equity matters like all of us. If it

1226
01:00:54,360 --> 01:00:56,800
Speaker 4: wasn't for all of us, Yeah, I am mathey wouldn't

1227
01:00:56,800 --> 01:00:57,640
Speaker 4: have popped the way it did.

1228
01:00:57,760 --> 01:00:59,080
Speaker 3: But there's so much more to it.

1229
01:00:59,200 --> 01:01:01,360
Speaker 4: And off the strength of all of that, Like I'm

1230
01:01:01,400 --> 01:01:03,720
Speaker 4: gonna give you four percent of a billion dollar company.

1231
01:01:04,160 --> 01:01:05,800
Speaker 2: That's what and that's what I think.

1232
01:01:06,240 --> 01:01:08,919
Speaker 4: And also you're gonna have your base, so you're still

1233
01:01:08,920 --> 01:01:11,560
Speaker 4: gonna make your money. You're still gonna make your money.

1234
01:01:11,640 --> 01:01:15,680
Speaker 4: So the money was look, rap share, so here's the base.

1235
01:01:15,760 --> 01:01:18,440
Speaker 4: Everybody get paid this and then everybody basically comes down

1236
01:01:18,440 --> 01:01:21,120
Speaker 4: to like twenty five percent rap share non profit right,

1237
01:01:21,480 --> 01:01:24,120
Speaker 4: so now everybody eating right simple.

1238
01:01:24,280 --> 01:01:28,120
Speaker 2: And see, I think the conversation is when I was talking.

1239
01:01:27,840 --> 01:01:30,040
Speaker 1: To him, was like, well you why I love you boy,

1240
01:01:30,040 --> 01:01:31,360
Speaker 1: because you got me really talking.

1241
01:01:31,400 --> 01:01:33,680
Speaker 3: Boy. That's how we got to it. I'm done after this.

1242
01:01:33,720 --> 01:01:35,000
Speaker 3: I ain't talking about it cool.

1243
01:01:35,040 --> 01:01:37,200
Speaker 2: It's information bro. Look, I'm telling you this.

1244
01:01:37,400 --> 01:01:41,440
Speaker 1: Young creators, my whole fan base, my whole everybody is

1245
01:01:41,520 --> 01:01:44,240
Speaker 1: information based. They know this same you see how we

1246
01:01:44,400 --> 01:01:46,800
Speaker 1: peeling it back Magic Johnson when he got a big

1247
01:01:46,840 --> 01:01:49,120
Speaker 1: and did it. That's what this is fun like. And

1248
01:01:49,160 --> 01:01:50,880
Speaker 1: the young creator is sitting on the other side. I'm

1249
01:01:50,880 --> 01:01:53,880
Speaker 1: telling you because I was him. I was him watching,

1250
01:01:54,320 --> 01:01:56,680
Speaker 1: so I know it's a young creator on the other side.

1251
01:01:56,600 --> 01:01:59,800
Speaker 2: Like, okay, okay, this makes sense. Okay, okay, okay.

1252
01:02:00,000 --> 01:02:01,920
Speaker 1: And they get they were pulling in in them with

1253
01:02:02,000 --> 01:02:06,000
Speaker 1: this our mistakes is pulling into them to help the market.

1254
01:02:06,520 --> 01:02:07,320
Speaker 2: You see what I'm saying.

1255
01:02:07,520 --> 01:02:11,080
Speaker 1: But I think the four percent conversation when I spoke

1256
01:02:11,120 --> 01:02:15,560
Speaker 1: to him, I don't think he understood that that four

1257
01:02:16,280 --> 01:02:20,400
Speaker 1: percent of a billion dollar situation that we're headed into.

1258
01:02:20,600 --> 01:02:23,000
Speaker 2: So not four percent of the podcast.

1259
01:02:23,720 --> 01:02:27,680
Speaker 1: The podcast ain't a billion dollar evaluation, and I think

1260
01:02:27,760 --> 01:02:29,960
Speaker 1: they feigned confused.

1261
01:02:30,080 --> 01:02:32,240
Speaker 4: But then also the money too though the base was

1262
01:02:32,240 --> 01:02:34,760
Speaker 4: still there right right, like I'm gonna throw I don't

1263
01:02:34,760 --> 01:02:36,600
Speaker 4: want to put out nobody's business, but I just throughout

1264
01:02:36,640 --> 01:02:39,760
Speaker 4: like just numbers, so you understand. So let's take like

1265
01:02:40,880 --> 01:02:44,280
Speaker 4: a Channing Crowder for example. So Channing Crowder, he was

1266
01:02:44,320 --> 01:02:44,840
Speaker 4: the only.

1267
01:02:44,760 --> 01:02:46,920
Speaker 1: Said you off for Channing three hundred thousand. He did

1268
01:02:46,960 --> 01:02:48,680
Speaker 1: say that on my show. He said, I hope Channing

1269
01:02:48,720 --> 01:02:51,480
Speaker 1: don't get mad, but be off of them three hundred thousand.

1270
01:02:52,440 --> 01:02:55,160
Speaker 3: Yes, so he said it.

1271
01:02:57,000 --> 01:02:58,560
Speaker 2: So you were talking about the four percent.

1272
01:02:58,640 --> 01:03:00,800
Speaker 3: Listen, listen. All I would say is this is that.

1273
01:03:00,960 --> 01:03:07,120
Speaker 4: Look before any deals came in, all right, before any

1274
01:03:07,120 --> 01:03:10,840
Speaker 4: deals came in, everything was I was.

1275
01:03:11,040 --> 01:03:14,000
Speaker 3: I was the only investor. I'm still the sole investor. Okay.

1276
01:03:18,400 --> 01:03:21,520
Speaker 3: In year one, Channing.

1277
01:03:23,920 --> 01:03:27,400
Speaker 4: Made more money, well I am athlete than he did

1278
01:03:27,880 --> 01:03:28,760
Speaker 4: doing what he was doing the.

1279
01:03:28,800 --> 01:03:29,560
Speaker 3: Last ten years.

1280
01:03:30,680 --> 01:03:31,480
Speaker 2: That's important.

1281
01:03:32,120 --> 01:03:38,400
Speaker 4: Year two, with the serious XM deal, I looked at

1282
01:03:38,640 --> 01:03:42,200
Speaker 4: Channing as like the face of that, and I said, bro,

1283
01:03:42,280 --> 01:03:44,400
Speaker 4: like if we hit her benchmarks and you do with

1284
01:03:44,440 --> 01:03:47,959
Speaker 4: what I know you can do easily, you'll be making

1285
01:03:47,960 --> 01:03:53,280
Speaker 4: a million dollars a year. And the question was if

1286
01:03:53,280 --> 01:03:55,880
Speaker 4: you're paying me this, then how much are you making?

1287
01:03:56,320 --> 01:03:58,680
Speaker 2: And I wanted before you leave, I know you guess what.

1288
01:03:58,720 --> 01:04:01,880
Speaker 1: We got to talk about that because I need people

1289
01:04:01,880 --> 01:04:03,760
Speaker 1: to know and we got a lot to till we're

1290
01:04:03,760 --> 01:04:05,640
Speaker 1: gonna have to do another one. I know you gotta

1291
01:04:05,680 --> 01:04:07,960
Speaker 1: go because we got I got so much game we

1292
01:04:08,040 --> 01:04:11,920
Speaker 1: can get into. But Channing Crowder spoke about this, and

1293
01:04:11,960 --> 01:04:15,160
Speaker 1: I did mention this on the other episode about he

1294
01:04:15,200 --> 01:04:17,920
Speaker 1: wants to know how much you're making and efforts to

1295
01:04:17,920 --> 01:04:21,360
Speaker 1: get access to his value. In my opinion, that's a

1296
01:04:21,480 --> 01:04:24,240
Speaker 1: very slippery approach. You don't as a wide receiver, you

1297
01:04:24,280 --> 01:04:26,360
Speaker 1: don't go to the NFL team and say what are

1298
01:04:26,360 --> 01:04:29,640
Speaker 1: you bringing in? Based that on that based on what

1299
01:04:29,680 --> 01:04:32,160
Speaker 1: I'm getting paid. The way that the formula that you

1300
01:04:32,280 --> 01:04:35,560
Speaker 1: have to come up with to access your value has

1301
01:04:35,640 --> 01:04:38,480
Speaker 1: never been go to the company and see how much

1302
01:04:38,520 --> 01:04:38,960
Speaker 1: they make.

1303
01:04:39,320 --> 01:04:40,680
Speaker 2: It's always the market.

1304
01:04:41,440 --> 01:04:44,880
Speaker 1: So you need to as a creative, understand the market

1305
01:04:45,000 --> 01:04:48,360
Speaker 1: to understand your value, so not what you're making from

1306
01:04:48,400 --> 01:04:51,240
Speaker 1: your deal. In my opinion, it should be what is

1307
01:04:51,280 --> 01:04:53,840
Speaker 1: the top podcast is being paid, or what are people

1308
01:04:53,920 --> 01:04:55,440
Speaker 1: doing this job being paid?

1309
01:04:55,440 --> 01:04:56,520
Speaker 2: What are wide receivers?

1310
01:04:56,520 --> 01:05:01,200
Speaker 4: But then also remember that that valuation that I talked about,

1311
01:05:01,760 --> 01:05:06,880
Speaker 4: the recommendation was if you to hit this billion dollar,

1312
01:05:06,960 --> 01:05:08,080
Speaker 4: you gotta hit the benchmarks.

1313
01:05:08,520 --> 01:05:09,800
Speaker 3: You got to hit the benchmarks.

1314
01:05:09,800 --> 01:05:13,760
Speaker 4: But you should go raise thirty million dollars thirty to

1315
01:05:13,760 --> 01:05:16,840
Speaker 4: forty million dollars they gave me a range for and

1316
01:05:16,880 --> 01:05:18,720
Speaker 4: give up be willing to give up thirteen percent of

1317
01:05:18,760 --> 01:05:19,320
Speaker 4: your company?

1318
01:05:19,840 --> 01:05:25,560
Speaker 3: Okay, okay, so we all play ball. We're all millionaires.

1319
01:05:25,960 --> 01:05:28,800
Speaker 4: Hey guys, here's the DCG, number two consulting firm in

1320
01:05:28,800 --> 01:05:31,480
Speaker 4: the world. They spent three months with me. We did

1321
01:05:31,480 --> 01:05:33,560
Speaker 4: a deep dive into what this is to help us

1322
01:05:33,640 --> 01:05:36,240
Speaker 4: put the language behind it, put a five year road

1323
01:05:36,240 --> 01:05:36,960
Speaker 4: map in place.

1324
01:05:37,480 --> 01:05:40,560
Speaker 3: All right, everybody can invest.

1325
01:05:41,040 --> 01:05:43,840
Speaker 4: It could be fifty thousand, it could be fifty million,

1326
01:05:43,920 --> 01:05:46,439
Speaker 4: whatever it is that you want to invest in. Right,

1327
01:05:47,000 --> 01:05:51,400
Speaker 4: So that's another option. That's business. It's just practic, yes, simple,

1328
01:05:51,440 --> 01:05:56,160
Speaker 4: it's you know, simple, you know simple business.

1329
01:05:56,240 --> 01:05:56,479
Speaker 3: Yes.

1330
01:05:56,760 --> 01:06:00,880
Speaker 1: So but look, man, I think I want to talk

1331
01:06:00,920 --> 01:06:05,280
Speaker 1: about partnership versus ownership. Right, A lot of the deals,

1332
01:06:05,320 --> 01:06:08,800
Speaker 1: even in podcasting now I think they understand that that

1333
01:06:09,040 --> 01:06:12,960
Speaker 1: most people who are creative of the IP oftentimes want

1334
01:06:13,000 --> 01:06:17,960
Speaker 1: to retain creative control and also ownership. And so to

1335
01:06:18,000 --> 01:06:20,400
Speaker 1: get around that, you put people in a position to

1336
01:06:20,520 --> 01:06:25,840
Speaker 1: participate as a partner but not own any thing from

1337
01:06:25,880 --> 01:06:31,040
Speaker 1: an ownership perspective, Do you think that they understood partnership

1338
01:06:31,560 --> 01:06:32,720
Speaker 1: versus ownership?

1339
01:06:32,880 --> 01:06:34,800
Speaker 3: And also, what's that clear.

1340
01:06:35,120 --> 01:06:38,880
Speaker 4: If you're if you have equity in a company, okay,

1341
01:06:39,560 --> 01:06:41,120
Speaker 4: your owner, right ownership?

1342
01:06:41,160 --> 01:06:42,480
Speaker 3: Your owner? Your owner.

1343
01:06:42,600 --> 01:06:46,440
Speaker 4: So like, look, I don't know what they what they

1344
01:06:46,520 --> 01:06:49,480
Speaker 4: know or what they don't know. I know I can

1345
01:06:49,520 --> 01:06:52,120
Speaker 4: speak for myself. You know, a lot of the work

1346
01:06:52,320 --> 01:06:55,720
Speaker 4: and one of the hardest things about my transition going

1347
01:06:55,800 --> 01:07:00,840
Speaker 4: from playing to building a company full time is gathering

1348
01:07:00,840 --> 01:07:03,680
Speaker 4: the information learning. I spend a lot of time on YouTube.

1349
01:07:03,720 --> 01:07:05,840
Speaker 4: I spend a lot of time on Google. Yes, I've

1350
01:07:05,840 --> 01:07:07,360
Speaker 4: been at Harvard. Yes I'm a part of some of

1351
01:07:07,400 --> 01:07:12,280
Speaker 4: those executive programs still to this day. But you know,

1352
01:07:13,080 --> 01:07:18,480
Speaker 4: I'm getting information everywhere. Okay, So I bust my ass

1353
01:07:18,480 --> 01:07:21,320
Speaker 4: to learn, you know what I mean? And that's the

1354
01:07:21,320 --> 01:07:24,280
Speaker 4: big UDI and everybody need to do that. You know,

1355
01:07:24,440 --> 01:07:29,120
Speaker 4: those books, read those books, shadow get a mentor all

1356
01:07:29,120 --> 01:07:34,000
Speaker 4: of that stuff is important if you want to evolve

1357
01:07:34,200 --> 01:07:36,680
Speaker 4: and grow. So I can't speak on what they know

1358
01:07:36,720 --> 01:07:39,240
Speaker 4: what they don't know, but what I know is like

1359
01:07:39,320 --> 01:07:43,200
Speaker 4: I feel confident in what I'm doing. I feel confident

1360
01:07:43,280 --> 01:07:47,560
Speaker 4: that you know, No, I have not even confident. I'm

1361
01:07:47,560 --> 01:07:52,040
Speaker 4: doing it with integrity. I'm doing it in a fair way,

1362
01:07:52,760 --> 01:07:52,960
Speaker 4: you know.

1363
01:07:53,280 --> 01:07:53,600
Speaker 3: Now.

1364
01:07:53,840 --> 01:07:56,760
Speaker 4: I come from the world where it's like you what

1365
01:07:56,800 --> 01:07:59,480
Speaker 4: you what you put in you, you you get out? Sure, right,

1366
01:07:59,520 --> 01:08:02,160
Speaker 4: I'm not just gonna give you anything that right, but

1367
01:08:02,200 --> 01:08:04,600
Speaker 4: it's going to be fair and I understand it. And

1368
01:08:04,640 --> 01:08:07,560
Speaker 4: I also have checks and balances. So I'm reaching out

1369
01:08:07,600 --> 01:08:09,680
Speaker 4: to people, Yo, what do you think about this?

1370
01:08:10,120 --> 01:08:11,800
Speaker 3: Is this right? Is this the right way you did

1371
01:08:11,880 --> 01:08:14,200
Speaker 3: it before? You know? Just how me and you talk.

1372
01:08:14,320 --> 01:08:17,720
Speaker 4: I'm talking to Joe, I'm talking to Nori right right,

1373
01:08:17,800 --> 01:08:21,519
Speaker 4: So like there's other people all the smoke, Matt Barnes

1374
01:08:21,720 --> 01:08:22,679
Speaker 4: sitting down with everybody?

1375
01:08:23,000 --> 01:08:26,920
Speaker 3: Right, how did you structure this? What are you thinking here? Right?

1376
01:08:27,080 --> 01:08:29,120
Speaker 3: Kevin Hart? Will you mentor me? Right?

1377
01:08:30,840 --> 01:08:34,240
Speaker 1: Do you think do you think that because I asked

1378
01:08:34,320 --> 01:08:36,560
Speaker 1: him this and he couldn't take it from you. I

1379
01:08:36,600 --> 01:08:38,960
Speaker 1: said b Marshall was a dog on their field. He

1380
01:08:39,120 --> 01:08:41,080
Speaker 1: like can't take it from he was a dog. Do

1381
01:08:41,120 --> 01:08:43,000
Speaker 1: you think Freddy T was a dog on the field?

1382
01:08:43,120 --> 01:08:43,280
Speaker 3: Oh?

1383
01:08:43,320 --> 01:08:46,000
Speaker 4: Fred T absolutely one of the best to ever do it.

1384
01:08:46,040 --> 01:08:49,080
Speaker 4: And also you know, like one of the best ogs.

1385
01:08:49,400 --> 01:08:50,360
Speaker 4: You understand, Like.

1386
01:08:50,920 --> 01:08:53,920
Speaker 1: He talked about you having a long standing relationship, Like

1387
01:08:54,439 --> 01:08:56,839
Speaker 1: I asked him, in ten years, will we see IAA

1388
01:08:56,880 --> 01:08:58,519
Speaker 1: and Pivot doing something together?

1389
01:08:58,960 --> 01:08:59,680
Speaker 2: Do you think so?

1390
01:09:00,800 --> 01:09:02,360
Speaker 3: Yeah? I mean you can never say no.

1391
01:09:02,600 --> 01:09:04,160
Speaker 2: I don't think he said that's wold.

1392
01:09:04,439 --> 01:09:06,559
Speaker 4: Yeah, you got you got you have jay Z and

1393
01:09:06,640 --> 01:09:08,479
Speaker 4: os come back together, you know.

1394
01:09:08,439 --> 01:09:09,200
Speaker 3: Do some business.

1395
01:09:09,600 --> 01:09:12,599
Speaker 2: So I think you know you guys, I mean ten years.

1396
01:09:12,600 --> 01:09:14,200
Speaker 4: I mean, it'd be cool to see them up under

1397
01:09:14,240 --> 01:09:15,280
Speaker 4: the i A platform.

1398
01:09:15,360 --> 01:09:25,280
Speaker 3: And you know, what's the valuation? What's the numbers?

1399
01:09:25,520 --> 01:09:25,760
Speaker 1: Yeah?

1400
01:09:27,360 --> 01:09:27,960
Speaker 4: How much?

1401
01:09:28,360 --> 01:09:37,519
Speaker 3: What I want to make? Yo? Five year old man

1402
01:09:38,439 --> 01:09:41,160
Speaker 3: visit the dude? Crazy man?

1403
01:09:41,439 --> 01:09:44,639
Speaker 4: Hey, but for real though, like they have a smooth exit, Yeah,

1404
01:09:44,720 --> 01:09:45,880
Speaker 4: for sure, it makes.

1405
01:09:45,560 --> 01:09:49,519
Speaker 3: Sense bring it here. Numbers go crazy?

1406
01:09:50,080 --> 01:09:53,439
Speaker 2: Yeah for sure? Hey, that was crazy man. Hey, you're

1407
01:09:53,479 --> 01:09:56,479
Speaker 2: so fucked that you're funny not you do it in too? Yeah,

1408
01:09:56,560 --> 01:09:57,200
Speaker 2: let's do it soon.

1409
01:09:57,320 --> 01:09:59,000
Speaker 3: Let's do it too. What's the number?

1410
01:09:59,360 --> 01:10:05,600
Speaker 2: Yeah? Me ask you this. I missed you up with that,

1411
01:10:05,680 --> 01:10:08,519
Speaker 2: when that fucking me up, that fucking me up is

1412
01:10:08,560 --> 01:10:13,320
Speaker 2: the showy, Yeah, that's the show. That's the show.