WEBVTT - Exhausted And Lonely By Digital Only (BA Q&A)

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<v Speaker 1>Hey, hey, hey, oh I forgot that's the Navis and Wednesday.

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<v Speaker 1>Oh it's time for the b a q a A

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<v Speaker 1>to b a q a, which you say the b

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<v Speaker 1>a q eight with tiffin a the b a q

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<v Speaker 1>a no men day, but the b a q a nonetheless.

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<v Speaker 1>So today is a snow day. It's get you if

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<v Speaker 1>you will, and so cous it's a snow day. Men.

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<v Speaker 1>They got the babies, and you know the babies will

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<v Speaker 1>not let you tape nobody's podcast. So you just have me, child,

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<v Speaker 1>because although it is a snow day for me as well,

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<v Speaker 1>it's just me, So I figure i'll do a We're

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<v Speaker 1>gonna answer two questions, one about business because y'all love that,

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<v Speaker 1>and one about personal finance because y'all love that as well.

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<v Speaker 1>If you're new to the stew the studio for short,

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<v Speaker 1>we answer questions here, but we answer questions on career,

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<v Speaker 1>on business, personal finance, your money, and life in general.

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<v Speaker 1>But Mandy and I are not your attorney. We're not

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<v Speaker 1>your financial advisor. We're not your doctor, we're not your engineer. Shoot,

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<v Speaker 1>we're not even a poc in g Man. Okay. We

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<v Speaker 1>are just two smart brown girls that have a thing

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<v Speaker 1>or two to say, and we will give you our

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<v Speaker 1>best to give you some advice that you take with

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<v Speaker 1>the smallest grain of salt, and then you consult with

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<v Speaker 1>the people you pay to take the advice to the king. Okay,

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<v Speaker 1>all right, So if you got questions, we have answers.

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<v Speaker 1>You can always slide into our DMS on IG that's

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<v Speaker 1>our preferred place. That is Brown Ambition Podcast on IG.

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<v Speaker 1>Or you can always go to Brown Ambition Podcast and

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<v Speaker 1>there's like a contact us button dot com on our

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<v Speaker 1>website and there's a contact us button so you can

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<v Speaker 1>hit us there too, but IG is our favorite place

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<v Speaker 1>sliding them DMS. Honey, all right, So I am taking

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<v Speaker 1>these questions I'm answering today just in general from what

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<v Speaker 1>the people have been asking and people say budgetiestae question.

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<v Speaker 1>So I have these financial resolutions and it's not looking good, queen,

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<v Speaker 1>even though we're in week two. How do I stay

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<v Speaker 1>on track for the year? Who has that question? Raise

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<v Speaker 1>your hand? Raise your hand, right? I know I have

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<v Speaker 1>that question sometimes and so I have found a system,

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<v Speaker 1>if you will, that allows me to stay on relative

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<v Speaker 1>financial track for the year. Want to hear it? Hear it?

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<v Speaker 1>Go first things first, you do have to kind of identify.

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<v Speaker 1>I don't necessarily do resolutions, but I do try to

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<v Speaker 1>identify what goals financial goals I'd like to meet by

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<v Speaker 1>the end of the year. But this is what I

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<v Speaker 1>ask myself. I say, Tiffany, January one, Tiffany, what would

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<v Speaker 1>you like January thirty one Tiffany to look like? Where

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<v Speaker 1>would you like for her to say? Ooh cha, I

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<v Speaker 1>went on these trips? What would you like her to

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<v Speaker 1>be wearing? You know, I was just looking at a

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<v Speaker 1>pair of Jordan's today, these Jordan Ones. I love the

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<v Speaker 1>Jordan Ones. They were raid and black and white. I

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<v Speaker 1>want her to be wearing those, right? What you know?

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<v Speaker 1>What is she a last girl? Because you see, I

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<v Speaker 1>got me a little last one right now? Does she

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<v Speaker 1>still have those? Okay? Has she finally moved into her

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<v Speaker 1>condo she's been renovating forever. Has she eaten at certain

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<v Speaker 1>restaurants la la? Has she spent time with people she

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<v Speaker 1>wanted to spend time with? What does January thirty one

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<v Speaker 1>Tiffany look like? And then infuse financially what does that

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<v Speaker 1>mean for her or him? Right? Or they? Then? Right?

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<v Speaker 1>What does that mean? Because this is more powerful than

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<v Speaker 1>a resolution because of the resolution is like, I'm gonna

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<v Speaker 1>fix my credit. That's great. What does that actually mean.

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<v Speaker 1>I'm literally envisioning myself December thirty first, you know, not

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<v Speaker 1>outside because Child is ghetto on New Year's Eve and

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<v Speaker 1>dangerous the December thirty first, reflecting on my year that's passed,

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<v Speaker 1>and I I'm gonna actually because if you know me,

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<v Speaker 1>you know I'm always cutting my locks, and I've cut

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<v Speaker 1>them to the chin, I've cut them short. But for

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<v Speaker 1>one thing, I'm like Child, I'm actually gonna let my

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<v Speaker 1>locks grow. So I imagine it's already like at Brawlink and

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<v Speaker 1>so I imagine they'll be like mid back and your

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<v Speaker 1>girl's gonna be a mermaid. I also think I'm gonna

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<v Speaker 1>keep the lashes up. I will have traveled. I know

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<v Speaker 1>for a fact, I'm going to Africa. I'm going to

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<v Speaker 1>go to Johannesburg and a few surrounding countries. Literally tomorrow

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<v Speaker 1>I leave for Puerto Rico with my sister am. I

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<v Speaker 1>just got back from South Carolina. Y'all never told me

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<v Speaker 1>about the sea islands Gullah Gulla. It was so freaking beautiful.

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<v Speaker 1>I was right on the Atlantic Ocean. It was moving

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<v Speaker 1>right so that's happening. My sisters just started taking pilates classes.

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<v Speaker 1>It's forty dollars a class. I'm considering it. But do

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<v Speaker 1>you see, like as I imagine January December thirty one, Tiffany,

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<v Speaker 1>like I'm looking at her holistically and then I'm attaching

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<v Speaker 1>the financial goals to that holistic life. Does that make sense? Right? Like?

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<v Speaker 1>What do I want for her? I want to have travel,

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<v Speaker 1>you know, I don't necessarily want to lose weight, but

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<v Speaker 1>certainly I would like my body to be tighter, a

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<v Speaker 1>little more snatched to the wakes. Okay, because I'm bringing

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<v Speaker 1>in forty five, I want to be given forty five

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<v Speaker 1>grown woman energy, but the body of thirty maybe not

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<v Speaker 1>thirty because thirty I was too skinny. Thirty five thirty seven, No,

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<v Speaker 1>just tighter than what I am now. I still give

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<v Speaker 1>it key though, R. But I literally am asking myself,

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<v Speaker 1>how do I want to show up on the last

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<v Speaker 1>day of the year, and what does that look like?

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<v Speaker 1>What I have to do now? And how does that

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<v Speaker 1>tie into my financial life? Is there money that I

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<v Speaker 1>have to save? Are there trips that I have to book?

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<v Speaker 1>Maybe I need to lean in, Like literally, I'm going

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<v Speaker 1>to Dubai in February. Your girls outside outside here go

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<v Speaker 1>catch this city. My trips in the month of January

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<v Speaker 1>and South Carolina. I started off with their doing Karen Hunter.

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<v Speaker 1>She's got this awesome podcast. She had this Healthy, Wealthy

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<v Speaker 1>Wise conference, which was inpecably done. I started there. I

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<v Speaker 1>go to Puerto Rico. I just got back on Sunday.

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<v Speaker 1>I go to Puerto Rico tomorrow to celebrate my sister's

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<v Speaker 1>fortieth Hey, Hairyl, that's rooming a Milia's mama Inenda because

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<v Speaker 1>my friend Rachel Rogers is having her ROI conference that

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<v Speaker 1>she has every year in Puerto Rico, So we're gonna

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<v Speaker 1>I'm gonna go to the conference but also enjoy pr

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<v Speaker 1>Okay and Dean. The week after that, I have to

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<v Speaker 1>go to Boston because I'm taping this huge podcast. Y'all

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<v Speaker 1>heard of mel Robbins. You know you have Okay, I'm

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<v Speaker 1>taping her podcast. It's in Boston, so I'll be flying

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<v Speaker 1>out to do that and Dean. I got booked to

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<v Speaker 1>do this gig in la a week after that, and

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<v Speaker 1>so I might We'll see how long I stay because

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<v Speaker 1>I have some friends in La hey Evon and my

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<v Speaker 1>cousin Chris. So maybe I'll stay a couple of days

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<v Speaker 1>to hang out with them, and then two weeks. Then

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<v Speaker 1>the week after that I'm going to be going to

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<v Speaker 1>DC to see my friend. And so that's happened in DC.

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<v Speaker 1>And then the week after that I go to Dubai

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<v Speaker 1>for this Mastermind, and during this Mastermind, my friend Terry

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<v Speaker 1>is going to be there. She said, I've always wanted

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<v Speaker 1>to go to Singapore. I said, okay, girl, so we

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<v Speaker 1>are going to go to Singapore the Mastermind for Dubai.

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<v Speaker 1>It's just two days. But who goes all the way

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<v Speaker 1>to Dubai just to stay for two days? Not me.

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<v Speaker 1>So I'm gonna be in a way for about ten days.

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<v Speaker 1>And so we're gonna spend time in Dubai and then

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<v Speaker 1>spend time in Singapore and then bring myself on home.

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<v Speaker 1>That's just January and February. Your girl is what outside?

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<v Speaker 1>So as I think of December thirty one, Tiffany, she

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<v Speaker 1>has been well traveled, right, I didn't even talk about

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<v Speaker 1>May when I go to Africa, when I go to

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<v Speaker 1>Johannesburg and the surrounding countries, right, I even book all

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<v Speaker 1>the other things I plan on doing. Okay, But in

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<v Speaker 1>order to do that, I am currently looking at one

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<v Speaker 1>my finances two points. I'm literally like, I was watching

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<v Speaker 1>YouTube videos today about the best way to medeem points

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<v Speaker 1>because I got a lot of ANX points, a lot

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<v Speaker 1>of United Airline points, some Chase Venture Card points, and

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<v Speaker 1>so but do you see that? Like, I don't want

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<v Speaker 1>you to think of your December thirty first self just

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<v Speaker 1>from a financial place. I want you to think of like,

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<v Speaker 1>how will you show up holistically and then match your

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<v Speaker 1>money to that. That's how you stick to the quote

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<v Speaker 1>unquote resolutions. Because resolutions are dry, honey and ashy. But

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<v Speaker 1>if you make them about your holistic, wonderful life, then

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<v Speaker 1>you say, hey, money, catch up. I need you to

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<v Speaker 1>do this, honey. I need you to give this. We

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<v Speaker 1>need to give savings, we need to give pay down

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<v Speaker 1>this credit card debt, we need to give maximize these points.

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<v Speaker 1>Do you see? Do you see? Do you see? We

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<v Speaker 1>need to give strong credit score? And so that's what

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<v Speaker 1>I do first and foremost in order to stick to

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<v Speaker 1>my quote unquote resolutions is that I make it about

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<v Speaker 1>a bigger life, not just about the money, and then

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<v Speaker 1>I match the money to the life. I don't try

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<v Speaker 1>to match my life to the money. That's one. Then two.

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<v Speaker 1>One of the things I do is I look for help.

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<v Speaker 1>I look to you. Is that windy I look not Whitney, right,

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<v Speaker 1>I look to you when I don't even know the song.

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<v Speaker 1>But it's a cute song. I just don't have a

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<v Speaker 1>great voice anyway, right. So one of the things I

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<v Speaker 1>have learned in my almost forty five years of life.

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<v Speaker 1>When I'm gonna say almost forty five because my birthday's

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<v Speaker 1>not in October, so we're gonna live this cute forty four.

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<v Speaker 1>I mean some of y'all be hung up on about age,

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<v Speaker 1>not me, girl, because you see the skin botox and

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<v Speaker 1>feeler free, still looking like what I'm giving. I feel

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<v Speaker 1>like I look in my forties, which is great, But

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<v Speaker 1>I feel like I look like in a cute in

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<v Speaker 1>my forties. Okay. The body is still body, and the

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<v Speaker 1>face is still facing and the skin is still skinning. Guy. Okay,

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<v Speaker 1>So so I'm always looking for help. So in my

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<v Speaker 1>years of living, I have learned the fastest way to

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<v Speaker 1>get from where you are to where you want to

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<v Speaker 1>be is typically through someone else. Because, girl, why we

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<v Speaker 1>learn a new lessons when the lessons have been learned

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<v Speaker 1>and written about and podcast about and blogged about. Okay,

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<v Speaker 1>So for example, I'm like, Hey, I've never flown Emirates

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<v Speaker 1>or Qatar, and I've heard they're really beautiful, and I

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<v Speaker 1>want to fly like to when I go to Dubai.

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<v Speaker 1>I want to have that luxury experience business or first class,

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<v Speaker 1>that luxury experience. I mean, I've flowed obviously first class

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<v Speaker 1>and this is before, but those are supposed to be

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<v Speaker 1>very high upscale airlines. So I'm currently like in these

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<v Speaker 1>ANX groups learning through people, how do I maximize the

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<v Speaker 1>points that I have in order to like not have

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<v Speaker 1>to pay for that girl because Baye, So through someone

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<v Speaker 1>else you get to maximize the lessons that you want

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<v Speaker 1>to learn. Why should you learn from scratch? That's why

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<v Speaker 1>you're here listening to about ambition. If you want to

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<v Speaker 1>do anything that has anything to do with financial wholeness,

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<v Speaker 1>that's budgeting, savings, debt, credit, income, investing for both retirement

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<v Speaker 1>and wealth, your net worth, insurance, your financial team, and

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<v Speaker 1>estate planning, any of those ten things. Child, That's why

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<v Speaker 1>I wrote the book Made Whole. It's the workbook version

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<v Speaker 1>of good with Money, right, and so looking for guidance

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<v Speaker 1>do not do it alone. Money is a team sport.

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<v Speaker 1>So finding people, tools and resources to help you get

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<v Speaker 1>to the goal, the financial goal that you need to

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<v Speaker 1>live the life that your January thirty first self is

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<v Speaker 1>like I did that? I did that? Does that make sense?

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<v Speaker 1>So one identify your January thirty first self what they

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<v Speaker 1>fin to say about how the year went? Cute. Two,

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<v Speaker 1>get yourself a guide. While you're out here by yourself,

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<v Speaker 1>it's getto out here, go ahead. Get you a partner.

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<v Speaker 1>When I used to teach free school, we would always

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<v Speaker 1>tell the kids hold your partner's hand. Right, you would

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<v Speaker 1>have to hold your partner's hand because if you was missing,

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<v Speaker 1>one of these kids is gonna be like, my partner's missing,

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<v Speaker 1>And I could be like Joahim, where are you, sir?

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<v Speaker 1>Why are you always behind? Right? So get yourself a partner.

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<v Speaker 1>I love an accountability partner. So that's like a little friend.

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<v Speaker 1>Friend that's going to walk you through well, that will

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<v Speaker 1>walk with you on your journey. They don't have to

0:12:06.320 --> 0:12:09.080
<v Speaker 1>know personal finance, but they're there to cheer you on

0:12:09.240 --> 0:12:11.839
<v Speaker 1>and hold you accountable and support you and share their

0:12:11.880 --> 0:12:15.280
<v Speaker 1>goals too. Right. But then you find somebody that's done

0:12:15.280 --> 0:12:18.400
<v Speaker 1>the thing you're wanting to do. Like, I don't know everything.

0:12:18.480 --> 0:12:22.040
<v Speaker 1>I lean into my financial advisor Angelie for certain things.

0:12:22.080 --> 0:12:26.760
<v Speaker 1>I lean into my my peers. You hear me talk

0:12:26.800 --> 0:12:28.920
<v Speaker 1>about Cabrella a lot. He's one of my business peers

0:12:28.920 --> 0:12:32.120
<v Speaker 1>that I bounce things off of. My friend Brandess of HFR,

0:12:32.360 --> 0:12:34.600
<v Speaker 1>I bounce things off of her. I lean into my

0:12:34.679 --> 0:12:40.720
<v Speaker 1>mentors Lynett, Cole, Boddy Cox, Sondra Davis of what is

0:12:40.760 --> 0:12:45.800
<v Speaker 1>it Stage Financial Right, and so like, these are my mentors.

0:12:46.120 --> 0:12:48.720
<v Speaker 1>And so I am quick to raise my hand and

0:12:48.720 --> 0:12:51.000
<v Speaker 1>say I need help. Let's get good at that. I

0:12:51.080 --> 0:12:54.800
<v Speaker 1>need help. I don't know, And it's okay finding those

0:12:55.000 --> 0:12:57.880
<v Speaker 1>people that are doing the thing you're wanting to do

0:12:58.520 --> 0:13:01.800
<v Speaker 1>and then following their lead. Some people you'll know personally

0:13:01.840 --> 0:13:05.320
<v Speaker 1>and some people just follow digitally. That's fine, okay. So

0:13:05.360 --> 0:13:07.000
<v Speaker 1>if you want the book, honey, go ahead and made

0:13:07.040 --> 0:13:09.320
<v Speaker 1>whole workbook can certainly help me with the financial part.

0:13:09.600 --> 0:13:12.280
<v Speaker 1>So that's the second part and the third part of

0:13:12.360 --> 0:13:17.480
<v Speaker 1>keeping these financial resolutions is building a community around you.

0:13:17.880 --> 0:13:21.000
<v Speaker 1>We work best in community. So when I said, like

0:13:21.320 --> 0:13:25.360
<v Speaker 1>looking for guidance, that's typically a person or a number

0:13:25.400 --> 0:13:28.559
<v Speaker 1>of people that have achieved the thing but the community

0:13:28.600 --> 0:13:32.360
<v Speaker 1>around you are like your family, your friends, your work friends,

0:13:32.360 --> 0:13:35.880
<v Speaker 1>your work husband whoever, your partner, your children, building this

0:13:35.960 --> 0:13:39.720
<v Speaker 1>community around you and sharing the things you're wanting to do,

0:13:40.360 --> 0:13:43.600
<v Speaker 1>you know. So for example, I was telling my sisters

0:13:44.000 --> 0:13:47.160
<v Speaker 1>I want us to go on a sister lunch date

0:13:47.200 --> 0:13:50.720
<v Speaker 1>once a month. So one, that's still a financial choice.

0:13:50.760 --> 0:13:53.760
<v Speaker 1>How much does that cost? How do we set that side?

0:13:53.920 --> 0:13:56.520
<v Speaker 1>Maybe we have like a sister account where, like you know,

0:13:56.600 --> 0:13:58.360
<v Speaker 1>the money goes there so that when when we pay,

0:13:58.679 --> 0:14:01.720
<v Speaker 1>we're just paying with one bill, but we've all contributed

0:14:01.760 --> 0:14:03.280
<v Speaker 1>to say like fifty bucks a month. I don't know,

0:14:03.360 --> 0:14:05.959
<v Speaker 1>child right, I was just thinking that. I was like, okay,

0:14:06.480 --> 0:14:10.680
<v Speaker 1>I want by December thirty. First that Tiffany says, like,

0:14:10.720 --> 0:14:12.880
<v Speaker 1>oh my gosh, I had, Like I mean, I hang

0:14:12.880 --> 0:14:15.120
<v Speaker 1>out my sisters all the time, but I intentionally had

0:14:15.120 --> 0:14:18.120
<v Speaker 1>at least twelve sister lunch dates with my sisters this year.

0:14:18.520 --> 0:14:21.080
<v Speaker 1>My friend Cabrell, who's one of my besties. Cabrel is

0:14:21.120 --> 0:14:24.360
<v Speaker 1>definitely my fancy friend, and he has a list of

0:14:24.440 --> 0:14:26.960
<v Speaker 1>places that he like. Cabrel's a foody, so he has

0:14:26.960 --> 0:14:29.920
<v Speaker 1>this list called Tiffany Eats. So we will go and

0:14:30.040 --> 0:14:32.880
<v Speaker 1>like to this really nice restaurant and eat good, honey,

0:14:33.040 --> 0:14:35.080
<v Speaker 1>because leave it up to me. Your girl doesn't have

0:14:35.160 --> 0:14:37.880
<v Speaker 1>a sophisticated pallet, at least not at first. But Cabrell

0:14:38.000 --> 0:14:40.080
<v Speaker 1>be like, girl, we're not eating there. Get yourself together,

0:14:40.640 --> 0:14:44.000
<v Speaker 1>like and so we have these amazing places that Cabrell,

0:14:44.120 --> 0:14:46.040
<v Speaker 1>I'm like, how did you find this place? So I

0:14:46.040 --> 0:14:48.800
<v Speaker 1>told Cabrell, Yo, I wanted on the calendar once a month,

0:14:49.560 --> 0:14:52.720
<v Speaker 1>on the calendar, like every third Thursday of the month

0:14:52.760 --> 0:14:55.040
<v Speaker 1>that we go out to dinner, or we choose a

0:14:55.040 --> 0:14:57.400
<v Speaker 1>place off the Tiffany Eats list because you are liabily

0:14:57.480 --> 0:14:59.160
<v Speaker 1>to get you are liable to get in the car

0:14:59.200 --> 0:15:01.440
<v Speaker 1>with Cabrel end up in Delaware and we live in

0:15:01.440 --> 0:15:04.040
<v Speaker 1>New Jersey. Hate don't mind driving. You're like, well, where

0:15:04.080 --> 0:15:06.360
<v Speaker 1>we going to eat today? I was taking Rhode Island.

0:15:06.400 --> 0:15:09.680
<v Speaker 1>You're like, what. But it's always fabulous, it's always fun,

0:15:09.680 --> 0:15:12.520
<v Speaker 1>it's always a time, honey. But that's also a financial

0:15:12.600 --> 0:15:15.040
<v Speaker 1>choice because how much does that cost? What does that

0:15:15.080 --> 0:15:17.280
<v Speaker 1>look like? Because we take it, we take turns treating

0:15:17.320 --> 0:15:19.400
<v Speaker 1>each other like I pay for one dinner, he picks

0:15:19.400 --> 0:15:21.360
<v Speaker 1>for the next dinner. So what does that look like?

0:15:21.680 --> 0:15:25.040
<v Speaker 1>You know? And so, but creating a community around you

0:15:25.480 --> 0:15:27.840
<v Speaker 1>to share. I want to do this thing. I have

0:15:27.920 --> 0:15:30.520
<v Speaker 1>something called Sunday Supper that I try to do. We

0:15:30.640 --> 0:15:32.600
<v Speaker 1>used to do a monthly, but now I'm trying to

0:15:32.640 --> 0:15:35.120
<v Speaker 1>do at least every other month. These are my family,

0:15:35.200 --> 0:15:37.840
<v Speaker 1>my friends, my neighbors. I invite them to the house.

0:15:38.120 --> 0:15:42.720
<v Speaker 1>I hire this amazing cook, chef Nishe that used to

0:15:42.720 --> 0:15:44.840
<v Speaker 1>cook for Jirella and I when he was here, and

0:15:45.000 --> 0:15:48.240
<v Speaker 1>Nisha will make food for Sunday Supper. And it's just

0:15:48.480 --> 0:15:52.080
<v Speaker 1>literally like a mini Thanksgiving every other month. But that cost?

0:15:52.240 --> 0:15:55.280
<v Speaker 1>What does that look like? You know? So these are

0:15:55.320 --> 0:15:57.640
<v Speaker 1>the things like you know, but as I have a

0:15:57.680 --> 0:16:01.000
<v Speaker 1>Sunday Supper group chat and we'll talk through it. Because

0:16:01.000 --> 0:16:04.280
<v Speaker 1>building community around your hopes, goals and dreams hold you

0:16:04.320 --> 0:16:07.400
<v Speaker 1>more accountable. So those are three things that will really

0:16:07.440 --> 0:16:11.760
<v Speaker 1>help you to make your financial resolution stick. Is that

0:16:11.800 --> 0:16:15.440
<v Speaker 1>you have to make it bigger than the resolution. One right,

0:16:15.520 --> 0:16:17.400
<v Speaker 1>just for recap, because you know, I'm a teacher. Plan

0:16:17.520 --> 0:16:22.480
<v Speaker 1>do review one right, identify your December thirty first self

0:16:22.720 --> 0:16:26.440
<v Speaker 1>and what they want holistically and match the money to that. Two,

0:16:27.360 --> 0:16:30.360
<v Speaker 1>get you some help, a guide whether it's made whole.

0:16:30.560 --> 0:16:34.440
<v Speaker 1>My new book whether it's this podcast someone or a

0:16:34.520 --> 0:16:36.760
<v Speaker 1>collection of someone that have accomplished the thing you want

0:16:36.760 --> 0:16:39.480
<v Speaker 1>to accomplish, Let them help you through it, whether it's

0:16:39.520 --> 0:16:42.600
<v Speaker 1>digitally or in person or whatever. And then three builds

0:16:42.600 --> 0:16:45.240
<v Speaker 1>community around that life you want to live, that goal

0:16:45.280 --> 0:16:47.600
<v Speaker 1>you want, and so they can hold you accountable and

0:16:48.160 --> 0:16:52.960
<v Speaker 1>you can keep them updated on your progress. Okay, Well,

0:16:53.120 --> 0:16:55.240
<v Speaker 1>hopefully that's a helpful child, because when we check in

0:16:55.280 --> 0:16:57.000
<v Speaker 1>December thirty, first, honey, I want to be like I

0:16:57.080 --> 0:17:00.200
<v Speaker 1>went here, I did this, I did Oh child to

0:17:00.240 --> 0:17:03.120
<v Speaker 1>be a time I can already tell. My sister Tracy

0:17:03.360 --> 0:17:05.720
<v Speaker 1>has already coined it. She said, twenty twenty four is

0:17:05.760 --> 0:17:09.760
<v Speaker 1>gonna be a banner year. A banner year meaning an

0:17:09.840 --> 0:17:12.520
<v Speaker 1>excellent year. My business is already cooking with grease, the

0:17:12.560 --> 0:17:16.040
<v Speaker 1>budget stas making coin already. We started the month of

0:17:16.119 --> 0:17:22.159
<v Speaker 1>January off strong. My personal life is looking cute, kai like,

0:17:22.200 --> 0:17:27.720
<v Speaker 1>my family and my friends super connected. And yeah, I'm

0:17:27.720 --> 0:17:30.360
<v Speaker 1>exploring the possibility of love again, don't ask me questions.

0:17:30.480 --> 0:17:34.480
<v Speaker 1>I just said it because he'd be listening, hey anyway.

0:17:35.240 --> 0:17:37.320
<v Speaker 1>And yeah, I just think twenty twenty four is gonna

0:17:37.320 --> 0:17:39.160
<v Speaker 1>be a banner year, and it can be for you too,

0:17:39.520 --> 0:17:43.560
<v Speaker 1>but it's intentional. These things happen intentionally, especially when you're grown.

0:17:44.080 --> 0:17:45.879
<v Speaker 1>All right, let's take a break, and I'm gonna do

0:17:45.920 --> 0:17:49.119
<v Speaker 1>a business question, honey, because y'all be asking me in

0:17:49.160 --> 0:17:52.119
<v Speaker 1>the corments and I we'll see you back in a

0:17:52.160 --> 0:17:57.760
<v Speaker 1>moment of as we pay some of these bills. I'm

0:17:57.920 --> 0:18:00.240
<v Speaker 1>back and blacker than ever. First of all, if you're

0:18:00.240 --> 0:18:02.679
<v Speaker 1>watching on YouTube, I'm not gonna lie. I'm loving this lip.

0:18:03.240 --> 0:18:05.920
<v Speaker 1>This is a combo. The problem with me is this

0:18:05.960 --> 0:18:08.240
<v Speaker 1>is my toxic trait. I will put together a lip

0:18:08.280 --> 0:18:10.679
<v Speaker 1>with like a mix of like you know, like I

0:18:10.760 --> 0:18:12.840
<v Speaker 1>use like a macliner. I couldn't tell you the name

0:18:13.840 --> 0:18:17.320
<v Speaker 1>I use. It was a lip bar, which is a

0:18:17.320 --> 0:18:21.439
<v Speaker 1>black on brand Hay Melissa Butler black on bland lip.

0:18:21.840 --> 0:18:23.119
<v Speaker 1>I don't even know what they call. Not that it's

0:18:23.160 --> 0:18:26.760
<v Speaker 1>not a lip gloss. It's not a lipstick child whatever

0:18:26.920 --> 0:18:29.919
<v Speaker 1>you know, lip color. And then I added some like

0:18:30.040 --> 0:18:32.639
<v Speaker 1>I don't know an N y X like in the middle.

0:18:33.040 --> 0:18:35.440
<v Speaker 1>I'm loving this color. But asked me to recreate it.

0:18:35.840 --> 0:18:38.280
<v Speaker 1>I can't because I forgot which ones I use. Anyway,

0:18:38.520 --> 0:18:41.240
<v Speaker 1>So get into the lip color, come feeling myself. So

0:18:41.359 --> 0:18:44.439
<v Speaker 1>we're back, right, for ba QA, and we're gonna do

0:18:44.520 --> 0:18:49.400
<v Speaker 1>a business question for the second half. How do you

0:18:49.520 --> 0:18:53.240
<v Speaker 1>plan to have a cause y'all know that one I mentor,

0:18:53.880 --> 0:18:55.600
<v Speaker 1>the girl is in business, and some of the guys,

0:18:55.640 --> 0:18:59.440
<v Speaker 1>Guy Lese. I've got about four thousand mentors over at

0:18:59.520 --> 0:19:03.359
<v Speaker 1>my men Tour Tiffany dot com. It's like twenty bucks

0:19:03.359 --> 0:19:06.520
<v Speaker 1>a month. We have a live session every month and

0:19:06.560 --> 0:19:09.000
<v Speaker 1>you do a live session with just the mentees, and

0:19:09.000 --> 0:19:11.000
<v Speaker 1>then we're also gonna be doing a live working session

0:19:11.119 --> 0:19:13.240
<v Speaker 1>once a month, so you get three live sessions a month,

0:19:13.840 --> 0:19:16.720
<v Speaker 1>and then all these tools and resources. Every Thursday, I

0:19:16.760 --> 0:19:19.000
<v Speaker 1>share a tool or resource that has helped my business

0:19:19.040 --> 0:19:23.240
<v Speaker 1>explode or at least stay alive. It's always awesome, sauce.

0:19:23.800 --> 0:19:26.199
<v Speaker 1>It's my mentor Tiffany dot com, and we use this

0:19:26.480 --> 0:19:29.320
<v Speaker 1>platform called Patreon. So there's a question that has come

0:19:29.400 --> 0:19:33.280
<v Speaker 1>up because twenty twenty three was hard for so many businesses,

0:19:33.960 --> 0:19:37.560
<v Speaker 1>so so many businesses, including my own. I had a

0:19:37.640 --> 0:19:41.080
<v Speaker 1>rough year, you know, like I probably made like one

0:19:41.160 --> 0:19:43.960
<v Speaker 1>third of what we used to make, Like and even

0:19:44.000 --> 0:19:46.199
<v Speaker 1>the budgeonista like this is how bad the year was.

0:19:46.840 --> 0:19:51.760
<v Speaker 1>Today I'm taking on Tuesday. Today is taxes Day, Like

0:19:51.840 --> 0:19:53.800
<v Speaker 1>if you have a big enough business, you're supposed to

0:19:53.840 --> 0:19:57.320
<v Speaker 1>pay taxes quarterly. So today is the quarterly tax payment

0:19:57.359 --> 0:20:00.919
<v Speaker 1>that's due for the end of the year, the end

0:20:00.920 --> 0:20:02.760
<v Speaker 1>of twenty twenty three, even though it's twenty twenty four,

0:20:02.760 --> 0:20:06.000
<v Speaker 1>you pay it in January. So I hit up my CFO.

0:20:06.119 --> 0:20:08.080
<v Speaker 1>I was a girl because usually she will send me

0:20:08.080 --> 0:20:10.480
<v Speaker 1>the tax money because I have an LLC as corp,

0:20:10.720 --> 0:20:15.080
<v Speaker 1>which means that the it's a pass through business. When

0:20:15.080 --> 0:20:17.879
<v Speaker 1>you have an LLC, that means that although you have

0:20:17.920 --> 0:20:21.520
<v Speaker 1>a business, the tax passes through to the individual, which

0:20:21.560 --> 0:20:24.280
<v Speaker 1>I am the individual, which means when taxes are due,

0:20:24.320 --> 0:20:28.439
<v Speaker 1>Tiffany has to pay taxes. So but I get my

0:20:28.480 --> 0:20:30.840
<v Speaker 1>tax money from my business. So if I owe thirty

0:20:30.840 --> 0:20:32.840
<v Speaker 1>thousand dollars this quarter, the business will give me the

0:20:32.840 --> 0:20:35.680
<v Speaker 1>thirty and I give it to the government, the state

0:20:35.760 --> 0:20:38.280
<v Speaker 1>and the federal government. So I was like, well, dang,

0:20:38.320 --> 0:20:41.440
<v Speaker 1>this is odd because George, my CFO, is usually on it.

0:20:41.480 --> 0:20:43.960
<v Speaker 1>So I messaged her, like, girl, you didn't give me

0:20:43.960 --> 0:20:47.440
<v Speaker 1>my tax money for the budgetista girl? The girl said,

0:20:48.560 --> 0:20:50.240
<v Speaker 1>what we made is what we spent. Girl, we ain't

0:20:50.240 --> 0:20:54.159
<v Speaker 1>make no money. I'll say, say, what, ah right. So

0:20:54.280 --> 0:20:57.480
<v Speaker 1>normally you pay taxes in a business on what's left over.

0:20:57.720 --> 0:20:59.800
<v Speaker 1>So let's just say you made a million dollars now,

0:21:00.080 --> 0:21:02.960
<v Speaker 1>but she spent a million. Ooh, you really supposed to

0:21:03.000 --> 0:21:05.160
<v Speaker 1>pay tax on what's left over. There's nothing left over,

0:21:05.280 --> 0:21:07.280
<v Speaker 1>so you don't pay taxes. If you made a million

0:21:07.880 --> 0:21:10.879
<v Speaker 1>and you spend five hundred thousand, then you're going to

0:21:10.920 --> 0:21:14.240
<v Speaker 1>pay taxes on the five hundred thousand. What we made

0:21:14.359 --> 0:21:16.960
<v Speaker 1>is basically what we spent, because I did pay taxes

0:21:17.119 --> 0:21:19.680
<v Speaker 1>throughout the year quarterly, but she basically like girl, we

0:21:19.720 --> 0:21:22.080
<v Speaker 1>was like net net even aka, we didn't really make

0:21:22.119 --> 0:21:24.359
<v Speaker 1>no money, you know, like I mean, of course, we

0:21:24.440 --> 0:21:27.199
<v Speaker 1>made enough to pay bills and pay my salary and

0:21:27.200 --> 0:21:29.480
<v Speaker 1>pay the salaries of other employees and things like that.

0:21:29.640 --> 0:21:32.720
<v Speaker 1>But usually this excess and I usually get a big

0:21:32.720 --> 0:21:35.920
<v Speaker 1>old tax bill, even quarterly. Typically my tax bill quarterly.

0:21:36.000 --> 0:21:39.400
<v Speaker 1>Sometimes it's supports of six figures for the quarter. I said, damn,

0:21:39.520 --> 0:21:42.800
<v Speaker 1>it was a beatty honey, so much so that we

0:21:42.840 --> 0:21:45.959
<v Speaker 1>started off with six months worth of emergency savings, and

0:21:46.040 --> 0:21:48.080
<v Speaker 1>by December we were down to one month because we

0:21:48.200 --> 0:21:50.600
<v Speaker 1>lived off our savings. So I'm just sharing this candidly

0:21:50.600 --> 0:21:53.360
<v Speaker 1>because every year and cute but you live to see

0:21:53.359 --> 0:21:56.560
<v Speaker 1>another day if you smart. So how do you maximize

0:21:56.560 --> 0:21:59.080
<v Speaker 1>twenty twenty four if you do have a business, okay,

0:21:59.440 --> 0:22:03.199
<v Speaker 1>gather around children. One that if you do have a

0:22:03.240 --> 0:22:05.720
<v Speaker 1>banner year in twenty twenty four, which I'm claiming it,

0:22:05.760 --> 0:22:08.320
<v Speaker 1>because we already started off strong, like the Bunjanista has

0:22:08.320 --> 0:22:10.680
<v Speaker 1>already made like it's the money it needs for six months,

0:22:11.359 --> 0:22:14.720
<v Speaker 1>which is great. But I know this, and so I

0:22:14.920 --> 0:22:19.760
<v Speaker 1>inherently trying to refill our emergency savings because for the

0:22:19.760 --> 0:22:22.040
<v Speaker 1>first time we leaned on it so heavily. We've never

0:22:22.080 --> 0:22:25.120
<v Speaker 1>done that before. But during twenty twenty, when the pandemic

0:22:25.240 --> 0:22:28.720
<v Speaker 1>was making all the businesses all juicy and good, I said, girl,

0:22:28.760 --> 0:22:30.720
<v Speaker 1>you made ten million dollars this year. That's cute. But

0:22:30.800 --> 0:22:33.760
<v Speaker 1>guess what, I suspect that this is going to be

0:22:33.800 --> 0:22:35.960
<v Speaker 1>a great year, which means a not so great year

0:22:36.240 --> 0:22:39.920
<v Speaker 1>might be coming. Twenty twenty best year ever, twenty twenty three,

0:22:40.240 --> 0:22:43.919
<v Speaker 1>worst year ever. Thankfully, I understood that twenty twenty twenties

0:22:44.000 --> 0:22:47.000
<v Speaker 1>earnings were supposed to also pay for when the worst

0:22:47.080 --> 0:22:50.320
<v Speaker 1>year came. So I had the six months of emergency

0:22:50.320 --> 0:22:55.520
<v Speaker 1>savings of operating expenses and operating expenses, meaning payroll, like

0:22:55.840 --> 0:22:58.840
<v Speaker 1>any kind of like you know, like any kind of bills,

0:22:59.000 --> 0:23:02.320
<v Speaker 1>like you know you have Facebook ads, you know, we

0:23:02.359 --> 0:23:07.800
<v Speaker 1>have like website, platforms, domain, all the stuff it costs,

0:23:07.800 --> 0:23:10.600
<v Speaker 1>it costs to run of business. And so we had

0:23:10.640 --> 0:23:13.359
<v Speaker 1>six months of that saved. So if you happen to

0:23:13.359 --> 0:23:16.840
<v Speaker 1>have a good year, I say, you want to have

0:23:17.720 --> 0:23:21.919
<v Speaker 1>ideally about six months saved or more in business. You know,

0:23:23.560 --> 0:23:26.640
<v Speaker 1>I only knew to do that because about God's great.

0:23:26.680 --> 0:23:29.359
<v Speaker 1>So during the pandemic, we had that, like I said,

0:23:29.359 --> 0:23:31.800
<v Speaker 1>our banner year where we made over ten million dollars

0:23:32.080 --> 0:23:35.240
<v Speaker 1>or about ten million dollars in business, right, yeah, ten million, right,

0:23:35.280 --> 0:23:37.000
<v Speaker 1>And it was like, you know, we had a lot

0:23:37.000 --> 0:23:38.920
<v Speaker 1>of profit. It wasn't like we made ten We spent ten.

0:23:40.440 --> 0:23:45.000
<v Speaker 1>And I remember reading in that year that Microsoft had

0:23:45.240 --> 0:23:48.840
<v Speaker 1>one year's worth of operating expenses saved. And I said, huh.

0:23:48.920 --> 0:23:51.520
<v Speaker 1>Because your girl likes to read, here's the thing about

0:23:52.359 --> 0:23:55.480
<v Speaker 1>business and just life and growth. You need to take

0:23:55.520 --> 0:24:00.439
<v Speaker 1>a look. It's in a book. It's reading rainboo. Go

0:24:00.480 --> 0:24:02.680
<v Speaker 1>ahead on and get your read on. You know, even

0:24:02.760 --> 0:24:06.119
<v Speaker 1>if it's audible, I don't care what it is. Read.

0:24:06.600 --> 0:24:09.560
<v Speaker 1>The information is there. So I'd read this article and

0:24:09.560 --> 0:24:12.760
<v Speaker 1>it said, hey, you know, although, like you know, business

0:24:12.760 --> 0:24:15.520
<v Speaker 1>is booming for so many people, Microsoft has decided to

0:24:15.560 --> 0:24:19.119
<v Speaker 1>save one year's worth of operating expenses just to see

0:24:19.240 --> 0:24:21.000
<v Speaker 1>because they weren't sure how the pandemic was going to

0:24:21.040 --> 0:24:24.720
<v Speaker 1>play out. And I said, well, then, if Microsoft is

0:24:24.720 --> 0:24:27.040
<v Speaker 1>saving a year, how much do we have saved? I

0:24:27.040 --> 0:24:29.760
<v Speaker 1>had never really checked, and I knew we had emergency savings,

0:24:29.800 --> 0:24:32.919
<v Speaker 1>but it wasn't a priority because things was good. So

0:24:33.000 --> 0:24:34.840
<v Speaker 1>I reached out to my CFO, Shanta at the time.

0:24:34.880 --> 0:24:36.560
<v Speaker 1>I said, girl, how much do we have saved? She

0:24:36.600 --> 0:24:39.040
<v Speaker 1>said like two and a half months. I said that

0:24:39.119 --> 0:24:42.639
<v Speaker 1>feels light, and she was like yeah, because we had

0:24:42.680 --> 0:24:44.720
<v Speaker 1>never really needed, like in fifteen years. By then it

0:24:44.760 --> 0:24:46.560
<v Speaker 1>was like thirteen years. We had never really need to

0:24:46.560 --> 0:24:49.320
<v Speaker 1>dip into emergency savings maybe like a month and then

0:24:49.359 --> 0:24:51.200
<v Speaker 1>put it right back. And I said, I feel like

0:24:51.240 --> 0:24:53.960
<v Speaker 1>I want to get to a year, and she said okay,

0:24:54.880 --> 0:24:57.920
<v Speaker 1>and so we aggressively started saving when things were really good,

0:24:57.920 --> 0:25:00.240
<v Speaker 1>and we got to six months and I felt like, actually,

0:25:00.280 --> 0:25:02.960
<v Speaker 1>six months feels good because a year feels a little excessive.

0:25:03.800 --> 0:25:06.520
<v Speaker 1>Thank good because three years later, a guess who was

0:25:06.640 --> 0:25:11.400
<v Speaker 1>living off that lamb okay, And so I just say

0:25:11.400 --> 0:25:12.960
<v Speaker 1>all that to say that in twenty twenty four, if

0:25:13.000 --> 0:25:14.840
<v Speaker 1>you do have a good year and you have a

0:25:14.920 --> 0:25:20.240
<v Speaker 1>business set aside, like ask yourself or your bookkeeper or

0:25:20.280 --> 0:25:23.920
<v Speaker 1>your accounting or whoever's managing your finances, how much does

0:25:23.960 --> 0:25:27.040
<v Speaker 1>my company cost me to run monthly and make it

0:25:27.119 --> 0:25:30.080
<v Speaker 1>your business to work toward getting to at least six

0:25:30.160 --> 0:25:34.320
<v Speaker 1>months of emergency savings. Okay, you might not need it

0:25:34.320 --> 0:25:36.720
<v Speaker 1>in a year, two years, four years, but one day

0:25:36.760 --> 0:25:39.320
<v Speaker 1>you're gonna need it. And I know so many of

0:25:39.320 --> 0:25:42.960
<v Speaker 1>my friends small businesses closed down in twenty twenty three

0:25:43.280 --> 0:25:45.920
<v Speaker 1>because they did not have the backup. You know, thank

0:25:45.960 --> 0:25:49.200
<v Speaker 1>god we had the backup. Or I had friends that literally,

0:25:49.520 --> 0:25:50.760
<v Speaker 1>Like I had a friend I was talking to the

0:25:50.760 --> 0:25:53.600
<v Speaker 1>other day. She took the money from her personal account,

0:25:53.960 --> 0:25:57.919
<v Speaker 1>from her retirement account to save the business, you know,

0:25:57.960 --> 0:26:00.640
<v Speaker 1>because she didn't have the backup. I would have done

0:26:00.680 --> 0:26:02.560
<v Speaker 1>that too. Like, let's just say the Budgeaniessa had such

0:26:02.600 --> 0:26:05.399
<v Speaker 1>a bad year, we had no savings. Tiffany has money,

0:26:06.000 --> 0:26:08.119
<v Speaker 1>and Tiffany could have let the budgeaniese to money. But

0:26:08.160 --> 0:26:10.960
<v Speaker 1>who want to do that? Because if I take money

0:26:10.960 --> 0:26:14.480
<v Speaker 1>out of my investment accounts. Meanwhile, the market rallied the

0:26:14.600 --> 0:26:16.840
<v Speaker 1>last quarter of the year, so I would have missed

0:26:16.840 --> 0:26:19.880
<v Speaker 1>out on that earning, but I didn't because your girl

0:26:19.920 --> 0:26:23.679
<v Speaker 1>was what ready? Okay, So one that you know, if

0:26:23.680 --> 0:26:25.320
<v Speaker 1>you have a bandoned year, you want to see yourself

0:26:25.320 --> 0:26:27.679
<v Speaker 1>through for twenty twenty four. In business, make sure that

0:26:27.760 --> 0:26:33.119
<v Speaker 1>you set aside money for emergencies. Okay, that's one. Two.

0:26:34.560 --> 0:26:40.240
<v Speaker 1>I believe that there is a shift happening that people

0:26:40.320 --> 0:26:43.080
<v Speaker 1>are wanting to engage in person. So if you have

0:26:43.119 --> 0:26:47.000
<v Speaker 1>a business, ask yourself, how can you create a more

0:26:47.080 --> 0:26:51.040
<v Speaker 1>hybrid approach? Because everyone has been digital, digital, social, social, social,

0:26:51.240 --> 0:26:56.240
<v Speaker 1>yeah yeah, yeah, But the thing is social is passive engagement. Right,

0:26:56.320 --> 0:26:59.040
<v Speaker 1>So if I tell you on social media sign up

0:26:59.040 --> 0:27:01.879
<v Speaker 1>for a thing, let's just say one or two percent

0:27:02.320 --> 0:27:04.600
<v Speaker 1>might sign up. But if you are in person with me,

0:27:04.800 --> 0:27:07.159
<v Speaker 1>sitting in a room, and I say, everybody, whip out

0:27:07.160 --> 0:27:10.000
<v Speaker 1>your phones, who are all gonna sign up for this thing? Now,

0:27:10.040 --> 0:27:12.199
<v Speaker 1>all of a sudden, you increase to sixty seventy percent.

0:27:12.960 --> 0:27:15.200
<v Speaker 1>And I have just been really contemplating on this because

0:27:15.200 --> 0:27:20.119
<v Speaker 1>I'm seeing that less and less the engagement is yielding

0:27:20.200 --> 0:27:24.520
<v Speaker 1>less and less results. Like digital engagement, and that if

0:27:24.520 --> 0:27:29.080
<v Speaker 1>you're not integrating some sort of interpersonal, in person component

0:27:29.119 --> 0:27:31.880
<v Speaker 1>to your business in your community, if you're building community

0:27:31.880 --> 0:27:34.560
<v Speaker 1>in business, which you ought to, then you might miss

0:27:34.640 --> 0:27:37.440
<v Speaker 1>out because there is this pendulum swing and people are

0:27:37.480 --> 0:27:41.680
<v Speaker 1>exhausted and lonely by digital only. I'm gonna say that

0:27:41.720 --> 0:27:44.640
<v Speaker 1>again because I was a bar. People are exhausted and

0:27:44.800 --> 0:27:49.000
<v Speaker 1>lonely by digital only, and so just consider that, Like,

0:27:49.000 --> 0:27:51.199
<v Speaker 1>that's why I started to do wealth walks. If you're

0:27:51.240 --> 0:27:54.080
<v Speaker 1>one of my Patreon members for my mentor Tiffany dot

0:27:54.119 --> 0:27:56.440
<v Speaker 1>com where I mentor, I said, we have about four

0:27:56.440 --> 0:28:00.879
<v Speaker 1>thousand mentees right there right started last year, we did

0:28:00.920 --> 0:28:05.080
<v Speaker 1>about seven mente dinners where if I had a speaking engagement,

0:28:05.080 --> 0:28:06.960
<v Speaker 1>I would say, hey, I'm going to be in Dallas

0:28:07.040 --> 0:28:10.120
<v Speaker 1>or DC or atlant or whatever, and I would invite.

0:28:10.200 --> 0:28:12.600
<v Speaker 1>I would have an open invitation and I'd say we

0:28:12.640 --> 0:28:14.520
<v Speaker 1>can max out about twenty people because that's what the

0:28:14.560 --> 0:28:16.520
<v Speaker 1>restaurant would allow without trying to charge it some sort

0:28:16.560 --> 0:28:19.919
<v Speaker 1>of like event fee. So we would meet up and

0:28:20.160 --> 0:28:23.399
<v Speaker 1>it made it really powerful because I noticed that the

0:28:23.520 --> 0:28:27.159
<v Speaker 1>churn rate for the mentees. Just business speak, churn is

0:28:27.200 --> 0:28:29.800
<v Speaker 1>the amount of people that you lose monthly if you

0:28:29.880 --> 0:28:32.760
<v Speaker 1>have a subscription. Right. Sometimes people leave because they don't

0:28:32.760 --> 0:28:35.439
<v Speaker 1>like the service. Sometimes people leave because they're not using it.

0:28:35.480 --> 0:28:39.600
<v Speaker 1>Sometimes people leave because their credit card just got declined. Whatever. Right,

0:28:39.800 --> 0:28:43.480
<v Speaker 1>so churn, So I'll give you an example. Like last

0:28:43.480 --> 0:28:44.920
<v Speaker 1>time I check, I think it was Spotify had a

0:28:45.000 --> 0:28:48.320
<v Speaker 1>churn rate about nine ten percent, meaning that every month

0:28:48.400 --> 0:28:52.240
<v Speaker 1>about ten percent of people leave, right, And so my

0:28:52.480 --> 0:28:57.280
<v Speaker 1>churn rate at Patreon was so low it was like

0:28:57.400 --> 0:29:01.240
<v Speaker 1>under three percent, meaning people were coming and staying, and

0:29:01.840 --> 0:29:04.800
<v Speaker 1>three percent was more or less people whose credit cards

0:29:04.800 --> 0:29:06.320
<v Speaker 1>just got declined and we could just tap them on

0:29:06.320 --> 0:29:10.240
<v Speaker 1>the shoulder. Why were people staying and saying? I love

0:29:10.240 --> 0:29:14.360
<v Speaker 1>being Tiffany's mentee because I think in large part because

0:29:14.400 --> 0:29:18.240
<v Speaker 1>there was this connection in person. I did about seven meetups,

0:29:18.520 --> 0:29:22.240
<v Speaker 1>so seven times twenty people. Don't give me the line?

0:29:22.280 --> 0:29:27.040
<v Speaker 1>What is that? One hundred and forty people? Eh, you know,

0:29:27.040 --> 0:29:31.000
<v Speaker 1>I'm over here trying to take out my calculator. Child, ooh,

0:29:31.040 --> 0:29:32.840
<v Speaker 1>my Ramin is here, child, We're about to wrap up.

0:29:33.880 --> 0:29:37.920
<v Speaker 1>Seven times twenty people. One hundred and forty people, yes,

0:29:38.320 --> 0:29:42.880
<v Speaker 1>one hundred and forty people, right plus right, But so

0:29:42.920 --> 0:29:45.440
<v Speaker 1>it's not just that because the people the energy that

0:29:45.480 --> 0:29:47.600
<v Speaker 1>you build when people are in person. They then go

0:29:47.720 --> 0:29:51.000
<v Speaker 1>back to the group and say, because we have like

0:29:51.040 --> 0:29:52.760
<v Speaker 1>I said, we have a monthly meetup where you guys

0:29:52.800 --> 0:29:55.960
<v Speaker 1>can see each other for that's part of being my mentee,

0:29:56.520 --> 0:29:59.520
<v Speaker 1>and the mentees kind of like network every month together.

0:30:00.080 --> 0:30:02.520
<v Speaker 1>And then we have a monthly lesson with me that

0:30:02.600 --> 0:30:04.240
<v Speaker 1>I teach a live and then you guys are going

0:30:04.280 --> 0:30:06.400
<v Speaker 1>to start to have a working session every month too.

0:30:06.560 --> 0:30:10.600
<v Speaker 1>So anyway, now the girls in those sessions be like chih,

0:30:10.640 --> 0:30:13.480
<v Speaker 1>I met Tiffy last week. It was amazing, and you

0:30:13.560 --> 0:30:17.360
<v Speaker 1>know what I learned. You now have these like amazing

0:30:17.520 --> 0:30:21.160
<v Speaker 1>cheerleaders who are like they advocate for you, like, no,

0:30:21.200 --> 0:30:23.840
<v Speaker 1>not my tify, don't talk about my budgetista, you know.

0:30:24.280 --> 0:30:29.040
<v Speaker 1>And so I am exploring that more about because I've

0:30:29.200 --> 0:30:32.200
<v Speaker 1>gotten really good at building community, but I want to

0:30:32.240 --> 0:30:36.680
<v Speaker 1>make sure that I'm providing enough in person interaction for community.

0:30:36.800 --> 0:30:40.680
<v Speaker 1>So I suggest you do the same ease and then, last,

0:30:40.720 --> 0:30:42.480
<v Speaker 1>but not least, this is something that I'm going to

0:30:42.520 --> 0:30:46.160
<v Speaker 1>be exploring more and more for twenty twenty four. Is

0:30:46.600 --> 0:30:48.280
<v Speaker 1>so I went to I told you, I went to

0:30:48.320 --> 0:30:52.000
<v Speaker 1>the conference in South Carolina, the Healthy Wealthy Wives Conference

0:30:52.240 --> 0:30:55.280
<v Speaker 1>by Karen Hunter, who's amazing. She's got this amazing podcast,

0:30:55.360 --> 0:30:58.600
<v Speaker 1>the Karen Hunter Show that I'm on every month, and

0:30:58.640 --> 0:31:00.520
<v Speaker 1>so it was my first time going to that conference.

0:31:00.800 --> 0:31:04.760
<v Speaker 1>It was in South Carolina on Kiewaka something island, which

0:31:04.800 --> 0:31:06.880
<v Speaker 1>is a sea island. So South Carolina has all these

0:31:06.920 --> 0:31:09.240
<v Speaker 1>islands like outside of it, and it was one of

0:31:09.280 --> 0:31:11.720
<v Speaker 1>those islands. And it was dropped at gorgeous. I ain't

0:31:11.760 --> 0:31:14.520
<v Speaker 1>never seen it. When I say gorgeous, I was like Mexico,

0:31:14.840 --> 0:31:18.680
<v Speaker 1>Puerto Rico gorgeous. And the resort, the Kiahwaka or whatever

0:31:18.880 --> 0:31:21.960
<v Speaker 1>it was called resort, was absolutely studying. I had three

0:31:22.000 --> 0:31:25.080
<v Speaker 1>balconies in my room. It was a sitting room that

0:31:25.240 --> 0:31:26.920
<v Speaker 1>was as big as like a New York City apartment,

0:31:26.920 --> 0:31:29.520
<v Speaker 1>and then a bedroom and two full baths, and the

0:31:30.520 --> 0:31:33.000
<v Speaker 1>master bath was so big that you opened it with

0:31:33.040 --> 0:31:39.000
<v Speaker 1>two doors. Child your girl was living living. It was amazing.

0:31:39.320 --> 0:31:42.640
<v Speaker 1>So I went there and I thought to myself, you

0:31:42.760 --> 0:31:45.200
<v Speaker 1>might be like, who's Karen Hunter, but I get Let

0:31:45.240 --> 0:31:47.480
<v Speaker 1>me tell you who knows who Karen Hunter is her audience.

0:31:49.000 --> 0:31:51.480
<v Speaker 1>I took away this amazing lesson when I was looking

0:31:51.520 --> 0:31:55.040
<v Speaker 1>around and the ticket to go and I could say

0:31:55.080 --> 0:31:56.480
<v Speaker 1>this because I mean, if you go online, try to

0:31:56.480 --> 0:31:59.000
<v Speaker 1>buy it. The ticket to go to Healthy Wealthy Wives

0:31:59.120 --> 0:32:01.560
<v Speaker 1>was about twenty one hundred dollars. Right. That doesn't include

0:32:01.600 --> 0:32:03.840
<v Speaker 1>your flight because she can't pay for your flight, So

0:32:03.880 --> 0:32:07.120
<v Speaker 1>twenty one hundred dollars right time, she had about like

0:32:07.160 --> 0:32:09.520
<v Speaker 1>two hundred and twenty people there. I'm sorry, Karen, I'm

0:32:09.520 --> 0:32:12.000
<v Speaker 1>not trying to clock your peg, but you know, right,

0:32:12.080 --> 0:32:15.240
<v Speaker 1>so twenty one hundred dollars two one hundred times two

0:32:15.320 --> 0:32:18.200
<v Speaker 1>hundred and twenty two people give her take, that's four

0:32:18.280 --> 0:32:25.240
<v Speaker 1>hundred and sixty two thousand dollars. Hello, hello, somebody? Right,

0:32:25.600 --> 0:32:29.720
<v Speaker 1>So that's almost half a million dollars. I'm gonna let

0:32:29.760 --> 0:32:32.200
<v Speaker 1>that sink in. That's almost half a million dollars. And

0:32:32.240 --> 0:32:34.880
<v Speaker 1>you might be saying, who is Karen Hunter? Right? You

0:32:34.960 --> 0:32:37.160
<v Speaker 1>might not know her. A lot of people do, but

0:32:37.320 --> 0:32:39.360
<v Speaker 1>you might not know her. You know. The lessons that

0:32:39.360 --> 0:32:43.120
<v Speaker 1>I learned is car plus. When I went there, Karen

0:32:44.360 --> 0:32:47.800
<v Speaker 1>has t shirts and sweatshirts, and I saw the shirt

0:32:47.880 --> 0:32:50.040
<v Speaker 1>so much that I literally was like, did I miss

0:32:50.080 --> 0:32:53.200
<v Speaker 1>it during registration? Where's my shirt? Where's my registration shirt?

0:32:53.360 --> 0:32:55.080
<v Speaker 1>So I asked, I said, I didn't get a regetration shirt.

0:32:55.120 --> 0:32:58.040
<v Speaker 1>She's like, girl, that's not a registration shirt. I did

0:32:58.040 --> 0:32:59.600
<v Speaker 1>a drop. I do a number of drops through the

0:32:59.680 --> 0:33:03.800
<v Speaker 1>year where I sell like merch. Her audience was so

0:33:03.840 --> 0:33:06.840
<v Speaker 1>engaged that they brought the merch with them that they

0:33:06.840 --> 0:33:10.200
<v Speaker 1>bought throughout the year and war at the conference, I

0:33:10.280 --> 0:33:11.800
<v Speaker 1>sell a hold on, hold On, hold on, hold on.

0:33:12.560 --> 0:33:15.200
<v Speaker 1>So I'm just watching in awe and amazement at how

0:33:15.280 --> 0:33:19.640
<v Speaker 1>engaged like her people. They half of them had my

0:33:19.640 --> 0:33:22.120
<v Speaker 1>book because I'm on Karen Hunter once a month. Everybody

0:33:22.200 --> 0:33:25.000
<v Speaker 1>knew me. Hey, girl, loved your last segment. I got

0:33:25.000 --> 0:33:26.760
<v Speaker 1>you your book? Can I signed it? Can you sign

0:33:26.800 --> 0:33:29.080
<v Speaker 1>it for me? Meanwhile, I was not even speaking at

0:33:29.080 --> 0:33:31.440
<v Speaker 1>her conference. You know, they knew I was coming because

0:33:31.440 --> 0:33:33.280
<v Speaker 1>I was a special guest just to attend. But I

0:33:33.320 --> 0:33:36.240
<v Speaker 1>wasn't even speaking. And a light bulb went on that

0:33:36.480 --> 0:33:40.800
<v Speaker 1>Karen has done this excellent job of not trying to

0:33:40.840 --> 0:33:44.480
<v Speaker 1>get more congregation members. Instead she has turned around and

0:33:44.600 --> 0:33:47.800
<v Speaker 1>she preaches to the choir. I'm gonna let that so again.

0:33:49.800 --> 0:33:52.600
<v Speaker 1>Sometimes in business, we are so busy trying to get

0:33:52.720 --> 0:33:56.240
<v Speaker 1>new customers that we are not taking amazing care of

0:33:56.280 --> 0:33:59.600
<v Speaker 1>our current existing customers. And I am guilty of this,

0:34:00.560 --> 0:34:02.640
<v Speaker 1>always out trying to get new, new, new, new new

0:34:03.160 --> 0:34:07.040
<v Speaker 1>sis you have ten fifteen, one hundred, one thousand, one

0:34:07.080 --> 0:34:11.240
<v Speaker 1>hundred thousand, whatever it is people already in your audience.

0:34:11.719 --> 0:34:14.239
<v Speaker 1>Are you loving on them so good and treating them

0:34:14.320 --> 0:34:16.160
<v Speaker 1>so good and making sure they have all the tools

0:34:16.160 --> 0:34:18.680
<v Speaker 1>and resources and access and da da da that when

0:34:18.719 --> 0:34:21.800
<v Speaker 1>it's time for you to drop a tool or resource

0:34:22.160 --> 0:34:25.399
<v Speaker 1>that they're like, girl, here is my money. I bet

0:34:25.480 --> 0:34:28.080
<v Speaker 1>you're not, because I know I'm not. So for twenty

0:34:28.120 --> 0:34:31.480
<v Speaker 1>twenty four, I'm gonna be loving the hell out of y'all. Okay,

0:34:32.400 --> 0:34:37.160
<v Speaker 1>that I already have enough people in my audience that

0:34:37.320 --> 0:34:40.120
<v Speaker 1>I already treat y'all good. But I'm not as intentional

0:34:40.200 --> 0:34:42.000
<v Speaker 1>as I ought to be. I would say I was

0:34:42.000 --> 0:34:46.319
<v Speaker 1>doing fifty percent new people, fifty percent y'all. I'm doing

0:34:46.360 --> 0:34:49.640
<v Speaker 1>thirty percent new people and seventy percent what y'all need,

0:34:49.760 --> 0:34:51.879
<v Speaker 1>What y'all want? How can I help? What do you want?

0:34:51.960 --> 0:34:54.560
<v Speaker 1>Da da da da. You do that, and you don't

0:34:54.600 --> 0:34:56.920
<v Speaker 1>have to work nearly as hard if you take care

0:34:56.960 --> 0:35:00.160
<v Speaker 1>of the people who are already here. You already have

0:35:00.320 --> 0:35:02.400
<v Speaker 1>people in your audience, if you've taken the time to

0:35:02.400 --> 0:35:07.080
<v Speaker 1>build community in business. And if you do that, child, geez, like,

0:35:07.200 --> 0:35:10.320
<v Speaker 1>your business is gonna be popping for twenty twenty four. Okay,

0:35:10.640 --> 0:35:12.960
<v Speaker 1>so what do we learn about how to make the

0:35:13.000 --> 0:35:16.080
<v Speaker 1>most out of twenty twenty four? One get your savings

0:35:16.160 --> 0:35:20.319
<v Speaker 1>up right. Two I forgot the second with that, that's it, child,

0:35:20.400 --> 0:35:24.600
<v Speaker 1>my memories. Oh. Two, integrate some in person things. Okay,

0:35:24.600 --> 0:35:26.279
<v Speaker 1>the girls want to touch on people and love on

0:35:26.360 --> 0:35:28.560
<v Speaker 1>people and love on people and see you in person.

0:35:28.920 --> 0:35:35.120
<v Speaker 1>And then three focus on your current community right, speak

0:35:35.160 --> 0:35:38.160
<v Speaker 1>to the choir, not so much new congregation members. You

0:35:38.200 --> 0:35:39.839
<v Speaker 1>do that for twenty twenty four, I'm gonna do it.

0:35:40.080 --> 0:35:42.520
<v Speaker 1>Watch how twenty twenty four. I'm already started to do

0:35:42.560 --> 0:35:44.800
<v Speaker 1>it just a little bit. When I tell you, January

0:35:44.840 --> 0:35:47.319
<v Speaker 1>of last year, I don't remember what we made. It

0:35:47.440 --> 0:35:50.120
<v Speaker 1>was like next to nothing, cause January be slow sometimes.

0:35:51.400 --> 0:35:54.440
<v Speaker 1>This year already we've already made, like within the first

0:35:54.480 --> 0:35:58.080
<v Speaker 1>two weeks multiple six figures and not like with no ads,

0:35:58.200 --> 0:36:03.440
<v Speaker 1>run with no new stuff, really just focusing our current

0:36:03.920 --> 0:36:06.279
<v Speaker 1>audience and saying you want this thing that I've been

0:36:06.360 --> 0:36:09.440
<v Speaker 1>at and just letting you know what even existed. Multiple

0:36:09.480 --> 0:36:13.640
<v Speaker 1>six figures already. I'm like, gosh, start it who chall

0:36:13.840 --> 0:36:17.200
<v Speaker 1>So I hope that was a lesson for you. If

0:36:17.200 --> 0:36:20.960
<v Speaker 1>you'd like to ask any business question, career question, financial question,

0:36:21.120 --> 0:36:27.240
<v Speaker 1>or otherwise, slide into our dmsr ID at Branna Vision Podcast.

0:36:27.280 --> 0:36:30.160
<v Speaker 1>And also you can go to brownivisionpodcast dot com. Please

0:36:30.239 --> 0:36:33.040
<v Speaker 1>please please leave us a review if you find what

0:36:33.080 --> 0:36:35.640
<v Speaker 1>we're sharing so great. Like I said, if you want

0:36:35.640 --> 0:36:37.720
<v Speaker 1>to be my mentee, you can go to my mentor

0:36:37.800 --> 0:36:40.000
<v Speaker 1>Tiffany dot com. We'll put the link in the description

0:36:40.040 --> 0:36:43.120
<v Speaker 1>of the show notes for you. Also, my book Made Whole,

0:36:43.160 --> 0:36:45.359
<v Speaker 1>we'll do that too, Maid Whole Workbook dot com if

0:36:45.360 --> 0:36:48.080
<v Speaker 1>you want to get on financial track. But yeah, we'll

0:36:48.080 --> 0:36:50.960
<v Speaker 1>see you next week. Well, I'm gonna be here. I

0:36:51.000 --> 0:36:53.120
<v Speaker 1>was gonna say, I'm coming back from Puerto Rico on Sunday,

0:36:53.600 --> 0:36:58.960
<v Speaker 1>so it's cute, So I'll be here all right. Bye,