WEBVTT - Episode 204 "Big Dave's Cheesesteaks" 0:00:01.360 --> 0:00:12.920 Hold on, hold on, and gentle show. Welcome to the 0:00:12.920 --> 0:00:15.840 Ball Alert Show podcast available everywhere you get your podcast. 0:00:15.920 --> 0:00:18.079 I go by the name for our Simmons. I have 0:00:18.120 --> 0:00:21.160 your best tie, so you know, b take special guests 0:00:21.160 --> 0:00:23.759 in the building. I love his cheese steaks. How's it going, 0:00:23.960 --> 0:00:26.319 Mr Derek, how's it going, sir? What's up? Bro? Thanks 0:00:26.360 --> 0:00:29.160 for having me? Thank you for coming. Mr Derrick Hayes 0:00:30.200 --> 0:00:36.239 from West Philly, Philly? And how is the meat so 0:00:36.400 --> 0:00:40.160 damn juicy? It's just like it's just juicy as hell. 0:00:40.360 --> 0:00:43.040 I think it's my grandfather, to be honest. Like my grandfather, 0:00:43.159 --> 0:00:45.400 he uh, he gave me all my skills, not even 0:00:45.440 --> 0:00:47.400 knowing because when I was coming up, if I ain't 0:00:47.400 --> 0:00:48.960 go to church with him on Sundays, I had to 0:00:48.960 --> 0:00:51.599 finish the Sunday's dinner, you know what I'm saying. So 0:00:52.400 --> 0:00:55.000 along the way, when I came to Atlanta, when I 0:00:55.040 --> 0:00:57.040 wanted to go open my first business, which was Days 0:00:57.040 --> 0:00:58.720 Philly Ward, I aced I I was just selling Italian 0:00:58.800 --> 0:01:01.160 nice we call the warder. I nobody knew what it was. 0:01:01.920 --> 0:01:03.880 So when I'm making the cheese steaks and I hired 0:01:03.880 --> 0:01:05.720 to cook, it wasn't coming out the way I wanted to. 0:01:05.800 --> 0:01:08.360 It wasn't authentic. And my grandfather, you know, he went 0:01:08.360 --> 0:01:09.840 back to the roots and you know what I'm saying, 0:01:09.880 --> 0:01:13.320 gave me the water oil mixed ratio. So that's what 0:01:13.400 --> 0:01:15.240 helped out the stake to not dry out. I mean, 0:01:15.280 --> 0:01:19.000 it never missed, like Mrs literally, no matter what day, 0:01:19.080 --> 0:01:22.240 what time. I think it's at its best right now too, 0:01:22.280 --> 0:01:24.959 because my company right now, we're about to scale a 0:01:24.959 --> 0:01:27.399 whole lot of locations and I got the right people 0:01:27.520 --> 0:01:30.000 right now following the right s op manual. So it's 0:01:30.040 --> 0:01:33.240 it's like a real system to really doing the same 0:01:33.280 --> 0:01:36.440 way every single time. So right now, man, I'm just 0:01:36.520 --> 0:01:38.399 happy about all that because all the years of me 0:01:38.480 --> 0:01:41.160 just ground in the kitchen, building all the fan base, 0:01:41.280 --> 0:01:44.400 everybody coming to support the brand. If it wasn't me 0:01:44.480 --> 0:01:46.840 making it or my two big guys that started with me, 0:01:47.200 --> 0:01:49.160 they would say, ah, you know, we went them in 0:01:49.160 --> 0:01:51.600 the kitchen, I went, you know, being the kitchen. Now 0:01:51.640 --> 0:01:53.720 anybody can make it and it's the same product coming 0:01:53.720 --> 0:01:56.440 out every single time. I feel like it's always hard 0:01:56.440 --> 0:01:59.200 to manage multiple locations like Chick fil A for example. 0:01:59.240 --> 0:02:01.800 I am honest, like, you go to Chick fil a anywhere, 0:02:01.840 --> 0:02:05.040 and it's pretty much damn near, you know, consistent, Yeah, 0:02:05.120 --> 0:02:08.440 every single time, every time. Is there any fear that, 0:02:08.520 --> 0:02:10.679 you know, even though you're giving them the information and 0:02:10.680 --> 0:02:12.239 you're showing them how to do, is there any fear 0:02:12.320 --> 0:02:14.760 that you may grow so big that you can't really 0:02:14.840 --> 0:02:17.720 manage what these locations are doing? Um? I used to 0:02:17.760 --> 0:02:19.519 think like that until I got around the right people 0:02:19.560 --> 0:02:22.000 and write people on my team that scaled locations before it. 0:02:22.080 --> 0:02:24.600 Because when you got the systems in place, like it's 0:02:24.639 --> 0:02:26.960 like when you hire somebody, they just ain't jumping right 0:02:27.000 --> 0:02:29.200 in and cooking cheese steaks. So getting on the register, 0:02:29.240 --> 0:02:31.760 they're actually learning the brand and learning the process and 0:02:32.160 --> 0:02:34.720 the protocols, the procedures, everything you need to do. Tactually 0:02:34.800 --> 0:02:37.440 scaled the business. So now it's just like a puzzle 0:02:37.560 --> 0:02:40.160 was coming together every time you build a location. And 0:02:40.240 --> 0:02:41.959 right now I got a good location about the coming 0:02:42.200 --> 0:02:44.519 and like another month and a half and I think 0:02:44.520 --> 0:02:46.200 that's gonna be my big work. Where you're putting one, 0:02:46.200 --> 0:02:49.440 you're putting that come on this ball show. It's coming 0:02:49.480 --> 0:02:51.760 out of a sap, all right, it's gonna be in 0:02:51.840 --> 0:02:56.760 Jones bro. Yeah, So listen, how did you know that 0:02:57.000 --> 0:02:59.480 like you was popping like you like man, all right 0:02:59.560 --> 0:03:02.760 man a bit instance is just went from zero to 0:03:02.880 --> 0:03:07.400 a hunting um. To be honest, it's when Eve ate 0:03:07.440 --> 0:03:09.400 the sandwich. When she uh, you know, when I had 0:03:09.440 --> 0:03:12.880 the gas station location and I can't coming and she 0:03:12.960 --> 0:03:16.400 was shooting barbershop And the first day I heard she 0:03:16.480 --> 0:03:18.679 was coming, I waited like a kid on Christmas because 0:03:18.720 --> 0:03:21.400 I needed that pop. I'm like, yeah, she coming, and 0:03:21.400 --> 0:03:23.959 then she didn't show up, so I got a lord 0:03:23.960 --> 0:03:26.079 of discourage a little bit. But then the next day 0:03:26.120 --> 0:03:29.080 she came, and to be honest, I just blew over. 0:03:29.400 --> 0:03:32.440 You know seven Figures party in Atlanta that year. You 0:03:32.480 --> 0:03:34.640 know what I'm saying, So why I'm making this chicken 0:03:34.720 --> 0:03:37.000 cheese steak. I'm saying to myself, like, damn, this sandwich 0:03:37.040 --> 0:03:39.280 is gonna save my life or what's gonna get rid 0:03:39.320 --> 0:03:42.000 of me? So I'm just like, I gotta make this sandwich. 0:03:42.040 --> 0:03:44.360 So I'm sitting there chopping it, and the people behind her, 0:03:44.360 --> 0:03:46.160 that's where are she Like, they're not gonna order until 0:03:46.480 --> 0:03:48.840 she eat the sandwich. So I never knew that a 0:03:48.920 --> 0:03:51.760 cheese steak was gonna save my life, like like really 0:03:51.840 --> 0:03:53.760 saved my life. So when she ate it, she posted 0:03:53.840 --> 0:03:57.680 her social media networks and the next day I had 0:03:57.720 --> 0:04:00.240 the biggest line I ever had at that time. From 0:04:00.280 --> 0:04:03.480 there it just was it was just up. But over 0:04:03.520 --> 0:04:06.000 the years of me growing the brand, as it grew 0:04:06.040 --> 0:04:08.880 from year to year, I had the popularity. I had people, 0:04:08.880 --> 0:04:10.280 you know, saying the food was good. But then I'm 0:04:10.320 --> 0:04:11.920 trying to figure out, now, how do I open our 0:04:12.000 --> 0:04:15.440 location it because you start getting like spoil to it, 0:04:15.520 --> 0:04:18.240 to be honest, like you know, it's like a rapper 0:04:18.279 --> 0:04:20.280 that come out with a song, what's the next hit? Like, 0:04:20.320 --> 0:04:23.440 what's what's coming next? So that was my problem when 0:04:23.480 --> 0:04:25.240 I was going through. And now you know, I got 0:04:25.320 --> 0:04:28.280 three locations in the Mercedes Bend Stadium that's never been 0:04:28.320 --> 0:04:33.160 done by honestly, it's three is on every level. But 0:04:33.440 --> 0:04:35.760 I came in there, you know, telling them, like listen, 0:04:36.120 --> 0:04:38.640 I'm going to change the culture in the stadium, give 0:04:38.640 --> 0:04:41.320 me my shot. So sometimes we don't understand that we 0:04:41.400 --> 0:04:43.920 gotta ask for what we want, just wait for it. 0:04:44.240 --> 0:04:45.720 So I went in there and letting them know that 0:04:45.760 --> 0:04:47.640 I was going to be the trend setter in the stadium. 0:04:47.920 --> 0:04:49.840 I was going to be the culture change and We're 0:04:49.880 --> 0:04:52.520 gonna change the whole dynamic away, this whole thing running 0:04:52.520 --> 0:04:54.360 through the food system right now with the highest gross 0:04:54.400 --> 0:04:56.920 in restaurant the stadium. I mean, you can't miss it. 0:04:57.000 --> 0:04:59.800 Like it's literally on every floor. You cannot miss it. 0:05:00.240 --> 0:05:01.920 And for me dedicate in the business to my father, 0:05:01.920 --> 0:05:03.320 you know what saying watching him down in front of 0:05:03.360 --> 0:05:06.000 my face is like that was my willpower to never quit, 0:05:06.040 --> 0:05:09.480 to keep on going. What happened with your father? Yeah? Cancer. 0:05:10.320 --> 0:05:14.600 So it's crazy because before I moved to Atlanta, I was, Um, 0:05:14.640 --> 0:05:17.200 I was in Athens. I used to play basketball. Um, 0:05:17.240 --> 0:05:19.440 you know, my dad moved me out of Philly when 0:05:19.440 --> 0:05:20.919 I was in the ninth grade. I was getting in 0:05:20.920 --> 0:05:23.279 trouble stuff like that. So I wind up going to 0:05:23.320 --> 0:05:27.039 this lower town where you know it ain't the city life. 0:05:27.480 --> 0:05:29.560 So you've kind of been in Georgia for a little minute. Yeah, 0:05:29.640 --> 0:05:31.480 but I went back to Philly and oh five when 0:05:31.480 --> 0:05:34.239 my aunt passed away, So ancer really hit. My family hired. 0:05:34.240 --> 0:05:37.120 But the person that was helping raising me but my grandparents, 0:05:37.200 --> 0:05:39.080 was my she had passed when oh five, So I 0:05:39.120 --> 0:05:42.920 moved back to Philly oh nine. My dad just magically, 0:05:42.960 --> 0:05:45.280 you know, he was coughing. He thought he had a cold, 0:05:45.320 --> 0:05:48.040 went to a couple of hospitals, found out he had numonia. 0:05:48.120 --> 0:05:52.120 He had cancer. So we came down to uh Emery University. 0:05:52.480 --> 0:05:54.480 I'm driving back and forth from you know, from Philly, 0:05:54.520 --> 0:05:56.760 trying to help him out. And then the mr of 0:05:56.800 --> 0:05:59.719 all this, he wound up passing away in Emery. And 0:05:59.760 --> 0:06:02.640 the rich day of my life was July six. And 0:06:02.680 --> 0:06:05.400 then this year I had my son at Emory University. 0:06:05.440 --> 0:06:07.960 On July six, I think my dad died, you know 0:06:08.040 --> 0:06:09.880 what I'm saying, So like all this was a full 0:06:09.920 --> 0:06:12.240 circle moment of my life right now. So I know 0:06:12.320 --> 0:06:14.440 my story already written and I'm building up being out 0:06:14.440 --> 0:06:17.880 the company right now and my father. Well, people be 0:06:17.880 --> 0:06:19.200 able to get this in your book, because I know 0:06:19.279 --> 0:06:21.479 you're happy what's coming. You got a book coming out 0:06:21.720 --> 0:06:25.960 that I'm like two months out right now. Um, just 0:06:26.000 --> 0:06:29.039 working on the last finishing touches of it. But um, 0:06:29.080 --> 0:06:31.279 I'm really excited about that because this night, that's not 0:06:31.360 --> 0:06:33.640 my memoir, but this is gonna be the book that 0:06:33.760 --> 0:06:36.760 like take people like if you had a dream, you 0:06:36.880 --> 0:06:39.520 had a kids, some alter you know your situation now 0:06:39.640 --> 0:06:41.000 and you kind of took a pause on it, this 0:06:41.040 --> 0:06:42.840 book on bring you back to life and everything you 0:06:42.880 --> 0:06:45.039 want to do, because you're looking at somebody that got 0:06:45.040 --> 0:06:47.400 over forty some tattoos on his body. I'm not your 0:06:47.480 --> 0:06:49.440 every CEO. I come from the ghetto. I didn't had 0:06:49.440 --> 0:06:52.240 a narcotics cases and then arrested all these things, and 0:06:52.240 --> 0:06:55.080 I built the multimillion dollar company off for nothing, and 0:06:55.120 --> 0:06:57.520 now I own multiple multi million dollar companies off of 0:06:57.560 --> 0:06:59.520 believing and everything that I was. You know, my mission 0:06:59.560 --> 0:07:06.800 on my dream. Now, we just interviewed your fiancee. She's 0:07:06.800 --> 0:07:10.040 in love. You're in love? Oh yeah, definitely. When is 0:07:10.080 --> 0:07:15.360 the wedding day? My brother Joe wave you guys excited? No, definitely. 0:07:15.440 --> 0:07:17.120 I feel like we're already married though you know, it's 0:07:17.160 --> 0:07:19.680 like we already talked about that because on paper, we 0:07:19.760 --> 0:07:25.240 got too many assets together, so it's already. She told 0:07:25.320 --> 0:07:27.680 us a story. I'm trying to verify some things now. 0:07:27.880 --> 0:07:34.080 She said, uh, broken window, she slid in your d M. 0:07:34.760 --> 0:07:40.520 The truth she told her. Okay, so I know that 0:07:40.520 --> 0:07:42.800 that was accurate. Now, she she left out of detail 0:07:42.840 --> 0:07:46.240 of how I got into y'all have them kids? So 0:07:46.400 --> 0:07:48.440 did you make the first move because y'all had a 0:07:48.480 --> 0:07:52.000 business relationship first. Correct, Yeah, yeah, we had a business relationship. 0:07:52.280 --> 0:07:56.200 What did you how did you get personal? My brother? Um, 0:07:56.400 --> 0:07:59.080 did you did you realize? No? I just you know, 0:07:59.160 --> 0:08:01.080 you know, like you know how you you you're cool 0:08:01.120 --> 0:08:03.280 with a chick, but you'd be like, damn, you can 0:08:03.320 --> 0:08:06.520 see yourself dating. But like this was different. This was 0:08:06.560 --> 0:08:09.600 like somebody that I've seen myself. It was like my shadow. 0:08:09.760 --> 0:08:11.200 You know what I'm saying. So we was talking to 0:08:11.240 --> 0:08:13.600 each other. It's like the first moment we we need 0:08:13.600 --> 0:08:15.400 some clarity speaking to the mike, sir. What I was 0:08:15.440 --> 0:08:18.200 saying is like the first initial meet up place that 0:08:18.240 --> 0:08:20.320 we went to, it wasn't a date. It was just 0:08:20.360 --> 0:08:21.840 for us to you know, get to know each other 0:08:21.880 --> 0:08:23.120 and all that. When she reached out to me when 0:08:23.120 --> 0:08:25.960 my windows got bust out from George Floyd were setting, um, 0:08:25.960 --> 0:08:31.760 sunflower ahead. No, it's it's never had no vegan food 0:08:31.760 --> 0:08:35.599 in my life. This vegan food and my cousin that 0:08:35.679 --> 0:08:37.400 was there, he got murdered last year. He was the 0:08:37.400 --> 0:08:40.400 only one that really She said the same thing. And 0:08:40.800 --> 0:08:43.560 we're sitting there talking and he keeps like tapping my foot. 0:08:43.679 --> 0:08:45.400 She don't notice. He like, when we're out of here, 0:08:45.440 --> 0:08:47.719 I got him just chilling sitting here, but we're get 0:08:47.720 --> 0:08:49.440 in the car and he told me he was like, Yo, 0:08:50.040 --> 0:08:52.400 that ship person, like that's gonna be the person you're 0:08:52.400 --> 0:08:54.280 gonna be with. And I'm like, man, no, what you're 0:08:54.280 --> 0:08:56.600 talking about. We're just doing business together, trying to you know, 0:08:56.679 --> 0:08:59.080 help these communities out. But when I realized she was 0:08:59.120 --> 0:09:02.720 really the person, and for me, it's when we literally 0:09:02.800 --> 0:09:04.800 said we was like one of the build the communities 0:09:04.800 --> 0:09:06.640 out with different things. Like you know, usually when you 0:09:06.640 --> 0:09:08.680 started talking to a woman in no shading the other woman, 0:09:08.720 --> 0:09:10.319 but most of the ship you're talking about is like 0:09:10.400 --> 0:09:13.079 some of the stuff like material or it's like what 0:09:13.559 --> 0:09:16.080 club you're going to the night or whatever. That hers 0:09:16.240 --> 0:09:18.520 was like more like let's be a hundred inmates out, 0:09:19.040 --> 0:09:20.959 you know what I'm saying. Let's let's uh get some 0:09:21.160 --> 0:09:23.199 let's get some community centers rolling stuff like that. So, 0:09:23.800 --> 0:09:26.080 you know, sad to say in the situation for shop 0:09:26.200 --> 0:09:28.920 Brooks was murdered, you know what I'm saying, And we 0:09:29.000 --> 0:09:31.920 did our first initial gear back was you know, buying 0:09:32.080 --> 0:09:35.920 his his wife of a vehicle, providing life insurance for 0:09:36.000 --> 0:09:38.880 his kids. CEU partner at was six hundred thousands in 0:09:38.880 --> 0:09:41.480 scholarship money, and I'm just like, damn, who else I 0:09:41.559 --> 0:09:43.840 could have did this with in the world that would 0:09:43.880 --> 0:09:45.679 have believed in what I believed in how to do it? 0:09:45.800 --> 0:09:48.600 And from there they just started getting stronger and stronger. 0:09:49.880 --> 0:09:52.199 Babies just don't pop up, sir. I want to know 0:09:53.440 --> 0:09:56.839 what happened? Did you exactly one of the day that 0:09:56.960 --> 0:10:00.320 you leave it for the kids? First? What happened? We'll 0:10:00.320 --> 0:10:02.920 be right back with more of the Baller Alert, y'all 0:10:04.960 --> 0:10:07.600 real listeak to a special edition up the ball Alert Show. 0:10:07.880 --> 0:10:09.719 What's up that your boy d Hayes from Big Dave 0:10:09.800 --> 0:10:12.040 Cheese stay chilling on the ball Alert Show? You did? 0:10:12.480 --> 0:10:15.280 What happened? No? She can't. She I think it's her 0:10:15.360 --> 0:10:22.240 fun what I wanted? Yeah, real life, I think um, 0:10:22.640 --> 0:10:25.559 I think she went in for the kill. But kid, 0:10:25.760 --> 0:10:32.480 I was ready. So you just probably didn't feel like, well, 0:10:32.559 --> 0:10:35.160 I wanted to out of all the people that you 0:10:35.240 --> 0:10:37.840 know me growing up and I've been around different females 0:10:37.960 --> 0:10:40.719 and you know, this was something different from me. This 0:10:40.920 --> 0:10:43.880 was like, this is like not even on those soft ship. 0:10:44.000 --> 0:10:46.679 This was like, Damn, I really know what love is now, 0:10:47.040 --> 0:10:50.679 because like you can like lust somebody for a long time. 0:10:51.320 --> 0:10:52.839 You know what I'm saying, should get real then you 0:10:52.920 --> 0:10:55.080 see who really love you? You know what I'm saying. 0:10:55.160 --> 0:10:57.319 But this person was like, I don't got to go 0:10:57.440 --> 0:10:59.240 through all these battles and you know what I'm saying, 0:10:59.280 --> 0:11:02.000 see if this person and love me? Because we literally 0:11:02.080 --> 0:11:04.640 set our ass out so as assets out on the table, 0:11:05.200 --> 0:11:07.360 like when we start dating, like what do you got? 0:11:07.720 --> 0:11:10.439 What you got? Like you're gonna meet me halfway on 0:11:10.559 --> 0:11:13.160 this like and it was real because honestly, I don't 0:11:13.160 --> 0:11:16.320 think nobody wants to jump in a relationship where they 0:11:16.400 --> 0:11:18.680 got to take care of somebody or they can't meet 0:11:18.720 --> 0:11:20.400 the you know, the other end of the stick. And 0:11:20.920 --> 0:11:22.559 for us, you know, I had my ship together, she 0:11:22.640 --> 0:11:26.319 had hers together, so it worked out. How do y'all 0:11:26.400 --> 0:11:29.640 turn business off? Because you guys are partners, you know, 0:11:29.800 --> 0:11:32.439 you are intimate partners. Like it's been like, how do 0:11:32.559 --> 0:11:34.880 you turn that off? Or do you feel that your 0:11:34.920 --> 0:11:38.200 relationship thrives because you guys are so much like in business? Yeah? 0:11:38.200 --> 0:11:40.760 I think because like I said, you, I paid it 0:11:40.800 --> 0:11:42.240 to you this way. When you when you wake up 0:11:42.280 --> 0:11:44.400 four o'clock in the morning, you've got an idea and 0:11:44.440 --> 0:11:46.200 you can wake the person about their sleep and they 0:11:46.240 --> 0:11:48.720 can jump right into it with you. It's never hard, 0:11:48.760 --> 0:11:51.040 it's never worked, it's it's a purpose, it's meant. You 0:11:51.080 --> 0:11:53.200 know what I'm saying. We both do the same thing. 0:11:53.720 --> 0:11:56.000 So like when people ask us, how do we leverage 0:11:56.040 --> 0:11:58.640 out the business the personal life, all that ship mixed? 0:11:58.679 --> 0:12:01.960 Then you know what I'm saying, like first before anything 0:12:02.120 --> 0:12:04.640 is my friend. You know what I'm saying, everything else 0:12:04.720 --> 0:12:07.079 fast in line of everything else, Like we don't have 0:12:07.280 --> 0:12:09.720 the battle the love life because we could be talking 0:12:09.760 --> 0:12:11.679 about some business ship and we can start making love 0:12:11.760 --> 0:12:16.800 five minutes. Because it was like that's our stipulation. Stimulation 0:12:16.840 --> 0:12:19.800 what I'm saying, like like mental stimulation. You know what 0:12:19.800 --> 0:12:22.040 I'm saying, learning and learning where we went from each 0:12:22.080 --> 0:12:24.199 other and how we're building and that's how we did it, 0:12:24.280 --> 0:12:26.280 and that's how we had two kids and two years 0:12:29.960 --> 0:12:33.160 along with your two daughters. It's a great extended family. Yeah. 0:12:33.200 --> 0:12:37.240 I just had um all my kids together last night. UM, 0:12:37.480 --> 0:12:39.959 and it was a beautiful thing. When you're watching you know, 0:12:40.160 --> 0:12:42.360 three girls and then my young king. You know what 0:12:42.400 --> 0:12:45.280 I'm saying, like he growing fast. But I'm actually sitting 0:12:45.360 --> 0:12:47.959 looking at my kids and looking at my dynasty that 0:12:48.000 --> 0:12:49.800 I'm going to build for them, So I'm gonna get 0:12:49.840 --> 0:12:52.319 them all the resources and stuff I never had and 0:12:52.400 --> 0:12:54.040 a real you know what I'm saying, a lot of 0:12:54.040 --> 0:12:56.800 people use this word because it's popular. The whole I'm 0:12:56.840 --> 0:12:59.000 breaking generational curses. A lot of people don't even know 0:12:59.040 --> 0:13:01.160 what that means. So I'm gonna give it to y'all, 0:13:01.559 --> 0:13:04.640 like it ain't just money because if I if I 0:13:04.760 --> 0:13:06.600 leave you a bunch of money, you don't know how 0:13:06.679 --> 0:13:08.840 to manage it, You're gonna blow all of the legacy 0:13:08.960 --> 0:13:10.640 that I did. Work my ass off the bill. So 0:13:10.720 --> 0:13:13.840 you got to actually teach financial literacy before you teach 0:13:13.880 --> 0:13:16.440 the generational curse part because if you don't know how 0:13:16.480 --> 0:13:18.440 to control the asset part of it, you're never going 0:13:18.480 --> 0:13:20.800 to keep the asset. And the reason why they call 0:13:20.880 --> 0:13:24.360 it generational you know what I'm saying, curses because they're 0:13:24.360 --> 0:13:26.079 thinking like, oh, yeah, we're gonna now get to the 0:13:26.120 --> 0:13:28.000 next generation ain't gonna be to carry it. But that's 0:13:28.040 --> 0:13:29.959 what we go through. That ain't where a lot of 0:13:30.000 --> 0:13:33.040 other generating no cultures go through. Because they're teaching their 0:13:33.160 --> 0:13:36.720 kids that eighteen percent and what I'm saying of credit 0:13:36.760 --> 0:13:39.079 card is already going over your limit before you pay 0:13:39.160 --> 0:13:41.400 the bill, if you pay, you know, at the last minute, 0:13:41.520 --> 0:13:43.880 or learning how to send your kids the college off 0:13:43.960 --> 0:13:46.040 cash forwards money like you know, you got a credit 0:13:46.080 --> 0:13:48.280 card and every every time you spend it, you can 0:13:48.360 --> 0:13:50.400 transfer that money to a bank account. That's free money. 0:13:50.640 --> 0:13:52.480 Imagine you did that for eighteen years, they could be 0:13:52.480 --> 0:13:54.800 a kid of college fund. So that's the different ways 0:13:54.840 --> 0:13:56.880 that you can control the financialiteracy part of it to 0:13:56.960 --> 0:13:59.319 break the generational curses. So you know, I think we 0:13:59.400 --> 0:14:02.040 all use that and interviews and everybody like, yeah, I'm 0:14:02.040 --> 0:14:04.800 trying to break my family generational curses. But what are 0:14:04.800 --> 0:14:06.839 you really breaking If you're the only person breaking it 0:14:06.920 --> 0:14:09.000 when you leave it, they ain't going out of control it. Yeah, 0:14:09.080 --> 0:14:11.079 if you're not sharing the information. And still now you 0:14:11.120 --> 0:14:14.800 gotta share the information information. I mean they say that, 0:14:14.920 --> 0:14:19.240 you know, by the third generation, the wealth tends to 0:14:19.320 --> 0:14:22.040 deplete because that person wasn't taught or given the proper 0:14:22.120 --> 0:14:25.160 resources and education. So I think it is really important 0:14:25.160 --> 0:14:27.320 to make sure that you're instilling those key values because 0:14:27.720 --> 0:14:29.360 that's all you know. Because think about it, some of 0:14:29.520 --> 0:14:32.440 us in here right now, our families could have actually 0:14:32.560 --> 0:14:34.920 had the bag early on, like we don't even know 0:14:35.440 --> 0:14:37.360 you know what I'm saying, never carried on to us. 0:14:37.760 --> 0:14:41.240 So whatever your last name is, back in the seventeen hundreds, 0:14:41.280 --> 0:14:42.800 you might have been cool, you might have had all 0:14:42.840 --> 0:14:44.480 the gold, you know what I'm saying, But it didn't 0:14:44.480 --> 0:14:47.160 get carried on that way. So we can't just use 0:14:47.240 --> 0:14:48.880 that thing and saying that we don't have a fair 0:14:48.960 --> 0:14:50.920 shake when we know now we're getting tricked out our 0:14:50.920 --> 0:14:52.480 spots to get the right spoon, you know what I'm 0:14:54.080 --> 0:14:56.880 That's how I look at everything. Okay, all right, well 0:14:56.920 --> 0:15:00.240 sir uh you had anything to talk about the founder Shaw, 0:15:01.120 --> 0:15:03.000 What's what's some of the work that that we can 0:15:03.080 --> 0:15:05.280 look forward to you accomplishing with the foundation? Um? Well, 0:15:05.440 --> 0:15:08.640 right now, man, pinky Uh, we're doing this life insurance 0:15:08.640 --> 0:15:13.080 initiative on on black men us UH make thirty thousand 0:15:13.120 --> 0:15:16.200 dollars a lesson income, you get a life insurance policy, 0:15:16.280 --> 0:15:19.240 pay for the fresh year and prudential partner with us UM. 0:15:19.320 --> 0:15:21.920 I think that's big because me coming from Philly, I 0:15:22.000 --> 0:15:23.840 lost a lot of my friends or people in my 0:15:23.880 --> 0:15:26.080 neighborhood and then they got to go have go fund 0:15:26.160 --> 0:15:29.000 mese or fish fries. You know what I'm saying. Now days, 0:15:29.480 --> 0:15:31.320 we're trying to provide something that they don't have to 0:15:31.400 --> 0:15:33.840 go through with that. But people don't understand that life 0:15:33.880 --> 0:15:35.760 insurance is just not a life and the deaf thing, 0:15:35.840 --> 0:15:37.800 you know what I'm saying. That's the real financial literacy 0:15:37.840 --> 0:15:40.160 part of it. Because if I had life insurance and 0:15:40.240 --> 0:15:42.800 me and you cousins, and I got mine policy for 0:15:42.920 --> 0:15:44.400 like a year or two, I can add you onto 0:15:44.480 --> 0:15:46.960 my policy and now you're gaining your own, you know 0:15:46.960 --> 0:15:48.960 what I'm saying. So it's like you're passing on the sticks. 0:15:49.200 --> 0:15:50.920 And I think a lot of us go through UM, 0:15:51.000 --> 0:15:55.280 a lot of trauma. UM trauma is a memory inside 0:15:55.320 --> 0:15:57.600 of your brain that stored until you learn how to 0:15:57.640 --> 0:15:59.240 control that. And we take that up, you know what 0:15:59.240 --> 0:16:01.520 I'm saying, from filthood, and then we try to you know, 0:16:01.600 --> 0:16:03.480 when we get to adults, were still kids in our 0:16:03.520 --> 0:16:05.880 minds because we're blaming all the things that happened in 0:16:05.920 --> 0:16:08.000 our lives, and we gotta stop doing that. So this 0:16:08.160 --> 0:16:11.520 initiative was solely for that and the other things that 0:16:11.560 --> 0:16:14.040 I've been doing, like even in the pandemic, my foundation, 0:16:14.160 --> 0:16:18.040 we've had forty hospitals every single day. Um, I've seen 0:16:18.040 --> 0:16:20.160 a lot of people standing down. We wanted to stand 0:16:20.240 --> 0:16:22.120 up because we know the community has built us. Without 0:16:22.160 --> 0:16:25.560 the community, we was nothing. Um. I gave out probably 0:16:25.600 --> 0:16:29.040 two hundred dollars throwing out throughout that year, two businesses 0:16:29.160 --> 0:16:31.480 to help stay open. You know, a lot of things 0:16:31.560 --> 0:16:34.480 that we did was to keep everybody around us going 0:16:34.600 --> 0:16:37.120 because we was the only will rolling. You know, we 0:16:37.240 --> 0:16:39.200 eventually was gonna go down. A lot of people scared 0:16:39.200 --> 0:16:41.800 of get next to another popping thing because they think 0:16:41.840 --> 0:16:43.760 it's gonna hurt them, But that's gonna help you because 0:16:43.840 --> 0:16:45.680 that community gonna stand strong together. And that's what I 0:16:45.760 --> 0:16:47.920 was trying to do with my foundations. And I named 0:16:47.920 --> 0:16:50.760 it David and Derrik Cage Foundation after my father. So 0:16:51.520 --> 0:16:55.440 this year, um, actually j what was like two weeks ago, 0:16:55.600 --> 0:16:59.000 I was on Tamaran, so I just did Tamara hall. Um. 0:16:59.320 --> 0:17:03.280 I gave a school twenty dollars from my foundation. They 0:17:03.400 --> 0:17:06.040 named the hub athro me in the high school. So 0:17:06.080 --> 0:17:08.960 I'm getting honored with that after the holiday. So I'm saying, like, damn, 0:17:08.960 --> 0:17:13.359 I ain't from Atlanta, but now they naming schools after me. Yeah, 0:17:13.440 --> 0:17:15.200 So that was that was the real special thing. So 0:17:15.400 --> 0:17:17.760 it's it's showing that people appreciate, you know, all the 0:17:17.840 --> 0:17:19.560 hard work that I'm playing out on the community because 0:17:19.560 --> 0:17:22.359 we're community based. Like I already got the food popping, 0:17:22.400 --> 0:17:24.879 already got the business popping. But what's that if you 0:17:25.000 --> 0:17:27.119 got another young brother look like you struggling and you 0:17:27.160 --> 0:17:29.399 can't give him information on what's really going on out there. 0:17:29.680 --> 0:17:31.400 And I do a lot of talking to the community. 0:17:31.920 --> 0:17:34.480 So that's basically what I do with the foundation. Your 0:17:34.520 --> 0:17:40.440 fiancee is vegan, you are not? Uh do y'all use 0:17:40.480 --> 0:17:47.040 the same you know? Uh, one side of hers one 0:17:47.040 --> 0:17:50.360 side of yours? Now, Um, we got a flat top 0:17:50.480 --> 0:17:53.399 so we got like burners just like stove and then 0:17:53.440 --> 0:17:56.040 we got like um flat tops like using the restaurant. 0:17:56.119 --> 0:17:59.879 But we do have um dishes that we we do cooking. 0:18:00.119 --> 0:18:02.760 But we respect each other in the household. It ain't 0:18:02.840 --> 0:18:06.960 like you know, what you eat ill or all that hand. Naturally, 0:18:07.400 --> 0:18:10.280 by being around somebody that eats a little bit healthier, 0:18:10.400 --> 0:18:14.080 you go Eventually, I was just gonna, yeah, it's a 0:18:14.160 --> 0:18:16.440 certain things. So you know a lot of stuff I 0:18:16.520 --> 0:18:20.560 eat now days. Um, No, I'm not vegan. I love seafood. 0:18:20.760 --> 0:18:23.960 So I always just ate seafood anyway, So I still 0:18:24.080 --> 0:18:26.320 eat chicken, and I eat a lot of seafood. Do 0:18:26.400 --> 0:18:32.000 you see yourself leaning towards veganism one day? No? And 0:18:32.080 --> 0:18:35.000 not and not and not even just because um, I 0:18:35.040 --> 0:18:38.200 would say not because that I wouldn't want to or 0:18:38.280 --> 0:18:41.720