1 00:00:04,240 --> 00:00:07,240 Speaker 1: Get in touch with technology with tech Stuff from how 2 00:00:07,280 --> 00:00:13,680 Speaker 1: stuff works dot com. Hey there, and welcome to tech Stuff. 3 00:00:13,680 --> 00:00:16,840 Speaker 1: I'm Jonathan Strickland and I'm Lauren and today we're going 4 00:00:16,880 --> 00:00:20,200 Speaker 1: to talk about streaming video services, and really we're going 5 00:00:20,280 --> 00:00:23,520 Speaker 1: to focus on three big names in streaming video, knowing 6 00:00:23,560 --> 00:00:27,160 Speaker 1: that there are lots of other names out there, but 7 00:00:27,240 --> 00:00:30,560 Speaker 1: the three were specifically looking at. The three biggest as 8 00:00:30,560 --> 00:00:33,120 Speaker 1: of right now are really kind of sort of maybe 9 00:00:33,200 --> 00:00:39,800 Speaker 1: ish are Hulu plus Amazon Instant and Netflix, And keeping 10 00:00:39,800 --> 00:00:42,240 Speaker 1: in mind, will also talk a little bit about Hulu, 11 00:00:42,479 --> 00:00:45,080 Speaker 1: we'll talk a little bit about probably mentioned some of 12 00:00:45,080 --> 00:00:48,760 Speaker 1: the other services like iTunes obviously also has streaming and 13 00:00:48,840 --> 00:00:53,200 Speaker 1: Apple TV right, and there's so many different choices out there, 14 00:00:53,240 --> 00:00:55,240 Speaker 1: these were the big three. I mean, obviously if you 15 00:00:55,280 --> 00:00:59,080 Speaker 1: own something like um an Xbox three sixty, then you 16 00:00:59,160 --> 00:01:02,800 Speaker 1: also have stuff the Microsoft Video that you can buy 17 00:01:02,840 --> 00:01:06,680 Speaker 1: stuff or rent stuff on. Then there's also PlayStation and 18 00:01:06,720 --> 00:01:10,720 Speaker 1: Sony have a deal. So the Google TV is another example. 19 00:01:10,920 --> 00:01:13,840 Speaker 1: There are a lot of different technologies out there that 20 00:01:13,880 --> 00:01:17,479 Speaker 1: are all about streaming content over the Internet in your 21 00:01:17,480 --> 00:01:20,080 Speaker 1: television or computer. Even YouTube. You could argue, is is 22 00:01:20,080 --> 00:01:23,520 Speaker 1: that content provider? Oh sure, sure, I can. I view 23 00:01:23,640 --> 00:01:26,160 Speaker 1: YouTube all the time when I'm at home. There's this 24 00:01:26,200 --> 00:01:27,959 Speaker 1: great series I love to watch at home on my 25 00:01:28,000 --> 00:01:31,600 Speaker 1: big television. It's called Forward Thinking. It is amazing. The 26 00:01:31,600 --> 00:01:35,400 Speaker 1: host is uber uber Hut and so I watched that 27 00:01:35,880 --> 00:01:38,600 Speaker 1: all the time at home on my big television and 28 00:01:38,760 --> 00:01:41,160 Speaker 1: it's great. I mean, you know, it is filmed with 29 00:01:41,160 --> 00:01:43,600 Speaker 1: the red one, So so the I mean, yeah, actually 30 00:01:43,600 --> 00:01:47,160 Speaker 1: we upgraded to a four kN K to four K. 31 00:01:47,440 --> 00:01:49,400 Speaker 1: I mean they went from two K to four K. 32 00:01:50,160 --> 00:01:53,120 Speaker 1: So they're like, we said, a lot of different choices 33 00:01:53,120 --> 00:01:55,800 Speaker 1: out there, but let's focus on probably the I would 34 00:01:55,880 --> 00:01:58,600 Speaker 1: argue this is probably the most well known name. And 35 00:01:58,760 --> 00:02:00,960 Speaker 1: in the interest of full Disco, sure, we're gonna be 36 00:02:01,000 --> 00:02:03,440 Speaker 1: talking about Netflix. And Netflix has been one of our 37 00:02:03,440 --> 00:02:05,480 Speaker 1: sponsors in the past. They are one of our sponsors 38 00:02:05,480 --> 00:02:07,960 Speaker 1: for tech stuff. But we're just going to talk about 39 00:02:08,000 --> 00:02:11,480 Speaker 1: the way that it works and how it kind of started. 40 00:02:11,560 --> 00:02:15,440 Speaker 1: So if you look all the way back to nineteen seven, 41 00:02:15,560 --> 00:02:20,080 Speaker 1: that's when the company Netflix formed, and at that time 42 00:02:20,200 --> 00:02:22,720 Speaker 1: it was just kind of an idea. It hadn't even 43 00:02:23,280 --> 00:02:25,760 Speaker 1: there wasn't a business there yet. That was really kind 44 00:02:25,760 --> 00:02:28,680 Speaker 1: of the paperwork. So it was on paper. It wouldn't 45 00:02:28,680 --> 00:02:33,960 Speaker 1: be until nine that they actually launched a subscription DVD 46 00:02:34,440 --> 00:02:38,880 Speaker 1: mail to home plan plan. Yeah, they were offering up 47 00:02:38,919 --> 00:02:42,280 Speaker 1: rentals and sales, and but it was when the famous 48 00:02:42,400 --> 00:02:45,880 Speaker 1: subscription service came in, that idea where you would make 49 00:02:45,960 --> 00:02:48,520 Speaker 1: up a list of DVDs that you were really excited 50 00:02:48,560 --> 00:02:50,440 Speaker 1: about seeing, and then they would send you one and 51 00:02:50,480 --> 00:02:52,400 Speaker 1: it would sell on your coffee table for four months, 52 00:02:52,440 --> 00:02:54,160 Speaker 1: and then you'd think, I never really got around to 53 00:02:54,200 --> 00:02:55,520 Speaker 1: watching that, but I want to see the next thing 54 00:02:55,560 --> 00:02:57,320 Speaker 1: on my list, and you send it back without ever watching. 55 00:02:57,320 --> 00:02:59,679 Speaker 1: It was that just me, okay, good, I'm glad it 56 00:02:59,720 --> 00:03:03,079 Speaker 1: wasn't as me, um, I swear I'm going to see 57 00:03:03,080 --> 00:03:06,200 Speaker 1: the Prestige one day. Oh you should. I know, it's 58 00:03:06,200 --> 00:03:08,280 Speaker 1: a terrific film. It sat on my coffee table for 59 00:03:08,320 --> 00:03:10,960 Speaker 1: four months and that's it. That's it. That's a shame, 60 00:03:11,080 --> 00:03:15,400 Speaker 1: I know, I know. But anyway, they were strictly physical 61 00:03:15,440 --> 00:03:18,480 Speaker 1: media at first. In fact, for most of their their 62 00:03:18,520 --> 00:03:20,680 Speaker 1: existence if you look at the full timeline. Yeah, they 63 00:03:20,680 --> 00:03:24,480 Speaker 1: didn't even debut their watch instantly feature until two thousand seven, 64 00:03:24,680 --> 00:03:28,960 Speaker 1: and they did not provide unlimited streaming content until early 65 00:03:29,000 --> 00:03:31,760 Speaker 1: two tho Yeah, and two thousand seven, it was incredibly 66 00:03:31,800 --> 00:03:34,720 Speaker 1: limited and even two thousand eight when you look at 67 00:03:34,520 --> 00:03:36,800 Speaker 1: h This is one of those criticisms that are that 68 00:03:36,960 --> 00:03:39,880 Speaker 1: is often leveled by by people at Netflix, which is, 69 00:03:40,600 --> 00:03:42,560 Speaker 1: you know, I look at what you have available on 70 00:03:42,600 --> 00:03:44,680 Speaker 1: your DVD list, and then I look at what you 71 00:03:44,720 --> 00:03:49,360 Speaker 1: have available on your instant library list, and y'all, there's 72 00:03:49,360 --> 00:03:51,520 Speaker 1: stuff I want to watch that just like I can't 73 00:03:51,560 --> 00:03:54,720 Speaker 1: see on that instant side. And this is because there 74 00:03:54,720 --> 00:03:58,040 Speaker 1: are some really complex deals going on in the back 75 00:03:58,160 --> 00:04:01,800 Speaker 1: end between Netflix, which as a service provider, and the 76 00:04:01,880 --> 00:04:07,640 Speaker 1: content creators that make the content to Netflix. So Netflix 77 00:04:07,640 --> 00:04:10,200 Speaker 1: has to create and this is the same with other 78 00:04:10,600 --> 00:04:13,680 Speaker 1: services as well. They have to enter into these agreements 79 00:04:13,680 --> 00:04:18,280 Speaker 1: with various content creators to be able to broadcast stuff 80 00:04:18,360 --> 00:04:22,000 Speaker 1: over streaming, the same way that a cable channel would 81 00:04:22,400 --> 00:04:25,479 Speaker 1: license to content. Right now, in the case with the 82 00:04:25,520 --> 00:04:28,320 Speaker 1: cable company, a very similar anyway, very similar in the 83 00:04:28,320 --> 00:04:30,400 Speaker 1: case with the cable companies, they're looking at channels or 84 00:04:30,440 --> 00:04:34,480 Speaker 1: bundles of channels. So but with you know, with Netflix, 85 00:04:34,520 --> 00:04:37,160 Speaker 1: it might be it might be a little more pick 86 00:04:37,200 --> 00:04:41,039 Speaker 1: and choose. So instead of saying I want everything that 87 00:04:41,920 --> 00:04:46,120 Speaker 1: MTV produces when it comes to their original content. I 88 00:04:46,120 --> 00:04:49,400 Speaker 1: want every single show. It may be that I want 89 00:04:49,680 --> 00:04:53,120 Speaker 1: these five shows that MTV produces, but that's the only 90 00:04:53,160 --> 00:04:55,760 Speaker 1: five and the and in this case, those agreements can 91 00:04:55,800 --> 00:04:57,880 Speaker 1: go through the instead of a cable company, where it's 92 00:04:57,960 --> 00:05:01,200 Speaker 1: kind of an all or nothing proposition. UM services like 93 00:05:01,240 --> 00:05:03,839 Speaker 1: Netflix can enter into these agreements where they get certain 94 00:05:03,880 --> 00:05:06,440 Speaker 1: things but not other things. And in some cases it's 95 00:05:06,480 --> 00:05:10,240 Speaker 1: not necessarily uh to the benefit of Netflix. It might 96 00:05:10,240 --> 00:05:13,080 Speaker 1: be the key that the content creator says, you know, 97 00:05:13,120 --> 00:05:15,240 Speaker 1: this is my best stuff, and I want to make 98 00:05:15,480 --> 00:05:19,200 Speaker 1: uh my money going through the traditional broadcast or cable 99 00:05:19,279 --> 00:05:23,480 Speaker 1: route and then make more money through DVD sales whatever. Um, 100 00:05:23,520 --> 00:05:26,960 Speaker 1: I don't want to provide this to your subscribers. So 101 00:05:27,040 --> 00:05:29,400 Speaker 1: it's a very complicated dance that Netflix has to do 102 00:05:29,480 --> 00:05:32,520 Speaker 1: every time it's trying to get more content, and obviously, 103 00:05:32,600 --> 00:05:35,400 Speaker 1: from a consumer standpoint, you want there to be as 104 00:05:35,480 --> 00:05:40,360 Speaker 1: much content in whichever service you are subscribing to. Also, 105 00:05:40,720 --> 00:05:45,040 Speaker 1: to make matters even more complicated, there are issues about 106 00:05:45,120 --> 00:05:47,839 Speaker 1: what kind of content can be shown where So in 107 00:05:47,880 --> 00:05:52,000 Speaker 1: other words, if I'm a Netflix customer in Canada, the 108 00:05:52,080 --> 00:05:54,599 Speaker 1: options I have are different than the ones I would 109 00:05:54,640 --> 00:05:57,720 Speaker 1: have in the United states. If I were a customer 110 00:05:57,800 --> 00:05:59,680 Speaker 1: somewhere else in the world, and I would have that 111 00:05:59,760 --> 00:06:02,080 Speaker 1: same sort of issue, right. And that's again because all 112 00:06:02,120 --> 00:06:05,960 Speaker 1: of these licensing agreements are are very conditional. Yeah, some 113 00:06:06,040 --> 00:06:08,560 Speaker 1: of them are conditionally regionally. Some of them are conditional 114 00:06:08,920 --> 00:06:12,159 Speaker 1: based upon the type of equipment you're using to watch 115 00:06:12,360 --> 00:06:15,680 Speaker 1: something on. Right. I don't think Netflix has that issue 116 00:06:15,760 --> 00:06:17,719 Speaker 1: as much, but we will, but we will get into 117 00:06:17,760 --> 00:06:22,000 Speaker 1: that with some of our other discussions. Um. As often, 118 00:06:22,040 --> 00:06:25,440 Speaker 1: there are about twenty nine point eight million Netflix subscribers 119 00:06:25,480 --> 00:06:30,920 Speaker 1: in the US and another seven point six million worldwide, um, 120 00:06:30,920 --> 00:06:33,280 Speaker 1: which is which is up from twenty million at the 121 00:06:33,279 --> 00:06:37,920 Speaker 1: start of so and so. And you know, to another 122 00:06:38,279 --> 00:06:40,480 Speaker 1: judge of another way to judge how popular they are 123 00:06:40,520 --> 00:06:44,760 Speaker 1: based upon not just from a subscriber account, is how 124 00:06:44,880 --> 00:06:51,680 Speaker 1: much traffic Netflix generates on the interwebs, right, Um, supposedly 125 00:06:51,880 --> 00:06:56,159 Speaker 1: Netflix accounts for one third of streaming video on any 126 00:06:56,200 --> 00:07:00,240 Speaker 1: given day. Um. That's that's twice what YouTube does. Yah. 127 00:07:00,240 --> 00:07:03,640 Speaker 1: And keep in mind YouTube, Now, YouTube is generating content 128 00:07:03,800 --> 00:07:06,960 Speaker 1: at a crazy pace. We've talked about this. It's like 129 00:07:07,279 --> 00:07:11,280 Speaker 1: a hundred hours of content every minute. So every minute 130 00:07:11,280 --> 00:07:13,880 Speaker 1: that goes by another hundred hours worth of content gets 131 00:07:13,920 --> 00:07:17,560 Speaker 1: added to YouTube, but if you're looking at actual traffic 132 00:07:17,600 --> 00:07:21,400 Speaker 1: of people watching stuff, Netflix outstrips at three to one. 133 00:07:21,800 --> 00:07:24,040 Speaker 1: Now that might also be because a lot of the 134 00:07:24,040 --> 00:07:26,240 Speaker 1: content on Netflix is long form and a lot of 135 00:07:26,240 --> 00:07:29,600 Speaker 1: the content on YouTube is very short form, and Netflix 136 00:07:29,640 --> 00:07:33,040 Speaker 1: provides a lot more in HD. Yes, that's also true. 137 00:07:33,080 --> 00:07:36,200 Speaker 1: So uh. In other words, those file sizes are are 138 00:07:36,240 --> 00:07:39,280 Speaker 1: bigger for multiple reasons, not only because they are longer, 139 00:07:39,960 --> 00:07:42,280 Speaker 1: as in they last longer, like it's a thirty minute 140 00:07:42,280 --> 00:07:44,160 Speaker 1: show or twenty minute, but it's a larger file to 141 00:07:44,160 --> 00:07:47,760 Speaker 1: begin like exactly. Um as of November twelve, this accounted 142 00:07:47,760 --> 00:07:53,000 Speaker 1: for about a third of all US downstream traffic. Yeah, 143 00:07:53,040 --> 00:07:56,120 Speaker 1: this is uh. It's also why a lot of Internet 144 00:07:56,160 --> 00:07:59,840 Speaker 1: provider companies i sp s are staying to talk about caps. Yeah, 145 00:08:00,080 --> 00:08:03,240 Speaker 1: where they were, like especially initially when Netflix Instant was 146 00:08:03,320 --> 00:08:06,800 Speaker 1: starting off. Now, back then, there weren't as many customers 147 00:08:06,800 --> 00:08:09,280 Speaker 1: who were taking advantage of it. I would say that 148 00:08:09,360 --> 00:08:12,840 Speaker 1: this is something that's really starting to explode. Over the 149 00:08:12,880 --> 00:08:15,000 Speaker 1: last like maybe a year or two, we've really seen 150 00:08:15,000 --> 00:08:18,240 Speaker 1: it like take off. Before that, there were early adopters 151 00:08:18,240 --> 00:08:20,080 Speaker 1: who were very enthusiastic about it, and then there were 152 00:08:20,120 --> 00:08:22,120 Speaker 1: a few other people who were curious about it, and 153 00:08:22,200 --> 00:08:24,680 Speaker 1: some people had it, you know, added on as part 154 00:08:24,680 --> 00:08:27,040 Speaker 1: of their DVD service, and so they played with it 155 00:08:27,080 --> 00:08:30,000 Speaker 1: once or twice. Um now that one. I think. One 156 00:08:30,040 --> 00:08:31,880 Speaker 1: of the things Netflix did that they did really well 157 00:08:31,960 --> 00:08:34,880 Speaker 1: was they got their app on as many different platforms 158 00:08:34,920 --> 00:08:38,559 Speaker 1: as possible. It's one of the things I thought, this company, 159 00:08:38,600 --> 00:08:40,960 Speaker 1: they know what they're doing. They're on Xbox there on, 160 00:08:41,200 --> 00:08:44,640 Speaker 1: you know, PlayStation there on, we they're on you know, computers, 161 00:08:44,720 --> 00:08:50,000 Speaker 1: stay out, telephone and tablet use yeah, so smartphone anyway, exactly. Yeah, 162 00:08:50,000 --> 00:08:52,800 Speaker 1: so they like to call up and listen to my 163 00:08:52,840 --> 00:08:56,560 Speaker 1: favorite movies. Um No, they really were very savvy. They 164 00:08:56,720 --> 00:08:59,679 Speaker 1: got in front of as many eyeballs as possible, and 165 00:08:59,720 --> 00:09:03,040 Speaker 1: that definitely helped a lot. Now, I haven't always been 166 00:09:03,080 --> 00:09:06,640 Speaker 1: incredibly savvy. Back in back, you guys might remember, there 167 00:09:06,720 --> 00:09:10,640 Speaker 1: was the entire Quickster debacle and Netflix was just going 168 00:09:10,679 --> 00:09:14,040 Speaker 1: to become streaming only in a new company called Quickster 169 00:09:14,160 --> 00:09:17,520 Speaker 1: would be all the DVDs, and and that was after 170 00:09:17,720 --> 00:09:21,400 Speaker 1: another controversial thing where where they were um planning on 171 00:09:21,400 --> 00:09:24,000 Speaker 1: on splitting the DVD and streaming plans with like a 172 00:09:24,080 --> 00:09:28,840 Speaker 1: fifty over price Hike to to get both of them, um, 173 00:09:29,000 --> 00:09:30,800 Speaker 1: which was still I mean, because it had originally been 174 00:09:30,840 --> 00:09:32,280 Speaker 1: like ten bucks a month and it was going up 175 00:09:32,320 --> 00:09:34,160 Speaker 1: to like sixteen month bucks a month if you were 176 00:09:34,160 --> 00:09:36,679 Speaker 1: going to have both DVDs and streaming, and that one 177 00:09:36,760 --> 00:09:38,760 Speaker 1: they did push through. It almost makes me think that 178 00:09:38,840 --> 00:09:42,040 Speaker 1: they were joking about Quickster in order to make the 179 00:09:42,040 --> 00:09:46,480 Speaker 1: other things sound. I remember seeing Facebook explode when this happened, 180 00:09:46,480 --> 00:09:50,359 Speaker 1: and Twitch exploded to I had friends who were immediately 181 00:09:50,600 --> 00:09:53,800 Speaker 1: and vociferously proclaiming that they would leave Netflix, never to 182 00:09:53,840 --> 00:09:57,679 Speaker 1: return wherever, and burn the villages behind them, and so 183 00:09:57,880 --> 00:10:00,480 Speaker 1: the ground was salt, whereas I was the like, guys, 184 00:10:00,480 --> 00:10:04,240 Speaker 1: I think you might be overreacting like that sounds like 185 00:10:04,280 --> 00:10:07,880 Speaker 1: six dollars, but I mean, but stock fell from over 186 00:10:08,160 --> 00:10:10,600 Speaker 1: three hundred bucks to share to two under a hundred 187 00:10:10,720 --> 00:10:15,240 Speaker 1: and Read Hastings, the CEO, the founder of Netflix, apologized 188 00:10:15,320 --> 00:10:18,920 Speaker 1: publicly for it. He you know, this is not something 189 00:10:18,920 --> 00:10:22,000 Speaker 1: that happens very frequently where you have a CEO offer 190 00:10:22,080 --> 00:10:25,480 Speaker 1: up an apology. I mean Tim Cook did for Apple. 191 00:10:25,760 --> 00:10:27,480 Speaker 1: That's like the only other one I can think of 192 00:10:27,480 --> 00:10:30,120 Speaker 1: off the top of my head. So, um, you've had 193 00:10:30,200 --> 00:10:32,240 Speaker 1: you know, we've of course seen stories about CEO is 194 00:10:32,280 --> 00:10:35,480 Speaker 1: admitting that certain products in the company's past was were 195 00:10:35,640 --> 00:10:38,480 Speaker 1: possibly a mistake or badly handled. But this was an 196 00:10:38,520 --> 00:10:41,760 Speaker 1: outright apology to the public saying, you know, guys, um 197 00:10:42,160 --> 00:10:45,199 Speaker 1: I was thinking it was a great idea. I clearly 198 00:10:45,240 --> 00:10:47,680 Speaker 1: you guys feel differently. We are not going to do it, 199 00:10:47,760 --> 00:10:50,480 Speaker 1: so don't worry. Yeah, but that was that was a 200 00:10:50,520 --> 00:10:53,440 Speaker 1: big strike against Netflix at that point when they tried 201 00:10:53,440 --> 00:10:56,880 Speaker 1: to do the whole Netflix Quickster thing. Now, Netflix has 202 00:10:56,920 --> 00:10:59,439 Speaker 1: made some pretty big deals. Not all of them are 203 00:10:59,600 --> 00:11:02,439 Speaker 1: ex usive deals. I should say, we're gonna be talking 204 00:11:02,440 --> 00:11:04,680 Speaker 1: about some of the deals that they've made with various 205 00:11:04,720 --> 00:11:08,120 Speaker 1: content creators so that they can be allowed to show 206 00:11:08,160 --> 00:11:11,440 Speaker 1: certain types of content on their channels or on their service. 207 00:11:11,480 --> 00:11:15,160 Speaker 1: I should say, Uh. One of them, which was announced 208 00:11:15,160 --> 00:11:17,960 Speaker 1: the day that we are or I think two days 209 00:11:17,960 --> 00:11:21,200 Speaker 1: before we actually record this podcast, is an exclusive deal, 210 00:11:21,240 --> 00:11:24,160 Speaker 1: and that is that Netflix and the Weinstein Company or 211 00:11:24,200 --> 00:11:26,400 Speaker 1: Weinstein Company, depending on how you want to pronounce it, 212 00:11:26,800 --> 00:11:29,720 Speaker 1: announced that they are going to enter a multi year 213 00:11:29,800 --> 00:11:32,880 Speaker 1: premium pay TV window agreement in the United States starting 214 00:11:32,880 --> 00:11:37,040 Speaker 1: in TWI and that Netflix will become the quote exclusive 215 00:11:37,280 --> 00:11:40,880 Speaker 1: US subscription television service for first run films from the 216 00:11:40,880 --> 00:11:45,720 Speaker 1: Weinstein Company end quote. So this would include movies made 217 00:11:46,040 --> 00:11:50,320 Speaker 1: under TWC, the Weinstein Company and also Dimension Films, and 218 00:11:50,440 --> 00:11:53,520 Speaker 1: that would become available to Netflix members who are subscribed 219 00:11:53,559 --> 00:11:58,360 Speaker 1: to Netflix. So the interesting thing here to me is that, uh, 220 00:11:58,480 --> 00:12:00,640 Speaker 1: it is exclusive. That means you're not going to find 221 00:12:00,679 --> 00:12:03,400 Speaker 1: these same titles on the other services. Will be talking 222 00:12:03,400 --> 00:12:06,800 Speaker 1: about a little bit later. Uh. Now that's not the 223 00:12:06,880 --> 00:12:10,440 Speaker 1: only deal they've made recently. They made a big deal 224 00:12:10,480 --> 00:12:16,800 Speaker 1: with Disney. Yeah, so that agreement starts in seventeen. We're 225 00:12:16,800 --> 00:12:20,040 Speaker 1: talking long term goals here, folks. Now you might notice 226 00:12:20,040 --> 00:12:24,280 Speaker 1: that there are some Disney titles right, which was part 227 00:12:24,320 --> 00:12:27,560 Speaker 1: of this deal as well, but the larger percentage of 228 00:12:27,600 --> 00:12:30,720 Speaker 1: Disney films will be available beginning in twenty seventeen. Again 229 00:12:30,760 --> 00:12:34,960 Speaker 1: not necessarily exclusive, but they will be available on Netflix 230 00:12:35,400 --> 00:12:40,320 Speaker 1: and again depending upon where you are because these the 231 00:12:40,360 --> 00:12:43,640 Speaker 1: regional rules still are in effect here. Then you also 232 00:12:43,679 --> 00:12:46,800 Speaker 1: have the deal Netflix made with DreamWorks. Now, that agreement 233 00:12:46,800 --> 00:12:50,200 Speaker 1: begins inteen, so that's a little earlier, and we I 234 00:12:50,200 --> 00:12:53,080 Speaker 1: have already seen some Dreamwork stuff available there too, but 235 00:12:53,160 --> 00:12:56,520 Speaker 1: it's all kind of like they're second or third tier titles, 236 00:12:56,520 --> 00:12:59,200 Speaker 1: I would say, or sequel stiff movies that I like. 237 00:12:59,400 --> 00:13:01,200 Speaker 1: I would touch this, but I haven't seen the first 238 00:13:01,200 --> 00:13:03,960 Speaker 1: one and it's not available. Um, I'll have to wait 239 00:13:04,040 --> 00:13:07,440 Speaker 1: till I suppose or get a DVD subscription. Now you're 240 00:13:07,480 --> 00:13:10,720 Speaker 1: just talking crazy talk, all right. So Netflix, of course 241 00:13:10,800 --> 00:13:13,960 Speaker 1: is not the only one to make these deals, whether 242 00:13:13,960 --> 00:13:16,000 Speaker 1: they're exclusive or not, in order to get content. That's 243 00:13:16,040 --> 00:13:17,880 Speaker 1: kind of how the game is played, right sure. Sure, 244 00:13:18,080 --> 00:13:19,840 Speaker 1: And and and a lot of it is is kind of 245 00:13:19,920 --> 00:13:23,959 Speaker 1: being continually mixed up between these top three companies. There's 246 00:13:24,000 --> 00:13:26,800 Speaker 1: there's like, for example, I think Amazon just stole Downton 247 00:13:26,840 --> 00:13:31,280 Speaker 1: Abbey out from under Netflix. Um yeah, but like and 248 00:13:31,360 --> 00:13:34,000 Speaker 1: I think, for example, a Netflix had a deal with 249 00:13:34,080 --> 00:13:36,240 Speaker 1: Viacom for a while and then they're letting the deal 250 00:13:36,240 --> 00:13:39,360 Speaker 1: expire and they're not planning on renewing it. But other 251 00:13:39,520 --> 00:13:43,160 Speaker 1: services are going to definitely work with Viacom, so it's 252 00:13:43,240 --> 00:13:45,960 Speaker 1: it's gonna change over time. But there's something else that 253 00:13:46,080 --> 00:13:48,920 Speaker 1: all these companies are doing too, right, Yeah, And and 254 00:13:49,040 --> 00:13:52,000 Speaker 1: this is something that no one else certainly will have, 255 00:13:52,080 --> 00:13:55,520 Speaker 1: and that is Netflix's original content. Yeah, um, this is 256 00:13:55,600 --> 00:13:57,760 Speaker 1: and this is kind of a big deal because you know, 257 00:13:58,080 --> 00:14:02,840 Speaker 1: up until up until um none of these streaming service 258 00:14:02,880 --> 00:14:06,679 Speaker 1: on demand companies were creating their own new stuff. Right. 259 00:14:06,720 --> 00:14:09,200 Speaker 1: They were, they were a pipe, but they weren't creating 260 00:14:09,200 --> 00:14:10,679 Speaker 1: any of the stuff that was in the pipe. They 261 00:14:10,679 --> 00:14:13,439 Speaker 1: were just giving access to it. Um But but as 262 00:14:13,440 --> 00:14:18,000 Speaker 1: of February twelve, they they offered a show called Lily Hammer, 263 00:14:18,040 --> 00:14:20,920 Speaker 1: which was a co production with a Norwegian producer and 264 00:14:21,160 --> 00:14:23,880 Speaker 1: not that many people in the United States have probably 265 00:14:23,880 --> 00:14:26,120 Speaker 1: even heard of it, and it was pretty big in Norway. 266 00:14:26,200 --> 00:14:29,480 Speaker 1: But House of Cards came out. I don't have a 267 00:14:29,560 --> 00:14:31,760 Speaker 1: date on that, no, but well, House of Cards came 268 00:14:31,760 --> 00:14:33,800 Speaker 1: out I think either. I think House of Cards came 269 00:14:33,800 --> 00:14:37,440 Speaker 1: out late. And that was the first um us kind 270 00:14:37,440 --> 00:14:40,400 Speaker 1: of I'm not gonna say blockbuster, but um but but 271 00:14:40,480 --> 00:14:43,400 Speaker 1: the first popular original show. Right. And keep in mind 272 00:14:43,520 --> 00:14:46,040 Speaker 1: this was a remake of a show that was made 273 00:14:46,040 --> 00:14:49,440 Speaker 1: in the UK, but the US version had Kevin Spacey 274 00:14:49,520 --> 00:14:51,560 Speaker 1: in the lead role and that was a big which 275 00:14:51,600 --> 00:14:54,760 Speaker 1: is a big ya You're talking about an award winning 276 00:14:55,360 --> 00:14:58,720 Speaker 1: film actor playing a part in a series that was 277 00:14:58,760 --> 00:15:01,800 Speaker 1: doing something really friend. Now, what Netflix was doing was 278 00:15:01,840 --> 00:15:06,119 Speaker 1: not just producing this series, which would have been remarkable 279 00:15:06,160 --> 00:15:09,880 Speaker 1: all on its own, and then giving the exclusive look 280 00:15:10,360 --> 00:15:12,880 Speaker 1: at the series to its members. You could not watch 281 00:15:12,880 --> 00:15:15,640 Speaker 1: it anywhere else other than if you were to maybe 282 00:15:15,640 --> 00:15:18,640 Speaker 1: buy the DVD set, which you can do. But they 283 00:15:18,720 --> 00:15:22,560 Speaker 1: also offered up the entire series at one time, so 284 00:15:22,600 --> 00:15:25,000 Speaker 1: instead of telling you do you can just you know, 285 00:15:25,320 --> 00:15:27,960 Speaker 1: crunch through the entire series a day or two if 286 00:15:27,960 --> 00:15:30,720 Speaker 1: you want to just marathon it, you totally could because 287 00:15:30,920 --> 00:15:32,920 Speaker 1: the first season of it anyway, Yeah, first season of it. 288 00:15:33,280 --> 00:15:35,560 Speaker 1: So this was a big difference from the way we 289 00:15:35,640 --> 00:15:39,480 Speaker 1: usually because normally it's talking about something that's on a 290 00:15:39,520 --> 00:15:43,880 Speaker 1: regular basis, it might be serialized. Yeah. So Kevin Spacey 291 00:15:43,960 --> 00:15:45,760 Speaker 1: actually had something to say about this. I've got a 292 00:15:45,800 --> 00:15:48,520 Speaker 1: quote from him. He says, I'm not gonna do it. 293 00:15:48,600 --> 00:15:53,400 Speaker 1: Kevin Spacey, uh so much. Yeah, by the way, fantastic 294 00:15:53,440 --> 00:15:57,840 Speaker 1: impressionist Kevin Spacey. Anyway, So here's what he had to say. Clearly, 295 00:15:57,880 --> 00:16:00,800 Speaker 1: the success of the Netflix model releasing the entire season 296 00:16:00,840 --> 00:16:02,640 Speaker 1: of House of Cards it once proved one thing. The 297 00:16:02,680 --> 00:16:05,880 Speaker 1: audience wants the control, they want the freedom. If they 298 00:16:05,920 --> 00:16:08,600 Speaker 1: want to binge, as they've been doing on House of 299 00:16:08,640 --> 00:16:11,200 Speaker 1: Cards and lots of other shows, then we should let 300 00:16:11,240 --> 00:16:13,840 Speaker 1: them binge. I can't tell you how many people have 301 00:16:13,840 --> 00:16:16,720 Speaker 1: stopped me on the street and said thanks, you suck 302 00:16:16,800 --> 00:16:19,640 Speaker 1: three days out of my life. So but I mean, 303 00:16:19,640 --> 00:16:22,360 Speaker 1: that's that's an example of how this model worked. And 304 00:16:22,400 --> 00:16:26,280 Speaker 1: they followed that up with other examples like Arrested Development 305 00:16:26,320 --> 00:16:30,080 Speaker 1: season four YEP, which, by the way, I'm marathon when 306 00:16:30,120 --> 00:16:33,520 Speaker 1: it came out, Hemlock Groves, which I did not watch. 307 00:16:33,720 --> 00:16:35,600 Speaker 1: I have not watched any of that either, or in 308 00:16:35,640 --> 00:16:38,120 Speaker 1: Just The New Black, which I am currently I am 309 00:16:38,200 --> 00:16:42,000 Speaker 1: only not watching it right now because I don't even 310 00:16:42,080 --> 00:16:43,760 Speaker 1: know why. I'm surprised that I don't have it on 311 00:16:43,760 --> 00:16:45,720 Speaker 1: in the background. I just started watching it last night. 312 00:16:45,720 --> 00:16:49,080 Speaker 1: It's so good, guys. I've heard so many people tell 313 00:16:49,120 --> 00:16:51,000 Speaker 1: me that's really really good. I have not. I have 314 00:16:51,160 --> 00:16:54,040 Speaker 1: not started to watch it, but I've heard enough good 315 00:16:54,040 --> 00:16:55,920 Speaker 1: things about it that I'm I'm willing to give it 316 00:16:55,960 --> 00:16:58,560 Speaker 1: a shot. It is it is for mature audiences, or 317 00:16:58,560 --> 00:17:00,960 Speaker 1: for immature mature audiences, her, however you want to state 318 00:17:01,000 --> 00:17:03,880 Speaker 1: that not for kids, right? Not for kids. Let's let's 319 00:17:03,880 --> 00:17:05,679 Speaker 1: put it that way, because I am not mature, and 320 00:17:05,680 --> 00:17:07,280 Speaker 1: I thought you were just telling me that I couldn't 321 00:17:07,280 --> 00:17:11,000 Speaker 1: watch the show. Um uh, They've got upcoming shows from 322 00:17:11,000 --> 00:17:13,840 Speaker 1: from mickeyger Vas, Derek Um and since h from no 323 00:17:13,920 --> 00:17:19,480 Speaker 1: Wachowski siblings the Wakakis. Yeah, excellent. So you know that's 324 00:17:19,480 --> 00:17:21,960 Speaker 1: that's a big deal that this idea not only getting 325 00:17:21,960 --> 00:17:24,720 Speaker 1: these exclusive deals from other content creators, but to create 326 00:17:24,760 --> 00:17:27,840 Speaker 1: your own content. They're getting into this game. Uh. It's 327 00:17:27,880 --> 00:17:32,679 Speaker 1: interesting also because the way Netflix generates revenue is through subscriptions, right, 328 00:17:32,720 --> 00:17:36,160 Speaker 1: they don't they don't have ads in their shows and uh, 329 00:17:36,200 --> 00:17:39,160 Speaker 1: and we'll contrast that with some of the other stuff 330 00:17:39,200 --> 00:17:41,159 Speaker 1: that we'll talk about in a little bit. So there 331 00:17:41,160 --> 00:17:44,560 Speaker 1: are no ads and they're getting it mainly through subscriptions. 332 00:17:44,600 --> 00:17:47,720 Speaker 1: And from what I can tell, Netflix does not really 333 00:17:47,800 --> 00:17:50,720 Speaker 1: let anyone know how many people are watching any given 334 00:17:50,760 --> 00:17:54,080 Speaker 1: title necessarily unless it's say a huge deal and they'll say, 335 00:17:54,119 --> 00:17:57,240 Speaker 1: like over x million people watch this one thing right 336 00:17:57,240 --> 00:17:59,760 Speaker 1: there there, They're being pretty pretty under wraps about it. Yeah, 337 00:17:59,760 --> 00:18:03,960 Speaker 1: So that leads you to wonder is the content creation 338 00:18:04,080 --> 00:18:07,119 Speaker 1: business working for Netflix? Is that is that adding to 339 00:18:07,160 --> 00:18:09,960 Speaker 1: their bottom line? Are they getting more subscribers because of it? 340 00:18:10,160 --> 00:18:12,919 Speaker 1: I think that's what they're trying to figure out right now. Um, 341 00:18:13,040 --> 00:18:15,760 Speaker 1: you know they I I read something that said that 342 00:18:15,800 --> 00:18:18,760 Speaker 1: they could they can see themselves um doubling their current 343 00:18:18,800 --> 00:18:22,280 Speaker 1: content output UM in in the next couple of years 344 00:18:22,280 --> 00:18:25,680 Speaker 1: and even going up to twenty pretty soon. And they're 345 00:18:25,720 --> 00:18:29,160 Speaker 1: looking to get into a documentary production and stand up specials, 346 00:18:29,520 --> 00:18:33,760 Speaker 1: even even which are Spanish soaps. Hodgeman's ragnar Rock was 347 00:18:33,800 --> 00:18:37,160 Speaker 1: a Netflix exclusive, right, yeah, yeah, it was creative for them. 348 00:18:37,280 --> 00:18:41,000 Speaker 1: They're they're being compared to to HBO, Showtime, AMC, these 349 00:18:41,000 --> 00:18:45,280 Speaker 1: big cable heavy hitters um and uh. Ted Serrandos, the 350 00:18:45,560 --> 00:18:48,440 Speaker 1: chief content officer, told g Q in February, the goal 351 00:18:48,560 --> 00:18:52,600 Speaker 1: is to become HBO faster than HBO can become us. Wow, 352 00:18:53,080 --> 00:18:55,960 Speaker 1: that's interesting. That's a really good point because of course 353 00:18:56,359 --> 00:18:59,639 Speaker 1: HBO does have its own Hbo Go service, but you 354 00:18:59,640 --> 00:19:02,080 Speaker 1: have to be a subscriber through cable package in order 355 00:19:02,119 --> 00:19:04,520 Speaker 1: to access it. Yeah, you have to be a double subscriber, right, 356 00:19:04,520 --> 00:19:06,520 Speaker 1: you have to subscribe to cable and you have to 357 00:19:06,520 --> 00:19:08,920 Speaker 1: have a cable subscription that includes HBO in the first 358 00:19:08,960 --> 00:19:12,960 Speaker 1: place before you can have excess HBO Go. So yeah, yeah, yeah, 359 00:19:12,960 --> 00:19:15,480 Speaker 1: And it's really interesting. I mean, you know, the production process. 360 00:19:15,520 --> 00:19:17,679 Speaker 1: These shows are going from pitch to series with no 361 00:19:17,840 --> 00:19:21,760 Speaker 1: pilots in advance, UM, which is allowing Netflix to put 362 00:19:21,800 --> 00:19:23,919 Speaker 1: money into projects that they really believe in, rather than 363 00:19:23,960 --> 00:19:27,000 Speaker 1: playing the odds game of throwing up a single expensive 364 00:19:27,040 --> 00:19:29,520 Speaker 1: episode to see whether or not people like it. They 365 00:19:29,560 --> 00:19:32,520 Speaker 1: can they can really curate what they're putting out there. Yeah, 366 00:19:32,520 --> 00:19:34,320 Speaker 1: it's interesting. And also because they don't have to sell 367 00:19:34,320 --> 00:19:36,560 Speaker 1: it against ads, they don't have to worry about not 368 00:19:36,680 --> 00:19:42,000 Speaker 1: getting support from from ad from different other companies, for example, 369 00:19:42,080 --> 00:19:44,399 Speaker 1: for a show about women in prison that has a 370 00:19:44,480 --> 00:19:47,280 Speaker 1: largely female cast and deals with a lot of gender 371 00:19:47,320 --> 00:19:49,800 Speaker 1: issues as something that you probably wouldn't see on a 372 00:19:49,800 --> 00:19:53,560 Speaker 1: lot of traditional cable companies. So um and and it's 373 00:19:53,600 --> 00:19:57,000 Speaker 1: it's it's paying off in terms of critical acclaim. They 374 00:19:57,040 --> 00:20:00,720 Speaker 1: just got fourteen Emmy nominations for Original con tent. Yeah, 375 00:20:00,760 --> 00:20:02,520 Speaker 1: and that's, by the way, we should point out that 376 00:20:02,560 --> 00:20:04,760 Speaker 1: the this year, this is the first time we're starting 377 00:20:04,800 --> 00:20:08,680 Speaker 1: to see Emmy nominations for the series for for streaming 378 00:20:08,760 --> 00:20:12,119 Speaker 1: video for something that was not created by cable or broadcast. 379 00:20:12,720 --> 00:20:15,560 Speaker 1: So that's also very interesting. But but so we've got 380 00:20:15,600 --> 00:20:19,000 Speaker 1: two other companies to talk about. But before we do so, 381 00:20:19,280 --> 00:20:22,920 Speaker 1: let's take a quick break to thank our sponsor. Alright, 382 00:20:23,000 --> 00:20:26,639 Speaker 1: so we've covered Netflix from beginning to end thoroughly. I 383 00:20:26,680 --> 00:20:29,359 Speaker 1: think let's, uh, let's move on to a different one. 384 00:20:29,440 --> 00:20:32,280 Speaker 1: Let's talk about Hulu and Hulu Plus. All right, So, 385 00:20:32,400 --> 00:20:36,600 Speaker 1: um so, Hulu period and not. Hulu Plus launched in 386 00:20:36,800 --> 00:20:39,600 Speaker 1: two thousand eight. It was it was a joint effort 387 00:20:39,640 --> 00:20:43,080 Speaker 1: from NBC Universal and at that point News Corporation, you know, 388 00:20:43,160 --> 00:20:48,480 Speaker 1: Murdox Fox, Fox Corporation, UM, which which was interesting in 389 00:20:48,520 --> 00:20:51,440 Speaker 1: and of itself that these two major cable cable providers 390 00:20:51,480 --> 00:20:56,080 Speaker 1: were playing nice, We're joining forces to create something interesting. 391 00:20:58,520 --> 00:21:00,679 Speaker 1: I don't know you watched those Alec ball win spots 392 00:21:00,720 --> 00:21:04,080 Speaker 1: where he would he was convincing everyone that who was 393 00:21:04,080 --> 00:21:06,040 Speaker 1: really just a front for aliens to take over, And 394 00:21:06,040 --> 00:21:08,399 Speaker 1: I'm like, how is this supposed to sell me on watching? 395 00:21:08,440 --> 00:21:10,080 Speaker 1: I mean, I'm going to because now I got to 396 00:21:10,119 --> 00:21:12,480 Speaker 1: find out what happens in these commercials. But right right, yeah, 397 00:21:12,480 --> 00:21:14,840 Speaker 1: I know the commercials with him and Eliza Dick Shoo 398 00:21:14,880 --> 00:21:19,679 Speaker 1: did those are great. Hulu Plus launched in and that 399 00:21:19,760 --> 00:21:24,000 Speaker 1: was the subscription based end. Now, what's one thing that 400 00:21:24,040 --> 00:21:26,919 Speaker 1: says the Hulu and Hulu Plus apart from Netflix is 401 00:21:27,080 --> 00:21:32,160 Speaker 1: unlike Netflix, Hulu content is ad supported right right, UM. 402 00:21:32,280 --> 00:21:35,720 Speaker 1: And the deals that they make with the content providers UM. 403 00:21:35,800 --> 00:21:38,160 Speaker 1: Some of them are for for a straight licensing fee, 404 00:21:38,200 --> 00:21:41,399 Speaker 1: some of them are strictly ad revenue based, and some 405 00:21:41,480 --> 00:21:44,159 Speaker 1: of them are kind of a sticky gray area. Yes, 406 00:21:44,600 --> 00:21:48,439 Speaker 1: this gets super complicated just in one example here. So 407 00:21:48,880 --> 00:21:52,200 Speaker 1: you've got you've got shows that are to have ad 408 00:21:52,200 --> 00:21:54,399 Speaker 1: breaks in them, whether it's in the subscription one or 409 00:21:54,480 --> 00:21:57,800 Speaker 1: just the free version of the Hulu one. I believe 410 00:21:57,880 --> 00:22:01,600 Speaker 1: that all content has ads in it. Whether or not 411 00:22:01,800 --> 00:22:05,040 Speaker 1: the content creator gets a share of the ads is 412 00:22:05,040 --> 00:22:08,920 Speaker 1: the question. Got So that's that's very That's that's very 413 00:22:08,960 --> 00:22:12,840 Speaker 1: interesting all on its own. And then uh, on top 414 00:22:12,880 --> 00:22:17,000 Speaker 1: of that, you know, you have deals with content creators 415 00:22:17,000 --> 00:22:19,320 Speaker 1: that are different than the ones from the other two. 416 00:22:19,440 --> 00:22:22,440 Speaker 1: Like there there they have access to some content that 417 00:22:22,480 --> 00:22:25,120 Speaker 1: the other companies do not have access to. Sure and 418 00:22:25,119 --> 00:22:28,360 Speaker 1: and Hulu is UM if you're unfamiliar with the service, 419 00:22:28,560 --> 00:22:32,280 Speaker 1: is UM as opposed to Netflix, which has prior seasons 420 00:22:32,320 --> 00:22:35,280 Speaker 1: that have perhaps gone to DVD as an analog or 421 00:22:35,440 --> 00:22:39,480 Speaker 1: UM or films. Hulu does have a category of films, 422 00:22:39,520 --> 00:22:42,960 Speaker 1: but is I think most of its traffic is from 423 00:22:42,960 --> 00:22:47,040 Speaker 1: currently airing seasons of television either either the entire current 424 00:22:47,080 --> 00:22:50,399 Speaker 1: season to date or maybe the past five episodes, depending 425 00:22:50,440 --> 00:22:53,640 Speaker 1: on what again, what the licensing con So. So, for example, 426 00:22:53,720 --> 00:22:56,480 Speaker 1: a typical television show in the United States that also 427 00:22:56,800 --> 00:22:59,720 Speaker 1: is carried on Hulu, the a couple of days after 428 00:22:59,760 --> 00:23:02,800 Speaker 1: it airs on television, that episode could become available on 429 00:23:02,840 --> 00:23:04,400 Speaker 1: Hulu and you might be able to watch as many 430 00:23:04,440 --> 00:23:07,400 Speaker 1: as the last five for a lot of them. Right, 431 00:23:07,520 --> 00:23:10,280 Speaker 1: So let's say that I'm following, you know, ex television 432 00:23:10,320 --> 00:23:12,720 Speaker 1: show and I missed the last two episodes because I 433 00:23:12,760 --> 00:23:14,639 Speaker 1: was out of town. I could go on Hulu and 434 00:23:14,640 --> 00:23:17,480 Speaker 1: catch up and and what and you know, be back 435 00:23:17,560 --> 00:23:19,840 Speaker 1: up to speak. Or if you don't have a catal 436 00:23:19,880 --> 00:23:22,119 Speaker 1: subscription at all, and you could just watch it that 437 00:23:22,160 --> 00:23:24,400 Speaker 1: way and just tell all your friends to not talk 438 00:23:24,440 --> 00:23:26,080 Speaker 1: about the show for a couple of days so that 439 00:23:26,119 --> 00:23:28,720 Speaker 1: it gives you a chance to catch up. Um, and 440 00:23:28,840 --> 00:23:31,560 Speaker 1: if your friends are like mine, they will be happy 441 00:23:31,600 --> 00:23:34,200 Speaker 1: to post lots of fake spoilers on your Facebook, the 442 00:23:34,240 --> 00:23:38,800 Speaker 1: stuff that never happens, but that's okay. So but also 443 00:23:38,920 --> 00:23:42,400 Speaker 1: like Netflix, and besides that these deals that are being 444 00:23:42,440 --> 00:23:46,040 Speaker 1: made for content, Hulu is also in the content creation 445 00:23:46,520 --> 00:23:48,840 Speaker 1: business as well as uh, you know, we can talk 446 00:23:48,880 --> 00:23:51,760 Speaker 1: about some of the exclusives and some of the originals 447 00:23:51,760 --> 00:23:53,879 Speaker 1: as well. I guess some of the exclusives they have 448 00:23:54,119 --> 00:23:58,880 Speaker 1: all other exclusives are from other countries. Right, Almost five, 449 00:23:58,920 --> 00:24:01,919 Speaker 1: five or six percent of It's content are these exclusive 450 00:24:01,960 --> 00:24:06,400 Speaker 1: international television shows UM for example, Misfits or prem Face. 451 00:24:06,680 --> 00:24:08,680 Speaker 1: There's a Canadian drama called The Booth at the end. 452 00:24:09,040 --> 00:24:11,679 Speaker 1: It helped fund production for BBCs. The thick of it. 453 00:24:11,840 --> 00:24:14,040 Speaker 1: There's a whole bunch of Korean language dramas up there. 454 00:24:14,440 --> 00:24:17,200 Speaker 1: And and this is all because sometimes those international license 455 00:24:17,240 --> 00:24:21,280 Speaker 1: fees can be cheaper depending on what they are UM. 456 00:24:21,359 --> 00:24:24,639 Speaker 1: And and it's also you know, it's it's really smart 457 00:24:25,040 --> 00:24:30,600 Speaker 1: for on the content provider. And because I subscribed to 458 00:24:30,680 --> 00:24:34,119 Speaker 1: Hulu Plus because I could get Misfits. I wanted that show. 459 00:24:34,240 --> 00:24:35,880 Speaker 1: That was the only place I could get that show 460 00:24:35,880 --> 00:24:38,520 Speaker 1: other than ordering the DVDs, And so I did it. 461 00:24:39,080 --> 00:24:42,359 Speaker 1: See I the only two titles I even recognized all 462 00:24:42,400 --> 00:24:44,480 Speaker 1: of their exclusive list that I was just kind of 463 00:24:44,520 --> 00:24:47,040 Speaker 1: I was glancing at like a layout of a bunch 464 00:24:47,080 --> 00:24:50,320 Speaker 1: of their exclusives. The only two titles I recognized were Misfits. 465 00:24:51,160 --> 00:24:54,679 Speaker 1: Because you've talked about it before and moon Boy and 466 00:24:54,720 --> 00:24:57,760 Speaker 1: moon Boy because it has Christodaled in it. Okay, in 467 00:24:57,800 --> 00:25:00,480 Speaker 1: the I T crowd, so I knew about those. Crystal 468 00:25:00,520 --> 00:25:04,879 Speaker 1: Dowd plays the Imaginary Friend of a little Boy, so uh, yeah, 469 00:25:04,920 --> 00:25:08,080 Speaker 1: it's great, you know, fantastic stuff, but that was produced 470 00:25:08,080 --> 00:25:12,760 Speaker 1: in the UK and uh and Hulu is the the 471 00:25:12,840 --> 00:25:17,760 Speaker 1: exclusive provider in the U States. So yeah. Beyond that, 472 00:25:17,840 --> 00:25:22,040 Speaker 1: they also are creating their own content, including stuff like 473 00:25:22,600 --> 00:25:27,400 Speaker 1: The Awesome's which is a superhero comedy cartoon series. Right right. 474 00:25:27,560 --> 00:25:31,119 Speaker 1: They begin production of original stuff in August of eleven. 475 00:25:31,359 --> 00:25:34,160 Speaker 1: Um there their first show was an interview series by 476 00:25:34,280 --> 00:25:39,160 Speaker 1: Morgan Spurlock. Um early is when they grin their first 477 00:25:39,160 --> 00:25:42,600 Speaker 1: scripted show, Battleground. And I think that they are also 478 00:25:42,800 --> 00:25:45,480 Speaker 1: kind of trying to figure out where this original content 479 00:25:45,560 --> 00:25:47,640 Speaker 1: is going to fit into their business model. They're they're 480 00:25:47,680 --> 00:25:50,680 Speaker 1: kind of waiting to see, you know, whether people will 481 00:25:50,720 --> 00:25:52,679 Speaker 1: bite and how well it will do, and since they 482 00:25:52,720 --> 00:25:56,399 Speaker 1: are ad based, how that's going to affect everything. Not 483 00:25:56,480 --> 00:25:59,119 Speaker 1: to mention the fact that they are a branch of 484 00:26:00,119 --> 00:26:02,800 Speaker 1: these that are producing content on their own for other 485 00:26:03,160 --> 00:26:08,760 Speaker 1: platforms they're owned ABC. Disney is also part owner of 486 00:26:08,800 --> 00:26:10,840 Speaker 1: them at this point, and so yeah, how do you 487 00:26:10,840 --> 00:26:12,960 Speaker 1: how do you if you're creating content that's in direct 488 00:26:12,960 --> 00:26:17,480 Speaker 1: competition to owners content. Yeah, that's a problem, right, you're 489 00:26:17,480 --> 00:26:20,600 Speaker 1: talking about because now you're talking about there, they could 490 00:26:20,600 --> 00:26:23,359 Speaker 1: come up with an idea of saying, well, yeah, we 491 00:26:23,400 --> 00:26:26,040 Speaker 1: can create this for Hulu, but why don't we create 492 00:26:26,080 --> 00:26:28,720 Speaker 1: it for a different channel instead if we have that option, 493 00:26:29,080 --> 00:26:31,520 Speaker 1: or maybe they even start using Hulu as a testing 494 00:26:31,560 --> 00:26:34,720 Speaker 1: ground for stuff that they decide to then appropriate for television. 495 00:26:34,920 --> 00:26:38,600 Speaker 1: We don't know because it's so early on with this experiment, 496 00:26:38,640 --> 00:26:41,640 Speaker 1: really Hulu, but it is a little more complicated than Netflix. 497 00:26:41,680 --> 00:26:46,040 Speaker 1: Netflix is its own independent company that is not beholden 498 00:26:46,119 --> 00:26:49,400 Speaker 1: in this way to content creators. They're beholden in an 499 00:26:49,520 --> 00:26:51,439 Speaker 1: entirely different way. Like they will come to a content 500 00:26:51,440 --> 00:26:53,439 Speaker 1: creator and say I want that show, and then you 501 00:26:53,480 --> 00:26:55,320 Speaker 1: do not get this show because we want this show 502 00:26:55,359 --> 00:26:58,200 Speaker 1: to go somewhere else, not you. Yeah, and that's that's 503 00:26:58,240 --> 00:26:59,800 Speaker 1: not an interesting thing, is that there's a lot of 504 00:27:00,040 --> 00:27:04,360 Speaker 1: hour struggles going on in this entertainment world. No one 505 00:27:04,480 --> 00:27:08,080 Speaker 1: wants any of these services to become the dominant one 506 00:27:08,160 --> 00:27:12,040 Speaker 1: because then that service has leverage over the content creators. 507 00:27:12,320 --> 00:27:15,480 Speaker 1: So it's a constant chess battle right to see who 508 00:27:15,680 --> 00:27:17,640 Speaker 1: is going to be the one who has the advantage 509 00:27:17,680 --> 00:27:21,600 Speaker 1: in these negotiations. Yeah, this is part of why if if, 510 00:27:21,640 --> 00:27:23,840 Speaker 1: if you've tried to subscribe to Hulu, you may have 511 00:27:23,880 --> 00:27:28,640 Speaker 1: noticed that you cannot transfer all shows from your television 512 00:27:28,920 --> 00:27:32,840 Speaker 1: box to your laptop to your iPad. Um. Yeah, you 513 00:27:32,920 --> 00:27:35,680 Speaker 1: might have limitations it. Maybe that certain shows you can 514 00:27:35,760 --> 00:27:38,200 Speaker 1: only watch if you're watching it streaming to your TV 515 00:27:38,440 --> 00:27:42,760 Speaker 1: because some some content providers have said nope, yeah, thanks, no, thanks, 516 00:27:42,800 --> 00:27:44,680 Speaker 1: I don't want that on tablet. Yeah, you can't watch 517 00:27:44,680 --> 00:27:48,240 Speaker 1: that when you're on the train or whatever or driving 518 00:27:48,240 --> 00:27:51,199 Speaker 1: to work. Don't watch TV while you're driving. Don't do that. 519 00:27:51,280 --> 00:27:54,920 Speaker 1: Never do that. So so Hulu as of April had 520 00:27:55,320 --> 00:27:59,000 Speaker 1: uh four million subscribers, which is is has doubled in 521 00:27:59,040 --> 00:28:01,439 Speaker 1: the past year. It's still pretty shy of the thirty 522 00:28:01,520 --> 00:28:04,879 Speaker 1: million in the US that Netflix has, but's growing. All right. 523 00:28:04,960 --> 00:28:08,040 Speaker 1: So that's Hulu Plus and Hulu, we've we've covered that. 524 00:28:08,040 --> 00:28:10,440 Speaker 1: That leaves the other of the Big three, and that's 525 00:28:10,480 --> 00:28:13,840 Speaker 1: Amazon and Amazon. Again, like all three of these are 526 00:28:13,920 --> 00:28:17,000 Speaker 1: very different from each other. They have different approaches to 527 00:28:17,119 --> 00:28:20,120 Speaker 1: the way that they handle content. They have different approaches 528 00:28:20,160 --> 00:28:24,439 Speaker 1: the way that they handle revenue. With Amazon Prime Instant Video, 529 00:28:25,320 --> 00:28:27,320 Speaker 1: there are a couple of different things, like you can 530 00:28:27,440 --> 00:28:32,840 Speaker 1: have actual access to a certain portion of their television 531 00:28:32,840 --> 00:28:36,200 Speaker 1: shows and movies that are available if you're an Amazon 532 00:28:36,280 --> 00:28:40,280 Speaker 1: Prime member. That's a subscription based service that goes beyond 533 00:28:40,440 --> 00:28:43,400 Speaker 1: just instant Video, right right. It's not the same subscription 534 00:28:43,600 --> 00:28:45,840 Speaker 1: that you would get just for Hulu Plus or just 535 00:28:45,960 --> 00:28:48,719 Speaker 1: for Netflix. This is tied into its other Amazon Prime 536 00:28:48,920 --> 00:28:51,920 Speaker 1: shenanigans where you know, you get free or discounted chipping 537 00:28:52,160 --> 00:28:56,960 Speaker 1: and all discounts on certain goods and services and can 538 00:28:56,960 --> 00:29:00,960 Speaker 1: borrow kindle books, stuff like that. It's wrapped a laws 539 00:29:00,960 --> 00:29:02,760 Speaker 1: wrapped up into is what we're getting at. Yeah, yeah, 540 00:29:02,760 --> 00:29:05,200 Speaker 1: which is which is uh I think somewhere around seventy 541 00:29:05,240 --> 00:29:07,880 Speaker 1: five bucks a year. I think it's seventy nine totals. 542 00:29:07,920 --> 00:29:10,120 Speaker 1: So when you when you look at it, it actually 543 00:29:10,200 --> 00:29:12,120 Speaker 1: ends up being a little cheaper than some of the 544 00:29:12,120 --> 00:29:16,080 Speaker 1: other services on a monthly basis. Uh So in the 545 00:29:16,160 --> 00:29:18,880 Speaker 1: United States anyway, seventy nine per per years. Sure so 546 00:29:18,880 --> 00:29:22,760 Speaker 1: so Amazon Amazon Prime Instant Video launched in February eleven, 547 00:29:23,280 --> 00:29:25,640 Speaker 1: and you know you can also use it to rent 548 00:29:25,720 --> 00:29:28,959 Speaker 1: or buy titles separately. Right, So there's some titles that 549 00:29:29,040 --> 00:29:32,400 Speaker 1: are available for free viewing once you have this. About 550 00:29:32,440 --> 00:29:35,840 Speaker 1: about forty thou movies and television episodes are available with 551 00:29:35,880 --> 00:29:39,760 Speaker 1: the prescription UM subscription subscription why can't I say that 552 00:29:39,800 --> 00:29:43,240 Speaker 1: word today? Um? And and about something over a hundred 553 00:29:43,280 --> 00:29:46,760 Speaker 1: and fifty thousand titles are available per Yeah. If you 554 00:29:46,760 --> 00:29:49,080 Speaker 1: want to actually purchase stuff or rent stuff, yeah, and 555 00:29:49,080 --> 00:29:52,720 Speaker 1: I've done. I've done both. I rented titles through Amazon 556 00:29:53,360 --> 00:29:57,560 Speaker 1: Instant and I've purchased titles on Amazon Instant. So um. 557 00:29:57,640 --> 00:29:59,560 Speaker 1: And the way it works is if you're renting it, 558 00:29:59,600 --> 00:30:01,720 Speaker 1: if you have you know, you obviously need to watch 559 00:30:01,760 --> 00:30:03,600 Speaker 1: it on something. You could watch it on a computer 560 00:30:03,720 --> 00:30:07,080 Speaker 1: or tablet or in my case, I'm using a video 561 00:30:07,080 --> 00:30:10,160 Speaker 1: game console and I'm watching it through there. But if 562 00:30:10,200 --> 00:30:12,760 Speaker 1: you rent it, essentially once you start watching it, that 563 00:30:13,000 --> 00:30:16,200 Speaker 1: the timers on and you have a certain amount of 564 00:30:16,240 --> 00:30:20,000 Speaker 1: time to watch it before it gets uh bleated from 565 00:30:20,040 --> 00:30:22,840 Speaker 1: your your devices drive and you don't get to watch 566 00:30:22,880 --> 00:30:25,200 Speaker 1: it anymore. If you buy it, of course, it stays 567 00:30:25,240 --> 00:30:27,600 Speaker 1: in the cloud and you have the access to it 568 00:30:27,920 --> 00:30:29,920 Speaker 1: on whatever device as long as you're signed in as 569 00:30:30,000 --> 00:30:34,080 Speaker 1: you you can watch the programming. Right. Um, they also 570 00:30:34,120 --> 00:30:37,000 Speaker 1: have exclusive deals. Like I mentioned earlier, they had nabbed 571 00:30:37,040 --> 00:30:40,320 Speaker 1: down to Nabby from Netflix and they're starting something with Viacom. 572 00:30:40,600 --> 00:30:43,320 Speaker 1: They've invested in a CBS show called Under the Dome. 573 00:30:44,000 --> 00:30:47,920 Speaker 1: Um in exchange for a digital distribution, They've got exclusive 574 00:30:48,000 --> 00:30:50,320 Speaker 1: rights to digitally distribute the show four days after it 575 00:30:50,320 --> 00:30:53,320 Speaker 1: airs on network TV. Yeah. So this is similar to 576 00:30:53,520 --> 00:30:55,560 Speaker 1: kind of the way Hulu does things with some of 577 00:30:55,640 --> 00:30:58,440 Speaker 1: their shows, right where it airs on television and then 578 00:30:58,480 --> 00:31:01,320 Speaker 1: within a certain amount of time after word, depending upon 579 00:31:01,360 --> 00:31:04,400 Speaker 1: the agreement, Hulu can then show it on their service. 580 00:31:04,800 --> 00:31:07,280 Speaker 1: This is the same thing but on Amazon. Under the 581 00:31:07,320 --> 00:31:10,800 Speaker 1: Dome is based off a Stephen King story. Right. They 582 00:31:10,800 --> 00:31:15,200 Speaker 1: are also producing their own original content, say what yeah, yeah, 583 00:31:15,240 --> 00:31:19,600 Speaker 1: true factum. As of in fact, they unveiled Amazon Studios 584 00:31:19,680 --> 00:31:23,840 Speaker 1: and started collecting scripts from the public. They opened up 585 00:31:24,600 --> 00:31:26,480 Speaker 1: the process and we're just like, if you've got a 586 00:31:26,480 --> 00:31:28,920 Speaker 1: good script, send it to pit. If you have a pitch, 587 00:31:29,320 --> 00:31:32,000 Speaker 1: pitch it to us. And this is this is incredible. 588 00:31:32,040 --> 00:31:34,080 Speaker 1: It does I mean, it means that you're going to 589 00:31:34,120 --> 00:31:35,720 Speaker 1: get a lot of stuff, right, You're gonna get a 590 00:31:35,720 --> 00:31:38,440 Speaker 1: lot of stuff that's not ever going to be producible. 591 00:31:38,480 --> 00:31:40,880 Speaker 1: It's just gonna be things you read this like, this 592 00:31:40,960 --> 00:31:43,240 Speaker 1: might have been an interesting idea, but it's a terrible script, 593 00:31:43,320 --> 00:31:46,239 Speaker 1: or this is a good script, but it's boring. And 594 00:31:46,480 --> 00:31:49,760 Speaker 1: they took a certain number of those and and filmed 595 00:31:49,760 --> 00:31:53,600 Speaker 1: pilots of them, and in put those pilots online and 596 00:31:54,120 --> 00:31:59,840 Speaker 1: didn't use exclusively user feedback, but but kill that into account. 597 00:31:59,880 --> 00:32:02,920 Speaker 1: They they let the members of Amazon Prime watch them 598 00:32:03,000 --> 00:32:05,560 Speaker 1: and help decide what they wanted to see proceed to 599 00:32:05,560 --> 00:32:09,520 Speaker 1: a series. It's kind of a democratization of content creation, 600 00:32:09,640 --> 00:32:11,920 Speaker 1: sort of like what you would see if someone were 601 00:32:12,000 --> 00:32:17,400 Speaker 1: to pitch a series on say Kickstarter. People have pitched it, 602 00:32:17,480 --> 00:32:20,920 Speaker 1: they shot the pilots, they showed them off, and some 603 00:32:21,000 --> 00:32:23,480 Speaker 1: of them are now going to become actual series that 604 00:32:23,520 --> 00:32:27,000 Speaker 1: will be available probably late. I saw that in the 605 00:32:27,040 --> 00:32:29,080 Speaker 1: fall of is when we can expect to see the 606 00:32:29,120 --> 00:32:31,720 Speaker 1: first episodes of some of these shows. Right as of August, 607 00:32:31,840 --> 00:32:36,480 Speaker 1: they had Alpha House and also Beta's. Wait wait, wait, wait, 608 00:32:37,000 --> 00:32:39,640 Speaker 1: so they've got Alpha House and they have a show 609 00:32:39,640 --> 00:32:42,520 Speaker 1: called Beta's. I actually just got that. That's pretty silly 610 00:32:42,840 --> 00:32:45,400 Speaker 1: that happened. And these are two different shows. It's not 611 00:32:45,480 --> 00:32:48,680 Speaker 1: Alpha House in Beta's It's Alpha House, and then there's 612 00:32:48,680 --> 00:32:52,880 Speaker 1: another series called Beta's. I guess the last show will 613 00:32:52,920 --> 00:32:56,360 Speaker 1: ever see will be Omega. That will be the last 614 00:32:56,360 --> 00:32:58,680 Speaker 1: show that Amazon ever makes. And they've also got three 615 00:32:58,720 --> 00:33:00,880 Speaker 1: children series and production the names of which I do 616 00:33:00,920 --> 00:33:02,800 Speaker 1: not have in front of me. They were looking specifically 617 00:33:02,840 --> 00:33:05,720 Speaker 1: for comedies and kids shows. Well yeah, and and if 618 00:33:05,720 --> 00:33:07,760 Speaker 1: you if you look at the different series, a lot 619 00:33:07,880 --> 00:33:12,640 Speaker 1: of them have focused, especially recently on on children's programming, 620 00:33:12,920 --> 00:33:16,600 Speaker 1: on on on comedy and children's programs like Amazon's. Amazon's 621 00:33:16,600 --> 00:33:20,880 Speaker 1: deal with Viacom is largely based on children's programming from 622 00:33:20,880 --> 00:33:25,680 Speaker 1: things like Nickelodeon. Uh. Netflix has an entire section that's 623 00:33:25,880 --> 00:33:28,760 Speaker 1: just like they had Netflix for Kids that they launched 624 00:33:28,920 --> 00:33:32,200 Speaker 1: where you could create a little uh sub profile for 625 00:33:32,240 --> 00:33:35,680 Speaker 1: your children so that they could easily find content from 626 00:33:35,720 --> 00:33:39,240 Speaker 1: everyone from Disney to to Nickelodeon to I think Nickelodeon. 627 00:33:39,240 --> 00:33:42,480 Speaker 1: Maybe Nickelodeon didn't have anything. Viacom and Netflix did have 628 00:33:42,520 --> 00:33:44,240 Speaker 1: a deal, but like we said, they are letting that 629 00:33:44,320 --> 00:33:48,240 Speaker 1: deal uh uh end and they're not renewing. And also, 630 00:33:48,280 --> 00:33:51,720 Speaker 1: have you know less of the more colorful content pop 631 00:33:51,800 --> 00:33:55,000 Speaker 1: up in your kids video streams? Yes, yes, you don't 632 00:33:55,040 --> 00:33:58,760 Speaker 1: have to worry about, say, the hell Raisers series showing 633 00:33:58,840 --> 00:34:01,440 Speaker 1: up in sequence in there. I've been working my way 634 00:34:01,440 --> 00:34:07,360 Speaker 1: through them and my pain is delicious. So anyway, um, yes, 635 00:34:07,800 --> 00:34:11,160 Speaker 1: I just killed Lauren there. But yeah again, So we 636 00:34:11,160 --> 00:34:13,839 Speaker 1: we're seeing some more of these exclusive deals. We're seeing 637 00:34:13,880 --> 00:34:18,000 Speaker 1: some more of this, uh, this specific content created for 638 00:34:18,080 --> 00:34:21,040 Speaker 1: the platform. I love what Amazon is doing here as 639 00:34:21,120 --> 00:34:24,239 Speaker 1: far as creating a production studio and making it this 640 00:34:24,560 --> 00:34:28,759 Speaker 1: opportunity for people who I wouldn't necessarily have a voice otherwise, right, 641 00:34:28,800 --> 00:34:31,520 Speaker 1: they would have no way of getting into the industry, 642 00:34:31,880 --> 00:34:34,440 Speaker 1: and now there's a chance for them to actually create 643 00:34:34,520 --> 00:34:38,200 Speaker 1: something that could end up leading to a long career. 644 00:34:38,480 --> 00:34:42,000 Speaker 1: And you know, who knows, maybe the next fantastic storyteller, 645 00:34:42,040 --> 00:34:44,960 Speaker 1: maybe the next Josh Weeden is in this group, and 646 00:34:45,000 --> 00:34:47,560 Speaker 1: we can look forward to having his or her scripts 647 00:34:47,560 --> 00:34:52,720 Speaker 1: produced and canceled mid season. Well hope, hopefully this entire 648 00:34:52,760 --> 00:34:57,400 Speaker 1: this entire um strategy is going to avoid having things 649 00:34:57,480 --> 00:35:00,960 Speaker 1: like like cancelations mid season. See. That's the other thing 650 00:35:01,000 --> 00:35:04,680 Speaker 1: is that because of this approach, you no longer have 651 00:35:04,840 --> 00:35:08,920 Speaker 1: excuses like a network moving a show around in a 652 00:35:09,000 --> 00:35:12,960 Speaker 1: lineup over and over again. That now lineups mean nothing, right, 653 00:35:13,239 --> 00:35:16,279 Speaker 1: And you can also produce more than twenty four hours 654 00:35:16,280 --> 00:35:19,480 Speaker 1: a day of content or way less if that's what 655 00:35:19,520 --> 00:35:20,799 Speaker 1: you want to do, or if that's what you have 656 00:35:20,840 --> 00:35:23,880 Speaker 1: money to do, right, and you can produce far more 657 00:35:24,000 --> 00:35:27,719 Speaker 1: diverse content and uh and not have to worry about 658 00:35:28,000 --> 00:35:32,280 Speaker 1: catering to a specific audience with a bunch of themed content. 659 00:35:32,400 --> 00:35:34,320 Speaker 1: So that's one of the things we've seen with cable 660 00:35:34,400 --> 00:35:38,880 Speaker 1: channels where they struggle. They create an identity for themselves, 661 00:35:39,239 --> 00:35:42,600 Speaker 1: where they create very specific types of content that are 662 00:35:42,640 --> 00:35:45,879 Speaker 1: meant for a particular audience, but then they grow as 663 00:35:45,920 --> 00:35:48,600 Speaker 1: far as they can within that niche audience, and to 664 00:35:48,640 --> 00:35:51,120 Speaker 1: grow further means that they have to go outside that 665 00:35:51,200 --> 00:35:56,480 Speaker 1: definition sci fi. So uh, you know, this is something 666 00:35:56,520 --> 00:36:00,320 Speaker 1: that they don't these these companies don't necessarily have that problem. 667 00:36:00,320 --> 00:36:02,600 Speaker 1: They can experiment with doing stuff. You know, we've seen 668 00:36:02,680 --> 00:36:05,680 Speaker 1: with Netflix making drama and making horror as well as 669 00:36:05,719 --> 00:36:08,799 Speaker 1: making comedy with the fourth season of Arrested Development, Amazon's 670 00:36:08,840 --> 00:36:11,160 Speaker 1: doing it with children's programming, and this this alpha and 671 00:36:11,239 --> 00:36:15,279 Speaker 1: beta stuff. Hulu has got its own approach. It's I'm 672 00:36:15,320 --> 00:36:18,720 Speaker 1: really excited about this because I mean, I love stories 673 00:36:19,280 --> 00:36:22,600 Speaker 1: and I love the idea of people who otherwise would 674 00:36:22,640 --> 00:36:26,600 Speaker 1: not have had this content produced, having this shot. I 675 00:36:26,640 --> 00:36:29,440 Speaker 1: think it's really a great moment for someone who is 676 00:36:29,520 --> 00:36:32,160 Speaker 1: interested in consuming entertainment as well as people who want 677 00:36:32,160 --> 00:36:34,960 Speaker 1: to produce it. Absolutely. Yeah. I don't have a number 678 00:36:35,000 --> 00:36:37,560 Speaker 1: of the for for Prime members like like I did 679 00:36:37,560 --> 00:36:41,239 Speaker 1: for for Hulu and Netflix, because Amazon doesn't disclose that. Nope, 680 00:36:41,239 --> 00:36:44,720 Speaker 1: they just say millions. Yep, it's in the millions, lots 681 00:36:45,160 --> 00:36:48,400 Speaker 1: a bunch. I I do think it's pretty interesting that 682 00:36:48,760 --> 00:36:54,919 Speaker 1: Netflix transitioned its site to Amazon's cloud servers in so well, 683 00:36:55,040 --> 00:36:58,719 Speaker 1: you know, Amazon definitely does do the provide resources to 684 00:36:58,760 --> 00:37:01,440 Speaker 1: other companies that well, one of their biggest businesses that 685 00:37:01,520 --> 00:37:04,440 Speaker 1: doesn't have anything to do with the general consumer. I mean, 686 00:37:04,800 --> 00:37:07,160 Speaker 1: when it comes down to a business deal, I can 687 00:37:07,160 --> 00:37:09,480 Speaker 1: totally see them going, all right, you know, we're competing 688 00:37:09,480 --> 00:37:13,800 Speaker 1: against you, but if you're gonna give us money, that works. Um. Yeah. 689 00:37:13,920 --> 00:37:16,000 Speaker 1: And it's interesting too, I see that One of the 690 00:37:16,000 --> 00:37:19,560 Speaker 1: other notes you have here is about how Amazon is 691 00:37:19,600 --> 00:37:23,879 Speaker 1: expected to spend a billion dollars acquiring rights to programming 692 00:37:23,960 --> 00:37:28,040 Speaker 1: to show on their instant, which is half of what 693 00:37:28,160 --> 00:37:32,280 Speaker 1: Netflix is spending, which is so much money. Two billion dollars, folks, 694 00:37:32,400 --> 00:37:34,960 Speaker 1: that's just to get the content. See. So when you're 695 00:37:35,000 --> 00:37:37,960 Speaker 1: complaining and when I say you, I'm including myself in this, 696 00:37:38,280 --> 00:37:40,360 Speaker 1: when you're complaining that the show you really want to 697 00:37:40,400 --> 00:37:44,080 Speaker 1: watch is not available online, think of how much money 698 00:37:44,120 --> 00:37:48,279 Speaker 1: these companies are having to pay and just to get 699 00:37:49,160 --> 00:37:52,760 Speaker 1: you know. And it's because there's this complicated relationship between 700 00:37:52,760 --> 00:37:56,440 Speaker 1: the content creators and also cable companies and their relationship 701 00:37:56,520 --> 00:37:58,759 Speaker 1: to content creators. That's one of the reasons why you're 702 00:37:58,760 --> 00:38:01,400 Speaker 1: not going to find HBO in any of these for 703 00:38:01,440 --> 00:38:05,360 Speaker 1: the time being. HBO's deals they're tied down. Yeah, hbos 704 00:38:05,400 --> 00:38:08,799 Speaker 1: deal with cable companies is so important and so lucrative 705 00:38:09,440 --> 00:38:12,439 Speaker 1: that in order for HBO to break out of that 706 00:38:12,640 --> 00:38:16,719 Speaker 1: and leave the exclusivity of these cable deals would mean 707 00:38:16,760 --> 00:38:20,000 Speaker 1: that we would have to have an astronomically good deal 708 00:38:20,040 --> 00:38:23,880 Speaker 1: for HBO on streaming, because otherwise they're just losing money. 709 00:38:24,000 --> 00:38:27,080 Speaker 1: And you don't go into a business to lose money. 710 00:38:27,360 --> 00:38:30,759 Speaker 1: I would hope. I mean, it might happen to you, 711 00:38:30,800 --> 00:38:33,200 Speaker 1: but that's not why you get into business. Hypothetically, not 712 00:38:34,760 --> 00:38:37,480 Speaker 1: economic or the producers. I was going to say an 713 00:38:37,480 --> 00:38:40,520 Speaker 1: economic masochist, but yeah, maybe if you're if you're if 714 00:38:40,560 --> 00:38:43,160 Speaker 1: you're just trying to raise backing money and then immediately 715 00:38:43,440 --> 00:38:45,840 Speaker 1: tank the company so that you can keep the backing money, 716 00:38:46,320 --> 00:38:50,600 Speaker 1: you are not ethical, but you're also not really going 717 00:38:50,640 --> 00:38:53,160 Speaker 1: into business. All right, Well, do you have anything else 718 00:38:53,160 --> 00:38:55,799 Speaker 1: you want to say about these companies? Do not? All right, Well, 719 00:38:55,880 --> 00:38:58,160 Speaker 1: let's sign off on that. So if you guys have 720 00:38:58,239 --> 00:39:00,799 Speaker 1: any suggestions for future episodes of tech Stuff, whether it's 721 00:39:00,800 --> 00:39:04,760 Speaker 1: about a technology or some sort of trend in tech 722 00:39:05,120 --> 00:39:07,400 Speaker 1: or a specific company, let us know, send us a 723 00:39:07,400 --> 00:39:10,799 Speaker 1: message our email addresses tech Stuff at Discovery dot com, 724 00:39:11,080 --> 00:39:12,719 Speaker 1: or drop us a line on Facebook or Twitter. You 725 00:39:12,719 --> 00:39:15,160 Speaker 1: can find us there with the handle of tech Stuff H. S. 726 00:39:15,360 --> 00:39:17,080 Speaker 1: W and Lauren and I will talk to you again 727 00:39:17,600 --> 00:39:23,480 Speaker 1: really soon for more on this and thousands of other topics. 728 00:39:23,600 --> 00:39:31,440 Speaker 1: Does it how staff works dot Com