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Speaker 1: Bloomberg Audio Studios, Podcasts, radio news. I'm Matt Miller and

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Speaker 1: I'm Hannah Elliott, and this is Hot Pursuit.

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Speaker 2: All right, we have I'm very excited because we get

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Speaker 2: to play our Buell interview today.

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Speaker 1: Yeah, with Bill Milvin.

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Speaker 2: Yeah, so you'll hear a little bit about starting a

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Speaker 2: business in America. It is a motorcycle business, not a

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Speaker 2: car business, but I think people still care.

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Speaker 1: I think yeah, And the timing is fascinating because it's

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Speaker 1: an old brand but they're bringing it back and it's

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Speaker 1: mostly American, and yeah, I think the whole thing is fascinating.

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Speaker 1: I actually want to follow this story as it as

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Speaker 1: it unfolds.

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Speaker 2: He's also a car lover. By the way, I went

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Speaker 2: to the auto show with him last week, which turned

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Speaker 2: out to be pretty cool.

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Speaker 1: I went, I was going to ask you how that went.

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Speaker 2: Yeah, it was fun because Magnus knew some important people,

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Speaker 2: including Brian Miller, whuns Manhattan Motor Cars. Then he introduced

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Speaker 2: me to Brian Miller, and then Brian gave me his

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Speaker 2: take on the whole tariff thing, which was I thought,

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Speaker 2: really fascinating. And you know, people write off these auto shows.

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Speaker 2: I do for sure. Because they're not as.

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Speaker 1: There's not a lot of news broken for those of

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Speaker 1: us who are covering news, it's not news.

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Speaker 2: It's not like it used to be. But I still

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Speaker 2: love seeing the cars. Like there was a Mustang GTD there,

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Speaker 2: which is absolutely gorgeous. The literalty was white with the

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Speaker 2: red and blue stripes and you could you can see

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Speaker 2: the shocks and in the suspension system in the back.

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Speaker 2: I just was dying.

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Speaker 1: Yeah. I mean for people who haven't seen that car yet,

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Speaker 1: that's the perfect opportunity to see that car, because I mean,

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Speaker 1: it's it's a big deal. It still is a big deal,

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Speaker 1: even though it's you know, it's been out for a year.

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Speaker 1: It's a big deal. So if you haven't seen it,

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Speaker 1: it's worth going.

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Speaker 2: Plus, I saw the Ford PR there and I was

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Speaker 2: begging him to let me. I was like, dude, is

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Speaker 2: there any chance I could drive this?

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Speaker 1: Did you get a commitment?

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Speaker 2: He said maybe at Lamont.

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Speaker 1: Yeah, it's not not.

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Speaker 2: We Also, I also want to talk a little bit

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Speaker 2: before we get into that stuff. I want to go

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Speaker 2: through the emails that we got and then need to

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Speaker 2: go through and then I want to talk about the

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Speaker 2: Cadillac Escalade IQ it's a big halt, like maybe ten

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Speaker 2: pounds worth of electric vehicle that you drove already and

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Speaker 2: I'm spending the week with now.

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Speaker 1: Yes, by the way, before we jump in, are you

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Speaker 1: planning to turn on your camera met or do you

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Speaker 1: stay out?

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Speaker 3: Yeah?

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Speaker 1: You know, I'd love to see your shining place.

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Speaker 2: I will, I will turn it on.

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Speaker 1: I'm talking to myself here.

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Speaker 2: So obviously our listeners.

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Speaker 1: There we go. There you are. You're still in your

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Speaker 1: You're still in your corporate corporate, Yeah, I get it.

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Speaker 1: We have to do that times.

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Speaker 2: You've got the union jack on your.

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Speaker 1: You know what this is. I'm so proud of it.

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Speaker 1: This is Kate Moss's collaboration with Topshop that she did

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Speaker 1: some years back. This is a reproduction of the John

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Speaker 1: Galliano union jack jacket that she wore on the cover

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Speaker 1: of Vogue back in the day, and the top Shop

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Speaker 1: recreated it. And I found this inn a vintage store

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Speaker 1: last week in New York for fifty bucks. Nice and

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Speaker 1: I'm loving it, so thank you for noticing.

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Speaker 2: Nice. Very cool. You know what, why don't we talk

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Speaker 2: a little bit before we get into everything else. Let's

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Speaker 2: go through the emails, and one of them has to

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Speaker 2: one of them touches on textiles and clothing right our

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Speaker 2: ongoing discussion about Japanese denim. Dean wrote in and said

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Speaker 2: thanks very much for continuing on that thread. He says,

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Speaker 2: of course Magnus has firsthand knowledge of clothing production. All right,

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Speaker 2: So anyway, we do a pre shape people writing in

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Speaker 2: and our email address is hot Pursuit at Bloomberg dot net.

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Speaker 1: Yeah, that right, Hot Pursuit at Bloomberg dot net. And

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Speaker 1: Dean know you are not the only idiot who names

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Speaker 1: all your vehicles for us to see in the email.

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Speaker 1: And we do appreciate you sending the photos.

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Speaker 2: And do you nail it cars? Also?

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Speaker 1: Do you? I don't know. No, I'm not a I'm

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Speaker 1: not a namer of cars at all. I never have

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Speaker 1: I go by color. I say, the red one. What

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Speaker 1: about you?

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Speaker 2: You need your dor? No, I don't. When I was

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Speaker 2: a kid, we did our family cars like the blue

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Speaker 2: suede was my oh that's nice Volvo to forty gail

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Speaker 2: station wagon from nineteen eighty four. It was baby blue.

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Speaker 2: But no, I don't. I don't do that anymore. I

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Speaker 2: guess I would if if there was some reason, but

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Speaker 2: I just don't personify these things.

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Speaker 1: No, I don't. I don't either. I don't think there's

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Speaker 1: anything wrong with that at all. It's just I personify

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Speaker 1: my dog. I think that's where I direct my humanization

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Speaker 1: of things.

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Speaker 2: I'm glad you name your dog Willow.

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Speaker 1: Yeah, Willow, she identifies as she her person.

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Speaker 2: That's great that she has her own pronouns rather than

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Speaker 2: it Yeah, noice, it's definitely a girl, all right. Cool.

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Speaker 2: So we got another email from a guy named Tony

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Speaker 2: and very happy that he listens to the show, and

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Speaker 2: he was applauding our tariff discussion, which, by the way,

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Speaker 2: a different person wrote in and said, basically he won't

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Speaker 2: be buying a Lamborghini revwlto because of the tariffs. Now

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Speaker 2: he thinks that's going to hold him.

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Speaker 1: Wa wait, did I miss that email? I don't think

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Speaker 1: I saw that one. Yeah, that was, oh, I know,

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Speaker 1: from from James. Yeah, yes, from James. You know.

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Speaker 2: I feel like, if you can, if you can plock

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Speaker 2: down for a Lamborghini Revvelto, it's not going to matter

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Speaker 2: to you. If it's ten percent more, twenty percent more. Well,

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Speaker 2: maybe I'm wrong.

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Speaker 1: I think that's what Ferrari is also banking on. You know,

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Speaker 1: they're going to charge a percent more I think across

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Speaker 1: the board, and they're assuming people will pick up the slack. Also,

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Speaker 1: I have an Ineos grunadier this week. I have the

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Speaker 1: field master and I know I was I can't wait

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Speaker 1: to talk about that. But they they also said they

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Speaker 1: were going to charge slightly more, but they don't, you know,

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Speaker 1: to to manage with the tariff increase. But they didn't

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Speaker 1: think that would be you know that that won't put

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Speaker 1: off their buyers.

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Speaker 2: All right, can you not talk about the Ineos grenade?

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Speaker 1: I could talk about it, okay, good, I just didn't

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Speaker 1: want to derail well.

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Speaker 2: I just wanted to ask one thing because yeah, getting

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Speaker 2: back to the emails, the list of emails, Tony writes

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Speaker 2: in and says thanks for the terror discussions. But also

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Speaker 2: he and his wife are going to air and Water

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Speaker 2: next week. And I was thinking what is air and water?

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Speaker 1: But you know, so Aaron water is from the folks

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Speaker 1: who do left to Colt and this is it's not

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Speaker 1: left to Colt. It's modern more modern cars too. It's

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Speaker 1: April twenty sixth Saturday, and I believe Long Beach. I

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Speaker 1: believe it's at the fair grounds.

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Speaker 2: Is that Long Beach like is that in California? Oh?

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Speaker 1: Sorry, Yes, that's in That is in California. It's at

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Speaker 1: Oh it's at the Orange County Fair and Events Center.

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Speaker 1: The locations change every year, but it's it's honestly a

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Speaker 1: big Porsche party. That's what That's what people need to know.

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Speaker 1: It's a big Porsche party. Left to Cole is this ongoing,

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Speaker 1: sort of rotating show of classic vintage porschees air and

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Speaker 1: water is sort of like a shoot off of that,

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Speaker 1: featuring historic and modern cars, race and street cars. It's

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Speaker 1: just a Porsche car show.

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Speaker 2: I get it, so I won't nail the pronunciation either,

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Speaker 2: But loft Colt is air cooled.

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Speaker 1: Right, exactly?

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Speaker 2: Yes, Yes, Colt is cooled.

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Speaker 1: Yes, and the people you know, you you instantly burnish

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Speaker 1: your Porsche street cred if if you.

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Speaker 2: Say, what's your take on that? Because I always I've

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Speaker 2: been a fan of Porsche's since I was nine, right,

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Speaker 2: I'm fifty one, so forty two years and I love

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Speaker 2: I grew up with the nine six four, and I

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Speaker 2: then I loved the nine to nine three, but I

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Speaker 2: also liked the nine nine six when it came out,

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Speaker 2: and the nine nine seven. I was happy when they

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Speaker 2: went back to the regular headlights, and then I bought

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Speaker 2: a nine nine to one, which I thought was perfect.

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Speaker 2: I never really cared if there was a water cooler

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Speaker 2: in the car or not, Like, who cares if it's

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Speaker 2: air cool.

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Speaker 1: A lot of people, Oh, I mean a lot of people.

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Speaker 1: That is the that is the defining characteristic. It's a

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Speaker 1: lot of people care. It's the defining it's it's the

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Speaker 1: break between vintage Porsches and modern Porsches. Put it that way.

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Speaker 1: It's it's just in the timeline that is the Berlin

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Speaker 1: Wall between the old stuff new stuff.

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Speaker 2: It's weird because in my mind, the break is between

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Speaker 2: nine six four and nine nine three, because that's when

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Speaker 2: they with the nine nine three, they got rid of

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Speaker 2: the wings. You can no longer see the wings from

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Speaker 2: the driver's seat, right because the headline headlights are then

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Speaker 2: raked so far back, and the nine six four still

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Speaker 2: had like the big turtle eye headlights.

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Speaker 1: Well, you're not far off because the nine nine three

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Speaker 1: was also the last air cooled portion in e life. Right.

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Speaker 2: So you're so you're you're not my wall one generation.

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Speaker 1: Yeah, yeah, completely, I don't think you're I don't think

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Speaker 1: you're off at all. And The funny thing is that car.

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Speaker 1: To me, the nine nine three looks so tiny now,

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Speaker 1: and the older it gets, the better it looks. I

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Speaker 1: didn't It's weird to say, but even like ten years ago,

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Speaker 1: I didn't necessarily love it. But now I'm like, oh,

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Speaker 1: it looks really cool and it reminds me of like

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Speaker 1: Michael Jordan, like when the when the Chicago Bulls were

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Speaker 1: winning everything. It's like that era of when Nike was

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Speaker 1: super cool, and I don't know, it's a good.

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Speaker 2: I totally agree. Like the looks of the nine nine

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Speaker 2: to three when it came out, I loved it, and

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Speaker 2: then you know, after the nine nine seven when they

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Speaker 2: kind of went back to the sort of nine six

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Speaker 2: four form, I didn't like it as much because I

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Speaker 2: thought the headlights were too raked. But now as we

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Speaker 2: get further away, I like it. But in terms of

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Speaker 2: the motor right, I think it's always interesting because Harley

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Speaker 2: people are the same way, like they really care if

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Speaker 2: there's a radiator, like it really makes a huge difference.

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Speaker 2: It did on Ducatti monsters. Also, right from the S

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Speaker 2: two R to the S four RS. I don't know

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Speaker 2: why people get so up in arms about throwing a

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Speaker 2: radiator on a motor like, especially if you can get

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Speaker 2: more horsepower out of it, why does it matter it's

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Speaker 2: still naturally aspirated.

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Speaker 1: You know, It's got to be a mix of nostalgia

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Speaker 1: and also a deep sense that somehow things that are

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Speaker 1: mechanical and analog are more authentic than things that are

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Speaker 1: more technologically advanced. And I've been thinking about this a lot.

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Speaker 1: Just as we go deeper and deeper into the world

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Speaker 1: of AI and social media and we get farther away

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Speaker 1: from humanity, from human everything from human creation, human thought,

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Speaker 1: human interaction, human skill and design and attention, I think

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Speaker 1: I think it's all just this sense that as we

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Speaker 1: move further down this road of virtual reality and computerized everything,

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Speaker 1: some people like the thought of maintaining a closer connection

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Speaker 1: to truly mechanical and analog tech. I don't know things,

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Speaker 1: what do you think?

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Speaker 2: Well, is that nuts? No? I totally.

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Speaker 1: I've been agreeing about that, and I'm not saying it's rational,

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Speaker 1: Like when we're talking about radiators and motorcycles.

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Speaker 2: Yeah, because there's nothing digital about right, Well, a water

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Speaker 2: cooled Porscha engine, it's still it still doesn't need any computers,

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Speaker 2: right Necessarily, you could still have carbureted sure water cooled engine.

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Speaker 2: So I just I don't know, I get it, especially

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Speaker 2: with motorcycles because I wouldn't want to Harley that's liquid

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Speaker 2: cooled either. But with Porscha's I don't care as much.

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Speaker 2: I the air cooling isn't the problem, and I don't

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Speaker 2: even care as much if the steering is electronic. But

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Speaker 2: it starts when you start moving further and further in

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Speaker 2: that direction. It does bother me.

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Speaker 1: And I do think it's it's it's like it's an

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Speaker 1: emotional thing. It's not necessarily rational all the time. So

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Speaker 1: the nine nine three was so interesting too because that

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Speaker 1: was fifty years basically of air cool technology. So that

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Speaker 1: was the last and then when they switched to the

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Speaker 1: nine ninety six, which, by the way, everyone hated the

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Speaker 1: in addition to just hating the idea of water cooled engines,

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Speaker 1: hated the headlights, which we should discuss, Matt. I mean

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Speaker 1: people love them, people, especially with these old brands like

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Speaker 1: Harley Davidson you mentioned and Portia, and also I think

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Speaker 1: Corvette goes there too. People just hate change in general,

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Speaker 1: like no, like the new thing of anything instantly is

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Speaker 1: gonna get a lot of hate to some of these

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Speaker 1: iconic shapes.

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Speaker 2: It's to some extent, it's true. And by the way,

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Speaker 2: I hate the nine nine six headlights and I will

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Speaker 2: always hate it. I will always hate them. I don't

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Speaker 2: care if collectors say, like now is the time, like

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Speaker 2: Ted Gooshu goes out and buys a nine nine six Turbo,

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Speaker 2: so we all should. I do not like it, and

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Speaker 2: I why not?

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Speaker 1: But why not?

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Speaker 2: If they look so plastically there's just too much junk,

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Speaker 2: you know, dripping into the body. I don't love the

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Speaker 2: as I say, the rake of the nine nine three headlights,

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Speaker 2: but at least they're round, you know. Yeah, the nine

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Speaker 2: become like this melted jelly bean that all SUV shapes

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Speaker 2: are now, you know. And I just don't like it

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Speaker 2: at all. I don't care if it's water cooled. I'm

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Speaker 2: glad that they take a step forward in that kind

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Speaker 2: of It's not really technology, is it. I guess it

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Speaker 2: is technology and that sort of engineering, but yeah, I don't.

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Speaker 2: I was so happy when they went back.

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Speaker 1: I was gonna say, I feel like Porsche probably would

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Speaker 1: never admit this, but their actions after the nine to

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Speaker 1: ninety six sort of might have proved that they did

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Speaker 1: agree with the general kids.

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Speaker 2: By the way, the nine nine seven I've always changed.

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Speaker 2: I've always thought that nine nine to seven is so

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Speaker 2: cool because they made that, they made that compromise, they

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Speaker 2: went back to the original roundheadlights. But they continue to

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Speaker 2: develop what essentially was a nine nine to six. Right,

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Speaker 2: That's that generation lasted for thirteen years. So if you

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Speaker 2: get a nine nine to seven, you're getting the end

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Speaker 2: of that. You know, attempt at perfect at perfection for

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Speaker 2: nine to eleven, and they they they came so far,

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Speaker 2: they did so well. I think everything is so sordid.

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Speaker 2: And that is the last nine to eleven that actually

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Speaker 2: has mechanical steering. There's no computerized steering. There's an actual handbrake.

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Speaker 2: I mean to me, that is the the ultimate analog

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Speaker 2: nine to eleven, before they went to a stupid little

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Speaker 2: button that you push to put on the emergency brake,

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Speaker 2: and before they went to electric steering, when you could

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Speaker 2: really feel every pebble under your tires.

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Speaker 1: You say that, but I have to say, you know,

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Speaker 1: I yeah, it's a great car. I'm not gonna I'm

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Speaker 1: not gonna argue. I'm like, I literally just looked googled

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Speaker 1: photos of it. I don't like you.

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Speaker 2: The nine seven also doesn't have that huge set of

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Speaker 2: stack that goes through the middle of the car, you know.

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Speaker 1: But the funny thing is this car feels nostalgic to

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Speaker 1: get into, Like when when I get into ours, it

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Speaker 1: feels it feels old, and it's not that old a car,

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Speaker 1: which one, you know, the nine ninety seven, Yeah, the

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Speaker 1: nine ninety seven. Yeah, it's not that old a car.

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Speaker 1: You know.

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Speaker 2: It feels like a classic though, because of this sort of.

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Speaker 1: Feels it does it still feels really analog to your point.

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Speaker 1: And then when you get in a nine nine one

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Speaker 1: that does feel to me modern, that is definitely a

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Speaker 1: break a break point, I would say, yes, And like

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Speaker 1: the nine to eleven, you're right about that in the

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Speaker 1: nine eleven timeline because a nine nine to one, that's

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Speaker 1: the car we drove to Moab in a day and

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Speaker 1: it was kind of just fine.

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Speaker 2: Yeah, well, I still think it's a it's a it's

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Speaker 2: a perfect nine to eleven. It just is a little

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Speaker 2: bit more electronic. But there are some huge benefits to

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Speaker 2: a nine to nine to one. That was they have

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Speaker 2: three point eight The three point eight liter in line

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Speaker 2: six is the biggest sort of non GT car that

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Speaker 2: you could get uh with a naturally aspirated motor and

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Speaker 2: a stick, because that GTS is like the perfect GTS.

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Speaker 2: You can get a stick, it's a three point eight.

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Speaker 2: You can get the Burmester like everything is is nice.

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Speaker 2: And and now you now with the GTS you have

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Speaker 2: a turbo, and now you have a hybrid turbo and

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Speaker 2: there's no stick anymore.

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Speaker 1: I don't I don't think that's wrong.

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Speaker 2: And they don't have analog gauges. They don't have analog gauge.

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Speaker 2: They've got it.

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Speaker 1: They've got a screen that looks like an analog gauge. Matt,

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Speaker 1: come on, huge, I'm all about the right tool for

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Speaker 1: the job. And I we've told this story before, but

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Speaker 1: I but the nine to nine to one really changed

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Speaker 1: both our minds about you know, it's a use it's

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Speaker 1: a modern, usable car that you're gonna want to use

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Speaker 1: when you don't want to use an older, more analog.

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Speaker 2: By the way, I don't think I don't always think

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Speaker 2: new or change is bad. This year is the first

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Speaker 2: year that Harley Davidson's in the Cruiser the Softail lineup

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Speaker 2: have had traction control and ride modes.

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Speaker 1: Oh, how's that?

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00:17:54,400 --> 00:17:57,520
Speaker 2: Going, and Yeah, I talked to like my my dealer

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Speaker 2: buddy in Connecticut. He he doesn't like that because he thinks, like,

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00:18:00,920 --> 00:18:03,399
Speaker 2: you don't need rider modes, but okay, don't use the

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Speaker 2: rider mode. It's like, who cares. It's been throttle by

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Speaker 2: wire for a long time. So I'm glad they put

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Speaker 2: rider modes. I'm glad they have cruise control. I'm glad

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Speaker 2: they have traction control because they're all about making maximum

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Speaker 2: torque to the rear wheel, right, and if you have

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Speaker 2: maximum torque to the rear wheel and no traction control,

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Speaker 2: that's no bueno when it rains a little bit.

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Speaker 1: Yeah, I mean to me, well, first of all, does

350
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Speaker 1: that new technology add to the weight of the bike.

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Speaker 2: I don't think it's a Harley Davidson, so heavier is better.

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Speaker 2: No one's trying to lightweight a Harley Davidson.

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Speaker 1: For me, don't. I don't want anything that adds to

354
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Speaker 1: the weight. But in general, I agree with you that, Hey,

355
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Speaker 1: if you don't like it, just don't.

356
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Speaker 2: Use it in a dou Katie. You do want as

357
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Speaker 2: light as possible in a Portia. I guess they're still

358
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Speaker 2: aiming for light, although they get heavier and heavier. But

359
00:18:53,320 --> 00:18:56,480
Speaker 2: in way Harley a weight is a is a benefit, waight.

360
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Speaker 1: I disagree even in any with the Harley's I'm like,

361
00:19:01,320 --> 00:19:03,240
Speaker 1: it's already heavy. I don't want to add anything else.

362
00:19:03,320 --> 00:19:04,119
Speaker 1: It can't handle it.

363
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Speaker 2: By the way, while Warren weight, let me just tell

364
00:19:06,040 --> 00:19:09,719
Speaker 2: you my thoughts on the Cadillac Escalade IQ. So I

365
00:19:09,720 --> 00:19:13,520
Speaker 2: have been waiting for at least a year, probably longer

366
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Speaker 2: for this because I think it's such a beautiful design

367
00:19:16,760 --> 00:19:20,760
Speaker 2: and I mean I think it's gorgeous and so much room.

368
00:19:20,840 --> 00:19:23,199
Speaker 2: Obviously it's an escalator, so there's so much room inside.

369
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Speaker 2: I'm a big person. I like a lot of room.

370
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Speaker 2: I have kids with car seats that career facing, so

371
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Speaker 2: I need that extra space. And I just love a

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Speaker 2: huge land yacht. But this is one of the first

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Speaker 2: vehicles I've driven where I'm like, yeah, I can feel

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Speaker 2: the weight. That's a little too much. Weight is very heavy, IQ.

375
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Speaker 2: I feel like it's crushing the pavement as.

376
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Speaker 1: I rolled down mad No.

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Speaker 2: I mean it's very very that is.

378
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Speaker 1: That is the opposite. When I was driving that in

379
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Speaker 1: San Francisco up and down the cove, it was light

380
00:20:00,720 --> 00:20:03,080
Speaker 1: as a feather. I mean, you just need to go faster.

381
00:20:03,560 --> 00:20:05,639
Speaker 2: No, it's very fast. But if you put it in

382
00:20:05,840 --> 00:20:08,000
Speaker 2: like the V mode, you can push a V button

383
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Speaker 2: on the steering wheel and that puts it into the

384
00:20:10,440 --> 00:20:13,359
Speaker 2: I guess ultimate sporty driving mode, and then you mash

385
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Speaker 2: down the accelerator. It's very difficult to keep it under control.

386
00:20:18,440 --> 00:20:20,520
Speaker 2: That is that I didn't have that so quick, and

387
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Speaker 2: I'm just.

388
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Speaker 1: That's it's quick. Yes, it's quick. I think the steering

389
00:20:26,480 --> 00:20:30,919
Speaker 1: was so light, so good, so nimble and agile. I

390
00:20:31,119 --> 00:20:34,280
Speaker 1: was really impressive. It has rear wheel steering just like

391
00:20:34,320 --> 00:20:37,000
Speaker 1: the GMC Hummer. It can it can do the crab walk.

392
00:20:37,040 --> 00:20:40,159
Speaker 1: It will literally crab walk you into a valet spot.

393
00:20:40,440 --> 00:20:42,320
Speaker 1: I mean, I was like, this thing feels light as

394
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Speaker 1: a feather. I think you just need to drive faster.

395
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Speaker 2: I don't know if I just wasn't thinking about it

396
00:20:48,720 --> 00:20:51,040
Speaker 2: when I drove the Hummer, because I really enjoyed the

397
00:20:51,119 --> 00:20:54,400
Speaker 2: Hummer me too, And I really enjoyed the GMC Sierra

398
00:20:54,480 --> 00:20:57,919
Speaker 2: ev there electric pickup truck, and I imagine those have

399
00:20:58,280 --> 00:21:02,520
Speaker 2: similar battery size and are probably almost as heavy, if

400
00:21:02,520 --> 00:21:06,720
Speaker 2: not as heavy. The Cadillac is the best of the

401
00:21:06,760 --> 00:21:09,159
Speaker 2: three of them in terms of envh You know in

402
00:21:09,240 --> 00:21:13,800
Speaker 2: terms of noise, vibration, and harshness, they have absolutely perfected it,

403
00:21:14,440 --> 00:21:17,600
Speaker 2: but to me, it just felt so and feels I'm

404
00:21:17,600 --> 00:21:23,000
Speaker 2: still driving today so heavy, especially under hard acceleration. It's

405
00:21:23,080 --> 00:21:27,440
Speaker 2: squirmy and I I don't know. The only other complaint

406
00:21:27,520 --> 00:21:30,440
Speaker 2: I have, which I have to say, can every time

407
00:21:30,480 --> 00:21:33,200
Speaker 2: I touch one of the doors to open or close it.

408
00:21:33,800 --> 00:21:36,800
Speaker 2: I don't understand how they made those doors. It feels

409
00:21:36,880 --> 00:21:40,879
Speaker 2: like it feels like they're trying to give me a

410
00:21:41,000 --> 00:21:45,000
Speaker 2: workout by opening or closing the doors. There's a resistance

411
00:21:45,080 --> 00:21:47,000
Speaker 2: there where if you want to open it you have

412
00:21:47,040 --> 00:21:48,400
Speaker 2: to automatic.

413
00:21:48,520 --> 00:21:50,760
Speaker 1: Well that's the audit. You're supposed to let the door

414
00:21:50,800 --> 00:21:51,520
Speaker 1: open for you.

415
00:21:51,640 --> 00:21:54,040
Speaker 2: It doesn't open all the way though, and even if

416
00:21:54,040 --> 00:21:57,000
Speaker 2: you're on a line in a driveway, it won't even

417
00:21:57,040 --> 00:21:59,320
Speaker 2: stay open all the way. It's like my challenger, the

418
00:21:59,359 --> 00:22:00,640
Speaker 2: door just wants to close.

419
00:22:00,960 --> 00:22:03,560
Speaker 1: I do agree it is. It's one of those automatic,

420
00:22:03,720 --> 00:22:08,159
Speaker 1: like semi autonomous doors, and they they're not my favorite.

421
00:22:08,800 --> 00:22:11,360
Speaker 1: I do feel like they get and that's an example

422
00:22:11,359 --> 00:22:13,760
Speaker 1: of technology just getting in the way of getting on

423
00:22:13,800 --> 00:22:16,280
Speaker 1: with your life. Because I actually agree with that, it's

424
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Speaker 1: kind of annoying.

425
00:22:17,040 --> 00:22:19,600
Speaker 2: I don't know why. I'm sure there are big differences

426
00:22:19,640 --> 00:22:22,960
Speaker 2: between this vehicle and the g Wagon, but the g

427
00:22:23,160 --> 00:22:24,320
Speaker 2: Wagon doors.

428
00:22:24,080 --> 00:22:27,040
Speaker 1: Are perfect tiny. Well, I do agree with that.

429
00:22:27,040 --> 00:22:28,120
Speaker 2: The door is much smaller.

430
00:22:28,240 --> 00:22:30,080
Speaker 1: I mean maybe they're a little stores, but those g

431
00:22:30,200 --> 00:22:34,159
Speaker 1: Wagon doors are about eighteen inches long. You know that's true.

432
00:22:34,200 --> 00:22:36,280
Speaker 1: But let's talk about the size of this thing. Because

433
00:22:36,880 --> 00:22:39,879
Speaker 1: it's nineteen feet long, it's like six and a half

434
00:22:39,920 --> 00:22:46,000
Speaker 1: feet tall. I do agree that when driving that vehicle

435
00:22:46,240 --> 00:22:50,440
Speaker 1: in urban environments it's not the best. I would much

436
00:22:50,520 --> 00:22:53,560
Speaker 1: rather use it as a conveyance that someone else is

437
00:22:53,640 --> 00:22:56,760
Speaker 1: driving me in because it's to me it was challenging

438
00:22:56,880 --> 00:23:00,000
Speaker 1: just because of its size. You know, I do agree

439
00:23:00,119 --> 00:23:02,520
Speaker 1: with that. I want to know what you think of

440
00:23:02,560 --> 00:23:07,439
Speaker 1: the big dashboard, those huge, like fifty five inched curve

441
00:23:07,520 --> 00:23:09,359
Speaker 1: screen inside. Did you like that? Did you not?

442
00:23:09,440 --> 00:23:13,040
Speaker 2: Lie? Well? So I love everything else about the vehicle.

443
00:23:13,080 --> 00:23:15,480
Speaker 2: I really love. There are some small things I would

444
00:23:15,600 --> 00:23:19,240
Speaker 2: change in the dashboard, which you have to I think

445
00:23:19,359 --> 00:23:21,119
Speaker 2: be driving it to kind of understand. So when you

446
00:23:21,119 --> 00:23:23,680
Speaker 2: put on a turn signal, it shows you the camera

447
00:23:23,840 --> 00:23:25,880
Speaker 2: view of the left or the right. You can turn

448
00:23:25,920 --> 00:23:27,520
Speaker 2: it off so you don't have to see it. But

449
00:23:27,880 --> 00:23:30,560
Speaker 2: I like it because I can tell it shows me

450
00:23:30,600 --> 00:23:32,960
Speaker 2: what's in my blind spot. The only problem is the

451
00:23:33,000 --> 00:23:37,280
Speaker 2: camera image comes up in the middle above the center stack,

452
00:23:37,720 --> 00:23:40,119
Speaker 2: and I'd like that camera image to come up right

453
00:23:40,160 --> 00:23:43,040
Speaker 2: in front of me steering. You can switch it, Oh,

454
00:23:43,040 --> 00:23:43,760
Speaker 2: can you move it over?

455
00:23:43,880 --> 00:23:46,280
Speaker 1: Yes, you can move it over. Because I had the

456
00:23:46,280 --> 00:23:49,280
Speaker 1: same exact experience as you. I was trying to follow

457
00:23:49,400 --> 00:23:52,760
Speaker 1: a mapped navigation route and every time I would turn

458
00:23:52,800 --> 00:23:56,080
Speaker 1: on my indicator to follow the navigation, that camera would

459
00:23:56,080 --> 00:23:58,520
Speaker 1: come on and cancel out the navigation. So I was

460
00:23:58,640 --> 00:24:00,760
Speaker 1: completely lost. And then I figure out, Oh, I can

461
00:24:00,840 --> 00:24:04,159
Speaker 1: move the camera view into the space in front of

462
00:24:04,160 --> 00:24:06,399
Speaker 1: the steering wheel. But to your point, it took me

463
00:24:06,920 --> 00:24:08,760
Speaker 1: like ten minutes to figure out how to do that,

464
00:24:09,240 --> 00:24:11,600
Speaker 1: and again it wasn't fun.

465
00:24:12,320 --> 00:24:15,640
Speaker 2: I well, I like that. I mean, Kia and Hyundai,

466
00:24:15,680 --> 00:24:17,520
Speaker 2: obviously at a much lower price point, have been doing

467
00:24:17,520 --> 00:24:20,480
Speaker 2: this for a long time. I think it's good technology,

468
00:24:21,640 --> 00:24:24,960
Speaker 2: but initially it ruined my navigation experience as well, until

469
00:24:24,960 --> 00:24:27,400
Speaker 2: I put the navigation in front of me. Anyway, that's

470
00:24:27,440 --> 00:24:29,639
Speaker 2: good to know that I could change it around. It's

471
00:24:29,680 --> 00:24:32,119
Speaker 2: not one hundred percent intuitive, but I think once you

472
00:24:32,280 --> 00:24:35,320
Speaker 2: understand that system, it works well. And I also think

473
00:24:35,480 --> 00:24:38,919
Speaker 2: there's no Apple car Play, and this is GM I

474
00:24:38,920 --> 00:24:41,000
Speaker 2: think has done a great job of this. I don't

475
00:24:41,000 --> 00:24:44,120
Speaker 2: miss Apple car Play in these vehicles. I think it's

476
00:24:44,119 --> 00:24:48,160
Speaker 2: not necessary because everything else works so well. The navigation

477
00:24:48,280 --> 00:24:51,080
Speaker 2: is Google Maps already, which is as good as you're

478
00:24:51,119 --> 00:24:56,159
Speaker 2: going to get for navigation, and the suite of apps

479
00:24:56,280 --> 00:24:58,920
Speaker 2: or whatever that they have covers pretty much everything.

480
00:25:00,480 --> 00:25:02,680
Speaker 1: Yeah, they're going to be offering Dolby autmost soon.

481
00:25:03,000 --> 00:25:07,760
Speaker 2: The audio system I think is pretty good. The AKG

482
00:25:07,920 --> 00:25:12,720
Speaker 2: system in mine, it's still not fantastic, and it's you know,

483
00:25:12,800 --> 00:25:15,679
Speaker 2: it's one hundred and fifty thousand dollars vehicle, the one

484
00:25:15,880 --> 00:25:19,160
Speaker 2: at least as as as optioned when the one I'm driving.

485
00:25:19,080 --> 00:25:21,720
Speaker 1: I think it starts about one twenty seven, which is

486
00:25:21,800 --> 00:25:25,639
Speaker 1: forty grand more than the gas powered Escalade.

487
00:25:26,760 --> 00:25:31,400
Speaker 2: I well, for me, the one I'm driving, Uh, it's

488
00:25:31,440 --> 00:25:34,679
Speaker 2: one forty eight three point fifty with with all one

489
00:25:34,720 --> 00:25:37,160
Speaker 2: hundred and fifty dollars of options. Because it's the top

490
00:25:38,400 --> 00:25:41,520
Speaker 2: the sport too, right, I feel like for that price

491
00:25:41,640 --> 00:25:47,119
Speaker 2: I should expect like a concert quality huh stereo system,

492
00:25:47,160 --> 00:25:49,359
Speaker 2: and it's just not quite there, but it's still better

493
00:25:49,400 --> 00:25:50,560
Speaker 2: than almost anything else.

494
00:25:50,359 --> 00:25:53,200
Speaker 1: Well at most is coming to the Escalade. The weird

495
00:25:53,200 --> 00:25:56,760
Speaker 1: thing about it is they didn't launch it with Dolby Atmost.

496
00:25:56,800 --> 00:25:58,480
Speaker 1: Not that that's the be all and end all, but

497
00:25:58,600 --> 00:26:00,800
Speaker 1: I think it would help get They also.

498
00:26:00,600 --> 00:26:03,800
Speaker 2: Didn't launch it with the automatic Like apparently you're going

499
00:26:03,880 --> 00:26:05,439
Speaker 2: to be able to open and close the doors with

500
00:26:05,520 --> 00:26:10,560
Speaker 2: the screen after a software update, but they haven't done

501
00:26:10,560 --> 00:26:10,880
Speaker 2: that yet.

502
00:26:10,920 --> 00:26:13,000
Speaker 1: Yeah, there are a couple of little yeah, a couple

503
00:26:13,040 --> 00:26:18,800
Speaker 1: of little things that maybe when they arrive, will make

504
00:26:18,840 --> 00:26:21,639
Speaker 1: it a better experience. I think, all in though, this

505
00:26:21,800 --> 00:26:24,280
Speaker 1: is a car you could be proud to own. It's

506
00:26:24,280 --> 00:26:26,000
Speaker 1: a car I'd be proud to own, be proud to

507
00:26:26,080 --> 00:26:29,320
Speaker 1: see in, you know, in terms of arrivals, Oh, if

508
00:26:29,320 --> 00:26:32,320
Speaker 1: you're at an event, for sure. I mean it's and

509
00:26:32,359 --> 00:26:35,560
Speaker 1: there aren't many American vehicles I would say that about.

510
00:26:35,320 --> 00:26:37,120
Speaker 2: I've death Well, I know, I think their whole line

511
00:26:37,160 --> 00:26:42,800
Speaker 2: of SUVs, like the the GMC Yukon Denaley, similar thing

512
00:26:43,480 --> 00:26:48,399
Speaker 2: the Cadillac Escalade V the super charge gas engine option.

513
00:26:49,040 --> 00:26:51,720
Speaker 2: I have had people walk up to me on the

514
00:26:51,760 --> 00:26:53,800
Speaker 2: street or in parking lots and say, oh, that's a

515
00:26:53,880 --> 00:26:54,320
Speaker 2: nice car.

516
00:26:55,880 --> 00:26:56,040
Speaker 1: Yeah.

517
00:26:56,320 --> 00:26:59,639
Speaker 2: So there's some very there's some very cool tech. Also,

518
00:26:59,800 --> 00:27:03,960
Speaker 2: like to open the trunk, you just touch the Cadillac

519
00:27:04,040 --> 00:27:07,040
Speaker 2: emblem on the back, so there's no button on the trunk.

520
00:27:07,840 --> 00:27:09,560
Speaker 1: Hold your hand over secret knowledge.

521
00:27:09,840 --> 00:27:12,320
Speaker 2: Yeah, very cool stuff. So I was excited. I am

522
00:27:12,359 --> 00:27:15,680
Speaker 2: excited to drive it, and it's so awesome to have

523
00:27:16,160 --> 00:27:17,240
Speaker 2: as a family vehicle.

524
00:27:17,400 --> 00:27:18,600
Speaker 1: Does it fit in your garage?

525
00:27:19,480 --> 00:27:22,000
Speaker 2: It barely fits in my garage. And I need to

526
00:27:22,080 --> 00:27:24,280
Speaker 2: have it in the garage because I have to charge

527
00:27:24,280 --> 00:27:27,639
Speaker 2: it myself if I take it to a charging station.

528
00:27:28,240 --> 00:27:30,679
Speaker 2: I went to electrify America because I had gotten it

529
00:27:30,720 --> 00:27:35,400
Speaker 2: down to twenty percent and I spent fifty five minutes

530
00:27:35,440 --> 00:27:38,439
Speaker 2: getting it back to ninety percent. So in fifty five minutes,

531
00:27:38,480 --> 00:27:42,480
Speaker 2: I got that's good. That's an hour if you're on

532
00:27:42,520 --> 00:27:47,560
Speaker 2: a road trip, well to and guess what it costs?

533
00:27:47,560 --> 00:27:48,080
Speaker 1: How much?

534
00:27:48,680 --> 00:27:51,000
Speaker 2: Take a guess fifty five minutes of charging an electrify

535
00:27:51,040 --> 00:27:56,600
Speaker 2: America five dollars. Nope, yes again us you don't charge vehicles. No,

536
00:27:57,280 --> 00:28:01,760
Speaker 2: one hundred eleven dollars. What hundred and eleven dollars to

537
00:28:01,880 --> 00:28:04,840
Speaker 2: charge at electrify America from twenty to ninety.

538
00:28:05,520 --> 00:28:07,919
Speaker 1: I know you're supposed to dump found it. I've dumpound it.

539
00:28:08,240 --> 00:28:10,520
Speaker 2: Yeah, what it was very.

540
00:28:10,680 --> 00:28:12,760
Speaker 1: You might as well be filling up a Rolls Royce

541
00:28:12,800 --> 00:28:14,800
Speaker 1: gas tank because that's about what it costs for a

542
00:28:14,840 --> 00:28:15,280
Speaker 1: fill up.

543
00:28:15,440 --> 00:28:18,520
Speaker 2: My wife, do you put it on the company card? No?

544
00:28:18,640 --> 00:28:19,600
Speaker 2: I paid for it myself.

545
00:28:19,640 --> 00:28:25,600
Speaker 1: What I'm truly flabbergasted. I was thinking five ten dollars

546
00:28:25,800 --> 00:28:25,960
Speaker 1: the thing.

547
00:28:26,040 --> 00:28:28,160
Speaker 2: So, if I'm driving to Ohio, it has a ton

548
00:28:28,200 --> 00:28:29,200
Speaker 2: of range to begin with.

549
00:28:29,119 --> 00:28:31,880
Speaker 1: Like over over four hundred and fifty miles of range.

550
00:28:31,880 --> 00:28:33,800
Speaker 1: I think that's the industry leader.

551
00:28:34,320 --> 00:28:37,960
Speaker 2: That's four and fifteenth very. If you're driving conservative.

552
00:28:37,440 --> 00:28:39,800
Speaker 3: Like a granny and not running put it into V

553
00:28:40,000 --> 00:28:43,600
Speaker 3: and I'm doing like basically ninety miles an hour into

554
00:28:44,160 --> 00:28:46,560
Speaker 3: So but if I'm going to Ohio, that means I

555
00:28:46,600 --> 00:28:48,800
Speaker 3: have to fill up at least once.

556
00:28:49,120 --> 00:28:52,000
Speaker 2: So that's an hour stop and one hundred and ten

557
00:28:52,120 --> 00:28:53,080
Speaker 2: bucks to do it.

558
00:28:53,200 --> 00:28:56,040
Speaker 1: This is not the promise of EV's that we've been sold.

559
00:28:56,080 --> 00:28:59,920
Speaker 2: I'd rather have the Escalade V. I'd rather have the GM,

560
00:29:00,040 --> 00:29:04,960
Speaker 2: the Yukondinality. I'd rather have the Chevy Tahoe z R two.

561
00:29:05,400 --> 00:29:14,560
Speaker 2: You know, all right, let me just ask you a

562
00:29:14,560 --> 00:29:17,680
Speaker 2: little bit about another SUV that's a completely different idea

563
00:29:17,840 --> 00:29:21,320
Speaker 2: and use so you drove the Ineos Grenadier. I have

564
00:29:21,480 --> 00:29:24,400
Speaker 2: not driven one, and I really want to because they

565
00:29:24,440 --> 00:29:27,560
Speaker 2: look awesome and I think they have done some really

566
00:29:27,600 --> 00:29:31,360
Speaker 2: great engineering for that and choices for outsourcing. So what

567
00:29:31,400 --> 00:29:31,760
Speaker 2: do you think?

568
00:29:31,840 --> 00:29:37,120
Speaker 1: Yes, so it's a fascinating vehicle. Obviously we've all seen

569
00:29:37,160 --> 00:29:39,479
Speaker 1: them around. A ton of people have asked me about it.

570
00:29:39,840 --> 00:29:45,560
Speaker 1: I've got the Ineos Grinnandier field Master, which is a

571
00:29:45,600 --> 00:29:50,880
Speaker 1: special edition that is in partnership with Bell Staff. So

572
00:29:51,000 --> 00:29:53,360
Speaker 1: it has which I feel like you might like, Matt,

573
00:29:54,240 --> 00:29:58,040
Speaker 1: like a badge with like the Bell Staff logo on it,

574
00:29:58,640 --> 00:30:00,720
Speaker 1: and it's called the Field Master. I think there's a

575
00:30:00,720 --> 00:30:02,760
Speaker 1: bell Staff jacket called.

576
00:30:02,600 --> 00:30:04,640
Speaker 2: The field very famous.

577
00:30:05,000 --> 00:30:08,240
Speaker 1: Yes, yeah, and so so I had my disclaimers that

578
00:30:08,280 --> 00:30:09,960
Speaker 1: I've really only had it for a day and a half.

579
00:30:10,320 --> 00:30:12,120
Speaker 1: I've got it for the week, so I haven't done

580
00:30:12,160 --> 00:30:16,280
Speaker 1: a ton with it yet. But I can tell you

581
00:30:16,360 --> 00:30:22,400
Speaker 1: early on the steering is the steering turning radius is terrible.

582
00:30:22,600 --> 00:30:28,120
Speaker 1: The steering is very, very loose and all over the place. Obviously,

583
00:30:28,160 --> 00:30:31,320
Speaker 1: this is a vehicle that's tooled for off road driving, so.

584
00:30:32,840 --> 00:30:35,160
Speaker 2: That is the steering is the one thing that worries me.

585
00:30:35,200 --> 00:30:35,880
Speaker 2: I haven't driven it.

586
00:30:35,920 --> 00:30:37,240
Speaker 1: The steering is a challenge.

587
00:30:37,280 --> 00:30:40,200
Speaker 2: It just doesn't automatically center like a normal modern car.

588
00:30:40,800 --> 00:30:43,960
Speaker 1: It really doesn't. It's it's it's all over the place.

589
00:30:44,680 --> 00:30:47,040
Speaker 1: But one thing I really like about it is the

590
00:30:47,080 --> 00:30:51,520
Speaker 1: interior is just big buttons. There are there's there is

591
00:30:51,560 --> 00:30:55,320
Speaker 1: a small screen in the center console for sinking Bluetooth basically,

592
00:30:55,560 --> 00:31:01,000
Speaker 1: but it's just big buttons to adjust climate and sound

593
00:31:01,880 --> 00:31:04,320
Speaker 1: and fans and it's I mean, it's like the idea is,

594
00:31:04,400 --> 00:31:06,920
Speaker 1: if you're wearing gloves, you can still like punch the button,

595
00:31:07,000 --> 00:31:07,560
Speaker 1: which I love.

596
00:31:08,600 --> 00:31:10,800
Speaker 2: It's read necessary no reading.

597
00:31:10,840 --> 00:31:13,000
Speaker 1: No, if you're ninety years old driving the thing, you'll

598
00:31:13,240 --> 00:31:16,960
Speaker 1: it'll work great. It's too big, too tall to fit

599
00:31:17,000 --> 00:31:20,920
Speaker 1: in the company parking garage, so I'm valeting it out front.

600
00:31:21,040 --> 00:31:23,240
Speaker 1: Or actually this morning I just parked it in front

601
00:31:23,240 --> 00:31:25,440
Speaker 1: and walked away because the valet wasn't there. So, you know,

602
00:31:25,600 --> 00:31:26,960
Speaker 1: I hope it's still there. At the end of the day,

603
00:31:27,600 --> 00:31:28,320
Speaker 1: we'll find out.

604
00:31:28,840 --> 00:31:32,000
Speaker 2: I think that's such a So the steering, I wonder,

605
00:31:32,280 --> 00:31:33,720
Speaker 2: do you think it's the kind of thing you would

606
00:31:33,720 --> 00:31:36,240
Speaker 2: get used to if this was your vehicle, would you?

607
00:31:36,880 --> 00:31:39,880
Speaker 1: Yeah? I do, I do, and especially I actually my

608
00:31:40,200 --> 00:31:44,600
Speaker 1: good friend Schmuley, who is a very intense off roader.

609
00:31:44,600 --> 00:31:47,480
Speaker 1: He's done King of the Hammers many times, goes off

610
00:31:47,520 --> 00:31:50,520
Speaker 1: roading almost every have you met you, Mettion Moulley, you

611
00:31:50,520 --> 00:31:55,280
Speaker 1: know smelly we'll have batal. Yes, yeah, he had one

612
00:31:55,360 --> 00:31:57,920
Speaker 1: for a while and he loved it, and he is

613
00:31:57,960 --> 00:32:02,520
Speaker 1: telling me that off road it is exceptional. He wishes

614
00:32:02,560 --> 00:32:06,840
Speaker 1: they would make a manual version. But so you know,

615
00:32:07,040 --> 00:32:09,920
Speaker 1: from my off road driving experts, maybe they do offer

616
00:32:10,160 --> 00:32:14,400
Speaker 1: offer a version. But Schmoley really gave it his seal

617
00:32:14,400 --> 00:32:18,400
Speaker 1: of approval, and I do trust his input. I would say,

618
00:32:18,600 --> 00:32:21,160
Speaker 1: you know, the price on this is like eighty thousand dollars,

619
00:32:21,440 --> 00:32:23,480
Speaker 1: which I was shocked. I thought they were a lot

620
00:32:23,560 --> 00:32:27,880
Speaker 1: more expensive. That seems like a very fair price.

621
00:32:28,520 --> 00:32:32,400
Speaker 2: Yeah, and considering how expensive cars are these days, I agree.

622
00:32:32,560 --> 00:32:36,520
Speaker 2: I think so. I've also heard that it's obviously it's

623
00:32:36,760 --> 00:32:39,280
Speaker 2: it's built for overlanding, right, that's yes, that's the thing.

624
00:32:39,600 --> 00:32:42,800
Speaker 2: They don't make a manual, unfortunately, but it would to me,

625
00:32:42,880 --> 00:32:44,880
Speaker 2: it would make sense, it would make sense.

626
00:32:45,520 --> 00:32:47,920
Speaker 1: I think the field Master they're sort of positioning as

627
00:32:48,200 --> 00:32:54,120
Speaker 1: slightly more lifestyle slash luxury, but it's still pretty rugged.

628
00:32:54,160 --> 00:32:56,520
Speaker 1: I mean, it's cool. It has like a target top

629
00:32:56,520 --> 00:33:00,800
Speaker 1: almost where you can pop out some glass inserts in

630
00:33:00,840 --> 00:33:03,240
Speaker 1: the ceiling. It's massive in the back, it's got a

631
00:33:03,280 --> 00:33:07,680
Speaker 1: ton of storage. It's fun, it's cool. I'm I'm looking

632
00:33:07,680 --> 00:33:09,640
Speaker 1: forward to discovering it more this week.

633
00:33:10,040 --> 00:33:13,280
Speaker 2: I really am excited to read your story. You'll write

634
00:33:13,320 --> 00:33:15,640
Speaker 2: on that on bloomber dot com and then it'll be

635
00:33:15,680 --> 00:33:19,800
Speaker 2: in Pursuits. I have been fascinated by it ever since

636
00:33:19,880 --> 00:33:25,200
Speaker 2: I heard about the idea which which they came up

637
00:33:25,240 --> 00:33:28,400
Speaker 2: with apparently at the Grenadier, which is that's one of

638
00:33:28,400 --> 00:33:32,120
Speaker 2: the tiniest pubs in London. And then I love the

639
00:33:32,160 --> 00:33:36,320
Speaker 2: pub in Belgravia. It's like the most classic, like old

640
00:33:36,400 --> 00:33:39,240
Speaker 2: school pub. There's room for like four or five people

641
00:33:39,280 --> 00:33:44,160
Speaker 2: in there. And I guess the billionaire founder of Ineos.

642
00:33:43,800 --> 00:33:44,960
Speaker 1: Said Jim Ratcliff.

643
00:33:45,160 --> 00:33:49,000
Speaker 2: He said, why are they doing away with the Landrover Defender.

644
00:33:49,080 --> 00:33:53,520
Speaker 2: I think he tried to buy what the yeah? Is

645
00:33:53,800 --> 00:33:56,120
Speaker 2: that right? He tried to buy the Defender sort of

646
00:33:56,160 --> 00:33:58,400
Speaker 2: to make it himself, and land Rover said no, and

647
00:33:58,440 --> 00:33:59,479
Speaker 2: so he just did it anyway.

648
00:33:59,560 --> 00:34:02,720
Speaker 1: He wanted to buy the tooling from Jaguar land Rover

649
00:34:03,000 --> 00:34:06,360
Speaker 1: to try to complete yes his own the defender again

650
00:34:06,400 --> 00:34:08,120
Speaker 1: and that he was told no, so he decided.

651
00:34:08,560 --> 00:34:11,320
Speaker 2: But he made some really good outsourcing decisions. For example,

652
00:34:11,360 --> 00:34:15,680
Speaker 2: the motor is a BMW six Yes, yeah, which is

653
00:34:15,920 --> 00:34:18,360
Speaker 2: unbeatable motor, absolute classic.

654
00:34:18,840 --> 00:34:23,240
Speaker 1: And I believe that Jim Ratcliffe, of course he owns

655
00:34:23,440 --> 00:34:27,120
Speaker 1: some soccer teams. I believe he owns Bell Staff, if

656
00:34:27,160 --> 00:34:29,920
Speaker 1: not all of it, part of it, so he you know.

657
00:34:30,000 --> 00:34:32,080
Speaker 2: Oh really yes, so which, by the way, you and

658
00:34:32,160 --> 00:34:35,040
Speaker 2: McGregor I think wears the He wears a field Master

659
00:34:35,280 --> 00:34:38,040
Speaker 2: like jacket in his motorcycle series Long.

660
00:34:37,920 --> 00:34:41,520
Speaker 1: Way Up, makes sense, makes complete sense. My point being,

661
00:34:42,160 --> 00:34:45,400
Speaker 1: this is a very wealthy man who is not depending

662
00:34:45,600 --> 00:34:48,440
Speaker 1: on ineos to like for his survival to make a

663
00:34:48,440 --> 00:34:50,880
Speaker 1: lot of money, which I think is good. You know,

664
00:34:50,960 --> 00:34:53,920
Speaker 1: I don't like these firms that are sort of betting

665
00:34:54,040 --> 00:34:58,879
Speaker 1: everything on doing a resto mode type vehicle. It's better

666
00:34:58,920 --> 00:35:01,600
Speaker 1: to come at it like this sort of his pet project,

667
00:35:01,719 --> 00:35:03,439
Speaker 1: and he can take the time to do it right

668
00:35:03,880 --> 00:35:05,239
Speaker 1: and to spend the money to do it right.

669
00:35:05,320 --> 00:35:08,280
Speaker 2: A great time to transition to someone who does need

670
00:35:08,640 --> 00:35:12,920
Speaker 2: his new business to work. We talked to Bill Melvin,

671
00:35:12,960 --> 00:35:17,640
Speaker 2: who has bought the Buell brand or the Buell Motorcycle

672
00:35:17,680 --> 00:35:21,239
Speaker 2: Technology from essentially came out of Harley Davidson and then

673
00:35:21,280 --> 00:35:24,760
Speaker 2: bought the brand from Eric Buell himself, and he's starting

674
00:35:25,000 --> 00:35:30,560
Speaker 2: the business, starting production of his super Cruiser motorcycle in

675
00:35:30,640 --> 00:35:33,080
Speaker 2: the fall in Michigan. We had a chance to sit

676
00:35:33,080 --> 00:35:35,359
Speaker 2: down with him. Let's listen to that interview. Bill tell

677
00:35:35,400 --> 00:35:37,080
Speaker 2: us first of all about how you got the business.

678
00:35:37,360 --> 00:35:40,920
Speaker 4: Yeah, well, we have a buy cell company liquid asset,

679
00:35:41,239 --> 00:35:42,960
Speaker 4: and we have been doing a lot of deals in

680
00:35:43,000 --> 00:35:48,240
Speaker 4: the motorsports business, working with OEM's distributors, some race schools,

681
00:35:48,719 --> 00:35:52,000
Speaker 4: and had opportunity to acquire an amazing product.

682
00:35:52,960 --> 00:35:54,640
Speaker 5: Nearly the core of the product at that point is

683
00:35:54,640 --> 00:35:55,160
Speaker 5: our V twin.

684
00:35:55,400 --> 00:35:55,560
Speaker 2: Right.

685
00:35:55,600 --> 00:35:58,560
Speaker 4: It's a one hundred and eighty five horsepower one hundred

686
00:35:58,600 --> 00:36:01,960
Speaker 4: and seventy five horsepower depending on the fuel set up,

687
00:36:02,160 --> 00:36:05,399
Speaker 4: and it's very lightweight. It's a V twin we build

688
00:36:05,400 --> 00:36:08,719
Speaker 4: in America, but it's very you know, it's a Ducati

689
00:36:08,800 --> 00:36:11,560
Speaker 4: style engine, right, so it's got it loves to live

690
00:36:11,600 --> 00:36:14,160
Speaker 4: at seven thousand rpm. Right, Like when you get to

691
00:36:14,200 --> 00:36:16,759
Speaker 4: seven thousand, that's where it starts to breathe. And then

692
00:36:16,800 --> 00:36:19,680
Speaker 4: from there, like everything just turns weightless and you turn

693
00:36:19,719 --> 00:36:22,240
Speaker 4: the throttle up to eleven thousand and it just rips

694
00:36:22,360 --> 00:36:25,040
Speaker 4: right like you got to experience. So it was really

695
00:36:25,080 --> 00:36:26,880
Speaker 4: cool thing to have that, But we didn't have the brand.

696
00:36:28,120 --> 00:36:31,200
Speaker 4: The brand was still owned by Harley Davison at that point, so.

697
00:36:31,120 --> 00:36:34,720
Speaker 2: Harley basically I was reading about this earlier, so Harley

698
00:36:34,719 --> 00:36:37,239
Speaker 2: basically let it die. They wrote it down to zero

699
00:36:37,680 --> 00:36:41,000
Speaker 2: after the Great Financial Crisis, but they still held the asset.

700
00:36:41,280 --> 00:36:41,680
Speaker 5: Correct.

701
00:36:41,760 --> 00:36:44,359
Speaker 1: Yeah, why did they let it go? Just out of curiosity?

702
00:36:46,320 --> 00:36:49,520
Speaker 4: I mean, it was the performance brand of American motorcycles

703
00:36:49,520 --> 00:36:51,319
Speaker 4: and they were, you know, wanted to focus just on

704
00:36:51,360 --> 00:36:53,839
Speaker 4: the heavy cruisers. So as they were doing that, they

705
00:36:53,920 --> 00:36:55,920
Speaker 4: let it let it go. And we feel fortunate that

706
00:36:55,960 --> 00:36:58,600
Speaker 4: we were able to pick it up through some great

707
00:36:58,920 --> 00:37:01,560
Speaker 4: attorneys and a little bit the divine intervention, put it

708
00:37:01,640 --> 00:37:04,640
Speaker 4: back with the high performance engine, and then we started

709
00:37:04,680 --> 00:37:05,640
Speaker 4: working on like what's next.

710
00:37:05,719 --> 00:37:06,600
Speaker 5: We got to build a team.

711
00:37:06,960 --> 00:37:09,600
Speaker 4: We've built an amazing team. We wanted to move it

712
00:37:09,640 --> 00:37:11,400
Speaker 4: to Michigan, the motor state where you have all the

713
00:37:11,440 --> 00:37:15,520
Speaker 4: resources of engineering and motors and gears and and gasoline

714
00:37:15,520 --> 00:37:16,200
Speaker 4: and horsepower.

715
00:37:16,320 --> 00:37:17,880
Speaker 2: But how did you have the idea for the cruiser?

716
00:37:17,920 --> 00:37:21,000
Speaker 2: Because Buel was making as you say, sport bikes.

717
00:37:21,080 --> 00:37:21,200
Speaker 1: Right.

718
00:37:21,239 --> 00:37:23,239
Speaker 2: The idea was low center of gravity. They had the

719
00:37:23,239 --> 00:37:25,600
Speaker 2: fuel and the frame, they had the They were the

720
00:37:25,600 --> 00:37:28,440
Speaker 2: first motorcycle I saw with the exhaust under the bike,

721
00:37:28,560 --> 00:37:32,040
Speaker 2: you know for at street bike. Yep, they were race bikes.

722
00:37:32,239 --> 00:37:34,880
Speaker 2: So how did you say, like, oh, let me get

723
00:37:34,960 --> 00:37:37,840
Speaker 2: Rolling Sands to hard pivot to design a cruiser.

724
00:37:37,920 --> 00:37:38,800
Speaker 5: It was a hard pivot.

725
00:37:38,840 --> 00:37:40,840
Speaker 4: Yeah, while we were looking at the engine and the

726
00:37:40,880 --> 00:37:42,879
Speaker 4: platform and what could we first do with this high

727
00:37:42,920 --> 00:37:46,640
Speaker 4: performance platform that would also be more Americana, right. So

728
00:37:46,719 --> 00:37:49,600
Speaker 4: you look at the traditional styling of a cruiser, and

729
00:37:49,640 --> 00:37:52,600
Speaker 4: I thought, I want to have a traditional cruiser, steel tank,

730
00:37:52,840 --> 00:37:56,600
Speaker 4: steel frame, but package in our superbike. And so I thought,

731
00:37:56,640 --> 00:37:58,239
Speaker 4: who would be the best designer for this? I had

732
00:37:58,280 --> 00:37:59,600
Speaker 4: known Rolling Sands.

733
00:38:00,120 --> 00:38:00,920
Speaker 1: Is the best designer.

734
00:38:01,000 --> 00:38:02,800
Speaker 5: He is a yes, just a genius.

735
00:38:03,960 --> 00:38:06,719
Speaker 4: So we had like a late night Friday phone call

736
00:38:06,840 --> 00:38:09,799
Speaker 4: and talked about the way it would come together, and

737
00:38:10,360 --> 00:38:12,000
Speaker 4: like a week later he sent over the sketch and

738
00:38:12,000 --> 00:38:12,480
Speaker 4: that was it.

739
00:38:12,480 --> 00:38:13,200
Speaker 5: It was beautiful.

740
00:38:13,520 --> 00:38:16,920
Speaker 1: Did you have a certain writer or certain mentality in

741
00:38:17,040 --> 00:38:19,880
Speaker 1: mind when you were talking with Roland about what to create,

742
00:38:19,920 --> 00:38:23,000
Speaker 1: because I'm very curious about what type of person is

743
00:38:23,040 --> 00:38:25,879
Speaker 1: going to be drawn to this bike besides Matt Who.

744
00:38:25,960 --> 00:38:28,640
Speaker 1: I think you're even surprised at how much you like it. Who.

745
00:38:28,760 --> 00:38:30,800
Speaker 2: I was pretty surprised. I mean I knew I would

746
00:38:30,880 --> 00:38:34,360
Speaker 2: like it, and I've been following it since you guys

747
00:38:34,400 --> 00:38:38,160
Speaker 2: first unveiled it with Rolling Sands like years ago. But

748
00:38:39,080 --> 00:38:43,520
Speaker 2: I've been I don't know, I've been blown away by

749
00:38:43,600 --> 00:38:47,480
Speaker 2: the engine. Really, it makes this insane sound when you

750
00:38:47,560 --> 00:38:51,640
Speaker 2: chopped the throttle and the handling. It's just it reminds

751
00:38:51,640 --> 00:38:53,880
Speaker 2: me a lot of the KTM Super Duke when they

752
00:38:53,920 --> 00:38:56,520
Speaker 2: first came out with a twelve ninety, except for it

753
00:38:56,600 --> 00:38:57,560
Speaker 2: actually looks cool.

754
00:38:57,640 --> 00:39:01,120
Speaker 4: So yeah, well that the coolness is really something that

755
00:39:01,239 --> 00:39:03,040
Speaker 4: Roland put into it, right. I mean, he's an artist

756
00:39:03,080 --> 00:39:06,840
Speaker 4: who's got a great designers. But you know, we wanted

757
00:39:06,880 --> 00:39:09,360
Speaker 4: to really go to the core of the American motorcycle

758
00:39:09,400 --> 00:39:12,000
Speaker 4: market and give the riders what they hadn't had for

759
00:39:12,800 --> 00:39:15,440
Speaker 4: that they've always wanted, right, They've been going to Ducati's

760
00:39:15,680 --> 00:39:17,640
Speaker 4: because that was the performance that they wanted. That was

761
00:39:17,680 --> 00:39:20,759
Speaker 4: the engine sound, that was the exhaust note that they

762
00:39:20,800 --> 00:39:23,080
Speaker 4: were looking for. But they couldn't have that performance in

763
00:39:23,120 --> 00:39:25,360
Speaker 4: an American style bike and So that was the vision

764
00:39:25,400 --> 00:39:29,320
Speaker 4: to create that Americana with a mule brand, a performance

765
00:39:29,320 --> 00:39:31,840
Speaker 4: brand that people know around the world, and you know,

766
00:39:31,880 --> 00:39:34,520
Speaker 4: put something together that no one's done before in the US.

767
00:39:34,600 --> 00:39:36,560
Speaker 2: So tell me about I know you've taken a lot

768
00:39:36,560 --> 00:39:39,360
Speaker 2: of preorders. I think the idea is you pay a

769
00:39:39,440 --> 00:39:42,160
Speaker 2: thousand dollars to get on the list and then you're

770
00:39:42,200 --> 00:39:44,239
Speaker 2: eligible to buy it for like twenty five when it

771
00:39:44,280 --> 00:39:46,920
Speaker 2: comes out. So give us those details. How many preorders?

772
00:39:47,120 --> 00:39:48,880
Speaker 2: When are you going to start building it? When's the

773
00:39:48,880 --> 00:39:49,560
Speaker 2: first delivery?

774
00:39:50,520 --> 00:39:52,880
Speaker 5: So we have a little over six thousand pre orders,

775
00:39:53,560 --> 00:39:54,120
Speaker 5: that's a lot.

776
00:39:54,360 --> 00:39:55,399
Speaker 2: Yeah, our team has.

777
00:39:55,360 --> 00:39:56,360
Speaker 5: Been cranking ahead.

778
00:39:56,680 --> 00:39:59,080
Speaker 4: The cool thing is we've built that awesome team. They're

779
00:39:59,120 --> 00:40:03,680
Speaker 4: really energetic, passionate group about making a cool product, and

780
00:40:03,760 --> 00:40:06,880
Speaker 4: they've been just cranking away on all the development steps

781
00:40:06,920 --> 00:40:10,440
Speaker 4: and we do final testing, emissions, EPA, CARB, get all

782
00:40:10,480 --> 00:40:13,200
Speaker 4: those things buttoned up, and we start production this fall.

783
00:40:13,640 --> 00:40:16,000
Speaker 1: Okay, So are you going to be hit by tariffs?

784
00:40:16,280 --> 00:40:17,839
Speaker 1: I mean I have to think, I have to think

785
00:40:17,960 --> 00:40:20,280
Speaker 1: right now, this is a great time to be launching

786
00:40:20,320 --> 00:40:23,440
Speaker 1: an American made bike. How affected are you going to

787
00:40:23,440 --> 00:40:24,560
Speaker 1: be by tariffs?

788
00:40:24,719 --> 00:40:26,680
Speaker 5: Yeah, we'll be a little bit affected.

789
00:40:26,680 --> 00:40:30,600
Speaker 4: On our components, because we do have some foreign components,

790
00:40:30,960 --> 00:40:33,200
Speaker 4: but on the new bike we would really focus for

791
00:40:33,200 --> 00:40:35,319
Speaker 4: the last three years to have more US content. So

792
00:40:35,360 --> 00:40:39,040
Speaker 4: eighty five percent of the new components are US.

793
00:40:38,920 --> 00:40:41,320
Speaker 1: Supersis that's high? Yeah, that's really high.

794
00:40:41,200 --> 00:40:42,760
Speaker 5: And we've been focused on that for a while.

795
00:40:43,880 --> 00:40:47,120
Speaker 4: But if there was like a large tariff on European

796
00:40:47,160 --> 00:40:50,560
Speaker 4: motorcycles or European exports, that would be helpful for us,

797
00:40:50,760 --> 00:40:54,000
Speaker 4: right because then you know, the similar you know, performance

798
00:40:54,040 --> 00:40:56,759
Speaker 4: du Katti or BMW is going to be you know,

799
00:40:56,840 --> 00:40:59,799
Speaker 4: twenty five or fifty percent more and ours will have

800
00:40:59,880 --> 00:41:01,680
Speaker 4: like a you know, five percent in.

801
00:41:01,840 --> 00:41:04,480
Speaker 1: Oh, you're smiling, so yeah, like that.

802
00:41:05,160 --> 00:41:08,319
Speaker 2: So I have to think the elephant in the room

803
00:41:08,520 --> 00:41:14,960
Speaker 2: is the Harley Davidson Lowrider S just because they also

804
00:41:15,000 --> 00:41:17,839
Speaker 2: build that as their performance cruiser. Obviously, it's a very

805
00:41:17,880 --> 00:41:21,040
Speaker 2: different thing in terms of the motor and actually the

806
00:41:21,040 --> 00:41:23,960
Speaker 2: seating position. Although they're similar in that they're both kind

807
00:41:23,960 --> 00:41:31,120
Speaker 2: of mid footpegs and kind of a raised riser, they

808
00:41:31,120 --> 00:41:34,080
Speaker 2: are actually a little bit different. But I was talking

809
00:41:34,120 --> 00:41:38,080
Speaker 2: with Shannon at the Moto GP, who is your supply

810
00:41:38,200 --> 00:41:40,160
Speaker 2: chain director, and I don't know how much we can

811
00:41:40,200 --> 00:41:43,359
Speaker 2: talk about this, but she said, Harley Davidson's components are

812
00:41:43,400 --> 00:41:47,520
Speaker 2: like thirty to forty US. Yeah, they had a lot

813
00:41:47,560 --> 00:41:50,200
Speaker 2: of that sounds much lower than I would have expected.

814
00:41:50,280 --> 00:41:52,440
Speaker 4: Yeah, and they moved a lot of their manufacturing overseas,

815
00:41:52,480 --> 00:41:55,600
Speaker 4: which is, you know, a challenge that they're going through

816
00:41:55,640 --> 00:41:58,960
Speaker 4: right now. For us, we're building them in Michigan. But

817
00:41:59,239 --> 00:42:01,440
Speaker 4: you know, it's a it's a cool thing that we've

818
00:42:01,480 --> 00:42:06,200
Speaker 4: been building. It's a interesting vibe that we're been getting

819
00:42:06,200 --> 00:42:08,520
Speaker 4: from the customers, right, I mean, we're getting all these

820
00:42:08,560 --> 00:42:11,120
Speaker 4: young customers who are coming to us saying, you know,

821
00:42:11,160 --> 00:42:13,560
Speaker 4: this is what we wanted, right, we want a US product.

822
00:42:13,800 --> 00:42:15,480
Speaker 4: We're willing to pay a little bit more for it.

823
00:42:15,840 --> 00:42:18,360
Speaker 4: We're excited that you guys are focused on US supply

824
00:42:18,480 --> 00:42:22,240
Speaker 4: chain and we've been building like this super cool, energetic

825
00:42:22,320 --> 00:42:24,920
Speaker 4: vibe with our team. Like if you go into our factory,

826
00:42:25,000 --> 00:42:26,719
Speaker 4: like it's almost a reality show.

827
00:42:26,760 --> 00:42:27,640
Speaker 5: You got all these you know.

828
00:42:27,640 --> 00:42:32,000
Speaker 2: People, just you should make it, right, I mean, and

829
00:42:32,040 --> 00:42:36,879
Speaker 2: it will be then basically the only really American made motorcycle.

830
00:42:37,000 --> 00:42:39,600
Speaker 2: I mean not just assembled, but you're going to have

831
00:42:39,680 --> 00:42:43,240
Speaker 2: more than half of your components sourced from the US.

832
00:42:43,600 --> 00:42:45,440
Speaker 2: You're going to build it in the US, and I

833
00:42:45,480 --> 00:42:49,759
Speaker 2: don't think that Indian and Harley then will meet that criteria.

834
00:42:50,000 --> 00:42:52,319
Speaker 4: I'm not sure exactly what their percentages are. But we've

835
00:42:52,320 --> 00:42:54,439
Speaker 4: been really focused on it, right. I mean, it's it's

836
00:42:54,480 --> 00:42:57,439
Speaker 4: hard to do, it's expensive. You know, we've we've been

837
00:42:58,320 --> 00:43:01,839
Speaker 4: you know, raising some capital with some you know investment family,

838
00:43:01,880 --> 00:43:03,880
Speaker 4: friends and family that want to be aligned in building

839
00:43:03,880 --> 00:43:07,000
Speaker 4: this American product. But it's great to have that support

840
00:43:07,000 --> 00:43:08,920
Speaker 4: from the customers because they're pulling us ahead, right And

841
00:43:08,960 --> 00:43:11,840
Speaker 4: those those riders are like these core riders out in

842
00:43:12,040 --> 00:43:14,160
Speaker 4: LA that are you know, the diner bros.

843
00:43:14,239 --> 00:43:15,080
Speaker 1: They're insane.

844
00:43:15,160 --> 00:43:17,959
Speaker 4: They are I They're insane, super passionate about the types

845
00:43:17,960 --> 00:43:20,960
Speaker 4: of product they're riding. The low rider s just really

846
00:43:20,960 --> 00:43:23,800
Speaker 4: doesn't give them what they want, right, Like it's it's heavy,

847
00:43:24,280 --> 00:43:26,800
Speaker 4: it's got good torque, but as much as your supercruiser

848
00:43:26,840 --> 00:43:29,520
Speaker 4: away it's just about five hundred pounds, so as the

849
00:43:29,560 --> 00:43:31,880
Speaker 4: low riders is like over six hundred, like six fifty

850
00:43:31,920 --> 00:43:35,120
Speaker 4: or something or six seventy. They're horse powers like one

851
00:43:35,280 --> 00:43:38,520
Speaker 4: twenty or one hundred and seventy five. They have a

852
00:43:38,560 --> 00:43:41,080
Speaker 4: little bit more torque, but we've got you know, very

853
00:43:41,160 --> 00:43:43,640
Speaker 4: quick speed so you turn the throttle. It's got one

854
00:43:43,680 --> 00:43:46,359
Speaker 4: hundred and one pounds of torque on undred five hundred

855
00:43:46,400 --> 00:43:46,839
Speaker 4: pounds bike.

856
00:43:46,880 --> 00:43:47,480
Speaker 5: It just rips.

857
00:43:47,600 --> 00:43:49,680
Speaker 1: Can I just ask a provocative question. I'm not going

858
00:43:49,760 --> 00:43:53,600
Speaker 1: to ask if you considered making this new bike electric

859
00:43:54,440 --> 00:43:57,000
Speaker 1: because it doesn't fit at all with what you're describing

860
00:43:57,280 --> 00:43:59,520
Speaker 1: you want the brand to be. But do you think

861
00:43:59,520 --> 00:44:02,720
Speaker 1: there is a place for electric bikes in the broader

862
00:44:03,760 --> 00:44:07,279
Speaker 1: world of motorcycles and what is their future? Or is

863
00:44:07,280 --> 00:44:08,759
Speaker 1: that something that you're just like, I.

864
00:44:09,239 --> 00:44:10,680
Speaker 2: Think I just jump in for a second. It is

865
00:44:10,719 --> 00:44:12,720
Speaker 2: funny that you're the second person to ask this question

866
00:44:12,800 --> 00:44:16,120
Speaker 2: of Bill today. Your interest was peaked in motorcycles because

867
00:44:16,160 --> 00:44:19,520
Speaker 2: you were tinkering in your garage and electric bikes before

868
00:44:19,560 --> 00:44:20,720
Speaker 2: any existed, right.

869
00:44:21,040 --> 00:44:23,160
Speaker 4: Yes, Yeah, I started riding when I was four. My

870
00:44:23,239 --> 00:44:25,719
Speaker 4: dad had a huge collection of rare bikes and he

871
00:44:25,840 --> 00:44:27,640
Speaker 4: was a historian and a deal maker, and so I

872
00:44:27,680 --> 00:44:29,800
Speaker 4: was riding like all the bikes you could ever imagine,

873
00:44:30,080 --> 00:44:32,440
Speaker 4: similar to what me and magnets are driving all kinds

874
00:44:32,440 --> 00:44:33,240
Speaker 4: of different cars.

875
00:44:33,400 --> 00:44:34,960
Speaker 5: I had that growing up, So I was fortunate.

876
00:44:35,400 --> 00:44:37,600
Speaker 2: And then you're into bikes already, but you did get

877
00:44:37,600 --> 00:44:40,000
Speaker 2: into electric propulsion.

878
00:44:39,640 --> 00:44:42,480
Speaker 4: Started working on electric vehicles, was testing some of the

879
00:44:42,480 --> 00:44:44,920
Speaker 4: new electric motorcycles that were out in the market, was

880
00:44:44,920 --> 00:44:48,480
Speaker 4: starting to design an electric cycle, had the website electriccycle

881
00:44:48,520 --> 00:44:51,879
Speaker 4: dot com, was working on some electric scooters. But really

882
00:44:51,880 --> 00:44:54,160
Speaker 4: what I was seeing is that the power to wait

883
00:44:54,320 --> 00:44:56,880
Speaker 4: isn't quite there. So the weight of the battery and

884
00:44:56,960 --> 00:44:58,680
Speaker 4: the power that you need out of it is too

885
00:44:58,760 --> 00:45:01,600
Speaker 4: heavy for two wheels. So to have a comparable motorcycle

886
00:45:01,680 --> 00:45:04,240
Speaker 4: similar to what we have with any kind of similar

887
00:45:04,360 --> 00:45:07,279
Speaker 4: range is going to be like seven hundred pounds, right,

888
00:45:07,360 --> 00:45:09,800
Speaker 4: eight hundred pounds, and then when you get done going

889
00:45:09,960 --> 00:45:12,680
Speaker 4: eighty miles ninety miles, you have to sit there for

890
00:45:12,719 --> 00:45:14,400
Speaker 4: an hour and a half. So the charge factor was

891
00:45:14,400 --> 00:45:16,759
Speaker 4: a big factor as well. And it's shown in the

892
00:45:16,760 --> 00:45:18,520
Speaker 4: industry right. A lot of the electric companies have been

893
00:45:18,520 --> 00:45:21,520
Speaker 4: having issues with their sales and you know customer satisfaction.

894
00:45:21,760 --> 00:45:23,200
Speaker 2: Well, all you have to do is watch the long

895
00:45:23,200 --> 00:45:25,879
Speaker 2: way up and realize it's just not the right way

896
00:45:25,960 --> 00:45:29,040
Speaker 2: to travel, but it could be someday, right, and it

897
00:45:29,120 --> 00:45:32,399
Speaker 2: is fun for those short zips. I wonder about track

898
00:45:32,520 --> 00:45:35,960
Speaker 2: use for your Supercruiser. Have people been taking down the track,

899
00:45:36,000 --> 00:45:38,520
Speaker 2: because that's instantly what I wanted to do. We did

900
00:45:38,560 --> 00:45:39,080
Speaker 2: go on the track.

901
00:45:39,160 --> 00:45:42,160
Speaker 4: Yeah, so we went out with a pro rider, and

902
00:45:42,200 --> 00:45:45,400
Speaker 4: we have our superbike, the Hammerhead, which is a Ducatti

903
00:45:45,520 --> 00:45:48,680
Speaker 4: level superbike, and we have the hammer of the Supercruiser

904
00:45:48,760 --> 00:45:51,040
Speaker 4: right there with it. And it was like one second

905
00:45:51,080 --> 00:45:54,160
Speaker 4: off on lap times, so it rips on the track.

906
00:45:54,239 --> 00:45:57,799
Speaker 4: It has a lean angle similar to a superbike, but

907
00:45:57,880 --> 00:45:59,920
Speaker 4: it doesn't look like one, right, So it's it's kind

908
00:45:59,960 --> 00:46:01,960
Speaker 4: of need to have that. You can go down the road,

909
00:46:02,000 --> 00:46:04,040
Speaker 4: you can go down the beach, you can cruise, but

910
00:46:04,120 --> 00:46:05,759
Speaker 4: you can go on the track. You can rip, you

911
00:46:05,800 --> 00:46:07,880
Speaker 4: can stunt it, you can do wheelaser. It does all

912
00:46:07,960 --> 00:46:10,279
Speaker 4: kinds of fun stuff as you've seen in some of this.

913
00:46:10,400 --> 00:46:12,480
Speaker 2: Good because I don't want to be a power ranger anymore,

914
00:46:12,560 --> 00:46:14,240
Speaker 2: you know now, I just want to be a angel.

915
00:46:15,760 --> 00:46:17,000
Speaker 1: Yes, I love it.

916
00:46:17,960 --> 00:46:23,520
Speaker 2: That was Bill Melvin, the owner and CEO of Buell Motorcycles,

917
00:46:23,920 --> 00:46:27,960
Speaker 2: and suffice it to say, I'm very excited about that.

918
00:46:28,080 --> 00:46:31,359
Speaker 1: Me too, Me too. I think, I mean it makes sense.

919
00:46:31,400 --> 00:46:33,200
Speaker 1: I hope. I hope they can pull it off.

920
00:46:33,440 --> 00:46:35,520
Speaker 2: I really do as well. I think they're one of

921
00:46:35,560 --> 00:46:40,240
Speaker 2: those businesses, you know, you take a ton of orders

922
00:46:40,680 --> 00:46:45,240
Speaker 2: like a singer during the pandemic or probably icon happened

923
00:46:45,280 --> 00:46:48,080
Speaker 2: to them, rebology, and then you've got to turn around

924
00:46:48,080 --> 00:46:50,120
Speaker 2: and make them. You got to execute, and it'll be

925
00:46:50,280 --> 00:46:53,399
Speaker 2: it'll be amazing to see if they can execute and

926
00:46:54,040 --> 00:46:57,800
Speaker 2: make money, right, because it's expensive to produce stuff in America.

927
00:46:58,080 --> 00:47:01,560
Speaker 1: It's so I mean the tariffs, the tariffs, I mean,

928
00:47:01,600 --> 00:47:05,920
Speaker 1: I don't think. I don't know if they're ready.

929
00:47:07,160 --> 00:47:09,600
Speaker 2: Well, fortunately they don't care that much about these arrests

930
00:47:09,640 --> 00:47:13,280
Speaker 2: because they've sourced most of their supply chain in America. Yeah,

931
00:47:13,280 --> 00:47:16,520
Speaker 2: what do you So you're driving the Ineos Grenadier. We're

932
00:47:16,520 --> 00:47:18,520
Speaker 2: gonna hear more about that. We're gonna get your your

933
00:47:18,640 --> 00:47:20,520
Speaker 2: article on it. Oh, by the way, one of the

934
00:47:20,520 --> 00:47:23,280
Speaker 2: coolest things about the Ineos Grenadier, well maybe not the coolest,

935
00:47:23,320 --> 00:47:26,440
Speaker 2: but something a flare touch that I love. Yes, have

936
00:47:26,520 --> 00:47:28,240
Speaker 2: you configured a vehicle online?

937
00:47:28,360 --> 00:47:29,200
Speaker 1: Oh? No, No.

938
00:47:29,239 --> 00:47:31,440
Speaker 2: When you can figure the vehicle, you can choose the

939
00:47:31,480 --> 00:47:36,200
Speaker 2: color of the frame under the body. So I like

940
00:47:36,320 --> 00:47:39,760
Speaker 2: to configure a blue Grenadier and I pick a red

941
00:47:39,880 --> 00:47:42,720
Speaker 2: frame and then you can just barely see it peeking

942
00:47:42,760 --> 00:47:45,520
Speaker 2: out under the vehicle, like you almost have to know

943
00:47:45,600 --> 00:47:48,200
Speaker 2: to look what a tease? Don't you think that's cool.

944
00:47:48,480 --> 00:47:51,799
Speaker 1: Yes, I think that's very cool. It's like stitching on

945
00:47:51,840 --> 00:47:54,879
Speaker 1: the inside of a suit or exactly can't leg or.

946
00:47:55,000 --> 00:47:57,040
Speaker 2: Yeah, you know, like the British guys are always wearing

947
00:47:57,080 --> 00:48:00,319
Speaker 2: red socks yea, even though they're dressed in a dressed

948
00:48:00,320 --> 00:48:03,319
Speaker 2: to the nines in a suit in the city and

949
00:48:03,320 --> 00:48:04,759
Speaker 2: and then like you can only see it when they

950
00:48:04,800 --> 00:48:08,759
Speaker 2: sit down on the tube or whatever. Real Yeah, very cool.

951
00:48:09,200 --> 00:48:11,000
Speaker 2: What else have you got going on? You say, Aaron

952
00:48:11,080 --> 00:48:12,239
Speaker 2: Water is coming out this week?

953
00:48:12,280 --> 00:48:17,000
Speaker 1: Water is Saturday, guess Yeah, planning on it, Yeah, Saturday morning.

954
00:48:18,480 --> 00:48:21,160
Speaker 1: And that's kind of you know, Formula one Miami is

955
00:48:21,200 --> 00:48:24,280
Speaker 1: coming up. I'm not going to go, but we've got

956
00:48:24,280 --> 00:48:27,160
Speaker 1: some guests for the show coming up that are going

957
00:48:27,239 --> 00:48:29,919
Speaker 1: to come on around F one Miami, and I'm gonna

958
00:48:29,920 --> 00:48:31,880
Speaker 1: have some coverage on that coming up. So that'll be

959
00:48:31,920 --> 00:48:35,319
Speaker 1: good something to look forward to. And yeah, that's kind

960
00:48:35,320 --> 00:48:37,080
Speaker 1: of it. You know. New York was so fun last week.

961
00:48:37,120 --> 00:48:40,920
Speaker 1: This week I'm focusing on, you know, grounding, going to

962
00:48:41,000 --> 00:48:45,120
Speaker 1: ground in La nice, chilling out, Yeah.

963
00:48:45,520 --> 00:48:46,920
Speaker 2: Working on yourself a little bit there.

964
00:48:47,080 --> 00:48:51,320
Speaker 1: Yeah, yeah, you know, walk the dog, get a coffee,

965
00:48:51,440 --> 00:48:53,680
Speaker 1: try to say chill, you know, try to go for

966
00:48:53,719 --> 00:48:56,000
Speaker 1: a day or two without having a cocktail or two.

967
00:48:56,160 --> 00:49:00,680
Speaker 2: You know, just get it too, you know my whoop

968
00:49:00,760 --> 00:49:05,040
Speaker 2: thing that I wear, this whoop. The last few days

969
00:49:05,080 --> 00:49:08,440
Speaker 2: have not been good in terms of recovery. I don't know,

970
00:49:08,560 --> 00:49:12,520
Speaker 2: like I'm just I'm all over the place. Maybe too

971
00:49:12,600 --> 00:49:16,920
Speaker 2: much sugar, not enough sleep, not enough exercise. So I

972
00:49:16,920 --> 00:49:18,680
Speaker 2: really need to ground myself as well.

973
00:49:18,800 --> 00:49:20,000
Speaker 1: Yes, yeah, you.

974
00:49:19,960 --> 00:49:24,399
Speaker 2: Know, play some sports, maybe talk to my pickleball, talk

975
00:49:24,440 --> 00:49:27,919
Speaker 2: to my shrink a little bit, and just get back

976
00:49:28,040 --> 00:49:30,400
Speaker 2: to do some breathing exercises completely.

977
00:49:30,440 --> 00:49:32,400
Speaker 1: I love the breathing. Get some incense.

978
00:49:32,440 --> 00:49:32,600
Speaker 2: Oh.

979
00:49:32,640 --> 00:49:35,279
Speaker 1: I found some really good incense in New York this trip, Matt.

980
00:49:35,320 --> 00:49:37,840
Speaker 1: I know you're an incense I like it. I found some.

981
00:49:38,239 --> 00:49:39,840
Speaker 1: I've been burning the incense.

982
00:49:41,200 --> 00:49:41,399
Speaker 2: Scent.

983
00:49:43,239 --> 00:49:47,520
Speaker 1: There's a there's a scent called, Oh I'm gonna butcher

984
00:49:47,560 --> 00:49:52,680
Speaker 1: it coat desser. It's by a reb you know that company,

985
00:49:52,680 --> 00:49:53,880
Speaker 1: a reb or Rebay.

986
00:49:54,200 --> 00:50:02,000
Speaker 2: No incense from street vendors, and there's not a brain necessarily, Yes, exactly.

987
00:50:02,800 --> 00:50:04,680
Speaker 1: Nag Champa. I like that too.

988
00:50:04,800 --> 00:50:08,360
Speaker 2: Yeah of college. Yeah, dog Champa smells like an n

989
00:50:08,520 --> 00:50:10,319
Speaker 2: y U dorm room.

990
00:50:09,640 --> 00:50:13,440
Speaker 1: Yeah, you know, there's a there's a store on Elizabeth

991
00:50:13,480 --> 00:50:16,359
Speaker 1: Street called Love Adorn. That's got a great selection. I

992
00:50:16,440 --> 00:50:16,919
Speaker 1: highly reckon.

993
00:50:16,960 --> 00:50:17,880
Speaker 2: All right, I'll go check.

994
00:50:17,760 --> 00:50:20,560
Speaker 1: Out all sorts of instances. Oh, I should say, our

995
00:50:20,600 --> 00:50:23,560
Speaker 1: buddy Steve Serio's coming to LA and I'm going to

996
00:50:23,600 --> 00:50:25,000
Speaker 1: have dinner with him on Saturday.

997
00:50:25,239 --> 00:50:27,279
Speaker 2: Oh nice, So we should get him back on the show.

998
00:50:27,360 --> 00:50:28,880
Speaker 1: We should get him back on the show. You know,

999
00:50:29,920 --> 00:50:32,440
Speaker 1: I'm sure you'd be happy to talk about the summer auctions.

1000
00:50:33,120 --> 00:50:36,000
Speaker 2: Very cool. All right, Well we'll do that here next week.

1001
00:50:36,080 --> 00:50:38,719
Speaker 2: Please tune in again and email us if you've got

1002
00:50:38,760 --> 00:50:41,440
Speaker 2: anything that you want to talk about. I'm Matt Miller,

1003
00:50:41,640 --> 00:50:41,759
Speaker 2: and

1004
00:50:41,760 --> 00:50:43,920
Speaker 1: I'm Hannah Elliott, and this is Bloomberg