WEBVTT - Pfizer’s Fast and Lucrative Vaccine Distribution

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<v Speaker 1>I'm Carol Masser and I'm Tim Stanovik. The cover story

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<v Speaker 1>this week. The Fiser vaccine is a covid fighting wonder

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<v Speaker 1>drug that's already helping tame the pandemic. The distribution of

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<v Speaker 1>the vaccine is also generating some serious ethical dilemmas, though,

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<v Speaker 1>and angering entire countries. Obviously, Fiser's first out of the

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<v Speaker 1>gate status has offered chief executive officer Albert Borla a

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<v Speaker 1>sales opportunity like no other that's put him in position

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<v Speaker 1>to wield enormous power over who gets a shot, when,

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<v Speaker 1>and how much to charge. Well. Fiser's drug is an

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<v Speaker 1>extraordinary accomplishment, exceeding nearly everyone's hopes. The company is now

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<v Speaker 1>doing what pharma does, mass marketing life saving products at

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<v Speaker 1>prices that the market is willing to pay. The company

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<v Speaker 1>expects the vaccine to generate at least fifteen billion dollars

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<v Speaker 1>in revenue. And there's no rule book for how a

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<v Speaker 1>global corporation should behave during a pandemic. Of course, we

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<v Speaker 1>know that, but if there's ever an autopsy of the pandemic,

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<v Speaker 1>essential question might be how a single company came to

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<v Speaker 1>hold such power over so many. Vaccine capitalism Fyser deserves

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<v Speaker 1>every bit of the credit its receiving, but should a

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<v Speaker 1>drug company decide who gets a shot? By Stephanie Baker,

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<v Speaker 1>Cynthia Coons and Vernon Silver, It's not every day that

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<v Speaker 1>a head of government goes to the airport to greet

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<v Speaker 1>a cargo shipment, but the pandemic has changed many things.

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<v Speaker 1>On January tenth, Israeli Prime Minister Benjamin netann Yahoo motorcated

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<v Speaker 1>to Ben Gurion International Airport, southeast of Tel Aviv to

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<v Speaker 1>watch a shipment of seven hundred thousand vaccine doses from

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<v Speaker 1>Fyser emerge from a blue and white allal bowing seven

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<v Speaker 1>eighty seven nine. This is a great day for the

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<v Speaker 1>State of Israel, with a huge shipment that has arrived,

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<v Speaker 1>Netanyahoo said, exuding a confidence few world leaders have mustered

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<v Speaker 1>since the crisis began. I agreed with my friend, Viser

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<v Speaker 1>chairman and ce O, Albert Borla that we would bring

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<v Speaker 1>shipment after shipment and complete the vaccination of the over

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<v Speaker 1>sixteen population in Israel. During the month of March. Borla

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<v Speaker 1>had thrown net Yahoo a political lifeline, faced with surging

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<v Speaker 1>COVID nineteen cases and an election in March the Prime

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<v Speaker 1>Minister latched onto Viser's vaccine as his best hope to

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<v Speaker 1>stay in office. Standing on the tarmac, he bragged that

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<v Speaker 1>Israelis over the age of sixty had already been vaccinated

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<v Speaker 1>thanks to shipments that began in early December, and that

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<v Speaker 1>more doses would come soon. That was because he'd struck

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<v Speaker 1>a deal with Borla to use his country as a

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<v Speaker 1>test case for Fiser's vaccine. Vaccine distribution still has the

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<v Speaker 1>feel of a zero sum game. Five days after nettnya

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<v Speaker 1>Who's victory lap, Fiser told other non US customers that

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<v Speaker 1>it would cut near term supplies while it briefly closed

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<v Speaker 1>its vaccine manufacturing facility in Belgium for an upgrade. Panic

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<v Speaker 1>and anger rippled through world capitals, nowhere more so than

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<v Speaker 1>in Rome. Italy, which has suffered one of the highest

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<v Speaker 1>COVID death rates and which had successfully set up a

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<v Speaker 1>mass vaccination program and inoculated more people than any other

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<v Speaker 1>European Union country, was waiting for new doses when Fiser

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<v Speaker 1>announced the cuts. The country's virus emergencies are at the time.

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<v Speaker 1>Domenico our Coury lashed out, complaining that Fiser had cut

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<v Speaker 1>its shipments by almost thirty percent, just as Italy was

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<v Speaker 1>about to start vaccinating people older than eight on mass

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<v Speaker 1>he warned that Italy could take unspecified action against the company.

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<v Speaker 1>Days after our Cury aired his grievances, Fiser began shipping

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<v Speaker 1>millions of doses to Israel. Within a week, Israel expanded

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<v Speaker 1>its rollout to include sixteen to eighteen year olds. Look,

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<v Speaker 1>we are very angry, Lucas Aiah, president of Italy's Veneto region,

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<v Speaker 1>one of the areas most affected by COVID with more

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<v Speaker 1>than dred deaths, told reporters sitting in front of EU

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<v Speaker 1>and Italian flags, he'd recently learned that supplies to his

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<v Speaker 1>region would be cut fifty for that week. I want

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<v Speaker 1>to understand what Nobel Prize winner they paid to organize

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<v Speaker 1>the distribution, or which principle or algorithm they used. It

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<v Speaker 1>didn't come from some algorithm. The vaccine allocation was the

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<v Speaker 1>product of a company struggling to apportion doses while demand

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<v Speaker 1>far exceeded supply, using an opaque process that appears to

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<v Speaker 1>involve a mix of order size, position in the queue.

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<v Speaker 1>Production forecasts, calls from world leaders, the potential to advance

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<v Speaker 1>the science, and of course, the desire to make a profit.

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<v Speaker 1>Everybody wanted deliveries in the first quarter, and we tried

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<v Speaker 1>to allow discussions and negotiations to spread things so everybody

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<v Speaker 1>would get in an equitable base. Borla says the countries

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<v Speaker 1>that hadn't placed orders wanted a place in line, and

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<v Speaker 1>those that had placed early orders wanted to buy more.

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<v Speaker 1>It was a constant negotiation, he says. Everybody wanted it,

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<v Speaker 1>of course earlier. Feiser says the agreement with Israel didn't

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<v Speaker 1>affect doses going elsewhere. Israel had two things going for it.

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<v Speaker 1>Net and Yahoo had offered to pay roughly thirty dollars

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<v Speaker 1>a dose about it, more than the US government, according

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<v Speaker 1>to people familiar with the deal. He also agreed to

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<v Speaker 1>share countrywide data on the vaccine, a two dose product

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<v Speaker 1>based on an experimental platform called Messenger RNA or mr NA.

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<v Speaker 1>It's being used almost exclusively in Israel in what amounts

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<v Speaker 1>to a large scale effectiveness study. Fiser considered offering the

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<v Speaker 1>same arrangement to Iceland, but the country didn't have enough

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<v Speaker 1>COVID cases to make a study meaningful. By February, Israel

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<v Speaker 1>had given first doses to of its nine million people,

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<v Speaker 1>making it the world leader Italy meanwhile, had administered first

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<v Speaker 1>shots to three point six percent of its citizens. Bore

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<v Speaker 1>Less says the agreement with Israel will provide data that

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<v Speaker 1>will transform the world's understanding of how to end the pandemic.

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<v Speaker 1>They are trying to extract the scientific information that the

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<v Speaker 1>whole world is waiting on right now, he says. We'll

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<v Speaker 1>get data on symptomatic and asymptomatic transmission very quickly. Indeed,

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<v Speaker 1>the news out of Israel on February twenty four was remarkable.

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<v Speaker 1>The vaccine prevented of COVID cases in almost six hundred

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<v Speaker 1>thousand vaccinated people. As the first company to develop an

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<v Speaker 1>authorized COVID vaccine, which it did in partnership with Germany's

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<v Speaker 1>bio intech Fiser, wields enormous power. Borla had been Fiser's

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<v Speaker 1>chief executive officer only a year when the pandemic began,

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<v Speaker 1>and almost immediately faced choices. No farma executive would normally

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<v Speaker 1>be making government policy matters, as does the behavior of individuals,

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<v Speaker 1>but to some degree, vaccine makers determine where infections will

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<v Speaker 1>decrease and which economies will reopen first. Their customers are

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<v Speaker 1>elected national leaders who have designed intricate vaccination programs with

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<v Speaker 1>public health officials, but those leaders are learning that they're

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<v Speaker 1>at the mercy of what manufacturers such as Fiser deliver.

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<v Speaker 1>In the past few months, Borla has taken on an

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<v Speaker 1>almost statesmanlike role, holding calls with heads of state, including

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<v Speaker 1>former US President Donald Trump, European Commissioner President Ursula vonder Lyon,

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<v Speaker 1>and Canadian Prime Minister Justin Trudeau. Net and Yah, who

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<v Speaker 1>boasted in January that he'd spoken with Borla seventeen times,

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<v Speaker 1>with the CEO even taking his calls at two am.

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<v Speaker 1>Borla says he's taught to Netanyah who even more since then.

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<v Speaker 1>Fiser's first out of the gate status has also offered

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<v Speaker 1>Borla a sales opportunity like none other. He's locked in

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<v Speaker 1>orders from more than sixty countries on undisclosed commercial terms.

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<v Speaker 1>Fiser has supplied nine million doses globally. It's executing on

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<v Speaker 1>one of the most ambitious scale ups in pharmaceutical history

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<v Speaker 1>to meet the relentless demand, boosting production to two billion

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<v Speaker 1>doses in one more than it has agreements to sell.

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<v Speaker 1>At this stage, it expects the vaccine to generate at

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<v Speaker 1>least fifteen billion dollars in revenue in putting it under

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<v Speaker 1>the brand name Commernity, an ungainly blend of covid, m

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<v Speaker 1>r n A and immunity on act to be one

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<v Speaker 1>of the biggest selling drugs in the world. There's no

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<v Speaker 1>rulebook for how a global corporation should behave during a pandemic.

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<v Speaker 1>Feiser accomplished something extraordinary, exceeding nearly everyone's hopes, and is

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<v Speaker 1>now doing what pharma does, mass marketing life saving products

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<v Speaker 1>at prices the market is willing to pay. It's not

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<v Speaker 1>bound to serve a global public health agenda. All that said,

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<v Speaker 1>there will one day be an autopsy of the pandemic,

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<v Speaker 1>and the central question might be how a single company

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<v Speaker 1>came to hold such power over so many. In May,

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<v Speaker 1>the Trump administration announced the launch of Operation Warp Speed.

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<v Speaker 1>Monsef Slowie, a former Glaxo Smith client executive, joined as

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<v Speaker 1>chief advisor to OWS to figure out which vaccines to back.

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<v Speaker 1>He had an uncommon familiarity with mr and A technology

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<v Speaker 1>from serving on the board of Maderna, which had spent

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<v Speaker 1>years researching the platform. No drug using m RNA technology

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<v Speaker 1>had ever been approved. Sloughy knew Fiser might be a

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<v Speaker 1>contender after it announced its decision to collaborate with bio

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<v Speaker 1>in Tech, another m RNA pioneer, but he didn't know Borla.

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<v Speaker 1>When they first spoke in June. Borla made it clear

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<v Speaker 1>he wasn't interested in taking money for research and development

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<v Speaker 1>as the other companies of WS was evaluating were. Instead,

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<v Speaker 1>he wanted an advanced purchase order from OWS to guarantee

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<v Speaker 1>a buyer. If Fiser succeeded. The company's fifty billion dollars

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<v Speaker 1>in annual revenue meant it could afford to take a flyer.

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<v Speaker 1>Borla has said it wasn't an easy decision, but he

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<v Speaker 1>felt it liberated scientists from bureaucracy to get faster results.

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<v Speaker 1>Albert was very clear that they had what it takes

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<v Speaker 1>to deliver. Sloughy says Fiser's confidence showed early on. It

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<v Speaker 1>began marketing the vaccine globally in May, soon after it

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<v Speaker 1>started safety testing. The process started in the very early

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<v Speaker 1>days when we reached out to every single country. Borla says.

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<v Speaker 1>We started discussions in all continents of the world. The

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<v Speaker 1>UK was the first country to do a deal, agreeing

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<v Speaker 1>on July twenty to buy thirty million doses, later up

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<v Speaker 1>to forty million to be delivered in twenty twenty one.

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<v Speaker 1>As with most of Viser's deals with individual countries, the

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<v Speaker 1>terms were not disclosed. Two days later, Fiser announced a

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<v Speaker 1>one point nine billion dollar order from Operation Warp Speed

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<v Speaker 1>for one hundred million doses, pending authorization of its vaccine

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<v Speaker 1>from the Food and Drug Administration. The straight advanced purchase

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<v Speaker 1>order set Fiser apart from all the other OWS candidates. Maderna,

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<v Speaker 1>for example, got two point forty eight billion dollars from

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<v Speaker 1>the US government, including nine and fifty five million dollars

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<v Speaker 1>for clinical development and manufacturing, and payment for one hundred

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<v Speaker 1>million doses. By contrast, Fiser has spent two billion dollars

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<v Speaker 1>of its own money on development. Company executives came out

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<v Speaker 1>of the gate asking for a higher price per dose

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<v Speaker 1>than the nineteen dollars and fifty cents they eventually agreed on,

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<v Speaker 1>According to former senior Administration officials who declined to be

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<v Speaker 1>named because the discussions were confidential, higher prices were floated

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<v Speaker 1>in Europe to last summer. Fiser and Biointech started off

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<v Speaker 1>asking for fifty four euros about sixty five dollars a dose.

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<v Speaker 1>In negotiations with the EU, A person familiar with the talks, says,

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<v Speaker 1>Confirming German media reports, Biointech co founder Uger Shaheen told

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<v Speaker 1>Build that initial ballpark figures were based on rough calculations

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<v Speaker 1>of production costs before they figured out how the manufacturing

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<v Speaker 1>would work. They later settled on a range of fifteen

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<v Speaker 1>to thirty euros a dose for industrialized countries, depending on

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<v Speaker 1>order size. Free from the strings attached by a government grant,

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<v Speaker 1>Fiser could move faster. We made the early decision to

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<v Speaker 1>begin clinical work and large scale manufacturing at our own

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<v Speaker 1>risk to ensure that product would be available immediately if

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<v Speaker 1>our clinical trials proved successful, Borla said, would anne the

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<v Speaker 1>US deal. Less than a week after securing the US contract,

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<v Speaker 1>Fiser started its final stage trial, saying it aimed to

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<v Speaker 1>seek regulatory review by the FDA as early as October.

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<v Speaker 1>Maderna started its final trial the same day, but a

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<v Speaker 1>longer interval between doses twenty eight days to Fiser's twenty one,

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<v Speaker 1>meant that all other things being equal, Fiser was positioned

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<v Speaker 1>to report results first. The orders kept rolling in a

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<v Speaker 1>few days after the trial started. Japan ordered one and

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<v Speaker 1>twenty million doses to be delivered in the first half

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<v Speaker 1>of one in early August, Canada made a deal. In

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<v Speaker 1>late August, Fiser shared early data showing that participants generated

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<v Speaker 1>a strong immune response to the vaccine, and even more

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<v Speaker 1>countries got in line. In early September, the company agreed

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<v Speaker 1>to potentially supply the EU with as many as three

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<v Speaker 1>hundred million doses, but the block dragged its feet on

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<v Speaker 1>finalizing the deal. The Gulf state of cutter placed in

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<v Speaker 1>order a few weeks later. Borla had been assistently saying

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<v Speaker 1>the company expected to report results from the final stage

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<v Speaker 1>trial by the end of October, which Trump seized on

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<v Speaker 1>as he sagged in the polls in the home stretch

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<v Speaker 1>of his reelection campaign. We're going to have a vaccine

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<v Speaker 1>very soon, maybe even before a very special date, Trump

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<v Speaker 1>said in early September, concerned that Fiser was rushing the

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<v Speaker 1>trial at the expensive safety checks mounted. Pushing back at

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<v Speaker 1>the perception that the Trump administration was pressuring the company,

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<v Speaker 1>Borla promised to make safety paramount. I wanted to speak

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<v Speaker 1>directly to the billions of people, millions of businesses, and

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<v Speaker 1>hundreds of governments around the world that are investing their

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<v Speaker 1>hopes in a safe and effective COVID nineteen vaccine. He

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<v Speaker 1>said in an open letter, the vaccine must be proven safe.

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<v Speaker 1>Fiser ruffled feathers with some inside operation warp speed. The

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<v Speaker 1>company had been pushing for the US government to place

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<v Speaker 1>an additional order of one million doses, but OWS officials

0:13:55.040 --> 0:13:57.960
<v Speaker 1>were wary. The company was already failing to meet its

0:13:57.960 --> 0:14:00.920
<v Speaker 1>production targets for November for re since that were unclear,

0:14:01.240 --> 0:14:05.200
<v Speaker 1>according to the former senior administration officials. Fiser says it

0:14:05.280 --> 0:14:08.960
<v Speaker 1>kept the government informed about production. When Fiser announced the

0:14:09.000 --> 0:14:12.200
<v Speaker 1>results of its final stage trial six days after the election,

0:14:12.600 --> 0:14:16.840
<v Speaker 1>the news was huge. The vaccine was more than effective

0:14:16.880 --> 0:14:20.960
<v Speaker 1>at preventing COVID symptoms. Sloughy says, Borla called him right

0:14:21.000 --> 0:14:24.200
<v Speaker 1>before Viser issued a news release at six am on

0:14:24.320 --> 0:14:27.120
<v Speaker 1>November nine, and he was so excited that he had

0:14:27.160 --> 0:14:29.920
<v Speaker 1>to refrain from shouting for fear of waking up other

0:14:30.000 --> 0:14:34.480
<v Speaker 1>guests in his hotel in Washington. Nevertheless, amid the euphoria

0:14:34.640 --> 0:14:37.440
<v Speaker 1>was some bad news, Viser warned that it would be

0:14:37.520 --> 0:14:40.760
<v Speaker 1>able to produce only fifty million doses worldwide by the

0:14:40.840 --> 0:14:43.360
<v Speaker 1>end of the year, instead of the one million it

0:14:43.360 --> 0:14:47.440
<v Speaker 1>had projected. Fiser was running into major production problems at

0:14:47.440 --> 0:14:51.560
<v Speaker 1>its Acre campus in Kalamazoo, Michigan, where the company set

0:14:51.600 --> 0:14:54.040
<v Speaker 1>up a freezer farm the size of a football field

0:14:54.320 --> 0:14:58.120
<v Speaker 1>to store doses at the required negative seventy five degrees celsius.

0:14:58.880 --> 0:15:01.280
<v Speaker 1>Scaling up manufacture ring of a new product with a

0:15:01.320 --> 0:15:05.640
<v Speaker 1>new technology required a steady flow of raw materials. It

0:15:05.680 --> 0:15:08.600
<v Speaker 1>turned out Fiser needed the government's help after all. To

0:15:08.760 --> 0:15:12.440
<v Speaker 1>clear supply chain hold ups. Company executives were pressing warp

0:15:12.520 --> 0:15:15.400
<v Speaker 1>Speed for an order under the Defense Production Act, which

0:15:15.400 --> 0:15:19.720
<v Speaker 1>would give it priority access to suppliers. Other OWS candidates

0:15:19.720 --> 0:15:21.880
<v Speaker 1>had been taking advantage of the d PA for months.

0:15:22.440 --> 0:15:26.520
<v Speaker 1>OWS hesitated the administration. Officials say they were worried that

0:15:26.560 --> 0:15:29.680
<v Speaker 1>Fiser would use its size and market cloud to muscle

0:15:29.680 --> 0:15:32.440
<v Speaker 1>out Maderna in the supply chain if it got equivalent

0:15:32.480 --> 0:15:35.680
<v Speaker 1>status under the d p A. Fiser's production hold ups

0:15:35.720 --> 0:15:38.960
<v Speaker 1>had a huge impact on the US vaccine rollout. Before

0:15:39.000 --> 0:15:42.640
<v Speaker 1>the trial results were announced, OWS had been expecting twenty

0:15:42.640 --> 0:15:46.560
<v Speaker 1>million doses in November and twenty million in December. Instead,

0:15:46.640 --> 0:15:49.960
<v Speaker 1>it got nothing in December and twenty million doses in December,

0:15:50.480 --> 0:15:53.080
<v Speaker 1>some of them flown in from Fiser's production site in

0:15:53.120 --> 0:15:56.880
<v Speaker 1>Belgium to make up for the gaps. From Kalamazoo. The UK,

0:15:57.240 --> 0:16:00.080
<v Speaker 1>which was the first country to authorize the vaccine on

0:16:00.120 --> 0:16:03.240
<v Speaker 1>December two, had been expecting ten million doses by the

0:16:03.320 --> 0:16:06.400
<v Speaker 1>end of the year, but got about half that. Despite

0:16:06.400 --> 0:16:09.640
<v Speaker 1>the supply challenges, Fiser announced right before Christmas that it

0:16:09.680 --> 0:16:12.160
<v Speaker 1>had agreed to supply the US with another one hundred

0:16:12.200 --> 0:16:16.360
<v Speaker 1>million doses. At the same time, government officials finally agreed

0:16:16.400 --> 0:16:18.760
<v Speaker 1>to provide the company with priority under the d p A.

0:16:19.720 --> 0:16:22.320
<v Speaker 1>In late December, a flurry of news stories from the

0:16:22.320 --> 0:16:25.680
<v Speaker 1>Middle East revealed that Fiser had contracted to sell millions

0:16:25.680 --> 0:16:29.920
<v Speaker 1>of doses to countries in previously unreported deals. Dubai got

0:16:29.960 --> 0:16:32.680
<v Speaker 1>its first doses blown in from Belgium and announced it

0:16:32.680 --> 0:16:35.520
<v Speaker 1>would aim to inoculate seventy of its three point three

0:16:35.520 --> 0:16:39.920
<v Speaker 1>million people with the Fiser vaccine. Officials in Saudi Arabia

0:16:40.000 --> 0:16:43.720
<v Speaker 1>told TV broadcaster Al Arabia they were expecting three million

0:16:43.760 --> 0:16:46.560
<v Speaker 1>Fiser doses, with a third of those to be delivered

0:16:46.560 --> 0:16:49.760
<v Speaker 1>by the end of February. Oman ordered three hundred and

0:16:49.800 --> 0:16:53.360
<v Speaker 1>seventy thousand, paying thirty dollars a shot for early supplies

0:16:53.440 --> 0:16:56.200
<v Speaker 1>arriving in December and twenty four dollars a shot for

0:16:56.280 --> 0:16:59.440
<v Speaker 1>later shipments. The Health Minister told a government news outlet

0:17:00.160 --> 0:17:03.239
<v Speaker 1>this appeared to be one of the highest prices outside Israel,

0:17:03.240 --> 0:17:06.200
<v Speaker 1>though lack of disclosure makes it impossible to say for sure.

0:17:06.960 --> 0:17:10.200
<v Speaker 1>Fiser executives found a partial fix to their supply problem

0:17:10.320 --> 0:17:14.040
<v Speaker 1>in the vaccine vials themselves. They just needed authorization to

0:17:14.160 --> 0:17:16.879
<v Speaker 1>change the labels to say the vials contained six doses

0:17:16.920 --> 0:17:21.000
<v Speaker 1>instead of five. Its standard practice in the pharmaceutical industry

0:17:21.040 --> 0:17:24.240
<v Speaker 1>to overfill vials slightly to avoid running the risk of

0:17:24.359 --> 0:17:29.000
<v Speaker 1>undershooting and violating FDA labeling laws. Fiser was overfilling each

0:17:29.080 --> 0:17:32.080
<v Speaker 1>vial by just enough for an extra dose if vaccinators

0:17:32.160 --> 0:17:35.679
<v Speaker 1>used what are called low dead volume syringes, but not

0:17:35.760 --> 0:17:40.400
<v Speaker 1>all vaccination sites had the syringes. Moreover, the company's application

0:17:40.480 --> 0:17:43.520
<v Speaker 1>to the f d A and other regulators specified five

0:17:43.560 --> 0:17:47.200
<v Speaker 1>dose vials viser needed to generate data showing the extra

0:17:47.240 --> 0:17:51.399
<v Speaker 1>shot could be reliably extracted. The company did that and

0:17:51.480 --> 0:17:54.720
<v Speaker 1>then began pressing FDA officials to change the authorization to

0:17:54.760 --> 0:17:58.600
<v Speaker 1>recognize the sixth dose. O w S officials were against

0:17:58.640 --> 0:18:02.520
<v Speaker 1>the change, anticipate nightmare logistical implications, right when they were

0:18:02.560 --> 0:18:06.280
<v Speaker 1>starting the biggest mass vaccination campaign in US history. The

0:18:06.320 --> 0:18:10.760
<v Speaker 1>former senior administration officials say Viser's vaccine needed to be

0:18:10.840 --> 0:18:14.560
<v Speaker 1>kept at subarctic temperatures. It was already difficult enough to

0:18:14.600 --> 0:18:18.919
<v Speaker 1>distribute without last minute rejiggering. Recently, the FDA announced that

0:18:18.960 --> 0:18:21.800
<v Speaker 1>it can be kept at normal freezer temperatures for up

0:18:21.880 --> 0:18:26.720
<v Speaker 1>to two weeks. The company's lobbying efforts succeeded. On January six,

0:18:26.880 --> 0:18:30.400
<v Speaker 1>the FDA revised its fact sheet, allowing the sixth dose

0:18:30.480 --> 0:18:35.439
<v Speaker 1>and effectively boosting Viser's production. By regulators in Europe, the

0:18:35.560 --> 0:18:38.800
<v Speaker 1>UK and elsewhere followed suit. The US and the UK

0:18:39.040 --> 0:18:42.080
<v Speaker 1>had managed to source the syringes, but other countries were

0:18:42.160 --> 0:18:45.680
<v Speaker 1>left scrambling. Sweden and Japan complained they didn't have enough

0:18:45.720 --> 0:18:48.879
<v Speaker 1>special syringes to extract the sixth dose, and warned it

0:18:48.880 --> 0:18:51.399
<v Speaker 1>would likely mean millions of doses would be thrown away.

0:18:51.960 --> 0:18:56.160
<v Speaker 1>Austria was also short of supplies. Borla defended the policy

0:18:56.240 --> 0:18:59.400
<v Speaker 1>change by saying the company had validated thirty six syringe

0:18:59.440 --> 0:19:02.000
<v Speaker 1>needle comb nations that could get the extra dose out.

0:19:02.520 --> 0:19:05.120
<v Speaker 1>It would be criminal if we can use six doses

0:19:05.359 --> 0:19:07.680
<v Speaker 1>and we are throwing away one vaccine that can save

0:19:07.720 --> 0:19:11.520
<v Speaker 1>lives right now, he told Bloomberg in late January. The

0:19:11.560 --> 0:19:15.320
<v Speaker 1>modification was a huge win for Fiser. The company had

0:19:15.320 --> 0:19:18.160
<v Speaker 1>promised to supply the US with one dred million doses

0:19:18.200 --> 0:19:20.360
<v Speaker 1>by the end of the first quarter, and it now

0:19:20.400 --> 0:19:24.240
<v Speaker 1>says it can provide one twenty million because nations paid

0:19:24.320 --> 0:19:28.120
<v Speaker 1>by the dose. The move also delivered an instant price

0:19:28.200 --> 0:19:35.080
<v Speaker 1>hike per Vile. When Borla took the helm at Viser

0:19:35.160 --> 0:19:38.639
<v Speaker 1>in January nine, his mission was to get the company

0:19:38.680 --> 0:19:41.480
<v Speaker 1>to focus on blockbuster drugs and to fend off a

0:19:41.520 --> 0:19:45.280
<v Speaker 1>potential battle with the Trump administration over drug pricing. The

0:19:45.320 --> 0:19:49.480
<v Speaker 1>coronavirus immediately gave him a new focus. Viser's little known

0:19:49.520 --> 0:19:52.600
<v Speaker 1>partnership with a German biotech turned it into a hero

0:19:52.760 --> 0:19:55.879
<v Speaker 1>of the pandemic. There was considerable doubt that Mr and

0:19:56.000 --> 0:19:59.159
<v Speaker 1>A vaccines would work, but Borla's willingness to gamble on

0:19:59.200 --> 0:20:02.680
<v Speaker 1>the new technology you paid off. While Israel was swimming

0:20:02.720 --> 0:20:06.480
<v Speaker 1>in Visor vaccines in late January, other countries were struggling

0:20:06.520 --> 0:20:10.120
<v Speaker 1>to find out when their deliveries would resume. On January eight,

0:20:10.280 --> 0:20:12.760
<v Speaker 1>the EU said it had doubled its order by securing

0:20:12.800 --> 0:20:16.320
<v Speaker 1>the purchase of another three hundred million doses. A week later,

0:20:16.520 --> 0:20:20.800
<v Speaker 1>Fiser announced the supply cut and the Belgian shutdown within days.

0:20:20.920 --> 0:20:24.280
<v Speaker 1>It informed officials in Canada, which had recently doubled its

0:20:24.359 --> 0:20:27.280
<v Speaker 1>order to forty million shots, that the country would receive

0:20:27.359 --> 0:20:31.040
<v Speaker 1>no doses the following week. Prime Minister Trudeau spoke with

0:20:31.119 --> 0:20:34.679
<v Speaker 1>boor Law on January one, but the call didn't unlock

0:20:34.720 --> 0:20:39.200
<v Speaker 1>additional supplies. Desperate for doses, he agreed to take vaccines

0:20:39.240 --> 0:20:42.840
<v Speaker 1>from KOVACS, the facility backed by the World Health Organization

0:20:43.119 --> 0:20:47.080
<v Speaker 1>to provide two billion doses to low income countries. Canada

0:20:47.200 --> 0:20:49.440
<v Speaker 1>was the only group of seven country to do so.

0:20:50.040 --> 0:20:53.760
<v Speaker 1>Opposition politicians accused him of grabbing doses meant for countries

0:20:53.760 --> 0:20:58.480
<v Speaker 1>that couldn't afford to do bilateral deals. Bahrain, Dubai, and

0:20:58.520 --> 0:21:03.159
<v Speaker 1>Saudi Arabia also reported delays and shipments. Viser supply has

0:21:03.200 --> 0:21:07.080
<v Speaker 1>been a global challenge. Amyor Sharif, head of Dubai's COVID

0:21:07.160 --> 0:21:11.080
<v Speaker 1>nineteen Command and Control Center, told Bloomberg TV there have

0:21:11.160 --> 0:21:13.919
<v Speaker 1>been a lot of discussions with visor representatives in the region.

0:21:14.359 --> 0:21:18.440
<v Speaker 1>Oman was cut too, Do not panic, Ahmed bin Muhammad

0:21:18.480 --> 0:21:22.160
<v Speaker 1>Al saidi Oman's health minister urged at a press conference

0:21:22.200 --> 0:21:25.840
<v Speaker 1>on February one. We were assured that the next consignment

0:21:25.840 --> 0:21:28.359
<v Speaker 1>will be here before the middle of this month. The

0:21:28.400 --> 0:21:32.160
<v Speaker 1>Gulf States have weathered the delays without major consequences because

0:21:32.200 --> 0:21:36.360
<v Speaker 1>their rates of infection are relatively low. Mexico, with surging

0:21:36.440 --> 0:21:39.440
<v Speaker 1>cases in the world's third highest number of deaths, has

0:21:39.440 --> 0:21:43.280
<v Speaker 1>felt Viser's supply cut more profoundly, having agreed in early

0:21:43.280 --> 0:21:46.520
<v Speaker 1>December to buy thirty four million Visor doses. The nation

0:21:46.600 --> 0:21:49.840
<v Speaker 1>started vaccinating in late December, the first country to do

0:21:49.920 --> 0:21:53.640
<v Speaker 1>so in Latin America. Then Viser's shipments stopped for three

0:21:53.680 --> 0:21:57.879
<v Speaker 1>weeks until roughly five thousand doses for healthcare workers arrived

0:21:57.880 --> 0:22:01.119
<v Speaker 1>in mid February. It hadn't d and started vaccinating the

0:22:01.160 --> 0:22:06.520
<v Speaker 1>elderly on February second. Mexican Foreign Minister Marcelo Ebrard criticized

0:22:06.520 --> 0:22:09.520
<v Speaker 1>Fiser for holding back doses that are already signed and

0:22:09.560 --> 0:22:13.200
<v Speaker 1>paid for. The world was waiting for Viser to retool

0:22:13.240 --> 0:22:17.040
<v Speaker 1>its sprawling facility, the size of several sports stadiums on

0:22:17.080 --> 0:22:21.000
<v Speaker 1>the outskirts of the tiny Belgian town of Purrs. Last year,

0:22:21.119 --> 0:22:24.720
<v Speaker 1>Fiser hired several hundred more staff, bringing the total to

0:22:24.760 --> 0:22:27.320
<v Speaker 1>more than three thousand, as it geared up for production.

0:22:28.040 --> 0:22:30.520
<v Speaker 1>That wasn't enough to keep up with the crush of orders.

0:22:31.080 --> 0:22:34.160
<v Speaker 1>The partial closure of the plant lasted almost two weeks.

0:22:34.800 --> 0:22:37.120
<v Speaker 1>When there is a question of life and death, when

0:22:37.160 --> 0:22:39.760
<v Speaker 1>there is a question of the global economy, the demand

0:22:39.760 --> 0:22:43.600
<v Speaker 1>will always be bigger, Borla says, you will get complaints.

0:22:44.160 --> 0:22:48.119
<v Speaker 1>Fiser wasn't alone in cutting supplies to Europe. Astra Zenica

0:22:48.280 --> 0:22:51.199
<v Speaker 1>later also fell well short on its promised deliveries to

0:22:51.240 --> 0:22:54.240
<v Speaker 1>the EU, but Europe was relying on the American company

0:22:54.280 --> 0:22:57.040
<v Speaker 1>to start its rollout. There's no doubt in my mind

0:22:57.080 --> 0:23:00.280
<v Speaker 1>that there is anxiety, there is stress, there is usher,

0:23:00.560 --> 0:23:03.880
<v Speaker 1>Borla says. The voices are becoming louder and people will

0:23:03.920 --> 0:23:07.320
<v Speaker 1>try to find the scapegoats. In the Rome region, the

0:23:07.440 --> 0:23:10.479
<v Speaker 1>viser cuts delayed the vaccine campaign for people older than

0:23:10.520 --> 0:23:14.200
<v Speaker 1>eighty by a week, with first shots administered on February eight.

0:23:14.720 --> 0:23:17.720
<v Speaker 1>The knock on effect means some of the most vulnerable

0:23:17.760 --> 0:23:23.040
<v Speaker 1>are waiting until spring to get their first doses. Salvatore Parisi, four,

0:23:23.440 --> 0:23:27.000
<v Speaker 1>a retired Rome courthouse clerk, is sheltering at home until

0:23:27.040 --> 0:23:30.000
<v Speaker 1>his April third appointment at a hospital for his first

0:23:30.119 --> 0:23:33.400
<v Speaker 1>viser shot, with a second dose scheduled for April twenty four.

0:23:33.960 --> 0:23:36.760
<v Speaker 1>He's holding out hope that doses might become available sooner

0:23:36.800 --> 0:23:40.600
<v Speaker 1>at his family doctor's office. Every week we call. Is

0:23:40.640 --> 0:23:44.639
<v Speaker 1>there something new? No, no, he says via telephone to

0:23:44.840 --> 0:23:48.440
<v Speaker 1>questions relayed by his seventy nine year old wife, Maria Sinibaldi,

0:23:48.680 --> 0:23:51.680
<v Speaker 1>because his hearing isn't what it once was. I'm a

0:23:51.720 --> 0:23:55.080
<v Speaker 1>little scared, but not too angry. I'm just waiting for

0:23:55.119 --> 0:23:58.399
<v Speaker 1>a call from my doctor. The EU had developed a

0:23:58.440 --> 0:24:02.399
<v Speaker 1>strategy of pooling vaccine procurement across the twenty seven member states.

0:24:03.000 --> 0:24:06.880
<v Speaker 1>It signed supply deals with six vaccine developers. With Fiser,

0:24:07.000 --> 0:24:10.520
<v Speaker 1>the European Commission agreed to a framework for supplying countries quarterly,

0:24:11.000 --> 0:24:13.800
<v Speaker 1>leaving week to week decisions to the company and each nation,

0:24:14.119 --> 0:24:18.440
<v Speaker 1>says Stephen de Kersmacher, a commissioned spokesman. When Fiser made

0:24:18.440 --> 0:24:21.480
<v Speaker 1>its cuts in January, that arrangement led to a patchwork

0:24:21.520 --> 0:24:24.520
<v Speaker 1>of supply gaps across the continent, which caused anchor to

0:24:24.560 --> 0:24:27.880
<v Speaker 1>mount against the drugmaker. A Fiser spokeswoman said the cuts

0:24:27.920 --> 0:24:30.680
<v Speaker 1>were made with the understanding that the Belgian factory revamp

0:24:30.720 --> 0:24:34.160
<v Speaker 1>would lead to significantly increased volumes before the end of March.

0:24:35.359 --> 0:24:39.160
<v Speaker 1>EU member states also agreed not to negotiate bilateral agreements

0:24:39.200 --> 0:24:42.960
<v Speaker 1>with drug companies. That didn't stop Germany from striking a

0:24:43.000 --> 0:24:47.520
<v Speaker 1>separate preliminary agreement with Biointech for thirty million doses after

0:24:47.600 --> 0:24:49.800
<v Speaker 1>it gave the company a three hundred and seventy five

0:24:49.840 --> 0:24:53.919
<v Speaker 1>million euro grant in September. Fiser is not party to

0:24:53.960 --> 0:24:57.800
<v Speaker 1>that agreement. The e C says it hasn't seen Germany's deal,

0:24:58.000 --> 0:25:02.159
<v Speaker 1>which hasn't been finalized. Parallel negotiations aren't allowed in our

0:25:02.280 --> 0:25:06.680
<v Speaker 1>vaccine strategy. De ker Schmacher says legally, it's not allowed.

0:25:07.560 --> 0:25:11.960
<v Speaker 1>German Chancellor Angela Merkel tried to diffuse Europe's vaccine crisis

0:25:11.960 --> 0:25:15.240
<v Speaker 1>by holding a video conference with Commission officials and drugmakers,

0:25:15.240 --> 0:25:19.640
<v Speaker 1>including Fiser executives, on February first. Fiser says it got

0:25:19.640 --> 0:25:22.640
<v Speaker 1>back on schedule with the EU at the end of January.

0:25:22.880 --> 0:25:26.720
<v Speaker 1>Borla says countries started getting more doses by late February.

0:25:26.920 --> 0:25:29.720
<v Speaker 1>Striking deals and mass producing a new vaccine in the

0:25:29.720 --> 0:25:32.840
<v Speaker 1>middle of a pandemic was never going to be straightforward.

0:25:33.560 --> 0:25:36.359
<v Speaker 1>This is the fastest any vaccine has been approved and

0:25:36.440 --> 0:25:39.960
<v Speaker 1>ruled out, the fastest any vaccine has been mass administered

0:25:40.000 --> 0:25:43.600
<v Speaker 1>to people, the fastest response to a pandemic and probably

0:25:43.640 --> 0:25:47.480
<v Speaker 1>the fastest manufacturing ramp up ever, says Jonathan Miller, an

0:25:47.520 --> 0:25:50.800
<v Speaker 1>analyst at ever Corps, I s I I don't think

0:25:50.840 --> 0:25:57.080
<v Speaker 1>this could have gone much faster than it did. Public

0:25:57.119 --> 0:26:00.320
<v Speaker 1>health officials have warned that rich countries making arrange mints

0:26:00.320 --> 0:26:03.359
<v Speaker 1>with companies such as Fiser will restrict access to the

0:26:03.400 --> 0:26:06.800
<v Speaker 1>vaccine for those who can't afford prices no object deals.

0:26:07.640 --> 0:26:11.680
<v Speaker 1>In January, w h O Director General tedros Gabrie Sus

0:26:11.760 --> 0:26:16.400
<v Speaker 1>criticized bilateral deals and implored high income countries to share doses,

0:26:16.880 --> 0:26:18.840
<v Speaker 1>warning that the world is on the brink of a

0:26:18.880 --> 0:26:22.520
<v Speaker 1>catastrophic moral failure. It wasn't until the end of that

0:26:22.560 --> 0:26:26.280
<v Speaker 1>month that Borla announced an agreement with Kovacs. The deal

0:26:26.520 --> 0:26:29.919
<v Speaker 1>for forty million doses represented less than two percent of

0:26:30.040 --> 0:26:35.479
<v Speaker 1>Viser's projected one production. Other vaccine developers have come in bigger.

0:26:36.119 --> 0:26:39.199
<v Speaker 1>Astra Zeneca has committed one hundred and seventy million doses

0:26:39.200 --> 0:26:42.359
<v Speaker 1>of its vaccine, while the Serum Institute of India has

0:26:42.400 --> 0:26:45.000
<v Speaker 1>agreed to supply at one point one billion doses of

0:26:45.000 --> 0:26:48.280
<v Speaker 1>its versions of the astra Zenica shot and another vaccine

0:26:48.320 --> 0:26:53.480
<v Speaker 1>developed by the American company Novavax pending authorization. Kovacs is

0:26:53.520 --> 0:26:56.959
<v Speaker 1>also finalizing commitments for hundreds of millions of additional doses

0:26:56.960 --> 0:27:00.760
<v Speaker 1>from Johnson and Johnson and Novovas. No one in public

0:27:00.760 --> 0:27:04.000
<v Speaker 1>health says the current global rollout of COVID vaccines is

0:27:04.040 --> 0:27:07.680
<v Speaker 1>the best way to beat the pandemic. In an ideal world,

0:27:07.960 --> 0:27:10.720
<v Speaker 1>what we would have had is one global mechanism where

0:27:10.760 --> 0:27:15.040
<v Speaker 1>manufacturers would have said we're all going to supply one entity,

0:27:15.160 --> 0:27:18.920
<v Speaker 1>and government said we're all going to procure through one entity,

0:27:19.040 --> 0:27:23.520
<v Speaker 1>says Katin O'Brien, the w h OSE technical lead on Kovacs.

0:27:23.680 --> 0:27:27.439
<v Speaker 1>It makes much more sense more. La of course, doesn't

0:27:27.480 --> 0:27:31.400
<v Speaker 1>run a public health agency. He answers to his shareholders.

0:27:32.080 --> 0:27:35.000
<v Speaker 1>Locking in orders early, sometimes at a higher price for

0:27:35.040 --> 0:27:37.159
<v Speaker 1>those that can afford to pay more, is what a

0:27:37.200 --> 0:27:41.640
<v Speaker 1>CEO does. Fiser has said it expects initial profit margins

0:27:41.640 --> 0:27:44.439
<v Speaker 1>in the upper twenty percent range, which is high for

0:27:44.520 --> 0:27:48.160
<v Speaker 1>a vaccine. Moderna has charged more for its shot outside

0:27:48.160 --> 0:27:51.840
<v Speaker 1>the US, but it's limited manufacturing capacity means it's done

0:27:51.840 --> 0:27:55.040
<v Speaker 1>a fraction of the deal's Fiser has, with most deliveries

0:27:55.040 --> 0:27:58.840
<v Speaker 1>expected only in the spring. Astra Zeneca has struck dozens

0:27:58.840 --> 0:28:01.480
<v Speaker 1>of bilateral agreements, but it's promised not to make a

0:28:01.520 --> 0:28:04.439
<v Speaker 1>profit during the pandemic. It's selling its shot for a

0:28:04.440 --> 0:28:08.879
<v Speaker 1>few dollars a dose. If there's a challenger to Viser's primacy,

0:28:08.920 --> 0:28:12.360
<v Speaker 1>it might be the recently authorized vaccine from Johnson and Johnson,

0:28:12.680 --> 0:28:17.000
<v Speaker 1>which is highly effective, requires simple refrigeration, and is administered

0:28:17.040 --> 0:28:21.120
<v Speaker 1>in a single shot. For now, though Fiser has unparalleled

0:28:21.160 --> 0:28:25.479
<v Speaker 1>brand awareness, even if commernity doesn't quite roll off the tongue,

0:28:26.160 --> 0:28:28.520
<v Speaker 1>the name might not even be used in the u S.

0:28:28.920 --> 0:28:32.919
<v Speaker 1>Brand names are established only after full FDA approval. In

0:28:33.040 --> 0:28:37.199
<v Speaker 1>late February, President Joe Biden toured Visor's Michigan plant and

0:28:37.280 --> 0:28:40.320
<v Speaker 1>reassured the public that the government is working overtime to

0:28:40.400 --> 0:28:44.480
<v Speaker 1>get everyone vaccinated. To meet the challenge, Fiser is continuing

0:28:44.520 --> 0:28:47.800
<v Speaker 1>to increase production. The company now expects to be able

0:28:47.800 --> 0:28:50.520
<v Speaker 1>to ship thirteen million doses a week by mid March,

0:28:51.000 --> 0:28:54.239
<v Speaker 1>up from four to five million a week in early February.

0:28:54.360 --> 0:28:58.560
<v Speaker 1>Speaking with investors and analysts after releasing earnings results in January,

0:28:59.080 --> 0:29:02.680
<v Speaker 1>Borla and other Viser executives talked expensively about a post

0:29:02.720 --> 0:29:05.400
<v Speaker 1>pandemic world in which the company would be able to

0:29:05.480 --> 0:29:09.160
<v Speaker 1>charge more for the vaccine. Vaccine prices are normally about

0:29:09.200 --> 0:29:12.320
<v Speaker 1>one fifty two hundred and seventy five dollars, said chief

0:29:12.320 --> 0:29:16.840
<v Speaker 1>financial officer Frank Damelio. We're in a pandemic pricing environment,

0:29:16.920 --> 0:29:19.880
<v Speaker 1>he said. Obviously we're going to get more on price.

0:29:20.400 --> 0:29:23.520
<v Speaker 1>With new variants of the coronavirus spreading, the need for

0:29:23.560 --> 0:29:27.320
<v Speaker 1>regular booster shots is highly likely. Fiser is working on

0:29:27.360 --> 0:29:30.120
<v Speaker 1>a new vaccine that can target the South African mutation

0:29:30.160 --> 0:29:32.640
<v Speaker 1>of the virus, which may infect some people who have

0:29:32.720 --> 0:29:36.520
<v Speaker 1>been vaccinated. The prospect of the world's population of almost

0:29:36.560 --> 0:29:40.840
<v Speaker 1>eight billion needing boosters puts COVID vaccines into an entirely

0:29:40.920 --> 0:29:43.840
<v Speaker 1>new league. Fiser expects to be able to make its

0:29:43.880 --> 0:29:47.120
<v Speaker 1>vaccine easier to store and ship. It's working on a

0:29:47.200 --> 0:29:50.920
<v Speaker 1>freeze dried version. The company is preparing for what Borla

0:29:51.000 --> 0:29:54.640
<v Speaker 1>calls an open market, in which supplies are plentiful and

0:29:54.680 --> 0:29:58.200
<v Speaker 1>people can choose which vaccine they want. I would feel

0:29:58.320 --> 0:30:00.600
<v Speaker 1>very comfortable that we will have the and share of

0:30:00.600 --> 0:30:03.440
<v Speaker 1>the market because we are first and we are best,

0:30:03.720 --> 0:30:07.400
<v Speaker 1>Borla said on his earnings call. In scenarios that COVID

0:30:07.400 --> 0:30:09.720
<v Speaker 1>will move from a pandemic into more of a normal

0:30:09.760 --> 0:30:13.080
<v Speaker 1>type of vaccination business. It is very clear that Fiser

0:30:13.120 --> 0:30:15.760
<v Speaker 1>will have a key advantage, not only because of the

0:30:15.800 --> 0:30:19.000
<v Speaker 1>strength of data, but also because we have developed significant

0:30:19.000 --> 0:30:22.280
<v Speaker 1>brand equity and trust with the people. The shortage will

0:30:22.320 --> 0:30:27.760
<v Speaker 1>eventually subside. Until then, Borla occupies a strange position. He's

0:30:27.760 --> 0:30:30.880
<v Speaker 1>a savior, the bold leader of a company that's stepped up.

0:30:31.480 --> 0:30:35.320
<v Speaker 1>But he promised desperate governments doses he couldn't deliver on time.

0:30:35.960 --> 0:30:40.080
<v Speaker 1>As supplies increase, hard feelings may fade, but Borla's decisions

0:30:40.160 --> 0:30:42.160
<v Speaker 1>during the height of the pandemic will be the subject

0:30:42.200 --> 0:30:45.760
<v Speaker 1>of study. There was a vacuum in global leadership. He

0:30:45.920 --> 0:30:49.320
<v Speaker 1>and his company filled it. The world needs better solutions

0:30:49.360 --> 0:30:54.040
<v Speaker 1>before the next public health crisis comes around. With Ivan Levingstone,

0:30:54.240 --> 0:30:57.760
<v Speaker 1>Sylvia Westall, and Naomi Kreski, and that's this week's cover.

0:30:58.160 --> 0:31:00.600
<v Speaker 1>Find more stories in the current issue of Bomberg Business

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0:31:06.400 --> 0:31:09.400
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0:31:09.440 --> 0:31:11.880
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0:31:25.600 --> 0:31:30.240
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