WEBVTT - SI's Wertheim Breaks Down News from the US Open Tournament

0:00:02.920 --> 0:00:10.719
<v Speaker 1>Bloomberg Audio Studios, Podcasts, radio news. This is Bloomberg business

0:00:10.720 --> 0:00:13.960
<v Speaker 1>Week Inside from the reporters and editors who bring you

0:00:14.000 --> 0:00:18.319
<v Speaker 1>America's most trusted business magazine, plus global business, finance and

0:00:18.400 --> 0:00:22.880
<v Speaker 1>tech news. The Bloomberg Business Week Podcast with Carol Messer

0:00:23.040 --> 0:00:30.560
<v Speaker 1>and Tim Stenebeck from Bloomberg Radio.

0:00:36.000 --> 0:00:38.040
<v Speaker 2>All Right, everybody, I got to say, when we think

0:00:38.040 --> 0:00:40.080
<v Speaker 2>about the US Open, there are players that you know.

0:00:40.159 --> 0:00:43.120
<v Speaker 2>There are players legends that are not here this year.

0:00:43.159 --> 0:00:45.320
<v Speaker 2>There are also players that are up and coming, maybe

0:00:45.320 --> 0:00:48.279
<v Speaker 2>not household names, but will be someone who knows them

0:00:48.280 --> 0:00:50.839
<v Speaker 2>all has written about them, continues to us. John Wertheim,

0:00:50.880 --> 0:00:54.440
<v Speaker 2>he's executive editor senior writer at Sports Illustrated correspondent for

0:00:54.440 --> 0:00:57.560
<v Speaker 2>the Tennis Channel, so this is a big time working

0:00:57.560 --> 0:00:59.800
<v Speaker 2>event for him. He is covering the US Open for

0:00:59.840 --> 0:01:02.480
<v Speaker 2>the Tennis Channel. He's also contributing correspondent for sixty minutes.

0:01:02.520 --> 0:01:04.840
<v Speaker 2>He's a busy dude, and he found some time once

0:01:04.840 --> 0:01:07.160
<v Speaker 2>again to join us here on site at the US Open.

0:01:07.200 --> 0:01:09.920
<v Speaker 3>How are you good? Pleasure to be here. Nice to

0:01:09.959 --> 0:01:11.880
<v Speaker 3>see you guys. How are you doing good? Good week

0:01:11.880 --> 0:01:12.279
<v Speaker 3>at tennis?

0:01:12.319 --> 0:01:14.520
<v Speaker 2>Right, It's great, it got a little cooler. We're kind

0:01:14.560 --> 0:01:16.959
<v Speaker 2>of loving that coverage, what are you? What are you

0:01:17.000 --> 0:01:19.119
<v Speaker 2>loving about it this year? What's interesting for you?

0:01:19.240 --> 0:01:22.039
<v Speaker 3>Oh man? I you know, tennis, that's this weird point

0:01:22.080 --> 0:01:26.600
<v Speaker 3>where Roger Fetter is retired Titan player. Everyone loved him

0:01:26.640 --> 0:01:29.160
<v Speaker 3>not here, Clorida Williams Titan not here, rough and the

0:01:29.240 --> 0:01:31.959
<v Speaker 3>Doll not here, And I think everybody worried, oh man,

0:01:32.000 --> 0:01:34.760
<v Speaker 3>after these legends retire, what does tennis look like? Is

0:01:34.760 --> 0:01:36.960
<v Speaker 3>anyone going to care about the sport? And we've kind

0:01:36.959 --> 0:01:41.480
<v Speaker 3>of made uncharacteristically great, you know, graceful pivot for tennis,

0:01:41.520 --> 0:01:45.800
<v Speaker 3>and the grounds are more filful than ever. The attendance

0:01:45.880 --> 0:01:47.400
<v Speaker 3>is through the roof. It's going to set a record.

0:01:47.640 --> 0:01:50.840
<v Speaker 3>And it's kind of strange because we have this deficit

0:01:50.880 --> 0:01:52.560
<v Speaker 3>of stars compared to what we used to have. So

0:01:52.640 --> 0:01:54.200
<v Speaker 3>that's that's a story I'm looking at.

0:01:54.280 --> 0:01:56.720
<v Speaker 4>So do we have the deficit of stars or are

0:01:57.880 --> 0:02:01.440
<v Speaker 4>is Cocoa Gough going to be there? Shelton gonna be there?

0:02:01.680 --> 0:02:02.720
<v Speaker 4>Is Alcoraz there?

0:02:04.120 --> 0:02:08.239
<v Speaker 3>I mean Alcaaz could have been there? Yeah, last he's

0:02:08.240 --> 0:02:10.360
<v Speaker 3>not in the tournament? Yeah, I mean, I think they're

0:02:10.360 --> 0:02:12.919
<v Speaker 3>bright prospects. I think they're fans. They're players that fans

0:02:12.919 --> 0:02:14.760
<v Speaker 3>are starting to build relationships with. But you know, we're

0:02:14.800 --> 0:02:18.040
<v Speaker 3>not talking about guys, you know, twenty majors. Yeah, Cocoa

0:02:18.040 --> 0:02:21.440
<v Speaker 3>gots wonderful, but just one. And I kind of feel

0:02:21.480 --> 0:02:25.160
<v Speaker 3>like fans kind of like the unpredictability of it all,

0:02:25.360 --> 0:02:28.720
<v Speaker 3>and they don't mind that any of twenty players could win.

0:02:28.800 --> 0:02:32.520
<v Speaker 3>And they don't mind that Carlos Alcaraz wins two tournaments

0:02:32.560 --> 0:02:33.760
<v Speaker 3>and then loses in the second round.

0:02:33.639 --> 0:02:34.840
<v Speaker 4>Here, So in a sense, it is that better for

0:02:34.880 --> 0:02:35.400
<v Speaker 4>the sport.

0:02:35.639 --> 0:02:37.519
<v Speaker 3>It's funny because I think the conventional wisdom is you

0:02:37.560 --> 0:02:39.600
<v Speaker 3>sort of need excellence to the top. But the NFL,

0:02:39.919 --> 0:02:42.600
<v Speaker 3>which is the most successful sports league certainly in the US,

0:02:42.600 --> 0:02:45.280
<v Speaker 3>has this any given Sunday theory and parody is great,

0:02:45.360 --> 0:02:47.520
<v Speaker 3>and we want all fans to think their team could

0:02:47.560 --> 0:02:50.560
<v Speaker 3>get to the super Bowl. It's kind of worked out

0:02:50.560 --> 0:02:52.560
<v Speaker 3>for them. But I think tennis is sort of pleasantly

0:02:52.600 --> 0:02:56.639
<v Speaker 3>surprised how well things are going in the absence of stars.

0:02:56.800 --> 0:02:58.160
<v Speaker 2>Why do you think it is that way? You know,

0:02:58.240 --> 0:03:00.320
<v Speaker 2>We've been talking with various folks from the US and

0:03:00.360 --> 0:03:03.919
<v Speaker 2>they talk about the Zendaya movie Challengers and how much

0:03:03.960 --> 0:03:06.440
<v Speaker 2>money it made, and you're rolling your eyes.

0:03:07.080 --> 0:03:08.560
<v Speaker 4>I didn't see it. Actually I didn't.

0:03:11.040 --> 0:03:14.120
<v Speaker 3>Das Day's rate is quite high, so I don't know,

0:03:14.000 --> 0:03:15.919
<v Speaker 3>you know how much it I made. But no, I

0:03:16.120 --> 0:03:17.600
<v Speaker 3>think you're I think Tennyson is having a bit of

0:03:17.600 --> 0:03:20.400
<v Speaker 3>a moment, and I think instead of tethering itself to

0:03:20.440 --> 0:03:23.639
<v Speaker 3>these stars Toreena Williams, Rodgers, Cetter, Rofinando, I mean, it's

0:03:23.720 --> 0:03:26.480
<v Speaker 3>kind of it's about the culture, it's about the fashion,

0:03:26.600 --> 0:03:29.399
<v Speaker 3>it's about the the international aspects. I mean, I think

0:03:29.440 --> 0:03:31.760
<v Speaker 3>some of it too is just you and I could

0:03:31.800 --> 0:03:33.600
<v Speaker 3>be playing and it woul still be fun to come

0:03:33.600 --> 0:03:36.040
<v Speaker 3>to the US Open and watch the tennis match. Yeah,

0:03:36.120 --> 0:03:38.520
<v Speaker 3>I mean, this is such a big event. It's almost

0:03:38.640 --> 0:03:39.080
<v Speaker 3>sort of.

0:03:39.120 --> 0:03:42.240
<v Speaker 2>Actually, John, if I was playing, though, it wouldn't be if.

0:03:42.080 --> 0:03:45.160
<v Speaker 3>They would have honey deuces and they would have music,

0:03:45.320 --> 0:03:47.480
<v Speaker 3>and it's I mean it's almost sort of. They're not

0:03:47.520 --> 0:03:49.840
<v Speaker 3>player dependent here the way they used to be. No,

0:03:49.920 --> 0:03:53.040
<v Speaker 3>I think there's a lot to recommend about tennis. I mean,

0:03:53.040 --> 0:03:56.320
<v Speaker 3>I have pet theories about I think I think pickleball

0:03:56.360 --> 0:03:58.600
<v Speaker 3>maybe a bit of a help that all millions, millions

0:03:58.600 --> 0:04:00.560
<v Speaker 3>of people are now sort of understand ending what it

0:04:00.640 --> 0:04:03.200
<v Speaker 3>means to hit a slice or they have a more

0:04:03.200 --> 0:04:06.280
<v Speaker 3>appreciation for tennis because they've been bopping around a whiffle

0:04:06.280 --> 0:04:07.400
<v Speaker 3>ball in their in their yards.

0:04:08.160 --> 0:04:10.320
<v Speaker 2>Our producer Sebastian and I were watching a match on

0:04:10.360 --> 0:04:12.320
<v Speaker 2>the side courts here yesterday and we were sitting next

0:04:12.360 --> 0:04:14.240
<v Speaker 2>to somebody and he was talking about his pick a ball,

0:04:14.320 --> 0:04:15.680
<v Speaker 2>playing pickleball.

0:04:15.800 --> 0:04:19.920
<v Speaker 3>It's a thing, but I think that translates to tests. Yeah, No,

0:04:19.960 --> 0:04:21.480
<v Speaker 3>it's it's just strange. I mean tennis is sort of

0:04:21.560 --> 0:04:25.920
<v Speaker 3>having this moment and whether it's exactly it's Zendayan movies

0:04:26.160 --> 0:04:28.240
<v Speaker 3>or it's the attendance, I mean, I just and I

0:04:28.240 --> 0:04:30.000
<v Speaker 3>don't think anyone saw this coming. I think there was

0:04:30.040 --> 0:04:32.279
<v Speaker 3>a lot of handwringing about what would the sport look like.

0:04:32.279 --> 0:04:33.520
<v Speaker 3>It's sort of a happy surprise.

0:04:33.720 --> 0:04:36.000
<v Speaker 4>Yeah, it's been. It's been really awesome to watch and

0:04:36.080 --> 0:04:37.960
<v Speaker 4>least be able to cover it over the last few years,

0:04:38.000 --> 0:04:40.120
<v Speaker 4>and even in those that little bit of time, see

0:04:40.120 --> 0:04:43.360
<v Speaker 4>the growth. Any big stories so far this year at

0:04:43.360 --> 0:04:45.040
<v Speaker 4>the US Open that are sticking out to you.

0:04:46.000 --> 0:04:48.320
<v Speaker 3>Well, I mean I think sometimes they're big stories in

0:04:48.360 --> 0:04:51.440
<v Speaker 3>Week one and that's you know, you've got either controversy

0:04:51.560 --> 0:04:53.400
<v Speaker 3>or you have big upsets, and then it kind of

0:04:54.080 --> 0:04:56.200
<v Speaker 3>leads to a little bit of a fizzle in uh

0:04:56.400 --> 0:04:58.760
<v Speaker 3>in week two. I mean this year we've had some upsets.

0:04:58.760 --> 0:05:01.320
<v Speaker 3>To me, Carlos Alcarez losing is obviously a big story,

0:05:01.360 --> 0:05:03.000
<v Speaker 3>and I think a lot of people are sort of perplexed.

0:05:03.000 --> 0:05:05.279
<v Speaker 3>This is supposed to be the new star. He won

0:05:05.320 --> 0:05:08.240
<v Speaker 3>the French Open, he won Wimbledon, and everyone thought, oh,

0:05:08.240 --> 0:05:10.719
<v Speaker 3>could he pull a summer triple. I mean, not even

0:05:10.760 --> 0:05:12.680
<v Speaker 3>Roger Feeder or not even know about Joko, but ever

0:05:12.720 --> 0:05:14.479
<v Speaker 3>did that. And then he comes out here and he

0:05:14.520 --> 0:05:16.279
<v Speaker 3>loses in the second round to a guy outside the

0:05:16.320 --> 0:05:20.000
<v Speaker 3>top fifty. That's been a strange story. I think, you know,

0:05:20.040 --> 0:05:23.239
<v Speaker 3>we've had sort of the usual, the celebrities and Aaron

0:05:23.320 --> 0:05:25.920
<v Speaker 3>Judge was here in Karen Washington. I mean, there hasn't

0:05:25.960 --> 0:05:29.320
<v Speaker 3>been sort of that huge controversy, which I suspect the

0:05:29.400 --> 0:05:31.200
<v Speaker 3>ustn AS in't mind. We had the longest match in

0:05:31.320 --> 0:05:33.800
<v Speaker 3>US Open history a few days ago, which was which

0:05:33.880 --> 0:05:36.560
<v Speaker 3>was good fun. But I think you know, sometimes week

0:05:36.640 --> 0:05:40.600
<v Speaker 3>one and excitement and upsets sort of doesn't pay off

0:05:40.600 --> 0:05:42.520
<v Speaker 3>in week two. So I think we're in a nice

0:05:42.520 --> 0:05:45.480
<v Speaker 3>place right now on first Friday as we make this turn.

0:05:45.560 --> 0:05:48.280
<v Speaker 2>How many opens have you covered? Oh, I'm not trying.

0:05:48.320 --> 0:05:51.480
<v Speaker 3>You're doing so well, and now you've kind of it's

0:05:51.640 --> 0:05:54.840
<v Speaker 3>really depressing a lot. I mean, like since the nineties.

0:05:55.040 --> 0:05:57.560
<v Speaker 3>Remember the Ninetiesmber it was.

0:05:57.640 --> 0:06:00.000
<v Speaker 4>But that was a really important era for American men's tennis.

0:06:00.600 --> 0:06:03.440
<v Speaker 3>Yeah, I mean I sort of caught the very very

0:06:03.520 --> 0:06:05.800
<v Speaker 3>tail end of sampress Agasy and then I sort of

0:06:05.839 --> 0:06:07.240
<v Speaker 3>came up, you know, I came up with like.

0:06:07.279 --> 0:06:10.080
<v Speaker 2>I think Ma n Roe and Connor's before, and they

0:06:10.080 --> 0:06:10.680
<v Speaker 2>all looked at me.

0:06:10.680 --> 0:06:15.160
<v Speaker 3>Like I was eve I c nineties. Yeah exactly, Oh sorry,

0:06:15.200 --> 0:06:17.320
<v Speaker 3>go ahead. No, It's just funny because the game sort

0:06:17.360 --> 0:06:20.280
<v Speaker 3>of takes on different identities, and it was it was

0:06:20.480 --> 0:06:22.760
<v Speaker 3>tampress Agassy, and then you had the Williams sisters and

0:06:22.800 --> 0:06:25.080
<v Speaker 3>you sort of had this international. I mean I was

0:06:25.080 --> 0:06:26.880
<v Speaker 3>here when Andy Ronick won and he said, oh, there's

0:06:26.920 --> 0:06:30.240
<v Speaker 3>this fresh American champion. And then here comes Roger feder

0:06:30.320 --> 0:06:33.479
<v Speaker 3>rof Nadal and Novak Djokovic that basically ate everyone else

0:06:33.920 --> 0:06:36.600
<v Speaker 3>lunch for twenty years, and now we're at this sort

0:06:36.600 --> 0:06:38.680
<v Speaker 3>of I mean, obviously Djokovic is still here, he's a

0:06:38.720 --> 0:06:41.880
<v Speaker 3>defending champion, he's somehow he's thirty seven years old. I

0:06:41.880 --> 0:06:44.080
<v Speaker 3>would say, do you guys remember just sidebar, Remember when

0:06:44.160 --> 0:06:46.680
<v Speaker 3>Jimmy Connors had that crazy run in nineteen ninety one.

0:06:47.120 --> 0:06:49.039
<v Speaker 3>He's thirty nine years old, and it was sort of well,

0:06:49.160 --> 0:06:51.480
<v Speaker 3>it's everybody drinking their jaritol, and there were a lot

0:06:51.560 --> 0:06:53.040
<v Speaker 3>of jokes and he's gonna have to go to bed

0:06:53.080 --> 0:06:55.000
<v Speaker 3>early and someone's gonna have to chop up his steak

0:06:55.080 --> 0:06:58.760
<v Speaker 3>into bite sized pieces. Djokovic is only like eighteen months younger,

0:06:59.279 --> 0:07:01.240
<v Speaker 3>and we haven't been in his age once. He's just

0:07:01.520 --> 0:07:02.159
<v Speaker 3>a contender to.

0:07:02.200 --> 0:07:03.720
<v Speaker 4>Win the title. Like, look how far we've come.

0:07:03.800 --> 0:07:05.000
<v Speaker 3>So look how far we've but you.

0:07:05.000 --> 0:07:07.239
<v Speaker 2>Knew exactly think about that just coming off the Olympics.

0:07:07.279 --> 0:07:09.080
<v Speaker 2>I was a gymnast as a young kid, and I

0:07:09.200 --> 0:07:13.080
<v Speaker 2>mean to look at Simone Biles, right, and normally you

0:07:13.240 --> 0:07:16.320
<v Speaker 2>have a good season, maybe you're really young, But look

0:07:16.360 --> 0:07:18.360
<v Speaker 2>at like, I just think there's is there something happening

0:07:18.480 --> 0:07:20.840
<v Speaker 2>in sports where yeah, people can go the distance and

0:07:20.880 --> 0:07:21.200
<v Speaker 2>why not?

0:07:21.800 --> 0:07:23.520
<v Speaker 3>I have two theories, you want to real quick one

0:07:23.560 --> 0:07:26.200
<v Speaker 3>of that. One of them is just its emolution, it's

0:07:26.200 --> 0:07:28.840
<v Speaker 3>sports science. I also think it appropriate for a Bloomberg audience.

0:07:29.600 --> 0:07:32.680
<v Speaker 3>It's commerce, it's money, it's these players have I mean,

0:07:32.720 --> 0:07:34.360
<v Speaker 3>you know, Billy gi King used to come in the

0:07:34.400 --> 0:07:36.400
<v Speaker 3>back of a station wagon. Now you've got players, they've

0:07:36.400 --> 0:07:38.760
<v Speaker 3>got their own messuses, they've got their own teams. They're

0:07:38.800 --> 0:07:41.320
<v Speaker 3>not standing in line waiting for the Hurts rental car.

0:07:41.440 --> 0:07:44.080
<v Speaker 3>Counter to Oh, they're getting private jets, I think exactly.

0:07:44.160 --> 0:07:46.480
<v Speaker 3>And I think that has the extension a career.

0:07:46.560 --> 0:07:48.960
<v Speaker 4>Partly because they have deals with private jet companies.

0:07:49.000 --> 0:07:50.920
<v Speaker 3>Well that too. It doesn't doesn't hurt when you have

0:07:51.040 --> 0:07:51.600
<v Speaker 3>that endorsement.

0:07:51.640 --> 0:07:53.560
<v Speaker 2>But if they didn't play well, I mean they're playing

0:07:53.640 --> 0:07:54.080
<v Speaker 2>well though.

0:07:54.760 --> 0:07:58.200
<v Speaker 3>Yeah, sports science, they can avail themselves to all the

0:07:58.440 --> 0:08:01.480
<v Speaker 3>cold plunges and the trainers, the physiosm I mean all

0:08:01.640 --> 0:08:04.080
<v Speaker 3>is Tom Brady similar? And I think in Lebron James

0:08:04.160 --> 0:08:06.760
<v Speaker 3>is still going strong and yeah, twenty years into this career,

0:08:06.760 --> 0:08:09.480
<v Speaker 3>and I think it's because they can afford career extends.

0:08:09.520 --> 0:08:12.360
<v Speaker 2>This one's done a call plunge. By the way, Yeah, very.

0:08:12.280 --> 0:08:14.360
<v Speaker 4>Popular, They're very popular. I I mean, who knows it

0:08:14.400 --> 0:08:17.680
<v Speaker 4>to scientists, But this might be a good time to

0:08:17.720 --> 0:08:23.000
<v Speaker 4>talk doping, might be all right, what's the deal? I

0:08:23.080 --> 0:08:23.960
<v Speaker 4>don't in this sport.

0:08:24.080 --> 0:08:28.040
<v Speaker 3>I mean, I you want my honest opinion, I believe

0:08:28.080 --> 0:08:31.080
<v Speaker 3>I believe that incentives explained an awful lot of human behavior,

0:08:31.840 --> 0:08:34.760
<v Speaker 3>and I get why some athletes will dope. I get

0:08:34.880 --> 0:08:37.959
<v Speaker 3>why some athletes who might be trying to, you know,

0:08:38.400 --> 0:08:41.080
<v Speaker 3>have this career resurgence laid in their career with dope.

0:08:41.120 --> 0:08:44.200
<v Speaker 3>I can see how young athletes. I just I don't think.

0:08:44.240 --> 0:08:46.920
<v Speaker 3>I mean, obviously we're we're talking about Jon Excenter number one.

0:08:46.960 --> 0:08:49.360
<v Speaker 3>Everyone gave the tournament and we have this sort of

0:08:49.400 --> 0:08:52.559
<v Speaker 3>strange story where he had failed to doping tests from

0:08:52.559 --> 0:08:55.320
<v Speaker 3>about five months ago, but was essentially exonerated and found

0:08:55.679 --> 0:08:59.599
<v Speaker 3>no negligence, no fault because the trainer essentially was was

0:08:59.720 --> 0:09:02.959
<v Speaker 3>caroll And to use the substance that was legal in

0:09:03.000 --> 0:09:04.880
<v Speaker 3>Italy but it is not. It's on the bad list.

0:09:05.040 --> 0:09:09.079
<v Speaker 3>And I just I get the skepticism. I understand sort

0:09:09.120 --> 0:09:11.400
<v Speaker 3>of there are a lot of players who are very

0:09:11.440 --> 0:09:15.280
<v Speaker 3>suspicious about this. I just I'm I always look at incentives.

0:09:15.840 --> 0:09:18.559
<v Speaker 3>Why would a guy with one hundred and fifty million

0:09:18.559 --> 0:09:21.760
<v Speaker 3>dollars Nike deal starting his career in March when there

0:09:21.800 --> 0:09:25.040
<v Speaker 3>are no major tournaments for months and months. The amount

0:09:25.160 --> 0:09:29.320
<v Speaker 3>was so minuscule it wouldn't enhance performance. It just doesn't

0:09:29.520 --> 0:09:33.040
<v Speaker 3>make sense that he would intentionally dope. That may sound naive.

0:09:33.120 --> 0:09:34.920
<v Speaker 3>I think they're probably means naive to say there's no

0:09:35.080 --> 0:09:37.280
<v Speaker 3>doping in tennis. But I also think it's such a

0:09:37.400 --> 0:09:40.839
<v Speaker 3>sport that depends on hand eye coordination and focus and

0:09:40.920 --> 0:09:43.160
<v Speaker 3>mental toughness. It's not as though putting on five pounds

0:09:43.200 --> 0:09:46.280
<v Speaker 3>of muscle is really where the action is. I think

0:09:46.320 --> 0:09:48.880
<v Speaker 3>the doping probably might help with recovery and with some

0:09:49.000 --> 0:09:50.760
<v Speaker 3>of the cardio. Again, I don't think it's one hundred

0:09:50.760 --> 0:09:52.480
<v Speaker 3>percent clean. I don't think any sport is, but in

0:09:52.559 --> 0:09:55.640
<v Speaker 3>this case, I just the facts of the case that

0:09:55.800 --> 0:09:58.559
<v Speaker 3>the process is disturbing. It's very strange. The usually you

0:09:58.640 --> 0:10:01.480
<v Speaker 3>hear about this right away. Usually there's a strict liability

0:10:01.520 --> 0:10:04.079
<v Speaker 3>standard where hey, we don't care what happened. It's in

0:10:04.160 --> 0:10:07.000
<v Speaker 3>your system. You're the CEO of your system, right, you're guilty.

0:10:07.160 --> 0:10:08.520
<v Speaker 3>That wasn't the case. I mean, I think there are

0:10:08.520 --> 0:10:09.800
<v Speaker 3>a lot of process questions.

0:10:10.120 --> 0:10:13.640
<v Speaker 4>Does does that give you pause? The lack of process questions?

0:10:15.520 --> 0:10:17.840
<v Speaker 3>Yeah, I mean, I think the way this handled, people

0:10:17.880 --> 0:10:19.880
<v Speaker 3>are going to have to go back and really pick

0:10:19.920 --> 0:10:21.760
<v Speaker 3>this apart and figure out why it was that this

0:10:21.840 --> 0:10:23.959
<v Speaker 3>guy played for five and a half months, which which

0:10:24.000 --> 0:10:28.559
<v Speaker 3>is very rare in tennis. You mentioned why wasn't there

0:10:28.640 --> 0:10:31.800
<v Speaker 3>the publicity that usually accompanies some of these announcements. There

0:10:31.800 --> 0:10:33.319
<v Speaker 3>are a lot of players saying, boy, I wish you

0:10:33.360 --> 0:10:35.640
<v Speaker 3>know I. I tested positive too, and I also was

0:10:35.679 --> 0:10:39.520
<v Speaker 3>eventually exonerated, but I had to take the reputational hit. Yeah,

0:10:39.880 --> 0:10:42.120
<v Speaker 3>or I couldn't play, or I couldn't play. So I

0:10:42.360 --> 0:10:45.199
<v Speaker 3>think the way this was handled raises a lot of questions.

0:10:45.280 --> 0:10:49.240
<v Speaker 3>But I just, I mean, everyone's speculating. I just don't

0:10:50.240 --> 0:10:50.840
<v Speaker 3>think you don't.

0:10:50.880 --> 0:10:53.200
<v Speaker 4>Your point about incentives is really interesting because I didn't

0:10:53.200 --> 0:10:56.679
<v Speaker 4>think you were going to go exactly the other way.

0:10:56.800 --> 0:10:59.079
<v Speaker 4>And I come from a world of cycling where you know,

0:10:59.200 --> 0:11:01.719
<v Speaker 4>don't doping is and has been rampid for years, and

0:11:02.040 --> 0:11:03.640
<v Speaker 4>you know, a tenth of a second or that much

0:11:03.679 --> 0:11:07.520
<v Speaker 4>more power is what ends up mattering in the end

0:11:07.960 --> 0:11:11.160
<v Speaker 4>of a race. And the idea. When you said incentives,

0:11:11.160 --> 0:11:14.160
<v Speaker 4>I thought, oh, incentives to win. But no, you're saying

0:11:14.200 --> 0:11:15.960
<v Speaker 4>that there's too much to lose for these players.

0:11:16.040 --> 0:11:18.640
<v Speaker 3>Yeah, exactly. I mean you think about how much of

0:11:18.720 --> 0:11:22.040
<v Speaker 3>these players income and networks has nothing to do with

0:11:22.440 --> 0:11:26.160
<v Speaker 3>prize money. It's image, it's reputation, it's what they represent.

0:11:26.280 --> 0:11:28.880
<v Speaker 3>It's how they carry themselves. You are jeopardizing all of

0:11:28.960 --> 0:11:32.280
<v Speaker 3>that to win a couple of tennis matches in Indian Wells,

0:11:32.400 --> 0:11:35.520
<v Speaker 3>California in March. I don't I mean again, I don't

0:11:35.559 --> 0:11:38.400
<v Speaker 3>want to be naive here. Everyone's one thing that's interesting

0:11:38.400 --> 0:11:41.480
<v Speaker 3>about this to me is that some very credible, very knowledgeable,

0:11:41.600 --> 0:11:44.520
<v Speaker 3>very reasonable former players agree with me and sort of

0:11:44.559 --> 0:11:46.800
<v Speaker 3>say it doesn't make sense. The amount was so minuscule.

0:11:47.320 --> 0:11:52.000
<v Speaker 3>Very credible, very reasonable, very educated former players say something's

0:11:52.160 --> 0:11:54.920
<v Speaker 3>really fishy here. The amount might just be that he

0:11:55.040 --> 0:11:57.840
<v Speaker 3>was cycling off of it. Don't be seduced by sort

0:11:57.880 --> 0:12:01.520
<v Speaker 3>of the fractional the sort of infinitesimally small amount. Don't

0:12:01.559 --> 0:12:04.400
<v Speaker 3>be naive and the guy got caught twice, what more

0:12:04.440 --> 0:12:06.800
<v Speaker 3>do you need? So so, even within tennis, even in

0:12:06.880 --> 0:12:10.120
<v Speaker 3>the sort of inner sanctum, there's they're very divergent opinions.

0:12:10.920 --> 0:12:12.800
<v Speaker 3>I just think, like, you get to a point with

0:12:12.960 --> 0:12:16.199
<v Speaker 3>your reputation and your net worth and how much sponsorship

0:12:16.280 --> 0:12:18.400
<v Speaker 3>you have. I mean, these players can make four or

0:12:18.440 --> 0:12:21.520
<v Speaker 3>five million dollars for being a worldwide brand ambassador. That's

0:12:21.559 --> 0:12:24.560
<v Speaker 3>more than the US Open champion will make. Right, Why

0:12:24.600 --> 0:12:29.960
<v Speaker 3>would you jeopardize that in March over this infant. I again,

0:12:30.120 --> 0:12:32.920
<v Speaker 3>he is a vanishingly small amount of banned substance.

0:12:32.960 --> 0:12:36.319
<v Speaker 2>Well, but we see in our world very wealthy people,

0:12:37.080 --> 0:12:40.640
<v Speaker 2>financiers who have tons of money and yet do something

0:12:41.000 --> 0:12:43.560
<v Speaker 2>that breaks the law just to get a little bit

0:12:43.640 --> 0:12:46.559
<v Speaker 2>more money, right, and you think, really like why did

0:12:46.600 --> 0:12:48.560
<v Speaker 2>you do that? But but I hear what you said.

0:12:48.640 --> 0:12:50.360
<v Speaker 3>Yeah, no, it's a fair point. I mean, the risk

0:12:50.400 --> 0:12:54.400
<v Speaker 3>reward calculus is not always you know, sorated, you.

0:12:54.440 --> 0:12:57.520
<v Speaker 2>Know, could have been the like do you blame the coach?

0:12:57.640 --> 0:12:59.439
<v Speaker 3>Yes, I mean that's sort of where this falls. Is

0:12:59.559 --> 0:13:03.920
<v Speaker 3>essentially that the trainer and again the substances. It's legal

0:13:03.960 --> 0:13:07.080
<v Speaker 3>in Italy, but on the box it says it says doping,

0:13:07.280 --> 0:13:09.199
<v Speaker 3>So I'm not sure where and I mean someone else.

0:13:09.280 --> 0:13:10.920
<v Speaker 3>So listen, your job as a trainer, what are your

0:13:10.960 --> 0:13:12.240
<v Speaker 3>big jobs that you put it down?

0:13:13.320 --> 0:13:15.520
<v Speaker 2>Actually get it away from me? You know what? Uh?

0:13:15.880 --> 0:13:17.960
<v Speaker 3>You know, aspread works pretty well too. I mean there

0:13:18.080 --> 0:13:21.760
<v Speaker 3>there are alternatives, but Bassett Tracin will cover that that

0:13:21.880 --> 0:13:24.319
<v Speaker 3>cut as well. It was a really strange set of

0:13:24.400 --> 0:13:26.400
<v Speaker 3>circumstances and it's almost a look, if you're a trainer,

0:13:26.880 --> 0:13:30.560
<v Speaker 3>your number one job basically is to get anything even

0:13:30.720 --> 0:13:35.080
<v Speaker 3>potentially illegal or on the band list away from the athlete,

0:13:35.200 --> 0:13:37.400
<v Speaker 3>and here's a guy putting it on his hand and

0:13:37.480 --> 0:13:41.480
<v Speaker 3>then giving the athlete an ungloved massage. The flip side is,

0:13:42.120 --> 0:13:44.760
<v Speaker 3>don't people do dumb things? I don't. I mean, I

0:13:44.800 --> 0:13:47.720
<v Speaker 3>don't know. It's it's definitely it's been. I mean inside

0:13:47.760 --> 0:13:50.199
<v Speaker 3>these doors where we are now, it's still a weekend

0:13:50.240 --> 0:13:52.720
<v Speaker 3>of this tournament, very much being discussed.

0:13:52.760 --> 0:13:54.120
<v Speaker 4>You talk about that a little bit because what we're

0:13:54.160 --> 0:13:56.640
<v Speaker 4>at the Bud Collins Media Center and you go inside here,

0:13:56.760 --> 0:13:59.760
<v Speaker 4>this is where all the journalists are. What's the what's

0:13:59.800 --> 0:14:02.560
<v Speaker 4>the I've been like covering this with the other journalists.

0:14:02.800 --> 0:14:04.000
<v Speaker 3>Is that the story in particular?

0:14:04.160 --> 0:14:04.679
<v Speaker 2>Yeah? Well is that?

0:14:04.760 --> 0:14:06.200
<v Speaker 4>I mean this story is still dominating.

0:14:06.280 --> 0:14:09.199
<v Speaker 3>Yeah, I mean the players, his initial press release and

0:14:09.280 --> 0:14:11.400
<v Speaker 3>I you know, whatever we all have, we're all familiar

0:14:11.440 --> 0:14:13.679
<v Speaker 3>with press releases. I look forward to putting this issue

0:14:13.720 --> 0:14:17.120
<v Speaker 3>behind me. And you want to say, oh, that's oh

0:14:17.200 --> 0:14:19.640
<v Speaker 3>do you Yeah, that's not really how it was.

0:14:19.760 --> 0:14:21.920
<v Speaker 4>One way to keep the issue front and center.

0:14:22.160 --> 0:14:23.160
<v Speaker 3>Yeah, exactly right.

0:14:23.720 --> 0:14:25.080
<v Speaker 2>We know this is what you would like.

0:14:25.280 --> 0:14:26.080
<v Speaker 3>I just want to move on.

0:14:26.280 --> 0:14:27.960
<v Speaker 4>But that's you know, but the other players have been

0:14:28.000 --> 0:14:28.800
<v Speaker 4>really supportive of him.

0:14:28.840 --> 0:14:32.520
<v Speaker 3>It sounds like some of them, some of them. Yeah,

0:14:33.080 --> 0:14:36.120
<v Speaker 3>I'd say it's been very guarded. Actually you think so, Yeah,

0:14:36.240 --> 0:14:37.880
<v Speaker 3>I mean I think given the range, I mean sometimes

0:14:38.120 --> 0:14:42.040
<v Speaker 3>sort of my guilty pleasure is UFC is fixed martial arts.

0:14:42.360 --> 0:14:45.760
<v Speaker 3>There anytime someone there's a doping violation, everybody piles on

0:14:45.920 --> 0:14:47.760
<v Speaker 3>and sort of says, listen, this, I knew this guy

0:14:47.840 --> 0:14:50.680
<v Speaker 3>was cheating. This is much more guarded. But these are

0:14:50.800 --> 0:14:54.320
<v Speaker 3>sort of these very sort of meticulously worded sense. Nobody

0:14:54.440 --> 0:14:56.840
<v Speaker 3>is falling on the grenade, and no one's a couple

0:14:56.880 --> 0:14:59.080
<v Speaker 3>of former players. Nick Curios is here, and he's made

0:14:59.120 --> 0:15:03.640
<v Speaker 3>a number of sort of sundiary statements. It's been very

0:15:03.720 --> 0:15:07.320
<v Speaker 3>I've sort of been surprised at how little support he's gone.

0:15:08.400 --> 0:15:10.600
<v Speaker 3>There does seem to be real questions about the process,

0:15:11.200 --> 0:15:15.320
<v Speaker 3>and everyone's got a friend, everyone's got a colleague who

0:15:15.400 --> 0:15:19.200
<v Speaker 3>had a similar circumstance and didn't have the luxury of

0:15:19.680 --> 0:15:22.680
<v Speaker 3>six or seven figures worth of legal representation, and sort

0:15:22.680 --> 0:15:25.760
<v Speaker 3>of this this cakewalk just sort of get this thing

0:15:25.840 --> 0:15:27.240
<v Speaker 3>buried five and a half months later.

0:15:28.000 --> 0:15:30.240
<v Speaker 2>You know, Yeah, it's kind of interesting, but it is

0:15:30.280 --> 0:15:31.880
<v Speaker 2>funny when we start talking about that because and this

0:15:32.000 --> 0:15:33.440
<v Speaker 2>is something we want to We're going to do some

0:15:33.520 --> 0:15:34.920
<v Speaker 2>news and come back, but I do want to also

0:15:35.000 --> 0:15:37.280
<v Speaker 2>talk to you about like all the money in sports,

0:15:37.320 --> 0:15:39.120
<v Speaker 2>Like this has been a big week, Like we're just

0:15:39.200 --> 0:15:41.880
<v Speaker 2>talking about you know, private equity now being able in

0:15:41.880 --> 0:15:45.600
<v Speaker 2>an NFL. But I just again from our perspective, like

0:15:45.720 --> 0:15:49.240
<v Speaker 2>this idea of money corrupts at some point and causes

0:15:49.320 --> 0:15:51.720
<v Speaker 2>us to do I don't know, gambling, Like this is

0:15:51.760 --> 0:15:53.640
<v Speaker 2>another thing that we've been talking about, and just curious

0:15:53.720 --> 0:15:55.720
<v Speaker 2>your take on, like all the money that continues to

0:15:55.800 --> 0:15:59.200
<v Speaker 2>come into sports metia rites, like all this stuff good

0:15:59.280 --> 0:16:01.120
<v Speaker 2>or bad? And we'll come back and talk some more.

0:16:01.600 --> 0:16:02.280
<v Speaker 2>Is it good or bad?

0:16:04.800 --> 0:16:07.960
<v Speaker 3>X thought before we get back. Okay, we're gonna continue.

0:16:08.200 --> 0:16:10.440
<v Speaker 2>We're gonna come back with John Worth time. He's executive editor,

0:16:10.520 --> 0:16:13.760
<v Speaker 2>senior writer of Sports Illustrated, as we said, correspondent for

0:16:13.880 --> 0:16:16.000
<v Speaker 2>the Tennis Channel, and sixty minutes we're going to talk

0:16:16.000 --> 0:16:17.200
<v Speaker 2>about that in just a moment.

0:16:18.160 --> 0:16:21.640
<v Speaker 1>You're listening to the Bloomberg Business Week podcast. Catch us

0:16:21.720 --> 0:16:24.920
<v Speaker 1>live weekday afternoons from two to five pm Eastern. Listen

0:16:25.000 --> 0:16:27.160
<v Speaker 1>on Apple car Play and then Bright Auto with a

0:16:27.200 --> 0:16:30.200
<v Speaker 1>Bloomberg Business app or watch us Live on YouTube.

0:16:31.600 --> 0:16:33.760
<v Speaker 2>We want to get back to John Worth, tim executive editor,

0:16:33.800 --> 0:16:37.000
<v Speaker 2>senior writer over at Sports Illustrated correspondent for sixty minutes,

0:16:37.000 --> 0:16:39.480
<v Speaker 2>also for the Tennis Channel. He is working of course

0:16:39.520 --> 0:16:42.880
<v Speaker 2>the US Open here on site with us. So the

0:16:42.960 --> 0:16:45.520
<v Speaker 2>money that we continue to see in sports, it's a

0:16:45.560 --> 0:16:48.000
<v Speaker 2>big thing that we cover a vertical, certainly at Bloomberg

0:16:48.040 --> 0:16:49.480
<v Speaker 2>a business of sports. You know, you can go a

0:16:49.520 --> 0:16:51.480
<v Speaker 2>lot of different places, but this was an interesting week

0:16:51.800 --> 0:16:54.400
<v Speaker 2>where the NFL said, okay, private equity, you can own

0:16:54.560 --> 0:16:57.960
<v Speaker 2>a certain amount of ownership. The money that continues to

0:16:58.040 --> 0:17:00.600
<v Speaker 2>come into sports. Good bad indie friend like, how do

0:17:00.680 --> 0:17:02.720
<v Speaker 2>you feel about it? How do you think about it? Gambling?

0:17:02.800 --> 0:17:03.440
<v Speaker 2>We'll talk about that.

0:17:03.720 --> 0:17:04.960
<v Speaker 3>I mean, I think that, but I think that's it.

0:17:05.040 --> 0:17:07.240
<v Speaker 3>I think it depends on this sort Look any any industry,

0:17:07.320 --> 0:17:10.760
<v Speaker 3>we like money coming in and we like we like

0:17:10.880 --> 0:17:13.119
<v Speaker 3>more investment and not less. I mean, I think sports

0:17:13.160 --> 0:17:16.760
<v Speaker 3>are a pretty robust sector. I think it depends what

0:17:16.920 --> 0:17:20.080
<v Speaker 3>I mean, we can there's a sportswashing component to this.

0:17:20.240 --> 0:17:22.960
<v Speaker 3>Do we like money when it comes from the golf region, Well,

0:17:23.119 --> 0:17:26.920
<v Speaker 3>that comes with some strings attached. Do we like money

0:17:26.960 --> 0:17:29.760
<v Speaker 3>when it comes through sports gambling, and that's been a

0:17:30.000 --> 0:17:32.840
<v Speaker 3>huge infusion of cash for teams and leagues and media,

0:17:33.520 --> 0:17:35.159
<v Speaker 3>not so much for athletes. We can talk about that.

0:17:35.200 --> 0:17:37.080
<v Speaker 3>That's been a big topic among the players and the

0:17:37.119 --> 0:17:40.439
<v Speaker 3>players lounge is a sports gambling we can we can

0:17:40.480 --> 0:17:42.520
<v Speaker 3>talk about that. I think media money, you know, great

0:17:42.560 --> 0:17:44.920
<v Speaker 3>if if ESPN wants to re up here. I mean,

0:17:45.160 --> 0:17:47.520
<v Speaker 3>very few properties are actually going to come up for

0:17:47.600 --> 0:17:50.560
<v Speaker 3>renewal anytime soon. But look, if the NBA can make

0:17:51.240 --> 0:17:53.680
<v Speaker 3>billion dollars a season from its media rights deal, like,

0:17:54.320 --> 0:17:56.520
<v Speaker 3>that's great, especially when there's a fifty to fifty split

0:17:56.600 --> 0:17:59.280
<v Speaker 3>with the players. So right, yeah, I think it depends.

0:17:59.320 --> 0:18:02.400
<v Speaker 3>I think to rule with thumb, you know, commerce good

0:18:02.840 --> 0:18:04.960
<v Speaker 3>h but I think it depends on the source.

0:18:05.040 --> 0:18:07.760
<v Speaker 2>Tell us about the conversations that players are that's being

0:18:07.800 --> 0:18:10.119
<v Speaker 2>talked in terms of gambling because they don't necessarily get

0:18:10.119 --> 0:18:10.600
<v Speaker 2>a piece.

0:18:10.400 --> 0:18:12.800
<v Speaker 3>Of it, do they? Nohing, I mean, in this sport,

0:18:12.840 --> 0:18:15.560
<v Speaker 3>it's really problematic and team sports. Look, it's a fifty

0:18:15.560 --> 0:18:17.800
<v Speaker 3>to fifty revenue split, right, So if the NFL does

0:18:17.920 --> 0:18:21.480
<v Speaker 3>a billion dollars with DraftKings, that's half of that and

0:18:21.600 --> 0:18:23.720
<v Speaker 3>theory goes to the players tennis does not have revenue

0:18:23.720 --> 0:18:26.840
<v Speaker 3>sharing like that. They also forbid the athletes from using

0:18:26.880 --> 0:18:29.760
<v Speaker 3>the product, which is standard for most sports. And what

0:18:29.840 --> 0:18:32.880
<v Speaker 3>happens to tennis is that the play a big gambling sport.

0:18:32.920 --> 0:18:35.200
<v Speaker 3>I mean, tennis is like the third most gambled on sport.

0:18:35.280 --> 0:18:38.320
<v Speaker 3>There are millions of matches the fliventory all over the world.

0:18:38.400 --> 0:18:40.440
<v Speaker 3>I mean, it's crazy. Us there are two guys playing

0:18:40.440 --> 0:18:42.959
<v Speaker 3>in a parking lot and there are three fans. Wi

0:18:43.040 --> 0:18:44.560
<v Speaker 3>We're not talking about the US Open here. I mean

0:18:44.600 --> 0:18:46.800
<v Speaker 3>there are all these low level events and they're you know,

0:18:47.000 --> 0:18:50.160
<v Speaker 3>three fans watching, but they're tens of thousands of dollars

0:18:50.200 --> 0:18:54.040
<v Speaker 3>being wagered on this match. It is ripe for corruption.

0:18:54.600 --> 0:18:57.359
<v Speaker 3>But the what's really problematic to the players is that

0:18:57.520 --> 0:19:00.639
<v Speaker 3>they get a lot of abuse from losing. Gambia. You

0:19:00.960 --> 0:19:03.159
<v Speaker 3>you cow, I just lost one hundred dollars because you

0:19:03.240 --> 0:19:05.720
<v Speaker 3>can't hold your serve. And the players are saying, wait

0:19:05.760 --> 0:19:08.480
<v Speaker 3>a second, we don't get the revenue. We can't even

0:19:08.600 --> 0:19:10.920
<v Speaker 3>use the product. That's a little problematic. I mean, you

0:19:10.920 --> 0:19:12.840
<v Speaker 3>guys are getting all this endorsement money, and the problem,

0:19:12.840 --> 0:19:15.800
<v Speaker 3>you know, the product itself, we are forbidden from using.

0:19:16.720 --> 0:19:18.800
<v Speaker 3>You guys can sell the signage and you can get

0:19:18.840 --> 0:19:21.400
<v Speaker 3>the data rights deal, which basically just means selling data

0:19:21.520 --> 0:19:24.600
<v Speaker 3>to bookies. And not only do we not get any revenue,

0:19:25.080 --> 0:19:27.600
<v Speaker 3>we open up our phone and we have a stream

0:19:27.680 --> 0:19:30.239
<v Speaker 3>of messages that are just the most vile thing you've

0:19:30.240 --> 0:19:33.520
<v Speaker 3>ever heard from, you know, from aggrieved gamblers.

0:19:33.680 --> 0:19:35.280
<v Speaker 4>Right, this seems very problematic.

0:19:35.560 --> 0:19:36.800
<v Speaker 3>It's really problematic.

0:19:36.920 --> 0:19:37.720
<v Speaker 2>You've tweeted on this.

0:19:37.920 --> 0:19:40.280
<v Speaker 3>Yeah, I mean it's it's really I mean, tennis needs

0:19:40.400 --> 0:19:43.320
<v Speaker 3>a lot more player representation, it's probably I mean, I

0:19:43.320 --> 0:19:45.119
<v Speaker 3>think it's problematic across the board for any of a

0:19:45.200 --> 0:19:48.080
<v Speaker 3>hundred reasons. But at least football players and basketball players

0:19:48.080 --> 0:19:51.239
<v Speaker 3>are seeing some of that money. These players get all

0:19:51.320 --> 0:19:54.280
<v Speaker 3>the downside, you know, they open their phone and they

0:19:54.280 --> 0:19:57.320
<v Speaker 3>get death threats because they missed a forehand. And the

0:19:57.400 --> 0:19:59.520
<v Speaker 3>tournaments are the ones that can put the signage on

0:19:59.560 --> 0:20:03.520
<v Speaker 3>the back saying you know, DraftKings and fanduls.

0:20:03.560 --> 0:20:05.560
<v Speaker 4>And it's such a solitary sport too, so it's not

0:20:05.720 --> 0:20:08.159
<v Speaker 4>like a team is getting the hatred. It's this individual

0:20:08.440 --> 0:20:11.040
<v Speaker 4>and everything is riding on this this one individual. So

0:20:11.119 --> 0:20:12.080
<v Speaker 4>what's the solution there?

0:20:13.280 --> 0:20:16.639
<v Speaker 3>I mean, I think it's it's naive to say I mean,

0:20:17.080 --> 0:20:19.600
<v Speaker 3>in a perfect world, maybe tennis says listen, not for us.

0:20:19.800 --> 0:20:21.080
<v Speaker 3>We're not going to give you our data. I mean,

0:20:21.119 --> 0:20:22.760
<v Speaker 3>there are ways to turn off the spigott. I don't

0:20:22.760 --> 0:20:27.400
<v Speaker 3>think that's realistic. A bit more revenue to the players

0:20:27.440 --> 0:20:30.160
<v Speaker 3>would at least give them some skin in the game.

0:20:30.160 --> 0:20:32.640
<v Speaker 3>At least they're essentially getting paid for the abuse they're taken.

0:20:33.160 --> 0:20:34.719
<v Speaker 3>I also think you have to monitor this. I mean,

0:20:34.760 --> 0:20:36.680
<v Speaker 3>when I can't wrap my brain around with you, guys

0:20:36.720 --> 0:20:40.080
<v Speaker 3>can help me with this. I can't order an uber

0:20:40.720 --> 0:20:44.000
<v Speaker 3>and say my name is you know, Moscow Mule eleven seventeen.

0:20:44.880 --> 0:20:47.520
<v Speaker 3>I can't. I mean, the anonymity I think would end

0:20:47.560 --> 0:20:49.600
<v Speaker 3>a lot of this. Why is it that I can

0:20:49.680 --> 0:20:53.360
<v Speaker 3>send a player a death threat and bear no consequence

0:20:53.440 --> 0:20:55.720
<v Speaker 3>when they lose a tennis match, but can't I can't

0:20:55.720 --> 0:20:57.600
<v Speaker 3>go on Amazon and use a pseudonym.

0:20:57.680 --> 0:21:00.720
<v Speaker 4>I mean there might be somebody who much as rockets,

0:21:01.040 --> 0:21:04.280
<v Speaker 4>you might want to talk to about this. Yeah, exact question. Yeah,

0:21:04.280 --> 0:21:04.920
<v Speaker 4>that's what I'm saying.

0:21:05.119 --> 0:21:09.840
<v Speaker 2>It's like there's a whole world the responsibility or.

0:21:09.880 --> 0:21:12.639
<v Speaker 4>They verified accounts that are you know, just pay ten

0:21:12.680 --> 0:21:15.240
<v Speaker 4>bucks a month or whatever a month, get serviced. It

0:21:15.320 --> 0:21:16.119
<v Speaker 4>doesn't matter who you are.

0:21:16.480 --> 0:21:18.560
<v Speaker 2>It is probably just gonna make it all worse in terms.

0:21:18.359 --> 0:21:21.720
<v Speaker 3>Of you know and AI when AI and sports gambling

0:21:21.760 --> 0:21:23.879
<v Speaker 3>inter second, my issue with sports gamling right now we

0:21:24.200 --> 0:21:27.080
<v Speaker 3>are at the uh remember when you know, you had

0:21:27.320 --> 0:21:30.840
<v Speaker 3>Joe Cammell kids magazines, you had vending machines in high

0:21:30.880 --> 0:21:34.040
<v Speaker 3>school selling cigarettes. This is a smoking set, really, the

0:21:34.160 --> 0:21:36.680
<v Speaker 3>smoking section on the airplane, as if the smoke knew

0:21:36.720 --> 0:21:40.000
<v Speaker 3>when to stop it, did? I bet we're I think

0:21:40.040 --> 0:21:41.960
<v Speaker 3>we're at that phase with sports gambling. We're going to

0:21:42.000 --> 0:21:44.320
<v Speaker 3>look back and we're going to say what you were

0:21:44.359 --> 0:21:47.159
<v Speaker 3>allowed to do this? The players got banned out of

0:21:47.200 --> 0:21:49.199
<v Speaker 3>the bag. Now I mean there's no Yeah, I think

0:21:49.240 --> 0:21:51.520
<v Speaker 3>there's regulation, and I think there's some. I mean, I

0:21:51.560 --> 0:21:55.200
<v Speaker 3>think whatever the cliche you know to toothpaste isn't going

0:21:55.240 --> 0:21:56.879
<v Speaker 3>back into two. But I think we're going to look

0:21:56.880 --> 0:22:01.200
<v Speaker 3>back at this period and say, was there no regulation whatsoever?

0:22:02.400 --> 0:22:04.840
<v Speaker 2>I mean, would you expect at some point there's gonna

0:22:04.840 --> 0:22:06.920
<v Speaker 2>be some big blow up of something.

0:22:07.320 --> 0:22:11.160
<v Speaker 3>Whether that's a great point because I think I think

0:22:11.480 --> 0:22:13.600
<v Speaker 3>the way the leagues, and again this is one of

0:22:13.640 --> 0:22:15.919
<v Speaker 3>the great about faces and sports, I mean, ten years ago,

0:22:15.960 --> 0:22:18.280
<v Speaker 3>the leagues would say that this is the most sinister thing.

0:22:18.280 --> 0:22:20.919
<v Speaker 3>And they all, you know, every everybody went into Capitol

0:22:20.960 --> 0:22:24.320
<v Speaker 3>Hill to say, why PASSPA the you know, the legislation

0:22:24.400 --> 0:22:26.080
<v Speaker 3>should be overturned and why And then they ever in

0:22:26.119 --> 0:22:28.040
<v Speaker 3>the league essentially did it about face and said, yeah,

0:22:28.080 --> 0:22:29.159
<v Speaker 3>you know what, you know, this is a lot of

0:22:29.200 --> 0:22:31.879
<v Speaker 3>revenue we're passing up and we need sunlight. We need

0:22:32.000 --> 0:22:34.720
<v Speaker 3>legal Legal gambling is better than illegal gambling. And the

0:22:34.800 --> 0:22:38.359
<v Speaker 3>one thing the league said was that the threat of

0:22:38.440 --> 0:22:42.080
<v Speaker 3>corruption is going to be lessened when it's public, right.

0:22:42.119 --> 0:22:43.960
<v Speaker 3>We're gonna have all this data, we have all this access.

0:22:44.119 --> 0:22:47.399
<v Speaker 3>It's like marijuana. It's sort of gonna decriminalize. And I

0:22:47.440 --> 0:22:49.959
<v Speaker 3>think in a very short amount of time this started out.

0:22:49.960 --> 0:22:52.240
<v Speaker 3>There were a couple of college scandals and there was

0:22:52.280 --> 0:22:55.199
<v Speaker 3>a baseball coach you tip someone off, and then now

0:22:55.240 --> 0:22:57.359
<v Speaker 3>all of a sudden, we have the Sho Heo Tani,

0:22:57.400 --> 0:23:00.920
<v Speaker 3>you know, the MVP, reigning mvpated what he wasn't Yeah,

0:23:00.960 --> 0:23:03.520
<v Speaker 3>I mean I think it looks pretty clear he wasn't corrupt,

0:23:03.520 --> 0:23:06.399
<v Speaker 3>but someone very close to him was siphoning money out

0:23:06.440 --> 0:23:07.879
<v Speaker 3>of his account to pay his dance. We have them

0:23:07.960 --> 0:23:11.840
<v Speaker 3>someone on the Toronto Raptors is now banned from basketball

0:23:12.560 --> 0:23:15.760
<v Speaker 3>globally because I think the water level is getting very high,

0:23:16.280 --> 0:23:18.720
<v Speaker 3>and I feel like we're we are one Black Sox

0:23:18.880 --> 0:23:22.320
<v Speaker 3>type scandal away from this thing really imploding. I think

0:23:22.440 --> 0:23:24.320
<v Speaker 3>right now there are a lot of people who are

0:23:24.880 --> 0:23:26.880
<v Speaker 3>wringing their hands and it's it's great, and we love

0:23:27.000 --> 0:23:31.119
<v Speaker 3>this infusion of revenue. And some stadiums have sports books,

0:23:31.119 --> 0:23:35.280
<v Speaker 3>you know, I'm I'm you know, Sports Illustrated Tennis Channel, CBS, ESPN,

0:23:35.400 --> 0:23:39.119
<v Speaker 3>I mean ESPN Vegas does it. I mean every sports

0:23:39.200 --> 0:23:40.240
<v Speaker 3>media exactly.

0:23:40.480 --> 0:23:42.200
<v Speaker 2>I'm sure Mickey is not into this.

0:23:42.760 --> 0:23:45.200
<v Speaker 3>You don't think uh no, I mean again, like on ESPN,

0:23:45.280 --> 0:23:47.760
<v Speaker 3>you couldn't mention points spreads a few years ago. That

0:23:48.160 --> 0:23:49.920
<v Speaker 3>my favorite, my favorite story of all these is that

0:23:50.680 --> 0:23:52.720
<v Speaker 3>the Vegas Chamber of Commerce wanted to buy a Super

0:23:53.040 --> 0:23:54.560
<v Speaker 3>super Bowl add about twenty years ago, and in the

0:23:54.640 --> 0:23:58.200
<v Speaker 3>NFL said no because it's too adjacent to gambling. It

0:23:58.320 --> 0:24:00.359
<v Speaker 3>was just Vegas and the Super Bowl. Yeah, it was

0:24:00.359 --> 0:24:02.440
<v Speaker 3>in the Chamber of Commerce exactly. And now the Super

0:24:02.480 --> 0:24:05.240
<v Speaker 3>Bowl is in Las Vegas. The announcers are telling you

0:24:06.119 --> 0:24:08.119
<v Speaker 3>what the points spread is and pretty soon we're just

0:24:08.200 --> 0:24:11.120
<v Speaker 3>gonna go to NFL dot com and bet on football

0:24:11.200 --> 0:24:13.280
<v Speaker 3>Games on the NFL's website. I mean, the the about

0:24:13.320 --> 0:24:15.959
<v Speaker 3>face on this is, uh, it's pretty dramatic.

0:24:16.040 --> 0:24:19.359
<v Speaker 2>Everybody in the pool like it's totally I feel like

0:24:19.400 --> 0:24:21.720
<v Speaker 2>we'd be remiss because I you, earlier this year, you

0:24:21.800 --> 0:24:24.919
<v Speaker 2>did something on CBS Sunday Morning and it was about

0:24:25.080 --> 0:24:30.439
<v Speaker 2>defending Sports Illustrated its relevance. And you know, our producer

0:24:30.480 --> 0:24:33.520
<v Speaker 2>Paul Brennan, faithful reader for forty five years, starting when

0:24:33.560 --> 0:24:37.119
<v Speaker 2>he was a kid, loved the magazine version, you know,

0:24:37.320 --> 0:24:39.000
<v Speaker 2>and we were confused if there is a print version

0:24:39.040 --> 0:24:43.320
<v Speaker 2>there still is, right, what does the world dose by

0:24:43.400 --> 0:24:44.520
<v Speaker 2>not having print versions?

0:24:45.200 --> 0:24:48.280
<v Speaker 3>First of all, I'd say that, surprisingly and against all odds,

0:24:48.480 --> 0:24:50.879
<v Speaker 3>there seems to be a very happy resolution here. I

0:24:50.960 --> 0:24:52.240
<v Speaker 3>did that piece for I don't know what that was,

0:24:52.280 --> 0:24:54.720
<v Speaker 3>maybe February. I did that piece for CBS Sunday Morning,

0:24:54.760 --> 0:24:57.120
<v Speaker 3>and it was really a problematic time for Sports Illustrating.

0:24:57.119 --> 0:24:59.800
<v Speaker 3>We sort of had this white night, this company minute

0:24:59.800 --> 0:25:03.080
<v Speaker 3>meet stepped up and you know, we're knocking on plywood,

0:25:03.119 --> 0:25:05.800
<v Speaker 3>and so far, so good. It's sort of a miraculous

0:25:05.920 --> 0:25:09.280
<v Speaker 3>happy media story. I mean, to me, it's not so

0:25:09.359 --> 0:25:12.560
<v Speaker 3>much that the print versus digital. I mean, you know, candidly,

0:25:12.640 --> 0:25:15.000
<v Speaker 3>print is a lot. You know, it's a smaller part

0:25:15.040 --> 0:25:16.840
<v Speaker 3>of our life than it was just a few years ago.

0:25:17.320 --> 0:25:19.720
<v Speaker 3>To me, it's just sort of the independence of it

0:25:19.800 --> 0:25:22.440
<v Speaker 3>all and the fact that you don't have to you know,

0:25:22.520 --> 0:25:24.880
<v Speaker 3>it's it's fear and favor, and it's writing about things

0:25:24.920 --> 0:25:27.280
<v Speaker 3>without a partnership with the league, and there's no conflict

0:25:27.320 --> 0:25:30.520
<v Speaker 3>of interest. I mean, to me, that's what's lost with

0:25:30.640 --> 0:25:33.000
<v Speaker 3>this changing media landscape. And my attitude is like, I

0:25:33.040 --> 0:25:36.119
<v Speaker 3>don't care if it's TV or digital or the phone

0:25:36.240 --> 0:25:39.280
<v Speaker 3>or print or wherever it is, as long as it's

0:25:39.320 --> 0:25:42.080
<v Speaker 3>getting to consumer. To me, it's just the independence. And

0:25:42.119 --> 0:25:45.040
<v Speaker 3>I think that's that's that's sort of what my great

0:25:45.440 --> 0:25:48.600
<v Speaker 3>fear was at the time, that this is just another

0:25:48.880 --> 0:25:50.679
<v Speaker 3>media anthony that's going to be swallowed up. And now

0:25:50.720 --> 0:25:54.119
<v Speaker 3>everything's sort of mediated through a league, a team and

0:25:54.119 --> 0:25:56.480
<v Speaker 3>athlete themselves, which is great, but you also need some

0:25:56.640 --> 0:26:00.439
<v Speaker 3>sort of objectivity and UH agreed. Happily sports illustrates uh

0:26:01.200 --> 0:26:03.520
<v Speaker 3>kind of sort of a comeback story in twenty twenty four.

0:26:03.560 --> 0:26:05.560
<v Speaker 3>I'm happy to tell you very cool.

0:26:05.600 --> 0:26:08.240
<v Speaker 2>I'm glad to hear that. I also, I love that

0:26:08.320 --> 0:26:09.560
<v Speaker 2>you love Trader Joe's.

0:26:10.119 --> 0:26:14.600
<v Speaker 3>Did you hear that? I love Trader Jet? I know Joe, Oh,

0:26:16.640 --> 0:26:20.680
<v Speaker 3>I love Trader Jet. I love to say that he's

0:26:20.720 --> 0:26:23.080
<v Speaker 3>got a conflict of interest. I'm an unpaid folks.

0:26:23.240 --> 0:26:23.760
<v Speaker 2>It's out there.

0:26:24.480 --> 0:26:25.200
<v Speaker 3>It's good stuff.

0:26:26.520 --> 0:26:28.720
<v Speaker 2>Thank you, thank you so much. Oh, pleasure, this is

0:26:28.760 --> 0:26:31.280
<v Speaker 2>a pleasure. We always feel like it's just such a smart.

0:26:31.080 --> 0:26:33.399
<v Speaker 4>Guy and he's in the flesh. This year is a flash.

0:26:33.520 --> 0:26:35.160
<v Speaker 3>He's here speak zoom the tennis.

0:26:35.240 --> 0:26:36.720
<v Speaker 2>John is going to be calling like, hey.

0:26:36.920 --> 0:26:39.399
<v Speaker 3>Yeah, right, get back to Santa Monica now, pleasure.

0:26:39.480 --> 0:26:42.719
<v Speaker 2>No, no, don't, don't, don't John Worthiam. Of course, as

0:26:42.760 --> 0:26:44.480
<v Speaker 2>we said, he is covering the US Open for the

0:26:44.560 --> 0:26:48.200
<v Speaker 2>Tennis Channel. He's executive editor senior writer at Sports Illustrated

0:26:48.720 --> 0:26:50.800
<v Speaker 2>UH and of course correspondent for sixty minutes.

0:26:52.000 --> 0:26:55.800
<v Speaker 1>This is the Bloomberg Business Week Podcast, a little Apple

0:26:55.880 --> 0:26:57.720
<v Speaker 1>and Spotify and anywhere else you.

0:26:57.840 --> 0:26:58.760
<v Speaker 4>Get your podcast.

0:26:59.320 --> 0:27:02.600
<v Speaker 1>Listen live weekday afternoons from two to five pm Eastern

0:27:02.800 --> 0:27:06.159
<v Speaker 1>on Bloomberg dot com, the iHeartRadio app, tune In, and

0:27:06.280 --> 0:27:08.960
<v Speaker 1>the Bloomberg Business App. You can also watch us live

0:27:09.080 --> 0:27:12.719
<v Speaker 1>every weekday on YouTube and always on the Bloomberg terminal