WEBVTT - Dan Mathews

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<v Speaker 1>This is Alec Baldwin and you're listening to Here's the thing. PETER,

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<v Speaker 1>or People for the Ethical Treatment of Animals, has made

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<v Speaker 1>headlines for decades with their aggressive activism, fighting to put

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<v Speaker 1>an end to the cruel and inhumane treatment of animals

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<v Speaker 1>in circuses, zoos, laboratories, as well as in the fashion

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<v Speaker 1>and factory farm industries. Pet has over three million members

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<v Speaker 1>and supporters, making them one of the largest animal rights

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<v Speaker 1>organizations in the world. Recently, Peter has been working to

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<v Speaker 1>defeat the so called ag GAG laws. These laws make

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<v Speaker 1>it illegal to record undercover videos in factory farms. Ag

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<v Speaker 1>GAG laws have been defeated in thirteen states, but eight

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<v Speaker 1>states already have these anti whistleblower laws on their books.

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<v Speaker 1>Undercover video is one of Peter's primary weapons, but they

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<v Speaker 1>employ other tactics as well, many of which have been

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<v Speaker 1>dreamt up by my guests today, Dan Matthews, who has

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<v Speaker 1>been with the organization for nearly three decades. In the

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<v Speaker 1>nineteen eighties, Matthews enlisted the stars of the television show

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<v Speaker 1>The Golden Girls be Arthur Rue, McClanahan and Betty White,

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<v Speaker 1>to take a stand on wearing fur cruelty is not fashionable.

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<v Speaker 1>Don't wear fur? Support the people who fight for animal rights. Matthews,

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<v Speaker 1>now one of Peter's senior vice presidents, went on to

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<v Speaker 1>create the rather Go Naked than Wear Fur campaign, which

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<v Speaker 1>featured people, most notably celebrities, shedding their clothes and protests

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<v Speaker 1>of those who sell or wear fur. You know, I'm

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<v Speaker 1>from the MTV generation and Pete is all about the

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<v Speaker 1>case work, going undercover in laboratories and slaughterhouses and circuses

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<v Speaker 1>and busting places that are run afoul of the law.

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<v Speaker 1>And there's a lot of that. But um, I'm from

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<v Speaker 1>the generation that knows that a lot of people are

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<v Speaker 1>even watching the news anymore. That it was cabled and

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<v Speaker 1>there was the Internet, there's so much competition for people.

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<v Speaker 1>Started with Peter whim and what was it like that

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<v Speaker 1>there was ten of us working out of a house

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<v Speaker 1>in suburban Maryland outside of d c UM. I was

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<v Speaker 1>in the basement answering from Rockville with silver Spring from

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<v Speaker 1>rock from about twenty minutes. Yes, exactly. Our first case

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<v Speaker 1>where we busted an animal experimenter who was cutting the

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<v Speaker 1>limbs and the nerves of primates and then using a

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<v Speaker 1>cigarette lighter and a pair of Plyers to try to

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<v Speaker 1>get the dead nerves to spring back to life. It

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<v Speaker 1>was just the most ungodly torture chamber. And that was

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<v Speaker 1>Peter's first big case fromt Page the Washington Post. The

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<v Speaker 1>guy got his grant revoked and it's set the stage

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<v Speaker 1>for us doing so many more cases inside laboratory. That

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<v Speaker 1>really made Peter's reputation on on a national and international level.

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<v Speaker 1>What the people referred to was the Silver Spring Monkeys case.

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<v Speaker 1>That's exactly right. That's what Peter is all about. We

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<v Speaker 1>are here to show you things you really don't want

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<v Speaker 1>to see. You believe the Yeah, that's why you're there,

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<v Speaker 1>That's why. That's why we exist. We are not. I mean,

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<v Speaker 1>it's fantastic that we now have three million members and

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<v Speaker 1>Peter India and Peter Europe and Peter Australia. It's great.

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<v Speaker 1>We never set off to be a large organization. We

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<v Speaker 1>set off to be the cutting edge organization who just

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<v Speaker 1>wanted to bring the facts to people and aside from

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<v Speaker 1>the philosophical idea, just see what it's like for animals

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<v Speaker 1>in the circus, or in the laboratory or in the slaughterhouse.

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<v Speaker 1>And we do that primarily through our undercover investigations, but

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<v Speaker 1>to supplement the investigations to reach the masses. We do

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<v Speaker 1>not live in intellectual times. We live, you know, in

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<v Speaker 1>very very um imbecilic times. And in a lot of ways,

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<v Speaker 1>how does that affect the work that you do? It

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<v Speaker 1>affects the work we do because if we you know,

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<v Speaker 1>say I go and meet with uh Nightline or and

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<v Speaker 1>they say, oh, this footage is too upsetting, we know

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<v Speaker 1>our viewers are going to change the channel and put

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<v Speaker 1>on in e true Hollywood story. So sorry, but we're

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<v Speaker 1>not going to break your cruelty case. I come back

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<v Speaker 1>to them and say, okay, great, well, Pamela Anderson is

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<v Speaker 1>doing a photo shoot for our rather go naked? Then

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<v Speaker 1>where for at our you in? And they line up?

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<v Speaker 1>So my job you had to play their game to

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<v Speaker 1>a degree. I would market. I would love to rewrite

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<v Speaker 1>the rules so that the media was a little bit

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<v Speaker 1>more intelligent. And I gotta tell you, for all the

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<v Speaker 1>sensational things involving celebrities or sex that we do, there

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<v Speaker 1>are fifteen pitches we did that died because they were

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<v Speaker 1>too serious. So we are just wasn't it always that way?

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<v Speaker 1>You think it's getting worse over time? Reduce feel it's worse.

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<v Speaker 1>There were two things that happened. One is with the

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<v Speaker 1>advent of cable in in the mean, cable has been

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<v Speaker 1>around since the eighties, but it really really flourished in

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<v Speaker 1>the early nineties and people had a lot more choices

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<v Speaker 1>of what to watch. And I remember I had a

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<v Speaker 1>meeting at ABC News with the producer who told me,

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<v Speaker 1>we run your cases before, but now the ratings system

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<v Speaker 1>is such that we know not just what shows people

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<v Speaker 1>are watching, but the precise moment they changed the channel

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<v Speaker 1>and we ran a graphic story about rodeos and how

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<v Speaker 1>the groins get pinched on on the animals, and we

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<v Speaker 1>lost a quarter of our viewers that when that footage

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<v Speaker 1>came on. So I'm afraid we're not going to be

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<v Speaker 1>talking any more serious cases with you. So that's when

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<v Speaker 1>they started doing hour long specials on Whitney Houston's drug

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<v Speaker 1>problem and things like that. You know, we My degree

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<v Speaker 1>is in history and American University and Washington went to

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<v Speaker 1>study history. And then when you finished the AU, what

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<v Speaker 1>did you do well? My last year at AU, I

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<v Speaker 1>had an animal rights group on on campus. We were

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<v Speaker 1>able to convince the university to stop the poisoning of

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<v Speaker 1>pigeons and to switch to netting, which was much more effective.

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<v Speaker 1>We showed your introduction to animals. Actually, my introduction to

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<v Speaker 1>animal rights was in high school. That silver spring monkeys

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<v Speaker 1>case that Peter launched was the laboratory run by Dr

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<v Speaker 1>Edward Taube. And in the wake of that bust, Edward

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<v Speaker 1>Taube was being honored as the Psychologist of the Year

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<v Speaker 1>at the Anaheim Convention Center outside of l a UH.

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<v Speaker 1>And I was right near where I lived, and so

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<v Speaker 1>my punk rock friends and I went and participated in

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<v Speaker 1>the protest. And that was the first time. It was

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<v Speaker 1>Peter's first l A protest. And so I was I

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<v Speaker 1>think sixteen and so and so you're in high school

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<v Speaker 1>and you go to this protest. Yeah, my friend's mother

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<v Speaker 1>heard about it, and so we thought, oh god, you know,

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<v Speaker 1>we're from the punk generation. Protest was six How was

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<v Speaker 1>your first exposure? Yeah, yeah, and I so protest which

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<v Speaker 1>you became known for. What's your first exposure? It was?

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<v Speaker 1>It became very good at protests eventually, correct eventually, Yes,

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<v Speaker 1>I just I had a little bit of disdain because

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<v Speaker 1>I felt like, um, you know, there's always you've got

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<v Speaker 1>to have new, fresh ways to affect change and protests

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<v Speaker 1>is one way, and we do that a lot, but

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<v Speaker 1>there's a lot of other ways ways of of luring people,

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<v Speaker 1>and especially when it comes to habits. I mean, animal

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<v Speaker 1>rights issues are about things, the things people eat and

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<v Speaker 1>what they wear and the products they use. It's much

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<v Speaker 1>more of a social issue than a political issue. So

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<v Speaker 1>we're gonna get to that because obviously there are a

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<v Speaker 1>few subjects which are as complex as this. I mean

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<v Speaker 1>in me, even in my own life. I mean, you know,

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<v Speaker 1>you get into a car and a car was filled

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<v Speaker 1>with leather products, and there are many many people who

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<v Speaker 1>will say you can get a call of interior, but

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<v Speaker 1>not maybe the dashboard, or there's gonna be some animal

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<v Speaker 1>hide in that car somewhere. It's almost unavoidable. It's you know,

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<v Speaker 1>it's the sort of issue that we have. You know,

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<v Speaker 1>in Virginia where I live, the roads were paved by slaves.

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<v Speaker 1>Does that mean you don't drive on them? The just

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<v Speaker 1>you can't rewrite history. We just try to get people

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<v Speaker 1>to look in the future and leave bad habits behind

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<v Speaker 1>one by one or is there a lynchpin you think

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<v Speaker 1>to wall of this? Meaning? There are people who I

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<v Speaker 1>talk to who will say I could give up eating meat,

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<v Speaker 1>but I couldn't give a beating poultry. I could give

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<v Speaker 1>a beating meat and poultry, but I'll still eat fish.

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<v Speaker 1>I'm gonna wear leather shoes, I'm gonna carry leather bags,

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<v Speaker 1>We're gonna carry leather walllets, but I'm not going to

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<v Speaker 1>go and buy a conspicuously leather founded garment. There are

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<v Speaker 1>people for whom they live their life, and in terms

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<v Speaker 1>of practicality, there are gradations of their commitment to animal rights.

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<v Speaker 1>There are people I know who are full blown, you know,

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<v Speaker 1>like yourself. They've got the pleather and the vinyl and

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<v Speaker 1>the wallets and the shoes and the belts and everything

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<v Speaker 1>totally vegan and so forth. But that takes time, and

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<v Speaker 1>that's a commitment and traveling and making sure that you

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<v Speaker 1>have access to your whole wheat bread and sprouts and

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<v Speaker 1>avocado sandwich the airport. No. No, but you're right, it's

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<v Speaker 1>not that difficult, but people do perceive that it is difficult. Yeah,

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<v Speaker 1>I mean, I think it's human nature for us to

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<v Speaker 1>instantly recognize our differences with our with each other, and

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<v Speaker 1>that's why we've got so much violence in the world

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<v Speaker 1>and so much hostility. I think the better side of

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<v Speaker 1>human nature is to try to recognize what you have

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<v Speaker 1>in common with somebody and then let it drive from that.

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<v Speaker 1>That's why I work with Republican meat eaters like Mary Madeline,

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<v Speaker 1>who helps lead our efforts against the agg gag bills

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<v Speaker 1>or so. You have people, for example, who are not

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<v Speaker 1>necessary strict vegetarians, but there's components of the animal rights

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<v Speaker 1>message that they embrace gag exactly anti zusan circus rodeo

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<v Speaker 1>exactly exactly right. So I think it's a matter of

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<v Speaker 1>identifying which issue, because there are certainly a lot of them.

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<v Speaker 1>You know, some people get involved on one issue and

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<v Speaker 1>then they evolve and become vegetarian or vegan, or you know,

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<v Speaker 1>there's people like be Arthur and the Golden Girls who

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<v Speaker 1>were among our first supporters back in the eighties, and

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<v Speaker 1>they weren't vegetarian, but they hated for and they hated

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<v Speaker 1>animal testing, and they helped us get the mink subsidies

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<v Speaker 1>yanked from the federal crash test dogs. I remember all

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<v Speaker 1>those things from the early days, which was you know,

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<v Speaker 1>crash test dogs and pigs. They'd say that this makeup

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<v Speaker 1>company wanted to be able to walk into a courtroom

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<v Speaker 1>and they wanted to be able to PLoP down thick

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<v Speaker 1>reams of documentation where they said, our mascara didn't cause

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<v Speaker 1>the problem with this woman's eyesight. We blinded fourteen thousand

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<v Speaker 1>rabbits in order to prove that this stuff has been tested.

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<v Speaker 1>So that was part of Peter's first achievement in the eighties,

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<v Speaker 1>as we convinced Avon, Revlon, s day Lauder so many

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<v Speaker 1>other companies to stop testing yea and that you know,

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<v Speaker 1>we've we've changed that today. It remains today. It's been

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<v Speaker 1>threatened in the last few years by China because China

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<v Speaker 1>has these regulations that require cosmetics and products to be

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<v Speaker 1>tested on animals. It's the old regulations that the Europe,

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<v Speaker 1>the EU and the U S used to have. So

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<v Speaker 1>we went to China knowing that you can't really protest.

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<v Speaker 1>They're like, you can here. We went there and said,

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<v Speaker 1>all right, the EU doesn't use animal testing anymore, and

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<v Speaker 1>in fact it's illegal to test on animals for cosmetics

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<v Speaker 1>in Europe. The US has largely abandoned it. Please revise

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<v Speaker 1>your regulations for China, and the Chinese officials, the equivalent

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<v Speaker 1>of the f d A told us. We don't want

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<v Speaker 1>to hear from Peter, and we don't want to hear

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<v Speaker 1>from any one of the companies. But if you go

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<v Speaker 1>away and gather up all the scientists who change their

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<v Speaker 1>regulations there, and gather up all the companies and come

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<v Speaker 1>back to us as a board, as a body, then

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<v Speaker 1>we will listen. So Peter spent over a hundred thousand

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<v Speaker 1>dollars establishing this consortia and getting all these scientists and

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<v Speaker 1>companies together. We went back to Beijing in December, presented

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<v Speaker 1>them the findings, and to our thrilled amazement, Chinese officials

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<v Speaker 1>said that that made total scientific sense. They've already initiated

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<v Speaker 1>research projects at four Chinese universities to fine tune the

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<v Speaker 1>non animal tests for China, and they say that within

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<v Speaker 1>five years there won't be product testing in China as well.

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<v Speaker 1>So it just shows the kind of different hats Peter

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<v Speaker 1>wears to get things accomplished, But there are great accomplishments

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<v Speaker 1>of his, whether it's involved with the crash testing. That

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<v Speaker 1>was a fun one, the crash test campaign. We got

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<v Speaker 1>to disrupt the GM float into Rose Parade dressed as

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<v Speaker 1>rabbits and rats. You did, yes, When was that? What

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<v Speaker 1>he was at and that was back in the mid nineties. UM,

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<v Speaker 1>we did a whole lot of things to get their attention.

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<v Speaker 1>One of the final things was GM wanted to sponsor

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<v Speaker 1>Paul McCartney's US tour, and Paul me being a PETA member,

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<v Speaker 1>brought their offer to us and we said you should

0:11:28.400 --> 0:11:31.400
<v Speaker 1>probably refuse and tell them why, and he did, and

0:11:31.400 --> 0:11:32.960
<v Speaker 1>then he gave us a free ad and the tour

0:11:33.080 --> 0:11:35.880
<v Speaker 1>program about their animal tests, and that made such huge

0:11:35.920 --> 0:11:38.079
<v Speaker 1>news that they finally threw in the town. After having

0:11:38.200 --> 0:11:42.000
<v Speaker 1>killed twenty animals and crash tests, they changed their policy

0:11:42.000 --> 0:11:44.760
<v Speaker 1>and now they haven't killed any since. No major US

0:11:44.800 --> 0:11:48.880
<v Speaker 1>auto manufactured test computer models and stuff. But there are

0:11:48.880 --> 0:11:51.719
<v Speaker 1>those people who find that the methods you've used over

0:11:51.760 --> 0:11:57.120
<v Speaker 1>the years have been very very u unfair, puerile, asinine,

0:11:57.720 --> 0:12:00.000
<v Speaker 1>that you've been attacked, as you know, obviously they've really

0:12:00.040 --> 0:12:02.079
<v Speaker 1>really hit you pretty hard with some of the things,

0:12:02.400 --> 0:12:05.280
<v Speaker 1>and and of course the most well known examples of

0:12:05.280 --> 0:12:08.680
<v Speaker 1>that are, you know, flinging buckets of blood on fashion

0:12:08.760 --> 0:12:11.920
<v Speaker 1>models and the edit tricks is of magazines and so

0:12:12.000 --> 0:12:14.960
<v Speaker 1>forth on the streets of New York. What was the

0:12:15.000 --> 0:12:17.800
<v Speaker 1>thinking behind that? Then? I mean, I I'm a supporter

0:12:17.840 --> 0:12:20.440
<v Speaker 1>of Peter, and I'm a supporter of nearly all of

0:12:20.480 --> 0:12:22.959
<v Speaker 1>what they do. But at that time when you felt

0:12:22.960 --> 0:12:25.600
<v Speaker 1>that you had to have that guerrilla style, who was

0:12:25.679 --> 0:12:27.920
<v Speaker 1>the producer of those events and the author of that

0:12:27.960 --> 0:12:29.839
<v Speaker 1>script was that you as well? Well? Who was the

0:12:29.880 --> 0:12:32.680
<v Speaker 1>first person to Peter that said let's throw animal blood

0:12:32.840 --> 0:12:36.160
<v Speaker 1>on animal winter? Nobody ever threw animal blood. I think

0:12:36.320 --> 0:12:39.360
<v Speaker 1>people used to spray paint coats on the subways, and

0:12:39.400 --> 0:12:41.800
<v Speaker 1>whether they were Peter members or not, I have no idea.

0:12:42.360 --> 0:12:44.920
<v Speaker 1>I carry stickers that say I'm an asshole I wear

0:12:44.960 --> 0:12:48.160
<v Speaker 1>for and I very subtly put them on people. I

0:12:48.200 --> 0:12:51.200
<v Speaker 1>stickered Cindy Adams at a party once you did. I did,

0:12:51.320 --> 0:12:53.040
<v Speaker 1>but I love her so much and I think she's

0:12:53.080 --> 0:12:54.959
<v Speaker 1>so funny that I saw it in the next party

0:12:54.960 --> 0:12:57.400
<v Speaker 1>and I said, Cindy, I gotta confess, I don't want

0:12:57.400 --> 0:12:59.200
<v Speaker 1>to put the asshole stick on you, but I love

0:12:59.320 --> 0:13:01.480
<v Speaker 1>your column. And she thought it was so funny that

0:13:01.520 --> 0:13:05.160
<v Speaker 1>she wrote a column about that. You won her over.

0:13:05.559 --> 0:13:07.480
<v Speaker 1>We have to use aggressive tactics, I think the way

0:13:07.520 --> 0:13:10.200
<v Speaker 1>you need to still do. Of course we do. For example,

0:13:10.240 --> 0:13:13.600
<v Speaker 1>what's the current aggressive tactic here? The first I'd like

0:13:13.640 --> 0:13:15.720
<v Speaker 1>to say that we are a charity. We don't have

0:13:15.800 --> 0:13:18.720
<v Speaker 1>the ad budget, we don't have the power that any

0:13:18.800 --> 0:13:22.000
<v Speaker 1>one of the hundreds of targets that we have. We

0:13:22.080 --> 0:13:25.360
<v Speaker 1>are tiny little flea compared to a guerrilla. That's what

0:13:25.400 --> 0:13:28.720
<v Speaker 1>we're doing and as a charity trying to seek this change.

0:13:28.840 --> 0:13:32.400
<v Speaker 1>Unless we're willing to be as aggressive as our adversaries

0:13:32.400 --> 0:13:35.240
<v Speaker 1>are and the way they market themselves as industries, we

0:13:35.280 --> 0:13:39.120
<v Speaker 1>would be doomed to fail. Peters aggressive tactics. Which it's

0:13:39.120 --> 0:13:40.880
<v Speaker 1>just like when there's an aggressive woman, to call her

0:13:40.880 --> 0:13:44.320
<v Speaker 1>a bit, when there's an aggressive charity, they call him terrorists. Well, um,

0:13:44.520 --> 0:13:46.600
<v Speaker 1>we we do what we you know, we're not terrorists.

0:13:46.640 --> 0:13:48.559
<v Speaker 1>We we abide by the law. We do things that

0:13:48.600 --> 0:13:51.520
<v Speaker 1>are aggressive. I had to um, you know, but I

0:13:51.520 --> 0:13:54.160
<v Speaker 1>want to just do just for argument's sake, is spray

0:13:54.200 --> 0:13:57.080
<v Speaker 1>painting people on subways, worrying for coaches that abiding by

0:13:57.080 --> 0:13:59.560
<v Speaker 1>the law. No, it's not and that's never been a

0:13:59.559 --> 0:14:02.559
<v Speaker 1>part of our program. Nothing that Peter called for the No.

0:14:02.720 --> 0:14:05.240
<v Speaker 1>But I think because Peter exists as the edgy group,

0:14:05.280 --> 0:14:08.320
<v Speaker 1>people just loop any activity in with us. The usual

0:14:08.360 --> 0:14:10.880
<v Speaker 1>suspects exactly get rounded up and we've you know, we

0:14:11.000 --> 0:14:13.560
<v Speaker 1>spent years trying to deny certain things, but in the end,

0:14:13.640 --> 0:14:16.000
<v Speaker 1>it's like, well, let people believe what they want. And

0:14:16.000 --> 0:14:18.439
<v Speaker 1>there's probably gonna be somebody out there who won't wear

0:14:18.520 --> 0:14:20.480
<v Speaker 1>her because she doesn't want to have a five thousand

0:14:20.520 --> 0:14:22.840
<v Speaker 1>dollar coat ruined by paint, and so maybe that's a

0:14:22.840 --> 0:14:25.000
<v Speaker 1>small victory. So to go back for a minute, Um,

0:14:25.520 --> 0:14:28.160
<v Speaker 1>you're in l A, you go to the tab protest.

0:14:29.000 --> 0:14:30.880
<v Speaker 1>When does Peter come into the picture of your life? Well,

0:14:30.960 --> 0:14:32.440
<v Speaker 1>when I was at AU and we had our animal

0:14:32.520 --> 0:14:34.880
<v Speaker 1>rights group, um there was I knew that Peter was

0:14:34.920 --> 0:14:37.280
<v Speaker 1>down the street because I got to know them when

0:14:37.280 --> 0:14:39.320
<v Speaker 1>their first case broke. So they were on your radar

0:14:39.440 --> 0:14:41.200
<v Speaker 1>for a well, oh yeah, since they were founded. And

0:14:41.280 --> 0:14:43.120
<v Speaker 1>so I would go to the Peter headquarters to get

0:14:43.160 --> 0:14:46.360
<v Speaker 1>literature for our college group, and we did all these things.

0:14:46.400 --> 0:14:49.800
<v Speaker 1>We showed slaughterhouse footage outside the school cafeteria at lunchtime,

0:14:50.120 --> 0:14:53.160
<v Speaker 1>anything to ruin somebody's day. And uh, when I got

0:14:53.160 --> 0:14:55.680
<v Speaker 1>out of college, they just offered me a job as

0:14:55.680 --> 0:14:59.120
<v Speaker 1>the receptionist and I was so thrilled. I um college

0:14:59.120 --> 0:15:02.200
<v Speaker 1>degree and I landed a job making ten dollars a

0:15:02.280 --> 0:15:04.600
<v Speaker 1>year at an animal rights group. I fought Peter, Yes,

0:15:04.840 --> 0:15:06.360
<v Speaker 1>and what were some of the first things you worked

0:15:06.360 --> 0:15:08.640
<v Speaker 1>on when they were working on them? Um, we had

0:15:09.600 --> 0:15:12.840
<v Speaker 1>our first case about the undercover and the meat trade.

0:15:12.840 --> 0:15:15.640
<v Speaker 1>How there's down cows, how animals who don't even have

0:15:15.720 --> 0:15:17.760
<v Speaker 1>the strength to watch the down cow. Where she was

0:15:17.800 --> 0:15:21.440
<v Speaker 1>an issue back then. Yeah, absolutely, that still continues today.

0:15:21.480 --> 0:15:24.360
<v Speaker 1>It continues today. And I remember that the people who

0:15:24.360 --> 0:15:26.640
<v Speaker 1>handle our fundraising for people who don't know what the

0:15:26.680 --> 0:15:29.320
<v Speaker 1>down care wish. She was described that, well, they don't

0:15:29.680 --> 0:15:32.400
<v Speaker 1>give cows much at a at a slaughter house, there

0:15:32.400 --> 0:15:34.920
<v Speaker 1>are so many cows who are so sick. They're pumped

0:15:34.920 --> 0:15:37.400
<v Speaker 1>full of drugs to ward off all the viruses. They

0:15:37.440 --> 0:15:41.000
<v Speaker 1>get in such clear overwhement, their overweight, their bedraggled, they're

0:15:41.040 --> 0:15:43.760
<v Speaker 1>over there fed so fast so that they get fat

0:15:43.840 --> 0:15:48.120
<v Speaker 1>or quicker. Uh, that they are just these miserable, uh

0:15:48.160 --> 0:15:51.680
<v Speaker 1>you know, genetically modified monsters by the time they go

0:15:51.720 --> 0:15:53.160
<v Speaker 1>to slaughter and some of them are two weeks to

0:15:53.160 --> 0:15:55.640
<v Speaker 1>actually walk up the ramp and they're dragged. Some of

0:15:55.640 --> 0:15:58.480
<v Speaker 1>them are dragged kicking and screaming literally or have pitchforks

0:15:58.480 --> 0:16:00.720
<v Speaker 1>that that dumped them on the slaughter lines around them

0:16:00.720 --> 0:16:03.680
<v Speaker 1>and dragged them back then. Uh. In fact, we got

0:16:03.680 --> 0:16:06.760
<v Speaker 1>a call from a slaughter house worker in Pennsylvania at

0:16:06.760 --> 0:16:10.120
<v Speaker 1>the Mopac Hatfield Plants, and he called to say that

0:16:10.280 --> 0:16:13.160
<v Speaker 1>his job was to work right near the kill floor.

0:16:13.480 --> 0:16:17.000
<v Speaker 1>His job was to cut off the hoofs and lips

0:16:17.200 --> 0:16:19.880
<v Speaker 1>of cows so that their skin could be peeled back

0:16:19.920 --> 0:16:23.280
<v Speaker 1>for leather. The cows were arriving on a conveyor belt

0:16:23.360 --> 0:16:26.280
<v Speaker 1>hoisted up by a hoof to this man, and they

0:16:26.280 --> 0:16:28.920
<v Speaker 1>were supposed to already be unconscious through a captive bolt

0:16:28.960 --> 0:16:31.880
<v Speaker 1>in their head, through their throat being split, and because

0:16:31.920 --> 0:16:35.600
<v Speaker 1>of the quota, because of the system, because of poorly trained,

0:16:35.640 --> 0:16:39.800
<v Speaker 1>illegally immigrant workers, and faulty machinery, the cows were still

0:16:39.840 --> 0:16:42.360
<v Speaker 1>fully conscious when they came around to him, and he

0:16:42.400 --> 0:16:44.760
<v Speaker 1>said he would have to chop off one hoof while

0:16:44.840 --> 0:16:46.640
<v Speaker 1>the other hoof came around and kicked him in the head.

0:16:46.960 --> 0:16:50.480
<v Speaker 1>And he complained to the on site plant inspector about this,

0:16:50.560 --> 0:16:52.320
<v Speaker 1>and he was told to get back to work because

0:16:52.320 --> 0:16:55.160
<v Speaker 1>they had a quota to keep. So this poor literate,

0:16:55.240 --> 0:16:58.520
<v Speaker 1>toothless guy called Peter and said, Uh, they're not listening.

0:16:58.600 --> 0:17:00.800
<v Speaker 1>I'm not a vegetarian, I'm all as much for my

0:17:00.800 --> 0:17:03.320
<v Speaker 1>own safety as for the animal cruelty, but can you

0:17:03.360 --> 0:17:05.280
<v Speaker 1>get in here and document this so and bring it

0:17:05.320 --> 0:17:08.800
<v Speaker 1>to the state Department. We went up. I went up

0:17:08.840 --> 0:17:13.159
<v Speaker 1>with two Peter investigators, met with him. It was thrilling.

0:17:13.160 --> 0:17:14.720
<v Speaker 1>It happened to be on my birthday, and I remember

0:17:14.720 --> 0:17:17.359
<v Speaker 1>it was the most exciting birthday I ever had, going

0:17:17.400 --> 0:17:20.240
<v Speaker 1>to meet in a motel room, uh, surreptitiously with this

0:17:20.320 --> 0:17:23.399
<v Speaker 1>guy who remains in my heart one of the biggest

0:17:23.400 --> 0:17:25.879
<v Speaker 1>heroes I've ever seen. He vouched for these two girls

0:17:25.920 --> 0:17:28.600
<v Speaker 1>to come in. They had cameras hidden in their bags.

0:17:29.359 --> 0:17:31.840
<v Speaker 1>As far as the slaughterhouse knew, they were just friends

0:17:31.840 --> 0:17:33.920
<v Speaker 1>of his. Uh. He was able to tell them where

0:17:33.960 --> 0:17:36.240
<v Speaker 1>to stand to show what was happening. They were able

0:17:36.280 --> 0:17:38.520
<v Speaker 1>to do it over the course of a few days,

0:17:39.000 --> 0:17:41.400
<v Speaker 1>to show that it was routine problems, not a one

0:17:41.400 --> 0:17:44.280
<v Speaker 1>off problem that wasn't Yes, and the and the evidence

0:17:44.320 --> 0:17:47.040
<v Speaker 1>they captured on them was in controvertial. It was incontrovertible.

0:17:47.040 --> 0:17:49.119
<v Speaker 1>And I personally took it to the State Department of

0:17:49.160 --> 0:17:52.680
<v Speaker 1>Agriculture and in Harrisburg and lodge a formal complaint with

0:17:52.720 --> 0:17:55.600
<v Speaker 1>the State Department of Agriculture, who apologized for the plant.

0:17:55.640 --> 0:17:58.159
<v Speaker 1>They aired the footage the week that the World Series

0:17:58.240 --> 0:18:01.040
<v Speaker 1>was on, So I remember the watching from the motel

0:18:01.080 --> 0:18:04.080
<v Speaker 1>and it was promos for the game and then teasers

0:18:04.160 --> 0:18:08.920
<v Speaker 1>for this atrocious slaughterhouse case that Peter was launching. And

0:18:08.960 --> 0:18:12.040
<v Speaker 1>that is why because of that, that is one of

0:18:12.040 --> 0:18:14.840
<v Speaker 1>the first cases that led to the agg gag bills.

0:18:14.920 --> 0:18:17.480
<v Speaker 1>Which have they started trying to do that several years?

0:18:17.480 --> 0:18:20.159
<v Speaker 1>Was that this was in the early nineties, so it

0:18:20.240 --> 0:18:24.200
<v Speaker 1>was that long ago, was twenty years ago that industry

0:18:24.240 --> 0:18:27.439
<v Speaker 1>began to panic about this this captured video, and you

0:18:27.520 --> 0:18:31.119
<v Speaker 1>began to have the earliest forms of ag gag proposals.

0:18:31.240 --> 0:18:34.879
<v Speaker 1>That's right. What did proponents of agg gag or in

0:18:34.960 --> 0:18:39.720
<v Speaker 1>their minds opponents of of this captured video? What did

0:18:39.760 --> 0:18:42.399
<v Speaker 1>they say back then was the reason they had to

0:18:42.440 --> 0:18:44.760
<v Speaker 1>have these egg gag bills? And how are the the

0:18:44.800 --> 0:18:47.520
<v Speaker 1>agg gag bills are seeing no different than twenty years ago? Well,

0:18:47.520 --> 0:18:49.440
<v Speaker 1>that was one of the first cases and the meat

0:18:49.440 --> 0:18:51.679
<v Speaker 1>industry was very embarrassed by it. There was obviously no

0:18:51.720 --> 0:18:54.600
<v Speaker 1>refuting the evidence. Plus, we had this guy who worked

0:18:54.600 --> 0:18:57.760
<v Speaker 1>there who went on camera in silhouette, but it was

0:18:57.760 --> 0:19:00.000
<v Speaker 1>confirmed that he was a worker there. Exposing the cruel

0:19:00.040 --> 0:19:02.480
<v Speaker 1>thing and exposing what the conditions were, so there was

0:19:02.560 --> 0:19:05.400
<v Speaker 1>no way they could refute it. After that case, there

0:19:05.480 --> 0:19:08.360
<v Speaker 1>were countless others where we got into slaughter houses in Iowa,

0:19:08.520 --> 0:19:13.480
<v Speaker 1>in in Texas, a huge horse ranch in Texas, other

0:19:13.520 --> 0:19:16.320
<v Speaker 1>places in several states. UM And we were always very careful.

0:19:16.359 --> 0:19:20.159
<v Speaker 1>We only would pursue cases where you were allowed to

0:19:20.240 --> 0:19:24.200
<v Speaker 1>film legally. Some states you can't film without somebody's permission,

0:19:24.240 --> 0:19:26.800
<v Speaker 1>so we only chose cases where we could legally film

0:19:26.800 --> 0:19:30.119
<v Speaker 1>these places so we didn't have unnecessary legal challenges from

0:19:30.119 --> 0:19:34.560
<v Speaker 1>the facility. Peter has a very uh tight legal department,

0:19:34.640 --> 0:19:37.080
<v Speaker 1>so when we get in trouble, we know exactly what

0:19:37.160 --> 0:19:39.640
<v Speaker 1>kind of trouble we're getting into, and we usually avoided

0:19:39.680 --> 0:19:42.680
<v Speaker 1>at all costs uh and will challenge laws. But and

0:19:42.800 --> 0:19:45.320
<v Speaker 1>with these investigations, they are always very hand picked. As

0:19:45.359 --> 0:19:49.560
<v Speaker 1>for the jurisdiction. So where you see the processing of animals,

0:19:50.160 --> 0:19:52.800
<v Speaker 1>be for lamb or any kind of poetry and so forth,

0:19:53.480 --> 0:19:59.280
<v Speaker 1>for food. You talk primarily about um cruelty, and you

0:19:59.359 --> 0:20:02.040
<v Speaker 1>talk about conditions under which they're killed or not killed.

0:20:02.080 --> 0:20:04.840
<v Speaker 1>You talk about the whistleblower and the the the the

0:20:05.040 --> 0:20:08.440
<v Speaker 1>the what sounds almost like the skinning alive of this cattle.

0:20:09.640 --> 0:20:12.040
<v Speaker 1>At the same time, do you concern yourself with the

0:20:12.040 --> 0:20:15.080
<v Speaker 1>health conditions of the of the product itself, meaning the

0:20:15.200 --> 0:20:17.919
<v Speaker 1>f d A is charged with and Americans have been

0:20:17.960 --> 0:20:20.639
<v Speaker 1>told again and again and again they don't seem to

0:20:20.640 --> 0:20:22.760
<v Speaker 1>be overly concerned about it, unfortunate, but they've been told

0:20:22.760 --> 0:20:25.280
<v Speaker 1>again and again and again that the product itself has

0:20:25.320 --> 0:20:28.440
<v Speaker 1>been tainted. Enough here and they're big batches of meat

0:20:28.480 --> 0:20:32.040
<v Speaker 1>called back because of ecal right, and ecal I is

0:20:32.080 --> 0:20:35.800
<v Speaker 1>shipped and there are traces of feces and almost over

0:20:35.880 --> 0:20:39.720
<v Speaker 1>nine of meat paths according to according to the USD

0:20:39.880 --> 0:20:41.960
<v Speaker 1>is on finding. So the USD is owned finding. There's

0:20:42.280 --> 0:20:45.000
<v Speaker 1>there's there's can't be aborded, that cannot be avoided because

0:20:45.400 --> 0:20:49.800
<v Speaker 1>the animals are killed in such uh rapid fire conditions

0:20:49.920 --> 0:20:54.000
<v Speaker 1>and they they craft themselves during this later process. You can,

0:20:54.240 --> 0:20:56.159
<v Speaker 1>I mean, you can buy any package of meat and

0:20:56.800 --> 0:20:58.879
<v Speaker 1>at the time you'll find the coal. I you know

0:20:59.000 --> 0:21:01.399
<v Speaker 1>that any time you eat me, it's the poop poo platter.

0:21:02.160 --> 0:21:05.760
<v Speaker 1>When you say that the U s d A, which

0:21:05.840 --> 0:21:07.240
<v Speaker 1>I do not have a lot of faith, then no.

0:21:07.400 --> 0:21:09.399
<v Speaker 1>So if it's they're they're and if they're admitting it,

0:21:09.520 --> 0:21:10.960
<v Speaker 1>you know it. Hep me ten times worse than they're

0:21:10.960 --> 0:21:12.560
<v Speaker 1>saying when they're there, they're just asleep at the switch.

0:21:12.600 --> 0:21:14.359
<v Speaker 1>Most of the time. When you say that, the U.

0:21:14.520 --> 0:21:17.920
<v Speaker 1>S d A Is telling you that of the beef

0:21:18.000 --> 0:21:20.119
<v Speaker 1>is contemning with some some amount, it could be just

0:21:20.160 --> 0:21:23.800
<v Speaker 1>an insignificant amount per their measurements of the COOLi why

0:21:23.840 --> 0:21:26.000
<v Speaker 1>do you think more and more people still eat meat?

0:21:26.080 --> 0:21:29.280
<v Speaker 1>So what is your work taught you about Americans in

0:21:29.320 --> 0:21:32.160
<v Speaker 1>their diet of beef consumption. People want a dollar value meal.

0:21:32.440 --> 0:21:34.840
<v Speaker 1>People are slaves to their habits, and these habits start

0:21:34.880 --> 0:21:37.399
<v Speaker 1>really early. And that's why the bulk of Peter's resources

0:21:37.680 --> 0:21:39.720
<v Speaker 1>go to campaigns that are to reach the youth. That's

0:21:39.720 --> 0:21:42.119
<v Speaker 1>why we have so many things that are may be

0:21:42.200 --> 0:21:45.119
<v Speaker 1>considered edgy by by older people, but by teenagers who

0:21:45.160 --> 0:21:47.280
<v Speaker 1>have a great sense of justice and most children, of

0:21:47.320 --> 0:21:50.040
<v Speaker 1>course love animals. They really respond to it. We have

0:21:50.320 --> 0:21:52.680
<v Speaker 1>hundreds of thousands of street teamers who are a part

0:21:52.680 --> 0:21:55.840
<v Speaker 1>of our Youth Arm p T two. We get on

0:21:56.320 --> 0:21:59.199
<v Speaker 1>concert tours to get stuff to kids. We are very

0:21:59.240 --> 0:22:01.280
<v Speaker 1>active in high schoo goals and it's one of the

0:22:01.359 --> 0:22:04.160
<v Speaker 1>reasons I think now there's so much success and there's

0:22:04.200 --> 0:22:06.520
<v Speaker 1>a you know, back when Peter started, people thought of

0:22:06.600 --> 0:22:09.640
<v Speaker 1>vegan with somebody from Las Vegas. Now every TV show

0:22:09.680 --> 0:22:11.480
<v Speaker 1>has one, and it's something that has become a part

0:22:11.520 --> 0:22:14.040
<v Speaker 1>of our pop culture landscape. And I think a lot

0:22:14.040 --> 0:22:16.640
<v Speaker 1>of that is because there's a generation now that has

0:22:16.680 --> 0:22:19.840
<v Speaker 1>grown up with Peter in the background or the foreground.

0:22:20.000 --> 0:22:22.119
<v Speaker 1>But we've been a cultural force, and I think it

0:22:22.160 --> 0:22:24.520
<v Speaker 1>has made it something that people discussed at the dinner table.

0:22:24.760 --> 0:22:27.239
<v Speaker 1>They don't always like what we do, they might have

0:22:27.280 --> 0:22:29.240
<v Speaker 1>a problem with some of the things we do, but

0:22:29.359 --> 0:22:32.240
<v Speaker 1>overall people have seen that we're a charity that has

0:22:32.280 --> 0:22:34.879
<v Speaker 1>made an impact in culture, and now it's a it's

0:22:34.920 --> 0:22:37.840
<v Speaker 1>an impact that is actually gauge double from the change

0:22:37.840 --> 0:22:39.520
<v Speaker 1>is not only at the corporate level, but at a

0:22:39.520 --> 0:22:42.080
<v Speaker 1>society's level. Right here in New York City. Two weeks ago,

0:22:42.119 --> 0:22:44.800
<v Speaker 1>they announced that it's the first elementary school to go

0:22:44.920 --> 0:22:48.840
<v Speaker 1>all vegetarians because the demand of kids, the kids, the kids,

0:22:50.080 --> 0:22:52.000
<v Speaker 1>they went three days a week and the kids wanted

0:22:52.000 --> 0:22:55.000
<v Speaker 1>it all the time. And so it's great. What about

0:22:55.200 --> 0:22:57.440
<v Speaker 1>what's been a victory few in terms of circuses and

0:22:57.760 --> 0:23:00.720
<v Speaker 1>zoos and rodeos, Well, we have been most of performance.

0:23:00.840 --> 0:23:03.320
<v Speaker 1>That's right. We have been on Ringling Brothers trail all

0:23:03.320 --> 0:23:06.240
<v Speaker 1>across the country and we have been documenting which of

0:23:06.320 --> 0:23:09.280
<v Speaker 1>the animals have crippling arthroatis based on their walks and

0:23:09.320 --> 0:23:12.600
<v Speaker 1>how long has Peter been been going toe to toe

0:23:12.600 --> 0:23:15.320
<v Speaker 1>with ring At least twenty years, Yeah, I mean since

0:23:15.359 --> 0:23:17.280
<v Speaker 1>I've been there in eight five. We would do protests,

0:23:17.320 --> 0:23:20.440
<v Speaker 1>but then we started hiring elephant experts, people who really

0:23:20.520 --> 0:23:24.720
<v Speaker 1>knew how to assess the health of ane captured video.

0:23:25.000 --> 0:23:27.679
<v Speaker 1>In three instances, we had video of elephants being beaten

0:23:27.840 --> 0:23:31.240
<v Speaker 1>as an elephant that drowned, and we filed a complaint

0:23:31.440 --> 0:23:34.399
<v Speaker 1>with the U. S c A asking that these cases

0:23:34.440 --> 0:23:38.440
<v Speaker 1>be prosecuted. And under the George W. Bush administration, these

0:23:38.440 --> 0:23:42.639
<v Speaker 1>cases were allowed to expire without any reaction whatsoever. So

0:23:42.760 --> 0:23:45.240
<v Speaker 1>when Obama was elected and he hired a new U

0:23:45.320 --> 0:23:49.560
<v Speaker 1>s t A UH secretary, we had Pink, the singer Pink,

0:23:49.600 --> 0:23:52.280
<v Speaker 1>who is a big elephant advocate, do a big blitz

0:23:52.320 --> 0:23:56.520
<v Speaker 1>to get the Obama administration to reopen these cases based

0:23:56.520 --> 0:23:59.239
<v Speaker 1>on the video evidence. And they reopened the cases and

0:23:59.280 --> 0:24:03.919
<v Speaker 1>they find Wringling two hundred and seventy thousand dollars and

0:24:03.960 --> 0:24:07.199
<v Speaker 1>it's sent shock waves through the circus industry. Why do

0:24:07.240 --> 0:24:10.000
<v Speaker 1>you think people who abuse these animals and Ringling brothers,

0:24:10.040 --> 0:24:12.840
<v Speaker 1>why do they do that? Because the elephants won't obey

0:24:12.880 --> 0:24:15.760
<v Speaker 1>the commands unless they are beaten with these bullhooks. It's

0:24:15.800 --> 0:24:18.800
<v Speaker 1>these sharp metal So this is the most significant aspect

0:24:18.880 --> 0:24:20.480
<v Speaker 1>of this, which is something I would say over and

0:24:20.520 --> 0:24:22.840
<v Speaker 1>over again about animals and performance, which is, you know,

0:24:22.880 --> 0:24:24.920
<v Speaker 1>they don't come out of the womb with a top

0:24:24.960 --> 0:24:26.880
<v Speaker 1>hat in one hand and a cane in the other.

0:24:27.440 --> 0:24:29.800
<v Speaker 1>In order to make these animals perform in ways that

0:24:29.840 --> 0:24:31.320
<v Speaker 1>they were not meant to perform, They've got to be

0:24:31.320 --> 0:24:33.240
<v Speaker 1>beaten and abused to do that exactly. And I think

0:24:33.280 --> 0:24:35.680
<v Speaker 1>one of the most amazing whistleblower cases we ever had

0:24:35.800 --> 0:24:39.920
<v Speaker 1>was from Ringling's elephant handler. We got a call from

0:24:39.920 --> 0:24:43.080
<v Speaker 1>a guy who worked for twenty years, sorry, eleven years.

0:24:43.080 --> 0:24:46.480
<v Speaker 1>I I can't kids I say his name right now. Um,

0:24:46.520 --> 0:24:50.280
<v Speaker 1>it's part of ongoing, ongoing process. But he worked there

0:24:50.280 --> 0:24:52.159
<v Speaker 1>for eleven years. First he was just kind of a

0:24:52.240 --> 0:24:55.959
<v Speaker 1>lackey working in the animal compound. Then he became an

0:24:55.960 --> 0:24:58.760
<v Speaker 1>elephant handler and elephant trainer, and one of his jobs

0:24:58.840 --> 0:25:02.440
<v Speaker 1>was to rip the baby elephants away from their mother's dragging,

0:25:02.520 --> 0:25:05.639
<v Speaker 1>kicking and screaming. They tied them down, they beat them

0:25:05.720 --> 0:25:07.600
<v Speaker 1>until they would stand on one leg, until they would

0:25:07.600 --> 0:25:10.960
<v Speaker 1>stand on their head. They became completely reliant on the trainers,

0:25:11.240 --> 0:25:14.520
<v Speaker 1>food deprivation, beatings, shocks to get them to perform these

0:25:14.520 --> 0:25:16.480
<v Speaker 1>stunts that you see in the arena. And they have

0:25:16.560 --> 0:25:19.320
<v Speaker 1>to start doing it when their baby independent does ringling

0:25:19.400 --> 0:25:21.119
<v Speaker 1>or anyone like that. Because I want to be careful

0:25:21.160 --> 0:25:23.520
<v Speaker 1>in terms of the legality of this. The people that

0:25:23.560 --> 0:25:25.600
<v Speaker 1>are doing this to these animals in order to make

0:25:25.640 --> 0:25:27.959
<v Speaker 1>them ready for their close up so to speak, are

0:25:28.000 --> 0:25:32.359
<v Speaker 1>they wringling employees or the independent and really leases the

0:25:32.400 --> 0:25:34.880
<v Speaker 1>animal because you would they would. They are very careful

0:25:34.920 --> 0:25:39.120
<v Speaker 1>to only hire people at their compound who they exactly

0:25:39.160 --> 0:25:40.800
<v Speaker 1>And this guy worked there for eleven years and he

0:25:40.840 --> 0:25:43.520
<v Speaker 1>wasn't in the elephant compound at first. But what happened

0:25:43.600 --> 0:25:45.879
<v Speaker 1>was he told his wife when he got back to

0:25:45.920 --> 0:25:49.920
<v Speaker 1>the trailer after work about his work and the elephant compound,

0:25:50.000 --> 0:25:52.480
<v Speaker 1>and his wife said, for years, I don't mind you

0:25:52.520 --> 0:25:54.719
<v Speaker 1>working at the circus, but I think it's awful what

0:25:54.720 --> 0:25:57.360
<v Speaker 1>you're doing with the elephants. And they took pictures for

0:25:57.440 --> 0:25:59.919
<v Speaker 1>years of the training methods, not because they thought they

0:26:00.000 --> 0:26:02.399
<v Speaker 1>are cruel, but hey, look it's me beating an elephant

0:26:02.400 --> 0:26:05.280
<v Speaker 1>and tying a baby elephant down. And his wife a

0:26:05.320 --> 0:26:09.879
<v Speaker 1>few years ago got cancer and on her deathbed said,

0:26:10.840 --> 0:26:15.400
<v Speaker 1>please release these information. Is the one thing that I asked.

0:26:15.720 --> 0:26:18.399
<v Speaker 1>He called us and he turned all the year. This

0:26:18.440 --> 0:26:21.280
<v Speaker 1>was about five years ago, So this is still an ongoing. Yeah,

0:26:21.280 --> 0:26:24.760
<v Speaker 1>because it fueled so much fire for a whole bunch

0:26:24.800 --> 0:26:27.440
<v Speaker 1>of legal cases trying to get the federal government to

0:26:27.520 --> 0:26:30.040
<v Speaker 1>use the Endangered Species Act to stop this this kind

0:26:30.080 --> 0:26:32.680
<v Speaker 1>of treatment because he's actually endangered at elephants that there,

0:26:32.920 --> 0:26:35.040
<v Speaker 1>we've now got the goods from their own trainer. On

0:26:35.600 --> 0:26:37.399
<v Speaker 1>Ringling Brothers had to go on there today's show and

0:26:37.400 --> 0:26:40.399
<v Speaker 1>talk about how it's just these pictures are misleading. Uh,

0:26:40.400 --> 0:26:42.800
<v Speaker 1>they're really just gently trying to teach these animals to

0:26:42.840 --> 0:26:46.240
<v Speaker 1>do things. But people could see that from the photos

0:26:46.480 --> 0:26:48.439
<v Speaker 1>and the fact that they're separated from their mothers and

0:26:48.520 --> 0:26:53.320
<v Speaker 1>beaten and shocked. Ringling bys in bulk this gray makeup

0:26:53.480 --> 0:26:56.520
<v Speaker 1>that they put on the elephants when they're paraded before

0:26:56.560 --> 0:26:59.840
<v Speaker 1>the crowds to hide the blood and the bruises from

0:27:00.080 --> 0:27:03.280
<v Speaker 1>hooks from bullhooks, Yes, because they beat him behind the knees,

0:27:03.480 --> 0:27:06.040
<v Speaker 1>behind the ears, the areas that most sensitive. And they

0:27:06.040 --> 0:27:08.680
<v Speaker 1>actually put these bullhooks up their sleeves so that only

0:27:08.680 --> 0:27:10.680
<v Speaker 1>the metal hook comes out, so that people can't see

0:27:10.720 --> 0:27:14.440
<v Speaker 1>them very casually jab the elephants. Peters working very aggressive

0:27:14.520 --> 0:27:18.640
<v Speaker 1>legally because in each city, in most cities across the country,

0:27:18.880 --> 0:27:22.320
<v Speaker 1>they have laws aimed at keeping sick animals from working.

0:27:22.600 --> 0:27:25.159
<v Speaker 1>And we know that several animals have crippling arthritis and

0:27:25.160 --> 0:27:27.679
<v Speaker 1>they should not be allowed to work because of those laws,

0:27:28.000 --> 0:27:30.960
<v Speaker 1>and so we are working with city governments. The problem

0:27:31.040 --> 0:27:33.800
<v Speaker 1>is that the local animal control they know about dogs

0:27:33.800 --> 0:27:37.000
<v Speaker 1>and cats, they don't know about exotic animals like elephants

0:27:37.000 --> 0:27:39.840
<v Speaker 1>who are just passing through town for a week or so.

0:27:39.840 --> 0:27:42.240
<v Speaker 1>So we've hired elephant's. One of the benefits that Rainly

0:27:42.359 --> 0:27:45.000
<v Speaker 1>has is that they're always passing through town exactly. And

0:27:45.040 --> 0:27:47.560
<v Speaker 1>so what Peter has done is we've hired elephant experts

0:27:47.840 --> 0:27:50.200
<v Speaker 1>and sent them around the country to work with local

0:27:50.200 --> 0:27:52.919
<v Speaker 1>animal control to recognize these things and to be their

0:27:52.920 --> 0:28:02.399
<v Speaker 1>ready the inspection. In a minute, my guest, Dan Matthews,

0:28:02.760 --> 0:28:05.480
<v Speaker 1>Senior Vice president of People for the Ethical Treatment of

0:28:05.560 --> 0:28:10.240
<v Speaker 1>Animals explains why Peter actually owns a stock in Kentucky

0:28:10.280 --> 0:28:28.320
<v Speaker 1>Fried Chicken. This is Alec Baldwin and you're listening to.

0:28:28.480 --> 0:28:32.480
<v Speaker 1>Here's the thing. People for the Ethical Treatment of Animals,

0:28:32.600 --> 0:28:36.400
<v Speaker 1>or Peter as it's known, has gained notoriety with its

0:28:36.480 --> 0:28:41.400
<v Speaker 1>high profile, attention grabbing, undercover videos and other shock tactics

0:28:41.560 --> 0:28:45.400
<v Speaker 1>used to change the behavior of large and powerful industries.

0:28:45.960 --> 0:28:49.160
<v Speaker 1>But as my guest Dan Matthews explains, they don't just

0:28:49.360 --> 0:28:52.200
<v Speaker 1>fight from outside the system. We were able to pressure

0:28:52.200 --> 0:28:55.160
<v Speaker 1>Burger King and McDonald's and a lot of others to

0:28:55.200 --> 0:28:58.000
<v Speaker 1>make some basic improvements. We had to fight hard for

0:28:58.120 --> 0:29:02.200
<v Speaker 1>McDonald to stop buying meat from slaughterhouses that failed inspection.

0:29:02.520 --> 0:29:05.640
<v Speaker 1>We look at very molecular level at the government regulations

0:29:05.720 --> 0:29:08.040
<v Speaker 1>and what the uh and did they agree to that.

0:29:08.080 --> 0:29:10.120
<v Speaker 1>They did agree to that, but it took seven years

0:29:10.120 --> 0:29:12.520
<v Speaker 1>of campaigning for even to get them to go to

0:29:12.560 --> 0:29:15.120
<v Speaker 1>that that basic way. Right now we are trying to

0:29:15.200 --> 0:29:19.160
<v Speaker 1>persuade McDonald's and KFC to stop boiling chickens alive and

0:29:19.240 --> 0:29:21.480
<v Speaker 1>the feathering tanks. Why don't they kill them first? Well,

0:29:21.480 --> 0:29:24.320
<v Speaker 1>in Europe they've changed too much more modern, more humane standards.

0:29:24.320 --> 0:29:26.920
<v Speaker 1>But they put them in a room, they take out

0:29:26.920 --> 0:29:29.680
<v Speaker 1>a part of the oxygen. The chickens go to sleep

0:29:29.720 --> 0:29:32.000
<v Speaker 1>and they never wake up. There's no gas, there's nothing

0:29:32.040 --> 0:29:33.480
<v Speaker 1>like that. It's just they take out part of the

0:29:33.480 --> 0:29:36.080
<v Speaker 1>oxygen and they go to sleep. Here we're still using

0:29:36.120 --> 0:29:38.520
<v Speaker 1>old methods because the factories have been doing it since

0:29:38.560 --> 0:29:42.000
<v Speaker 1>the fifties. Where they hoist them by a foot into

0:29:42.040 --> 0:29:46.360
<v Speaker 1>a conveyor belt. There's a spinning blade which is supposed

0:29:46.400 --> 0:29:48.520
<v Speaker 1>to either chop their head off or slice their throat.

0:29:48.720 --> 0:29:52.120
<v Speaker 1>But the chickens, who look like little old men, desperately

0:29:52.360 --> 0:29:55.640
<v Speaker 1>swing to not get the blade exactly, and then they're

0:29:55.680 --> 0:29:58.400
<v Speaker 1>dumped into the vative. They're bad. Look if they end

0:29:58.480 --> 0:30:03.320
<v Speaker 1>up alive in the boiling text boil boiling exactly. It's

0:30:03.320 --> 0:30:05.640
<v Speaker 1>the defeathering tank. And so when you have a chicken

0:30:05.720 --> 0:30:09.160
<v Speaker 1>McNugget or a KFCA meal, you're eating a bird that

0:30:09.240 --> 0:30:13.400
<v Speaker 1>was boiled alive. That's how they died. Possibly most likely, yeah,

0:30:13.440 --> 0:30:16.080
<v Speaker 1>most likely. And we've got all the char and we

0:30:16.120 --> 0:30:18.440
<v Speaker 1>speak at their shareholders meetings. We're trying to get them

0:30:18.440 --> 0:30:21.600
<v Speaker 1>to just at least match what is being done in Europe.

0:30:21.880 --> 0:30:24.160
<v Speaker 1>They're very, very slow to change because it's a you know,

0:30:24.160 --> 0:30:26.880
<v Speaker 1>a million dollar layout to upgrade their facilities, and why

0:30:26.920 --> 0:30:28.560
<v Speaker 1>should they have to do that If they can save

0:30:28.600 --> 0:30:32.000
<v Speaker 1>two cents and show shareholders that they've saved two cents

0:30:32.000 --> 0:30:35.400
<v Speaker 1>per bird, doesn't matter how despicable their methods are. They

0:30:35.440 --> 0:30:38.240
<v Speaker 1>think that's progress. And so as a cultural force, PEEDA

0:30:38.320 --> 0:30:41.760
<v Speaker 1>has been able to infiltrate stockholder We buy shares of

0:30:41.760 --> 0:30:44.160
<v Speaker 1>stock and all of our adversaries and raise this issue

0:30:44.160 --> 0:30:46.479
<v Speaker 1>when we try to get more percentages each time, so

0:30:46.560 --> 0:30:49.640
<v Speaker 1>that shareholders take this issue more seriously. But it takes years.

0:30:49.680 --> 0:30:52.480
<v Speaker 1>It takes new generations of shareholders to come up and

0:30:52.480 --> 0:30:55.360
<v Speaker 1>and insist on these changes. But tom, but if they're happening.

0:30:55.360 --> 0:30:57.120
<v Speaker 1>We also meet with the companies to try to get

0:30:57.160 --> 0:31:00.040
<v Speaker 1>them to uh switch their methods, and we have some

0:31:00.160 --> 0:31:04.040
<v Speaker 1>success with that. But what about augmenting or modifying the

0:31:04.080 --> 0:31:07.480
<v Speaker 1>menus themselves to provide healthier options? Is that your bag

0:31:07.480 --> 0:31:11.120
<v Speaker 1>at all? It is definitely our bag, and it's other

0:31:11.120 --> 0:31:13.480
<v Speaker 1>people are doing it as well. But we persuaded KFC

0:31:13.640 --> 0:31:16.560
<v Speaker 1>in Canada to add a vegan chicken sandwich on their menu,

0:31:16.640 --> 0:31:19.160
<v Speaker 1>which was a real feat, especially because that guy who

0:31:19.160 --> 0:31:21.840
<v Speaker 1>owned that that chain was very hostile at first. We

0:31:21.960 --> 0:31:25.080
<v Speaker 1>do veggie burger giveaways all over the country. We do

0:31:25.160 --> 0:31:28.840
<v Speaker 1>promotions that every season we go to gas stations whenever

0:31:28.880 --> 0:31:32.200
<v Speaker 1>there is a gas prices spike in a particular town

0:31:32.520 --> 0:31:34.880
<v Speaker 1>and offer to help people fill their tank if they

0:31:34.880 --> 0:31:36.520
<v Speaker 1>try a new vegan thing. And it gets a huge

0:31:36.520 --> 0:31:38.920
<v Speaker 1>amount of press in these h towns where we do it,

0:31:39.240 --> 0:31:41.520
<v Speaker 1>we have a pretty good response. I would say, was

0:31:41.560 --> 0:31:43.880
<v Speaker 1>there ever a time did you ever sit there and

0:31:43.920 --> 0:31:47.920
<v Speaker 1>look at material and look at evidence and look at

0:31:47.920 --> 0:31:49.520
<v Speaker 1>a story and you said, we're gonna go in and

0:31:49.520 --> 0:31:51.720
<v Speaker 1>we're gonna kill these people, and you went in and

0:31:51.760 --> 0:31:54.000
<v Speaker 1>you got it wrong? That ever happened. Our lawyers are

0:31:54.000 --> 0:31:56.720
<v Speaker 1>too good for that. Everything that we don't I don't

0:31:56.720 --> 0:31:58.920
<v Speaker 1>even mean in a malicious way, even accidentally. Did you

0:31:58.960 --> 0:32:01.000
<v Speaker 1>ever sit there or were you out to now? We're

0:32:01.120 --> 0:32:03.400
<v Speaker 1>because of the nature of the industries that we target,

0:32:03.440 --> 0:32:09.080
<v Speaker 1>are very litigious. We are dead solid, absolutely absolutely. Unfortunately,

0:32:09.080 --> 0:32:12.200
<v Speaker 1>the evidence is always so overwhelming and so hideous that

0:32:12.280 --> 0:32:14.600
<v Speaker 1>sometimes we have to tone down the worst things because

0:32:14.600 --> 0:32:18.000
<v Speaker 1>people literally can't stomach them. Like the fox on the

0:32:18.080 --> 0:32:21.160
<v Speaker 1>Chinese fur farm who skinned alive and the only thing

0:32:21.280 --> 0:32:25.160
<v Speaker 1>left that's furry is the poor foxes eyelashes still beating

0:32:25.240 --> 0:32:28.080
<v Speaker 1>as he's gasping. Just it looks like a it looks

0:32:28.120 --> 0:32:31.080
<v Speaker 1>like a video on video. That's what got Martha Stewart

0:32:31.200 --> 0:32:34.600
<v Speaker 1>to finally renounce for and host our video expose condemning for.

0:32:35.240 --> 0:32:37.920
<v Speaker 1>My favorite thing is really reaching people who, um, what

0:32:37.960 --> 0:32:40.240
<v Speaker 1>was the victory in the fur industry? What what designer

0:32:40.440 --> 0:32:43.800
<v Speaker 1>Calvin Klein? So Calvin Klein was a hero there. Yeah,

0:32:43.880 --> 0:32:47.160
<v Speaker 1>that he illustrates really why Peter has to do actions

0:32:47.200 --> 0:32:49.840
<v Speaker 1>the way we do. When we first started targeting designers

0:32:49.880 --> 0:32:52.720
<v Speaker 1>back in the nineties, Calvin was the designer who was

0:32:52.760 --> 0:32:55.480
<v Speaker 1>most visible with Fury'd had a line for nineteen years.

0:32:55.840 --> 0:32:58.000
<v Speaker 1>We asked to meet, We asked to show him the evidence,

0:32:58.080 --> 0:33:00.400
<v Speaker 1>and we never got a call back. So I went

0:33:00.440 --> 0:33:03.480
<v Speaker 1>to his office, UH and case the place. I were

0:33:03.480 --> 0:33:05.280
<v Speaker 1>all black, so it looked like I might be part

0:33:05.280 --> 0:33:07.600
<v Speaker 1>of the fashion pact that was there, made friends with

0:33:07.600 --> 0:33:10.960
<v Speaker 1>a security guard UH, and came back the next day

0:33:11.000 --> 0:33:13.920
<v Speaker 1>with a dozen other interns and we went up and

0:33:13.960 --> 0:33:16.160
<v Speaker 1>took over his office and we put literature on all

0:33:16.200 --> 0:33:20.240
<v Speaker 1>the desks. We were screaming, chanting Calvin Klein kills animals. Uh,

0:33:20.280 --> 0:33:23.720
<v Speaker 1>somebody spray painted kills animals beneath the Calvin Klein logo.

0:33:26.080 --> 0:33:28.720
<v Speaker 1>His wall had a Calvin Klein silver and boss logo

0:33:29.720 --> 0:33:32.600
<v Speaker 1>in his office, in his office at the entry way,

0:33:32.840 --> 0:33:35.120
<v Speaker 1>and so somebody, So what happened again? I just want

0:33:35.120 --> 0:33:38.040
<v Speaker 1>to because the people that are your critics talk about

0:33:38.040 --> 0:33:41.120
<v Speaker 1>those things which your acts of We knew that we

0:33:41.160 --> 0:33:43.320
<v Speaker 1>had to do something with nobody returning our calls in

0:33:43.320 --> 0:33:45.680
<v Speaker 1>the fashion world. And I'm not questioning your motive is

0:33:45.680 --> 0:33:48.520
<v Speaker 1>that I understand what I'm saying. When you deface someone's

0:33:48.560 --> 0:33:51.600
<v Speaker 1>private property, what happens to you? That there was everybody

0:33:51.600 --> 0:33:53.600
<v Speaker 1>went to jail, that the cops were called and it

0:33:53.680 --> 0:33:56.000
<v Speaker 1>was got arrested. Yes, everybody go to rent to jail.

0:33:56.120 --> 0:33:59.920
<v Speaker 1>Everybody went to jail. But Calvin uh was so more

0:34:00.080 --> 0:34:04.280
<v Speaker 1>defied by this that he and we did. We timed

0:34:04.280 --> 0:34:06.240
<v Speaker 1>it because he was about to get some big award

0:34:06.280 --> 0:34:09.520
<v Speaker 1>and he thought, you know, so Nobel Prize Profashion. He

0:34:09.800 --> 0:34:12.120
<v Speaker 1>I picked up my phone, uh four days later, and

0:34:12.160 --> 0:34:15.319
<v Speaker 1>it's Calvin Klein's vice president asking if I would come

0:34:15.320 --> 0:34:17.160
<v Speaker 1>in for a meeting. I gotta tell you, I was

0:34:17.239 --> 0:34:19.640
<v Speaker 1>much more nervous going back as an invited guest than

0:34:19.760 --> 0:34:22.360
<v Speaker 1>as a as a protester, and we sat down and

0:34:22.360 --> 0:34:25.240
<v Speaker 1>I showed him the video showing how beavers are drowned

0:34:25.239 --> 0:34:29.279
<v Speaker 1>and underwater traps, and Shinchila's are genitally electrocuted, and all

0:34:29.320 --> 0:34:34.400
<v Speaker 1>the other hard execution exactly of foxes to preserve them,

0:34:34.760 --> 0:34:37.360
<v Speaker 1>the pelt and every exactly on the profacot. When I

0:34:37.400 --> 0:34:40.480
<v Speaker 1>first learned that, I thought I was going to faint.

0:34:40.600 --> 0:34:43.400
<v Speaker 1>And it's dozens of animals for one coat that that

0:34:43.440 --> 0:34:45.560
<v Speaker 1>has that kind of suffering. I went back to his

0:34:45.600 --> 0:34:47.600
<v Speaker 1>office and he said, oh, leave the video and I'll

0:34:47.600 --> 0:34:49.080
<v Speaker 1>watch it. I said, no, I'm not going to leave

0:34:49.080 --> 0:34:51.840
<v Speaker 1>the video. I'm gonna stay here until you watch the video.

0:34:52.200 --> 0:34:54.120
<v Speaker 1>So they had to get somebody to set up the TV.

0:34:54.560 --> 0:34:57.840
<v Speaker 1>We watched the video and he said he was horrified.

0:34:57.880 --> 0:35:00.720
<v Speaker 1>He said, I have spent nineteen years avoid that video

0:35:01.239 --> 0:35:03.680
<v Speaker 1>and now I can't in good conscious use for anymore.

0:35:04.120 --> 0:35:06.960
<v Speaker 1>And I said, fantastic, But I needed in writing. How

0:35:06.960 --> 0:35:11.120
<v Speaker 1>did you get so tough? Well? How did you get

0:35:11.160 --> 0:35:13.239
<v Speaker 1>this way? I grew up in the punk scene. I

0:35:13.239 --> 0:35:15.600
<v Speaker 1>don't know. Maybe I always get to where you're in

0:35:15.680 --> 0:35:17.799
<v Speaker 1>Calvin Klein's office saying I'm not leaving until you watch

0:35:17.880 --> 0:35:21.800
<v Speaker 1>the video. And then well, there was actually needed in writing.

0:35:21.840 --> 0:35:24.160
<v Speaker 1>I had a copy of for World, the trade magazine,

0:35:24.160 --> 0:35:25.960
<v Speaker 1>that said that Calvin had just inked a deal for

0:35:26.000 --> 0:35:28.880
<v Speaker 1>a new line. So after he agreed to do it,

0:35:28.920 --> 0:35:30.400
<v Speaker 1>agreed to put it in writing, and I said, and

0:35:30.400 --> 0:35:33.359
<v Speaker 1>what about this? And he said, uh, don't you can't

0:35:33.360 --> 0:35:35.360
<v Speaker 1>believe everything you read. I'm out of the fur trade.

0:35:36.040 --> 0:35:38.880
<v Speaker 1>So he called in his communications vice president Lintazoro was

0:35:38.920 --> 0:35:41.440
<v Speaker 1>her name. I'll never forget, and we did a mutual

0:35:41.480 --> 0:35:43.080
<v Speaker 1>statement and it was in the New York Times the

0:35:43.080 --> 0:35:46.480
<v Speaker 1>next day, and it sent shockwaves throughout the fashion world,

0:35:46.800 --> 0:35:49.560
<v Speaker 1>and it showed that, you know, obviously remained faithful to that.

0:35:49.880 --> 0:35:52.239
<v Speaker 1>Then he's not only remained faithful to that, but he's

0:35:52.280 --> 0:35:54.560
<v Speaker 1>become a good friend. And he always tells me the

0:35:54.640 --> 0:35:58.200
<v Speaker 1>extraordinary He said, you know, extraordinary matter. If you ever

0:35:58.520 --> 0:36:01.080
<v Speaker 1>worry about going too far, just think of this case.

0:36:01.160 --> 0:36:03.400
<v Speaker 1>And this is the only way to get people like

0:36:03.400 --> 0:36:05.800
<v Speaker 1>like me to get our attention. Because in the fashion

0:36:05.840 --> 0:36:07.520
<v Speaker 1>world we don't care about it. There are people that

0:36:07.560 --> 0:36:09.560
<v Speaker 1>have swung the other way, who actually take pride in

0:36:09.600 --> 0:36:14.480
<v Speaker 1>the They're the last remaining bastion of f Yeah and yeah,

0:36:14.520 --> 0:36:16.439
<v Speaker 1>I mean I met with Michael Cores and said, you're

0:36:16.440 --> 0:36:21.080
<v Speaker 1>doing broad tail lamb. These are baby lambs who are

0:36:21.160 --> 0:36:25.120
<v Speaker 1>literally killed as they're born, before there's even the after

0:36:25.239 --> 0:36:27.960
<v Speaker 1>birth washed off because the afterbirth makes the skin so

0:36:28.040 --> 0:36:31.080
<v Speaker 1>much softer. These animals the only thing they see in

0:36:31.080 --> 0:36:33.120
<v Speaker 1>the world is a club coming down to beat them

0:36:33.120 --> 0:36:35.600
<v Speaker 1>to death in the head. And this is what broad

0:36:35.600 --> 0:36:37.960
<v Speaker 1>tail lamb is. And how can you and good conscience

0:36:38.000 --> 0:36:40.160
<v Speaker 1>sell this? And he said, as long as it's not

0:36:40.239 --> 0:36:42.759
<v Speaker 1>illegal wherever they're producing it, I'll do it. I don't

0:36:42.800 --> 0:36:45.799
<v Speaker 1>care if there's a market for it, I'll do it. Um.

0:36:45.840 --> 0:36:47.279
<v Speaker 1>And he, you know, said this to my face. It's

0:36:47.320 --> 0:36:50.200
<v Speaker 1>actually in my book. I wrote a memoir Committed which

0:36:50.680 --> 0:36:53.239
<v Speaker 1>to go to this conversation type place about eight years ago,

0:36:53.280 --> 0:36:56.279
<v Speaker 1>and he's been unrepentant since. That's right. So you're in this,

0:36:57.360 --> 0:36:59.400
<v Speaker 1>uh what we'll call, you know, the Hollywood Walk of

0:36:59.440 --> 0:37:02.800
<v Speaker 1>Fame of the animal rights world. Um. And in that group,

0:37:02.840 --> 0:37:05.600
<v Speaker 1>people wouldn't put you with them. But Animal Liberation Front is,

0:37:05.600 --> 0:37:08.560
<v Speaker 1>of course another well known organization. Do have you always

0:37:08.640 --> 0:37:10.719
<v Speaker 1>kept them at arms length? Have you had any kind

0:37:10.760 --> 0:37:13.160
<v Speaker 1>of contact with them? What's your relationship like with them? Actually,

0:37:13.200 --> 0:37:15.560
<v Speaker 1>I got involved in animal rights through the Animal Liberation

0:37:15.600 --> 0:37:17.120
<v Speaker 1>from when I was in high school. I was not

0:37:17.239 --> 0:37:20.080
<v Speaker 1>involved myself, but they were involved in the tile protest.

0:37:20.160 --> 0:37:22.600
<v Speaker 1>My best friend in high school, Connie, and I write

0:37:22.640 --> 0:37:24.400
<v Speaker 1>about this in my book Committed. Because the Statute of

0:37:24.400 --> 0:37:28.160
<v Speaker 1>Limitations has expired long ago. My best friend Connie would

0:37:28.200 --> 0:37:31.040
<v Speaker 1>do surveillance outside of City of Hope and outside of

0:37:31.040 --> 0:37:34.960
<v Speaker 1>other laboratories. You see a riverside before these laboratories were rated,

0:37:35.200 --> 0:37:36.920
<v Speaker 1>not just to get the animals out, but to get

0:37:36.960 --> 0:37:39.840
<v Speaker 1>up the documents showing that the research protocols weren't followed

0:37:40.080 --> 0:37:42.840
<v Speaker 1>and that the animal welfare guidelines weren't followed. This was

0:37:42.880 --> 0:37:45.960
<v Speaker 1>even before Peter was so known. So that was my

0:37:46.080 --> 0:37:48.600
<v Speaker 1>link and that's how I got involved with through a

0:37:48.640 --> 0:37:52.239
<v Speaker 1>direct action sort of point of view. But to me,

0:37:52.719 --> 0:37:55.800
<v Speaker 1>I mean, I grew up in a Rundown apartment complex

0:37:55.800 --> 0:37:58.080
<v Speaker 1>that didn't allow animals, and I had a mother that

0:37:58.160 --> 0:38:00.279
<v Speaker 1>urged us to bring in all the cats that were

0:38:00.280 --> 0:38:03.120
<v Speaker 1>being abused by bullies in the alley. People are really

0:38:03.400 --> 0:38:05.640
<v Speaker 1>kids can be really mean to animals, uh, And I

0:38:05.719 --> 0:38:09.000
<v Speaker 1>just grew up with the understanding that you know, if

0:38:09.040 --> 0:38:11.440
<v Speaker 1>an animals being abused, you do something about it. I

0:38:11.480 --> 0:38:14.040
<v Speaker 1>grew up with the idea that you're supposed to react

0:38:14.080 --> 0:38:16.840
<v Speaker 1>and correct and expose and fight the sort of abuse.

0:38:16.840 --> 0:38:20.479
<v Speaker 1>So what's your relationship where they left now? Um, there's none.

0:38:20.560 --> 0:38:22.000
<v Speaker 1>I mean I haven't done. You feel you have to

0:38:22.000 --> 0:38:24.080
<v Speaker 1>be very careful. I mean when you're talk in one breath.

0:38:24.160 --> 0:38:26.440
<v Speaker 1>But the caution that you use that you employ in

0:38:26.560 --> 0:38:29.440
<v Speaker 1>terms of your protest work because of the lititiousness of

0:38:29.480 --> 0:38:33.799
<v Speaker 1>the Ringling brothers and so forth and other corporations, what's

0:38:33.800 --> 0:38:35.800
<v Speaker 1>that like for you in terms of your relationship with

0:38:35.800 --> 0:38:37.399
<v Speaker 1>a canea left you have to keep them in arms

0:38:37.440 --> 0:38:39.319
<v Speaker 1>like Well, I think it's just it's all different now.

0:38:39.400 --> 0:38:41.719
<v Speaker 1>Now we have whistleblowers that are on the inside who

0:38:41.880 --> 0:38:44.480
<v Speaker 1>get us into film. You know, the laboratories that were

0:38:44.560 --> 0:38:46.920
<v Speaker 1>rated back in the eighties have become bunkers now. I

0:38:46.960 --> 0:38:48.800
<v Speaker 1>don't think that there's much of a way to get inside.

0:38:49.040 --> 0:38:51.279
<v Speaker 1>And I think what Peter has done in a very

0:38:51.280 --> 0:38:53.840
<v Speaker 1>savvy way due to our lawyers, as we are in

0:38:53.880 --> 0:38:56.480
<v Speaker 1>it for the long haul. We are in an organization

0:38:56.520 --> 0:38:58.600
<v Speaker 1>that has lots of roots, but we want to be

0:38:58.640 --> 0:39:00.600
<v Speaker 1>around for the long haul. So we're very very careful

0:39:00.600 --> 0:39:04.360
<v Speaker 1>to pick cases that spot like whistleblowers findings that are

0:39:04.360 --> 0:39:08.279
<v Speaker 1>are lawful investigations of cruelty, and they become so successful

0:39:08.560 --> 0:39:10.279
<v Speaker 1>that now the meat trade is trying to change the

0:39:10.360 --> 0:39:12.680
<v Speaker 1>law so that we can even work with whistleblowers to

0:39:12.719 --> 0:39:17.160
<v Speaker 1>get this evidence, of which is the gang bills. People struggle,

0:39:17.520 --> 0:39:23.480
<v Speaker 1>no doubt with UM achieving a kind of deep, deep,

0:39:23.640 --> 0:39:28.040
<v Speaker 1>ascended level of devotion toward animal rights and a level

0:39:28.040 --> 0:39:30.240
<v Speaker 1>of purity in terms of their diet and their consumption

0:39:30.280 --> 0:39:32.640
<v Speaker 1>and so forth. But if you said to them, here's

0:39:33.080 --> 0:39:35.399
<v Speaker 1>one thing I think you should give up, what would

0:39:35.400 --> 0:39:38.200
<v Speaker 1>you say? I would tell them to watch our ten

0:39:38.200 --> 0:39:41.000
<v Speaker 1>minute Paul McCartney video called Meet Your Meat, which you

0:39:41.040 --> 0:39:42.799
<v Speaker 1>had had hosted as well at some point, and we

0:39:42.880 --> 0:39:46.120
<v Speaker 1>put updated it with new footage, and decide for yourself.

0:39:46.640 --> 0:39:48.440
<v Speaker 1>Decide for yourself what you want to give up. And

0:39:48.440 --> 0:39:50.600
<v Speaker 1>you may find that you had no idea that that

0:39:50.680 --> 0:39:53.239
<v Speaker 1>chickens injured that, or that pigs injured that, or you know,

0:39:53.360 --> 0:39:55.560
<v Speaker 1>just I don't think people should think of it as

0:39:55.960 --> 0:39:59.799
<v Speaker 1>a devotion to to animals necessarily. It's just like it's

0:39:59.800 --> 0:40:02.799
<v Speaker 1>just basic respect and as a respect for yourself as well.

0:40:03.160 --> 0:40:05.600
<v Speaker 1>It is a primal it is I mean, I want

0:40:05.600 --> 0:40:07.160
<v Speaker 1>to come clean with you and be honest with you,

0:40:07.200 --> 0:40:11.440
<v Speaker 1>which is I gave up beef in n and I

0:40:11.480 --> 0:40:16.160
<v Speaker 1>gave up poultry in you know. I mean, I'm I'm

0:40:16.160 --> 0:40:22.120
<v Speaker 1>a big, big, no hypocrisy supporter of the animals and

0:40:22.160 --> 0:40:24.320
<v Speaker 1>performance and I'll never go to a circus or a

0:40:24.440 --> 0:40:27.719
<v Speaker 1>zoo or so forth. I'm big on the crash testing

0:40:27.800 --> 0:40:31.800
<v Speaker 1>and a lot of things I'm really really strong about.

0:40:32.080 --> 0:40:34.080
<v Speaker 1>But I would remember that. I mean, I went and

0:40:34.080 --> 0:40:37.520
<v Speaker 1>didn't need poultry from two thousand and four, and then

0:40:37.560 --> 0:40:40.960
<v Speaker 1>I snapped and I ate a turkey sandwich in a

0:40:41.040 --> 0:40:46.160
<v Speaker 1>moment of complete freak out. My friend ordered a turkey

0:40:46.239 --> 0:40:49.160
<v Speaker 1>sandwich and I was sitting there. It was like a

0:40:49.200 --> 0:40:52.960
<v Speaker 1>scene from Altered States, where like the primal gene came

0:40:53.080 --> 0:40:57.920
<v Speaker 1>leaping through me and I ate the turkey sandwich. Well,

0:40:57.920 --> 0:41:02.479
<v Speaker 1>there's nothing like that flesh ripping sensation. Fortunately, nowadays there's

0:41:02.480 --> 0:41:04.600
<v Speaker 1>the products that you can get that have that same chewy,

0:41:04.680 --> 0:41:06.960
<v Speaker 1>grizzly that's what. That's what, that's that's where I went

0:41:07.040 --> 0:41:09.279
<v Speaker 1>up going. There's so many great ones, especially in New York.

0:41:09.320 --> 0:41:12.680
<v Speaker 1>There's fantastic restaurants all the town, but Blossom has. You

0:41:12.680 --> 0:41:15.800
<v Speaker 1>can get a bacon cheeseburger at Blossom. I'm not kidding,

0:41:16.200 --> 0:41:19.960
<v Speaker 1>and it's really, really, really something. It is good. When

0:41:19.960 --> 0:41:22.719
<v Speaker 1>did you stop eating meat? I stopped eating meat when

0:41:22.760 --> 0:41:24.960
<v Speaker 1>I was fourteen, on a fishing trip with my dad.

0:41:25.000 --> 0:41:27.560
<v Speaker 1>I used to go fishing back. I never went back.

0:41:27.760 --> 0:41:30.000
<v Speaker 1>The only kind of animal I ever killed was a fish.

0:41:30.040 --> 0:41:32.239
<v Speaker 1>And so that's where I started. Because I I was

0:41:32.680 --> 0:41:34.279
<v Speaker 1>I used to get beat up for being gay and

0:41:34.320 --> 0:41:36.919
<v Speaker 1>for being a punk rocker in high school. And one

0:41:37.000 --> 0:41:40.440
<v Speaker 1>day between classes, some kid hauled off and slugged me

0:41:40.440 --> 0:41:43.040
<v Speaker 1>in the stomach and I was doubled over, out of breath,

0:41:43.120 --> 0:41:45.680
<v Speaker 1>laying on the ground, gasping for air. And I looked

0:41:45.719 --> 0:41:47.640
<v Speaker 1>up and there was just all these people staring down

0:41:47.680 --> 0:41:50.319
<v Speaker 1>looking at me and laughing, and I couldn't even speak,

0:41:50.360 --> 0:41:52.279
<v Speaker 1>I couldn't breathe. A few weeks later, I was on

0:41:52.320 --> 0:41:54.320
<v Speaker 1>a fishing trip with my dad and I caught a

0:41:54.360 --> 0:41:56.920
<v Speaker 1>flounder and it was a big, heavy fish. Got him

0:41:56.920 --> 0:41:59.239
<v Speaker 1>on the deck, two eyes on one side of his head.

0:41:59.520 --> 0:42:01.640
<v Speaker 1>Somebody omped on and pulled the hook out of his mouth,

0:42:01.880 --> 0:42:04.600
<v Speaker 1>and I looked down and here's this poor creature gasping

0:42:04.640 --> 0:42:07.520
<v Speaker 1>for breath, looking up at the circle of people standing

0:42:07.520 --> 0:42:10.480
<v Speaker 1>around him, and everybody was looking down and laughing at him,

0:42:10.520 --> 0:42:13.160
<v Speaker 1>and I thought, wait a second, now I'm the bully.

0:42:13.760 --> 0:42:15.920
<v Speaker 1>I went vegetarian then, except for it took a little

0:42:16.239 --> 0:42:19.200
<v Speaker 1>a little while longer with chicken, and I went vegan

0:42:19.560 --> 0:42:22.439
<v Speaker 1>a few years later when I started working at Peter.

0:42:22.960 --> 0:42:25.239
<v Speaker 1>I want to learn more about that, but it was

0:42:25.280 --> 0:42:27.319
<v Speaker 1>oh yeah, yeah, But it was the visceral thing that

0:42:27.360 --> 0:42:29.600
<v Speaker 1>I had just plucked this creature from the bottom of

0:42:29.640 --> 0:42:32.640
<v Speaker 1>the ocean into this horrible world with these people just

0:42:32.760 --> 0:42:35.440
<v Speaker 1>laughing at his misery, and I thought, who the hell

0:42:35.480 --> 0:42:37.840
<v Speaker 1>am I to do that? So that was the turning

0:42:37.840 --> 0:42:40.800
<v Speaker 1>point moment in my life too. I want to participate

0:42:40.800 --> 0:42:43.480
<v Speaker 1>in blood and guts. Of course, hamburgers and stuff that

0:42:43.520 --> 0:42:45.000
<v Speaker 1>you get in the drive through. You don't see the

0:42:45.800 --> 0:42:48.200
<v Speaker 1>chain of violence that you're responsible for. But it hit

0:42:48.239 --> 0:42:51.040
<v Speaker 1>me right home that day, and um, that completely changed

0:42:51.120 --> 0:42:54.680
<v Speaker 1>my my thinking about this issue. My friend Mary Brosnahan

0:42:55.120 --> 0:42:58.839
<v Speaker 1>is the executive director of Coalition for the Homeless, and

0:42:58.920 --> 0:43:02.200
<v Speaker 1>she has given her professional life. I mean, she's a

0:43:02.239 --> 0:43:04.880
<v Speaker 1>grown woman with a child and she's worked for I

0:43:04.880 --> 0:43:07.879
<v Speaker 1>think twenty five years with Coalition for the Homeless has

0:43:07.960 --> 0:43:10.720
<v Speaker 1>been her professional career since she was a very young woman,

0:43:11.400 --> 0:43:13.919
<v Speaker 1>and you, similarly a couple of years shy of being

0:43:14.000 --> 0:43:17.040
<v Speaker 1>fifty years old. It's hard to believe that the eternally youthful,

0:43:17.520 --> 0:43:19.239
<v Speaker 1>the Peter pan as I'd like to think of you,

0:43:19.280 --> 0:43:22.239
<v Speaker 1>of the animal rightsman with Dan Matthews, the great Dan

0:43:22.320 --> 0:43:26.520
<v Speaker 1>Matthews is almost going to be fifty. But you yourself

0:43:26.560 --> 0:43:29.400
<v Speaker 1>have given your professional life to one cause and to

0:43:29.520 --> 0:43:32.319
<v Speaker 1>one group of people. And I was wondering as we

0:43:32.480 --> 0:43:35.560
<v Speaker 1>as we fade out here, why why have you stayed

0:43:35.600 --> 0:43:38.640
<v Speaker 1>with Peter all this time? Well, because it goes back

0:43:38.640 --> 0:43:41.160
<v Speaker 1>to my history degree. I know, I've studied other movements

0:43:41.160 --> 0:43:44.320
<v Speaker 1>throughout history, and I've studied what made the women's movement

0:43:44.320 --> 0:43:47.280
<v Speaker 1>finally clicked the civil rights movement, and it was always,

0:43:47.440 --> 0:43:50.680
<v Speaker 1>without exception agitation. There always had to be a cutting

0:43:50.719 --> 0:43:53.799
<v Speaker 1>edge group that may not have been popular in its day,

0:43:53.840 --> 0:43:58.000
<v Speaker 1>but historically was deemed the breakthrough organization to put this

0:43:58.040 --> 0:44:01.520
<v Speaker 1>issue into the public discourse and finally get some change.

0:44:01.920 --> 0:44:06.160
<v Speaker 1>And so um. Luckily, I'm a kind of a notious person,

0:44:06.239 --> 0:44:09.080
<v Speaker 1>so I have no problem being an agitator, but I I,

0:44:09.400 --> 0:44:11.359
<v Speaker 1>you know, have a really clear focus on what we're

0:44:11.360 --> 0:44:13.440
<v Speaker 1>doing and what the outcome can be, and what the

0:44:13.480 --> 0:44:15.680
<v Speaker 1>outcome has been. We've got so many great cases of

0:44:15.719 --> 0:44:18.160
<v Speaker 1>success now, and all of them show that I had

0:44:18.160 --> 0:44:20.040
<v Speaker 1>a lot of successes. And I think I just take

0:44:20.080 --> 0:44:22.759
<v Speaker 1>your obnoxious. But I think you're determined. I think you're

0:44:22.760 --> 0:44:27.560
<v Speaker 1>committed so beyond the bacon cheeseburger that you could refer

0:44:27.640 --> 0:44:31.160
<v Speaker 1>to it blossom. What does um one of the great

0:44:31.239 --> 0:44:34.400
<v Speaker 1>princes of the animal rights movement, the great Dan Matthews,

0:44:34.480 --> 0:44:37.200
<v Speaker 1>what does Dan Matthews have for dessert? Um, let your

0:44:37.239 --> 0:44:39.640
<v Speaker 1>go to vegan dessert. I really like sorbet. You can

0:44:39.640 --> 0:44:42.680
<v Speaker 1>find it anywhere. It's usually good. I know it sounds simple.

0:44:42.800 --> 0:44:45.680
<v Speaker 1>I know it sounds really faggy, but what can I say.

0:44:46.840 --> 0:44:49.680
<v Speaker 1>It's that simple. It's exactly no to foodie cutis. I

0:44:49.760 --> 0:44:51.320
<v Speaker 1>like that stuff. I mean when you find it. I

0:44:51.880 --> 0:44:54.120
<v Speaker 1>really like ethnic foods. I really like spicy things. I'm

0:44:54.160 --> 0:44:56.000
<v Speaker 1>not I don't have a big sweet tooth. But you

0:44:56.040 --> 0:44:58.000
<v Speaker 1>know you can find a Goldenberg's peanut chew in any

0:44:58.040 --> 0:45:01.439
<v Speaker 1>drug store that's vegan. We have on our website. Even

0:45:01.480 --> 0:45:04.360
<v Speaker 1>stuff you can find, uh you know at seven eleven

0:45:04.440 --> 0:45:08.160
<v Speaker 1>or Target that's vegan, but um, you cant. I rarely

0:45:08.160 --> 0:45:10.560
<v Speaker 1>go to a vegetarian restaurant. I go to wherever I

0:45:10.600 --> 0:45:12.600
<v Speaker 1>happen to be for a meeting and grab what I can.

0:45:12.960 --> 0:45:14.759
<v Speaker 1>And now it's getting so easy. It's I think a

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<v Speaker 1>new generation has decided it doesn't want to make the

0:45:17.320 --> 0:45:21.000
<v Speaker 1>same mistakes as our grandparents and parents that died of

0:45:21.320 --> 0:45:25.200
<v Speaker 1>heart disease or got whatever form of cancer and now Alzheimer's.

0:45:25.200 --> 0:45:28.279
<v Speaker 1>Were just evolving as a species away from a meat

0:45:28.280 --> 0:45:30.680
<v Speaker 1>based diet, just as we've evolved away from other bad

0:45:30.719 --> 0:45:34.200
<v Speaker 1>practices in the past. I think we're just evolving emotionally

0:45:34.200 --> 0:45:37.279
<v Speaker 1>and spiritually away from this idea that animals have to

0:45:37.719 --> 0:45:41.400
<v Speaker 1>die for us to live. Actually, their animals dying for

0:45:41.480 --> 0:45:53.919
<v Speaker 1>us is keeping us from living fully. Dan Matthews says

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<v Speaker 1>he's always been drawn to extremes and find traditional activism dreary.

0:45:59.719 --> 0:46:02.640
<v Speaker 1>This fall, he'll be working with former TV game show

0:46:02.680 --> 0:46:05.920
<v Speaker 1>host Bob Barker, who's been a vegetarian for over twenty

0:46:05.920 --> 0:46:14.319
<v Speaker 1>five years, on Peter's new campaign Food for Thought. This

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<v Speaker 1>is Alec Baldwin and you're listening to here's the thing