WEBVTT - Bloomberg Businessweek Weekend - February 11th, 2022

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<v Speaker 1>This is Bloomberg Business Week inside from the reporters and

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<v Speaker 1>editors who bring you America's most trusted business magazine, plus

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<v Speaker 1>global business finance and tech news. As it happened, Bloomberg

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<v Speaker 1>Business Week with Carol Messier and Bloomberg Quick Takes Tim

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<v Speaker 1>Stinovic on Bloomberg Radio. Hi, everyone, Welcome to the weekend

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<v Speaker 1>edition of Bloomberg Business Week. Inflation front and center, thanks

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<v Speaker 1>to a CPI print crossing this past week. It was

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<v Speaker 1>a big number, seven and a half percent jump year

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<v Speaker 1>over year. Inflation still running at a forty year high,

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<v Speaker 1>and yet strong runings keep on rolling in. One big

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<v Speaker 1>company that's taking rising costs and stride is Chipotle Mexican grill,

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<v Speaker 1>the fast casual dining giant, reporting a strong fourth quarter

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<v Speaker 1>this past week. We're going to talk expansion plans and

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<v Speaker 1>pricing power with Chipotle CFO Jack hart Tongue. Also, I

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<v Speaker 1>had a prolific loan shark that former President Donald Trump,

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<v Speaker 1>freed from prison, is now back lending money again. His

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<v Speaker 1>tactics are more exploited than ever before. Meantime, as the

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<v Speaker 1>Winner Olympics continue in Beijing, we'll discuss the implications of

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<v Speaker 1>China's continued clampdown on democracy in Hong Kong. Our conversation

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<v Speaker 1>with Mark Clifford, president of the Committee for Freedom in

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<v Speaker 1>Hong Kong, is coming up. All of that to come.

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<v Speaker 1>We begin with this week's domestic cover story. Betting apps

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<v Speaker 1>want you to come for the Super Bowl, the Big Game,

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<v Speaker 1>and stay and gamble forever. Legalized mobile sports betting is

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<v Speaker 1>expanding in the US, including just recently here in New York,

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<v Speaker 1>and right in time for Super Bowl fifty six, the

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<v Speaker 1>National Football League is leading the charge to embrace it

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<v Speaker 1>after years of worrying that gambling could influence the play

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<v Speaker 1>on the field. Well for more on the about face

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<v Speaker 1>from America's biggest sports leagues and team owners, returned to

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<v Speaker 1>the editor of Bloomberg Business Week magazine, Joel Webber. At

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<v Speaker 1>Bloomberg News Projects and Investigations reporter Peter Robison. The light

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<v Speaker 1>bulb moment for me was was reading a report from

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<v Speaker 1>Goldman Sachs which which pointed out that these apps over

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<v Speaker 1>time might each have fifteen million customers, and that's the

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<v Speaker 1>number who watch a usual NFL game. And so when

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<v Speaker 1>you have that many eyeballs and that many people coming

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<v Speaker 1>regularly on your site, it gives you a lot of

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<v Speaker 1>power and in a lot of other countries that the

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<v Speaker 1>gambling sites are are the way people watch these games,

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<v Speaker 1>and it's it's the filter through which the games are watched,

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<v Speaker 1>which which seems like a really big deal for for

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<v Speaker 1>all these sports over time. What I think is interesting

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<v Speaker 1>the MLB was early uh in on on Draft Kings,

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<v Speaker 1>Robert Kraft, Jerry Jones. I mean colleges, they went from

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<v Speaker 1>like not doing anything to all of a sudden they're

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<v Speaker 1>investing in big time and there's meetings kind of I

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<v Speaker 1>feel like was it was a Craft sound who brokered

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<v Speaker 1>kind of a meeting with one of the betting apps.

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<v Speaker 1>Like It's just interesting how entrenched it's become. Yeah, there

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<v Speaker 1>there there was preparation behind the scenes for this moment

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<v Speaker 1>even before the Supreme Court opened the floodgates with its

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<v Speaker 1>ruling legalizing sports betting outside of Nevada. In even before that,

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<v Speaker 1>as we report in the story, Roger Goodell met with

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<v Speaker 1>Jason Robbins from Draft Kings UH in a Boston suburb

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<v Speaker 1>with the craft with with Robert Kraft and his son

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<v Speaker 1>and UH Fantasy as another person we talked to said,

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<v Speaker 1>you know, Fantasy was really the wedge that helped these

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<v Speaker 1>leagues get comfortable. It was almost like a soft launch

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<v Speaker 1>for for gambling, and it also showed the leagues and

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<v Speaker 1>everybody how popular this is. How do they keep it pure?

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<v Speaker 1>It's a really good question, and it sounds like one

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<v Speaker 1>that the league is still working out it itself. We

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<v Speaker 1>we talked to the chief compliance officer for the NFL

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<v Speaker 1>and they have developed an online training course. They have

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<v Speaker 1>stepped up their discussions with league personnel about what information

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<v Speaker 1>can be shared outside the league because with so many

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<v Speaker 1>prop bets, including what color is the gatorade going to be?

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<v Speaker 1>That's dumped on the coach's head. And I guess one

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<v Speaker 1>distinction is that those bets that tend to be on

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<v Speaker 1>offshore books, which are are less regulated. But the point

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<v Speaker 1>remains that there's a lot of potential for UH, for shenanigans,

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<v Speaker 1>and so the league is trying to get ahead of that.

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<v Speaker 1>They've also workshops with players where they bring in what

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<v Speaker 1>they've called bad guys who have been caught before. You

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<v Speaker 1>trying to groom players in six games, and you know

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<v Speaker 1>that the skeptics will say that that you can't you know,

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<v Speaker 1>do that UH with complete success and and really any

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<v Speaker 1>one case, it's gonna it creates a huge perception problem. Uh.

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<v Speaker 1>And and you know you saw that even in the

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<v Speaker 1>Premier League recently where a yellow card given late in

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<v Speaker 1>the match has has you know, caused a fury on

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<v Speaker 1>on Twitter with people claiming that that there's somehow a

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<v Speaker 1>fixed So it just it changes the way people watch

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<v Speaker 1>games when when betting is so entrenched. How much money

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<v Speaker 1>is you know slashing around here for the NFL, Like,

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<v Speaker 1>what's the what's they're they're taking all this It's it's

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<v Speaker 1>already substantial. It's in the hundreds of millions. You know,

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<v Speaker 1>just just one deal that the NFL signed with the

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<v Speaker 1>data provider is reportedly worth a hundred and twenty million

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<v Speaker 1>a year to it. And over time they're they're talking

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<v Speaker 1>a billion and year, which is a lot of money

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<v Speaker 1>for a league that Uh in the pandemic year it

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<v Speaker 1>took in twelve billion. So uh and Goldman's talking, you know,

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<v Speaker 1>thirty billion plus over time just in the US, Hey, Peter.

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<v Speaker 1>One of the promises that or at least the selling

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<v Speaker 1>points that these apps are and services are making to

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<v Speaker 1>the league's is this idea of engagement and the way

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<v Speaker 1>that it drives engagement two levels that the teams want

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<v Speaker 1>to see in the leagues want to see what do

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<v Speaker 1>we know about the relationship between the way that people bet,

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<v Speaker 1>who bets and to what extent they actually pay more

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<v Speaker 1>attention and tune in and see the ads in the games. Well,

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<v Speaker 1>I know, Genius has a statistic that people are more

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<v Speaker 1>likely to watch a game if if they're placing a

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<v Speaker 1>bet on it. You know, certainly if your money is

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<v Speaker 1>at stake, you're you're more likely to watch or at

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<v Speaker 1>least to watch a portion of it. Uh So that's

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<v Speaker 1>one big factor. I mean. The other factor we get

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<v Speaker 1>into in the stories is just the possibility of addiction

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<v Speaker 1>that that you know, as one person pointed out, uh,

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<v Speaker 1>you know, Pete, that that you know, people between the

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<v Speaker 1>men between the ages of fourteen to thirty five are

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<v Speaker 1>especially likely to gamble. I think that that increase in

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<v Speaker 1>rates already, that is like such an important point in

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<v Speaker 1>this because it looks like a ton of fun Like

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<v Speaker 1>there's all these funny prop beds. Then it's like, oh,

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<v Speaker 1>by the way, you know, eighteen to thirty five, Like,

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<v Speaker 1>can you imagine how many people are going to get

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<v Speaker 1>addicted out of this? Because it seems like nothing, and

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<v Speaker 1>then it's like, oh wow, that just drained my bank account.

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<v Speaker 1>That was Bloomberg Business Week magazine editor Joe Webber and

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<v Speaker 1>Bloomberg News Projects and Investigations reporter Peter Robeson on this

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<v Speaker 1>week's domestic cover story. Peter co wrote the piece with

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<v Speaker 1>Ira Boudway, coming up China's tightening grip in Hong Kong

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<v Speaker 1>as implications that reach well beyond the city. Will explore

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<v Speaker 1>how Beijing is exporting its authoritarian tactics around the world.

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<v Speaker 1>You're listening to Bloomberg Business Week. This is Bloomberg. This

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<v Speaker 1>is Bloomberg Business Week with Carol Man here and Bloomberg

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<v Speaker 1>Quick Takes Tim Stinovik from Bloomberg Radio. Do you recall

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<v Speaker 1>last week the Bloomberg Business Week cover story detailed Beijing's

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<v Speaker 1>assault on the ones very popular Apple Daily newspaper and

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<v Speaker 1>how the crackdown served as a sharp escalation of efforts

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<v Speaker 1>to dismantle Hong Kong's democracy movement. Our next guest was

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<v Speaker 1>quoted in that story, Mark Clifford, to the president of

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<v Speaker 1>the Committee for Freedom in Hong Kong. He's also a

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<v Speaker 1>Council and Foreign Relations member and former editor in chief

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<v Speaker 1>of both English language papers in Hong Kong, The Standard

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<v Speaker 1>and the South China Morning Post. Mark joined us to

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<v Speaker 1>talk about his new book. It's entitled Today, Hong Kong

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<v Speaker 1>Tomorrow the World, which China's crackdown reveals about its plans

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<v Speaker 1>to end freedom everywhere. And Mark also got into where

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<v Speaker 1>we go from here now that a trusted publication has

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<v Speaker 1>been silenced forever? Sure well, thanks, and it was a

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<v Speaker 1>great piece. In anybody who's listening hasn't read it. I

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<v Speaker 1>think it's the definitive account of the destruction of Apple Daily,

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<v Speaker 1>which um, as the article pointed out, was a precursor

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<v Speaker 1>to destruction of civil society in throughout Hong Kong. And uh,

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<v Speaker 1>since then, we've seen unions shut um, a number of

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<v Speaker 1>NGOs shut down, bank accounts frozen, I mean the playbook

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<v Speaker 1>that was who we first saw with Apple Daily. People

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<v Speaker 1>being thrown in jail, bank accounts frozen, companies, NGOs, unions

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<v Speaker 1>thrown out of business. Is you know, all too you know,

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<v Speaker 1>all too common in Hong Kong. I think that for

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<v Speaker 1>the rest of the world. I mean, you take a

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<v Speaker 1>city prospers, peaceful, you know, filled with you know, like

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<v Speaker 1>people like London or New York just doing their own

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<v Speaker 1>thing with lots of kinds of newspapers, and you just

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<v Speaker 1>throw those people in jail. I mean I was a

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<v Speaker 1>director at Next Digital, so I mean, unfortunately I had

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<v Speaker 1>a firsthand view of this. And uh, let me just

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<v Speaker 1>tell you, it's not nice to be on the wrong

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<v Speaker 1>end of the Chinese state when you're trying to destroy something.

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<v Speaker 1>So we'd have raids on the newsroom, five hundred armed police.

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<v Speaker 1>Can you imagine five hundred armed police coming into Blue

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<v Speaker 1>Burg and terrorizing the journalists and taking their computers and

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<v Speaker 1>marching the editor in chief and other senior people off

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<v Speaker 1>to jail. I mean, that's what we saw in Hong Kong,

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<v Speaker 1>and uh we saw the I think it's unparalleled in history.

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<v Speaker 1>Even when the Soviets took over Eastern Europe in the

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<v Speaker 1>late forties, it wasn't taking over a peaceful, prosperous city

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<v Speaker 1>the way that the Chinese have taken over Hong Kong.

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<v Speaker 1>So really really a horrible situation. So what happened, Like

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<v Speaker 1>I remember July one, Hong Kong returning to Chinese control

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<v Speaker 1>after a century and a half of British colonial rule.

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<v Speaker 1>It was meant to establish this one country two systems

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<v Speaker 1>relationship withdu China Hong Kong. It was like the beginning

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<v Speaker 1>of my career in business news in a big way.

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<v Speaker 1>And watching this and talking to so many international business

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<v Speaker 1>people who said, you know, continued to look at that

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<v Speaker 1>Chinese market as such big potential, so important to their

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<v Speaker 1>future growth UM, and that provided some confidence that things

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<v Speaker 1>would continue to open up in China despite that handover,

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<v Speaker 1>What did we all miss I don't know that we

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<v Speaker 1>missed anything. We tried engagement, and a couple of years

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<v Speaker 1>after that, in two thousand one, UM, the Chinese were

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<v Speaker 1>joined the World Trade Organization UM. So that was a

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<v Speaker 1>good thing. I mean, this was part of an opening

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<v Speaker 1>up in China that saw somewhere between six eight hundred

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<v Speaker 1>million people pulled out of absolute poverty. That's twice the

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<v Speaker 1>population of the US. I mean, remarkable in many ways.

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<v Speaker 1>And uh, look, I was an advocate for engagement. I worked.

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<v Speaker 1>I've lived in Asia over thirty years, mostly in Hong Kong.

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<v Speaker 1>And of course we knew the Chinese communists were not

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<v Speaker 1>really nice people. They weren't proto democrats or anything. But uh,

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<v Speaker 1>you felt that things would keep opening up as they

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<v Speaker 1>had in Korea and Taiwan as those countries got got richer,

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<v Speaker 1>and I think Shi jin Ping's ascension to the top

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<v Speaker 1>dog position in China a decade ago twelve changed everything. Uh,

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<v Speaker 1>you know, the trajectory wasn't always you know, as I said,

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<v Speaker 1>towards democracy, but at least there was a sense of openness.

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<v Speaker 1>And um, what we got wrong is we didn't see

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<v Speaker 1>Hijin Pin coming. And I don't think any of the

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<v Speaker 1>Chinese who elected him, the small small group of people

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<v Speaker 1>in the politbero elected him, I don't think they really

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<v Speaker 1>knew what they were getting into either. But we've had

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<v Speaker 1>you know, the most uh you know, the strongest, toughest

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<v Speaker 1>Chinese leader at least since now maybe he's going to

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<v Speaker 1>prove to be more so. Is this so Mark, Is

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<v Speaker 1>this gees China or is this the party's China? Well,

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<v Speaker 1>g does come out of the party, So I don't

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<v Speaker 1>want to just blame it on Ge. I mean, this

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<v Speaker 1>is a this is a country that you know, killed,

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<v Speaker 1>it's it's students, it's young people in and it's a

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<v Speaker 1>party that will do anything to keep control. What is

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<v Speaker 1>the role of business people in all of this and

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<v Speaker 1>their responsibility? Who want to be in that market, but

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<v Speaker 1>have to tread lightly maybe or carefully. Yeah. I think

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<v Speaker 1>I think they're holding their nose, closing their eyes and

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<v Speaker 1>helping this sort of goes away and passes, just just

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<v Speaker 1>as they hope the pandemic passes, because they think they

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<v Speaker 1>have to be in China. And I think this is

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<v Speaker 1>the issue that you know, we really need to front

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<v Speaker 1>is how important is China. We started speaking about the

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<v Speaker 1>role that businesses should be taking right now with regard

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<v Speaker 1>to what China is doing. And you you said that

0:12:11.080 --> 0:12:13.400
<v Speaker 1>the businesses around the world have to decide how important

0:12:13.440 --> 0:12:16.319
<v Speaker 1>China is to them. And it does seem like businesses

0:12:16.320 --> 0:12:19.679
<v Speaker 1>have decided and they've decided that China is really important.

0:12:19.960 --> 0:12:22.480
<v Speaker 1>I mean, look at Apple for example. You know, the

0:12:22.480 --> 0:12:26.680
<v Speaker 1>company gets you know, close its revenue uh from the

0:12:26.720 --> 0:12:29.720
<v Speaker 1>Greater China area, and it relies on the Taiwanese company

0:12:29.720 --> 0:12:33.280
<v Speaker 1>Fox Con to build many of its products in China. Uh.

0:12:33.400 --> 0:12:35.200
<v Speaker 1>You know, we can say the same thing about Starbucks

0:12:35.240 --> 0:12:38.000
<v Speaker 1>and Nike. The list continues to go on. Disney, Uh,

0:12:38.040 --> 0:12:40.640
<v Speaker 1>the sports leagues like the NBA, for example, we could

0:12:40.679 --> 0:12:45.000
<v Speaker 1>go there. Um, are they making the right moves? Well,

0:12:45.040 --> 0:12:47.600
<v Speaker 1>I think for you know, short term shareholders, yes, I

0:12:47.640 --> 0:12:50.880
<v Speaker 1>think longer term, they have to think really hard in

0:12:50.920 --> 0:12:54.560
<v Speaker 1>their boardroom if they want the kind of legacy that

0:12:55.120 --> 0:12:59.760
<v Speaker 1>many companies, including IBM notably suffered after being very closely

0:12:59.840 --> 0:13:03.319
<v Speaker 1>so of stated with the Nazis. UM and UH, I

0:13:03.360 --> 0:13:06.559
<v Speaker 1>don't know if that's really consonant with E s G

0:13:07.200 --> 0:13:11.800
<v Speaker 1>sorts of environmental social governance principles or ultimately long term

0:13:11.840 --> 0:13:14.440
<v Speaker 1>shareholder value. But you know, you put your finger on

0:13:14.440 --> 0:13:17.319
<v Speaker 1>on the on the issue. I mean, you know, China

0:13:17.480 --> 0:13:19.839
<v Speaker 1>is a big market. It's not like the Soviet Union,

0:13:19.840 --> 0:13:22.760
<v Speaker 1>which we weren't really very you know, entangled with during

0:13:22.760 --> 0:13:27.160
<v Speaker 1>the Cold War. UM. I think it's the financial institutions

0:13:27.120 --> 0:13:30.439
<v Speaker 1>and the financial flows that are perhaps an area that

0:13:30.480 --> 0:13:33.240
<v Speaker 1>we're gonna look at more closely in the shorter run.

0:13:33.320 --> 0:13:36.400
<v Speaker 1>I mean, do we want let's just say, pension funds

0:13:36.440 --> 0:13:40.120
<v Speaker 1>for New York cops going to to fund Chinese you know,

0:13:40.200 --> 0:13:46.120
<v Speaker 1>increasingly um repressive Chinese government that has publicly said its

0:13:46.120 --> 0:13:50.680
<v Speaker 1>goal is to confront and uh ultimately surpass the US.

0:13:50.920 --> 0:13:52.600
<v Speaker 1>And is that the is that really what we want

0:13:52.640 --> 0:13:54.120
<v Speaker 1>to be doing. I mean, this isn't something that we're

0:13:54.120 --> 0:13:57.680
<v Speaker 1>gonna settle tomorrow because the story of the last thirty

0:13:57.800 --> 0:14:01.160
<v Speaker 1>or more years has been increasing engagement. Was trying to start,

0:14:01.280 --> 0:14:05.360
<v Speaker 1>you see, to start disentangling, particularly when it's a market,

0:14:05.400 --> 0:14:08.720
<v Speaker 1>but it's also a supplier to us, So no easy answers.

0:14:09.200 --> 0:14:11.280
<v Speaker 1>That was the President of the Committee for Freedom in

0:14:11.360 --> 0:14:14.480
<v Speaker 1>Hong Kong, Mark Clifford, his new book Today, Hong Kong Tomorrow.

0:14:14.520 --> 0:14:17.640
<v Speaker 1>The world is out now still ahead. On Bloomberg Business Week,

0:14:17.640 --> 0:14:21.200
<v Speaker 1>a former US Olympian takes on her latest challenge, building

0:14:21.200 --> 0:14:24.280
<v Speaker 1>a social fitness platform for the modern athlete. Silver medal

0:14:24.320 --> 0:14:27.840
<v Speaker 1>winning Bob's letter turned to business executive Lauren Gibbs joins us. Next,

0:14:28.240 --> 0:14:41.120
<v Speaker 1>This is Bloomberg broadcasting from the financial capital of the world,

0:14:41.280 --> 0:14:44.760
<v Speaker 1>Bloomberg eleven Frio in New York to Washington, d C.

0:14:44.960 --> 0:14:49.640
<v Speaker 1>Bloomberg to Boston, Bloomberg one, O six one does San Francisco,

0:14:49.720 --> 0:14:53.160
<v Speaker 1>Bloomberg nine six to the country Sirius XM Chado one

0:14:53.240 --> 0:14:56.360
<v Speaker 1>nine and around the globe the Bloomberg Business app and

0:14:56.440 --> 0:15:01.760
<v Speaker 1>Bloomberg Radio dot Com. This is Bloomberg Business Week. The

0:15:01.800 --> 0:15:04.440
<v Speaker 1>Olympics in Beijing. You know they're well underway. Our next

0:15:04.520 --> 0:15:07.360
<v Speaker 1>guest very familiar with the experience, having meddled for Team

0:15:07.480 --> 0:15:11.520
<v Speaker 1>USA in the Games, earning a silver medal in bob sledding,

0:15:11.720 --> 0:15:14.480
<v Speaker 1>and earlier this month, Lauren Gives was named vice president

0:15:14.520 --> 0:15:18.360
<v Speaker 1>of Partnerships at Heroic. It's a public benefit corporation. It's

0:15:18.400 --> 0:15:21.760
<v Speaker 1>a social training platform that challenges the negative aspects of

0:15:21.880 --> 0:15:25.120
<v Speaker 1>social media. Before we get into Lauren's latest business endeavor, Tim,

0:15:25.160 --> 0:15:27.560
<v Speaker 1>you had to go there a self professed Olympic junkie.

0:15:27.560 --> 0:15:30.120
<v Speaker 1>I mean, you've been watching the games NonStop. Yeah. I

0:15:30.160 --> 0:15:32.640
<v Speaker 1>really enjoy the Winter Olympics. I don't know why, but

0:15:33.320 --> 0:15:36.280
<v Speaker 1>probably from my time skiing in Colorado. I love snow.

0:15:36.920 --> 0:15:39.000
<v Speaker 1>But yeah, I've been standing up too late, Carol, watching

0:15:39.040 --> 0:15:42.120
<v Speaker 1>them catching him live. He has been a little tired. Well, anyway,

0:15:42.160 --> 0:15:44.320
<v Speaker 1>you asked her about how she likes watching the games

0:15:44.360 --> 0:15:46.120
<v Speaker 1>on TV and being on the other side of the

0:15:46.200 --> 0:15:49.000
<v Speaker 1>world as opposed to being in the spotlight and chasing

0:15:49.040 --> 0:15:52.240
<v Speaker 1>that spot on the podium. I it's watching my friends,

0:15:52.600 --> 0:15:55.920
<v Speaker 1>you know, the last four years of their hard work, um,

0:15:56.560 --> 0:15:59.920
<v Speaker 1>you know, on on TV. And when things go great,

0:16:00.320 --> 0:16:01.880
<v Speaker 1>you know you want to be there to celebrate with them.

0:16:01.920 --> 0:16:04.520
<v Speaker 1>But things don't go exactly as planned, you want to

0:16:04.560 --> 0:16:06.480
<v Speaker 1>be there to support them, and and it's just it's

0:16:06.520 --> 0:16:08.720
<v Speaker 1>so much easier to compete than this to watch hands

0:16:08.760 --> 0:16:11.640
<v Speaker 1>down well. And I always wonder what the process is, right,

0:16:11.720 --> 0:16:13.920
<v Speaker 1>Like if you are an athlete and you came to

0:16:14.080 --> 0:16:17.600
<v Speaker 1>it later than most, I think that's fair to say, Uh,

0:16:17.680 --> 0:16:20.360
<v Speaker 1>you've got an executive NBA, you were you know, in

0:16:20.440 --> 0:16:22.800
<v Speaker 1>the work world, in the corporate space, and then you

0:16:22.920 --> 0:16:25.400
<v Speaker 1>try out for the Bob sled team on a whim?

0:16:25.720 --> 0:16:27.280
<v Speaker 1>What's the whim? What is it? You wake up in

0:16:27.320 --> 0:16:28.960
<v Speaker 1>the morning, you have a great cup of coffee and said,

0:16:29.000 --> 0:16:30.480
<v Speaker 1>I'm going to go out for the Bob sled team.

0:16:30.480 --> 0:16:34.520
<v Speaker 1>How does that work? Yeah? I tried it as a joke. Um,

0:16:34.640 --> 0:16:37.080
<v Speaker 1>a friend of mine suggested that I tried out for

0:16:37.120 --> 0:16:39.840
<v Speaker 1>the Bob sled team, and I thought that was crazy.

0:16:39.920 --> 0:16:41.880
<v Speaker 1>But I had also made a promise to myself to

0:16:41.960 --> 0:16:44.640
<v Speaker 1>fully vet every opportunity that came to me, and so

0:16:44.760 --> 0:16:46.920
<v Speaker 1>I was living in Denver at the time. I found

0:16:46.960 --> 0:16:48.880
<v Speaker 1>that they were tryouts about an hour away at the

0:16:48.920 --> 0:16:52.160
<v Speaker 1>Olympic Training Center. I didn't know there were centers dedicated

0:16:52.160 --> 0:16:54.160
<v Speaker 1>to Olympians, so I thought, how cool would it be

0:16:54.240 --> 0:16:57.120
<v Speaker 1>to just tour center by a T shirt, you know,

0:16:57.160 --> 0:16:59.080
<v Speaker 1>maybe eating the cafeteria so I can eat like an

0:16:59.120 --> 0:17:03.240
<v Speaker 1>Olympian and that would be it. And eight years later, um,

0:17:03.320 --> 0:17:07.320
<v Speaker 1>a Olympic medalissa world champion, you know, have made eight

0:17:07.480 --> 0:17:10.960
<v Speaker 1>national teams and you know, but basically travel the world

0:17:11.080 --> 0:17:13.520
<v Speaker 1>representing Team USA. All right, but wait a minute, you

0:17:13.560 --> 0:17:15.680
<v Speaker 1>don't just like walk up and be like, hey, this

0:17:15.800 --> 0:17:17.480
<v Speaker 1>kind of wanted to I mean, what was it though?

0:17:18.200 --> 0:17:20.840
<v Speaker 1>What was what was involved in the process. Did they

0:17:20.920 --> 0:17:24.280
<v Speaker 1>just immediately say come on on? Yeah? They just looked

0:17:24.320 --> 0:17:28.080
<v Speaker 1>at me there like you, Um, there's a there's an

0:17:28.119 --> 0:17:30.840
<v Speaker 1>initial combine where you do a sprint a shot toss.

0:17:30.920 --> 0:17:33.479
<v Speaker 1>So you take a shot football, keep it forward as

0:17:33.520 --> 0:17:35.800
<v Speaker 1>far as you can, and you do a standing broad jump.

0:17:35.880 --> 0:17:37.760
<v Speaker 1>And so you know, I played volleyball in college. I

0:17:37.800 --> 0:17:40.000
<v Speaker 1>went to Brown University, but also ran track, and so

0:17:40.520 --> 0:17:44.119
<v Speaker 1>I got that um perfect mixture of explosiveness, speed and

0:17:44.200 --> 0:17:47.520
<v Speaker 1>strength that makes a good Bob Swetter. Um. I tried

0:17:47.560 --> 0:17:49.879
<v Speaker 1>out right after, so I was lucky A lot of

0:17:50.040 --> 0:17:53.200
<v Speaker 1>the Olympians that had went to teen and metal that

0:17:53.320 --> 0:17:56.000
<v Speaker 1>so she had retired and so it was a mix

0:17:56.080 --> 0:17:59.720
<v Speaker 1>of timing and not realizing that I was I was

0:17:59.800 --> 0:18:02.040
<v Speaker 1>made for Bob. So people ask me how I chose

0:18:02.119 --> 0:18:04.159
<v Speaker 1>Bob then and I said it, it definitely chose me.

0:18:04.200 --> 0:18:06.400
<v Speaker 1>I don't think I chose it all right, So tell

0:18:06.520 --> 0:18:11.400
<v Speaker 1>us about heroic and what it's all about in your involvement. Yeah,

0:18:11.840 --> 0:18:16.480
<v Speaker 1>heroic is a social act that will launch people nice.

0:18:16.480 --> 0:18:20.240
<v Speaker 1>It's all about personal development and our mission is to

0:18:20.480 --> 0:18:23.280
<v Speaker 1>have helped tek you one percent of the population flourished.

0:18:24.520 --> 0:18:28.360
<v Speaker 1>And we believe when people create people complete ten virtuous

0:18:28.400 --> 0:18:32.520
<v Speaker 1>target today, um, they will be more energized, connected and productive.

0:18:33.160 --> 0:18:35.080
<v Speaker 1>And we're really trying to help people be the most

0:18:35.119 --> 0:18:38.359
<v Speaker 1>heroic version of themselves. So obviously as an athlete, it

0:18:38.480 --> 0:18:41.919
<v Speaker 1>really speaks to who I am as a person. Um,

0:18:42.119 --> 0:18:44.400
<v Speaker 1>I feel like I've been very fortunate and it's had

0:18:44.400 --> 0:18:47.800
<v Speaker 1>a lot of opportunities and to like herolive my opportunity

0:18:48.200 --> 0:18:50.080
<v Speaker 1>to pay it forward to others, to give people the

0:18:50.160 --> 0:18:53.600
<v Speaker 1>tools to see success in the things that they're passionate about.

0:18:53.960 --> 0:18:57.240
<v Speaker 1>What are some examples of those daily heroic activities? You know,

0:18:57.320 --> 0:19:00.040
<v Speaker 1>it's it's different for everybody. So things things from me

0:19:00.240 --> 0:19:03.680
<v Speaker 1>or like going to bed on time, right, getting off

0:19:03.720 --> 0:19:07.040
<v Speaker 1>of my my phone, don't not to be on my

0:19:07.119 --> 0:19:09.200
<v Speaker 1>phone all night and making sure that I have a

0:19:09.240 --> 0:19:13.600
<v Speaker 1>consistent bedtime, drinking more water, making sure I'm prioritizing my nutrition,

0:19:13.760 --> 0:19:17.000
<v Speaker 1>especially now that I'm a retired athlete. You would think that,

0:19:17.359 --> 0:19:20.200
<v Speaker 1>you know, it's easier to do. It's actually more difficult

0:19:20.320 --> 0:19:23.480
<v Speaker 1>because now it's not tied to my athletic performance, but

0:19:23.560 --> 0:19:26.320
<v Speaker 1>it's still tied to my performances human being. And so

0:19:26.920 --> 0:19:28.920
<v Speaker 1>it's the little things that we do on a daily

0:19:29.000 --> 0:19:31.880
<v Speaker 1>basis that move us closer to our goals or post

0:19:31.960 --> 0:19:34.840
<v Speaker 1>further away. And we know that if you complete ten

0:19:34.920 --> 0:19:38.680
<v Speaker 1>virtuous targets a day would be more connected, energized, in productive.

0:19:38.920 --> 0:19:41.880
<v Speaker 1>That was Lauren Gibbs, Vice President Partnerships at Heroic Public

0:19:41.960 --> 0:19:46.080
<v Speaker 1>Benefit Corporation. Also, as you know, a decorated athlete capturing

0:19:46.119 --> 0:19:48.480
<v Speaker 1>a silver medal for Team USA and Bob sledding and

0:19:48.560 --> 0:19:52.960
<v Speaker 1>Pyong Chang at the Games. You're listening to Bloomberg Business Week.

0:19:53.200 --> 0:19:55.320
<v Speaker 1>Coming up next, we're going to talk about something that

0:19:55.760 --> 0:19:58.520
<v Speaker 1>maybe some Olympic athletes aren't really getting a chance to

0:19:58.640 --> 0:20:02.240
<v Speaker 1>enjoy when they're training getting ready for the Game's burritos. Oh,

0:20:02.320 --> 0:20:04.680
<v Speaker 1>come on, they totally get to indulge in that. Come on,

0:20:04.800 --> 0:20:08.280
<v Speaker 1>It's like car building, isn't it. Carbs? Protein, Yeah, extra

0:20:08.359 --> 0:20:11.920
<v Speaker 1>glok kind of the perfect meal. Chipbotle CFO Jack Hartongue

0:20:12.160 --> 0:20:14.600
<v Speaker 1>stops by to help us stick into the company's latest earnings.

0:20:14.760 --> 0:20:17.040
<v Speaker 1>And even though the company has already raised prices, more

0:20:17.119 --> 0:20:20.840
<v Speaker 1>increases maybe on the way. Definitely firing on all cylinders.

0:20:20.880 --> 0:20:23.720
<v Speaker 1>It feels like because investors definitely took notice, sending the

0:20:23.760 --> 0:20:34.639
<v Speaker 1>stock higher on that earnings. This is Bloomberg. You're listening

0:20:34.720 --> 0:20:38.480
<v Speaker 1>to Bloomberg Business Week with Carol Messer and Bloomberg Quick

0:20:38.520 --> 0:20:43.240
<v Speaker 1>Takes Tim Stinovich from Bloomberg Radio. This week a good

0:20:43.280 --> 0:20:46.560
<v Speaker 1>one for Chipotle Mexican grill shares, rallying from the company's

0:20:46.640 --> 0:20:50.320
<v Speaker 1>latest quarterly update. That update showing that fourth quarters sales

0:20:50.400 --> 0:20:53.880
<v Speaker 1>cops sales and adjusted DPS all topping estimates. One potential

0:20:53.960 --> 0:20:57.040
<v Speaker 1>issue for the near term, though, CEO Brian Nichols saying

0:20:57.080 --> 0:20:59.720
<v Speaker 1>that he's not seeing any signs that inflation is slowing

0:20:59.800 --> 0:21:03.440
<v Speaker 1>down on specifically highlighting higher beef costs. Well, it turns

0:21:03.480 --> 0:21:05.680
<v Speaker 1>out the company may have to raise prices yet again

0:21:06.000 --> 0:21:08.080
<v Speaker 1>and hike wages too. Well, we reached out to the

0:21:08.200 --> 0:21:10.600
<v Speaker 1>c suite and got more in the business and outlook

0:21:10.680 --> 0:21:13.600
<v Speaker 1>with the company's CFO, Jack har Tongue, and we began

0:21:13.680 --> 0:21:15.960
<v Speaker 1>by asking him what kind of pricing power the fast

0:21:16.000 --> 0:21:19.240
<v Speaker 1>casual giant has to help combat rising inflation. You know,

0:21:19.280 --> 0:21:21.800
<v Speaker 1>it's one of these kind of mysteries if you will, Tim,

0:21:21.840 --> 0:21:23.800
<v Speaker 1>and that you kind of hope you never find out.

0:21:24.840 --> 0:21:27.960
<v Speaker 1>The reason. The reason is if you find out, it

0:21:28.000 --> 0:21:30.280
<v Speaker 1>means you've raised prices too high and it and it

0:21:30.359 --> 0:21:33.800
<v Speaker 1>means customers are resisting. We've always been very thoughtful whenever

0:21:33.840 --> 0:21:37.200
<v Speaker 1>we've had to raise prices, including in this environment and frankly,

0:21:37.640 --> 0:21:40.760
<v Speaker 1>every other restaurant company, grocers, everyone is raising prices. So

0:21:41.240 --> 0:21:43.480
<v Speaker 1>we still think that we're kind of you know, at

0:21:43.640 --> 0:21:46.119
<v Speaker 1>or maybe a little bit behind the media and what

0:21:46.240 --> 0:21:49.320
<v Speaker 1>companies are doing. And so, um, what we want to

0:21:49.359 --> 0:21:50.800
<v Speaker 1>do is we we while we think that we can

0:21:50.880 --> 0:21:53.440
<v Speaker 1>raise prices for we'll watch and see how the inflation

0:21:53.680 --> 0:21:57.040
<v Speaker 1>environment unfold. We do think we've got additional pricing power

0:21:57.119 --> 0:21:59.160
<v Speaker 1>and if we need to, we'll spend it, but we'll

0:21:59.160 --> 0:22:02.280
<v Speaker 1>look at other things efficiencies and um, you know, are

0:22:02.320 --> 0:22:04.720
<v Speaker 1>there other ways to find some you know, cost saving

0:22:04.760 --> 0:22:07.159
<v Speaker 1>opportunities and if there aren't, and if we have to

0:22:07.240 --> 0:22:08.920
<v Speaker 1>raise prices, will we'll do that, But it won't be

0:22:09.000 --> 0:22:11.040
<v Speaker 1>the first thing we'll do. Where Jack are you seeing

0:22:11.080 --> 0:22:13.480
<v Speaker 1>the costs rise the most and the quickest. Is it

0:22:13.560 --> 0:22:16.239
<v Speaker 1>wages or is it on the commodity side. Yeah, well,

0:22:16.320 --> 0:22:18.920
<v Speaker 1>you know, way wages really increased a lot last year,

0:22:19.080 --> 0:22:21.000
<v Speaker 1>and in our case, we took a big stair step.

0:22:21.040 --> 0:22:24.119
<v Speaker 1>We increased our wages by about fifteen percent for all

0:22:24.119 --> 0:22:26.639
<v Speaker 1>of our restaurant employees UM and that was, you know,

0:22:27.000 --> 0:22:28.440
<v Speaker 1>a big impact. And then we did that in the

0:22:28.560 --> 0:22:31.239
<v Speaker 1>April May timeframe. That's when it became clear to us

0:22:31.320 --> 0:22:34.480
<v Speaker 1>that there was a in balance between the demand that

0:22:34.600 --> 0:22:37.880
<v Speaker 1>we and other companies had for labor as the economy

0:22:38.000 --> 0:22:40.240
<v Speaker 1>was opening up, and then the people coming back into

0:22:40.280 --> 0:22:43.479
<v Speaker 1>the workforce. That helped us significantly. UM. That allowed us

0:22:43.520 --> 0:22:46.320
<v Speaker 1>to retain our existing people, That allowed us to increase

0:22:46.359 --> 0:22:49.159
<v Speaker 1>application flow. You know, we're growing company, so we're constantly

0:22:49.240 --> 0:22:51.960
<v Speaker 1>hiring people um and so that allowed us to stabilize

0:22:52.000 --> 0:22:54.720
<v Speaker 1>the workforce to the point where right now we feel

0:22:54.760 --> 0:22:57.600
<v Speaker 1>like we're in a good labor position. It's not it's

0:22:57.640 --> 0:23:01.400
<v Speaker 1>not like we're completely you know over challenge. It's still

0:23:01.400 --> 0:23:04.240
<v Speaker 1>a challenge, but we're in as good of a labor

0:23:04.440 --> 0:23:07.360
<v Speaker 1>staffing position now as we were even before the pandemic.

0:23:07.480 --> 0:23:09.359
<v Speaker 1>And uh, you know, I don't know that every company

0:23:09.400 --> 0:23:11.440
<v Speaker 1>could say that right now. Hey, Jack, do you feel like,

0:23:11.600 --> 0:23:13.840
<v Speaker 1>in terms of the labor shortages and the crunch that

0:23:13.880 --> 0:23:16.480
<v Speaker 1>we're hitting peak and that things will start to get better?

0:23:16.840 --> 0:23:19.879
<v Speaker 1>And same same side, same questions on on the pricing

0:23:19.920 --> 0:23:21.480
<v Speaker 1>side of things. Do you feel like we're getting kind

0:23:21.480 --> 0:23:25.320
<v Speaker 1>of inflation peak? If you will? Yeah, I don't think

0:23:25.440 --> 0:23:28.680
<v Speaker 1>either are over. I think labor is going to continue

0:23:28.680 --> 0:23:30.840
<v Speaker 1>to go up, but I would expect there won't be

0:23:30.920 --> 0:23:33.919
<v Speaker 1>another kind of shock, like like when we we were

0:23:34.000 --> 0:23:35.800
<v Speaker 1>kind of at the leading edge when we raise prices

0:23:35.840 --> 0:23:38.160
<v Speaker 1>in the May or wages in the May June time. Frank,

0:23:38.600 --> 0:23:41.640
<v Speaker 1>most other hospitality and restaurant companies have followed since then.

0:23:41.960 --> 0:23:45.359
<v Speaker 1>I think they're going to be increases, meaningful increases, but

0:23:45.560 --> 0:23:48.480
<v Speaker 1>I don't expect that there will be another fifteen percent jump.

0:23:48.760 --> 0:23:50.800
<v Speaker 1>What we're seeing right now is there are pockets where

0:23:50.800 --> 0:23:52.960
<v Speaker 1>when there are shortages that you're gonna have to maybe

0:23:53.200 --> 0:23:56.639
<v Speaker 1>raise wages at a in a preemptive manner rather than just,

0:23:56.760 --> 0:23:59.760
<v Speaker 1>you know, rather than risking falling behind, you know, the

0:24:00.160 --> 0:24:02.920
<v Speaker 1>the wages in that market. From a commodity standpoint, most

0:24:02.960 --> 0:24:06.119
<v Speaker 1>of our challenge has been in beef that's been throughout

0:24:06.160 --> 0:24:07.960
<v Speaker 1>the year, and in the fourth quarter it hit us again.

0:24:08.480 --> 0:24:10.320
<v Speaker 1>Freight as well, especially we get a lot of our

0:24:10.359 --> 0:24:13.080
<v Speaker 1>packaging in from outside the US, and freight has been

0:24:13.080 --> 0:24:15.320
<v Speaker 1>a real challenge, not only just to get enough supply

0:24:15.520 --> 0:24:18.119
<v Speaker 1>because there's such bottlenecks at the boards, but also the

0:24:18.560 --> 0:24:22.720
<v Speaker 1>cost of freight is going up significantly. Our outlook suggests

0:24:22.800 --> 0:24:25.960
<v Speaker 1>that UM nothing is going to ease in terms of

0:24:26.119 --> 0:24:29.400
<v Speaker 1>material or great an inflation to let the earliest later

0:24:29.480 --> 0:24:32.320
<v Speaker 1>in the year, maybe not even until Wow, So it

0:24:32.359 --> 0:24:35.000
<v Speaker 1>sticks around for a while. Hey, I'm curious about wages too,

0:24:35.119 --> 0:24:37.800
<v Speaker 1>because that's something that we've talked to a lot of economists, Jack,

0:24:37.840 --> 0:24:40.480
<v Speaker 1>that that stays with you, that cost And I'm curious.

0:24:40.960 --> 0:24:43.520
<v Speaker 1>I've spent a lot of time with your previous administration

0:24:43.600 --> 0:24:46.320
<v Speaker 1>that you guys pride yourself and holding onto workers and

0:24:46.640 --> 0:24:49.560
<v Speaker 1>grooming them to move up the chain. So will those

0:24:49.760 --> 0:24:53.760
<v Speaker 1>higher labor costs be problematic maybe down the road. No.

0:24:54.240 --> 0:24:57.040
<v Speaker 1>In fact, we still pride ourselves on our people culture.

0:24:57.200 --> 0:24:59.760
<v Speaker 1>You know. We we promoted nineteen thousand people last year.

0:24:59.800 --> 0:25:02.000
<v Speaker 1>That's that's what you do when you have a thriving,

0:25:02.040 --> 0:25:04.600
<v Speaker 1>growing company. UM We like the idea that when crew

0:25:04.720 --> 0:25:06.879
<v Speaker 1>join us today, that they can join us for a

0:25:07.000 --> 0:25:09.240
<v Speaker 1>job today, but that can turn into a career over time,

0:25:09.560 --> 0:25:11.760
<v Speaker 1>and even that they don't stay with chipotlea their entire career,

0:25:12.160 --> 0:25:14.159
<v Speaker 1>we will teach them skills like how to cook in

0:25:14.240 --> 0:25:15.960
<v Speaker 1>a real restaurant, will teach them how to leave people,

0:25:16.200 --> 0:25:18.560
<v Speaker 1>will teach them how to run a business. And if

0:25:18.560 --> 0:25:20.480
<v Speaker 1>they say with us, that's fantastic. If not, they're still

0:25:20.520 --> 0:25:23.000
<v Speaker 1>going to learn life skills. And so we run all

0:25:23.040 --> 0:25:25.240
<v Speaker 1>of our restaurants where unique in the restaurant industry, where

0:25:25.240 --> 0:25:27.880
<v Speaker 1>we have almost three thousand restaurants, none of them are franchised.

0:25:27.960 --> 0:25:31.000
<v Speaker 1>So we need to have the ability to hire great people,

0:25:31.240 --> 0:25:33.960
<v Speaker 1>to develop great people, and and to give them opportunities

0:25:34.000 --> 0:25:36.080
<v Speaker 1>to move into management roles. And that's that's alive and

0:25:36.119 --> 0:25:38.160
<v Speaker 1>well edge Fully, Hey, I want to talk a little

0:25:38.160 --> 0:25:41.640
<v Speaker 1>bit about growth and expansion physical expansion here. In your

0:25:41.720 --> 0:25:44.640
<v Speaker 1>release yesterday, you said based on those successive small town

0:25:44.720 --> 0:25:47.560
<v Speaker 1>locations that are delivering unit economics at or better than

0:25:47.600 --> 0:25:50.959
<v Speaker 1>traditional Chipotle locations, you are now you now believe there

0:25:50.960 --> 0:25:53.919
<v Speaker 1>can be at least seven thousand Chippotle restaurants in North America,

0:25:54.000 --> 0:25:57.240
<v Speaker 1>up from that prior goal of six thousand restaurants. Talk

0:25:57.280 --> 0:25:59.600
<v Speaker 1>to us about the competition for real estate here and

0:25:59.760 --> 0:26:02.840
<v Speaker 1>how difficult it is to actually find compelling real estate

0:26:02.920 --> 0:26:06.000
<v Speaker 1>opportunities and in a market like this, Yeah, you know,

0:26:06.200 --> 0:26:09.240
<v Speaker 1>it's always been a challenge. There's always growth companies out there.

0:26:09.359 --> 0:26:11.879
<v Speaker 1>But um, we do really well. And the reason we

0:26:12.000 --> 0:26:14.680
<v Speaker 1>do well is that, as I mentioned, we're company owned,

0:26:14.720 --> 0:26:17.160
<v Speaker 1>so we can make quick decisions. We have a dynamite

0:26:17.280 --> 0:26:19.959
<v Speaker 1>real estate development team, and so they're out there. They

0:26:20.000 --> 0:26:21.639
<v Speaker 1>know the brokers, they know the sites, they know how

0:26:21.680 --> 0:26:24.399
<v Speaker 1>to dig great sites. Uh. And when we show up

0:26:25.080 --> 0:26:27.840
<v Speaker 1>and knock on the door of a landlord or developer

0:26:28.080 --> 0:26:30.560
<v Speaker 1>and we're interested in space, they love to have chuquote

0:26:30.600 --> 0:26:33.320
<v Speaker 1>l in their UM in their development. The reason is

0:26:33.440 --> 0:26:36.480
<v Speaker 1>we bring traffic to their development. And so if we're

0:26:36.520 --> 0:26:38.880
<v Speaker 1>in a center where there's five or six or seven

0:26:38.960 --> 0:26:41.480
<v Speaker 1>different tenants there, um, they can count on the fact

0:26:41.520 --> 0:26:43.120
<v Speaker 1>that Chap quote le will bring a lot of people

0:26:43.200 --> 0:26:45.280
<v Speaker 1>to their center. They will recognize some of the other

0:26:45.359 --> 0:26:47.800
<v Speaker 1>tenants as well. UM. So um, you know, so we

0:26:47.840 --> 0:26:49.840
<v Speaker 1>get a lot of attention and we're one of the

0:26:49.880 --> 0:26:52.760
<v Speaker 1>preferred tenants out there. Um. We also have been very

0:26:52.800 --> 0:26:56.480
<v Speaker 1>successful in not just securing the sites, but also getting

0:26:56.520 --> 0:26:59.199
<v Speaker 1>the approval to get a chapot Lang, which that's our

0:26:59.359 --> 0:27:02.159
<v Speaker 1>version of a digital drive through UM. And even if

0:27:02.200 --> 0:27:04.080
<v Speaker 1>we don't have a free standard and it's a it's

0:27:04.119 --> 0:27:06.720
<v Speaker 1>a great convenience for our customers and our landlords and

0:27:06.760 --> 0:27:09.119
<v Speaker 1>developers have been working really well with us to make

0:27:09.160 --> 0:27:10.640
<v Speaker 1>sure we can get the chippot Lane and so that's

0:27:10.760 --> 0:27:13.600
<v Speaker 1>that's because we really bring um you know, something to

0:27:13.600 --> 0:27:15.479
<v Speaker 1>their center that they're really after, and that's that's more

0:27:15.520 --> 0:27:17.480
<v Speaker 1>foot traffic. That's what I wanted to ask you though.

0:27:17.640 --> 0:27:19.960
<v Speaker 1>UM you guys out at your first digital only chippot

0:27:20.040 --> 0:27:23.120
<v Speaker 1>Lane restaurant. I believe it was late last year, Uh,

0:27:23.320 --> 0:27:25.640
<v Speaker 1>in New York State. How's that going in? Is there?

0:27:25.960 --> 0:27:29.000
<v Speaker 1>What are the expansion plans with that? Yeah, it's it's

0:27:29.040 --> 0:27:33.160
<v Speaker 1>actually really good. We have to now fully digital restaurants.

0:27:33.240 --> 0:27:35.760
<v Speaker 1>What that means is there's no front line, So if

0:27:35.840 --> 0:27:37.760
<v Speaker 1>you walk into a restaurant, you're not going to see

0:27:37.760 --> 0:27:39.720
<v Speaker 1>a front line with a register where you can order

0:27:39.800 --> 0:27:42.680
<v Speaker 1>and then pay. Everything has to be ordered ahead. You

0:27:42.760 --> 0:27:45.239
<v Speaker 1>can order ahead and pick up UM in. In one

0:27:45.320 --> 0:27:47.520
<v Speaker 1>of the two cases we've got chippot Lane, so you

0:27:47.560 --> 0:27:49.760
<v Speaker 1>can order ahead not get out of your car. You

0:27:49.840 --> 0:27:51.400
<v Speaker 1>still can get out of your car and walk into

0:27:51.440 --> 0:27:53.320
<v Speaker 1>the restaurant if you if you like, and our team

0:27:53.359 --> 0:27:55.399
<v Speaker 1>will treat you to great experience, but you have to

0:27:55.560 --> 0:27:59.520
<v Speaker 1>order ahead there. These are early days. These are early experiments.

0:27:59.800 --> 0:28:01.800
<v Speaker 1>We do think there's going to be opportunities for what

0:28:01.920 --> 0:28:04.600
<v Speaker 1>we call a steam location, meaning you could have a

0:28:04.640 --> 0:28:07.080
<v Speaker 1>lot of totally restaurants in a certain trade area, and

0:28:07.160 --> 0:28:09.359
<v Speaker 1>then there's an underserved area kind of in the middle

0:28:09.640 --> 0:28:11.680
<v Speaker 1>that might be a great spot for a smaller restaurant

0:28:11.720 --> 0:28:14.520
<v Speaker 1>that has just chapot lane, um and no frontline ordering.

0:28:14.600 --> 0:28:17.320
<v Speaker 1>So um. It's early days and we'll find where these

0:28:17.400 --> 0:28:18.960
<v Speaker 1>make the most sense. But draw up both thoughts to

0:28:18.960 --> 0:28:23.520
<v Speaker 1>a great start in that same vein digital sales, for one,

0:28:23.920 --> 0:28:26.600
<v Speaker 1>for the full year forty five point six percent of sales,

0:28:26.680 --> 0:28:29.160
<v Speaker 1>Carol mentioned how they shot up during the pandemic. What's

0:28:29.160 --> 0:28:32.560
<v Speaker 1>a way for investors to think about that digital versus

0:28:32.680 --> 0:28:35.240
<v Speaker 1>physical mix When we do get to the other side

0:28:35.240 --> 0:28:38.360
<v Speaker 1>of the pandemic, where does it stabilize? Yeah, you know,

0:28:38.560 --> 0:28:40.920
<v Speaker 1>our our guests, and it really is just a guess

0:28:41.040 --> 0:28:45.040
<v Speaker 1>that it probably bounces at about at or in that

0:28:45.160 --> 0:28:47.880
<v Speaker 1>low forty range. When we look at our markets throughout

0:28:47.920 --> 0:28:51.280
<v Speaker 1>the country and others. You know, different markets have have

0:28:51.440 --> 0:28:54.040
<v Speaker 1>had different impacts from COVID UM and it come out

0:28:54.080 --> 0:28:56.240
<v Speaker 1>of COVID faster or slower. When we look at the

0:28:56.280 --> 0:28:59.160
<v Speaker 1>ones that were least impacted UM, they didn't fall below

0:28:59.200 --> 0:29:01.960
<v Speaker 1>a range. And when we look at the fort of

0:29:02.000 --> 0:29:05.760
<v Speaker 1>digital sales today, these are mostly our loyal customers. They

0:29:05.800 --> 0:29:08.480
<v Speaker 1>come very often, they tend to spend more, and they

0:29:08.600 --> 0:29:11.800
<v Speaker 1>really like the digital channel. The convenience of digital once

0:29:11.880 --> 0:29:13.400
<v Speaker 1>you get into our app, once you sign up as

0:29:13.440 --> 0:29:16.280
<v Speaker 1>a loyalty member, is so easy that our customers tend

0:29:16.320 --> 0:29:18.400
<v Speaker 1>to stick with it. So I would see that will

0:29:18.440 --> 0:29:20.920
<v Speaker 1>probably stay in this you know load and mid forty

0:29:20.960 --> 0:29:23.400
<v Speaker 1>percent range UM, and then we'll bounce up from there

0:29:23.440 --> 0:29:26.280
<v Speaker 1>as more and more customers discovered digital. The reality is,

0:29:26.320 --> 0:29:28.960
<v Speaker 1>even though it's almost forty percent of our business, the majority,

0:29:29.080 --> 0:29:31.560
<v Speaker 1>the largest group of our customers have never tried digital.

0:29:31.640 --> 0:29:33.880
<v Speaker 1>So there's still a big opportunity for us. Hey, Jack,

0:29:33.960 --> 0:29:35.400
<v Speaker 1>just got about a minute or so left here. You've

0:29:35.400 --> 0:29:37.640
<v Speaker 1>been at to Potle for what twenty years? You've seen

0:29:37.680 --> 0:29:40.600
<v Speaker 1>a lot at that name alone McDonald's before that. You

0:29:40.840 --> 0:29:44.320
<v Speaker 1>understand this industry, but this is an interesting time coming

0:29:44.400 --> 0:29:47.120
<v Speaker 1>off a pandemic. Uh. We love to hear from the

0:29:47.160 --> 0:29:50.520
<v Speaker 1>c suite. What's top of mind for you right now? Yeah,

0:29:50.600 --> 0:29:52.320
<v Speaker 1>I mean the most important thing to me in our

0:29:52.480 --> 0:29:56.120
<v Speaker 1>entire executive team is people. Um. I mean, we have

0:29:56.240 --> 0:29:58.800
<v Speaker 1>a food ethos. UM. We really take pride in the

0:29:58.880 --> 0:30:01.400
<v Speaker 1>quality of food that we saw, um, the quality food

0:30:01.400 --> 0:30:03.360
<v Speaker 1>that we cook in the restaurants. But all of that

0:30:03.440 --> 0:30:05.440
<v Speaker 1>happens with great people. That means great people on the

0:30:05.520 --> 0:30:09.560
<v Speaker 1>front lines. It means great managers for the two fifty

0:30:09.600 --> 0:30:11.920
<v Speaker 1>restaurants we're going to open up, you know during this year.

0:30:12.080 --> 0:30:13.920
<v Speaker 1>It means great people in our offices as well to

0:30:14.080 --> 0:30:17.560
<v Speaker 1>support our restaurants. The reason we are company owned and

0:30:17.640 --> 0:30:20.200
<v Speaker 1>not franchise is it takes a lot of hard work,

0:30:20.240 --> 0:30:22.040
<v Speaker 1>a lot of care, and a commitment to a purpose

0:30:22.320 --> 0:30:25.160
<v Speaker 1>to actually care about the food, how we source it,

0:30:25.240 --> 0:30:27.800
<v Speaker 1>how we cook and training customers a great experience. And

0:30:27.920 --> 0:30:30.000
<v Speaker 1>so as long as we have a great pipeline of

0:30:30.280 --> 0:30:33.520
<v Speaker 1>people joining Chipotle developing into the management ranks, we'll have

0:30:33.560 --> 0:30:35.520
<v Speaker 1>a bright, bright bright future. That's that's that's something that's

0:30:35.560 --> 0:30:38.000
<v Speaker 1>going to be a high priority really in any environment

0:30:38.040 --> 0:30:41.200
<v Speaker 1>for us. That's Jack Hartongu, chief financial officer Chipotle, been

0:30:41.240 --> 0:30:43.880
<v Speaker 1>at the company a long time, understands this industry has

0:30:43.880 --> 0:30:46.320
<v Speaker 1>seen a lot of different cycles. And you know, there's

0:30:46.320 --> 0:30:49.440
<v Speaker 1>a theme that's definitely come about in this earning season, Tim,

0:30:49.520 --> 0:30:51.680
<v Speaker 1>and that is the ability of some companies to pass

0:30:51.720 --> 0:30:54.560
<v Speaker 1>along higher prices. But not every company has that luxury,

0:30:54.680 --> 0:30:57.560
<v Speaker 1>and if you can't, you get penalized in the equity market. Yeah,

0:30:57.560 --> 0:30:59.560
<v Speaker 1>that's a really good point because it of course hits margins.

0:30:59.640 --> 0:31:01.680
<v Speaker 1>But if you have a company with like Chipotle, with

0:31:01.760 --> 0:31:05.320
<v Speaker 1>pricing power that can actually raise the prices of those

0:31:05.400 --> 0:31:08.480
<v Speaker 1>items on the menu and consumers will still be attracted

0:31:08.520 --> 0:31:10.720
<v Speaker 1>to it, then you're in a pretty good position right now. Yeah,

0:31:10.720 --> 0:31:12.560
<v Speaker 1>and you're definitely seeing that play out that way. That

0:31:12.600 --> 0:31:14.280
<v Speaker 1>wraps up the first hour of the weekend edition of

0:31:14.320 --> 0:31:17.040
<v Speaker 1>Bloomberg Business Week from Bloomberg Radio. I'm Carol Masser and

0:31:17.080 --> 0:31:19.200
<v Speaker 1>I'm Tim Stanivik. Coming up in our next hour. We

0:31:19.320 --> 0:31:22.080
<v Speaker 1>remember a time when it looked as though retail investors

0:31:22.120 --> 0:31:24.440
<v Speaker 1>were finally staking their claim to a bigger piece of

0:31:24.480 --> 0:31:27.680
<v Speaker 1>the corporate earnings pie, only to see Wall Street triumph

0:31:27.800 --> 0:31:31.000
<v Speaker 1>once again. The true story of the revolution that wasn't

0:31:31.360 --> 0:31:34.760
<v Speaker 1>plaus Valentine's Day, It's Monday, the CEO of farm Girl Flowers,

0:31:34.760 --> 0:31:38.840
<v Speaker 1>explaining why the calendar working against both companies and consumers.

0:31:39.440 --> 0:31:42.240
<v Speaker 1>Up next, our investigation team is back on the case

0:31:42.320 --> 0:31:44.720
<v Speaker 1>of a loan shark that's out of jail now thanks

0:31:44.760 --> 0:31:47.239
<v Speaker 1>to a pardon from foreign President Trump, and he's up

0:31:47.240 --> 0:31:50.000
<v Speaker 1>to his old tricks, using dubious legal tactics to drain

0:31:50.080 --> 0:31:53.440
<v Speaker 1>clients bank accounts. It's a remarkable story, except it's no story,

0:31:53.560 --> 0:32:01.840
<v Speaker 1>it's reality. This is good Barn. Then is Bloomberg Business

0:32:01.920 --> 0:32:05.080
<v Speaker 1>Week Inside from the reporters and editors who bring you

0:32:05.160 --> 0:32:09.480
<v Speaker 1>America's most trusted business magazine, plus global business finance and

0:32:09.600 --> 0:32:13.320
<v Speaker 1>tech news as it happened Sloomberg Business Week with Carol

0:32:13.360 --> 0:32:17.560
<v Speaker 1>Messer and Bloomberg Quick Takes Tim Stinovic on Bloomberg Radio.

0:32:18.720 --> 0:32:21.320
<v Speaker 1>Hi'm Carol Masser and I'm Tim Stinovic. Plenty ahead in

0:32:21.320 --> 0:32:23.800
<v Speaker 1>our second hour of the weekend edition of Bloomberg Business Week,

0:32:23.880 --> 0:32:27.160
<v Speaker 1>including a route awakening for last minute Valentine's Day gift buyers.

0:32:27.280 --> 0:32:31.120
<v Speaker 1>Don't forget everybody, It's this Monday. Oh gosh, Monday, Valentine's

0:32:31.160 --> 0:32:34.000
<v Speaker 1>Day getting new worse. Plus how the retail trading revolution

0:32:34.040 --> 0:32:36.520
<v Speaker 1>that played out during the pandemic actually ended up hurting

0:32:36.600 --> 0:32:39.000
<v Speaker 1>the little guy. Spencer Jacob of The Wall Street Journal

0:32:39.080 --> 0:32:41.320
<v Speaker 1>breaks it all down in his new book, The Revolution

0:32:41.360 --> 0:32:43.720
<v Speaker 1>That Wasn't Game Stop Read It and the Fleecing of

0:32:43.840 --> 0:32:46.680
<v Speaker 1>Small Investors. First up this hour, a loan shark pardoned

0:32:46.720 --> 0:32:50.000
<v Speaker 1>by President Trump is back in business and his tactics

0:32:50.040 --> 0:32:52.880
<v Speaker 1>for seizing borrowers money are more predatory than ever. It's

0:32:52.880 --> 0:32:55.720
<v Speaker 1>a story written by Bloomberg's Zeke Fox, and one that

0:32:55.840 --> 0:32:58.760
<v Speaker 1>both Zeke and Zach Mieder have been following and reporting

0:32:58.800 --> 0:33:02.400
<v Speaker 1>on for years. Zack might joins us. Now, Zach, you

0:33:02.600 --> 0:33:05.720
<v Speaker 1>first started reporting on Jonathan Broun a few years ago,

0:33:05.880 --> 0:33:09.120
<v Speaker 1>back in ten m remind us who he is and

0:33:09.360 --> 0:33:12.200
<v Speaker 1>why he did a stint in jail. Yeah. So, John

0:33:12.240 --> 0:33:15.160
<v Speaker 1>braun Is is one of the most notorious loan sharks

0:33:15.280 --> 0:33:17.720
<v Speaker 1>in this kind of part of the business called merchant

0:33:17.800 --> 0:33:21.360
<v Speaker 1>cash advance, which is lending money to small businesses at

0:33:21.480 --> 0:33:24.760
<v Speaker 1>super high interest rates if you think on an annual basis,

0:33:24.840 --> 0:33:28.280
<v Speaker 1>maybe like five or a thousand percent and so um.

0:33:28.960 --> 0:33:31.200
<v Speaker 1>And he was kind of known even within this this

0:33:31.360 --> 0:33:34.040
<v Speaker 1>corner of the business. He was known as like um,

0:33:34.200 --> 0:33:37.400
<v Speaker 1>he would he would have these obscene tirades with with customers,

0:33:37.560 --> 0:33:40.880
<v Speaker 1>and he was kind of notorious for ripping off customers

0:33:40.960 --> 0:33:44.400
<v Speaker 1>by taking money he wasn't entitled to, or or giving

0:33:44.440 --> 0:33:47.480
<v Speaker 1>them less than promised. And after we wrote our story,

0:33:47.560 --> 0:33:50.520
<v Speaker 1>it kind of looked like some of his uh, his

0:33:50.880 --> 0:33:55.280
<v Speaker 1>actions were catching up with him because his company blew up.

0:33:55.520 --> 0:33:58.720
<v Speaker 1>He faced lawsuits from the New York Attorney General and

0:33:58.760 --> 0:34:02.040
<v Speaker 1>the Federal Trade Commission, and he was thrown in jail

0:34:02.120 --> 0:34:04.840
<v Speaker 1>for for a ten year sentence because of a previous

0:34:04.920 --> 0:34:10.000
<v Speaker 1>and unconnected uh drug trafficking charge that um you know

0:34:10.120 --> 0:34:12.200
<v Speaker 1>that basically he was that he'd been out on bail

0:34:12.239 --> 0:34:15.120
<v Speaker 1>for eight years and finally the judge decided to put

0:34:15.200 --> 0:34:20.120
<v Speaker 1>him away. So fast forward. Now he's all his problems

0:34:20.200 --> 0:34:23.200
<v Speaker 1>have cleared away, Like he's out on the street. He's

0:34:23.280 --> 0:34:26.799
<v Speaker 1>lending money again and probably probably more than ever um,

0:34:27.080 --> 0:34:29.200
<v Speaker 1>and it looks like he's gonna probably get away with

0:34:29.640 --> 0:34:32.440
<v Speaker 1>with not having to face any consequences from the from

0:34:32.480 --> 0:34:35.279
<v Speaker 1>the from the authorities. What's great about this story? Not great,

0:34:35.320 --> 0:34:36.799
<v Speaker 1>I mean in terms of what this guy is doing,

0:34:36.920 --> 0:34:41.000
<v Speaker 1>but he's out and so it's a story about presidential pardons.

0:34:41.160 --> 0:34:44.239
<v Speaker 1>Particularly President Trump's. But it's also that he's back in

0:34:44.320 --> 0:34:46.719
<v Speaker 1>business again. Let's talk about the pardoning. How did he

0:34:46.880 --> 0:34:51.000
<v Speaker 1>get out? So he was he was doing a ten

0:34:51.080 --> 0:34:55.320
<v Speaker 1>year stint, and he his family reached out to people.

0:34:55.680 --> 0:34:59.399
<v Speaker 1>He claims that he spent millions of dollars to get

0:34:59.480 --> 0:35:02.520
<v Speaker 1>people to advocate for him at the White House. And

0:35:02.600 --> 0:35:04.640
<v Speaker 1>we know that. You know, President Trump did not follow

0:35:04.680 --> 0:35:08.040
<v Speaker 1>the kind of normal procedures that presidents usually do. He

0:35:08.080 --> 0:35:10.359
<v Speaker 1>seemed to just kind of go with whoever his friends

0:35:10.400 --> 0:35:13.759
<v Speaker 1>were telling him, Uh, needed to get out. And Alan Dershowitz,

0:35:13.800 --> 0:35:16.359
<v Speaker 1>who had represented Trump in the past, He's a Harvard

0:35:16.440 --> 0:35:18.799
<v Speaker 1>law professor. He was one of the people who made

0:35:18.840 --> 0:35:22.680
<v Speaker 1>the case. Now Dershwitz says he didn't get paid by Braun,

0:35:22.760 --> 0:35:25.640
<v Speaker 1>but then later he said maybe he did. He can't remember. Um,

0:35:26.000 --> 0:35:29.120
<v Speaker 1>so one way or another. Uh, the message got to

0:35:29.160 --> 0:35:30.960
<v Speaker 1>Trump to let this guy out, and he was part.

0:35:31.080 --> 0:35:33.160
<v Speaker 1>He was. His sentence was commuted on his last day

0:35:33.160 --> 0:35:34.800
<v Speaker 1>in office. So when we think about this from a

0:35:34.880 --> 0:35:39.080
<v Speaker 1>pardon's perspective, you know, presidents get criticized at the end

0:35:39.120 --> 0:35:42.200
<v Speaker 1>of their terms for pardoning for a host of reasons.

0:35:42.719 --> 0:35:46.840
<v Speaker 1>How did President Trump depart from even what's traditionally a

0:35:46.880 --> 0:35:51.160
<v Speaker 1>pretty controversial thing, right, So usually there's, uh, there's kind

0:35:51.200 --> 0:35:53.800
<v Speaker 1>of like a formalized system within the Department of Justice

0:35:53.800 --> 0:35:55.759
<v Speaker 1>where they kind of review, they look for people who

0:35:55.800 --> 0:35:58.320
<v Speaker 1>have you know, long paid for their crimes, who have

0:35:58.400 --> 0:36:02.080
<v Speaker 1>been exemplary citizens, who maybe we're sentenced for something not

0:36:02.200 --> 0:36:05.000
<v Speaker 1>so bad, um. And if you look at, you know,

0:36:05.080 --> 0:36:07.719
<v Speaker 1>Bron's case, it's really hard to see how it lines

0:36:07.800 --> 0:36:10.759
<v Speaker 1>up with any of those because you know that, UM,

0:36:11.160 --> 0:36:14.080
<v Speaker 1>the behavior he's accused of while he was out on

0:36:14.160 --> 0:36:18.279
<v Speaker 1>bail awaiting sentencing, UM is pretty extreme, and it was

0:36:18.360 --> 0:36:20.319
<v Speaker 1>well known. It was easy easy to know. I mean

0:36:20.360 --> 0:36:22.960
<v Speaker 1>you could have just read Bloomberg to find out about it. Well,

0:36:23.000 --> 0:36:25.479
<v Speaker 1>and as you guys are reporting, as as Zeke writes about,

0:36:25.560 --> 0:36:29.920
<v Speaker 1>I mean this presidential pardoning by former President Trump, it

0:36:30.120 --> 0:36:33.280
<v Speaker 1>was unusual. In almost all the cases, it didn't follow

0:36:33.280 --> 0:36:36.759
<v Speaker 1>the normal guidelines. What's interesting too, is um, as Zeke

0:36:36.800 --> 0:36:39.120
<v Speaker 1>writes in his update, he goes, I don't know, does

0:36:39.160 --> 0:36:42.960
<v Speaker 1>he go undercover? I mean, he he finds out he

0:36:43.080 --> 0:36:45.480
<v Speaker 1>wants to prove that this guy John Braun is back

0:36:45.520 --> 0:36:47.719
<v Speaker 1>in business. So talk to us a little bit about that.

0:36:47.719 --> 0:36:50.440
<v Speaker 1>I thought that was yeah, because Broun hasn't had his

0:36:50.560 --> 0:36:54.440
<v Speaker 1>name on paperwork in years. Even before he went to jail, um,

0:36:54.640 --> 0:36:58.640
<v Speaker 1>he his his name wasn't on any of the papers

0:36:58.680 --> 0:37:01.160
<v Speaker 1>connected to these companies he was running. And this time

0:37:01.200 --> 0:37:03.880
<v Speaker 1>he's even more careful. One change is that now he

0:37:03.960 --> 0:37:07.680
<v Speaker 1>doesn't get on the phone and and and scream and

0:37:07.840 --> 0:37:10.920
<v Speaker 1>swear at customers as much as he did before. So

0:37:11.040 --> 0:37:13.080
<v Speaker 1>that's another way it makes it harder to report on

0:37:13.200 --> 0:37:16.000
<v Speaker 1>because typically we would just call up customers and they say, oh, yeah,

0:37:16.080 --> 0:37:18.640
<v Speaker 1>this guy screamed at me for half an hour, um.

0:37:19.000 --> 0:37:22.040
<v Speaker 1>So it was pretty tricky. Zeke was able to develop

0:37:22.120 --> 0:37:25.919
<v Speaker 1>a bunch of sources who could describe exactly where he works,

0:37:25.960 --> 0:37:28.840
<v Speaker 1>where he goes to work every day, who he works with,

0:37:29.560 --> 0:37:32.520
<v Speaker 1>and even you know, provide all kinds of um evidence

0:37:32.680 --> 0:37:35.200
<v Speaker 1>that that he was back in business and Zeke was

0:37:35.239 --> 0:37:38.480
<v Speaker 1>actually able to see him, you know, walking go into

0:37:38.520 --> 0:37:41.200
<v Speaker 1>the office. Hey. Zach talked more about the market for

0:37:41.560 --> 0:37:44.239
<v Speaker 1>loans like these and who who these types of customers are.

0:37:45.600 --> 0:37:49.440
<v Speaker 1>You think about small businesses, so maybe a self employed

0:37:49.480 --> 0:37:52.680
<v Speaker 1>trucker or a pizza parlor or a nail salon something

0:37:52.800 --> 0:37:55.560
<v Speaker 1>like that. So these are typically people who don't they

0:37:55.600 --> 0:37:57.680
<v Speaker 1>don't have a finance department, they don't have a full

0:37:57.719 --> 0:38:01.400
<v Speaker 1>time lawyer accountant. They're making all these decisions themselves, and

0:38:01.520 --> 0:38:04.240
<v Speaker 1>oftentimes they're heard up for money one way or another,

0:38:04.880 --> 0:38:07.279
<v Speaker 1>maybe because business isn't going well, but maybe because they

0:38:07.320 --> 0:38:10.719
<v Speaker 1>need to grow really fast. They need to hire get

0:38:10.800 --> 0:38:13.600
<v Speaker 1>supplies and hire people to do a big job. So

0:38:13.680 --> 0:38:15.879
<v Speaker 1>they turn to this kind of really quick money where

0:38:16.400 --> 0:38:19.360
<v Speaker 1>you borrow money on Monday and your first payments do

0:38:19.480 --> 0:38:22.719
<v Speaker 1>on Tuesday. It's daily payments, and usually it's paid back

0:38:22.760 --> 0:38:24.319
<v Speaker 1>over the course of like a month and a half.

0:38:24.440 --> 0:38:26.839
<v Speaker 1>A big thank you to Bloomberg News reporter Zach Meder

0:38:26.960 --> 0:38:30.000
<v Speaker 1>for his time. Check out Zack Sidebar in this week's issue.

0:38:30.080 --> 0:38:33.120
<v Speaker 1>It explains just how powerful these short term lenders can be.

0:38:33.440 --> 0:38:34.840
<v Speaker 1>Be sure to check that out. We kept saying that

0:38:34.920 --> 0:38:36.480
<v Speaker 1>this was going to be like a Netflix series or

0:38:36.560 --> 0:38:39.040
<v Speaker 1>some kind of streaming series because it's just unbelievable but

0:38:39.120 --> 0:38:41.920
<v Speaker 1>also heartbreaking. All Right, you're listening to Bloomberg Business Week.

0:38:41.960 --> 0:38:44.359
<v Speaker 1>Coming up, how meme stock Mania on the so called

0:38:44.400 --> 0:38:47.480
<v Speaker 1>retail trading revolution turned out to be an epic fleecing

0:38:47.560 --> 0:38:51.440
<v Speaker 1>of low level investors. That's coming up next. This is Bloomberg.

0:38:59.200 --> 0:39:03.160
<v Speaker 1>This is Bloomberg Business Week with Carol Messer and Bloomberg

0:39:03.280 --> 0:39:07.920
<v Speaker 1>Quick Takes Tim Stenovy from Bloomberg Radio. It was just

0:39:08.000 --> 0:39:09.920
<v Speaker 1>about one year ago and many were calling it the

0:39:09.960 --> 0:39:12.440
<v Speaker 1>revolution against Wall Street. It was the rise of the

0:39:12.480 --> 0:39:15.360
<v Speaker 1>reddit investor and meme stock spending against the big guys

0:39:15.480 --> 0:39:18.239
<v Speaker 1>and their short positions. With the benefit of hindsight and

0:39:18.480 --> 0:39:20.359
<v Speaker 1>a new book for our next guest, we can now

0:39:20.440 --> 0:39:23.120
<v Speaker 1>ask whether it was really a revolution after all, and

0:39:23.360 --> 0:39:26.160
<v Speaker 1>how the financial heavyweights ended up on top. In the end,

0:39:26.320 --> 0:39:29.040
<v Speaker 1>Wall Street Journal calumnist Spencer Jacob He's the author of

0:39:29.120 --> 0:39:31.920
<v Speaker 1>The Revolution that Wasn't Game Stop? Read It and the

0:39:32.000 --> 0:39:35.360
<v Speaker 1>Fleecing of Small Investors That's the book title. He was

0:39:35.600 --> 0:39:38.719
<v Speaker 1>already aware though, that the chatter on the popular subreddit

0:39:38.920 --> 0:39:43.040
<v Speaker 1>Wall Street Bets could sometimes swing certain stocks, except this

0:39:43.239 --> 0:39:46.040
<v Speaker 1>time it was different. My my oldest boy, who was

0:39:46.160 --> 0:39:49.000
<v Speaker 1>home and I was home too because of COVID nineteen

0:39:49.320 --> 0:39:52.640
<v Speaker 1>uh in January, said hey, Daddy, you can ward about

0:39:52.640 --> 0:39:56.480
<v Speaker 1>Game Stop And I had driven him there for kids.

0:39:56.960 --> 0:39:59.839
<v Speaker 1>Yeah exactly, I'd driven him there about eight billion times

0:40:00.000 --> 0:40:02.279
<v Speaker 1>his life, and his two younger brothers as well. But

0:40:02.560 --> 0:40:04.239
<v Speaker 1>I had no idea what he was talking about. I

0:40:04.600 --> 0:40:06.000
<v Speaker 1>looked and saw it had gone up a bunch of

0:40:06.320 --> 0:40:07.719
<v Speaker 1>The gist of it was that a friend of his

0:40:07.800 --> 0:40:10.080
<v Speaker 1>had bought it, and I said, listen, it's doubled in

0:40:10.080 --> 0:40:12.959
<v Speaker 1>the last two days. That's great, but he shouldn't stick around.

0:40:13.000 --> 0:40:16.200
<v Speaker 1>I've seen this play out a dozen times. And he said, no,

0:40:16.360 --> 0:40:18.520
<v Speaker 1>he's not going to sell, which is a strange thing

0:40:18.560 --> 0:40:21.960
<v Speaker 1>to say, but that was central to this whole uh

0:40:22.239 --> 0:40:24.920
<v Speaker 1>plan that was hatched online, which was not just to

0:40:25.239 --> 0:40:27.759
<v Speaker 1>buy all by the stock, but then not to sell

0:40:27.840 --> 0:40:32.200
<v Speaker 1>it to to attack short sellers, and and it didn't.

0:40:32.360 --> 0:40:34.680
<v Speaker 1>It wasn't an air tight trap, as we kind of

0:40:34.880 --> 0:40:38.120
<v Speaker 1>can see now in hindsight. But that was the gist

0:40:38.160 --> 0:40:39.920
<v Speaker 1>of it, and that's why it was so potent, and

0:40:39.960 --> 0:40:42.120
<v Speaker 1>that it it just took on a momentum of its own.

0:40:42.280 --> 0:40:43.880
<v Speaker 1>So it did feel like the little guy beating the

0:40:43.920 --> 0:40:46.920
<v Speaker 1>big guys. But that wasn't necessarily the case, as you

0:40:47.040 --> 0:40:50.040
<v Speaker 1>write and lay out in your book, it wasn't the case.

0:40:50.120 --> 0:40:52.680
<v Speaker 1>I mean, first of all, um, you know what, once

0:40:52.800 --> 0:40:56.040
<v Speaker 1>you you look at what happened just in that period

0:40:56.120 --> 0:40:59.480
<v Speaker 1>of ten or eleven days, the hedge funds that took

0:40:59.600 --> 0:41:02.680
<v Speaker 1>huge It's uh. And there's one that lost almost seven

0:41:02.719 --> 0:41:04.480
<v Speaker 1>billion dollars in a matter of days. And there are

0:41:04.520 --> 0:41:07.200
<v Speaker 1>other big losers you're talking about, right, I'm talking about

0:41:07.239 --> 0:41:11.120
<v Speaker 1>Melvin Capital gap Blonkins. Melvin Capital gave Bloken was one

0:41:11.160 --> 0:41:14.080
<v Speaker 1>of the best paid men in the world the year before.

0:41:14.160 --> 0:41:16.960
<v Speaker 1>He took home eight and forty six million dollars personally

0:41:17.400 --> 0:41:20.520
<v Speaker 1>the year before. You know, he was richly rewarded and

0:41:20.600 --> 0:41:23.120
<v Speaker 1>had had had a great track record until this, and

0:41:23.200 --> 0:41:25.560
<v Speaker 1>this just just blew him off. He lost over half

0:41:25.640 --> 0:41:28.560
<v Speaker 1>of his his investors money. But others lost money to

0:41:29.160 --> 0:41:32.960
<v Speaker 1>um that are are less known. Melvin was the biggest

0:41:32.960 --> 0:41:38.440
<v Speaker 1>loser and the best known loser, but one or two hedgehrons.

0:41:39.040 --> 0:41:40.800
<v Speaker 1>First of all, it is not Wall Street. Wall Street

0:41:40.840 --> 0:41:43.080
<v Speaker 1>is a big place, and most of Wall Street is

0:41:43.160 --> 0:41:46.319
<v Speaker 1>made up of middleman, and the middleman like it when

0:41:46.560 --> 0:41:49.279
<v Speaker 1>the little guys active and thinks that he can can

0:41:49.360 --> 0:41:51.239
<v Speaker 1>be Wall Street and pours a lot of money into

0:41:51.320 --> 0:41:54.640
<v Speaker 1>new accounts and and things like that. So that's that's

0:41:54.680 --> 0:41:58.560
<v Speaker 1>one aspect of this is that they they really had

0:41:58.719 --> 0:42:00.520
<v Speaker 1>a great pay day if you look at from Morgan

0:42:00.560 --> 0:42:04.480
<v Speaker 1>Stanley to Goldman Sachs to Citadel Securities. Although they don't

0:42:04.520 --> 0:42:07.560
<v Speaker 1>release results, we know that they had a tremendous amount

0:42:07.600 --> 0:42:10.920
<v Speaker 1>of revenue, and we know that all these other companies

0:42:10.960 --> 0:42:15.680
<v Speaker 1>had had a very good time during the memestock squeeze, before, during,

0:42:15.800 --> 0:42:19.759
<v Speaker 1>and after UM. And furthermore, we know that a lot

0:42:19.840 --> 0:42:22.560
<v Speaker 1>of funds made a bonanza on the meme stock squeeze,

0:42:22.560 --> 0:42:24.880
<v Speaker 1>whether they rode the coattails of it or they just

0:42:25.000 --> 0:42:27.400
<v Speaker 1>were in the right place at the right time. And finally,

0:42:27.560 --> 0:42:31.279
<v Speaker 1>a lot of corporate insiders h made fortunes off of

0:42:31.400 --> 0:42:33.920
<v Speaker 1>this uh just being at the right place at the

0:42:34.000 --> 0:42:38.759
<v Speaker 1>right time, just dumb luck. Does the retail investor, does

0:42:38.800 --> 0:42:42.840
<v Speaker 1>the small investor? Does he or she stand a chance

0:42:43.520 --> 0:42:46.240
<v Speaker 1>in this damage? Or has he or she ever stood

0:42:46.239 --> 0:42:48.400
<v Speaker 1>a chance? There's always a chance. And if you if

0:42:48.400 --> 0:42:50.320
<v Speaker 1>you spend a lot of time in a casino, and

0:42:50.360 --> 0:42:52.680
<v Speaker 1>Wall Street often is compared to casino, then you have

0:42:52.760 --> 0:42:55.440
<v Speaker 1>no chance. The more you're there, the higher your chances

0:42:55.480 --> 0:42:57.920
<v Speaker 1>of losing. Wall Street. You do have a chance because

0:42:58.360 --> 0:43:01.000
<v Speaker 1>you know there's a general upward trend in in in

0:43:01.120 --> 0:43:07.080
<v Speaker 1>share prices. But basically, UM, it's it's like the inverse

0:43:07.160 --> 0:43:10.960
<v Speaker 1>of your level of activity UH dictates your success. And

0:43:11.080 --> 0:43:14.480
<v Speaker 1>so when you you have a lot of especially young

0:43:14.560 --> 0:43:17.279
<v Speaker 1>people getting to the market and getting in through an

0:43:17.320 --> 0:43:21.719
<v Speaker 1>app like robin Hood. Uh that really encourages activity. And

0:43:21.920 --> 0:43:24.160
<v Speaker 1>it's a company that that makes more money when you

0:43:24.239 --> 0:43:26.960
<v Speaker 1>are more active. Uh. They charge zero commissions, but they

0:43:27.000 --> 0:43:30.600
<v Speaker 1>do earn money. Um. When you trade, and especially when

0:43:30.640 --> 0:43:33.960
<v Speaker 1>you when you trade sort of recklessly, then you're kind

0:43:33.960 --> 0:43:37.280
<v Speaker 1>of stacking the odds against yourself because study after study

0:43:37.360 --> 0:43:42.719
<v Speaker 1>shows that performance is inversely correlated with activity and inversely

0:43:42.760 --> 0:43:46.000
<v Speaker 1>correlated with how often you check your account. And and

0:43:46.320 --> 0:43:50.879
<v Speaker 1>that's the way that these young people, primarily young people

0:43:51.080 --> 0:43:53.719
<v Speaker 1>who drove this, got into the market. And that's how

0:43:53.800 --> 0:43:56.839
<v Speaker 1>they weaponize their accounts by these brokers that were very

0:43:56.880 --> 0:43:59.920
<v Speaker 1>intuitive that had you know, allowed them to use options

0:44:00.120 --> 0:44:02.759
<v Speaker 1>and all this stuff. And and you know, and as

0:44:02.800 --> 0:44:05.600
<v Speaker 1>a group, we know that they're not doing well. Okay,

0:44:06.080 --> 0:44:09.360
<v Speaker 1>if it wasn't a big win for retail investors that

0:44:09.520 --> 0:44:12.960
<v Speaker 1>you write about in your book, So is there no

0:44:13.080 --> 0:44:16.000
<v Speaker 1>hope for retail investors? I mean, I thought Financial Innovation

0:44:16.040 --> 0:44:19.480
<v Speaker 1>Spencer was going to be kind of the savior, uh

0:44:19.680 --> 0:44:22.920
<v Speaker 1>for the little guy when it comes to the financial markets.

0:44:23.280 --> 0:44:26.439
<v Speaker 1>Should we all give up all hope or no? O Carol,

0:44:26.440 --> 0:44:28.719
<v Speaker 1>I mean, that's that's the irony of this story. You know,

0:44:28.880 --> 0:44:30.879
<v Speaker 1>if you you look at one of those those charts

0:44:30.960 --> 0:44:32.719
<v Speaker 1>people show you, you know, if you had just bought

0:44:32.880 --> 0:44:36.359
<v Speaker 1>stocks back in and you know, not sold and whatever

0:44:36.480 --> 0:44:39.200
<v Speaker 1>not that anybody holds on for that long, it's all

0:44:39.280 --> 0:44:41.800
<v Speaker 1>really a myth. Because it was so expensive to to

0:44:41.960 --> 0:44:44.440
<v Speaker 1>invest in the market or even reinvest your dividends, then

0:44:44.480 --> 0:44:48.719
<v Speaker 1>there are no index funds. And today, because of competition

0:44:48.760 --> 0:44:52.000
<v Speaker 1>and because of technology, the same competition and technology that

0:44:52.080 --> 0:44:54.560
<v Speaker 1>made Robin Hood possible where you could trade for zero

0:44:54.680 --> 0:44:57.319
<v Speaker 1>dollars and you could just have a smartphone in your

0:44:57.360 --> 0:45:00.560
<v Speaker 1>hand and this intuitive thing that anybody can understand. You

0:45:00.640 --> 0:45:03.600
<v Speaker 1>could use it to buy an ETF that caused zero

0:45:03.680 --> 0:45:06.440
<v Speaker 1>point zero three percent a year and just set it

0:45:06.480 --> 0:45:08.960
<v Speaker 1>and forget it, or have a rubbo advisor for a

0:45:09.080 --> 0:45:12.320
<v Speaker 1>very modest fee, manage a bunch of index funds for you,

0:45:12.800 --> 0:45:15.800
<v Speaker 1>you know, stuff that just was not possible a generation

0:45:15.920 --> 0:45:19.080
<v Speaker 1>or two ago. And and so it's like anything, right,

0:45:19.080 --> 0:45:21.759
<v Speaker 1>I mean, we have these these cell phones with all

0:45:21.800 --> 0:45:24.400
<v Speaker 1>the world's knowledge in them, and you know, and then

0:45:24.480 --> 0:45:27.680
<v Speaker 1>teenagers today aren't any better informed than teenagers were twenty

0:45:27.760 --> 0:45:30.439
<v Speaker 1>years ago. Or forty years ago, because they're they're using

0:45:30.480 --> 0:45:33.160
<v Speaker 1>it to you know, to get on TikTok and stuff

0:45:33.160 --> 0:45:35.959
<v Speaker 1>like that. They're not using Facebook. We learned that today.

0:45:38.000 --> 0:45:39.759
<v Speaker 1>I'm sorry I didn't write about bok about Facebook to

0:45:39.840 --> 0:45:42.239
<v Speaker 1>be a very time. Yeah. No, So there is a

0:45:42.320 --> 0:45:44.520
<v Speaker 1>bottom line, a long answer to your question. But there

0:45:44.560 --> 0:45:47.640
<v Speaker 1>definitely is hope. And not only is their hope, but

0:45:48.120 --> 0:45:50.960
<v Speaker 1>what this these people were trying to do. Were the

0:45:51.040 --> 0:45:53.160
<v Speaker 1>catoofer right there, trying to stick it to Wall Street

0:45:53.200 --> 0:45:55.600
<v Speaker 1>and make money and that if you don't like Wall

0:45:55.640 --> 0:45:57.680
<v Speaker 1>Street for whatever reason, that's a way to stick it

0:45:57.760 --> 0:46:01.239
<v Speaker 1>to Wall Street. Pay them very little and outperformed most

0:46:01.280 --> 0:46:04.120
<v Speaker 1>investors by by being pretty passive, I mean using the

0:46:04.200 --> 0:46:07.920
<v Speaker 1>same technology basically. That's Wall Street. Journal columnist Spencer Jacob

0:46:08.080 --> 0:46:10.640
<v Speaker 1>his book The Revolution that Wasn't Game Stop. Read it

0:46:10.719 --> 0:46:13.440
<v Speaker 1>in The Fleecing of Small Investors. It's out now still

0:46:13.520 --> 0:46:16.560
<v Speaker 1>to come on Bloomberg Business Week. Valentine's Day. Check your calendar,

0:46:16.719 --> 0:46:20.720
<v Speaker 1>it's Monday. Hopefully you ordered something for that someone special

0:46:20.800 --> 0:46:22.680
<v Speaker 1>in your life, and I hope that you did it early.

0:46:22.800 --> 0:46:26.279
<v Speaker 1>Tim Why are you looking at me like that? But

0:46:26.400 --> 0:46:28.680
<v Speaker 1>the CEO of farm Girl Flowers tells us about her

0:46:28.719 --> 0:46:32.040
<v Speaker 1>biggest worry heading into what she calls her company's super Bowl.

0:46:32.520 --> 0:46:35.920
<v Speaker 1>This is Bloomberg. Your doesn't like flowers, right, No, she doesn't,

0:46:35.920 --> 0:46:38.000
<v Speaker 1>but she likes chocolate all right. Good to know, everybody.

0:46:41.680 --> 0:46:45.320
<v Speaker 1>Broadcasting from the financial capital of the world, Bloomberg e

0:46:45.400 --> 0:46:48.080
<v Speaker 1>Live in Rio in New York to Washington, d C.

0:46:48.280 --> 0:46:52.960
<v Speaker 1>Bloomberg to Boston, Bloomberg one oh six one does San Francisco,

0:46:53.040 --> 0:46:56.480
<v Speaker 1>Bloomberg nine sixty to the country Sirius XM Chado one

0:46:56.600 --> 0:46:59.719
<v Speaker 1>nineteen and around the globe the Bloomberg Business app and

0:46:59.760 --> 0:47:03.960
<v Speaker 1>b Burg Radio dot Com. This is Bloomberg Business Week.

0:47:05.239 --> 0:47:08.520
<v Speaker 1>Valentine's Day. It's on Monday, and it turns out that's

0:47:08.680 --> 0:47:11.240
<v Speaker 1>not a very good day of the week for floral companies.

0:47:11.320 --> 0:47:13.440
<v Speaker 1>To find out why, we check in with Christina Stembel,

0:47:13.560 --> 0:47:15.960
<v Speaker 1>the founder and CEO of farm Girl Flowers. She grew

0:47:16.080 --> 0:47:18.719
<v Speaker 1>up on a corn and soybean farm in Indiana and

0:47:18.800 --> 0:47:20.960
<v Speaker 1>went on to start her own business, one that's now

0:47:21.040 --> 0:47:24.440
<v Speaker 1>worth sixty five million dollars to bouquets as out they're gorgeous.

0:47:24.680 --> 0:47:27.200
<v Speaker 1>Christina helps farm Girl will fully recover from the impact

0:47:27.239 --> 0:47:30.960
<v Speaker 1>of the pandemic. Bye for now, though she's just worried

0:47:31.000 --> 0:47:34.239
<v Speaker 1>about this week ahead. We are going into what we

0:47:34.360 --> 0:47:36.399
<v Speaker 1>like to call our super Bowl of the year. It's

0:47:36.480 --> 0:47:39.759
<v Speaker 1>a Valentine's Day, um and Balment Day this year is

0:47:39.840 --> 0:47:42.200
<v Speaker 1>falling on a Monday, which is one of the worst

0:47:42.320 --> 0:47:45.120
<v Speaker 1>days possible for actually the worst day possible for it

0:47:45.200 --> 0:47:47.880
<v Speaker 1>to fall on for delivery UM where we don't have

0:47:47.960 --> 0:47:50.719
<v Speaker 1>many locations that can deliver on Monday. We're not a

0:47:50.760 --> 0:47:52.759
<v Speaker 1>big enough company to get a Sunday pick up for

0:47:52.840 --> 0:47:55.560
<v Speaker 1>Monday deliveries. So it's definitely throwing a wrench into it

0:47:55.640 --> 0:47:57.960
<v Speaker 1>for us. So this means you're shipping on your shipping

0:47:58.000 --> 0:48:00.120
<v Speaker 1>on a Saturday, but it's kind of just the flowers

0:48:00.120 --> 0:48:02.760
<v Speaker 1>are hanging out until Monday. We're shipping from different locations,

0:48:02.880 --> 0:48:05.520
<v Speaker 1>different dates, but we only have one location that we

0:48:05.600 --> 0:48:07.600
<v Speaker 1>can ship two to get there on Monday. The rest

0:48:07.640 --> 0:48:09.960
<v Speaker 1>of them have to come on Friday or Tuesday. UM.

0:48:10.080 --> 0:48:12.200
<v Speaker 1>And you know, like be like getting a Christmas tree

0:48:12.280 --> 0:48:15.440
<v Speaker 1>the day after Christmas, isn't isn't that great? It's tricky.

0:48:15.480 --> 0:48:17.440
<v Speaker 1>I think what I would say, I would rather like

0:48:17.680 --> 0:48:20.280
<v Speaker 1>give me my flowers ahead of time, like Friday or Saturday,

0:48:20.400 --> 0:48:23.320
<v Speaker 1>like just begin to Valentine's Day celebrations early. It's just

0:48:23.440 --> 0:48:28.680
<v Speaker 1>a day, Carol's going to start. Everyone's listening to you weekend, right,

0:48:28.880 --> 0:48:30.200
<v Speaker 1>Like I agree, Like, you know, you kind of do

0:48:30.239 --> 0:48:31.840
<v Speaker 1>a nice lead up. So how do you get flowers

0:48:31.880 --> 0:48:34.719
<v Speaker 1>on Saturday or Friday? And then maybe we have dinner

0:48:34.800 --> 0:48:38.440
<v Speaker 1>on Sunday and on Monday we you know, stay home

0:48:38.440 --> 0:48:40.160
<v Speaker 1>and do laundry because we got to work the next night. Like,

0:48:40.200 --> 0:48:42.480
<v Speaker 1>I don't know how you do it, um supply chains

0:48:42.520 --> 0:48:45.760
<v Speaker 1>though in general, how have you been dealing with it, Christina? Yeah, Oky,

0:48:45.840 --> 0:48:47.719
<v Speaker 1>dealing with it the same way that every industry is.

0:48:47.760 --> 0:48:49.719
<v Speaker 1>We're you know, trying to think outside the box. That

0:48:49.840 --> 0:48:51.799
<v Speaker 1>how we can you know not you know, we can

0:48:51.840 --> 0:48:54.200
<v Speaker 1>absorb some of the extra costs without passing it all

0:48:54.239 --> 0:48:56.080
<v Speaker 1>onto the customers. But you know it's kind of a

0:48:56.600 --> 0:48:59.040
<v Speaker 1>a toggle. You know, we have to Our prices are

0:48:59.080 --> 0:49:01.040
<v Speaker 1>higher this year. They have to be because you know,

0:49:01.120 --> 0:49:04.120
<v Speaker 1>everything costable right now. Cardboard prices are up. You know,

0:49:04.200 --> 0:49:06.880
<v Speaker 1>flower costs are are about double right now for Valentine

0:49:06.880 --> 0:49:09.160
<v Speaker 1>and stay of what they usually are. UM. So you

0:49:09.200 --> 0:49:10.880
<v Speaker 1>know that that comes with the cost that we have

0:49:11.000 --> 0:49:13.160
<v Speaker 1>passed on to our consumers. And are they are they

0:49:13.320 --> 0:49:15.600
<v Speaker 1>are they dealing with it? Well, are are you seeing

0:49:15.680 --> 0:49:19.040
<v Speaker 1>maybe an impact on demand because of the cost. We

0:49:19.160 --> 0:49:22.160
<v Speaker 1>definitely are seen to impact on demand, especially when we're competing,

0:49:22.480 --> 0:49:24.120
<v Speaker 1>you know with grocery stores and things like that that

0:49:24.160 --> 0:49:26.040
<v Speaker 1>we didn't used to compete with at that level because

0:49:26.080 --> 0:49:27.920
<v Speaker 1>people are still working from home where they can pick

0:49:28.000 --> 0:49:31.040
<v Speaker 1>them up on their own. Um. So it's it's definitely

0:49:31.120 --> 0:49:33.640
<v Speaker 1>hurting us. Um And I know it's hurting every industry

0:49:33.640 --> 0:49:35.719
<v Speaker 1>and we're no different. There's a ripple effect that I

0:49:35.760 --> 0:49:38.040
<v Speaker 1>wouldn't even thought of if I didn't know flowers, you know,

0:49:38.120 --> 0:49:41.600
<v Speaker 1>with container prices that bring your tubers and bulbs and seeds,

0:49:42.000 --> 0:49:44.239
<v Speaker 1>you know, and all of that that filtered down to

0:49:44.320 --> 0:49:47.200
<v Speaker 1>the end consumer. Unfortunately, what about supply chain when it

0:49:47.280 --> 0:49:50.120
<v Speaker 1>comes to planes, because I know that's a really important

0:49:50.160 --> 0:49:54.040
<v Speaker 1>part of the fresh flower industry because some of the

0:49:54.040 --> 0:49:57.000
<v Speaker 1>stuff is being flown from South America right absolutely. Um,

0:49:57.040 --> 0:49:59.520
<v Speaker 1>And list space is really hard around holidays. Everybody needs

0:49:59.560 --> 0:50:02.920
<v Speaker 1>it on the exact same day. Um. And everybody's shipping

0:50:03.080 --> 0:50:05.640
<v Speaker 1>so many things now more than just flowers and UM.

0:50:05.719 --> 0:50:07.600
<v Speaker 1>You know I always joke about like I wish I

0:50:07.640 --> 0:50:09.920
<v Speaker 1>were you know, we were selling sweaters instead that they

0:50:09.960 --> 0:50:11.600
<v Speaker 1>could be you know, sit on somebody's sports for three

0:50:11.680 --> 0:50:13.920
<v Speaker 1>days or being a storting facility late. Um. But we

0:50:14.080 --> 0:50:17.080
<v Speaker 1>really really heavily at on time deliveries. And we're also

0:50:17.160 --> 0:50:20.480
<v Speaker 1>fighting mother Nature with weather right now, so it feels

0:50:20.520 --> 0:50:23.239
<v Speaker 1>like kind of you know, a snowball effected, so many

0:50:23.320 --> 0:50:26.960
<v Speaker 1>outside commissions playing against us. So we're you know, and

0:50:27.080 --> 0:50:29.480
<v Speaker 1>relying on luck a lot, like relying and hopefully that

0:50:29.560 --> 0:50:32.160
<v Speaker 1>there's not going to be more snowstorms like last week

0:50:32.320 --> 0:50:35.160
<v Speaker 1>this week, um, and that the lift space holds out

0:50:35.239 --> 0:50:37.560
<v Speaker 1>and we actually get what we've been told from our

0:50:37.560 --> 0:50:42.600
<v Speaker 1>shipping partners. So you know, during the holiday shopping season,

0:50:42.640 --> 0:50:44.880
<v Speaker 1>right we always talking about Black Friday because that's traditionally

0:50:44.960 --> 0:50:47.320
<v Speaker 1>the reason it's called Black Friday's when retailers would go

0:50:47.520 --> 0:50:51.400
<v Speaker 1>from being in the red to the black. Valentine's Day financially,

0:50:51.840 --> 0:50:54.680
<v Speaker 1>How pivotal is that for you guys, it's one of

0:50:54.760 --> 0:50:57.680
<v Speaker 1>the big two. Um. We really rely heavily on Valentine's

0:50:57.760 --> 0:50:59.719
<v Speaker 1>Day and Mother's Day to help get us through the

0:51:00.120 --> 0:51:03.160
<v Speaker 1>period which is the summer months June through September. You know,

0:51:03.200 --> 0:51:07.400
<v Speaker 1>everybody's spending you know, usually spending their money on family

0:51:07.480 --> 0:51:09.160
<v Speaker 1>vacations and things like that. I'm not sure what it

0:51:09.160 --> 0:51:11.759
<v Speaker 1>will be this year with covid UM, but you know

0:51:11.840 --> 0:51:14.760
<v Speaker 1>it definitely those two holidays in the first and second

0:51:14.840 --> 0:51:17.600
<v Speaker 1>quarter help us through the third quarter, So you know,

0:51:17.680 --> 0:51:20.600
<v Speaker 1>we rely on it a lot financially to carry us

0:51:20.640 --> 0:51:22.800
<v Speaker 1>through the lumpiness of the business. I want to go

0:51:22.920 --> 0:51:27.839
<v Speaker 1>from supply chain to corporate office and wages and get

0:51:27.840 --> 0:51:30.799
<v Speaker 1>an understanding from you about how you've had to make

0:51:30.880 --> 0:51:33.520
<v Speaker 1>changes during the pandemic and now how difficult it is

0:51:33.600 --> 0:51:35.680
<v Speaker 1>to attract and retain talent. Have you had to raise

0:51:35.719 --> 0:51:40.520
<v Speaker 1>wages significantly? Yeah, we've raised wages, you know, significantly every year.

0:51:40.840 --> 0:51:43.560
<v Speaker 1>So I don't think covid has really impacted that as

0:51:43.640 --> 0:51:45.920
<v Speaker 1>much as a lot of other other things. But you know,

0:51:46.040 --> 0:51:48.920
<v Speaker 1>we were operating in the most expensive area, you know,

0:51:48.960 --> 0:51:52.239
<v Speaker 1>in San Francisco, which was probably not the smartest room

0:51:52.360 --> 0:51:54.640
<v Speaker 1>for me to make UM. And we no longer working

0:51:54.680 --> 0:51:56.640
<v Speaker 1>in San Francisco, so that's helps us a lot. If

0:51:56.680 --> 0:51:58.319
<v Speaker 1>we were still in Fanrancisco, I think we would see

0:51:58.320 --> 0:52:00.520
<v Speaker 1>a lot more of that UM. But reach hating good

0:52:00.560 --> 0:52:03.520
<v Speaker 1>talent is definitely something that that's hard to do. We

0:52:03.640 --> 0:52:05.320
<v Speaker 1>we really rely on our you know, we have a

0:52:05.400 --> 0:52:07.960
<v Speaker 1>great culture at farm Girl and that's helping us a

0:52:08.040 --> 0:52:10.240
<v Speaker 1>lot that we have, you know, a team that just works,

0:52:10.560 --> 0:52:13.880
<v Speaker 1>works their heart out basically, and that's helped us um

0:52:13.960 --> 0:52:16.400
<v Speaker 1>a lot that people really care about the company and

0:52:16.640 --> 0:52:19.160
<v Speaker 1>and believe in the mission as well. That's Christina Stembel,

0:52:19.320 --> 0:52:21.919
<v Speaker 1>the founder and CEO of farm Girl Flowers. You're listening

0:52:21.920 --> 0:52:25.080
<v Speaker 1>to Bloomberg Business Week. Coming up, vintage watches, fine whiskey,

0:52:25.200 --> 0:52:28.320
<v Speaker 1>and the finest pillows four dollars can buy. They're a

0:52:28.480 --> 0:52:31.080
<v Speaker 1>little unusual, they are. They kind of remind me of

0:52:31.120 --> 0:52:33.879
<v Speaker 1>the mad Men era. They totally do. We're gonna take

0:52:33.880 --> 0:52:36.080
<v Speaker 1>a job through the world of luxury with our Bloomberg

0:52:36.120 --> 0:52:47.680
<v Speaker 1>Pursuits team. This is Bloomberg. You're listening to Bloomberg Business

0:52:47.760 --> 0:52:51.520
<v Speaker 1>Week with Carol Messer and Bloomberg Quick takes Tim Stenovik

0:52:51.760 --> 0:52:55.839
<v Speaker 1>from Bloomberg Radio Time Now for a weekly dive into

0:52:55.880 --> 0:52:58.680
<v Speaker 1>the highly anticipated Bloomberg Pursuit section. It's always one of

0:52:58.760 --> 0:53:01.759
<v Speaker 1>our favorites, and speaking of time, the opening piece in

0:53:01.800 --> 0:53:04.760
<v Speaker 1>the section this week, it's about watches and in particular,

0:53:04.880 --> 0:53:08.920
<v Speaker 1>the multibillion dollars secondary market for these accessories. It's massive,

0:53:09.200 --> 0:53:11.360
<v Speaker 1>it is massive. And it's set to get even bigger.

0:53:11.440 --> 0:53:13.920
<v Speaker 1>Bloomberg Pursuits editor Chris Rouser joins us Now to help

0:53:13.960 --> 0:53:16.680
<v Speaker 1>guide us through this week's edition. Business Week contribute to

0:53:16.760 --> 0:53:21.839
<v Speaker 1>Mark Bernardo details the many options for sourcing vintage time pieces. Chris,

0:53:22.520 --> 0:53:26.040
<v Speaker 1>we know you're a watch lover. You're an Apple watch guys.

0:53:26.160 --> 0:53:29.839
<v Speaker 1>Sometimes you're an old school watch guys. Sometimes the word

0:53:29.880 --> 0:53:31.520
<v Speaker 1>on the street is you're actually in the market for

0:53:32.080 --> 0:53:35.640
<v Speaker 1>one of these nice watches that's featured in Bloomberg Pursuits.

0:53:35.960 --> 0:53:39.720
<v Speaker 1>Give us the playbook for actually pricing out and buying

0:53:39.760 --> 0:53:43.880
<v Speaker 1>a pre owned watch, so they're there. The market for

0:53:43.960 --> 0:53:46.080
<v Speaker 1>pre owned watches has never been as hot. Don't call

0:53:46.120 --> 0:53:48.319
<v Speaker 1>it used. You can call it as far as I'm

0:53:48.320 --> 0:53:50.640
<v Speaker 1>concerned as you can call it used. Pre loved is

0:53:50.719 --> 0:53:54.600
<v Speaker 1>what a lot of people like to say that vintage

0:53:54.680 --> 0:53:57.479
<v Speaker 1>or classic. Um So, the market has never been hotter.

0:53:57.640 --> 0:54:01.560
<v Speaker 1>And in it was nineteen billion, and it's predicted to

0:54:01.640 --> 0:54:06.040
<v Speaker 1>be thirty And part of the reason it's so hot

0:54:06.160 --> 0:54:08.719
<v Speaker 1>is because new watches are also very hot, and there's

0:54:08.760 --> 0:54:11.760
<v Speaker 1>big waiting lists for watches from Rolex and Protect Philip

0:54:12.640 --> 0:54:14.200
<v Speaker 1>that you know, they come out in limited numbers, so

0:54:14.280 --> 0:54:17.440
<v Speaker 1>people can't really to wait for years to get one,

0:54:17.600 --> 0:54:20.239
<v Speaker 1>and so immediately when you you buy one, you can

0:54:20.280 --> 0:54:22.400
<v Speaker 1>flip it on the secondary market for three times the

0:54:22.480 --> 0:54:24.719
<v Speaker 1>cost um. And so as a result, there's a bunch

0:54:24.719 --> 0:54:28.840
<v Speaker 1>of entrepreneurs getting into the pre owned space starting startups.

0:54:29.080 --> 0:54:32.400
<v Speaker 1>There have been some businesses around um since eBay started,

0:54:33.840 --> 0:54:36.719
<v Speaker 1>but now there's more than a dozen, like legit serious,

0:54:36.960 --> 0:54:41.480
<v Speaker 1>very big online watch marketplaces. And so we went through

0:54:41.560 --> 0:54:43.320
<v Speaker 1>and we tried to figure out which ones were the

0:54:43.360 --> 0:54:44.920
<v Speaker 1>best for what kind of watch and what you're looking for.

0:54:45.120 --> 0:54:46.520
<v Speaker 1>Can I just say, all right, I'm still waiting for

0:54:46.560 --> 0:54:50.719
<v Speaker 1>my Rolex, but can I just ask you anybody out

0:54:50.760 --> 0:54:54.520
<v Speaker 1>there hello? But what's interesting is I guess the result

0:54:54.520 --> 0:54:56.880
<v Speaker 1>when people get a nice watch, like they hold on

0:54:57.040 --> 0:54:59.040
<v Speaker 1>to it forever, but they don't. There's a lot of

0:54:59.120 --> 0:55:01.600
<v Speaker 1>movement in the market, right Well, I think for a

0:55:01.680 --> 0:55:04.000
<v Speaker 1>long time people did hold onto it because there wasn't

0:55:04.160 --> 0:55:06.719
<v Speaker 1>you know, until about eight years ago, there wasn't a

0:55:06.840 --> 0:55:11.600
<v Speaker 1>huge resale market except for among like really serious collectors.

0:55:11.640 --> 0:55:14.120
<v Speaker 1>So quite frankly, a lot of people have these watches

0:55:14.200 --> 0:55:16.759
<v Speaker 1>kicking around. So the volume is huge in the in

0:55:16.840 --> 0:55:19.880
<v Speaker 1>the secondary market. Christoper, someone like me who doesn't know

0:55:20.000 --> 0:55:22.800
<v Speaker 1>anything about this market, I would feel and I do

0:55:22.960 --> 0:55:25.880
<v Speaker 1>feel intimidated trying to get into it, and I would

0:55:25.880 --> 0:55:29.319
<v Speaker 1>wonder if what I'm buying from one of these resellers

0:55:29.440 --> 0:55:31.959
<v Speaker 1>is actually legit. Yes. Well, first of all, you should

0:55:31.960 --> 0:55:35.760
<v Speaker 1>read Bloomberg Pursuits to learn more about vintage watches. And second,

0:55:36.120 --> 0:55:38.440
<v Speaker 1>one of the great things about all of the emporiums

0:55:38.480 --> 0:55:40.920
<v Speaker 1>that we feature this week is that they all include

0:55:41.040 --> 0:55:44.799
<v Speaker 1>a certain uh steps to prove authenticity. So whether that's

0:55:45.040 --> 0:55:47.200
<v Speaker 1>you know, experts in house that look at the watches,

0:55:47.280 --> 0:55:50.360
<v Speaker 1>whether that's UH they actually work with with actual like

0:55:50.440 --> 0:55:54.160
<v Speaker 1>say a Rolex retailer to get these things updated and

0:55:54.560 --> 0:55:57.919
<v Speaker 1>checked out. Um. You know, all these places like even

0:55:58.000 --> 0:56:01.120
<v Speaker 1>eBay now have pretty good authentic city checks, which they

0:56:01.160 --> 0:56:03.839
<v Speaker 1>didn't have, Right, was that some of their problems beforehand. Yeah,

0:56:03.880 --> 0:56:06.000
<v Speaker 1>So eBay is the huge player in this space, and

0:56:06.040 --> 0:56:08.560
<v Speaker 1>it is partially because it was their first UM and

0:56:08.800 --> 0:56:11.239
<v Speaker 1>people have been selling watches on eBay for you know,

0:56:11.360 --> 0:56:16.279
<v Speaker 1>twenty thirty years, and that they had a uh sort

0:56:16.280 --> 0:56:20.160
<v Speaker 1>of like a sixty percent approval rating rating in terms

0:56:20.200 --> 0:56:23.000
<v Speaker 1>of customer satisfaction and they decided we got to get

0:56:23.080 --> 0:56:24.800
<v Speaker 1>that up because it used to be a free for

0:56:24.800 --> 0:56:26.480
<v Speaker 1>all you could sell, You could sell anything anyone that

0:56:26.560 --> 0:56:28.920
<v Speaker 1>you're buying from the seller. And so now for watches

0:56:28.960 --> 0:56:31.160
<v Speaker 1>over two thousand dollars, they have an authenticity check where

0:56:31.200 --> 0:56:33.319
<v Speaker 1>after you buy the watch, they send it to someone

0:56:33.360 --> 0:56:35.360
<v Speaker 1>who checks it out and before it even gets to you,

0:56:35.520 --> 0:56:38.440
<v Speaker 1>they make sure everything's okay. Okay, we're talking big numbers

0:56:38.480 --> 0:56:41.680
<v Speaker 1>here for eBay right in twenty nineteen, is you point

0:56:41.719 --> 0:56:44.000
<v Speaker 1>out in Bloomberg Pursuits, this week eBay sold more than

0:56:44.080 --> 0:56:47.560
<v Speaker 1>two million watches and on average about one and fifty

0:56:47.640 --> 0:56:50.440
<v Speaker 1>thousand live listings for luxury watches can be found on

0:56:50.480 --> 0:56:52.960
<v Speaker 1>the site on any given day. We're talking massive here.

0:56:53.640 --> 0:56:57.040
<v Speaker 1>What about some other marketplaces that you feature. So the

0:56:57.120 --> 0:56:59.240
<v Speaker 1>other big player in this space is called Chrono twenty

0:56:59.320 --> 0:57:02.040
<v Speaker 1>four and they been around since two thousand three, um,

0:57:02.239 --> 0:57:05.320
<v Speaker 1>and they work with a bunch of dealers and individual sellers,

0:57:05.400 --> 0:57:08.040
<v Speaker 1>so all their stuff is authentic and um, you know,

0:57:08.120 --> 0:57:09.520
<v Speaker 1>you really rely on it, and a lot of when

0:57:09.520 --> 0:57:12.000
<v Speaker 1>you google watches, like oh what is the google is

0:57:12.200 --> 0:57:14.480
<v Speaker 1>kind of watch, Carnal twenty four is often what comes up.

0:57:14.480 --> 0:57:17.640
<v Speaker 1>Because they're a really good authority and resource. So we

0:57:17.760 --> 0:57:19.920
<v Speaker 1>recommend them for people who know what they're looking for,

0:57:20.000 --> 0:57:23.680
<v Speaker 1>because they probably have it. There's a new startup called Watchbox. Um.

0:57:23.800 --> 0:57:25.960
<v Speaker 1>The CEO, Justin Reaess, has come on Bloomberg Radio a

0:57:26.000 --> 0:57:29.360
<v Speaker 1>few times. Uh they've um they're on track to earn

0:57:29.400 --> 0:57:31.640
<v Speaker 1>three hundred million in revenue, and they have offices all

0:57:31.680 --> 0:57:35.000
<v Speaker 1>around the world, so they're a good place for people

0:57:35.040 --> 0:57:36.680
<v Speaker 1>who have a lot of money to spend. They have

0:57:36.760 --> 0:57:39.960
<v Speaker 1>some of the more expensive pieces. Hey Chris, how much

0:57:40.040 --> 0:57:41.560
<v Speaker 1>is it? How how much are we talking here? Right?

0:57:41.640 --> 0:57:45.640
<v Speaker 1>To get actually into the market for something vintage, something classic,

0:57:46.040 --> 0:57:49.040
<v Speaker 1>an average there's is an average in this world. So

0:57:49.200 --> 0:57:52.600
<v Speaker 1>if you want to get a Rolex Submarine or or

0:57:53.200 --> 0:57:57.640
<v Speaker 1>GMT Master, Uh, that new will cost you between nine

0:57:57.760 --> 0:58:01.080
<v Speaker 1>and twelve thousand dollars and up to buy that old,

0:58:01.600 --> 0:58:04.840
<v Speaker 1>you're looking at two dollars to thirty thousand dollars. So

0:58:05.080 --> 0:58:07.040
<v Speaker 1>you know, really to get the piece of the people

0:58:07.040 --> 0:58:09.640
<v Speaker 1>are looking for, you're actually you're looking at fifteen tho

0:58:09.880 --> 0:58:11.600
<v Speaker 1>dollars enough. And then when I say up, I mean

0:58:11.680 --> 0:58:13.720
<v Speaker 1>like way up, all right. I just love kind of

0:58:13.880 --> 0:58:17.000
<v Speaker 1>Tim's face. It's like, oh yeah, yeah, do you look

0:58:17.040 --> 0:58:21.680
<v Speaker 1>like you were like com account for college saving or

0:58:21.960 --> 0:58:26.919
<v Speaker 1>you know, compound that ten thousand dollars over eighteen years. Yeah,

0:58:26.960 --> 0:58:28.200
<v Speaker 1>do you want to your college or do you want

0:58:28.200 --> 0:58:32.400
<v Speaker 1>to watch? Do you work at Bloomberg? Alright, so we

0:58:32.520 --> 0:58:35.440
<v Speaker 1>know you're a watch lover. We talked about that. Um,

0:58:35.800 --> 0:58:39.720
<v Speaker 1>you love Scotch too. Yeah, I'm I'm okay on Scotch. Um,

0:58:40.040 --> 0:58:41.800
<v Speaker 1>but I am not an expert. And we have this

0:58:41.920 --> 0:58:47.360
<v Speaker 1>contributor Brad jaff Jaffee, who um is a complete expert.

0:58:47.440 --> 0:58:49.720
<v Speaker 1>And we do have a story this week about how

0:58:50.160 --> 0:58:53.400
<v Speaker 1>you know, the sort of conventional wisdom amount in whiskey

0:58:53.520 --> 0:58:56.760
<v Speaker 1>is that older is better, and certainly older is more expensive,

0:58:57.280 --> 0:58:58.920
<v Speaker 1>but it doesn't matter how good it is if you

0:58:58.960 --> 0:59:01.160
<v Speaker 1>can never get it. So if a boy crattle of

0:59:01.200 --> 0:59:05.240
<v Speaker 1>whiskey is a hundred thousand dollars um, like this eighty

0:59:05.320 --> 0:59:08.640
<v Speaker 1>year old single mark from Glen Glen Levitt that we mentioned,

0:59:08.840 --> 0:59:10.640
<v Speaker 1>you're not going to you can't afford it, You're not

0:59:10.680 --> 0:59:12.640
<v Speaker 1>going to get it. There's only like a hundred bottles

0:59:12.680 --> 0:59:15.760
<v Speaker 1>of it, So what else can you drink? And Brad

0:59:16.320 --> 0:59:20.040
<v Speaker 1>has tasted all of these incredible old ones and then

0:59:20.200 --> 0:59:22.360
<v Speaker 1>he knows the market well enough to be like, hey,

0:59:22.400 --> 0:59:24.000
<v Speaker 1>if you want something that tastes like this, you can

0:59:24.040 --> 0:59:27.040
<v Speaker 1>try that. So, for example, if you can't get the

0:59:27.080 --> 0:59:31.720
<v Speaker 1>Glen Drone Aged fifty years, which is about dollars a bottle,

0:59:32.040 --> 0:59:36.120
<v Speaker 1>you can buy the Glen Drony Master Vintage Vintage, which

0:59:36.200 --> 0:59:38.640
<v Speaker 1>is about seven hundred dollars, which is uh, you know,

0:59:38.720 --> 0:59:44.240
<v Speaker 1>still expensive, but not nearly as expensive as the priceervers. Okay,

0:59:44.320 --> 0:59:46.840
<v Speaker 1>so what about some other whiskies on here? And I

0:59:47.080 --> 0:59:50.840
<v Speaker 1>keep going down because you get to bourbon and that's

0:59:50.880 --> 0:59:54.760
<v Speaker 1>kind of what I'm into, and I see Mixtor's on here. Um,

0:59:55.040 --> 0:59:57.600
<v Speaker 1>what about bourbon when it comes to the relationship between

0:59:57.640 --> 1:00:00.160
<v Speaker 1>age and quality. Yeah, so you know you probab rebab

1:00:00.160 --> 1:00:02.640
<v Speaker 1>we are an expert on this, but bourbon Um. You

1:00:02.680 --> 1:00:05.880
<v Speaker 1>don't tend to see really long age dates on bourbon

1:00:05.920 --> 1:00:08.800
<v Speaker 1>bottles because it's aged in oak, and so that can

1:00:08.880 --> 1:00:11.440
<v Speaker 1>just be that can really like overpower the flavor eventually

1:00:11.520 --> 1:00:13.440
<v Speaker 1>and make it just very saccharin. It has to be

1:00:13.640 --> 1:00:16.840
<v Speaker 1>aged and charred oak barrels. Um. So you know, there's

1:00:16.840 --> 1:00:19.040
<v Speaker 1>only a few bottles that are actually like, uh sort

1:00:19.080 --> 1:00:21.960
<v Speaker 1>of worth going for the aged um the age statement,

1:00:22.080 --> 1:00:25.680
<v Speaker 1>and Mictur's twenty year is one of them. I'm into it.

1:00:25.960 --> 1:00:27.320
<v Speaker 1>I love. I'm more of a I'm more of a

1:00:27.360 --> 1:00:29.320
<v Speaker 1>bourbon person. Carol me too. I have to say I

1:00:29.360 --> 1:00:31.440
<v Speaker 1>grow my dad would make whiskey sours for us even

1:00:31.480 --> 1:00:33.840
<v Speaker 1>as kids like they would be really deluded. Lots of

1:00:33.880 --> 1:00:39.280
<v Speaker 1>oranges and cherries, but a lot of fun exactly. Um. Hey,

1:00:39.360 --> 1:00:41.920
<v Speaker 1>So last week let's switch gears a little bit. Um.

1:00:42.000 --> 1:00:44.280
<v Speaker 1>James Charmy had a great piece about America's a lade

1:00:44.320 --> 1:00:47.240
<v Speaker 1>homes fifty million and up. This week he's focused on

1:00:47.280 --> 1:00:49.720
<v Speaker 1>a particular room inside the house. It's the kitchen, which

1:00:49.760 --> 1:00:53.360
<v Speaker 1>we all kind of rediscovered during the pandemic. And if

1:00:53.480 --> 1:00:56.760
<v Speaker 1>if you've been following u sort of media trends on design,

1:00:57.000 --> 1:00:59.320
<v Speaker 1>there's been a lot of talk about invisible kitchens, which

1:00:59.320 --> 1:01:02.800
<v Speaker 1>our kitchens where everything is hidden away. There's no hardware

1:01:02.920 --> 1:01:05.880
<v Speaker 1>on the cabinets, you don't know where you don't know

1:01:05.960 --> 1:01:07.840
<v Speaker 1>where the fridge is, you don't know where the trash is,

1:01:07.880 --> 1:01:10.320
<v Speaker 1>you don't know where the just wasasher is, which is

1:01:10.400 --> 1:01:14.560
<v Speaker 1>not my style. And increasingly buyers of real estate are saying,

1:01:14.680 --> 1:01:17.480
<v Speaker 1>you know, I actually have to use this kitchen, and

1:01:17.560 --> 1:01:19.240
<v Speaker 1>it looks amazing if it's hidden away, But then I

1:01:19.280 --> 1:01:20.800
<v Speaker 1>had to take out the toaster, and then there's the

1:01:20.840 --> 1:01:26.920
<v Speaker 1>toaster and it's like ruins the um. And so you know,

1:01:27.000 --> 1:01:29.960
<v Speaker 1>we looked at some kitchens that are more open, where

1:01:30.000 --> 1:01:32.240
<v Speaker 1>you have glass pained cabinets and you can see where

1:01:32.240 --> 1:01:35.080
<v Speaker 1>the fridge is, and they've got beautiful colors, and some

1:01:35.240 --> 1:01:37.160
<v Speaker 1>brokers and the Hampton's and in other places you're saying,

1:01:37.160 --> 1:01:39.800
<v Speaker 1>you know, these are so unusual that they actually stick

1:01:39.800 --> 1:01:41.840
<v Speaker 1>out and they're seen as an asset. Okay, it's all

1:01:41.920 --> 1:01:44.400
<v Speaker 1>fun and games. You buy that fifty million dollar home,

1:01:44.760 --> 1:01:47.240
<v Speaker 1>you want to remodel the kitchen, and then you see

1:01:47.520 --> 1:01:49.920
<v Speaker 1>that you cannot get what you want because of supply

1:01:50.040 --> 1:01:53.440
<v Speaker 1>chain issues still an issue in the kitchen, absolutely, which

1:01:53.520 --> 1:01:55.680
<v Speaker 1>is why maybe you don't get that same white marble

1:01:55.760 --> 1:01:58.800
<v Speaker 1>that everybody has um and that caesar Stone. You get

1:01:58.880 --> 1:02:01.840
<v Speaker 1>something a little more colorful and weird. Seed. I thought

1:02:01.840 --> 1:02:03.000
<v Speaker 1>you were going to say, all right, you get the

1:02:03.040 --> 1:02:05.120
<v Speaker 1>fifty million dollar home, you get the watch, you get

1:02:05.160 --> 1:02:08.960
<v Speaker 1>the Scotch, and you go, I'm just gonna say the

1:02:09.080 --> 1:02:11.400
<v Speaker 1>open kitchen, and then you get the orbs. What are

1:02:11.440 --> 1:02:14.560
<v Speaker 1>the orbs? Okay, So this week, for the one we're

1:02:14.600 --> 1:02:16.200
<v Speaker 1>making Chris do it. He didn't want to do it

1:02:17.440 --> 1:02:19.920
<v Speaker 1>is uh, you know, you look at a couch in

1:02:20.000 --> 1:02:22.400
<v Speaker 1>a house, often they'll have a little accent pillow. Usually

1:02:22.480 --> 1:02:26.160
<v Speaker 1>those pillows are square, sometimes rectangular. You know, it's very

1:02:26.200 --> 1:02:28.520
<v Speaker 1>satisfying to do that karate chop on the top to

1:02:28.560 --> 1:02:30.920
<v Speaker 1>make them all poofy. But Jim does it all the

1:02:30.960 --> 1:02:33.760
<v Speaker 1>time to his catchy talks about all the time. But

1:02:34.040 --> 1:02:37.080
<v Speaker 1>Rlow climbs over it. Yeah, no, not at all. This

1:02:37.240 --> 1:02:42.640
<v Speaker 1>week we uh, we focus on circular couch pillows, so

1:02:42.920 --> 1:02:45.760
<v Speaker 1>there is uh there these orb pillows from this it's

1:02:45.760 --> 1:02:49.920
<v Speaker 1>a collaboration between these two Mexican brands, Waraches and Casa Aurita,

1:02:50.440 --> 1:02:53.840
<v Speaker 1>And they're these really fuzzy multicolored balls that really jump

1:02:53.880 --> 1:02:55.440
<v Speaker 1>out and they make a couch look a lot more

1:02:55.520 --> 1:02:59.000
<v Speaker 1>fun and in testing, uh, they were very popular among

1:02:59.160 --> 1:03:01.920
<v Speaker 1>toddlers and puppies. I was just going to say, I

1:03:01.960 --> 1:03:03.960
<v Speaker 1>have a puppy, and I know my puppy would love it.

1:03:04.000 --> 1:03:06.240
<v Speaker 1>All right, Chris, we made you do it. Thank you

1:03:06.320 --> 1:03:09.760
<v Speaker 1>for doing. Thank you going and doing the orbs of course.

1:03:09.800 --> 1:03:13.520
<v Speaker 1>Bloomberg Pursuits editor Chris Rouser joining us check out more

1:03:13.640 --> 1:03:16.760
<v Speaker 1>great stuff from the Pursuit section in this week's issue.

1:03:16.840 --> 1:03:18.600
<v Speaker 1>All right. That wraps up the weekend edition of Bloomberg

1:03:18.600 --> 1:03:20.800
<v Speaker 1>Business Week from Bloomberg Radio. Thanks for joining us. I'm

1:03:20.800 --> 1:03:24.000
<v Speaker 1>Carol Masser. Be sure to tune into Bloomberg Business Week

1:03:24.040 --> 1:03:25.959
<v Speaker 1>Monday through Friday. It starts at two pm Wall Street

1:03:26.000 --> 1:03:28.120
<v Speaker 1>Time on Bloomberg Radio. You can also watch our daily

1:03:28.160 --> 1:03:31.240
<v Speaker 1>broadcast on YouTube. Just search Bloomberg Global News and check

1:03:31.280 --> 1:03:33.440
<v Speaker 1>out our Bloomberg Business Week podcast. You can find it

1:03:33.440 --> 1:03:36.480
<v Speaker 1>at Bloomberg dot com, Apple, or wherever you get your podcast.

1:03:36.520 --> 1:03:39.160
<v Speaker 1>Blomberg Business Week is available on newstands now at Bloomberg

1:03:39.160 --> 1:03:41.800
<v Speaker 1>dot com and on the Bloomberg Terminal, and you can

1:03:41.840 --> 1:03:44.600
<v Speaker 1>also see me on Bloomberg Quicktake available at Bloomberg dot com,

1:03:44.680 --> 1:03:48.040
<v Speaker 1>slash qt, and streaming platforms like Roku, Apple TV, Samsung

1:03:48.120 --> 1:03:50.520
<v Speaker 1>TV and more. Have a great weekend. Alright, So you

1:03:50.640 --> 1:03:52.919
<v Speaker 1>got the fifty million dollar house, you got the expensive watch,

1:03:53.000 --> 1:03:56.520
<v Speaker 1>You've got the whiskey, the kitchen. Yeah, and then the

1:03:56.640 --> 1:03:58.840
<v Speaker 1>or pillow. I think I'll start with the orb pillows.

1:03:58.920 --> 1:04:00.760
<v Speaker 1>They're kind of like more in my ice. Strange. It

1:04:00.800 --> 1:04:03.800
<v Speaker 1>seemed like an all right, I'm there to have a

1:04:03.840 --> 1:04:07.000
<v Speaker 1>good weekend everyone. This is Boomberg m