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Speaker 1: This is Bloomberg Business of Sports. The cold heart truth

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Speaker 1: about the Olympic journey is not really been financially incentivize

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Speaker 1: in the same way that many of the professional sports are.

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Speaker 1: But this is a basketball involved nb A, lit bolls

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Speaker 1: are licensing arm think for fifty. All of those things

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Speaker 1: will make up what that looks like money in sports.

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Speaker 1: It's one of the reasons why I enjoy doing on

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Speaker 1: Money Night Countdown. Let's talk about some of the more

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Speaker 1: interesting aspects of business of sports. When you're talking sports,

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Speaker 1: discipline is the bridge from being good to ultimately being

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Speaker 1: great at whatever it is that you're trying to be

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Speaker 1: your accomplished as your professional Bloomberg Business of Sports from

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Speaker 1: Bloomberg Radio. Hello, this is the Bloomberg Business of Sports podcast,

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Speaker 1: where we explore some of the big issues in the

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Speaker 1: world of sports. Oh my goodness, the band is back together.

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Speaker 1: I'm Michael Barr, I'm Scarlett Poo, and I'm Mike Lynch.

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Speaker 1: Let listen to us. Were great. We got a lot

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Speaker 1: to talk about today, as usual. Let's start with Netflix

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Speaker 1: and Scarred. They're talking about live sports rights and is

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Speaker 1: that an interesting time because Netflix is taking a pounding

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Speaker 1: right now. Yeah, that stock has been falling. It's actually

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Speaker 1: down about since it came out with earnings, and the

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Speaker 1: earnings show that Netflix is losing subscribers. So not only

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Speaker 1: has subscriber growth slowed, but it is seeing a net

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Speaker 1: loss and subscribers, and that's partly because of the withdrawal

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Speaker 1: from Russia. But having said that, every single streaming network,

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Speaker 1: every single media outfit is always looking for live sports

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Speaker 1: as the answer to their problems. And Netflix has taken

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Speaker 1: this position that they're not going to acquire live sports rights,

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Speaker 1: which is really interesting because they have a ton of

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Speaker 1: data on everything, much of which they don't share with anyone. Right,

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Speaker 1: So if they are making this decision, the strategic decision

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Speaker 1: not to invest in live sports rights, not to acquire it,

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Speaker 1: something in their numbers shows that this is not a

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Speaker 1: good use of their money. Well, they're gonna stick with docuseries,

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Speaker 1: which has sort of been their their trademark in terms

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Speaker 1: of involvement with sports. They project they're gonna lose two

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Speaker 1: million subscribers in this year two But you look at

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Speaker 1: some of their competitors and how they've just jumped in

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Speaker 1: full force. Amazon Prime Video, National Football League, Thursday Night

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Speaker 1: Games one billion dollars a year is what they're spending.

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Speaker 1: The National Hockey League just made a deal with the

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Speaker 1: ESPN and ESPN Plus and Hulu. Major League Baseball has

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Speaker 1: a five yeah, five sixty million dollars a year with

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Speaker 1: ESPN Plus. The w n b A has games on

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Speaker 1: Twitter and Facebook, soccer on Paramount, w w E is

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Speaker 1: on Peacock. Disney predicts that they're gonna have Disney Plus.

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Speaker 1: Rather it's gonna have two undred sixty million subscribers by

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Speaker 1: the end of twenty four. So as Netflix looking out

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Speaker 1: on a golden opportunity right here, I wonder because they

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Speaker 1: if they had baseball, they could have seen Kyle Straberg

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Speaker 1: go off on Angel Hernandez at at the plate. You

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Speaker 1: miss all these moments in sports, And I agree with

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Speaker 1: both of you. I'm wondering if they're missing a golden opportunity. Well.

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Speaker 1: Having said that, Ted Sarandos, who is a co CEO

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Speaker 1: of also Chief Content Officer, is saying that they're not

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Speaker 1: convinced that acquiring live sports rights would result in improved profits,

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Speaker 1: and right now it is all about making sure the

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Speaker 1: numbers work for investors. Because the numbers did not work

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Speaker 1: last quarter and the stock is paying for it, and

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Speaker 1: employees are less motivated or perhaps moral is down as

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Speaker 1: a result. So for now they're focusing on increasing productivity,

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Speaker 1: increasing profitability, but ted Sorrandos did not rule out that

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Speaker 1: a live sports move could be something that they look

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Speaker 1: at in the future. They're just saying that for now,

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Speaker 1: this is definitely not a focus, but never say never.

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Speaker 1: They're also looking at lowering the cost for a subscription

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Speaker 1: because a lot of people share the password with some

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Speaker 1: of the family members, like a certain news anchor that

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Speaker 1: I know, and I hope they don't mess me up

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Speaker 1: in my family. I think they know for a fact

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Speaker 1: that almost everyone does that, So that's one thing that

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Speaker 1: they are looking at. I even looking at maybe having

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Speaker 1: an ad model to right lowering the fee, the monthly

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Speaker 1: fee and people being willing to to watch ads, which

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Speaker 1: is something that they had really planted their flag on

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Speaker 1: the idea that they are advertising free. This is a

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Speaker 1: subscription model. I wonder if they're gonna do like what

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Speaker 1: YouTube is doing. They have ads in there now, but

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Speaker 1: then you got to pay extra not to have your ads,

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Speaker 1: so I wonder if that's going to happen. We'll see

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Speaker 1: anyway again, A salute to Coach K. The Duke era

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Speaker 1: and his head coaching duties. They have come to an end,

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Speaker 1: and now Duke is losing a lot of players left,

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Speaker 1: right and center. It looks like ums week. I was

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Speaker 1: just looking at the names Wendel Moore Jr. Paulo Boncero,

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Speaker 1: Mark Williams, and of course now you've got Trevor Keel's

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Speaker 1: all saying that they're going to enter the NBA draft

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Speaker 1: and uh, no longer play for Duke. I mean, the

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Speaker 1: real talent at Duke has always coach K from the beginning,

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Speaker 1: and this cements that. So you you made it funny.

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Speaker 1: You didn't even know you made the funny. You said,

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Speaker 1: left right and center center happening there. I'm sorry, you

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Speaker 1: go ahead, Benny's funny to do it. You know. Actually

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Speaker 1: one of the people that is actually transferring is coach

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Speaker 1: K's grandson. Michael Savarino notes he only get into like

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Speaker 1: eleven games this year, but he's going to be a

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Speaker 1: graduate transfer, so he's leaving as well. And you gotta

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Speaker 1: feel bad for the coach K's successor, John Shire, who

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Speaker 1: you know that this team went to the Final four

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Speaker 1: last year and now five of the top players are jumping.

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Speaker 1: So if you make if your first round pick in

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Speaker 1: the NBA, all the salaries are slotted. It's not like

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Speaker 1: you can hold out and for for a particular salary.

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Speaker 1: If you're the number one pick overall, for instance, this

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Speaker 1: is just according to last year. Your first two years guaranteed.

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Speaker 1: Years three and four are at the option of the club.

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Speaker 1: So the number one draft pick last year made ten

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Speaker 1: million this year, he'll make ten and a half next year,

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Speaker 1: then eleven million and thirteen nine million for a package

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Speaker 1: of forty five million. If you're the last player taken

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Speaker 1: in the ast round, you make one point nine to

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Speaker 1: two point two and four million for a package of

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Speaker 1: ten point two million. And all these guys believe they're

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Speaker 1: gonna be first ground draft picks. So this is guaranteed

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Speaker 1: money that's being waved in their faces. And why are

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Speaker 1: we talking about it on the Business of Sports. It's

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Speaker 1: that's Duke's money maker, the men's basketball team. I mean,

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Speaker 1: that's what brings in all that coin. And if you

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Speaker 1: lost all your practically your starting lineup, you're in trouble.

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Speaker 1: You're in trouble, and it takes time to build that

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Speaker 1: up again, right, I mean this is a program that

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Speaker 1: I don't want to say rested on the laurels of

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Speaker 1: Coach K, but Coach K was the big draw here

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Speaker 1: right joining that that that part of the program in

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Speaker 1: the tradition, it was not only is he a great

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Speaker 1: coach that's going to prepare them for life. If they're

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Speaker 1: not a basketball player, he'll prepare them for the NBA,

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Speaker 1: but he also is represents a very strong father, grandfather,

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Speaker 1: uncle figure. Two families that are wondering where am I

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Speaker 1: going to send my son for the next four years?

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Speaker 1: Where will he be in the best hands, who's going

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Speaker 1: to look out for his best interests? And there's nobody

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Speaker 1: with a squeak your clean image and record and reputation

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Speaker 1: than coach K. Now, with all due respect to John

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Speaker 1: Shire who's taking over for him, he has to and

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Speaker 1: it's gonna take a long year to build up credibility.

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Speaker 1: Can you imagine, you know, as the families of a

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Speaker 1: young basketball player heading off to college and you have

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Speaker 1: a scholarship or whatever, and all of a sudden, Coach

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Speaker 1: K visit you. That's going to influence you one way

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Speaker 1: or the other. Him coming in your house, it's like, hey, yeah,

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Speaker 1: you know what, son go go, go play for coach

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Speaker 1: K's and that's something that Duke is going to. It

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Speaker 1: feels like it could be a sequel of Jerry McGuire.

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Speaker 1: That's a good one. Speaking to show me the money.

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Speaker 1: Barcelona women Soccer, My goodness, they broke their women's soccer

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Speaker 1: match record when more than six hundred fans saw the

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Speaker 1: Barcelona five one route of Wolfsburg in the first leg

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Speaker 1: of their Women's Champions League semi finals. Yeah. What's amazing

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Speaker 1: about this story about the Barcelona women's football club or

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Speaker 1: soccer here in the US is the contrast that it

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Speaker 1: strikes against what's happening for the Barcelona football club overall,

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Speaker 1: which is still trying to come to grips with life

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Speaker 1: after Lionel Messi. You know, he's gone and they have

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Speaker 1: to just kind of muddle through that. But in the meantime,

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Speaker 1: the women's team is on fire. They what had won

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Speaker 1: seven victories through seven league matches, and we're talking by

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Speaker 1: wide margins. They scored a hundred forty six goals at

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Speaker 1: an average of five point four goals per game while

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Speaker 1: giving up just eight. It's pretty remarkable. This is like

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Speaker 1: the Yukon women's basketball team and they just whooped everybody

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Speaker 1: every single time. They just don't win. I mean you

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Speaker 1: want to It must be a great team to bet

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Speaker 1: on because they cover the spread every single time they play.

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Speaker 1: Let me write this down. I mean I just I

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Speaker 1: admire the team. I mean they have they just they

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Speaker 1: come and take names like everybody's saying, and uh, they

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Speaker 1: do it right. And you know, keep your eye out

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Speaker 1: because we need to have more televised soccer game and

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Speaker 1: I'm wondering if this is something that's going to get

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Speaker 1: mixed into the fold and we could see it either

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Speaker 1: televised or to come full circle, see its stream. Maybe

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Speaker 1: Netflix will change their mind and then stream something like this.

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Speaker 1: You gotfix. Well, you know, everyone loves a winner, and

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Speaker 1: as long as this team keeps winning, it's going to

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Speaker 1: attract viewers. And yeah, you've got streamers, You've got all

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Speaker 1: the other um big tech companies that are looking to

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Speaker 1: acquire live sports rights taking a much closer look. And

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Speaker 1: the guys behind Barcelona Club, they are looking to build

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Speaker 1: this into a giant. I mean, this is this is

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Speaker 1: going to put them on the map even more being

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Speaker 1: the geezer than I am. I remember in the NBA

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Speaker 1: used to have ABC used to or the game of

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Speaker 1: the week, and the game of the week was always

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Speaker 1: Los Angeles against New York And I'm like, man, well

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Speaker 1: what about the Pistons. Pistons and they play too well. Obviously,

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Speaker 1: as I got older and I learned that one people

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Speaker 1: like winners, and two you got the East Coast and

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Speaker 1: the West coast. That's right, NABC, They're not stupid. They

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Speaker 1: knew and occasionally, you know, Boston would sneak in there,

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Speaker 1: and but you know, but what I'm getting at is

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Speaker 1: this is a product of the Barcelona team where that

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Speaker 1: can be marketed and be great to be put out

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Speaker 1: there streaming or television or whatever. We'll see. And speaking

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Speaker 1: of Detroit, before you wrap things up there, Michael Bark,

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Speaker 1: tip of the cap to your hometown and the Cara

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Speaker 1: who picked up as three thousand hit and just the

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Speaker 1: seventh player in the history of Major League Baseball to

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Speaker 1: have three and hits and five hundred or more home runs.

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Speaker 1: It's an amazing accomplishment. Oh man, I'm so proud of

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Speaker 1: Miggie Is. And you know what, it's gonna be a

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Speaker 1: while before another player hits that three thousand mark. Because

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Speaker 1: I was looking at some of the numbers of some

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Speaker 1: of the other players. It's going to take a while.

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Speaker 1: And I got to give a shout out also, uh

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Speaker 1: to my man Dan Dickerson. He's the voice of the

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Speaker 1: Detroit Tigers. We used to work together years back in

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Speaker 1: the old w d j R. Days back in Detroit.

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Speaker 1: And there's a video of him calling Miggy's three thousand

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Speaker 1: hit on YouTube and it is something to see. It's

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Speaker 1: the way it should be done. And you know, in

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Speaker 1: the same way that Ernie Harwell uh was in the

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Speaker 1: booth and and it was just a beautiful thing to see.

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Speaker 1: So double D you got a big fan here, buddy,

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Speaker 1: and uh way to go by the way that that

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Speaker 1: club of three thousand hits and fives seven people just

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Speaker 1: saying I'm in big. Major League Baseball games have been

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Speaker 1: played at clost to a quarter of a million and

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Speaker 1: it's only Hank Aaron, William Mays, Eddie Murray, Raphael Palmero,

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Speaker 1: Albert Pool, Host, Alex Rodriguez, and Miguel Cabrera. That is

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Speaker 1: some pretty incredible company. Oh, I get something more. We

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Speaker 1: finally silenced bar Scarlett. We found it happened, It happened,

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Speaker 1: It happened. This has been the Bloomberg Business of Sports podcast,

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Speaker 1: and we're here every Monday, Wednesday and Thursday exploring some

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Speaker 1: of the big old topics in the world of sports.

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Speaker 1: On Michael bar You can follow me on Twitter at

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Speaker 1: Big Bar Sports. I'm on Twitter at Scarlett fou and

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Speaker 1: I'm Mike Lynch at Lynch e w CDB. And by

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Speaker 1: the way, if you want to download this show, you

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Speaker 1: just go where you go to download the showcase. That's

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Speaker 1: the way we roll.