WEBVTT - EYL #56 Full Court Pumps feat. Mandii B 0:00:00.040 --> 0:00:03.600 An illegal alien from Guatemala charged with raping a child 0:00:03.680 --> 0:00:07.480 in Massachusetts. An MS thirteen gang member from Al Salvador 0:00:07.720 --> 0:00:11.840 accused of murdering a Texas man of Venezuelan charged with 0:00:11.920 --> 0:00:15.840 filming and selling child pornography in Michigan. These are just 0:00:15.920 --> 0:00:19.680 some of the heinous migrant criminals caught because of President 0:00:19.720 --> 0:00:23.320 Donald J. Trump's leadership. I'm Christy nom the United States 0:00:23.320 --> 0:00:28.120 Secretary of Homeland Security. Under President Trump, attempted illegal border 0:00:28.160 --> 0:00:31.680 crossings are at the lowest levels ever recorded, and over 0:00:31.760 --> 0:00:34.960 one hundred thousand illegal aliens have been arrested. If you 0:00:35.040 --> 0:00:38.920 are here illegally, your next you will be fined nearly 0:00:39.000 --> 0:00:43.000 one thousand dollars a day, imprisoned, and deported. You will 0:00:43.040 --> 0:00:46.680 never return. But if you register using our CBP home 0:00:46.720 --> 0:00:50.120 app and leave now, you could be allowed to return legally. 0:00:50.479 --> 0:00:55.240 Do what's right. Leave now. Under President Trump, America's laws, 0:00:55.400 --> 0:00:57.840 border and families will be protected. 0:00:57.920 --> 0:01:00.000 Sponsored by the United States Department of Homeland Security. 0:01:00.320 --> 0:01:02.480 All right, guys, welcome back EU. 0:01:02.600 --> 0:01:02.960 I L. 0:01:03.200 --> 0:01:03.880 This is gonna be a. 0:01:03.920 --> 0:01:10.360 Very exciting so for sure, but before we start, we 0:01:10.400 --> 0:01:13.560 want to let you guys know last minute run but 0:01:13.680 --> 0:01:16.560 we are headed to Atlanta. You got probably a lot 0:01:16.600 --> 0:01:20.039 of times. Comes out a few days ticket tickets. It's 0:01:20.080 --> 0:01:23.000 gonna be crazy atl I can't wait. Touch the Town 0:01:23.240 --> 0:01:26.880 January twenty fifth, January twenty six. It's a two day event. 0:01:26.920 --> 0:01:30.000 We're doing a live podcast on January twenty fifth with 0:01:30.040 --> 0:01:33.000 the PTG Boys, I Got, I Got Brandon and the 0:01:33.040 --> 0:01:35.840 whole crew. They're running the car game right now. They're 0:01:35.840 --> 0:01:38.560 gonna be guessed. We're also going to have celebrity real 0:01:38.640 --> 0:01:41.479 to Keata Watson from Atlanta. She's doing a thing. 0:01:41.600 --> 0:01:43.160 First Family of Fitness is going to be their. 0:01:42.959 --> 0:01:45.840 First Family of Fitness. Mister and missus two weeks out. 0:01:45.880 --> 0:01:47.800 They're doing anything in Atlanta for sure. And our brother 0:01:47.880 --> 0:01:51.760 Kenny Burns legend. Yeah, we'll be for sure for sure. 0:01:52.080 --> 0:01:53.240 Culture himself, that's a fact. 0:01:53.320 --> 0:01:57.280 And then after that it's open bar and it's catered 0:01:57.560 --> 0:01:58.960 and it's a private networking event. 0:01:59.000 --> 0:01:59.920 Everybody acting clearly. 0:02:00.040 --> 0:02:00.800 It's a whole vibe. 0:02:02.200 --> 0:02:05.840 Stay off the Hendy and Sunday, the day after, we 0:02:05.920 --> 0:02:08.400 have a workshop with our guy Alex Good Energy. 0:02:08.400 --> 0:02:09.240 It's on my trucking. 0:02:09.560 --> 0:02:11.560 Andy from Y two K Credit Solution's gonna talk about 0:02:11.560 --> 0:02:14.000 credit MG, the mortgage guys I'm gonna go over mortgages 0:02:14.040 --> 0:02:16.280 and everything you know about real estate and the King 0:02:16.320 --> 0:02:19.720 of Wholesaling Max Maxwell was gonna talk about wholesaling. So 0:02:19.919 --> 0:02:23.280 it's crazy and this is everybody else is coming. Wall 0:02:23.320 --> 0:02:25.400 Street Travel will be in the building. Mobile homes Elite 0:02:25.400 --> 0:02:28.919 will be in the building. Business, our guest today will 0:02:28.960 --> 0:02:31.919 be in the building. 0:02:32.440 --> 0:02:33.200 It's gonna be crazy. 0:02:33.240 --> 0:02:36.320 Man, Like I said, shout that Jay Morrison spoke to him. 0:02:36.360 --> 0:02:40.200 He might pop out. So yeah, all the information is online. 0:02:40.360 --> 0:02:42.160 There's a couple of different varieties as far as if 0:02:42.200 --> 0:02:45.000 you want to break it up on the earner leisure 0:02:45.040 --> 0:02:48.480 dot com events tap so Atlanta looking forward to seeing 0:02:48.480 --> 0:02:52.640 you guys. Man, can't wait. So we're gonna jump right 0:02:52.680 --> 0:02:53.040 into it. 0:02:53.080 --> 0:02:56.079 This is it's gonna be a very good episode. 0:02:56.080 --> 0:02:58.720 So it was crazy because me and Troy was out 0:02:59.760 --> 0:03:04.720 at dinner about a few weeks back. Yeah, and one 0:03:04.760 --> 0:03:07.720 of our friends are good friends of ours, told us 0:03:07.800 --> 0:03:11.519 about a podcast and the podcast name was Horrible Decisions 0:03:13.000 --> 0:03:13.680 and home. 0:03:14.200 --> 0:03:20.359 She was. 0:03:19.480 --> 0:03:21.400 But with her and she was telling us about it 0:03:21.400 --> 0:03:22.880 and I'm like, oh, I never heard about it. I'm like, 0:03:22.919 --> 0:03:25.679 that's that's interesting. And then she's like now that big 0:03:25.760 --> 0:03:28.520 like it's really like it's a big deal. And then 0:03:28.600 --> 0:03:33.400 like two days later one of the stars, one of 0:03:33.440 --> 0:03:37.600 the stars d m us and told us about their 0:03:37.640 --> 0:03:40.120 podcast and was like, Yo, I'm interested in being on 0:03:40.160 --> 0:03:40.680 your podcast. 0:03:40.720 --> 0:03:41.920 I'm like, yeah, funny you say that. 0:03:43.200 --> 0:03:44.960 So I thought it was people. I thought it was 0:03:45.040 --> 0:03:46.880 a setup. I'm like, yo, they said that, so they 0:03:46.880 --> 0:03:49.040 can hit us up, and I'm like, no, none of 0:03:49.120 --> 0:03:50.760 else things just a coincidence. 0:03:50.800 --> 0:03:53.320 Yes, So so we got none other than Mandy b 0:03:53.680 --> 0:03:57.720 a k A Full Court Pumps, Yes, co host the 0:03:57.760 --> 0:04:02.880 Horrible Decisions podcast. So Horrible Decisions is a sex podcast, yes, 0:04:03.200 --> 0:04:06.320 and it's huge. It's it's one of the top podcasts 0:04:06.360 --> 0:04:07.560 in the top one percent. 0:04:07.600 --> 0:04:09.200 That we shouldn't even just say sex, that we suld 0:04:09.200 --> 0:04:10.200 say women's empowerment. 0:04:10.400 --> 0:04:13.520 So it's it's women's empowerment. But we focus on anti 0:04:13.680 --> 0:04:18.200 We do do anti shaming, anti kink shaming, so we 0:04:18.240 --> 0:04:21.040 don't allow the kink shaming to happen. But we focus 0:04:21.080 --> 0:04:24.160 on just bringing more so the things that are taboo 0:04:24.279 --> 0:04:27.880 and sex to the forefront and having those conversations with 0:04:27.960 --> 0:04:30.680 everyday people who are in the kink space, and just 0:04:30.720 --> 0:04:33.680 having those conversations that you made that you probably never 0:04:33.720 --> 0:04:38.160 had with your mom and dad. You probably never chance 0:04:38.800 --> 0:04:42.599 good chances. So we literally we dive into it weekly. 0:04:42.680 --> 0:04:45.920 So we drop every Monday and we are joined by 0:04:46.200 --> 0:04:48.920 again different people in the kink space, some of our 0:04:48.960 --> 0:04:52.760 other podcaster friends and some influencers, and we just talk 0:04:52.800 --> 0:04:54.520 about sex, dating and relationships. 0:04:54.800 --> 0:04:59.240 That's a fact, big part. But so that the interesting 0:04:59.279 --> 0:05:00.800 is part of the store. Sorry for us, since with 0:05:00.920 --> 0:05:03.480 a business podcast is that Mandy used to be in 0:05:03.520 --> 0:05:05.920 corporate America and we're gonna talk about her whole journey. 0:05:05.960 --> 0:05:08.320 But so the podcast. 0:05:07.839 --> 0:05:11.599 Industry is a unique industry and we've talked about podcasts 0:05:11.600 --> 0:05:13.480 a little bit from our standpoint, but this is the 0:05:13.520 --> 0:05:16.440 first time we've actually had another podcaster on Oh wow, 0:05:16.760 --> 0:05:19.080 well I shouldn't say that, but this is the first 0:05:19.120 --> 0:05:21.719 time that we've had another podcast going in depth about 0:05:22.640 --> 0:05:26.719 podcast industry. And so this is gonna be an interesting 0:05:26.760 --> 0:05:28.960 conversation because you're gonna break down the numbers and stuff 0:05:28.960 --> 0:05:32.599 like that, and it's it's a really dope business model 0:05:32.680 --> 0:05:34.840 as far as for podcasts, and every podcaster there is 0:05:34.880 --> 0:05:36.680 different as far as like how they how they want 0:05:36.720 --> 0:05:38.800 to run their business. But one of the good things 0:05:38.800 --> 0:05:40.480 I like about you know, the age that we're in 0:05:40.560 --> 0:05:44.040 right now is that, especially with podcasts, anybody could be 0:05:44.040 --> 0:05:51.880 a podcaster, but anybody you funny, funny, you say that. 0:05:52.400 --> 0:05:54.760 So so yeah, so it's gonna be a dope, really 0:05:54.800 --> 0:05:56.560 dope exciting conversation. 0:05:56.680 --> 0:05:59.760 So all right, it's twenty twenty two, and I'm just 0:06:00.120 --> 0:06:01.680 make that and know it was like, we want to 0:06:01.680 --> 0:06:03.920 empower our women. We would make a conscious effort to 0:06:03.960 --> 0:06:05.400 make sure we have more women on I. 0:06:05.360 --> 0:06:07.800 Literally told him on the phone, I said, y'all need 0:06:07.800 --> 0:06:08.279 more of women. 0:06:08.560 --> 0:06:11.320 I like hearing from the men twenty twenty were making it, 0:06:11.360 --> 0:06:13.360 were making it happen out here too. Effort to that 0:06:13.440 --> 0:06:14.840 that happens. That's killing it. 0:06:15.000 --> 0:06:17.160 That's a fact. So you're a full time podcast that's 0:06:17.160 --> 0:06:17.839 what you do for a living. 0:06:18.080 --> 0:06:23.120 I just left my corporate job June twenty sixth, twenty nineteen. 0:06:23.360 --> 0:06:25.120 Yes, so can you tell about that because you was 0:06:25.120 --> 0:06:26.640 with Ernest Young. 0:06:26.800 --> 0:06:28.839 Yes, and so I worked at Ernst and Young for 0:06:29.880 --> 0:06:33.680 I left right before my one year anniversary. Prior to that, 0:06:33.760 --> 0:06:36.760 I was at Goldman Sachs for about a year and 0:06:36.839 --> 0:06:39.479 a half. And then this was all while I was 0:06:39.520 --> 0:06:42.279 in school obtaining two of my degrees. So I was 0:06:42.600 --> 0:06:44.760 on path to be a CPA in New York. You 0:06:44.760 --> 0:06:48.839 need one hundred and fifty credits to get your CPA license. 0:06:49.160 --> 0:06:51.880 So I ended up getting two bachelor's degrees in a 0:06:51.880 --> 0:06:53.840 four year time. So that was one hundred and fifty 0:06:53.880 --> 0:06:56.080 one credits in four years. And so I have my 0:06:56.160 --> 0:06:59.560 BS in accounting and my BA in business administration with 0:06:59.640 --> 0:07:00.760 a focus on marketing. 0:07:01.200 --> 0:07:02.800 Dope, and what did you do at Goldman? 0:07:03.600 --> 0:07:05.160 So at Goldman I did the same. So I did 0:07:05.360 --> 0:07:08.359 investment tax so I was in the investment tax group. 0:07:08.600 --> 0:07:11.360 And then at Ernst and Young, I did taxes for 0:07:11.440 --> 0:07:14.520 financial services. So I did taxes for hedge funds and 0:07:14.520 --> 0:07:16.560 private equity funds, investment institutions. 0:07:16.600 --> 0:07:18.160 Do you don't do you come from a family of 0:07:18.760 --> 0:07:20.840 finance or you're just like I'm. 0:07:20.720 --> 0:07:23.480 From Florida, So like I actually even wanted to get 0:07:23.520 --> 0:07:27.600 into opening these conversations to just the younger generations of 0:07:28.400 --> 0:07:30.320 careers that you could have. I went to a school 0:07:30.320 --> 0:07:33.679 that focused on putting everyone either in as a nurse 0:07:33.960 --> 0:07:36.600 or cosmetology. That's it. That's what they pushed people for 0:07:36.960 --> 0:07:40.640 just to go to Neither of my parents went to college, 0:07:40.960 --> 0:07:44.520 neither of my parents have college degrees. They just believed 0:07:44.520 --> 0:07:47.120 in working and so initially out of high school, I 0:07:47.160 --> 0:07:50.640 was a bartender and my dad thought that that wasn't 0:07:50.640 --> 0:07:52.680 a real job. He said, you need to get a 0:07:52.680 --> 0:07:55.440 real job. And it wasn't until I moved up here 0:07:55.480 --> 0:07:57.480 to New York. I've been up here about seven years. 0:07:58.320 --> 0:07:59.880 I didn't know what to do. So I was between 0:08:00.000 --> 0:08:02.960 attending and working at TEP jobs. And within the TEP jobs, 0:08:02.960 --> 0:08:04.760 I could only get like a receptionist role, and I 0:08:04.800 --> 0:08:07.080 was like, I'm smart, I can do way more than 0:08:07.080 --> 0:08:09.600 be a receptionist. But they all wanted that sheet of paper. 0:08:10.000 --> 0:08:12.840 So I literally put myself in school and I was like, 0:08:12.920 --> 0:08:14.400 I'm gonna get this piece of paper so that I 0:08:14.400 --> 0:08:17.000 can make some real money and then left that. So 0:08:17.480 --> 0:08:19.080 there's that all right. 0:08:19.160 --> 0:08:21.800 So so you got one of the top podcasts in 0:08:21.840 --> 0:08:25.640 the world, Thank you, and you do this full time. 0:08:25.680 --> 0:08:29.320 You quit your job at Corporate America, which couldn't have 0:08:29.360 --> 0:08:31.240 been an easy decision to make. How much was you 0:08:31.280 --> 0:08:32.040 making at Ernest Young? 0:08:32.280 --> 0:08:36.920 So Ernst and Young as a first year associate. Yeah, 0:08:37.000 --> 0:08:39.240 so I was, well, I was a staff accounting that's right. 0:08:39.360 --> 0:08:41.319 So you go through about two and a half to 0:08:41.360 --> 0:08:43.600 three years of being a staff before you reach senior. 0:08:43.840 --> 0:08:45.559 Then you go through three levels of being a senior 0:08:45.600 --> 0:08:48.120 before you reach manager, and then that goes up until 0:08:48.160 --> 0:08:50.960 you can make a partners. Yeah, no, there's literally but 0:08:51.080 --> 0:08:54.040 as an accountant, you like every year you get a raise, 0:08:54.280 --> 0:08:56.960 so every year you're moving up in the ladder until 0:08:57.160 --> 0:08:59.040 after ten to twelve years you could be a senior 0:08:59.080 --> 0:09:01.320 manager and then go to being a partner. So that 0:09:01.400 --> 0:09:03.679 was the path I was ready to take until you know, 0:09:03.760 --> 0:09:05.679 I opened up my own firm. I had it all 0:09:05.720 --> 0:09:09.600 planned out. So coming straight out of college without my masters, 0:09:09.920 --> 0:09:12.320 with your masters, you make sixty eight without your masters, 0:09:12.360 --> 0:09:13.839 you're at about sixty to sixty two. 0:09:14.000 --> 0:09:16.120 Okay, so you're making sixty eight thousand on a career 0:09:16.240 --> 0:09:17.920 path to a couple of years probably makeing over one 0:09:17.960 --> 0:09:21.520 hundred thousand dollars. Yes, and you quit to do the 0:09:21.559 --> 0:09:23.719 podcast full time. So can you walk us through the 0:09:23.760 --> 0:09:25.800 journey of your podcast journey. We're going to talk about 0:09:25.800 --> 0:09:28.680 like funding and all of that. But when you first 0:09:28.720 --> 0:09:32.120 started a podcast, because you did the podcast simultaneously while 0:09:32.120 --> 0:09:32.640 you're working a. 0:09:32.600 --> 0:09:35.360 Job, while I was in school and working. 0:09:35.120 --> 0:09:36.560 So what was was what was this? What was the 0:09:36.559 --> 0:09:37.840 steps to start the podcast. 0:09:38.320 --> 0:09:41.080 So the steps weren't much. It was okay. Me and 0:09:41.120 --> 0:09:43.840 my co host sat at are like, we had dinner. 0:09:43.880 --> 0:09:45.960 I owed her some money because she didn't sleep with 0:09:46.000 --> 0:09:48.079 someone I thought she was going to sleep with. So 0:09:48.160 --> 0:09:49.680 I was like, fine, I'll take you out to dinner 0:09:49.679 --> 0:09:52.400 since you won the bet. And so we sat literally 0:09:52.440 --> 0:09:55.079 across the table from each other at dinner and planned 0:09:55.120 --> 0:09:58.760 out what we wanted as a podcast. I'm very organized. 0:09:58.800 --> 0:10:00.880 I'm the friend that when we go on vacation, I 0:10:00.880 --> 0:10:03.400 have an Excel spreadsheet on when everyone arrives, the tours 0:10:03.440 --> 0:10:05.640 were taking the hotel we're staying it. So I was like, 0:10:05.679 --> 0:10:08.000 we're not just going to go in and talk. I said, so, 0:10:08.080 --> 0:10:09.360 let's think of segments we want to have. 0:10:09.440 --> 0:10:11.640 Yeah, but you had some experience though. You had a podcast. 0:10:11.760 --> 0:10:14.439 Oh yes, So I had a podcast with Lamar Woodley 0:10:14.440 --> 0:10:17.960 and thousand that was his name, and we did a 0:10:17.960 --> 0:10:20.800 sports podcast. And even with that, we made sure we 0:10:20.880 --> 0:10:23.959 touched on certain events that happened in the week, our 0:10:24.040 --> 0:10:27.960 thoughts on the business aspect of sports gossip. We literally 0:10:28.040 --> 0:10:31.960 added those into that podcast, which stopped because we were 0:10:32.000 --> 0:10:35.920 all remote. Thousand was in Pittsburgh, Lamar. At the time 0:10:35.960 --> 0:10:37.880 we started the podcast, I believe he had just left 0:10:37.920 --> 0:10:40.959 the Cardinals, either the Cardinals or the Raiders. I think 0:10:40.960 --> 0:10:43.760 actually the Raiders was his last team, and so he was, 0:10:44.080 --> 0:10:47.520 you know, transitioning from becoming an NFL player to now 0:10:48.040 --> 0:10:50.160 figuring out what he wanted to do after his career. 0:10:50.440 --> 0:10:54.760 So that fell off with all of our schedules. So anyways, 0:10:54.800 --> 0:10:56.920 I started. We decided to sit down. She's like, let's 0:10:57.000 --> 0:11:00.520 name it Horrible, and I'm like, okay, well, Horrible what. 0:11:00.840 --> 0:11:04.240 So we went through, we brainstormed, came up with the name. 0:11:04.280 --> 0:11:06.480 Almost immediately. We knew we wanted to talk about sex, 0:11:07.640 --> 0:11:09.959 and I'm very big on making things educational. As someone 0:11:10.000 --> 0:11:12.040 who's in school, I just didn't want it to be 0:11:12.960 --> 0:11:17.800 me talking about my sexual adventures. So we literally said 0:11:17.840 --> 0:11:20.920 we would, you know, start with catch up on our 0:11:21.080 --> 0:11:24.280 dating lives, sex lives, what was going on. We introduced 0:11:24.280 --> 0:11:26.120 the kink of the week. We found that there was 0:11:26.160 --> 0:11:28.440 a list of like two hundred and sixty something kinks, 0:11:28.679 --> 0:11:31.800 things we had never heard of. People apparently are aroused 0:11:31.800 --> 0:11:35.600 by statues, bugs, things that we were just like, oh 0:11:35.640 --> 0:11:38.880 my god, this is crazy. And so we literally and 0:11:38.920 --> 0:11:41.319 then we knew that we would talking about a horrible decision. 0:11:41.280 --> 0:11:45.080 And then as most podcasts have listener letters or emails 0:11:45.080 --> 0:11:46.960 where people can write in, so it was very We 0:11:47.000 --> 0:11:49.640 had our three to five segments. 0:11:49.559 --> 0:11:51.880 So people are writing in their own stories and. 0:11:52.920 --> 0:11:56.440 They want advice from us, so any relationships, sex advice, 0:11:56.600 --> 0:11:59.560 and now we are flooded with you know, emails all 0:11:59.600 --> 0:12:03.600 the time. Yeah, and she actually had a studio that 0:12:03.640 --> 0:12:07.720 she recorded out of, and so we went there. It 0:12:07.720 --> 0:12:10.040 was thirty five dollars an hour, and I was like, 0:12:10.120 --> 0:12:14.040 all right, let's do it. And so we started literally 0:12:14.080 --> 0:12:16.720 recording out of out of Brooklyn. So I would leave 0:12:16.840 --> 0:12:19.679 from having a half a day at school, half a 0:12:19.760 --> 0:12:23.000 day at work, and go from Jersey City at the time, 0:12:23.040 --> 0:12:25.240 all the way to Brooklyn to record these episodes. 0:12:25.280 --> 0:12:27.199 And then when you first recorded it, were you uploading 0:12:27.240 --> 0:12:29.360 it because you were you were for agency now, but 0:12:30.120 --> 0:12:30.680 was independence. 0:12:30.760 --> 0:12:34.280 We still own one hundred percent of our content, all 0:12:34.320 --> 0:12:36.600 of it. So even though we're signed with an agency, 0:12:36.720 --> 0:12:39.079 even though we're on a network, we own one hundred 0:12:39.080 --> 0:12:42.600 percent of our content. So literally, I mean it's not 0:12:42.679 --> 0:12:46.400 much to Google. We SoundCloud as our host, and then 0:12:46.440 --> 0:12:48.920 a monkst being on SoundCloud I ended up getting Spreakers 0:12:48.960 --> 0:12:51.679 so that we can be distributed to iHeartRadio on Spotify, 0:12:51.920 --> 0:12:56.160 and so we paid those two hostings a month, and 0:12:56.280 --> 0:12:58.600 in the beginning, I was just like, girl, don't say nothing. 0:12:58.640 --> 0:13:00.480 We can't cut out because we had no one really editing, 0:13:00.760 --> 0:13:03.480 so everyone got the full episode we did. We weren't 0:13:03.520 --> 0:13:07.400 doing much editing. We didn't have a music to start, 0:13:07.480 --> 0:13:09.880 we didn't have sound bites. We were like, okay, well 0:13:09.880 --> 0:13:14.839 we just talked for an hour. Here you go. Spreaker Sprinker, spreaker. 0:13:15.080 --> 0:13:17.640 So speaker with r a distribution. 0:13:18.120 --> 0:13:20.640 They distributed before you could actually get before you could 0:13:20.679 --> 0:13:22.880 just go to Spotify. Spotify was actually hard, and so 0:13:23.000 --> 0:13:27.120 was iHeartRadio. So this was a host that could distribute 0:13:27.120 --> 0:13:30.440 your content through your RSS feed just through being a 0:13:30.480 --> 0:13:32.560 member on there and paying I don't know, we paid 0:13:32.559 --> 0:13:34.800 eight dollars a month with them and fifteen dollars a 0:13:34.800 --> 0:13:35.520 month with SoundCloud. 0:13:35.559 --> 0:13:37.439 Troy, you want to say, you want told an RSS feed, So. 0:13:37.360 --> 0:13:39.559 The r S feed is the actual I guess it 0:13:39.559 --> 0:13:42.120 would be like the website address for your actual podcast. 0:13:42.240 --> 0:13:44.600 So when you put that out and you could distribute 0:13:44.600 --> 0:13:47.480 on multiple networks, so we can be on anchor and 0:13:47.520 --> 0:13:49.439 we can be on Spotify, we can be on Apple 0:13:49.480 --> 0:13:52.600 podcasts or stitch your a multitude of things. At that time. 0:13:52.640 --> 0:13:56.160 How many were you how we started? I mean, so 0:13:56.280 --> 0:13:59.280 our host was SoundCloud and at that time we also 0:13:59.320 --> 0:14:02.840 set up our Apple Podcasts, which was separately, well it 0:14:02.880 --> 0:14:05.040 was linked to Look, I didn't know none of this 0:14:05.120 --> 0:14:07.080 when I started, so it's linked to my goddamn email, 0:14:07.760 --> 0:14:10.000 so it's linked to that. I was like, well, I 0:14:10.040 --> 0:14:12.880 have iTunes, let's just go on Apple podcast So now 0:14:12.920 --> 0:14:15.840 everything's yeah, through my iCloud account, which I wouldn't suggest 0:14:15.920 --> 0:14:19.800 for anyone, but yeah, just just literally made it on 0:14:19.840 --> 0:14:21.560 iTunes and SoundCloud. And I didn't even know how to 0:14:21.600 --> 0:14:25.760 check analytics until I would see in our SoundCloud. Oh, 0:14:25.880 --> 0:14:28.480 Google Play is getting us too, And we started popping 0:14:28.560 --> 0:14:31.080 up on all of these different podcast apps that I 0:14:31.120 --> 0:14:33.320 wasn't familiar with, but we saw it in our stats. 0:14:33.400 --> 0:14:33.600 Yeah. 0:14:33.840 --> 0:14:35.520 Actually I told a story about that the other day. 0:14:35.520 --> 0:14:37.080 I was on the phone with this young man that 0:14:37.160 --> 0:14:40.080 we met in DC, and he was like, what podcast 0:14:40.120 --> 0:14:41.960 should I listened to? God, what did you guys listen to. 0:14:42.000 --> 0:14:44.000 I'm like, well, we really didn't listen to any I 0:14:44.040 --> 0:14:45.840 don't know if that's a good way to go about it. 0:14:45.880 --> 0:14:47.680 But we kind of just did this thing, like we 0:14:48.000 --> 0:14:50.760 just do it. And then I think after like three months, 0:14:50.800 --> 0:14:52.640 we even like we didn't know that there was charts 0:14:52.640 --> 0:14:54.960 for podcasts. Oh yeah, we were like, wait, huh, we're 0:14:54.960 --> 0:14:55.440 on a chart. 0:14:55.600 --> 0:14:57.960 Yeah, we were wondering why we never got into the 0:14:58.000 --> 0:15:00.880 new and noteworthy and then there's a whole politics. 0:15:01.000 --> 0:15:01.600 All these things. 0:15:02.240 --> 0:15:05.280 Yeah, we really didn't know much either. And and like 0:15:05.320 --> 0:15:08.080 I said, she's a huge Bodega Boys fan, so she 0:15:08.160 --> 0:15:10.880 listened to them. I had only really listened to the 0:15:10.960 --> 0:15:14.360 Read and gotten into Brilliant Idiots around that time, and 0:15:14.400 --> 0:15:17.120 now I literally listened to Joe Butten faithfully. But like, 0:15:17.200 --> 0:15:19.680 even yeah, we started the podcast, and outside of me 0:15:19.760 --> 0:15:22.200 having a podcast, I still wasn't familiar. 0:15:21.840 --> 0:15:25.920 With I think I think that's that's important for people 0:15:25.920 --> 0:15:27.760 to understand too, is that we haven't really done then 0:15:27.760 --> 0:15:29.560 episode about how to start a podcast. People have always 0:15:29.560 --> 0:15:31.880 asked for that, and it's like, it's really not that difficult. 0:15:32.320 --> 0:15:33.720 It doesn't take a lot of money. 0:15:33.760 --> 0:15:39.520 Yeah, we use anchor for now do the right thing 0:15:39.560 --> 0:15:45.280 Spotify and yeah that's a fact. So and they distribute 0:15:45.360 --> 0:15:50.040 our show to like eight different channels, so like iTunes, Spotify, 0:15:51.120 --> 0:15:52.800 where else are we on? 0:15:52.880 --> 0:15:53.320 Podbean? 0:15:53.520 --> 0:15:56.040 Podbeans, Stitcher, Stitcher and all that stuff? 0:15:56.080 --> 0:15:58.040 So yess, all you do is you recorded and then 0:15:58.080 --> 0:16:01.040 you uploaded from the computer or whatever the one thing 0:16:01.120 --> 0:16:02.840 and then yeah, you put it out. 0:16:02.880 --> 0:16:04.400 So that's the easy book. 0:16:04.440 --> 0:16:05.080 It's really easy. 0:16:05.360 --> 0:16:05.680 The heart. 0:16:05.720 --> 0:16:07.640 The hard part is to actually grow the audience, right, 0:16:07.720 --> 0:16:10.600 that's the most the toughest, that's most people struggle with. 0:16:10.600 --> 0:16:11.880 So how'd you how'd you call your audience? 0:16:12.680 --> 0:16:16.040 Honestly, and we like to say it was done pretty organically. 0:16:16.920 --> 0:16:19.600 I did already have I mean I would say a 0:16:19.640 --> 0:16:22.440 regular size not even a regular size following, because I 0:16:22.480 --> 0:16:25.680 had the blog and I was very active on Twitter 0:16:25.720 --> 0:16:29.280 since nine. I was a part of black Twitter. Like 0:16:29.440 --> 0:16:31.520 when we started, you know, when we started the podcast, 0:16:31.520 --> 0:16:33.960 I did, I was maybe sitting on forty thousand followers, 0:16:34.080 --> 0:16:36.040 so I was like, okay, let me just feel this. 0:16:36.040 --> 0:16:37.800 This is something new that I have. Let me shoot 0:16:37.840 --> 0:16:40.200 this out to them. And then I had a lot 0:16:40.200 --> 0:16:42.640 of friends also with a lot of followers. So I 0:16:42.680 --> 0:16:46.520 think by our third episode, I brought on Trey Pizzy, 0:16:46.600 --> 0:16:49.360 who's a rapper in the Bronx. He has his following 0:16:49.360 --> 0:16:51.880 and then by episode six or seven, we had b 0:16:52.040 --> 0:16:54.560 Simone who is now At the time she only had 0:16:54.560 --> 0:16:57.520 three hundred thousand followers. She is now she's now on 0:16:57.560 --> 0:16:58.600 tour with Martin Lawrence. 0:16:59.400 --> 0:17:01.640 Yes, she was on the show with a little kid 0:17:01.640 --> 0:17:01.920 when they. 0:17:02.440 --> 0:17:05.520 She is our first episode of twenty twenty. We have 0:17:05.720 --> 0:17:08.600 gone together and what she's done, And like I said, 0:17:08.640 --> 0:17:11.680 I know, I knew Maul prior. So Maul was on 0:17:12.160 --> 0:17:16.199 episode thirty from the Joe Button podcast and we just 0:17:16.280 --> 0:17:18.480 literally brought all of our friends who were already in 0:17:18.600 --> 0:17:22.320 this space because we're like, Okay, they have podcasts, people 0:17:22.400 --> 0:17:23.840 maybe want to hear them on another one. 0:17:23.920 --> 0:17:25.080 So cross promotion. 0:17:25.160 --> 0:17:28.320 We cross promoted a ton and it wasn't until we 0:17:28.400 --> 0:17:32.080 landed on loud Speaker and had that Brilliant Idiot's feature 0:17:32.520 --> 0:17:35.040 that literally shot us up thirty thousand people. That was 0:17:35.040 --> 0:17:35.640 our game changer. 0:17:36.440 --> 0:17:37.680 Changed everything it did. 0:17:37.720 --> 0:17:39.199 And then what's crazy is I thought that that was 0:17:39.200 --> 0:17:41.720 our biggest jump. And then we had Rory on from 0:17:41.720 --> 0:17:44.280 the Joe Button podcast and continued with just really dope 0:17:44.320 --> 0:17:47.560 content that our numbers kept growing. So it wasn't just 0:17:47.600 --> 0:17:50.000 the spike from Brilliant Idiots. We were able to keep 0:17:50.040 --> 0:17:53.119 those listeners obtain them and then keep growing. 0:17:53.280 --> 0:17:59.120 So being on Brilliant Idiots or idiots that's Charlemagne's podcast. 0:17:59.400 --> 0:18:02.600 Let us know that increased your listener base by thirty 0:18:02.640 --> 0:18:04.400 thousand per episode, per yes. 0:18:04.240 --> 0:18:08.880 Per episode, So so we literally went from like ten 0:18:08.920 --> 0:18:11.800 to twelve thousand a week, and after that we were 0:18:11.800 --> 0:18:13.439 seeing between thirty and forty thousand. 0:18:13.640 --> 0:18:15.239 How many listeners do they have? 0:18:15.920 --> 0:18:17.840 Oh god, they probably get a quarter million. 0:18:17.680 --> 0:18:18.720 Quarter million per episode? 0:18:18.800 --> 0:18:23.400 Yeah wow, yeah, yeah, how'd you get connected with them? 0:18:23.440 --> 0:18:26.560 So I want to well, a king who was a 0:18:26.560 --> 0:18:30.320 part of Loudspeaker. I remember he got brought into like 0:18:30.400 --> 0:18:34.639 our third episode of recording and the studio at the time, 0:18:35.560 --> 0:18:38.080 the guy who was the owner of that was just like, yo, 0:18:38.200 --> 0:18:40.399 these girls are dope. So he came in and listened 0:18:40.400 --> 0:18:42.880 to us, and he was like, Yo, y'all got something here. 0:18:43.000 --> 0:18:45.240 Keep working on it. We were at three episodes in. 0:18:45.960 --> 0:18:47.880 He didn't know we were gonna last a month later 0:18:47.920 --> 0:18:51.479 because podcasts start and don't finish. They're not consistent. So 0:18:51.520 --> 0:18:53.679 he's like, y'all keep going, y'all got something good, And 0:18:53.720 --> 0:18:56.399 me and him maintained a friendship until it was just 0:18:56.440 --> 0:18:58.959 like listen, we just sold out a show. Our numbers 0:18:58.960 --> 0:19:01.600 are going up. We're now almost ten k a week, like, 0:19:02.320 --> 0:19:06.000 bring us on the network. We're doing this so and 0:19:06.040 --> 0:19:10.679 then we decided it with Charlemagne also because he's on 0:19:10.720 --> 0:19:13.080 the network. They were like, okay, we'll bring you along. 0:19:13.080 --> 0:19:14.240 The Brilliant is the first. 0:19:15.119 --> 0:19:17.439 So yeah, I'm glad we're having this conversation for a lot, 0:19:17.640 --> 0:19:19.520 especially for people that are starting podcasts, because this is 0:19:19.560 --> 0:19:21.520 all stuff that we're learning, like we didn't know because 0:19:21.520 --> 0:19:23.520 me and Troy never listened to podcasts before before we 0:19:23.520 --> 0:19:24.240 start a podcast. 0:19:24.640 --> 0:19:27.600 We still only listen to podcasts to be honest. 0:19:28.000 --> 0:19:30.880 Hoble Decisions is now on the subscribe to. 0:19:30.840 --> 0:19:33.399 It, so you've already said you couldn't make it. It 0:19:33.440 --> 0:19:34.120 gets a little run. 0:19:34.560 --> 0:19:35.960 I got to make sure my son's not in the 0:19:36.000 --> 0:19:40.480 car phones needed so, but it's it's important for people 0:19:40.520 --> 0:19:43.119 to notice because nobody really knows this stuff. So the 0:19:43.160 --> 0:19:45.359 podcast world is kind of similar to the music industry. 0:19:45.359 --> 0:19:48.040 I'm finding out very much where it's like the music industry, 0:19:48.040 --> 0:19:51.160 you have labels, right, so you have like a death cham, 0:19:51.320 --> 0:19:55.760 you have Universal, you have labels, right, so you have 0:19:56.680 --> 0:19:59.879 networks in the podcast game, so you're on loud Speaker. 0:20:00.080 --> 0:20:01.720 Yes, that's that's a network. 0:20:01.960 --> 0:20:05.679 So, and we're on a network with probably, as we mentioned, 0:20:05.680 --> 0:20:08.359 the top one percent of podcasts specifically in the black 0:20:08.400 --> 0:20:12.320 space of podcasting. I'm amongst the top. So there's the 0:20:12.400 --> 0:20:15.720 Read Read Friend Zone, who also does touring. They just 0:20:15.720 --> 0:20:18.440 had a they just went on tour with McDonald's at HBCUs. 0:20:19.320 --> 0:20:23.280 Of course, you have Angela's Lip Service, which I love 0:20:23.320 --> 0:20:26.680 and I love her, and also brewin Idiots with Charlemane 0:20:26.680 --> 0:20:29.719 Andrew Schultz and Flavorant too, which Andrew is now selling 0:20:29.720 --> 0:20:32.040 out everything. He's doing everything. 0:20:32.119 --> 0:20:34.240 So yeah, so that's so that's a that's a network. 0:20:34.640 --> 0:20:37.320 You have shouts shout out to our brother willow to 0:20:37.440 --> 0:20:40.000 sixty seven and Keilly, congratulations. They just signed with Barstool. 0:20:40.400 --> 0:20:42.920 Marstol's huge. 0:20:42.960 --> 0:20:45.840 That's a network. So there's a few other networks so 0:20:45.880 --> 0:20:48.879 and similar to a record label. So like if you 0:20:49.040 --> 0:20:52.280 if you're a deaf jam artist, right, it's easy. They're 0:20:52.280 --> 0:20:55.680 gonna they're gonna collab with other deaf jam artists, right. 0:20:55.800 --> 0:20:59.400 So if gz's on deaf Jam and they just got 0:20:59.400 --> 0:21:01.399 a new artist on death Jam, the best way to 0:21:01.400 --> 0:21:03.639 give him that look is to put him on a 0:21:03.720 --> 0:21:07.600 record everybody. So it's like quality control, right, like quality control, 0:21:07.680 --> 0:21:09.320 Like they got a little baby. The best way to 0:21:09.359 --> 0:21:11.400 give him a look is to put quab on a hook. 0:21:12.240 --> 0:21:15.639 So now you come on to the label for pretty 0:21:15.720 --> 0:21:17.399 much for the people to understand it. 0:21:17.760 --> 0:21:19.320 And who's featured on your first single? 0:21:21.560 --> 0:21:24.159 They put you on, idiot? So how did that? How 0:21:24.200 --> 0:21:25.399 did that work? Like? Did they have to? 0:21:25.520 --> 0:21:27.760 And I knew they were scared of us. We literally 0:21:28.000 --> 0:21:30.640 were also on only for the last twenty twenty five 0:21:30.680 --> 0:21:34.800 minutes of the episode. So Andrews Charlamagine did a whole episode. 0:21:34.840 --> 0:21:36.840 We come in the last twenty twenty five minutes. So 0:21:36.920 --> 0:21:39.600 to have been able to reach thirty thousand new listeners 0:21:40.200 --> 0:21:43.000 in a twenty to twenty five minute here you go, 0:21:43.440 --> 0:21:45.000 Like they put us on the hook. We didn't even 0:21:45.000 --> 0:21:45.640 get a purse. 0:21:47.880 --> 0:21:50.760 So they did they have to get the okay from Charlemagne. 0:21:51.119 --> 0:21:54.920 Chris Morrow, who was head of loud Speaker. He I'm 0:21:54.960 --> 0:21:55.399 sure they did. 0:21:55.520 --> 0:21:57.320 Spoken He's like it's cool whatever. 0:21:57.480 --> 0:21:58.920 They were like these girls are ready. 0:21:58.760 --> 0:22:01.200 Now because it's interesting because like I said, so, all right, 0:22:01.240 --> 0:22:03.800 so in this equation, if you're a loyal listener to 0:22:03.840 --> 0:22:10.120 or Alsha, we're like coch Records, like, we're comply, we're 0:22:10.160 --> 0:22:13.120 completely independent, and we're just flying by the bootstraps. 0:22:13.800 --> 0:22:16.439 We don't know anything. We're just figuring out as we go. 0:22:16.640 --> 0:22:20.160 So it's good to notice stuff because it's like, oh, 0:22:20.240 --> 0:22:22.120 this is how these things actually work. On the other 0:22:22.160 --> 0:22:24.879 side of the table, we're like the underdogs in this 0:22:24.920 --> 0:22:25.560 whole scenario. 0:22:25.640 --> 0:22:28.119 Well no, even talking to you guys. A lot of 0:22:28.160 --> 0:22:31.520 people look at podcasting as it's a hobby, it's something 0:22:31.560 --> 0:22:33.879 to do with your friends. And I remember even the 0:22:33.880 --> 0:22:37.720 conversation Weezy and I had before starting the show. I 0:22:37.800 --> 0:22:40.000 was just like, listen, if we're going to follow the 0:22:40.040 --> 0:22:41.919 model to try to make money on this thing, we 0:22:41.960 --> 0:22:43.520 got to look at this as a business. We have 0:22:43.560 --> 0:22:47.040 to operate as a business. And I don't see no money. Girl. 0:22:47.200 --> 0:22:47.800 I got a career. 0:22:47.880 --> 0:22:48.480 I'm going to it. 0:22:49.240 --> 0:22:52.840 I got a plan, you know, I never in my 0:22:52.880 --> 0:22:55.760 wildest dreams again. We started this podcast less than three 0:22:55.840 --> 0:22:59.719 years ago, April of twenty seventeen. It's now twenty twenty 0:22:59.800 --> 0:23:04.440 and and we've done We're now on our second technically tour, 0:23:05.800 --> 0:23:08.200 and like I said, we made a quarter million dollars 0:23:08.280 --> 0:23:10.520 last year on what a lot of people see as 0:23:10.520 --> 0:23:12.720 a hobby and I was able to leave what I 0:23:12.720 --> 0:23:15.640 thought would be my career for the next twenty thirty years. 0:23:15.400 --> 0:23:16.720 And it's only gonna get bigger from you. 0:23:17.000 --> 0:23:19.240 Yeah, that's the plan. That's the plan. 0:23:19.480 --> 0:23:21.680 Sure, so all right, so we only go in the 0:23:21.720 --> 0:23:23.600 next time, we're gonna talk about the business breakdown how 0:23:23.600 --> 0:23:27.000 you're actually making money. But before that, you said, like 0:23:27.320 --> 0:23:31.440 in the podcast world, there's like politics like stuff like that, right, yes, 0:23:31.640 --> 0:23:33.720 so can you talk about that briefly because it's like, 0:23:33.960 --> 0:23:36.000 so like if you're on one network, you might not 0:23:36.000 --> 0:23:37.520 be able to collab with someone on another network. 0:23:37.640 --> 0:23:40.920 No, I haven't seen that really happen. But we're all humans, 0:23:41.440 --> 0:23:43.440 so you have I don't want to say human era, 0:23:43.640 --> 0:23:46.880 but human relationships. And so you do have people who 0:23:47.000 --> 0:23:52.280 aren't friends or have a history for some personal reasons 0:23:52.320 --> 0:23:56.920 and now you'll probably never see them collab and' that's 0:23:56.960 --> 0:23:59.199 just more so. Yeah. That, And then you also have 0:23:59.240 --> 0:24:01.119 to look at it as a business, like does it 0:24:01.200 --> 0:24:02.639 make sense for me to go on a podcast that 0:24:02.680 --> 0:24:03.479 talks about cooking? 0:24:04.280 --> 0:24:07.320 Probably somebody might have a food finish. 0:24:08.400 --> 0:24:13.879 Look okay, But you also have to look at it like, okay, 0:24:13.880 --> 0:24:16.879 does this make sense? For me to collab with this person, 0:24:17.200 --> 0:24:19.960 does it benefit my brand? Does it benefit their brand? 0:24:20.760 --> 0:24:22.600 And again, also like I said, there is the human 0:24:22.640 --> 0:24:25.800 aspect of things. So even though we're all podcasters, that 0:24:26.040 --> 0:24:28.800 just like all rappers, aren't friends all podcasts. 0:24:29.320 --> 0:24:31.280 And it's like I said, the whole underworld of podcast 0:24:31.359 --> 0:24:34.760 So I definitely thank you for giving us information. Thank 0:24:35.240 --> 0:24:37.760 my brother Whilow. He gave us a lot of Chad 0:24:37.800 --> 0:24:40.120 from eighty five South show I. 0:24:40.040 --> 0:24:43.720 Love I love all the I love Carlos and DC's 0:24:43.720 --> 0:24:46.400 still waiting for them to come on. But no supporting 0:24:46.440 --> 0:24:47.080 everything there yea. 0:24:47.600 --> 0:24:49.840 They just give us game and it's like you know, 0:24:49.880 --> 0:24:53.000 those those guys are established in the podcast world. So 0:24:53.040 --> 0:24:57.119 like this podcast award shows, it's like iHeart and it's 0:24:57.160 --> 0:25:00.119 like different things and it's like exclusive deals now that 0:25:00.119 --> 0:25:04.320 that podcasters are signing like exclusively where apples on Spotify, 0:25:04.400 --> 0:25:05.600 and it's so much different stuff. 0:25:05.680 --> 0:25:07.560 Well, we're going to see in the space of podcasting 0:25:07.560 --> 0:25:11.440 even over like it's just getting started, specifically in our 0:25:11.480 --> 0:25:14.359 space where talk radio has been out Howard Stern. What 0:25:14.400 --> 0:25:16.240 I'm doing now isn't new. We're talking about sex in 0:25:16.280 --> 0:25:18.560 the same way that Howard Stern did he brought on 0:25:18.640 --> 0:25:20.879 porn stars and had them do wild things, but it 0:25:20.920 --> 0:25:24.159 was just talk radio. Talk radio is essentially what podcasting is. 0:25:25.520 --> 0:25:29.919 But in our I guess communities, we didn't listen to 0:25:29.920 --> 0:25:31.800 talk radio. No one wanted to turn on and hear 0:25:31.840 --> 0:25:34.359 people talk. But now we're getting in a space where 0:25:34.440 --> 0:25:37.800 it's very open and again, the everyday person is finding 0:25:37.800 --> 0:25:40.320 themselves with a podcast with a lot of listeners they. 0:25:40.320 --> 0:25:42.199 Find because they found a lot of value in it. Right, So, 0:25:42.280 --> 0:25:43.920 like this is the way we educate now, Like we 0:25:44.480 --> 0:25:46.679 used to get educated through the music. The music so 0:25:46.800 --> 0:25:48.680 much that we listen to. Now where the kids listen 0:25:48.760 --> 0:25:51.080 to now not the same message, right. 0:25:51.160 --> 0:25:53.400 Yeah, No one wants to pick up many books. Really, 0:25:53.400 --> 0:25:55.320 they want to get it in one hundred and forty 0:25:55.359 --> 0:25:58.399 character tweet what's going on, and that's the limit to 0:25:58.440 --> 0:25:59.040 what they're reading. 0:25:59.119 --> 0:26:01.360 So we're putting it. We're putting it through the airs 0:26:01.400 --> 0:26:03.200 the same way we learn from music. Now we're putting 0:26:03.200 --> 0:26:04.919 this education through the airs because that's what people have. 0:26:04.960 --> 0:26:06.680 They have their phones. They could just hit the podcast, 0:26:06.760 --> 0:26:08.639 right and they go away with the education. 0:26:09.040 --> 0:26:09.560 That's the fact. 0:26:09.600 --> 0:26:11.159 So all right, So the next segment we're gonna we're 0:26:11.160 --> 0:26:13.000 gonna get to what everybody wants to know is how 0:26:13.000 --> 0:26:14.440 do you make money on a podcast? 0:26:15.480 --> 0:26:18.480 We're gonna blow it out the water for sure, all right. 0:26:18.280 --> 0:26:20.560 So in this segment, we're going to go into the 0:26:20.560 --> 0:26:24.399 deep dive of the numbers. As you said, you're not 0:26:24.440 --> 0:26:27.320 doing a podcast just for fun, You're doing it business 0:26:27.440 --> 0:26:27.800 full time. 0:26:29.080 --> 0:26:31.520 I mean, you walked away from a full fledged career. 0:26:32.119 --> 0:26:36.800 Yeah, from being a public accountant. I walked away. And again, 0:26:36.840 --> 0:26:40.119 I spent four long, stressful years of my life getting 0:26:40.560 --> 0:26:42.359 getting the degree to that point, just to get to 0:26:42.400 --> 0:26:44.120 that point, and I left it within the first year. 0:26:44.160 --> 0:26:45.679 Can you can you just talk about that for just 0:26:45.680 --> 0:26:48.879 like a second, like the feeling or the build up 0:26:48.920 --> 0:26:50.520 to knowing that, you know what, I have to leave 0:26:50.640 --> 0:26:53.000 or I can't do both at the same time anymore. 0:26:53.960 --> 0:26:56.960 I mean it came from not only just juggling time. 0:26:57.040 --> 0:26:58.760 I mean when I first started my job, and I 0:26:58.800 --> 0:27:01.320 started in July, so it was right before we got 0:27:01.320 --> 0:27:05.280 into busy season, and me and her were recording still 0:27:05.440 --> 0:27:07.320 like I have to go, So I was like they 0:27:07.359 --> 0:27:08.879 wanted me to stay, and I'm like, I got this 0:27:09.400 --> 0:27:12.080 schedule studio at seven o'clock. I gotta be up out 0:27:12.080 --> 0:27:14.640 of here, like I can't stay. So I mean, when 0:27:14.640 --> 0:27:17.040 I first started my job, I was they thought I 0:27:17.119 --> 0:27:19.480 was sick because I had all these doctor's appointments every 0:27:19.480 --> 0:27:22.919 week and they're like, you need to schedule these on 0:27:22.960 --> 0:27:24.960 another time because we need you to stay these days. 0:27:25.000 --> 0:27:26.960 And I literally was telling them I couldn't stay at work. 0:27:27.560 --> 0:27:30.840 And it wasn't until we started we planned our tour 0:27:31.280 --> 0:27:33.159 and I went into the office to my senior manager 0:27:33.200 --> 0:27:36.560 and finally had to open up, like, hey guys, Fridays, 0:27:36.560 --> 0:27:39.800 I may have to leave early sometimes because I am 0:27:39.840 --> 0:27:44.239 going on a tour. And they're like what, And they're like, 0:27:44.280 --> 0:27:47.399 what do you do? And I'm like, it's like a 0:27:47.480 --> 0:27:49.520 radio show. Because no one really knows what a podcast 0:27:49.600 --> 0:27:50.639 is all the way, so I'm like it's like a 0:27:50.720 --> 0:27:52.520 radio show. They're like, really, what do you talk about? 0:27:53.040 --> 0:27:58.080 And I was like, women empowerment, you know, that's my 0:27:58.480 --> 0:28:01.560 that was my har I didn't want to, you know, 0:28:01.640 --> 0:28:04.119 and you know, dating your relationships didn't add in the 0:28:04.160 --> 0:28:06.920 section there. And then it wasn't until like I'm being 0:28:06.960 --> 0:28:10.800 noticed at my d and I event from partners at 0:28:10.800 --> 0:28:13.280 my firm like oh my god, I knew you worked 0:28:13.320 --> 0:28:14.760 at one of the big fours, but I didn't know 0:28:14.800 --> 0:28:17.439 which one. And then I'm being spotted in the cafeteria 0:28:17.920 --> 0:28:20.280 during the week and I'm just like, this isn't gonna 0:28:20.280 --> 0:28:24.919 hold up much longer. So yeah, in the beginning, it 0:28:24.960 --> 0:28:28.040 was hard to balance it the anxiety of leaving. I 0:28:28.119 --> 0:28:32.760 literally was like, Okay, I made my salary in the 0:28:32.800 --> 0:28:35.200 first five months of twenty nineteen. I matched it with 0:28:35.240 --> 0:28:38.480 what I was doing with the podcast, and so before 0:28:38.480 --> 0:28:40.320 I left, I kind of set a date to myself. 0:28:40.360 --> 0:28:42.080 I was like, I don't want to do another busy season. 0:28:42.720 --> 0:28:47.520 Busy seasons and public accounting. I was crying weekly. I 0:28:47.640 --> 0:28:51.320 was getting into work at nine o'clock, wasn't leaving the 0:28:51.360 --> 0:28:55.680 office until one two in the morning. And then they 0:28:55.720 --> 0:28:57.400 said I wasn't saying late enough because there was people 0:28:57.440 --> 0:28:59.760 saying till five. I said, not me, I'm getting my sleep, 0:29:01.160 --> 0:29:03.440 and so, you know, just them even feeling like I 0:29:03.480 --> 0:29:05.479 wasn't giving them enough time, and I'm like, I'm working 0:29:05.560 --> 0:29:06.960 nine to two am. 0:29:07.160 --> 0:29:07.719 That's crazy. 0:29:07.920 --> 0:29:10.400 So I'm busting seventy eighty hour weeks and I'm like, 0:29:10.880 --> 0:29:13.600 I'm giving someone else seventy eighty hour weeks of me 0:29:13.800 --> 0:29:17.080 at a salary. I said, those additional hours and even 0:29:17.080 --> 0:29:19.160 the hours I'm giving them. If I put that into myself, 0:29:19.560 --> 0:29:22.040 what could I really make? And so I paid off 0:29:22.080 --> 0:29:25.080 some of my credit cards, I started the savings, and 0:29:25.240 --> 0:29:28.200 I was raising a single parent household. My mom was 0:29:28.240 --> 0:29:31.400 a tech nurse. We grew up Section eight food stamps. 0:29:31.760 --> 0:29:33.959 That's my life. So the idea of a savings I 0:29:33.960 --> 0:29:35.640 had never had, my mom has never had, my dad 0:29:35.640 --> 0:29:37.920 has never had a savings account was not something I 0:29:37.920 --> 0:29:40.760 grew up knowing about. So I wanted to make sure 0:29:40.760 --> 0:29:43.880 I had a safety net just in case. So got 0:29:43.920 --> 0:29:47.040 my savings, paid off my debt, raised my credit score 0:29:47.120 --> 0:29:48.560 to where I was like, Okay, maybe I could get 0:29:48.560 --> 0:29:50.440 a couple of things now, and left my job. 0:29:50.920 --> 0:29:53.360 Gotta do it to do it all right? 0:29:53.400 --> 0:29:55.520 So that podcast made a quarter million dollars in the 0:29:55.520 --> 0:29:57.080 first six months of twenty nineteen. 0:29:57.160 --> 0:30:00.920 Right, No, so a quarter million dollars in twenty nineteen. 0:30:01.040 --> 0:30:03.479 Twenty nineteen, we made a quarter million dollars through all 0:30:03.520 --> 0:30:09.600 of our avenues. But by May, which is when we 0:30:09.680 --> 0:30:14.000 finished our first tour with ads with Patreon, with that, 0:30:14.480 --> 0:30:17.600 I had matched my accounting salary, so I had made 0:30:18.360 --> 0:30:20.840 sixty thousand. So I'm looking, I'm like, okay, So I 0:30:20.920 --> 0:30:23.720 made about sixty thousand and five months with the podcast. 0:30:24.120 --> 0:30:26.959 I just worked half a year. So I saw one 0:30:27.000 --> 0:30:30.320 hundred grand in like the first half of twenty nineteen, 0:30:30.640 --> 0:30:32.840 most I've ever seen in my life. And so I 0:30:32.920 --> 0:30:35.400 was like okay, And again I gave all of these 0:30:35.440 --> 0:30:38.560 hours to a corporation. I was like, what can I 0:30:38.600 --> 0:30:41.160 do the next six months? So yeah, I left in June. 0:30:41.200 --> 0:30:43.120 All right, but yeah, all right, So how did you 0:30:43.160 --> 0:30:44.680 make the money. So there's a couple of different ways 0:30:44.720 --> 0:30:47.720 how you make money on the podcast and your guys specifically. 0:30:47.760 --> 0:30:50.520 So first I want to talk about Patreon. Yes, Patreon 0:30:50.840 --> 0:30:53.960 is something that once again mat out to them. We 0:30:54.000 --> 0:30:55.920 didn't know anything about Patreon n til we started a 0:30:55.960 --> 0:30:59.000 podcast and somebody actually put in a comment on Instagram 0:30:59.000 --> 0:31:01.040 like you guys have a Patreon on and. 0:31:02.120 --> 0:31:04.360 I'm like, yo, you know what Patreon is? Like no, 0:31:04.640 --> 0:31:06.800 I'm like, all right, let me just type it in. 0:31:06.880 --> 0:31:07.560 Let's see what this is. 0:31:08.000 --> 0:31:11.560 Actually, that's the one site that there's a ton of 0:31:11.600 --> 0:31:14.800 Google about. Like, when you start podcasting, there is no 0:31:14.880 --> 0:31:17.320 blueprint to what we're doing. There's not so I can 0:31:17.360 --> 0:31:19.920 give you all of the steps that I did exactly. 0:31:20.200 --> 0:31:22.680 That doesn't mean you're gonna see the success money I made. 0:31:22.760 --> 0:31:25.320 There's just really no blueprint of this, but Patreon there is. 0:31:25.760 --> 0:31:28.120 And again, at this point, when we first started the podcast, 0:31:28.240 --> 0:31:30.080 we were paying for studio, we were paying for edits, 0:31:30.320 --> 0:31:33.040 we needed fires, we need there was expenses coming out, 0:31:33.360 --> 0:31:36.600 and we were like, okay, let's find a way to 0:31:36.600 --> 0:31:39.120 bring money in, and so we started our Patreon accaus. 0:31:39.000 --> 0:31:41.080 So, all right, so you guys really doing really well 0:31:41.120 --> 0:31:43.440 with Patreon, So can you talk about that, Like what 0:31:43.440 --> 0:31:44.960 what's your model for Patreon? 0:31:45.080 --> 0:31:47.640 So for Patreon, we wanted to you have to give 0:31:47.680 --> 0:31:51.080 them more than what they're getting. So as podcasting, I 0:31:51.080 --> 0:31:53.360 don't think people realize like the amount of information we 0:31:53.400 --> 0:31:55.760 give out that's for free to a lot of people. 0:31:56.080 --> 0:32:00.240 And we started growing. We really have supporters. I like 0:32:00.280 --> 0:32:04.000 to think of our audience as there are our sisters, 0:32:04.000 --> 0:32:06.240 they are our best friends, We're in their head as 0:32:06.240 --> 0:32:10.160 those things, and so being as vulnerable as we have 0:32:10.240 --> 0:32:13.520 in transparent with our lives, people wanted to support us, 0:32:13.560 --> 0:32:15.760 but we were just giving them content for free. So 0:32:15.800 --> 0:32:18.080 we were like, okay, what can we give them for 0:32:18.120 --> 0:32:20.840 a subscription. That's what Patreon is it's a subscription. It's 0:32:20.880 --> 0:32:23.520 a subscription platform that you could add to your already 0:32:23.520 --> 0:32:24.520 present platform. 0:32:24.200 --> 0:32:27.000 For creatives question and it doesn't have to be podcasting 0:32:27.560 --> 0:32:30.320 any videos. Anybody can have a patri You can have 0:32:30.320 --> 0:32:33.240 a Patreon g account and how much you make a 0:32:33.280 --> 0:32:34.520 Patreon So. 0:32:34.440 --> 0:32:36.520 Currently we're seeing close to nine grand. 0:32:36.280 --> 0:32:37.880 A month, So what do you? What do you? What 0:32:37.960 --> 0:32:38.239 do you have? 0:32:38.520 --> 0:32:41.040 So right now we offer a two dollars tier, a 0:32:41.160 --> 0:32:45.280 five dollars tier, and a fifteen dollars tier, and for 0:32:45.440 --> 0:32:48.960 our fifteen dollars patrons and five dollars patrons, they get 0:32:49.000 --> 0:32:51.520 three bonus episodes a month. So as a creator, we 0:32:51.640 --> 0:32:55.800 are you know, creating now seven to eight episodes a month. 0:32:56.160 --> 0:32:59.280 And then for our fifteen dollars tier patrons, we send 0:32:59.280 --> 0:33:02.320 them out merch. So every four months they are able 0:33:02.360 --> 0:33:05.160 to receive merch from us, and it can be anything 0:33:05.200 --> 0:33:07.680 from a crew neck, a sweatshirt, a T shirt, socks, 0:33:07.720 --> 0:33:11.080 a mug, and so every four months they're now getting 0:33:11.080 --> 0:33:12.960 merched that you can only get as being a top 0:33:12.960 --> 0:33:15.120 tier patron, which is dope because now that we do 0:33:15.200 --> 0:33:17.440 live shows and they come in with the merch, we 0:33:17.480 --> 0:33:19.800 know that they're supporters and it's just a different connection 0:33:19.880 --> 0:33:23.520 that we have with them, but also it allows them 0:33:23.560 --> 0:33:26.360 to have their own community boards, they talk with each other, 0:33:26.640 --> 0:33:29.160 We give information that we only give to our patrons 0:33:29.160 --> 0:33:32.040 that we don't put on our public platforms. And then 0:33:32.040 --> 0:33:34.120 now that we are also on tour, it's the only 0:33:34.120 --> 0:33:36.560 place that you can be to get access to pre 0:33:36.680 --> 0:33:39.600 sale tickets, which was a big thing because our Patreon 0:33:39.640 --> 0:33:42.360 community sold out our VIP tickets for our New York 0:33:42.400 --> 0:33:44.960 show before it was even open to the public. So 0:33:45.480 --> 0:33:47.720 people feel like, you know, they're still getting value and 0:33:48.360 --> 0:33:50.280 being a part of that community. 0:33:50.560 --> 0:33:52.680 Sope, and how long did it take to grow? How 0:33:52.720 --> 0:33:53.480 many patrons do you have? 0:33:53.720 --> 0:33:54.760 We have about fourteen hundred. 0:33:54.840 --> 0:33:55.800 How long did it take to grow deck? 0:33:56.680 --> 0:34:01.040 We started our Patreon account December of twenty seventeen, and 0:34:01.080 --> 0:34:08.120 I can remember shit, sorry, I think we started with 0:34:08.200 --> 0:34:11.880 maybe getting eighty dollars a month and then that grew 0:34:12.120 --> 0:34:15.600 to two and three hundred and it's a slow climb. 0:34:15.760 --> 0:34:17.560 But then that's when we went from giving them one 0:34:17.560 --> 0:34:20.520 episode to two episodes to now three episodes. So we've 0:34:20.560 --> 0:34:23.160 grown to let them know that they're getting you know, 0:34:23.200 --> 0:34:23.600 their money. 0:34:23.840 --> 0:34:23.960 Now. 0:34:23.960 --> 0:34:26.719 That was crazy. The first month we started Patreon, like 0:34:26.719 --> 0:34:29.160 I said, we had no idea, like even creating the tiers. 0:34:29.160 --> 0:34:31.040 It was like how we even price it. We try 0:34:31.080 --> 0:34:32.600 to figure out what would make sense, and then like 0:34:32.719 --> 0:34:34.240 the first month we had like two people. 0:34:34.600 --> 0:34:38.240 Oh, we were happy because we were like cover our studio. 0:34:38.880 --> 0:34:41.040 Like now we weren't having to pay for the studio 0:34:41.080 --> 0:34:44.840 because these five people who you know wanted to support 0:34:44.960 --> 0:34:47.120 us was now it was covering our costs. 0:34:47.160 --> 0:34:48.680 No, Patreon has a great idea, and like I said, 0:34:48.680 --> 0:34:51.799 not just for podcasts, any creative that's looking to grow organically, 0:34:52.080 --> 0:34:55.280 because what it allows is for your your natural supporters, 0:34:55.280 --> 0:34:58.680 people that really really supports you to support you financially. 0:34:58.719 --> 0:35:00.640 And it's not just charity to get something for it 0:35:00.640 --> 0:35:03.160 as well. So, like what we've done with our Patreon 0:35:03.280 --> 0:35:06.200 is that we've given like the top tier, top two tiers, 0:35:06.640 --> 0:35:10.279 access to our online university, which called Eyo University. They 0:35:10.320 --> 0:35:13.080 also get access to live stream events all of our events. 0:35:13.080 --> 0:35:16.279 They get discounts to our events, I think, to. 0:35:16.280 --> 0:35:18.640 The events and to the and to our merch but 0:35:18.680 --> 0:35:20.560 when they go to Leader dot com about. 0:35:20.360 --> 0:35:22.279 Emerging, they get FaceTime at the highest level. 0:35:22.360 --> 0:35:24.320 Right, yeah, we're going to So like now we started 0:35:24.320 --> 0:35:25.319 to call Girl. 0:35:25.680 --> 0:35:28.359 We're in the process of revamping it because it's like, yeah, 0:35:28.400 --> 0:35:31.359 we we've added so much content now that we can 0:35:31.400 --> 0:35:34.840 maybe offer like another episode, So we're gonna start doing things. 0:35:34.760 --> 0:35:38.719 Like that too, maybe even transcripts, transcripts episode people want 0:35:38.719 --> 0:35:40.440 to like, they take note, they want to open above. 0:35:40.520 --> 0:35:42.160 So I really like when you told me that you 0:35:42.239 --> 0:35:44.000 was making nine thousand a month for for Patreon. I 0:35:44.040 --> 0:35:47.400 really like that because it's a way to because like 0:35:47.440 --> 0:35:50.640 you said, the podcasts are free, so it's like it's 0:35:50.680 --> 0:35:54.319 hard for podcasters to provide so people don't understand how 0:35:54.400 --> 0:35:56.400 much work it takes to take to a podcast. 0:35:56.840 --> 0:35:58.680 It's a full time, full time. 0:35:58.800 --> 0:36:01.000 And the time too. The time too was like it's crazy. 0:36:01.120 --> 0:36:04.520 Yeah, but even so, and then travel, Oh and that's 0:36:04.520 --> 0:36:07.359 what I was gonna say. So with those funds, we 0:36:07.360 --> 0:36:10.319 were able to, like I told you, our merch for 0:36:10.680 --> 0:36:13.080 our tour this go around calls us damn near eight grand. 0:36:13.719 --> 0:36:18.000 Like it's expensive to buy merch, to sell merch, to 0:36:18.120 --> 0:36:20.800 go on the road. And so our very first tour 0:36:21.320 --> 0:36:23.440 that we did, mind you again, just being on a network, 0:36:23.440 --> 0:36:26.920 we still own a lot of our content, and so 0:36:27.520 --> 0:36:31.320 our first tour we had no agent, so Patreon funded 0:36:31.320 --> 0:36:34.240 our first tour. We spent about twenty thousand dollars getting 0:36:34.239 --> 0:36:37.600 the venues, and this was throughout eight cities. We did 0:36:37.640 --> 0:36:42.440 thirteen shows, and we literally were like, okay, let's look 0:36:42.440 --> 0:36:45.359 at our analytics. What cities are we going to. We 0:36:45.480 --> 0:36:48.239 looked at our SoundCloud analytics and was like, okay, we 0:36:48.320 --> 0:36:52.040 have audiences here. We picked what we would feel comfortable 0:36:52.200 --> 0:36:56.200 as far as venue size, and literally when people ask 0:36:56.640 --> 0:37:04.440 we were like, okay, we're going to Atlanta. Google Atlanta theater. 0:37:05.480 --> 0:37:08.879 That's what we did. We googled the city followed by 0:37:08.880 --> 0:37:11.840 the word theater. A list came up, and we started 0:37:11.880 --> 0:37:16.840 emailing and calling those places asking for availability and rental costs. 0:37:16.880 --> 0:37:20.040 And so we went through all of these cities. We 0:37:20.040 --> 0:37:23.279 picked the venues, we got the rental costs, We knew 0:37:23.320 --> 0:37:26.080 what we wanted to stay between as far as money, 0:37:26.120 --> 0:37:28.960 so I think our most expensive venue, of course, was Caroline's. 0:37:30.120 --> 0:37:30.680 How much was that? 0:37:30.800 --> 0:37:34.799 New York City? That one was about five thousand. Yeah, 0:37:34.840 --> 0:37:38.400 and for a mattin Asha. The comedy clubs weren't dealing 0:37:38.440 --> 0:37:39.600 with us at all. They didn't know who we were. 0:37:39.680 --> 0:37:44.920 They didn't really We had a four pm on a Sunday. 0:37:45.080 --> 0:37:48.640 So for you know, for the comedy clubs, they were 0:37:48.680 --> 0:37:52.200 a little bit more pricey. But our venues ranged anywhere 0:37:52.239 --> 0:37:55.160 from you know, our venue in Chicago was our least expensive. 0:37:55.560 --> 0:37:57.279 That one was I don't know. I think we got 0:37:57.280 --> 0:37:59.800 for like one hundred and fifteen hours and it's that 0:38:00.080 --> 0:38:03.080 hundred and thirty people. We did the numbers, we price 0:38:03.120 --> 0:38:04.880 to our tickets. We had our friends check people in. 0:38:05.320 --> 0:38:07.799 We said, here's an extra phone, scan them on event bright. 0:38:07.840 --> 0:38:09.320 We put all of our tickets on e vent Bride 0:38:09.440 --> 0:38:12.719 had our friends at the door. We were like, we're 0:38:12.760 --> 0:38:15.279 not popular, we don't need security. We had no security 0:38:15.400 --> 0:38:18.080 for the first tour, and we knew we had to 0:38:18.120 --> 0:38:19.560 be out at a certain time because we weren't paying 0:38:19.600 --> 0:38:22.400 no overfees. So we runted the venues, kept one hundred 0:38:22.400 --> 0:38:25.800 percent of the door, and we covered our own hotel 0:38:25.960 --> 0:38:28.560 and transportation expenses. So for some of the cities, I 0:38:28.600 --> 0:38:30.360 was like, girl, I'm staying with you, even though we 0:38:30.400 --> 0:38:33.480 have even though I'm on tour, I'm staying with my homegirls. 0:38:34.560 --> 0:38:36.239 How many cities? How many city you doing your first one? 0:38:36.400 --> 0:38:39.880 Our first tour, we did eight cities and in about 0:38:40.200 --> 0:38:42.000 three or four of the cities. We had to add 0:38:42.040 --> 0:38:43.479 an extra show because we sold out. 0:38:43.360 --> 0:38:44.799 The first show. How much money did you make on 0:38:44.800 --> 0:38:45.279 your first tour? 0:38:45.360 --> 0:38:48.440 Our first our first tour, we made about one hundred 0:38:48.480 --> 0:38:51.560 and ten thousand profit. If you take out the venue calls, 0:38:51.640 --> 0:38:52.839 we saw almost one hundred grand. 0:38:53.120 --> 0:38:56.600 And but now you got an agent. Yeah, that's changed 0:38:56.640 --> 0:38:57.839 some things changed the game for you. 0:38:58.000 --> 0:39:01.719 Yes, we are now signed to w with me and 0:39:01.760 --> 0:39:05.200 they are now doing our second tour and we went 0:39:05.239 --> 0:39:07.880 from doing eight cities to seventeen cities. 0:39:07.920 --> 0:39:09.600 And how has that helped you as far as like 0:39:09.640 --> 0:39:11.200 boost up the amount of cities. 0:39:11.520 --> 0:39:14.359 It's been amazing because we don't have to we don't 0:39:14.360 --> 0:39:17.200 have to call the venues and be like, hey, so 0:39:17.800 --> 0:39:19.759 we want to do a show Like that was the thing. 0:39:19.760 --> 0:39:23.560 We're walking into these venues. We're doing tech, we're doing sound, 0:39:24.040 --> 0:39:26.760 we're making sure the green room is cool, we're handling 0:39:26.760 --> 0:39:28.759 the guest list. They're like, y'all don't have anyone. And 0:39:28.800 --> 0:39:30.920 it was literally me and my co host with our 0:39:30.960 --> 0:39:33.759 friends that wanted to help. And so we're going into 0:39:33.760 --> 0:39:38.720 these venues as the booker, the talent, the management, the 0:39:38.840 --> 0:39:43.799 producers of everything. Now the agent, No, the agent takes 0:39:43.800 --> 0:39:45.560 care of booking the venues, and we now have a 0:39:45.600 --> 0:39:48.239 tour manager and a tour assistant that deal with the 0:39:48.239 --> 0:39:50.880 writer's production to where we can now show. 0:39:50.760 --> 0:39:52.920 Up and put on a show and get paid. 0:39:53.080 --> 0:39:57.120 Yes, our assistant we pay salary, our tour manager we 0:39:57.120 --> 0:40:01.680 pay salary, and the agent takes a percentage. Writers writers 0:40:01.840 --> 0:40:06.520 so like the things the hospitality writer, but they ask 0:40:06.640 --> 0:40:08.880 for in our green room. So I want it to 0:40:08.880 --> 0:40:13.120 be like I want with the purple ones taking it out. 0:40:13.520 --> 0:40:15.040 But I was like, no, let me stop. But I 0:40:15.080 --> 0:40:16.279 was like, ooh, we talent. 0:40:16.080 --> 0:40:19.319 Now like earners. What's up? You ever walk into a 0:40:19.360 --> 0:40:23.040 small business and everything just works like the checkout is fast, 0:40:23.120 --> 0:40:26.920 the receipts are digital, tipping is a breeze, and you're 0:40:26.960 --> 0:40:29.640 out the door before the line even builds. Odds are 0:40:30.160 --> 0:40:33.719 they're using Square. We love supporting businesses that run on 0:40:33.760 --> 0:40:36.520 Square because it just feels seamless. Whether it's a local 0:40:36.560 --> 0:40:39.440 coffee shop, a vendor at a pop up market, or 0:40:39.480 --> 0:40:42.640 even one of our merch partners. Square makes it easy 0:40:42.680 --> 0:40:45.879 for them to take payments, manage inventory, and run their 0:40:45.920 --> 0:40:49.920 business with confidence, all from one simple system. If you're 0:40:49.920 --> 0:40:53.200 a business owner or even just thinking about launching something soon. 0:40:53.600 --> 0:40:56.160 Square is hands down one of the best tools out 0:40:56.160 --> 0:40:59.440 there to help you start, run, and grow. It's not 0:40:59.520 --> 0:41:02.880 just about it's about giving you time back so you 0:41:02.920 --> 0:41:05.640 can focus on what matters most ready. To see how 0:41:05.719 --> 0:41:09.960 Square can transform your business, visit Square dot com backslash 0:41:10.000 --> 0:41:15.200 go backslash eyl to learn more that Square dot Com backslash, 0:41:15.239 --> 0:41:19.840 go backslash eyl. Don't wait, don't hesitate, Let Square handle 0:41:19.880 --> 0:41:24.680 the back end so you can keep pushing your vision forward. 0:41:26.160 --> 0:41:28.400 This episode is brought to you by P and C Bank. 0:41:28.800 --> 0:41:31.560 A lot of people think podcasts about work are boring, 0:41:31.760 --> 0:41:35.600 and sure they definitely can be, but understanding a professionals 0:41:35.680 --> 0:41:38.920 routine shows us how they achieve their success little by little, 0:41:39.320 --> 0:41:42.959 day after day. It's like banking with P and C Bank. 0:41:43.440 --> 0:41:46.239 It might seem boring to save, plan and make calculated 0:41:46.280 --> 0:41:49.360 decisions with your bank, but keeping your money boring is 0:41:49.400 --> 0:41:52.719 what helps you live or more happily fulfilled life. P 0:41:52.840 --> 0:41:57.680 and C Bank Brilliantly Boring since eighteen sixty five. Brilliantly 0:41:57.719 --> 0:42:00.520 Boring since eighteen sixty five is a service of the 0:42:00.520 --> 0:42:04.440 PNC Financial Service Group, Inc. P and C Bank National 0:42:04.480 --> 0:42:06.240 Association Member fdic. 0:42:08.440 --> 0:42:12.319 You just realized your business needed to hire someone yesterday. 0:42:12.840 --> 0:42:17.560 How can you find amazing candidates fast? Easy? Just use Indeed. 0:42:18.000 --> 0:42:20.680 Stop struggling to get your job posts seen on other 0:42:20.800 --> 0:42:24.480 job sites. With Indeed sponsored jobs, your post jumps to 0:42:24.520 --> 0:42:27.040 the top of the page for your relevant candidates, so 0:42:27.160 --> 0:42:30.160 you can reach the people you want faster. According to 0:42:30.200 --> 0:42:34.160 Indeed data, sponsored jobs posted directly on Indeed have forty 0:42:34.160 --> 0:42:38.080 five percent more applications than non sponsored jobs. Don't wait 0:42:38.120 --> 0:42:41.560 any longer. Speed up your hiring right now with Indeed, 0:42:41.960 --> 0:42:44.239 and listeners of this show will get a seventy five 0:42:44.280 --> 0:42:47.480 dollars sponsored job credit to get your jobs more visibility 0:42:47.640 --> 0:42:53.319 at indeed dot com slash pod katz thirteen. Just go 0:42:53.400 --> 0:42:58.160 to Indeed dot com slash pod katz thirteen right now 0:42:58.520 --> 0:43:01.080 and support our show by say you heard about Indeed 0:43:01.120 --> 0:43:05.440 on this podcast. Terms and conditions apply. Hiring Indeed is 0:43:05.480 --> 0:43:06.160 all you need. 0:43:06.920 --> 0:43:08.880 We went to Howard Theater, which was one of our 0:43:08.880 --> 0:43:10.520 biggest venues, and my name was on the room and 0:43:10.560 --> 0:43:13.600 I was like, I need all them pictures, but no, 0:43:13.719 --> 0:43:15.840 I'm a writer. It's Tito's which I might have to 0:43:15.920 --> 0:43:17.520 up that because it'd be going before the show start, 0:43:18.440 --> 0:43:21.239 So I got Tito's my co host has like red Bull, 0:43:21.280 --> 0:43:23.799 like it's simple. That's our hospitality writer. And then we 0:43:23.800 --> 0:43:26.280 have our production writer. So what we need on stage, 0:43:26.920 --> 0:43:29.239 the music that we're going to play, the host, what 0:43:29.360 --> 0:43:31.240 time we want them and come out. So we still 0:43:31.280 --> 0:43:33.600 are very much in charge with the production of our show. 0:43:33.719 --> 0:43:36.160 Okay, and that's dope because that's important to us. 0:43:36.280 --> 0:43:39.759 It's so the podcast game is becoming like a real, 0:43:39.920 --> 0:43:42.960 real crazy thing where it's like, as a podcast, you 0:43:42.960 --> 0:43:45.960 can go on tour just like a musician can go 0:43:46.000 --> 0:43:48.040 on tour, and you get the same benefits and it's 0:43:48.080 --> 0:43:50.360 like what you described for your first ship. That's like 0:43:50.360 --> 0:43:52.440 where we're at right now because we're doing we're on 0:43:52.440 --> 0:43:54.600 our tour right now where we do everything ourselves. 0:43:54.920 --> 0:43:57.000 So that's the thing that I will say a lot 0:43:57.000 --> 0:43:59.440 of people see a lot of podcasts going on tours 0:43:59.520 --> 0:44:02.239 or doing live shows and they automatically think they have 0:44:02.360 --> 0:44:06.560 to do it. I would go against that. I think 0:44:06.600 --> 0:44:08.399 a lot of people think that, you know, if they're 0:44:08.400 --> 0:44:10.640 not doing live shows, then they're not successful, and I 0:44:10.640 --> 0:44:13.640 think they need to focus on maybe reaching their audience 0:44:13.719 --> 0:44:16.160 more before just Okay, we're going to do a live show, 0:44:16.200 --> 0:44:18.560 because I do know a lot of podcasters that are like, Okay, 0:44:18.560 --> 0:44:20.560 it's time for me to do a live show, and 0:44:20.560 --> 0:44:22.759 then they get the venue, they start selling tickets and 0:44:22.760 --> 0:44:23.200 no tickets. 0:44:23.480 --> 0:44:25.640 But what we did, and this is a tip for people, 0:44:26.239 --> 0:44:28.799 what our blueprint was. We did networking events. We did 0:44:28.840 --> 0:44:31.480 free networking events in six cities in America. We did 0:44:31.640 --> 0:44:39.400 La Chicago, Houston, New York, Atlanta, anywhere else got them 0:44:39.719 --> 0:44:42.279 five we did five free and no we're not a 0:44:42.280 --> 0:44:46.360 networking event. We did five free networking events last year free, 0:44:46.440 --> 0:44:50.600 completely free come and we just made money off of 0:44:50.680 --> 0:44:53.440 merch and the bar. We split percents on the bar, right. 0:44:53.840 --> 0:44:55.759 We did that for a few different reasons. A. We 0:44:55.800 --> 0:44:58.480 wanted to just get out and touch the cities to 0:44:58.640 --> 0:45:01.319 interact with the people. And we used it as a 0:45:01.360 --> 0:45:04.640 real time gauge to see how hot we was in those. 0:45:05.200 --> 0:45:09.680 I really liked that It's show our first live show again. 0:45:09.760 --> 0:45:11.960 Like I was I was telling you guys before, as 0:45:12.000 --> 0:45:15.359 an accountant, I'm looking at margins and break even and 0:45:15.480 --> 0:45:18.160 all of the things necessary and looking at what we 0:45:18.400 --> 0:45:22.520 had to put out and so what we needed to 0:45:22.520 --> 0:45:26.759 sell tickets at. We did have our studio that we 0:45:26.800 --> 0:45:29.520 recorded at at the time, he put up the money 0:45:29.880 --> 0:45:31.680 and then we paid him back with the ticket sales. 0:45:31.800 --> 0:45:35.000 But we literally our first show, we saw no money 0:45:35.040 --> 0:45:37.000 at all, and we did We weren't doing it for money, 0:45:37.040 --> 0:45:39.080 but we were doing it to reach our audience. So 0:45:39.080 --> 0:45:40.920 I would say that that would maybe be another tip 0:45:41.480 --> 0:45:43.480 is to make sure you price the tickets at something 0:45:43.520 --> 0:45:45.600 where you could at least break even and not to 0:45:45.640 --> 0:45:47.680 look at your first live show as something to make 0:45:47.719 --> 0:45:51.600 a ton of money off of. So maybe sizing your 0:45:51.680 --> 0:45:54.000 venue down with something that's not going to cost a lot. 0:45:54.280 --> 0:45:56.759 Yeah and yeah, so it's it's dope because it's all 0:45:56.840 --> 0:45:59.319 learning experience. It's just like so for us now, like 0:45:59.360 --> 0:46:01.760 I said, we're in this stage where we're not signing 0:46:01.760 --> 0:46:03.640 to anybody and we don't have any booking ages or anything, 0:46:03.680 --> 0:46:04.560 so we're doing all this stuff. 0:46:04.560 --> 0:46:05.279 It's a lot of work. 0:46:05.520 --> 0:46:07.200 That's why we kind of like spread it out like 0:46:07.280 --> 0:46:10.279 six weeks in between shows, and we do too, so 0:46:10.320 --> 0:46:11.840 we do like a live podcast and we do a 0:46:11.840 --> 0:46:15.640 workshop too, so it's like a two day event. But 0:46:16.760 --> 0:46:18.719 when we got invited, like I said, shout at eighty 0:46:18.719 --> 0:46:21.720 five South and we got invited to they were guested 0:46:21.760 --> 0:46:25.560 on lip Service on the Lip Service Angela Yee's podcast. 0:46:25.800 --> 0:46:28.040 So we went to the show that they had in 0:46:28.040 --> 0:46:31.279 New York City. No, and where was it at? 0:46:31.440 --> 0:46:31.720 Joint? 0:46:31.880 --> 0:46:33.879 Uh Lincoln Hole? 0:46:34.040 --> 0:46:36.640 Was Lincoln Hold? I think it was, yeah, but it 0:46:36.680 --> 0:46:39.640 was so they were guessed on lip Service. So we 0:46:39.680 --> 0:46:42.239 got there before eighty five South got there, so they 0:46:42.239 --> 0:46:45.200 were They brought us to their like room, the green room, 0:46:45.719 --> 0:46:47.520 and like they had the liquor bottles and it was 0:46:47.520 --> 0:46:51.200 like a real like backstage for performer. 0:46:51.719 --> 0:46:54.560 But as a podcast, especially if you're doing the like 0:46:54.680 --> 0:46:59.000 you're an artist like and so yeah, it's entertainment being 0:46:59.040 --> 0:47:01.399 on tour, Like we're going through writers, we have day calls, 0:47:01.440 --> 0:47:04.000 we have might like we have sound checks, we have 0:47:04.400 --> 0:47:07.000 it's really crazy, like and when I'm talking to my 0:47:07.080 --> 0:47:11.840 friends who are in the music industry, they're like, you know, dang, 0:47:11.960 --> 0:47:14.280 you have like a real tour, like a real schedule, 0:47:14.320 --> 0:47:16.239 like and I'm like, yeah, it's kind of like I'm 0:47:16.239 --> 0:47:17.279 a music artist is kind of. 0:47:17.360 --> 0:47:19.040 Yeah, But I say, I have to say, it's like 0:47:19.040 --> 0:47:21.200 it's a it's always a progression in the business. So 0:47:21.239 --> 0:47:25.160 it's like, as you so now you you have staff 0:47:25.640 --> 0:47:27.239 that handles your touring for you. 0:47:27.560 --> 0:47:28.279 That helps it out. 0:47:28.320 --> 0:47:31.319 Now you can add more shows and it makes it, 0:47:31.440 --> 0:47:34.480 you know, easier transition. And that's something that a lot 0:47:34.480 --> 0:47:36.400 of times people don't really think about as far as like, 0:47:36.480 --> 0:47:39.040 especially like with a podcast or any type of creative 0:47:39.520 --> 0:47:41.640 it's like there's more to it than just the content. 0:47:41.880 --> 0:47:43.840 But I think, I think, and it's one of the 0:47:43.880 --> 0:47:46.520 things that we're trying to get now. I don't think 0:47:46.640 --> 0:47:51.160 people realize the importance of a team, and so for 0:47:51.680 --> 0:47:53.480 a lot of the beginning of us, it was just 0:47:53.520 --> 0:47:55.879 me and her and we did We thought we could 0:47:55.920 --> 0:47:57.919 do it all. Like like I said, we were every 0:47:57.920 --> 0:48:02.080 position imaginable, and it's there's only so far that you 0:48:02.080 --> 0:48:04.239 could take yourself before you create a team. So you 0:48:04.239 --> 0:48:07.080 guys having someone behind the camera, that's hope. You guys 0:48:07.080 --> 0:48:09.360 now don't have to deal with the video element of 0:48:09.400 --> 0:48:11.600 something and you have him doing that. Us now having 0:48:11.640 --> 0:48:14.520 an engineer helps without me having to do the editing. 0:48:14.640 --> 0:48:17.400 When we're dealing with a tour, we're looking for an 0:48:17.400 --> 0:48:21.040 assistant social media person like you. It takes a team, 0:48:21.320 --> 0:48:23.160 which I think is why you have these people like 0:48:23.560 --> 0:48:27.359 Angela Yee and Brilliant Idiots and Joe Budden who has 0:48:27.400 --> 0:48:30.080 been able to go so far because they have people 0:48:30.520 --> 0:48:31.320 that have their roles. 0:48:31.719 --> 0:48:33.279 That's the fact. Eighty five South show. So they are 0:48:33.320 --> 0:48:37.319 nineteen people and they said they started with they was 0:48:37.360 --> 0:48:39.600 doing I think like one hundred to two hundred people. 0:48:39.800 --> 0:48:42.239 Now they do like three three thousand three people. 0:48:42.239 --> 0:48:44.879 They started out with a wood table and three microphones. Yes, 0:48:45.000 --> 0:48:45.480 you know what I'm saying. 0:48:45.520 --> 0:48:48.400 So I mean, get anyone, anyone looking to get into 0:48:48.400 --> 0:48:51.000 the space, if they're looking for it to be a business, 0:48:51.040 --> 0:48:54.680 this definitely is something that you can grow to be 0:48:55.560 --> 0:48:57.200 like very you know, profitable. 0:48:57.320 --> 0:48:59.240 So hosting you get paid on hosting tour. 0:48:59.120 --> 0:49:02.799 Yes, ianns hostings. That just goes with bookings. And I 0:49:02.840 --> 0:49:05.040 love it because it's literally like bro, I'm getting paid 0:49:05.040 --> 0:49:08.960 to talk. It's like like this is still it's a 0:49:09.040 --> 0:49:11.719 nuance that I can't even explain. Like I'm the one 0:49:11.760 --> 0:49:14.920 that had to be told to shut up in the classroom, 0:49:15.040 --> 0:49:15.839 like talking too much. 0:49:16.840 --> 0:49:17.040 You know. 0:49:17.080 --> 0:49:20.400 So they're speaking engagements right now. We're trying to do 0:49:20.440 --> 0:49:23.960 after parties just again, just to be more after our 0:49:24.000 --> 0:49:28.240 live shows. Again. You have to realize that the booking 0:49:29.200 --> 0:49:32.879 of hostings and clubs, that whole scene has changed they 0:49:32.920 --> 0:49:35.239 realize that certain people aren't bringing it out. Just because 0:49:35.239 --> 0:49:37.200 you have a million followers doesn't mean you're even going 0:49:37.239 --> 0:49:40.200 to bring a crowd so right now, because promoters don't 0:49:40.239 --> 0:49:42.719 do that as much anymore, it's us trying to y'all 0:49:42.719 --> 0:49:45.600 don't understand though our reach is here. So as far 0:49:45.680 --> 0:49:49.200 as club hostings, that's not really a thing, but it's 0:49:49.200 --> 0:49:53.120 more so yeah, speaking engagements and and we're doing Mocha 0:49:53.160 --> 0:49:55.719 Fest in Jamaica, so that's a booking where it's not 0:49:55.760 --> 0:49:57.160 really talking, but we're going to be doing a live 0:49:57.200 --> 0:49:57.880 show in Jamaica. 0:49:57.960 --> 0:49:59.760 The agent handles that stuff yourself. 0:49:59.800 --> 0:50:02.200 No, got booked on that by ourselves. 0:50:01.760 --> 0:50:06.560 Okay, Yeah, So another major portion of your money comes 0:50:06.560 --> 0:50:08.120 from ads, right, yes. 0:50:09.400 --> 0:50:13.520 Ads, And that's probably one of the hardest things for 0:50:13.640 --> 0:50:16.319 podcasters and it's probably the one thing that they look 0:50:16.400 --> 0:50:20.760 to start to get is ads. And that's the toughest 0:50:20.760 --> 0:50:24.920 thing I think to get as as a podcaster. You 0:50:24.960 --> 0:50:27.680 don't know who to reach out to, you know, Okay, 0:50:28.120 --> 0:50:31.279 we talk about sex, Okay, Blue Choo, Adam and Eve, like, 0:50:31.280 --> 0:50:33.719 there's certain brands that we know would align well with us, 0:50:34.040 --> 0:50:36.520 But who do you get in touch with to say, hey, 0:50:36.520 --> 0:50:38.680 give me money so that I can say your name. 0:50:38.960 --> 0:50:41.880 It's like it's it's hard to come about. So Loudspeaker 0:50:41.880 --> 0:50:44.120 plays the middle man in that they bring in majority 0:50:44.160 --> 0:50:46.680 of our ads outside of any ad agency. Is that 0:50:46.800 --> 0:50:48.080 just reach out to us personally. 0:50:48.400 --> 0:50:51.040 Prior to Loudspeaker, were you guys when you were doing independently, 0:50:51.320 --> 0:50:53.640 how did you get those people or we did? 0:50:53.840 --> 0:50:56.040 I remember this guy hit us up and was like 0:50:56.040 --> 0:50:58.680 I got a song, and I think we charged him, like, 0:50:58.840 --> 0:51:02.200 I come on for one fifth. We got other people 0:51:02.239 --> 0:51:04.439 that would send us stuff and we were doing ads, 0:51:04.480 --> 0:51:06.480 but we were doing for like fifty dollars, like just 0:51:06.560 --> 0:51:09.359 so that we can, well, this will cover our studio time. 0:51:09.560 --> 0:51:12.400 So you know, when we first started, we we literally 0:51:12.400 --> 0:51:15.719 were getting We thought it was anything that mattered. Oh 0:51:15.719 --> 0:51:20.000 we're making money. But then as we got further and 0:51:20.040 --> 0:51:22.759 we saw that our audience really bought into the things 0:51:22.800 --> 0:51:25.200 that we said. Again, our relationship with our audience was 0:51:25.280 --> 0:51:27.719 most important. So we had sex toy companies that hit 0:51:27.800 --> 0:51:29.839 us up. We were like, we're not giving an ad 0:51:30.320 --> 0:51:33.000 until we try the product. So there's been companies that 0:51:33.040 --> 0:51:33.640 have set us. 0:51:36.400 --> 0:51:36.919 Try it out. 0:51:37.760 --> 0:51:39.400 So there would be companies that would hit us up, 0:51:39.440 --> 0:51:42.640 and I was like, girl, my vibrator died the first time. Like, 0:51:42.760 --> 0:51:44.719 we're not doing that ad on the show. 0:51:44.920 --> 0:51:45.160 So. 0:51:47.440 --> 0:51:49.240 I know, but serious. 0:51:51.360 --> 0:51:53.960 So I think it's important that you're not just accepting 0:51:54.000 --> 0:51:56.000 any money that comes in because it's being thrown at 0:51:56.040 --> 0:51:56.600 you at. 0:51:56.480 --> 0:51:57.560 First, or just in general. 0:51:57.880 --> 0:52:00.239 At first, we were like listen, like we we were 0:52:00.280 --> 0:52:04.120 talking about how much we liked our vacation in Thailand. 0:52:05.040 --> 0:52:08.040 We would get DMS because you said you're going to Thailand. 0:52:08.080 --> 0:52:10.400 I'm going. Now where did you say? And we noticed 0:52:10.480 --> 0:52:13.719 just how much like people were following what we were saying. Yeah, 0:52:13.719 --> 0:52:15.680 we had a strong impact. And I was like, well, 0:52:15.719 --> 0:52:17.919 if we're gonna have our people spend their hard earned 0:52:17.960 --> 0:52:20.520 dollars not only at our shows but in products that 0:52:20.520 --> 0:52:25.000 were endorsing, I want it to be worth endorsing. So 0:52:25.040 --> 0:52:28.640 that became important, I know, like just recently, a tobacco 0:52:28.640 --> 0:52:30.400 company hit us up. I said, are we not doing that? 0:52:30.400 --> 0:52:32.640 I don't care how much to pay us, I'm not 0:52:32.719 --> 0:52:37.160 endorsing tobacco. So it's also just really having that you 0:52:37.200 --> 0:52:38.799 know that all money isn't worth it. 0:52:39.239 --> 0:52:39.759 N That's a fact. 0:52:39.920 --> 0:52:42.360 Yeah, And we told all that before in another episode 0:52:42.520 --> 0:52:44.960 like CPM how to engauge that. Can you just talk 0:52:44.960 --> 0:52:45.440 about that like. 0:52:45.360 --> 0:52:47.680 We so CPM if you google it. This is how 0:52:47.760 --> 0:52:50.200 you can determine how much maybe an AD would be 0:52:50.200 --> 0:52:53.640 worth on your podcast. So twenty five dollars is the 0:52:53.680 --> 0:53:01.120 basic CPM rate. You multiply that by every thousand listens 0:53:01.120 --> 0:53:04.920 that you get. So if you're getting ten thousand listens 0:53:05.320 --> 0:53:10.040 multiplied by twenty five dollars per thousand, that's two hundred 0:53:10.080 --> 0:53:12.800 and fifty dollars, and you can get that per ad. 0:53:13.040 --> 0:53:15.440 And of course the number of ads that you approve 0:53:15.520 --> 0:53:18.440 on your shows up to you. We don't really like 0:53:18.480 --> 0:53:21.080 to go over four, and that's maybe two midi rolls 0:53:21.160 --> 0:53:25.439 and two pre rolls. Most end rolls don't really count 0:53:25.440 --> 0:53:28.120 as anything. No, nobody's buying an end roll. A lot 0:53:28.160 --> 0:53:31.120 of people don't listen to a full podcast, so those 0:53:31.160 --> 0:53:34.920 are normally thrown in for free. But you can decide 0:53:34.920 --> 0:53:36.319 how many you want to take. But again, if you're 0:53:36.360 --> 0:53:40.080 seeing ten thousand, ten thousand listens and you take on 0:53:40.200 --> 0:53:42.880 four ads, that's one thousand dollars for that one episode. 0:53:42.920 --> 0:53:44.799 And if you're someone who maybe records out of your 0:53:44.800 --> 0:53:47.160 house and doesn't have much overhead, you're seeing that as 0:53:47.200 --> 0:53:50.920 profit because now you're not putting that into your production. 0:53:51.400 --> 0:53:54.080 So for us, and sometimes you can give a discount. 0:53:54.200 --> 0:53:56.120 You can be like, okay, I know the standard is 0:53:56.160 --> 0:53:58.160 twenty five, I'll give it to you for twenty two. 0:53:58.719 --> 0:54:01.240 And so you can gauge it all that right now, 0:54:01.520 --> 0:54:04.640 we base it off of about seventy thousand listens and 0:54:04.680 --> 0:54:07.160 that fluctuates. You also normally go based off of your 0:54:07.239 --> 0:54:10.640 numbers for about the sixth sixth week mark, so this 0:54:10.719 --> 0:54:12.160 is net six weeks. 0:54:12.920 --> 0:54:15.080 Because some people look at it like what's your first week? 0:54:15.200 --> 0:54:19.279 Right, yeah, no, no, no, so yes so. And also you 0:54:19.320 --> 0:54:21.840 have to realize when you're getting paid for these sometimes 0:54:21.880 --> 0:54:24.160 you're not getting paid until net thirty or net sixty. 0:54:24.760 --> 0:54:26.640 So even though you're getting this money, you're not getting 0:54:26.680 --> 0:54:29.560 it up front. You're saying the ad and you're not 0:54:29.600 --> 0:54:32.520 seeing that money till down the line. So being kind 0:54:32.560 --> 0:54:35.520 of up on when you're owed when to sound invoices. 0:54:35.920 --> 0:54:38.319 This becomes now a part of the business where you 0:54:38.360 --> 0:54:41.759 need to keep track of what your money is coming 0:54:41.800 --> 0:54:42.799 in and what's going out. 0:54:42.920 --> 0:54:43.040 Now. 0:54:43.040 --> 0:54:45.200 Also it's important for podcasters to understand too, is that 0:54:45.239 --> 0:54:48.240 they allow of the ad agencies they base your numbers 0:54:48.239 --> 0:54:51.600 off of previous pre data like data, so it's like 0:54:51.800 --> 0:54:54.319 where we could be in January right now, and then 0:54:54.360 --> 0:54:57.759 they'll base the numbers off of October. Yeah, and it's 0:54:57.840 --> 0:55:02.960 like six thousand less listeners than what you currently have. 0:55:03.360 --> 0:55:05.120 And then by the time you get paid it's not 0:55:05.280 --> 0:55:08.839 till March. Right now, you got a whole so it's 0:55:08.880 --> 0:55:10.720 like you're always chasing back. 0:55:11.000 --> 0:55:13.759 But also knowing that you can include your numbers not 0:55:13.760 --> 0:55:16.920 only from your audio, but you could be like, yo, listen, 0:55:16.960 --> 0:55:19.920 I also get another thirty thousand views on YouTube, so 0:55:20.360 --> 0:55:22.040 you're allowed to kind of combine those. 0:55:22.120 --> 0:55:22.319 You know. 0:55:22.360 --> 0:55:23.640 It's funny that you said, and I have to cut 0:55:23.680 --> 0:55:25.440 you off with a lot of because I was talking 0:55:25.480 --> 0:55:27.560 once again to one of our good friends in the 0:55:27.600 --> 0:55:30.480 podcast space and they were saying that another ad agency 0:55:30.800 --> 0:55:34.360 that he used to use and that we kind of 0:55:34.440 --> 0:55:37.200 use sometimes they don't they didn't allow that. A lot 0:55:37.239 --> 0:55:39.080 of ads don't allow YouTube. 0:55:39.239 --> 0:55:40.640 Yeah, but it doesn't changing. 0:55:40.719 --> 0:55:43.319 It's changing a little bit now. But also, if you 0:55:43.320 --> 0:55:46.240 guys want to make money for your visuals and your audio, 0:55:46.480 --> 0:55:48.440 you can just base your audio numbers, which is what 0:55:48.480 --> 0:55:51.600 we do now because our videos have been pretty inconsistent 0:55:52.280 --> 0:55:55.839 so it's not fair to the to the you know advertiser. 0:55:56.239 --> 0:55:59.399 But there's Google ad sets, so you can still make 0:55:59.440 --> 0:56:02.440 money off of all of the ads that YouTube is 0:56:03.080 --> 0:56:06.400 putting into your videos as they still please, We're not 0:56:06.440 --> 0:56:09.719 able to be as monetized because of our content. So 0:56:09.800 --> 0:56:13.200 if you have a business, you know, podcast or something 0:56:13.239 --> 0:56:15.759 more kid friendly, which now they even added if. 0:56:15.840 --> 0:56:19.440 Yeah, you have to plus check out, but you. 0:56:19.400 --> 0:56:22.319 Can log in, get your Google ad Sense, and you 0:56:22.360 --> 0:56:26.560 can monetize and get paid off of what YouTube ads are. 0:56:27.239 --> 0:56:30.440 Another podcast hacked to get paid double is that you 0:56:30.480 --> 0:56:33.120 can do an ad for audio because most most companies 0:56:33.160 --> 0:56:35.239 just want to advertise audio. So you can do the 0:56:35.280 --> 0:56:37.560 ad for audio, but then if somebody else wants to 0:56:37.560 --> 0:56:39.279 do an ad, you might not have enough ad space. 0:56:39.320 --> 0:56:41.200 You can do the ad for YouTube, and you can 0:56:41.480 --> 0:56:44.440 outside of the ads that they already give you, like 0:56:44.520 --> 0:56:46.880 you can place an ad in the episode just for YouTube. 0:56:46.960 --> 0:56:49.640 So and I wanted to say that too. So because 0:56:49.800 --> 0:56:54.480 our podcast is not current event based, we do pre 0:56:54.600 --> 0:56:57.200 record a ton of content. So we'll go into the 0:56:57.200 --> 0:56:59.959 studio and bust out two or three episodes in one city, 0:57:00.680 --> 0:57:03.319 and so we may get an ad last minute. And 0:57:03.360 --> 0:57:05.480 now I have to record it and we're fitting it 0:57:05.480 --> 0:57:08.399 into audio. So that's also something for people who pre 0:57:08.440 --> 0:57:10.680 record their content. Don't feel like you have to miss 0:57:10.680 --> 0:57:13.560 out on an AD. You can always record it, edit 0:57:13.600 --> 0:57:16.360 the audio and fit it inside. Make sure you transition 0:57:16.440 --> 0:57:19.440 it right, and say hey, before we get to that segment, 0:57:19.800 --> 0:57:22.600 this episode was brought to you by and you could 0:57:22.640 --> 0:57:25.080 always feed it into it organically because a lot of 0:57:25.560 --> 0:57:28.840 you know, advertisers do want an organic sounding AD. They 0:57:28.840 --> 0:57:30.919 don't want it just placed in. So you can still 0:57:30.960 --> 0:57:33.800 find ways to transition it if you're editing in a good, 0:57:34.480 --> 0:57:36.240 you know, roundabout way, especially if you have segments the 0:57:36.280 --> 0:57:36.760 way you guys. 0:57:37.000 --> 0:57:39.160 Yeah, and that's like I said, that's important. People don't know. 0:57:39.160 --> 0:57:41.600 So it's like if you have a business that you 0:57:41.640 --> 0:57:45.160 know you're promoting, you know, teef straightening. You know, if 0:57:45.160 --> 0:57:47.080 you're a dentist and somebody else wants to do the 0:57:47.120 --> 0:57:49.480 exact same thing, you can't have two of the same 0:57:49.560 --> 0:57:52.560 companies advertised on audio, right. What you could do is say, okay, 0:57:52.560 --> 0:57:56.040 it's five hundred dollars for audio for your teeth straightening company, 0:57:56.360 --> 0:57:58.800 so we don't have space, but our YouTube numbers might 0:57:58.800 --> 0:58:01.600 be half of that so we can insert a short 0:58:01.600 --> 0:58:04.200 clip on video just on YouTube, charge you to fifty 0:58:04.240 --> 0:58:06.880 because it's less. So now you get in seven fifty 0:58:07.480 --> 0:58:11.640 and the YouTube listeners aren't hearing audio. Audio listeners aren't 0:58:11.680 --> 0:58:14.600 watching YouTube. For the most part, it's two different audiences. 0:58:14.800 --> 0:58:17.480 Audience and beauty. The beauty of the YouTube is that 0:58:17.600 --> 0:58:20.120 literally you can place it anywhere and as many as 0:58:20.120 --> 0:58:22.000 you want. Really, it just has to be after I 0:58:22.080 --> 0:58:24.800 think ten minutes, that's when you can start placing ads. 0:58:24.800 --> 0:58:26.040 So you could just place them anywhere. 0:58:26.200 --> 0:58:28.120 So that's what right, And then I mean, if you 0:58:28.200 --> 0:58:31.560 are a podcast that is going to start inserting all 0:58:31.560 --> 0:58:35.120 of these ads, that's where Patreon becomes a great platform 0:58:35.160 --> 0:58:37.960 because now you can say this is ad free content. 0:58:38.440 --> 0:58:40.480 So a lot of people don't like they don't want 0:58:40.480 --> 0:58:42.040 to hear it. They just don't want to hear it. 0:58:42.240 --> 0:58:45.320 And so now that becomes a selling point to where okay, 0:58:45.440 --> 0:58:48.160 well you can listen to the episode's. 0:58:47.640 --> 0:58:51.760 Ad free, and our Patreon members listen to our episodes early, 0:58:51.920 --> 0:58:56.240 not only early, not only ad free, but early as well. 0:58:56.320 --> 0:59:01.440 Yeah, ran we ran into a like we have posted 0:59:01.480 --> 0:59:02.960 that we were about to put out the episode, and 0:59:03.000 --> 0:59:05.000 Soondy was like, yo, I loved it was our favorite 0:59:05.520 --> 0:59:07.160 and we were like, yo, how do you hear it? It 0:59:07.200 --> 0:59:08.040 was like ya, I'm a Patreo. 0:59:08.080 --> 0:59:10.600 I'm like, oh yeah, yeah, yeah, yeah, out. 0:59:10.520 --> 0:59:13.800 To you shoutouts. No, actually I made it. 0:59:13.840 --> 0:59:16.520 I'm like, yo, it didn't come out yeah, And everybody 0:59:16.520 --> 0:59:18.680 started laughing. In the comments section, he was like, yo, 0:59:18.720 --> 0:59:20.360 he's bugging, and he's like, now I'm on patient. 0:59:20.360 --> 0:59:21.520 I'm like, I apologize. 0:59:22.200 --> 0:59:26.280 But I mean, inside of making the money, I think 0:59:26.280 --> 0:59:28.280 one of the other things that is the most important 0:59:28.320 --> 0:59:32.280 as a content creator is to literally just learn whatever 0:59:32.320 --> 0:59:34.320 you think you're gonna have to pay somebody to do, 0:59:34.480 --> 0:59:37.600 teach yourself. So, like I was saying, I got a 0:59:37.640 --> 0:59:39.720 MacBook of a gift because I said I need a 0:59:39.720 --> 0:59:43.360 MacBook because I need Premiere Pro to edit because all 0:59:43.440 --> 0:59:45.760 the people who edit stuff have MacBooks, so I need 0:59:45.760 --> 0:59:48.680 a MacBook. And so I taught myself how to edit 0:59:49.040 --> 0:59:53.720 audio on Audacity, Garage Band, and Premiere Pro. I created 0:59:53.720 --> 0:59:58.640 our media kit. I taught myself how to cut social 0:59:58.680 --> 1:00:03.440 media clips, how to create social media content like audiograms 1:00:03.520 --> 1:00:06.520 and videos and anything that I felt we needed as 1:00:06.560 --> 1:00:08.960 marketing material. And those are things that sometimes you have 1:00:09.000 --> 1:00:10.080 to pay if you don't know how to do it. 1:00:10.480 --> 1:00:14.160 So I literally taught myself on YouTube. I would go 1:00:14.160 --> 1:00:15.959 in and be like, okay, how do I split this track? 1:00:16.520 --> 1:00:19.840 And there's YouTube videos for literally everything. So for people 1:00:20.360 --> 1:00:22.320 who maybe have a job but don't have the money 1:00:22.320 --> 1:00:26.080 to invest in cameras or equipment or studio time or 1:00:26.600 --> 1:00:30.400 outsourcing all of these these jobs, you can teach yourself 1:00:30.400 --> 1:00:32.600 how to do it. And it's editing audio is fairly simple. 1:00:33.000 --> 1:00:34.160 It is. It's fairly simple. 1:00:34.240 --> 1:00:36.760 There you have it, ladies and gentlemen, the blueprint or 1:00:36.760 --> 1:00:38.560 how to make money on the podcast. A lot of 1:00:38.640 --> 1:00:41.600 jewelry in that in that segment, for sure. So last segment, 1:00:41.640 --> 1:00:43.840 we're gonna we're gonna bring it home with a few 1:00:43.960 --> 1:00:47.040 more actionable items in scaling model for you going forward. 1:00:47.080 --> 1:00:49.040 All right, so we're gonna we're gonna close it out. 1:00:49.360 --> 1:00:51.640 But before we do, I want to Troy, can you 1:00:51.680 --> 1:00:53.920 just tell because a lot of people always ask I 1:00:53.920 --> 1:00:56.040 get this question so much my personal page or your 1:00:56.120 --> 1:00:58.840 leisius DM what mics we use with cameras. We want 1:00:58.840 --> 1:01:00.000 to try to help people as much as we can 1:01:00.000 --> 1:01:02.160 possibly can to get them up and started running at. 1:01:02.000 --> 1:01:04.960 I kind of did an episode on Universe and University. 1:01:04.960 --> 1:01:06.960 We give the whole entire exact thing. I actually brought 1:01:06.960 --> 1:01:09.320 the boxes down, like yo, this is the box. Yeah. 1:01:09.360 --> 1:01:11.680 But so for the mice, we were looking at industry standards. 1:01:11.760 --> 1:01:13.880 So we kept watching podcasts and I'm like, yo, listen, 1:01:14.080 --> 1:01:15.720 that's the one we need. I went to the Breakfast Club. 1:01:15.720 --> 1:01:17.320 I'm like, we need that. So the mice we use 1:01:17.400 --> 1:01:19.840 or the shore at the seven B mics and they're 1:01:19.880 --> 1:01:22.840 like the industry standard, that's hu r e sure, sure yeah, 1:01:23.040 --> 1:01:25.880 s hu are e yep. And they run about four 1:01:25.920 --> 1:01:28.240 hundred dollars. They're pricey, but they get the job done. 1:01:28.240 --> 1:01:30.720 So if you look at the early episodes, even on YouTube, 1:01:30.880 --> 1:01:34.120 we got wired on the table, we got like the 1:01:34.160 --> 1:01:36.960 shotgun stands and it's like audio was terrible. 1:01:37.240 --> 1:01:40.320 Yeah, there's and yeah. I think mics are probably one 1:01:40.320 --> 1:01:41.240 of the most important. 1:01:41.920 --> 1:01:43.640 Our voice needs to be heard. It has to be 1:01:43.680 --> 1:01:46.320 so we try to get something that would canceled out 1:01:46.360 --> 1:01:48.880 noise and capture everything that we're saying. 1:01:48.920 --> 1:01:51.120 Can I say what not to do that? I see 1:01:51.160 --> 1:01:53.080 a lot of new podcasters doing and I wish they 1:01:53.080 --> 1:01:55.880 would stop. There's a mic that you just sit down. 1:01:55.920 --> 1:01:58.840 It's supposed to be a globe mic. Oh yeah, stop 1:01:58.920 --> 1:02:01.800 doing it. If you have guests, if you have more 1:02:01.840 --> 1:02:04.720 than one host, it does it picks up everything and 1:02:04.760 --> 1:02:10.760 it literally sounds like you're in a bathroom. And we 1:02:10.880 --> 1:02:13.520 struggled with audio even being in the studio sometimes like 1:02:13.880 --> 1:02:16.400 or even you know, guests would lean back or come on. 1:02:17.000 --> 1:02:19.680 You can't change that. So there's nothing you can do 1:02:19.720 --> 1:02:21.920 with even when you're editing audio. But when you have 1:02:22.040 --> 1:02:25.320 just a globe and you can't multi track accession, forget 1:02:25.360 --> 1:02:25.680 about it. 1:02:26.120 --> 1:02:27.160 Multi track is important. 1:02:27.240 --> 1:02:29.640 Multi track is very important. So if you're going to 1:02:29.880 --> 1:02:34.280 have a podcast with five hosts, you need five mics. 1:02:34.720 --> 1:02:37.320 Just know that every every person needs. 1:02:37.120 --> 1:02:40.160 To have their own mind important and listening to. Like 1:02:40.200 --> 1:02:42.800 what's multi tracking? So multi track means like every mic 1:02:43.120 --> 1:02:45.240 has a track that goes into where it's recording from. 1:02:45.280 --> 1:02:47.840 So right now our laptop is recording three different tracks 1:02:48.000 --> 1:02:49.880 the three different mics. So we have four guests before and. 1:02:49.960 --> 1:02:52.640 Fright, So if I came here and I was talking 1:02:52.720 --> 1:02:56.240 like this most of the episode, they could actually turn 1:02:56.360 --> 1:02:58.880 my levels. And then once you compress all of the 1:02:58.880 --> 1:03:01.720 files together, it's just one MP three or wave track 1:03:01.800 --> 1:03:03.800 and then it all sounds fine. But you can actually 1:03:03.800 --> 1:03:06.160 adjust levels if you're a multi trider. 1:03:06.200 --> 1:03:08.560 Most people like we like to use Wave because it 1:03:08.640 --> 1:03:10.240 keeps the audio and it's purest form. 1:03:10.680 --> 1:03:12.720 Sometimes the files are also a. 1:03:12.760 --> 1:03:14.200 Lot larger, a lot larger. 1:03:14.320 --> 1:03:16.120 Yeah, larger space is important. 1:03:16.120 --> 1:03:19.000 You gotta have space. So yeah, we gotta. We got 1:03:19.040 --> 1:03:20.600 like one of the highest tiers of the Google Drive 1:03:20.880 --> 1:03:22.880 because we have not only do we do the audio, 1:03:22.920 --> 1:03:25.000 but we also obviously do the visuals. Right, and so 1:03:25.040 --> 1:03:26.880 you want to talk about large files, like every time 1:03:26.880 --> 1:03:30.480 we do an episode, we're talking about sixty gigs per camera, right, 1:03:30.840 --> 1:03:32.320 So that's. 1:03:31.840 --> 1:03:35.840 Important to And if you have Patreon, they don't allow 1:03:35.920 --> 1:03:40.520 large files. So Patreon is m P three upload and yeah, 1:03:40.520 --> 1:03:42.400 wave files are large cameras. 1:03:42.520 --> 1:03:44.760 So we went we for the cameras. We obviously we 1:03:44.800 --> 1:03:46.840 started with the iPhones. But we got these looming gets 1:03:47.400 --> 1:03:50.080 some iPhones like straight up and I'm talking like iPhone six, 1:03:50.240 --> 1:03:52.800 like yeah, yeah, exactly. But we got the job done 1:03:52.840 --> 1:03:53.480 the content. 1:03:53.280 --> 1:03:55.959 With he had he had an iPhone six. 1:03:57.040 --> 1:03:57.560 I never had. 1:03:57.760 --> 1:03:59.360 I had the eight, had the eight eight plus, I 1:03:59.400 --> 1:04:00.880 had a ten. I had a eight plus. 1:04:00.960 --> 1:04:02.520 Ok, that's plus. 1:04:03.080 --> 1:04:04.960 No, I got the six from my pops. I got 1:04:04.960 --> 1:04:06.640 the six from my pops because he just got his 1:04:06.680 --> 1:04:09.120 first cell phone. But now we got the Lumix cameras, 1:04:09.120 --> 1:04:11.160 and somebody actually asked me, why do we use the 1:04:11.200 --> 1:04:14.680 Lumix ones New Mix ninety Five's it's because we want 1:04:14.680 --> 1:04:17.800 to record in HD and most cameras if you even try, 1:04:17.880 --> 1:04:20.200 like they'll let you record not ead four K. 1:04:20.440 --> 1:04:23.560 They let you report thirty minutes at allynutes. 1:04:23.560 --> 1:04:23.800 That's it. 1:04:23.880 --> 1:04:25.920 Yeah, that's it. Seems you have to take it out 1:04:26.320 --> 1:04:27.440 sport and then put it back. 1:04:27.280 --> 1:04:29.160 In hopefully, hopefully they'll cut us a check out of this. 1:04:29.200 --> 1:04:33.000 But the Lumics ninety five it's unlimited four K. Yeah, 1:04:33.040 --> 1:04:35.160 so like that was like a huge thing because like 1:04:35.200 --> 1:04:37.520 a lot of our content is like an hour long, 1:04:37.960 --> 1:04:40.520 so when we recording four K, there's no time limit 1:04:40.560 --> 1:04:42.520 to it. Okay, but part of that is like you 1:04:42.600 --> 1:04:45.440 have to have storage for it too, so like having 1:04:45.560 --> 1:04:50.320 large uh scan disc five twelve gigabytes just to hold 1:04:50.360 --> 1:04:53.080 an episode. So that's that's pricey too, because it was 1:04:53.080 --> 1:04:55.320 like two hundred dollars apiece, right, so getting multiples of 1:04:55.320 --> 1:04:57.439 those and then when you start recording two or three 1:04:57.480 --> 1:05:00.200 episodes in a week, and it's like all right, we 1:05:00.280 --> 1:05:02.400 gotta start shipping these off so we can eraise and 1:05:02.480 --> 1:05:05.080 create more files. But like that's the most important things, 1:05:05.120 --> 1:05:08.200 like unlimited four K recording. That's why we chose these cameras. 1:05:08.240 --> 1:05:11.840 And also what I learned is that you can actually 1:05:12.320 --> 1:05:15.440 make a movie on the iPhone because what I learned 1:05:15.640 --> 1:05:19.600 is that uh lighting is the most important thing. If 1:05:19.600 --> 1:05:21.360 you have bad lighting, you can have the best cameras 1:05:21.360 --> 1:05:25.000 in the world. It's not going to you, guys, we 1:05:25.040 --> 1:05:28.040 had we had best the lights because it's like lighting 1:05:28.120 --> 1:05:31.120 changes everything. You got an iPhone with good lighting and 1:05:31.160 --> 1:05:34.560 it looks just like any camera lighting, So that's it. 1:05:34.640 --> 1:05:37.520 That's that's another tip. Lighting is extremely lights. 1:05:37.520 --> 1:05:39.200 Do we so we got the g v M the 1:05:39.320 --> 1:05:42.280 great uh Maker lights. We went to B and H 1:05:43.000 --> 1:05:45.760 said what can we get for a relatively respectable price 1:05:45.880 --> 1:05:47.680 and get three of them? Right, so if you look 1:05:47.720 --> 1:05:49.480 like obviously they know the green wall that that's my 1:05:49.560 --> 1:05:52.480 dining room, it lights the room up a little bit differently. 1:05:53.280 --> 1:05:55.640 And you can also just get ring lights on Amazon 1:05:55.720 --> 1:05:58.640 as well. Those are very very. 1:06:00.200 --> 1:06:02.480 Yeah, you can get them, That's what I saying. And 1:06:02.520 --> 1:06:04.360 people think like, oh, it's a podcast, but I'm like, 1:06:04.360 --> 1:06:06.760 now we need all this like some people have seen 1:06:06.840 --> 1:06:09.000 us in the airport right, They're like, no, where are 1:06:09.080 --> 1:06:10.000 y'all going with all this? 1:06:10.120 --> 1:06:13.360 And I'm like, we're a podcast carrying my retractable banner. 1:06:13.480 --> 1:06:16.560 I carry my my phone in my I mean my 1:06:16.560 --> 1:06:19.760 my my microphone and my book bag. And of course 1:06:19.760 --> 1:06:21.560 that has to go through the scanner. 1:06:22.120 --> 1:06:24.320 Like what do you do then? And then we upload 1:06:24.400 --> 1:06:28.040 the audio to garage man, Yeah, I use it. 1:06:28.040 --> 1:06:30.240 So the audio right now is going into garage garage band. 1:06:30.240 --> 1:06:30.600 What is that? 1:06:30.680 --> 1:06:33.520 So that is our interface, that's what we're recording on. 1:06:33.600 --> 1:06:36.160 So everything people like to use logic, some people want 1:06:36.200 --> 1:06:38.520 to use other things. I'm like, yo, listen, I'm gonna 1:06:38.560 --> 1:06:40.280 use garage band because it came with the Mac and 1:06:40.320 --> 1:06:41.160 I'm just gonna do that. 1:06:41.200 --> 1:06:43.760 So for people that have no idea about computers, like myself, 1:06:43.760 --> 1:06:44.440 what does that mean? 1:06:44.520 --> 1:06:46.960 Like what is garage garage band? So like right now 1:06:46.960 --> 1:06:49.800 we're talking right, garage band is recording it right. So 1:06:49.920 --> 1:06:52.480 once that happens, now we can turn volumes up or 1:06:52.480 --> 1:06:55.600 turn them down, or we can edit parts out, or 1:06:55.640 --> 1:06:57.960 we can add ads into the space. 1:06:57.720 --> 1:06:59.520 You can add sound, you can split. 1:06:59.320 --> 1:07:00.640 The tracks for the exactly. 1:07:00.680 --> 1:07:03.960 So there's garage been and like I mentioned earlier, for 1:07:04.360 --> 1:07:10.640 post production, I've focused now on Audacity using Premiere Pro, 1:07:10.920 --> 1:07:14.200 which Premiere Pro is very pricey, But what you could 1:07:14.200 --> 1:07:16.360 do is actually purchase the Adobe Suite and pay twenty 1:07:16.360 --> 1:07:18.200 dollars a month, which is what I do, so instead 1:07:18.200 --> 1:07:20.800 of spending one thousand dollars on the Adobe sweet or 1:07:20.840 --> 1:07:23.320 however much it is. It's very pricey for the Adobe Suite. 1:07:23.400 --> 1:07:26.640 You get Premiere Pro, you get Photoshop, you get power 1:07:27.160 --> 1:07:30.840 PowerPoint is Microsoft, but you get all of these resources 1:07:30.840 --> 1:07:33.200 that you can use to edit and create contents. 1:07:33.360 --> 1:07:36.120 And one thing I told I paid one thing I was, 1:07:36.200 --> 1:07:38.560 I was, I was crazy. One of our favorite episodes 1:07:38.640 --> 1:07:42.120 is Chris Gotti shout out to Chris he irv Gotti's brother. 1:07:42.440 --> 1:07:45.000 I used to run Murder Inc. And he said something 1:07:45.040 --> 1:07:49.320 that was extremely key. He said for independent artists music artist, 1:07:49.360 --> 1:07:52.840 he was like, you're not competing with other independent artists. 1:07:52.880 --> 1:07:54.800 You're competing with Drake, even though you don't know it. 1:07:55.120 --> 1:07:58.439 So he's like, in a club, like having your record 1:07:58.520 --> 1:08:02.240 mixed and masters is extremely imp because like in the club, 1:08:02.400 --> 1:08:06.640 when they played the record and it doesn't hit, nobody's 1:08:06.640 --> 1:08:09.600 gonna say, oh, they just didn't have the budget, they're 1:08:09.640 --> 1:08:12.280 gonna listen to it like it doesn't sound like how 1:08:12.360 --> 1:08:14.720 Drake And that's the whole point of having your music 1:08:14.880 --> 1:08:17.040 mixed and mastered. And it's the same thing with the podcast, 1:08:17.120 --> 1:08:18.920 like the audio. And that's what I remember. I was 1:08:18.920 --> 1:08:21.719 telling Troy and like, I was like, we're not because, 1:08:21.960 --> 1:08:24.120 as I said before early in the podcast, we're independent. 1:08:24.200 --> 1:08:27.120 We're not on any channel, we're not signed to anybody, 1:08:27.360 --> 1:08:29.720 so we're doing all this ourselves. But I'm like, we 1:08:30.080 --> 1:08:32.960 wanted the top business podcasts in the world, so we're 1:08:33.000 --> 1:08:33.599 not competing. 1:08:34.560 --> 1:08:37.120 That's a fact in the world. But so when I 1:08:37.160 --> 1:08:37.760 was telling them, like. 1:08:37.760 --> 1:08:41.000 Look, we're not we're not competing with with other independent 1:08:41.040 --> 1:08:44.160 business podcasts. We're competing with Wall Street Journal, Gary V. 1:08:44.760 --> 1:08:48.120 Grant Cardon, so our audio needs to sound like them 1:08:48.200 --> 1:08:52.519 because there are competitors. So I was like, in the car, 1:08:52.680 --> 1:08:54.640 I'll be listening to it and like I said, I'm like, 1:08:54.680 --> 1:08:55.200 turn it up. 1:08:55.240 --> 1:08:57.360 It needs to sound louder. They're like, I'm like, no, 1:08:57.560 --> 1:08:59.920 it needs to sound louder. Like he's going back and forth. 1:09:00.560 --> 1:09:02.559 This is what we learned. That's when I learned, like, oh, 1:09:02.680 --> 1:09:05.479 I'm sending him the MP three when I listen to it. 1:09:05.479 --> 1:09:08.719 It's a wave file, so that turning up the levels 1:09:08.760 --> 1:09:11.240 to where a lot of our Number one audience is 1:09:11.280 --> 1:09:13.960 in New York. To me, if I can't hear you 1:09:14.000 --> 1:09:16.240 on the train, it's a problem. So now I'm like, 1:09:16.280 --> 1:09:19.320 I would much rather people turn us down. Once you're 1:09:19.360 --> 1:09:21.120 turned up, you can't turn up no more. You can 1:09:21.160 --> 1:09:23.400 turn down love like you can turn a phone down. 1:09:23.520 --> 1:09:26.000 So to me, as long as you're not hearing a static, 1:09:26.200 --> 1:09:28.759 I want to be sure everyone is at their highest level. 1:09:28.800 --> 1:09:31.200 I speak loud, my co host speaks loud. When we 1:09:31.320 --> 1:09:34.320 have guests, I want them or their levels up. And 1:09:34.360 --> 1:09:37.479 to me, it's making sure we can be heard on 1:09:37.520 --> 1:09:40.679 a train in New York City. That's what my goals 1:09:40.840 --> 1:09:42.479 to stand for audience that should be the same. 1:09:43.040 --> 1:09:44.599 It's a learning lesson. It was like, yo, you would 1:09:44.600 --> 1:09:47.680 call us yo. This is how y'all even listening to this? 1:09:47.720 --> 1:09:49.439 I'm like, yo, bro, it sounds fine when I'm listening 1:09:49.439 --> 1:09:51.280 to it, and then I realize, like, oh, when I 1:09:51.320 --> 1:09:52.920 have to send it to him he listens to the 1:09:53.000 --> 1:09:55.559 MP three version, I'm like, okay, that's why. 1:09:55.640 --> 1:09:58.479 The same way certain music bumps through headphones and you 1:09:58.520 --> 1:10:01.360 can hear them listening through headphones. I want I want 1:10:01.400 --> 1:10:02.639 you to have to turn down your head. 1:10:02.520 --> 1:10:04.000 That was my guy. I put it, I put it, 1:10:04.200 --> 1:10:06.160 he didn't. I kept telling Toy. 1:10:06.160 --> 1:10:08.080 I kept telling Toy like, Yo, it doesn't sound it 1:10:08.120 --> 1:10:10.080 doesn't sound good, Like it's not a lot. He's like, no, 1:10:10.120 --> 1:10:12.120 it's loud enough. I'm like, come in my car. So 1:10:12.160 --> 1:10:14.360 he came my car and I played the radio. I 1:10:14.400 --> 1:10:16.680 played the radio on the highest level possible and like, 1:10:16.720 --> 1:10:20.000 blow the speakers out. I'm like, that's how it should sound, 1:10:20.080 --> 1:10:22.320 the highest level. Then I played our audio on the 1:10:22.360 --> 1:10:24.400 highest level and it didn't sound anything close to that, 1:10:24.720 --> 1:10:26.759 And like, like you said, it's rather I'd rather people 1:10:26.800 --> 1:10:31.040 turn it down, turn all the way up, and it's 1:10:31.040 --> 1:10:32.040 still not loud enough. 1:10:32.120 --> 1:10:34.600 I agree. And that's where I mean. We've struggled a 1:10:34.640 --> 1:10:36.280 lot of people know with our sound for a lot. 1:10:36.320 --> 1:10:39.479 But we've changed engineers. Again, I was doing some of 1:10:39.520 --> 1:10:42.240 the editing for a long time, so it's me changing. 1:10:42.240 --> 1:10:44.160 But again, when you have people talking away from Mike, 1:10:44.160 --> 1:10:46.320 there's only so much you can do. And I'm not 1:10:46.479 --> 1:10:49.920 the one who can adjust your level for this sentence, 1:10:50.400 --> 1:10:52.519 but not the rest of your chary like there's there's 1:10:52.560 --> 1:10:54.439 just a lot when it comes to audio that even 1:10:54.840 --> 1:10:57.920 regular podcasting engineers aren't gonna do. So it's really also 1:10:58.000 --> 1:11:01.520 making sure you perfect your craft into talking into the microphone, 1:11:02.160 --> 1:11:06.479 projecting your voice and making sure that everyone is hearing everything. 1:11:07.240 --> 1:11:11.280 That's the fact. That's the fact. That's yeah, extremely important important. 1:11:11.360 --> 1:11:15.000 So ra after that car visit, I went aside, I 1:11:15.040 --> 1:11:17.200 was like studying, how do you do this? 1:11:19.400 --> 1:11:20.439 I gotta go. 1:11:20.760 --> 1:11:24.360 It's like I always, I always, I'm always like a pestimist, 1:11:24.400 --> 1:11:26.800 Like I always like everything could go right, but then 1:11:26.800 --> 1:11:29.000 it's like one thing that went wrong and I'm like 1:11:30.080 --> 1:11:32.320 I can't sleep, Like I lose sleep over stuff like that. 1:11:32.479 --> 1:11:33.360 So it's like that's a. 1:11:33.280 --> 1:11:37.920 Good way to And I just watched that Kevin Hart 1:11:37.920 --> 1:11:40.760 documented and I was like, we're a lot alike. And 1:11:40.800 --> 1:11:42.479 I know people were coming down on him on some 1:11:42.520 --> 1:11:45.360 certain things, but I was like, I was like that 1:11:45.520 --> 1:11:49.320 me in a Little Black Man body because me and 1:11:49.400 --> 1:11:50.200 him are the same. 1:11:51.200 --> 1:11:53.880 I watched I randomly, it just came on and I 1:11:54.000 --> 1:11:56.360 just started playing. I actually watched the entire season. I 1:11:56.400 --> 1:11:57.200 was like the first time, I. 1:11:57.160 --> 1:11:59.360 Thought it was three episodes. No, it's like seven. I 1:11:59.400 --> 1:12:02.599 just watched. I literally watched from the beginning to end. 1:12:02.640 --> 1:12:06.639 But in this space as people, I would never tell 1:12:06.720 --> 1:12:10.479 someone to quit their job and chase their dreams. That 1:12:10.640 --> 1:12:13.479 is not realistic, and you need money to live, you 1:12:13.520 --> 1:12:15.960 need money to invest. So I would never tell someone 1:12:16.000 --> 1:12:18.960 to quit their job and go for it starting from 1:12:19.000 --> 1:12:22.040 the beginning, which is why I didn't quit school, which 1:12:22.080 --> 1:12:24.960 is why I didn't quit my offer and just be like, well, 1:12:25.000 --> 1:12:26.519 I'm going to be a podcaster now I can make 1:12:26.520 --> 1:12:29.120 it happen. I think that that's unrealistic, and a lot 1:12:29.160 --> 1:12:31.679 of us do need to still have our income coming 1:12:31.720 --> 1:12:35.400 in if we want to be able to invest in equipment, 1:12:35.760 --> 1:12:40.800 invest in building a team, invest in learning like a lot. 1:12:40.840 --> 1:12:42.559 There's a lot of portals, there's a lot of books, 1:12:42.560 --> 1:12:44.280 there's a lot of things that we have to pay 1:12:44.280 --> 1:12:47.719 for that information. So I think it's important to keep working, 1:12:47.840 --> 1:12:50.800 keep money flowing in, and then invest until you find 1:12:51.040 --> 1:12:51.840 a company. 1:12:52.000 --> 1:12:53.639 We say that old time man, you're nine to five 1:12:53.720 --> 1:12:57.120 is your first investor. So you know what I appreciate, 1:12:57.680 --> 1:12:59.000 And I said this to you earlier. It was like, 1:12:59.360 --> 1:13:01.559 just because of what you talk about on your podcast, 1:13:01.680 --> 1:13:05.200 people think you lack intelligence. Yes, you're You're brilliant, So 1:13:05.360 --> 1:13:06.599 thank you, thank you. 1:13:06.640 --> 1:13:08.360 And it's funny because my friend used to shout out 1:13:08.400 --> 1:13:10.479 to him. He's like like, we'll be talking and I'll 1:13:10.479 --> 1:13:12.320 send him my media kit that I made on Campa 1:13:12.760 --> 1:13:15.800 and he's like, Yo, you never see's too amaze. What girl, 1:13:15.840 --> 1:13:17.960 It's just like, here's my media kit that I made 1:13:17.960 --> 1:13:21.559 on Campa. While also editing audio, and like I was saying, 1:13:21.600 --> 1:13:25.519 like it is unfortunate that as women we can't be 1:13:25.680 --> 1:13:29.599 sexually liberated or be a hoe and also be smart. 1:13:29.880 --> 1:13:31.559 So and it's also a part of me. I'm not 1:13:31.600 --> 1:13:34.000 able to share as much on the podcast. But like 1:13:34.040 --> 1:13:37.200 even before you know, we met, and my friend that's 1:13:37.240 --> 1:13:40.520 here now, like she knew me when I was interviewing 1:13:40.520 --> 1:13:44.519 for the Obama administration. At one point I was working 1:13:44.640 --> 1:13:47.160 I worked for the Department of Financial Services, Coleman Sachs 1:13:47.200 --> 1:13:49.280 E why and when you say these names are so 1:13:49.400 --> 1:13:52.680 prestige And even when we were talking about separating my 1:13:52.760 --> 1:13:56.639 government with my alias, I was just like, oh, yeah, 1:13:56.680 --> 1:13:59.439 they have no idea. And then even when I go 1:13:59.520 --> 1:14:04.080 into these interviews and I'm landing these interviews and they're like, 1:14:04.560 --> 1:14:06.760 what are you saying to these people? Because I know you, girl, 1:14:06.960 --> 1:14:08.600 what are you saying to them? And I'm like, you know, 1:14:08.840 --> 1:14:11.439 I turn it on and off. But then as soon 1:14:11.439 --> 1:14:15.439 as I got hired, you getting me. So I'm like, yeah, 1:14:15.439 --> 1:14:17.920 I got that for you. What's going on. I'm already hired. 1:14:18.240 --> 1:14:20.040 Y'all paid a lot of money for me to have 1:14:20.120 --> 1:14:21.760 my benefits and to get me in the door. You 1:14:21.760 --> 1:14:23.280 can't fire me because you don't like how I talk. 1:14:23.560 --> 1:14:25.280 So once I got in the door, I was very 1:14:25.320 --> 1:14:29.280 much myself, still getting my braids and doing things in 1:14:29.320 --> 1:14:32.280 corporate America that it's kind of hard like and it 1:14:32.360 --> 1:14:34.439 was a challenge to have to turn it on and off, 1:14:34.479 --> 1:14:38.040 but I did it. And so again, you can have 1:14:38.080 --> 1:14:40.759 a podcast where you talk about hopefully not killing people, 1:14:41.080 --> 1:14:44.000 but you could talk about this thing and have a 1:14:44.000 --> 1:14:46.320 completely different life with your nine to five. 1:14:46.360 --> 1:14:50.400 And it'd be okay about it. 1:14:50.920 --> 1:14:52.639 Like I said, I say, it's all twer and Alisha 1:14:52.760 --> 1:14:57.120 is a tent that welcome to everybody. Yes, and we 1:14:57.200 --> 1:14:59.040 have people from all walks of life. We have people 1:14:59.040 --> 1:15:03.040 that went to Harvard, people that did twenty years in jail, 1:15:03.080 --> 1:15:08.440 turning citizens yup. We have people that have sex Kink podcast. 1:15:09.880 --> 1:15:11.479 But you know, the good thing is that everybody has 1:15:11.479 --> 1:15:14.519 a story, everybody especially everybody has a business story, and 1:15:14.560 --> 1:15:18.559 there's there's somebody that can relate to everybody. So did 1:15:18.600 --> 1:15:21.880 I say that correctly? Yeah, it's somebody everybody somebody, you 1:15:21.880 --> 1:15:22.240 know what I. 1:15:22.160 --> 1:15:22.880 Mean, one of those things. 1:15:22.960 --> 1:15:23.639 Yeah, whatever, But. 1:15:23.640 --> 1:15:26.280 Yeah, like I mean, I mean, I and for you 1:15:26.320 --> 1:15:30.280 guys to have Harvard graduate. I went to a city university. 1:15:30.400 --> 1:15:32.920 I went to Lehman. Didn't know about it. I'm from Florida. 1:15:33.160 --> 1:15:35.280 I'm like, you know about before you guys. I didn't 1:15:35.320 --> 1:15:37.479 know about Baroke. I didn't know about none of these schools. 1:15:37.600 --> 1:15:40.439 I was like, I remember, I'm not even gonna lie 1:15:40.479 --> 1:15:42.799 to you. I remember when I was looking for schools 1:15:42.800 --> 1:15:44.040 to go to. I was like, I need to get 1:15:44.080 --> 1:15:45.880 back into school because I don't want to be a 1:15:45.920 --> 1:15:48.120 receptionist at a temp agency or a bartender for the 1:15:48.160 --> 1:15:51.360 rest of my life. So I'm looking at schools and 1:15:51.600 --> 1:15:56.000 all I knew Fordham, Columbia and what is that rock What. 1:15:56.040 --> 1:15:57.840 I was like, Oh, that's in Jersey. That's not an option. 1:15:58.040 --> 1:16:01.120 So I'm like, Okay, Fordham or Columbia. I said, forty 1:16:01.160 --> 1:16:05.479 eight thousand a year for Fordham. That was foredam I said, Okay, 1:16:05.479 --> 1:16:09.040 there has to be other options. So I've figured out 1:16:09.080 --> 1:16:11.040 what a city university was, and that's the thing me 1:16:11.160 --> 1:16:13.759 going to Lehman and not even Baruk to be able 1:16:13.840 --> 1:16:19.320 to not be at a school where even people would 1:16:19.320 --> 1:16:22.599 go and recruit. I'm in the face of Goldman, I'm 1:16:22.600 --> 1:16:25.160 in the face of a Big four. I'm sending my 1:16:25.280 --> 1:16:27.920 resume off to the White House and going through the 1:16:28.080 --> 1:16:32.719 entire interview process where I know I'm competing against Fordham students, 1:16:32.760 --> 1:16:36.680 Harvard students, Howard students and having those opportunities and not 1:16:36.800 --> 1:16:41.559 allowing the QUNI system to deter me from this York 1:16:41.720 --> 1:16:42.320 Yeah man. 1:16:42.360 --> 1:16:44.720 Yeah, well man, it's been a pleasure. Thank you for 1:16:45.240 --> 1:16:45.840 joining us. 1:16:46.720 --> 1:16:47.559 Welcome to the alumni. 1:16:47.720 --> 1:16:50.680 Oh yeah, thank you, thank you. 1:16:51.160 --> 1:16:55.960 And if anyone has any questions relating to podcasting, listen 1:16:56.000 --> 1:16:59.280 back to this episode. No, but I do want to 1:16:59.280 --> 1:17:01.240 give a shout out to you, my friend if I can, 1:17:01.920 --> 1:17:04.920 Carlo will Marris, if you guys are looking to start 1:17:04.920 --> 1:17:07.880 your podcast, she offers a portal, so I know again 1:17:07.960 --> 1:17:10.320 I found you guys through Alex who has the trucking 1:17:10.320 --> 1:17:14.040 industry portal. And again, thank you for that episode. I'm 1:17:14.080 --> 1:17:21.200 looking to now invest so you what, yes, listen, listen. 1:17:21.720 --> 1:17:25.960 But my friend Carlo will Marris, she has a launch 1:17:26.680 --> 1:17:30.200 platform I'm sorry, where she actually takes you through the steps. 1:17:30.200 --> 1:17:33.000 It's a five week portal literally from start to finish 1:17:33.040 --> 1:17:35.000 you can get your podcast off of the ground. So 1:17:35.040 --> 1:17:38.040 she helps with the equipment you need, you starting your trailer, 1:17:39.240 --> 1:17:43.080 curating your cover art, everything, And so if you have questions, 1:17:44.320 --> 1:17:46.559 slide in the DMS at Carlo Will Marris. Don't slide 1:17:46.600 --> 1:17:48.439 in my dance. A lot of people hit me up. 1:17:48.680 --> 1:17:51.840 I don't offer the services of coaching and mentoring. I 1:17:51.920 --> 1:17:54.040 did it. I don't want to be responsible for how 1:17:54.040 --> 1:17:56.360 you go about your business. This was my journey. But 1:17:56.439 --> 1:17:58.880 I don't have the time to, you know, answer all 1:17:58.920 --> 1:18:00.760 these questions. But for the people that offer that, I 1:18:00.800 --> 1:18:02.679 want to give a shout out to them. So Carla 1:18:03.160 --> 1:18:06.160 w I L M A R I S. She has 1:18:06.240 --> 1:18:09.320 a portal, she has PDFs everything that you guys need 1:18:09.360 --> 1:18:11.120 with this information to start your. 1:18:11.080 --> 1:18:14.600 Podcast and how can people check your podcast out and 1:18:14.680 --> 1:18:15.439 your social media. 1:18:15.920 --> 1:18:18.960 So if you guys want to listen to a sex 1:18:19.040 --> 1:18:22.479 based podcast for colored people, it is for us. I'm 1:18:22.520 --> 1:18:26.479 not gonna lie white people. We talk about y'all, but 1:18:26.960 --> 1:18:29.760 it is a safe space for black people wanting to 1:18:30.720 --> 1:18:35.080 listen to sex, dating and relationship conversations. You can catch 1:18:35.120 --> 1:18:37.440 us every Monday wherever you listen to your favorite platforms. 1:18:38.160 --> 1:18:41.000 Horrible Decisions dot com type in whor whr E we 1:18:41.040 --> 1:18:43.599 pop up And if you guys want to catch up 1:18:43.600 --> 1:18:45.880 with everything I have going on, you can check out 1:18:45.920 --> 1:18:49.680 mandyb dot com. You can hit the subscribe now and 1:18:49.720 --> 1:18:52.320 it'll introduce you to my newsletter. And with my newsletter, 1:18:52.320 --> 1:18:54.559 you guys will be up on my solo podcast that 1:18:54.640 --> 1:18:57.880 is dropping, and that podcast will actually be more mental 1:18:57.960 --> 1:19:00.760 health based. It's going to me talk about, well I'm 1:19:00.760 --> 1:19:04.080 going through going into college as a non traditional adult, 1:19:04.360 --> 1:19:05.880 so I didn't go straight out of college. I'm going 1:19:05.920 --> 1:19:07.799 to talk about growing up in a single parent household, 1:19:08.040 --> 1:19:11.599 being biracial, leaving my corporate job, anxiety, and it's kind 1:19:11.640 --> 1:19:13.679 of going to be like a chapter book through my life. 1:19:14.160 --> 1:19:16.679 So that'll be coming in February. So if you guys 1:19:16.720 --> 1:19:18.800 go to maybe dot com subscribe to that, you guys 1:19:18.800 --> 1:19:21.599 will get the newsletter of everything going on, and yeah, 1:19:21.720 --> 1:19:25.400 follow me at Full Court Pumps on everything that's my socials. 1:19:25.680 --> 1:19:28.000 Full Court Pumps yes, facts Troy. 1:19:28.240 --> 1:19:30.800 Yeah, shout out to everybody on patreon dot com or 1:19:30.840 --> 1:19:35.519 our patriots. We have some new ones and is an 1:19:35.520 --> 1:19:39.839 interesting story. She actually came as a gift from somebody. 1:19:39.920 --> 1:19:43.599 Somebody gives them a Patreon membership. So shout to uh 1:19:43.800 --> 1:19:47.439 and Alisa and James. Those are new members. And James, 1:19:47.479 --> 1:19:49.120 I think comes in at a tier four or five, 1:19:49.800 --> 1:19:52.720 so he'll be getting eyl University. He has access to that. 1:19:52.760 --> 1:19:56.120 And that is our weekly school. Really, I heard you 1:19:56.280 --> 1:19:59.840 and I say, I said, yo, my dad got a school. Yes, 1:20:00.120 --> 1:20:02.760 that is also at our school three days a week. 1:20:02.840 --> 1:20:05.760 We are dropping a lot of education right Mondays we 1:20:05.840 --> 1:20:08.400 have Matt that uh mg, the mortgage guy who talks 1:20:08.439 --> 1:20:12.400 about different aspects of real estate. And Wednesday we have 1:20:12.439 --> 1:20:14.760 a guest webinar with some of our alumni and some 1:20:14.760 --> 1:20:17.200 people who are just experts in their field. And Thursday 1:20:17.640 --> 1:20:20.000 kind of our floating day. And I always do a 1:20:20.040 --> 1:20:24.200 podcast about something related in business. We've done a podcast lesson, 1:20:24.200 --> 1:20:26.720 a lesson I'm sorry, We've got a webinar. Webinar and 1:20:26.720 --> 1:20:27.280 also I know you. 1:20:27.280 --> 1:20:29.840 Guys listen to the podcast, follow them on Instagram. You 1:20:29.880 --> 1:20:32.800 guys go live almost every day, but live with a 1:20:32.840 --> 1:20:34.519 lot of just entrepreneurs and alumni. 1:20:35.000 --> 1:20:36.759 I see lives. 1:20:36.160 --> 1:20:40.840 And the lives are like really no, so follow them 1:20:40.920 --> 1:20:42.880 on Instagram too. Because I follow them, I'll be like, 1:20:42.880 --> 1:20:44.720 oh they going live, let me leave met TV and larn. 1:20:45.320 --> 1:20:48.240 So it's like like when we go lives usually like 1:20:48.280 --> 1:20:51.559 I'll go on he goes on his page. But I 1:20:51.680 --> 1:20:54.519 like watching people call in. So it's like Instagram. They 1:20:54.560 --> 1:20:55.760 need to come with a function where we can have 1:20:55.840 --> 1:20:57.880 like a party call, like we can both be on 1:20:57.960 --> 1:21:00.719 and we can take it or take a gain, because 1:21:00.720 --> 1:21:02.679 that's what I really like seeing. I'm like, yo, somebody 1:21:02.680 --> 1:21:04.479 called it from London. I'm like yo, I'm tuned in. 1:21:04.560 --> 1:21:07.040 Like I was like, wow he heard us in London. 1:21:07.200 --> 1:21:09.520 Somebody called him South Africa. I'm like wow. 1:21:11.320 --> 1:21:13.000 The lives are really dope and I appreciate that you. 1:21:13.640 --> 1:21:15.839 The reach is crazy. Yeah, so shout everybody on Patreon, 1:21:16.160 --> 1:21:19.599 Shout everybody that has been supporting dot com and buying 1:21:19.640 --> 1:21:22.040 the merchant. Obviously see that we have our Euyo University 1:21:22.560 --> 1:21:25.160 apparel on today and we're going to be coming to 1:21:25.200 --> 1:21:26.679 Atlanta with a lot more apparel. 1:21:26.800 --> 1:21:30.800 Yes, I'm excited for Atlanta. Yeah, I'll be there I 1:21:30.840 --> 1:21:34.200 bought my ticket, so I'm excited. So anyone who may 1:21:34.240 --> 1:21:37.719 be listening, that's a part of the whore Hive, which 1:21:37.720 --> 1:21:41.600 is what we call the war Hive. If any of 1:21:41.640 --> 1:21:43.840 you guys are in Atlanta and are looking to get 1:21:43.840 --> 1:21:46.240 into any type of investments or just you know, be 1:21:46.280 --> 1:21:48.080 around me, I'll be there, So get your ticket. 1:21:48.160 --> 1:21:50.479 That's a fact. Mandy will be in a building. She 1:21:50.520 --> 1:21:55.519 actually brought her ticket before she even became an alumni. Yeah, 1:21:55.760 --> 1:21:58.559 it's a fact she would be there Sunday. So make 1:21:58.600 --> 1:22:00.439 sure I'm telling you. I'm telling you my just saying this. 1:22:00.479 --> 1:22:03.320 Atlanta's gonna be crazy, two day event twenty six. We 1:22:03.360 --> 1:22:07.320 got all our friends coming. Everybody's coming out. So if 1:22:07.320 --> 1:22:09.800 you're in Atlanta, man, don't sleep on it. Make sure 1:22:09.840 --> 1:22:11.200 you make sure you pull up on us for show. 1:22:11.200 --> 1:22:13.479 A book tip of this week is start with why 1:22:14.720 --> 1:22:18.120 great book, great read. So once again, thank you guys 1:22:18.120 --> 1:22:19.519 for rocking with us. We'll see you next week. 1:22:19.560 --> 1:22:20.879 Peace peace, Pease. 1:22:23.280 --> 1:22:27.160 You just realized your business needed to hire someone yesterday? 1:22:27.680 --> 1:22:31.880 How can you find amazing candidates fast? Easy? Just use 1:22:31.960 --> 1:22:35.200 Indeed stop struggling to get your job posts seen on 1:22:35.360 --> 1:22:39.240 other job sites with Indeed sponsored jobs, your post jumps 1:22:39.240 --> 1:22:41.480 to the top of the page for your relevant candidates, 1:22:41.800 --> 1:22:44.879 so you can reach the people you want faster. According 1:22:44.880 --> 1:22:48.559 to Indeed data, sponsored jobs posted directly on Indeed have 1:22:48.680 --> 1:22:52.679 forty five percent more applications than non sponsored jobs. Don't 1:22:52.720 --> 1:22:55.840 wait any longer. Speed up your hiring right now with 1:22:55.960 --> 1:22:58.839 Indeed and listeners of this show, we'll get a seventy 1:22:58.840 --> 1:23:02.320 five dollars sponsored credit to get your jobs more visibility 1:23:02.479 --> 1:23:05.960 at indeed dot com slash p O d k A 1:23:06.120 --> 1:23:09.759 t z thirteen. Just go to indeed dot com slash 1:23:09.800 --> 1:23:13.000 p O d k A t z thirteen right now 1:23:13.360 --> 1:23:15.920 and support our show by saying you heard about Indeed 1:23:15.960 --> 1:23:20.280 on this podcast. Terms and conditions apply. Hiring Indeed is 1:23:20.320 --> 1:23:20.920 all you need