1 00:00:03,400 --> 00:00:06,680 Speaker 1: From the heart of where innovation, money and power. CALLI 2 00:00:07,520 --> 00:00:12,039 Speaker 1: in Silicon Valley and beyond. This is Bloomberg Technology with 3 00:00:12,119 --> 00:00:28,040 Speaker 1: Emily j I'm Caroline Hyde in New York. This is 4 00:00:28,080 --> 00:00:30,840 Speaker 1: Bloomberg Technology. Coming up. In the next hour, we explore 5 00:00:30,880 --> 00:00:34,519 Speaker 1: the latest sanctions that the Biden administration is levying a Russia. 6 00:00:34,840 --> 00:00:38,000 Speaker 1: This country inches forward to a possible invasion of Ukraine, 7 00:00:38,200 --> 00:00:41,639 Speaker 1: classic tensions heightened, how Russia could also use cyber attacks 8 00:00:41,680 --> 00:00:45,879 Speaker 1: to retaliate for those sanctions. Plus the revolving down in 9 00:00:46,000 --> 00:00:49,440 Speaker 1: Washington between those in crypto when those tasked with policing 10 00:00:49,479 --> 00:00:52,480 Speaker 1: it some surprising number of people who have been making 11 00:00:52,479 --> 00:00:55,639 Speaker 1: the move from crypto to government and vice versa. And 12 00:00:55,800 --> 00:00:58,120 Speaker 1: for the first time in nearly two decades, there will 13 00:00:58,160 --> 00:01:01,120 Speaker 1: be no new call a duty next year. Well, that 14 00:01:01,120 --> 00:01:03,160 Speaker 1: means the gaming industry, and that's why the gaming world 15 00:01:03,280 --> 00:01:06,040 Speaker 1: is going crazy off elden Ring and my fans a 16 00:01:06,080 --> 00:01:09,360 Speaker 1: Game of Thrones might be intrigued as well. We'll get 17 00:01:09,400 --> 00:01:12,199 Speaker 1: to all of that good stuff in a moment, but first, well, 18 00:01:12,240 --> 00:01:14,600 Speaker 1: it was another pretty bleak day on the market, particularly 19 00:01:14,600 --> 00:01:16,600 Speaker 1: for your long technology, but most pretty good to has 20 00:01:16,600 --> 00:01:18,640 Speaker 1: the update for us, Yeah, a risk off day in 21 00:01:18,680 --> 00:01:21,280 Speaker 1: the market's read on the screen, which is interesting given 22 00:01:21,280 --> 00:01:23,080 Speaker 1: that we had a pretty big sell off yesterday. That 23 00:01:23,200 --> 00:01:25,759 Speaker 1: usually means you have a pretty strong rebound. But even 24 00:01:25,800 --> 00:01:28,120 Speaker 1: though we opened in the green, we weren't able to 25 00:01:28,120 --> 00:01:29,720 Speaker 1: hold those games. You can see that right behind me 26 00:01:29,760 --> 00:01:32,959 Speaker 1: the SMP five hundred closing down one percent, but like 27 00:01:33,000 --> 00:01:35,040 Speaker 1: you said, Caroline, a lot of that pain showing up 28 00:01:35,040 --> 00:01:38,240 Speaker 1: in the NASDAC down almost to all which shy three 29 00:01:38,280 --> 00:01:40,760 Speaker 1: percent two point six percent. What's important to keep in 30 00:01:40,800 --> 00:01:43,280 Speaker 1: mind here is that big tech, although at least those records, 31 00:01:43,280 --> 00:01:45,560 Speaker 1: it also leads the declines, and that's really what you're 32 00:01:45,560 --> 00:01:48,360 Speaker 1: seeing seeing. One of the only sectors in the green 33 00:01:48,400 --> 00:01:50,880 Speaker 1: today was of course energy, which brings me once again 34 00:01:50,920 --> 00:01:53,360 Speaker 1: to those geopolitical tensions. You can see that's what weighed 35 00:01:53,400 --> 00:01:56,240 Speaker 1: the stock market down but actually fed into commodities, and 36 00:01:56,240 --> 00:01:58,680 Speaker 1: you can see that Brent crude getting closer and closer 37 00:01:58,800 --> 00:02:00,840 Speaker 1: to that one dollar. There's a barrel that is going 38 00:02:00,880 --> 00:02:04,040 Speaker 1: to be significant when we talk about inflation feeding back 39 00:02:04,080 --> 00:02:06,720 Speaker 1: into what actually weighs on those tech stocks. Let's talk 40 00:02:06,720 --> 00:02:10,000 Speaker 1: about technicals though, because that absolutely plays into this dynamic. 41 00:02:10,080 --> 00:02:14,880 Speaker 1: You actually saw the SMP close into correction territory yesterday. 42 00:02:14,960 --> 00:02:17,480 Speaker 1: So once again, Caroline, the assumption here is that you're 43 00:02:17,520 --> 00:02:19,560 Speaker 1: going to see a bounce back. Pretty normally, when the 44 00:02:19,639 --> 00:02:22,840 Speaker 1: SMP five hundred drops ten from its all time peak, 45 00:02:23,040 --> 00:02:24,920 Speaker 1: you do see a pretty strong bounce back. Yet we 46 00:02:24,960 --> 00:02:28,320 Speaker 1: are not there. We are now down eleven from its 47 00:02:28,320 --> 00:02:31,400 Speaker 1: peak earlier this year. There was some green on the screen, 48 00:02:31,400 --> 00:02:33,519 Speaker 1: though a little pockets, and when it comes once again, 49 00:02:33,520 --> 00:02:36,720 Speaker 1: it comes to geopolitical tensions. Traditionally in those kind of 50 00:02:36,720 --> 00:02:38,760 Speaker 1: safe haven moves, you tend to go to big tech. 51 00:02:39,040 --> 00:02:41,080 Speaker 1: But today that green on the screen happened to me 52 00:02:41,080 --> 00:02:43,359 Speaker 1: and cybersecurity stocks a little bit of a last miss 53 00:02:43,360 --> 00:02:46,320 Speaker 1: self when it comes to CrowdStrike, vm Ware and fort neet, 54 00:02:46,600 --> 00:02:50,440 Speaker 1: but Paulo Alto once again actually gaining some pretty blockbuster 55 00:02:50,440 --> 00:02:52,160 Speaker 1: earnings there at the end of the day, when you're 56 00:02:52,200 --> 00:02:54,880 Speaker 1: talking about geopolitical risk, when you're talking about invasion risk, 57 00:02:55,040 --> 00:02:57,880 Speaker 1: and of course cyber tax on Ukraine, what better play 58 00:02:58,080 --> 00:03:00,440 Speaker 1: than those defense stocks, And right now, that's the purpose 59 00:03:00,639 --> 00:03:03,560 Speaker 1: cybersecurity is playing right now on the stock market. Pretty 60 00:03:03,720 --> 00:03:06,840 Speaker 1: such a great round up, really tying together all of 61 00:03:07,480 --> 00:03:09,800 Speaker 1: the headwinds and tail winds in the market in their 62 00:03:09,840 --> 00:03:11,680 Speaker 1: own moment, and I want to talk more about those 63 00:03:11,680 --> 00:03:14,440 Speaker 1: headwinds and precisely the sanctions that we were just talking about, 64 00:03:14,480 --> 00:03:18,000 Speaker 1: the Biden administration once again opping the anti in that respect, 65 00:03:18,040 --> 00:03:20,280 Speaker 1: we want to bring in of course, Blue WEG's Washington correspondent. 66 00:03:20,320 --> 00:03:22,880 Speaker 1: He's not in Washington, so New York, Amory Horden. The 67 00:03:22,880 --> 00:03:24,720 Speaker 1: reason your hero is because you had a really great 68 00:03:24,760 --> 00:03:27,400 Speaker 1: exclusive interview. But first and foremost, bring us up to 69 00:03:27,400 --> 00:03:29,639 Speaker 1: speed with well where we are in terms of sanctions. 70 00:03:29,639 --> 00:03:31,880 Speaker 1: They seem to be ramping up slowly. Yeah, the Biden 71 00:03:31,880 --> 00:03:34,720 Speaker 1: administration today is going to be sanctioning nord Stream too 72 00:03:35,320 --> 00:03:38,000 Speaker 1: and the individuals that are part of nord Stream two. 73 00:03:38,040 --> 00:03:39,200 Speaker 1: And this is, I have to say, is a pretty 74 00:03:39,200 --> 00:03:42,320 Speaker 1: aggressive step. This is something that the US has really 75 00:03:42,360 --> 00:03:45,520 Speaker 1: held back from doing. And this isn't just now that 76 00:03:45,600 --> 00:03:48,240 Speaker 1: the Germans say we're going to wait for that certification, 77 00:03:48,320 --> 00:03:50,640 Speaker 1: because remind us nor Stream to the gas pipeline between 78 00:03:50,680 --> 00:03:53,080 Speaker 1: Germany and Russia, right, and this is something Putin wants 79 00:03:53,120 --> 00:03:56,160 Speaker 1: eleven billion dollars. He can start to not go through 80 00:03:56,280 --> 00:03:59,240 Speaker 1: Ukraine as much for those gas, but instead use another 81 00:03:59,240 --> 00:04:02,800 Speaker 1: pipeline direct clean into Europe, the heart of Europe. And 82 00:04:02,840 --> 00:04:04,720 Speaker 1: now even though the Germany says they're going to wait 83 00:04:04,720 --> 00:04:08,520 Speaker 1: to potentially certify it with the US putting sanctions on 84 00:04:08,600 --> 00:04:11,040 Speaker 1: and that means that certification may never come through. But 85 00:04:11,560 --> 00:04:14,040 Speaker 1: the Ukrainian Foreign minister who I sat down and said 86 00:04:14,320 --> 00:04:16,479 Speaker 1: this is very welcome. They've been against north Stream too 87 00:04:16,480 --> 00:04:18,720 Speaker 1: for years. But he said more sanctions are needed to 88 00:04:18,720 --> 00:04:21,800 Speaker 1: take lessen. It sends a strong message to put In, 89 00:04:21,839 --> 00:04:23,919 Speaker 1: but it still doesn't stop him. So it means we 90 00:04:23,960 --> 00:04:26,520 Speaker 1: need more sanctions, we need the second wave and then 91 00:04:26,560 --> 00:04:30,200 Speaker 1: probably the third way until it gets clear to him 92 00:04:30,440 --> 00:04:35,440 Speaker 1: that he shouldn't make any step further. Dmitro phuleb there 93 00:04:35,480 --> 00:04:37,200 Speaker 1: and he's heading back to Kiev. Now we should know 94 00:04:37,360 --> 00:04:39,640 Speaker 1: Kiev now, Caroline and Ukraine as a whole. It's a 95 00:04:39,640 --> 00:04:43,600 Speaker 1: state of emergency. The separatists have asked Putin to send 96 00:04:43,600 --> 00:04:45,880 Speaker 1: in troops. So it does feel like things are really 97 00:04:45,880 --> 00:04:49,119 Speaker 1: starting to escalate, starting to escalate, and also not only 98 00:04:49,320 --> 00:04:52,560 Speaker 1: in physical form, but also in cyber form as well. 99 00:04:52,560 --> 00:04:55,159 Speaker 1: There was another cyber attack on Ukraine's key sort of 100 00:04:55,160 --> 00:04:58,800 Speaker 1: infrastructure to and including the foreign minister his website, so 101 00:04:58,839 --> 00:05:01,680 Speaker 1: that all these ministry as were attacked. This was the 102 00:05:01,760 --> 00:05:05,880 Speaker 1: second cyber attack that's happened in about a week. But 103 00:05:05,960 --> 00:05:08,280 Speaker 1: this has happened to Ukraine a number of times. One 104 00:05:08,320 --> 00:05:11,960 Speaker 1: of the biggest ones was in when literally everyone's power 105 00:05:12,000 --> 00:05:14,400 Speaker 1: went out in the country, or maybe three hundred thousand 106 00:05:14,400 --> 00:05:16,360 Speaker 1: consumers right, it felt like a lot at the time. 107 00:05:16,520 --> 00:05:19,560 Speaker 1: But they've attacked cyber attacks have been at banks, the 108 00:05:19,600 --> 00:05:21,760 Speaker 1: metro a number of issues. And I asked him about 109 00:05:21,760 --> 00:05:23,680 Speaker 1: this and he said they have been working for to 110 00:05:23,839 --> 00:05:26,840 Speaker 1: really fortify it and make it a little bit more robust. 111 00:05:27,120 --> 00:05:29,200 Speaker 1: But I was curious about if you're going tipped for 112 00:05:29,279 --> 00:05:31,800 Speaker 1: toe or tip for tat with poutin tote to toe 113 00:05:31,839 --> 00:05:34,720 Speaker 1: when it comes to sanctions trying to deter him any 114 00:05:34,760 --> 00:05:38,080 Speaker 1: of his conversations have Western leaders said they would also 115 00:05:38,240 --> 00:05:40,240 Speaker 1: issue cyber attacks on Russia and he said, no, that 116 00:05:40,279 --> 00:05:43,560 Speaker 1: hasn't come up yet. We'll see how cyber wolf haes 117 00:05:43,560 --> 00:05:45,200 Speaker 1: stoughts to be factored in a little bit more. I'm 118 00:05:45,240 --> 00:05:48,080 Speaker 1: reholding such a great interview. Go onto dot com and 119 00:05:48,080 --> 00:05:50,000 Speaker 1: seek it out because it was a great conversation. But 120 00:05:50,120 --> 00:05:52,720 Speaker 1: we want to, of course discuss a little bit more 121 00:05:52,760 --> 00:05:56,720 Speaker 1: about what's been happening with several of the Ukrainian government 122 00:05:56,720 --> 00:05:59,840 Speaker 1: and banking websites not functioning due to distributed to not 123 00:06:00,000 --> 00:06:03,120 Speaker 1: of service attacks d d US. This comes after Ukraine 124 00:06:03,200 --> 00:06:04,920 Speaker 1: said just last week that of course it suffered its 125 00:06:04,920 --> 00:06:08,840 Speaker 1: worst cyber attack also targeting banking and government websites is 126 00:06:08,960 --> 00:06:11,120 Speaker 1: and Marie was just telling us, let's dig into it. 127 00:06:11,240 --> 00:06:14,320 Speaker 1: Marcus Fowler, he's a senior vice president for Strategic Engagements 128 00:06:14,320 --> 00:06:17,599 Speaker 1: and Threats for dark Trace. He also spent fifteen years 129 00:06:17,640 --> 00:06:21,520 Speaker 1: working at the CIA as its global cyber operations. You're 130 00:06:21,560 --> 00:06:23,240 Speaker 1: a man who is in the know on these things. 131 00:06:23,279 --> 00:06:26,080 Speaker 1: Just talk to us about the level of threat that 132 00:06:26,160 --> 00:06:30,200 Speaker 1: distributed denial of service attacks have on Ukraine. How impactful 133 00:06:30,279 --> 00:06:34,240 Speaker 1: are they? Carolina and great to be here, So, you know, 134 00:06:34,279 --> 00:06:38,799 Speaker 1: these distributed denial service attacks really go at basically flooding 135 00:06:38,960 --> 00:06:42,520 Speaker 1: a network or a website with traffic so that they're unusable, 136 00:06:42,600 --> 00:06:45,400 Speaker 1: they're overloaded, and they really don't function, and they can 137 00:06:45,440 --> 00:06:48,560 Speaker 1: be disruptive kind of at that, you know, if I'm 138 00:06:48,560 --> 00:06:51,320 Speaker 1: a consumer trying to get to a specific website, and 139 00:06:51,360 --> 00:06:56,480 Speaker 1: they can really frustrate kind of the the Internet connectivity 140 00:06:56,560 --> 00:06:59,600 Speaker 1: of a specific website. But in terms of like broader, 141 00:07:00,320 --> 00:07:04,800 Speaker 1: more disruptive attacks, I think those are still to come. Okay, 142 00:07:04,839 --> 00:07:07,920 Speaker 1: still to come and still to come level DoPT Ukraine 143 00:07:08,120 --> 00:07:10,160 Speaker 1: or do you start to think that here in the 144 00:07:10,280 --> 00:07:14,080 Speaker 1: United States, with sanctions being upped by the Biden administration, 145 00:07:14,400 --> 00:07:17,040 Speaker 1: we could to see infrastructure as we've seen before, or 146 00:07:17,080 --> 00:07:20,520 Speaker 1: perhaps websites and the like start to be attacked as well. 147 00:07:21,240 --> 00:07:24,040 Speaker 1: Great question. I think the easy answers both. You're going 148 00:07:24,080 --> 00:07:26,520 Speaker 1: to see them ratchet up. You're gonna see the Russians 149 00:07:26,560 --> 00:07:30,480 Speaker 1: ratche up, ratchet up cyber attacks within Ukraine, potentially moving 150 00:07:30,480 --> 00:07:35,880 Speaker 1: into ransomware, data theft, data encryption to further cripple organizations 151 00:07:35,880 --> 00:07:40,040 Speaker 1: and businesses, as well as potentially move into critical infrastructure 152 00:07:40,080 --> 00:07:42,920 Speaker 1: as a as a higher escalation point. As for the 153 00:07:43,080 --> 00:07:47,000 Speaker 1: U S and the West, as harsher and harsher sanctions 154 00:07:47,000 --> 00:07:50,520 Speaker 1: and more economic damage is done on Russia, you will 155 00:07:50,560 --> 00:07:53,640 Speaker 1: see them. I think I want you an attempt to 156 00:07:53,840 --> 00:07:59,840 Speaker 1: respond in kind in terms of economic disruption, thinking financial institutions, 157 00:08:00,440 --> 00:08:04,200 Speaker 1: banks maybe potentially tightening and or more damage to the 158 00:08:04,240 --> 00:08:09,040 Speaker 1: supply chain through either their own actions or proxies such 159 00:08:09,080 --> 00:08:12,400 Speaker 1: as cyber criminal groups or in ransomware actors. Yeah, to 160 00:08:12,440 --> 00:08:14,560 Speaker 1: that point, when you are looking at the data, when 161 00:08:14,560 --> 00:08:17,320 Speaker 1: you're trying to see when you're understanding where these attacks 162 00:08:17,320 --> 00:08:20,320 Speaker 1: are coming from, how do you discern whether it's indeed 163 00:08:20,480 --> 00:08:24,400 Speaker 1: from the government, whether or need it's more using other 164 00:08:25,040 --> 00:08:27,720 Speaker 1: actors at their will. How you can ensure that you're 165 00:08:27,760 --> 00:08:31,800 Speaker 1: joining the dolts in a sophisticated manner. No, your attribution 166 00:08:31,920 --> 00:08:36,000 Speaker 1: within cyberspace and who the actor actually was is incredibly difficult. 167 00:08:36,360 --> 00:08:39,280 Speaker 1: So I was very pleased to see what the earlier 168 00:08:39,360 --> 00:08:42,880 Speaker 1: version of the denial of service attacks. The US government 169 00:08:43,000 --> 00:08:47,400 Speaker 1: come out fairly quickly to identify the Russians as the actor, 170 00:08:47,559 --> 00:08:50,400 Speaker 1: as the attackers in that space, and I think assessed 171 00:08:50,400 --> 00:08:53,600 Speaker 1: attribution is really important, that it is done as quickly 172 00:08:53,640 --> 00:08:57,080 Speaker 1: as possible, and that Russians, where there is evidence, can 173 00:08:57,120 --> 00:08:59,520 Speaker 1: be held accountable. But I think they will absolutely be 174 00:08:59,679 --> 00:09:04,720 Speaker 1: leaning on proxy organizations, potentially new ransomware groups we haven't 175 00:09:04,760 --> 00:09:08,839 Speaker 1: heard of before. You're gonna see more activity within that 176 00:09:08,920 --> 00:09:15,439 Speaker 1: space as the Russians either provide more state directed you know, actions, 177 00:09:15,720 --> 00:09:17,839 Speaker 1: or are increasing not only trying to blind ive but 178 00:09:17,920 --> 00:09:20,360 Speaker 1: kind of turned the shackles, you know, released that the 179 00:09:20,360 --> 00:09:23,320 Speaker 1: shackles a bit in terms of those ransomware groups operating 180 00:09:23,480 --> 00:09:26,520 Speaker 1: out of their backyard as it were, Marcus, I mean, 181 00:09:26,559 --> 00:09:28,840 Speaker 1: obviously this is I'm asking you to talk your book 182 00:09:28,840 --> 00:09:32,160 Speaker 1: a little bit. But have we seen an uptick in 183 00:09:32,240 --> 00:09:36,600 Speaker 1: demand for cyber protection? Are we seeing the defenses being fortified? 184 00:09:36,679 --> 00:09:40,480 Speaker 1: Are we ready for the fight to be perfectly frank So, 185 00:09:40,600 --> 00:09:42,440 Speaker 1: I would say one of the silver linings of the 186 00:09:42,520 --> 00:09:46,520 Speaker 1: increasing ransomware over the last two years is absolutely seeing 187 00:09:46,920 --> 00:09:53,360 Speaker 1: the private industry, especially prioritized cybersecurity more directly right and 188 00:09:53,400 --> 00:09:58,199 Speaker 1: really start to put more resources, personnel, you know, advanced 189 00:09:58,200 --> 00:10:01,200 Speaker 1: emerging technologies into that space. And I think that the 190 00:10:01,360 --> 00:10:03,760 Speaker 1: US government has as well, right and as well as 191 00:10:04,000 --> 00:10:07,880 Speaker 1: as mother Western allies, recognizing the increased threat, have they 192 00:10:07,960 --> 00:10:10,880 Speaker 1: done enough, you know, as quickly? I think you we 193 00:10:10,920 --> 00:10:13,360 Speaker 1: aren't a bit of a race condition against what will 194 00:10:13,400 --> 00:10:17,200 Speaker 1: be a spike in in cyber attacks and getting the 195 00:10:17,320 --> 00:10:21,160 Speaker 1: right pieces in place to properly defend right. It's kind 196 00:10:21,160 --> 00:10:24,120 Speaker 1: of what that that old adage of you go to 197 00:10:24,200 --> 00:10:26,680 Speaker 1: war with the army you have, not the army you'd 198 00:10:26,679 --> 00:10:30,520 Speaker 1: wish you'd built and resourced and prioritized appropriately. Moist the 199 00:10:30,559 --> 00:10:33,839 Speaker 1: way Marcus Fowler really interesting. We thank you so much 200 00:10:33,880 --> 00:10:45,880 Speaker 1: as VP of Dark Trace. Let's just take a moment 201 00:10:45,960 --> 00:10:48,760 Speaker 1: to think about, well, the future of marketing from Palaton 202 00:10:48,920 --> 00:10:51,440 Speaker 1: to Facebook or US. We now know it meta. The 203 00:10:51,480 --> 00:10:54,760 Speaker 1: world is seeing its shares of brands facing kind of 204 00:10:54,800 --> 00:10:57,680 Speaker 1: a post pandemic marketing challenge. More I want to bring 205 00:10:57,720 --> 00:10:59,440 Speaker 1: in on the back of its earnings and also it's 206 00:10:59,480 --> 00:11:01,720 Speaker 1: forward looking thinking on all of this. The marketing firm 207 00:11:02,000 --> 00:11:04,720 Speaker 1: sat to Global, the CEO and co founder and chairman 208 00:11:04,840 --> 00:11:07,520 Speaker 1: David Steinberg's with us also, of course, as I say, 209 00:11:07,679 --> 00:11:10,080 Speaker 1: pushing to a fourth court of sales number that beat 210 00:11:10,160 --> 00:11:12,520 Speaker 1: estimates under thirty five million. Talk to us first and 211 00:11:12,600 --> 00:11:16,840 Speaker 1: foremost about your numbers first, David and the growth that 212 00:11:16,880 --> 00:11:21,079 Speaker 1: you're seeing. Are we seeing continued demand and knowledge need 213 00:11:21,240 --> 00:11:24,480 Speaker 1: in the marketing space. Yah? So, first of all, thank 214 00:11:24,520 --> 00:11:26,680 Speaker 1: you for having me, Caroline. I appreciate it. It's great 215 00:11:26,720 --> 00:11:29,439 Speaker 1: to be here. Uh So, in SATA, what we're really 216 00:11:29,480 --> 00:11:32,120 Speaker 1: seeing is what I think a lot of organizations are seeing. 217 00:11:32,120 --> 00:11:35,719 Speaker 1: There's a tremendous amount of disruption in the ecosystem. Is 218 00:11:35,880 --> 00:11:40,160 Speaker 1: most marketers are moving from analog marketing to digital marketing. 219 00:11:40,640 --> 00:11:45,040 Speaker 1: And as a lot of the very large tech players 220 00:11:45,200 --> 00:11:49,600 Speaker 1: are sort of trying to consolidate control. Apple got rid 221 00:11:49,600 --> 00:11:52,800 Speaker 1: of their tracking mechanism called the I d f A. 222 00:11:53,360 --> 00:11:57,440 Speaker 1: Google is eliminating their cross app tracking, They're eliminating the 223 00:11:57,480 --> 00:12:01,280 Speaker 1: third party cookie. Platforms like at A Global, which do 224 00:12:01,360 --> 00:12:05,199 Speaker 1: not use any of those to resolve to an identity, 225 00:12:05,360 --> 00:12:08,240 Speaker 1: have been able to grow fairly dramatically. I mean, I 226 00:12:08,240 --> 00:12:11,160 Speaker 1: think that we grew the business when normalized for the 227 00:12:11,160 --> 00:12:14,480 Speaker 1: presidential election by thirty two percent in the fourth quarter, 228 00:12:14,880 --> 00:12:17,720 Speaker 1: and we grew earnings for the year by over sixty 229 00:12:18,640 --> 00:12:21,680 Speaker 1: I think a lot of that is coming from this 230 00:12:22,000 --> 00:12:26,360 Speaker 1: big disruption in the marketplace where organizations are trying to 231 00:12:26,400 --> 00:12:29,800 Speaker 1: figure out how to navigate those changes, and Zeta Global 232 00:12:30,440 --> 00:12:34,240 Speaker 1: is a bespoke platform to help them do so. And obviously, 233 00:12:34,240 --> 00:12:36,840 Speaker 1: feeling that you've got enough confidence in your growth strategy 234 00:12:36,880 --> 00:12:39,720 Speaker 1: that from a full year revenue of about four fifty 235 00:12:39,720 --> 00:12:42,480 Speaker 1: eight million, you're looking to get that into an excess 236 00:12:42,480 --> 00:12:44,800 Speaker 1: of a billion dollars in annual revenue over the next 237 00:12:45,080 --> 00:12:48,560 Speaker 1: well up to talk to us about the kind of 238 00:12:48,600 --> 00:12:51,720 Speaker 1: companies that are coming to at the moment. So it's 239 00:12:51,760 --> 00:12:54,800 Speaker 1: a great question. Obviously, not only did we roll out 240 00:12:54,800 --> 00:12:57,880 Speaker 1: our plan to get to over a billion year in 241 00:12:58,000 --> 00:13:03,920 Speaker 1: revenue and plus operating margins, we fairly dramatically increased our 242 00:13:03,960 --> 00:13:08,360 Speaker 1: guidance for two as well. Uh, you know, we're seeing 243 00:13:08,720 --> 00:13:13,200 Speaker 1: very large enterprises. In fact, thirty four percent of the 244 00:13:13,240 --> 00:13:17,240 Speaker 1: Fortune one hundred today use the Zata marketing platform who 245 00:13:17,320 --> 00:13:20,440 Speaker 1: are trying to get to consumers in a way that 246 00:13:20,640 --> 00:13:25,160 Speaker 1: is very cost efficient. And our platform is not just digital, 247 00:13:25,320 --> 00:13:28,280 Speaker 1: it is built to be efficient in the way the 248 00:13:28,320 --> 00:13:32,079 Speaker 1: marketing operates. And we've been able to really scale very 249 00:13:32,160 --> 00:13:36,640 Speaker 1: very quickly with our clients. And so, how how do I, 250 00:13:36,679 --> 00:13:38,440 Speaker 1: as a client wanting to get in front of the 251 00:13:38,559 --> 00:13:41,760 Speaker 1: right use of the right demographic, the right timing, how 252 00:13:41,760 --> 00:13:43,240 Speaker 1: do I do that in a cost efficient way at 253 00:13:43,240 --> 00:13:44,920 Speaker 1: the moment, because I feel that there's a lawful lot 254 00:13:44,920 --> 00:13:47,439 Speaker 1: of wall of money is being spent on the likes 255 00:13:47,520 --> 00:13:49,439 Speaker 1: of Instagram, on the likes of TikTok. But is it 256 00:13:49,559 --> 00:13:52,640 Speaker 1: really being that efficient to your perspective, Yeah, so a 257 00:13:52,679 --> 00:13:54,880 Speaker 1: lot of it isn't right. So the old joke is, 258 00:13:55,280 --> 00:13:58,160 Speaker 1: you know, marketers would say, I know that of my 259 00:13:58,200 --> 00:14:00,280 Speaker 1: marketing is a waste of money. I just do not 260 00:14:00,360 --> 00:14:04,199 Speaker 1: know which half the beauty of the data marketing platform, 261 00:14:04,360 --> 00:14:08,320 Speaker 1: combined with our data cloud, which has over two hundred 262 00:14:08,320 --> 00:14:13,000 Speaker 1: and thirty million opted in US individuals alone, is we 263 00:14:13,160 --> 00:14:16,720 Speaker 1: can weed out the individuals that do not have a 264 00:14:16,760 --> 00:14:20,560 Speaker 1: propensity to want to buy our clients products, and we 265 00:14:20,600 --> 00:14:24,560 Speaker 1: know exactly when they're in market, so we're able to 266 00:14:24,640 --> 00:14:28,200 Speaker 1: hit them at the precise time with the precise message, 267 00:14:28,400 --> 00:14:31,400 Speaker 1: and we're able to pull out of that marketing funnel 268 00:14:31,840 --> 00:14:35,160 Speaker 1: the fifty percent of customers who would not be credit 269 00:14:35,200 --> 00:14:38,720 Speaker 1: approved and or have a propensity to want to buy 270 00:14:38,720 --> 00:14:42,360 Speaker 1: that product. So just by removing them, you're able to 271 00:14:42,480 --> 00:14:46,520 Speaker 1: massively increase the efficiency. And then by using our data 272 00:14:46,520 --> 00:14:49,960 Speaker 1: cloud where you're interacting with these two hundred and twenty 273 00:14:50,280 --> 00:14:54,080 Speaker 1: million opted in US individuals, were able to know when 274 00:14:54,120 --> 00:14:58,560 Speaker 1: they're in market for particular products and services and specifically 275 00:14:58,640 --> 00:15:02,160 Speaker 1: target them when their thinking about the products. So those 276 00:15:02,200 --> 00:15:05,000 Speaker 1: two things allow us to be very efficient with our 277 00:15:05,080 --> 00:15:09,840 Speaker 1: enterprise client's budgets. Said opted in, how are we in 278 00:15:09,960 --> 00:15:12,840 Speaker 1: terms of general trend lines, how many people are going 279 00:15:12,840 --> 00:15:15,000 Speaker 1: to be wanting to to opt in? How many people 280 00:15:15,120 --> 00:15:18,200 Speaker 1: see the quid pro quo and say I'm in, I 281 00:15:18,280 --> 00:15:22,920 Speaker 1: wanted I want to be targeted that little bit more efficiently. Yeah, listen, 282 00:15:22,960 --> 00:15:25,880 Speaker 1: we we came about this in a very different approach 283 00:15:25,920 --> 00:15:29,960 Speaker 1: from most companies so we have acquired a large number 284 00:15:30,000 --> 00:15:34,440 Speaker 1: of technology platforms that power publishers. In an exchange for 285 00:15:34,480 --> 00:15:37,840 Speaker 1: the publisher getting our software platforms at no cost and 286 00:15:37,880 --> 00:15:41,280 Speaker 1: the consumer being able to use those tools at no cost, 287 00:15:41,680 --> 00:15:45,120 Speaker 1: we simply ask them to opt in. In return, we 288 00:15:45,280 --> 00:15:48,440 Speaker 1: guarantee the consumer we will never sell their data to 289 00:15:48,520 --> 00:15:51,880 Speaker 1: anybody at any price at any time. We simply use 290 00:15:52,000 --> 00:15:56,680 Speaker 1: that data to build intent based scores on what does 291 00:15:56,720 --> 00:15:59,560 Speaker 1: the consumer intend to do next? Do they intend to 292 00:15:59,560 --> 00:16:03,320 Speaker 1: buy a particular credit card, do they want a blue 293 00:16:03,440 --> 00:16:06,800 Speaker 1: car of a particular model, are they going to churn 294 00:16:06,920 --> 00:16:10,960 Speaker 1: off a wireless platform? And we use that data to 295 00:16:11,160 --> 00:16:14,760 Speaker 1: build the curriculum of contact on behalf of our enterprise 296 00:16:14,800 --> 00:16:19,240 Speaker 1: clients to help them lower churn or create customers more efficiently. 297 00:16:19,320 --> 00:16:24,920 Speaker 1: So by always keeping the consumers data private, we get 298 00:16:24,920 --> 00:16:27,240 Speaker 1: a lot more consumers who are willing to opt into 299 00:16:27,320 --> 00:16:29,480 Speaker 1: the platform and work with us because they know their 300 00:16:29,560 --> 00:16:32,360 Speaker 1: data is never going to be sold. Here's hoping we 301 00:16:32,400 --> 00:16:35,200 Speaker 1: get stalked a little bit less by ads for things 302 00:16:35,200 --> 00:16:37,800 Speaker 1: we've only just purchased. So thank you very much. Indeed, 303 00:16:37,920 --> 00:16:40,640 Speaker 1: there's a global CEO and co founder and chairman David Steinberg. 304 00:16:40,680 --> 00:16:42,640 Speaker 1: Are you making the time for us when he's just 305 00:16:42,760 --> 00:16:45,440 Speaker 1: released his earnings and indeed a serial entrepreneur, they're so 306 00:16:45,520 --> 00:16:56,080 Speaker 1: great findings. Now we're going to talk about it called 307 00:16:56,080 --> 00:16:58,440 Speaker 1: a Duty being delayed. It's the first time the franchise 308 00:16:58,520 --> 00:17:00,960 Speaker 1: will be without an annual main line release in nearly 309 00:17:01,000 --> 00:17:03,400 Speaker 1: two decades. It's all according to people familiar with the plan. 310 00:17:03,720 --> 00:17:05,920 Speaker 1: Now we want to talk to our expert and all 311 00:17:05,920 --> 00:17:09,400 Speaker 1: of this, Bloomberg's Jason Schreyer for more on the reasoning 312 00:17:09,480 --> 00:17:12,280 Speaker 1: behind it. It feels as though what the previous release 313 00:17:12,359 --> 00:17:16,520 Speaker 1: just didn't live up to expectations. Yeah, that's exactly what happened. 314 00:17:16,560 --> 00:17:20,040 Speaker 1: So Call of Duty, um it has been an annual release, 315 00:17:20,080 --> 00:17:22,639 Speaker 1: has come out every fall since two thousand and five. 316 00:17:22,800 --> 00:17:25,640 Speaker 1: So this is pretty stunning. It's a it's a big change. 317 00:17:25,880 --> 00:17:27,800 Speaker 1: And just for a little context, is the last time 318 00:17:27,840 --> 00:17:30,320 Speaker 1: we did not have a Call of Duty UM, I 319 00:17:30,359 --> 00:17:34,960 Speaker 1: believe was the beginning of the first Obama administration, So no, sorry, 320 00:17:35,000 --> 00:17:38,360 Speaker 1: at the beginning of George W. Bush's second term. So yeah, 321 00:17:38,359 --> 00:17:40,080 Speaker 1: so we're talking about a very long time. And yes, 322 00:17:40,160 --> 00:17:44,080 Speaker 1: so the previous year's last year's Call of Duty game underperformed, 323 00:17:44,160 --> 00:17:47,919 Speaker 1: which led activism Exacts to start thinking, hey, maybe we 324 00:17:48,000 --> 00:17:50,680 Speaker 1: need to rethink this whole release schedule thing. Maybe gave 325 00:17:50,840 --> 00:17:54,080 Speaker 1: some of these titles a little bit more breathing real Okay, 326 00:17:54,119 --> 00:17:58,040 Speaker 1: so maybe a little bit more desire working up our 327 00:17:58,080 --> 00:18:00,359 Speaker 1: appetite for the latest release. But it also comes at 328 00:18:00,400 --> 00:18:02,639 Speaker 1: a time that there's a lot of change and Activision 329 00:18:02,680 --> 00:18:05,159 Speaker 1: of course, notably that they're being boored. Could it be 330 00:18:05,240 --> 00:18:08,200 Speaker 1: anything to do with that, Yeah, I mean, I'm sure 331 00:18:08,240 --> 00:18:11,119 Speaker 1: there's some There's been some conversations there another about how 332 00:18:11,200 --> 00:18:14,000 Speaker 1: Microsoft will react. But you know what, I think, legally, 333 00:18:14,280 --> 00:18:18,320 Speaker 1: even though they've announced the acquisition, the Microsoft is buying Activision, um, 334 00:18:18,359 --> 00:18:20,680 Speaker 1: it is not quite closed. They need to go through 335 00:18:20,720 --> 00:18:23,879 Speaker 1: regulatory approval, which is expected to be finished by the 336 00:18:24,200 --> 00:18:27,439 Speaker 1: next summer at the at the latest, summer three at 337 00:18:27,480 --> 00:18:31,679 Speaker 1: the latest. So until then, Activision is legally required to 338 00:18:32,000 --> 00:18:35,360 Speaker 1: just continue operating autonomously. And I'm sure they're in conversations 339 00:18:35,359 --> 00:18:37,880 Speaker 1: and Microsoft exects all the time. They are still making 340 00:18:37,920 --> 00:18:40,480 Speaker 1: their own calls. And I think this was more about 341 00:18:40,480 --> 00:18:42,760 Speaker 1: the health of the College Duty franchise than it was 342 00:18:42,840 --> 00:18:45,919 Speaker 1: about Microsoft coming in and wanting to make some changes 343 00:18:46,240 --> 00:18:48,240 Speaker 1: and talked to us. Therefore about maybe some of the 344 00:18:48,240 --> 00:18:52,159 Speaker 1: independent changes they're making ahead of the sale from an 345 00:18:52,200 --> 00:18:55,520 Speaker 1: executive shake up perspective, because they were once the acquirer, 346 00:18:55,840 --> 00:18:58,800 Speaker 1: particularly of the maker of candy Crush. And then there's 347 00:18:58,800 --> 00:19:03,960 Speaker 1: some executive chan that yes again, um that was actually 348 00:19:04,040 --> 00:19:06,199 Speaker 1: just today is that king to make a mechanic? Car 349 00:19:06,200 --> 00:19:09,720 Speaker 1: Sta announce that their president and chief creative officer both departing. 350 00:19:10,160 --> 00:19:13,040 Speaker 1: Um again, who knows if that is really related to 351 00:19:13,119 --> 00:19:16,160 Speaker 1: the Microsoft exposition or if, as they said, they want 352 00:19:16,160 --> 00:19:18,360 Speaker 1: to go spend more time with their family. I mean, 353 00:19:18,400 --> 00:19:22,399 Speaker 1: we all know what what that typically means and exact speak. Um. 354 00:19:22,440 --> 00:19:25,600 Speaker 1: But again, I just don't think that, Um, well, it's 355 00:19:25,600 --> 00:19:27,760 Speaker 1: possible of these folks saw the writing on the wall 356 00:19:27,800 --> 00:19:29,560 Speaker 1: and they're like, you know what, Microsoft is going to 357 00:19:29,600 --> 00:19:31,560 Speaker 1: make some changes anyway, we better might as well get 358 00:19:31,560 --> 00:19:33,800 Speaker 1: out of here early. I do not think that Microsoft 359 00:19:33,840 --> 00:19:38,480 Speaker 1: is actually getting involved too much just yet. Okay, lastly, 360 00:19:38,560 --> 00:19:41,720 Speaker 1: like talk to us a little bit about where is 361 00:19:41,760 --> 00:19:43,439 Speaker 1: hot right now? So if we're going to have to 362 00:19:43,480 --> 00:19:47,199 Speaker 1: wait for Activision to release Call a Duty, there is 363 00:19:47,240 --> 00:19:52,240 Speaker 1: another game that everyone seem to be talking about. Elden Ring. Yeah, 364 00:19:52,280 --> 00:19:55,360 Speaker 1: alden Ring comes out on Friday today. The review embargo 365 00:19:55,440 --> 00:19:58,359 Speaker 1: lifts a bunch of criticism just hit. Last I checked, 366 00:19:58,359 --> 00:20:01,120 Speaker 1: it was tracking to be um one of the if 367 00:20:01,119 --> 00:20:04,520 Speaker 1: not the best reviewed games of all times. Um So, 368 00:20:04,560 --> 00:20:07,520 Speaker 1: which is the game a lot of what was the 369 00:20:07,560 --> 00:20:11,840 Speaker 1: winner before UM I should check? I think, uh the 370 00:20:11,920 --> 00:20:14,440 Speaker 1: legend of Zelda Breuss of the while it was a 371 00:20:14,480 --> 00:20:17,399 Speaker 1: top one, Mario Odyssey was another chop one um let. 372 00:20:17,400 --> 00:20:19,520 Speaker 1: As I checked on the Open Critic, which is a 373 00:20:19,560 --> 00:20:22,200 Speaker 1: review aggregation site, it has a ninety six out of 374 00:20:22,200 --> 00:20:25,000 Speaker 1: a hundred, which is by far the biggest game of 375 00:20:25,000 --> 00:20:26,920 Speaker 1: the year, and I think one of the biggest games ever. 376 00:20:27,200 --> 00:20:29,960 Speaker 1: But yeah, so this game, UM, it's getting a lot 377 00:20:29,960 --> 00:20:33,520 Speaker 1: of heights, largely because it's a crossover between George R. 378 00:20:33,680 --> 00:20:36,040 Speaker 1: Martin UM. George R. Martin was the writer of the 379 00:20:36,080 --> 00:20:39,760 Speaker 1: Game of Thrones series UM and from Software, which is 380 00:20:39,760 --> 00:20:42,359 Speaker 1: a Japanese developer that, as you tell them, absolutely the 381 00:20:42,480 --> 00:20:45,760 Speaker 1: loved among a lot of gamers for its series Dark 382 00:20:45,840 --> 00:20:49,440 Speaker 1: Souls UM, which is known as like a really interesting, mysterious, 383 00:20:49,480 --> 00:20:53,560 Speaker 1: difficult um action action RPG series. And so the game 384 00:20:53,640 --> 00:20:55,560 Speaker 1: combined the two and it really just takes a lot 385 00:20:55,640 --> 00:20:58,679 Speaker 1: of smart ideas from a lot of other games. And uh, 386 00:20:58,800 --> 00:21:00,760 Speaker 1: it's really brilliant. I've been a whole an of it 387 00:21:00,800 --> 00:21:04,399 Speaker 1: over the past week. Jason, you're doing your reporting for us. 388 00:21:04,520 --> 00:21:07,280 Speaker 1: We thank you. Jason Schreyer, He's always so smart on 389 00:21:07,359 --> 00:21:10,440 Speaker 1: all things gaming. So go check out the latest. Meanwhile, 390 00:21:10,520 --> 00:21:13,800 Speaker 1: coming up, despite while supply chain issues and shipping delays, 391 00:21:14,200 --> 00:21:16,240 Speaker 1: it didn't seem to slow down over stock, which is 392 00:21:16,280 --> 00:21:19,080 Speaker 1: reported about than expected fourth quarter earnings. We're gonna be 393 00:21:19,080 --> 00:21:21,040 Speaker 1: breaking down all of the numbers when it comes to 394 00:21:21,080 --> 00:21:24,040 Speaker 1: you're purchasing a big ticket items for the CEO Jonathan Johnson. 395 00:21:24,080 --> 00:21:27,080 Speaker 1: But also remember there for ay into blockchain. He's been 396 00:21:27,080 --> 00:21:30,480 Speaker 1: a big proponent of the technology and looks as though 397 00:21:30,520 --> 00:21:34,040 Speaker 1: his early investments there seemed to still be bearing fruit. 398 00:21:34,200 --> 00:21:37,600 Speaker 1: Suddenly people liking the stock on a key investment in 399 00:21:37,800 --> 00:21:40,560 Speaker 1: the financial exchange area. So stick with us of that 400 00:21:40,600 --> 00:21:44,560 Speaker 1: conversation from beautiful sunny New York. This has been back. 401 00:22:02,000 --> 00:22:04,640 Speaker 1: This is Bloomberg Technology. I'm Caroline High in New York. 402 00:22:04,720 --> 00:22:07,680 Speaker 1: Let's get back to some market moves today because we've 403 00:22:07,720 --> 00:22:10,960 Speaker 1: seen tech in particular under pressure, particularly amid the rhymesing 404 00:22:11,200 --> 00:22:15,680 Speaker 1: tensions between Russia and Ukraine. Why let's talk to run Blastelica, 405 00:22:15,760 --> 00:22:18,000 Speaker 1: who's with us of course over in Chicago and run 406 00:22:18,840 --> 00:22:22,240 Speaker 1: is it is it theoretically risk off or is it 407 00:22:22,280 --> 00:22:25,919 Speaker 1: more a rising rates environment that means in tech feels 408 00:22:25,920 --> 00:22:30,439 Speaker 1: the pressure the most. Well, we're really seeing both of 409 00:22:30,480 --> 00:22:33,720 Speaker 1: those factors coming to play at the same time right now. 410 00:22:34,119 --> 00:22:36,720 Speaker 1: We already have we've long had concerns about the prospect 411 00:22:36,720 --> 00:22:40,119 Speaker 1: of rising interest rates and inflation fed policy, and then 412 00:22:40,119 --> 00:22:42,800 Speaker 1: on top of that we had this new geopolitical tension 413 00:22:42,840 --> 00:22:45,520 Speaker 1: that it's just another reason for investors be a little 414 00:22:45,520 --> 00:22:47,480 Speaker 1: bit more cautious about the growth side of the market. 415 00:22:47,560 --> 00:22:49,480 Speaker 1: And it's another reason why we've seen people just pull 416 00:22:49,520 --> 00:22:52,120 Speaker 1: back from tech and a pretty broad based fashion. I'm 417 00:22:52,160 --> 00:22:53,639 Speaker 1: looking at a child and now it's like one hundred 418 00:22:54,640 --> 00:22:56,800 Speaker 1: from us all time high. I mean, that's basically heading 419 00:22:56,800 --> 00:23:00,240 Speaker 1: into bear territory now as we saw the SPI in 420 00:23:00,320 --> 00:23:03,639 Speaker 1: a technical correction level. Ryan talked to us about what 421 00:23:03,680 --> 00:23:05,520 Speaker 1: analysts are saying, because on the one side, you've got 422 00:23:05,600 --> 00:23:08,760 Speaker 1: Goldman Sacks sort of talk calling about a regime change 423 00:23:08,800 --> 00:23:11,320 Speaker 1: that we're seeing, particularly in the hedge funds area selling 424 00:23:11,320 --> 00:23:13,480 Speaker 1: out a big tech but Morgan Stanley sort of looking 425 00:23:13,520 --> 00:23:19,240 Speaker 1: at maybe the silver lining the opportunities therein absolutely so 426 00:23:19,280 --> 00:23:21,960 Speaker 1: Morgan Stanley came out with some Daddy yesterday that looks 427 00:23:22,000 --> 00:23:25,040 Speaker 1: at a fund ownership from major technology stocks, and it 428 00:23:25,119 --> 00:23:28,199 Speaker 1: found that when it comes to names like Apple and Microsoft, 429 00:23:28,240 --> 00:23:31,119 Speaker 1: these are under owned relative to their weight in the 430 00:23:31,240 --> 00:23:35,000 Speaker 1: SMP five hundred, which the firm interprets as a positive signal. 431 00:23:35,119 --> 00:23:37,720 Speaker 1: Perhaps people have communities for so much there's maybe a 432 00:23:37,760 --> 00:23:41,919 Speaker 1: little bit room on the upside from here. Therefore, are 433 00:23:41,960 --> 00:23:43,760 Speaker 1: you likely to see a bounce? Are we likely to 434 00:23:44,040 --> 00:23:46,520 Speaker 1: hend head to a bad territory? Are we thinking that 435 00:23:46,560 --> 00:23:49,800 Speaker 1: in this rising tension with Russian Ukraine and we're really 436 00:23:49,840 --> 00:23:54,600 Speaker 1: in for more pain to come? Everyone I've spoken with 437 00:23:54,840 --> 00:23:57,719 Speaker 1: expects a lot more volatility in the space, and certainly 438 00:23:57,720 --> 00:24:00,400 Speaker 1: no one is ruling out the potential for additional aside 439 00:24:00,400 --> 00:24:03,080 Speaker 1: from here. But when it comes to these major names 440 00:24:03,119 --> 00:24:05,840 Speaker 1: like your Apples and Microsoft and Amazon and so forth, 441 00:24:06,000 --> 00:24:09,000 Speaker 1: people continue just to really see very strong long term 442 00:24:09,040 --> 00:24:12,240 Speaker 1: growth potential here, strong earnings power, and those are factories 443 00:24:12,240 --> 00:24:15,040 Speaker 1: that do have people continuing to be a fan of them, 444 00:24:15,119 --> 00:24:17,480 Speaker 1: even if in the short term there is a potential 445 00:24:17,480 --> 00:24:20,960 Speaker 1: for further volatility and downside and questioning evaluations. Ryan, we 446 00:24:21,000 --> 00:24:24,720 Speaker 1: thank you so much. When Ryan Lastelica stays warm over 447 00:24:24,800 --> 00:24:27,840 Speaker 1: in cold Chicago, and let's talk about sort of the 448 00:24:27,880 --> 00:24:29,879 Speaker 1: down day that we had on the overall markets, but 449 00:24:30,080 --> 00:24:33,080 Speaker 1: the companies outperformed. One of them was Overstock, in fact, 450 00:24:33,160 --> 00:24:36,159 Speaker 1: surging in terms of its share price, announcing better than 451 00:24:36,200 --> 00:24:38,760 Speaker 1: expected fourth quarter earnings, as well as navigating, of course, 452 00:24:38,760 --> 00:24:42,600 Speaker 1: the ongoing headwinds that are supply chain issues, labor issues, inflation, 453 00:24:42,680 --> 00:24:45,320 Speaker 1: re isssues. Let's talk about how you managed to navigate that, 454 00:24:45,400 --> 00:24:47,919 Speaker 1: and also a little bit of blockchain to see of 455 00:24:47,960 --> 00:24:51,600 Speaker 1: Overstocks with us Jonathan Johnson, Jonathan, congrats on the numbers 456 00:24:51,720 --> 00:24:53,280 Speaker 1: and and talk to us a little bit about how 457 00:24:53,320 --> 00:24:55,760 Speaker 1: you've managed to ensure the inventories where you need it, 458 00:24:55,800 --> 00:24:57,760 Speaker 1: that supply is where you need it when the rest 459 00:24:57,800 --> 00:25:00,520 Speaker 1: of the world is really struggling with it. Yeah, we 460 00:25:00,600 --> 00:25:05,119 Speaker 1: had another great quarters, our seventh consecutive quarter of profits, 461 00:25:05,560 --> 00:25:09,800 Speaker 1: second consecutive year of market share growth. We have a 462 00:25:09,920 --> 00:25:15,200 Speaker 1: vast and distributed supply chain, uh so, over three thousand 463 00:25:15,320 --> 00:25:18,560 Speaker 1: partners that have goods for us. We have always had 464 00:25:18,600 --> 00:25:23,560 Speaker 1: goods in inventory. We're very good at forecasting for our 465 00:25:24,200 --> 00:25:28,399 Speaker 1: for our carriers where demand will be, so we weren't 466 00:25:28,440 --> 00:25:31,120 Speaker 1: hit with ship again two years ago, and we weren't 467 00:25:31,200 --> 00:25:35,159 Speaker 1: hit with any delivery problems this past year. And of 468 00:25:35,240 --> 00:25:38,320 Speaker 1: course supply chain is tough, but we think our distributed 469 00:25:38,359 --> 00:25:41,560 Speaker 1: asset light model really helps us navigate a well. And 470 00:25:41,640 --> 00:25:44,720 Speaker 1: do you see any easing all some of those pressures 471 00:25:44,720 --> 00:25:48,879 Speaker 1: in general in the industry. I think the bottlenecks and 472 00:25:49,000 --> 00:25:52,280 Speaker 1: kinson the supply chain probably will last for the bulk 473 00:25:52,320 --> 00:25:57,280 Speaker 1: of uh that that supply chain is pretty stressed, and 474 00:25:57,359 --> 00:26:01,160 Speaker 1: so any small kink in it tends to be amplified 475 00:26:01,240 --> 00:26:05,960 Speaker 1: more than it normally would. We think our system works well, 476 00:26:06,000 --> 00:26:09,480 Speaker 1: particularly well in times of high demand and low supply. 477 00:26:10,200 --> 00:26:13,240 Speaker 1: What about inflationary pressures as well? Because people come to 478 00:26:13,280 --> 00:26:17,080 Speaker 1: you for value, is that going to be a headwind 479 00:26:17,080 --> 00:26:19,560 Speaker 1: tailwind for you? As we start to see people worrying 480 00:26:19,600 --> 00:26:22,520 Speaker 1: about the price point, people do come to us and 481 00:26:22,560 --> 00:26:25,960 Speaker 1: recognize us for smart value, which means, you know, the 482 00:26:26,040 --> 00:26:29,720 Speaker 1: best product they can get for their dollar. Of course, 483 00:26:29,760 --> 00:26:33,639 Speaker 1: there are inflationary headwinds for everyone, whether it's labor or 484 00:26:33,720 --> 00:26:37,480 Speaker 1: goods or you know, gasoline prices. We've done a nice 485 00:26:37,560 --> 00:26:41,119 Speaker 1: job being able to absorb those with our suppliers and 486 00:26:41,200 --> 00:26:45,320 Speaker 1: pass as little of those as possible onto the onto 487 00:26:45,320 --> 00:26:48,439 Speaker 1: our customers. Our customers when they come to over stock, 488 00:26:48,920 --> 00:26:52,160 Speaker 1: she expects a great deal for her dollar, and we're 489 00:26:52,160 --> 00:26:55,639 Speaker 1: still able to deliver that. I'm interested when you say gasoline, 490 00:26:55,680 --> 00:26:57,760 Speaker 1: because an awful lot of people would say, actually, it's 491 00:26:57,840 --> 00:26:59,919 Speaker 1: it's the delivery, it's the trucking. Is that sort of 492 00:27:00,560 --> 00:27:03,679 Speaker 1: choke point that has been difficult? How are you finding 493 00:27:03,760 --> 00:27:05,800 Speaker 1: you know, when we look at geopolitical tension, we look 494 00:27:05,840 --> 00:27:08,040 Speaker 1: at oil prices heading towards a hundred dollars? Is that 495 00:27:08,119 --> 00:27:10,159 Speaker 1: something you just braceful that little bit more? How do 496 00:27:10,200 --> 00:27:14,840 Speaker 1: you lean on your suppliers in that respect? Well, you know, 497 00:27:15,119 --> 00:27:19,280 Speaker 1: we we have to lean on them. We work closely 498 00:27:19,560 --> 00:27:22,720 Speaker 1: with you know, the ups s and the Fedexes of 499 00:27:22,760 --> 00:27:26,040 Speaker 1: the world, which are the last mild delivery from our 500 00:27:26,080 --> 00:27:30,280 Speaker 1: suppliers warehouses. Uh, it's it's a difficult thing to manage. 501 00:27:30,600 --> 00:27:33,160 Speaker 1: We've got a great supply chain team than the nagies, 502 00:27:33,240 --> 00:27:37,000 Speaker 1: each of those relationships really well. Just looking at your 503 00:27:37,000 --> 00:27:39,280 Speaker 1: share price obviously doing incredibly well on the day, but 504 00:27:39,359 --> 00:27:42,320 Speaker 1: has been under pressure over the year. How are you 505 00:27:42,359 --> 00:27:45,040 Speaker 1: sort of talking to investors at the moment they're feeling 506 00:27:45,040 --> 00:27:48,320 Speaker 1: that you're getting caught up in an evaluation question mark 507 00:27:48,400 --> 00:27:50,520 Speaker 1: in the time where we start to look at rate 508 00:27:50,600 --> 00:27:53,239 Speaker 1: hikes and issues like that, or what what do you 509 00:27:53,280 --> 00:27:56,439 Speaker 1: make of the valuation of your business? Well, as I 510 00:27:56,520 --> 00:27:59,840 Speaker 1: mentioned on our call today, we have a board off 511 00:28:00,119 --> 00:28:04,600 Speaker 1: rise to share we purchase amount we think our stock 512 00:28:04,720 --> 00:28:09,920 Speaker 1: is undervalued today. Uh, we've been in a a company 513 00:28:09,960 --> 00:28:13,720 Speaker 1: black out BRAOD since the first of December. That's been 514 00:28:13,760 --> 00:28:16,159 Speaker 1: the bulk. When when the time when the price has 515 00:28:16,240 --> 00:28:19,040 Speaker 1: gone down, I think we're in a good position to 516 00:28:19,240 --> 00:28:21,879 Speaker 1: exercise our buy back. Should that be the right thing 517 00:28:21,920 --> 00:28:24,040 Speaker 1: to do? Interesting, so making the most of it yourself. 518 00:28:24,160 --> 00:28:27,600 Speaker 1: Of course, you're a man who's known for being front 519 00:28:27,640 --> 00:28:29,560 Speaker 1: of the pack when it comes to dream homes, but 520 00:28:29,680 --> 00:28:32,160 Speaker 1: also a man who's really understood and got to grips 521 00:28:32,160 --> 00:28:34,600 Speaker 1: and blockchain before many did and before it became the 522 00:28:34,640 --> 00:28:36,520 Speaker 1: catchual term that we would love to make out the 523 00:28:36,560 --> 00:28:39,360 Speaker 1: way further afield in crypto than we actually are. I'm 524 00:28:39,400 --> 00:28:43,360 Speaker 1: interested in Medici ventures, of course, that was originally the 525 00:28:43,400 --> 00:28:45,760 Speaker 1: part of the business that you had making investments in 526 00:28:45,880 --> 00:28:48,959 Speaker 1: some of the blockchain technology. You've doubled down in that 527 00:28:49,040 --> 00:28:52,000 Speaker 1: T zero talk to us about why this is a 528 00:28:52,040 --> 00:28:53,880 Speaker 1: spinoff of yours and said well, a company that you're 529 00:28:53,920 --> 00:28:56,920 Speaker 1: in a minority stake in, and Piper Satellite analysts really 530 00:28:57,000 --> 00:28:59,400 Speaker 1: liking the new funding round that T zero has been getting. 531 00:28:59,640 --> 00:29:02,120 Speaker 1: Remind this what T zero does and why it's additive 532 00:29:02,160 --> 00:29:06,440 Speaker 1: to your business. So T zero is blockchain meets capital markets. 533 00:29:06,600 --> 00:29:11,240 Speaker 1: It's UH. It's a registered alternative trading system or exchange 534 00:29:11,960 --> 00:29:16,880 Speaker 1: UH that uses blockchain to settle trades more quickly. It's 535 00:29:16,920 --> 00:29:19,960 Speaker 1: able to deal in cryptocurrencies and n f t s 536 00:29:20,000 --> 00:29:25,040 Speaker 1: and security tokens and the normally traded NMS securities UH. 537 00:29:25,120 --> 00:29:28,920 Speaker 1: This week, T zero announced that it received a significant 538 00:29:29,320 --> 00:29:34,239 Speaker 1: minority investment from ICE, the parent company to the New 539 00:29:34,280 --> 00:29:38,520 Speaker 1: York Stock Exchange, among others, and that the former chief 540 00:29:38,640 --> 00:29:43,160 Speaker 1: strategy officer at Ice would become the new CEO at 541 00:29:43,160 --> 00:29:47,040 Speaker 1: T zero. We think this is a great omen for 542 00:29:47,120 --> 00:29:52,720 Speaker 1: the future as markets moved to the century. We think 543 00:29:52,720 --> 00:29:55,040 Speaker 1: they're going to use blockchain. We think you're gonna be 544 00:29:55,120 --> 00:29:58,920 Speaker 1: able to trade you know, crypto and stock and n 545 00:29:58,960 --> 00:30:01,680 Speaker 1: f t s all in one place. T zero is 546 00:30:01,720 --> 00:30:05,080 Speaker 1: set up for that to have Ice on the cap table. 547 00:30:05,480 --> 00:30:08,520 Speaker 1: And David goon is the is the CEO. I just 548 00:30:08,600 --> 00:30:12,360 Speaker 1: think bothes really really well, well, how long will you 549 00:30:12,640 --> 00:30:17,360 Speaker 1: will overstall Cremaine a key investor. What is your feel 550 00:30:17,440 --> 00:30:21,880 Speaker 1: forward looking plan in this respect? So we have interests 551 00:30:22,120 --> 00:30:25,880 Speaker 1: investments in twenty one different blockchain companies. About a year 552 00:30:25,920 --> 00:30:30,000 Speaker 1: ago we formed a limited partnership and helling On Ventures, 553 00:30:30,160 --> 00:30:33,640 Speaker 1: which is a venture capital firm, is the general partner 554 00:30:33,720 --> 00:30:38,719 Speaker 1: of that fund and it manages or oversees those uh 555 00:30:39,200 --> 00:30:44,640 Speaker 1: twenty one companies, including T zero. Hellyan was instrumental in 556 00:30:44,760 --> 00:30:48,400 Speaker 1: closing this deal with David Goon and Ice and so, 557 00:30:48,840 --> 00:30:52,960 Speaker 1: uh we're letting Hellian manage the exits and how those 558 00:30:53,000 --> 00:30:56,840 Speaker 1: things work within that fund. But I see a long, 559 00:30:56,960 --> 00:31:01,120 Speaker 1: strong future for T zero, really fascinating and being able 560 00:31:01,160 --> 00:31:03,880 Speaker 1: to talk about the consumer and indeed the rock Chane 561 00:31:03,920 --> 00:31:05,720 Speaker 1: Well were you all at the same time Overstock CEO 562 00:31:05,800 --> 00:31:09,120 Speaker 1: Jonathan Johnson stay well in Salt Lake City. Meanwhile, coming 563 00:31:09,160 --> 00:31:12,640 Speaker 1: up Crypto and Washington is a relationship between the industry 564 00:31:12,640 --> 00:31:16,120 Speaker 1: and the Hill all that transparent we're talking about, well 565 00:31:16,160 --> 00:31:18,360 Speaker 1: the swapping of talent from one to the other as 566 00:31:18,520 --> 00:31:31,640 Speaker 1: Bloomberg and is of course time now for our Crypto report, 567 00:31:31,720 --> 00:31:34,640 Speaker 1: and we want to dive into the relationship between crypto 568 00:31:34,720 --> 00:31:37,360 Speaker 1: and Capitol Hill because well, sen since I was getting 569 00:31:37,360 --> 00:31:40,240 Speaker 1: more entangled people increasingly moving between jobs and crypto and 570 00:31:40,320 --> 00:31:44,440 Speaker 1: the government agencies that actually police that very industry. Well, 571 00:31:44,480 --> 00:31:47,040 Speaker 1: there's therefore the potential for conflicts of interest. They seem 572 00:31:47,080 --> 00:31:50,080 Speaker 1: to be growing and could it potentially undermine efforts to 573 00:31:50,120 --> 00:31:53,000 Speaker 1: really regulate the sector. There's been a deep dive done 574 00:31:53,040 --> 00:31:55,960 Speaker 1: by my colleague and Bloomberg, Allison Verse Brill, and you 575 00:31:56,040 --> 00:31:58,200 Speaker 1: join me now, Allison, to really talk about the data 576 00:31:58,240 --> 00:32:01,440 Speaker 1: being crunched by the Tech Transparency Project. What do they 577 00:32:01,480 --> 00:32:03,560 Speaker 1: make of the amount that she has scale of the 578 00:32:03,600 --> 00:32:09,480 Speaker 1: revolving duel between Capital Hillen CRYPTI. So they characterized this 579 00:32:09,680 --> 00:32:13,200 Speaker 1: as as really an explosion and an activity in recent years. 580 00:32:13,480 --> 00:32:15,479 Speaker 1: Um you know, I talked to them a little bit 581 00:32:15,520 --> 00:32:18,480 Speaker 1: about when they started analyzing this data and they said, 582 00:32:19,120 --> 00:32:20,840 Speaker 1: you know, it was slow to start, and now we're 583 00:32:20,880 --> 00:32:22,960 Speaker 1: seeing more and more of it. And I can tell 584 00:32:23,000 --> 00:32:25,680 Speaker 1: you from personal experience having covered this now for a 585 00:32:25,720 --> 00:32:29,160 Speaker 1: couple of months that on a near regular basis, I'm 586 00:32:29,200 --> 00:32:33,120 Speaker 1: getting announcements about first mal shifts, you know, individuals moving 587 00:32:33,200 --> 00:32:36,920 Speaker 1: from jobs at the White House, regulators UH into companies 588 00:32:36,960 --> 00:32:40,680 Speaker 1: like Finance, coin Base, um or or groups that lobby 589 00:32:40,840 --> 00:32:44,080 Speaker 1: or represent them at law firms. Do is there a date, 590 00:32:44,160 --> 00:32:46,200 Speaker 1: Is there a time? Is there a tipping point that 591 00:32:46,200 --> 00:32:49,600 Speaker 1: in started this move? Do you think so? You know, 592 00:32:49,640 --> 00:32:52,760 Speaker 1: I talked to the director of the Tech Transparency Project 593 00:32:52,880 --> 00:32:54,960 Speaker 1: and she said they started looking at that as far 594 00:32:55,000 --> 00:32:59,600 Speaker 1: back as UM but that there wasn't really a you know, 595 00:32:59,720 --> 00:33:03,440 Speaker 1: grow in this until and that we've just started to 596 00:33:03,480 --> 00:33:08,280 Speaker 1: see that increase since then. And I can also say 597 00:33:08,320 --> 00:33:11,320 Speaker 1: that the infrastructure bill that was passed last year contained 598 00:33:11,320 --> 00:33:14,480 Speaker 1: some provisions of crypto industry didn't didn't like all that much, 599 00:33:14,960 --> 00:33:18,760 Speaker 1: and that's definitely spurred some some activities, some moves, uh 600 00:33:19,200 --> 00:33:21,720 Speaker 1: you know, also on the lobbying side. So seeing a 601 00:33:21,800 --> 00:33:25,120 Speaker 1: lot of that going back to that time when it 602 00:33:25,320 --> 00:33:28,280 Speaker 1: was that particular bill that took I mean, a lawful 603 00:33:28,280 --> 00:33:30,600 Speaker 1: lot of people by surprise that they suddenly were really 604 00:33:30,880 --> 00:33:33,840 Speaker 1: doubling down on the crypto space. And we did a 605 00:33:33,880 --> 00:33:37,520 Speaker 1: lot of number crunching then about the sheer lack of 606 00:33:37,560 --> 00:33:40,680 Speaker 1: lobbying and the money that is spent by other industry 607 00:33:40,680 --> 00:33:43,200 Speaker 1: groups visa VI crypto, and it was just paled into 608 00:33:43,200 --> 00:33:45,720 Speaker 1: in comparison. They had hardly anyone up on Capitol Hill 609 00:33:45,760 --> 00:33:48,320 Speaker 1: fighting for them. Is that now really changing, and what 610 00:33:48,400 --> 00:33:51,680 Speaker 1: are the concerns being highlighted by this particular bit of reporting. 611 00:33:52,880 --> 00:33:56,600 Speaker 1: So that's definitely changing. We're seeing, um, you know, we're 612 00:33:56,600 --> 00:34:01,640 Speaker 1: seeing superpacks that are designated just to crypto. We're seeing um, 613 00:34:01,680 --> 00:34:05,080 Speaker 1: you know, companies like coin base and and others beating 614 00:34:05,160 --> 00:34:09,960 Speaker 1: up their lobbying height, hiring more outside firms. Um. So 615 00:34:10,000 --> 00:34:12,120 Speaker 1: in general, we're just seeing a lot more money flooding 616 00:34:12,239 --> 00:34:15,200 Speaker 1: into Washington. And that was really one of the concerns 617 00:34:15,239 --> 00:34:17,200 Speaker 1: that was raised in this report. They said, you know, 618 00:34:17,280 --> 00:34:21,120 Speaker 1: having this greater flow of former regulators into the industry 619 00:34:21,200 --> 00:34:24,040 Speaker 1: or vice versa, you know, could have potentially impact the 620 00:34:24,080 --> 00:34:27,200 Speaker 1: regulatory process um and prevent the rules from being as 621 00:34:27,200 --> 00:34:29,400 Speaker 1: tight as they should be. And for full disclosure, my 622 00:34:29,480 --> 00:34:31,839 Speaker 1: husband is a senior manager over at coin base, so 623 00:34:32,239 --> 00:34:34,880 Speaker 1: when I highlight that fact, But I'm interested in whether 624 00:34:34,920 --> 00:34:37,200 Speaker 1: this is unique or not. I mean, is this kind 625 00:34:37,239 --> 00:34:39,759 Speaker 1: of what happens. Crypto is so unique because of the 626 00:34:39,760 --> 00:34:41,640 Speaker 1: sheer scale of money that was being made and I 627 00:34:41,680 --> 00:34:43,920 Speaker 1: can imagine that an awful lot of you know, money, 628 00:34:43,960 --> 00:34:45,760 Speaker 1: once we put to work to ensure that the industry, 629 00:34:45,760 --> 00:34:48,960 Speaker 1: they will believe and survives. But what about a revolving 630 00:34:49,000 --> 00:34:54,120 Speaker 1: door between Capitol Hill and other industry groups, other lobbying areas. 631 00:34:55,600 --> 00:34:57,680 Speaker 1: UM this, I will say, this is one area where 632 00:34:57,719 --> 00:35:00,400 Speaker 1: crypto is definitely not unique. We see that at in 633 00:35:00,480 --> 00:35:02,960 Speaker 1: all different types of sectors. We see it in banking, 634 00:35:03,040 --> 00:35:06,480 Speaker 1: we see it in tax um. I think pretty timely actually, 635 00:35:06,520 --> 00:35:09,520 Speaker 1: we saw a pair of lawmakers, including Senator Liz Warren, 636 00:35:10,080 --> 00:35:13,479 Speaker 1: asking for an investigation into sort of the a flow 637 00:35:13,520 --> 00:35:15,920 Speaker 1: of officials from large accounting firms into the I R 638 00:35:16,000 --> 00:35:20,319 Speaker 1: S and Treasury and back and how that impacts tax rules. UM. So, 639 00:35:20,440 --> 00:35:23,919 Speaker 1: definitely a common trend all across different sectors. I think 640 00:35:23,920 --> 00:35:25,960 Speaker 1: the one difference is that this is now a growing 641 00:35:25,960 --> 00:35:29,080 Speaker 1: trend in crypto, which is such a new industry, and 642 00:35:29,120 --> 00:35:31,840 Speaker 1: it really reflects that it's gaining more maturity and it's 643 00:35:31,880 --> 00:35:35,520 Speaker 1: you know, getting more influence in Washington as investment. Thank 644 00:35:35,560 --> 00:35:37,799 Speaker 1: you so much for being us the insights on that 645 00:35:37,880 --> 00:35:49,520 Speaker 1: revolving deal. We thank you. What it will take is 646 00:35:49,560 --> 00:35:54,440 Speaker 1: not just simply putting simple bandages and putting in programs, 647 00:35:54,480 --> 00:35:58,760 Speaker 1: so to speak. It's about fundamentally, um redesigning the culture 648 00:35:59,239 --> 00:36:01,800 Speaker 1: that exists with thee. The old way of doing things 649 00:36:02,000 --> 00:36:04,719 Speaker 1: is no longer the way of the future. The data 650 00:36:04,760 --> 00:36:08,919 Speaker 1: shows that individuals from the historically excluded communities are having 651 00:36:08,920 --> 00:36:11,720 Speaker 1: a different experience. That it also starts with the data, 652 00:36:11,760 --> 00:36:15,120 Speaker 1: and that will help us think about strategies and solutions. 653 00:36:15,280 --> 00:36:17,560 Speaker 1: We have to address some of the root problems. At 654 00:36:17,560 --> 00:36:20,720 Speaker 1: the moment, what we do is play like diversity musical chairs, 655 00:36:20,800 --> 00:36:22,319 Speaker 1: and at the end of the day, we have to 656 00:36:22,440 --> 00:36:25,920 Speaker 1: expand the actual cool of that talent itself by addressing 657 00:36:26,040 --> 00:36:30,440 Speaker 1: educational equities and other systemic variants. Some of the d 658 00:36:30,640 --> 00:36:34,440 Speaker 1: I experts from Uber to Spotify to Snapchat talking about 659 00:36:34,600 --> 00:36:37,759 Speaker 1: really tackling discrimination in the tech industry and well as 660 00:36:37,840 --> 00:36:39,719 Speaker 1: one of the key goals of my next guest to 661 00:36:40,320 --> 00:36:42,880 Speaker 1: Twilio is out with its own annual Impact and d 662 00:36:43,080 --> 00:36:45,840 Speaker 1: I report just today talking about how business leaders and 663 00:36:45,880 --> 00:36:49,640 Speaker 1: corporations need to think about doing good overall. CEO Jeff 664 00:36:49,719 --> 00:36:52,440 Speaker 1: Lawson and say is joining us now, And I mean 665 00:36:52,520 --> 00:36:54,759 Speaker 1: so focused are you on this that you're taking time 666 00:36:54,760 --> 00:36:57,880 Speaker 1: out of your well deserved break. So we appreciate that, Jeff, 667 00:36:57,920 --> 00:37:02,080 Speaker 1: and I'm interested about really the findings what business responsibility 668 00:37:02,160 --> 00:37:05,320 Speaker 1: means to you at Twilio. Now, Yeah, thank you go, 669 00:37:05,480 --> 00:37:09,160 Speaker 1: And I mean it's um really interesting when I think 670 00:37:09,160 --> 00:37:12,840 Speaker 1: about the contract, the social contract between our society and companies. 671 00:37:13,160 --> 00:37:16,040 Speaker 1: The idea is that companies make our society better, and 672 00:37:16,080 --> 00:37:17,879 Speaker 1: that's why we allow things like a piece of paper 673 00:37:17,920 --> 00:37:20,320 Speaker 1: files from the state of Delaware or in Dublin can 674 00:37:20,440 --> 00:37:22,920 Speaker 1: own property and earn the contracts and all sorts of 675 00:37:22,920 --> 00:37:26,080 Speaker 1: interesting things. And historically we've said, well, it makes society 676 00:37:26,120 --> 00:37:29,759 Speaker 1: better because you know, increases production and increases jobs and 677 00:37:29,800 --> 00:37:32,200 Speaker 1: things like that, and companies big process. But I actually 678 00:37:32,239 --> 00:37:36,160 Speaker 1: think now society is asking more from that contract. We 679 00:37:36,320 --> 00:37:39,120 Speaker 1: a tilio have this belief that our existence should make 680 00:37:39,480 --> 00:37:43,480 Speaker 1: communities around us and society overall stronger because we exist. 681 00:37:43,800 --> 00:37:47,759 Speaker 1: And that's a multifaceted aspect of this contract that I 682 00:37:47,760 --> 00:37:50,160 Speaker 1: think goes well beyond what you know, the last generation 683 00:37:50,160 --> 00:37:52,279 Speaker 1: of business leaders thought that it was really just about 684 00:37:52,280 --> 00:37:54,920 Speaker 1: making a profit. It's also a lot about the data. 685 00:37:55,120 --> 00:37:59,080 Speaker 1: How you ensure that you are gaining true diversity, How 686 00:37:59,120 --> 00:38:02,080 Speaker 1: indeed you ask saying that pay equality is coming about, 687 00:38:02,239 --> 00:38:04,440 Speaker 1: how are you tracking the impact that you make from 688 00:38:04,480 --> 00:38:08,440 Speaker 1: an environmental perspective, a social perspective, a governance perspective. Well, 689 00:38:08,440 --> 00:38:11,520 Speaker 1: obviously we try to track our impact along all those aspects. 690 00:38:11,560 --> 00:38:13,200 Speaker 1: But you know, we do it not to have like 691 00:38:13,320 --> 00:38:16,200 Speaker 1: the number to show now we are transparent about the 692 00:38:16,200 --> 00:38:18,680 Speaker 1: impact that we're having, but we actually use Like when 693 00:38:18,680 --> 00:38:21,080 Speaker 1: you think about d E I A lot of companies 694 00:38:21,120 --> 00:38:22,560 Speaker 1: think about, oh, this data, we have to put it 695 00:38:22,600 --> 00:38:26,040 Speaker 1: out there to to to to prove something to the world. Um, 696 00:38:26,120 --> 00:38:28,280 Speaker 1: what we think about it is the data is necessary, 697 00:38:28,320 --> 00:38:31,520 Speaker 1: but you use the data to move, not prove. You 698 00:38:31,680 --> 00:38:34,800 Speaker 1: use the data to impact your activities and to drive 699 00:38:34,960 --> 00:38:37,759 Speaker 1: how you're building the company, to make a company that 700 00:38:37,880 --> 00:38:40,439 Speaker 1: is ever more inclusive and ever more diverse. And that's 701 00:38:40,440 --> 00:38:43,440 Speaker 1: how we think about using data. Okay, So can you 702 00:38:43,440 --> 00:38:45,319 Speaker 1: give us an example. I mean, I know that you've 703 00:38:45,320 --> 00:38:48,839 Speaker 1: been in particular helping certain non for profits organizations sort 704 00:38:48,880 --> 00:38:53,320 Speaker 1: of and align themselves with you and with other businesses. 705 00:38:53,560 --> 00:38:55,239 Speaker 1: Is that can you give us like exact data of 706 00:38:55,239 --> 00:38:58,240 Speaker 1: how you're doing it. I'll give you another example. And business, 707 00:38:58,239 --> 00:38:59,480 Speaker 1: what do we do? We set goals and we put 708 00:38:59,520 --> 00:39:02,000 Speaker 1: our mind to which eating them. So when the vaccine 709 00:39:02,000 --> 00:39:04,680 Speaker 1: for COVID came out last year, we set a goal 710 00:39:04,960 --> 00:39:08,960 Speaker 1: to help vaccinate a billion people worldwide and we and 711 00:39:09,000 --> 00:39:12,440 Speaker 1: we put to work our product, our technology, we put 712 00:39:12,480 --> 00:39:15,239 Speaker 1: to work our people and their volunteer time and the 713 00:39:15,280 --> 00:39:17,880 Speaker 1: resources are funding from the company. And as a result 714 00:39:17,920 --> 00:39:20,840 Speaker 1: of that, already just a year in we have already 715 00:39:20,840 --> 00:39:24,520 Speaker 1: helped to vaccinate three fifty million people and that is 716 00:39:24,560 --> 00:39:26,960 Speaker 1: a huge number, but we've just started a third of 717 00:39:26,960 --> 00:39:28,600 Speaker 1: the way hey to our goal of a billion. But 718 00:39:28,680 --> 00:39:31,000 Speaker 1: we did that by partnering with organizations who are on 719 00:39:31,040 --> 00:39:33,959 Speaker 1: the ground, like Dovey, who is out there trying to 720 00:39:34,160 --> 00:39:37,200 Speaker 1: vaccinate people in poorer countries that don't have readily access 721 00:39:37,520 --> 00:39:40,000 Speaker 1: to the vaccine. And so we donated ten million dollars 722 00:39:40,040 --> 00:39:42,680 Speaker 1: to gather were the second largest corporation to donate to 723 00:39:42,680 --> 00:39:44,560 Speaker 1: that cause um And so I'm very proud of what 724 00:39:44,600 --> 00:39:46,520 Speaker 1: Toyo has done. And it's just another example of how 725 00:39:46,560 --> 00:39:48,799 Speaker 1: we set goals and we use data to move to 726 00:39:48,840 --> 00:39:50,920 Speaker 1: get outcomes that we want as opposed to just to 727 00:39:50,920 --> 00:39:53,839 Speaker 1: try and prove something. Do you have that it sort 728 00:39:53,880 --> 00:39:56,880 Speaker 1: of disrupts from within? And are you leading my example 729 00:39:56,920 --> 00:40:00,480 Speaker 1: in some way? And how you seeing other companies embrace 730 00:40:00,560 --> 00:40:02,719 Speaker 1: what you often use your own tools to do the 731 00:40:02,760 --> 00:40:06,279 Speaker 1: same sort of thing. You know, the opposite of trying 732 00:40:06,320 --> 00:40:08,680 Speaker 1: to have a monopoly on doing good. We actually want 733 00:40:08,760 --> 00:40:11,960 Speaker 1: to open source any idea that we have and help 734 00:40:12,040 --> 00:40:13,960 Speaker 1: other people to do good as well. You know, one 735 00:40:13,960 --> 00:40:15,640 Speaker 1: of the last pages of our impact report that we 736 00:40:15,719 --> 00:40:18,879 Speaker 1: released today actually says our lessons learned in this past year, 737 00:40:19,000 --> 00:40:20,440 Speaker 1: and it talks about some of the things that you know, 738 00:40:20,480 --> 00:40:22,840 Speaker 1: mistakes we've made and learned from it and hopes that 739 00:40:22,920 --> 00:40:25,880 Speaker 1: other people can do that. Another example is we started 740 00:40:25,880 --> 00:40:28,200 Speaker 1: a program called we Pledge one Percent. It's a program 741 00:40:28,200 --> 00:40:31,160 Speaker 1: for our employees to pledge one percent of their time, 742 00:40:31,320 --> 00:40:34,640 Speaker 1: their income, or their totally out equity to do good 743 00:40:34,680 --> 00:40:36,920 Speaker 1: in the world for nonprofits. And we help them to 744 00:40:36,920 --> 00:40:39,000 Speaker 1: execute that by giving them ideas, help them donate the 745 00:40:39,080 --> 00:40:41,400 Speaker 1: equity effects that they want to do. And we've open 746 00:40:41,440 --> 00:40:44,319 Speaker 1: sourcens and invited any other company who wants to bring 747 00:40:44,320 --> 00:40:46,640 Speaker 1: this program to their employees as well. And so far 748 00:40:46,680 --> 00:40:49,960 Speaker 1: we've got dozens of companies including at Lastian and Zoom 749 00:40:50,000 --> 00:40:52,560 Speaker 1: and many others who have actually brought this program to 750 00:40:52,640 --> 00:40:55,160 Speaker 1: their employees well. And now we've got tens of thousands 751 00:40:55,200 --> 00:40:58,160 Speaker 1: of employees at of variety of different companies, all participating 752 00:40:58,160 --> 00:41:01,880 Speaker 1: by giving one percent of their resource just to do good. Interestingly, 753 00:41:01,960 --> 00:41:04,319 Speaker 1: do you think that it sets you apart from a 754 00:41:04,360 --> 00:41:06,640 Speaker 1: talent perspective, and you're getting that feedback that people are 755 00:41:06,640 --> 00:41:09,040 Speaker 1: coming to Twilio because of this or is this sort 756 00:41:09,080 --> 00:41:11,520 Speaker 1: of an added benefit quote unquote if you know what 757 00:41:11,560 --> 00:41:14,799 Speaker 1: I mean. Well, we've made impact a really integral part 758 00:41:14,840 --> 00:41:17,040 Speaker 1: of our business. At some companies, you know, doing good 759 00:41:17,080 --> 00:41:18,560 Speaker 1: as a cost center or we got to donate to 760 00:41:18,600 --> 00:41:20,120 Speaker 1: this so we don't look bad in the press. Right 761 00:41:20,360 --> 00:41:22,120 Speaker 1: at Twilio, that's not how we think about it all. 762 00:41:22,200 --> 00:41:24,520 Speaker 1: We think of it as a virtuous cycle. The more 763 00:41:24,560 --> 00:41:26,440 Speaker 1: good we do in the world, the more of that 764 00:41:26,520 --> 00:41:29,320 Speaker 1: is going to engage our employees and build great awareness 765 00:41:29,320 --> 00:41:32,040 Speaker 1: and like high esteem for our company. That will attract 766 00:41:32,080 --> 00:41:35,520 Speaker 1: more customers, that will attract more employees that will then 767 00:41:35,560 --> 00:41:37,799 Speaker 1: help us build a stronger company that then can allow 768 00:41:37,880 --> 00:41:39,600 Speaker 1: us to do more in the world. And that is 769 00:41:39,640 --> 00:41:41,920 Speaker 1: a nice virtuous cycle. And that's why Toyo dot org 770 00:41:42,320 --> 00:41:44,880 Speaker 1: at at our company is not a cost center. It's 771 00:41:44,880 --> 00:41:47,920 Speaker 1: actually a business unit, and it actually does business to 772 00:41:48,000 --> 00:41:50,560 Speaker 1: get our product into the hands of nonprofits who could 773 00:41:50,560 --> 00:41:53,120 Speaker 1: be using our product to do good at great discount. 774 00:41:53,239 --> 00:41:55,759 Speaker 1: And then we partner with those organizations make them successful 775 00:41:55,920 --> 00:41:57,600 Speaker 1: and that allows us to them do more good in 776 00:41:57,640 --> 00:41:59,000 Speaker 1: the world and I think that's a new model that 777 00:41:59,040 --> 00:42:02,280 Speaker 1: I'm very proud of having really elevate that. And just briefly, 778 00:42:02,360 --> 00:42:04,160 Speaker 1: I've got about a minute left. When you are looking 779 00:42:04,200 --> 00:42:06,200 Speaker 1: at billion people vaccinated? Is this very much on the 780 00:42:06,200 --> 00:42:08,640 Speaker 1: emerging markets focus? Because I'm thinking of our academs who 781 00:42:08,640 --> 00:42:10,480 Speaker 1: are in the Union in New York. Potentially you're not 782 00:42:10,520 --> 00:42:12,760 Speaker 1: needing people to be vaccinated to go out to restaurants 783 00:42:12,800 --> 00:42:15,600 Speaker 1: and the like. Well, you know, think about it. A 784 00:42:15,680 --> 00:42:19,160 Speaker 1: lot of this is in emerging countries where there isn't 785 00:42:19,200 --> 00:42:21,400 Speaker 1: as easy access to vaccines. And we're very happy to 786 00:42:21,520 --> 00:42:24,000 Speaker 1: partner with a number of organizations sort of doing amazing 787 00:42:24,000 --> 00:42:26,799 Speaker 1: work like Save the Children's another great organization with something 788 00:42:26,840 --> 00:42:28,880 Speaker 1: to educate the world on the safety of these vaccines. 789 00:42:28,920 --> 00:42:32,400 Speaker 1: But even here in the United States and other wealthier countries, 790 00:42:32,640 --> 00:42:35,640 Speaker 1: you still see vaccine hesitancy. We still have a huge 791 00:42:35,719 --> 00:42:39,480 Speaker 1: effort to mobilize and get even the US population vaccinated, 792 00:42:39,480 --> 00:42:42,000 Speaker 1: and we're still not done, obviously, And so I see 793 00:42:42,000 --> 00:42:44,040 Speaker 1: this as a as an effort that truly spends the world. 794 00:42:44,560 --> 00:42:46,880 Speaker 1: Jeff Lawson, so great to speak with you. Thank you. 795 00:42:46,920 --> 00:42:49,160 Speaker 1: Go back to your break now, really appreciate the time. 796 00:42:49,200 --> 00:42:52,200 Speaker 1: Trilio CEO. Meanwhile, what does it for this edition of 797 00:42:52,200 --> 00:42:55,000 Speaker 1: bloom Bag Technology? Join us tomorrow. We're gonna be joining 798 00:42:55,440 --> 00:42:57,880 Speaker 1: John Woo, the president of Ava Labs, to talk about 799 00:42:58,280 --> 00:43:00,799 Speaker 1: well earnings of crypto. It's the bring back