1 00:00:00,640 --> 00:00:03,440 Speaker 1: Everyone deserves a chance in the driver's seat. For GM 2 00:00:03,440 --> 00:00:05,600 Speaker 1: and Revolt, that means leading the way on the road 3 00:00:05,640 --> 00:00:08,000 Speaker 1: to an all electric feature and envisioning a world to 4 00:00:08,200 --> 00:00:12,880 Speaker 1: zero crashes, zero tail pipe admissions, and zero congestion. GM's 5 00:00:12,880 --> 00:00:17,119 Speaker 1: committed to making evis accessible for everybody. That means you too. 6 00:00:17,720 --> 00:00:20,240 Speaker 1: So what are you waiting for. GM's got the keys, 7 00:00:20,520 --> 00:00:23,640 Speaker 1: You grab the wheel. Learn more about an all electric 8 00:00:23,680 --> 00:00:27,640 Speaker 1: feature and the zero zero Zero initiative at GM dot com, 9 00:00:27,840 --> 00:00:35,760 Speaker 1: GM everybody else. But let's get to the show. Yo, yo, yo, 10 00:00:35,880 --> 00:00:40,839 Speaker 1: Welcome to It's up there Podcasts. I am You're active 11 00:00:41,280 --> 00:00:48,360 Speaker 1: and attractive and now favorite part kids produce a host 12 00:00:48,440 --> 00:00:50,519 Speaker 1: in the coach. You're big loan. I want to say 13 00:00:50,600 --> 00:00:54,120 Speaker 1: thank you everybody for being here. You always show me support. Man. 14 00:00:54,160 --> 00:00:57,600 Speaker 1: It's nothing like y'all round of applause for my mother supporters. 15 00:01:00,600 --> 00:01:02,639 Speaker 1: Let's keep it all way real with each other. Man. 16 00:01:02,720 --> 00:01:05,880 Speaker 1: We're dealing with cultural momentum right now. Man, Thank y'all 17 00:01:05,959 --> 00:01:08,280 Speaker 1: for being important to me and always on the side 18 00:01:08,280 --> 00:01:10,960 Speaker 1: of trying to see me elevating the game, because that's 19 00:01:10,959 --> 00:01:13,880 Speaker 1: so important for everyone as we try to learn how 20 00:01:14,160 --> 00:01:16,920 Speaker 1: to navigate through this space. Right now, Man, I'm laying 21 00:01:16,959 --> 00:01:19,920 Speaker 1: down the blueprint. I ain't waiting on nobody. You're dealing 22 00:01:20,000 --> 00:01:22,559 Speaker 1: with brick by brick. You're dealing with someone that's saying 23 00:01:22,600 --> 00:01:26,560 Speaker 1: I'm going to get man. I'm going to get man. 24 00:01:26,800 --> 00:01:30,160 Speaker 1: And thank god that real nick or eating this industry 25 00:01:30,200 --> 00:01:32,080 Speaker 1: and in this space where they say, you know what, 26 00:01:32,200 --> 00:01:35,920 Speaker 1: I see another real operating with his own out of 27 00:01:35,920 --> 00:01:40,560 Speaker 1: his own, under his own You understand and respect that 28 00:01:40,680 --> 00:01:44,399 Speaker 1: wholeheartedly from the center of day souling and give me 29 00:01:44,560 --> 00:01:47,040 Speaker 1: access to the audience, as we know that's one of 30 00:01:47,080 --> 00:01:49,200 Speaker 1: the most important things. So those of you that are 31 00:01:49,240 --> 00:01:51,520 Speaker 1: here from him on out, I want to say, welcome. 32 00:01:51,880 --> 00:01:54,280 Speaker 1: This is how it works for it Up There podcast. 33 00:01:54,320 --> 00:01:56,760 Speaker 1: I know some of y'all have listened to the experience 34 00:01:56,800 --> 00:01:59,920 Speaker 1: with Little Baby. That's my second show that I've created 35 00:02:00,680 --> 00:02:03,280 Speaker 1: in this space, man, as we plan on running media 36 00:02:03,600 --> 00:02:06,360 Speaker 1: and everyone knows that Loan fields as though he's gonna 37 00:02:06,400 --> 00:02:09,560 Speaker 1: go get that five hunting me and I'll show you 38 00:02:09,600 --> 00:02:11,920 Speaker 1: how I'll work everybody, but set that to the side. 39 00:02:11,919 --> 00:02:13,600 Speaker 1: I know y'all really don't know me. You're here to 40 00:02:13,639 --> 00:02:16,240 Speaker 1: see what else I bring to the game. It's up 41 00:02:16,240 --> 00:02:20,480 Speaker 1: There podcast videos are exclusively on patreon dot com. What 42 00:02:20,600 --> 00:02:22,679 Speaker 1: you would need to do is head to Patreon dot 43 00:02:22,720 --> 00:02:26,600 Speaker 1: com slash it's up their podcast. You'll receive all videos. 44 00:02:26,639 --> 00:02:29,320 Speaker 1: They are the ones for the experience and the ones 45 00:02:29,400 --> 00:02:31,960 Speaker 1: for us up their podcasts under the twenty five dollars 46 00:02:32,000 --> 00:02:35,720 Speaker 1: tier um and also bonus content and merchant things like that. 47 00:02:35,760 --> 00:02:37,240 Speaker 1: If you want to just go and get us up 48 00:02:37,320 --> 00:02:40,519 Speaker 1: there podcast, you go just subscribe there. You get the 49 00:02:40,639 --> 00:02:43,000 Speaker 1: video the same day as the audio dropping. You get 50 00:02:43,040 --> 00:02:46,160 Speaker 1: to see how it's up there podcast studio looks. We 51 00:02:46,240 --> 00:02:49,240 Speaker 1: are upgrading everything as we speak. Man, We're in a 52 00:02:49,280 --> 00:02:53,800 Speaker 1: great position so and we're grateful. So that's how it works. Also, 53 00:02:53,919 --> 00:02:57,400 Speaker 1: you can find clips and videos on fog for YouTube. 54 00:02:57,440 --> 00:03:00,440 Speaker 1: Things live their stagnant right so they come out later 55 00:03:00,560 --> 00:03:03,840 Speaker 1: over there. We did drop the Little Baby interview right 56 00:03:03,919 --> 00:03:06,680 Speaker 1: on YouTube because the culture shock and of course little 57 00:03:06,680 --> 00:03:10,000 Speaker 1: Baby being the biggest artist, one of in the culture, 58 00:03:10,520 --> 00:03:12,880 Speaker 1: one of the top three artists in that excludes no 59 00:03:12,960 --> 00:03:16,040 Speaker 1: one in the culture, and we look at him in 60 00:03:16,040 --> 00:03:19,560 Speaker 1: a certain way and respect his placement in the market, 61 00:03:19,639 --> 00:03:22,080 Speaker 1: so we wanted to approach it that way. So, man, again, 62 00:03:22,240 --> 00:03:24,480 Speaker 1: thanks so much. Let's get into the show. There's so 63 00:03:24,600 --> 00:03:26,840 Speaker 1: much in the culture to speak about. I want to 64 00:03:26,840 --> 00:03:29,800 Speaker 1: talk to y'all about the little baby, interviewing them and 65 00:03:30,440 --> 00:03:32,960 Speaker 1: mistakes that I make, and just the idea of being 66 00:03:32,960 --> 00:03:36,600 Speaker 1: an entrepreneur. Right, But I want to start somewhere else. 67 00:03:37,760 --> 00:03:40,000 Speaker 1: Matter of fact, I do want to start here. I 68 00:03:40,080 --> 00:03:42,640 Speaker 1: want to help people understand the gravity of what you 69 00:03:42,760 --> 00:03:47,480 Speaker 1: just experience. Loan is an independent podcast. It's up there 70 00:03:47,560 --> 00:03:51,440 Speaker 1: podcast as an independent podcast. The Experiences an independent podcast. 71 00:03:52,600 --> 00:03:55,240 Speaker 1: I need you to understand that me having a little 72 00:03:55,240 --> 00:03:57,640 Speaker 1: baby interview is probably one of the biggest things that 73 00:03:57,760 --> 00:04:01,600 Speaker 1: can happen in this space herid, not only for someone 74 00:04:01,880 --> 00:04:07,040 Speaker 1: in my position. Sometimes I'm so the level of understanding 75 00:04:07,080 --> 00:04:10,840 Speaker 1: you have to have to understand what just happened. I'm 76 00:04:10,880 --> 00:04:13,320 Speaker 1: praying that you're operating with that as you're listening to 77 00:04:13,360 --> 00:04:17,200 Speaker 1: what it is. Then I'm saying, with that being said, 78 00:04:17,279 --> 00:04:21,560 Speaker 1: i need people to know the magnitude. With that being said, 79 00:04:21,600 --> 00:04:23,880 Speaker 1: I want people to know the sacrifice that was put 80 00:04:23,920 --> 00:04:26,920 Speaker 1: in and always will be and is put into what 81 00:04:26,960 --> 00:04:29,840 Speaker 1: it is that I'm doing. A lot of people want 82 00:04:29,880 --> 00:04:31,400 Speaker 1: what I got, but they don't want to do what 83 00:04:31,480 --> 00:04:34,080 Speaker 1: I've done, So you can't get what I gotta not 84 00:04:34,200 --> 00:04:37,640 Speaker 1: do what I did. You can't look like I do 85 00:04:37,760 --> 00:04:42,520 Speaker 1: and not be who I am. These things got to coexist, 86 00:04:42,560 --> 00:04:44,440 Speaker 1: And so a lot of people want to chair peep 87 00:04:44,520 --> 00:04:46,440 Speaker 1: what they get. They want to look like Loan and 88 00:04:46,560 --> 00:04:48,280 Speaker 1: talk like Loan. But they don't want to go through 89 00:04:48,320 --> 00:04:50,680 Speaker 1: the pain I went through. They don't want to go 90 00:04:50,720 --> 00:04:53,480 Speaker 1: through the disappointment I went through to have to shape 91 00:04:53,520 --> 00:04:55,560 Speaker 1: my mind in a way to even work this kind 92 00:04:55,600 --> 00:04:58,400 Speaker 1: of way, right. They don't want to have to grow 93 00:04:58,520 --> 00:05:00,599 Speaker 1: up in a way where they can't try it's nothing 94 00:05:00,839 --> 00:05:04,360 Speaker 1: they don't seem betrayal firsthand and dealt with being set 95 00:05:04,480 --> 00:05:08,159 Speaker 1: up by informants, by their self trying to operate in 96 00:05:08,200 --> 00:05:10,560 Speaker 1: the game they knew was dirty, and they just convinced 97 00:05:10,600 --> 00:05:13,320 Speaker 1: themselves that they can operate in it and remain clean. 98 00:05:14,160 --> 00:05:18,159 Speaker 1: What I'm saying is, it's pain before it's prosperity. It's 99 00:05:18,200 --> 00:05:23,880 Speaker 1: sacrifice before it's success. It's failure before you get the formula. 100 00:05:23,960 --> 00:05:27,080 Speaker 1: And I finally realized that I'm giving hope to us. 101 00:05:27,120 --> 00:05:32,080 Speaker 1: I'm giving hope to black men, me, y'all, other podcasts. Dudes, 102 00:05:32,120 --> 00:05:34,240 Speaker 1: they look at y'all and look like y'all ain't nothing 103 00:05:34,279 --> 00:05:38,159 Speaker 1: like them. Y'all. They look at y'all as podcasters. They 104 00:05:38,160 --> 00:05:40,440 Speaker 1: look at Loan as one of them that doesn't star 105 00:05:40,680 --> 00:05:45,120 Speaker 1: podcasting or just a cold podcasting. So when they see 106 00:05:45,200 --> 00:05:47,160 Speaker 1: me and I'm telling them, bro, you can do this, 107 00:05:47,839 --> 00:05:50,680 Speaker 1: say bro, I come out to trap check it, go 108 00:05:50,880 --> 00:05:55,359 Speaker 1: ass check it. If anybody come out and say anything 109 00:05:55,400 --> 00:06:00,479 Speaker 1: about me, I'm a verified that they are hater. You 110 00:06:00,600 --> 00:06:03,800 Speaker 1: can't dispute what I'm saying. I've done these things outside 111 00:06:03,839 --> 00:06:09,000 Speaker 1: the industry and inside the industry, so I act as 112 00:06:09,040 --> 00:06:11,880 Speaker 1: a beacon of hope in telling us that if you 113 00:06:12,000 --> 00:06:15,479 Speaker 1: hustle and really dedicate yourself. I podcasted for two years 114 00:06:15,520 --> 00:06:21,120 Speaker 1: straight for free, competing with the big dog, cutting through engagement, 115 00:06:21,200 --> 00:06:24,200 Speaker 1: high people with it, cutting through doing it. Why they 116 00:06:24,279 --> 00:06:26,640 Speaker 1: was doing it doing why they wasn't doing it? I 117 00:06:26,720 --> 00:06:28,440 Speaker 1: was up when they were sleep, because I know the 118 00:06:28,480 --> 00:06:30,880 Speaker 1: people that get great, that's when they get great. Why 119 00:06:30,960 --> 00:06:34,000 Speaker 1: everybody else is sleep? See why y'all was sleeping. I 120 00:06:34,080 --> 00:06:37,200 Speaker 1: was somewhat getting great. I was somewhere putting the work in. 121 00:06:37,279 --> 00:06:40,160 Speaker 1: I was somewhat dedicating to the process. I was somewhere 122 00:06:40,160 --> 00:06:43,160 Speaker 1: putting the pieces together while you were somewhere a sleep. 123 00:06:43,200 --> 00:06:48,039 Speaker 1: I was somewhere being great. Ain't nobody come into this 124 00:06:48,160 --> 00:06:53,880 Speaker 1: world great. It's about the dedication factor. And with podcasting, 125 00:06:53,920 --> 00:06:57,159 Speaker 1: with entrepreneuring, with business, that's gonna be hurt us. There's 126 00:06:57,200 --> 00:07:00,320 Speaker 1: gonna be a learning curve that's gonna be they getting 127 00:07:00,320 --> 00:07:03,320 Speaker 1: lost in translation. But you gotta trust the game and 128 00:07:03,320 --> 00:07:06,119 Speaker 1: trust what you've studied. And that's the problem. You gotta 129 00:07:06,240 --> 00:07:08,839 Speaker 1: study what you're doing. No, don't study this game. I 130 00:07:08,920 --> 00:07:11,240 Speaker 1: know they think I'm just talking. But those that think 131 00:07:11,280 --> 00:07:14,000 Speaker 1: I'm just talking keep thinking I'm just talking while I 132 00:07:14,040 --> 00:07:16,720 Speaker 1: go run and get this fire hunting media. See what 133 00:07:16,760 --> 00:07:20,400 Speaker 1: they don't understand is you must obey the truth. You 134 00:07:20,440 --> 00:07:23,640 Speaker 1: don't got an option in the matter. And I'm the 135 00:07:23,640 --> 00:07:27,080 Speaker 1: truth and what I'm putting down is the truth. When 136 00:07:27,120 --> 00:07:31,000 Speaker 1: I'm saying is teaching and uplifting and elevating. Even though 137 00:07:31,120 --> 00:07:35,160 Speaker 1: sometimes I deal with miss and I'm imperfect. Sometimes I 138 00:07:35,240 --> 00:07:37,880 Speaker 1: go down the wrong role when I'm speaking about things 139 00:07:38,040 --> 00:07:40,640 Speaker 1: and I get passionate enough to make a mistake. But 140 00:07:40,760 --> 00:07:44,200 Speaker 1: that just showed you I'm human. I'm able to fall 141 00:07:44,440 --> 00:07:46,960 Speaker 1: and get back up. A lot of union act well 142 00:07:47,080 --> 00:07:49,200 Speaker 1: to do. Ain't nobody never saw you what a hair 143 00:07:49,240 --> 00:07:54,520 Speaker 1: out of place? And know you're faking it? The authenticity 144 00:07:54,560 --> 00:07:56,960 Speaker 1: that come with it. And so I'd rather spend my 145 00:07:57,040 --> 00:08:01,080 Speaker 1: time building my business, building my empire, building infrastructure, building 146 00:08:01,160 --> 00:08:05,760 Speaker 1: my mindset, building my finances, building my family, my children, 147 00:08:06,360 --> 00:08:10,640 Speaker 1: building everything around me to operate at the highest level. 148 00:08:10,960 --> 00:08:13,360 Speaker 1: And you know what's the thing is that it's easy 149 00:08:13,440 --> 00:08:15,560 Speaker 1: to love me when I'm in this position. So it's 150 00:08:15,600 --> 00:08:17,440 Speaker 1: hard for me to accept the love because I know 151 00:08:17,480 --> 00:08:19,760 Speaker 1: it's easy for you to give it. See the people 152 00:08:19,800 --> 00:08:22,240 Speaker 1: I gave my love to, they handle it in a 153 00:08:22,280 --> 00:08:25,000 Speaker 1: way that was irresponsible. So now I do something with 154 00:08:25,040 --> 00:08:27,040 Speaker 1: my love. I tuck it in my back pocket. I 155 00:08:27,080 --> 00:08:30,720 Speaker 1: focus on building because I know, I know if I 156 00:08:30,760 --> 00:08:34,559 Speaker 1: can build an infrastructure, if I can focus on climbing, 157 00:08:34,880 --> 00:08:37,120 Speaker 1: climbing the mountain that I'm trying to get up. And 158 00:08:37,240 --> 00:08:40,480 Speaker 1: often times, while I'm climbing, if I'm in loving you 159 00:08:40,520 --> 00:08:43,880 Speaker 1: ain't elevating. You want to call confusion. See because I'm 160 00:08:43,880 --> 00:08:47,400 Speaker 1: elevating and you're concerned with the criteria, you ignore the 161 00:08:47,480 --> 00:08:50,240 Speaker 1: conditions prior to that. But I got to focus on 162 00:08:50,280 --> 00:08:53,000 Speaker 1: climbing and not consider what you consider right now at 163 00:08:53,000 --> 00:08:55,800 Speaker 1: this moment, because your feelings are fickle. But what ain't 164 00:08:55,840 --> 00:08:58,679 Speaker 1: fickle is what I've built that legacy I left, So 165 00:08:58,720 --> 00:09:01,680 Speaker 1: I focus on climbing. See, I know it's better to 166 00:09:01,720 --> 00:09:03,920 Speaker 1: climb a tree and fall and break your back than 167 00:09:03,960 --> 00:09:05,880 Speaker 1: it is to fall in love and break your heart. 168 00:09:06,160 --> 00:09:09,079 Speaker 1: So I'd rather focus on that, and even if it fail, 169 00:09:09,120 --> 00:09:11,280 Speaker 1: I'd rather focus on that. A lot of y'all rather 170 00:09:11,320 --> 00:09:14,559 Speaker 1: focus on that love aspect and what you're being let down, 171 00:09:14,600 --> 00:09:17,400 Speaker 1: and even the upside you gotta try to sustain. So 172 00:09:17,480 --> 00:09:21,240 Speaker 1: the dedication you gotta have to sustain the level of 173 00:09:21,320 --> 00:09:24,320 Speaker 1: love that you're interested in, it's gonna take from everything 174 00:09:24,360 --> 00:09:27,000 Speaker 1: that you could be building and climbing and carrying on 175 00:09:27,040 --> 00:09:29,760 Speaker 1: your way up. But love is a beautiful place, but 176 00:09:29,840 --> 00:09:33,000 Speaker 1: it's just a weird place. I'm uninterested in it at 177 00:09:33,000 --> 00:09:35,599 Speaker 1: this time because don't nobody understand what it take to 178 00:09:35,720 --> 00:09:39,600 Speaker 1: be me. People that knew me no longer know me 179 00:09:39,720 --> 00:09:44,320 Speaker 1: because they know them to old me. See. People that 180 00:09:44,520 --> 00:09:46,679 Speaker 1: used to be with me no longer be with me, 181 00:09:46,720 --> 00:09:48,920 Speaker 1: So they can't no longer tell you what I'm doing. 182 00:09:49,000 --> 00:09:51,880 Speaker 1: They can tell you what I did, but people take 183 00:09:51,960 --> 00:09:54,160 Speaker 1: what I did and think that's what I'm doing, and 184 00:09:54,160 --> 00:09:57,040 Speaker 1: that's what they make a mistake. I elevate every day. 185 00:09:57,080 --> 00:09:59,800 Speaker 1: I read all day, I listen to things that try 186 00:09:59,840 --> 00:10:02,640 Speaker 1: to take my mind to a different place every day. 187 00:10:02,679 --> 00:10:06,000 Speaker 1: I don't play the same game as guys. I don't 188 00:10:06,000 --> 00:10:08,480 Speaker 1: do the same thing as guys. I place myself in 189 00:10:08,640 --> 00:10:12,720 Speaker 1: only situations to elevate my thinking. But I'm building myself 190 00:10:12,760 --> 00:10:17,520 Speaker 1: in this podcast space. And for everybody that's new, hell man, 191 00:10:17,880 --> 00:10:22,440 Speaker 1: this show is just about music, society, culture, life. It's 192 00:10:22,520 --> 00:10:26,600 Speaker 1: everything wrapped into this show. Man. We just talk about culture, 193 00:10:26,679 --> 00:10:28,480 Speaker 1: and we do it in a way that's cutting through. 194 00:10:28,640 --> 00:10:31,880 Speaker 1: Nobody's doing it like this. At least that's what people say. 195 00:10:31,960 --> 00:10:35,040 Speaker 1: So hopefully you agree. Hopefully you're here and saying, Yo, 196 00:10:35,440 --> 00:10:37,719 Speaker 1: I'm glad I found this. This dude is one of 197 00:10:37,760 --> 00:10:42,120 Speaker 1: them guys, and we're gonna continue to tap in and 198 00:10:42,160 --> 00:10:45,360 Speaker 1: support him, you know. And again, I just want to 199 00:10:45,360 --> 00:10:48,280 Speaker 1: take some time. 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Go to indocino 214 00:11:35,400 --> 00:11:38,240 Speaker 1: dot com and use code podcast to get ten percent 215 00:11:38,320 --> 00:11:41,120 Speaker 1: off any purchase of three ninety nine or more. That's 216 00:11:41,360 --> 00:11:46,040 Speaker 1: I ndocchi no dot com promo Code Podcast and to 217 00:11:46,120 --> 00:11:50,200 Speaker 1: say thank you. Everybody is listening because I'm lucky. You know, 218 00:11:51,080 --> 00:11:53,439 Speaker 1: no I have. I have an extreme amount of hustle, 219 00:11:53,520 --> 00:11:56,360 Speaker 1: Brobut when I first started podcast and I say, yo, 220 00:11:56,400 --> 00:11:59,000 Speaker 1: you're gonna figure it out. You come from it. You're 221 00:11:59,000 --> 00:12:01,960 Speaker 1: gonna figure this out right. Number one. I'm a problem 222 00:12:02,000 --> 00:12:04,200 Speaker 1: solve it at heart. Like you know, I'm one of 223 00:12:04,200 --> 00:12:07,240 Speaker 1: them guys that fix the things that's going on in 224 00:12:07,320 --> 00:12:10,079 Speaker 1: my family. And for my family. If I have an issue, 225 00:12:10,120 --> 00:12:12,520 Speaker 1: I handled it on my own. You know what I'm saying. 226 00:12:12,559 --> 00:12:15,520 Speaker 1: I was outside getting moneyed by myself. You know, of 227 00:12:15,559 --> 00:12:17,520 Speaker 1: course I have a crew plug then with a lot 228 00:12:17,559 --> 00:12:20,560 Speaker 1: of individuals, but I speak on behalf for me and 229 00:12:20,640 --> 00:12:24,000 Speaker 1: I don't take orders. Right. So if I've always been 230 00:12:24,040 --> 00:12:26,920 Speaker 1: one of those guys who played dum and act like 231 00:12:26,960 --> 00:12:29,720 Speaker 1: I really wanted to understanding because I knew that everyone 232 00:12:29,760 --> 00:12:32,320 Speaker 1: that played boss in the street went to jail, but 233 00:12:32,400 --> 00:12:34,560 Speaker 1: there was a certain amount of people that knew down 234 00:12:34,679 --> 00:12:38,160 Speaker 1: I got straight personally through home. You feel what I'm saying. 235 00:12:38,160 --> 00:12:40,880 Speaker 1: So the game is so backwards that I played it 236 00:12:40,920 --> 00:12:44,280 Speaker 1: in a way that seemed to be for me the 237 00:12:44,360 --> 00:12:47,840 Speaker 1: right way to play. You know. Now moving into this industry, 238 00:12:48,240 --> 00:12:51,920 Speaker 1: dealing with these numbers, in these conversations and just being 239 00:12:52,000 --> 00:12:54,520 Speaker 1: involved at a very high level in regards to being 240 00:12:54,559 --> 00:12:58,080 Speaker 1: as you must understand that you're no longer playing a 241 00:12:58,120 --> 00:13:01,360 Speaker 1: little game and the care your big fish. It's gonna 242 00:13:01,360 --> 00:13:05,480 Speaker 1: take big bait. So it's big trickery going on. It's 243 00:13:05,480 --> 00:13:08,559 Speaker 1: a lot happening for like me with two popping shows. 244 00:13:08,600 --> 00:13:10,280 Speaker 1: It's in the middle of this. It's just kind of 245 00:13:10,320 --> 00:13:12,800 Speaker 1: ain't getting their own it and just kind of moving 246 00:13:12,800 --> 00:13:15,240 Speaker 1: through this industry. It's a hell of a thing. You know. 247 00:13:15,280 --> 00:13:18,959 Speaker 1: What I need it's partners And the partner thing is 248 00:13:18,960 --> 00:13:23,760 Speaker 1: a very slippery word because they have in podcast and 249 00:13:23,840 --> 00:13:27,160 Speaker 1: what they've did is they've they've made these contracts where 250 00:13:27,200 --> 00:13:31,359 Speaker 1: they do ads share and they frame that as a partnership, 251 00:13:31,800 --> 00:13:34,480 Speaker 1: and it is a partnership in regards to when the 252 00:13:34,520 --> 00:13:38,800 Speaker 1: money comes in, it's split, but they're not supporting it creatively. 253 00:13:38,880 --> 00:13:42,320 Speaker 1: They don't support it and in those other ways. And 254 00:13:42,360 --> 00:13:45,040 Speaker 1: I think half of that is because they don't own it. Right. 255 00:13:45,400 --> 00:13:48,280 Speaker 1: So for me, you know, I don't know how to 256 00:13:48,320 --> 00:13:50,840 Speaker 1: feel about that. You know, I think the partner word 257 00:13:50,920 --> 00:13:54,880 Speaker 1: needs a new definition for what's happening in this space. 258 00:13:55,600 --> 00:13:58,640 Speaker 1: Going to do the little Baby interview, right, So of 259 00:13:58,640 --> 00:14:01,440 Speaker 1: course me and Pee being kicked then talking. You know, 260 00:14:01,720 --> 00:14:03,920 Speaker 1: it ain't my first time around baby. We've been around 261 00:14:04,000 --> 00:14:07,680 Speaker 1: each other a couple of times, so U you know, 262 00:14:07,720 --> 00:14:10,079 Speaker 1: I know the interviews coming. I've been knowing this coming. 263 00:14:10,080 --> 00:14:12,520 Speaker 1: I've just been chilling, not saying thating. So you know, 264 00:14:12,559 --> 00:14:15,760 Speaker 1: the day comes for the interview, I'm like three days out, 265 00:14:15,960 --> 00:14:17,720 Speaker 1: so I tell myself, like I'm gonna go ahead and 266 00:14:17,720 --> 00:14:21,440 Speaker 1: fly down to the a get down then, and stay 267 00:14:21,440 --> 00:14:23,680 Speaker 1: down that couple of days and get rid of you know, 268 00:14:23,720 --> 00:14:26,880 Speaker 1: to do the more interview, you know, relax and be 269 00:14:27,040 --> 00:14:29,520 Speaker 1: real arrested. I ain't gonna be traveling. I'ma be down 270 00:14:29,560 --> 00:14:32,240 Speaker 1: that two three days ahead of the time. So I 271 00:14:32,320 --> 00:14:38,240 Speaker 1: went on down now, and I around on the day off, 272 00:14:38,960 --> 00:14:40,800 Speaker 1: you know, me and Pete talking and he telling me 273 00:14:40,840 --> 00:14:43,640 Speaker 1: what they had, what they're doing, and I around hit 274 00:14:43,720 --> 00:14:46,280 Speaker 1: him up the day the label the day of hit 275 00:14:46,400 --> 00:14:48,080 Speaker 1: me up and send me the address. And this in 276 00:14:48,160 --> 00:14:52,600 Speaker 1: a whole nother state. This is in real time. I 277 00:14:52,640 --> 00:14:54,840 Speaker 1: want you to know. This is what being an entrepreneur 278 00:14:54,920 --> 00:14:58,000 Speaker 1: is about. We talked about I got seven bags of equipment, 279 00:14:58,040 --> 00:15:02,440 Speaker 1: and it's me by myself, right. Just stay with me now. 280 00:15:02,480 --> 00:15:04,840 Speaker 1: I'm telling y'all the levelers you gotta go through when 281 00:15:04,840 --> 00:15:07,360 Speaker 1: you're chasing this on your own, when it ain't hand 282 00:15:07,440 --> 00:15:09,680 Speaker 1: it to you. And this is what keeping that and 283 00:15:09,760 --> 00:15:12,800 Speaker 1: nobody don't tell you this, This is what keeping that 284 00:15:12,920 --> 00:15:16,440 Speaker 1: ownership due to you. When you keep ownership, everything is 285 00:15:16,440 --> 00:15:19,360 Speaker 1: on you. You You gotta prepare everything for yourself. You gotta 286 00:15:19,400 --> 00:15:21,480 Speaker 1: be clear with that. I got seven bags. I'm in 287 00:15:21,520 --> 00:15:23,840 Speaker 1: the landing a big Airbnb. I get the call. It's 288 00:15:23,880 --> 00:15:26,440 Speaker 1: like ten thirty eight. They tell me the address. I'm like, 289 00:15:26,480 --> 00:15:30,920 Speaker 1: I'm in a whole nother state, you know. My head dropped. 290 00:15:31,040 --> 00:15:33,440 Speaker 1: I see it's old. I ain't gonna get the interview 291 00:15:33,520 --> 00:15:35,840 Speaker 1: right now, you know. Then they look at the schedule. 292 00:15:35,880 --> 00:15:38,120 Speaker 1: They don't got no open days for me, nothing for 293 00:15:38,200 --> 00:15:41,800 Speaker 1: the next couple of weeks or no time. He's so 294 00:15:41,920 --> 00:15:45,520 Speaker 1: booked up. Ain't nothing really going on. So I'm like, damn, bro, 295 00:15:45,840 --> 00:15:49,960 Speaker 1: like drop my head, you know, and I go to 296 00:15:50,080 --> 00:15:53,160 Speaker 1: my people. My people lift me back up, like na, man, 297 00:15:53,200 --> 00:15:55,480 Speaker 1: you gotta gonna leave now. So I look on the 298 00:15:55,520 --> 00:15:57,640 Speaker 1: Thi'm like, I gotta you know, it's a little time. 299 00:15:57,640 --> 00:15:59,880 Speaker 1: I catch a flight. I jump on the flight four five. 300 00:16:00,000 --> 00:16:02,360 Speaker 1: I will flight with seven bags. Whole time. I have 301 00:16:02,440 --> 00:16:05,000 Speaker 1: to pay people, I have to lead a kind valet 302 00:16:05,040 --> 00:16:07,680 Speaker 1: at the airport. Like all this is happening in one day. 303 00:16:07,840 --> 00:16:10,360 Speaker 1: So picture it's ten thirty eight. I get the call, 304 00:16:11,000 --> 00:16:14,800 Speaker 1: we'll see you later on at this address. This address, 305 00:16:15,800 --> 00:16:18,320 Speaker 1: it's full five hours away from where I am. So 306 00:16:18,360 --> 00:16:20,600 Speaker 1: I gotta jump in the plane. I gotta leave right 307 00:16:20,640 --> 00:16:23,480 Speaker 1: then with seven bags. I gotta sea stands and cameras, 308 00:16:23,480 --> 00:16:28,400 Speaker 1: four or five cameras, and lights and two lights and 309 00:16:28,520 --> 00:16:34,280 Speaker 1: just switchers and sliders and all kind of clows and everything. 310 00:16:34,320 --> 00:16:36,760 Speaker 1: So I boom my head to the airport. It cost 311 00:16:36,840 --> 00:16:39,520 Speaker 1: me a thousand dollars both ways just for equipment. So 312 00:16:39,600 --> 00:16:42,080 Speaker 1: it was two thousand dollars in equipment plus the ticket, 313 00:16:42,120 --> 00:16:44,760 Speaker 1: plus the spot where I had to go. But I 314 00:16:44,880 --> 00:16:47,840 Speaker 1: made it. But picture before I made it. I'm gonna 315 00:16:47,840 --> 00:16:50,520 Speaker 1: rewind it. This is a hell of a story. I 316 00:16:51,080 --> 00:16:53,400 Speaker 1: land in the state that we was in. I'm on 317 00:16:53,440 --> 00:16:56,480 Speaker 1: the phone. I'm like, man, I'm just getting to the hotel. 318 00:16:57,280 --> 00:17:00,440 Speaker 1: I finally got here. I got like forty minute before. 319 00:17:00,440 --> 00:17:02,720 Speaker 1: I gotta get over. I'm gonna sit down for a minute. 320 00:17:02,760 --> 00:17:06,520 Speaker 1: I'm right down the street around the corner. I'm gonna 321 00:17:06,560 --> 00:17:08,560 Speaker 1: sit down for a minute. I get there with all 322 00:17:08,560 --> 00:17:13,280 Speaker 1: this equipment. I look, my clothes ain't there. I got 323 00:17:13,280 --> 00:17:16,600 Speaker 1: forty minutes before the interview start. Often going there, take 324 00:17:16,640 --> 00:17:19,720 Speaker 1: a shower, sit down for a minute, chain clothes. My 325 00:17:19,720 --> 00:17:22,840 Speaker 1: clothes ain't even there. So when my clothes ain't there, 326 00:17:23,840 --> 00:17:26,919 Speaker 1: I'm like, damn, I gotta jump back in the rental. 327 00:17:28,280 --> 00:17:30,359 Speaker 1: I'm thinking then that I leave him in Atlanta because 328 00:17:30,359 --> 00:17:35,280 Speaker 1: I'm rushing. I shoot back to the airport, running through 329 00:17:35,280 --> 00:17:38,520 Speaker 1: the airport. Take it, man, and this suitcase probably got 330 00:17:38,560 --> 00:17:45,600 Speaker 1: twenty five thousand dollars in clothes and jurlry. I run. Hey, 331 00:17:45,680 --> 00:17:48,439 Speaker 1: my left mother. They said go down there, they shoot it. 332 00:17:48,480 --> 00:17:50,840 Speaker 1: Be down there with the people. I get down there. 333 00:17:50,840 --> 00:17:53,080 Speaker 1: They got my suitcake. Now get my suitcake. Run to 334 00:17:53,119 --> 00:17:56,280 Speaker 1: the car. Now, I got fourteen minutes before I need 335 00:17:56,280 --> 00:18:01,000 Speaker 1: to be there. I get there right in time. See 336 00:18:01,040 --> 00:18:04,879 Speaker 1: the universe gonna tesss you how much you want this. 337 00:18:05,320 --> 00:18:08,720 Speaker 1: I'm sweating in there. Ain't caring now, you know, taking 338 00:18:08,760 --> 00:18:12,840 Speaker 1: care of my bidding. People don't see that part that 339 00:18:13,040 --> 00:18:16,399 Speaker 1: people don't appreciate that side of the entrepreneurs thing. That 340 00:18:16,480 --> 00:18:19,200 Speaker 1: people just want to get the side of it where 341 00:18:19,240 --> 00:18:22,280 Speaker 1: you just get the glitz and glamor. And let me 342 00:18:22,359 --> 00:18:26,639 Speaker 1: tell my fans this or supporters or people looking. I 343 00:18:26,680 --> 00:18:30,720 Speaker 1: don't accept certain kind of comments. You know, this is 344 00:18:30,800 --> 00:18:34,720 Speaker 1: my platform, right and I ain't gonna respond to you. 345 00:18:34,800 --> 00:18:37,240 Speaker 1: My people they're gonna they're gonna, ain't gonna even tell 346 00:18:37,280 --> 00:18:39,760 Speaker 1: me what's going on. They're just gonna block you. But 347 00:18:39,880 --> 00:18:41,640 Speaker 1: I get out there and kick it with baby man, 348 00:18:41,680 --> 00:18:44,199 Speaker 1: we do the interview, and I'm sure somebody you know, 349 00:18:44,240 --> 00:18:46,200 Speaker 1: I'm gonna wait to kind of tell the full store 350 00:18:46,320 --> 00:18:48,879 Speaker 1: on one of these bigger platforms when I go sit therenes. 351 00:18:48,920 --> 00:18:51,760 Speaker 1: I got a lot of big interviews lined up, what 352 00:18:51,840 --> 00:18:54,159 Speaker 1: people are bringing me on their platform to speaking, and 353 00:18:54,240 --> 00:18:57,800 Speaker 1: so I'm sure they'll ask me or we'll get into 354 00:18:57,840 --> 00:19:00,880 Speaker 1: that whole thing how that happened. And you know, I 355 00:19:00,960 --> 00:19:04,320 Speaker 1: was documented and I was exhausted. My body was tired, 356 00:19:04,440 --> 00:19:07,359 Speaker 1: like but I had to get the job done. That 357 00:19:07,520 --> 00:19:10,320 Speaker 1: was probably the most important thing I've done up to 358 00:19:10,480 --> 00:19:12,919 Speaker 1: date in this industry, you know what I'm saying, and 359 00:19:13,040 --> 00:19:15,080 Speaker 1: one of the most important things people could do if 360 00:19:15,080 --> 00:19:18,720 Speaker 1: you're a podcast, even if you established podcast that that's 361 00:19:18,760 --> 00:19:22,360 Speaker 1: a very big interview from a little baby and these 362 00:19:22,440 --> 00:19:24,879 Speaker 1: dudes can downplay it if they won't. I don't downplay 363 00:19:24,960 --> 00:19:28,280 Speaker 1: our people. I don't downplay any of our people that's 364 00:19:28,320 --> 00:19:30,199 Speaker 1: in the industry and what they mean to us, and 365 00:19:30,280 --> 00:19:33,240 Speaker 1: they're influential and how influential they are in the market 366 00:19:33,240 --> 00:19:36,159 Speaker 1: and their market. Shall I don't try to downplay that 367 00:19:36,200 --> 00:19:39,120 Speaker 1: because I think I'm cool. You know, whatever folks think 368 00:19:39,119 --> 00:19:41,200 Speaker 1: of me, I am what I am, regardless of the 369 00:19:41,280 --> 00:19:43,800 Speaker 1: stamp they put on me. So it ain't gonna matter, 370 00:19:43,840 --> 00:19:45,760 Speaker 1: and you can't put no tent on it, you know 371 00:19:45,800 --> 00:19:48,280 Speaker 1: what I'm saying. The thing about it, or if we're 372 00:19:48,280 --> 00:19:50,520 Speaker 1: doing it and I'm gonna say he doing this, that's 373 00:19:50,560 --> 00:19:53,240 Speaker 1: just that on that, it's a period behind that and 374 00:19:53,359 --> 00:19:56,040 Speaker 1: real wants salute that. Let me speak about this a 375 00:19:56,040 --> 00:20:00,720 Speaker 1: little bit, man, Russ, and we'll get the kind really quick. 376 00:20:00,760 --> 00:20:03,120 Speaker 1: With the White Lives Matter and everything that he's been 377 00:20:03,160 --> 00:20:07,160 Speaker 1: doing for me, it's it's unfortunate to see Kanye operating 378 00:20:07,240 --> 00:20:10,160 Speaker 1: this way, right. You know when I first started looking 379 00:20:10,160 --> 00:20:12,600 Speaker 1: at Yeah, y'all say to myself, Man, these dudes, it's 380 00:20:12,600 --> 00:20:15,440 Speaker 1: flip flopping there on both sides. This ain't straight man. 381 00:20:15,480 --> 00:20:17,960 Speaker 1: They how you gonna be on both sides of it 382 00:20:18,160 --> 00:20:21,040 Speaker 1: like it like it ain't really you know what I mean. 383 00:20:21,080 --> 00:20:23,480 Speaker 1: One day you're critical or Kanye, the other day you're 384 00:20:23,480 --> 00:20:25,520 Speaker 1: praising him. And I think he's one of the only 385 00:20:25,600 --> 00:20:28,960 Speaker 1: people he's a very specific human being. He's one of 386 00:20:29,000 --> 00:20:31,159 Speaker 1: the only people that can appeal to both sides of 387 00:20:31,200 --> 00:20:35,159 Speaker 1: your thought process, you know what I'm saying. So sometimes 388 00:20:35,200 --> 00:20:37,040 Speaker 1: you'll take one of the things that he's doing. It 389 00:20:37,080 --> 00:20:39,800 Speaker 1: appealed to the side of your thoughts to say that 390 00:20:39,880 --> 00:20:42,520 Speaker 1: dude has some great ideas and then he'll do something 391 00:20:42,520 --> 00:20:45,400 Speaker 1: else that can appeal to Sometimes people flip flop in 392 00:20:45,440 --> 00:20:49,440 Speaker 1: that space and coach switch like that just because they 393 00:20:49,440 --> 00:20:53,560 Speaker 1: don't like a person. But I think genuinely, how he's 394 00:20:53,640 --> 00:20:57,199 Speaker 1: behaving it's appealing to both sides. Like you make some 395 00:20:57,320 --> 00:21:00,320 Speaker 1: dope shoes, but man, you say some bullsh I think 396 00:21:00,359 --> 00:21:02,560 Speaker 1: because I have a platform, I don't have a choice. 397 00:21:02,600 --> 00:21:04,480 Speaker 1: And the reason I hate to address him is because 398 00:21:04,520 --> 00:21:07,239 Speaker 1: I'm not sure I fully understand what's happening, and I 399 00:21:07,280 --> 00:21:09,960 Speaker 1: hate to jump the gun on thing, but I think 400 00:21:10,000 --> 00:21:14,480 Speaker 1: it is important that we use a voice to talk back, right. 401 00:21:14,520 --> 00:21:16,560 Speaker 1: I don't think it's fair for any one person to 402 00:21:16,640 --> 00:21:19,720 Speaker 1: be speaking to our people, and I think if anybody 403 00:21:19,800 --> 00:21:21,879 Speaker 1: thinks that that's the situation we ought to be in, 404 00:21:22,000 --> 00:21:24,960 Speaker 1: we need to ignore them wholeheartedly. Should never be just 405 00:21:25,080 --> 00:21:30,560 Speaker 1: one individual speaking to the culture and everyone just goes 406 00:21:30,600 --> 00:21:33,800 Speaker 1: with that, and anyone that has anything to say outside 407 00:21:33,800 --> 00:21:38,040 Speaker 1: of what he's saying is in violation of any relationships 408 00:21:38,040 --> 00:21:40,440 Speaker 1: and things like that. I think that's an unfortunate place 409 00:21:40,480 --> 00:21:42,520 Speaker 1: for them to put black men in it's trying to 410 00:21:42,520 --> 00:21:45,399 Speaker 1: feed their families and for me, I'll hustle around the 411 00:21:45,440 --> 00:21:49,920 Speaker 1: world if they play with this. So with that being said, 412 00:21:49,920 --> 00:21:57,000 Speaker 1: I have to address ya because when I think about it, 413 00:21:57,040 --> 00:21:59,040 Speaker 1: and I'll get into detail and we'll pull up a 414 00:21:59,080 --> 00:22:00,840 Speaker 1: couple of things that he's it. But when you think 415 00:22:00,880 --> 00:22:05,440 Speaker 1: about it, is the behavior starting to become not only 416 00:22:05,520 --> 00:22:12,399 Speaker 1: predictable and preventable, but paralyzing to people. But anything you 417 00:22:12,520 --> 00:22:15,639 Speaker 1: do this is parallel to being prejudice to your own people. 418 00:22:15,680 --> 00:22:18,520 Speaker 1: I got to speak on in a way that's productive 419 00:22:18,560 --> 00:22:21,200 Speaker 1: from all of us. So I'll get to him a 420 00:22:21,200 --> 00:22:25,080 Speaker 1: little later. First, let me speak about Russ. Russ was 421 00:22:25,119 --> 00:22:27,960 Speaker 1: speaking about being black bowed on and this comes on 422 00:22:28,000 --> 00:22:32,040 Speaker 1: the heel of the baby selling seventeen k WI Tour 423 00:22:32,119 --> 00:22:35,560 Speaker 1: Relays is rising up and doing about. At State Farm, 424 00:22:35,680 --> 00:22:40,520 Speaker 1: we're committed to uplifting black futures. In collaboration with organizations 425 00:22:40,600 --> 00:22:43,879 Speaker 1: like one hundred Black Men and National Urban League. State 426 00:22:43,920 --> 00:22:47,120 Speaker 1: Farm provides high school students with the opportunity to learn 427 00:22:47,119 --> 00:22:51,320 Speaker 1: and apply best practice strategies for saving and investing, all 428 00:22:51,320 --> 00:22:55,320 Speaker 1: while offering academic support, life skills, and exposure to college 429 00:22:55,359 --> 00:22:59,280 Speaker 1: access programs to prepare these students for life after high school. 430 00:22:59,720 --> 00:23:02,720 Speaker 1: Check out one hundred block, mean dot org and and 431 00:23:02,960 --> 00:23:06,560 Speaker 1: ul dot org to donate and learn more like a 432 00:23:06,560 --> 00:23:12,920 Speaker 1: good neighbor, State farm is there forty and getting number 433 00:23:12,960 --> 00:23:15,879 Speaker 1: one on Apple Music and moving through the charts. So again, 434 00:23:15,920 --> 00:23:18,160 Speaker 1: this is a weird place we're in in regards to 435 00:23:18,520 --> 00:23:21,600 Speaker 1: the judgeing of these things. These rules are constantly changing. 436 00:23:21,760 --> 00:23:25,560 Speaker 1: But on the heels of that and the baby saying 437 00:23:25,600 --> 00:23:28,159 Speaker 1: he was blackballed, not bad for black ball baby to 438 00:23:28,240 --> 00:23:31,240 Speaker 1: do ten seventeen thousand, and this is dub baby we're 439 00:23:31,280 --> 00:23:34,600 Speaker 1: speaking about. You know, Russ basically came in and said, Yo, 440 00:23:35,240 --> 00:23:37,439 Speaker 1: the black balling thing is a fluke. Let's listen to 441 00:23:37,440 --> 00:23:39,280 Speaker 1: a little bit of what he said. You get it, 442 00:23:39,320 --> 00:23:43,000 Speaker 1: You get it. If you don't, you're an idiot. Yeah. 443 00:23:43,160 --> 00:23:45,480 Speaker 1: Shout out to the fans, Shot out to Kaitlin, Shout 444 00:23:45,480 --> 00:23:50,800 Speaker 1: out to TikTok. This is insane, independently wild. So if 445 00:23:50,800 --> 00:23:52,679 Speaker 1: you're looking at the screen, I just want to give 446 00:23:52,800 --> 00:23:55,600 Speaker 1: my two cents on something in the industry. No artist 447 00:23:55,720 --> 00:23:58,159 Speaker 1: is black baller. Lets you cut your WiFi off, remove 448 00:23:58,240 --> 00:24:00,359 Speaker 1: your social media accounts, take your music to go off. 449 00:24:00,400 --> 00:24:03,199 Speaker 1: All streaming platforms, you are not black balled. If your 450 00:24:03,240 --> 00:24:05,520 Speaker 1: familys you still can tell your fans, hey, I'm putting 451 00:24:05,520 --> 00:24:08,760 Speaker 1: out music, then you're not black ball Fans will listen 452 00:24:08,800 --> 00:24:11,000 Speaker 1: to your music or they won't. It's that simple. Also, 453 00:24:11,080 --> 00:24:13,560 Speaker 1: if you're a famous artist and you need playlists in 454 00:24:13,680 --> 00:24:16,480 Speaker 1: order for people to listen to your music, how real 455 00:24:16,560 --> 00:24:19,920 Speaker 1: are your fans? Why don't they support you regardless? We're 456 00:24:19,960 --> 00:24:22,560 Speaker 1: giving too much credit and power to DSPs and not 457 00:24:22,720 --> 00:24:25,280 Speaker 1: enough power to us, the artists and the fans. I know, 458 00:24:25,400 --> 00:24:27,760 Speaker 1: for me, as long as I can tell my fans 459 00:24:27,760 --> 00:24:31,359 Speaker 1: I'm putting out music, I'm straight. I'm not entitled to 460 00:24:31,400 --> 00:24:33,879 Speaker 1: any playlist, nor do I need them for my fans 461 00:24:33,920 --> 00:24:36,199 Speaker 1: to listen to my music. That's why they're my fans 462 00:24:36,440 --> 00:24:39,280 Speaker 1: laughing emoji. Then he put I just found out I 463 00:24:39,320 --> 00:24:42,679 Speaker 1: am not on Rap Cavard Today's Top Hit Hit, so 464 00:24:42,760 --> 00:24:46,400 Speaker 1: I retract that I am black balled. Every established artist, 465 00:24:46,640 --> 00:24:48,480 Speaker 1: I just got to update. If we are not on 466 00:24:48,640 --> 00:24:51,600 Speaker 1: Rap Cavard Today's Top Hits, where are being black balled? 467 00:24:51,640 --> 00:24:54,840 Speaker 1: Every song we drops needs to be on those playlists 468 00:24:54,880 --> 00:24:57,320 Speaker 1: or else we're black balled. Of course, he's being condescended 469 00:24:57,400 --> 00:25:00,680 Speaker 1: at this point, so we're gonna look at a little 470 00:25:00,680 --> 00:25:02,720 Speaker 1: bit of this him talking to the fans about his 471 00:25:02,800 --> 00:25:08,520 Speaker 1: opinion about being blackballed. Let's take a look I bought 472 00:25:08,560 --> 00:25:13,320 Speaker 1: from Hollywood. That means you're no more movies because no 473 00:25:13,359 --> 00:25:15,520 Speaker 1: one's giving you a job, no one's hiring you. You 474 00:25:15,520 --> 00:25:18,879 Speaker 1: can't be blackballed as a recording musician. As a recording artist, 475 00:25:18,920 --> 00:25:23,840 Speaker 1: if your music, your work, your product, it's still out everywhere, 476 00:25:25,480 --> 00:25:34,160 Speaker 1: it's still available everywhere. I am curious, like I want 477 00:25:34,160 --> 00:25:35,639 Speaker 1: to say it. It's just gonna come on rough it. 478 00:25:36,480 --> 00:25:40,280 Speaker 1: Here's the thing. It's not your god given right to 479 00:25:40,359 --> 00:25:45,480 Speaker 1: use another company's platform to attract new fans. I don't 480 00:25:45,520 --> 00:25:47,760 Speaker 1: know what's so hard about that to grasp. For y'all. 481 00:25:48,680 --> 00:25:53,800 Speaker 1: If Walmart decides to sell my music, that's awesome. If 482 00:25:53,840 --> 00:25:56,359 Speaker 1: they decide to put me on their top album shelf, 483 00:25:56,600 --> 00:26:00,159 Speaker 1: that's also awesome. If they then take me off the 484 00:26:00,200 --> 00:26:05,480 Speaker 1: top album shelf sucks for me. But it's not my 485 00:26:05,600 --> 00:26:09,280 Speaker 1: god given right to be on top albums. This, it's 486 00:26:09,320 --> 00:26:15,919 Speaker 1: just not. It's just not. I don't know what is 487 00:26:15,960 --> 00:26:20,959 Speaker 1: so complicated about that for y'all. The entitlement is insane. 488 00:26:22,760 --> 00:26:27,640 Speaker 1: It's insane to me. Why do fans. I'm not talking 489 00:26:27,680 --> 00:26:31,439 Speaker 1: about my fans. Why do certain fans, certain people in 490 00:26:31,480 --> 00:26:42,840 Speaker 1: the public think that these promo positions are our right 491 00:26:43,240 --> 00:26:46,560 Speaker 1: as an artist. I don't bank on none of that. 492 00:26:48,040 --> 00:26:52,320 Speaker 1: I can't because I can't control it. I gotta just 493 00:26:52,359 --> 00:26:54,720 Speaker 1: hope that, you know, man, like I love the song 494 00:26:54,800 --> 00:26:58,320 Speaker 1: I put out. It feeds my soul, and if it 495 00:26:58,359 --> 00:27:01,480 Speaker 1: feeds my fans soul, they're gonna tell enough other friends 496 00:27:01,480 --> 00:27:03,280 Speaker 1: about it, it will spread because I have a fan base. 497 00:27:03,520 --> 00:27:08,600 Speaker 1: That's what I've been on. But this notion that like 498 00:27:10,000 --> 00:27:20,600 Speaker 1: something that isn't ours to begin with, is old to us. 499 00:27:22,920 --> 00:27:28,600 Speaker 1: It's just fucking nuts. It's it's crazy to me. Just 500 00:27:28,640 --> 00:27:33,119 Speaker 1: stop the bulls, stop the entitlement. Stop the bull all right, 501 00:27:33,200 --> 00:27:35,680 Speaker 1: Let's talk about the playlist point four minute and try 502 00:27:35,680 --> 00:27:38,000 Speaker 1: to put a fence around some of this he's speaking about. 503 00:27:38,560 --> 00:27:43,200 Speaker 1: While I appreciate the independent mindset an approach from someone 504 00:27:43,320 --> 00:27:46,840 Speaker 1: like Russ number one, he has to understand he built 505 00:27:46,880 --> 00:27:49,280 Speaker 1: that in a certain way. He built that in a 506 00:27:49,400 --> 00:27:52,680 Speaker 1: very specific way, much different than a lot of these 507 00:27:52,800 --> 00:27:59,480 Speaker 1: artists currently in the game. Number two. Let's use the baby, 508 00:27:59,680 --> 00:28:02,359 Speaker 1: you know, And I'm not saying this to say he's blackballed. 509 00:28:02,400 --> 00:28:04,640 Speaker 1: But I want to provide some context to the other 510 00:28:04,680 --> 00:28:09,440 Speaker 1: side of this scenario that Russ is speaking on. Let's 511 00:28:09,440 --> 00:28:11,880 Speaker 1: speak about like somebody like the Baby, if he has 512 00:28:11,920 --> 00:28:15,200 Speaker 1: a partnership or JV or some kind of recording situation 513 00:28:15,280 --> 00:28:21,280 Speaker 1: in which Interscope has financial interests in that project and 514 00:28:21,480 --> 00:28:25,280 Speaker 1: also some equity or ownership in a portion of the 515 00:28:25,400 --> 00:28:28,960 Speaker 1: rights of that project. What happens is these major labels 516 00:28:29,000 --> 00:28:36,199 Speaker 1: have deals with these streaming services, and so now the 517 00:28:36,320 --> 00:28:39,200 Speaker 1: question becomes, See, it's bigger than just yo. I can 518 00:28:39,240 --> 00:28:41,400 Speaker 1: tell my fans something is out and it's out, and 519 00:28:41,480 --> 00:28:43,960 Speaker 1: that's just how it is. And Russ knows better than 520 00:28:44,000 --> 00:28:46,960 Speaker 1: that because on one end you can't argue that, and 521 00:28:47,080 --> 00:28:49,040 Speaker 1: on the other end, say you spent the million the 522 00:28:49,080 --> 00:28:52,440 Speaker 1: market your song. You respect the business that is music, 523 00:28:52,520 --> 00:28:55,840 Speaker 1: and that's the music business that's on streaming platforms. Now 524 00:28:55,840 --> 00:28:58,080 Speaker 1: for some of those bigger artists, so a lot of 525 00:28:58,120 --> 00:29:01,760 Speaker 1: times they have a contract in which the artist is 526 00:29:01,840 --> 00:29:05,280 Speaker 1: signed to a label who is signed with the streaming sight. 527 00:29:05,640 --> 00:29:08,960 Speaker 1: Now the streaming sight should have interests to put that 528 00:29:09,160 --> 00:29:11,840 Speaker 1: if it's a new release, if it has some kind 529 00:29:11,880 --> 00:29:15,200 Speaker 1: of song that has traction on those playlists, because even me, 530 00:29:15,320 --> 00:29:19,000 Speaker 1: I found myself someone that's savvy with computers and understand 531 00:29:19,000 --> 00:29:23,440 Speaker 1: the Internet, I found myself oftentimes in a position to 532 00:29:23,520 --> 00:29:26,960 Speaker 1: have to lean on a playlist or some sort of 533 00:29:27,440 --> 00:29:31,680 Speaker 1: curated thing from these sites. And everyone is starting to 534 00:29:31,720 --> 00:29:35,720 Speaker 1: find themselves slowly but surely in that situation because they're 535 00:29:35,720 --> 00:29:39,280 Speaker 1: getting better at better in not only hiding music, but 536 00:29:39,480 --> 00:29:42,400 Speaker 1: presenting the landing pages in a way where it's even 537 00:29:42,760 --> 00:29:45,520 Speaker 1: harder to get to your favorite artists or even figure 538 00:29:45,560 --> 00:29:48,080 Speaker 1: out how to Dude, this is deeper than just tell 539 00:29:48,120 --> 00:29:51,160 Speaker 1: your fans, okay, tell them fans is music out they 540 00:29:51,200 --> 00:29:53,360 Speaker 1: go to the site and can't find it. That's a 541 00:29:53,480 --> 00:29:55,760 Speaker 1: thing as well. And if you think it's not, then 542 00:29:55,800 --> 00:29:57,960 Speaker 1: you haven't done your research and you're just sitting on 543 00:29:58,040 --> 00:30:00,719 Speaker 1: your high horse speaking from privilege. And I think the 544 00:30:00,720 --> 00:30:03,160 Speaker 1: other side of the argument needs to be spoken about 545 00:30:03,280 --> 00:30:06,480 Speaker 1: and with the top. See again, this isn't just about 546 00:30:06,720 --> 00:30:09,920 Speaker 1: straight to consumer. And I think people like to say 547 00:30:09,960 --> 00:30:12,000 Speaker 1: that because Dame Dash used to say that back in 548 00:30:12,040 --> 00:30:14,320 Speaker 1: the day, and Tyler Perris said, a couple of these 549 00:30:14,960 --> 00:30:17,560 Speaker 1: big tycoon people have said it in a way that 550 00:30:18,040 --> 00:30:20,520 Speaker 1: and that's old game. They found the way to make 551 00:30:20,560 --> 00:30:23,160 Speaker 1: it where there's a middle man. In most instances, you 552 00:30:23,240 --> 00:30:25,960 Speaker 1: think you're going straight to consumer through YouTube and you're not. 553 00:30:26,360 --> 00:30:28,960 Speaker 1: You think you're going straight to consumer because you uploaded 554 00:30:29,040 --> 00:30:31,200 Speaker 1: on Spotify, and you're not. Because at some point, if 555 00:30:31,200 --> 00:30:32,959 Speaker 1: they want to, they can tweak it, they can do 556 00:30:33,040 --> 00:30:35,200 Speaker 1: certain things to it. If you know that, you do. 557 00:30:35,240 --> 00:30:37,960 Speaker 1: If you don't, you don't. So they mastered this straight 558 00:30:38,000 --> 00:30:43,920 Speaker 1: to consumer talk and they speak over the casual consumer's head. 559 00:30:44,360 --> 00:30:47,640 Speaker 1: It is not by coincidence that sixty and seventy percent 560 00:30:47,680 --> 00:30:51,840 Speaker 1: of plays come through playlists. That's not coincidence. That's by design. 561 00:30:53,120 --> 00:30:58,200 Speaker 1: That's a designed result that you're dealing with. And because 562 00:30:58,320 --> 00:31:01,560 Speaker 1: the people over you have already made the deal, it 563 00:31:01,600 --> 00:31:04,480 Speaker 1: means you gotta go through there because that's the centralized 564 00:31:04,520 --> 00:31:08,720 Speaker 1: audience that they have placed on us. As much as 565 00:31:08,720 --> 00:31:10,920 Speaker 1: we think you could just upload the YU go ahead 566 00:31:10,920 --> 00:31:13,880 Speaker 1: and upload it. This eight million ships getting uploaded the day, 567 00:31:14,160 --> 00:31:16,920 Speaker 1: that's getting lost in that. That's what makes it even 568 00:31:17,040 --> 00:31:20,040 Speaker 1: more powerful to need a relationship because they open it 569 00:31:20,120 --> 00:31:22,880 Speaker 1: up to the public. If it was just the labels, 570 00:31:22,880 --> 00:31:25,240 Speaker 1: they had some kind of control. They can put who 571 00:31:25,240 --> 00:31:28,040 Speaker 1: they have interests on their pages and certain things, but no, 572 00:31:28,320 --> 00:31:30,720 Speaker 1: they open it up to the public and master it 573 00:31:30,760 --> 00:31:33,480 Speaker 1: as a creative thing, which it does help create us. 574 00:31:33,480 --> 00:31:36,120 Speaker 1: See it's a double edged swore because it helps create 575 00:31:36,280 --> 00:31:39,000 Speaker 1: us upload, get money, get rich out the game. But 576 00:31:39,080 --> 00:31:41,160 Speaker 1: on the other side it makes it. Well, Now you 577 00:31:41,240 --> 00:31:43,680 Speaker 1: better create a relationship not to get lost in that 578 00:31:43,840 --> 00:31:50,240 Speaker 1: sea of bully and the playlist is their attempt at 579 00:31:50,400 --> 00:31:55,040 Speaker 1: showing what is a reasonable list of songs based on 580 00:31:55,440 --> 00:31:58,800 Speaker 1: whatever metric that they have behind the scenes, and so 581 00:31:59,160 --> 00:32:03,280 Speaker 1: the question now becomes the centralized audience. We've seen Kanye 582 00:32:03,400 --> 00:32:06,560 Speaker 1: try to go around it. That didn't have much impact. 583 00:32:06,640 --> 00:32:09,480 Speaker 1: He probably made money, but they attracted the impact in 584 00:32:09,520 --> 00:32:12,560 Speaker 1: this game. That's another trick they play on you. They 585 00:32:12,600 --> 00:32:15,080 Speaker 1: make a deal with the streaming service and then they 586 00:32:15,160 --> 00:32:18,240 Speaker 1: fence everything around first week sales to make you pay 587 00:32:18,240 --> 00:32:20,800 Speaker 1: attention to the first week's sales because they know for 588 00:32:20,920 --> 00:32:23,120 Speaker 1: you to only get a first week's sales like that, 589 00:32:23,160 --> 00:32:26,160 Speaker 1: you gotta come through us through the playlist game. You 590 00:32:26,200 --> 00:32:29,040 Speaker 1: can't get a good first week's sale like that, like 591 00:32:29,080 --> 00:32:32,760 Speaker 1: a hundred thousands or something without the playlist game. So 592 00:32:32,800 --> 00:32:35,120 Speaker 1: that don't necessarily mean your album ain't good or when 593 00:32:35,120 --> 00:32:37,160 Speaker 1: they ain't gonna end up going platinum, or you might 594 00:32:37,200 --> 00:32:40,040 Speaker 1: not have one platinum song when the two maybe three goal. 595 00:32:40,520 --> 00:32:43,320 Speaker 1: That don't mean that. It just means that you didn't 596 00:32:43,320 --> 00:32:46,600 Speaker 1: get the playlisting push that you should have got. And 597 00:32:46,720 --> 00:32:50,120 Speaker 1: I think people have to understand what that means. Now 598 00:32:50,200 --> 00:32:53,080 Speaker 1: here's the trick. If we start to zoom out from 599 00:32:53,160 --> 00:32:55,920 Speaker 1: that first week and say we're not even playing that game, 600 00:32:56,920 --> 00:32:59,840 Speaker 1: they yo, rapp, Lets get with me, Let's start a company. 601 00:33:00,200 --> 00:33:02,920 Speaker 1: Let's start a platform and start making it. What we 602 00:33:03,040 --> 00:33:06,160 Speaker 1: just count six months out numbers that what we're doing 603 00:33:06,280 --> 00:33:09,360 Speaker 1: now over here, and we were pushing it like they're 604 00:33:09,360 --> 00:33:13,520 Speaker 1: doing first week, We're sending this pleques. We everybody reposting 605 00:33:13,560 --> 00:33:16,320 Speaker 1: it for six months, were creating this culture that what 606 00:33:16,400 --> 00:33:18,520 Speaker 1: I'm telling that you got to do. But you need 607 00:33:18,520 --> 00:33:21,000 Speaker 1: the infrastructure. So you got a damn that come through loan. 608 00:33:21,120 --> 00:33:25,040 Speaker 1: And so the conjunction of first week sales and playlisting 609 00:33:25,200 --> 00:33:29,000 Speaker 1: is the trick bag that they put everybody in. See, 610 00:33:29,040 --> 00:33:31,480 Speaker 1: they had got around them a little bit with the 611 00:33:32,280 --> 00:33:34,840 Speaker 1: merch thing. They got that out of there. See, the 612 00:33:34,920 --> 00:33:37,480 Speaker 1: merch thing was allowing them to get even away from 613 00:33:37,520 --> 00:33:40,800 Speaker 1: the music thing. Get that were taking the streaming platforms 614 00:33:40,880 --> 00:33:43,400 Speaker 1: out of it the merch thing because you would buy 615 00:33:44,240 --> 00:33:47,000 Speaker 1: a T shirt and get a direct download to where 616 00:33:47,120 --> 00:33:49,360 Speaker 1: song gives. Y'all gotta keep up with why they got 617 00:33:49,440 --> 00:33:52,640 Speaker 1: rid of that. It ain't because that's cheating. It's because 618 00:33:52,720 --> 00:33:55,560 Speaker 1: that was giving full access to the audience in a 619 00:33:55,600 --> 00:33:58,080 Speaker 1: way where they were spending more money on the marketing 620 00:33:58,200 --> 00:34:01,680 Speaker 1: on that side. Because now only at State Farm, we're 621 00:34:01,720 --> 00:34:06,480 Speaker 1: committed to uplifting black futures. In collaboration with organizations like 622 00:34:06,560 --> 00:34:10,000 Speaker 1: one hundred Black Men and National Urban League, State Farm 623 00:34:10,040 --> 00:34:13,040 Speaker 1: provides high school students with the opportunity to learn and 624 00:34:13,080 --> 00:34:17,399 Speaker 1: apply best practice strategies for saving and investing, all while 625 00:34:17,400 --> 00:34:21,560 Speaker 1: offering academic support, life skills, and exposure to college access 626 00:34:21,600 --> 00:34:25,080 Speaker 1: programs to prepare these students for life after high school. 627 00:34:25,600 --> 00:34:29,120 Speaker 1: Check out one hundred black Men dot org and NUL 628 00:34:29,280 --> 00:34:32,920 Speaker 1: dot org to donate and learn more. Like a good neighbor, 629 00:34:33,080 --> 00:34:38,839 Speaker 1: State Farm is there. Do they get the sales, they 630 00:34:38,880 --> 00:34:41,359 Speaker 1: also with the ticket, they get an email, they get 631 00:34:41,360 --> 00:34:43,480 Speaker 1: a dish, they get it at they get some information 632 00:34:43,600 --> 00:34:47,319 Speaker 1: with it, so ostracized dead and make their information only 633 00:34:47,360 --> 00:34:49,560 Speaker 1: come through us and ay, if you don't get the 634 00:34:49,600 --> 00:34:53,200 Speaker 1: playlist and you're gonna be under hunt. So you better 635 00:34:53,200 --> 00:34:56,319 Speaker 1: get with us to get your playlisting thing together. And 636 00:34:56,360 --> 00:34:59,719 Speaker 1: so when Russ says that you can just tell your 637 00:35:00,040 --> 00:35:03,279 Speaker 1: inst that something is out, it's correct, But that will 638 00:35:03,320 --> 00:35:07,680 Speaker 1: be ignoring the complex approaching research that these companies like Apple, Dude, 639 00:35:07,680 --> 00:35:11,440 Speaker 1: they got people and teams dedicated to research and development 640 00:35:11,520 --> 00:35:14,479 Speaker 1: for these kind of things. How do we make them 641 00:35:15,000 --> 00:35:18,080 Speaker 1: damn near go to a playlist before their favorite artists. 642 00:35:19,000 --> 00:35:21,000 Speaker 1: Nine times out of ten, you don't even come to 643 00:35:21,080 --> 00:35:23,400 Speaker 1: those things to listen to one song. You even got 644 00:35:23,480 --> 00:35:26,319 Speaker 1: to understand that they know that. First they change it 645 00:35:26,320 --> 00:35:29,000 Speaker 1: to a single game and then change it to where 646 00:35:29,000 --> 00:35:31,799 Speaker 1: they control playlisting because they know you're not gonna go 647 00:35:31,920 --> 00:35:35,000 Speaker 1: for one song. You're not really gonna probably put it 648 00:35:35,040 --> 00:35:37,000 Speaker 1: on repeat. But if you got a bunch of cooler 649 00:35:37,160 --> 00:35:39,760 Speaker 1: jams or a bunch of to some people just letting 650 00:35:39,760 --> 00:35:42,839 Speaker 1: it play. They don'tly like three songs in the road, 651 00:35:42,840 --> 00:35:44,680 Speaker 1: then the fourth when they kind of like Elly one. 652 00:35:44,960 --> 00:35:47,120 Speaker 1: They don't like four five most song, but they kind 653 00:35:47,120 --> 00:35:48,839 Speaker 1: of like that one. But guess what a whole time 654 00:35:49,000 --> 00:35:51,880 Speaker 1: all of them streams accounting while they at work, and 655 00:35:51,880 --> 00:35:54,759 Speaker 1: it's just and they ill why they hammering nails in. 656 00:35:54,880 --> 00:35:58,480 Speaker 1: It's just in they ill, right, nobody's going there listening 657 00:35:58,560 --> 00:36:02,400 Speaker 1: to one song all day, one song, one song, one song. 658 00:36:02,560 --> 00:36:05,439 Speaker 1: That ain't what's happening. So Russ and other people gotta 659 00:36:05,520 --> 00:36:09,600 Speaker 1: even understand that the thinking behind how these things are designed, 660 00:36:09,719 --> 00:36:13,000 Speaker 1: or much they taking consideration that the artist has the 661 00:36:13,040 --> 00:36:15,520 Speaker 1: ability to do what he says. If you think they 662 00:36:15,600 --> 00:36:18,360 Speaker 1: don't put any boundaries or red tape in between the 663 00:36:18,520 --> 00:36:22,080 Speaker 1: artists being able to directly just tweet something like that 664 00:36:22,320 --> 00:36:26,799 Speaker 1: and see that affect doll there's business in between that. 665 00:36:27,320 --> 00:36:29,920 Speaker 1: Why would they just let that happen? There's you know 666 00:36:29,920 --> 00:36:34,320 Speaker 1: what I meany millions of dollars that translation like cancusset 667 00:36:34,400 --> 00:36:39,480 Speaker 1: of a label or rapper or business or product or podcast. 668 00:36:39,800 --> 00:36:43,080 Speaker 1: That's business in between that. That's why those barriers are 669 00:36:43,080 --> 00:36:46,960 Speaker 1: in place. That's why those slots sometimes come up for sale. 670 00:36:47,040 --> 00:36:50,520 Speaker 1: And that's bigger than just Ramp. So I disagree with 671 00:36:50,640 --> 00:36:54,120 Speaker 1: what Russ is saying on that particular point because again 672 00:36:54,200 --> 00:36:57,440 Speaker 1: I also cite that you spent a million dollars on 673 00:36:57,560 --> 00:36:59,839 Speaker 1: your song with someone as big as Ed Sharon, so 674 00:37:00,160 --> 00:37:03,000 Speaker 1: you do pretty good and sell out LA Staples Center, 675 00:37:03,280 --> 00:37:05,920 Speaker 1: and Ed Sharon is Ed Sharon, He's probably the biggest 676 00:37:05,920 --> 00:37:09,479 Speaker 1: thing on that side of the street. So if that's 677 00:37:09,480 --> 00:37:11,600 Speaker 1: the case, all YouTube dudes had to do was tweet 678 00:37:11,640 --> 00:37:15,920 Speaker 1: that out and job well done. But no, you spent 679 00:37:16,000 --> 00:37:19,600 Speaker 1: a million dollars in marketing because you have to work 680 00:37:19,640 --> 00:37:23,800 Speaker 1: around all that algorithm and playlist bulls or pay to 681 00:37:23,920 --> 00:37:28,160 Speaker 1: be placed on those playlists. So again, pay attention to 682 00:37:29,040 --> 00:37:31,719 Speaker 1: people and what they do, not what they say. It's 683 00:37:31,880 --> 00:37:35,120 Speaker 1: very important in this game to know business. It's different 684 00:37:36,120 --> 00:37:39,280 Speaker 1: than banter. There will be a lot of talking. There'll 685 00:37:39,320 --> 00:37:42,000 Speaker 1: be a lot of speaking about what's happening, but pay 686 00:37:42,040 --> 00:37:44,840 Speaker 1: attention to the business deals these dudes are doing, and 687 00:37:44,880 --> 00:37:48,280 Speaker 1: then that's where you see the real information and real results. 688 00:37:48,560 --> 00:37:50,720 Speaker 1: Let me speak about this before we go in. And further, 689 00:37:50,800 --> 00:37:53,400 Speaker 1: I don't think when I look at us as a coacher, 690 00:37:53,480 --> 00:37:54,960 Speaker 1: right because I know a lot of people want to 691 00:37:54,960 --> 00:37:57,040 Speaker 1: flirt with the idea that there is not a coach, 692 00:37:57,120 --> 00:38:00,520 Speaker 1: and that's definitely a false advertisement. There's a lot of 693 00:38:00,600 --> 00:38:03,120 Speaker 1: dangerous things happening. I'll get to this before I get 694 00:38:03,160 --> 00:38:07,799 Speaker 1: to my next point. We're in a very unique time, right. 695 00:38:07,920 --> 00:38:12,240 Speaker 1: Me and Charleston White started to point out things about 696 00:38:12,719 --> 00:38:20,160 Speaker 1: rap culture that were uncomfortable. My opinion was always that 697 00:38:20,680 --> 00:38:23,680 Speaker 1: I needed to leave some instructions from my children, right, 698 00:38:23,760 --> 00:38:25,960 Speaker 1: because they look up to these people and they need 699 00:38:26,080 --> 00:38:30,160 Speaker 1: some sort of dialogue to go, some kind of dialogue 700 00:38:30,160 --> 00:38:32,279 Speaker 1: and direction to go with some of these moves that 701 00:38:32,360 --> 00:38:36,040 Speaker 1: you see being made by these artists, right, And I 702 00:38:36,080 --> 00:38:40,880 Speaker 1: always felt like they can be confused by smoking mirrors, 703 00:38:41,000 --> 00:38:44,520 Speaker 1: and so my approach was always to kind of digest 704 00:38:44,560 --> 00:38:47,560 Speaker 1: the information and interpret it and put it back out. 705 00:38:48,200 --> 00:38:51,200 Speaker 1: Charleston White, on the other side, would take a more 706 00:38:51,280 --> 00:38:56,799 Speaker 1: direct approach, and his thing was using some of these 707 00:38:56,880 --> 00:39:01,040 Speaker 1: names and some of these individuals and kind of tearing 708 00:39:01,440 --> 00:39:06,160 Speaker 1: them down, and in conjunction, the voice got louder of 709 00:39:06,320 --> 00:39:08,399 Speaker 1: this whole, like, hold on, man, let's take a real 710 00:39:08,520 --> 00:39:11,279 Speaker 1: close look at rap culture and let's figure out how 711 00:39:11,280 --> 00:39:14,040 Speaker 1: to tweak some of these things. Now, this is what 712 00:39:14,160 --> 00:39:17,400 Speaker 1: I didn't take an account and I can't speak for 713 00:39:17,520 --> 00:39:22,879 Speaker 1: Charleston White, but I didn't take an account that there's 714 00:39:22,920 --> 00:39:25,920 Speaker 1: a very specific person that has to do this. Right, 715 00:39:26,880 --> 00:39:30,840 Speaker 1: Charleston is doing what he's doing, you know, whatever approach 716 00:39:30,880 --> 00:39:32,759 Speaker 1: he has, I'm sure he has a plan over there. 717 00:39:32,840 --> 00:39:36,560 Speaker 1: Loan has a very direct plan. But now we have 718 00:39:36,920 --> 00:39:40,160 Speaker 1: everybody kind of jumping in and slamming the rapper, and 719 00:39:40,200 --> 00:39:43,040 Speaker 1: I think that's dangerous. When we speak about the rapper 720 00:39:43,080 --> 00:39:46,080 Speaker 1: and the rap culture and business, the music business, we 721 00:39:46,160 --> 00:39:48,520 Speaker 1: have to understand that that's one of the few avenue 722 00:39:48,719 --> 00:39:51,680 Speaker 1: that black young boys have to come down. And not 723 00:39:51,719 --> 00:39:54,399 Speaker 1: saying we can't do anything else, but this is an 724 00:39:54,520 --> 00:39:57,640 Speaker 1: established avenue that's already in place that I think if 725 00:39:57,680 --> 00:40:02,000 Speaker 1: we can tweak the behavior of some of the things, 726 00:40:02,120 --> 00:40:04,440 Speaker 1: or even just let it stay in its current form, 727 00:40:04,480 --> 00:40:08,080 Speaker 1: but just make voices louder that kind of explain what 728 00:40:08,080 --> 00:40:12,520 Speaker 1: we're seeing. But I'm not in conjunction with none of 729 00:40:12,560 --> 00:40:16,759 Speaker 1: these dudes with tat A rappers down like I'm not. 730 00:40:17,400 --> 00:40:19,160 Speaker 1: I ain't on that, and I ain't on the tat 731 00:40:19,160 --> 00:40:22,000 Speaker 1: A Wrapper down thing, because I still again see that 732 00:40:22,160 --> 00:40:27,120 Speaker 1: as a place for us to elevate, speak to our people, 733 00:40:27,520 --> 00:40:31,479 Speaker 1: build a brand, build a legacy on the backs of 734 00:40:31,840 --> 00:40:35,240 Speaker 1: hip hopping rap. Right. So I can't say tear that down, 735 00:40:35,600 --> 00:40:39,360 Speaker 1: and I can't say that particular individual turn the lights 736 00:40:39,360 --> 00:40:42,120 Speaker 1: off on them, because they are a reflection of the 737 00:40:42,200 --> 00:40:46,600 Speaker 1: circumstances that I escape from, and so for me to 738 00:40:46,719 --> 00:40:50,239 Speaker 1: alienate from that would also be me doing a disservice 739 00:40:50,640 --> 00:40:53,360 Speaker 1: to everything that I know is happening on the other side. 740 00:40:53,440 --> 00:40:58,280 Speaker 1: They's coin in them all. And so every time rappers 741 00:40:58,800 --> 00:41:01,560 Speaker 1: come out and say something, then we're starting to see 742 00:41:01,680 --> 00:41:04,439 Speaker 1: allowed the voice of people pushing back, like when y'all 743 00:41:04,440 --> 00:41:06,320 Speaker 1: say this in your music and y'all do this in 744 00:41:06,480 --> 00:41:10,120 Speaker 1: the color right, And part of it is Charleston White 745 00:41:10,160 --> 00:41:12,759 Speaker 1: going viral, to other part is me going viral and 746 00:41:12,840 --> 00:41:17,360 Speaker 1: people starting to gravitate to that, to our voices, but 747 00:41:17,480 --> 00:41:20,160 Speaker 1: they don't understand it's much more game on this side 748 00:41:20,200 --> 00:41:24,360 Speaker 1: than just that, right, And I speak very specific about 749 00:41:24,400 --> 00:41:27,640 Speaker 1: the rap shit, right. I speak about like in the hood. 750 00:41:28,400 --> 00:41:31,799 Speaker 1: I'll tell you that rappers. I'm the one here. It 751 00:41:31,840 --> 00:41:35,120 Speaker 1: is like, for instance, if you go back, I'm the 752 00:41:35,160 --> 00:41:38,440 Speaker 1: one that started the conversation about how rappers kind of 753 00:41:38,480 --> 00:41:41,600 Speaker 1: breed envy in their neighborhoods by coming through and shining 754 00:41:41,719 --> 00:41:44,719 Speaker 1: in a way like kind of stunting. They con me 755 00:41:44,800 --> 00:41:47,359 Speaker 1: and they professional liars, right, so they get to come 756 00:41:47,400 --> 00:41:50,000 Speaker 1: and look a certain way, and then now people are 757 00:41:50,000 --> 00:41:52,239 Speaker 1: expecting a certain things. And then you started to hear 758 00:41:52,280 --> 00:41:55,279 Speaker 1: that conversation go through the coach and be regurgitated, which 759 00:41:55,360 --> 00:41:59,680 Speaker 1: is cool. But there's a very specific way we have 760 00:41:59,800 --> 00:42:04,000 Speaker 1: the conversations because we want to extract the information and 761 00:42:04,080 --> 00:42:07,480 Speaker 1: the opportunity from some of these guys and understand how 762 00:42:07,520 --> 00:42:10,799 Speaker 1: they got what they were and also tell them that 763 00:42:10,880 --> 00:42:14,760 Speaker 1: there's an opportunity to elevate what we come from. Because 764 00:42:14,840 --> 00:42:18,320 Speaker 1: what is and I'm gonna speak like the internet people, 765 00:42:18,400 --> 00:42:20,840 Speaker 1: you know, like the bad is what it be given 766 00:42:21,080 --> 00:42:24,160 Speaker 1: is is that these guys, we want to really get 767 00:42:24,200 --> 00:42:26,359 Speaker 1: the street guys out of the way and see me 768 00:42:26,760 --> 00:42:30,120 Speaker 1: I can operate on both sides, so they can't with me. 769 00:42:30,560 --> 00:42:33,399 Speaker 1: I can come over there and they feel and over them. 770 00:42:33,880 --> 00:42:37,359 Speaker 1: So I'm never really worried about and I mean far 771 00:42:37,440 --> 00:42:40,520 Speaker 1: as creatively right, So I'm never really kind of worried 772 00:42:40,560 --> 00:42:44,960 Speaker 1: about the whole there xy out. You know, once I 773 00:42:45,040 --> 00:42:49,480 Speaker 1: get an audience, there's no exit me out, but the 774 00:42:49,600 --> 00:42:52,760 Speaker 1: rappers it be. So it always seemed like that there's 775 00:42:52,800 --> 00:42:58,720 Speaker 1: a common list of people who go against the rappers 776 00:42:58,719 --> 00:43:01,200 Speaker 1: every chance they get, and I just think we gotta 777 00:43:01,239 --> 00:43:04,399 Speaker 1: be careful. I don't think it's a it's a circumstance 778 00:43:04,480 --> 00:43:07,239 Speaker 1: that needs to be spoken on by everybody, But I 779 00:43:07,320 --> 00:43:10,359 Speaker 1: do know when you unleash something to the Internet, it's 780 00:43:10,400 --> 00:43:13,959 Speaker 1: no longer just your property. So you know, you gotta 781 00:43:14,040 --> 00:43:18,560 Speaker 1: live with that. But like, we gotta figure out how 782 00:43:18,640 --> 00:43:21,600 Speaker 1: to how to have the right voices kind of speaking 783 00:43:21,640 --> 00:43:27,080 Speaker 1: about how rappers are leading to children in a real way, right, 784 00:43:27,120 --> 00:43:29,560 Speaker 1: and not just be mad because streets was hard on 785 00:43:29,640 --> 00:43:32,600 Speaker 1: you in high school or because the street took your 786 00:43:32,600 --> 00:43:35,080 Speaker 1: girl from you back in the day. And boy, uk 787 00:43:35,320 --> 00:43:38,280 Speaker 1: you tanning the rappers down. See, I identify with them, guys. 788 00:43:38,360 --> 00:43:41,040 Speaker 1: I was the cool guy. I'm I always had pretty 789 00:43:41,120 --> 00:43:43,719 Speaker 1: girls and things like that and money and I come 790 00:43:43,800 --> 00:43:46,319 Speaker 1: up and so I kind of relate to those guys. 791 00:43:46,400 --> 00:43:49,480 Speaker 1: I ain't trying to smush the rap because we're talking 792 00:43:49,560 --> 00:43:52,440 Speaker 1: on this side, and we are able to do this 793 00:43:52,560 --> 00:43:55,000 Speaker 1: every day while they are doing shows and things, and 794 00:43:55,000 --> 00:43:57,759 Speaker 1: so we can kind of flood the air waves now, 795 00:43:58,480 --> 00:44:01,600 Speaker 1: you know, I'm trying to understand and what they are 796 00:44:01,680 --> 00:44:05,960 Speaker 1: going through and let them identify what opportunity they have. 797 00:44:06,520 --> 00:44:09,480 Speaker 1: And that's the difference. You know, a lot of people 798 00:44:09,480 --> 00:44:11,879 Speaker 1: are just you know, y'all are talking about killing y'all 799 00:44:11,920 --> 00:44:14,439 Speaker 1: are talking about selling drugs and having three and four 800 00:44:14,480 --> 00:44:16,200 Speaker 1: women and this and that, and a lot of people 801 00:44:16,480 --> 00:44:19,200 Speaker 1: is using that against rappers and then asking them to 802 00:44:19,239 --> 00:44:21,520 Speaker 1: come and sit down and speak to them, or asking 803 00:44:21,560 --> 00:44:25,160 Speaker 1: them to perform at their functions or asking them to right. 804 00:44:25,280 --> 00:44:29,320 Speaker 1: It's a weird feeling in our industry, and I partly 805 00:44:29,360 --> 00:44:31,880 Speaker 1: feel kind of responsible. So now I have to be 806 00:44:32,000 --> 00:44:38,160 Speaker 1: very responsible with how I maneuver around those topics because 807 00:44:38,160 --> 00:44:40,719 Speaker 1: I see people are taking it and I don't know 808 00:44:40,760 --> 00:44:43,120 Speaker 1: if they're tying it to the success that they're seeing 809 00:44:43,160 --> 00:44:46,399 Speaker 1: we're having, or if they just like it so much 810 00:44:46,440 --> 00:44:48,839 Speaker 1: they can identify with. Like I don't know, bro, if 811 00:44:48,920 --> 00:44:51,560 Speaker 1: it's an excuse for some of them, because again, Street 812 00:44:51,640 --> 00:44:54,040 Speaker 1: Dudes is kind of hard on them. I'm not sure. 813 00:44:54,080 --> 00:44:57,799 Speaker 1: But you know, I'm gonna be louder about how we 814 00:44:57,960 --> 00:45:00,719 Speaker 1: fix this problem in a very particular like I'm not 815 00:45:00,800 --> 00:45:03,840 Speaker 1: just gonna be sitting there on some Baster rappers Baster 816 00:45:03,960 --> 00:45:07,359 Speaker 1: rappers talk. That ain't my thing, because at the end 817 00:45:07,360 --> 00:45:09,239 Speaker 1: of the day, we really got to respect that the 818 00:45:09,320 --> 00:45:12,799 Speaker 1: rapper was forced there. We were forced in those circumstances, right, 819 00:45:13,400 --> 00:45:16,080 Speaker 1: So a lot of people document the circumstances, man, so 820 00:45:16,200 --> 00:45:18,680 Speaker 1: I can't really just shit on them, but I gotta 821 00:45:18,760 --> 00:45:23,240 Speaker 1: let them know that this opportunity attached to the position 822 00:45:23,320 --> 00:45:26,120 Speaker 1: at they're end and help them identify that and hopefully 823 00:45:26,160 --> 00:45:28,879 Speaker 1: pivot in a way where they can profit as well 824 00:45:29,000 --> 00:45:33,200 Speaker 1: as preach, you know, to the people. And that's when 825 00:45:33,239 --> 00:45:35,960 Speaker 1: I'm on and no way, shape or form am I 826 00:45:36,040 --> 00:45:38,400 Speaker 1: saying that all we can do is be robbers because 827 00:45:38,600 --> 00:45:42,480 Speaker 1: I know successful is that everything I'm talking about. I 828 00:45:42,520 --> 00:45:46,880 Speaker 1: know they got barber shops and got tied shops. I 829 00:45:47,040 --> 00:45:52,120 Speaker 1: know successful still say a dope, say a t shirge 830 00:45:52,280 --> 00:45:55,879 Speaker 1: rapp du move it like I know successful black men 831 00:45:56,000 --> 00:45:58,840 Speaker 1: and all kind of facets. So I reject any notion 832 00:45:58,920 --> 00:46:02,560 Speaker 1: to limit us and place us inside a box. I 833 00:46:02,680 --> 00:46:05,560 Speaker 1: understand that every position that we've been put in history 834 00:46:05,640 --> 00:46:09,120 Speaker 1: tells us that we've been able to excel. We've been 835 00:46:09,160 --> 00:46:11,960 Speaker 1: able to thrive with lesser than the people ahead of us, 836 00:46:12,000 --> 00:46:14,719 Speaker 1: and somehow, if not catch up, get close enough to 837 00:46:14,800 --> 00:46:18,400 Speaker 1: be in the atmosphere. And that's uncomfortable because the starting 838 00:46:18,520 --> 00:46:22,600 Speaker 1: points were so different. So black men are powerful in 839 00:46:22,680 --> 00:46:25,279 Speaker 1: every sense of the word. Right, the creativity that we 840 00:46:25,400 --> 00:46:29,200 Speaker 1: had to see again, you evolve in a very specific way, 841 00:46:29,239 --> 00:46:31,799 Speaker 1: even like the human. Their studies that show when the 842 00:46:31,880 --> 00:46:35,440 Speaker 1: human brain double, and it was because of an activity 843 00:46:35,480 --> 00:46:40,200 Speaker 1: that made the human brain double. So the way that 844 00:46:40,280 --> 00:46:45,360 Speaker 1: we had to maneuver with less in the neighborhood caused 845 00:46:45,360 --> 00:46:48,040 Speaker 1: to us to evolve in a way what problem solving. 846 00:46:48,080 --> 00:46:51,120 Speaker 1: At least me, I have a high level of problem solving. 847 00:46:51,160 --> 00:46:53,120 Speaker 1: Her up and get it, took care of, took care of, 848 00:46:53,239 --> 00:46:55,680 Speaker 1: took care of. That's where like so jesse Mane, if 849 00:46:55,719 --> 00:46:58,040 Speaker 1: I got befo an issue, what you have to know, 850 00:46:58,560 --> 00:47:02,120 Speaker 1: I'm not somewhat sitting down down and relaxing, like nah, 851 00:47:02,160 --> 00:47:05,000 Speaker 1: I'm that's on my mind, right, if I got a 852 00:47:05,080 --> 00:47:07,239 Speaker 1: deal on the table, that's on my mind, Like, shit 853 00:47:07,400 --> 00:47:09,920 Speaker 1: be on my mind because I'm a high level problem solved, 854 00:47:10,000 --> 00:47:12,799 Speaker 1: because I come from so many problems pop up that 855 00:47:12,920 --> 00:47:15,279 Speaker 1: if you don't solve them, you look up and you 856 00:47:15,360 --> 00:47:18,759 Speaker 1: put out. You look up and they repull your car. 857 00:47:19,360 --> 00:47:21,440 Speaker 1: See because shit popping up the light build dude, the 858 00:47:21,480 --> 00:47:24,960 Speaker 1: card no due, the rent due, and next thing you know, 859 00:47:25,040 --> 00:47:28,040 Speaker 1: you you you're trying to pop them back down this thing, 860 00:47:28,080 --> 00:47:30,840 Speaker 1: you know, the car down. They don't repoll the So me, 861 00:47:31,000 --> 00:47:32,799 Speaker 1: I'm one of them ones. They got to her up. 862 00:47:32,880 --> 00:47:36,320 Speaker 1: Fix the problem, problem solved, problem solved, problem solved, problem solved. 863 00:47:36,320 --> 00:47:38,360 Speaker 1: Then when it ain't no problem here, I am looking 864 00:47:38,400 --> 00:47:42,160 Speaker 1: for problems that well, I say, they won't me be 865 00:47:42,320 --> 00:47:44,239 Speaker 1: They want to be me. They want to copy me 866 00:47:44,280 --> 00:47:46,239 Speaker 1: because they want to they want to success or the 867 00:47:46,280 --> 00:47:48,960 Speaker 1: looks I'm getting, or they want to you know, the 868 00:47:49,400 --> 00:47:52,520 Speaker 1: podcast that people enjoy and things like that. But they 869 00:47:52,560 --> 00:47:55,680 Speaker 1: don't know you can't turn this stuff off. They don't know. 870 00:47:55,800 --> 00:47:58,040 Speaker 1: I developed in a certain kind of way. That's why 871 00:47:58,080 --> 00:48:01,439 Speaker 1: this happens. This isn't something this by chance or by 872 00:48:01,520 --> 00:48:04,600 Speaker 1: coincidence or some dude that got lucky. This is a 873 00:48:04,680 --> 00:48:07,880 Speaker 1: guy that is resilient. This is someone that's not taking 874 00:48:07,920 --> 00:48:10,759 Speaker 1: no for an answer in regards to what I see 875 00:48:10,800 --> 00:48:15,000 Speaker 1: as my end result. Now, how I get that as 876 00:48:15,080 --> 00:48:19,200 Speaker 1: up to debate. So I'm never placed in a situation 877 00:48:19,239 --> 00:48:21,480 Speaker 1: where I'm telling someone you gotta do business with me, 878 00:48:21,560 --> 00:48:24,319 Speaker 1: you gotta work with me. But I'm knowing that where 879 00:48:24,360 --> 00:48:27,520 Speaker 1: I'm headed, I have to work with somebody coming through hell, 880 00:48:27,680 --> 00:48:30,399 Speaker 1: and somebody gonna understand and see what I'm doing. They're 881 00:48:30,400 --> 00:48:32,000 Speaker 1: gonna let you on and they're gonna make a lot 882 00:48:32,040 --> 00:48:34,359 Speaker 1: of money and say one of the best things they've 883 00:48:34,360 --> 00:48:38,319 Speaker 1: ever done in their life was investing that in link 884 00:48:38,400 --> 00:48:40,760 Speaker 1: with Loon in that way because he had a clear vision. 885 00:48:41,120 --> 00:48:43,920 Speaker 1: When else you're gonna get it at on this side 886 00:48:43,960 --> 00:48:47,160 Speaker 1: of it, when you talk to it like me and 887 00:48:47,200 --> 00:48:49,560 Speaker 1: this day and time, usually you're talking to him because 888 00:48:49,560 --> 00:48:51,880 Speaker 1: you're already rich and famous and you don't paid some 889 00:48:52,080 --> 00:48:55,120 Speaker 1: kind of price, sacrifice something to be in that area. 890 00:48:55,239 --> 00:48:58,920 Speaker 1: That catching me on this side of the envelope. We 891 00:48:59,080 --> 00:49:02,000 Speaker 1: just now see the envelope when we just now gonna 892 00:49:02,040 --> 00:49:04,120 Speaker 1: take it to the mail box and send it where 893 00:49:04,120 --> 00:49:07,800 Speaker 1: it's gone. Man, this is catching me at the post office. 894 00:49:07,960 --> 00:49:10,000 Speaker 1: And a lot of times they'll wait till you've been 895 00:49:10,040 --> 00:49:13,560 Speaker 1: delivered and try to open the package and wonder why 896 00:49:13,760 --> 00:49:18,719 Speaker 1: they opened in the invoice. If you wait till I'm delivered, 897 00:49:18,840 --> 00:49:22,080 Speaker 1: I'm gonna you're gonna receive an invoice. But had they 898 00:49:22,239 --> 00:49:25,120 Speaker 1: caught me on the way up, had they called me 899 00:49:25,360 --> 00:49:27,520 Speaker 1: at the post office, we would have been in a 900 00:49:27,600 --> 00:49:30,839 Speaker 1: different situation. Had they caught me on the front end 901 00:49:30,880 --> 00:49:33,680 Speaker 1: of it and believed in it. And that's why with 902 00:49:33,880 --> 00:49:38,520 Speaker 1: Nick P. You know, P reached out to me. You 903 00:49:38,560 --> 00:49:41,160 Speaker 1: know a man with man. Look, man, this red man, 904 00:49:41,160 --> 00:49:44,760 Speaker 1: why would you meet me or reached out to me? Yo? 905 00:49:44,360 --> 00:49:50,560 Speaker 1: I shit like this is everybody in the game. It's 906 00:49:50,600 --> 00:49:54,400 Speaker 1: like receptive to me. Man, they appreciate what I'm bringing. 907 00:49:54,400 --> 00:49:57,240 Speaker 1: Plus they know I'm hustling. I couldn't be more lucky 908 00:49:57,239 --> 00:49:59,759 Speaker 1: to be in a position I'm in. And it just 909 00:50:00,080 --> 00:50:03,240 Speaker 1: continues to let me know that everybody in the industry 910 00:50:03,239 --> 00:50:06,279 Speaker 1: ain't fake, you know, the way you would think on 911 00:50:06,320 --> 00:50:09,600 Speaker 1: the outside, like it's all these niggas in there on 912 00:50:09,680 --> 00:50:12,000 Speaker 1: some other ship. Now it's still in there if you 913 00:50:12,120 --> 00:50:15,200 Speaker 1: got the right and you know, they kind of thank 914 00:50:15,239 --> 00:50:17,359 Speaker 1: you one of them. They gonna do what they need 915 00:50:17,360 --> 00:50:19,360 Speaker 1: to do to try to make sure you in a 916 00:50:19,400 --> 00:50:23,719 Speaker 1: olkay position. But these podcasts are lazing. You know. As 917 00:50:23,760 --> 00:50:26,279 Speaker 1: I go through podcasting, I'm looking around. Yeah, all these 918 00:50:26,360 --> 00:50:29,479 Speaker 1: dudes lazing in regards to podcasting. I ain't talking about 919 00:50:29,480 --> 00:50:32,319 Speaker 1: the other ship people do. Maybe they're working hard everywhere else, 920 00:50:32,800 --> 00:50:35,760 Speaker 1: but I saw dude. So I'm looking at five hunting 921 00:50:35,800 --> 00:50:39,640 Speaker 1: met in this space right here. I'm not moving, y'all. 922 00:50:39,640 --> 00:50:42,160 Speaker 1: Get out my way. All y'all playing and doing out, 923 00:50:42,239 --> 00:50:44,319 Speaker 1: Get the fun out the way. Loon looking for five 924 00:50:44,400 --> 00:50:46,480 Speaker 1: hunting me and he's not playing. You know, I got 925 00:50:46,560 --> 00:50:49,839 Speaker 1: shots at the end of November. You see what I'm saying. 926 00:50:49,840 --> 00:50:52,320 Speaker 1: So these things happen for me, and I'm just somebody 927 00:50:52,360 --> 00:50:55,040 Speaker 1: that's out here making it happen. And I know what's 928 00:50:55,040 --> 00:50:57,200 Speaker 1: gonna happen, right in a minute, They're gonna be saying 929 00:50:57,200 --> 00:50:59,160 Speaker 1: that Loon was an industry plan. It's no way it 930 00:50:59,200 --> 00:51:02,319 Speaker 1: happened that way. I'm sure everybody's gonna say that is 931 00:51:02,480 --> 00:51:06,880 Speaker 1: complete bullish. But I feel like coming because this is 932 00:51:06,960 --> 00:51:11,480 Speaker 1: kind of unexplainable. You know, how this independent podcast is 933 00:51:11,520 --> 00:51:16,279 Speaker 1: in a situation where you know he has a high 934 00:51:16,400 --> 00:51:19,799 Speaker 1: level of interest from Revote. You know, I've been contacted 935 00:51:19,800 --> 00:51:24,759 Speaker 1: by Amazon, I've been spoken to by numerous responses, you know, 936 00:51:25,040 --> 00:51:28,520 Speaker 1: and you see I'm naming companies because this is where 937 00:51:28,520 --> 00:51:31,719 Speaker 1: you get your money in then your infrastructure, right, and 938 00:51:31,800 --> 00:51:35,160 Speaker 1: this is just I can't even really remember everybody that's 939 00:51:35,160 --> 00:51:38,480 Speaker 1: been reaching out to me, but it's been a heavy 940 00:51:38,560 --> 00:51:41,520 Speaker 1: list of heavy hitters, right, and so me being on 941 00:51:41,520 --> 00:51:44,560 Speaker 1: this side, just creating a show, creating another show, doing 942 00:51:44,640 --> 00:51:47,879 Speaker 1: what I'm trying to do. It's like, I don't think 943 00:51:47,880 --> 00:51:52,640 Speaker 1: this has ever happened before ever, not even only for 944 00:51:52,760 --> 00:52:00,120 Speaker 1: my city, Cashville, but period. There's nobody to dance in sports, 945 00:52:00,960 --> 00:52:06,239 Speaker 1: business culture, all these different things like this, and if 946 00:52:06,239 --> 00:52:09,360 Speaker 1: they say they do show them to me, sit them up, 947 00:52:09,560 --> 00:52:11,719 Speaker 1: let us, let us have a conversation. I would love 948 00:52:11,760 --> 00:52:15,959 Speaker 1: to respect their opinion. I would love to and don't 949 00:52:16,000 --> 00:52:19,760 Speaker 1: bring me these little podcasters right because I know what's happening. 950 00:52:20,360 --> 00:52:22,840 Speaker 1: I had a comment on my thing when somebody told 951 00:52:22,840 --> 00:52:29,560 Speaker 1: me I should be on your show. I blocked him. 952 00:52:29,680 --> 00:52:31,600 Speaker 1: You ain't got no bit in telling me you should 953 00:52:31,640 --> 00:52:34,399 Speaker 1: be or I don't even know you. You know how 954 00:52:34,400 --> 00:52:36,680 Speaker 1: many millions of dollars is on the line for this 955 00:52:36,719 --> 00:52:39,000 Speaker 1: show and these shows I'm doing it. You just telling 956 00:52:39,040 --> 00:52:41,799 Speaker 1: me I need to put you on my You know 957 00:52:41,840 --> 00:52:44,279 Speaker 1: how much blood, sweat and tears that he took me 958 00:52:44,320 --> 00:52:46,719 Speaker 1: to even get to whatever level I was on when 959 00:52:46,719 --> 00:52:49,720 Speaker 1: you heard about me, and then telling me the only 960 00:52:49,800 --> 00:52:53,280 Speaker 1: thing is I will I need to be on your show. 961 00:52:53,840 --> 00:52:56,880 Speaker 1: I blocked a little dude. He didn't really say nothing disrespectful, 962 00:52:56,880 --> 00:52:58,640 Speaker 1: but I had to block him because it was a 963 00:52:59,280 --> 00:53:02,920 Speaker 1: I'm just like, I'm not interested in these conversations. They 964 00:53:03,000 --> 00:53:07,960 Speaker 1: disrespect what I've been through down The sweat equity has 965 00:53:08,000 --> 00:53:11,040 Speaker 1: been put into even developing a style that like this, 966 00:53:11,680 --> 00:53:13,560 Speaker 1: the sweat equity to be able to sit in the 967 00:53:13,680 --> 00:53:17,600 Speaker 1: studio by yourself with all these cameras and these people 968 00:53:17,600 --> 00:53:20,000 Speaker 1: with these lights and all this happening with no co 969 00:53:20,160 --> 00:53:24,640 Speaker 1: host and articulate these points and have this monologue and 970 00:53:24,760 --> 00:53:29,040 Speaker 1: dialogue with the culture in this kind of way. It's 971 00:53:29,360 --> 00:53:34,280 Speaker 1: very unique. There's not a screen behind me, there's nothing. 972 00:53:34,400 --> 00:53:37,200 Speaker 1: All you got is me. That's all you can pay 973 00:53:37,200 --> 00:53:40,840 Speaker 1: attention to. It's me, and so I gotta I gotta 974 00:53:40,920 --> 00:53:44,840 Speaker 1: deliver something in every sense of the word. But the 975 00:53:44,880 --> 00:53:47,960 Speaker 1: sweat equity to even develop that kind of style what 976 00:53:48,120 --> 00:53:51,160 Speaker 1: it took for me to understand lightning. Nobody can tell 977 00:53:51,200 --> 00:53:53,520 Speaker 1: me that I'm from You think if I d m 978 00:53:53,600 --> 00:53:56,200 Speaker 1: one of them dudes with a street account, they're gonna respond, 979 00:53:56,440 --> 00:53:59,840 Speaker 1: Like y'all, I'm trying to get in the podcasting. My 980 00:54:00,120 --> 00:54:05,120 Speaker 1: first episodes were terrible. The first time I hooked it up, 981 00:54:05,560 --> 00:54:08,600 Speaker 1: the camera was moving in and out. I had all 982 00:54:08,640 --> 00:54:11,840 Speaker 1: those zoom on so it'll it'll zoom in and zoom 983 00:54:11,960 --> 00:54:15,080 Speaker 1: I just randomly through the episode. I'm just speaking to 984 00:54:15,160 --> 00:54:21,520 Speaker 1: y'all about the fight. The fight I knew nobody in 985 00:54:21,600 --> 00:54:30,640 Speaker 1: the industry, no one in regards to media, nobody on 986 00:54:30,760 --> 00:54:35,759 Speaker 1: the start. Everything you see I did by Myselm the 987 00:54:35,840 --> 00:54:39,160 Speaker 1: Little Baby Interview pe reached out to me. He loved 988 00:54:39,160 --> 00:54:42,000 Speaker 1: my he put that together. I'm faeling dead with peeing 989 00:54:42,040 --> 00:54:44,800 Speaker 1: baby for that. But this is gonna be a fun journey. 990 00:54:45,520 --> 00:54:48,279 Speaker 1: You know. I'm gonna keep this up, that podcast just 991 00:54:48,760 --> 00:54:52,279 Speaker 1: you know, my experience is my outlook. You know, the 992 00:54:52,480 --> 00:54:56,560 Speaker 1: experience will be my podcast or show. Um with with 993 00:54:56,560 --> 00:54:58,920 Speaker 1: with with some of the biggest names in the culture. Right. 994 00:54:59,040 --> 00:55:01,160 Speaker 1: We still have guests over here as well from here 995 00:55:01,200 --> 00:55:04,160 Speaker 1: and there, um, but most of the time we're gonna 996 00:55:04,160 --> 00:55:07,880 Speaker 1: we're gonna be over here speaking about the culture, society 997 00:55:07,880 --> 00:55:10,520 Speaker 1: and things like that, man and building that brand and 998 00:55:10,560 --> 00:55:13,439 Speaker 1: so man, I I really appreciate the position y'all put 999 00:55:13,480 --> 00:55:17,359 Speaker 1: me in. Y'all placed me in again. Thanks the little baby. Um. 1000 00:55:17,400 --> 00:55:20,080 Speaker 1: We had a great conversation. I'm sure it's gonna give 1001 00:55:20,120 --> 00:55:23,960 Speaker 1: me a look that's crazy, um. And we're gonna do 1002 00:55:24,000 --> 00:55:26,560 Speaker 1: a watch party on YouTube. We're gonna do a watch 1003 00:55:26,600 --> 00:55:29,600 Speaker 1: party for his album release. We're gonna try to support 1004 00:55:29,640 --> 00:55:33,680 Speaker 1: the album, you know, in that way, um, and tap 1005 00:55:33,760 --> 00:55:36,800 Speaker 1: into our audience and hopefully make sure that it it. 1006 00:55:37,280 --> 00:55:40,760 Speaker 1: It makes sure that our presence is felt in regards 1007 00:55:40,840 --> 00:55:45,880 Speaker 1: to support and I'm sure he'll be hell okay, you know, 1008 00:55:45,960 --> 00:55:47,919 Speaker 1: he's he's one of the biggest artists in the game 1009 00:55:47,960 --> 00:55:51,480 Speaker 1: and one of the realists I've ever ran into, you know, 1010 00:55:51,680 --> 00:55:55,719 Speaker 1: in regards to this industry or period. You know. Um, 1011 00:55:55,800 --> 00:55:58,759 Speaker 1: but but life is good man, and and it's up. 1012 00:55:58,800 --> 00:56:02,400 Speaker 1: That podcast has grown on the experience, had a great 1013 00:56:02,640 --> 00:56:05,880 Speaker 1: pilot first episode. So we're looking good man. Thank you 1014 00:56:05,880 --> 00:56:08,520 Speaker 1: all for supporting me. Patron is where you get the vibes. 1015 00:56:09,880 --> 00:56:12,520 Speaker 1: Let me get y'all a few seconds about this point 1016 00:56:12,520 --> 00:56:14,719 Speaker 1: as well. I hear her bow shout out to her 1017 00:56:15,120 --> 00:56:18,919 Speaker 1: he just dropped this album, Survivor's Remorse. Y'all go get him, 1018 00:56:18,960 --> 00:56:22,360 Speaker 1: saying that he don't believe in black Body either, because 1019 00:56:22,480 --> 00:56:24,799 Speaker 1: look at NBA Young Boy. Let me tell that they 1020 00:56:24,800 --> 00:56:28,120 Speaker 1: ain't n be a young boy respectfully. You know, NBA 1021 00:56:28,200 --> 00:56:31,520 Speaker 1: Young Boy has a very different type of fan base, 1022 00:56:31,600 --> 00:56:35,080 Speaker 1: and he has activated those people for a long time, 1023 00:56:35,160 --> 00:56:37,879 Speaker 1: serving them in a very specific way. So he has 1024 00:56:38,000 --> 00:56:42,200 Speaker 1: literally formed and created that audience in that way. This 1025 00:56:42,280 --> 00:56:44,640 Speaker 1: is a very different thing. A lot of you people 1026 00:56:44,640 --> 00:56:48,160 Speaker 1: are serving the casual listener. You're looking to tap into 1027 00:56:48,200 --> 00:56:52,200 Speaker 1: the casual listener because your presence with your fans it's there. 1028 00:56:52,480 --> 00:56:54,600 Speaker 1: But maybe they don't know how to search it. Maybe 1029 00:56:54,600 --> 00:56:56,520 Speaker 1: they don't know how to find it. Maybe they're not 1030 00:56:56,560 --> 00:56:59,080 Speaker 1: on Instagram as much as you think because you're getting 1031 00:56:59,120 --> 00:57:03,680 Speaker 1: those likes, and you may be unaware about whose finger 1032 00:57:03,880 --> 00:57:08,560 Speaker 1: is really on the purpose and aware of your album 1033 00:57:08,680 --> 00:57:10,760 Speaker 1: in a way that you think just because you're reaching 1034 00:57:10,800 --> 00:57:13,359 Speaker 1: people on social media, you may not be reaching all 1035 00:57:13,360 --> 00:57:15,920 Speaker 1: of your people. There's a group of people that you 1036 00:57:16,040 --> 00:57:19,920 Speaker 1: reach even outside of social media. There's a group of 1037 00:57:19,920 --> 00:57:22,640 Speaker 1: people you reach on Facebook that you don't reach on Instagram. 1038 00:57:22,720 --> 00:57:25,200 Speaker 1: You reach on TikTok that you don't reach on Facebook. 1039 00:57:26,440 --> 00:57:28,680 Speaker 1: There's people you reach on Twitter that you don't reach 1040 00:57:28,720 --> 00:57:31,400 Speaker 1: on either one of those, and so on and so forth. 1041 00:57:31,440 --> 00:57:33,760 Speaker 1: People you reach on Google, people you reach on right 1042 00:57:34,080 --> 00:57:37,160 Speaker 1: And so this blanket statement of as long as you 1043 00:57:37,240 --> 00:57:39,560 Speaker 1: got the Internet, you're gonna be okay, I think it's 1044 00:57:40,640 --> 00:57:45,520 Speaker 1: it's ill advised because these companies have put a very 1045 00:57:45,520 --> 00:57:50,600 Speaker 1: specific plan in place to create business alongside the discovery 1046 00:57:50,720 --> 00:57:54,560 Speaker 1: process of music, and so if we ignore that, then 1047 00:57:54,600 --> 00:57:57,600 Speaker 1: what are we really speaking about. If that's the case, 1048 00:57:57,640 --> 00:58:01,200 Speaker 1: we wouldn't need marketing teams. That's the case, you wouldn't 1049 00:58:01,240 --> 00:58:04,520 Speaker 1: be paying thousands of dollars to your marketing people people. 1050 00:58:04,560 --> 00:58:06,960 Speaker 1: Let the top beat clear that they're trying to trick 1051 00:58:07,040 --> 00:58:10,320 Speaker 1: you guys out of using the very developed team that 1052 00:58:10,400 --> 00:58:13,240 Speaker 1: you have in place. I say, still use your team. 1053 00:58:13,640 --> 00:58:16,560 Speaker 1: You know, the music business is a very old concept 1054 00:58:16,840 --> 00:58:21,160 Speaker 1: and this instruction place right now. I also say, let's 1055 00:58:21,160 --> 00:58:23,560 Speaker 1: get away from the first week number thing, because if 1056 00:58:23,600 --> 00:58:26,040 Speaker 1: they have you chasing that, they force you to play 1057 00:58:26,040 --> 00:58:29,840 Speaker 1: the game. That's why I think the information lies at 1058 00:58:30,200 --> 00:58:33,080 Speaker 1: not it's black balled real, because black balled is real. 1059 00:58:33,880 --> 00:58:36,640 Speaker 1: Like y'all, we have to stop saying that blackballed is 1060 00:58:36,640 --> 00:58:42,320 Speaker 1: one hundred percent real. The question lies in the discovery process. 1061 00:58:42,320 --> 00:58:46,160 Speaker 1: The information lies in even reach on social media because 1062 00:58:46,160 --> 00:58:48,840 Speaker 1: you can post and not reach all your fans even 1063 00:58:48,880 --> 00:58:54,840 Speaker 1: on that. Like, I don't understand, bro NBA. Young boys 1064 00:58:54,920 --> 00:58:58,120 Speaker 1: not black balled and can't be black balled because he's 1065 00:58:58,240 --> 00:59:02,560 Speaker 1: taught his fans how to fish. It's a very different 1066 00:59:02,600 --> 00:59:07,840 Speaker 1: thing happening. See, y'all taught y'all fans how to just 1067 00:59:07,960 --> 00:59:10,560 Speaker 1: follow you on the Gram and just do. He's taught 1068 00:59:10,640 --> 00:59:13,680 Speaker 1: his fans how to hate. Come here to get the stuff. 1069 00:59:13,720 --> 00:59:16,800 Speaker 1: Every week. I'm always giving you something, so I always 1070 00:59:16,880 --> 00:59:19,520 Speaker 1: be checking from me here. Now it seems like he's 1071 00:59:19,520 --> 00:59:21,720 Speaker 1: trying to move him over to some of these platforms 1072 00:59:21,720 --> 00:59:25,360 Speaker 1: as well, but he was very particular in YouTube. I'm 1073 00:59:25,400 --> 00:59:27,560 Speaker 1: building this in a way. Come here to check from me, 1074 00:59:27,800 --> 00:59:30,200 Speaker 1: Check from me, check from me. So he's taught his 1075 00:59:30,360 --> 00:59:33,480 Speaker 1: fans how to fish for him because the sea of 1076 00:59:33,640 --> 00:59:37,480 Speaker 1: music has become way too big for us to act like. 1077 00:59:37,800 --> 00:59:42,640 Speaker 1: You don't need very specific people to narrow that search 1078 00:59:42,760 --> 00:59:45,600 Speaker 1: down and place you in front of people who usually 1079 00:59:45,600 --> 00:59:48,800 Speaker 1: are listen to someone with yours because no, listen you 1080 00:59:48,920 --> 00:59:53,480 Speaker 1: got bro, This gets complex. Man. You're dealing with fans, right, 1081 00:59:53,560 --> 00:59:55,960 Speaker 1: So you say your fans, yeah, you can touch your 1082 00:59:56,040 --> 00:59:59,400 Speaker 1: pure fans will be there. But you got some of 1083 00:59:59,440 --> 01:00:02,240 Speaker 1: your hits that translated to people who don't listen to 1084 01:00:02,280 --> 01:00:05,680 Speaker 1: your albums, who may like another song on this album. 1085 01:00:05,720 --> 01:00:07,560 Speaker 1: How do you let them know that, A, I know 1086 01:00:07,640 --> 01:00:10,120 Speaker 1: you liked this song from that artist. Here's another one 1087 01:00:10,200 --> 01:00:12,360 Speaker 1: like that. How do you let them know that you 1088 01:00:12,440 --> 01:00:15,320 Speaker 1: got the time to do that on Instagram every day? Hey, 1089 01:00:15,360 --> 01:00:17,680 Speaker 1: for everybody to listen to them. When I first came 1090 01:00:17,680 --> 01:00:20,360 Speaker 1: out and had that song called love Me for everybody 1091 01:00:20,400 --> 01:00:22,360 Speaker 1: to listen to that, I got another one of them 1092 01:00:22,360 --> 01:00:24,680 Speaker 1: on this new album. You're gonna come out every day 1093 01:00:24,680 --> 01:00:27,880 Speaker 1: and try to connect those dots like that, because again, 1094 01:00:28,320 --> 01:00:32,640 Speaker 1: it's ship everywhere on this Internet. So I don't think. 1095 01:00:32,680 --> 01:00:35,200 Speaker 1: I think again the strategy and the structure is off, 1096 01:00:36,040 --> 01:00:38,400 Speaker 1: you know. I think we gotta understand that the Internet 1097 01:00:38,520 --> 01:00:40,680 Speaker 1: is a big place. You think the world is big. 1098 01:00:40,720 --> 01:00:43,920 Speaker 1: But even with that, you experience the Internet different than 1099 01:00:44,040 --> 01:00:47,320 Speaker 1: you do when you go and travel places because it's 1100 01:00:47,400 --> 01:00:50,600 Speaker 1: it's at you, it's at your fingertips, it's so much information. 1101 01:00:50,640 --> 01:00:52,960 Speaker 1: At least, when you go and travel Italy, you can 1102 01:00:53,000 --> 01:00:56,480 Speaker 1: focus on where you are and at least look and write, 1103 01:00:56,880 --> 01:01:00,440 Speaker 1: absorb and digest actually what you're going through. But on 1104 01:01:00,480 --> 01:01:03,680 Speaker 1: that Internet, you're going everywhere so much. They don't know 1105 01:01:03,720 --> 01:01:05,960 Speaker 1: what to choose, They don't know where to go. But 1106 01:01:06,080 --> 01:01:12,280 Speaker 1: the blackball and thing conversation needs to adjust and people 1107 01:01:12,360 --> 01:01:16,480 Speaker 1: need to insert the fact that there's business in the 1108 01:01:16,600 --> 01:01:21,080 Speaker 1: discovery process of music. Let's talk about this. Shout out 1109 01:01:21,120 --> 01:01:24,120 Speaker 1: to did It Revolt? You know the vibes did He 1110 01:01:24,240 --> 01:01:26,640 Speaker 1: had a conversation on the Breakfast Club where he spoke 1111 01:01:26,680 --> 01:01:29,760 Speaker 1: about the situation with Mace. Just take a look at 1112 01:01:29,760 --> 01:01:31,600 Speaker 1: what he said and we'll come back with some game. 1113 01:01:32,120 --> 01:01:36,240 Speaker 1: Because what he had as First of all, see I 1114 01:01:36,320 --> 01:01:38,320 Speaker 1: didn't do nothing to him. So let's go back to 1115 01:01:38,320 --> 01:01:41,880 Speaker 1: the first. The first of all, the first of all 1116 01:01:42,280 --> 01:01:47,680 Speaker 1: is is that has been negative propaganda put out about me. 1117 01:01:48,160 --> 01:01:52,040 Speaker 1: That's not true. This this vibe that they got on me, 1118 01:01:52,600 --> 01:01:55,760 Speaker 1: like I'm big red or something. I came here. I 1119 01:01:55,760 --> 01:01:59,120 Speaker 1: had to open up the doors. So you don't steal 1120 01:01:59,120 --> 01:02:02,200 Speaker 1: from artists, is what you say. Never Never the narrative 1121 01:02:02,320 --> 01:02:07,520 Speaker 1: like that happened with tent people because people have this 1122 01:02:07,600 --> 01:02:15,400 Speaker 1: thing called the the tap out button. When you get 1123 01:02:15,440 --> 01:02:18,640 Speaker 1: to a certain point and the money is running low, 1124 01:02:19,680 --> 01:02:21,960 Speaker 1: you want to you gotta run this hustle to try 1125 01:02:21,960 --> 01:02:25,360 Speaker 1: to find somebody to blame. You know what I'm saying. 1126 01:02:25,760 --> 01:02:29,280 Speaker 1: I have all my receipts. It comes from different tactics 1127 01:02:29,760 --> 01:02:33,920 Speaker 1: when people want to get out of contracts. And a 1128 01:02:33,960 --> 01:02:36,040 Speaker 1: lot of people that speak on this y'all don't know 1129 01:02:36,080 --> 01:02:38,400 Speaker 1: the business show. I don't know what y'all are talking about. 1130 01:02:38,600 --> 01:02:41,680 Speaker 1: So it's going to be a teaching moment of love 1131 01:02:42,400 --> 01:02:46,160 Speaker 1: because it is important, I feel, fight for your reputation. 1132 01:02:46,680 --> 01:02:49,240 Speaker 1: I'm not perfect, you know what I'm saying. There could 1133 01:02:49,240 --> 01:02:51,640 Speaker 1: have been an accountant mess up on this one or 1134 01:02:51,720 --> 01:02:54,600 Speaker 1: that one things that happen in the business. But me 1135 01:02:54,800 --> 01:02:57,600 Speaker 1: actually like I'm running a hustle to get money. I 1136 01:02:57,640 --> 01:03:01,360 Speaker 1: started the delivering papers at twelve as old. I was 1137 01:03:01,400 --> 01:03:04,360 Speaker 1: a millionaire when I was nineteen, you know what I'm saying. 1138 01:03:04,720 --> 01:03:07,800 Speaker 1: And so I will be making sure that the truth 1139 01:03:07,920 --> 01:03:12,920 Speaker 1: comes out because that's not going down and in my legacy. 1140 01:03:13,200 --> 01:03:15,080 Speaker 1: And to me, that's the worst thing in the world 1141 01:03:15,160 --> 01:03:17,400 Speaker 1: is a thief. The thief is the worst thing. His 1142 01:03:17,480 --> 01:03:20,120 Speaker 1: hand should be chopped, her hand should be chopped off. 1143 01:03:20,880 --> 01:03:22,520 Speaker 1: His or her hands should be That's the where I 1144 01:03:22,520 --> 01:03:26,320 Speaker 1: feel about somebody taking something from somebody that ain't there's 1145 01:03:26,360 --> 01:03:27,880 Speaker 1: you know what I'm saying, When you could go out 1146 01:03:27,880 --> 01:03:30,200 Speaker 1: and you could go and work for something, and so 1147 01:03:31,040 --> 01:03:36,400 Speaker 1: that right there. Um, I just you know, just in general. 1148 01:03:37,120 --> 01:03:39,880 Speaker 1: You know the Mace thing. You know, I did one 1149 01:03:39,920 --> 01:03:43,400 Speaker 1: album with Mace, one album. How much money do you 1150 01:03:43,440 --> 01:03:46,680 Speaker 1: think I owe this guy one album? And then he 1151 01:03:46,760 --> 01:03:52,560 Speaker 1: became a fake pasta and went and con people and 1152 01:03:52,600 --> 01:03:55,200 Speaker 1: then y'all gonna let him throw dirt on the Guard's name. 1153 01:03:55,840 --> 01:03:58,600 Speaker 1: We're gonna we I wrote, each and everyone and each 1154 01:03:58,600 --> 01:04:01,440 Speaker 1: and everybody body in it body could come and step up, 1155 01:04:01,920 --> 01:04:06,040 Speaker 1: bring your receipts. But I'm not playing. I'm back outside 1156 01:04:06,080 --> 01:04:09,520 Speaker 1: and I'm fighting back for us, and I'm also doing 1157 01:04:09,720 --> 01:04:12,240 Speaker 1: do a little fighting back for me. Base owes me 1158 01:04:12,320 --> 01:04:15,880 Speaker 1: three million dollars. That's facts. I got the receipt second album, 1159 01:04:15,880 --> 01:04:18,560 Speaker 1: getting money to do second album, never delivered, did the albums? 1160 01:04:18,600 --> 01:04:20,360 Speaker 1: Never delivered? You know what I'm saying. And I'm not 1161 01:04:20,360 --> 01:04:21,960 Speaker 1: gonna go back and forth for Mace. You know what 1162 01:04:22,000 --> 01:04:24,200 Speaker 1: I'm saying. I'm not going back and forth for nobody. 1163 01:04:24,400 --> 01:04:27,120 Speaker 1: I'm just gonna if i'm here, I'm gonna speak up 1164 01:04:27,160 --> 01:04:29,720 Speaker 1: for myself. I'm gonna speak up for myself. Now, you 1165 01:04:29,720 --> 01:04:32,000 Speaker 1: know what I'm saying. I'm not going to have you 1166 01:04:32,080 --> 01:04:35,120 Speaker 1: think something that I hate. I hate a thief, I 1167 01:04:35,160 --> 01:04:38,560 Speaker 1: hate somebody that don't got and I don't hate nobody, 1168 01:04:38,600 --> 01:04:42,240 Speaker 1: but that's with somebody that just gotta take something that 1169 01:04:42,360 --> 01:04:45,840 Speaker 1: somebody else worked for just for their benefit. And I 1170 01:04:45,920 --> 01:04:49,520 Speaker 1: don't like that. So you here, did he finally address 1171 01:04:49,600 --> 01:04:51,800 Speaker 1: some of the things Mace have been saying. Mace been 1172 01:04:52,000 --> 01:04:54,680 Speaker 1: out there speaking about did it on the money and 1173 01:04:55,040 --> 01:04:59,000 Speaker 1: not giving him his rights and things like that simultaneously 1174 01:04:59,040 --> 01:05:02,080 Speaker 1: while five year o and saying Mace has put him 1175 01:05:02,080 --> 01:05:04,640 Speaker 1: in a bad deal. So it's been a very complex, 1176 01:05:04,800 --> 01:05:08,960 Speaker 1: complicated situation. If this is the case where mace Os 1177 01:05:09,000 --> 01:05:12,440 Speaker 1: did it money and he's been knowing that, that's very disingenuous, 1178 01:05:12,480 --> 01:05:16,400 Speaker 1: and I think something must be up with Mace. Here's 1179 01:05:16,400 --> 01:05:18,720 Speaker 1: something I found interesting as long as I've heard people 1180 01:05:18,760 --> 01:05:20,720 Speaker 1: talk about that did it Mace think even me and 1181 01:05:20,760 --> 01:05:23,080 Speaker 1: I feel like I peaked game a little good. But 1182 01:05:23,680 --> 01:05:26,200 Speaker 1: I didn't never mention the fact that he only did 1183 01:05:26,280 --> 01:05:29,960 Speaker 1: one album. That's a very important point. That is a 1184 01:05:30,280 --> 01:05:34,800 Speaker 1: very important point right now. I think mace conversation is 1185 01:05:34,840 --> 01:05:40,680 Speaker 1: about masters the way the business was ran in the nineties. 1186 01:05:41,120 --> 01:05:44,520 Speaker 1: And again, as the investor, you have to participate in 1187 01:05:44,600 --> 01:05:46,919 Speaker 1: some kind of way. In Mace's yet to put any 1188 01:05:46,920 --> 01:05:49,480 Speaker 1: contracts up for anyone to analyze in a real way. 1189 01:05:49,680 --> 01:05:51,880 Speaker 1: But even with me, if someone says Lorne, I want 1190 01:05:51,880 --> 01:05:54,800 Speaker 1: to go in business with you fog Fold Media, and 1191 01:05:54,840 --> 01:05:56,600 Speaker 1: I say, yo, I need to me and that to 1192 01:05:56,680 --> 01:05:58,800 Speaker 1: get us a building, that, to get this, this, this, 1193 01:05:59,000 --> 01:06:02,560 Speaker 1: that and third that have set everything up and we 1194 01:06:02,680 --> 01:06:05,360 Speaker 1: have an upside of three hundred million in four years. 1195 01:06:05,400 --> 01:06:10,080 Speaker 1: The investor has to participate because he's bringing something. The CEO, 1196 01:06:10,280 --> 01:06:12,920 Speaker 1: the record exact. They have to the label has to 1197 01:06:12,960 --> 01:06:15,960 Speaker 1: participate in some kind of way. And I think that 1198 01:06:16,000 --> 01:06:21,320 Speaker 1: it gets uncomfortable as the dynamics change. Right, So as 1199 01:06:21,360 --> 01:06:23,760 Speaker 1: you kind of are going down and I'm continuing to 1200 01:06:23,840 --> 01:06:26,080 Speaker 1: go up because whatever I did with my money was 1201 01:06:26,120 --> 01:06:29,240 Speaker 1: different with what you did with your money. And I 1202 01:06:29,280 --> 01:06:32,960 Speaker 1: was doing business and you was doing bullish, you understand me. 1203 01:06:33,040 --> 01:06:36,800 Speaker 1: So I kept elevating and you kept going down. And 1204 01:06:36,840 --> 01:06:39,360 Speaker 1: then you look up and it seemed unfair because you're 1205 01:06:39,360 --> 01:06:41,200 Speaker 1: looking on my plate, and you know what you're saying. 1206 01:06:41,240 --> 01:06:44,600 Speaker 1: When you're looking on my plate, that's a low vibration 1207 01:06:44,680 --> 01:06:48,320 Speaker 1: plate right there. Now I make a hating and look 1208 01:06:48,400 --> 01:06:50,720 Speaker 1: at my plate and say, that's a low vibration play. 1209 01:06:50,800 --> 01:06:52,840 Speaker 1: That's a whole bunch of shit on my plate. We're 1210 01:06:52,840 --> 01:06:56,520 Speaker 1: eating good over here, right And so I see comments, 1211 01:06:56,560 --> 01:07:00,760 Speaker 1: I see media guys that don't like my shi name reposting, 1212 01:07:01,000 --> 01:07:03,000 Speaker 1: and you know, I don't have time to get into 1213 01:07:03,040 --> 01:07:04,760 Speaker 1: it with these guys because I got a lot of 1214 01:07:05,040 --> 01:07:07,800 Speaker 1: on my plate and I'm running my business. I ain't 1215 01:07:07,840 --> 01:07:11,040 Speaker 1: talent over here. I'm a producer. I'm big boy own 1216 01:07:11,200 --> 01:07:13,800 Speaker 1: on this side. So it's a different feeling. It's a 1217 01:07:13,800 --> 01:07:16,680 Speaker 1: different texture, And I know they want me to respond 1218 01:07:16,760 --> 01:07:19,360 Speaker 1: to the lack of energy that they get me because 1219 01:07:19,360 --> 01:07:21,800 Speaker 1: they know that if the whole game is working with 1220 01:07:21,840 --> 01:07:25,360 Speaker 1: this high ahead of me trying to duck and dodge it. 1221 01:07:27,240 --> 01:07:30,120 Speaker 1: And so I pray for this. And while they say 1222 01:07:30,160 --> 01:07:32,600 Speaker 1: this is a low vibration plate, loan eating too. We 1223 01:07:32,680 --> 01:07:35,880 Speaker 1: got a whole bunch of going on over there. I'm 1224 01:07:35,920 --> 01:07:37,920 Speaker 1: telling me they ain't low vibration if it's what I 1225 01:07:38,000 --> 01:07:41,080 Speaker 1: asked for. And I can't respond to niggers because I 1226 01:07:41,120 --> 01:07:44,520 Speaker 1: can't talk with my mouth full. I'm eating. I can't 1227 01:07:44,560 --> 01:07:47,520 Speaker 1: speak with my mouthful. Is disrespectful to high I was raised. 1228 01:07:47,560 --> 01:07:49,760 Speaker 1: I'm eating over here. I can't respond to that little 1229 01:07:49,960 --> 01:07:53,320 Speaker 1: they talk. We're getting money. I'm handing for that five 1230 01:07:53,400 --> 01:07:56,400 Speaker 1: double low on. They think it's a joke. I'm telling 1231 01:07:56,440 --> 01:07:59,400 Speaker 1: you I'm heading for And so when you see me, 1232 01:07:59,480 --> 01:08:02,680 Speaker 1: understand and I'm hustling, I ain't partying, I ain't joking. 1233 01:08:03,200 --> 01:08:06,240 Speaker 1: I'm putting game down and picking back ends up every 1234 01:08:06,280 --> 01:08:09,880 Speaker 1: single place I go. But it takes a sophisticated deal 1235 01:08:10,520 --> 01:08:13,640 Speaker 1: to ordinary three million and call him out for something 1236 01:08:14,040 --> 01:08:16,479 Speaker 1: so it may see is doing that. That's a different 1237 01:08:16,520 --> 01:08:18,840 Speaker 1: kind of savage. That's a different level of being right 1238 01:08:18,880 --> 01:08:22,080 Speaker 1: there home. So I ain't having that kind of nuts 1239 01:08:22,240 --> 01:08:25,519 Speaker 1: to ordinary three million and tell him you old me something. 1240 01:08:26,640 --> 01:08:30,080 Speaker 1: It's a different kind of new. So then we'll get 1241 01:08:30,080 --> 01:08:34,720 Speaker 1: into Kanye. This is kind of the start of Kanye 1242 01:08:34,840 --> 01:08:37,880 Speaker 1: attacking his own even though I can argue that with 1243 01:08:37,960 --> 01:08:41,200 Speaker 1: the White Lives and matter of shirt. Some people view 1244 01:08:41,280 --> 01:08:44,520 Speaker 1: that as an attack, Others view it as bad to 1245 01:08:44,520 --> 01:08:48,920 Speaker 1: tongue in cheek attention seeking. Either way, I think that 1246 01:08:48,960 --> 01:08:52,360 Speaker 1: it disrespects the responsibility that one of the greatest voices 1247 01:08:53,360 --> 01:09:00,439 Speaker 1: that hip hop culture has elevated. Unfortunately, for Kanye, his 1248 01:09:00,720 --> 01:09:04,639 Speaker 1: hunger to be accepted in some of these industries has 1249 01:09:04,760 --> 01:09:08,400 Speaker 1: caused him to mirror the same behavior of America and 1250 01:09:08,439 --> 01:09:12,200 Speaker 1: to build that on the backs of the people that 1251 01:09:12,280 --> 01:09:14,800 Speaker 1: he shares the same skin color with. And that's the 1252 01:09:14,880 --> 01:09:19,120 Speaker 1: only difference. If we look at this and zoom out now, 1253 01:09:19,280 --> 01:09:22,439 Speaker 1: I'll love to have a conversation with Kanye to kind 1254 01:09:22,479 --> 01:09:25,840 Speaker 1: of try to see what this is about. Again. I 1255 01:09:25,880 --> 01:09:30,160 Speaker 1: think he serves both sides of your opinions. Right on 1256 01:09:30,160 --> 01:09:33,439 Speaker 1: one side, you say, boy boy made a good point 1257 01:09:33,479 --> 01:09:35,639 Speaker 1: about that, and then on the other side, it's like, nah, 1258 01:09:35,680 --> 01:09:41,040 Speaker 1: that wasn't cool, which one is the real? Yay? It's 1259 01:09:41,120 --> 01:09:43,920 Speaker 1: unfortunate that he's probably more witty than everyone that he 1260 01:09:44,000 --> 01:09:47,479 Speaker 1: speaks to. And even if that's not true, I think 1261 01:09:48,080 --> 01:09:51,679 Speaker 1: he's willing to go back and forth longer. So let's 1262 01:09:51,720 --> 01:09:54,360 Speaker 1: just say he bumps into Jay with some of those ideas. 1263 01:09:55,600 --> 01:09:58,680 Speaker 1: He has fifteen hundred different ways to explain him. And 1264 01:09:58,720 --> 01:10:01,639 Speaker 1: so when Jay pushes back the first one and then 1265 01:10:01,680 --> 01:10:04,040 Speaker 1: he morphs it into this other version of it, and 1266 01:10:04,160 --> 01:10:06,240 Speaker 1: Jake pushes back on that when it's like, at some 1267 01:10:06,360 --> 01:10:09,880 Speaker 1: point some of these guys is like, you got it, brother, 1268 01:10:10,479 --> 01:10:12,760 Speaker 1: but then you asked yourself, what is it affecting? But 1269 01:10:12,760 --> 01:10:14,840 Speaker 1: but we'll talk about that in a minute. Did he 1270 01:10:16,280 --> 01:10:19,200 Speaker 1: spoke on Kanye and him wearing a White Lives Matter 1271 01:10:19,320 --> 01:10:21,439 Speaker 1: T shirt? For those of you under where, Kanye was 1272 01:10:21,479 --> 01:10:24,479 Speaker 1: at a fashion show outside of the United States and 1273 01:10:24,600 --> 01:10:27,040 Speaker 1: he showed up with Candisons And I've reached out to 1274 01:10:27,120 --> 01:10:29,840 Speaker 1: Candith Sowens. I need to speak with her. This is 1275 01:10:29,840 --> 01:10:32,439 Speaker 1: prior to this. But he showed up with a White 1276 01:10:32,479 --> 01:10:37,960 Speaker 1: Lives Matter T shirt and of course black people were disappointed. 1277 01:10:38,120 --> 01:10:40,880 Speaker 1: Let's listen to what did he said about that? And 1278 01:10:40,920 --> 01:10:44,120 Speaker 1: then I was gonna put out these T shirts today, Um, 1279 01:10:44,400 --> 01:10:49,960 Speaker 1: Kanye and nothing and then Kanye my boy, Kanye ain't 1280 01:10:50,000 --> 01:10:51,760 Speaker 1: my boy. Now this is where he needs to o. 1281 01:10:52,160 --> 01:10:57,360 Speaker 1: Kanye my boy. White lives matter. Kanye my boy is 1282 01:10:57,960 --> 01:11:04,360 Speaker 1: a super super super a free thinker. No, no, no, no, 1283 01:11:04,439 --> 01:11:09,439 Speaker 1: I'm not making excuses. I'm just saying that if he 1284 01:11:09,560 --> 01:11:12,479 Speaker 1: did it, like, that's the way he thinks. And so 1285 01:11:12,960 --> 01:11:15,840 Speaker 1: you know, and I understand white lives do matter, but 1286 01:11:15,880 --> 01:11:18,639 Speaker 1: it's not that that was our slogan. That wasn't our 1287 01:11:18,760 --> 01:11:22,599 Speaker 1: slogan to go share with with with nobody else. And 1288 01:11:22,640 --> 01:11:26,080 Speaker 1: so that's the that's the only message. We don't have 1289 01:11:26,160 --> 01:11:30,000 Speaker 1: to condemn Kanye or cancel him for you just don't 1290 01:11:30,000 --> 01:11:33,320 Speaker 1: have to go crazy. But at the same time, you 1291 01:11:33,400 --> 01:11:38,320 Speaker 1: know saying, you gotta be you gotta understand like your actions. 1292 01:11:39,080 --> 01:11:41,200 Speaker 1: You know what I'm saying right now, And I don't think. No, 1293 01:11:41,640 --> 01:11:44,840 Speaker 1: it's not the time for unnecessary noise with you know 1294 01:11:45,000 --> 01:11:47,400 Speaker 1: him or Karen Owens. You know what I'm saying, because 1295 01:11:47,439 --> 01:11:51,240 Speaker 1: this is really Candice Karen candid she Cameron Owens. Now 1296 01:11:51,920 --> 01:11:55,400 Speaker 1: that's a new name. And so after this interview, you know, 1297 01:11:55,479 --> 01:11:58,879 Speaker 1: people probably came to did he because He's not somebody 1298 01:11:58,880 --> 01:12:00,960 Speaker 1: that's gonna look at this stuff and was like, yo, man, 1299 01:12:01,000 --> 01:12:04,040 Speaker 1: this is what Kanye been doing. And so he came 1300 01:12:04,120 --> 01:12:07,360 Speaker 1: back out and said this, So church this out, y'all. 1301 01:12:08,560 --> 01:12:12,800 Speaker 1: I am not about to be addressing every last thing 1302 01:12:12,880 --> 01:12:16,000 Speaker 1: that's going on in the world on the internet. But 1303 01:12:16,080 --> 01:12:18,160 Speaker 1: the thing I do have to address is this White 1304 01:12:18,160 --> 01:12:21,920 Speaker 1: Lives Matter T shirt. I've always been there and I 1305 01:12:21,960 --> 01:12:26,000 Speaker 1: will always support my brother. Kanye is a freethinker, But 1306 01:12:26,120 --> 01:12:30,080 Speaker 1: the White Lives Matter T shirt, I don't rock with it, 1307 01:12:30,200 --> 01:12:32,800 Speaker 1: you know what I'm saying. I'm not with it and 1308 01:12:33,240 --> 01:12:36,200 Speaker 1: with the pressing with fashion is doing thinking this is Joe. 1309 01:12:36,560 --> 01:12:43,360 Speaker 1: But right now, all America has planned for us is poverty, incarceration, 1310 01:12:44,200 --> 01:12:47,639 Speaker 1: and death. So before I could get to any other 1311 01:12:47,720 --> 01:12:50,599 Speaker 1: lives matter, which all lives matter, you know what I'm 1312 01:12:50,600 --> 01:12:54,439 Speaker 1: saying that black lives matter, don't play with it. If 1313 01:12:54,479 --> 01:12:58,800 Speaker 1: you can't, don't wear the shirt, don't buy the shirt, 1314 01:13:00,040 --> 01:13:04,640 Speaker 1: don't play with the shirt. It's not a joke. I 1315 01:13:04,680 --> 01:13:07,000 Speaker 1: think this is more about him understanding the gravity of 1316 01:13:07,040 --> 01:13:11,240 Speaker 1: what Kanye did. Again. I know people downplayed and just 1317 01:13:11,320 --> 01:13:14,120 Speaker 1: say it's yo. This. Rappers do worse than things, and 1318 01:13:14,200 --> 01:13:16,200 Speaker 1: I think there's a conversation to be had there, but 1319 01:13:16,240 --> 01:13:23,400 Speaker 1: it's a very intense, detailed, but yet specific conversation. And 1320 01:13:23,520 --> 01:13:25,759 Speaker 1: Kanye came out to try to explain what he meant. 1321 01:13:25,800 --> 01:13:27,720 Speaker 1: This is what he said. Did you want it to 1322 01:13:28,120 --> 01:13:31,920 Speaker 1: express when you do the White Life Matter T shirts? 1323 01:13:34,360 --> 01:13:41,439 Speaker 1: You know, at a certain point, it felt like I 1324 01:13:41,520 --> 01:13:45,320 Speaker 1: saw white people wearing shirts that said Black Lives matter, 1325 01:13:46,479 --> 01:13:51,639 Speaker 1: like they were doing me such a favor by having 1326 01:13:51,640 --> 01:13:55,200 Speaker 1: a T shirt that reminded me that my life mattered, 1327 01:13:55,360 --> 01:13:58,120 Speaker 1: like I didn't already know that. So I thought that 1328 01:13:59,160 --> 01:14:02,479 Speaker 1: I thought I returned the favor and let white people 1329 01:14:02,640 --> 01:14:06,280 Speaker 1: know that, hey, your life matters too. It's sort of 1330 01:14:06,320 --> 01:14:10,840 Speaker 1: like when random people will see the documentary, and the 1331 01:14:10,880 --> 01:14:16,639 Speaker 1: documentary was, you know, the third chapter basically was saying, hey, 1332 01:14:16,800 --> 01:14:18,960 Speaker 1: we all love Kanye, but sometimes you got to turn 1333 01:14:18,960 --> 01:14:22,360 Speaker 1: the camera off on him, meaning like, don't listen everything. Yes, 1334 01:14:22,360 --> 01:14:24,639 Speaker 1: we know he's a genius, but feel free to put 1335 01:14:24,680 --> 01:14:27,360 Speaker 1: them on. And so sometimes I'll see people out of 1336 01:14:27,400 --> 01:14:30,320 Speaker 1: fashion show and they say we saw this documentary and 1337 01:14:30,320 --> 01:14:33,280 Speaker 1: they say are you good? And I'll say, are you good? 1338 01:14:34,120 --> 01:14:39,519 Speaker 1: So it's like black lives matter, White lives matter, and 1339 01:14:39,680 --> 01:14:42,280 Speaker 1: it's just simple as that way, do you say Black 1340 01:14:42,320 --> 01:14:47,000 Speaker 1: Lives Matter is a schem? Well, because it's proven. So 1341 01:14:47,040 --> 01:14:49,320 Speaker 1: they asked him about white lives matter, and you see 1342 01:14:49,360 --> 01:14:51,599 Speaker 1: his answer. This is why it's so important to speak 1343 01:14:51,640 --> 01:14:54,240 Speaker 1: to people who was affected by these experiences. See, could 1344 01:14:54,240 --> 01:14:56,400 Speaker 1: they let him get that off? You know, I saw 1345 01:14:56,439 --> 01:14:59,360 Speaker 1: white people wearing a shirt they say black lives matters, 1346 01:14:59,520 --> 01:15:02,519 Speaker 1: as if I I didn't already know, So I decided 1347 01:15:02,560 --> 01:15:04,880 Speaker 1: to return the favor. And here it is some guy 1348 01:15:04,880 --> 01:15:07,320 Speaker 1: who's not coaching in any way shaped for him in 1349 01:15:07,360 --> 01:15:10,720 Speaker 1: regards to what we've been through, sitting there listening and 1350 01:15:10,760 --> 01:15:15,480 Speaker 1: then ahe and starstruck by one of the biggest names 1351 01:15:16,000 --> 01:15:18,639 Speaker 1: in the world. But had he been sitting next to 1352 01:15:18,680 --> 01:15:22,480 Speaker 1: anyone who had any kind of information about the circumstances 1353 01:15:22,520 --> 01:15:25,559 Speaker 1: black people find themselves in, he wouldn't understand that this 1354 01:15:25,680 --> 01:15:29,280 Speaker 1: was less about a shirt and much more about the circumstances. 1355 01:15:30,439 --> 01:15:34,000 Speaker 1: This was on the heels of George Floyd being murdered 1356 01:15:34,640 --> 01:15:37,600 Speaker 1: by the hands of a police officering broad day on 1357 01:15:37,840 --> 01:15:40,880 Speaker 1: camera in which we was trying to stand up and 1358 01:15:40,960 --> 01:15:45,479 Speaker 1: revolte against police brutality, which was an extension of the 1359 01:15:45,640 --> 01:15:49,439 Speaker 1: unfair treatment of black people all across the board. So 1360 01:15:49,479 --> 01:15:52,280 Speaker 1: now we're starting to get some steam in regards to 1361 01:15:52,439 --> 01:15:55,599 Speaker 1: understand it. Wake up, they treating us a certain kind 1362 01:15:55,600 --> 01:16:00,560 Speaker 1: of way. We need to limit confusion. We need to 1363 01:16:00,640 --> 01:16:06,920 Speaker 1: limit confusion. We need to limit confusion. But you can't 1364 01:16:06,960 --> 01:16:10,639 Speaker 1: make me believe Kanye don't understand this right, So this 1365 01:16:10,720 --> 01:16:14,000 Speaker 1: ain't about a shirt. It's came out that money has 1366 01:16:14,040 --> 01:16:16,439 Speaker 1: been stolen. That's a fact. So we put that to 1367 01:16:16,520 --> 01:16:22,360 Speaker 1: the side. Be a limited organization, but the chance, the 1368 01:16:22,560 --> 01:16:26,680 Speaker 1: understanding that the treatment of black people needs to be updated. 1369 01:16:26,760 --> 01:16:30,439 Speaker 1: We needed to adopt that from that culture movement that 1370 01:16:30,479 --> 01:16:34,519 Speaker 1: we had in place, and nobody understands that. More so, 1371 01:16:34,640 --> 01:16:38,719 Speaker 1: what that did was that chant of black lives matter, 1372 01:16:38,840 --> 01:16:46,280 Speaker 1: that aura, that confidence, that understanding around those words was 1373 01:16:46,400 --> 01:16:49,040 Speaker 1: less about the words and more about the vision. We 1374 01:16:49,120 --> 01:16:52,000 Speaker 1: needed vision. We need vision to get out of this. 1375 01:16:53,040 --> 01:16:56,479 Speaker 1: We've been blinded for so long. We need vision. So 1376 01:16:56,680 --> 01:17:00,520 Speaker 1: if anybody know anything about how it can start as 1377 01:17:00,560 --> 01:17:03,519 Speaker 1: a chance, it'll be Kanye West. I heard in reference 1378 01:17:04,680 --> 01:17:09,960 Speaker 1: come with me, hell marry and how that's like a 1379 01:17:10,040 --> 01:17:14,280 Speaker 1: Negro spiritual one thing about black people. As we're trying 1380 01:17:14,280 --> 01:17:17,920 Speaker 1: to fight and figure our way through these circumstances. We 1381 01:17:18,040 --> 01:17:23,599 Speaker 1: try to communicate with each other, and oftentimes there's a 1382 01:17:23,640 --> 01:17:28,800 Speaker 1: certain person or people that gives these soundtracks and give 1383 01:17:28,840 --> 01:17:32,600 Speaker 1: these chants for us to go from one position to 1384 01:17:32,720 --> 01:17:39,479 Speaker 1: the knicks the transition phase. Believe it in yourself phase. 1385 01:17:39,560 --> 01:17:41,920 Speaker 1: And that's why you would hear Kanye double back with 1386 01:17:42,040 --> 01:17:50,040 Speaker 1: the la la la way to lie. He understand more 1387 01:17:50,080 --> 01:17:55,920 Speaker 1: than anyone that that chance and that vision calls for movement. 1388 01:17:57,240 --> 01:18:00,360 Speaker 1: And so as we're trying to build a movement, one 1389 01:18:00,360 --> 01:18:03,240 Speaker 1: of the most influential people seems to be getting his 1390 01:18:03,360 --> 01:18:07,400 Speaker 1: voice confused with his position. And I'm only speaking to 1391 01:18:07,439 --> 01:18:09,720 Speaker 1: the ones didn't know the difference because this ain't as 1392 01:18:09,720 --> 01:18:14,479 Speaker 1: sophisticated as it seems, what Kanye is doing, and I'm 1393 01:18:14,520 --> 01:18:16,800 Speaker 1: not sure he realizing it is the same people that 1394 01:18:16,880 --> 01:18:19,720 Speaker 1: he took his time out to breathe life in, he's 1395 01:18:19,760 --> 01:18:26,120 Speaker 1: now suffocating them. You're putting a pillow around the mouths 1396 01:18:26,240 --> 01:18:29,479 Speaker 1: or the people that believed and still believe in you 1397 01:18:31,360 --> 01:18:36,040 Speaker 1: because your behavior doesn't reflect on the behavior that they 1398 01:18:36,040 --> 01:18:39,720 Speaker 1: can exhibit. Number One, you have to ask yourself as 1399 01:18:39,760 --> 01:18:42,320 Speaker 1: big as Kanye West says, and he can go sit 1400 01:18:42,439 --> 01:18:45,439 Speaker 1: on any platform he needs to come here, but he 1401 01:18:45,479 --> 01:18:48,200 Speaker 1: can go sit on any platform in the world. He 1402 01:18:48,240 --> 01:18:53,479 Speaker 1: has a global reach and its complex and whatever games 1403 01:18:53,520 --> 01:18:56,759 Speaker 1: and mind tricks and understanding he has in his brain. 1404 01:18:56,840 --> 01:18:59,519 Speaker 1: The man that may have came up with one of 1405 01:18:59,560 --> 01:19:04,040 Speaker 1: the most influential designs in fashion in the last decade 1406 01:19:04,160 --> 01:19:10,960 Speaker 1: or two. His ability to digest information and walk these 1407 01:19:11,000 --> 01:19:14,519 Speaker 1: thin lines in tight ropes, his ability to flirt with 1408 01:19:14,560 --> 01:19:19,400 Speaker 1: these ideas and recover. I think he's extending that grace 1409 01:19:19,479 --> 01:19:22,600 Speaker 1: to other people that they may not be equipped with. 1410 01:19:26,040 --> 01:19:32,080 Speaker 1: When millions of people digestion, any percentage of black boys 1411 01:19:32,160 --> 01:19:34,920 Speaker 1: misunderstanding what you're trying to do with that white lives 1412 01:19:34,920 --> 01:19:38,640 Speaker 1: a matter of T shirt is too many. There's not 1413 01:19:38,840 --> 01:19:41,800 Speaker 1: enough attention they can give you to burn your building down. 1414 01:19:42,240 --> 01:19:44,639 Speaker 1: I would like to thank you're creating chaos to try 1415 01:19:44,680 --> 01:19:46,400 Speaker 1: to get out of all of these deals and own 1416 01:19:46,479 --> 01:19:48,920 Speaker 1: your stuff. You want them to thank you're crashing now. 1417 01:19:50,439 --> 01:19:54,280 Speaker 1: But the gravity attached to some of the things that's 1418 01:19:54,320 --> 01:19:59,479 Speaker 1: being done, I think can't nobody explain it in a 1419 01:19:59,520 --> 01:20:02,800 Speaker 1: way to him that he understands the gravity of it. 1420 01:20:03,600 --> 01:20:06,320 Speaker 1: And I can address people who say, yo, the culture 1421 01:20:06,520 --> 01:20:10,200 Speaker 1: provides different things and thinking a lot of things that 1422 01:20:10,240 --> 01:20:13,400 Speaker 1: the culture provides is way more detrimental than what Kanye 1423 01:20:13,560 --> 01:20:17,519 Speaker 1: is doing. I want to speak to that. I want 1424 01:20:17,520 --> 01:20:21,840 Speaker 1: to say you're correct about that. When the process of 1425 01:20:21,960 --> 01:20:27,440 Speaker 1: trying to understand our culture right while we're being monetized 1426 01:20:27,439 --> 01:20:29,880 Speaker 1: by people from outside of our culture. So that's a 1427 01:20:29,960 --> 01:20:32,880 Speaker 1: complex process and certain people can't speak on it because 1428 01:20:32,920 --> 01:20:37,760 Speaker 1: they're not instrumental and even crafting anything that's involved in it. 1429 01:20:38,120 --> 01:20:42,360 Speaker 1: But Kanye was chosen. His voice is too loud to 1430 01:20:42,520 --> 01:20:45,400 Speaker 1: cause confusion. One of the reasons why the culture fell 1431 01:20:45,439 --> 01:20:47,880 Speaker 1: in love with Kanye is because he was so persistent 1432 01:20:47,920 --> 01:20:51,479 Speaker 1: and precise. He knew exactly where he wanted to go. 1433 01:20:51,680 --> 01:20:55,640 Speaker 1: His strategy was intact, he knew it wasn't all that 1434 01:20:55,720 --> 01:20:58,040 Speaker 1: he's jumping around. That he's trying to do right now 1435 01:20:58,240 --> 01:21:01,439 Speaker 1: was a very clear thing. I conquered rap, I won't rap, 1436 01:21:01,640 --> 01:21:04,600 Speaker 1: I won't rap, I conquer rap. Then it was I 1437 01:21:04,680 --> 01:21:08,000 Speaker 1: won't end on fashion. And now when he's starting to juggle. 1438 01:21:08,439 --> 01:21:11,080 Speaker 1: Now everything's doing pretty good, and I'm not sure if 1439 01:21:11,120 --> 01:21:14,720 Speaker 1: that juggling of all of those high priority items has 1440 01:21:14,800 --> 01:21:19,200 Speaker 1: caused him some dog times. We can't argue that Kanye 1441 01:21:19,240 --> 01:21:22,360 Speaker 1: West doesn't have influence. And if you understand influence. You 1442 01:21:22,439 --> 01:21:25,200 Speaker 1: understand what influence is used for. And if you understand 1443 01:21:25,240 --> 01:21:28,600 Speaker 1: what influence is used for, then that means you understand programming. 1444 01:21:28,920 --> 01:21:31,559 Speaker 1: And if you understand programming and you got someone with 1445 01:21:31,640 --> 01:21:35,080 Speaker 1: a lot of influence doing something that's programming our youngsters 1446 01:21:35,280 --> 01:21:38,120 Speaker 1: in a way that may or may not be understood 1447 01:21:38,160 --> 01:21:41,920 Speaker 1: by them, then someone has to speak on it. Now Again, 1448 01:21:42,040 --> 01:21:44,840 Speaker 1: that argument is always gonna come of what the rappers do. 1449 01:21:45,680 --> 01:21:48,920 Speaker 1: Set that to the side. We trusted Kanye in his 1450 01:21:49,120 --> 01:21:52,760 Speaker 1: vision from the beginning. I believe if your children is 1451 01:21:52,800 --> 01:21:55,760 Speaker 1: trusting a rapper that hasn't done what Kanye has done, 1452 01:21:55,800 --> 01:21:58,040 Speaker 1: I think they may be in a weird place. You 1453 01:21:58,120 --> 01:22:01,120 Speaker 1: may be not being able to have this conversation. A 1454 01:22:01,120 --> 01:22:03,559 Speaker 1: matter of fact, stop having the conversation. Go help some 1455 01:22:03,600 --> 01:22:07,000 Speaker 1: of them kids you're talking about. But people not only 1456 01:22:07,240 --> 01:22:10,559 Speaker 1: trust Kanye because his vision was in tact and it worked. 1457 01:22:11,240 --> 01:22:13,840 Speaker 1: We're dealing with results when we're dealing with Kanye. So 1458 01:22:13,960 --> 01:22:16,960 Speaker 1: when he says something that has a different level of gravity. 1459 01:22:17,240 --> 01:22:19,320 Speaker 1: The rapper that come out the hood that ain't did 1460 01:22:19,400 --> 01:22:22,040 Speaker 1: really none. He went platinum on something to sold a 1461 01:22:22,040 --> 01:22:24,200 Speaker 1: couple of records. But but there's a whole section of 1462 01:22:24,240 --> 01:22:27,720 Speaker 1: people that's not gonna tap into that and digest that. Now, 1463 01:22:27,800 --> 01:22:29,880 Speaker 1: the kids that will do that, we need to have 1464 01:22:29,920 --> 01:22:35,559 Speaker 1: some roll blocks in place. That's our responsibility. But his 1465 01:22:35,640 --> 01:22:38,920 Speaker 1: position comes with a certain level of responsibility and then 1466 01:22:39,040 --> 01:22:43,720 Speaker 1: extends itself to programming everything he do kids want to do. 1467 01:22:45,040 --> 01:22:47,960 Speaker 1: What about the white people that he's reaching, that he's 1468 01:22:48,240 --> 01:22:51,840 Speaker 1: making believe that's better than his children? Did he think 1469 01:22:51,880 --> 01:22:55,840 Speaker 1: about that? Or does he's not see his children as 1470 01:22:55,880 --> 01:22:58,360 Speaker 1: could be affected by what he's doing because he got 1471 01:22:58,400 --> 01:23:00,720 Speaker 1: too much money? But do you think of what if 1472 01:23:00,760 --> 01:23:03,720 Speaker 1: the shirt I put on now affect my little boy 1473 01:23:03,760 --> 01:23:09,280 Speaker 1: as he get older? Do we think about that I'm 1474 01:23:09,280 --> 01:23:11,120 Speaker 1: gonna protect him? What if God put you in a 1475 01:23:11,200 --> 01:23:13,720 Speaker 1: position where you can't protect him? Where you could have 1476 01:23:13,800 --> 01:23:16,080 Speaker 1: left the world in a place to protect him because 1477 01:23:16,080 --> 01:23:18,599 Speaker 1: I gave you that level of influence, but you rather 1478 01:23:18,720 --> 01:23:22,799 Speaker 1: left the world in confusion and hoping that they found 1479 01:23:22,840 --> 01:23:25,599 Speaker 1: the interview where you explained it in a different way 1480 01:23:25,600 --> 01:23:28,400 Speaker 1: that didn't get to reach didn't have a shock value 1481 01:23:28,560 --> 01:23:32,080 Speaker 1: as that mother T shirt? What if it affects your family? 1482 01:23:32,320 --> 01:23:34,200 Speaker 1: But I think a lot of times they don't see 1483 01:23:34,200 --> 01:23:36,439 Speaker 1: it that way. And that's why I speak about these 1484 01:23:36,439 --> 01:23:38,519 Speaker 1: things in the way I do. I know I'm leaving 1485 01:23:38,560 --> 01:23:42,200 Speaker 1: this world to my little kids. They gotta develop in 1486 01:23:42,280 --> 01:23:44,880 Speaker 1: this world. They need instructions about some day. And how 1487 01:23:44,920 --> 01:23:48,280 Speaker 1: I look at that, that's my favorite artist. I like 1488 01:23:48,479 --> 01:23:50,960 Speaker 1: all his clothes. How I'm posted to look at him 1489 01:23:50,960 --> 01:23:55,040 Speaker 1: wearing the White Lives Matter T shirt, right, I gotta 1490 01:23:55,120 --> 01:23:57,680 Speaker 1: leave some instructions on that. I gotta say now that 1491 01:23:57,760 --> 01:24:00,799 Speaker 1: ain't it. Don't don't don't. Don't bite into that, because 1492 01:24:00,960 --> 01:24:04,120 Speaker 1: whatever I explained to you, you won't understanding. His influence 1493 01:24:04,240 --> 01:24:10,000 Speaker 1: may outweigh my instructions. And that's why it's important what 1494 01:24:10,080 --> 01:24:16,080 Speaker 1: he's doing. It's poverty in our plans, it's poverty in 1495 01:24:16,160 --> 01:24:20,280 Speaker 1: Black Little Boys plan. We was born in these circumstances. 1496 01:24:20,280 --> 01:24:24,880 Speaker 1: For Stinham, it's called a project for a reason, and 1497 01:24:24,920 --> 01:24:27,320 Speaker 1: so they put poverty in our plans. But guess what, 1498 01:24:28,320 --> 01:24:30,720 Speaker 1: we can put that pack down, pick up our potential. 1499 01:24:31,640 --> 01:24:34,960 Speaker 1: And so it's unfortunate. And I just hope at some 1500 01:24:35,160 --> 01:24:39,320 Speaker 1: point someone can speak to home in a way where 1501 01:24:39,320 --> 01:24:42,320 Speaker 1: he understand, or we can have a conversation. He's welcome 1502 01:24:42,400 --> 01:24:45,400 Speaker 1: here whenever he has some time. We can sit down 1503 01:24:45,439 --> 01:24:47,479 Speaker 1: for however many hours he want. To sit down for 1504 01:24:47,680 --> 01:24:50,240 Speaker 1: he can design the set. We can sit down and 1505 01:24:50,680 --> 01:24:53,479 Speaker 1: have a conversation. Only thing, Gils, I need a day 1506 01:24:53,520 --> 01:24:59,280 Speaker 1: in the set with nobody around if he designs the set. 1507 01:25:00,160 --> 01:25:03,400 Speaker 1: And that's just to get my energy right. It's so 1508 01:25:03,640 --> 01:25:06,840 Speaker 1: important to gravity of these conversations. I don't take them lightly. 1509 01:25:06,880 --> 01:25:09,600 Speaker 1: And I don't think it's a game. Following this, you 1510 01:25:09,680 --> 01:25:11,559 Speaker 1: got Boosty come out. You got a couple of people 1511 01:25:11,600 --> 01:25:14,080 Speaker 1: starting to react to the White Lives Matter T shirt 1512 01:25:14,120 --> 01:25:17,280 Speaker 1: and they're disappointed in yay and so Bootsey appealed on 1513 01:25:17,439 --> 01:25:20,559 Speaker 1: drink Champ shout out Northy and this is what he said, 1514 01:25:20,920 --> 01:25:26,439 Speaker 1: and ye straight with me, But I he pitched me 1515 01:25:26,479 --> 01:25:29,880 Speaker 1: off this morning. You know we didn't went through. I 1516 01:25:29,880 --> 01:25:33,200 Speaker 1: don't want to get on him, you know, but you 1517 01:25:33,240 --> 01:25:34,760 Speaker 1: know when we didn't went through and what we're still 1518 01:25:34,840 --> 01:25:41,519 Speaker 1: going through to this day. You know, everybody know people matter, 1519 01:25:42,040 --> 01:25:45,280 Speaker 1: but but what we but but but that lives matter. 1520 01:25:45,840 --> 01:25:49,360 Speaker 1: When we're promoting that what we hadn't been through, let 1521 01:25:49,439 --> 01:25:53,639 Speaker 1: us get our glory. Man, don't be no fucking pigeon 1522 01:25:53,680 --> 01:25:59,400 Speaker 1: stool from what y'all people have suffering and still suffering 1523 01:25:59,439 --> 01:26:03,599 Speaker 1: to this day. Ain't nobody get ain't ain't nobody getting 1524 01:26:03,600 --> 01:26:06,840 Speaker 1: done like Black's getting done from three four hundred years 1525 01:26:06,880 --> 01:26:12,640 Speaker 1: to this day. And you are a glamorate. I'm putting 1526 01:26:12,120 --> 01:26:16,679 Speaker 1: the white lives Matt go on with you. Color die 1527 01:26:16,720 --> 01:26:20,280 Speaker 1: your face then, and so after that, Kanye West came 1528 01:26:20,280 --> 01:26:22,400 Speaker 1: out and said this, don't speak on me, little boost 1529 01:26:22,400 --> 01:26:25,800 Speaker 1: to speak to me. Yeah, little nerd as me, come 1530 01:26:25,880 --> 01:26:28,240 Speaker 1: smack me or come shoot me. I'm the one that 1531 01:26:28,360 --> 01:26:31,639 Speaker 1: got bullet by the tie black celebrity community. Now I'm 1532 01:26:31,640 --> 01:26:33,880 Speaker 1: back to shoot the school love. And when you hear 1533 01:26:34,000 --> 01:26:36,880 Speaker 1: Kanye West say something like that, you know exactly where 1534 01:26:36,880 --> 01:26:39,240 Speaker 1: it comes from. After that meeting, me Or came out 1535 01:26:39,240 --> 01:26:42,800 Speaker 1: and responding and it's like, Yo, we knew you hated streating. Man, 1536 01:26:42,840 --> 01:26:45,320 Speaker 1: you just kind of streating when you know when you 1537 01:26:45,360 --> 01:26:47,719 Speaker 1: want to kind of the benefit you. And he said, justin, 1538 01:26:47,760 --> 01:26:49,799 Speaker 1: little boy, don't invite me to none of them parties 1539 01:26:49,840 --> 01:26:52,519 Speaker 1: would do, you know? And he spoke about him not 1540 01:26:52,680 --> 01:26:56,760 Speaker 1: posting Vora's album. Vory got a dope album after all 1541 01:26:56,760 --> 01:26:59,639 Speaker 1: the work Vory done for him, and he said that, um, 1542 01:27:00,200 --> 01:27:02,840 Speaker 1: Kanye made sure to say Jack Hallow was hide instead 1543 01:27:02,880 --> 01:27:07,879 Speaker 1: of EStG. And again, this is something with Street guys. 1544 01:27:08,320 --> 01:27:11,400 Speaker 1: And I heard academic speak about it, like saying, Kanye 1545 01:27:11,439 --> 01:27:14,080 Speaker 1: don't careing them about street dudes. He hauled on street dudes, 1546 01:27:14,120 --> 01:27:17,920 Speaker 1: and don't nobody care about street dudes. Again, this attack 1547 01:27:18,000 --> 01:27:21,160 Speaker 1: on street dudes or how people are trying to box 1548 01:27:21,200 --> 01:27:26,479 Speaker 1: street people out. I think it's it's unfortunate. But if 1549 01:27:26,560 --> 01:27:30,160 Speaker 1: you remember Kanye Wist did the same thing to the backpackers, 1550 01:27:30,200 --> 01:27:32,679 Speaker 1: this is what I'm saying. It is interesting, man. That's 1551 01:27:32,680 --> 01:27:35,040 Speaker 1: why somebody got to have a conversation with Kanye. They 1552 01:27:35,040 --> 01:27:37,960 Speaker 1: can really figure these things out because there's a couple 1553 01:27:37,960 --> 01:27:41,080 Speaker 1: of questions do because even with the backpack thing, he 1554 01:27:41,200 --> 01:27:43,720 Speaker 1: was like, yo, I ain't really with that backpack that 1555 01:27:44,040 --> 01:27:48,760 Speaker 1: Jako needed somewhere to land that and it worked. I 1556 01:27:48,800 --> 01:27:53,519 Speaker 1: don't with them like that. I'm from south Side Chicago, right, 1557 01:27:53,560 --> 01:27:55,360 Speaker 1: So he flipped over that and then then all the 1558 01:27:55,400 --> 01:27:57,720 Speaker 1: backpackers like that and we rolled with that dude eight 1559 01:27:57,840 --> 01:28:00,920 Speaker 1: year But boy, that the hell of that niggasign some 1560 01:28:01,040 --> 01:28:04,800 Speaker 1: hell of a shipping. His ideas is super dope. So 1561 01:28:04,920 --> 01:28:07,759 Speaker 1: people are still riding, but he don't understand the damage 1562 01:28:07,760 --> 01:28:11,360 Speaker 1: that he's doing to hisself. Picture he pictured some of 1563 01:28:11,360 --> 01:28:13,559 Speaker 1: the moves he didn't make. Had he didn't make them, 1564 01:28:13,600 --> 01:28:16,519 Speaker 1: where would he be even though he's still super at 1565 01:28:16,560 --> 01:28:19,800 Speaker 1: the top of the game. But where would he be 1566 01:28:19,920 --> 01:28:22,000 Speaker 1: had he not made some of these kind of move 1567 01:28:22,400 --> 01:28:25,880 Speaker 1: But here's what I didn't like telling somebody like little 1568 01:28:25,880 --> 01:28:28,559 Speaker 1: Boosha who was on trial for death row and now 1569 01:28:28,560 --> 01:28:30,920 Speaker 1: all this kind of come shoot me, come smack me. 1570 01:28:32,120 --> 01:28:36,479 Speaker 1: See now he's sounding like Cameron Wish. See he sounded 1571 01:28:36,520 --> 01:28:39,080 Speaker 1: like Karon Wish. When you do that, it's like the 1572 01:28:39,120 --> 01:28:41,639 Speaker 1: little boys when we outside. We then came in front 1573 01:28:41,680 --> 01:28:44,559 Speaker 1: of little boy house. We all the same maids, and 1574 01:28:44,600 --> 01:28:47,000 Speaker 1: I'm going in his pockets taking his money. His daddy 1575 01:28:47,040 --> 01:28:50,479 Speaker 1: look out and wonder what's going on out there? And 1576 01:28:50,560 --> 01:28:53,080 Speaker 1: instead of us all that time, he had to stand 1577 01:28:53,240 --> 01:28:55,639 Speaker 1: up for itself. He waited to his daddy getting the doing. 1578 01:28:55,920 --> 01:28:59,200 Speaker 1: Now keep going through my pockets, He's screaming. Now, keep 1579 01:28:59,400 --> 01:29:02,479 Speaker 1: keep going through my pockets, keep doing what you was 1580 01:29:02,560 --> 01:29:05,640 Speaker 1: just doing. Keep hitting me, now, keep hitting me. He 1581 01:29:05,800 --> 01:29:07,720 Speaker 1: one of them, ain't it? What is that about? Come 1582 01:29:07,800 --> 01:29:10,800 Speaker 1: shoot me, comes smack me. What are you doing? Like? 1583 01:29:10,880 --> 01:29:13,120 Speaker 1: I stay running into them kind of people. Man, they'd 1584 01:29:13,160 --> 01:29:16,200 Speaker 1: be trying to use me against me. You know what, 1585 01:29:16,280 --> 01:29:19,880 Speaker 1: I'm saying, might be at a restaurant, Hey man, you 1586 01:29:19,920 --> 01:29:21,840 Speaker 1: know I bring it something back and y'all ask for 1587 01:29:21,880 --> 01:29:24,360 Speaker 1: extra cheese on these fries. Go ahead and do something 1588 01:29:24,400 --> 01:29:27,320 Speaker 1: illegal to me. Go ahead and go ahead and shoot me, yo, 1589 01:29:27,479 --> 01:29:29,559 Speaker 1: I just can you just put some more cheese on 1590 01:29:29,600 --> 01:29:33,400 Speaker 1: the fry. Ain't nobody with all lad, but that's how 1591 01:29:33,439 --> 01:29:35,479 Speaker 1: they try to because they know I'm trying to present 1592 01:29:35,560 --> 01:29:38,320 Speaker 1: you to the people looking a certain way. And I 1593 01:29:38,320 --> 01:29:41,120 Speaker 1: ain't really like that because if it's about us, what's 1594 01:29:41,200 --> 01:29:44,000 Speaker 1: side like? That's what I'm saying. You're confusing your people, 1595 01:29:44,479 --> 01:29:47,280 Speaker 1: even the high level thin because you it's still like, yo, 1596 01:29:47,320 --> 01:29:50,840 Speaker 1: what he's doing though? What is all lad? Like? What 1597 01:29:51,080 --> 01:29:55,320 Speaker 1: is all lad? Though? I ain't gonna stop when I'm doing. 1598 01:29:55,360 --> 01:29:57,479 Speaker 1: I don't give a what he's doing, But I'm saying, 1599 01:29:57,560 --> 01:30:01,960 Speaker 1: what is all lad though? And you're talking to high 1600 01:30:02,000 --> 01:30:05,320 Speaker 1: level problem solved where we come from? That comes shoot me, 1601 01:30:05,360 --> 01:30:08,960 Speaker 1: come kill me, that's insurance. It's like police. So Boost 1602 01:30:09,080 --> 01:30:12,639 Speaker 1: responded with this, don't speak on me, little booster speak 1603 01:30:12,720 --> 01:30:16,240 Speaker 1: on me. Speak to me, Yeah, a little nerd as me. 1604 01:30:16,760 --> 01:30:20,519 Speaker 1: Come smack me or come shoot me. I'm the one 1605 01:30:20,560 --> 01:30:24,559 Speaker 1: that got bullet about the entire black Celebrited community. Now 1606 01:30:24,560 --> 01:30:28,920 Speaker 1: I'm back to shoot. Just look. Oh he crazy, Oh 1607 01:30:29,040 --> 01:30:31,920 Speaker 1: yeah he crazy? Yeah yeah, he ainting like a white boy. 1608 01:30:32,439 --> 01:30:34,240 Speaker 1: He acting like a white boy. He acting like a 1609 01:30:34,240 --> 01:30:39,400 Speaker 1: white boy. He crazy. Yeah he's safe. Yeah he's safe. 1610 01:30:39,400 --> 01:30:43,080 Speaker 1: I don't nobody. Yeah that he acting like a crazy 1611 01:30:43,120 --> 01:30:52,600 Speaker 1: white boy. He had by man, man this main lost 1612 01:30:51,920 --> 01:30:57,639 Speaker 1: his top. He didn't lost his top. I gotta tell 1613 01:30:57,760 --> 01:30:59,479 Speaker 1: dirty dirty, I don't like dirt. I don't know what 1614 01:30:59,520 --> 01:31:06,400 Speaker 1: the talk about. That lost his top. He don't get out? 1615 01:31:07,720 --> 01:31:10,360 Speaker 1: He got the real thing or get out? This is 1616 01:31:10,400 --> 01:31:13,479 Speaker 1: the real movie again. Still gotta ask you said why 1617 01:31:13,520 --> 01:31:18,040 Speaker 1: I want them? I'm more powerful guys doing that, Like 1618 01:31:18,160 --> 01:31:20,720 Speaker 1: if the money gonna make you do that, do all that? 1619 01:31:21,560 --> 01:31:23,920 Speaker 1: A lot of people ain't gonna want the money, you 1620 01:31:23,960 --> 01:31:25,559 Speaker 1: know what I'm saying. They're like, nah, I don't want 1621 01:31:25,560 --> 01:31:29,080 Speaker 1: to get that far. Like seemed like bro, he hell 1622 01:31:29,120 --> 01:31:31,679 Speaker 1: a creative, but it seemed like he going through it though. 1623 01:31:31,680 --> 01:31:34,640 Speaker 1: It seemed like too much going on, you know what 1624 01:31:34,640 --> 01:31:38,439 Speaker 1: I mean? He just flashing out and then everybody around you. 1625 01:31:38,439 --> 01:31:42,280 Speaker 1: You pay them, so you're paying for their opinion if 1626 01:31:42,360 --> 01:31:45,880 Speaker 1: they know that their job is in jeopardy if they 1627 01:31:45,920 --> 01:31:48,960 Speaker 1: disagree with you and take a hard stance against you. 1628 01:31:49,360 --> 01:31:52,599 Speaker 1: And then oftentimes when you win those tornadoes, you keep 1629 01:31:52,600 --> 01:31:56,000 Speaker 1: yourself away from people that's in powering. You try to 1630 01:31:56,640 --> 01:31:59,200 Speaker 1: take all of that energy out of them before they 1631 01:31:59,280 --> 01:32:01,320 Speaker 1: get next to you. And I think that's part of 1632 01:32:01,360 --> 01:32:05,519 Speaker 1: the change clothes thing, if that's true. They say, Kanye, 1633 01:32:05,640 --> 01:32:07,600 Speaker 1: make you get out there and change clothes, like you 1634 01:32:07,680 --> 01:32:09,880 Speaker 1: gotta have this own to come in here and see 1635 01:32:09,880 --> 01:32:11,600 Speaker 1: the thing. I find interest in it. And this is 1636 01:32:11,640 --> 01:32:13,640 Speaker 1: what I'm saying. I think it's a power struggle. Is 1637 01:32:13,640 --> 01:32:16,000 Speaker 1: that he have everybody put a black on it didn't 1638 01:32:16,000 --> 01:32:19,519 Speaker 1: come in and white or you know what I'm saying, 1639 01:32:19,560 --> 01:32:22,080 Speaker 1: due to opposite or something like that. And it's just 1640 01:32:22,120 --> 01:32:26,519 Speaker 1: like it's some weird power with struggle going on where 1641 01:32:26,560 --> 01:32:30,760 Speaker 1: he's trying to reassure himself that he's on top of 1642 01:32:30,840 --> 01:32:36,040 Speaker 1: a mountain that is shared by many people. The mountain 1643 01:32:36,120 --> 01:32:39,320 Speaker 1: is too big to take claim over the whole mountain. 1644 01:32:39,800 --> 01:32:42,880 Speaker 1: And we must understand that. That's why when he gets 1645 01:32:42,880 --> 01:32:45,519 Speaker 1: to that level that he's own now, he's still trying 1646 01:32:45,520 --> 01:32:48,840 Speaker 1: to play one on one basketball. He playing against familists. 1647 01:32:49,520 --> 01:32:51,720 Speaker 1: This is family money. When when we could pay you 1648 01:32:51,800 --> 01:32:54,640 Speaker 1: a billion to billion. Then you're dealing with familists. This 1649 01:32:54,760 --> 01:32:58,560 Speaker 1: money here a loan. This money go to three generations 1650 01:32:58,600 --> 01:33:01,920 Speaker 1: down the road. This ain't no money. Kanye is new money. 1651 01:33:02,000 --> 01:33:04,600 Speaker 1: Jay is new money, did his new money, Lebron is 1652 01:33:04,680 --> 01:33:08,719 Speaker 1: new money. We all new money. But when you start 1653 01:33:08,800 --> 01:33:13,120 Speaker 1: the eye, get me two billion for this deal. That's 1654 01:33:13,160 --> 01:33:17,760 Speaker 1: a family. And he had his family with hip hop. 1655 01:33:17,880 --> 01:33:20,840 Speaker 1: He got his family with hip hop. He can easily 1656 01:33:20,840 --> 01:33:23,839 Speaker 1: put a board together him Jay did it, Loon QC. 1657 01:33:25,280 --> 01:33:28,880 Speaker 1: You know what I'm saying. You know, James from Wrap Snacks, 1658 01:33:28,920 --> 01:33:31,200 Speaker 1: just all kind of people and put that board together 1659 01:33:31,280 --> 01:33:33,839 Speaker 1: and put it in a situation where it's their family 1660 01:33:33,880 --> 01:33:39,280 Speaker 1: against this family. The first family. Yeah, this's the first 1661 01:33:39,320 --> 01:33:42,360 Speaker 1: family of hip hop is put together that when he 1662 01:33:42,479 --> 01:33:45,200 Speaker 1: got this together, then we're going up against the dealers, 1663 01:33:45,280 --> 01:33:48,160 Speaker 1: not going up against both in partnership with and we're 1664 01:33:48,240 --> 01:33:51,120 Speaker 1: strong as a motherfucker, so if they play wrong, we 1665 01:33:51,160 --> 01:33:53,760 Speaker 1: can say no to the deal and put it together ourselves. 1666 01:33:54,479 --> 01:33:57,479 Speaker 1: But there's a family of individuals when you get to 1667 01:33:57,560 --> 01:34:02,040 Speaker 1: that level, bro, and he is alien natan himself from 1668 01:34:02,040 --> 01:34:07,360 Speaker 1: his family. I think in a weird way, he thinks 1669 01:34:07,400 --> 01:34:10,320 Speaker 1: that all those people are out there because his music 1670 01:34:10,479 --> 01:34:15,000 Speaker 1: is good, and because his shoes is the best shoes 1671 01:34:15,000 --> 01:34:17,120 Speaker 1: in the world. And although he had some of the 1672 01:34:17,160 --> 01:34:20,200 Speaker 1: dopest designs and some of the best music we've ever heard, 1673 01:34:20,479 --> 01:34:22,799 Speaker 1: a lot of them people look at ya like family. 1674 01:34:23,360 --> 01:34:26,320 Speaker 1: A lot of these black folk look at us like family. Bro, 1675 01:34:27,080 --> 01:34:34,599 Speaker 1: you wanted him, you dis only your family, You confuse 1676 01:34:34,760 --> 01:34:38,680 Speaker 1: in the family. Would we would have went against the 1677 01:34:38,800 --> 01:34:42,519 Speaker 1: dedas with you. We would have put some money together 1678 01:34:42,600 --> 01:34:45,800 Speaker 1: and gap with you. We gap thug was calling from 1679 01:34:45,800 --> 01:34:47,920 Speaker 1: out of jail to get you laying and try to 1680 01:34:47,920 --> 01:34:52,240 Speaker 1: try to make sure we get it's your family. You're 1681 01:34:52,240 --> 01:34:56,160 Speaker 1: stepping on us for what to take over a fashion week. 1682 01:34:56,760 --> 01:34:59,320 Speaker 1: That's like my old lady. If I got a girlfriend 1683 01:34:59,320 --> 01:35:01,240 Speaker 1: and we go out, she's showing out, and I'm like, 1684 01:35:01,360 --> 01:35:02,960 Speaker 1: I pay the bill, I take care of you. And 1685 01:35:03,080 --> 01:35:05,200 Speaker 1: you get in front of the vault and you're trying 1686 01:35:05,200 --> 01:35:08,240 Speaker 1: to show out. You're trying to throw your weight around 1687 01:35:08,240 --> 01:35:10,600 Speaker 1: because you know I'm locked in with you when we 1688 01:35:10,680 --> 01:35:13,719 Speaker 1: don't built the life together and got children and were married. 1689 01:35:13,920 --> 01:35:16,880 Speaker 1: So now you take that advantage you got on my 1690 01:35:17,000 --> 01:35:20,360 Speaker 1: circumstance and use it against me in public because you know, 1691 01:35:20,520 --> 01:35:24,479 Speaker 1: damn NEI, it's hard to leave you. I entrusted you 1692 01:35:24,600 --> 01:35:28,160 Speaker 1: with everything. I put you at the top of the mountain. 1693 01:35:29,920 --> 01:35:32,760 Speaker 1: You disregard that when you get ready and you call 1694 01:35:32,880 --> 01:35:38,960 Speaker 1: it love, you call it leadership. Confusing your family and 1695 01:35:39,080 --> 01:35:42,880 Speaker 1: see puffkin get it in the area, Kanye in. See 1696 01:35:42,880 --> 01:35:45,559 Speaker 1: some of these little rap dudes you call lot there, 1697 01:35:45,600 --> 01:35:47,360 Speaker 1: get you to a bus, shot at or some of them, 1698 01:35:47,439 --> 01:35:49,320 Speaker 1: dude shot it if they want to. They ain't gonna 1699 01:35:49,320 --> 01:35:50,760 Speaker 1: do that. They got a lot of respect for you. 1700 01:35:51,840 --> 01:35:53,960 Speaker 1: But did it can get in any room you in. 1701 01:35:54,560 --> 01:35:58,160 Speaker 1: We can go security for security. I'm dead pissed off 1702 01:35:59,400 --> 01:36:01,600 Speaker 1: just starting knocking folks out when we get up in 1703 01:36:01,920 --> 01:36:04,760 Speaker 1: y'all clear path. I'm trying to get up at a Kanye. 1704 01:36:05,880 --> 01:36:07,879 Speaker 1: I hate it. Got to go like it, but somebody 1705 01:36:07,920 --> 01:36:11,160 Speaker 1: got to give him a little bit of straightening. If 1706 01:36:11,200 --> 01:36:13,639 Speaker 1: did it was to approach Kanye something where he'll start 1707 01:36:13,720 --> 01:36:17,760 Speaker 1: talking loud and saying like that didn't walk up on 1708 01:36:17,800 --> 01:36:21,120 Speaker 1: them a manager, shoot me there, smack me. Don't do 1709 01:36:21,160 --> 01:36:23,040 Speaker 1: what you're gonna do. I know you got your goals 1710 01:36:23,120 --> 01:36:27,080 Speaker 1: with you. I know you got that fit dough. Yeah, 1711 01:36:27,200 --> 01:36:30,800 Speaker 1: now Kanye, do that right? There is't that schools on 1712 01:36:31,640 --> 01:36:35,479 Speaker 1: Kanye going that bag. I think because I don't think 1713 01:36:35,479 --> 01:36:37,679 Speaker 1: you really want no problems. I just think he want 1714 01:36:37,680 --> 01:36:40,040 Speaker 1: to do what he want to do without no consequence. 1715 01:36:40,520 --> 01:36:42,840 Speaker 1: In my opinion, on doing what you want to do, 1716 01:36:43,400 --> 01:36:47,439 Speaker 1: a lot of times that lead the problems. Therefore, you 1717 01:36:47,439 --> 01:36:49,599 Speaker 1: gotta deal with some consequences. You know what I'm saying. 1718 01:36:49,600 --> 01:36:51,920 Speaker 1: It's like that, thank you, suck around and find that 1719 01:36:53,080 --> 01:36:56,000 Speaker 1: you understand what I'm saying. That's what's happening. He gon 1720 01:36:56,120 --> 01:36:59,960 Speaker 1: fuck around, he gonna find that, you know what I'm saying. Okay, 1721 01:37:00,080 --> 01:37:01,760 Speaker 1: So a couple of weeks ago, I spoke to you 1722 01:37:01,760 --> 01:37:05,000 Speaker 1: guys about a breakup that having in full Seeing podcasts. 1723 01:37:05,360 --> 01:37:09,479 Speaker 1: It's a podcasts that operates in kind of the same 1724 01:37:09,520 --> 01:37:13,240 Speaker 1: space as like Logan Paul and and some of those 1725 01:37:13,320 --> 01:37:16,040 Speaker 1: kind of podcasts like Flagrant and things like that. It's 1726 01:37:16,320 --> 01:37:19,360 Speaker 1: probably one of the bigger ones in that space. It's 1727 01:37:19,360 --> 01:37:22,080 Speaker 1: had people like Donald Trump. Elon Musson, I spoke about 1728 01:37:22,160 --> 01:37:25,719 Speaker 1: how they released a guy named Bob. Bob then came 1729 01:37:25,800 --> 01:37:28,639 Speaker 1: to try to do his own podcasts and he found 1730 01:37:28,680 --> 01:37:32,320 Speaker 1: this self competing with numbers that he had previously. And 1731 01:37:32,400 --> 01:37:34,599 Speaker 1: a lot of times when you're in a building stage. 1732 01:37:34,640 --> 01:37:39,080 Speaker 1: It's very very important to identify that. Right. You cannot 1733 01:37:39,280 --> 01:37:42,200 Speaker 1: take my numbers and compare them to his numbers. Right now, 1734 01:37:42,720 --> 01:37:45,320 Speaker 1: look at my product, look at my quality. I'm sucking 1735 01:37:45,400 --> 01:37:48,920 Speaker 1: over him. I just ain't checked out all the boxes yet. 1736 01:37:49,000 --> 01:37:52,160 Speaker 1: But I got three or four moaning from behind him, 1737 01:37:53,680 --> 01:37:59,840 Speaker 1: without the resources, without the reach s important identify that. 1738 01:38:00,080 --> 01:38:05,760 Speaker 1: But Bob podcast was doing OK, right, but certain episodes 1739 01:38:05,800 --> 01:38:09,200 Speaker 1: with our culture, you know, was instantly fifty K honey K, 1740 01:38:09,560 --> 01:38:12,800 Speaker 1: eighty K, thirty K right. It instantly got him some numbers. 1741 01:38:12,840 --> 01:38:15,479 Speaker 1: When he spoke to people on outside and he's reached 1742 01:38:15,479 --> 01:38:17,400 Speaker 1: out to people, he seems like one of those guys 1743 01:38:17,439 --> 01:38:21,360 Speaker 1: well connected. But I pointed out that he had to 1744 01:38:21,360 --> 01:38:23,760 Speaker 1: come to us to build that podcast in the same 1745 01:38:23,800 --> 01:38:25,800 Speaker 1: way they did when Dirt went over there, when the 1746 01:38:25,880 --> 01:38:28,880 Speaker 1: Baby went over there, when Tory went over there, when 1747 01:38:29,000 --> 01:38:31,320 Speaker 1: at the height of his thing, antonio' brown went over there. 1748 01:38:31,400 --> 01:38:33,640 Speaker 1: All of these things happened, and he was in a 1749 01:38:33,720 --> 01:38:39,280 Speaker 1: situation to kind of try to build that core audience 1750 01:38:39,280 --> 01:38:41,160 Speaker 1: and let him know that he's back. He has a 1751 01:38:41,280 --> 01:38:44,920 Speaker 1: following and he's someone in the game for people who 1752 01:38:44,960 --> 01:38:47,400 Speaker 1: don't know full sein. Dana White has something to do 1753 01:38:47,479 --> 01:38:50,639 Speaker 1: with that, as well as a couple of other people 1754 01:38:50,680 --> 01:38:52,840 Speaker 1: behind the scenes, and they have a product that they 1755 01:38:52,840 --> 01:38:54,519 Speaker 1: have for sale, which I think is one of the 1756 01:38:54,560 --> 01:38:59,720 Speaker 1: best business decisions that they've made to run alongside that podcast. 1757 01:39:00,240 --> 01:39:04,800 Speaker 1: But they kicked their moss and then i'll hell breaks loose. 1758 01:39:06,840 --> 01:39:10,120 Speaker 1: Bob then goes to social media and speak so on 1759 01:39:10,560 --> 01:39:13,439 Speaker 1: what happened with the Nil boys and him leaving full 1760 01:39:13,479 --> 01:39:15,639 Speaker 1: of seeing and says that these old money let's take 1761 01:39:15,640 --> 01:39:18,559 Speaker 1: a look. Now. I've been nervous. I'm not gonna lie 1762 01:39:18,600 --> 01:39:20,960 Speaker 1: to you. I've been nervous because I got a big audience, 1763 01:39:21,120 --> 01:39:23,640 Speaker 1: good people with me. At the same time, Full Scent 1764 01:39:23,800 --> 01:39:26,280 Speaker 1: has a big audiences with them. You know, I was like, 1765 01:39:26,280 --> 01:39:27,840 Speaker 1: I don't want to go at them whatever. But you know, 1766 01:39:27,880 --> 01:39:29,600 Speaker 1: at the end of the day, I was I was 1767 01:39:29,640 --> 01:39:31,840 Speaker 1: told one thing and I didn't get it, and I 1768 01:39:31,880 --> 01:39:34,400 Speaker 1: was lied to. And you know what also was It's 1769 01:39:34,439 --> 01:39:36,280 Speaker 1: not only that on top of things that weren't in 1770 01:39:36,320 --> 01:39:39,439 Speaker 1: contracts or whatever, I was still fair. I was still 1771 01:39:39,520 --> 01:39:42,200 Speaker 1: fair where we had a deal with certain things that 1772 01:39:42,240 --> 01:39:44,759 Speaker 1: money was supposed to come in and guess what, it didn't. 1773 01:39:44,960 --> 01:39:46,920 Speaker 1: And I had to bring it up and say Hey, 1774 01:39:46,920 --> 01:39:48,880 Speaker 1: where's this? Oh there's fifty five thousand missing? Where the 1775 01:39:48,880 --> 01:39:51,320 Speaker 1: fuck is this sixty thousand? Oh, Bob, sorry my bad. 1776 01:39:51,360 --> 01:39:52,879 Speaker 1: Here we are. We got that. I was our apology. 1777 01:39:53,080 --> 01:39:56,200 Speaker 1: Get the fun out of here, y'all. Fair to me, y'all, 1778 01:39:56,280 --> 01:39:59,559 Speaker 1: fall to me. So here is the deal. Pay me 1779 01:39:59,600 --> 01:40:02,160 Speaker 1: the res to my fucking money that is owed. And 1780 01:40:02,200 --> 01:40:03,439 Speaker 1: at the end of the day, guess what, you can 1781 01:40:03,479 --> 01:40:05,280 Speaker 1: still keep your promise that I own thirty percent of 1782 01:40:05,320 --> 01:40:07,679 Speaker 1: the show long term. You can still keep that promise. 1783 01:40:07,840 --> 01:40:09,760 Speaker 1: But that promise out the window. I'm not afraid of 1784 01:40:09,760 --> 01:40:12,840 Speaker 1: any repercussions you guys, And you know what, you guys 1785 01:40:12,880 --> 01:40:15,719 Speaker 1: can run around with you a little Johnshihy, Kyle Sammy, 1786 01:40:15,800 --> 01:40:17,880 Speaker 1: whatether funck you want? I don't give a fuck. I 1787 01:40:17,920 --> 01:40:20,400 Speaker 1: was one of the good guys that I poured my blood, 1788 01:40:20,400 --> 01:40:23,759 Speaker 1: sweat and tears into that show and can build something 1789 01:40:23,840 --> 01:40:27,880 Speaker 1: up and got my fucking throat slit. Got my throat 1790 01:40:27,920 --> 01:40:32,720 Speaker 1: slit by a bunch of ass clown mother fackers that 1791 01:40:33,160 --> 01:40:36,680 Speaker 1: I introduced my world too, and they took advantage of 1792 01:40:36,800 --> 01:40:39,360 Speaker 1: they sucked the life out of it. So at the 1793 01:40:39,439 --> 01:40:42,240 Speaker 1: end of the day, I'll say this, give me my 1794 01:40:42,320 --> 01:40:45,960 Speaker 1: fucking money and go about your way and that's it. 1795 01:40:46,080 --> 01:40:50,720 Speaker 1: And I am so mother and disappointed, and I'll call 1796 01:40:50,760 --> 01:40:54,599 Speaker 1: out Kyle. I am so disappointed because I think it 1797 01:40:54,680 --> 01:40:57,160 Speaker 1: was the higher ups. I think it was the Shahidi's 1798 01:40:58,080 --> 01:41:00,479 Speaker 1: that made you go and be who you are right now, 1799 01:41:00,880 --> 01:41:03,680 Speaker 1: because that's not who I met when I fucking met you, 1800 01:41:04,600 --> 01:41:08,439 Speaker 1: that's not who I fucking met. You fucked me, you 1801 01:41:08,640 --> 01:41:12,880 Speaker 1: know you fucked me, and that's that. So at least 1802 01:41:12,880 --> 01:41:17,840 Speaker 1: make it right and no more skimming. I had to say, buddy, 1803 01:41:17,880 --> 01:41:19,640 Speaker 1: I'm not afraid of ship anymore. I don't give a 1804 01:41:20,560 --> 01:41:25,800 Speaker 1: I'm already where I'm at peace. This podcast space is very, 1805 01:41:26,120 --> 01:41:30,160 Speaker 1: very very complex and complicated. What's happening. There's a lot 1806 01:41:30,160 --> 01:41:34,480 Speaker 1: of people are not happy would have split ad revenue 1807 01:41:34,560 --> 01:41:38,160 Speaker 1: kind of deal. And if you don't have ownership, that's 1808 01:41:38,200 --> 01:41:40,400 Speaker 1: what you're doing. And if you're not investing, you don't 1809 01:41:40,439 --> 01:41:43,200 Speaker 1: get ownership. It's just like a circle of things happening 1810 01:41:43,240 --> 01:41:47,720 Speaker 1: in this business where people are afraid to invest but 1811 01:41:47,960 --> 01:41:51,280 Speaker 1: want to participate, and then if you participate, you should 1812 01:41:51,280 --> 01:41:55,799 Speaker 1: have invested. So it's a stalemate right there. Now here's 1813 01:41:55,840 --> 01:41:59,680 Speaker 1: the person named Kyle, who is kind of the forefront 1814 01:41:59,760 --> 01:42:04,600 Speaker 1: of full same podcast, responding to Bob's allegations to the 1815 01:42:04,600 --> 01:42:07,080 Speaker 1: back and forth Instagram. I don't do the social media 1816 01:42:07,160 --> 01:42:10,360 Speaker 1: drama shit. That's seriously not my thing. But with all 1817 01:42:10,400 --> 01:42:13,920 Speaker 1: the ship Bob has been lying about on social media, 1818 01:42:14,160 --> 01:42:16,760 Speaker 1: he's pretty much backed me into a corner now and 1819 01:42:17,080 --> 01:42:21,120 Speaker 1: attacking something that I've built for ten years, poured my blood, 1820 01:42:21,120 --> 01:42:24,400 Speaker 1: sweat and tears into. So there's no choice. I got 1821 01:42:24,400 --> 01:42:27,320 Speaker 1: to clear some shot up. So first things first, Bob 1822 01:42:27,360 --> 01:42:30,040 Speaker 1: is saying on social media that we owe him money. 1823 01:42:30,080 --> 01:42:32,919 Speaker 1: That is a complete live We don't owe Bob manery assent. 1824 01:42:33,479 --> 01:42:35,880 Speaker 1: He's also saying that he had the worst deal, a 1825 01:42:36,000 --> 01:42:39,280 Speaker 1: terrible deal for the podcast. But guys, in the ten 1826 01:42:39,320 --> 01:42:41,559 Speaker 1: months that he was on the show, he made one 1827 01:42:41,640 --> 01:42:46,439 Speaker 1: point two million dollars one point two million in ten months. 1828 01:42:46,960 --> 01:42:49,760 Speaker 1: I'm gonna show you guys exactly what his deals. So 1829 01:42:49,800 --> 01:42:51,759 Speaker 1: this is Bob's deal. I typed it out on screen 1830 01:42:51,800 --> 01:42:54,720 Speaker 1: on Instagram here too. Also, he had not one, but 1831 01:42:54,880 --> 01:42:57,760 Speaker 1: two different lawyers look over this deal, and it is 1832 01:42:57,840 --> 01:43:00,400 Speaker 1: extremely generous. If you guys do not understand, I'm gonna 1833 01:43:00,400 --> 01:43:03,720 Speaker 1: pull it up here. So he got thirty percent of 1834 01:43:03,720 --> 01:43:06,000 Speaker 1: the ad revenue of the show. He never owned it. 1835 01:43:06,040 --> 01:43:07,959 Speaker 1: He always says he owns it. He never had ownership 1836 01:43:07,960 --> 01:43:10,799 Speaker 1: of the show. On top of that, he had seven 1837 01:43:10,840 --> 01:43:14,280 Speaker 1: point five K an episode, usually around thirty K a month, 1838 01:43:14,320 --> 01:43:18,080 Speaker 1: if that's four episodes, fifty percent of the podcast merch, 1839 01:43:18,280 --> 01:43:23,960 Speaker 1: which is insane. First class flights, hotels, transportation all covered 1840 01:43:23,960 --> 01:43:27,840 Speaker 1: by US. The production, the staff, and the equipment all 1841 01:43:27,880 --> 01:43:31,960 Speaker 1: covered by US, so Bob had no expenses. Everything production 1842 01:43:32,000 --> 01:43:34,519 Speaker 1: wise was covered by NELK. All Bob had to do 1843 01:43:34,560 --> 01:43:38,200 Speaker 1: was show up, say two, I personally have taken zero 1844 01:43:38,280 --> 01:43:41,479 Speaker 1: percent of any of the podcast earnings. Anything that I've 1845 01:43:41,520 --> 01:43:43,800 Speaker 1: technically made has gone right back into the show, paying 1846 01:43:43,840 --> 01:43:46,200 Speaker 1: for the staff, paying for the production, paying for the travel. 1847 01:43:46,720 --> 01:43:49,160 Speaker 1: But Bob's one point two million. On top of that, 1848 01:43:50,200 --> 01:43:53,400 Speaker 1: the opportunity to join the full send team and to 1849 01:43:53,479 --> 01:43:56,360 Speaker 1: get exposure obviously from you guys, from the craziest fucking 1850 01:43:56,400 --> 01:43:59,360 Speaker 1: fan base on the Internet. That's priceless, Like so many 1851 01:43:59,400 --> 01:44:01,800 Speaker 1: doors were opened up for him, and the amount of 1852 01:44:01,960 --> 01:44:04,200 Speaker 1: huge brand deals that he got and did on his 1853 01:44:04,240 --> 01:44:07,160 Speaker 1: Instagram because of this, Like it's insane. The thing I 1854 01:44:07,200 --> 01:44:09,439 Speaker 1: want to talk about is Bob saying that he built 1855 01:44:09,479 --> 01:44:12,240 Speaker 1: the show. He got all the guests. I will give 1856 01:44:12,280 --> 01:44:14,680 Speaker 1: credit to Bob. He got some fire ass guests, but 1857 01:44:14,920 --> 01:44:17,840 Speaker 1: the vast majority of guests were gotten by Team fulls End. 1858 01:44:18,360 --> 01:44:22,479 Speaker 1: And he also took credit from Dana White forgetting Donald Trump. 1859 01:44:22,760 --> 01:44:24,640 Speaker 1: All right, so I'm gonna make a next slide. I'm 1860 01:44:24,640 --> 01:44:26,720 Speaker 1: gonna put who got which guests? Too lazy to say 1861 01:44:26,760 --> 01:44:34,680 Speaker 1: it out loud. Actually, like, I considered Bob one of 1862 01:44:34,680 --> 01:44:38,200 Speaker 1: my best friends, so I still have enough respect for 1863 01:44:38,280 --> 01:44:40,840 Speaker 1: him where I'm not gonna be pouring out personal details 1864 01:44:40,880 --> 01:44:44,120 Speaker 1: on social media. But you guys see how he is 1865 01:44:44,120 --> 01:44:48,839 Speaker 1: on social media and behind the scenes, his behavior became 1866 01:44:49,000 --> 01:44:52,840 Speaker 1: like completely uncontrollable, and you know, like, I'm all about 1867 01:44:52,840 --> 01:44:54,760 Speaker 1: the work hard, play hard shit. No one is more 1868 01:44:54,760 --> 01:44:58,880 Speaker 1: than me. But my thing is when it affects the 1869 01:44:58,920 --> 01:45:02,800 Speaker 1: team and the staff and the operation and just full 1870 01:45:02,880 --> 01:45:06,200 Speaker 1: send as a whole, That's when I personally got to 1871 01:45:06,320 --> 01:45:09,120 Speaker 1: draw the line and like make a tough decision. So 1872 01:45:09,320 --> 01:45:11,360 Speaker 1: for months and months and months, I'm trying to figure 1873 01:45:11,360 --> 01:45:13,760 Speaker 1: this out. How can I make this guy happy. I'm 1874 01:45:13,800 --> 01:45:16,360 Speaker 1: working with him one on one, I'm working with his manager, 1875 01:45:16,479 --> 01:45:19,679 Speaker 1: his manager is trying to work with him. Nothing's working, 1876 01:45:19,960 --> 01:45:23,920 Speaker 1: And eventually he came to me with a brand new deal, 1877 01:45:24,200 --> 01:45:26,640 Speaker 1: and it was the day before the game episode, and 1878 01:45:26,720 --> 01:45:29,320 Speaker 1: he said, Kyle, you have twenty four hours to sign 1879 01:45:29,360 --> 01:45:31,479 Speaker 1: this brand new deal or I'm not showing up to 1880 01:45:31,520 --> 01:45:34,000 Speaker 1: the game tomorrow. And I said, what the fuck, Bob, 1881 01:45:34,040 --> 01:45:35,920 Speaker 1: that's not realistic. You're coming to me with a new 1882 01:45:35,920 --> 01:45:38,160 Speaker 1: deal and expecting me to sign it in twenty four hours. 1883 01:45:38,560 --> 01:45:41,160 Speaker 1: That's not enough time. I said, come to the game 1884 01:45:41,200 --> 01:45:44,679 Speaker 1: episode tomorrow. Let's crush the episode, and you have my word, 1885 01:45:44,880 --> 01:45:47,280 Speaker 1: Me and you, one on one, will sit down, will 1886 01:45:47,320 --> 01:45:50,320 Speaker 1: figure it out. We will come to some sort of solution, 1887 01:45:50,439 --> 01:45:53,320 Speaker 1: like you're my boy, Bob, Like we can figure this out. 1888 01:45:53,360 --> 01:45:55,200 Speaker 1: And I begged with them and I plead with him, 1889 01:45:55,680 --> 01:45:58,320 Speaker 1: and he didn't show up. He missed the game episode, 1890 01:45:59,000 --> 01:46:01,960 Speaker 1: and instead of showing up, he just took to social 1891 01:46:02,000 --> 01:46:05,000 Speaker 1: media so quick and just started posting shit about me, 1892 01:46:05,040 --> 01:46:08,920 Speaker 1: just blasting me, posting lies and to me right there, 1893 01:46:09,360 --> 01:46:12,639 Speaker 1: like that was the final straw, Like I felt so 1894 01:46:12,960 --> 01:46:17,040 Speaker 1: taken advantage of and disrespected for someone that was supposed 1895 01:46:17,040 --> 01:46:19,760 Speaker 1: to be my friend. Like a friend doesn't go to 1896 01:46:19,800 --> 01:46:23,000 Speaker 1: social media no matter what, to blast you like that. 1897 01:46:23,000 --> 01:46:26,040 Speaker 1: That's something that a friend doesn't do. And I'll be honest, 1898 01:46:26,120 --> 01:46:29,880 Speaker 1: that actually really hurt me that Bob did that to me. Yeah, guys, 1899 01:46:29,880 --> 01:46:31,920 Speaker 1: that's pretty much it. After that, I was like, you 1900 01:46:31,960 --> 01:46:34,920 Speaker 1: know what, it's time to part ways. And this is 1901 01:46:34,960 --> 01:46:36,479 Speaker 1: gonna be the last time I talk about this. By 1902 01:46:36,479 --> 01:46:38,280 Speaker 1: the way, you're gonna see Bob talk about this for 1903 01:46:38,360 --> 01:46:40,639 Speaker 1: months and months and months and months. So enjoy that. 1904 01:46:41,000 --> 01:46:42,680 Speaker 1: I'm getting back to work. I got shipped to do, 1905 01:46:42,720 --> 01:46:46,920 Speaker 1: I got videos to film, and that's it. Thank you, guys, 1906 01:46:47,479 --> 01:46:50,560 Speaker 1: Love you as you see that. Man, it's just extremely 1907 01:46:50,600 --> 01:46:56,000 Speaker 1: hard to keep these podcasts together. It seems like if 1908 01:46:56,000 --> 01:47:00,519 Speaker 1: he gets over two people, a problem arrives. Almost like, 1909 01:47:01,200 --> 01:47:03,680 Speaker 1: no matter what happens if more than two people on 1910 01:47:03,840 --> 01:47:07,200 Speaker 1: the podcast, when it starts to make money, somebody is 1911 01:47:07,280 --> 01:47:10,880 Speaker 1: unhappy with their cut, and you can't really identify who's 1912 01:47:10,920 --> 01:47:16,280 Speaker 1: pulling water unless it's just painfully obvious. And even then 1913 01:47:16,320 --> 01:47:19,519 Speaker 1: it gets bleury sitting in that seat because in that seat, 1914 01:47:20,560 --> 01:47:24,200 Speaker 1: even though it's painfully obvious from the outside, from the inside, 1915 01:47:24,520 --> 01:47:27,360 Speaker 1: you still are part of that process. So you gain 1916 01:47:27,439 --> 01:47:31,799 Speaker 1: a certain level of confidence, and that may lend itself 1917 01:47:31,840 --> 01:47:35,840 Speaker 1: to misunderstanding your true value because standing next to people. 1918 01:47:35,960 --> 01:47:40,240 Speaker 1: Feels totally different than standing by yourself. It's a different fitting. 1919 01:47:41,520 --> 01:47:44,040 Speaker 1: Like as much as I talk about how easy this 1920 01:47:44,240 --> 01:47:46,920 Speaker 1: podcast things like, you can draw a blank in this 1921 01:47:47,040 --> 01:47:51,840 Speaker 1: space and that's with people around, so picture by yourself right, 1922 01:47:51,920 --> 01:47:55,280 Speaker 1: So again this is a complex position to be in. 1923 01:47:55,920 --> 01:47:59,439 Speaker 1: They were making a lot of money. But again this 1924 01:47:59,520 --> 01:48:02,280 Speaker 1: is an AD split kind of deal. And this is 1925 01:48:02,320 --> 01:48:04,920 Speaker 1: the deals that's giving out in this industry right now, 1926 01:48:04,960 --> 01:48:07,880 Speaker 1: with all these kind of ADS split deals. But here's 1927 01:48:07,920 --> 01:48:10,960 Speaker 1: the kitchen and the people who really believe in you. 1928 01:48:11,040 --> 01:48:13,479 Speaker 1: They give you an AD split deal and a per 1929 01:48:13,520 --> 01:48:18,720 Speaker 1: EPI show fee to help creatively develop the show. If 1930 01:48:18,800 --> 01:48:20,759 Speaker 1: they're just trying to give you an AD split deal, 1931 01:48:21,400 --> 01:48:23,559 Speaker 1: I don't know really what that means. But the Purse 1932 01:48:23,640 --> 01:48:28,320 Speaker 1: Show episode and the upfront investment show you like, Yo, 1933 01:48:28,360 --> 01:48:31,120 Speaker 1: we're your partners. We're gonna make sure this show makes money. 1934 01:48:31,120 --> 01:48:34,679 Speaker 1: We're invested. And sometimes that's a hard line to draw, 1935 01:48:35,000 --> 01:48:37,320 Speaker 1: you know, but in business sometimes you have to draw 1936 01:48:37,360 --> 01:48:42,080 Speaker 1: those unfortunate lines. But just look at how many podcasts 1937 01:48:42,080 --> 01:48:46,240 Speaker 1: don't broke up, and look at what they're breaking up for. 1938 01:48:46,320 --> 01:48:48,760 Speaker 1: It's always about money. Something happen with the money. We 1939 01:48:48,800 --> 01:48:51,120 Speaker 1: ain't like how the money was giving that we ain't 1940 01:48:51,160 --> 01:48:53,280 Speaker 1: respect what he was doing with the money, the payment 1941 01:48:53,360 --> 01:48:55,240 Speaker 1: that accounted, this, that, in the third, this that, and 1942 01:48:55,280 --> 01:49:00,960 Speaker 1: the third's like, it's extremely hard. My business model hopefully 1943 01:49:01,360 --> 01:49:03,479 Speaker 1: works in this space, but I have to trust it 1944 01:49:03,520 --> 01:49:07,200 Speaker 1: and try to evolve it, you know, kind of plant 1945 01:49:07,240 --> 01:49:10,200 Speaker 1: a flag with people to move around, you know, kind 1946 01:49:10,200 --> 01:49:12,240 Speaker 1: of understanding, all right, that's how he did it. I'm 1947 01:49:12,240 --> 01:49:16,040 Speaker 1: gonna do it like this, you know, but it says 1948 01:49:16,080 --> 01:49:18,599 Speaker 1: a lot as well. Say. It speaks to how much 1949 01:49:18,600 --> 01:49:21,559 Speaker 1: money that they're making on the pard via merch and 1950 01:49:21,640 --> 01:49:24,920 Speaker 1: those other things. He made one point two million in 1951 01:49:25,000 --> 01:49:27,880 Speaker 1: ten months. That speaks to the power of that show. 1952 01:49:28,200 --> 01:49:31,120 Speaker 1: With his thirty percent or whatever it might have been, 1953 01:49:31,600 --> 01:49:35,840 Speaker 1: he made almost one point five. But again he was 1954 01:49:35,920 --> 01:49:38,120 Speaker 1: under the impression. And I don't know what to believe 1955 01:49:38,160 --> 01:49:40,360 Speaker 1: because if he's getting those kind of guests and working 1956 01:49:40,400 --> 01:49:43,720 Speaker 1: as hard as he was working, that's what I mean, 1957 01:49:43,840 --> 01:49:48,200 Speaker 1: creatively supporting the project. It's like he was on set, 1958 01:49:48,360 --> 01:49:52,759 Speaker 1: he was there, he was investing, He paid Antony o'brown. 1959 01:49:52,880 --> 01:49:56,240 Speaker 1: He was the grease ball, knocking on doors, making phone calls, 1960 01:49:56,280 --> 01:49:59,200 Speaker 1: trying to make it happen. So me myself, I saw 1961 01:49:59,320 --> 01:50:02,880 Speaker 1: him help be that when they got to that spot 1962 01:50:03,000 --> 01:50:06,479 Speaker 1: right there, when they did that, Antonio Brown and they 1963 01:50:06,560 --> 01:50:08,840 Speaker 1: had a couple of our people over there back to back, 1964 01:50:08,840 --> 01:50:13,000 Speaker 1: and I was like, Oh, they're cooking over there. And 1965 01:50:13,080 --> 01:50:16,479 Speaker 1: he was behind some of that and that sweat equity. 1966 01:50:16,720 --> 01:50:19,240 Speaker 1: Not only about that payment. That payment is one thing, 1967 01:50:19,280 --> 01:50:21,920 Speaker 1: but Antonio Brown had just ran off the field from 1968 01:50:21,920 --> 01:50:24,560 Speaker 1: Temple Bay at that time. Tory Lanz was in that 1969 01:50:24,720 --> 01:50:28,320 Speaker 1: meeting the Stallion situation at that time, right, it was very, 1970 01:50:28,439 --> 01:50:33,280 Speaker 1: very important to have them on camera. Everybody want to participate. 1971 01:50:33,360 --> 01:50:36,880 Speaker 1: When you're making millions, bro, it's easy to get somebody 1972 01:50:36,920 --> 01:50:39,360 Speaker 1: to participate. I keep telling people, you gotta catch a 1973 01:50:39,439 --> 01:50:43,200 Speaker 1: dude at the post office. You got to be a 1974 01:50:43,200 --> 01:50:45,639 Speaker 1: part of what I'm putting in the envelope. You can't 1975 01:50:45,680 --> 01:50:49,280 Speaker 1: way too is delivering that you're gonna receive an envoid. 1976 01:50:50,400 --> 01:50:54,920 Speaker 1: Feel what I'm saying and investing is important, but knowing 1977 01:50:54,920 --> 01:50:58,519 Speaker 1: what the investing is even more important. You know. I 1978 01:50:58,600 --> 01:51:00,720 Speaker 1: think in this space, man, if you got somebody to 1979 01:51:00,880 --> 01:51:04,000 Speaker 1: understand it in a certain way, yo, I don't know 1980 01:51:04,080 --> 01:51:07,320 Speaker 1: what people are not understanding. There ain't nobody that can 1981 01:51:07,360 --> 01:51:10,479 Speaker 1: speak about the space like that, right, ain't nobody put 1982 01:51:10,520 --> 01:51:13,080 Speaker 1: that much into it. So I put a lot into it. 1983 01:51:13,120 --> 01:51:15,759 Speaker 1: And that's why minds is working the way it's working, 1984 01:51:16,240 --> 01:51:19,240 Speaker 1: you know. And that's respectfully and love to the game, 1985 01:51:19,320 --> 01:51:21,920 Speaker 1: love to the universe, love to the Creator, God and 1986 01:51:21,960 --> 01:51:24,600 Speaker 1: all things working in my favor. But to see this 1987 01:51:25,600 --> 01:51:28,280 Speaker 1: happened with four seeing, to see it happened with Joe Budden, 1988 01:51:28,320 --> 01:51:30,400 Speaker 1: to see it happened with I Am Athlete, To see 1989 01:51:30,400 --> 01:51:33,240 Speaker 1: it happened with all the Smoke, To see it happened 1990 01:51:33,320 --> 01:51:40,880 Speaker 1: with more and more podcasts. Right, It's just it starts 1991 01:51:40,880 --> 01:51:42,640 Speaker 1: to let you know. This is how you know the 1992 01:51:42,720 --> 01:51:46,160 Speaker 1: business is in intact, it's a new industry. So you 1993 01:51:46,160 --> 01:51:48,120 Speaker 1: see a lot of people, Man, I thought it was this, 1994 01:51:49,280 --> 01:51:51,599 Speaker 1: And that's why you gotta make sure people are clear 1995 01:51:51,600 --> 01:51:55,719 Speaker 1: on what you're what you're saying. It's like, Yo, you're 1996 01:51:55,720 --> 01:51:57,880 Speaker 1: gonna make some money with me, but right when it 1997 01:51:57,920 --> 01:52:00,840 Speaker 1: blow up, you getting out the car and then you're 1998 01:52:00,840 --> 01:52:03,320 Speaker 1: gonna feel away, nigga run off and get five hunting 1999 01:52:03,400 --> 01:52:05,760 Speaker 1: me or something. You know what I'm saying. So if 2000 01:52:05,760 --> 01:52:08,840 Speaker 1: you want to invest in something, it's different then giving 2001 01:52:08,880 --> 01:52:12,559 Speaker 1: somebody an ad deal, but investing in it, people won't equity. 2002 01:52:12,640 --> 01:52:15,880 Speaker 1: How much equity is now the conversation, what do you got, 2003 01:52:15,960 --> 01:52:18,160 Speaker 1: how much you are to involved? How much money is 2004 01:52:18,200 --> 01:52:20,880 Speaker 1: coming with it? What does that money allow you to 2005 01:52:20,960 --> 01:52:24,600 Speaker 1: build out? You understand? And these things are what I 2006 01:52:24,680 --> 01:52:26,919 Speaker 1: feel as though it's the right thing to talk about. 2007 01:52:27,320 --> 01:52:30,360 Speaker 1: But full of Sin is in an unfortunate situation. Man. 2008 01:52:30,400 --> 01:52:32,840 Speaker 1: I wanted to give y'all a long part because I've 2009 01:52:32,840 --> 01:52:34,920 Speaker 1: been giving y'all short ones. We got the little baby 2010 01:52:34,960 --> 01:52:38,479 Speaker 1: interview out right now. I need everybody to go see that, y'all. 2011 01:52:38,560 --> 01:52:41,040 Speaker 1: Let me know, man, share that Share It's up their 2012 01:52:41,160 --> 01:52:45,080 Speaker 1: podcast for all my new listeners. This is the vibration 2013 01:52:45,560 --> 01:52:48,040 Speaker 1: over here right. This is what we do. We give 2014 01:52:48,160 --> 01:52:51,080 Speaker 1: game out. We're having the biggest conversations in the world. 2015 01:52:51,320 --> 01:52:54,400 Speaker 1: You're dealing with the best podcast in the space. I 2016 01:52:54,520 --> 01:52:57,360 Speaker 1: say thank you for your attendance, I say thank you 2017 01:52:57,400 --> 01:53:01,200 Speaker 1: for your participation, and I say salute to the Patreon members. 2018 01:53:01,479 --> 01:53:04,639 Speaker 1: It's up there. Podcasts the biggest thing in history. Gol