1 00:00:00,800 --> 00:00:04,040 Speaker 1: Welcome to the Bloomberg Markets Podcast. I'm Paul Sweeney, alongside 2 00:00:04,040 --> 00:00:06,920 Speaker 1: my co host Matt Miller. Every business day, we bring 3 00:00:06,960 --> 00:00:11,520 Speaker 1: you interviews from CEOs, market pros, and Bloomberg experts, along 4 00:00:11,520 --> 00:00:15,600 Speaker 1: with essential market moving news. Find the Bloomberg Markets Podcast 5 00:00:15,600 --> 00:00:18,439 Speaker 1: on Apple Podcasts or wherever you listen to podcasts, and 6 00:00:18,480 --> 00:00:23,600 Speaker 1: at Bloomberg dot com slash podcast. Auto Nation they put 7 00:00:23,640 --> 00:00:27,680 Speaker 1: out some good numbers. Stock is up pretty substantially today. 8 00:00:27,720 --> 00:00:30,440 Speaker 1: But here's something that um talking about the car business. Matt, 9 00:00:30,480 --> 00:00:32,680 Speaker 1: so I just want to come come along with us. 10 00:00:33,040 --> 00:00:36,239 Speaker 1: The uh they're talking the CEO is talking about he 11 00:00:36,280 --> 00:00:38,840 Speaker 1: expects light vehicle sales to be close to fifteen million 12 00:00:38,880 --> 00:00:42,280 Speaker 1: this year, up from thirteen point seven million in two. 13 00:00:42,440 --> 00:00:45,800 Speaker 1: Where's the seventeen million number. Let's let's get Kevin Tynan 14 00:00:45,880 --> 00:00:48,200 Speaker 1: on here. Kevin Tyne he covers all the auto stuff, 15 00:00:48,200 --> 00:00:51,640 Speaker 1: the car stuff, truck stuff for Bloomberg Intelligence. He is 16 00:00:51,800 --> 00:00:55,840 Speaker 1: clearly an expert. So Kevin, I look at the Auto 17 00:00:55,880 --> 00:00:59,400 Speaker 1: Nation numbers, good numbers, But the CEO saying fifteen million SAR? 18 00:00:59,680 --> 00:01:01,320 Speaker 1: Is that? Is that all you guys can do? Kevin? 19 00:01:01,320 --> 00:01:04,479 Speaker 1: There's nothing, there's almost nothing that makes Paul angrier than 20 00:01:04,520 --> 00:01:08,559 Speaker 1: not aiming for peaks are other than working from home, 21 00:01:08,720 --> 00:01:11,120 Speaker 1: which makes him less angry now that he has a 22 00:01:11,160 --> 00:01:21,520 Speaker 1: beach house. Yes, Kevin, am I here here all right? 23 00:01:21,959 --> 00:01:24,120 Speaker 1: So here's I thought was interesting about some of the 24 00:01:24,280 --> 00:01:27,920 Speaker 1: Auto Nation numbers. Was you know, they talked about beware 25 00:01:27,920 --> 00:01:30,800 Speaker 1: going forward, you know, chips not so much an issue. 26 00:01:31,160 --> 00:01:37,200 Speaker 1: Uh uh, left some demand on the table in in two. 27 00:01:37,520 --> 00:01:42,080 Speaker 1: So automakers ramping up some production and prices are gonna fall, 28 00:01:42,760 --> 00:01:44,759 Speaker 1: which is not what happened in the fourth quarter, right, 29 00:01:44,840 --> 00:01:47,600 Speaker 1: It was I think the third consecutive record price or 30 00:01:47,640 --> 00:01:53,240 Speaker 1: average revenue per transaction for Auto Nations specifically in the quarter. 31 00:01:53,320 --> 00:01:58,440 Speaker 1: But but gross profit per vehicle new and used was compressed. 32 00:01:58,760 --> 00:02:01,840 Speaker 1: And really what that comes down too is the manufacturers 33 00:02:01,880 --> 00:02:08,240 Speaker 1: seeing retailers getting over sticker from November one through November 34 00:02:08,320 --> 00:02:11,120 Speaker 1: twenty two and saying, well, obviously we're not We're not 35 00:02:11,200 --> 00:02:15,160 Speaker 1: charging enough at wholesale. So margins are compressing for automation, 36 00:02:15,200 --> 00:02:17,680 Speaker 1: which is where they kind of directed your eye during 37 00:02:17,720 --> 00:02:22,040 Speaker 1: the call or during the release. Yet prices are still 38 00:02:22,200 --> 00:02:24,919 Speaker 1: very high, in fact, another record for them for this quarter. 39 00:02:25,040 --> 00:02:28,600 Speaker 1: So yeah, I mean, I think the industry or the automakers. 40 00:02:28,639 --> 00:02:33,120 Speaker 1: The manufacturers don't want to leave sales behind, so that 41 00:02:33,200 --> 00:02:35,800 Speaker 1: means a little bit more production, which just comes along 42 00:02:35,800 --> 00:02:39,080 Speaker 1: with with softer pricing. But we're not going back to 43 00:02:41,560 --> 00:02:45,839 Speaker 1: pricing structures. I always thought, you know in the Sopranos, 44 00:02:45,840 --> 00:02:50,600 Speaker 1: when Tony takes over that um, gambling addicts sports business, 45 00:02:50,760 --> 00:02:53,120 Speaker 1: and he just squeezes in for every penny he got 46 00:02:53,280 --> 00:02:57,840 Speaker 1: until the guys broke. I feel like the automakers are 47 00:02:57,960 --> 00:03:00,679 Speaker 1: kind of doing that to the average consume. We're right now, 48 00:03:01,120 --> 00:03:05,280 Speaker 1: the average monthly payment for a new car is seven 49 00:03:05,360 --> 00:03:10,080 Speaker 1: hundred and seventy seven dollars. That's double what it was 50 00:03:10,480 --> 00:03:14,880 Speaker 1: in late nineteen pre pandemic. UM. And now we hear 51 00:03:15,440 --> 00:03:20,280 Speaker 1: uh from the credit card companies that, um, they're having 52 00:03:20,320 --> 00:03:24,480 Speaker 1: problems meeting those payments. Mary baritole us yesterday. The lower 53 00:03:24,560 --> 00:03:29,000 Speaker 1: end consumers are starting to miss their auto payments. I mean, 54 00:03:29,040 --> 00:03:31,120 Speaker 1: at some point this is going to be a problem, 55 00:03:31,120 --> 00:03:34,280 Speaker 1: a problem. The prices are just too high, Kevin, Yeah, 56 00:03:34,320 --> 00:03:36,400 Speaker 1: and it's and a lot of that is due to mix. Remember, 57 00:03:36,480 --> 00:03:39,920 Speaker 1: you know, we we can go back to which was 58 00:03:40,000 --> 00:03:42,680 Speaker 1: the last time in the US truck and car mix 59 00:03:42,760 --> 00:03:45,200 Speaker 1: was fifty fifty and it hasn't been closed since, right, 60 00:03:45,200 --> 00:03:48,280 Speaker 1: So there's there's a part of that that is, hey, 61 00:03:48,360 --> 00:03:51,320 Speaker 1: if there is a finite amount of chips or production 62 00:03:51,560 --> 00:03:54,280 Speaker 1: or our cost structure is is lean enough, we're just 63 00:03:54,320 --> 00:03:57,720 Speaker 1: gonna make the most profitable things. Uh. And along with 64 00:03:57,800 --> 00:04:00,480 Speaker 1: that comes higher prices. So you know, I don't know, 65 00:04:01,320 --> 00:04:06,480 Speaker 1: there there's very little opportunity to go back because the 66 00:04:06,520 --> 00:04:10,040 Speaker 1: more affordable things just don't exist anymore. Right. So I 67 00:04:10,040 --> 00:04:13,720 Speaker 1: think that's where you get the automakers looking at it 68 00:04:13,760 --> 00:04:16,600 Speaker 1: and saying, well, buy something certified, pre owned or pre 69 00:04:16,640 --> 00:04:19,559 Speaker 1: owned from your dealerships. We don't live in that twenty 70 00:04:20,000 --> 00:04:22,720 Speaker 1: dollar space anymore. And that's you know, even use cars 71 00:04:22,720 --> 00:04:25,880 Speaker 1: are twenty to thirty dollars now. So yeah, it's it's 72 00:04:25,880 --> 00:04:30,000 Speaker 1: certainly going to affect demand, but I think at different 73 00:04:30,400 --> 00:04:34,320 Speaker 1: points in the supply they don't care as much as 74 00:04:34,360 --> 00:04:36,719 Speaker 1: they used to write because your fixed cost structure is 75 00:04:36,720 --> 00:04:38,839 Speaker 1: now rationalized to the point where you don't have to 76 00:04:38,839 --> 00:04:42,200 Speaker 1: sell every possible thing at any possible price, and you 77 00:04:42,240 --> 00:04:43,880 Speaker 1: can kind of hold out and say, no, we live 78 00:04:43,880 --> 00:04:47,400 Speaker 1: in this fifty dollar market. And I mean the volume 79 00:04:47,400 --> 00:04:51,599 Speaker 1: brands that GM has or that Ford has or Toyota, 80 00:04:51,720 --> 00:04:54,560 Speaker 1: you know those are those are moving up because their 81 00:04:54,600 --> 00:04:57,680 Speaker 1: mixes so much richer. Hey, Kevin, you know we had 82 00:04:59,080 --> 00:05:02,760 Speaker 1: Mary Barra here yesterday at Bloomberg talking to our print folks, 83 00:05:02,800 --> 00:05:07,080 Speaker 1: are radio and TV folks, and boy, really aggressive commentary 84 00:05:07,160 --> 00:05:11,679 Speaker 1: on their push into evs. Give us your your latest 85 00:05:11,720 --> 00:05:14,120 Speaker 1: feeling about kind of what we're gonna hear from the Fords, 86 00:05:14,120 --> 00:05:16,520 Speaker 1: from the GMS, and maybe what it means for the incumbents. 87 00:05:16,560 --> 00:05:21,000 Speaker 1: Like I gotta say, from what I heard Mary tell 88 00:05:21,279 --> 00:05:24,839 Speaker 1: us and what she told David Weston on Bloomberg Television 89 00:05:24,839 --> 00:05:28,920 Speaker 1: and Radio, um, it seems like GM their E V 90 00:05:29,080 --> 00:05:32,960 Speaker 1: business is a coiled spring that's just about to get 91 00:05:33,000 --> 00:05:36,400 Speaker 1: set off. I mean they want to make uh and 92 00:05:36,520 --> 00:05:41,479 Speaker 1: sell fifty billion dollars worth of evs profitable, fifty billion 93 00:05:41,560 --> 00:05:46,760 Speaker 1: dollars the evs by that's just that's like next year, right, yeah, 94 00:05:46,760 --> 00:05:49,279 Speaker 1: that is and and and what was you know, unit 95 00:05:49,320 --> 00:05:52,400 Speaker 1: wise was that's a million, dude, that's a million at 96 00:05:52,440 --> 00:05:55,400 Speaker 1: fifty grand apiece. Right, It's a million in two years 97 00:05:55,440 --> 00:06:00,600 Speaker 1: from forty thousand last year. Right. So so the thing 98 00:06:00,640 --> 00:06:04,200 Speaker 1: I see with that is right, it's it's going to 99 00:06:04,320 --> 00:06:08,800 Speaker 1: be if, if it's possible, it's going to have to 100 00:06:08,800 --> 00:06:12,240 Speaker 1: be a lot of the I don't know, thirty dollars 101 00:06:12,279 --> 00:06:16,640 Speaker 1: you said that, Yester, right, I mean, so, so you 102 00:06:16,800 --> 00:06:19,600 Speaker 1: have to be concerned about margin and profitability if that's 103 00:06:19,640 --> 00:06:23,000 Speaker 1: what you're planning to do, because essentially, right, if you 104 00:06:23,080 --> 00:06:26,160 Speaker 1: look across at Ford who talked about break even on 105 00:06:26,279 --> 00:06:29,960 Speaker 1: Mustang Maki going back, you know, several quarters fifty dollars 106 00:06:30,080 --> 00:06:33,320 Speaker 1: now because of material costs, it's maybe sixty dollars. Well, 107 00:06:33,360 --> 00:06:36,080 Speaker 1: how many thirty thousand dollar things do you want to sell? 108 00:06:36,880 --> 00:06:39,040 Speaker 1: You know, if your cost to produce them is above that, 109 00:06:39,400 --> 00:06:42,240 Speaker 1: you know, a million of them, that's you know, that's 110 00:06:42,480 --> 00:06:44,720 Speaker 1: that's just not how you usually run the business. So 111 00:06:45,279 --> 00:06:47,360 Speaker 1: one or two things has to happen. Either you're gonna 112 00:06:47,360 --> 00:06:49,640 Speaker 1: give up a ton of profitability a margin to make 113 00:06:49,800 --> 00:06:53,880 Speaker 1: that transition and hope you're rewarded with profitability kind of 114 00:06:53,920 --> 00:06:57,960 Speaker 1: the way you know Tesla operated, I'm going to market. 115 00:06:58,279 --> 00:06:59,960 Speaker 1: I mean, there are a lot of people out there, Kevin, 116 00:07:00,080 --> 00:07:03,600 Speaker 1: who were skeptical on Tesla for a long time, and 117 00:07:03,800 --> 00:07:06,920 Speaker 1: yet that company was worth over a trillion dollars for 118 00:07:07,000 --> 00:07:09,760 Speaker 1: a substantial period. Right, So maybe that's the trade is 119 00:07:09,800 --> 00:07:11,280 Speaker 1: that you say, well, we're going to give up some 120 00:07:11,360 --> 00:07:14,360 Speaker 1: profitability or a lot of profitability to do one million 121 00:07:14,480 --> 00:07:17,040 Speaker 1: units in the next two years, um, but we'll be 122 00:07:17,160 --> 00:07:20,320 Speaker 1: rewarded in market cap. What are you driving these days, Kevin? 123 00:07:21,600 --> 00:07:27,360 Speaker 1: It's still my V twelve. Oh, no, big deal like it. 124 00:07:27,480 --> 00:07:29,960 Speaker 1: I think the transition from internal combustion engine to e 125 00:07:30,040 --> 00:07:31,720 Speaker 1: V is gonna ge a tough one. What's the V twelve. 126 00:07:31,720 --> 00:07:36,120 Speaker 1: It's like an SL six five. It's a nice Yeah, 127 00:07:36,160 --> 00:07:38,520 Speaker 1: I don't see the I'll be the last one. You're 128 00:07:38,520 --> 00:07:42,280 Speaker 1: gonna be the last one, all right, Kevin Tyden, thanks 129 00:07:42,320 --> 00:07:44,200 Speaker 1: so much for joining us. Kevin Titan is the senior 130 00:07:44,240 --> 00:07:47,760 Speaker 1: Auto's analyst for Bloomberg Intelligence, working out of our lovely 131 00:07:48,200 --> 00:07:50,800 Speaker 1: Princeton office in Princeton, New New Jersey, and he is 132 00:07:50,840 --> 00:07:55,440 Speaker 1: a noted card geek of some magnitude. Uh I heard 133 00:07:55,480 --> 00:07:57,880 Speaker 1: he bought his car based he bought his house based 134 00:07:57,920 --> 00:08:01,080 Speaker 1: on the garage. Yes, exactly, he said. Went searching for garages, 135 00:08:01,160 --> 00:08:03,200 Speaker 1: his wife was searching for houses, and they find finally 136 00:08:03,240 --> 00:08:09,440 Speaker 1: found one that kind of satisfied both to get to 137 00:08:09,520 --> 00:08:11,840 Speaker 1: these markets. Here Omar Aguilar, he joins us. He's the 138 00:08:11,920 --> 00:08:15,160 Speaker 1: CEO and c i O. A Schwab asset management swap. 139 00:08:15,240 --> 00:08:16,640 Speaker 1: Just give you a sense how big these guys are. 140 00:08:16,720 --> 00:08:22,000 Speaker 1: Schwab seven seven seven billion in assets under managed management, 141 00:08:22,040 --> 00:08:24,200 Speaker 1: the third largest provider of index mutual funds, the fifth 142 00:08:24,280 --> 00:08:27,200 Speaker 1: largest provider of etf These guys are massive. But I'm 143 00:08:27,240 --> 00:08:28,960 Speaker 1: not sure I want to go up to Omar Cock 144 00:08:29,000 --> 00:08:31,640 Speaker 1: to party and initiative discussion. Get this, he's got a 145 00:08:31,760 --> 00:08:35,760 Speaker 1: PhD Statistics and decision sciences. Now the good news is 146 00:08:35,840 --> 00:08:38,880 Speaker 1: from Duke. But who gets a pH d in statistics 147 00:08:38,920 --> 00:08:42,000 Speaker 1: and decisions? I loved statistics. It was brutal. I mean 148 00:08:42,040 --> 00:08:45,040 Speaker 1: I took one class and I quite enjoyed it. All right, 149 00:08:45,080 --> 00:08:48,640 Speaker 1: good stup Omar, thanks so much for joining us here. Boy. 150 00:08:48,720 --> 00:08:52,000 Speaker 1: I think about all of the SWAB clients all over 151 00:08:52,160 --> 00:08:55,240 Speaker 1: this planet. Boy, I mean, what do you tell them 152 00:08:55,280 --> 00:08:58,760 Speaker 1: after what was a brutal, brutal year in two, whether 153 00:08:58,760 --> 00:09:00,719 Speaker 1: those equities or fit s income waity, what are you 154 00:09:00,720 --> 00:09:05,160 Speaker 1: tell them about three? Well, you know, thanks for having me, 155 00:09:05,240 --> 00:09:07,920 Speaker 1: and thanks for you know, talking about his statistics. That's 156 00:09:07,960 --> 00:09:11,400 Speaker 1: definitely been uh, you know a big part of my life. Uh. 157 00:09:11,480 --> 00:09:13,599 Speaker 1: And it's not as bad as you think once you 158 00:09:13,720 --> 00:09:16,480 Speaker 1: get used and find the good thing on it on 159 00:09:16,559 --> 00:09:18,959 Speaker 1: how you can actually use that to help people. But 160 00:09:19,200 --> 00:09:21,719 Speaker 1: but you're right, you know, two was probably one of 161 00:09:21,760 --> 00:09:25,880 Speaker 1: the most difficult years for all investors and particularly you know, 162 00:09:26,000 --> 00:09:29,000 Speaker 1: when people look at their statements, even in the worst 163 00:09:29,080 --> 00:09:32,640 Speaker 1: possible scenarios. You know, over the last you know, thirty years, 164 00:09:32,720 --> 00:09:36,880 Speaker 1: when equity markets and risky assets on their perform, you know, 165 00:09:37,040 --> 00:09:39,640 Speaker 1: everybody counted on the fact that they a you know, 166 00:09:39,720 --> 00:09:41,800 Speaker 1: could have their bonds or their cash doing you know, 167 00:09:41,920 --> 00:09:44,719 Speaker 1: most of the you know, saving and in in last year, 168 00:09:45,000 --> 00:09:47,640 Speaker 1: there were only two asset classes that ended up having 169 00:09:47,840 --> 00:09:51,520 Speaker 1: you know, positive returns, cash and commodities, and you know, 170 00:09:51,600 --> 00:09:54,640 Speaker 1: outside of those two asset classes, the rest ended up 171 00:09:54,720 --> 00:09:57,559 Speaker 1: you know, on their performing. So so clearly just from 172 00:09:57,600 --> 00:10:01,800 Speaker 1: the perspective of of clients that had expectations of using 173 00:10:02,240 --> 00:10:05,240 Speaker 1: you know, fixed income as a as a cushion or 174 00:10:05,360 --> 00:10:08,840 Speaker 1: when when volatility inequities, you know, that obviously didn't work. 175 00:10:09,200 --> 00:10:11,400 Speaker 1: So what we talk clients, you know, is that these 176 00:10:11,559 --> 00:10:13,839 Speaker 1: you know, these tends will happen. This is very rare. 177 00:10:14,000 --> 00:10:16,199 Speaker 1: There are very rare occasions with these happens, and it 178 00:10:16,320 --> 00:10:19,280 Speaker 1: happens usually because we had something that we didn't expect. 179 00:10:19,320 --> 00:10:21,760 Speaker 1: Actually would probably say two things that didn't expect. One 180 00:10:21,920 --> 00:10:24,360 Speaker 1: is we're just coming out of COVID, and in fact, 181 00:10:24,440 --> 00:10:26,439 Speaker 1: you know, we're still in the process of coming out 182 00:10:26,480 --> 00:10:29,760 Speaker 1: of COVID. And second, we nobody expected to have a 183 00:10:29,840 --> 00:10:33,360 Speaker 1: war that just you know, ignorite inflation pressures that made 184 00:10:33,440 --> 00:10:36,640 Speaker 1: things really, really hard. Um So what we talk about 185 00:10:36,679 --> 00:10:39,679 Speaker 1: now is what what happens from now on. And the 186 00:10:39,920 --> 00:10:42,959 Speaker 1: good news is that there is more opportunities to invest 187 00:10:43,040 --> 00:10:45,880 Speaker 1: in diversify now than what we had even you know, 188 00:10:46,040 --> 00:10:48,599 Speaker 1: just you know, six to eight months ago. What do 189 00:10:48,720 --> 00:10:53,040 Speaker 1: you what do you do at Schwab asset Management about 190 00:10:53,320 --> 00:10:57,640 Speaker 1: the sort of newer or alternative asset classes that retail 191 00:10:57,679 --> 00:10:59,920 Speaker 1: investors are just starting to dip their toes into. A 192 00:11:00,040 --> 00:11:03,920 Speaker 1: mean e t f s are just gaining so much ground, 193 00:11:04,040 --> 00:11:06,480 Speaker 1: I know, spies thirty, but it's still new ish as 194 00:11:06,520 --> 00:11:11,120 Speaker 1: a rapper at least um uh Crypto has had a 195 00:11:11,240 --> 00:11:14,120 Speaker 1: rough year obviously, but it's a new asset class that 196 00:11:14,200 --> 00:11:17,120 Speaker 1: some people are interested in. And then hedge funds did 197 00:11:17,160 --> 00:11:19,439 Speaker 1: well last year, private credit did well last year, but 198 00:11:19,559 --> 00:11:22,960 Speaker 1: that's normally just set aside for sophisticated investors. So how 199 00:11:23,000 --> 00:11:27,400 Speaker 1: do you deal with these things at Schwab? Well, great question, 200 00:11:27,520 --> 00:11:30,599 Speaker 1: and yes, this happens all the time, and we we 201 00:11:30,800 --> 00:11:34,280 Speaker 1: have had you know, significant amount of interest, you know, 202 00:11:34,480 --> 00:11:37,199 Speaker 1: and and this you know happens in many cases. You know, 203 00:11:37,280 --> 00:11:40,840 Speaker 1: you may recall not too long ago, the discussion about memestocks, 204 00:11:40,920 --> 00:11:43,520 Speaker 1: and you know what, people can use that information to 205 00:11:43,640 --> 00:11:46,800 Speaker 1: invest and you know how they can use several information 206 00:11:47,000 --> 00:11:49,200 Speaker 1: is the good news is that you know, we attract 207 00:11:49,240 --> 00:11:53,560 Speaker 1: a lot of investors to start in being interested in investing. 208 00:11:53,760 --> 00:11:57,520 Speaker 1: I think our challenge and our goal and mission continues 209 00:11:57,559 --> 00:11:59,920 Speaker 1: to be to educate clients on how to think about 210 00:12:00,080 --> 00:12:02,800 Speaker 1: the long term and what to think about the way 211 00:12:02,880 --> 00:12:05,240 Speaker 1: to invest from the basic level of what are the 212 00:12:05,320 --> 00:12:09,400 Speaker 1: fundamentals of what you try to achieve financially an investment 213 00:12:09,480 --> 00:12:11,920 Speaker 1: wise for each one of your goals. And what that 214 00:12:12,080 --> 00:12:14,800 Speaker 1: means is that areas like you know, for example, you know, 215 00:12:15,200 --> 00:12:19,160 Speaker 1: digital assets, any type of of of related information that 216 00:12:19,320 --> 00:12:21,360 Speaker 1: is more supply and demand that there is little in 217 00:12:21,520 --> 00:12:25,319 Speaker 1: terms of fundamental there's little in terms of history. You know, 218 00:12:25,480 --> 00:12:28,040 Speaker 1: they tend to just be an option for clients to 219 00:12:28,120 --> 00:12:32,120 Speaker 1: start getting their interest in investing, but not necessarily to 220 00:12:32,240 --> 00:12:35,360 Speaker 1: form the core of their long term strategy. We tend 221 00:12:35,400 --> 00:12:38,040 Speaker 1: to just you know, continue to educate clients to say, well, 222 00:12:38,240 --> 00:12:41,240 Speaker 1: you know, the basic asset classes, the basic areas of 223 00:12:41,640 --> 00:12:44,520 Speaker 1: investing for the long run as of today, you know, 224 00:12:44,640 --> 00:12:48,120 Speaker 1: still consists on the basic cash fixed income equities, and 225 00:12:48,280 --> 00:12:50,839 Speaker 1: yes there will be other alternatives that are based on 226 00:12:50,920 --> 00:12:54,920 Speaker 1: fundamentals that could actually help in the diversification process. So, Mari, 227 00:12:55,920 --> 00:12:58,240 Speaker 1: I just think it's just a huge, huge number of 228 00:12:58,360 --> 00:13:01,640 Speaker 1: clients out there. Um, how do you attract new clients, 229 00:13:01,760 --> 00:13:04,880 Speaker 1: younger clients. What's the schwab way to get some of 230 00:13:04,920 --> 00:13:07,719 Speaker 1: these young folks to really think about investing for the 231 00:13:07,800 --> 00:13:11,520 Speaker 1: long term. Yes, we we have done, you know, quite 232 00:13:11,559 --> 00:13:13,640 Speaker 1: a bit of workfoll and this where you know, we 233 00:13:13,840 --> 00:13:16,880 Speaker 1: we started at the early stages of working with with 234 00:13:17,440 --> 00:13:20,120 Speaker 1: our current clients and let them know that it's actually 235 00:13:20,480 --> 00:13:24,079 Speaker 1: you know, good for for for their own families to 236 00:13:24,240 --> 00:13:26,560 Speaker 1: just get invested in the clients, you know, whether it's 237 00:13:26,920 --> 00:13:30,160 Speaker 1: investing in slices of stuffs that they like on their 238 00:13:30,240 --> 00:13:33,559 Speaker 1: own and create opportunities in areas that they can have 239 00:13:33,760 --> 00:13:36,600 Speaker 1: like for example, investment teams and things where they can 240 00:13:36,640 --> 00:13:40,280 Speaker 1: actually start putting you know, information for their own families, 241 00:13:40,320 --> 00:13:42,320 Speaker 1: for their own kids, to just try to get early 242 00:13:42,400 --> 00:13:45,480 Speaker 1: into the investment area and understand that it's it's something 243 00:13:45,600 --> 00:13:48,120 Speaker 1: that they need to balance risk and returns and think 244 00:13:48,160 --> 00:13:50,920 Speaker 1: about you know, holding and saving, and that's probably the 245 00:13:51,040 --> 00:13:54,439 Speaker 1: key word, you know, continue to educate clients to save 246 00:13:54,880 --> 00:13:57,079 Speaker 1: so that they can continue to form you know, a 247 00:13:57,240 --> 00:13:59,319 Speaker 1: nest you know as they go. The other piece that 248 00:13:59,360 --> 00:14:01,360 Speaker 1: we actually try to have is we're here to help, 249 00:14:01,640 --> 00:14:04,760 Speaker 1: you know, trying to work with the financial advisor, trying 250 00:14:04,840 --> 00:14:07,280 Speaker 1: to work with somebody that has you know, being in 251 00:14:07,360 --> 00:14:09,360 Speaker 1: the business for a while then can guide them in 252 00:14:09,440 --> 00:14:11,600 Speaker 1: what is the best way to use their resources. It's 253 00:14:11,640 --> 00:14:13,800 Speaker 1: another big part. And the last thing we do is 254 00:14:14,160 --> 00:14:16,120 Speaker 1: understand that we are humans. You know. We do a 255 00:14:16,240 --> 00:14:19,880 Speaker 1: lot of work in decision sciences and behavioral aspects so 256 00:14:20,000 --> 00:14:22,920 Speaker 1: that we can understand, you know, when people emotions get high, 257 00:14:23,280 --> 00:14:26,080 Speaker 1: especially in these periods of high uncertainty, and therefore we 258 00:14:26,160 --> 00:14:28,640 Speaker 1: try to educate people on what is what is sort 259 00:14:28,680 --> 00:14:31,280 Speaker 1: of the utility function and the reaction function they can 260 00:14:31,440 --> 00:14:34,760 Speaker 1: use in periods when things are not as clear. Omar, 261 00:14:34,840 --> 00:14:37,280 Speaker 1: what are you expecting from the economy this year? We're 262 00:14:37,320 --> 00:14:42,760 Speaker 1: getting some uh more bad news on the consumer, which 263 00:14:42,800 --> 00:14:46,240 Speaker 1: seems to be that um he or she is still 264 00:14:46,320 --> 00:14:48,520 Speaker 1: spending a ton, but a lot of it's going on 265 00:14:48,720 --> 00:14:54,920 Speaker 1: credit cards and delinquencies are rising. Yes, Um, we expect 266 00:14:55,200 --> 00:14:59,600 Speaker 1: a really bumpy ride. We expect the economy going in 267 00:14:59,680 --> 00:15:03,240 Speaker 1: through uh really you know on certain times, you know, 268 00:15:03,400 --> 00:15:06,840 Speaker 1: for the next three quarters, it's gonna be a roller coaster. 269 00:15:07,080 --> 00:15:09,160 Speaker 1: I I can I can tell you that you know, 270 00:15:09,240 --> 00:15:13,080 Speaker 1: we're still in these you know, very confusing set of 271 00:15:13,200 --> 00:15:15,320 Speaker 1: level of indicators that we get every time that we 272 00:15:15,480 --> 00:15:17,840 Speaker 1: need to get a new data point, you know, and 273 00:15:18,040 --> 00:15:21,160 Speaker 1: of course you know, the whole discussion between you know, 274 00:15:21,280 --> 00:15:25,120 Speaker 1: what will be the reaction from central banks and into 275 00:15:25,200 --> 00:15:28,080 Speaker 1: their fight of inflation and how much of these inflation 276 00:15:28,280 --> 00:15:31,120 Speaker 1: is as sticky as it looks like just the Prince 277 00:15:31,280 --> 00:15:33,960 Speaker 1: this year with cp I p p I suggesting that, 278 00:15:34,160 --> 00:15:36,520 Speaker 1: you know, the long road to get the two percent 279 00:15:36,640 --> 00:15:41,040 Speaker 1: target for the FED is really gonna be long and bumpy. Um. 280 00:15:41,160 --> 00:15:43,400 Speaker 1: You know, not too long ago people were talking about 281 00:15:43,480 --> 00:15:46,640 Speaker 1: still the rate cuts because they thinking that the economy 282 00:15:46,720 --> 00:15:49,240 Speaker 1: was going to recover quickly. Well, we are not even 283 00:15:49,320 --> 00:15:52,080 Speaker 1: in a you know, talking about recession anymore. We're talking 284 00:15:52,120 --> 00:15:55,640 Speaker 1: about a potentially and re engineering of the economy that 285 00:15:55,760 --> 00:15:58,160 Speaker 1: may not even get into a landing. So so the 286 00:15:59,000 --> 00:16:01,280 Speaker 1: strength and receiling of the economy, at least on the 287 00:16:01,400 --> 00:16:04,400 Speaker 1: data that we have, suggest that it will take some 288 00:16:04,600 --> 00:16:08,960 Speaker 1: more time for everything that the fettes manufacturing to actually 289 00:16:09,080 --> 00:16:11,440 Speaker 1: play a role. And when that happens, then we can 290 00:16:11,480 --> 00:16:14,800 Speaker 1: actually feel a little more you know stable for actually 291 00:16:14,920 --> 00:16:18,680 Speaker 1: make you know, changes into our economic forecast. So putting that, uh, 292 00:16:19,000 --> 00:16:22,280 Speaker 1: that motif altogether, that backdrop altogether, omar, what's in thirty 293 00:16:22,320 --> 00:16:25,120 Speaker 1: seconds kind of what's your main communication point to your 294 00:16:25,160 --> 00:16:29,480 Speaker 1: clients about well, Tina is no longer in existent, Paul, 295 00:16:29,640 --> 00:16:33,280 Speaker 1: that there's a lot of opportunities for people to actually invest. 296 00:16:33,400 --> 00:16:37,320 Speaker 1: I think some of your earlier commentary was that related. 297 00:16:37,360 --> 00:16:39,200 Speaker 1: If you actually think that the short term of the 298 00:16:39,280 --> 00:16:42,280 Speaker 1: curve today in fixed income, it's probably giving you as 299 00:16:42,400 --> 00:16:45,280 Speaker 1: much you know, yield as you can get with earnings. 300 00:16:45,440 --> 00:16:48,040 Speaker 1: And if you think about that, you know, the opportunity 301 00:16:48,120 --> 00:16:50,920 Speaker 1: to just diversify between you know, the short term, the 302 00:16:51,000 --> 00:16:53,560 Speaker 1: long term and equities is probably the best we have 303 00:16:53,680 --> 00:16:55,680 Speaker 1: had in a while. So this is a good opportunity 304 00:16:55,760 --> 00:16:59,480 Speaker 1: for people to you know, diversify their strategies between bonds 305 00:16:59,520 --> 00:17:01,760 Speaker 1: and equally is that we probably haven't had for at 306 00:17:01,840 --> 00:17:05,320 Speaker 1: least fiefteen years. All right, o'mark, I really appreciate you 307 00:17:05,400 --> 00:17:07,760 Speaker 1: taking a time to check in with us Omar Aguilar. 308 00:17:07,880 --> 00:17:12,320 Speaker 1: He's CEO and c i O of Schwab Asset Management, 309 00:17:12,720 --> 00:17:16,680 Speaker 1: talking about diversification, talking about the longer term investment parameters 310 00:17:16,800 --> 00:17:19,440 Speaker 1: that you know most investors you know, need to probably 311 00:17:19,480 --> 00:17:22,800 Speaker 1: focus on. Um, we should have got his favorite professor 312 00:17:23,040 --> 00:17:25,560 Speaker 1: from from Duke from Duke. Yeah, we'll do that next time. 313 00:17:25,640 --> 00:17:29,080 Speaker 1: I mean these statistics and decision sciences. That sounds pretty 314 00:17:29,080 --> 00:17:31,240 Speaker 1: heavy on the math. That sounds awesome to me. I 315 00:17:31,280 --> 00:17:32,840 Speaker 1: don't know. I was told there wouldn't be any math 316 00:17:32,880 --> 00:17:35,159 Speaker 1: theoris like game theory. I guess. I guess there's some 317 00:17:35,240 --> 00:17:38,159 Speaker 1: smart people down there at Duke. So uh, good stuff. 318 00:17:40,760 --> 00:17:43,680 Speaker 1: We had a story overnight that credit card debt for 319 00:17:43,920 --> 00:17:48,160 Speaker 1: Americans has risen to almost a trillion dollars. I don't 320 00:17:48,160 --> 00:17:50,800 Speaker 1: know if that means Americans are using credit cards more 321 00:17:51,760 --> 00:17:54,400 Speaker 1: or that prices are higher. And there's a business I've 322 00:17:54,400 --> 00:17:56,800 Speaker 1: been looking into for a few weeks now called Imprint, 323 00:17:57,440 --> 00:17:59,720 Speaker 1: and as far as I can understand, what they do 324 00:18:00,359 --> 00:18:04,280 Speaker 1: is to try and help other companies with credit card 325 00:18:04,359 --> 00:18:07,640 Speaker 1: issuance with rewards programs and loyalty programs, that kind of thing. 326 00:18:08,040 --> 00:18:10,719 Speaker 1: I've managed to get the CEO in here in our 327 00:18:10,760 --> 00:18:13,880 Speaker 1: studio in New York City. Dara Murphy joins us. He's 328 00:18:13,920 --> 00:18:16,040 Speaker 1: also the founder of the business. So great to have 329 00:18:16,160 --> 00:18:19,320 Speaker 1: you here. Dara tell us, first of all, what Imprint 330 00:18:19,600 --> 00:18:24,080 Speaker 1: does well, thanks for having me on. Imprint was started. 331 00:18:24,280 --> 00:18:26,200 Speaker 1: It's about two and a half years ago, and the 332 00:18:26,280 --> 00:18:29,240 Speaker 1: goal was to compete with banks that help America's great 333 00:18:29,280 --> 00:18:32,199 Speaker 1: bronze launch credit cards. Co branded credit cards have been 334 00:18:32,200 --> 00:18:34,639 Speaker 1: a thing for thirty years in the America. You can 335 00:18:34,720 --> 00:18:36,280 Speaker 1: you get a great Delta card if you work with 336 00:18:36,320 --> 00:18:38,320 Speaker 1: om X. But there's a lot of great bronze out 337 00:18:38,359 --> 00:18:40,960 Speaker 1: there that the biggest banks, the bulge bracket banks, won't 338 00:18:40,960 --> 00:18:43,240 Speaker 1: work with. And we saw an opportunity to go help 339 00:18:43,320 --> 00:18:46,080 Speaker 1: those those great brodens, whether their hotel companies been a 340 00:18:46,119 --> 00:18:48,119 Speaker 1: around for thirty years, grocery stores, or some of our 341 00:18:48,160 --> 00:18:50,840 Speaker 1: clients that have been around for a hundred years. Our 342 00:18:50,880 --> 00:18:52,639 Speaker 1: goal is to help them issue credit cards. And so 343 00:18:52,760 --> 00:18:54,520 Speaker 1: what we do and we talk to them, is we 344 00:18:54,600 --> 00:18:56,600 Speaker 1: give them a pitch that we're like a buying plus 345 00:18:56,640 --> 00:18:59,440 Speaker 1: a technology company and you get everything from us that 346 00:18:59,480 --> 00:19:01,840 Speaker 1: you would get from Barclays, for example, which is a 347 00:19:01,880 --> 00:19:04,480 Speaker 1: big co branded credit card business. But in addition, you 348 00:19:04,640 --> 00:19:07,480 Speaker 1: get an experience that a great brand can be proud of. 349 00:19:07,760 --> 00:19:10,400 Speaker 1: So what what is um let's take the grocery store, 350 00:19:10,480 --> 00:19:13,800 Speaker 1: for instance. What is the benefit to them? Is it? 351 00:19:14,000 --> 00:19:16,480 Speaker 1: I guess loyalty? Right? If you have a brand and 352 00:19:16,520 --> 00:19:18,720 Speaker 1: credit card, you must really like that business. But do 353 00:19:18,880 --> 00:19:22,040 Speaker 1: consumers get a discount? Are they encouraged the shop? They're 354 00:19:22,119 --> 00:19:26,000 Speaker 1: more often? Are there other programs? Does it work? It 355 00:19:26,040 --> 00:19:29,040 Speaker 1: should be a virtuals cycle, right, so the brand should 356 00:19:29,080 --> 00:19:31,600 Speaker 1: get a stickier customer that comes back more and more. 357 00:19:31,920 --> 00:19:34,640 Speaker 1: You get this beautiful boost of incrementality when you put 358 00:19:34,680 --> 00:19:36,760 Speaker 1: a credit card in the person's pocket. And the reason 359 00:19:36,840 --> 00:19:39,480 Speaker 1: you get the incrementality is you give the person a 360 00:19:39,560 --> 00:19:42,120 Speaker 1: reason to come back. So you give them some base rewards. 361 00:19:42,119 --> 00:19:44,639 Speaker 1: Everybody knows that five at the brand, one and a 362 00:19:44,680 --> 00:19:46,520 Speaker 1: half two percent everywhere else, so it's a reason to 363 00:19:46,640 --> 00:19:48,359 Speaker 1: use the card all the time. And then you make 364 00:19:48,400 --> 00:19:51,439 Speaker 1: them feel more special. Right. We're working with our grocery 365 00:19:51,480 --> 00:19:54,600 Speaker 1: partner on express checkout lanes only for card holders. UM, 366 00:19:55,480 --> 00:19:58,000 Speaker 1: we have that in our I just noticed that that's 367 00:19:58,000 --> 00:19:59,960 Speaker 1: a good enough. That was just in the past couple 368 00:20:00,080 --> 00:20:03,639 Speaker 1: months at the ACME in UH somewhere in New Jersey. 369 00:20:03,680 --> 00:20:05,359 Speaker 1: I don't know the shop right by me. The lines 370 00:20:05,359 --> 00:20:07,879 Speaker 1: are always so damn long. But I feel like I 371 00:20:07,880 --> 00:20:09,520 Speaker 1: would definitely get a credit card if I could go 372 00:20:09,600 --> 00:20:13,680 Speaker 1: to I mean, you open a company right at the 373 00:20:13,760 --> 00:20:17,480 Speaker 1: beginning of a pandemic, but I would think, like, just 374 00:20:17,640 --> 00:20:20,920 Speaker 1: for me personally, I use my cards much more frequently 375 00:20:21,080 --> 00:20:23,880 Speaker 1: now than I ever did before. And I'm guessing that's 376 00:20:23,880 --> 00:20:26,120 Speaker 1: a trend. How did how did? How have you seen 377 00:20:26,160 --> 00:20:27,880 Speaker 1: the business kind of involved over the past few years. 378 00:20:28,320 --> 00:20:30,280 Speaker 1: We've just been fortunate over the last few years that 379 00:20:30,800 --> 00:20:33,120 Speaker 1: customers are coming back to commerce. They're going back into 380 00:20:33,160 --> 00:20:35,880 Speaker 1: the real world. On brands that we work with, which 381 00:20:35,920 --> 00:20:39,040 Speaker 1: we call America's great brands, really want to away to 382 00:20:39,080 --> 00:20:41,639 Speaker 1: lock in their customers. All brands that have been around 383 00:20:41,720 --> 00:20:44,680 Speaker 1: for over thirty years, they're under threat from the e 384 00:20:44,760 --> 00:20:47,960 Speaker 1: commerce giants, whether that's Instant Cart or door Dash or Amazon, 385 00:20:48,359 --> 00:20:50,440 Speaker 1: who have a trove of data. You think about Uber, 386 00:20:50,480 --> 00:20:52,600 Speaker 1: you open the Uber app. Before you open the Uber app, 387 00:20:52,640 --> 00:20:54,560 Speaker 1: it knows whether you're going to order food or whether 388 00:20:54,600 --> 00:20:57,360 Speaker 1: you're going to order an Uber and all of these 389 00:20:57,720 --> 00:21:00,240 Speaker 1: UH incumbents are in trouble because they don't have access 390 00:21:00,280 --> 00:21:01,920 Speaker 1: to that data. Well, credit cards are a great way 391 00:21:01,920 --> 00:21:03,840 Speaker 1: to bothe get your customers to spend more and become 392 00:21:03,880 --> 00:21:05,840 Speaker 1: more loyal, but also get to know more about your 393 00:21:05,840 --> 00:21:08,119 Speaker 1: customers and give them reasons to come back. And so 394 00:21:08,480 --> 00:21:10,640 Speaker 1: when we started the company, we've been riding this wave 395 00:21:10,720 --> 00:21:13,040 Speaker 1: of all of these great brands that people have tons 396 00:21:13,119 --> 00:21:15,879 Speaker 1: of affinity for, love the actual experience and go to 397 00:21:15,960 --> 00:21:18,639 Speaker 1: the hotel or going into the grocery store and giving 398 00:21:18,680 --> 00:21:21,120 Speaker 1: them the power to lock in their customer better, giving 399 00:21:21,160 --> 00:21:23,440 Speaker 1: that customer a better deal. And so, as we talked about, 400 00:21:23,520 --> 00:21:27,040 Speaker 1: it should be this um self propelling circle of you 401 00:21:27,119 --> 00:21:28,680 Speaker 1: get a better reward, you want to go back, and 402 00:21:28,760 --> 00:21:30,800 Speaker 1: the brand gets a stick of your customer. There is 403 00:21:31,040 --> 00:21:33,600 Speaker 1: credit card debt associated with that you brought up with 404 00:21:33,640 --> 00:21:35,600 Speaker 1: the start, but our goal is to be the most 405 00:21:35,680 --> 00:21:39,399 Speaker 1: trusted experience, right, So there are definitely credit cards definitely 406 00:21:39,400 --> 00:21:41,360 Speaker 1: have a bad name in some parts of the economy, 407 00:21:41,640 --> 00:21:44,720 Speaker 1: particularly with banks sutil you think, I think it's particularly 408 00:21:45,080 --> 00:21:47,640 Speaker 1: certain store cards where the banks didn't make it easy 409 00:21:47,720 --> 00:21:50,399 Speaker 1: for you to pay off, where you get these gotcha bills, 410 00:21:50,480 --> 00:21:52,800 Speaker 1: you get these junk fees that President Biden has been 411 00:21:52,840 --> 00:21:55,879 Speaker 1: railing against. That's a terrible experience. If we work with 412 00:21:55,960 --> 00:21:58,560 Speaker 1: the great brand, we want you to We know that 413 00:21:58,680 --> 00:22:00,879 Speaker 1: you trust the brand already, and our job is to 414 00:22:00,960 --> 00:22:03,960 Speaker 1: engender more trust, not less trust. And so we actually 415 00:22:04,040 --> 00:22:05,800 Speaker 1: think that if we work with the brand, if we 416 00:22:05,840 --> 00:22:07,920 Speaker 1: give the customer better experience, we can make it easier 417 00:22:07,960 --> 00:22:09,680 Speaker 1: to see what your interest is. You never get a 418 00:22:09,720 --> 00:22:11,920 Speaker 1: gotcha fee, You're much more likely to use the cards, 419 00:22:11,920 --> 00:22:14,639 Speaker 1: You're much more likely to be willing to take credit 420 00:22:14,720 --> 00:22:16,080 Speaker 1: when you need it and then pay it back when 421 00:22:16,119 --> 00:22:17,760 Speaker 1: you don't, and you're much more likely to shop with 422 00:22:17,800 --> 00:22:19,480 Speaker 1: the brand. And so that's part of the cycle of 423 00:22:19,800 --> 00:22:21,119 Speaker 1: if you do right by the customer, you do right 424 00:22:21,160 --> 00:22:23,240 Speaker 1: by the brand, you get us a better outcome for everyone. 425 00:22:23,320 --> 00:22:25,000 Speaker 1: Does it make a difference to you if we go 426 00:22:25,160 --> 00:22:29,119 Speaker 1: into a recession, or let's qualify that better. Does it does? 427 00:22:29,240 --> 00:22:30,919 Speaker 1: How much does it make a difference to you if 428 00:22:30,920 --> 00:22:33,159 Speaker 1: we go into a recession? It makes a difference to 429 00:22:33,240 --> 00:22:35,479 Speaker 1: every business. If we go into a recession, right spending 430 00:22:35,480 --> 00:22:39,159 Speaker 1: goes down, delinquencies naturally go up in a down cycle. 431 00:22:39,600 --> 00:22:42,320 Speaker 1: Our thing is how do you match risk with reward? 432 00:22:42,640 --> 00:22:44,920 Speaker 1: Um we have a risk function of ten or eleven 433 00:22:45,000 --> 00:22:47,879 Speaker 1: people that focus on a multibillion dollar book of loans. 434 00:22:48,440 --> 00:22:50,879 Speaker 1: Their job is to forecast the cycle and keep us 435 00:22:50,880 --> 00:22:53,320 Speaker 1: safe throughout it. And our job is, honestly not to 436 00:22:53,400 --> 00:22:56,320 Speaker 1: give credit to people who haven't figured out yet how 437 00:22:56,400 --> 00:22:58,439 Speaker 1: to responsibly use it, because it's a bad outcome. It's 438 00:22:58,440 --> 00:23:00,320 Speaker 1: a bad outcome for our company, and and it's a 439 00:23:00,359 --> 00:23:02,560 Speaker 1: bad outcome for the brand, and it's a terrible outcome 440 00:23:02,640 --> 00:23:05,159 Speaker 1: for the consumer. And so not are we only are 441 00:23:05,200 --> 00:23:07,040 Speaker 1: we trying to protect our balance sheet or P and 442 00:23:07,119 --> 00:23:09,199 Speaker 1: L when we underwrite people, we're kind of looking at 443 00:23:09,280 --> 00:23:11,439 Speaker 1: for them too, and also looking out for our brand partners. 444 00:23:11,520 --> 00:23:16,720 Speaker 1: Are you threatened by Clarna or what's the other one firm? Yeah, 445 00:23:16,720 --> 00:23:19,200 Speaker 1: a firm where you can buy now, pay later. So 446 00:23:19,960 --> 00:23:22,359 Speaker 1: they're different products that serve different things. And so you 447 00:23:22,440 --> 00:23:24,879 Speaker 1: think about a Clarna, it's great to buy a Peloton, 448 00:23:25,040 --> 00:23:27,600 Speaker 1: I turn up, I want this one thing I want 449 00:23:27,640 --> 00:23:29,399 Speaker 1: to loan, and I'm going to forget about it and 450 00:23:29,480 --> 00:23:31,080 Speaker 1: not come back. The hard thing is when you don't 451 00:23:31,080 --> 00:23:32,840 Speaker 1: have a card, you can't use it every day. The 452 00:23:32,920 --> 00:23:35,240 Speaker 1: card lets you shop with merchants that you go back 453 00:23:35,280 --> 00:23:37,120 Speaker 1: to a bunch. It's not just buying a one time 454 00:23:37,160 --> 00:23:39,800 Speaker 1: peloton or a fridge, and it lets you give rewards. 455 00:23:39,840 --> 00:23:41,879 Speaker 1: You don't get any reward from Klarna. And so the 456 00:23:41,920 --> 00:23:44,520 Speaker 1: whole purpose of Klarna, if you're a business, is help 457 00:23:44,560 --> 00:23:47,520 Speaker 1: me with this incremental conversion. Make it easier to press 458 00:23:47,560 --> 00:23:50,240 Speaker 1: the buy button. Our whole businesses can we bring back 459 00:23:50,280 --> 00:23:52,159 Speaker 1: the customer more and make them stickier? And so we 460 00:23:52,240 --> 00:23:54,760 Speaker 1: serve different problems and a lot of times our partners 461 00:23:54,800 --> 00:23:57,320 Speaker 1: have a Clarina installed of the check out and it 462 00:23:57,359 --> 00:23:59,800 Speaker 1: doesn't cannibalize us because we serve a different thing. How 463 00:24:00,200 --> 00:24:03,680 Speaker 1: millennials gen z, how do they engage with credit cards 464 00:24:03,720 --> 00:24:06,200 Speaker 1: in general? And my daughter is twenty six, she's a 465 00:24:06,320 --> 00:24:09,159 Speaker 1: point maven. I mean, it's amazing what she does with 466 00:24:09,240 --> 00:24:11,320 Speaker 1: the points, and so she's technically gen Z. And if 467 00:24:11,359 --> 00:24:13,000 Speaker 1: you can, if you listen to the media for the 468 00:24:13,080 --> 00:24:15,600 Speaker 1: last around this, for the last ten years, they would 469 00:24:15,600 --> 00:24:18,040 Speaker 1: have said gen Z doesn't like, doesn't want credit cards, 470 00:24:18,240 --> 00:24:20,520 Speaker 1: They're going to not use them. And in reality, what 471 00:24:20,600 --> 00:24:22,680 Speaker 1: we've seen over the last two or three years is 472 00:24:22,680 --> 00:24:25,320 Speaker 1: the highest uptake rate of credit cards is gen Z. 473 00:24:25,480 --> 00:24:27,920 Speaker 1: You have waves like people become consumers, they start to 474 00:24:27,960 --> 00:24:30,080 Speaker 1: worry about their credit score and they can't just use 475 00:24:30,119 --> 00:24:32,800 Speaker 1: buy an out, pay later. And so we've seen a 476 00:24:33,040 --> 00:24:35,440 Speaker 1: real adoption rate by gen Z and by millennials of 477 00:24:35,480 --> 00:24:37,960 Speaker 1: credit cards. They're just more thoughtful. To be honest, a 478 00:24:38,000 --> 00:24:40,040 Speaker 1: lot of people have a hangover seeing their parents in 479 00:24:40,080 --> 00:24:42,720 Speaker 1: the in the global financial crisis, dealing with too much time, 480 00:24:43,400 --> 00:24:45,440 Speaker 1: and there's a lot more thoughtful. They want to do 481 00:24:45,760 --> 00:24:48,040 Speaker 1: more socially conscious things with their rewards. So one of 482 00:24:48,080 --> 00:24:50,280 Speaker 1: the things we offer is, yeah, you can earn your points, 483 00:24:50,359 --> 00:24:52,320 Speaker 1: your cash back that you can use of the brand. 484 00:24:52,400 --> 00:24:54,440 Speaker 1: You can also donate it. And they really like that. 485 00:24:54,600 --> 00:24:57,760 Speaker 1: And so we see gen Z using their rewards to 486 00:24:57,840 --> 00:25:00,399 Speaker 1: make themselves feel better, not just to consume more, and 487 00:25:00,520 --> 00:25:02,040 Speaker 1: to do things like I want to give this to 488 00:25:02,119 --> 00:25:04,520 Speaker 1: the right social cause. There's a real difference between let's 489 00:25:04,560 --> 00:25:08,160 Speaker 1: say older millennials who are buying a home, they have kids, 490 00:25:08,359 --> 00:25:10,639 Speaker 1: their budget conscious for the first time, the boom boomers 491 00:25:10,680 --> 00:25:12,520 Speaker 1: who still carry a wat of cash. There you go. 492 00:25:14,040 --> 00:25:16,600 Speaker 1: Fall's an old school Wall Street bankers, so he's always 493 00:25:16,640 --> 00:25:18,399 Speaker 1: going to carry a roll of cash in this pocket. 494 00:25:18,440 --> 00:25:20,520 Speaker 1: But I'll let you in a little secret. He hasn't 495 00:25:20,640 --> 00:25:23,400 Speaker 1: used any cash for two years. All right, Dark Great, 496 00:25:23,400 --> 00:25:24,960 Speaker 1: get you in here. I want to get you back 497 00:25:25,040 --> 00:25:27,119 Speaker 1: because we can tell by your accent that you're from 498 00:25:27,160 --> 00:25:29,560 Speaker 1: France or something. So I want to hear what it's 499 00:25:29,640 --> 00:25:32,840 Speaker 1: like to start a business, especially in the pandemic um 500 00:25:33,000 --> 00:25:34,639 Speaker 1: and and scale it at the way you have. So 501 00:25:34,760 --> 00:25:36,760 Speaker 1: Dar Murfy Great to get you in here. He is 502 00:25:36,840 --> 00:25:43,480 Speaker 1: the CEO and the founder of Imprint. Let's talk a 503 00:25:43,480 --> 00:25:45,680 Speaker 1: little crypto here. We're gonna check in with Bloomberg Cross 504 00:25:45,720 --> 00:25:48,240 Speaker 1: Asset reporter Katie Griffelgie's here in our Bloomberg inter Active 505 00:25:48,240 --> 00:25:51,240 Speaker 1: Broker studio, and we also have Bloomberg Intelligence Senior macro 506 00:25:51,359 --> 00:25:56,800 Speaker 1: strategist Mike McGlone. He's manning the Bloomberg Intelligence my AMI outpost. Mike, 507 00:25:56,880 --> 00:25:59,120 Speaker 1: hopefully get the work is not too hard down there 508 00:25:59,200 --> 00:26:01,359 Speaker 1: for you here in this Ebruary day. But talk to 509 00:26:01,480 --> 00:26:04,560 Speaker 1: us about crypto. I blinked and this thing is back 510 00:26:04,760 --> 00:26:08,159 Speaker 1: bitcoins back above thousand. Give us your macro call here 511 00:26:08,200 --> 00:26:10,639 Speaker 1: as you talk to clients. The fastest horse in the 512 00:26:10,760 --> 00:26:12,680 Speaker 1: race has bounced the most is here, and I think 513 00:26:12,760 --> 00:26:15,760 Speaker 1: bounces the keyword Paul, because it looks to me more 514 00:26:16,200 --> 00:26:18,760 Speaker 1: at risk of a bear market rally than the beginning 515 00:26:18,840 --> 00:26:21,399 Speaker 1: of something new and enduring. So here's the significance of 516 00:26:21,440 --> 00:26:25,480 Speaker 1: cryptos are facing their first potential US recession and bitcoin 517 00:26:25,560 --> 00:26:28,400 Speaker 1: has never the fifty week moving average technically has never 518 00:26:28,480 --> 00:26:31,160 Speaker 1: dropped below the two week moving average, which it has done. 519 00:26:31,200 --> 00:26:33,720 Speaker 1: So it's somewhat and that all happens around twenty five tho. 520 00:26:34,000 --> 00:26:35,800 Speaker 1: So the markets bumped up to very good level, and 521 00:26:35,840 --> 00:26:37,760 Speaker 1: I look at it is Yes, I think in the 522 00:26:37,800 --> 00:26:39,800 Speaker 1: big picture this is a very good bull market. But 523 00:26:39,880 --> 00:26:42,320 Speaker 1: I think what's happening around these levels that we're seeing 524 00:26:42,359 --> 00:26:45,399 Speaker 1: more of the responsive sellers. Okay, great, I'm bullish, but 525 00:26:45,440 --> 00:26:48,359 Speaker 1: at these levels you gotta prove it. Hey, what do 526 00:26:48,400 --> 00:26:52,080 Speaker 1: you think about You know, as we see regulators cracked 527 00:26:52,119 --> 00:26:56,960 Speaker 1: down the sec sending out wells notices, um settling with 528 00:26:57,280 --> 00:27:00,960 Speaker 1: crack in on the securitization of theorium, which was like, 529 00:27:01,680 --> 00:27:05,320 Speaker 1: I mean, ethereum staking. That was part of the great 530 00:27:05,480 --> 00:27:09,680 Speaker 1: hope of the future of crypto, right, why are we 531 00:27:09,800 --> 00:27:12,480 Speaker 1: still seeing these games? You know, it's a good question. 532 00:27:12,560 --> 00:27:14,800 Speaker 1: I have something very scary to tell you about though, 533 00:27:15,280 --> 00:27:18,960 Speaker 1: a death cross it could be approaching when it comes 534 00:27:19,040 --> 00:27:21,920 Speaker 1: to bitcoin. Matt Mayley. He pointed this out in a note. 535 00:27:21,960 --> 00:27:24,520 Speaker 1: I think it was yesterday. He was looking at bitcoin's 536 00:27:24,560 --> 00:27:29,360 Speaker 1: fifty week moving average. It touched the two hundred week 537 00:27:29,480 --> 00:27:33,960 Speaker 1: moving average. When that happens, apparently it's very he's looking 538 00:27:34,000 --> 00:27:37,560 Speaker 1: at weeks we Typically it's the daily moving average, but 539 00:27:37,600 --> 00:27:40,960 Speaker 1: he's looking at the the moving averages when it comes 540 00:27:41,000 --> 00:27:43,160 Speaker 1: to the weeks. But in any case, that has never 541 00:27:43,880 --> 00:27:47,080 Speaker 1: happened before, and I don't know, the name implies that 542 00:27:47,160 --> 00:27:48,920 Speaker 1: that could be bad. I'd be curious to hear Mike's 543 00:27:48,920 --> 00:27:52,800 Speaker 1: thoughts on it. Yeah, well that's the death cross bad Mike, Well, 544 00:27:52,880 --> 00:27:54,919 Speaker 1: that's the thing. But the key thing I learned as 545 00:27:54,920 --> 00:27:57,239 Speaker 1: the traders, once it hits the popular press like us, 546 00:27:57,320 --> 00:27:59,240 Speaker 1: then you want to do the opposite. But the key 547 00:27:59,280 --> 00:28:01,720 Speaker 1: thing point Katie point out, it is the weekly so 548 00:28:01,840 --> 00:28:04,760 Speaker 1: it's a significant rollover. Everything is kind of tilting down 549 00:28:05,040 --> 00:28:07,000 Speaker 1: in cryptos, and they bounced up to very good levels. 550 00:28:07,080 --> 00:28:09,159 Speaker 1: The key thing I look at is what was the 551 00:28:09,280 --> 00:28:12,320 Speaker 1: major force of pressured almost all risk asses, most notaly 552 00:28:12,359 --> 00:28:16,119 Speaker 1: cryptos last year, and that was expectations for FED right hikes, 553 00:28:16,359 --> 00:28:18,960 Speaker 1: and that's still there. The s don't fight the FED 554 00:28:19,040 --> 00:28:21,160 Speaker 1: mantras still there. So I see the risk is now 555 00:28:21,320 --> 00:28:24,920 Speaker 1: that the stock markets rolling over, cryptos are rolling over. 556 00:28:24,960 --> 00:28:26,879 Speaker 1: But you can see what's going to happen in the 557 00:28:26,960 --> 00:28:29,720 Speaker 1: long term when this whole thing bottoms, is crypto should 558 00:28:29,720 --> 00:28:31,360 Speaker 1: come out ahead. The key things right now is we're 559 00:28:31,359 --> 00:28:34,480 Speaker 1: still fighting the FED and markets have bounced, and my 560 00:28:34,720 --> 00:28:37,440 Speaker 1: bias is the macro. In terms of the macros, the 561 00:28:37,440 --> 00:28:39,600 Speaker 1: stock market low is probably not in typically goes down 562 00:28:39,680 --> 00:28:42,000 Speaker 1: a lot more in a recession, that which means more 563 00:28:42,080 --> 00:28:44,400 Speaker 1: pressure for cryptos, most normally bitcoin. I just want to 564 00:28:44,440 --> 00:28:46,680 Speaker 1: know how these prices are going up. Like Katie, you 565 00:28:47,600 --> 00:28:51,120 Speaker 1: talk to investors all morning long, right Bill, Donna sits 566 00:28:51,200 --> 00:28:55,400 Speaker 1: right behind you. She talks to investors constantly. Mike, I'm 567 00:28:55,480 --> 00:28:58,040 Speaker 1: sure that you, you know, probably go to lunch or 568 00:28:58,160 --> 00:29:00,680 Speaker 1: some steakhouse with a bunch of investors at least once 569 00:29:00,720 --> 00:29:03,520 Speaker 1: a week. Have has either one of you talked to 570 00:29:03,800 --> 00:29:08,440 Speaker 1: anyone who's bought bitcoin. I haven't you know? You know, 571 00:29:08,520 --> 00:29:10,840 Speaker 1: I'm obsessed with cash right now. So that's like the 572 00:29:10,920 --> 00:29:14,640 Speaker 1: spiritual opposite of bitcoin, I would say. But it is interesting. 573 00:29:14,680 --> 00:29:16,440 Speaker 1: For a while, it felt like you could just like 574 00:29:16,640 --> 00:29:20,720 Speaker 1: neatly put the macro conversation on bitcoin. Stocks are rallying, 575 00:29:20,760 --> 00:29:22,800 Speaker 1: so of course bitcoin is ralling to it feels like 576 00:29:22,880 --> 00:29:25,960 Speaker 1: it's almost broken away from that. And I don't have 577 00:29:26,080 --> 00:29:28,720 Speaker 1: a good narrative right now for why it's rallying the 578 00:29:28,760 --> 00:29:30,200 Speaker 1: way it is. I mean, I'm sure some of that 579 00:29:30,320 --> 00:29:33,200 Speaker 1: just comes down to really pour liquidity and you can 580 00:29:33,360 --> 00:29:35,880 Speaker 1: really push it around. My Katie wrote a great story 581 00:29:35,960 --> 00:29:38,800 Speaker 1: the other day about how cash is basically yielding five percent. 582 00:29:38,880 --> 00:29:41,800 Speaker 1: What's the yield on bitcoin? Well, exactly, Matt, I agree 583 00:29:41,840 --> 00:29:44,160 Speaker 1: with you. To me, this is a boomer dream when 584 00:29:44,160 --> 00:29:45,720 Speaker 1: you can go plunk into a two you note and 585 00:29:45,760 --> 00:29:47,840 Speaker 1: get an over nine percent for two years, you say so, 586 00:29:47,880 --> 00:29:49,320 Speaker 1: thank you very much. I haven't been able to do 587 00:29:49,400 --> 00:29:51,800 Speaker 1: that predicting, but I did get a call from of 588 00:29:51,840 --> 00:29:53,600 Speaker 1: the smartest people I know in the bid is a 589 00:29:53,640 --> 00:29:57,080 Speaker 1: big arbitrage hedge fund last last in December. In the minute, 590 00:29:57,160 --> 00:30:00,640 Speaker 1: he said to me, Mike, what's this gbtcson? I knew 591 00:30:00,680 --> 00:30:03,680 Speaker 1: that was a bottom because the discount got so extreme, 592 00:30:03,720 --> 00:30:06,200 Speaker 1: and this is a distress distressed debt person. So to me, 593 00:30:06,360 --> 00:30:09,120 Speaker 1: this is a beer market. Explain to everyone else. There 594 00:30:10,720 --> 00:30:13,640 Speaker 1: is a great scale bitcoin trust. It's the most widely 595 00:30:14,160 --> 00:30:18,440 Speaker 1: tracked bitcoin um exchange trading product. It's not an e 596 00:30:18,520 --> 00:30:23,760 Speaker 1: t F but it's a trusts not yet, but it 597 00:30:23,840 --> 00:30:26,120 Speaker 1: got to extreme discount and had you know, hit the 598 00:30:26,200 --> 00:30:33,520 Speaker 1: stops and it's up what fifty percent since like this year. 599 00:30:34,040 --> 00:30:36,520 Speaker 1: Now that's a beer bear market rally. But it just 600 00:30:36,640 --> 00:30:39,560 Speaker 1: got too cheap on a discounted you know, discount to 601 00:30:39,720 --> 00:30:42,080 Speaker 1: premium basis. So I look at it. Okay, market get 602 00:30:42,120 --> 00:30:44,440 Speaker 1: way over sold. It's bounced, but we still face so 603 00:30:44,600 --> 00:30:47,120 Speaker 1: significant headwinds that yes, and the big picture, I think 604 00:30:47,160 --> 00:30:49,479 Speaker 1: bitcoin is gonna go continue to go up a lot 605 00:30:49,560 --> 00:30:51,800 Speaker 1: more like most assets. But right now, what are we 606 00:30:51,880 --> 00:30:53,600 Speaker 1: looking at from the Fed? They are still tightening into 607 00:30:53,600 --> 00:30:56,120 Speaker 1: stock markets rolling over and we're potentially heading towards the recession. 608 00:30:56,120 --> 00:30:58,479 Speaker 1: These are bad for risk gus. It's in bitcoins when 609 00:30:58,480 --> 00:31:03,920 Speaker 1: the risk rolled in incredibly bearish calling about three seconds there. Well, 610 00:31:04,000 --> 00:31:06,120 Speaker 1: it's the key fact that I really have to point 611 00:31:06,160 --> 00:31:09,120 Speaker 1: out is bitcoin is the leading indicator. If it sustains 612 00:31:09,160 --> 00:31:11,680 Speaker 1: above this twenty five thousand lover, that means a lot 613 00:31:11,800 --> 00:31:13,960 Speaker 1: for everything. And I look at as an next trader, 614 00:31:13,960 --> 00:31:15,920 Speaker 1: and may you say to yourself, Okay, prove it. I'll 615 00:31:15,960 --> 00:31:18,320 Speaker 1: structure a put position here and make you prove it. 616 00:31:18,440 --> 00:31:19,800 Speaker 1: And if it does work, and then we'll get into 617 00:31:19,800 --> 00:31:21,600 Speaker 1: the longer term trade. Remember the old thing on Wall 618 00:31:21,640 --> 00:31:24,040 Speaker 1: Street and people would say, oh, I'm bullish, and then 619 00:31:24,120 --> 00:31:26,600 Speaker 1: boss would say, okay, well of south housand, what do 620 00:31:26,640 --> 00:31:28,640 Speaker 1: you mean I'm bullish? And you say, well, sell thousand. 621 00:31:28,680 --> 00:31:31,000 Speaker 1: We see what happens the market doesn't go down, Okay, 622 00:31:31,040 --> 00:31:35,640 Speaker 1: we'll buy ten THO. He just said, g BTC isn't 623 00:31:35,960 --> 00:31:38,880 Speaker 1: an e t F yet. What do you say if 624 00:31:38,880 --> 00:31:40,920 Speaker 1: I told you I haven't seen Evil Dead two yet, 625 00:31:42,520 --> 00:31:45,200 Speaker 1: that implies that you're going to in the future, which Mike, 626 00:31:45,240 --> 00:31:47,400 Speaker 1: you're implying this will become an e t F in 627 00:31:47,480 --> 00:31:51,000 Speaker 1: the future. Have you ever heard of Gary Gensler? Terribly unlikely, 628 00:31:51,760 --> 00:31:54,000 Speaker 1: But I think that's what's happening. And so we launched 629 00:31:54,000 --> 00:31:57,120 Speaker 1: a Bloomberg Galaxy Cryptoline XS almost five years ago. What's 630 00:31:57,160 --> 00:31:59,840 Speaker 1: the main thought is this space needs to track in 631 00:32:00,080 --> 00:32:02,280 Speaker 1: decks and E t F to track and indext like 632 00:32:02,400 --> 00:32:04,480 Speaker 1: the S and B five founder, I think you're gonna 633 00:32:04,480 --> 00:32:07,160 Speaker 1: protect investors. That's where it's going to go. I think 634 00:32:07,400 --> 00:32:09,880 Speaker 1: right now, typically it isn't. We're in a pretty extreme 635 00:32:09,920 --> 00:32:12,000 Speaker 1: regulation mode and a lot of firms in the US 636 00:32:12,040 --> 00:32:14,280 Speaker 1: are are not they're leaving the US are trying to 637 00:32:14,880 --> 00:32:17,760 Speaker 1: avoid the regulation. But to me, to protect investors and 638 00:32:17,840 --> 00:32:20,480 Speaker 1: not pick winners, that's we're eventually gonna go. It's just 639 00:32:20,520 --> 00:32:24,800 Speaker 1: gonna take a while. So, Mike, you're down in Miami, 640 00:32:24,880 --> 00:32:28,480 Speaker 1: the self proclaimed capital, bitcoin capital or crypto capital of 641 00:32:28,600 --> 00:32:30,720 Speaker 1: the U S the I guess the Austin, Texas or 642 00:32:30,760 --> 00:32:32,680 Speaker 1: the you know, something like that, trying to be cool. 643 00:32:32,960 --> 00:32:35,840 Speaker 1: What's the mood down there of the folks that have 644 00:32:35,920 --> 00:32:38,280 Speaker 1: come down there and really planted their flag in this 645 00:32:38,400 --> 00:32:42,800 Speaker 1: crypto space. I was at a conference in the December 646 00:32:43,000 --> 00:32:46,960 Speaker 1: right near the Lows and it was packed and Mayor 647 00:32:47,000 --> 00:32:49,400 Speaker 1: Swore has spoken. The people there were all focused on 648 00:32:49,480 --> 00:32:52,880 Speaker 1: the macro big picture and seemed quite positive that the 649 00:32:52,960 --> 00:32:55,360 Speaker 1: problem is some of the retail people got hurt from 650 00:32:55,480 --> 00:32:58,200 Speaker 1: ft X. That that really is sad. I mean, they 651 00:32:58,520 --> 00:33:00,360 Speaker 1: haven't been able to have they put their trust with 652 00:33:00,400 --> 00:33:04,160 Speaker 1: an exchange that was not a good fiduciaring. It wouldn't 653 00:33:04,160 --> 00:33:05,840 Speaker 1: be able to do it through n ET for something, 654 00:33:06,120 --> 00:33:08,040 Speaker 1: so to me, that's scary. But overall the mood is 655 00:33:08,040 --> 00:33:10,240 Speaker 1: still quite positive. In the big picture. You look at bitcoin, 656 00:33:10,680 --> 00:33:13,880 Speaker 1: it looks like it's potentially body but it's four thousand 657 00:33:14,000 --> 00:33:16,040 Speaker 1: right now. The last time it put a significant low 658 00:33:16,080 --> 00:33:19,680 Speaker 1: around eighteen or nineteen in two thoust and around three 659 00:33:19,720 --> 00:33:22,520 Speaker 1: to four thousand, so it's still we'll get the big, 660 00:33:22,560 --> 00:33:27,320 Speaker 1: big sure yep from its lows. Uh. So you know 661 00:33:27,440 --> 00:33:30,280 Speaker 1: that's pretty good. You bought something, you think about it, 662 00:33:30,360 --> 00:33:33,200 Speaker 1: and as a class a major exchange goes belly up. 663 00:33:33,600 --> 00:33:37,800 Speaker 1: Potential for fraud we'll find out. And yet the underlying 664 00:33:37,800 --> 00:33:40,400 Speaker 1: sec you think some fraud may have been in the 665 00:33:40,440 --> 00:33:43,680 Speaker 1: crypto industry. Possibly, well, I can't say for certain. We can't. 666 00:33:43,680 --> 00:33:45,280 Speaker 1: We'll have that trial to figure it all out. But 667 00:33:45,560 --> 00:33:48,080 Speaker 1: interesting to see that assets still trading well. All right, 668 00:33:48,320 --> 00:33:51,280 Speaker 1: good stuff. Mike McGlone, Bloomberg Intelligence. He's down in our 669 00:33:51,360 --> 00:33:55,040 Speaker 1: Miami outpost manning all things crypto from down there. Katie 670 00:33:55,080 --> 00:34:00,840 Speaker 1: Riefeld Cross Asset reported one of the big inners in 671 00:34:00,920 --> 00:34:03,880 Speaker 1: the stock market today is dear income stocks up six 672 00:34:04,080 --> 00:34:06,240 Speaker 1: per cent on the back of some good, good numbers. 673 00:34:06,560 --> 00:34:08,160 Speaker 1: Let's break it all down with Chris Chile. You know 674 00:34:08,239 --> 00:34:11,839 Speaker 1: he's an equity research channelst at Bloomberg Intelligence. So Chris, 675 00:34:11,920 --> 00:34:14,320 Speaker 1: when I when I think of deer, I think of 676 00:34:14,480 --> 00:34:17,360 Speaker 1: the American farmer. So can I surmise that the American 677 00:34:17,400 --> 00:34:20,920 Speaker 1: farmers doing pretty well these days. They sure are, and 678 00:34:21,000 --> 00:34:23,600 Speaker 1: we're not really seeing much signs of the slowdown either. UM. 679 00:34:23,800 --> 00:34:27,440 Speaker 1: It was a real solid, beaten raised quarter. UM pricing 680 00:34:27,520 --> 00:34:31,960 Speaker 1: continues to be unbelievably strong, up double digits again, and 681 00:34:32,080 --> 00:34:35,040 Speaker 1: we also saw higher production, particularly in the large jag 682 00:34:35,200 --> 00:34:38,560 Speaker 1: business and construction as some of these UM supply constraints 683 00:34:38,600 --> 00:34:41,279 Speaker 1: are beginning to show, you know, real tangible evidence of 684 00:34:41,360 --> 00:34:45,520 Speaker 1: easing UH. And the demand for farm equipment again remarkably 685 00:34:45,560 --> 00:34:48,800 Speaker 1: strong with no signs of slowing. Orders are essentially filled 686 00:34:48,840 --> 00:34:51,880 Speaker 1: out into four Q and for some products were booked 687 00:34:51,920 --> 00:34:55,200 Speaker 1: for the entire year UM. So this is going to 688 00:34:55,280 --> 00:34:58,520 Speaker 1: even spill over into four because inventories are quite lean. 689 00:34:58,719 --> 00:35:01,360 Speaker 1: So there's certain the legs to the cycle, you know. 690 00:35:01,440 --> 00:35:03,680 Speaker 1: I'm UH next week, I'm gonna go down to the 691 00:35:03,760 --> 00:35:07,880 Speaker 1: Duccatti dealership in Soho and talk to the North American 692 00:35:07,960 --> 00:35:10,440 Speaker 1: CEO of that business. Nice They have a similar issue. 693 00:35:10,520 --> 00:35:14,520 Speaker 1: So if you want UM like a Ducatti multi strata, 694 00:35:15,040 --> 00:35:17,160 Speaker 1: you're probably gonna wait until the end of the year 695 00:35:17,200 --> 00:35:19,760 Speaker 1: before they can fill your order. They're all sold out already, 696 00:35:20,040 --> 00:35:24,160 Speaker 1: pretty much everything they make and UM But the thing is, 697 00:35:25,239 --> 00:35:28,880 Speaker 1: I wonder about new buyers who may have to finance. 698 00:35:29,000 --> 00:35:32,640 Speaker 1: Maybe with Ducatti, it's a little different because it's kind 699 00:35:32,719 --> 00:35:35,840 Speaker 1: of a wealthier person's product and it's a toy. They 700 00:35:35,840 --> 00:35:38,160 Speaker 1: could buy it in cash if finance costs are too high. 701 00:35:38,480 --> 00:35:41,160 Speaker 1: But what's the deal with financing, Chris, You know a 702 00:35:41,320 --> 00:35:44,160 Speaker 1: tractor or a plow or something that you get from deer, 703 00:35:44,440 --> 00:35:48,880 Speaker 1: because I imagine rates are around seven percent? UM? Do 704 00:35:49,440 --> 00:35:53,200 Speaker 1: farmers just pay cash? Are the buyers all institutional? How 705 00:35:53,200 --> 00:35:55,759 Speaker 1: does that work out? You know, it's kind of a 706 00:35:55,880 --> 00:35:59,759 Speaker 1: tale of two farmers. UM on the small end of 707 00:35:59,840 --> 00:36:04,360 Speaker 1: the spectrum and the small local farmers. No doubt that 708 00:36:04,520 --> 00:36:07,200 Speaker 1: is having a material impact. And that's the one area 709 00:36:07,239 --> 00:36:10,239 Speaker 1: of the business where you're starting to see a slowdown. UM. 710 00:36:10,560 --> 00:36:13,279 Speaker 1: When it comes to your large professional farmers who made 711 00:36:13,360 --> 00:36:16,879 Speaker 1: record profits last year, yes they are using cash UM, 712 00:36:17,040 --> 00:36:20,640 Speaker 1: and yes they could weather these little bit higher rates UM. 713 00:36:20,960 --> 00:36:24,120 Speaker 1: So as you look at the large corporate you know, 714 00:36:24,239 --> 00:36:27,400 Speaker 1: professional farmers UM, it tends to have less of an 715 00:36:27,440 --> 00:36:31,560 Speaker 1: impact UM. But you know, we're coming off record profitability 716 00:36:31,680 --> 00:36:34,719 Speaker 1: last year. Farming comes going to be down this year, 717 00:36:34,920 --> 00:36:37,840 Speaker 1: but still it would be above any prior peak cycle, 718 00:36:38,000 --> 00:36:41,200 Speaker 1: So farmers are still in a healthy financial position. How 719 00:36:41,360 --> 00:36:45,400 Speaker 1: is the family farm in America? Chris? I mean, um, 720 00:36:46,200 --> 00:36:50,200 Speaker 1: what's the split, you know, big institutional corporate farms to 721 00:36:50,360 --> 00:36:53,239 Speaker 1: family farms. What's it looked like right now? Yeah, it's 722 00:36:53,320 --> 00:37:00,120 Speaker 1: something similar to you know, it's like UM farmers or 723 00:37:00,200 --> 00:37:02,759 Speaker 1: you know, corporate owned, but account for nearly like eighty 724 00:37:02,800 --> 00:37:06,080 Speaker 1: percent of our production. Something in that ballpark. So when 725 00:37:06,160 --> 00:37:11,440 Speaker 1: we think about the the large professional farmers that that 726 00:37:11,560 --> 00:37:14,440 Speaker 1: moved the needle, the small egg business is important, and 727 00:37:14,520 --> 00:37:18,440 Speaker 1: it's somewhat split between um like agg production systems and 728 00:37:18,560 --> 00:37:20,640 Speaker 1: haying forage. And then they have the you know, the 729 00:37:20,880 --> 00:37:23,560 Speaker 1: traditional kind of turf and utility business that caters more 730 00:37:23,600 --> 00:37:26,920 Speaker 1: towards your consumer oriented products, and that's where the biggest 731 00:37:26,960 --> 00:37:30,200 Speaker 1: weakness is within their portfolio. But really that's it. I 732 00:37:30,239 --> 00:37:34,840 Speaker 1: mean construction strong, large egg, very strong. That is referred 733 00:37:34,840 --> 00:37:38,080 Speaker 1: to as the Peretto principle. The Peretto principle, right, So 734 00:37:38,400 --> 00:37:40,840 Speaker 1: it's the same in a lot of different things. You 735 00:37:40,880 --> 00:37:44,040 Speaker 1: could say, for example, of the people have eighty percent 736 00:37:44,120 --> 00:37:46,399 Speaker 1: of the wealth yep got it? Okay, that makes sense? 737 00:37:46,480 --> 00:37:49,120 Speaker 1: So all right, Chris. So if if I'm a family 738 00:37:49,200 --> 00:37:52,560 Speaker 1: farmer in Western Jersey. And that can happen because we 739 00:37:52,640 --> 00:37:54,440 Speaker 1: are the guarded state, and I want to go and 740 00:37:54,480 --> 00:37:55,920 Speaker 1: I gotta buy a couple of plows, a couple of 741 00:37:55,960 --> 00:37:58,480 Speaker 1: big tractors from my farm. Can I haggle with the 742 00:37:58,560 --> 00:38:02,200 Speaker 1: sales person because I can't haggle with the car salesman anymore. 743 00:38:02,760 --> 00:38:06,520 Speaker 1: Not this year. There's just no inventory out there. So 744 00:38:06,760 --> 00:38:10,640 Speaker 1: pricing has just been remarkably strong. Pricing in their large 745 00:38:10,680 --> 00:38:14,319 Speaker 1: egg business was up in the first quarter here, which 746 00:38:14,400 --> 00:38:17,520 Speaker 1: is phenomenal. We've never seen anything like that before. UM. 747 00:38:18,360 --> 00:38:20,279 Speaker 1: And the other the problem to also if you try 748 00:38:20,320 --> 00:38:22,680 Speaker 1: to find a use piece of equipment, use prices are 749 00:38:22,719 --> 00:38:25,400 Speaker 1: near record levels. There's just no inventory in the channel, 750 00:38:26,120 --> 00:38:28,640 Speaker 1: partly due to the the supply chain and then just 751 00:38:28,719 --> 00:38:31,920 Speaker 1: partly we've been under producing for the past few years. UM. 752 00:38:32,000 --> 00:38:34,319 Speaker 1: This is going to be another year in three were 753 00:38:34,360 --> 00:38:38,800 Speaker 1: demand outstrips supply. So UH pricing, while it will moderate 754 00:38:38,920 --> 00:38:41,680 Speaker 1: as we progress through the year, UM, we still expect 755 00:38:41,719 --> 00:38:44,600 Speaker 1: it to remain quite strong and from a price cost perspective, 756 00:38:45,120 --> 00:38:48,279 Speaker 1: UM will be a significant margin teil win for deer 757 00:38:49,000 --> 00:38:51,879 Speaker 1: who is the big I remember when my buddy Adam 758 00:38:52,000 --> 00:38:55,560 Speaker 1: Johnson needed to buy a tractor for his farm up state. 759 00:38:55,680 --> 00:38:57,719 Speaker 1: He won. He lives in Manhattan. Yeah no, but I 760 00:38:57,800 --> 00:39:00,200 Speaker 1: think he wanted to get like a Mahindra, who were 761 00:39:00,239 --> 00:39:03,840 Speaker 1: the big competitors to John Dear. If you think about 762 00:39:03,920 --> 00:39:07,080 Speaker 1: the large act business in North America, it's really a 763 00:39:07,200 --> 00:39:12,080 Speaker 1: duopoli with Deer and CNH Industrial. The case brand um 764 00:39:12,200 --> 00:39:14,960 Speaker 1: As is another big player who has made some pretty 765 00:39:15,000 --> 00:39:17,920 Speaker 1: significant strides to get into some larger equipment. And then 766 00:39:17,960 --> 00:39:19,880 Speaker 1: you also have Caboda, which tends to be more on 767 00:39:19,960 --> 00:39:22,080 Speaker 1: the kind of the small mid horse power, but if 768 00:39:22,120 --> 00:39:25,279 Speaker 1: you're talking large high horse power equipment, it's really Deer. 769 00:39:25,360 --> 00:39:29,759 Speaker 1: In case Lamborghini, what Lamborghini was a tractor brand to 770 00:39:29,800 --> 00:39:32,439 Speaker 1: start with you? What was it really? Yeah? Uh, what's 771 00:39:32,480 --> 00:39:36,720 Speaker 1: his name? Ferrucio Lamborghini. He was rich from his tractor 772 00:39:36,800 --> 00:39:40,200 Speaker 1: business and he loved Ferrari's cars, but he thought Enzo's 773 00:39:40,200 --> 00:39:42,680 Speaker 1: clutches were crap. I found out it was the same 774 00:39:42,719 --> 00:39:44,439 Speaker 1: clutch that he used in this tractor. So he said, 775 00:39:44,440 --> 00:39:46,360 Speaker 1: you know what, I'm gonna build my own. There you go, 776 00:39:46,480 --> 00:39:48,600 Speaker 1: good story. I haven't heard that before from Matt Miller. 777 00:39:49,040 --> 00:39:51,560 Speaker 1: Um So, Chris, let's let's switch gears. Since I'm gonna 778 00:39:51,719 --> 00:39:53,480 Speaker 1: since we got on the phone, another one of my 779 00:39:53,640 --> 00:39:58,239 Speaker 1: favorite companies that you cover, Caterpillar. Now, Caterpillars not tied 780 00:39:58,280 --> 00:40:00,719 Speaker 1: to the farmer as much as obviously dear, and I'm 781 00:40:01,040 --> 00:40:03,400 Speaker 1: guessing there's some recession risk in a name like that. 782 00:40:03,920 --> 00:40:06,920 Speaker 1: What's the calling Caterpillar here? You know what there is, 783 00:40:07,400 --> 00:40:09,960 Speaker 1: and you know it's somewhat similar if you think about it. 784 00:40:10,440 --> 00:40:13,239 Speaker 1: The weakness is really kind of isolated right now, more 785 00:40:13,320 --> 00:40:17,280 Speaker 1: in their residential construction exposure, which really is quite small 786 00:40:17,680 --> 00:40:21,080 Speaker 1: if you think about their construction business that is non 787 00:40:21,200 --> 00:40:25,320 Speaker 1: resi UM, and there's significant tail winds there with the 788 00:40:25,400 --> 00:40:28,600 Speaker 1: government investments, whether it be the infrastructure i RA A 789 00:40:29,680 --> 00:40:31,920 Speaker 1: chip sack. I mean, we've got billions and billions of 790 00:40:31,960 --> 00:40:34,000 Speaker 1: dollars that are going to start flowing through the system. 791 00:40:34,040 --> 00:40:36,920 Speaker 1: We're only seeing that begin to hit the backlog now, 792 00:40:37,400 --> 00:40:39,520 Speaker 1: so we think that's a significant tail wind. And then 793 00:40:39,640 --> 00:40:41,920 Speaker 1: over the next two or three years, you also have 794 00:40:42,440 --> 00:40:47,160 Speaker 1: UM mining equipment continues to be UM historically old age 795 00:40:47,200 --> 00:40:50,480 Speaker 1: of the fleet. We we have a replacement cycle there 796 00:40:50,520 --> 00:40:52,960 Speaker 1: that's unfolding, and you know, we're still seeing pretty good 797 00:40:52,960 --> 00:40:57,800 Speaker 1: investments when it comes to energy, UM and commodity related products. 798 00:40:57,840 --> 00:41:02,000 Speaker 1: So there's certainly some favorite bull Macro tail winds, notwithstanding 799 00:41:02,080 --> 00:41:05,920 Speaker 1: some of the the slower residential spending. You know why 800 00:41:05,960 --> 00:41:09,680 Speaker 1: I brought up Lamborghini because now because Chris was saying 801 00:41:09,760 --> 00:41:13,120 Speaker 1: CNCH Industrial is the big competitor to Deer, and Chris, 802 00:41:13,239 --> 00:41:19,359 Speaker 1: you know who owns CNH Industrial Fiat UH, which also 803 00:41:19,480 --> 00:41:23,520 Speaker 1: owns Ferrari or a sizeable steak in Ferrari. That's I 804 00:41:23,600 --> 00:41:26,520 Speaker 1: think really fascinating that those tests supercarmakers have said just 805 00:41:26,560 --> 00:41:28,759 Speaker 1: clicked in CNH for the timble symbol and it says 806 00:41:28,960 --> 00:41:34,200 Speaker 1: acquired by Fiat I am on so and by the way, 807 00:41:34,680 --> 00:41:38,360 Speaker 1: if you've seen you know top Gear, Jeremy Clarkson, he 808 00:41:38,760 --> 00:41:41,200 Speaker 1: has a new show where he buys a farm and 809 00:41:41,239 --> 00:41:43,560 Speaker 1: tries to run it. He gets a big Lamborghini tractor 810 00:41:43,880 --> 00:41:45,640 Speaker 1: because he likes the brand name, and then he finds 811 00:41:45,640 --> 00:41:48,960 Speaker 1: out it's too large to fit in his barn. Tough 812 00:41:49,000 --> 00:41:52,440 Speaker 1: problems there, Chris, So, China reopening, what does that mean 813 00:41:52,840 --> 00:41:55,719 Speaker 1: for your big industrial companies, whether it's like a Cat 814 00:41:55,920 --> 00:41:58,719 Speaker 1: or Deer or some many other big industrial companies that 815 00:41:58,840 --> 00:42:02,279 Speaker 1: you cover. Yeah, with the with the China reopening, I 816 00:42:02,440 --> 00:42:05,360 Speaker 1: think um as it relates to deer, I think this 817 00:42:05,960 --> 00:42:08,200 Speaker 1: is another tail when for them. Now you know they 818 00:42:08,239 --> 00:42:10,800 Speaker 1: don't sell a lot of equipment directly into China, just 819 00:42:10,960 --> 00:42:12,840 Speaker 1: the farms over there aren't conducive to a lot of 820 00:42:12,880 --> 00:42:16,320 Speaker 1: these larger equipment. But why I do think it helps is, 821 00:42:16,520 --> 00:42:21,120 Speaker 1: you know, global crop supplies are historically tight, largely due 822 00:42:21,160 --> 00:42:23,640 Speaker 1: to the to the war in Ukraine and the restriction 823 00:42:23,719 --> 00:42:26,320 Speaker 1: of shipments and fertilizer coming out of that market. But 824 00:42:26,440 --> 00:42:31,120 Speaker 1: now you throw on the China reopening, um, grain supplies 825 00:42:31,160 --> 00:42:33,600 Speaker 1: are going to remain historically tight. So we think this 826 00:42:33,760 --> 00:42:36,399 Speaker 1: keeps crop prices elevated for the next couple of years 827 00:42:36,520 --> 00:42:39,680 Speaker 1: and really gives additional legs to the cycle. So we 828 00:42:39,760 --> 00:42:42,880 Speaker 1: see China reopening as a tail when there. As you 829 00:42:42,960 --> 00:42:46,040 Speaker 1: think about cat you know, China's only roughly five percent 830 00:42:46,120 --> 00:42:49,320 Speaker 1: of their sales, but it's the largest equipment market in 831 00:42:49,320 --> 00:42:53,680 Speaker 1: the world. Any kind of reopening infrastructure investments over there 832 00:42:54,080 --> 00:42:56,880 Speaker 1: certainly would add some upside well. And if they let 833 00:42:56,960 --> 00:43:00,600 Speaker 1: the ethanol um proportion of gasoline and rise up to 834 00:43:00,680 --> 00:43:04,040 Speaker 1: fift that's going to be another tail wind, right for 835 00:43:04,120 --> 00:43:07,600 Speaker 1: corn prices. Yeah, we're we're looking at kind of I 836 00:43:07,680 --> 00:43:11,720 Speaker 1: think a structural deficit um when it comes to crops 837 00:43:11,719 --> 00:43:16,920 Speaker 1: supply demand. So barring some kind of unforeseen weather events 838 00:43:17,000 --> 00:43:19,880 Speaker 1: and um, you know, we're still going to look at 839 00:43:20,080 --> 00:43:23,200 Speaker 1: you know, historically tight supplies here probably for the next 840 00:43:23,280 --> 00:43:25,680 Speaker 1: several years. Um. And at the end of the day, 841 00:43:25,800 --> 00:43:28,080 Speaker 1: you know, if farmers continue to make money, they tend 842 00:43:28,160 --> 00:43:30,960 Speaker 1: to reinvest in equipment. Where where are you based, Chris, 843 00:43:31,280 --> 00:43:35,520 Speaker 1: You're you're down in Princeton. Princeton, New Jersey is a 844 00:43:35,600 --> 00:43:37,440 Speaker 1: very nice little farm area. I was gonna say, if 845 00:43:37,440 --> 00:43:38,840 Speaker 1: you're in the Midwest, you don't want to miss the 846 00:43:38,920 --> 00:43:42,680 Speaker 1: Miller's Port Corn Festival. Miller's Sport, the Miller's Port, Ohio 847 00:43:42,920 --> 00:43:46,000 Speaker 1: of course, best corn festival in the country. Really the 848 00:43:46,200 --> 00:43:50,200 Speaker 1: most delicious corner that I imagine. It's in the fall 849 00:43:50,280 --> 00:43:53,120 Speaker 1: at some point, right around right around October Fest. All right, Chris, 850 00:43:53,200 --> 00:43:55,840 Speaker 1: great stuff. Chris Chile and equity research channels for Bloomberg 851 00:43:55,960 --> 00:44:02,759 Speaker 1: Intelligence joining us here. Thanks for listening to the Bloomberg 852 00:44:02,840 --> 00:44:06,239 Speaker 1: Markets podcast. You can subscribe and listen to interviews of 853 00:44:06,280 --> 00:44:11,080 Speaker 1: Apple podcasts or whatever podcast platform you prefer. I'm Matt Miller. 854 00:44:11,360 --> 00:44:15,600 Speaker 1: I'm on Twitter at Matt Miller three on Fall Sweeney. 855 00:44:15,640 --> 00:44:18,239 Speaker 1: I'm on Twitter at pt Sweeney Before the podcast, you 856 00:44:18,280 --> 00:44:20,680 Speaker 1: can always catch us worldwide at Bloomberg Radio