WEBVTT - On a Mission with Tyler Swartz and Endorphins Running

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<v Rob Simmelkjaer>New  York  Road  Runners is  a  nonprofit  organization  with  a  vision 

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<v Rob Simmelkjaer>to  build  healthier  lives  and  stronger  communities  through  the  transformative 

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<v Rob Simmelkjaer>power  of  running.  The  support  of  members  and  donors  like 

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<v Rob Simmelkjaer>you  helps  us  achieve  our  mission  to  transform  the  health 

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<v Rob Simmelkjaer>and  well- being  of  our  communities  through  inclusive  and  accessible 

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<v Rob Simmelkjaer>running  experiences  empowering  all  to  achieve  their  potential.  Learn  more 

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<v Rob Simmelkjaer>and  contribute  at  nyrr. org/ donate. 

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<v Speaker 2>Thank  you,  New  York.  Today,  we're  reminded  of  the  power 

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<v Speaker 2>of  community  and  the  power  of  coming  together.  Athletes,  on 

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<v Speaker 2>your  mark. 

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<v Speaker 3>The  first  woman  to  finish  for  the  second  straight  year 

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<v Speaker 3>here  in  the  New  York City Marathon  is  Miki  Gorman,  a  smiling 

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<v Speaker 3>Miki  Gorman,  and  why  not? 

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<v Speaker 4>2: 29:30,  the  time for Grete Waitz. 

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<v Speaker 5>Look  at  the  emotion  of  Shalane  Flanagan  as  she  comes 

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<v Speaker 5>to  the  line. 

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<v Speaker 6>Pointing  to  his  chest,  pointing  to  the  USA he  so  proudly 

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<v Speaker 6>wears  across  his  chest.  A  great  day  for  Meb  Keflezighi. 

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<v Rob Simmelkjaer>Hey,  everybody,  and  welcome  to  another  episode  of  Set  the 

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<v Rob Simmelkjaer>Pace,  presented  by  Peloton.  We  are  the  official  podcast  of 

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<v Rob Simmelkjaer>New  York  Road  Runners.  I'm  New  York  Road  Runner's  CEO, 

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<v Rob Simmelkjaer>Rob  Simmelkjaer,  and  with  me  all  the  way  from  her 

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<v Rob Simmelkjaer>home  country  of  The  United  Kingdom,  my  cohost Becs  Gentry.  Becs, 

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<v Rob Simmelkjaer>good  to  see  you  from  across  the  pond  today.  How 

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<v Rob Simmelkjaer>you  doing  over  there? 

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<v Becs Gentry>Good  afternoon.  I'm  doing  very  well  in  this  sweltering  English 

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<v Becs Gentry>heat  with  no  air  conditioning.  But  yeah,  it's  great  over 

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<v Becs Gentry>here.  I'm  getting  my  miles  in.  Well,  when  nap  time 

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<v Becs Gentry>happens.  But  no,  all  good. 

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<v Rob Simmelkjaer>Sweltering  English  heat,  what's  that? Like 79  degrees? 

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<v Becs Gentry>You  jest.  It's  actually  in the  80s.  I'm  shocked.  But  it 

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<v Becs Gentry>feels  more  like  100  without.  I  feel  precious  now,  looking 

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<v Becs Gentry>for  the  A. C. I was here for 18 years,  I  grew  up  when  it  used 

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<v Becs Gentry>to  be  hot  here  properly  with  no  air  conditioning  and 

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<v Becs Gentry>now  I'm  like, " Oh,  where's my air conditioning?" 

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<v Rob Simmelkjaer>We  have  fully  spoiled  you  here  in  The  United  States 

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<v Rob Simmelkjaer>with  our  air  conditioning  ways.  I  get  it.  You're  back 

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<v Rob Simmelkjaer>in  the  old  country  now,  where  they  open  a  window 

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<v Rob Simmelkjaer>and  turn  on  a  fan. 

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<v Becs Gentry>Yes. 

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<v Rob Simmelkjaer>So  hopefully  you'll  survive.  It  has  certainly  been  hot  enough 

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<v Rob Simmelkjaer>over  here,  Becs.  We  had  a  very  hot  week  in 

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<v Rob Simmelkjaer>New  York  last  week  and  still  managed  to  pull  off 

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<v Rob Simmelkjaer>a  race  on  Sunday  with  our  friends  at  Achilles.  We'll 

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<v Rob Simmelkjaer>talk  about  that in  just a  second,  but  we've  got  an  absolutely 

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<v Rob Simmelkjaer>packed  show  today,  a  lot  of  information  about  run  clubs, 

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<v Rob Simmelkjaer>about  coaching  and  upcoming  races.
 And  by  the  way,  we 

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<v Rob Simmelkjaer>usually  do  this  at  the  end  of  the  show,  but 

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<v Rob Simmelkjaer>today  we're  starting  at  the  beginning,  to  ask  everybody  out 

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<v Rob Simmelkjaer>there,  if  you're  listening,  to  leave  us  a  review.  If 

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<v Rob Simmelkjaer>you're  listening  on  the  Apple  iTunes  podcast  app,  you  can 

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<v Rob Simmelkjaer>actually  not  just  rate  the  show,  give  us  a  five-

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<v Rob Simmelkjaer>star  rating,  but  you  can  also  ask  us  a  question 

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<v Rob Simmelkjaer>or  leave  a  comment.  We'll  actually  give  you  a  shout-

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<v Rob Simmelkjaer>out  on  the  show  or  maybe  even  answer  your  question 

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<v Rob Simmelkjaer>to  me  or  to  Becs.  So  go  into  those  comment 

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<v Rob Simmelkjaer>sections,  leave  us  a  review,  send  us  a  message  or 

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<v Rob Simmelkjaer>a  question  or  a  comment.  We'd  love  to  hear  from 

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<v Rob Simmelkjaer>you,  and  we  will  shout  it  out  right  here  on 

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<v Rob Simmelkjaer>the  show,  whatever  platform  you're  listening  on.  It  also  helps 

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<v Rob Simmelkjaer>other  people  to  find  the  show,  as  well.
 But,  Becs, 

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<v Rob Simmelkjaer>speaking  of  the  hot  weather,  so  we  had  a  hot, 

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<v Rob Simmelkjaer>hot  weekend  and  managed  to  do  a  lot  this  past 

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<v Rob Simmelkjaer>weekend  in  New  York.  We  had  a  brand  new  event, 

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<v Rob Simmelkjaer>first  of  all,  on  Saturday,  something  called  The  Dog  Days 

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<v Rob Simmelkjaer>of  Summer,  and  this  was  so  much  fun.  This  was 

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<v Rob Simmelkjaer>one  of  our  open  runs,  Becs,  which-

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<v Becs Gentry>I  am  so  mad. 

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<v Rob Simmelkjaer>You  missed  the  Dog  Days  event,  exactly.  I  don't  even 

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<v Rob Simmelkjaer>know.  You  wanted  to  bring  your  pup  to  this  or 

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<v Rob Simmelkjaer>do  you-

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<v Becs Gentry>I  wanted  to  bring-

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<v Rob Simmelkjaer>...  have  a  dog?  I  don't  even  know  this. 

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<v Becs Gentry>I  have  two, I have two. 

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<v Rob Simmelkjaer>What breed  are  they?  What  are  they?  Who  are  they? 

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<v Becs Gentry>Who  are  they,  who  are  they?  They  are  two  little... 

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<v Becs Gentry>they  are  big  dogs.  We  have  Dot,  who  is  a  six- and- a- half- year-

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<v Becs Gentry>old  Weimaraner,  who  loves  to  run.  And  we  have  Maurice, 

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<v Becs Gentry>who is  a  four- year- old  English  Cream  Golden  Retriever,  who 

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<v Becs Gentry>detests  running. 

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<v Rob Simmelkjaer>It's  so  funny,  Becs,  I've  got  a  very  similar  situation 

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<v Rob Simmelkjaer>with  my  two  Whoodles.  I've  got  two  Whoodles. A Whoodle is a Wheaten  Terrier  combined 

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<v Rob Simmelkjaer>with  a  Poodle,  so one of the  many  doodle  breeds  our  there.  But 

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<v Rob Simmelkjaer>I've  got  Frankie,  who's  the  black  one  of  the  two, 

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<v Rob Simmelkjaer>and  he  loves  to  run  and  loves  to  run  long 

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<v Rob Simmelkjaer>distances.  And  then,  I've  got  Mookie,  who  he'll  sprint  with 

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<v Rob Simmelkjaer>you  for  like  100  meters,  but  then  he's  done.  He 

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<v Rob Simmelkjaer>doesn't  want  to  go  any  distance  at  all.  But  both 

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<v Rob Simmelkjaer>Mookie  and  Frankie  came  with  me  to  the  Dog  Days 

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<v Rob Simmelkjaer>of  Summer,  which  was  an  open  run.  So it was  one  of 

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<v Rob Simmelkjaer>our  free  park  runs  that  we  do  every  single  week 

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<v Rob Simmelkjaer>all  over  the  city in  16  parks  all  over  New  York 

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<v Rob Simmelkjaer>City.  Anybody  who's  interested  in  going  out  and  getting  a 

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<v Rob Simmelkjaer>free  run  with  a  great  group  of  people  can  check 

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<v Rob Simmelkjaer>out  open  run  and  join  any  one  of  them. 
 But 

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<v Rob Simmelkjaer>this  was  the  first  time  we  had  one  that  was 

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<v Rob Simmelkjaer>specifically  dog  themed,  and  it  was  in  Inwood  Park  in 

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<v Rob Simmelkjaer>Upper  Manhattan,  and  so  I  drove  down  from  Connecticut  with 

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<v Rob Simmelkjaer>Mookie  and  Frankie  in  the  car,  and  it  was  so 

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<v Rob Simmelkjaer>hot,  but  they  were  still  so  into  it.  They  met 

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<v Rob Simmelkjaer>some  other  dog  friends  and  there  were  treats  for  them 

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<v Rob Simmelkjaer>and  there  was  water  and  we  did  one  loop  of 

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<v Rob Simmelkjaer>the  park  out  of  the  three  that  we  were  supposed 

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<v Rob Simmelkjaer>to  do,  because  Mookie  was  like, "No,  no,  no.  I'm  done. 

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<v Rob Simmelkjaer>This  is  way  too  hot  for  me."  But  it  was 

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<v Rob Simmelkjaer>so  much  fun.  We're  going  to  have  three  more  of 

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<v Rob Simmelkjaer>those  events  coming  up  in  Queens  and  Staten  Island  throughout 

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<v Rob Simmelkjaer>the  summer,  so  check  those  out  at  nyrr. org.  And 

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<v Rob Simmelkjaer>Becs,  you  still  have  three  more  chances  to  get  Dot 

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<v Rob Simmelkjaer>out  there  for a  run. 

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<v Becs Gentry>I  can't  wait.  I  will  get  Maurice  to  bring  his  pom-

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<v Becs Gentry>poms  to  cheer  in  the  shade,  but  I  can't  wait 

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<v Becs Gentry>to  come  along  to  the  next  one  of  those,  for 

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<v Becs Gentry>sure.  But  as  I'm  over  here  in  The  UK,  I 

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<v Becs Gentry>was  checking  New  York  Road  Runner's  social  and  I  saw 

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<v Becs Gentry>that  you  were  watching  the  weather  ahead  of  the  Achilles  four-

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<v Becs Gentry>miler  and  that  was  so  wonderful  to  see,  when  you 

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<v Becs Gentry>put  out  the  announcement  that  you  had  confirmed  that  it 

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<v Becs Gentry>was  safe  temperatures  for  the  Achilles  four- mile  race  to 

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<v Becs Gentry>go  ahead.  There  were some  really  fast  times,  Rob,  for  the 

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<v Becs Gentry>weather.  The  top  finishers  were phenomenal.

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<v Rob Simmelkjaer>Yeah, it was-

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<v Becs Gentry>I  mean,  everyone  was  phenomenal,  but  wow. 

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<v Rob Simmelkjaer>Yeah.  It  cooled  off  just  enough.  There's  a  reason  we 

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<v Rob Simmelkjaer>have  these  races in the  summer  at  8: 00 in  the  morning  or  7:

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<v Rob Simmelkjaer>45,  because  it  makes  a  big  difference,  and  we  just 

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<v Rob Simmelkjaer>got  enough  cool  air.  It  was  still  humid,  but  a 

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<v Rob Simmelkjaer>bit  of  cloud  cover,  obviously,  early  morning  temperatures  made  it 

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<v Rob Simmelkjaer>pretty  bearable,  I  think,  for  most  of  the  runners  who 

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<v Rob Simmelkjaer>had  a  great,  great  day.  We  had  over  5, 000 

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<v Rob Simmelkjaer>finishers  at  the  Achilles  four- mile  race,  the  Hope &amp;  Possibility 

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<v Rob Simmelkjaer>race  with  our  amazing  partners  at  Achilles  in  Central  Park. 

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<v Rob Simmelkjaer>And  yeah,  the  winners  were  really  impressive.  Jennifer  Walrad  was 

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<v Rob Simmelkjaer>the  female  winner  at 24:02. It was Guillaume Flamarion  at  21: 48  for  the  men, 

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<v Rob Simmelkjaer>coming  up  in  the  lead.  And  then,  in  non- binary, 

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<v Rob Simmelkjaer>Pierce  Lydon  at 25: 17. 
 But  a  great  day,  an  inspiring 

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<v Rob Simmelkjaer>day  with  our  friends  at  Achilles.  And  also,  one  of 

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<v Rob Simmelkjaer>the  things  that  made  that  race  special  was  that  we 

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<v Rob Simmelkjaer>paid  tribute  to  Dick  Traum,  who  was  the  incredible  founder 

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<v Rob Simmelkjaer>of  Achilles,  and  also  a  very  important  figure  in  New 

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<v Rob Simmelkjaer>York  Road  Runners,  a  former  board  member.  Dick  passed  away 

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<v Rob Simmelkjaer>earlier  this  year,  and  the  bibs  for  the  race  pay 

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<v Rob Simmelkjaer>tribute  to  Dick,  showed  a  picture  of  him,  and  I 

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<v Rob Simmelkjaer>think  a  lot  of  people  were  just  really  happy  to 

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<v Rob Simmelkjaer>honor  Dick,  speeches  from  the  stage  at  the  starting  line, 

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<v Rob Simmelkjaer>and  a  lot  of  commemorations  of  Dick  and  the  great 

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<v Rob Simmelkjaer>work  he  did. 
 Because  creating  Achilles  really  changed  the  world, 

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<v Rob Simmelkjaer>in  so  many  ways,  for  athletes  with  disabilities.  It  really 

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<v Rob Simmelkjaer>did  create,  as  our  race  is  called,  Hope &amp;  Possibility  for 

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<v Rob Simmelkjaer>people  out  there  to  be  athletes,  to  run  races,  to 

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<v Rob Simmelkjaer>achieve  the  kinds  of  things  that  we  all  like  to 

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<v Rob Simmelkjaer>achieve  as  runners,  even  if  they  don't  have  the  same 

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<v Rob Simmelkjaer>physical  abilities  as  many  of  us.  So  that  was  an honor for us 

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<v Rob Simmelkjaer>to  pay  tribute  to  Dick. 

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<v Becs Gentry>Wow.  Absolutely  beautiful.  And  then,  we've  got  another  race  this 

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<v Becs Gentry>coming  weekend,  to  round  out  what  has  been,  I  think, 

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<v Becs Gentry>a  hugely  busy  June.  We  have  the  Front  Runners  New 

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<v Becs Gentry>York  LGBT  Pride  Run,  four  miles.  And  I  know  I 

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<v Becs Gentry>have  a  lot  of  friends  who  have  been  training  for 

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<v Becs Gentry>this,  a  lot  of  first  time  racers,  in  fact,  who 

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<v Becs Gentry>have  signed  up  for  this  race,  it's  very  special  to 

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<v Becs Gentry>them.  So  big,  big  cheering  from  this  side  of  the 

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<v Becs Gentry>pond  for  this  final  race  of  June. 

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<v Rob Simmelkjaer>Yes.  I  can't  wait, Becs,  to  get  out  there  for  the 

0:09:05.100 --> 0:09:08.700
<v Rob Simmelkjaer>Pride  race,  four  miles,  again,  in  Central  Park  on  Saturday 

0:09:08.700 --> 0:09:13.259
<v Rob Simmelkjaer>with  our  incredible  partners  at  Front  Runners  and  this  is 

0:09:13.259 --> 0:09:16.559
<v Rob Simmelkjaer>really  a  great  way  to  kick  off  the  big  Pride 

0:09:16.559 --> 0:09:18.780
<v Rob Simmelkjaer>Weekend  in  New  York  City  at  the  end  of  June 

0:09:18.780 --> 0:09:22.559
<v Rob Simmelkjaer>every  year,  always  a  great  turnout,  always  a  tremendous  amount 

0:09:22.559 --> 0:09:26.130
<v Rob Simmelkjaer>of  pride,  literally,  out  there  for  this  race.  So  can't 

0:09:26.130 --> 0:09:31.110
<v Rob Simmelkjaer>wait  to  be  out  there  and  Front  Runners  is  an 

0:09:31.110 --> 0:09:34.889
<v Rob Simmelkjaer>incredible  organization,  an  incredible  club  that  has  done  so  much 

0:09:34.889 --> 0:09:39.900
<v Rob Simmelkjaer>for  LGBTQ+  people  in  New  York,  but  really  around  the 

0:09:39.900 --> 0:09:42.690
<v Rob Simmelkjaer>country  and  the  world,  in  giving  them  a  chance  to 

0:09:43.080 --> 0:09:46.889
<v Rob Simmelkjaer>run  and  to  be  out  there  with  folks  from  a 

0:09:46.889 --> 0:09:51.300
<v Rob Simmelkjaer>wide  range,  of  course,  of  backgrounds,  but  all  celebrating  LGBTQ+ 

0:09:51.719 --> 0:09:55.020
<v Rob Simmelkjaer>pride.  So  we're  just  excited  for  that  event. 
 And  speaking 

0:09:55.049 --> 0:09:58.260
<v Rob Simmelkjaer>of  clubs,  and  impactful  clubs,  Becs,  our  guest  on  the 

0:09:58.260 --> 0:10:01.440
<v Rob Simmelkjaer>show  a  little  bit  later  is  someone  who  has  created 

0:10:01.440 --> 0:10:04.320
<v Rob Simmelkjaer>a  club  that  is  changing  the  world  as  we  speak. 

0:10:04.469 --> 0:10:07.949
<v Rob Simmelkjaer>Tyler  Swartz  of  the  Endorphins  Running Club is  going  to  be  with 

0:10:07.950 --> 0:10:11.429
<v Rob Simmelkjaer>us  to  talk  about  Endorphins  and  the  incredible  growth  that 

0:10:11.429 --> 0:10:13.828
<v Rob Simmelkjaer>that  club  had  had.  It  just  started  less  than  two 

0:10:13.830 --> 0:10:18.330
<v Rob Simmelkjaer>years  ago,  already  has 18, 000  members  around  the  world,  so 

0:10:18.330 --> 0:10:21.689
<v Rob Simmelkjaer>Tyler  will  be  here  to  talk  about  Endorphins  and  just 

0:10:21.690 --> 0:10:24.840
<v Rob Simmelkjaer>the  story  of  how  this  thing  has  absolutely  taken  off, 

0:10:24.840 --> 0:10:27.449
<v Rob Simmelkjaer>Becs.  Looking  forward  to  that  in  just  a  little  bit. 


0:10:27.839 --> 0:10:29.998
<v Rob Simmelkjaer>Becs,  one  other  thing  I  want  to  touch  on  before 

0:10:30.000 --> 0:10:33.328
<v Rob Simmelkjaer>we  get  to  Tyler,  we  had  a  big  announcement  this 

0:10:33.330 --> 0:10:36.840
<v Rob Simmelkjaer>week  at  New  York  Road  Runners,  something  that  is  really 

0:10:36.840 --> 0:10:40.229
<v Rob Simmelkjaer>important  to  me  and  to  so  many  senior  folks  on 

0:10:40.230 --> 0:10:42.900
<v Rob Simmelkjaer>our  board  and  our  senior  team  at  New  York  Road 

0:10:42.900 --> 0:10:47.340
<v Rob Simmelkjaer>Runners,  which  is  sustainability.  And  so,  this  week,  we  announced 

0:10:47.520 --> 0:10:50.910
<v Rob Simmelkjaer>something  that  people  love  anyway,  a  new  way  into  the 

0:10:50.910 --> 0:10:55.140
<v Rob Simmelkjaer>TCS  New  York  City  Marathon,  a  new  program  called  NYRR 

0:10:55.140 --> 0:10:58.530
<v Rob Simmelkjaer>Team  for  Climate.  And Becs,  this  is  a  way  to  get 

0:10:58.530 --> 0:11:00.509
<v Rob Simmelkjaer>into  the  marathon.  It's  really  hard  to  get  in.  We 

0:11:00.509 --> 0:11:03.419
<v Rob Simmelkjaer>just  opened  up  a  couple  hundred  new  spots  this  week 

0:11:03.420 --> 0:11:06.209
<v Rob Simmelkjaer>to  get  in,  and  it's  a  way  for  about  200 

0:11:06.270 --> 0:11:10.380
<v Rob Simmelkjaer>runners  to  raise  funds  that  will  help  us  offset  the 

0:11:10.380 --> 0:11:13.920
<v Rob Simmelkjaer>carbon  emissions  from  the  TCS  New  York  City  Marathon. 
 We 

0:11:13.920 --> 0:11:17.549
<v Rob Simmelkjaer>know  that  people  are  traveling  from  around  the  country  and 

0:11:17.550 --> 0:11:20.309
<v Rob Simmelkjaer>the  world  to  get  to  these  races.  We  know  that 

0:11:20.309 --> 0:11:24.059
<v Rob Simmelkjaer>there  is  a  carbon  impact  of  this  event.  And  Becs, 

0:11:24.090 --> 0:11:27.390
<v Rob Simmelkjaer>we  have  a  mission  to  create  healthier  lives  and  stronger 

0:11:27.390 --> 0:11:31.020
<v Rob Simmelkjaer>communities  through  the  transformative  power  of  running,  but  we  need 

0:11:31.020 --> 0:11:33.659
<v Rob Simmelkjaer>a  healthy  planet  to  run  on,  if  we're  going  to 

0:11:33.660 --> 0:11:36.960
<v Rob Simmelkjaer>do  that.  And  so,  these  lucky  200  or  so  runners 

0:11:36.960 --> 0:11:39.809
<v Rob Simmelkjaer>are  going  to  help  us  by  helping  us  offset  that. 

0:11:40.500 --> 0:11:42.420
<v Rob Simmelkjaer>The  funds  that  are  raised  are  going  to  go  to 

0:11:43.770 --> 0:11:47.970
<v Rob Simmelkjaer>projects  in  New  York  state.  They  are  essentially  forestry  projects 

0:11:48.210 --> 0:11:51.389
<v Rob Simmelkjaer>that  are  going  to  ensure  this  incredible  space  in  upstate 

0:11:51.389 --> 0:11:54.300
<v Rob Simmelkjaer>New  York  is  going  to  be  maintained  as  forest  land 

0:11:54.300 --> 0:11:57.210
<v Rob Simmelkjaer>for  years  to  come,  and  of  course,  more  trees  means 

0:11:57.210 --> 0:12:01.199
<v Rob Simmelkjaer>more  carbon  taken  out  of  the  atmosphere  and  a  better 

0:12:01.200 --> 0:12:03.630
<v Rob Simmelkjaer>climate  for  all  of  us, so  really  excited  to  announce  this. 

0:12:04.080 --> 0:12:08.730
<v Becs Gentry>That  was  a  wonderful  announcement  and  I'm  excited  for  everything 

0:12:08.730 --> 0:12:12.780
<v Becs Gentry>in  that, the  200  people  who  might  get  in,  well  will 

0:12:12.780 --> 0:12:16.590
<v Becs Gentry>get  in,  but there's  200  more  possibilities  floating  around  out  there 

0:12:16.590 --> 0:12:20.819
<v Becs Gentry>of  runners  who  are  now  doing  something  extra  special  for 

0:12:20.820 --> 0:12:24.088
<v Becs Gentry>the  planet.  So  yeah,  congratulations  on  that.  That's  a  really 

0:12:24.090 --> 0:12:27.480
<v Becs Gentry>awesome  thing  to  be  doing.  My  goodness,  are  we  waiting 

0:12:27.480 --> 0:12:29.190
<v Becs Gentry>for  our  feet  up  in  July? 

0:12:31.259 --> 0:12:34.259
<v Rob Simmelkjaer>Oh,  yeah.  We're  going  to  be  excited.  June  has  been 

0:12:34.260 --> 0:12:38.250
<v Rob Simmelkjaer>an  incredibly  busy  month,  and Becs,  yesterday  was  the  last  day 

0:12:38.250 --> 0:12:41.130
<v Rob Simmelkjaer>of  school  for  New  York  City  Public  School  students.  Happy 

0:12:41.130 --> 0:12:42.090
<v Rob Simmelkjaer>summer,  kids. 

0:12:42.240 --> 0:12:42.450
<v Becs Gentry>Yay. 

0:12:44.970 --> 0:12:46.199
<v Rob Simmelkjaer>I  know,  one  of  the  best  days  of  the  year, 

0:12:46.200 --> 0:12:48.630
<v Rob Simmelkjaer>right?  So  in  honor  of  the  school  year  coming  to 

0:12:48.630 --> 0:12:51.570
<v Rob Simmelkjaer>an  end,  today's  member  moment  guest  is  a  New  York 

0:12:51.570 --> 0:12:54.780
<v Rob Simmelkjaer>City  Public  School  teacher  and  a  program  lead  for  the 

0:12:54.780 --> 0:12:59.730
<v Rob Simmelkjaer>Rising  NYRR  program,  our  free  running- based  youth  program,  Christine 

0:12:59.850 --> 0:13:03.750
<v Rob Simmelkjaer>Fajen  will  be  here,  and  the  great  Meb Keflezighi  will  be 

0:13:03.750 --> 0:13:08.639
<v Rob Simmelkjaer>here  to  interview  Christine  about  working  on  Rising  NYRR.  And 

0:13:08.639 --> 0:13:12.088
<v Rob Simmelkjaer>then,  appropriately  for  today's  Meb  Minute,  Meb  will  be  giving 

0:13:12.090 --> 0:13:15.660
<v Rob Simmelkjaer>us  some  of  his  best  tips  for  youth  coaches.  So 

0:13:15.660 --> 0:13:17.220
<v Rob Simmelkjaer>stay  tuned  for  that,  as  well. 

0:13:17.730 --> 0:13:21.030
<v Becs Gentry>Did  you  know  that  incorporating  strength  and  cross- training  is 

0:13:21.030 --> 0:13:23.910
<v Becs Gentry>one  of  the  most  important  parts  of  a  runner's  routine? 

0:13:24.480 --> 0:13:27.870
<v Becs Gentry>Well,  the  Peloton  app's  got  you.  With  a  collection  of 

0:13:27.870 --> 0:13:30.480
<v Becs Gentry>workouts  you  can  easily  add  to  your  race  training  regimen, 

0:13:30.660 --> 0:13:34.590
<v Becs Gentry>reaching  each  goal  just  got  easier.  Track  all  your  movement 

0:13:34.679 --> 0:13:37.920
<v Becs Gentry>from  strength  to  yoga  to  running,  all  in  one  place, 

0:13:38.490 --> 0:13:41.309
<v Becs Gentry>the  Peloton  app.  Try  it  now  for  30  days  free, 

0:13:41.340 --> 0:13:44.520
<v Becs Gentry>no  equipment  needed.  Find  it  in  the  App  and  Google 

0:13:44.520 --> 0:13:49.440
<v Becs Gentry>Play  stores.  New  paid  memberships  only,  terms  apply.  Peloton,  the 

0:13:49.440 --> 0:13:52.380
<v Becs Gentry>official  digital  fitness  partner  for  New  York  Road  Runners. 

0:13:52.410 --> 0:13:56.639
<v Rob Simmelkjaer>Becs,  I  am  so  excited  to  have  our  guest  join 

0:13:56.639 --> 0:14:00.929
<v Rob Simmelkjaer>us  today.  The  Endorphins  Run  Club  has  been  an  absolute 

0:14:01.020 --> 0:14:05.998
<v Rob Simmelkjaer>sensation.  Founded  less  than  two  years  ago  in  November  2022, 

0:14:06.330 --> 0:14:11.490
<v Rob Simmelkjaer>it  already  has  more  than  15,000  members  worldwide,  including  many 

0:14:11.490 --> 0:14:14.728
<v Rob Simmelkjaer>here  in  New  York,  and  it  continues  to  grow.  And 

0:14:14.940 --> 0:14:17.699
<v Rob Simmelkjaer>Tyler  Swartz  joins  us  today.  He  is  the  founder  of 

0:14:17.700 --> 0:14:21.210
<v Rob Simmelkjaer>the  Endorphins  Run  Club,  and  it  really  was  born  from 

0:14:21.210 --> 0:14:27.120
<v Rob Simmelkjaer>his  own  personal  passions,  running  and  building  communities  inspired  by 

0:14:27.120 --> 0:14:29.700
<v Rob Simmelkjaer>the  joy  and  energy  he  personally  gets  from  running.  And 

0:14:29.940 --> 0:14:32.460
<v Rob Simmelkjaer>Tyler  started  this  thing,  and  look  at  it  now,  it 

0:14:32.460 --> 0:14:36.149
<v Rob Simmelkjaer>has  just  absolutely  taken  off.  Tyler  Swartz,  so  great  to 

0:14:36.150 --> 0:14:37.980
<v Rob Simmelkjaer>have  you  here  on  Set  the  Pace.  Thanks  for  joining 

0:14:37.980 --> 0:14:38.280
<v Rob Simmelkjaer>us. 

0:14:39.030 --> 0:14:42.270
<v Tyler Swartz>I'm  stoked  to be here. When  we  grabbed  coffee  a  couple  weeks  ago, 

0:14:42.869 --> 0:14:44.340
<v Tyler Swartz>I  was  just  soaking  it  all  in  and  trying  to 

0:14:44.340 --> 0:14:46.170
<v Tyler Swartz>learn  so  much  about  New  York  Road  Runners.  I'm  excited 

0:14:46.170 --> 0:14:47.310
<v Tyler Swartz>to  now  share  my  story  with  you. 

0:14:47.940 --> 0:14:52.559
<v Rob Simmelkjaer>Yeah, and  we're  excited  to  share  your  story  about  Endorphins  Run 

0:14:52.559 --> 0:14:55.620
<v Rob Simmelkjaer>Club.  So  let's  just  start  at  the  start  of  this. 

0:14:55.799 --> 0:15:00.990
<v Rob Simmelkjaer>How  did  this  begin?  Where  did  you  have  this  idea 

0:15:00.990 --> 0:15:04.200
<v Rob Simmelkjaer>to  start  Endorphins?  And  there's  so  many  running  clubs  out 

0:15:04.200 --> 0:15:06.450
<v Rob Simmelkjaer>there.  We  talk  a  lot  about  the  explosion  of  run 

0:15:06.450 --> 0:15:08.610
<v Rob Simmelkjaer>clubs  in  the  last  few  years,  but  how  did  you 

0:15:08.610 --> 0:15:10.859
<v Rob Simmelkjaer>have  this  idea,  and  how  did  you  want  to  make 

0:15:10.860 --> 0:15:14.160
<v Rob Simmelkjaer>Endorphins  different  from  what's  already  out  there  when  it  comes 

0:15:14.160 --> 0:15:14.940
<v Rob Simmelkjaer>to  running  clubs? 

0:15:15.600 --> 0:15:19.500
<v Tyler Swartz>Sure.  That's  a  great  question.  The  origin  is  no  different 

0:15:19.500 --> 0:15:22.350
<v Tyler Swartz>than  many  other  runners.  I  was  training  for  a  race, 

0:15:22.350 --> 0:15:25.650
<v Tyler Swartz>it  happened  to be a  50- mile  ultramarathon,  that  may  be  different 

0:15:25.650 --> 0:15:29.250
<v Tyler Swartz>from  other  races.  But  I  wanted  to  train  with  other 

0:15:29.250 --> 0:15:32.280
<v Tyler Swartz>people,  and  in  this  post- COVID  world,  I  was  lacking 

0:15:32.280 --> 0:15:35.099
<v Tyler Swartz>social  connection  and  a  way  to  train  with  others.  Many 

0:15:35.100 --> 0:15:39.270
<v Tyler Swartz>of  my  friends  were  not  runners,  many  of  them  just 

0:15:39.270 --> 0:15:41.400
<v Tyler Swartz>weren't  interested  in  training  with  me,  so  I  started  posting 

0:15:41.400 --> 0:15:42.840
<v Tyler Swartz>on  the  internet  saying, " Does  anyone  want  to  run  with 

0:15:42.840 --> 0:15:45.479
<v Tyler Swartz>me?,"  and  the  power  of  social  media  brought  all  of 

0:15:45.480 --> 0:15:48.059
<v Tyler Swartz>us  together,  and  it  started  with  one  person  showing  up 

0:15:48.059 --> 0:15:50.490
<v Tyler Swartz>to  run  with  me.  And  now,  we're  in  11  cities 

0:15:50.490 --> 0:15:53.400
<v Tyler Swartz>and  we  have  just  about  18,000  members,  as  of  yesterday, 

0:15:53.670 --> 0:15:57.241
<v Tyler Swartz>and  it's  growing  pretty  fast,  which  is  cool  to  see. 

0:15:57.241 --> 0:16:02.849
<v Becs Gentry>Oh  my  gosh.  Massive  congratulations.  That  is  awesome  to  hear  that 18,

0:16:03.150 --> 0:16:06.960
<v Becs Gentry>000  people  around  the  country  are  all  coming  together in  the 

0:16:06.960 --> 0:16:11.520
<v Becs Gentry>exact  same  way  that  you  initially  wanted  that  connection.  So 

0:16:14.220 --> 0:16:16.620
<v Becs Gentry>when  you  got  that  connection  with  people,  you  got  yourself 

0:16:16.620 --> 0:16:19.830
<v Becs Gentry>out  running,  and  then  what  was  that  transition  in  your 

0:16:19.830 --> 0:16:23.969
<v Becs Gentry>mind  like,  from  doing  it  for  yourself,  for  that  amazing  50-

0:16:23.969 --> 0:16:29.580
<v Becs Gentry>miler,  by  the  way,  to  starting  a  run  club,  official? 

0:16:29.790 --> 0:16:31.860
<v Tyler Swartz>Yeah,  so I  actually  did  not  want  to  do  it.  We 

0:16:31.860 --> 0:16:34.380
<v Tyler Swartz>hosted  several  runs,  and  it  was  more  so  a  way 

0:16:34.380 --> 0:16:38.280
<v Tyler Swartz>for  me  to  interact  with  individuals  in the  running  community  and 

0:16:38.280 --> 0:16:40.680
<v Tyler Swartz>meet  other  people.  And  then,  we  actually  took  a  pause 

0:16:40.860 --> 0:16:43.199
<v Tyler Swartz>and  we  decided  that  we  weren't  going  to  do  it. 

0:16:43.200 --> 0:16:45.420
<v Tyler Swartz>And  then,  people  started  saying, " We  want  more  of  these 

0:16:45.420 --> 0:16:49.260
<v Tyler Swartz>runs,"  and  that's  when  I  realized  people  in  a  post-

0:16:49.260 --> 0:16:52.500
<v Tyler Swartz>COVID  world  were  really  lacking  social  connection. 
 People  are  working 

0:16:52.500 --> 0:16:55.710
<v Tyler Swartz>from  home,  people  are  depressed,  people  are  anxious,  people  lack 

0:16:55.710 --> 0:16:59.759
<v Tyler Swartz>friends,  people  are  lonely,  and  we  created  Endorphins as a  way  for 

0:16:59.759 --> 0:17:02.040
<v Tyler Swartz>people  to  meet  other  people  that  show  the  same  interests, 

0:17:02.280 --> 0:17:04.559
<v Tyler Swartz>that  are  like- minded  individuals,  so  that  way  they  can 

0:17:04.559 --> 0:17:07.050
<v Tyler Swartz>make  friends.  We  don't  necessarily  say  it's  about  making  friends, 

0:17:07.050 --> 0:17:09.600
<v Tyler Swartz>but  that's  kind  of  deeply  rooted  in  what  we  do. 

0:17:10.950 --> 0:17:14.698
<v Rob Simmelkjaer>You're  saying  the  things  that  I  always  talk  about  when 

0:17:14.700 --> 0:17:18.660
<v Rob Simmelkjaer>people  ask  me  why  we're  seeing  this  boom  in  running 

0:17:18.690 --> 0:17:22.829
<v Rob Simmelkjaer>the  last  few  years.  You're  really  like  a  living  example, 

0:17:22.830 --> 0:17:26.129
<v Rob Simmelkjaer>and  Endorphins  is  a  living  example  of  what  is  happening, 

0:17:26.130 --> 0:17:29.940
<v Rob Simmelkjaer>right?  The  isolation  we  all  had  during  COVID,  the  fact 

0:17:29.940 --> 0:17:32.070
<v Rob Simmelkjaer>that  there  wasn't  anything  else  we  could  do.  We  started 

0:17:32.070 --> 0:17:35.489
<v Rob Simmelkjaer>running.  Running  alone  was  one  thing,  but  then  when  people  realized, "

0:17:35.490 --> 0:17:38.460
<v Rob Simmelkjaer>Wait  a  second.  This  can  be  a  community  for  me, 

0:17:38.700 --> 0:17:42.210
<v Rob Simmelkjaer>after  all  the  isolation  I've  experienced  during  COVID,"  and  maybe 

0:17:42.240 --> 0:17:44.609
<v Rob Simmelkjaer>before,  for  a  lot  of  us.  I  mean,  isolation  and 

0:17:44.609 --> 0:17:47.940
<v Rob Simmelkjaer>loneliness  is  not  a  new  thing.  So  what  does  someone 

0:17:47.940 --> 0:17:51.750
<v Rob Simmelkjaer>experience,  Tyler,  when  they  join  Endorphins?  What  happens? 

0:17:52.679 --> 0:17:55.950
<v Tyler Swartz>Sure.  There's  a  million  run  clubs,  as  you've  alluded  to. 

0:17:55.950 --> 0:17:58.830
<v Tyler Swartz>I  think  the  thing  that  sets  us  apart  we  are 

0:17:58.830 --> 0:18:03.240
<v Tyler Swartz>very  mission  oriented.  At  all  of  our  experiences,  we  set 

0:18:03.240 --> 0:18:05.970
<v Tyler Swartz>the  intention  of  our  gathering  by  saying  our  mission  and 

0:18:05.970 --> 0:18:09.119
<v Tyler Swartz>explaining  why  we're  there  that  day.  I  don't  know  many 

0:18:09.119 --> 0:18:11.909
<v Tyler Swartz>other  running  organizations  that  even  have  a  mission,  I  know 

0:18:11.910 --> 0:18:14.250
<v Tyler Swartz>New  York  Road  Runners  has  a  mission,  which  we'll  speak 

0:18:14.250 --> 0:18:15.839
<v Tyler Swartz>about,  but  I  don't  know  many  other  run  clubs  that 

0:18:15.839 --> 0:18:19.469
<v Tyler Swartz>are  mission  driver  or  impact  driven,  and  we're  very  intentional 

0:18:19.469 --> 0:18:22.350
<v Tyler Swartz>about  that.  The  mission is  to  spread  positivity  and  happiness  through 

0:18:22.350 --> 0:18:24.750
<v Tyler Swartz>movement  and  exercise. 
 At  all  of  our  events  across  the 

0:18:24.750 --> 0:18:27.749
<v Tyler Swartz>country,  we  host  about  30  events  a  week,  we're  on 

0:18:27.750 --> 0:18:31.830
<v Tyler Swartz>pace  to  host  about 1, 500  events  this  year,  and  every 

0:18:31.830 --> 0:18:34.379
<v Tyler Swartz>single  one  of those  events  across  the  country,  you  will  hear 

0:18:34.379 --> 0:18:36.869
<v Tyler Swartz>that  mission  and  it  keeps  us  all  connected.  We  all 

0:18:36.869 --> 0:18:39.090
<v Tyler Swartz>know  why  we're  there  and  it  sets  the  intention  for 

0:18:39.090 --> 0:18:41.670
<v Tyler Swartz>the  experience  to  be  social  first.  I  also  always  love 

0:18:41.670 --> 0:18:43.830
<v Tyler Swartz>to  say, " If  you've  been  here  before  and  you  see 

0:18:43.830 --> 0:18:46.170
<v Tyler Swartz>someone  that  you  do  not  recognize,  it's  important  to  say 

0:18:46.170 --> 0:18:48.570
<v Tyler Swartz>hello  and  welcome  them  into  the  group."
 And  we  say 

0:18:48.570 --> 0:18:50.638
<v Tyler Swartz>that at  the  beginning  of  all  of  our  runs,  and  then 

0:18:50.638 --> 0:18:53.009
<v Tyler Swartz>when  the  people  are  there,  they  understand  why  they're  there. 

0:18:53.190 --> 0:18:56.280
<v Tyler Swartz>But  also,  we're  empowering  our  existing  members,  the  people  who 

0:18:56.280 --> 0:18:59.700
<v Tyler Swartz>have  built  our  culture,  to  then  spread  positivity  and  happiness 

0:18:59.700 --> 0:19:01.800
<v Tyler Swartz>by  interacting  with  the  new  people  and  making  them  feel 

0:19:01.800 --> 0:19:04.050
<v Tyler Swartz>included,  and  that's  kind  of  been  the  snowball  effect,  and 

0:19:04.050 --> 0:19:05.759
<v Tyler Swartz>I  think  that's  why  it's  worked  so  well  for  us, 

0:19:05.759 --> 0:19:07.918
<v Tyler Swartz>to  date.  And  that  speaks  to  our  experiences  and  our 

0:19:07.920 --> 0:19:11.729
<v Tyler Swartz>leaders  and  people  feel  endorphins  at  our  events. 

0:19:12.480 --> 0:19:16.320
<v Becs Gentry>That's  so  lovely,  and  I  think  it's  a  really  special 

0:19:17.190 --> 0:19:20.460
<v Becs Gentry>way  that  you  are  welcoming  people  into  the  run  club. 

0:19:20.460 --> 0:19:26.219
<v Becs Gentry>Because,  historically,  running  and  run  clubs  are  daunting.  They  are 

0:19:26.219 --> 0:19:32.310
<v Becs Gentry>quite  intimidating  places  to  go  to,  because  for  a  lot 

0:19:32.310 --> 0:19:34.859
<v Becs Gentry>of  people,  myself  included,  when  I  first  went  to a  run 

0:19:34.859 --> 0:19:41.489
<v Becs Gentry>club,  it  was  an  immediate  opportunity  to  compare  myself.  And 

0:19:41.490 --> 0:19:44.520
<v Becs Gentry>I  think  what  we're  learning  today  with  mental  health  is 

0:19:44.520 --> 0:19:47.759
<v Becs Gentry>comparison  is  an  evil  these  days.  We  just  can't  do 

0:19:47.760 --> 0:19:51.119
<v Becs Gentry>that. 
 And  so,  the  fact  that  you  are  moving  with 

0:19:51.119 --> 0:19:56.580
<v Becs Gentry>that  social  thing  first,  with  the  movement,  it's  just  movement, 

0:19:56.638 --> 0:20:01.138
<v Becs Gentry>it  doesn't  matter  what  pace  you're  going  at.  So  can 

0:20:01.138 --> 0:20:03.089
<v Becs Gentry>you  just  tell  our  listeners  a  little  bit  more  about 

0:20:03.089 --> 0:20:06.990
<v Becs Gentry>how  you  make  sure  that  with  these  almost  18,000  runners 

0:20:06.990 --> 0:20:10.770
<v Becs Gentry>across  multiple  cities  in  the  U. S.,  how  do  you 

0:20:10.770 --> 0:20:15.779
<v Becs Gentry>ensure  that  all  of  your  coaches  are  inclusive  of  everybody 

0:20:15.780 --> 0:20:18.600
<v Becs Gentry>when  you  are  actually  out  on  the  run  moving? 

0:20:19.500 --> 0:20:22.289
<v Tyler Swartz>Sure,  so  we  have  different  tiers  of  involvement  within  our 

0:20:22.289 --> 0:20:24.930
<v Tyler Swartz>group,  but  I  think  it's  important  that  all  of  those 

0:20:24.930 --> 0:20:28.830
<v Tyler Swartz>tiers,  and  I'll  speak  to  them,  understand  their  role  and 

0:20:28.830 --> 0:20:31.230
<v Tyler Swartz>their  identity  within  the  group,  and  they're  also  empowered  to 

0:20:31.290 --> 0:20:34.320
<v Tyler Swartz>be  a  leader.  So  that  way  anyone,  whether  you're  a 

0:20:34.320 --> 0:20:36.540
<v Tyler Swartz>coach,  we  have  coaches,  we  also  have  what  we  call 

0:20:36.540 --> 0:20:39.658
<v Tyler Swartz>city  leads  who  manage  the  cities  and  make  sure  all 

0:20:39.660 --> 0:20:41.459
<v Tyler Swartz>the  events  and  logistics  are  happening.  And  then,  we  have 

0:20:41.459 --> 0:20:45.150
<v Tyler Swartz>pace  leads,  people  that  set  the  pace  for  our  events, 

0:20:45.330 --> 0:20:47.820
<v Tyler Swartz>and  then  we  also  have  members. 
 And  from  the  top 

0:20:48.150 --> 0:20:51.480
<v Tyler Swartz>down,  or  from  the  bottom  up,  everyone  understands  their  role 

0:20:51.480 --> 0:20:54.570
<v Tyler Swartz>and  identity  and  that's  something  that  I'm  working  on  quite 

0:20:54.599 --> 0:20:57.000
<v Tyler Swartz>meticulously  right  now,  as  we  scale,  is  to  make  sure 

0:20:57.000 --> 0:20:59.729
<v Tyler Swartz>that  everyone  knows  their  purpose  and  why  they're  there  and 

0:20:59.730 --> 0:21:02.430
<v Tyler Swartz>how  they  can  make  sure  that  they're  effecting  positive  change 

0:21:02.430 --> 0:21:05.580
<v Tyler Swartz>for  our  members.  And  it's  really  complicated.  Now,  we  have 

0:21:05.580 --> 0:21:08.940
<v Tyler Swartz>50  cities  leads,  we  have  three  coaches,  and  we  have 

0:21:08.940 --> 0:21:12.300
<v Tyler Swartz>18,000  members,  and  we  have  probably  hundreds  of  pace  leads. 


0:21:12.509 --> 0:21:15.030
<v Tyler Swartz>Making  sure  that  everyone  understands  their  roles  and  responsibilities  in 

0:21:15.030 --> 0:21:17.668
<v Tyler Swartz>a  volunteering  based  organization,  no  one's  paid  to  do  this. 

0:21:17.940 --> 0:21:23.609
<v Tyler Swartz>So  it's  an  organizational  matrix  and  hierarchy,  and  it's  really 

0:21:23.609 --> 0:21:26.580
<v Tyler Swartz>complicated  behind  the  scenes  of  how  we're  organizing  things,  and 

0:21:28.020 --> 0:21:29.520
<v Tyler Swartz>I'm  losing  sleep  over  it  every  day,  in  a  good 

0:21:29.520 --> 0:21:31.019
<v Tyler Swartz>way, and  it's  not  easy. 

0:21:31.138 --> 0:21:32.221
<v Rob Simmelkjaer>It's  like  a  startup,  Tyler. 

0:21:32.221 --> 0:21:32.790
<v Becs Gentry>It is. 

0:21:32.790 --> 0:21:34.380
<v Rob Simmelkjaer>It  really  is.  It's  a  startup. 

0:21:34.380 --> 0:21:35.190
<v Becs Gentry>I  was  just  going  to  say  that. 

0:21:37.680 --> 0:21:39.900
<v Rob Simmelkjaer>People  who  have  done  that,  who've  worked  at  a  startup 

0:21:39.900 --> 0:21:43.740
<v Rob Simmelkjaer>or  are  starting  to  actually  start  one  themselves,  know  how  all-

0:21:43.740 --> 0:21:47.579
<v Rob Simmelkjaer>encompassing  it  is,  so  I  can  understand  the  losing  sleep 

0:21:47.580 --> 0:21:51.570
<v Rob Simmelkjaer>part.  Was  there  a  moment  in  the  early  days  when 

0:21:51.570 --> 0:21:54.960
<v Rob Simmelkjaer>you  realized  you  were  onto  something  here?  When  did  you  realize, "

0:21:55.050 --> 0:21:57.930
<v Rob Simmelkjaer>Oh  my  gosh,  there's  really  a  lot  of  demand  for 

0:21:57.930 --> 0:22:01.168
<v Rob Simmelkjaer>what we're  doing  here, and  this  thing  seems  to  be  taking  off"? 

0:22:01.890 --> 0:22:05.070
<v Tyler Swartz>Totally.  We  hosted  a  social  event  in  New  York  City, 

0:22:05.070 --> 0:22:07.770
<v Tyler Swartz>there  was  no  run.  It  was  just  a  gathering  for 

0:22:07.770 --> 0:22:11.549
<v Tyler Swartz>people  in  Endorphins and the  running  community  to  come  together, and  500  people 

0:22:11.549 --> 0:22:14.728
<v Tyler Swartz>showed  up.  And  the  next  day,  I  quit  my  job. 


0:22:16.140 --> 0:22:20.638
<v Tyler Swartz>It  was  wild,  and  part  of  that  story  is  it 

0:22:20.638 --> 0:22:24.958
<v Tyler Swartz>timed  up  really  in  sync  with my  50- mile  race.  I 

0:22:25.080 --> 0:22:28.019
<v Tyler Swartz>ran  my  race,  I  broke  my  back,  and  then  this 

0:22:28.020 --> 0:22:30.510
<v Tyler Swartz>event  happened,  and  then  I  quit  my  job.  So  all of 

0:22:30.510 --> 0:22:33.690
<v Tyler Swartz>these  things  really  happened  in  tandem,  but  I  think  what 

0:22:33.690 --> 0:22:36.148
<v Tyler Swartz>I've  been  saying  is  my  injury,  me  hurting  my  back, 

0:22:36.150 --> 0:22:38.670
<v Tyler Swartz>actually  happened  for  the  community  and  for  me  and  for 

0:22:38.670 --> 0:22:41.670
<v Tyler Swartz>Endorphins,  because  I  stopped  investing  my  energy  in  my  personal 

0:22:41.670 --> 0:22:44.129
<v Tyler Swartz>growth,  and  I  started  investing  my  energy  into  the  growth 

0:22:44.130 --> 0:22:46.859
<v Tyler Swartz>of  the  group,  in  supporting  all  of  our  members. 
 And 

0:22:46.859 --> 0:22:50.728
<v Tyler Swartz>once  that  flip  switched,  Endorphins  really  took  a  life  of 

0:22:50.730 --> 0:22:54.270
<v Tyler Swartz>its  own.  And  yeah,  that's  when  I  realized,  all  of 

0:22:54.270 --> 0:22:57.029
<v Tyler Swartz>those  things  kind  of  happening  within  a  week  span,  that 

0:22:57.030 --> 0:23:00.899
<v Tyler Swartz>was  my  calling  to  do  this  and  be  more  intentional 

0:23:00.900 --> 0:23:01.170
<v Tyler Swartz>with  it. 

0:23:01.888 --> 0:23:03.780
<v Rob Simmelkjaer>Why  do  you  think  they  showed  up?  What  were  those 

0:23:03.780 --> 0:23:07.800
<v Rob Simmelkjaer>500  people  there,  not  even  for a  run,  what  where  they 

0:23:07.800 --> 0:23:08.310
<v Rob Simmelkjaer>there  for? 

0:23:08.310 --> 0:23:11.250
<v Tyler Swartz>They  were  there  to  meet  other  people.  And  that's  when 

0:23:11.250 --> 0:23:14.010
<v Tyler Swartz>I  realized,  if  you  go  back  to  the  startup  mentality, 

0:23:14.429 --> 0:23:16.980
<v Tyler Swartz>I  was  in  venture  capital  before  this, so I  was  evaluating  startups 

0:23:16.980 --> 0:23:19.708
<v Tyler Swartz>in  the  consumer  space,  which  we've  spoken  about  before,  Rob, 

0:23:20.820 --> 0:23:23.039
<v Tyler Swartz>I  realized  that  we  were  solving  a  problem.  The  world 

0:23:23.039 --> 0:23:27.600
<v Tyler Swartz>needed  this.  This  wasn't  just  something  that  we  were  doing 

0:23:27.600 --> 0:23:30.300
<v Tyler Swartz>for  fun.  There's  actually  a  problem  here.  People  are  lacking 

0:23:30.300 --> 0:23:32.760
<v Tyler Swartz>social  connection,  and  we're  now  trying  to  solve  that  at 

0:23:32.760 --> 0:23:35.309
<v Tyler Swartz>scale,  and  our  goal  is  to  really  impact a million  people  in 

0:23:35.309 --> 0:23:36.418
<v Tyler Swartz>the  next  three  to  five  years. 

0:23:36.809 --> 0:23:39.690
<v Rob Simmelkjaer>Yeah,  and  what's  so  interesting  to  me  about  it,  Tyler and Becs, 

0:23:40.289 --> 0:23:44.369
<v Rob Simmelkjaer>is  there's  places  to  meet  people,  right?  You  can  meet 

0:23:44.369 --> 0:23:48.240
<v Rob Simmelkjaer>people  in  lots  of  different  environments.  What  is  it  about 

0:23:48.240 --> 0:23:55.320
<v Rob Simmelkjaer>running and  that  shared  common  interest  in  running  that  makes  people 

0:23:55.320 --> 0:23:59.129
<v Rob Simmelkjaer>want  to  meet  other  runners,  right?  It's  like  a  common 

0:23:59.129 --> 0:24:03.418
<v Rob Simmelkjaer>language  you  speak  or  something  you  can  talk  about.  There's 

0:24:03.420 --> 0:24:05.520
<v Rob Simmelkjaer>always  that  opening  question  you  can  ask  of, " Hey,  are 

0:24:05.520 --> 0:24:09.208
<v Rob Simmelkjaer>you  training  for  anything?,"  or " What's  your  next  race?,"  or "

0:24:09.210 --> 0:24:12.540
<v Rob Simmelkjaer>What's  your  favorite  distance?"  So it  it  just  that  bit  of 

0:24:12.540 --> 0:24:16.769
<v Rob Simmelkjaer>a  commonality  that  can  bring  people  together  in  a  way 

0:24:16.770 --> 0:24:19.379
<v Rob Simmelkjaer>that  there's  more  comfort  level  than  there  might  be  just 

0:24:19.440 --> 0:24:21.178
<v Rob Simmelkjaer>meeting  a  bunch  of  random  strangers  somewhere? 

0:24:22.170 --> 0:24:25.619
<v Tyler Swartz>Yeah.  That's  a  great  question.  And  I'm  going  to  remove 

0:24:25.619 --> 0:24:27.930
<v Tyler Swartz>running  from  my  answer,  and  then  I'll  bring  it  back. 

0:24:28.320 --> 0:24:31.050
<v Tyler Swartz>I  spent  a  ton  of  time  thinking  about  community  development 

0:24:31.200 --> 0:24:34.979
<v Tyler Swartz>and  how  to  create  connection,  whether  that's  a  knitting  club 

0:24:35.070 --> 0:24:37.770
<v Tyler Swartz>or  just  a  dinner.  Let's  think  about  this  as  a 

0:24:37.770 --> 0:24:40.440
<v Tyler Swartz>dinner,  if  you  bring  20  people  to  a  dinner  and 

0:24:40.440 --> 0:24:44.550
<v Tyler Swartz>nobody  has  anything  in  common,  it  could  be  a  success, 

0:24:44.880 --> 0:24:47.550
<v Tyler Swartz>but  you're  probably  more  likely  to  have  a  successful  event 

0:24:47.700 --> 0:24:50.069
<v Tyler Swartz>if  the  people  in  that  room  are  curated  based  off 

0:24:51.150 --> 0:24:53.940
<v Tyler Swartz>an  interest.  The  same  thing  goes  for  college.  A  lot 

0:24:53.940 --> 0:24:55.770
<v Tyler Swartz>of  my  friends  in  college,  they're  some  of  my  closest 

0:24:55.770 --> 0:24:58.619
<v Tyler Swartz>friends  in  the  world,  and  if  anyone's  listening,  please  text 

0:24:58.619 --> 0:25:00.210
<v Tyler Swartz>me,  that'd  be  hilarious.  I  hope  one  of  my  college 

0:25:00.210 --> 0:25:05.040
<v Tyler Swartz>friends  is  listening  to  this. 
But they  were  proximity  based  friends.  They 

0:25:05.040 --> 0:25:07.770
<v Tyler Swartz>were  people  that  were  put  in  a  college  town  and 

0:25:07.770 --> 0:25:09.928
<v Tyler Swartz>we  were  kind  of  thrown  together,  and  we  didn't  necessarily 

0:25:09.929 --> 0:25:12.780
<v Tyler Swartz>have  a  lot  of  interests  in  common.  Now,  there's  pockets 

0:25:12.780 --> 0:25:14.940
<v Tyler Swartz>and  you  can  find  your  community.  With  running,  it's  a 

0:25:14.940 --> 0:25:17.609
<v Tyler Swartz>lifestyle  that  we  all  can  relate  to.  It's  something  that 

0:25:17.609 --> 0:25:20.998
<v Tyler Swartz>everyone  understands  what  it  feels  like  to  put  in  time 

0:25:21.000 --> 0:25:23.339
<v Tyler Swartz>and  effort  in  personal  growth  and  development  and  try  and 

0:25:23.340 --> 0:25:26.519
<v Tyler Swartz>get  better,  have  a  goal,  and  live  a  lifestyle  of 

0:25:27.119 --> 0:25:29.789
<v Tyler Swartz>health,  wellness,  and  trying  to  be  active.  And  I  think 

0:25:29.789 --> 0:25:31.290
<v Tyler Swartz>when  you  put  people  in  the  same  room  that  all 

0:25:31.290 --> 0:25:36.300
<v Tyler Swartz>share  those  interests  and  passions,  it's  like  bringing  100  people 

0:25:36.300 --> 0:25:40.888
<v Tyler Swartz>together  that  all  like  Peloton.  It's  the  same  thing.  Right?

0:25:42.330 --> 0:25:45.299
<v Becs Gentry>So  for  the  future  of  Endorphins,  I'm  sure, I mean,  as  you 

0:25:45.299 --> 0:25:50.880
<v Becs Gentry>say,  you've  come  from  the  startup  analysis  world,  you've  seen 

0:25:51.119 --> 0:25:57.990
<v Becs Gentry>and  experienced  these  new  and  growing  companies,  what  do  you 

0:25:57.990 --> 0:26:00.960
<v Becs Gentry>see  or  where  do  you  see  Endorphins  going?  Where  do 

0:26:00.960 --> 0:26:02.040
<v Becs Gentry>you  want  them  to  go? 

0:26:02.670 --> 0:26:05.700
<v Tyler Swartz>Yeah.  I  think  one  of  the  reasons  why  Endorphins  has 

0:26:05.700 --> 0:26:08.490
<v Tyler Swartz>seen  the  success  that  we  have  to  date,  and  I'm 

0:26:08.490 --> 0:26:11.850
<v Tyler Swartz>a  software  engineer,  as  well,  so  one  of the  things  that 

0:26:11.850 --> 0:26:14.970
<v Tyler Swartz>we've  done  incredibly  well  is  we  ask  for  feedback  constantly. 

0:26:15.900 --> 0:26:20.488
<v Tyler Swartz>We  don't  make  decisions  without  the  community's  input  first.  The 

0:26:20.490 --> 0:26:22.440
<v Tyler Swartz>reason  why  I  say  I'm  a  software  engineer,  is  because 

0:26:22.440 --> 0:26:25.230
<v Tyler Swartz>before  you  code  anything,  you  talk  to  your  users.  We 

0:26:25.350 --> 0:26:28.950
<v Tyler Swartz>send  out  these  things  called  community  votes,  and  they're  quarterly, 

0:26:28.950 --> 0:26:31.710
<v Tyler Swartz>at  the  global  level,  and  then  they're  monthly  to  every 

0:26:31.710 --> 0:26:34.410
<v Tyler Swartz>other  month,  at  the  city  level.  And  we  basically  say, "

0:26:34.559 --> 0:26:36.208
<v Tyler Swartz>What  times  do  you  want  to  be  meeting?  Where  do 

0:26:36.210 --> 0:26:38.460
<v Tyler Swartz>you  want  to  be  meeting?" 
 In  New  York  City,  we 

0:26:38.460 --> 0:26:41.039
<v Tyler Swartz>just  sent  one  out  yesterday  and  we  asked, " Are  we 

0:26:41.039 --> 0:26:43.770
<v Tyler Swartz>holding  true  to  our  mission?  Yes  or  no?  And  what 

0:26:43.770 --> 0:26:45.570
<v Tyler Swartz>else  can  we  be  doing  to  make  sure  that  we 

0:26:45.570 --> 0:26:47.730
<v Tyler Swartz>are  holding  true  to  our  mission?" And  our  members  gave  us 

0:26:47.730 --> 0:26:50.668
<v Tyler Swartz>feedback,  and  now  I  know  people  want  more  social  events. 

0:26:50.760 --> 0:26:52.170
<v Tyler Swartz>They  don't  even  want  to  do  more  runs,  they  want 

0:26:52.170 --> 0:26:55.950
<v Tyler Swartz>more  social  events.  And  then,  we  can  offer  those  experiences 

0:26:55.950 --> 0:26:59.339
<v Tyler Swartz>for  our  members  to  ensure  that  they're  always  happy. 
 And 

0:26:59.369 --> 0:27:01.710
<v Tyler Swartz>I  think  that's  our  future  is  just  I  don't  know 

0:27:01.710 --> 0:27:05.040
<v Tyler Swartz>where  we  will  go,  but  we  have  ideas.  Our  members 

0:27:05.040 --> 0:27:08.789
<v Tyler Swartz>want  us  to  create  singlets  for  race  day.  Our  members 

0:27:08.790 --> 0:27:11.550
<v Tyler Swartz>want  coaching.  We  developed  a  coaching  program  with  Coach  Stowe. 

0:27:12.960 --> 0:27:15.809
<v Tyler Swartz>Our  members  want  cool  experiences,  we  partner  with  New  Balance 

0:27:15.809 --> 0:27:19.140
<v Tyler Swartz>to  offer  coffee  at  the  end  of  our  events.  So we are listening, and I don't know where that's going to necessarily take us, and 

0:27:22.320 --> 0:27:24.810
<v Tyler Swartz>we  have  ideas,  but  it's  unclear,  and  that's  what's  really 

0:27:24.810 --> 0:27:25.200
<v Tyler Swartz>exciting. 

0:27:26.010 --> 0:27:28.859
<v Becs Gentry>Can  I  ask  you  a  startup  based  question? 

0:27:28.859 --> 0:27:29.429
<v Tyler Swartz>Sure. 

0:27:30.780 --> 0:27:34.829
<v Becs Gentry>So  being  that  you  do  take  the  feedback  directly  from 

0:27:34.830 --> 0:27:39.000
<v Becs Gentry>your  community,  which  is  beautiful,  has  there  been  any  moments 

0:27:39.000 --> 0:27:43.500
<v Becs Gentry>that  you  received  the  feedback  and  sat  there  with  your 

0:27:43.500 --> 0:27:48.540
<v Becs Gentry>team  and  went, " Oh,  boy.  This  is  really  not  where 

0:27:48.540 --> 0:27:49.320
<v Becs Gentry>we  were  going"? 

0:27:51.420 --> 0:27:52.441
<v Tyler Swartz>Yes,  and  I  think  that's okay. 

0:27:52.441 --> 0:27:52.442
<v Becs Gentry>Of course. 

0:27:52.442 --> 0:27:59.010
<v Tyler Swartz>Right now,  I'm  spending  a  ton  of  time  thinking  about  how 

0:27:59.010 --> 0:28:03.690
<v Tyler Swartz>to  maintain  a  small  community  culture  as  we  grow,  because 

0:28:03.690 --> 0:28:06.958
<v Tyler Swartz>it's  inherently  changed.  When  it  was  the  first  50  members, 

0:28:07.049 --> 0:28:10.289
<v Tyler Swartz>that  experience  is  now  much  different  than  when  members  join 

0:28:10.289 --> 0:28:12.478
<v Tyler Swartz>today  and  there's  500  people  meeting  up  on  a  Saturday 

0:28:12.480 --> 0:28:17.640
<v Tyler Swartz>morning,  right?  And  those  people  aren't  getting  the  same  experiences 

0:28:17.640 --> 0:28:19.650
<v Tyler Swartz>they  once  were,  so  I'm  trying  to  find  ways  that 

0:28:19.650 --> 0:28:21.929
<v Tyler Swartz>we  can  maintain  our  culture  and  keep  it  a  small 

0:28:21.929 --> 0:28:25.499
<v Tyler Swartz>community  feel  while  it  is  a  huge  community,  and  I 

0:28:25.500 --> 0:28:29.279
<v Tyler Swartz>spend  so  much  time  thinking  about  that. 
 And  back  to 

0:28:29.279 --> 0:28:31.350
<v Tyler Swartz>the  feedback,  we  hear  things  like, " It  isn't  the  same." 

0:28:31.619 --> 0:28:33.660
<v Tyler Swartz>But  I  think  it's  important  for  people  to  understand  that 

0:28:33.660 --> 0:28:36.240
<v Tyler Swartz>there  are  transitions  happening,  and  it  isn't  what  it  used 

0:28:36.240 --> 0:28:38.459
<v Tyler Swartz>to  be,  and  make  sure  people  are  grounded  in  our 

0:28:38.460 --> 0:28:40.529
<v Tyler Swartz>mission  and  understand  the  impact  that  we're  making,  so  that 

0:28:40.530 --> 0:28:44.280
<v Tyler Swartz>way  there's  transparency  and  people  understand  why  we're  making  the 

0:28:44.280 --> 0:28:47.070
<v Tyler Swartz>decisions  that  we  are,  and  it's  really to  impact  a  million 

0:28:47.070 --> 0:28:50.880
<v Tyler Swartz>people,  so  we're  working  on  that. 
 And  members,  running  is 

0:28:50.880 --> 0:28:54.540
<v Tyler Swartz>really  personal,  run  clubs  are  really  personal  for  people,  and 

0:28:54.540 --> 0:28:58.800
<v Tyler Swartz>it  feels  like  it's  much  bigger  than  it  truly  is. 

0:28:58.920 --> 0:29:01.889
<v Tyler Swartz>It's  a  run  club,  it's  important,  but  it  becomes  their 

0:29:01.889 --> 0:29:05.610
<v Tyler Swartz>identity  and  it  becomes  the  whole  world  for  them.  So 

0:29:06.119 --> 0:29:08.760
<v Tyler Swartz>it's  important  to  listen  to  feedback,  but  then  also  make 

0:29:08.760 --> 0:29:11.010
<v Tyler Swartz>sure  people  understand  it's  much  bigger  than  just  New  York 

0:29:11.010 --> 0:29:13.890
<v Tyler Swartz>City.  We're  now  all  across  the  U. S.  and we're  trying 

0:29:13.890 --> 0:29:16.200
<v Tyler Swartz>to  make  decisions  that  impact  as  many  people  as  possible, 

0:29:16.200 --> 0:29:18.509
<v Tyler Swartz>and  I  think  people  need  to  hear  that,  and  I'm 

0:29:18.509 --> 0:29:19.590
<v Tyler Swartz>thinking  through  that  every  day. 

0:29:20.940 --> 0:29:23.669
<v Rob Simmelkjaer>Tyler,  we  have  so  many  running  clubs  here  in  New 

0:29:23.670 --> 0:29:28.380
<v Rob Simmelkjaer>York  and  so  many  different  types  of  run  clubs.  We 

0:29:28.380 --> 0:29:31.830
<v Rob Simmelkjaer>have,  as  you  know,  something  called  Club  Council,  where  the 

0:29:31.830 --> 0:29:35.280
<v Rob Simmelkjaer>clubs  all  get  together  and  talk  about  things  they  want 

0:29:35.280 --> 0:29:39.240
<v Rob Simmelkjaer>from  New  York  Road  Runners  or  work  together  to  come 

0:29:39.240 --> 0:29:42.720
<v Rob Simmelkjaer>up  with  ideas.  We  have  a  club  points  series  that 

0:29:42.720 --> 0:29:44.490
<v Rob Simmelkjaer>a  lot  of  our  runners  know  about,  where  the  clubs 

0:29:44.490 --> 0:29:49.350
<v Rob Simmelkjaer>compete  to  be  the  fastest  in  different  age  categories  and 

0:29:49.350 --> 0:29:52.139
<v Rob Simmelkjaer>genders  and  all  of  that. 
 And  I  remember,  when  you 

0:29:52.139 --> 0:29:54.029
<v Rob Simmelkjaer>and  I  talked  about  all  of  this  and  I  said, "

0:29:54.179 --> 0:29:57.450
<v Rob Simmelkjaer>Tyler,  what,  as  a  run  club,  do  you  really  want 

0:29:57.450 --> 0:29:59.699
<v Rob Simmelkjaer>from  New  York  Road  Runners?,"  your  answer  was  a  lot 

0:29:59.699 --> 0:30:03.450
<v Rob Simmelkjaer>different  than  what  I  usually  hear,  because  you  are  not 

0:30:03.960 --> 0:30:08.190
<v Rob Simmelkjaer>trying  to  compete  and  win  races.  You're  not  really  thinking 

0:30:08.190 --> 0:30:11.219
<v Rob Simmelkjaer>that  way.  You're  very  different  than  a  lot  of  the 

0:30:11.219 --> 0:30:15.000
<v Rob Simmelkjaer>other  run  clubs  out  there.  How  do  you  fit  into 

0:30:15.000 --> 0:30:18.150
<v Rob Simmelkjaer>that  ecosystem,  in  a  place  like  New  York,  of  all 

0:30:18.150 --> 0:30:19.740
<v Rob Simmelkjaer>the  different  clubs and  what  they  offer? 

0:30:20.640 --> 0:30:24.480
<v Tyler Swartz>Yeah.  I  think  a  ton  about  community  integration,  and  then 

0:30:24.660 --> 0:30:27.840
<v Tyler Swartz>not  just  in  New  York  City,  but  also  globally  and 

0:30:27.929 --> 0:30:31.320
<v Tyler Swartz>how  Endorphins  can  integrate  into  the  community.  And  I  think 

0:30:31.320 --> 0:30:33.839
<v Tyler Swartz>the  first  and  most  important  thing  to  do  is  pay 

0:30:33.839 --> 0:30:36.000
<v Tyler Swartz>homage  to  those  who  have  been  here  well  before  us. 

0:30:36.240 --> 0:30:38.190
<v Tyler Swartz>What  I  mean  by  that  is,  there's  culture  that  has 

0:30:38.190 --> 0:30:40.200
<v Tyler Swartz>been  in  New  York, and  we  talked  about  this,  there's  been 

0:30:40.200 --> 0:30:42.810
<v Tyler Swartz>culture  in  New  York  City  running  that  has  kind  of 

0:30:42.810 --> 0:30:46.380
<v Tyler Swartz>set  the  tone  for  other  run  crews  and  clubs,  domestically, 

0:30:46.380 --> 0:30:49.350
<v Tyler Swartz>but  then  also  internationally.  So  the  first  thing  is,  we're 

0:30:49.440 --> 0:30:51.990
<v Tyler Swartz>trying  to  make  sure  that we're  not  stepping  on  any  toes, 

0:30:52.260 --> 0:30:56.220
<v Tyler Swartz>that  we're  being  good  community  participants. 
 But  then,  also,  as 

0:30:56.220 --> 0:30:59.130
<v Tyler Swartz>I  think  about  New  York,  specifically,  we're  just  trying  to 

0:30:59.130 --> 0:31:01.229
<v Tyler Swartz>listen  to  what  our  people  want,  and  provide  that  for 

0:31:01.230 --> 0:31:06.990
<v Tyler Swartz>them.  And  prehistorically,  it  was  people  were  trying  to  do 

0:31:06.990 --> 0:31:10.320
<v Tyler Swartz>performance  based  things,  and  now  it's  definitely  skewed  toward  social 

0:31:10.830 --> 0:31:14.580
<v Tyler Swartz>and  community  based  in  a  different  way.  And  we  do 

0:31:14.580 --> 0:31:18.330
<v Tyler Swartz>have  people  that  are  quite  fast  and  elite  runners,  like 

0:31:18.870 --> 0:31:21.090
<v Tyler Swartz>one  of  our  members  placed  fourth  in  the  women's  half 

0:31:21.090 --> 0:31:25.619
<v Tyler Swartz>recently,  which  is  amazing,  but  that  isn't  what  our  entire 

0:31:25.620 --> 0:31:27.930
<v Tyler Swartz>community  is  looking  for,  so  we  don't  necessarily  highlight  that. 


0:31:28.740 --> 0:31:30.720
<v Tyler Swartz>So  it  might  be  a  little  different,  but  I  think, 

0:31:30.720 --> 0:31:33.300
<v Tyler Swartz>now,  there's  been  a  huge  wave  of  social  based  clubs. 

0:31:33.420 --> 0:31:35.970
<v Tyler Swartz>I  can  speak  to,  probably,  a  dozen  in  New  York 

0:31:35.970 --> 0:31:39.150
<v Tyler Swartz>City and  all  the  organizers,  we're  tight.  We're  talking  about  when 

0:31:39.150 --> 0:31:41.010
<v Tyler Swartz>we're  going  to  do  a  recovery  day  together  next  week. 

0:31:42.270 --> 0:31:46.109
<v Tyler Swartz>It  doesn't  need  to  be  competitive.  So  that's  how  we 

0:31:46.109 --> 0:31:48.390
<v Tyler Swartz>think about it. We're  just  trying  to  integrate.  We're  trying  to  do  something with WRU 

0:31:48.840 --> 0:31:51.570
<v Tyler Swartz>Crew,  We  Run  Uptown,  and  Hector.  We're  trying  to  do 

0:31:51.570 --> 0:31:54.480
<v Tyler Swartz>something  with  clubs  in  Brooklyn  and  Queens  and  we  want 

0:31:54.480 --> 0:31:56.549
<v Tyler Swartz>to  integrate  with  everyone,  because  it  doesn't  need  to  be 

0:31:56.550 --> 0:31:59.130
<v Tyler Swartz>competitive. 
 And  I  think  the  club  points  makes  it  a 

0:31:59.130 --> 0:32:01.920
<v Tyler Swartz>competitive  energy  between  a  lot  of  the  clubs, and  we  just 

0:32:01.920 --> 0:32:04.349
<v Tyler Swartz>want  to  say, " Hey,  we  come  in  peace,  and  we 

0:32:04.350 --> 0:32:08.340
<v Tyler Swartz>want  to  have  fun,"  and  it's  difficult  because,  again,  I 

0:32:08.340 --> 0:32:11.070
<v Tyler Swartz>said  this  earlier,  it's  really person  for  many,  and  as  we 

0:32:11.070 --> 0:32:13.260
<v Tyler Swartz>grow  and  scale,  I  think,  initially,  people  are  like, " Oh, 

0:32:13.260 --> 0:32:15.150
<v Tyler Swartz>this  like  the  darling  child  of  New  York  City  running, 

0:32:15.300 --> 0:32:18.120
<v Tyler Swartz>and  now  people  see  us  as  this  big  behemoth  group," 

0:32:18.360 --> 0:32:20.789
<v Tyler Swartz>and  we're  trying  to  combat  that  with  integrating  with  everyone 

0:32:20.790 --> 0:32:22.110
<v Tyler Swartz>to  show, " Hey,  we're  just  trying  to  have  fun." 

0:32:23.039 --> 0:32:27.210
<v Becs Gentry>It  sounds like  you  are  really  taking  your  mission  that  you 

0:32:27.210 --> 0:32:30.540
<v Becs Gentry>take  to  each  run  onto  the  business  side,  if  you 

0:32:30.990 --> 0:32:34.680
<v Becs Gentry>excuse  me  calling  it  that,  but  it  is  really.  And 

0:32:34.950 --> 0:32:39.629
<v Becs Gentry>that  movement  in  the  community  is  so  lovely  to  hear 

0:32:39.630 --> 0:32:43.530
<v Becs Gentry>that  you're  actually  doing  that  behind  the  scenes,  working  with 

0:32:43.530 --> 0:32:50.040
<v Becs Gentry>Hector,  et  cetera,  and  bringing  the  love  to  each  and 

0:32:50.040 --> 0:32:53.490
<v Becs Gentry>every  run  crew  that  you  can  have,  just  using  New 

0:32:53.490 --> 0:32:56.340
<v Becs Gentry>York  for  an  example.  I'm  sure  there's  multiple  in  Chicago 

0:32:56.340 --> 0:33:02.850
<v Becs Gentry>and  everywhere  else. 
 And  the  points  are  the  points.  We 

0:33:02.850 --> 0:33:06.690
<v Becs Gentry>all  get  competitive,  we  do.  There's  no  denying  that.  I 

0:33:06.690 --> 0:33:09.450
<v Becs Gentry>think  we all  get  competitive  with  ourselves  and  the  points  do 

0:33:09.450 --> 0:33:15.569
<v Becs Gentry>come  to  fruition  when  the  day  comes  around,  but  keeping 

0:33:15.570 --> 0:33:19.650
<v Becs Gentry>that  mantra  of  movement  being  the  most  important  thing  in 

0:33:19.650 --> 0:33:24.660
<v Becs Gentry>community,  is  going  to  lead  you  into  such  a  wonderful, 

0:33:24.750 --> 0:33:29.099
<v Becs Gentry>wonderful  connection  around  the  whole  country.  It's  so  positive,  that's 

0:33:29.099 --> 0:33:32.640
<v Becs Gentry>why  I  love  it.  It's  just  such  positivity  and  joy. 

0:33:34.020 --> 0:33:34.470
<v Becs Gentry>It's  great. 

0:33:34.980 --> 0:33:37.320
<v Tyler Swartz>That's  what  it's  supposed  to  be  about,  and  it's  not 

0:33:37.320 --> 0:33:40.170
<v Tyler Swartz>just  in  the  U. S.  We've  integrated  with  Australian  clubs, 

0:33:40.290 --> 0:33:43.500
<v Tyler Swartz>we've  integrated  with  UK  based  clubs.  I  think  there's  a 

0:33:43.500 --> 0:33:46.080
<v Tyler Swartz>story  that  can  be  told.  The  story  is,  it  doesn't 

0:33:46.080 --> 0:33:48.689
<v Tyler Swartz>need  to  be  competitive,  and  that  while  we  might  be 

0:33:48.690 --> 0:33:51.209
<v Tyler Swartz>doing  things  differently,  we're  all  here  for  the  same  reason, 

0:33:51.480 --> 0:33:55.170
<v Tyler Swartz>and  that's  a  really  powerful  story  to  be  told.  And 

0:33:55.170 --> 0:33:58.260
<v Tyler Swartz>it  might  actually be  a  little  bit  opposite  of  the  club 

0:33:58.260 --> 0:34:02.460
<v Tyler Swartz>points  model.  That  does  maybe  foster  some  competitive  energy.  We're 

0:34:02.460 --> 0:34:04.200
<v Tyler Swartz>trying  to  basically  say, " You  can  do  that,  but  you 

0:34:04.200 --> 0:34:05.130
<v Tyler Swartz>can  also  be  friends,  too." 

0:34:07.049 --> 0:34:10.229
<v Rob Simmelkjaer>Yeah,  you  can  be  friends  with  your  competitors,  absolutely,  or 

0:34:10.230 --> 0:34:11.880
<v Rob Simmelkjaer>just  not  compete  at  all.  I  love  it. 

0:34:12.209 --> 0:34:13.771
<v Tyler Swartz>Well,  we're  all  doing  the  same  thing.  Right? 

0:34:13.770 --> 0:34:14.100
<v Becs Gentry>Yes. 

0:34:14.520 --> 0:34:16.350
<v Tyler Swartz>We  all  can  relate.  If  you  were  to  put  all 

0:34:16.350 --> 0:34:19.440
<v Tyler Swartz>these  people  around  a  table,  it  would  be  a  really 

0:34:19.440 --> 0:34:24.420
<v Tyler Swartz>fantastic  dinner,  and  everyone's  doing  the  same  thing,  so  I 

0:34:24.420 --> 0:34:26.160
<v Tyler Swartz>think  that's  the  story  that  I'd  like  to  tell  over 

0:34:26.160 --> 0:34:26.460
<v Tyler Swartz>time. 

0:34:27.780 --> 0:34:31.080
<v Rob Simmelkjaer>Tyler,  you  have  also  gone  down  the  road  of  actually 

0:34:31.080 --> 0:34:34.439
<v Rob Simmelkjaer>doing  partnerships.  I  mean,  this  is  really  more  and  more 

0:34:34.890 --> 0:34:38.160
<v Rob Simmelkjaer>of  a  business.  You're  doing  brand  partnerships,  like  New  York 

0:34:38.160 --> 0:34:42.660
<v Rob Simmelkjaer>Road  Runners  does.  What  kind  of  partnerships  get  you  excited? 

0:34:42.660 --> 0:34:46.589
<v Rob Simmelkjaer>What  are  you  looking  for  with  partners  or  from  partners 

0:34:46.590 --> 0:34:47.459
<v Rob Simmelkjaer>with  Endorphins? 

0:34:48.270 --> 0:34:52.740
<v Tyler Swartz>Sure.  That's a great question.  This  is  going  to  sound  like  I'm  a 

0:34:52.800 --> 0:34:56.070
<v Tyler Swartz>broken  record  here,  but  we  ask  our  community.  At  the 

0:34:56.070 --> 0:34:58.679
<v Tyler Swartz>end  of  last  year  we  said, " What  partners,  in  all of 

0:34:58.679 --> 0:35:01.049
<v Tyler Swartz>these  categories,  would  you  want  to  see  us  integrating  with?" 

0:35:01.290 --> 0:35:03.630
<v Tyler Swartz>And  then,  we  went  out  and  we  said, " Hey, 1, 000 

0:35:03.630 --> 0:35:07.140
<v Tyler Swartz>people  from  our  community  said  that  they  want  your  electrolytes 

0:35:07.140 --> 0:35:10.680
<v Tyler Swartz>at  our  events."  How  is  the  director  of  marketing  at 

0:35:10.680 --> 0:35:15.570
<v Tyler Swartz>that  brand  going  to  say  no?  And  we  use  that 

0:35:15.570 --> 0:35:18.599
<v Tyler Swartz>model  with  our  current  partner,  New  Balance,  who  have  done 

0:35:18.599 --> 0:35:22.379
<v Tyler Swartz>an  amazing  job  of  supporting  us.  We  said, " Hey,  these 

0:35:22.379 --> 0:35:23.969
<v Tyler Swartz>are  the  things  that  our  community  wants  to  do.  Can 

0:35:24.870 --> 0:35:28.109
<v Tyler Swartz>you  make  these  things  happen?"
 And  the  reason  why  it's 

0:35:28.110 --> 0:35:30.480
<v Tyler Swartz>a  really  important  thing  of  taking  the  community  feedback  first, 

0:35:30.480 --> 0:35:33.150
<v Tyler Swartz>is  then  we  can  say  thank  you  to  New  Balance, 

0:35:33.929 --> 0:35:36.000
<v Tyler Swartz>as  opposed  to making  it  an  ad,  and  I  think  that 

0:35:36.000 --> 0:35:38.399
<v Tyler Swartz>makes  it  a  really,  really  fruitful  partnership.  What  I  mean 

0:35:38.400 --> 0:35:41.849
<v Tyler Swartz>by  that  in  practice  is  we  did  Global  Running  Day. 

0:35:42.690 --> 0:35:44.430
<v Tyler Swartz>I  think  that's  a  New  York  Road  Runner  made  event, 

0:35:45.450 --> 0:35:49.380
<v Tyler Swartz>and  we  had  10  concurrent  events  across  the  country  at 

0:35:49.380 --> 0:35:52.920
<v Tyler Swartz>the  same  time in  10  different  cities.  New  Balance  came  and 

0:35:52.920 --> 0:35:55.860
<v Tyler Swartz>provided  food  and  beverage  and  shirts  to  every  single  one 

0:35:55.860 --> 0:35:58.169
<v Tyler Swartz>of  our  participants.  And  when  we  were  even  speaking  to 

0:35:58.170 --> 0:36:00.810
<v Tyler Swartz>the  team at  New  Balance,  we  actually  didn't  talk  about  running 

0:36:00.810 --> 0:36:03.540
<v Tyler Swartz>much.  We  really  talked  about  our  mission  in  connection. 
 What 

0:36:03.540 --> 0:36:05.730
<v Tyler Swartz>I  like  to  think  about  is  the  surface  area  of 

0:36:05.730 --> 0:36:09.840
<v Tyler Swartz>connection,  specifically,  if  our  run  is  45  minutes  long,  and 

0:36:09.840 --> 0:36:12.570
<v Tyler Swartz>Rob  I  think  we  might've  spoken  about  this in the  past,  but 

0:36:12.570 --> 0:36:14.910
<v Tyler Swartz>then  we  have  coffee  at  the  end  of  the  event, 

0:36:15.150 --> 0:36:18.600
<v Tyler Swartz>the  surface  area  of  connection  doubles,  meaning  there's  a  45-

0:36:18.600 --> 0:36:21.419
<v Tyler Swartz>minute  window  after  the  event  for  people  to  make  more 

0:36:21.420 --> 0:36:24.810
<v Tyler Swartz>friends.  And  New  Balance  is  at  the  heart  of  that, 

0:36:24.810 --> 0:36:26.940
<v Tyler Swartz>or  the  brand  is  at  the  heart  of  that. 
 So 

0:36:26.940 --> 0:36:29.459
<v Tyler Swartz>then,  when  people  make  friends,  and  then  they  go  for a 

0:36:29.460 --> 0:36:33.030
<v Tyler Swartz>run  at  a  different  time  or  not  at an  Endorphins  experience, 

0:36:33.179 --> 0:36:35.670
<v Tyler Swartz>those  people  feel  like  New  Balance  is  at  the  heart 

0:36:35.670 --> 0:36:40.500
<v Tyler Swartz>of  that  relationship,  and  that  is  extremely  powerful.  It  creates 

0:36:40.500 --> 0:36:42.509
<v Tyler Swartz>connection  that  I  think  a  lot  of  brands  are  yearning 

0:36:42.510 --> 0:36:45.029
<v Tyler Swartz>for,  and  we  just  don't  want  to  do  ads,  we 

0:36:45.030 --> 0:36:46.859
<v Tyler Swartz>want  to  do  integrations  that  really  make  it  feel  like 

0:36:46.860 --> 0:36:50.910
<v Tyler Swartz>the  community's  benefiting,  as  opposed  to  being  sold  something.  And 

0:36:50.910 --> 0:36:53.399
<v Tyler Swartz>that's  how  we  handle  most  of  our  partnerships. 

0:36:53.850 --> 0:36:57.030
<v Becs Gentry>That's  amazing,  and  so  worthwhile.  As  you  said,  when  you 

0:36:57.030 --> 0:37:00.270
<v Becs Gentry>make  it  about  the  connection.  And  how  does  it  make 

0:37:00.270 --> 0:37:05.130
<v Becs Gentry>you  feel  now,  looking  at  where  Endorphins  has  come?  Earlier 

0:37:05.130 --> 0:37:07.739
<v Becs Gentry>in  the  conversation,  you  said  that  your  community  were  asking 

0:37:07.739 --> 0:37:11.580
<v Becs Gentry>for  singlets  for  the  races  that  they're  signing  up  for. 

0:37:11.940 --> 0:37:13.830
<v Becs Gentry>How  does  that  make  you  feel  inside? 

0:37:14.460 --> 0:37:19.350
<v Tyler Swartz>It's  a  really,  really  interesting  feeling,  because  it's  a  selfless 

0:37:19.350 --> 0:37:22.950
<v Tyler Swartz>act  of  trying  to  impact  people  and  their  well- being 

0:37:22.950 --> 0:37:25.860
<v Tyler Swartz>and  their  lives  and  trying  to  make  people  happier,  but 

0:37:25.860 --> 0:37:28.859
<v Tyler Swartz>it's  also  the  most  selfish  thing in  the  world.  What  I 

0:37:28.859 --> 0:37:30.540
<v Tyler Swartz>mean  by  that  is  when  I  see  the  impact  that 

0:37:30.540 --> 0:37:35.190
<v Tyler Swartz>we  create,  I'm  invigorated  to  continue  creating  that  impact  and 

0:37:35.190 --> 0:37:38.489
<v Tyler Swartz>inspire  people  to  change  their  lives,  whether  that's  making  more 

0:37:38.489 --> 0:37:42.630
<v Tyler Swartz>friends  or  become  more  fit  or  become  more  active,  so 

0:37:42.870 --> 0:37:45.750
<v Tyler Swartz>it  makes  me  fulfilled  every  single  day. 
 I'm  inspired  by 

0:37:45.750 --> 0:37:49.140
<v Tyler Swartz>the  stories  that  I  hear  of  people.  I  mean,  people 

0:37:49.140 --> 0:37:51.390
<v Tyler Swartz>will  pull  me  aside  and  break  down  crying,  because  it's 

0:37:51.390 --> 0:37:54.870
<v Tyler Swartz>changed  their  lives.  And  when  that  happens,  it's  amazing,  and 

0:37:55.020 --> 0:37:57.900
<v Tyler Swartz>that  doesn't  happen  every  day,  but  what  does  happen  every 

0:37:57.900 --> 0:37:59.998
<v Tyler Swartz>day is at the end  of  one  of  our  experiences,  I  like  to  take 

0:38:00.000 --> 0:38:02.280
<v Tyler Swartz>a  moment  and  stand  off to  the  side  and  I  like 

0:38:02.280 --> 0:38:05.819
<v Tyler Swartz>to  watch  what  happens,  and  that's  impact  every  single  time. 

0:38:05.820 --> 0:38:10.410
<v Tyler Swartz>It's  people  exchanging  phone  numbers,  exchanging  Strava,  exchanging  Instagrams,  and 

0:38:10.620 --> 0:38:13.230
<v Tyler Swartz>I  know  that  those  people  may  never  come  back  to 

0:38:13.230 --> 0:38:16.109
<v Tyler Swartz>one  of  our  events  again,  but  we've  changed  their  lives, 

0:38:17.040 --> 0:38:19.859
<v Tyler Swartz>and  I  feel  the  endorphins  when  that  happens. 

0:38:21.270 --> 0:38:25.320
<v Rob Simmelkjaer>I  can  relate  to  that  100%.  We  have  people  coming 

0:38:25.320 --> 0:38:29.160
<v Rob Simmelkjaer>up  to  us,  pretty  much  every  race  I  go  to, 

0:38:29.280 --> 0:38:32.879
<v Rob Simmelkjaer>talking  about  how  running  has  changed  their  lives,  so  it's 

0:38:32.880 --> 0:38:37.589
<v Rob Simmelkjaer>got  that  power  and  you  have  really  created  something  special 

0:38:37.590 --> 0:38:40.709
<v Rob Simmelkjaer>with  this,  so  I  can  only  imagine  how  that  feels. 

0:38:41.219 --> 0:38:43.770
<v Rob Simmelkjaer>Where  does  Endorphins  go  from  here,  Tyler? 

0:38:43.770 --> 0:38:48.060
<v Tyler Swartz>That's  a  good  question.  I  think  there's  a  lot  of 

0:38:48.060 --> 0:38:53.459
<v Tyler Swartz>different  ways  that it  can  go.  I  just  really  think  about 

0:38:53.460 --> 0:38:55.739
<v Tyler Swartz>how  we  can  support  as  many  people  as  possible,  and 

0:38:55.739 --> 0:38:57.870
<v Tyler Swartz>I  know  that,  as  we  grow,  it  might  not  be 

0:38:57.870 --> 0:39:00.389
<v Tyler Swartz>as  easy  to  do  so.  I  know  there's  growing  pains, 

0:39:00.389 --> 0:39:02.070
<v Tyler Swartz>and  I'm  just  thinking  of  ways  that  we  can  grow 

0:39:02.070 --> 0:39:04.739
<v Tyler Swartz>and  scale  while  also  making  it  feel  like  it's  a 

0:39:04.739 --> 0:39:07.799
<v Tyler Swartz>small,  close- knit  community,  and  we  still  maintain  culture.  So 

0:39:07.800 --> 0:39:09.179
<v Tyler Swartz>that's  where  my  head  is  right  now,  and  I  know 

0:39:09.179 --> 0:39:12.150
<v Tyler Swartz>that  if  we  can  create  connection  at  scale,  we'll  be 

0:39:12.150 --> 0:39:13.349
<v Tyler Swartz>able  to  do  a  lot  of  different  things,  and  I'm 

0:39:13.349 --> 0:39:15.719
<v Tyler Swartz>not  sure  what  those  things  could  be,  but  who  knows? 

0:39:16.770 --> 0:39:20.580
<v Becs Gentry>That's  so  exciting.  Okay,  we've  got  one  more  very  pertinent 

0:39:20.580 --> 0:39:23.759
<v Becs Gentry>question  for  you.  And  you  have  coaches  at  Endorphins  all 

0:39:23.760 --> 0:39:28.109
<v Becs Gentry>over  the  country,  but  what  we want  to  know,  Tyler,  is 

0:39:28.110 --> 0:39:32.729
<v Becs Gentry>what  is  the  best  piece  of  advice  you  have  ever 

0:39:32.730 --> 0:39:34.620
<v Becs Gentry>received  from  a  coach? 

0:39:35.130 --> 0:39:42.480
<v Tyler Swartz>Wow.  This is  a  big  question.  I  have  an  interesting  running 

0:39:42.480 --> 0:39:47.219
<v Tyler Swartz>journey,  in  the  sense  that  I  didn't  have  a  standard 

0:39:47.219 --> 0:39:50.609
<v Tyler Swartz>running  background  when  I  got  into  the  sport,  and  I 

0:39:50.610 --> 0:39:54.029
<v Tyler Swartz>developed  a  very  close- knit  relationship  with  my  coach,  Rebecca 

0:39:54.029 --> 0:39:57.360
<v Tyler Swartz>Stowe,  who's  involved  in  the  New  York  scene  as  one 

0:39:57.360 --> 0:40:00.899
<v Tyler Swartz>of  the  Nike  head  coaches.  And  I  don't  know,  Rob, 

0:40:00.900 --> 0:40:02.520
<v Tyler Swartz>if  you've  met  her,  but Becs,  it  seems  like  you  guys 

0:40:02.520 --> 0:40:06.929
<v Tyler Swartz>have  a  relationship.  The  stories  around  my  relationship  with  her 

0:40:06.929 --> 0:40:10.109
<v Tyler Swartz>are,  I  would  go  to  the  Nike  runs  and  I 

0:40:10.109 --> 0:40:12.419
<v Tyler Swartz>would  throw  up  running  every  single  time.  I  would  just 

0:40:12.450 --> 0:40:15.239
<v Tyler Swartz>run  my  body  into  the  ground,  because  that's  how  I 

0:40:15.239 --> 0:40:17.850
<v Tyler Swartz>was  conditioned.  I  was  a  football  player  in  high  school. 

0:40:17.940 --> 0:40:20.759
<v Tyler Swartz>It  was  when  the  whistle  blows,  you  give  everything-

0:40:20.760 --> 0:40:20.821
<v Becs Gentry>You  go. 

0:40:20.821 --> 0:40:21.060
<v Tyler Swartz>...  you  got. 

0:40:21.840 --> 0:40:22.589
<v Becs Gentry>Yeah,  and  Stowe-

0:40:22.590 --> 0:40:22.741
<v Tyler Swartz>And  I thought that's-

0:40:22.741 --> 0:40:22.742
<v Becs Gentry>... can throw some-

0:40:22.742 --> 0:40:23.191
<v Tyler Swartz>... how I  was  supposed  to  run-

0:40:23.190 --> 0:40:23.551
<v Becs Gentry>...  nasty  workouts. 

0:40:23.551 --> 0:40:29.639
<v Tyler Swartz>...  too.  Yeah,  she  was  definitely  pushing  me.  And  then, 

0:40:29.639 --> 0:40:32.969
<v Tyler Swartz>the  Nike  coaches,  at  the  time,  definitely  did  their  little 

0:40:32.969 --> 0:40:35.280
<v Tyler Swartz>huddles  before  their  runs  and  said, " We  need  to  keep 

0:40:35.280 --> 0:40:38.520
<v Tyler Swartz>our  eye  out  for  this  guy  who's  definitely  a  problem. 

0:40:39.780 --> 0:40:43.079
<v Tyler Swartz>They  don't  know  what  they're  doing."  And  I  learned  later 

0:40:43.080 --> 0:40:46.379
<v Tyler Swartz>in  life,  through  Coach  Stowe,  after  five,  six  years  of 

0:40:46.379 --> 0:40:48.810
<v Tyler Swartz>working  with  her,  maybe  it's  not  one  piece  of  advice, 

0:40:48.810 --> 0:40:52.980
<v Tyler Swartz>but  the  mantra  is  really  just  listening  to  myself,  because 

0:40:53.130 --> 0:40:55.590
<v Tyler Swartz>I  don't  have  to  do  every  single  workout  exactly  the 

0:40:55.590 --> 0:40:57.750
<v Tyler Swartz>way  it  is.  It's  make  sure  I'm  listening  to  my 

0:40:57.750 --> 0:41:01.439
<v Tyler Swartz>body,  and  then  I'll  perform  better. 
 And  I  wasn't  listening 

0:41:01.440 --> 0:41:05.129
<v Tyler Swartz>to  myself,  I  was  more  trying  to  do  every  single 

0:41:05.160 --> 0:41:08.250
<v Tyler Swartz>thing,  and  the  second  I  started  listening  to  myself,  I 

0:41:08.250 --> 0:41:10.560
<v Tyler Swartz>actually  started  listening  to  her,  and  I  think  that  was 

0:41:10.560 --> 0:41:14.370
<v Tyler Swartz>really  important,  because  now  we  have  a  much  more  stable 

0:41:14.370 --> 0:41:18.059
<v Tyler Swartz>relationship,  where  I'm  not  overdoing  everything and have to  do  everything.  I'm  listening 

0:41:18.059 --> 0:41:20.009
<v Tyler Swartz>to  my  body,  and  then  it  falls  right  back  into 

0:41:20.009 --> 0:41:21.869
<v Tyler Swartz>our  programming,  so  I  think  that's  been  really  helpful  for 

0:41:21.870 --> 0:41:22.170
<v Tyler Swartz>me. 

0:41:23.039 --> 0:41:24.629
<v Becs Gentry>Sounds  it,  sounds it. 

0:41:25.650 --> 0:41:28.049
<v Rob Simmelkjaer>All  right,  Tyler.  If  someone's  listening  out  there,  Tyler,  who 

0:41:28.050 --> 0:41:30.989
<v Rob Simmelkjaer>wants  to  become  a  part  of  Endorphins,  what  do  they 

0:41:30.989 --> 0:41:33.540
<v Rob Simmelkjaer>do?  Is  there  a  cost?  How  do  they  sign  up 

0:41:33.540 --> 0:41:34.320
<v Rob Simmelkjaer>and  become  part  of  this? 

0:41:34.800 --> 0:41:37.289
<v Tyler Swartz>It's  totally  free.  All  of  our  events  are  free.  In 

0:41:37.290 --> 0:41:39.750
<v Tyler Swartz>New  York  City,  we  host  four  or  five  events  throughout 

0:41:39.750 --> 0:41:43.860
<v Tyler Swartz>the  boroughs  each  week.  Across  the  country  we're  hosting  runs 

0:41:43.860 --> 0:41:48.960
<v Tyler Swartz>in  Chicago,  Dallas,  Austin,  L. A.,  Seattle,  Boston,  D. C., 

0:41:48.960 --> 0:41:52.920
<v Tyler Swartz>Philly,  Pittsburgh,  and  we're  launching  Miami  on  Thursday,  which  is 

0:41:52.920 --> 0:41:56.340
<v Tyler Swartz>super  exciting.  We  have  a  website,  it's endorphinsrunning. com.  We're  on 

0:41:56.429 --> 0:41:59.819
<v Tyler Swartz>Instagram,  where  all  the  events  are  posted.  I'm  posting  them 

0:41:59.820 --> 0:42:02.400
<v Tyler Swartz>on  my  socials and  trying  to do  the  storytelling  behind  the  scenes 

0:42:02.400 --> 0:42:05.009
<v Tyler Swartz>on  my  socials.  And  we'd  love  to  have  you,  and 

0:42:05.010 --> 0:42:06.810
<v Tyler Swartz>if  you  ever  do  come  to  one  of  the  events, 

0:42:06.989 --> 0:42:08.820
<v Tyler Swartz>come  say  hello.  I  like  to  try  and  talk  to 

0:42:08.820 --> 0:42:12.359
<v Tyler Swartz>as  many  people  as  possible  at  the  events.  And  yeah, 

0:42:12.750 --> 0:42:14.069
<v Tyler Swartz>that's  how  you  can  stay  involved. 

0:42:15.030 --> 0:42:18.870
<v Rob Simmelkjaer>Amazing.  Tyler,  congrats.  I  can't  wait  to  keep  talking  about 

0:42:18.870 --> 0:42:20.790
<v Rob Simmelkjaer>how  we  can  work  with  you  at  New  York  Road 

0:42:20.790 --> 0:42:22.980
<v Rob Simmelkjaer>Runners.  I  know  we're  doing  a  lot  already  here  in 

0:42:22.980 --> 0:42:25.799
<v Rob Simmelkjaer>New  York,  but  I  just  think  we're  probably  scratching  the 

0:42:25.800 --> 0:42:29.459
<v Rob Simmelkjaer>surface,  so  for  members  interested,  put  something  in  the  comments, 

0:42:29.460 --> 0:42:31.739
<v Rob Simmelkjaer>if  you  have  an  idea  or  you  want  to  throw 

0:42:31.739 --> 0:42:34.319
<v Rob Simmelkjaer>out  a  shout- out  to  Tyler  and  Endorphins,  would  love 

0:42:34.320 --> 0:42:36.989
<v Rob Simmelkjaer>to  hear  from  you.  And  Tyler,  it's  great  having  you 

0:42:36.989 --> 0:42:38.790
<v Rob Simmelkjaer>here  on  Set  the  Pace.  I  know  I'll  be  seeing 

0:42:38.790 --> 0:42:41.580
<v Rob Simmelkjaer>a  lot  of  you  between  now  and  the  marathon. 

0:42:44.730 --> 0:42:46.710
<v Tyler Swartz>I  can't wait. Thanks for having me on, and I can't  wait  to  figure  out  more  ways to  support  what 

0:42:46.710 --> 0:42:47.280
<v Tyler Swartz>you  guys  are  doing. 

0:42:47.790 --> 0:42:51.209
<v Rob Simmelkjaer>Awesome.  It  goes  both  ways.  Thank  you.  Tyler  Swartz,  the 

0:42:51.210 --> 0:42:56.160
<v Rob Simmelkjaer>founder  of  the  Endorphins  running  club,  the  incredible,  growing  Endorphins 

0:42:56.160 --> 0:43:13.440
<v Rob Simmelkjaer>running  club,  here  on  Set  the  Pace. 
 Some  runners  run 

0:43:13.440 --> 0:43:16.739
<v Rob Simmelkjaer>a  lot  of  races,  some  runners  volunteer  and  run  races, 

0:43:16.739 --> 0:43:18.810
<v Rob Simmelkjaer>and  some  runners  bring  their  love  of  running  to  their 

0:43:18.810 --> 0:43:21.929
<v Rob Simmelkjaer>schools  and  pass  on  the  benefit  of  running  to  New 

0:43:21.929 --> 0:43:25.350
<v Rob Simmelkjaer>York  City  young  women.  One  of  those  people  is  Christine 

0:43:25.500 --> 0:43:28.649
<v Rob Simmelkjaer>Fajen, a  New  York  Road  Runners  member  and  an  active  runner, 

0:43:29.010 --> 0:43:32.160
<v Rob Simmelkjaer>as  well  as  a  program  lead  for  Rising  NYRR,  which 

0:43:32.160 --> 0:43:35.910
<v Rob Simmelkjaer>is  the  free  running  based  youth  program  designed  to  make 

0:43:35.910 --> 0:43:39.690
<v Rob Simmelkjaer>physical  activity  enjoyable  and  accessible  for  kids  all  around  New 

0:43:39.690 --> 0:43:42.420
<v Rob Simmelkjaer>York  City  and  around  the  country.  And  this  summer,  she'll 

0:43:42.420 --> 0:43:44.759
<v Rob Simmelkjaer>also  be  a  coach  for  Run  for  the  Future,  which 

0:43:44.759 --> 0:43:49.140
<v Rob Simmelkjaer>is  a  free  six- week  program  that  introduces 11th and  12th  grade 

0:43:49.140 --> 0:43:51.509
<v Rob Simmelkjaer>high  school  young  women  to  the  sport  of  running.

0:43:52.170 --> 0:43:57.510
<v Meb Keflezighi>Thanks,  Rob.  That's  wonderful.  Christine,  welcome  to  the  podcast.  You 

0:43:57.510 --> 0:44:02.580
<v Meb Keflezighi>are  a  dedicated  runner.  You  have been  running  with NYRR since  2015  and 

0:44:02.580 --> 0:44:07.560
<v Meb Keflezighi>you  run  every  distance,  the  5Ks, 10Ks,  four- milers,  half- marathons, 

0:44:07.560 --> 0:44:12.030
<v Meb Keflezighi>and  even  the 2022  TCS  New  York  City  Marathon.  Why  did 

0:44:12.030 --> 0:44:13.170
<v Meb Keflezighi>you  start  running,  Christine? 

0:44:13.920 --> 0:44:17.250
<v Christine Fajen>So,  like  a  lot  of  people,  I  started  running  to 

0:44:17.250 --> 0:44:20.250
<v Christine Fajen>lose  some  weight.  I  didn't  start  running  until  I  was 

0:44:20.250 --> 0:44:22.589
<v Christine Fajen>40.  I  was  going  to  the  gym,  I  had  gained 

0:44:22.590 --> 0:44:25.560
<v Christine Fajen>some  weight,  but  then  I  started  running,  and  I  loved 

0:44:25.560 --> 0:44:27.989
<v Christine Fajen>the  feeling  of  being  outside,  I  loved  being  alone  with 

0:44:27.989 --> 0:44:30.989
<v Christine Fajen>my  thoughts,  the  pounds  dropped  off.  I  ran  about  four 

0:44:30.989 --> 0:44:33.120
<v Christine Fajen>miles  a  day  near  the  water.  And  then,  a  lot 

0:44:33.120 --> 0:44:35.460
<v Christine Fajen>of  my  friends  ran  races  with  New  York  Road  Runners. 

0:44:35.849 --> 0:44:38.069
<v Christine Fajen>I  didn't  know  much  about  that,  but  my  friend  Mike 

0:44:38.070 --> 0:44:41.339
<v Christine Fajen>encouraged  me  to  sign  up,  and  I  was  hooked. 

0:44:42.029 --> 0:44:45.660
<v Meb Keflezighi>Just  amazing,  and  you  are  now  a  program  lead  for 

0:44:45.660 --> 0:44:49.410
<v Meb Keflezighi>the  Rising  New  York  Road  Runners  program.  Why  was  it 

0:44:49.410 --> 0:44:52.259
<v Meb Keflezighi>important  for  you  to  bring  the  program  to  your  school? 

0:44:53.370 --> 0:44:55.919
<v Christine Fajen>Well,  when  people  run  and  you  love  the  sport,  you 

0:44:55.920 --> 0:44:58.229
<v Christine Fajen>want  to  tell  everybody  about  it,  you  want  to  share 

0:44:58.230 --> 0:45:01.890
<v Christine Fajen>it  as  much  as  you  can  with  people.  And  we 

0:45:01.890 --> 0:45:04.830
<v Christine Fajen>actually  had  the  program,  already,  in  the  school,  but  it 

0:45:04.830 --> 0:45:07.380
<v Christine Fajen>had  not  reached  the  potential  that  it  could've  had.  So 

0:45:07.380 --> 0:45:09.540
<v Christine Fajen>a  colleague  of  mine,  actually,  Mr.  (inaudible)   brought  it 

0:45:09.540 --> 0:45:13.110
<v Christine Fajen>in.  He  was  using  it  in  phys.  ed.  He  passed 

0:45:13.110 --> 0:45:16.230
<v Christine Fajen>the  torch  to  me,  I  started  an  afterschool  program,  and 

0:45:16.500 --> 0:45:18.569
<v Christine Fajen>began  to  take  the  students  to  the  races.  I  wanted 

0:45:18.570 --> 0:45:20.160
<v Christine Fajen>them  to  see  the  beauty  of  all  the  people  at 

0:45:20.160 --> 0:45:24.420
<v Christine Fajen>the  races,  because  that's  incredible,  the  community  of  running.  I 

0:45:24.420 --> 0:45:26.579
<v Christine Fajen>wanted  them  to  see  that  they  could  do  it  when 

0:45:26.580 --> 0:45:29.430
<v Christine Fajen>they're  older.  I  wanted  them  to  see  that  people  with 

0:45:30.540 --> 0:45:35.069
<v Christine Fajen>special  needs,  they  do  it  with  Striders,  there's  Achilles,  there's 

0:45:35.070 --> 0:45:38.310
<v Christine Fajen>something  for  everybody. 
 And  through  Team  for  Kids,  it  makes 

0:45:38.310 --> 0:45:43.380
<v Christine Fajen>it  all  possible  for  the  runners,  because  my  students,  they 

0:45:43.380 --> 0:45:46.649
<v Christine Fajen>come  from  backgrounds  that  they  could  use  all  the  help 

0:45:46.650 --> 0:45:50.880
<v Christine Fajen>that  they  can,  financially,  so  I  wanted  them  also  to 

0:45:50.880 --> 0:45:55.229
<v Christine Fajen>think  of  moving  their  bodies  outside  of  school,  not  just 

0:45:55.230 --> 0:45:57.180
<v Christine Fajen>in  gym  class,  and  I  wanted  to  show  them  that, 

0:45:57.180 --> 0:45:59.010
<v Christine Fajen>if  they  wanted  to,  they  could  run  for  life,  and 

0:45:59.010 --> 0:46:00.570
<v Christine Fajen>maybe  people  do,  of  all  backgrounds. 

0:46:01.830 --> 0:46:03.630
<v Meb Keflezighi>Can  you  tell  us  some  of  the  reaction  of  the 

0:46:03.630 --> 0:46:07.380
<v Meb Keflezighi>students,  what  their  experience  or  their  smiles  and  things  like 

0:46:07.380 --> 0:46:07.470
<v Meb Keflezighi>that? 

0:46:08.489 --> 0:46:15.990
<v Christine Fajen>Oh,  yeah.  So  some of  the  students  are  super  competitive  and 

0:46:16.260 --> 0:46:18.780
<v Christine Fajen>I  try  and  tell  them  they  should  also  be  having 

0:46:18.780 --> 0:46:21.419
<v Christine Fajen>fun,  right?  It  shouldn't  be  all  so  very  competitive.  There's 

0:46:21.420 --> 0:46:24.419
<v Christine Fajen>stage  two  in  Rising  New  York  Road  Runners.  I  do 

0:46:24.420 --> 0:46:26.849
<v Christine Fajen>that  specifically  so  that  they  can  learn  to  enjoy  the 

0:46:26.849 --> 0:46:33.180
<v Christine Fajen>sport  first,  before  they  compete.  They  have  maintained  friendships  from 

0:46:33.180 --> 0:46:34.710
<v Christine Fajen>the  sixth  grade  through  the  eight  grade.  I've  had  the 

0:46:34.710 --> 0:46:37.469
<v Christine Fajen>same  group  of  kids  from  six,  seventh,  and  eighth,  so 

0:46:37.469 --> 0:46:41.550
<v Christine Fajen>I've  watched  them  grow.  They  talk  to  their  friends  about 

0:46:41.550 --> 0:46:44.339
<v Christine Fajen>it,  their  friends  want  to  join.  They  really  do  love 

0:46:44.340 --> 0:46:46.140
<v Christine Fajen>the  program,  and  they  love  all  that  comes  with  it. 

0:46:47.279 --> 0:46:50.430
<v Meb Keflezighi>Well,  now  you are  also  about  to  begin  the  first  year 

0:46:50.430 --> 0:46:54.120
<v Meb Keflezighi>as  a  coach  for the  Run  for  the  Future  program.  Tell 

0:46:54.120 --> 0:46:57.150
<v Meb Keflezighi>us  about  what  you  hope  to  instill  in  the  young 

0:46:57.150 --> 0:46:58.949
<v Meb Keflezighi>women  you  will  be  coaching  this  summer. 

0:47:01.020 --> 0:47:03.119
<v Christine Fajen>It's  my  hope  that  the  ladies  who  participate  in  the 

0:47:03.120 --> 0:47:06.480
<v Christine Fajen>program  will  continue  to  develop  the  courage  to  start  new 

0:47:06.480 --> 0:47:08.460
<v Christine Fajen>things.  Right?  Because  this  is  a  new  thing  for  them. 

0:47:09.450 --> 0:47:12.779
<v Christine Fajen>I  want  them  to  learn  to  accept  the  challenges  that 

0:47:12.780 --> 0:47:15.149
<v Christine Fajen>they  face  as  they  grow,  not  to  give up,  and  that 

0:47:15.150 --> 0:47:18.090
<v Christine Fajen>running  can  help  them  with  that,  because  life  is  like 

0:47:18.210 --> 0:47:20.429
<v Christine Fajen>a  race,  right?  You  run  it  to  the  best  of 

0:47:20.429 --> 0:47:24.659
<v Christine Fajen>your  ability  and  you  come  across  challenges,  and  I  want 

0:47:24.660 --> 0:47:28.620
<v Christine Fajen>them  to  be  able  to  face  those  challenges  and  not 

0:47:28.620 --> 0:47:29.009
<v Christine Fajen>give  up. 

0:47:30.390 --> 0:47:34.440
<v Meb Keflezighi>As  a  seventh  grader,  that  I  run  about  running,  sports 

0:47:34.440 --> 0:47:36.869
<v Meb Keflezighi>has  changed  my  life  because  it  gives  you  confidence,  it 

0:47:36.870 --> 0:47:40.859
<v Meb Keflezighi>makes  you  camaraderie  and  friendship  that,  for  me,  transferred.  I 

0:47:40.859 --> 0:47:42.660
<v Meb Keflezighi>hope  you  do  the  same  thing  this  summer  and  you 

0:47:42.660 --> 0:47:44.131
<v Meb Keflezighi>continue  to  do  with  the  Rising-

0:47:44.131 --> 0:47:44.132
<v Christine Fajen>Thank you. 

0:47:44.131 --> 0:47:47.790
<v Meb Keflezighi>...  New  York  Road  Runners.  On  a  personal  note  for 

0:47:47.790 --> 0:47:49.140
<v Meb Keflezighi>you,  what's  your  next  race? 

0:47:51.059 --> 0:47:54.989
<v Christine Fajen>The  next  one  will  really  be  the  New  Jersey  5K, 

0:47:54.989 --> 0:47:57.539
<v Christine Fajen>for  me,  personally,  so  a  while  from  now. 

0:47:58.379 --> 0:48:01.380
<v Meb Keflezighi>Awesome.  The  New  York  Road  Runners and Team  for  Kids  does  a 

0:48:01.380 --> 0:48:04.379
<v Meb Keflezighi>great  job  as  an  ambassador  for  them.  They  do  such 

0:48:04.380 --> 0:48:07.110
<v Meb Keflezighi>an  awesome  job  to  be  able  to  help  kids  get 

0:48:07.110 --> 0:48:09.989
<v Meb Keflezighi>into  sports  and  keep  them  at  it,  because  I  think 

0:48:09.989 --> 0:48:12.420
<v Meb Keflezighi>sports  change  lives.  So  thanks  for  being  a  member  of 

0:48:12.420 --> 0:48:15.149
<v Meb Keflezighi>the  week,  and we  love  having  you.  Thanks  for  all  the 

0:48:15.149 --> 0:48:15.989
<v Meb Keflezighi>work  that  you  put  in. 

0:48:16.768 --> 0:48:18.900
<v Christine Fajen>Thank  you.  And  thank  you  for  being  the  ambassador  for 

0:48:18.900 --> 0:48:20.549
<v Christine Fajen>Team  for  Kids.  It's  an  honor  to  meet  you. 

0:48:21.180 --> 0:48:22.020
<v Meb Keflezighi>Great  to  meet  you,  Christine. 

0:48:22.380 --> 0:48:25.020
<v Rob Simmelkjaer>All  right.  Thank  you, Meb, and  thank  you  so  much,  Christine  for 

0:48:25.020 --> 0:48:27.179
<v Rob Simmelkjaer>joining  us  and  for  being  a  member  of  New  York 

0:48:27.179 --> 0:48:30.360
<v Rob Simmelkjaer>Road  Runners.  Now,  it's  time  for  today's  Meb  Minute. 

0:48:30.750 --> 0:48:34.439
<v Meb Keflezighi>Thanks,  Rob.  This  week  Meb  Minutes  are  tips  for  youth 

0:48:34.440 --> 0:48:39.030
<v Meb Keflezighi>coaches.  Here's  my  recommendation,  make  it  fun,  teach  them  about 

0:48:39.030 --> 0:48:42.060
<v Meb Keflezighi>patience  and  not  race  all  the  time,  because  I've  been 

0:48:42.060 --> 0:48:44.820
<v Meb Keflezighi>around  kids  where  they  just  want  to  race  me  all 

0:48:44.820 --> 0:48:49.019
<v Meb Keflezighi>the  time.  Racing  is  important,  but  pacing  is  important.  Speed 

0:48:49.020 --> 0:48:52.829
<v Meb Keflezighi>is  essential,  but  you  have  to  reward  kids  who  are 

0:48:53.699 --> 0:48:56.040
<v Meb Keflezighi>maybe  even  the  last  finisher,  because  all  kids  want  to 

0:48:56.040 --> 0:48:57.750
<v Meb Keflezighi>win,  right?  And  then,  you  want  to  be  able  to 

0:48:57.750 --> 0:49:01.320
<v Meb Keflezighi>reward  them  for  the  fastest  person,  eventually,  but  reward  for 

0:49:01.320 --> 0:49:04.080
<v Meb Keflezighi>the  person  that  is  hit  the  right  time. 
 So,  for 

0:49:04.080 --> 0:49:07.830
<v Meb Keflezighi>example,  if you're  doing  100- meter,  they  all  want  to  sprint, 

0:49:07.830 --> 0:49:11.910
<v Meb Keflezighi>I  want  you  to  run  it  in  25  seconds  or 

0:49:11.910 --> 0:49:15.600
<v Meb Keflezighi>30  seconds,  see  if  you  can  strategize  about  patience,  because 

0:49:15.870 --> 0:49:20.069
<v Meb Keflezighi>kids  just  want  to  go  out  hard.  And,  obviously,  Christine 

0:49:20.099 --> 0:49:22.679
<v Meb Keflezighi>Fajen  is  also  a  lead  for  the  New  York  Road 

0:49:22.679 --> 0:49:26.250
<v Meb Keflezighi>Runners  kids,  so  she  will  be  able  to  use  those 

0:49:26.309 --> 0:49:30.509
<v Meb Keflezighi>essential  improvements  to  be  able  to  be  patient,  because  we 

0:49:30.510 --> 0:49:34.770
<v Meb Keflezighi>want  to  develop  them  to  be  sprinters,  but  also  milers 

0:49:34.770 --> 0:49:39.179
<v Meb Keflezighi>or 5K,  10K,  eventually  do  the  marathon.  So  by  teaching  discipline 

0:49:39.179 --> 0:49:42.330
<v Meb Keflezighi>at  early  stage  is  such  a  crucial,  because  they're  listening, 

0:49:42.330 --> 0:49:43.860
<v Meb Keflezighi>if  they  listen,  they  should  be  rewarded. 

0:49:44.280 --> 0:49:46.709
<v Rob Simmelkjaer>Thank  you  so  much,  Meb. And  that  brings  us  to  the 

0:49:46.709 --> 0:49:49.469
<v Rob Simmelkjaer>finish  line  of  another  episode  of  Set  the  Pace. I want  to 

0:49:49.469 --> 0:49:54.000
<v Rob Simmelkjaer>thank  Tyler  Swartz  of  Endorphins  Running  Club  and  this  week's 

0:49:54.030 --> 0:49:57.809
<v Rob Simmelkjaer>member,  Christine  Fajen.  If  you  liked  this  episode,  please  go 

0:49:57.809 --> 0:50:01.049
<v Rob Simmelkjaer>ahead  and  subscribe,  rate,  leave  Becs  and  me  a  comment 

0:50:01.049 --> 0:50:03.599
<v Rob Simmelkjaer>for  the  show.  We  will  shout  you  out,  we'll  answer 

0:50:03.599 --> 0:50:06.479
<v Rob Simmelkjaer>your  question,  so  just  send  it  along.  This  not  only 

0:50:06.480 --> 0:50:08.460
<v Rob Simmelkjaer>helps  us,  but  it  also  helps  other  people  find  the 

0:50:08.460 --> 0:50:12.180
<v Rob Simmelkjaer>show,  as  well.  Feel  free  to  ask  a  question.  Have 

0:50:12.180 --> 0:50:14.370
<v Rob Simmelkjaer>a  great,  great  week  and  enjoy  the  miles. 