1 00:00:00,210 --> 00:00:03,210 Speaker 1: New York Road Runners is a non- profit organization with 2 00:00:03,210 --> 00:00:06,570 Speaker 1: a vision to build healthier lives and stronger communities through 3 00:00:06,570 --> 00:00:10,230 Speaker 1: the transformative power of running. The support of members and 4 00:00:10,230 --> 00:00:13,890 Speaker 1: donors like you helps us achieve our mission to transform 5 00:00:13,890 --> 00:00:17,160 Speaker 1: the health and well- being of our communities through inclusive 6 00:00:17,160 --> 00:00:21,419 Speaker 1: and accessible running experiences, empowering all to achieve their potential. 7 00:00:21,840 --> 00:00:25,980 Speaker 1: Learn more and contribute at nyrr. org/ donate. 8 00:00:29,940 --> 00:00:34,379 Haley Price: Thank you, New York. Today we're reminded of the power 9 00:00:34,380 --> 00:00:39,210 Haley Price: of community and the power of coming together. Athletes, on 10 00:00:39,210 --> 00:00:39,780 Haley Price: your mark. 11 00:00:41,909 --> 00:00:45,450 Speaker 5: The first woman to finish for the second straight year 12 00:00:45,450 --> 00:00:49,080 Speaker 5: here in the New York City Marathon is Miki Gorman. A smiling 13 00:00:49,080 --> 00:00:52,260 Speaker 5: Miki Gorman, and why not? At 2:29: 30, the time for Grete Waitz. 14 00:00:52,260 --> 00:00:56,640 Speaker 6: Look at the emotion of Shalane Flanagan as she comes to 15 00:00:56,640 --> 00:01:00,450 Speaker 6: the line. Pointing to his chest, pointing to the USA, he 16 00:01:00,660 --> 00:01:10,080 Speaker 6: so proudly wears across his chest. A great day for Meb Keflezighi. 17 00:01:10,319 --> 00:01:14,309 Rob Simmelkjaer: Hello, everybody and welcome to Set the Pace, presented by 18 00:01:14,310 --> 00:01:18,119 Rob Simmelkjaer: Peloton. We are the official podcast of New York Road 19 00:01:18,120 --> 00:01:20,339 Rob Simmelkjaer: Runners. I'm your host and the CEO of New York 20 00:01:20,340 --> 00:01:24,179 Rob Simmelkjaer: Road Runners, Rob Simmelkjaer, and with me as always, but 21 00:01:24,180 --> 00:01:28,800 Rob Simmelkjaer: not as always, in the same room, Becs Gentry. Hello, 22 00:01:28,800 --> 00:01:30,630 Rob Simmelkjaer: nice to see you in person. 23 00:01:30,750 --> 00:01:33,000 Becs Gentry: Hello, this is weird. I'm normally staring at you through 24 00:01:33,000 --> 00:01:33,540 Becs Gentry: a screen. 25 00:01:33,600 --> 00:01:36,901 Rob Simmelkjaer: I know. This is so bananas to see you. You look great. 26 00:01:36,901 --> 00:01:36,902 Becs Gentry: Thank you. 27 00:01:36,902 --> 00:01:40,140 Rob Simmelkjaer: I'm glad to see you're doing well. And why are we 28 00:01:40,140 --> 00:01:42,540 Rob Simmelkjaer: in the same room? Because we are here this morning 29 00:01:42,810 --> 00:01:45,840 Rob Simmelkjaer: doing a special live episode of Set the Pace. We're 30 00:01:45,840 --> 00:01:48,720 Rob Simmelkjaer: at the New York Road Runners Run Center, featuring the New 31 00:01:48,750 --> 00:01:52,680 Rob Simmelkjaer: Balance Run Hub, for this special live show. And we've 32 00:01:52,680 --> 00:01:54,390 Rob Simmelkjaer: had a busy month of September. 33 00:01:55,320 --> 00:01:55,321 Becs Gentry: So busy. 34 00:01:55,321 --> 00:01:59,010 Rob Simmelkjaer: Do you know that we've actually done five episodes already, and we're doing 35 00:01:59,010 --> 00:02:01,290 Rob Simmelkjaer: seven in the month of September, so we're- 36 00:02:01,290 --> 00:02:02,040 Becs Gentry: That makes sense. 37 00:02:02,070 --> 00:02:02,251 Rob Simmelkjaer: We're working hard this month. 38 00:02:02,251 --> 00:02:07,050 Becs Gentry: Yeah, we have done a lot and they will be fantastic. 39 00:02:07,290 --> 00:02:09,690 Rob Simmelkjaer: Yes, it's a busy time. Obviously we had this special 40 00:02:09,690 --> 00:02:13,410 Rob Simmelkjaer: show for the Fifth Avenue Mile last week. That was 41 00:02:13,410 --> 00:02:16,950 Rob Simmelkjaer: incredible. So much more going on. And today is a 42 00:02:16,950 --> 00:02:20,760 Rob Simmelkjaer: really special show because we are talking about innovation and 43 00:02:20,760 --> 00:02:23,310 Rob Simmelkjaer: we're going to team up, we are teaming up with 44 00:02:23,400 --> 00:02:28,530 Rob Simmelkjaer: Fast Company, an amazing publication, magazine, digital publication. Anybody in 45 00:02:28,530 --> 00:02:31,560 Rob Simmelkjaer: business, I'm sure you read Fast Company out there. And 46 00:02:31,560 --> 00:02:36,480 Rob Simmelkjaer: this is part of their 2024 Innovation Festival. And in 47 00:02:36,480 --> 00:02:38,940 Rob Simmelkjaer: our live audience here, we've got a group of attendees 48 00:02:39,060 --> 00:02:41,430 Rob Simmelkjaer: who are in town for the event and we're thrilled to 49 00:02:41,430 --> 00:02:43,380 Rob Simmelkjaer: have you here. How about a round of applause from you guys 50 00:02:43,380 --> 00:02:43,650 Rob Simmelkjaer: out there? 51 00:02:43,650 --> 00:02:43,710 Becs Gentry: Yeah. 52 00:02:43,770 --> 00:02:47,490 Rob Simmelkjaer: Thanks so much for being here. It's great to have 53 00:02:47,490 --> 00:02:50,880 Rob Simmelkjaer: a live audience. And since the theme of all this 54 00:02:50,880 --> 00:02:54,120 Rob Simmelkjaer: is innovation, we have a great guest coming up. A 55 00:02:54,120 --> 00:02:57,450 Rob Simmelkjaer: special partner of New York Road Runners, Haley Price, who 56 00:02:57,450 --> 00:03:00,900 Rob Simmelkjaer: is the Head of Sports in North America for Tata 57 00:03:00,900 --> 00:03:05,280 Rob Simmelkjaer: Consultancy Services that puts the TCS in the TCS New 58 00:03:05,280 --> 00:03:07,470 Rob Simmelkjaer: York City Marathon. Haley's going to join us in just 59 00:03:07,470 --> 00:03:10,109 Rob Simmelkjaer: a little bit to talk about all the amazing things 60 00:03:10,290 --> 00:03:13,739 Rob Simmelkjaer: we do when it comes to technology and the TCS 61 00:03:13,740 --> 00:03:15,780 Rob Simmelkjaer: New York City Marathon. So that's all coming up in 62 00:03:15,780 --> 00:03:18,090 Rob Simmelkjaer: just a minute. But before we get to Haley, Becs, I've 63 00:03:18,600 --> 00:03:21,720 Rob Simmelkjaer: got to get an update on your training, how it's 64 00:03:21,720 --> 00:03:24,570 Rob Simmelkjaer: all going for you. You continue, for those who don't 65 00:03:24,570 --> 00:03:29,430 Rob Simmelkjaer: know, Becs is doing this unbelievable thing called the Great 66 00:03:29,430 --> 00:03:29,731 Rob Simmelkjaer: World Race. 67 00:03:29,731 --> 00:03:29,732 Becs Gentry: There we go. 68 00:03:29,732 --> 00:03:32,820 Rob Simmelkjaer: I want to call it the Amazing Race, the old reality show. 69 00:03:33,000 --> 00:03:33,002 Becs Gentry: (inaudible) . 70 00:03:32,820 --> 00:03:37,110 Rob Simmelkjaer: It really is that. Seven marathons on seven continents in 71 00:03:37,110 --> 00:03:41,910 Rob Simmelkjaer: seven days, that she is doing in November. I constantly 72 00:03:41,910 --> 00:03:44,520 Rob Simmelkjaer: marvel that this is a thing humans can even do. 73 00:03:44,820 --> 00:03:48,510 Rob Simmelkjaer: But how is your training going? 200 miles a week? 74 00:03:48,510 --> 00:03:49,231 Rob Simmelkjaer: What are you doing? How's it going? 75 00:03:49,231 --> 00:03:52,170 Becs Gentry: Not quite, not quite. We're on about, I close out I 76 00:03:52,170 --> 00:03:55,890 Becs Gentry: think my fourth or fifth, 115 mile week. This one 77 00:03:55,890 --> 00:03:59,490 Becs Gentry: is going to be more like 125. This week was 78 00:03:59,970 --> 00:04:03,150 Becs Gentry: tough. It's already been tough, but it's fine because I 79 00:04:03,150 --> 00:04:05,400 Becs Gentry: had a lull in energy, which I think you can 80 00:04:05,790 --> 00:04:06,779 Becs Gentry: sympathize with. 81 00:04:06,840 --> 00:04:07,140 Rob Simmelkjaer: Yes. 82 00:04:07,230 --> 00:04:10,110 Becs Gentry: Real lull in energy. I'm going to put that down 83 00:04:10,110 --> 00:04:14,580 Becs Gentry: to the change in season, hormones, all sorts of things 84 00:04:14,580 --> 00:04:17,370 Becs Gentry: all at once that I was like, this sucks. It's 85 00:04:17,370 --> 00:04:21,570 Becs Gentry: dark, it's getting dark early, it's getting light late. All 86 00:04:21,570 --> 00:04:24,120 Becs Gentry: of the things that make you have seasonal mood swings. 87 00:04:25,020 --> 00:04:26,969 Becs Gentry: Add on to that, my coach being like, " Get out 88 00:04:26,970 --> 00:04:30,480 Becs Gentry: and run for three hours." I'm like every day, every 89 00:04:30,480 --> 00:04:33,300 Becs Gentry: day is a long run you guys, but I'm weirdly 90 00:04:33,300 --> 00:04:37,440 Becs Gentry: liking it. I'm through the slump, I'm here and I 91 00:04:37,440 --> 00:04:39,630 Becs Gentry: should have run here because that would've been way better 92 00:04:39,630 --> 00:04:43,529 Becs Gentry: for my sanity, but it's going. It's less than eight 93 00:04:43,529 --> 00:04:46,350 Becs Gentry: weeks. I mean, seven weeks today, I'll be off on 94 00:04:46,350 --> 00:04:49,650 Becs Gentry: my way to Cape Town to start it all. But 95 00:04:50,130 --> 00:04:54,180 Becs Gentry: before that, someone else is running their first marathon in 96 00:04:54,180 --> 00:04:56,099 Becs Gentry: a very, very, very long time. 97 00:04:56,460 --> 00:04:57,180 Rob Simmelkjaer: We're trying. 98 00:04:57,390 --> 00:04:58,890 Becs Gentry: Couple of weeks, less than two weeks out- 99 00:04:58,891 --> 00:04:58,892 Rob Simmelkjaer: We're trying. 100 00:04:58,892 --> 00:04:59,791 Becs Gentry: ... from this guy running Berlin Marathon, everybody. 101 00:04:59,791 --> 00:05:00,900 Rob Simmelkjaer: Less than two weeks from the BMW Berlin Marathon. 102 00:05:03,750 --> 00:05:05,130 Becs Gentry: Oh my gosh. 103 00:05:05,130 --> 00:05:06,000 Rob Simmelkjaer: I'm excited. 104 00:05:06,000 --> 00:05:07,860 Becs Gentry: (inaudible) . You're what, 20 miles this last weekend? 105 00:05:08,670 --> 00:05:12,570 Rob Simmelkjaer: I just had to run something that started with a 106 00:05:12,570 --> 00:05:16,020 Rob Simmelkjaer: two. As you know I had been training, I did 107 00:05:16,020 --> 00:05:18,539 Rob Simmelkjaer: an 18 and a half mile run, and then the 108 00:05:18,540 --> 00:05:22,020 Rob Simmelkjaer: very next day I got so sick and I was 109 00:05:22,020 --> 00:05:22,200 Rob Simmelkjaer: knocked out. 110 00:05:22,200 --> 00:05:23,520 Becs Gentry: It wasn't his buddy saying no. 111 00:05:23,640 --> 00:05:26,010 Rob Simmelkjaer: I don't know what was going on, a virus. I 112 00:05:26,010 --> 00:05:28,349 Rob Simmelkjaer: was knocked out for a week. I was in bed, 113 00:05:28,350 --> 00:05:31,140 Rob Simmelkjaer: I missed work, I was just out. And so coming 114 00:05:31,140 --> 00:05:33,300 Rob Simmelkjaer: back from that, I started to feel better, but I 115 00:05:33,300 --> 00:05:36,240 Rob Simmelkjaer: just had to get one 20- mile run in. It's like, yeah. 116 00:05:36,240 --> 00:05:38,460 Becs Gentry: We know what that feels like, right, guys? When you have to 117 00:05:38,460 --> 00:05:40,291 Becs Gentry: get your number in and tick that box to be like, I can do this. 118 00:05:40,291 --> 00:05:43,830 Rob Simmelkjaer: It's as mental as it is physical. 119 00:05:43,830 --> 00:05:44,010 Becs Gentry: It is. 120 00:05:44,010 --> 00:05:46,770 Rob Simmelkjaer: I just had to do it. So I did it all by 121 00:05:46,770 --> 00:05:51,659 Rob Simmelkjaer: myself, running around Westport, Connecticut and got it done. So 122 00:05:51,960 --> 00:05:55,080 Rob Simmelkjaer: at least now I feel like, all right, I can 123 00:05:55,080 --> 00:05:58,140 Rob Simmelkjaer: show up at the starting line feeling I can actually cover 124 00:05:58,140 --> 00:05:59,370 Rob Simmelkjaer: 26.2 miles. 125 00:05:59,430 --> 00:05:59,940 Becs Gentry: Absolutely. 126 00:05:59,940 --> 00:06:00,510 Rob Simmelkjaer: In Berlin. 127 00:06:00,570 --> 00:06:03,240 Becs Gentry: Those last six suck anyway, so why put yourself through 128 00:06:03,240 --> 00:06:04,050 Becs Gentry: it more than once? 129 00:06:04,080 --> 00:06:04,650 Rob Simmelkjaer: Exactly, exactly. 130 00:06:05,220 --> 00:06:08,220 Becs Gentry: Says she, running it seven times. Is anyone in here else 131 00:06:08,220 --> 00:06:10,470 Becs Gentry: running Berlin? Sensible. 132 00:06:15,779 --> 00:06:15,779 Rob Simmelkjaer: Or New York, or anything else? 133 00:06:15,780 --> 00:06:15,781 Becs Gentry: New York, have we got anybody in the- 134 00:06:15,781 --> 00:06:15,782 Rob Simmelkjaer: Any body running a marathon this fall? 135 00:06:15,782 --> 00:06:15,783 Becs Gentry: Yay, yay. 136 00:06:15,783 --> 00:06:15,784 Rob Simmelkjaer: All right, we got a couple New York runners 137 00:06:15,784 --> 00:06:19,260 Becs Gentry: And any other races, marathons this fall? Oh, good. Okay, 138 00:06:19,320 --> 00:06:20,430 Becs Gentry: oh, we can convince you then. 139 00:06:20,430 --> 00:06:24,390 Rob Simmelkjaer: You know what else we've got coming up this Sunday, 140 00:06:24,390 --> 00:06:28,260 Rob Simmelkjaer: is the New Balance Bronx 10- miler, which I'm super 141 00:06:28,260 --> 00:06:31,049 Rob Simmelkjaer: excited. Anybody running Bronx this weekend? All right, we got 142 00:06:31,050 --> 00:06:33,150 Rob Simmelkjaer: a few more running that. That's going to be my 143 00:06:33,450 --> 00:06:35,551 Rob Simmelkjaer: last longish run before Berlin. 144 00:06:35,551 --> 00:06:36,121 Becs Gentry: I know. 145 00:06:36,510 --> 00:06:38,670 Rob Simmelkjaer: I'm going to not go too crazy, but it is. 146 00:06:39,000 --> 00:06:40,740 Rob Simmelkjaer: People ask me what my favorite race is at New 147 00:06:40,740 --> 00:06:43,050 Rob Simmelkjaer: York Road Runners, and of course I put the marathon 148 00:06:43,050 --> 00:06:46,589 Rob Simmelkjaer: aside because that's its own thing. But when I put 149 00:06:46,589 --> 00:06:50,279 Rob Simmelkjaer: that aside, I actually do think the New Balance Bronx 10- miler- 150 00:06:50,370 --> 00:06:50,371 Becs Gentry: Really? 151 00:06:50,371 --> 00:06:54,450 Rob Simmelkjaer: ... may be my favorite race because it's an amazing course. 152 00:06:55,110 --> 00:06:55,500 Becs Gentry: Hey, Matt, sign me up. 153 00:06:55,500 --> 00:06:56,940 Rob Simmelkjaer: There is so much energy. 154 00:06:56,940 --> 00:06:57,539 Becs Gentry: Yeah, there is. 155 00:06:57,539 --> 00:07:00,150 Rob Simmelkjaer: The music on the course, it's a little hilly, I'm 156 00:07:00,150 --> 00:07:01,260 Rob Simmelkjaer: not going to lie, but it's newer. 157 00:07:01,260 --> 00:07:01,349 Becs Gentry: It is. 158 00:07:01,830 --> 00:07:05,549 Rob Simmelkjaer: And the after parties at all the bars and the 159 00:07:05,550 --> 00:07:08,430 Rob Simmelkjaer: places near Yankee Stadium, you're finishing right in the shadow 160 00:07:08,640 --> 00:07:09,360 Rob Simmelkjaer: of Yankee Stadium. 161 00:07:09,360 --> 00:07:09,871 Becs Gentry: Oh, so it is very hilly. 162 00:07:09,871 --> 00:07:10,261 Rob Simmelkjaer: It's hilly. 163 00:07:10,830 --> 00:07:12,000 Becs Gentry: Shakespeare Hill, right? 164 00:07:12,120 --> 00:07:13,830 Rob Simmelkjaer: I don't even know what these hills are called. I 165 00:07:13,830 --> 00:07:15,751 Rob Simmelkjaer: just know they're hilly. But I feel amazing. 166 00:07:15,751 --> 00:07:19,920 Becs Gentry: Now we have our amazing Peloton instructor, Rad Lopez, and 167 00:07:19,920 --> 00:07:23,190 Becs Gentry: he's a Bronx native. He is born and bred in 168 00:07:23,190 --> 00:07:25,290 Becs Gentry: the Bronx. He's doing Shakeout Run, I think he's also 169 00:07:25,290 --> 00:07:26,880 Becs Gentry: running it. Don't quote me on that, but. 170 00:07:27,270 --> 00:07:29,580 Rob Simmelkjaer: I don't know, but I know we always get a 171 00:07:29,580 --> 00:07:33,510 Rob Simmelkjaer: great turnout of Peloton people and all kinds of people 172 00:07:33,720 --> 00:07:35,311 Rob Simmelkjaer: coming to the Bronx. So I'm excited about that. 173 00:07:35,311 --> 00:07:35,521 Becs Gentry: It's going to be great. 174 00:07:36,120 --> 00:07:38,310 Rob Simmelkjaer: Good luck to everybody running. And by the way, before 175 00:07:38,370 --> 00:07:40,380 Rob Simmelkjaer: we move on, I just want to thank everyone, by 176 00:07:40,380 --> 00:07:43,230 Rob Simmelkjaer: the way, who has donated to my Team for Kids 177 00:07:43,320 --> 00:07:47,310 Rob Simmelkjaer: page as I prepare to run in Berlin. I've gotten 178 00:07:47,310 --> 00:07:50,730 Rob Simmelkjaer: over $ 3, 000 in donations already, with still two weeks 179 00:07:50,730 --> 00:07:51,270 Rob Simmelkjaer: to go. 180 00:07:51,270 --> 00:07:51,690 Becs Gentry: Congratulations. 181 00:07:51,690 --> 00:07:54,090 Rob Simmelkjaer: So thank you all so much for donating. If you 182 00:07:54,090 --> 00:07:56,010 Rob Simmelkjaer: want to support the run, you can go to my 183 00:07:56,010 --> 00:08:00,480 Rob Simmelkjaer: Instagram page. It's in the bio. RT Simmel is my handle, 184 00:08:00,690 --> 00:08:02,910 Rob Simmelkjaer: and I would love to have your support. Obviously, it's 185 00:08:02,910 --> 00:08:05,700 Rob Simmelkjaer: all raising money for all of our youth and community 186 00:08:05,700 --> 00:08:08,490 Rob Simmelkjaer: programs at New York Road Runners. So, thank you everybody 187 00:08:08,490 --> 00:08:09,990 Rob Simmelkjaer: who's supporting Team for Kids. 188 00:08:09,990 --> 00:08:10,231 Becs Gentry: There we go. 189 00:08:10,231 --> 00:08:14,460 Rob Simmelkjaer: Supporting me as I try to run this 26.2 in Berlin. 190 00:08:14,460 --> 00:08:16,260 Rob Simmelkjaer: Thank you so much. And by the way, speaking of 191 00:08:16,260 --> 00:08:18,210 Rob Simmelkjaer: training, for those of you who are listening to the 192 00:08:18,210 --> 00:08:21,179 Rob Simmelkjaer: podcast at home this week, after we wrap up the 193 00:08:21,180 --> 00:08:24,900 Rob Simmelkjaer: live show, you'll hear from our man, Meb Keflezighi, with his 194 00:08:24,900 --> 00:08:28,920 Rob Simmelkjaer: weekly training tip as we approach the six- week out 195 00:08:28,920 --> 00:08:31,650 Rob Simmelkjaer: mark from the TCS New York City Marathon. So, be 196 00:08:31,650 --> 00:08:32,700 Rob Simmelkjaer: sure to stay tuned- 197 00:08:32,700 --> 00:08:32,701 Becs Gentry: Six weeks. 198 00:08:32,701 --> 00:08:34,980 Rob Simmelkjaer: ... for this week's Meb Minutes. 199 00:08:35,040 --> 00:08:37,890 Becs Gentry: Only six weeks. I think I saw on Ted's Instagram 200 00:08:37,890 --> 00:08:40,110 Becs Gentry: something about 50 days and I couldn't believe that. 201 00:08:40,500 --> 00:08:40,501 Rob Simmelkjaer: Yeah. 202 00:08:40,501 --> 00:08:42,002 Becs Gentry: So it's less than (inaudible) . 203 00:08:42,002 --> 00:08:45,450 Rob Simmelkjaer: We have the number, like the days, hours and minutes 204 00:08:45,450 --> 00:08:48,660 Rob Simmelkjaer: to the marathon on our intra- company website at New 205 00:08:48,660 --> 00:08:51,030 Rob Simmelkjaer: York Road Runners, ticking and ticking and ticking. 206 00:08:51,030 --> 00:08:51,450 Becs Gentry: Wow. 207 00:08:51,540 --> 00:08:53,400 Rob Simmelkjaer: And sometimes I open it up and I'm like, oh 208 00:08:53,400 --> 00:08:57,750 Rob Simmelkjaer: my God, that is scaring me. It feels like it's 209 00:08:57,750 --> 00:09:00,120 Rob Simmelkjaer: getting so close and it is getting close. 210 00:09:00,120 --> 00:09:00,390 Becs Gentry: It really is. 211 00:09:00,960 --> 00:09:03,300 Rob Simmelkjaer: But our team is ready to have another great day. 212 00:09:03,330 --> 00:09:03,809 Becs Gentry: Can't wait. 213 00:09:03,809 --> 00:09:05,939 Rob Simmelkjaer: In New York, we're doing our work. So hopefully you're 214 00:09:05,940 --> 00:09:08,250 Rob Simmelkjaer: out there doing your work, getting ready for the big 215 00:09:08,250 --> 00:09:10,199 Rob Simmelkjaer: day on November 3rd. 216 00:09:10,559 --> 00:09:12,929 Becs Gentry: Take your running to the next level with the Peloton 217 00:09:12,929 --> 00:09:17,490 Becs Gentry: Tread+. Featuring a rubberized shock absorbing slap belt, it's designed 218 00:09:17,490 --> 00:09:20,700 Becs Gentry: to optimize your runs and walks to the fullest potential. 219 00:09:21,270 --> 00:09:24,600 Becs Gentry: With classes designed and led by expert level coaches, you'll 220 00:09:24,600 --> 00:09:27,270 Becs Gentry: get the guidance you need to reach your running goals. 221 00:09:27,600 --> 00:09:30,390 Becs Gentry: Whether you're just a beginner or consider yourself at pro 222 00:09:30,390 --> 00:09:33,870 Becs Gentry: runner, Peloton is here to support and challenge you every 223 00:09:33,870 --> 00:09:37,500 Becs Gentry: step of the way. All access membership separate. Learn more 224 00:09:37,530 --> 00:09:43,050 Becs Gentry: about Peloton Tread at onepeloton. com/ running. Peloton, the official 225 00:09:43,050 --> 00:09:45,540 Becs Gentry: digital fitness partner for New York Road Runners. 226 00:09:46,050 --> 00:09:49,590 Rob Simmelkjaer: All right, Becs, back to today's agenda. This week's episode and 227 00:09:49,590 --> 00:09:53,040 Rob Simmelkjaer: today's Fast Company panel is all about the intersection of 228 00:09:53,040 --> 00:09:56,820 Rob Simmelkjaer: running and technology. For those new to our organization, New 229 00:09:56,820 --> 00:09:59,819 Rob Simmelkjaer: York Road Runners is a New York City based nonprofit, which 230 00:09:59,820 --> 00:10:03,720 Rob Simmelkjaer: organizes 60 adult and youth races every year, including of 231 00:10:03,720 --> 00:10:06,809 Rob Simmelkjaer: course, the TCS New York City Marathon. Along with our 232 00:10:06,809 --> 00:10:11,160 Rob Simmelkjaer: partners like TCS and Peloton, we're committed to bringing world- 233 00:10:11,160 --> 00:10:14,729 Rob Simmelkjaer: class experiences that are also inclusive and accessible to all 234 00:10:14,730 --> 00:10:17,579 Rob Simmelkjaer: of our participants, our spectators, and our fans. And so 235 00:10:17,580 --> 00:10:21,600 Rob Simmelkjaer: during our conversation today with Haley, we'll talk more about 236 00:10:21,600 --> 00:10:25,020 Rob Simmelkjaer: the role that investments in technology, as well as partnerships 237 00:10:25,230 --> 00:10:29,429 Rob Simmelkjaer: with pioneering companies like TCS, play in enhancing and growing 238 00:10:29,670 --> 00:10:33,150 Rob Simmelkjaer: our impact. Technology has been a big focus of mine 239 00:10:33,330 --> 00:10:35,220 Rob Simmelkjaer: since I've been here as CEO of New York Road 240 00:10:35,220 --> 00:10:38,790 Rob Simmelkjaer: Runners. TCS is an incredible partner in making that happen, 241 00:10:38,790 --> 00:10:42,090 Rob Simmelkjaer: and so I am excited to welcome to today's show, 242 00:10:42,270 --> 00:10:45,300 Rob Simmelkjaer: her first appearance on Set the Pace, Haley Price, the 243 00:10:45,300 --> 00:10:49,590 Rob Simmelkjaer: Head of Sports in North America for Tata Consultancy services. 244 00:10:50,130 --> 00:10:50,521 Rob Simmelkjaer: Hello, Haley. 245 00:10:50,521 --> 00:10:51,030 Becs Gentry: Hi, Haley. 246 00:10:51,630 --> 00:10:54,179 Haley Price: Hello. Thank you so much Rob and Becs, for having me 247 00:10:54,179 --> 00:10:56,160 Haley Price: on Set the Pace. I'm excited to be here. 248 00:10:56,220 --> 00:10:56,221 Rob Simmelkjaer: Welcome. 249 00:10:56,221 --> 00:10:56,222 Becs Gentry: Thank you. 250 00:10:56,222 --> 00:10:59,699 Rob Simmelkjaer: It's great to have you here. Thank you for all the 251 00:10:59,940 --> 00:11:03,600 Rob Simmelkjaer: support of TCS to make everything we do at New 252 00:11:03,600 --> 00:11:07,530 Rob Simmelkjaer: York Road Runners, and of course the marathon, possible. And 253 00:11:08,280 --> 00:11:12,329 Rob Simmelkjaer: for those who don't know, you oversee sports sponsorships in 254 00:11:12,330 --> 00:11:14,670 Rob Simmelkjaer: the US and Canada, of course, including the TCS New 255 00:11:14,670 --> 00:11:18,359 Rob Simmelkjaer: York City Marathon, but there's more. There's the TCS Toronto 256 00:11:18,360 --> 00:11:23,700 Rob Simmelkjaer: Waterfront Marathon. There's technology sponsorships of the Boston and Chicago 257 00:11:23,700 --> 00:11:27,420 Rob Simmelkjaer: Marathons. And, you guys have a sponsorship with a really 258 00:11:27,420 --> 00:11:32,670 Rob Simmelkjaer: cool racing league, the Jaguar TCS Racing Team, which is in the all- 259 00:11:32,670 --> 00:11:36,300 Rob Simmelkjaer: electric Formula E racing series, which is really cool, by 260 00:11:36,300 --> 00:11:36,420 Rob Simmelkjaer: the way. 261 00:11:36,420 --> 00:11:36,420 Haley Price: We're pretty busy. 262 00:11:36,420 --> 00:11:36,421 Becs Gentry: So cool. 263 00:11:36,421 --> 00:11:39,120 Rob Simmelkjaer: Yeah, you guys have a lot of cool things going 264 00:11:39,120 --> 00:11:40,380 Rob Simmelkjaer: on. I had a chance to check out one of 265 00:11:40,380 --> 00:11:44,220 Rob Simmelkjaer: those Formula E cars out of your conference, they're incredible. 266 00:11:44,520 --> 00:11:47,760 Rob Simmelkjaer: TCS is huge, more than 600, 000 employees. 267 00:11:47,820 --> 00:11:47,880 Becs Gentry: Wow. 268 00:11:48,120 --> 00:11:50,819 Rob Simmelkjaer: And just this global footprint. You guys are also now 269 00:11:50,820 --> 00:11:55,350 Rob Simmelkjaer: sponsoring the brand new Sydney Marathon, the TCS Sydney Marathon, 270 00:11:55,350 --> 00:11:58,860 Rob Simmelkjaer: which just took place this last weekend. So you are 271 00:11:58,860 --> 00:12:01,605 Rob Simmelkjaer: busy. We'll talk about all of that, but Haley, I just 272 00:12:01,605 --> 00:12:04,050 Rob Simmelkjaer: want to start on a personal note. I've known you 273 00:12:04,050 --> 00:12:06,209 Rob Simmelkjaer: now for a year and change, coming up on two 274 00:12:06,210 --> 00:12:09,270 Rob Simmelkjaer: years since I've been here, but I'm always curious, what 275 00:12:09,450 --> 00:12:13,410 Rob Simmelkjaer: drew you into this job, into this industry? For those that 276 00:12:13,470 --> 00:12:15,540 Rob Simmelkjaer: don't know, she used to work at New York Road 277 00:12:15,540 --> 00:12:17,309 Rob Simmelkjaer: Runners and then went to the other side of the 278 00:12:17,309 --> 00:12:19,770 Rob Simmelkjaer: fence and now works with one of our most important 279 00:12:19,770 --> 00:12:22,950 Rob Simmelkjaer: partners. But how did you get into this whole space? 280 00:12:23,190 --> 00:12:25,349 Haley Price: Well, first of all, I think I'm just so lucky 281 00:12:25,350 --> 00:12:27,780 Haley Price: to be here today and so lucky to be working 282 00:12:27,780 --> 00:12:30,720 Haley Price: in sports. And is true, I used to work at 283 00:12:30,720 --> 00:12:33,330 Haley Price: New York Road Runners way back, almost 20 years ago. 284 00:12:33,330 --> 00:12:36,900 Haley Price: I'm really dating myself now. 2005 was when I started 285 00:12:36,900 --> 00:12:40,260 Haley Price: New York Road Runners and I was so excited to work 286 00:12:40,260 --> 00:12:42,840 Haley Price: for the world's largest marathon. I really fell in love 287 00:12:42,840 --> 00:12:45,450 Haley Price: with large events and seeing it all come to life. 288 00:12:45,809 --> 00:12:47,820 Haley Price: And so when I had the opportunity to work for 289 00:12:47,820 --> 00:12:49,590 Haley Price: New York Road Runners, I jumped on it and I 290 00:12:49,590 --> 00:12:53,250 Haley Price: learned a lot, on 89th Street in that old brownstone. 291 00:12:53,520 --> 00:12:57,809 Haley Price: I especially loved working my first marathon. In 2005, I had 292 00:12:57,809 --> 00:13:00,840 Haley Price: the very special privilege of holding the finish line tapes 293 00:13:00,840 --> 00:13:03,780 Haley Price: in my backpack. And so I was super pumped to 294 00:13:03,780 --> 00:13:06,270 Haley Price: be at the finish line watching the pros come in 295 00:13:06,270 --> 00:13:08,820 Haley Price: and I'd give them, to give the tape holders the 296 00:13:08,820 --> 00:13:11,400 Haley Price: finish shape to hold and I'm so engrossed. I was 297 00:13:11,400 --> 00:13:13,920 Haley Price: like, oh, is Hendrick going to pull it off? Is 298 00:13:13,920 --> 00:13:17,010 Haley Price: Paul Tergat going to come in? Is Meb? Meb's coming? He's in 299 00:13:17,010 --> 00:13:19,770 Haley Price: third. And I was so engrossed in watching the broadcast within 300 00:13:19,770 --> 00:13:22,380 Haley Price: Tavern, that I realized that I gave them the wrong 301 00:13:22,440 --> 00:13:25,439 Haley Price: finish line tape. And so my 23- year- old self 302 00:13:25,440 --> 00:13:28,590 Haley Price: had never sprinted so fast trying to beat Paul back 303 00:13:28,590 --> 00:13:30,809 Haley Price: to the finish to swap out the tape. And spoiler 304 00:13:30,809 --> 00:13:31,741 Haley Price: alert, I got it. 305 00:13:31,741 --> 00:13:31,861 Becs Gentry: Yay. 306 00:13:32,309 --> 00:13:34,920 Haley Price: I swapped the tape just in time with literally moments 307 00:13:34,920 --> 00:13:37,199 Haley Price: to spare. My heart was in my throat and I 308 00:13:37,200 --> 00:13:39,240 Haley Price: was like, I have my dream job and I'm about 309 00:13:39,240 --> 00:13:41,939 Haley Price: to get fired right now? This is the worst day 310 00:13:41,940 --> 00:13:44,100 Haley Price: of my life. But I learned a few key things 311 00:13:44,100 --> 00:13:48,420 Haley Price: about sponsorship, right? Media value. It's really important that on 312 00:13:48,420 --> 00:13:50,910 Haley Price: the New York Times, the right tape shows up in 313 00:13:51,300 --> 00:13:53,010 Haley Price: that photo in the New York Times the next day. 314 00:13:53,250 --> 00:13:56,189 Haley Price: I learned about sponsorship contracts and how to keep cool 315 00:13:56,190 --> 00:13:58,500 Haley Price: and calm under pressure. But really, I mean, it was 316 00:13:58,500 --> 00:14:01,709 Haley Price: just an amazing formative experience to be working at Road 317 00:14:01,710 --> 00:14:04,559 Haley Price: Runners back then, and I'm sure it absolutely is today. 318 00:14:04,890 --> 00:14:08,400 Haley Price: Working under the leadership of Mary Wittenberg and setting the 319 00:14:08,400 --> 00:14:10,530 Haley Price: stage or maybe setting the pace for- 320 00:14:10,530 --> 00:14:10,621 Rob Simmelkjaer: There you go. 321 00:14:10,621 --> 00:14:15,030 Haley Price: ... where this word is today. I mean, unbelievable. And I 322 00:14:15,030 --> 00:14:18,000 Haley Price: would be remiss if I didn't shout out to Michelle 323 00:14:18,240 --> 00:14:21,630 Haley Price: Doti Taylor who worked at Road Runners and apparently still 324 00:14:21,630 --> 00:14:24,930 Haley Price: liked me enough after the great tape incident of 2005, 325 00:14:25,200 --> 00:14:29,880 Haley Price: to hire me again at TCS to manage our partnerships starting 326 00:14:29,880 --> 00:14:30,870 Haley Price: in 2015. 327 00:14:31,320 --> 00:14:34,530 Becs Gentry: Wow, what a story. I love that. And I'm sure you've 328 00:14:34,530 --> 00:14:37,260 Becs Gentry: carried so much of the love of running from New York 329 00:14:37,260 --> 00:14:40,440 Becs Gentry: Road Runners through to everything that you do at TCS. 330 00:14:40,500 --> 00:14:43,500 Becs Gentry: And it comes across in your personal life, because you 331 00:14:43,500 --> 00:14:49,650 Becs Gentry: are a runner yourself. And how do you put your 332 00:14:49,650 --> 00:14:53,880 Becs Gentry: personal love and passion for running into your day- to- 333 00:14:53,880 --> 00:14:54,540 Becs Gentry: day career? 334 00:14:54,870 --> 00:14:58,170 Haley Price: Oh, well, I do love running and I started running 335 00:14:58,170 --> 00:15:02,010 Haley Price: in college, mostly because my dorm was really far from 336 00:15:02,010 --> 00:15:05,430 Haley Price: the gym, so it was really out of a basic necessity. And 337 00:15:05,430 --> 00:15:07,530 Haley Price: I fell in love with running along the Charles River. 338 00:15:07,650 --> 00:15:11,220 Haley Price: It was a great way to unwind, decompress, work through 339 00:15:11,250 --> 00:15:14,430 Haley Price: some problems, and do really my best thinking. And it 340 00:15:14,430 --> 00:15:17,130 Haley Price: didn't really occur to me to start running marathons until 341 00:15:17,130 --> 00:15:20,310 Haley Price: I joined New York Road Runners. And then it became 342 00:15:20,310 --> 00:15:22,500 Haley Price: kind of normal, or maybe it was abnormal if you 343 00:15:22,500 --> 00:15:26,550 Haley Price: weren't training for a marathon, but I loved the inclusive environment. 344 00:15:26,550 --> 00:15:29,190 Haley Price: It really welcomed everyone of all abilities to get out 345 00:15:29,190 --> 00:15:31,230 Haley Price: there and at least try. We used to do a lot 346 00:15:31,230 --> 00:15:34,980 Haley Price: of running meetings and hit Central Park with your boss. 347 00:15:34,980 --> 00:15:37,680 Haley Price: You'd get a lot of answers that way. And then 348 00:15:37,980 --> 00:15:42,420 Haley Price: I ran Chicago and I ran Boston, and then after 349 00:15:42,420 --> 00:15:44,130 Haley Price: I left the New York Road Runners, I ran the New York 350 00:15:44,130 --> 00:15:49,650 Haley Price: City Marathon in 2009, and it was my PR. I was 351 00:15:49,650 --> 00:15:52,920 Haley Price: on set to run a 3: 45, I ran a blistering 352 00:15:52,920 --> 00:15:55,650 Haley Price: pace and I knew at the halfway point I was 353 00:15:55,650 --> 00:15:57,840 Haley Price: like, this is my fastest half- marathon ever, this is 354 00:15:57,840 --> 00:16:01,590 Haley Price: a real problem. And I was like, came off the 355 00:16:01,590 --> 00:16:04,140 Haley Price: Queensboro Bridge and my IT band was just gone and 356 00:16:04,140 --> 00:16:06,870 Haley Price: I hobbled the last 10 miles and I seriously, seriously 357 00:16:06,870 --> 00:16:09,900 Haley Price: considered walking across Central Park to my apartment on the 358 00:16:09,900 --> 00:16:11,460 Haley Price: Upper West Side and just call it. And I was like, 359 00:16:11,730 --> 00:16:13,980 Haley Price: there's another race in there for me. But I finish 360 00:16:14,400 --> 00:16:17,010 Haley Price: and I got a 3: 50, and now I'm retired 361 00:16:17,010 --> 00:16:18,090 Haley Price: from marathons. 362 00:16:18,180 --> 00:16:18,390 Becs Gentry: Okay. 363 00:16:18,690 --> 00:16:21,600 Haley Price: Yeah, I feel like it's not the season of my 364 00:16:21,600 --> 00:16:25,560 Haley Price: life for that, but I love running so much. I 365 00:16:25,560 --> 00:16:28,980 Haley Price: love getting out there in the Connecticut beaches and running wherever 366 00:16:29,160 --> 00:16:31,710 Haley Price: I can, because I think running shouldn't be work. It 367 00:16:31,710 --> 00:16:32,581 Haley Price: should just work for you. 368 00:16:32,581 --> 00:16:32,851 Becs Gentry: Love that. 369 00:16:33,330 --> 00:16:36,750 Rob Simmelkjaer: And she may have retired from marathons but far from 370 00:16:36,750 --> 00:16:40,110 Rob Simmelkjaer: retired from half- marathons. Remember I ran a half- marathon 371 00:16:40,110 --> 00:16:43,230 Rob Simmelkjaer: in Fairfield, Connecticut back in June, and I'm hanging out 372 00:16:43,230 --> 00:16:45,960 Rob Simmelkjaer: at the finish line and turn around and who do 373 00:16:45,960 --> 00:16:48,450 Rob Simmelkjaer: I see? Hailey Price just hanging out at the finish 374 00:16:48,480 --> 00:16:50,970 Rob Simmelkjaer: line. So we ran that one together, didn't even know 375 00:16:50,970 --> 00:16:53,460 Rob Simmelkjaer: it, but she is an active half marathoner. 376 00:16:53,460 --> 00:16:53,700 Becs Gentry: Brilliant. 377 00:16:53,700 --> 00:16:57,150 Rob Simmelkjaer: Doing a great job out there. And Hailey, when I 378 00:16:57,150 --> 00:17:02,250 Rob Simmelkjaer: am around people from TCS, I am amazed at how 379 00:17:02,250 --> 00:17:05,730 Rob Simmelkjaer: big running is in the entire company. I mean, you've 380 00:17:05,730 --> 00:17:08,340 Rob Simmelkjaer: got runners all the way at the top of the 381 00:17:08,340 --> 00:17:12,030 Rob Simmelkjaer: company. Your Chairman, Chandra a big runner. I saw him 382 00:17:12,030 --> 00:17:15,330 Rob Simmelkjaer: in Paris, he was running the marathon Pour Tous over 383 00:17:15,330 --> 00:17:19,260 Rob Simmelkjaer: there. You've got people up and down the organization who 384 00:17:19,260 --> 00:17:22,980 Rob Simmelkjaer: are actively running. And not only that, but I've been 385 00:17:22,980 --> 00:17:27,690 Rob Simmelkjaer: at your conferences where you integrate running into your business 386 00:17:27,690 --> 00:17:32,369 Rob Simmelkjaer: messaging. You talk about running as a metaphor for business. And 387 00:17:32,369 --> 00:17:34,980 Rob Simmelkjaer: we talk about running as a metaphor for life on 388 00:17:34,980 --> 00:17:38,400 Rob Simmelkjaer: this podcast all the time, and all of the things that 389 00:17:38,400 --> 00:17:42,570 Rob Simmelkjaer: you learn by running that you really use for things 390 00:17:42,570 --> 00:17:47,220 Rob Simmelkjaer: other than running. What does running mean for TCS and 391 00:17:47,220 --> 00:17:51,150 Rob Simmelkjaer: how as an organization do you all integrate it into 392 00:17:51,150 --> 00:17:51,960 Rob Simmelkjaer: everything that you do? 393 00:17:54,300 --> 00:17:56,790 Haley Price: At TCS, running, we believe that running has the power 394 00:17:56,790 --> 00:18:00,330 Haley Price: to change lives. We truly believe that it permeates our 395 00:18:00,330 --> 00:18:04,710 Haley Price: culture, as you saw firsthand. And I love how we 396 00:18:04,710 --> 00:18:08,639 Haley Price: got into running in the beginning. So our Chairman of 397 00:18:08,640 --> 00:18:13,949 Haley Price: Tata Group, then CEO of TCS, Chandra, who you said who you 398 00:18:13,950 --> 00:18:17,399 Haley Price: met in Paris, he started running later in life and 399 00:18:17,400 --> 00:18:20,040 Haley Price: he ran the marathon also in 2009. Apparently we were 400 00:18:20,040 --> 00:18:23,430 Haley Price: in the same race, didn't even know it. And he 401 00:18:23,430 --> 00:18:26,220 Haley Price: just fell in love with the sport and saw what 402 00:18:26,220 --> 00:18:29,130 Haley Price: it did for his own life. It transformed him and 403 00:18:29,130 --> 00:18:33,330 Haley Price: he saw our company and our employees specifically, and saw 404 00:18:33,330 --> 00:18:36,030 Haley Price: everyone working eight hours a day at their desk, coding, 405 00:18:36,030 --> 00:18:38,820 Haley Price: developing, doing all their hard work at computers and was 406 00:18:38,820 --> 00:18:41,010 Haley Price: like, we need to get our employees active and running 407 00:18:41,010 --> 00:18:44,730 Haley Price: as well. So he created the OG fitness tracker, Fit 408 00:18:44,730 --> 00:18:48,930 Haley Price: for Life, and it was just for internal gamification system 409 00:18:48,930 --> 00:18:52,320 Haley Price: to get folks physically active, out healthy and running. And 410 00:18:52,320 --> 00:18:55,680 Haley Price: since then, hundreds of thousands of our employees have used 411 00:18:55,680 --> 00:18:59,310 Haley Price: Fit for Life to track their fitness efforts and just 412 00:18:59,400 --> 00:19:01,470 Haley Price: get out there running. And then he was like, well, 413 00:19:01,530 --> 00:19:03,330 Haley Price: okay, I brought it to my employees, now I got 414 00:19:03,330 --> 00:19:05,699 Haley Price: to bring it to our communities and our clients and 415 00:19:05,700 --> 00:19:08,609 Haley Price: where we live and operate. And we started sponsoring races 416 00:19:08,850 --> 00:19:11,609 Haley Price: and it was really, truly as authentic as I say 417 00:19:11,609 --> 00:19:13,530 Haley Price: it is. We just did it for the love of 418 00:19:13,530 --> 00:19:18,150 Haley Price: running. And now here we are in 2024, in our 11th year of our title 419 00:19:18,150 --> 00:19:21,510 Haley Price: sponsorship of the TCS New York City Marathon, and we are in 420 00:19:21,510 --> 00:19:23,670 Haley Price: it for the long run. We are not going anywhere 421 00:19:24,240 --> 00:19:26,580 Haley Price: and we truly love this partnership so much. 422 00:19:27,810 --> 00:19:30,359 Becs Gentry: I love that story of just how important it was 423 00:19:30,359 --> 00:19:35,100 Becs Gentry: from the inside out for TCS, and I'm sure everybody 424 00:19:35,100 --> 00:19:38,910 Becs Gentry: can see it. I mean, it's a big passion. So 425 00:19:38,910 --> 00:19:41,879 Becs Gentry: when it comes to the partners that you work with, 426 00:19:42,150 --> 00:19:45,180 Becs Gentry: what do you look for in a New York Road 427 00:19:45,180 --> 00:19:48,000 Becs Gentry: Runners, in Jaguar Formula E, or whatever it is? 428 00:19:48,869 --> 00:19:52,740 Haley Price: Yeah, when we look at to sponsor new properties, we 429 00:19:52,740 --> 00:19:55,530 Haley Price: want to make sure that our values are truly aligned. 430 00:19:56,010 --> 00:19:58,560 Haley Price: Right? And so I think for us, we want to use sport 431 00:19:58,560 --> 00:20:04,830 Haley Price: to drive positive change, to inspire others, to showcase purpose- 432 00:20:04,830 --> 00:20:09,780 Haley Price: led technology, and to really build relationships within our communities. And I 433 00:20:09,780 --> 00:20:11,850 Haley Price: know, I'm sure all the Set the Pace listeners know 434 00:20:11,850 --> 00:20:15,149 Haley Price: how powerful running is in their own lives, but I 435 00:20:15,150 --> 00:20:17,550 Haley Price: would like to take a minute to talk about our 436 00:20:17,550 --> 00:20:21,420 Haley Price: sponsorship with Jaguar TCS Racing Team, because I think that's 437 00:20:21,420 --> 00:20:24,570 Haley Price: such an interesting example of how we are helping to 438 00:20:24,570 --> 00:20:29,280 Haley Price: drive innovation and sustainability in sport, but also how it's 439 00:20:29,280 --> 00:20:32,670 Haley Price: reflected in the real world. So we've been a sponsor 440 00:20:32,670 --> 00:20:34,919 Haley Price: of Jaguar TCS Racing Team for a number of years 441 00:20:34,920 --> 00:20:39,449 Haley Price: now. And for those who don't know, in Formula E, the 442 00:20:39,450 --> 00:20:44,580 Haley Price: cars themselves, the livery, and mostly the hardware is exactly 443 00:20:44,580 --> 00:20:47,490 Haley Price: the same for each of the teams. Now, the main 444 00:20:47,490 --> 00:20:52,260 Haley Price: variables to win races are the software, technology, and the 445 00:20:52,260 --> 00:20:56,220 Haley Price: drivers. Right? So the races are won and lost based 446 00:20:56,220 --> 00:20:59,040 Haley Price: on the software and technology. And so TCS is really happy 447 00:20:59,250 --> 00:21:02,010 Haley Price: to be part of the tech that helped the Jaguar TCS 448 00:21:02,310 --> 00:21:06,030 Haley Price: Racing Team become the world champions this year. And I 449 00:21:06,030 --> 00:21:08,850 Haley Price: think it's a great example of how we are showcasing 450 00:21:09,570 --> 00:21:12,869 Haley Price: how we're driving difference in sustainability efforts around the world. 451 00:21:13,530 --> 00:21:14,400 Rob Simmelkjaer: That's pretty interesting. 452 00:21:14,400 --> 00:21:14,490 Becs Gentry: It's so cool. 453 00:21:14,490 --> 00:21:17,940 Rob Simmelkjaer: So the coders can make a big difference on the track. 454 00:21:18,480 --> 00:21:18,481 Haley Price: Yeah. 455 00:21:18,481 --> 00:21:18,541 Rob Simmelkjaer: That's really- 456 00:21:18,600 --> 00:21:21,480 Becs Gentry: Well, when you see the rooms, well, not the rooms, 457 00:21:21,480 --> 00:21:24,270 Becs Gentry: the trailers, when it goes to all of these races 458 00:21:24,270 --> 00:21:27,750 Becs Gentry: and how many computers and screens there are. It kind of 459 00:21:27,750 --> 00:21:30,180 Becs Gentry: makes sense, if you've ever looked at it, but now 460 00:21:30,180 --> 00:21:32,040 Becs Gentry: I'm really upset that we lost it in New York 461 00:21:32,040 --> 00:21:33,390 Becs Gentry: and it went to Portland. Darn. 462 00:21:33,480 --> 00:21:34,020 Rob Simmelkjaer: Yeah, so cool. 463 00:21:34,560 --> 00:21:37,980 Haley Price: Well, there's an opportunity, come down to Miami in April. 464 00:21:37,980 --> 00:21:40,320 Haley Price: April 12th, the E- Prix will be back then and 465 00:21:40,470 --> 00:21:40,860 Haley Price: season starts. 466 00:21:40,860 --> 00:21:40,861 Becs Gentry: I'll be there. 467 00:21:40,861 --> 00:21:46,231 Haley Price: And I think December 7th, in Sao Paulo. 468 00:21:46,231 --> 00:21:46,232 Becs Gentry: Okay. 469 00:21:46,232 --> 00:21:47,490 Rob Simmelkjaer: Very cool, very cool. All right, back to running now. 470 00:21:48,660 --> 00:21:49,290 Becs Gentry: Two passions. 471 00:21:49,290 --> 00:21:53,550 Rob Simmelkjaer: I mentioned earlier, we just saw the Sydney Marathon, which 472 00:21:53,550 --> 00:21:56,310 Rob Simmelkjaer: is now the TCS Sydney Marathon that you guys just 473 00:21:56,310 --> 00:21:59,280 Rob Simmelkjaer: signed on as title sponsor of, just happened this past 474 00:21:59,280 --> 00:22:03,210 Rob Simmelkjaer: weekend. I was actually amazed at how many people I 475 00:22:03,210 --> 00:22:05,071 Rob Simmelkjaer: knew were there in Sydney. 476 00:22:05,071 --> 00:22:05,071 Becs Gentry: Same, same. 477 00:22:05,071 --> 00:22:09,960 Rob Simmelkjaer: My Instagram feed all weekend was Sydney, Sydney, Sydney. So 478 00:22:09,960 --> 00:22:11,010 Rob Simmelkjaer: many people went down there. 479 00:22:11,010 --> 00:22:14,669 Becs Gentry: Yeah, people who were at the new Balance Fifth Ave mile the Sunday before. 480 00:22:14,670 --> 00:22:16,740 Becs Gentry: I was like, how did you get to Australia? 481 00:22:16,890 --> 00:22:21,480 Rob Simmelkjaer: It's amazing. And you can see first of all, that 482 00:22:21,570 --> 00:22:26,220 Rob Simmelkjaer: folks know that it is in line to quite possibly become 483 00:22:26,220 --> 00:22:29,879 Rob Simmelkjaer: the next race in the Abbott World Marathon Major series, 484 00:22:29,880 --> 00:22:32,550 Rob Simmelkjaer: that still has to be determined, but there's a chance, 485 00:22:32,670 --> 00:22:34,800 Rob Simmelkjaer: good chance, I think that that will happen and be 486 00:22:34,800 --> 00:22:37,080 Rob Simmelkjaer: announced later this year. So people are getting ahead of 487 00:22:37,080 --> 00:22:42,270 Rob Simmelkjaer: that. But for TCS, what was the decision making to 488 00:22:42,540 --> 00:22:46,440 Rob Simmelkjaer: add another marathon to your group, and one in that 489 00:22:46,440 --> 00:22:47,550 Rob Simmelkjaer: part of the world as well? 490 00:22:48,180 --> 00:22:50,669 Haley Price: Well, at TCS, we want to be synonymous with running and 491 00:22:50,670 --> 00:22:52,919 Haley Price: we want to sponsor the most iconic races in the 492 00:22:52,920 --> 00:22:56,189 Haley Price: world. And as I mentioned earlier, we really look for 493 00:22:56,190 --> 00:22:59,430 Haley Price: value alignment. So TCS Sydney Marathon just made a lot 494 00:22:59,430 --> 00:23:01,649 Haley Price: of natural sense. And my feed was blowing up as 495 00:23:01,650 --> 00:23:04,020 Haley Price: well. I can't believe how many folks were there and 496 00:23:04,020 --> 00:23:05,940 Haley Price: it was amazing to see. It was a record setting 497 00:23:05,940 --> 00:23:10,230 Haley Price: day, 40,000, over 40,000 finishers across that finish line. And what I 498 00:23:10,230 --> 00:23:12,570 Haley Price: love about that race specifically is that they are also 499 00:23:12,570 --> 00:23:16,290 Haley Price: aligned toward a sustainable future and employing a lot of 500 00:23:16,320 --> 00:23:18,600 Haley Price: sustainable business practices to make sure it's one of the 501 00:23:18,600 --> 00:23:22,050 Haley Price: greenest races in the world. They also, we work with the 502 00:23:22,050 --> 00:23:26,850 Haley Price: Indigenous Marathoners Foundation to bring opportunities to indigenous peoples to 503 00:23:26,850 --> 00:23:29,340 Haley Price: run the marathon as well. So I think it's again, a 504 00:23:29,340 --> 00:23:31,679 Haley Price: great way to show how we're giving back to the 505 00:23:31,680 --> 00:23:33,810 Haley Price: communities through the power of sport. 506 00:23:34,770 --> 00:23:37,800 Becs Gentry: I honestly think it's going to become one of the 507 00:23:37,800 --> 00:23:41,699 Becs Gentry: biggest because of just the vista that you saw, the finish 508 00:23:41,700 --> 00:23:43,920 Becs Gentry: line, the Sydney Opera house. I mean, it's never going to be the 509 00:23:43,920 --> 00:23:48,990 Becs Gentry: TCS New York City Marathon, but it could come a 510 00:23:48,990 --> 00:23:52,950 Becs Gentry: close second. It's pretty cool. So, congratulations on that as 511 00:23:52,950 --> 00:23:53,191 Becs Gentry: well to the team. 512 00:23:53,191 --> 00:23:53,311 Haley Price: Thank you. 513 00:23:54,359 --> 00:23:58,470 Becs Gentry: So, I mean, should we talk tech? Should we get 514 00:23:58,470 --> 00:23:58,711 Becs Gentry: a little bit- 515 00:23:58,711 --> 00:23:58,712 Rob Simmelkjaer: Yeah. 516 00:23:58,712 --> 00:24:00,149 Becs Gentry: Should we get details on this? 517 00:24:00,149 --> 00:24:01,949 Rob Simmelkjaer: Yeah, yeah. I think that's what we're going to do 518 00:24:01,949 --> 00:24:05,129 Rob Simmelkjaer: and obviously that's what TCS is all about. And I mean, anybody 519 00:24:05,130 --> 00:24:07,920 Rob Simmelkjaer: who's followed the marathon, the TCS New York City Marathon 520 00:24:08,160 --> 00:24:10,530 Rob Simmelkjaer: over the years, if they've had a friend running or 521 00:24:10,710 --> 00:24:15,030 Rob Simmelkjaer: family member or whatever, chances are you downloaded the TCS 522 00:24:15,030 --> 00:24:18,209 Rob Simmelkjaer: New York City Marathon app, which is one of the 523 00:24:18,240 --> 00:24:22,200 Rob Simmelkjaer: many things that has made the New York City Marathon 524 00:24:22,500 --> 00:24:27,000 Rob Simmelkjaer: known as the world's most technologically advanced marathon, which we 525 00:24:27,000 --> 00:24:29,939 Rob Simmelkjaer: are very proud of. And so obviously there's the app, 526 00:24:29,940 --> 00:24:34,199 Rob Simmelkjaer: Haley, but there's a lot more that goes into making 527 00:24:34,200 --> 00:24:37,949 Rob Simmelkjaer: this race a very tech forward race and TCS is 528 00:24:37,950 --> 00:24:38,790 Rob Simmelkjaer: behind a lot of it. 529 00:24:39,180 --> 00:24:42,090 Haley Price: Well, and I know how important technology is to you, Rob. 530 00:24:42,090 --> 00:24:44,699 Haley Price: So I think one thing I want to preface is 531 00:24:44,700 --> 00:24:47,070 Haley Price: that when we look at technology, it's really, tech for 532 00:24:47,070 --> 00:24:50,430 Haley Price: good. How are we making a positive change in our races 533 00:24:50,430 --> 00:24:53,490 Haley Price: using technology? And there's two really good examples that I'd 534 00:24:53,638 --> 00:24:57,060 Haley Price: like to talk about. One is the app. We like to also 535 00:24:57,060 --> 00:25:01,140 Haley Price: solve problems, right? So the app since its inception, I 536 00:25:01,140 --> 00:25:04,830 Haley Price: think has had 3. 5 million people download it. And 537 00:25:04,830 --> 00:25:07,740 Haley Price: it solves a really specific problem on a race day. 538 00:25:07,740 --> 00:25:10,770 Haley Price: It's one of its most popular features, is tracking. How 539 00:25:10,770 --> 00:25:13,980 Haley Price: do you find your runner along 26.2 miles? It is 540 00:25:13,980 --> 00:25:16,740 Haley Price: really hard. It was really hard before the app existed, 541 00:25:17,010 --> 00:25:19,950 Haley Price: but since the app, you're able to now be on 542 00:25:19,950 --> 00:25:22,830 Haley Price: First Ave and be able to cut through the crowds 543 00:25:22,830 --> 00:25:25,380 Haley Price: just in time to see your runner because if you're 544 00:25:25,380 --> 00:25:28,409 Haley Price: tracking your runner every step of the way. One of 545 00:25:28,410 --> 00:25:31,650 Haley Price: my favorite new features over the past few years is 546 00:25:31,650 --> 00:25:35,609 Haley Price: the live- streaming. So you can actually stream all four 547 00:25:35,609 --> 00:25:40,139 Haley Price: pro races. Men's, women's, and both wheelchair races, every step 548 00:25:40,140 --> 00:25:42,810 Haley Price: of the way. And so what it does is it 549 00:25:42,810 --> 00:25:47,220 Haley Price: creates access. So anyone with a smartphone and Wi- Fi 550 00:25:47,220 --> 00:25:50,939 Haley Price: around the world can track their heroes every step of 551 00:25:50,940 --> 00:25:55,050 Haley Price: the way. I especially love the story of Sharon Lokedi 552 00:25:55,050 --> 00:25:59,280 Haley Price: in her marathon debut and when she won, there was a 553 00:25:59,340 --> 00:26:02,040 Haley Price: story about her mom, Rose, and how she was able 554 00:26:02,040 --> 00:26:05,850 Haley Price: to watch her from home in Kenya. She wasn't able 555 00:26:05,850 --> 00:26:07,859 Haley Price: to do that, she wouldn't have been able to do 556 00:26:07,859 --> 00:26:10,590 Haley Price: that without the app. So it was just a really powerful moment 557 00:26:10,590 --> 00:26:13,859 Haley Price: and they were so immensely grateful to have that app 558 00:26:14,520 --> 00:26:15,419 Haley Price: available to them. 559 00:26:15,660 --> 00:26:17,909 Becs Gentry: That was a huge story for last year's race as 560 00:26:17,910 --> 00:26:20,520 Becs Gentry: well. I remember when her mom was there at the finish 561 00:26:20,520 --> 00:26:23,010 Becs Gentry: line, I think, wasn't she last year? It was beautiful. 562 00:26:23,010 --> 00:26:27,869 Becs Gentry: So, it really does. I'm technological grandma in my world, 563 00:26:27,869 --> 00:26:30,179 Becs Gentry: I'm not very good with tech. Anyone who knows me 564 00:26:30,180 --> 00:26:34,140 Becs Gentry: knows that. I just about get Instagram, but I love 565 00:26:34,140 --> 00:26:37,859 Becs Gentry: using your app. I don't find it too advanced for 566 00:26:37,980 --> 00:26:39,990 Becs Gentry: someone like me. I'm sure you could deep dive into 567 00:26:39,990 --> 00:26:43,290 Becs Gentry: it, but I know one of the incredible things, and 568 00:26:43,290 --> 00:26:45,119 Becs Gentry: I've been very lucky to talk to you and your 569 00:26:45,119 --> 00:26:49,560 Becs Gentry: team offline about, a new project that you're working on. 570 00:26:50,100 --> 00:26:53,760 Becs Gentry: And they've partnered up with Boston Marathon champ, Des Linden, 571 00:26:53,760 --> 00:26:56,550 Becs Gentry: who we all know and love, to create the first- 572 00:26:56,550 --> 00:27:01,500 Becs Gentry: ever, digital twin of a pro runner's heart. I'm just 573 00:27:01,500 --> 00:27:03,270 Becs Gentry: going to let that set off for a minute. Like, 574 00:27:03,570 --> 00:27:07,830 Becs Gentry: wow. My jaw was on the floor, literally, when the 575 00:27:07,830 --> 00:27:11,850 Becs Gentry: team were telling me about this new plan, this new 576 00:27:11,850 --> 00:27:14,400 Becs Gentry: program, this new technology that enables this to happen. 577 00:27:14,400 --> 00:27:15,781 Rob Simmelkjaer: I mean, Becs, you can actually see it? 578 00:27:15,781 --> 00:27:15,782 Becs Gentry: Could actually see it, yeah. 579 00:27:15,782 --> 00:27:24,330 Rob Simmelkjaer: They actually create an image of the heart and you can look at it and see it functioning. It's kind of freaky. 580 00:27:24,330 --> 00:27:26,520 Becs Gentry: Yeah, and it's not invasive. It may sound like it might be invasive to Des, 581 00:27:26,609 --> 00:27:30,540 Becs Gentry: but it's not. It's MRI, if she so chooses. And 582 00:27:30,540 --> 00:27:34,830 Becs Gentry: then a lot of information gathering from different workouts. And 583 00:27:34,980 --> 00:27:38,100 Becs Gentry: the team with Haley put all of this information together 584 00:27:38,100 --> 00:27:40,200 Becs Gentry: and it's going to be able to give the world 585 00:27:40,200 --> 00:27:43,859 Becs Gentry: so much more insight into how we as humans perform, 586 00:27:43,859 --> 00:27:46,859 Becs Gentry: not just at the high level. When we're resting, when 587 00:27:46,859 --> 00:27:50,310 Becs Gentry: we're coming off race. It's just going to open so many 588 00:27:50,310 --> 00:27:55,709 Becs Gentry: doors for incredibleness. So how, I mean, obviously it's going 589 00:27:55,710 --> 00:27:59,700 Becs Gentry: to help us, let's say, I don't want to say 590 00:28:00,000 --> 00:28:04,440 Becs Gentry: prioritize performance levels, but it's going to help with performance 591 00:28:04,440 --> 00:28:07,710 Becs Gentry: levels. But how is it also going to just help 592 00:28:07,710 --> 00:28:09,540 Becs Gentry: health overall, for everyone? 593 00:28:10,380 --> 00:28:12,750 Haley Price: Yeah, and first of all, we are so proud to 594 00:28:12,750 --> 00:28:15,720 Haley Price: partner with Des as a TCS ambassador and so excited to 595 00:28:15,720 --> 00:28:20,130 Haley Price: also watch her race this November as well. So as 596 00:28:20,130 --> 00:28:22,080 Haley Price: you mentioned in the lead up to last year's marathon, 597 00:28:22,080 --> 00:28:24,060 Haley Price: we worked with Des to create a digital twin of our 598 00:28:24,150 --> 00:28:27,690 Haley Price: heart. And it wasn't just to help her train smarter 599 00:28:27,690 --> 00:28:32,010 Haley Price: and safer, which is of utmost importance, absolutely. But also 600 00:28:32,010 --> 00:28:34,380 Haley Price: to give her insights so that she can live a longer, 601 00:28:34,380 --> 00:28:38,250 Haley Price: healthier life. And now we are launching the Future Athlete 602 00:28:38,250 --> 00:28:42,540 Haley Price: Project this fall, and expanding on that body of work 603 00:28:43,230 --> 00:28:47,250 Haley Price: to include 10 different marathoners from around the world of 604 00:28:48,210 --> 00:28:50,970 Haley Price: all diverse abilities, and Des is back in the project as well, 605 00:28:52,200 --> 00:28:55,380 Haley Price: and creating digital twins of their hearts. And the goals 606 00:28:55,380 --> 00:28:59,729 Haley Price: of that program and expansion are to provide personalized heart 607 00:28:59,820 --> 00:29:03,780 Haley Price: insights so that they learn more about their heart. We 608 00:29:03,780 --> 00:29:06,450 Haley Price: can actually see, so as you mentioned, you can see 609 00:29:07,080 --> 00:29:09,330 Haley Price: the digital twin of a heart. And for those who 610 00:29:09,330 --> 00:29:12,780 Haley Price: may not know, a digital twin is a virtual replica 611 00:29:12,780 --> 00:29:15,840 Haley Price: of a real life object or process. So what's so 612 00:29:15,840 --> 00:29:19,410 Haley Price: great about digital twin technology is that you can run 613 00:29:19,920 --> 00:29:23,970 Haley Price: endless simulations in the virtual world to better understand what 614 00:29:23,970 --> 00:29:27,060 Haley Price: will happen in the physical world. So one example I 615 00:29:27,060 --> 00:29:29,670 Haley Price: like to use is like, hey, Des is going to 616 00:29:29,670 --> 00:29:32,880 Haley Price: have a digital twin of her heart. What is her 617 00:29:32,880 --> 00:29:36,270 Haley Price: maximum safe heart rate that she can have when she's 618 00:29:36,270 --> 00:29:38,580 Haley Price: running the hardest hill on the TCS New York City 619 00:29:38,580 --> 00:29:41,610 Haley Price: Marathon course? Which according to Coach Roberto, I think it's 620 00:29:41,610 --> 00:29:45,300 Haley Price: mile 23, it is a pretty hard hill. So I 621 00:29:45,300 --> 00:29:48,510 Haley Price: think we can see what that maximum heart rate is 622 00:29:49,470 --> 00:29:52,500 Haley Price: that will be safe for her, without having her ever 623 00:29:52,560 --> 00:29:53,550 Haley Price: lace up her shoes. 624 00:29:54,060 --> 00:29:57,300 Becs Gentry: That is unreal. So it's, you can put it through 625 00:29:57,420 --> 00:30:01,590 Becs Gentry: a simulation without it being her actual heart and give 626 00:30:01,590 --> 00:30:05,130 Becs Gentry: her parameters to which she can follow, and all the 627 00:30:05,130 --> 00:30:09,150 Becs Gentry: other incredible athletes. As you can see, blowing my uneducated 628 00:30:09,150 --> 00:30:09,931 Becs Gentry: technological brain over here. 629 00:30:09,931 --> 00:30:09,932 Rob Simmelkjaer: I need you guys to put my heart through something like that. 630 00:30:09,932 --> 00:30:10,082 Becs Gentry: Yeah, same. 631 00:30:10,560 --> 00:30:17,670 Rob Simmelkjaer: And just help me figure out exactly how much coffee 632 00:30:18,000 --> 00:30:23,070 Rob Simmelkjaer: I should have before a race. What exactly I should do, because I would love 633 00:30:23,070 --> 00:30:26,220 Rob Simmelkjaer: to know how my heart responds. Forget about running, just 634 00:30:26,220 --> 00:30:27,541 Rob Simmelkjaer: like other stuff. You know? 635 00:30:27,541 --> 00:30:29,700 Haley Price: Well, I mean, and that's truly the future of why we're doing 636 00:30:29,700 --> 00:30:32,790 Haley Price: this. I think, Becs, to your original question is like, why are we 637 00:30:32,790 --> 00:30:35,250 Haley Price: doing this? We're doing this as a showcase, not just 638 00:30:35,250 --> 00:30:38,160 Haley Price: for sport and to get folks to run faster. Again, 639 00:30:38,160 --> 00:30:40,800 Haley Price: a good byproduct, but really as a showcase of where 640 00:30:40,800 --> 00:30:44,820 Haley Price: healthcare can go. And the ultimate goal is to create 641 00:30:44,820 --> 00:30:47,040 Haley Price: a digital twin of a human. And we think that 642 00:30:47,040 --> 00:30:49,290 Haley Price: we're all going to have a digital twin of ourselves 643 00:30:49,290 --> 00:30:51,360 Haley Price: in our pocket that's going to have all our health 644 00:30:51,360 --> 00:30:55,080 Haley Price: information from birth to death. And then all the information, 645 00:30:56,220 --> 00:30:58,470 Haley Price: even from where you live and the air quality, your 646 00:30:58,470 --> 00:31:01,920 Haley Price: nutrition intake, how well you slept. It's all going to 647 00:31:01,920 --> 00:31:04,260 Haley Price: inform your digital twin and then be able to make 648 00:31:04,500 --> 00:31:08,190 Haley Price: not just real time coaching updates for your run the 649 00:31:08,190 --> 00:31:12,000 Haley Price: next morning, but real time preventative healthcare updates as well. 650 00:31:12,570 --> 00:31:16,650 Rob Simmelkjaer: You know Becs, as we at Road Runners try to get more 651 00:31:16,800 --> 00:31:20,880 Rob Simmelkjaer: technologically advanced. Of course, we do everything we can do 652 00:31:21,120 --> 00:31:24,090 Rob Simmelkjaer: as a little nonprofit in New York City, but having 653 00:31:24,300 --> 00:31:28,170 Rob Simmelkjaer: partners like TCS with the app, or Peloton, by the 654 00:31:28,170 --> 00:31:31,830 Rob Simmelkjaer: way, with what you guys are doing, that's really what's 655 00:31:31,830 --> 00:31:36,000 Rob Simmelkjaer: helping us move the ball forward. And for those who 656 00:31:36,000 --> 00:31:38,489 Rob Simmelkjaer: haven't had a chance to experience it yet, and by 657 00:31:38,490 --> 00:31:41,100 Rob Simmelkjaer: the way, I haven't experienced it yet, but I am 658 00:31:41,160 --> 00:31:45,420 Rob Simmelkjaer: dying to get on a Peloton treadmill to see this 659 00:31:45,420 --> 00:31:49,680 Rob Simmelkjaer: experience that's been created by your colleagues of really running 660 00:31:49,680 --> 00:31:51,720 Rob Simmelkjaer: the marathon through Peloton. 661 00:31:51,870 --> 00:31:54,480 Becs Gentry: Absolutely. We were so, so lucky to partner with New 662 00:31:54,480 --> 00:31:57,900 Becs Gentry: York Road Runners last year. And we have a New 663 00:31:57,900 --> 00:32:00,360 Becs Gentry: York Road Runners collection on Peloton, it's a series of 664 00:32:00,360 --> 00:32:04,320 Becs Gentry: scenic classes shot on the course last year. It was 665 00:32:04,980 --> 00:32:08,220 Becs Gentry: kind of before the race actually started. I don't remember 666 00:32:08,220 --> 00:32:10,290 Becs Gentry: because I was really nervous for doing my job that 667 00:32:10,290 --> 00:32:14,640 Becs Gentry: day. But basically it offers the chance for our Peloton 668 00:32:14,640 --> 00:32:18,900 Becs Gentry: members and users to experience the magic of the TCS New 669 00:32:18,900 --> 00:32:22,440 Becs Gentry: York City Marathon course without having to go out and 670 00:32:22,440 --> 00:32:26,790 Becs Gentry: run it themselves, because we all understand a marathon isn't 671 00:32:26,790 --> 00:32:31,080 Becs Gentry: for everybody. It is a huge undertaking. And they are 30- 672 00:32:31,080 --> 00:32:33,150 Becs Gentry: minute classes that can be taken back to back, so 673 00:32:33,150 --> 00:32:34,710 Becs Gentry: you get the whole course, or if you just want 674 00:32:34,710 --> 00:32:37,890 Becs Gentry: to do one a month, your own time, you can 675 00:32:37,890 --> 00:32:39,510 Becs Gentry: digest it. If you have a favorite part of the 676 00:32:39,510 --> 00:32:41,370 Becs Gentry: course from having run it, you can do that over 677 00:32:41,370 --> 00:32:44,790 Becs Gentry: and over again. And it kind of, we try our 678 00:32:44,790 --> 00:32:48,209 Becs Gentry: very best with technology to mimic the fluctuations of the 679 00:32:48,210 --> 00:32:51,150 Becs Gentry: inclines of the bridges, obviously not the downhills too much. 680 00:32:51,150 --> 00:32:52,740 Rob Simmelkjaer: That's what I think is cool. You hit a hill 681 00:32:53,010 --> 00:32:55,002 Rob Simmelkjaer: and that treadmill is going to adjust to that (inaudible) . 682 00:32:54,630 --> 00:32:57,540 Becs Gentry: Exactly, and it gives you, it's a hilly course, it is 683 00:32:57,540 --> 00:33:00,570 Becs Gentry: demanding. So we try and give you the experience as 684 00:33:00,570 --> 00:33:04,980 Becs Gentry: closest possible at this point in technology's to experience the 685 00:33:04,980 --> 00:33:08,460 Becs Gentry: course. And hopefully, maybe it might inspire some people to 686 00:33:08,760 --> 00:33:10,680 Becs Gentry: apply for another race. 687 00:33:10,680 --> 00:33:12,151 Rob Simmelkjaer: Haley, do you think you want to maybe give them- 688 00:33:12,151 --> 00:33:12,152 Haley Price: I'm going to come out of retirement. 689 00:33:12,152 --> 00:33:13,890 Rob Simmelkjaer: Yeah, come out of retirement. 690 00:33:15,840 --> 00:33:16,171 Becs Gentry: Yeah, on the tread. You can try it on the treat first. 691 00:33:16,171 --> 00:33:19,530 Rob Simmelkjaer: Give the TCS New York City Marathon another shot on a treadmill. 692 00:33:19,620 --> 00:33:20,130 Haley Price: Why not? 693 00:33:20,550 --> 00:33:22,080 Becs Gentry: 72 and a half hours on the tread. 694 00:33:22,410 --> 00:33:23,220 Haley Price: Oh yeah, no big deal. 695 00:33:23,220 --> 00:33:23,670 Becs Gentry: There we go. 696 00:33:24,570 --> 00:33:27,600 Rob Simmelkjaer: Worst case scenario, you're at home. So you know what? You step 697 00:33:27,600 --> 00:33:29,190 Rob Simmelkjaer: off the treadmill and you go have a drink in 698 00:33:29,190 --> 00:33:31,200 Rob Simmelkjaer: your kitchen. Right? So it couldn't be so bad. 699 00:33:31,470 --> 00:33:31,471 Becs Gentry: Absolutely. 700 00:33:31,471 --> 00:33:31,472 Haley Price: All right, I'm in. 701 00:33:31,472 --> 00:33:32,222 Becs Gentry: Yay. 702 00:33:32,250 --> 00:33:34,650 Rob Simmelkjaer: All right, let's make this happen. 703 00:33:34,650 --> 00:33:34,771 Becs Gentry: We will. 704 00:33:34,771 --> 00:33:41,400 Rob Simmelkjaer: Haley, we are constantly talking about where to go next 705 00:33:41,910 --> 00:33:45,630 Rob Simmelkjaer: with technology and running. You talked about the app. We 706 00:33:45,630 --> 00:33:47,850 Rob Simmelkjaer: have lots of big plans for that app going forward, 707 00:33:47,850 --> 00:33:50,430 Rob Simmelkjaer: which I won't talk about today. But lots of things 708 00:33:50,430 --> 00:33:53,340 Rob Simmelkjaer: we want to do with you all on the app 709 00:33:53,340 --> 00:33:56,310 Rob Simmelkjaer: and other things to give our runners more and more 710 00:33:56,310 --> 00:34:00,090 Rob Simmelkjaer: tools to be their best, and have the best experience 711 00:34:00,090 --> 00:34:02,880 Rob Simmelkjaer: they can have as a runner. What do you all 712 00:34:02,880 --> 00:34:06,930 Rob Simmelkjaer: at TCSC as kind of the technologies going forward that 713 00:34:06,930 --> 00:34:08,520 Rob Simmelkjaer: will most impact the sport of running? 714 00:34:09,000 --> 00:34:11,250 Haley Price: Oh, well, let me pull out ChatGPT. No, I'm just 715 00:34:11,250 --> 00:34:14,219 Haley Price: kidding. To answer this question, I think one I would 716 00:34:14,219 --> 00:34:16,469 Haley Price: bucket in a few different areas. I think I talked 717 00:34:16,469 --> 00:34:19,620 Haley Price: a lot about AI and data and how AI will 718 00:34:19,620 --> 00:34:22,469 Haley Price: be able to analyze the vast amounts of personal health 719 00:34:22,469 --> 00:34:26,760 Haley Price: data to really give you the most optimal running and 720 00:34:26,760 --> 00:34:30,000 Haley Price: training experience. I mean, we're already seeing AI play into 721 00:34:31,080 --> 00:34:34,680 Haley Price: coaching apps like Runna, right? And, but I think we're going 722 00:34:34,680 --> 00:34:37,920 Haley Price: to see a lot more of that hyper- personalized coaching 723 00:34:37,920 --> 00:34:41,219 Haley Price: plans and whatnot to help make sure you're running your 724 00:34:41,219 --> 00:34:44,400 Haley Price: best races. I think another bucket that I would put 725 00:34:44,400 --> 00:34:48,690 Haley Price: out there is recovery technologies. And it's already come so 726 00:34:48,690 --> 00:34:52,290 Haley Price: far with just at- home massage devices, and different kind 727 00:34:52,290 --> 00:34:55,800 Haley Price: of compression gear, and even the carbon plating in the 728 00:34:55,800 --> 00:34:59,190 Haley Price: shoes to make sure that you're recovering faster because the 729 00:34:59,190 --> 00:35:02,580 Haley Price: faster you're recovering, the faster you're out there improving your fitness 730 00:35:02,580 --> 00:35:05,340 Haley Price: as well. And then the last one is just around 731 00:35:05,340 --> 00:35:09,570 Haley Price: wearables, smart fabrics, implantables. So we talked a lot about 732 00:35:09,570 --> 00:35:11,430 Haley Price: the data. Well, how do you get the data to 733 00:35:11,430 --> 00:35:14,160 Haley Price: begin with? You have all... Everything you're going to wear 734 00:35:14,160 --> 00:35:16,560 Haley Price: is going to have sensors in it, right? So maybe 735 00:35:16,560 --> 00:35:19,800 Haley Price: your shirt will be self- cooling. You get too hot, 736 00:35:19,800 --> 00:35:21,600 Haley Price: it's going to cool you down and it's going to 737 00:35:21,960 --> 00:35:25,980 Haley Price: automatically adjust. Your running shoes are going to tell you that 738 00:35:25,980 --> 00:35:28,620 Haley Price: you're about to be injured, right? I still look at 739 00:35:28,620 --> 00:35:30,060 Haley Price: the bottom of my shoes, I'm like, oh, the tread's 740 00:35:30,060 --> 00:35:32,730 Haley Price: gone, I'm about to be injured. Well, your shoes are going to be able to tell 741 00:35:32,730 --> 00:35:35,790 Haley Price: your smart watch that, or your smart device that and then 742 00:35:35,790 --> 00:35:39,330 Haley Price: you'll know. But what I find actually most fascinating is how 743 00:35:39,330 --> 00:35:43,890 Haley Price: technology is really revolutionizing sustainability, in terms of gear and 744 00:35:43,890 --> 00:35:46,649 Haley Price: we're seeing a lot more shifts in kind of consumer 745 00:35:46,650 --> 00:35:53,489 Haley Price: spending and whatnot. Repurposing, upcycling, extending the lifespan of shoes 746 00:35:53,489 --> 00:35:56,520 Haley Price: and gear and whatnot. Because the longer you're able to 747 00:35:56,520 --> 00:35:59,069 Haley Price: wear these shoes, the less they're in landfills or being 748 00:35:59,070 --> 00:36:02,279 Haley Price: recycled and whatnot. And I saw a really fascinating exhibit 749 00:36:02,640 --> 00:36:05,610 Haley Price: at the Portland Art Museum. It was called Future Now: 750 00:36:05,640 --> 00:36:08,310 Haley Price: Virtual Sneakers to Cutting Edge Kicks, and it had 60 751 00:36:08,310 --> 00:36:13,140 Haley Price: different futuristic designs for all kinds of running shoes, sneakers, 752 00:36:13,140 --> 00:36:16,110 Haley Price: athletic gear and more. And I love the one where you 753 00:36:16,110 --> 00:36:20,820 Haley Price: could grow your own shoe using a mushroom substrate and 754 00:36:20,820 --> 00:36:23,489 Haley Price: a cast of your foot, and it was wild. It was 755 00:36:23,489 --> 00:36:25,710 Haley Price: totally wild, but I was like, this is the future. We're going 756 00:36:25,710 --> 00:36:28,290 Haley Price: to be not building shoes, we're going to be growing 757 00:36:28,290 --> 00:36:30,390 Haley Price: them at home. And then you'll be able to compost 758 00:36:30,390 --> 00:36:31,110 Haley Price: them later on. 759 00:36:31,830 --> 00:36:32,970 Becs Gentry: Love that. I'm down for that. 760 00:36:33,660 --> 00:36:34,680 Rob Simmelkjaer: You're going to grow your own shoes? 761 00:36:34,710 --> 00:36:35,609 Becs Gentry: Yeah, I'll do it. 762 00:36:37,080 --> 00:36:38,580 Rob Simmelkjaer: I think I'd like to try that. 763 00:36:39,000 --> 00:36:39,002 Becs Gentry: (inaudible) . 764 00:36:39,002 --> 00:36:41,280 Rob Simmelkjaer: I don't know if I trust myself. I don't have 765 00:36:41,280 --> 00:36:43,140 Rob Simmelkjaer: a green thumb. I feel like if I grow my 766 00:36:43,140 --> 00:36:45,719 Rob Simmelkjaer: own shoe, it's going to go horribly wrong and my 767 00:36:45,870 --> 00:36:48,930 Rob Simmelkjaer: sole's going to come right off at the mile five mark, 768 00:36:48,930 --> 00:36:50,910 Rob Simmelkjaer: and then I'm going to be running barefoot, which is 769 00:36:50,910 --> 00:36:52,680 Rob Simmelkjaer: not... Some people do that, but I don't really want 770 00:36:52,680 --> 00:36:53,069 Rob Simmelkjaer: to do that. 771 00:36:53,130 --> 00:36:54,569 Haley Price: No, I don't want to do that either. I think 772 00:36:54,570 --> 00:36:56,700 Haley Price: we're a good five to 10 years away from all of that at 773 00:36:56,940 --> 00:36:59,790 Haley Price: this point, but it's nice to think about what the future 774 00:36:59,790 --> 00:37:00,299 Haley Price: could look like. 775 00:37:00,300 --> 00:37:03,600 Becs Gentry: Absolutely. Wow. Thank you so much, Haley. Wow. 776 00:37:04,200 --> 00:37:07,830 Rob Simmelkjaer: I love it. It's really cool. And listen, anybody out there 777 00:37:07,830 --> 00:37:11,460 Rob Simmelkjaer: who has run the TCS New York City Marathon, who 778 00:37:11,460 --> 00:37:14,400 Rob Simmelkjaer: has followed somebody else on it on our app, or 779 00:37:14,400 --> 00:37:18,180 Rob Simmelkjaer: who aspires to run it, you have TCS to thank 780 00:37:18,180 --> 00:37:20,969 Rob Simmelkjaer: because they are a huge part of what makes that 781 00:37:20,969 --> 00:37:24,719 Rob Simmelkjaer: event possible and what makes it so special, especially when 782 00:37:24,719 --> 00:37:27,660 Rob Simmelkjaer: it comes to the technology point of view. So Haley, 783 00:37:27,660 --> 00:37:29,969 Rob Simmelkjaer: on behalf of all of our runners, our staff, thank 784 00:37:29,969 --> 00:37:32,820 Rob Simmelkjaer: you so much for everything you guys do. Thanks for 785 00:37:32,820 --> 00:37:34,980 Rob Simmelkjaer: being with us today. It's great to have you here 786 00:37:34,980 --> 00:37:38,250 Rob Simmelkjaer: and to be a part of this Fast Company 2024 787 00:37:38,250 --> 00:37:39,810 Rob Simmelkjaer: Innovation Festival with us. Thank you. 788 00:37:40,080 --> 00:37:40,980 Haley Price: Thank you so much. 789 00:37:53,069 --> 00:37:55,620 Rob Simmelkjaer: Now to the final part of our show, the Meb Minutes. 790 00:37:55,980 --> 00:37:59,580 Meb Keflezighi: Week 10, strength is key. During my training, I've found 791 00:37:59,580 --> 00:38:03,750 Meb Keflezighi: that strength training is a game changer. Incorporating core exercises 792 00:38:03,750 --> 00:38:07,140 Meb Keflezighi: and leg workout helped me avoid injuries and improve my 793 00:38:07,170 --> 00:38:11,040 Meb Keflezighi: running form. Embrace strength training. It is not just for sprinters, 794 00:38:11,040 --> 00:38:14,850 Meb Keflezighi: but essential for marathon too. Body weight training is very 795 00:38:14,850 --> 00:38:19,890 Meb Keflezighi: important. Core drills, bonding are crucial. You want the body 796 00:38:19,890 --> 00:38:23,160 Meb Keflezighi: to be efficient and as straight line as possible. So 797 00:38:23,160 --> 00:38:25,830 Meb Keflezighi: when you're fatigued, you're not bending over or be able 798 00:38:25,830 --> 00:38:30,210 Meb Keflezighi: to just not be as efficient. So, core exercise is 799 00:38:30,210 --> 00:38:34,050 Meb Keflezighi: important. I used to do it every single day, five 800 00:38:34,050 --> 00:38:36,359 Meb Keflezighi: days a week, six days, week, except on my long 801 00:38:36,360 --> 00:38:38,730 Meb Keflezighi: run. So stick to a routine where you can work 802 00:38:38,730 --> 00:38:41,279 Meb Keflezighi: on your strength because it will help you be more efficient. 803 00:38:41,880 --> 00:38:44,610 Rob Simmelkjaer: Becs, it's been so much fun to see some live 804 00:38:44,610 --> 00:38:48,570 Rob Simmelkjaer: faces here in the run center to talk tech and get 805 00:38:48,570 --> 00:38:51,660 Rob Simmelkjaer: ready for a big couple of weeks in running. 806 00:38:52,590 --> 00:38:52,801 Becs Gentry: Oh yeah, here we go. Here you go 807 00:38:52,801 --> 00:38:57,960 Rob Simmelkjaer: Here we all go, here we all go. I want to thank everybody 808 00:38:57,960 --> 00:39:00,239 Rob Simmelkjaer: out there for listening. I want to wish everybody luck. 809 00:39:00,360 --> 00:39:02,670 Rob Simmelkjaer: If you're running the Bronx this weekend, have a great 810 00:39:02,670 --> 00:39:05,610 Rob Simmelkjaer: time. I will be there. I'll see you at the starting line 811 00:39:05,820 --> 00:39:09,270 Rob Simmelkjaer: or the finish line, can't wait for that. And as 812 00:39:09,270 --> 00:39:12,570 Rob Simmelkjaer: always, if you liked this episode, please go ahead, subscribe, 813 00:39:12,810 --> 00:39:15,509 Rob Simmelkjaer: rate, leave us a tech idea. If there's something you'd 814 00:39:15,510 --> 00:39:18,450 Rob Simmelkjaer: like to see from the tech point of view, maybe a feature 815 00:39:18,450 --> 00:39:20,819 Rob Simmelkjaer: you'd like to see on the TCS New York City 816 00:39:20,820 --> 00:39:23,280 Rob Simmelkjaer: Marathon app. Put it in the comments, I'll send it 817 00:39:23,280 --> 00:39:25,860 Rob Simmelkjaer: to Haley and say, " Let's do this right now. We 818 00:39:25,860 --> 00:39:28,200 Rob Simmelkjaer: need this." I wouldn't do that, or maybe I would. Maybe I would. 819 00:39:28,680 --> 00:39:30,690 Haley Price: That's okay. I'm in, send me it. Send me the 820 00:39:30,690 --> 00:39:31,231 Haley Price: notes all the time. We want to hear it. 821 00:39:31,231 --> 00:39:34,230 Rob Simmelkjaer: We love the thoughts, we love the ideas out there, so make sure 822 00:39:34,230 --> 00:39:38,070 Rob Simmelkjaer: you do that, rate it. And thanks again as always 823 00:39:38,070 --> 00:39:41,340 Rob Simmelkjaer: for listening to the show. As we say every week, 824 00:39:41,340 --> 00:39:43,170 Rob Simmelkjaer: enjoy the miles. We'll see you next week.