S1: Welcome to business and the podcast for people making it
S1: all happen. Running a successful business completely takes over your life,
S1: but I'm a believer that there is still room for
S1: some ands like health, wealth, beauty, and maybe even some fashion.
S1: On this podcast, I'll share with you what's working for
S1: scaling my nine figure business while keeping you up to
S1: date on the latest trends, news and fun finds. This
S1: is a place for business and let's dive in!
S2: Welcome to business. And one of the things I'm very
S2: passionate about is getting people to work in an office.
S2: We've spent millions of dollars in order to build great
S2: offices where people enjoy working. We want people in office.
S2: I believe that somebody inside my environment, I'm able to
S2: more significantly impact than if they are just left on
S2: their own in order to create their own environment, in
S2: their own home, in a place that isn't inspiring to
S2: them currently. So this episode is all about how you
S2: stay firm on working in office, what the perks of
S2: working in office are, and how you get the best
S2: team members who want to help you work in office
S2: and crush your goals. Let's dive in. The first reason
S2: CEOs are done with remote work. It kills momentum. It
S2: is so tempting to work remotely, I get it, there
S2: is nothing that sounds nicer than being able to have
S2: a pile of laundry that's actually getting done while you're
S2: on a call and moving certain initiatives forward, but what
S2: I found is that remote work actually slows your progress.
S2: It doesn't make it faster, because all of a sudden,
S2: that laundry list of things that you had to do,
S2: you start slowly chipping away at those things, but you
S2: don't ever get any one thing done to the full extent.
S2: Your brain is scattered in multiple places and you're solving
S2: multiple problems all at once. You're solving home personal fitness problems,
S2: all while you're also trying to solve financial problems. If
S2: you really want to make a lot of money, you
S2: should spend the majority of your brainpower focused on your
S2: financial related problems. Not trying to be more effective at home,
S2: not trying to be more productive. Not trying to have
S2: this perfectly run household. None of that makes you money
S2: and it also slows you in your career. So if
S2: you are feeling slow, unmotivated, or disconnected from your passions
S2: and your goals, it might just be because you're working remotely.
S2: Get back in office. And I have a feeling that
S2: all of a sudden you're going to make progress on
S2: the most important things and the things that don't matter.
S2: They don't matter. Next is number two. CEOs know that
S2: the secret to company culture is actually having people show
S2: up and listen, I have tried. You see, I do
S2: a daily team call every single morning, and this daily
S2: call has as much energy as it can possibly have
S2: for being a zoom call, but it doesn't replace real
S2: in-person interactions. You don't make best friends. You don't run
S2: up against people on a zoom call. You just see
S2: them as screens. And sure, you may learn a little
S2: bit about them just by them being in their home
S2: and you being able to see different things that they're
S2: interested in, plans that they have, books that they have.
S2: We started our business in 2019, and the moment that
S2: Covid hit, we moved to a remote work environment. And
S2: what I can tell you is that as soon as
S2: we went remote, our team members figured out ways to
S2: meet in person and to do work in person. Not
S2: because we forced them to, but because they wanted to.
S2: People who are high performers want to be around other
S2: people who are high performers. They met in person because
S2: in-person matters. And the more that we move into a
S2: digital age with AI generating images, which are very difficult
S2: to determine whether or not they're real or fake, the
S2: in-person contact for high performers changes everything. You can see energy,
S2: you can see the tone, you can make eye contact.
S2: And that is really hard to replicate virtually if you've
S2: been feeling disengaged or uninspired at work. The missing ingredient
S2: might be the proximity to the culture and fun energy
S2: of the place that you work. I am so passionate
S2: about this topic that I actually wrote an entire book
S2: about it. It is called Start the Work and if
S2: you go to start the work, I can get you
S2: a free copy. Now back over to number three. Next
S2: is number three. This is the one that CEOs never
S2: say out loud. Remote work makes it way easier to quit.
S2: You see, the number one reason why people stay in
S2: an organization is because they have a work bestie. There's
S2: somebody at work that they enjoy spending time with. They
S2: enjoy hanging out with and having that in person person
S2: allows the team to be more cohesive and gives a
S2: reason to people to stay, especially when times are tough.
S2: There's a contraction. There are issues in the business. The
S2: people are what make the business actually work, and the
S2: people are the reason that your best people stay. When
S2: we made the shift after quarantine was over from remote
S2: to in-person, there were definitely some employees who chose to leave,
S2: and they chose to leave because they didn't have people
S2: that they were connected to. But those who stayed, they
S2: thrived because of their relationships and the personal connections that
S2: they had with team members. You see, CEOs rely on
S2: empathy and connection and employees, motivating each other to create
S2: a working environment that attracts and retains top talent. The
S2: best workplaces are the workplaces where you feel like you're
S2: rubbing shoulders against people who are high performers, people who
S2: you can learn from. So if you work remote and
S2: you feel disconnected or unfulfilled, try to form new relationships
S2: with your coworkers in person if you can. Next is
S2: number four. Leaders can't fix what they can't see. Countless
S2: problems go entirely unnoticed in a remote environment, and it's
S2: very challenging for a senior leader to see what's going
S2: on when the problem is not really visible. I remember
S2: a specific team that I worked with when they were remote,
S2: and the senior leader was confused as to why their
S2: team members weren't actually hitting results. And week after week,
S2: the senior team member became more and more frustrated because
S2: their junior team members weren't doing what they wanted them
S2: to do. And I said, have you looked at where
S2: they're spending their time? And he's like, what do you mean?
S2: How could I look at where they're spending their time?
S2: It's like, well, pull up their calendars with them and
S2: their one on ones and ask them where they're spending
S2: their time. And when he did this the following week,
S2: he was shocked to find out that the team members
S2: were prioritizing two things taking approximately 50% of their time
S2: that they didn't even need to do, which was causing
S2: a significant lack of productivity. But you see, the senior
S2: person couldn't see that this was happening because they couldn't
S2: see that people were actually meeting about some project that
S2: wasn't germane to what they were supposed to be doing.
S2: They were meeting without the senior team member even knowing
S2: about it. So the ability to see what's going on
S2: in your environment when you're a leader allows you to
S2: have instant feedback of whether or not somebody is spending
S2: their time, right, or if they're spending their time in
S2: the wrong places. And as you grow a business, it
S2: becomes more and more important for your team members to
S2: be solving the right problems. So this real time feedback
S2: is the missing component. If you feel like your career
S2: is not going anywhere. It's likely not because of a
S2: lack of skill. It's a lack of visibility. Nobody knows
S2: that you're solving the wrong problems, and nobody's guiding you
S2: to solve better problems and more important problems. If you're
S2: early in your career, embrace going into the office and
S2: looking for an in-office role. You will grow so much
S2: faster than your peers who think that it's really convenient
S2: to have a remote job. Sure, it might be convenient,
S2: and it sounds nice and it's the sexy thing to do,
S2: but I can assure you they will not progress as
S2: fast as you will. If you pick the right place
S2: with the right team and take a lot of action
S2: in order to make sure that you're moving the most
S2: important things forward. Next is one of the biggest secrets
S2: CEOs won't admit. They build beautiful offices because they understand
S2: that your work environment shapes your dreams. You see, behind
S2: me is one of our many beautiful office spaces. I
S2: have meticulously picked out every color, every surface, every texture
S2: inside this office. And I did it for two purposes.
S2: The first, I wanted to give our clients an experience.
S2: When they walk in the office. I wanted to represent
S2: the quality of the work that we do. But the
S2: second reason was to give my team members access to
S2: something that they could touch, that they could feel that
S2: they could be a part of every single day that
S2: made their dreams feel like they're possible. When I first
S2: started my career, I dreamed of having The Devil Wears
S2: Prada moment, where she walks across the big entryway in
S2: some gorgeous New York building, and she goes up this
S2: beautiful elevator, and she's entering these glass doors with the
S2: Vogue logo behind a very chic counter. And the office
S2: just looked inspiring. It looked like someplace you'd want to
S2: work and spend 12 hours a day or 14 hours
S2: a day, because it was actually a cool place to be.
S2: And when I was creating this office, I wanted that
S2: same experience for my team members. And this is what
S2: great CEOs do. JP Morgan just spent tens of millions
S2: of dollars on their most recent build out, so that
S2: they could have restaurants and different types of food, and
S2: all sorts of different services available to their team members
S2: to optimize their ability to work. Now, we've done this
S2: in small ways and are continuing to iterate on this
S2: for the sole purpose of having our team members have
S2: an experience that they enjoy. Because your environment subconsciously reinforces identity,
S2: and walking into a polished, high aesthetic space elevates your standards.
S2: If you want to level up your output. Start by
S2: working at big companies where you can feel the inspiration
S2: and the energy inside that environment. That brings us to
S2: the final insight, which is CEOs know that in office
S2: work provides more job security for employees. You see, here
S2: is the real data remote. First, startups grow 30% slower,
S2: according to the Startup Genome report, and they are 40%
S2: more likely to fail after early fundraising. And office based
S2: companies are twice as likely to hit major growth milestones,
S2: according to Crunchbase. So data never lies. It is so
S2: easy in today's society to think that remote work is
S2: just the greatest thing, and that this is the new
S2: era and that this is what makes sense. But I
S2: promise you that working remote is the fastest way for
S2: you to get confused, for you to get insecure, and
S2: for you not to make the progress that you want. Now,
S2: there might be a handful of people out there who
S2: can make remote work for them. I am not one
S2: of those people. I need to interact with leaders. I
S2: need to create energy. I need to see what is
S2: happening in my environment, and I want to be around
S2: people that are pushing me to the next level. That's
S2: what nobody's talking about when they talk about remote work.
S2: You in your bedroom, you in your office, you working
S2: at your kitchen means you are stuck inside your existing environment.
S2: There is no you going outside the environment outside of
S2: your normal day to day routine tasks like going to
S2: the grocery store, getting gas at the gas station so
S2: you're not going in places that are going to make
S2: you more money. You're in the exact same places, making
S2: the same amount of money that you already make. In
S2: order to make more money, nine times out of ten,
S2: you have to leave where you are in order to
S2: go someplace new to be uncomfortable, to connect with new people.
S2: And you're not going to do that while sitting comfortably
S2: in your home. In fact, you're going to get so
S2: comfortable that it's going to be even harder for you
S2: to go out and feel confident talking to people. It's
S2: going to be even harder for you to go to
S2: the networking event, because you have to change out of
S2: your pajamas and everything feels like you're just not ready
S2: for it, because you aren't actually ready for it. You
S2: are compromising your growth for your comfort when you are
S2: working remote. If you're in a certain phase of life
S2: that requires you to do that, okay, cool, that makes sense.
S2: But don't complain about not making more forward progression at
S2: the same time as you're actually choosing comfort, because the
S2: lack of forward progression is quite literally because you are
S2: not putting yourself in uncomfortable situations with new people and
S2: forcing yourself to do something over and over again that
S2: you likely don't want to do in order to get
S2: a great outcome. You see, when people choose to show
S2: up in office and they work hard alongside other people
S2: who are working hard, who they feel inspired by, their
S2: chances of success increase remarkably. If you want job security.
S2: You probably shouldn't work remote because those companies are more
S2: likely to fail. So moving into a city in your
S2: 20s where you work for a big corporate company is
S2: something that I strongly recommend. You'll not only connect with
S2: people and make friends, but you'll have more job security
S2: than remote work can ever give you, and you will
S2: create more confidence in yourself by doing something that you
S2: are incredibly uncomfortable doing. If you enjoyed this podcast, you
S2: are going to definitely not want to miss out on
S2: my new newsletter. It just dropped. I just started creating
S2: this content and I am obsessed. Every single week in
S2: your inbox I am going to send you business and
S2: which is exactly what it sounds like. How do you
S2: fit business and all of the other things in.
S3: Your life so that you are up to speed on fashion, beauty, wellness,
S3: all things that really matter. If you want to subscribe
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