WEBVTT - Hard time firing someone? Try this!

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<v S1>Welcome back to work woman. It is going to be

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<v S1>another awesome episode. We are in a series, The Teamwork Series,

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<v S1>which is the book that I wrote. I opened the

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<v S1>book up by talking about how many employees we had

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<v S1>at the time of writing this book. Cartoon ventures had drumroll, please,

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<v S1>66 team members. So when I wrote this, we had

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<v S1>66 team members. We now have over 180 team members

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<v S1>across all of our organizations. So I have learned a

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<v S1>few things since writing this book. And so this Core

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<v S1>Values chapter, I go deep into the thought process behind

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<v S1>your core values. I'm on chapter four and I want

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<v S1>to share with you. First off, why have core values

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<v S1>if you're not sold on even having core values in

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<v S1>your organization? I like to think of it as this

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<v S1>organizational code. It's the expectation. It's defining who we are,

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<v S1>what we believe in, and how we can hold each

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<v S1>other to the standard code. You have to decide as

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<v S1>a leader, as a business owner, what type of business

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<v S1>do you want to run? If you are of this

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<v S1>mentality of ten x and you want to grow quickly

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<v S1>and you want to exit and you're here in order

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<v S1>to create massive value that pays out financially, your core

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<v S1>values probably can't be fun or excitement or even productivity

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<v S1>wouldn't really be a core value because what you're actually

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<v S1>looking for is results. Whereas if you're a business that

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<v S1>is a little bit more laid back, maybe your family business,

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<v S1>you don't have aggressive growth targets, but you'd like to

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<v S1>grow 50% year over year, or you'd like to grow 10%

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<v S1>year over year. If that's more in alignment with where

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<v S1>you're at in your business life cycle, you could probably

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<v S1>afford to have some softer core values to ensure that

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<v S1>that culture and that environment is in place. But if

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<v S1>you're not clear on the type of business that you're

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<v S1>running on, you're not clear about where you're headed, which

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<v S1>would be the previous podcast on vision. It's going to

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<v S1>be difficult for you to craft core values that actually fit,

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<v S1>because all of a sudden it just turns into this

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<v S1>long list, and business owners get caught in this long

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<v S1>list all the time. Because when I think about our business,

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<v S1>if I didn't know what my target was, it would

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<v S1>be really easy for me to just start to think, well,

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<v S1>I want a business that's fun and energetic and playful,

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<v S1>but I also want things to get done, and I

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<v S1>want it to be organized, and I want things to

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<v S1>be efficient, and I want people to be innovative. And

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<v S1>so every quality of a culture, all of a sudden

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<v S1>you're like, well, I want all of that. And here's

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<v S1>my tip on this. You have to be clear on

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<v S1>the values that are going to be the underpinning. That's

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<v S1>going to be the bedrock of whatever that target is.

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<v S1>When I think about our core values, they were created

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<v S1>to get us as quickly as possible with as much

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<v S1>leadership and like true, great business savviness, that's a word.

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<v S1>I'm not sure if that's a word, but hey, we

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<v S1>make things up on the show. It's my show and

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<v S1>I get to make words up. We created them with

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<v S1>with this idea of we are creating this environment to

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<v S1>hit a target. And if we hit our target, a

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<v S1>lot of people's lives will change in the process. But

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<v S1>if we don't hit our target, we're going to be

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<v S1>like a lot of other companies that just kind of

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<v S1>have employees that stay in the same roles year after year.

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<v S1>If you haven't gone through the vision piece, I would

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<v S1>really encourage you to go back and establish what your

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<v S1>vision is, because it's going to help you craft these

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<v S1>core values. I naturally have a bend and I'm going

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<v S1>to sell you. On why I believe Cardone Ventures core

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<v S1>values are the right core values, but what I sell

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<v S1>you on that, it's oftentimes because I'm thinking with man,

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<v S1>your goal is the same goal as mine is, which

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<v S1>is to make as big of an impact as quickly

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<v S1>as possible. But I do have to acknowledge some people

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<v S1>don't want that as their goal. And right now, I'm

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<v S1>not going to sell you on why you should want

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<v S1>a bigger goal. However, if you are that person, I

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<v S1>would suggest reading the ten x rule to change your mind,

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<v S1>but I digress. So in the book I introduce the

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<v S1>criteria for how to establish your core values. And three

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<v S1>main criteria that I start with is this idea of hiring, rewarding,

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<v S1>and firing off of these core values. Now, hiring isn't

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<v S1>that complicated. I will touch more on how we incorporate

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<v S1>this into our hiring process, but I want to laser

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<v S1>focus you in on when you're choosing your core values

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<v S1>and when you're implementing your core values, how do you

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<v S1>use them in order to promote the behavior that you

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<v S1>are looking for inside your organization? How do you use

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<v S1>them for the purpose of promoting people in your business

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<v S1>if you're not using them for promotion and. You're only

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<v S1>using them to hire people or to fire people. You're

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<v S1>missing like 95% of your workforce that is with you.

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<v S1>And not just in onboarding and not just on a

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<v S1>performance improvement plan are about to get terminated. Like the

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<v S1>whole the whole life cycle of the employee, for the

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<v S1>most part, is actually spent in, okay, how do I

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<v S1>become best at my job once I've done onboarding? How

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<v S1>do I excel at that role so that I can

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<v S1>be the person that gets promoted when that opportunity arises?

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<v S1>One reason I love every one of our core values

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<v S1>is you're really able to use them across every single

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<v S1>position in an organization. There is a significant difference of

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<v S1>the inspirational level that somebody is contributing at, at an

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<v S1>entry level in an organization versus an executive or a

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<v S1>senior level in an organization. There's different levels to inspiration,

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<v S1>and at the highest level, should be the person who's

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<v S1>creating the vision and the ideas and living out and

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<v S1>fulfilling the core values across the board to the organization.

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<v S1>But at every level, you should expect inspiration. So we

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<v S1>open this office in Scottsdale almost a year ago now,

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<v S1>and for me, executive presence would be our leadership team

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<v S1>members ensuring that there's office culture, ensuring that there's community there,

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<v S1>figuring out ways to engage our our team members, not

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<v S1>just their department, but showing up for the company at large,

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<v S1>the whole place being present there, instead of just hiding

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<v S1>in their office or sitting back on their heels and

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<v S1>watching things happen. Like that's true inspiration. As a receptionist,

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<v S1>the lack of inspiration would be I would find it

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<v S1>not inspirational if somebody, um, was greeting us at the

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<v S1>front desk every single morning and never turned the lights

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<v S1>on and never really, like, looked up and smiled at

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<v S1>people and didn't make it a warm and welcoming environment.

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<v S1>You're not being inspirational when you're just kind of blah

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<v S1>and have a more monotone energy, so you see how

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<v S1>you can use inspiration as a way to correct behavior.

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<v S1>Because if I had an executive who wasn't actually contributing

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<v S1>on meetings and for you leaders out there, I know

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<v S1>you've had this experience before where you're leading a meeting,

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<v S1>you're like creating the agenda and coming up with all

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<v S1>of the items. And then when you ask for feedback,

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<v S1>when you ask for questions, when your peers or your

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<v S1>subordinates should be like saying something, it's just crickets. Crickets

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<v S1>are not great. Crickets do not show inspiration. There should

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<v S1>be somebody else in the room that's like, oh yes,

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<v S1>and then there's this piece of it who can just

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<v S1>build off of it. That's executive presence. So if I

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<v S1>was having that issue, I'd say, hey, you're not showing

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<v S1>inspiration when you show up to these calls because you

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<v S1>just sit there. And again, it's a way of of

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<v S1>reinforcing these core values without just picking on people for

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<v S1>nitpicky things. It's, hey, we represent something that's bigger than

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<v S1>just ourselves. We represent these core values. One core value

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<v S1>that people love to throw around there is safety especially.

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<v S1>We have a lot of clients in the construction space, um,

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<v S1>and team members who do in some cases could be

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<v S1>doing dangerous things where their safety is put in check.

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<v S1>Can all of us agree safety is important? Yes, safety

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<v S1>is important. But does safety apply to your bookkeeper? Does

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<v S1>it apply to your recruiter? Does it reply to your

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<v S1>marketing manager? I probably wouldn't adopt safety as one of

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<v S1>my organizational core values. I would put safety in that

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<v S1>roles job description and if the person isn't meeting their

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<v S1>job description at that point, I would fire them. Everyone's

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<v S1>favorite topic firing people. When I use a core value

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<v S1>to terminate or put somebody on a performance improvement plan,

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<v S1>I'm trying to focus on what is the thing that

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<v S1>we already told that person, hey, this is the expectation.

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<v S1>The core values function as this baseline accountability, uh, metric.

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<v S1>If somebody isn't sending in their reports or they're not

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<v S1>showing up on time or they're not hitting their targets,

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<v S1>I can automatically default to our core value of results.

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<v S1>That person could be the happiest, the smallest, the kindest,

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<v S1>the sweetest, the class clown. Like whatever. Like the most

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<v S1>liked person. But if at the end of the day,

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<v S1>they aren't hitting their results, if the target isn't being met,

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<v S1>then there's no other thing I have to come up

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<v S1>with in order to say, hey, this isn't working out.

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<v S1>Because if the result isn't there, why? Why is that

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<v S1>person on the team? It shouldn't be emotional when you

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<v S1>think about it that way. Is. If it's taking longer

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<v S1>or it's not at the quality or it's just not

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<v S1>getting done at all. You have to remember for for

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<v S1>my people pleaser leaders in my people pleaser business owners

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<v S1>out there, you have to remember that the reason that

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<v S1>somebody is working for you is because you're paying them

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<v S1>to do something. It's not like a friend hangout day.

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<v S1>It's not a daycare. It's not your babysitting. Like you're

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<v S1>there to say, hey, I'm paying you $40,000 a year.

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<v S1>I'm paying you $80,000 a year. I'm paying you $120,000

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<v S1>a year to do XYZ thing, to complete some task.

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<v S1>And if they aren't able to complete that task, should

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<v S1>you be renegotiating their salary to decrease it because they're

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<v S1>not actually able to do the job you wanted them

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<v S1>to do? Probably like that. That would actually be very logical.

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<v S1>But instead we feel like we have to coddle people

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<v S1>and we have to hold their hand and we have to,

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<v S1>you know, bend over backwards to allow people in our

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<v S1>environment who just really aren't meeting the mark. When you

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<v S1>think of it like this, it becomes so much less

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<v S1>emotional because if somebody isn't meeting the mark, all you

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<v S1>have to do is say, hey, this is the target.

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<v S1>Is this a skill or will issue? Is it because

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<v S1>you're not willing to put the time in to figure

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<v S1>out how to hit the target? Or is it because

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<v S1>you don't have the skills necessary to hit the target?

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<v S1>If it's a skill issue, we can fix that. You

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<v S1>can give people skills. People can go to trainings, people

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<v S1>can do things online. They can read books. There's no

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<v S1>shortage of different ways to increase people's skills. But what

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<v S1>you can't do as a leader is fix somebody will.

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<v S1>If somebody just doesn't want it bad enough, if somebody

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<v S1>isn't interested in doing the thing that you've asked them

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<v S1>to do for whatever reason, why are you letting them

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<v S1>stay in the environment? So this idea of results oriented

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<v S1>as a core value for me is the ultimate core value.

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<v S1>If I had to pick just one core value, I

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<v S1>would absolutely pick results oriented because without results, there's nothing

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<v S1>else to fall back on when people aren't completing the

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<v S1>things that they need to complete. And when you tell

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<v S1>people that you value results, when you tell them that

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<v S1>you value your results, you actually have to value results.

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<v S1>This crazy thing happens with core values, where you have

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<v S1>to live into the things that you say that you are.

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<v S1>And as a business owner, you might not all the

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<v S1>time feel like your results oriented, and you might actually

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<v S1>have not set up your team for success because you

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<v S1>never told them what the targeted results should be. You

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<v S1>thought that they should just read your mind and it

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<v S1>just doesn't work like that. So when you're expecting people

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<v S1>to be results oriented, you can really clearly start to differentiate, hey,

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<v S1>was it my responsibility that I didn't set them up

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<v S1>for success? Or is it this lack of willingness issue

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<v S1>because I did everything I could to provide that person

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<v S1>with the skills necessary to be the best in their

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<v S1>role at Carton Ventures? Our core values are something that

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<v S1>we talk about every single day, and on the next

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<v S1>episode of this podcast, I'm going to get into how

0:13:09.929 --> 0:13:13.140
<v S1>we actually use our core values, how we perpetuate them,

0:13:13.140 --> 0:13:16.620
<v S1>and how we tie out mission vision core values altogether

0:13:16.620 --> 0:13:20.760
<v S1>and really use them in a performance related conversation. But

0:13:20.880 --> 0:13:23.880
<v S1>some other core values that I would like to share

0:13:23.880 --> 0:13:28.410
<v S1>with you guys as like potentially good options. Um, but

0:13:28.410 --> 0:13:34.920
<v S1>just ones that aren't ours would be responsibility. They love

0:13:34.920 --> 0:13:39.120
<v S1>this idea of responsibility. If across the board you expect

0:13:39.120 --> 0:13:42.480
<v S1>that people don't just think, oh, that's not my job.

0:13:42.480 --> 0:13:45.060
<v S1>And they don't just think, oh, they're responsible for this

0:13:45.059 --> 0:13:48.360
<v S1>one thing, but they take ultimate responsibility for things going wrong.

0:13:48.390 --> 0:13:50.760
<v S1>You're not going to end up at the end of

0:13:50.760 --> 0:13:53.490
<v S1>a year, at the end of any given period of

0:13:53.490 --> 0:13:56.280
<v S1>time where you didn't hit your target thinking, man, nobody

0:13:56.280 --> 0:13:59.790
<v S1>cares as much as I do. Well, nobody cares as

0:13:59.790 --> 0:14:01.890
<v S1>much as you do because you never let them know

0:14:01.890 --> 0:14:05.610
<v S1>that you wanted them to care that much. And again,

0:14:05.610 --> 0:14:09.060
<v S1>it's something that you think as a business owner. Oh,

0:14:09.059 --> 0:14:11.400
<v S1>this is so obvious. Of course I would want my

0:14:11.400 --> 0:14:14.130
<v S1>my team members to bend over backwards. But if you

0:14:14.130 --> 0:14:18.120
<v S1>never communicated that, like, why would they expect that some

0:14:18.120 --> 0:14:22.920
<v S1>business owners, contrary to your current belief, some business owners

0:14:22.920 --> 0:14:25.710
<v S1>don't actually want their team members getting all up in

0:14:25.710 --> 0:14:27.870
<v S1>their business and changing things because they want to do

0:14:27.870 --> 0:14:29.670
<v S1>things the way they've always done them, and they don't

0:14:29.670 --> 0:14:31.560
<v S1>want to grow, and they're stuck in their ways. Like,

0:14:31.560 --> 0:14:36.150
<v S1>that's a lot of experience, experiences that employees have. And

0:14:36.150 --> 0:14:38.310
<v S1>when you open your mindset up to say, man, what

0:14:38.310 --> 0:14:41.550
<v S1>am I actually demanding out of my environment because I

0:14:41.550 --> 0:14:44.310
<v S1>communicated these things, you're going to find that your team

0:14:44.310 --> 0:14:47.010
<v S1>is like, okay, I either agree with this or I

0:14:47.010 --> 0:14:49.050
<v S1>don't agree with this. And when they don't agree, they're

0:14:49.050 --> 0:14:51.210
<v S1>not a fit. But when they do agree, when they're

0:14:51.210 --> 0:14:55.200
<v S1>not doing those things, here's like, hey dude, what happened here? Oh,

0:14:55.200 --> 0:14:58.440
<v S1>there is this issue. Well, who's responsible for that? Well,

0:14:58.440 --> 0:14:59.040
<v S1>so and so.

0:14:59.170 --> 0:15:01.540
<v S2>Should have done this. And then they didn't communicate that.

0:15:01.540 --> 0:15:06.130
<v S1>But. But who's responsible? Well, if it's that person's department,

0:15:06.130 --> 0:15:09.580
<v S1>it's their responsibility. And ultimately everything rises and falls on leadership.

0:15:09.580 --> 0:15:11.920
<v S1>That's what John Maxwell says. So ultimately, what you should

0:15:11.920 --> 0:15:14.200
<v S1>always know as a business owner is regardless of how

0:15:14.200 --> 0:15:17.320
<v S1>your team fucks up, it's your responsibility. It's your responsibility

0:15:17.320 --> 0:15:19.660
<v S1>that you didn't train them, that you didn't communicate with them,

0:15:19.660 --> 0:15:22.180
<v S1>that you maybe didn't hire the right person, that you

0:15:22.180 --> 0:15:26.200
<v S1>overestimated what they could contribute. Like all of that comes

0:15:26.200 --> 0:15:29.530
<v S1>down to you. So if you take that ultimate responsibility,

0:15:29.530 --> 0:15:32.140
<v S1>it's going to be easier for your team to actually

0:15:32.140 --> 0:15:35.110
<v S1>take that on as well because they know, okay, it

0:15:35.110 --> 0:15:37.600
<v S1>should have been me, but it actually is you. And

0:15:37.600 --> 0:15:40.600
<v S1>if I think if the business owner thinks, man, I

0:15:40.600 --> 0:15:43.600
<v S1>made the wrong hire because this person isn't willing to

0:15:43.600 --> 0:15:46.150
<v S1>do what it takes, then you're being the responsible person.

0:15:46.150 --> 0:15:48.940
<v S1>By no longer having that person in your environment. You're

0:15:48.940 --> 0:15:51.940
<v S1>being irresponsible. When you allow somebody in your environment that

0:15:51.940 --> 0:15:54.730
<v S1>you know isn't capable of doing that work. So I

0:15:54.730 --> 0:15:57.340
<v S1>love this idea of responsibility similar with a core value

0:15:57.340 --> 0:16:01.810
<v S1>of like, ownership. Um, taking full ownership and having professional

0:16:01.810 --> 0:16:05.830
<v S1>pride is something that nobody talks about. And yet everybody expects,

0:16:05.830 --> 0:16:08.380
<v S1>which is so silly because if you expect it, then

0:16:08.380 --> 0:16:11.080
<v S1>you should say it. One of the biggest fights Brandon

0:16:11.080 --> 0:16:14.170
<v S1>and I have ever gotten into. I give you guys

0:16:14.170 --> 0:16:17.590
<v S1>all of the little back stories that we don't tell

0:16:17.590 --> 0:16:20.770
<v S1>everybody else. The Workman Podcast is a very special place

0:16:20.770 --> 0:16:23.800
<v S1>because I love you guys. Um, the biggest fight that

0:16:23.800 --> 0:16:26.260
<v S1>we ever got in, as it related to the business

0:16:26.260 --> 0:16:30.640
<v S1>was this idea of the core value of intentionality. And

0:16:30.640 --> 0:16:34.750
<v S1>I was just like, I am going to win this argument.

0:16:34.750 --> 0:16:39.010
<v S1>I am right on this argument. I want intentionality as

0:16:39.010 --> 0:16:43.060
<v S1>our core value. So it was between intentionality and alignment,

0:16:43.060 --> 0:16:46.210
<v S1>and it was just one of those battles I, I

0:16:46.210 --> 0:16:48.340
<v S1>picked it, you know, my grandma used to say, pick

0:16:48.340 --> 0:16:52.180
<v S1>your battles. This one was like, I'm fricking picking this battle.

0:16:52.180 --> 0:16:54.970
<v S1>This is my battle to win. I don't know why

0:16:54.970 --> 0:16:57.040
<v S1>I was so dead set on it. I turned out

0:16:57.040 --> 0:16:59.440
<v S1>dying on that hill. Because we move forward with the

0:16:59.440 --> 0:17:02.440
<v S1>core value of alignment. But I'm still a little salty.

0:17:02.440 --> 0:17:05.950
<v S1>But I love this idea of a core value of intentionality.

0:17:06.190 --> 0:17:09.400
<v S1>It's something that I wish I had as a core

0:17:09.400 --> 0:17:12.850
<v S1>value to hold my team accountable. Because when you're when

0:17:12.850 --> 0:17:16.690
<v S1>you're telling your team, hey, we're intentional, it prevents, like

0:17:16.690 --> 0:17:20.770
<v S1>winging it. It prevents the one off stuff, it prevents

0:17:20.770 --> 0:17:26.410
<v S1>thoughtless action. And there's a balance between massive action and

0:17:26.410 --> 0:17:29.889
<v S1>being intentional, but really getting people to think with, man,

0:17:29.890 --> 0:17:32.710
<v S1>what was my intention before I showed up to work today?

0:17:32.710 --> 0:17:35.409
<v S1>What was my intention before I started this meeting today?

0:17:35.410 --> 0:17:37.209
<v S1>What was I trying to get out of it? When

0:17:37.210 --> 0:17:40.120
<v S1>you train people to start thinking like that, you'll find

0:17:40.119 --> 0:17:42.369
<v S1>that they will be more proactive. But again, if you

0:17:42.369 --> 0:17:44.710
<v S1>never are talking about these things, you're going to you're

0:17:44.710 --> 0:17:48.070
<v S1>going to really struggle having your team develop this culture

0:17:48.070 --> 0:17:51.850
<v S1>that becomes these things because they were never told. No

0:17:51.850 --> 0:17:53.620
<v S1>one ever let them in on the secret. And then

0:17:53.619 --> 0:17:55.359
<v S1>you're all pissed off and frustrated because you have a

0:17:55.359 --> 0:17:58.510
<v S1>team of people that doesn't really help you, and that

0:17:58.510 --> 0:18:00.040
<v S1>isn't the way that you want them to be, but

0:18:00.040 --> 0:18:02.620
<v S1>it's because you did silly things like put fun in

0:18:02.619 --> 0:18:05.199
<v S1>your core values, when really fun wasn't what you were

0:18:05.200 --> 0:18:09.130
<v S1>trying to incentivize people. How would you fire somebody for

0:18:09.130 --> 0:18:11.980
<v S1>not having fun? I know we haven't touched too much

0:18:11.980 --> 0:18:14.379
<v S1>on this criteria firing. I highly suggest you read the

0:18:14.380 --> 0:18:17.890
<v S1>book to go into like the thought process around this,

0:18:18.160 --> 0:18:21.940
<v S1>but think about that. If our core values are used

0:18:21.940 --> 0:18:27.159
<v S1>to hire, reward and fire people, when there's a termination

0:18:27.160 --> 0:18:30.250
<v S1>that occurs, in what instance are you going to give

0:18:30.250 --> 0:18:35.440
<v S1>somebody in their performance improvement, um, or in in their

0:18:35.440 --> 0:18:39.160
<v S1>annual performance review? You need to be more fun. Like

0:18:39.160 --> 0:18:42.070
<v S1>is that legitimately something that you would be worried about

0:18:42.070 --> 0:18:44.920
<v S1>not having in the environment? There's a lot of things

0:18:44.920 --> 0:18:49.540
<v S1>I worry about not having in the environment discipline, follow through, accountability,

0:18:49.540 --> 0:18:52.720
<v S1>but fun. Like I'm going to get somebody in trouble

0:18:52.720 --> 0:18:56.800
<v S1>for not doing fun. Okay. That's just that's outrageous to me.

0:18:56.800 --> 0:19:00.610
<v S1>So again, I get that it's something that people want

0:19:00.609 --> 0:19:02.980
<v S1>in the environment. You want to create a fun environment.

0:19:02.980 --> 0:19:05.230
<v S1>There's no rule that says just because it's not a

0:19:05.230 --> 0:19:07.869
<v S1>core value doesn't mean that the culture can't reflect that thing.

0:19:07.869 --> 0:19:10.330
<v S1>Our team has plenty of fun, there is plenty of

0:19:10.330 --> 0:19:15.190
<v S1>jokes and laughter, and our organization loves dad jokes. There's

0:19:15.190 --> 0:19:17.919
<v S1>no shortage of dad jokes that go in our group

0:19:17.920 --> 0:19:21.220
<v S1>chats every single morning on our daily team call, but

0:19:21.220 --> 0:19:24.280
<v S1>it's not something that is like a pillar of the organization.

0:19:24.280 --> 0:19:27.220
<v S1>I also think our clients would think that was ridiculous

0:19:27.220 --> 0:19:31.570
<v S1>if we mandated that fun took place. Fun is great,

0:19:31.570 --> 0:19:37.239
<v S1>but results come first with that, next week's episode is

0:19:37.240 --> 0:19:40.510
<v S1>going to be extra juicy because I'm going to dive

0:19:40.510 --> 0:19:44.290
<v S1>into how you use your mission, vision, and core values.

0:19:44.290 --> 0:19:47.080
<v S1>If you are at this point in the podcast and

0:19:47.080 --> 0:19:49.630
<v S1>you've been listening through teamwork and you do not have

0:19:49.630 --> 0:19:56.320
<v S1>your mission vision core values hammered out, please solidify these. Please, please, please.

0:19:56.320 --> 0:19:58.879
<v S1>Because if you don't, you're going to watch how. The

0:19:58.880 --> 0:20:03.710
<v S1>whole business operating system crumbles when you don't have clarity

0:20:03.710 --> 0:20:06.379
<v S1>into these things. So this is one of those things

0:20:06.380 --> 0:20:10.879
<v S1>don't pass. Go get your vision, get your mission, get

0:20:10.880 --> 0:20:13.280
<v S1>your core values written down, and you're going to see

0:20:13.280 --> 0:20:15.080
<v S1>all of the other places that we use these. And

0:20:15.080 --> 0:20:17.450
<v S1>if you don't have them, then you're going to continue

0:20:17.450 --> 0:20:19.369
<v S1>to be confused. And the last thing that we need

0:20:19.369 --> 0:20:23.869
<v S1>is to create confusion inside your environment. So I will

0:20:23.869 --> 0:20:30.920
<v S1>leave you with this. Define your why, clarify your where

0:20:31.220 --> 0:20:33.860
<v S1>and figure out how you want to describe your culture.

0:20:33.890 --> 0:20:37.100
<v S1>It's that easy. Don't overcomplicate it. Don't put it in

0:20:37.100 --> 0:20:38.870
<v S1>this corporate jargon. Oh, I need to come up with

0:20:38.869 --> 0:20:43.129
<v S1>my mission or vision or core values. Just just where

0:20:43.130 --> 0:20:46.550
<v S1>are you going? Why does the business exists? What is

0:20:46.550 --> 0:20:50.060
<v S1>the culture look like? And when you can jot down

0:20:50.060 --> 0:20:52.879
<v S1>those ideas, this should take you no more than 30 minutes.

0:20:52.880 --> 0:20:56.090
<v S1>This is not a two week project. It's not a

0:20:56.090 --> 0:20:58.460
<v S1>six month project. It's not something that you should try

0:20:58.460 --> 0:21:00.410
<v S1>to figure out over the course of the next year.

0:21:00.410 --> 0:21:04.189
<v S1>Take action. Commit to something. If you need slight tweaks

0:21:04.190 --> 0:21:06.470
<v S1>or a slight rework here and there, it's not a problem.

0:21:06.470 --> 0:21:09.020
<v S1>Fix it later, but get something that's good enough on

0:21:09.020 --> 0:21:15.380
<v S1>paper right now. As always, I absolutely love connecting with

0:21:15.380 --> 0:21:19.159
<v S1>you guys on the Workroom podcast. If you enjoyed this episode,

0:21:19.160 --> 0:21:22.040
<v S1>if you got value out of this episode, if you

0:21:22.040 --> 0:21:26.120
<v S1>know business owners who struggle defining their core values or

0:21:26.119 --> 0:21:28.400
<v S1>are really struggling in their growth, please send them this

0:21:28.400 --> 0:21:31.820
<v S1>podcast and knowing that you got value out of it.

0:21:31.820 --> 0:21:33.950
<v S1>I would love a review. It would mean the world

0:21:33.950 --> 0:21:36.050
<v S1>to me. We read the reviews on our team every

0:21:36.050 --> 0:21:38.150
<v S1>single week, so a five star review and then any

0:21:38.150 --> 0:21:40.790
<v S1>comments that you have or suggestions for content that you'd

0:21:40.790 --> 0:21:44.090
<v S1>like to hear? We would very much appreciate it. I

0:21:44.090 --> 0:21:46.910
<v S1>cannot wait to talk to you guys next week on work. Woman.