S1: Welcome to business and the podcast for people making it
S1: all happen. Running a successful business completely takes over your life,
S1: but I'm a believer that there is still room for
S1: some ands like health, wealth, beauty, and maybe even some fashion.
S1: On this podcast, I'll share with you what's working for
S1: scaling my nine figure business while keeping you up to
S1: date on the latest trends, news and fun finds. This
S1: is a place for business and let's dive in!
S2: This is exactly what you need to do to become
S2: unrecognizable and change your life in the next 90 days.
S2: You see, I used to be miserable and a job
S2: that I hated making $55,000 a year. And after rebranding myself,
S2: I'm now a multi-million dollar business owner and married to
S2: the man of my dreams. So if you want to
S2: completely rebuild your life and accomplish your dreams, these are
S2: the seven steps that you can start doing today to
S2: become unrecognizable. Step one is a harsh reality check. You
S2: have to be brutally honest about who you are right
S2: now and what you desperately want to change. You see,
S2: when you look at your life and you're really honest,
S2: you can start to understand what you don't like. Instead
S2: of just pretending like you love your life and making
S2: it seem so pretty on Instagram and TikTok. What I
S2: recommend you do is take a step back and make
S2: a list with these three columns. Now, column one can
S2: be a little bit challenging because when you really take
S2: a hard look at your life, how many things do
S2: you love about your life that you don't want to
S2: necessarily improve? To be honest with you, when I think
S2: about the things that I love in my life, it
S2: actually required me to move on to column two. In
S2: order to recognize that at one point, these items that
S2: I now like today actually used to suck. So column
S2: two is what sucks about your life. Now, this can
S2: be a whole variety of things, and feel free to
S2: not hold back when you're really, honestly auditing your life.
S2: It's okay to say, hey, I don't really love how
S2: my family treats me. I don't love the friends that
S2: I have. I want to have cooler friends who are
S2: doing more interesting things who are supporting me. I'm not
S2: happy with the amount of money that I make. I
S2: don't like the way that my body looks. It's terrifying
S2: that summer is coming up and I'm not excited to
S2: be in a swimsuit. Whatever it is that you don't
S2: like about yourself, just be honest and put that in
S2: column two. Column three is about an audit of your life.
S2: Should produce the exact things that you want to be
S2: different about your life. What's working now? What's not working now,
S2: and what do I want to specifically change? If you're
S2: not specific about what you want to change in your life,
S2: it's going to be hard to change those things because
S2: you don't know you're just going to stay doing what
S2: you're doing. You're gonna be disappointed. Avoid the broad, overwhelming
S2: goals and zoom in onto what truly needs to shift
S2: over the next 90 days. Get super clear on your
S2: vision and decide who you want to be known as
S2: in 90 days from now. What's so cool about this
S2: is you can literally change every single thing about your
S2: life in 90 days. You do not have to be
S2: the same person. And to be honest with you, remembering
S2: that is part of what makes this so much fun
S2: and actually easy. Next up is step number two, which
S2: is that you cannot upgrade your life if you are
S2: still carrying around with you all of your old baggage,
S2: you have to become a purger. Declutter your life. Declutter
S2: your actions and the current habits that you have. When
S2: you look at your environment with a fresh set of eyes,
S2: it becomes a little eye opening to see what can change.
S2: The easiest place for you to start as it relates
S2: to cleaning up your habits, is actually cleaning out your
S2: physical spaces like your kitchen, your pantry, your car, your closet.
S2: Get rid of the old things. And my challenge for
S2: you over this next 90 days is to also get
S2: rid of the things that you are doing that you
S2: used to use as an avoidance or reason not to
S2: handle your physical environment. So let's say you love to
S2: scroll on TikTok. You are a doom scroller. You look
S2: at your screen time right now and you find that
S2: on average, you spend three hours a day looking at
S2: other people's lives. Instead of doing that, you're going to
S2: work on your actual environment and you are going to
S2: feel so much better about your life. This rebrand starts
S2: with your space. That brings us to my personal favorite,
S2: step three, which is you gotta upgrade your look. I've
S2: rebranded myself countless times, and when I think back to
S2: these decisions that I've made, the fastest way to actually
S2: make this pivot, to become this next version of myself,
S2: has always been first to change something about myself physically.
S2: And one of my favorite rebrands was when I decided
S2: that I was no longer wearing any color besides black
S2: and a touch of white, because when I made this decision,
S2: it clarified who I was becoming. I no longer wanted
S2: to be this young girl who was buying all sorts
S2: of random things and never looked put together. I decided
S2: I'm always going to look put together. I'm always going
S2: to have my nails done. And I always attributed chic
S2: and elevated to wearing black because it always matches. Nobody
S2: ever looks bad in black. It's slimming and it's just
S2: really easy to buy. All the best things come in black.
S2: So in 2018, I made this decision. I was no
S2: longer going to buy anything colored. You see, I was
S2: changing in the physical universe before I had actually made
S2: the change. To be a more put together person. You
S2: don't have to wait the full 90 days in order
S2: to actually make the change that you're wanting to make.
S2: The challenging part of a rebrand is getting everybody else
S2: to start seeing you the way that you now see yourself.
S2: And so when you choose to change something physical about you,
S2: if that could be your hair, your lipstick, the way
S2: that you dress all of a sudden you're sending a
S2: signal to everybody else that something is different, that you
S2: are no longer the same person. And this helps you
S2: get to that actual behavior change. Because without the signals,
S2: everybody thinks that you're the exact same. There's nothing different.
S2: So why would they treat you differently? Why would they
S2: have different expectations of you? I hate to be the
S2: bearer of bad news, but the people around you either
S2: have to get on board with this rebrand, or they
S2: have to get out of your life. And we're going
S2: to get to that in a couple points in just
S2: a second here. Next up is step number four, which
S2: is getting to know your new best friend, your calendar.
S2: Think of the next 90 days as a sprint. You
S2: are going to be a different person. You're going to
S2: act different. You're going to be different for the next
S2: 90 days. And in order for you to take different actions,
S2: you have to plan them in advance. You cannot act
S2: like the old version of you if you are trying
S2: to create a new version of you. Sounds really simple,
S2: but your calendar becomes your best friend because you can
S2: open your calendar and use your calendar to tell you
S2: to put in the future, to create for you the
S2: moments of change. So let's say right now you do
S2: not work out. You are not somebody who consistently goes
S2: to the gym. Summer is coming. You are sick and
S2: tired of your own BS and your own excuses as
S2: to why you don't look the way that you want
S2: to look. Rocking a swimsuit next to the pool. Okay, great.
S2: This is what you're gonna do. You're gonna use your calendar,
S2: and for 4 to 5 days a week, you're going
S2: to no longer sleep in until 730. You're actually gonna
S2: get up at 530 so that you can make it
S2: into the gym, and you're going to put that time
S2: in your calendar. The hack on that would be to
S2: spend your money, invest your hard earned dollars into that time,
S2: because if you had a trainer that you knew you
S2: were paying $100 an hour to at 6:00 in the
S2: morning for five days a week. I can very confidently
S2: say that you are not going to blow that person off.
S2: You're going to use money in order for you to
S2: force yourself to show up, and to pay attention to
S2: the fact that you're now actually going to get your goals.
S2: You're going to have that dream body walking down the
S2: beach feeling so great about yourself for all the great
S2: decisions that you made. The fastest way for you to
S2: rebrand is to track your activities, using your calendar to
S2: understand where you are really spending your time doing things
S2: like sleeping, eating, doing work, working out. If you use
S2: your calendar and think of it as your new bestie,
S2: it's probably going to be your bestie. For the rusty,
S2: you're gonna make change rapidly because you're planning ahead of time.
S2: You are forcing behavior change instead of just letting your
S2: existing habits take over your life. Step five is next,
S2: and this is a hard one. You need to surround
S2: yourself with people you want to be like. I know
S2: this is so hard to hear, but it's challenging to
S2: rebrand yourself while still holding on to people who want
S2: you to stay the same, and potentially even want you
S2: to do worse. This is one of the most challenging
S2: things that I've had to confront over the course of
S2: my life, because it's so easy to think, oh, I
S2: want to have friends who have been with me since
S2: middle school and who are my ride or dies and
S2: have had all of this extended history with me, or
S2: I grew up watching sex and the city. Don't tell
S2: my mom. And I always looked up to these four
S2: women who supported each other and who were with each
S2: other through thick and thin, and then I compared those
S2: friends to my friends. And to be honest with you,
S2: most of my friends were not excited for me to change.
S2: They were not rooting me on. As I tried to
S2: figure out this rebrand in my life. In fact, I
S2: was met with a lot of criticism and snickers and
S2: snide remarks that made me feel less than. And if
S2: I wouldn't have disassociated myself, I promise you I would
S2: not be talking to you like I am right now,
S2: because I wouldn't have the confidence that I have today.
S2: I had to remove myself because I was so clear
S2: on where I wanted to go, and I recognized, thankfully
S2: in that moment that I just needed to be by
S2: myself for a bit. I needed to not have the
S2: friends and potentially sever some ties. That had always been
S2: something that I'd wanted and that I'd looked up to,
S2: and I'd thought, oh man, I'm gonna take all of
S2: these friends with me through the rest of my life.
S2: And it was really difficult for me to actually confront this.
S2: But when I finally did confront the fact that the
S2: people that were successful that I wanted to be like,
S2: wouldn't be even bothered by the fact that my current
S2: friends didn't like those people. It's like, oh, I have
S2: this backwards, I have this mixed up. And I found
S2: Elena Cardone on the internet, and I Instagram stalked her
S2: for many, many months. And I just kept asking myself
S2: this question, who would Elena Cardone be friends with? And
S2: how am I different from the type of person that
S2: she would be friends with? And I made a full
S2: list about the things that I knew I would need
S2: to do in order to make Elena Cardone, my friend,
S2: and I had a really fun moment just last night
S2: where I went out to dinner with Elena and she
S2: was so sweet and so kind. We've now been friends
S2: for a handful of years now, but back in the day,
S2: she wouldn't have wanted to be my friend. And that's
S2: because I didn't act back then the way that I
S2: do now. The hack for success is to get in
S2: the room with people who you want to be like,
S2: but if you can't get in the room, get as
S2: close as you can to them online through the content
S2: that they create, through the books and the videos and
S2: the podcasts and the social media posts, and have that
S2: positivity and that great influence replace the people who are
S2: likely telling you that your dreams are silly and that
S2: you shouldn't rebrand, or might even laugh at some of
S2: the physical changes and the new looks that you're going
S2: to be serving might create an extra little hack on.
S2: This is start communicating with the people that you admire
S2: and the people that you want to be like. People
S2: are very accessible and they see you in their comments
S2: and their DMs. You being able to say, hey, I
S2: admire you. I look up to you, I'm watching you,
S2: and I appreciate what you're putting out there. That is
S2: you putting out into the physical universe the person that
S2: you are going to become and the person that you
S2: are becoming because you're supporting and bringing more of what
S2: you want into your life today. Step six is next,
S2: which is that reinventing yourself publicly is the best thing ever.
S2: My biggest rebrand was from high school going into my
S2: freshman year of college, so I didn't have a lot
S2: of the fun moments that I feel like a lot
S2: of high schoolers experience, because my parents were pretty strict.
S2: So going into college, I wanted to be this fun person,
S2: this cool person, and I didn't know how to be
S2: the fun and cool person because I'd never been the
S2: fun and cool person. And when I walked into college,
S2: I recognized that I just needed to be this new
S2: version of me, even though that was not who I
S2: was yet. I was not normally the person that went
S2: around all the different dorms and met everybody and created
S2: like a fun, cool environment. That wasn't me at all
S2: in high school, but that's what I did my freshman
S2: year of college. I literally went from dorm to dorm
S2: to dorm while everybody was meeting each other, and I
S2: just pretended like I had always been there, like I
S2: knew what was going on. I was going to be
S2: this gregarious, outgoing person. And guess what? It worked. I
S2: made a lot of friends in college, and I became
S2: the person who, at the party just like, wasn't shy.
S2: I was talking to people I knew people, and it's
S2: exactly who I wanted to be. And luckily when I
S2: was going to high school, I didn't have Instagram. So
S2: I didn't have all of this history that somebody could
S2: go look back on to see that maybe I was lame.
S2: You don't have to keep all of the existing content
S2: that you don't want the new friends to see. You
S2: can just create a new account and you can start
S2: creating content on that new account. You don't have to
S2: keep all the old stuff. Archive it. It's already in
S2: your phone. You have the pictures, the videos you already
S2: experienced that put it to bed, let that person die.
S2: Become a new person, rebrand yourself and you can do
S2: that quite easily through the way that you show up
S2: and interact with somebody, and maybe just faking it till
S2: you make it for just a minute. If it's deleting
S2: all the content, just delete it. You just have to
S2: be relentless about this new identity. Once you decide exactly
S2: what it is, keep your head down for 90 days
S2: and focus on this identity. Social media is such a
S2: great place to start because you can reinvent yourself at
S2: any time. Lastly, number seven, the best part of your
S2: journey is looking back and seeing how far you've come. Now,
S2: when I say document, I don't mean that you have
S2: to post everything if you are on the down and
S2: the out, you do not have to post the down
S2: and the out right now. Keep it and talk to
S2: yourself as if you're journaling your process, because you are
S2: going to become the person that you want to be.
S2: You have to have that confidence. You have to make
S2: that decision. If you're not that confident and you haven't
S2: made that decision, let's go back and start there. But
S2: once you have made that decision, it doesn't matter that
S2: it's embarrassing where you're at right now. It's okay that
S2: it's embarrassing. You should actually feel all of that embarrassment,
S2: all of that frustration, all of that disappointment. Let it
S2: wreck you. But document it. You can cry. You can
S2: have a conversation with yourself. Talk to your future self.
S2: Some of my favorite videos are those moments that I recognize.
S2: I'm making a big, bold move right now, and this
S2: is terrifying. But I know where I'm going and I
S2: cannot wait to watch this and think, wow, I cannot
S2: believe you did that. You were so strong. You were
S2: so bold. But the thing is, I don't really post
S2: those videos. I have many of them and they're not
S2: for the world to see. They're for me to see.
S2: And it makes me so proud of myself. So remember
S2: that you can still be proud of who you are today.
S2: You don't have to entirely erase your life, because everything
S2: that you've done, every decision that you've made, your brand
S2: that you have today is you. And it's never not
S2: going to be you. And you don't have to be
S2: ashamed about that. You don't have to be embarrassed by it.
S2: You should keep it, and you should document it for
S2: yourself so that you do have this catalog, and you
S2: do have this journey of your process. And at some
S2: point in the future that can inspire somebody else. And
S2: there's nothing better through a rebrand than being able to
S2: actually impact other people's lives. Because you said, I remember
S2: when I was in your shoes, and maybe at that
S2: point you can share those videos and those stories to
S2: actually give proof to somebody that you know what they're
S2: experiencing and they're going through. So you have to document
S2: the bad things too. Like right now you could stop
S2: watching this video and you could say, hey, I just
S2: watched this YouTube video and I'm gonna change my life,
S2: and I'm excited about this person that I'm becoming. And
S2: you just talk to yourself through the process, make it real,
S2: get your thoughts from out of your head and all
S2: these ideas of a rebrand and make it real, because
S2: the mistakes you make and your journey is relatable. People
S2: do not want to take advice from perfect people. So
S2: during this 90 day period, remind yourself that this is
S2: your story to use when you're the future version of you.
S2: If you follow these steps in just 90 days, you
S2: will wake up a completely different person, more confident, more disciplined,
S2: and completely unrecognizable from who you are today.
S1: If you enjoyed this podcast, you are going to definitely
S1: not want to miss out on my new newsletter. It
S1: just dropped. I just started creating this content and I
S1: am obsessed. Every single week in your inbox, I'm going
S1: to send you business. And which is exactly what it
S1: sounds like. How do you fit business and all the
S1: other things in your life so that you are up
S1: to speed on fashion, beauty, wellness, all things that really matter.
S1: If you want to subscribe and get this special gift
S1: and weekly treat in your inbox, go to carpenters.com.