1 00:00:00,120 --> 00:00:03,080 Speaker 1: Malden has something the city calls the Gaming District, a 2 00:00:03,120 --> 00:00:05,840 Speaker 1: network of card shops, comic book stores, and other pop 3 00:00:05,880 --> 00:00:09,160 Speaker 1: culture centered businesses focused around downtown. 4 00:00:08,840 --> 00:00:13,280 Speaker 2: From the Pokemon Go tournaments, the Pokemon trading card games, 5 00:00:13,840 --> 00:00:15,520 Speaker 2: the Coseplay celebration. 6 00:00:15,880 --> 00:00:18,720 Speaker 1: Darren Josie is the founder of First Seed Sowne Marketing, 7 00:00:18,920 --> 00:00:21,079 Speaker 1: and he's trying to help the Gaming District connect with 8 00:00:21,120 --> 00:00:24,360 Speaker 1: other businesses through something called an Adventure Pass, which people 9 00:00:24,360 --> 00:00:27,280 Speaker 1: can buy to unlock discounts around the city. The idea 10 00:00:27,320 --> 00:00:29,160 Speaker 1: is that with this pass, you can play a card 11 00:00:29,160 --> 00:00:31,560 Speaker 1: game at one place, pick out a new comic book 12 00:00:31,560 --> 00:00:33,760 Speaker 1: at another place, and grab a bite to eat, all 13 00:00:33,800 --> 00:00:34,520 Speaker 1: in the same day. 14 00:00:34,800 --> 00:00:38,040 Speaker 3: The city wanted to really highlight that you can spend 15 00:00:38,040 --> 00:00:42,080 Speaker 3: the whole afternoon or evening just in the Malden Gaming District. 16 00:00:42,120 --> 00:00:44,000 Speaker 1: The program runs through the end of the month and 17 00:00:44,040 --> 00:00:47,800 Speaker 1: all sorts of local businesses are participating. Jeremy Russ WBZ, 18 00:00:48,000 --> 00:00:49,040 Speaker 1: Boston's news radio