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Speaker 1: So the reason why you're seeing more and more of

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Speaker 1: it is because it's more accessible to agents.

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Speaker 2: Mark Triglioni says agents are using AI to do things

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Speaker 2: like write there listing descriptions and airbrush photos. He's the

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Speaker 2: president of the Greater Boston Association of Realtors. But he

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Speaker 2: says there's a clear.

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Speaker 3: Line between using AI as a helper and using it

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Speaker 3: to cheat.

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Speaker 1: If you're removing a water tank from the back of

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Speaker 1: the house, that's a problem. That's a misrepresentation of the property.

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Speaker 1: So this has always been an issue, but it's become

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Speaker 1: more of an issue lately.

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Speaker 2: He says, although AI can help the best agents turn

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Speaker 2: through sales faster, they're real legal pitfalls. Property descriptions, for example,

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Speaker 2: need to comply with fair housing laws.

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Speaker 1: And unless you're writing really really good prompts that you're

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Speaker 1: plugging into the AI that's writing those for you, you

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Speaker 1: can get into real trouble.

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Speaker 3: Kyle Schaeffel w BZ Boss's News Radio