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Speaker 1: Picture of your average supermarket, a giant maize, so tens

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Speaker 1: of thousands of products. Now picture the exact opposite. That's

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Speaker 1: Hammersley's Pantry in Southeast They.

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Speaker 2: Really wanted to make it very simple for everyone to

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Speaker 2: really just go to the place where you want to go,

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Speaker 2: and to have it be very organized.

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Speaker 1: Sophie Dunn opened this place on Friday as a sort

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Speaker 1: of antidote to the modern grocery store experience. The whole

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Speaker 1: place has just a few shelves wined with products from

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Speaker 1: emerging in local brands.

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Speaker 2: A lot of these brands are like brand new to

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Speaker 2: the shelves, and I've had a lot of people come

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Speaker 2: in saying I've never even heard of any of.

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Speaker 1: These Done was inspired by her parents, who owned Hammersley's

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Speaker 1: Bistro in the South End for almost three decades.

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Speaker 2: I saw how hard they worked, but also just how

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Speaker 2: much of a community that they built, and that is

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Speaker 2: something that it really gravitated towards.

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Speaker 1: Depending on how this goes done, says she might open

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Speaker 1: similar shops around the state in Southee. Jeremy Ross WBZ,

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Speaker 1: Boston's news radio