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Speaker 1: You're the pop culture person on this show, the lifestyle person.

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Speaker 1: So this is all you. Who is this bad bunny person?

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Speaker 1: And why are people so angry that he's the halftime

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Speaker 1: show guy at the super Bowl this year?

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Speaker 2: Well, I think people conservatives are angry because he has

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Speaker 2: been very critical of Donald Trump, Okay, and they don't

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Speaker 2: like that.

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Speaker 1: So who are they going to get to play the

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Speaker 1: halftime show that? You know, like, who's a country guy?

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Speaker 1: Some trace Adkins? I mean, like they gotta get to

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Speaker 1: play at the super Bowl.

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Speaker 3: One of the Lukes.

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Speaker 4: Let's face it.

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Speaker 1: The the halftime show at the super Bowl took a turn.

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Speaker 1: Well when they got in with jay Z, you know

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Speaker 1: they had It's the pendulum of our of our society.

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Speaker 1: So bizarre, isn't it. Like remember when the Janet Jackson

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Speaker 1: thing happened, and it's like, okay, so you a part

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Speaker 1: of a woman's breast for like three seconds. Was humanity

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Speaker 1: really wardrobe malfunctions armed by that?

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Speaker 5: No?

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Speaker 1: But then there was this massive course crash. Remember radio

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Speaker 1: how songs that had profanity in them that had been

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Speaker 1: played for years, like the Who's who Are You? I mean,

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Speaker 1: obviously there's a naughty word at the end. Of that song,

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Speaker 1: but it had been on terrestrial radio for thirty years

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Speaker 1: with that line in this and it was mass panic

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Speaker 1: and it looked all the songs that blah blah blah.

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Speaker 4: So then they the Super Bowl.

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Speaker 1: Then course Creks were okay, only old timey artists. Now

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Speaker 1: it was the Rolling Stones. It was then they have

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Speaker 1: a motown thing. They had Tom Patty, Prince Springsteen, the Who,

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Speaker 1: the show, and the shows were really good. And then

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Speaker 1: for some reason, like five years ago, they're like, we

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Speaker 1: want to alienate any person over fifty five years old,

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Speaker 1: and we totally don't want them watching our halftime show anymore.

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Speaker 1: And they've just had all of these jay Z affiliated

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Speaker 1: people and it's bizarre. How can't we find somebody where

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Speaker 1: the porridge is just right?

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Speaker 2: Isn't that the point though, of the halftime show, Because

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Speaker 2: if you're watching the Super Bowl, you're there for the

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Speaker 2: football in the game, and what the halftime show will

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Speaker 2: do is bring in people who aren't there for the football.

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Speaker 1: Will it is there like a slew of people that

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Speaker 1: are like, well, I wasn't gonna watch the most watched

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Speaker 1: event in the country every year, but this bad bunny

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Speaker 1: guy's playing, so sign me up for that, like, I'm

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Speaker 1: not trying to be Physicis like, is that a thing potentially?

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Speaker 3: I mean, they're trying to expand their audience, right, but.

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Speaker 1: You totally alienate If I'm a sponsor, is it still PEPSI?

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Speaker 1: Is PEPSI still the sponsor of the halftime show? I

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Speaker 1: thought that's why they couldn't get Taylor Swift because she

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Speaker 1: was with coke.

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Speaker 3: She's a coke.

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Speaker 4: I thought that was the most coke. Yeah.

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Speaker 1: Right, whatever, If you're the sponsor and you're paying a

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Speaker 1: jillion dollars, do you really want to be involved in

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Speaker 1: something where you know a massive portion of your audience

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Speaker 1: is simply not going to engage for the fifteen minutes

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Speaker 1: or whatever it is that that person's on stage. There's

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Speaker 1: huge portions of the populace that are not going to watch.

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Speaker 4: Any of this.

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Speaker 1: And as a sponsor, wouldn't you want as many people

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Speaker 1: as possible to see your information?

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Speaker 4: Yes?

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Speaker 3: I think they would.

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Speaker 2: But Roger Goodell during the what was it it was

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Speaker 2: the coaches or the NFL owners meeting, he is the

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Speaker 2: NFL commissioner, right, he came out and he said NFL

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Speaker 2: is not going to drop bad Bunny as the halftime performer.

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Speaker 1: Decision to choose Bad Bunny as your Super Bowl halftime performer.

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Speaker 5: He's one of the leading and most popular entertainers in

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Speaker 5: the world. That's what we try to achieve. It's an

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Speaker 5: important stage for us, it's an important element to the

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Speaker 5: entertainment value. It's carefully thought through. I would say that

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Speaker 5: I'm not sure we've ever selected an artist where we

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Speaker 5: didn't have some blowback or criticism. It's pretty hard to

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Speaker 5: do it when you have a ball literally hundreds of

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Speaker 5: millions of people that are watching. But we're confident it's

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Speaker 5: going to be a great show and okay, you understand.

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Speaker 1: So if you had him up one of those things

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Speaker 1: where he got zapped when he's lying, it just could

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Speaker 1: be going.

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Speaker 3: Bze the whole time.

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Speaker 1: Who was angry that Paul McCartney played the halftime show?

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Speaker 1: What blowback did they get when Paul McCartney or Tom

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Speaker 1: Petty were playing the halftime show?

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Speaker 4: Who was like, oh no, absolutely not.

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Speaker 1: Show me the people that were protesting in the streets

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Speaker 1: over Paul McCartney or Tom Petty.

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Speaker 2: So Bad Bunny is expected to perform the entire halftime

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Speaker 2: show in Spanish, and like I said, I think The

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Speaker 2: idea here is to bring in a whole new base

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Speaker 2: of consumers.

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Speaker 1: And look, the NFL is a money making corporation. I

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Speaker 1: mean they must just have giant printing presses in their

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Speaker 1: New York offices because that's what they do. Look, the

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Speaker 1: NFL is a business. The only people that the NFL

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Speaker 1: is not a business to, or sports in general, is to.

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Speaker 4: The people who go to the games.

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Speaker 1: Everybody else, business players, business owners, business people who were

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Speaker 1: for them business The only thing it's not a business

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Speaker 1: to is the people who go to the games to

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Speaker 1: gauge with the teams still in are some sort of

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Speaker 1: delue usion that it's about the fans. No, it's about

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Speaker 1: the money the fans spend. So the NFL is going

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Speaker 1: to do whatever they think will make them money. And

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Speaker 1: clearly they've made a conscientious choice that yes, we're going

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Speaker 1: to alienate huge portions of our fan base, but we

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Speaker 1: believe the untapped market that this will open is worth

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Speaker 1: the people were going to piss off.

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Speaker 3: Correct.

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Speaker 2: Goodell went on to say that Bad Bunny understands the platform,

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Speaker 2: and he said the performance is going to be exciting

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Speaker 2: and a united moment.

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Speaker 4: And nighting who He said.

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Speaker 3: Additional artists may be added to the lineup.

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Speaker 4: He's singing in a foreign language. Who you wouldn't even

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Speaker 4: be able to understand him. What's he saying? Is this good?

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Speaker 4: Don't know? Don't know what he's saying.

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Speaker 2: Well, he said that they're trying to reach a global audience. Aha,

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Speaker 2: there it is, Well.

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Speaker 1: KeV, and well before I come to keV, I mean,

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Speaker 1: that's the new NFLMO. They believe that. That's why they

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Speaker 1: played the game in Brazil. That's why they play those

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Speaker 1: games in Germany and in London, and they believe that

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Speaker 1: they can get into these other countries they're you know,

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Speaker 1: worldwide market and make this game global. Their ultimate goal

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Speaker 1: is to have a team located in a foreign country. Now,

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Speaker 1: I think there's still a ways away from being able

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Speaker 1: to pull that off. But yeah, I mean, now, keV,

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Speaker 1: have you ever heard of this clown?

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Speaker 4: Yeah, I've heard of him. I haven't listened to him

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Speaker 4: a lot. Yeah, but you know, I actually kind of

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Speaker 4: enjoy it. Who is listening to him? Who are the people?

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Speaker 2: Like?

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Speaker 4: What's the audience? Like?

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Speaker 1: If you were to tell me, Taylor Swift, I could

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Speaker 1: tell you the audience. I mean, there's a like a

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Speaker 1: target audience.

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Speaker 3: For probably eighteen to thirty four year olds.

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Speaker 1: But I mean, what like people that are offended by

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Speaker 1: their parents, or people that feel they got a heart

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Speaker 1: shaken life, or people that got left by their girlfriend.

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Speaker 4: Like who is the target? I think it's like clubgoers.

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Speaker 1: You know, probably people in their twenties, sure like going

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Speaker 1: to the club, right, you know, partying?

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Speaker 4: Okay, very good.

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Speaker 2: So some of the other topics that they discussed at

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Speaker 2: the NFL owners meeting was the quarterback sneak.

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Speaker 4: The bush, the tush push push.

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Speaker 2: Yeah. Also game timing and replay review, eighteen game season,

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Speaker 2: collective bargaining, and also future Super Bowl sites. They're finalizing

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Speaker 2: the locations for twenty eight and twenty nine.

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Speaker 1: Are we in the running so we can get some

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Speaker 1: more of that money back that we've spent a tax

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Speaker 1: Very nice?

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Speaker 4: Lucas Oil Stateum.

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Speaker 2: Many people often say that Indianapolis was one of the

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Speaker 2: best places because we're such a walkable.

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Speaker 4: It was so good. They haven't come back in thirteen years.

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Speaker 4: Very good.

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Speaker 2: Top of the top most popular Super Bowl halftime shows by.

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Speaker 1: Viewership, Oh, by viewership, okay, viewership, because I think the

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Speaker 1: most iconic is Michael Jackson.

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Speaker 4: Right that it's in the top. Yeah, but there were

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Speaker 4: fewer people in the country. There are fewer people.

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Speaker 3: Watching Prince with the rain coming down.

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Speaker 4: I would have guessed Prince would be number no. See

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Speaker 4: viewerships by viewership, say because the.

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Speaker 1: Country Prince was what two thousand and eight seven, No,

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Speaker 1: he was the one with the Bears and the Colt

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Speaker 1: sud Be two thousand and seven. There's infinitely more people

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Speaker 1: in the country now than there were then.

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Speaker 3: And there's more people watching the Super Bowl. It grows

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Speaker 3: every year, I.

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Speaker 4: Would say by viewership. Dang, I don't know. That's because

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Speaker 4: I don't know.

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Speaker 1: Don't have to look back very fair, I don't. The

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Speaker 1: problem is I don't Last year yeah Lamar, Yeah, I

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Speaker 1: was gonna say that, like the emin m though he

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Speaker 1: didn't want you. But I don't watch it anymore, so

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Speaker 1: I don't know all the people.

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Speaker 2: That is interesting though, because number one was last year

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Speaker 2: Kendrick Lamar with high rapper.

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Speaker 4: Yeah, yeah, he's a rapper, Yeah rappers thirty.

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Speaker 3: Three million viewers.

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Speaker 2: And then in the second spot was Michael Jackson in

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Speaker 2: nineteen ninety three.

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Speaker 1: That's amazing that, Michael. This is the power of Michael Jackson. Yes,

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Speaker 1: total weirdo who knows what the guy actually did, not

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Speaker 1: a guy you should leave anybody your children around, right, Okay,

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Speaker 1: we get all that in terms of actual talent and

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Speaker 1: drawing power, and I think part of Michael Jackson's drawing power, Casey,

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Speaker 1: your season is enough to remember Michael Jackson in his prime.

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Speaker 4: Was the enigma.

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Speaker 1: The enigma of him, like there's something our society is

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Speaker 1: drawn to people that they don't know it all about.

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Speaker 1: With Michael the mystery, right, And with Michael Jackson, there

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Speaker 1: was something about him which, no matter what came out,

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Speaker 1: you always felt like there was something that you didn't know.

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Speaker 1: And the idea of Michael Jackson was bigger than Michael

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Speaker 1: Jackson himself. And that is amazing And the best example

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Speaker 1: I can give you that thirty two years ago there

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Speaker 1: were more people watching Michael Jackson than at any other

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Speaker 1: point in Super Bowl halftime show history other than the

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Speaker 1: guy last year.

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Speaker 4: Yeah, that's amazing.

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Speaker 2: And the list goes Usher, Rihanna, Katy Perry, Lady Gaga, Coldplay, Bruno,

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Speaker 2: Mars Madonna, and then that group that had Doctor Dre

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Speaker 2: and Snoopers.

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Speaker 1: And we worked backwards, right, I mean more, this makes sense.

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Speaker 1: More people every year tuneing in the National Football League. Now,

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Speaker 1: I will will be interesting this year because I think

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Speaker 1: there will be a huge group of people. A lot

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Speaker 1: of time people will just leave it on if they're

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Speaker 1: not paying attention. I think there'll be a bunch of

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Speaker 1: protest people that won't even leave it on this year,

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Speaker 1: and we'll see what comes of that.

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Speaker 2: Well, you've heard Turning Point USA is saying that they're

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Speaker 2: going to put on a competing show.

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Speaker 1: Okay, and by the way, can we talk about Turning

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Speaker 1: P USA for a second, and this halftime show.

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Speaker 2: Sure.

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Speaker 1: I don't think Adam Sandler is actually playing the halftime

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Speaker 1: show for Turning Point USA. I think these are fake

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Speaker 1: things that people are putting up online and making these

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Speaker 1: pronunciations of all these high profile people who are allegedly

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Speaker 1: going to play the Turning Point USA halftime show.

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Speaker 4: I don't think any of that is actually real.

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Speaker 1: I think it's artificial intelligence, and some people are getting

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Speaker 1: snookered into thinking that these things are going on.

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Speaker 3: Well, is it gonna gonna be broadcast? That's the thing.

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Speaker 1: Well, somebody you'll probably pick it up, just gonna be

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Speaker 1: stream There is this thing called the internet.

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Speaker 2: Yeah, Well that's is it? Going to be broadcast or

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Speaker 2: is it going to be stream somewhere.

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Speaker 1: I don't know, but I just felt bad that some

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Speaker 1: people are like, did you hear who's playing the Turning

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Speaker 1: Point USA halftime show? And at this point there's like

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Speaker 1: nine people that they've done this with, And I'm like,

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Speaker 1: that would be the greatest assemblage of talent of all time.

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Speaker 1: Even the National Football League isn't pulling this off. So please,

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Speaker 1: if you see these announcements, verify that they're accurate.

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Speaker 2: Yeah. Well, Dani Kapatrick, she said, what she's putting up

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Speaker 2: seven million dollars or something.

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Speaker 4: Where does she get seven million dollars from?

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Speaker 3: From her career as a race driver?

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Speaker 1: Make that much driving a race car she only won

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Speaker 1: one time? Where she gets seven million dollars? Well, maybe

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Speaker 1: that's been.

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Speaker 3: A spokesperson different products.

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Speaker 4: Probably because of what a great race car driver she was. Yeah,