1 00:00:09,093 --> 00:00:11,972 Speaker 1: You're listening to a podcast from News Talk zed B. 2 00:00:12,373 --> 00:00:16,133 Speaker 1: Follow this and our wide range of podcasts now on iHeartRadio. 3 00:00:16,653 --> 00:00:19,253 Speaker 2: We started this conversation. The question was the best ways 4 00:00:19,293 --> 00:00:22,093 Speaker 2: to get your kids into exercise, because Matt, you've been 5 00:00:22,133 --> 00:00:24,972 Speaker 2: fizzing on this challenge you're doing with your son called 6 00:00:24,973 --> 00:00:25,653 Speaker 2: the Conqueror. 7 00:00:26,293 --> 00:00:26,573 Speaker 1: Yeah. 8 00:00:26,933 --> 00:00:29,772 Speaker 3: So it's been so good, it's been so fun just 9 00:00:29,853 --> 00:00:32,933 Speaker 3: running across Middle Earth. And then I'm talking it up 10 00:00:32,973 --> 00:00:34,933 Speaker 3: on air and saying it's a great option. And then 11 00:00:35,013 --> 00:00:37,092 Speaker 3: it turns out that the guy that invented it is 12 00:00:37,133 --> 00:00:38,253 Speaker 3: a key we entrepreneur. 13 00:00:38,533 --> 00:00:39,132 Speaker 1: How good is that? 14 00:00:39,173 --> 00:00:40,412 Speaker 3: And then we've tracked him down. 15 00:00:40,213 --> 00:00:42,893 Speaker 2: We certainly have. His name is Adam our a years 16 00:00:42,933 --> 00:00:45,252 Speaker 2: and he joins us on the line. Now, Adam, very 17 00:00:45,253 --> 00:00:46,013 Speaker 2: good afternoon to you. 18 00:00:47,013 --> 00:00:48,413 Speaker 4: Good afternoon to you too. 19 00:00:48,772 --> 00:00:51,653 Speaker 3: Also, how did you come up with the idea for 20 00:00:51,732 --> 00:00:54,413 Speaker 3: this for the Conqueror challenges? 21 00:00:55,253 --> 00:00:57,773 Speaker 4: Oh, just a bit of you know, frustration with my 22 00:00:57,813 --> 00:01:03,173 Speaker 4: own exercise journey really started. We got a treadmill and 23 00:01:03,613 --> 00:01:05,733 Speaker 4: wanted to get on it, but found it hard to 24 00:01:06,013 --> 00:01:09,093 Speaker 4: keep motivated. So it was actually my wife got a 25 00:01:09,173 --> 00:01:10,812 Speaker 4: map and put it on the wall of New Zealand 26 00:01:10,813 --> 00:01:12,573 Speaker 4: and then every time she did a bit of a 27 00:01:13,413 --> 00:01:16,493 Speaker 4: walk on the treadmill. She kind of made a pathway 28 00:01:16,693 --> 00:01:19,613 Speaker 4: and cumulatively did the length of New Zealand, and I 29 00:01:19,652 --> 00:01:22,853 Speaker 4: gave it a go after her. But yeah, it wasn't 30 00:01:22,893 --> 00:01:25,693 Speaker 4: quite doing it for me with paper and writing things down. 31 00:01:25,773 --> 00:01:27,333 Speaker 4: So I thought there must be an app for this, 32 00:01:27,693 --> 00:01:30,973 Speaker 4: went looking for one, couldn't find one. Foolishly decided to 33 00:01:31,013 --> 00:01:35,693 Speaker 4: start one, and yes, that was how we got there 34 00:01:35,733 --> 00:01:36,292 Speaker 4: with the idea. 35 00:01:37,572 --> 00:01:41,372 Speaker 3: It's such a simple idea, but it's such a brilliant idea. 36 00:01:41,652 --> 00:01:44,012 Speaker 3: So when I found it, I thought, wow, of course, 37 00:01:44,053 --> 00:01:46,093 Speaker 3: what an amazing idea. And everyone wants to come up 38 00:01:46,093 --> 00:01:48,493 Speaker 3: with an idea for an app, yes they do, but 39 00:01:49,573 --> 00:01:51,933 Speaker 3: you guys manage to what was the first challenge that 40 00:01:51,973 --> 00:01:54,573 Speaker 3: you turned into the actual app version of it. 41 00:01:56,253 --> 00:01:58,653 Speaker 4: So it actually started under different names. At the moment, 42 00:01:58,653 --> 00:02:01,093 Speaker 4: it's called The Conqueror, which will be what Matt's doing. 43 00:02:01,653 --> 00:02:04,453 Speaker 4: But it started as my virtual mission, which was where 44 00:02:04,493 --> 00:02:06,893 Speaker 4: a person kind of decided which pathway they wanted to 45 00:02:06,893 --> 00:02:09,733 Speaker 4: do themselves, and that was actually a barrier because there's 46 00:02:09,733 --> 00:02:10,733 Speaker 4: sort of a bit of a pain in the ass for 47 00:02:10,773 --> 00:02:14,093 Speaker 4: people to go and set up their own map and 48 00:02:14,093 --> 00:02:16,453 Speaker 4: then everyone I sort of noticed was doing the same 49 00:02:16,573 --> 00:02:22,093 Speaker 4: sorts of pathways. So then about twenty and sixteen came 50 00:02:22,173 --> 00:02:24,412 Speaker 4: up with this idea which was called The Conqueror, which 51 00:02:24,453 --> 00:02:27,653 Speaker 4: was basically a whole bunch of preset challenges, and I 52 00:02:27,733 --> 00:02:30,133 Speaker 4: launched in the UK first, so we did the length 53 00:02:30,133 --> 00:02:33,293 Speaker 4: of the UK and then into the US which was 54 00:02:33,773 --> 00:02:36,893 Speaker 4: Route sixty six, which so those were the first two challenges. 55 00:02:37,173 --> 00:02:40,653 Speaker 4: Now were I think over one hundred and twenty around 56 00:02:40,693 --> 00:02:43,613 Speaker 4: the world, including the virtual one, the sort of fantasy 57 00:02:43,653 --> 00:02:45,252 Speaker 4: style ones like the Lord of the Rings and Harry 58 00:02:45,252 --> 00:02:46,133 Speaker 4: Potter and all of that. 59 00:02:46,453 --> 00:02:48,333 Speaker 2: How good. How many of the challenges have you done 60 00:02:48,333 --> 00:02:49,333 Speaker 2: yourself at them? 61 00:02:49,653 --> 00:02:53,013 Speaker 4: That's quite embarrassing to ask, actually, so I've probably done 62 00:02:53,013 --> 00:02:53,533 Speaker 4: about three. 63 00:02:53,813 --> 00:02:54,493 Speaker 2: It's good, Nutch. 64 00:02:55,333 --> 00:02:57,453 Speaker 4: Yeah, I gave it a nuge. I just my body's 65 00:02:57,453 --> 00:03:00,173 Speaker 4: not designed for that sort of exercise, I decided. But 66 00:03:00,213 --> 00:03:02,132 Speaker 4: I'm glad that it is for a lot of people, 67 00:03:02,333 --> 00:03:04,013 Speaker 4: and it's definitely helped whole bunch of people, you know, 68 00:03:04,413 --> 00:03:06,292 Speaker 4: start and stick to exercise, which was the goal. 69 00:03:06,813 --> 00:03:09,053 Speaker 3: The Lord of the Rings one, that scene perfect because 70 00:03:09,053 --> 00:03:10,813 Speaker 3: Lord of the Rings is so much about the map 71 00:03:10,972 --> 00:03:11,933 Speaker 3: of Middle Earth. 72 00:03:12,653 --> 00:03:12,972 Speaker 4: Yeah. 73 00:03:13,053 --> 00:03:16,213 Speaker 3: Yeah, So when did you get the Lord of the 74 00:03:16,252 --> 00:03:17,173 Speaker 3: Rings tie and happening. 75 00:03:17,813 --> 00:03:19,933 Speaker 4: Yeah, that was just a massive swing for the fence. 76 00:03:20,972 --> 00:03:22,733 Speaker 4: I just was, you know, things are going pretty well 77 00:03:22,773 --> 00:03:26,173 Speaker 4: after a really really rough start, and it was sort 78 00:03:26,173 --> 00:03:28,253 Speaker 4: of getting it bit a momentum, and I thought, you 79 00:03:28,333 --> 00:03:32,053 Speaker 4: know what, like Middle Earth is the perfect non real 80 00:03:32,093 --> 00:03:37,373 Speaker 4: world challenge for us to do. And I literally just 81 00:03:37,413 --> 00:03:41,013 Speaker 4: reached out to them by email and they got back 82 00:03:41,053 --> 00:03:43,013 Speaker 4: to me and I had a call with the guy 83 00:03:43,133 --> 00:03:45,653 Speaker 4: half an hour later and he was just fizzing on it, 84 00:03:45,773 --> 00:03:47,973 Speaker 4: and then yeah, we just went from there. It was, 85 00:03:47,973 --> 00:03:50,413 Speaker 4: honestly that one of the easiest things that I've ever done. 86 00:03:51,813 --> 00:03:53,693 Speaker 4: I just I think it was just a whole bunch 87 00:03:53,733 --> 00:03:57,533 Speaker 4: of stars aligning, getting the right person. They were probably 88 00:03:57,573 --> 00:04:01,373 Speaker 4: looking for opportunities and this guy who I work with 89 00:04:01,373 --> 00:04:03,453 Speaker 4: originally as a real legend, and he just pushed it, 90 00:04:03,533 --> 00:04:04,813 Speaker 4: and yeah, we just made it happen. 91 00:04:05,933 --> 00:04:07,733 Speaker 3: One of the coolest things about it is the physical 92 00:04:07,773 --> 00:04:09,093 Speaker 3: side of it. So you sign up for the app, 93 00:04:09,093 --> 00:04:11,773 Speaker 3: you're running around your neighborhood, but it's marking it off 94 00:04:11,773 --> 00:04:14,333 Speaker 3: the map. We get to breathe my son and I 95 00:04:14,533 --> 00:04:17,413 Speaker 3: and then it triggers the middle metal comes out. I 96 00:04:17,453 --> 00:04:19,373 Speaker 3: bring it into work to show Tyler because the middle 97 00:04:19,453 --> 00:04:22,373 Speaker 3: so so cool. BEAUTI turn around the back, you open 98 00:04:22,533 --> 00:04:24,693 Speaker 3: open the metal envelope and it's got the one ring 99 00:04:24,733 --> 00:04:24,933 Speaker 3: in it. 100 00:04:25,333 --> 00:04:27,013 Speaker 4: Yeah, that's the one. Now, now you have to win 101 00:04:27,293 --> 00:04:28,053 Speaker 4: five challenges. 102 00:04:29,333 --> 00:04:34,093 Speaker 3: When did the when did that physical side come into it? 103 00:04:34,133 --> 00:04:36,133 Speaker 3: Because that's that's great. When the when the app when 104 00:04:36,133 --> 00:04:38,053 Speaker 3: you're getting that actual thing that you can hold onto 105 00:04:38,093 --> 00:04:39,333 Speaker 3: that you've done this challenge. 106 00:04:39,813 --> 00:04:41,653 Speaker 4: Yeah, yeah, for sure. I mean that was the whole 107 00:04:41,653 --> 00:04:47,253 Speaker 4: Conqueror concept was bringing right online offline connection. The cold 108 00:04:47,333 --> 00:04:49,013 Speaker 4: metal thing came about. I was sort of, you know, 109 00:04:49,053 --> 00:04:51,533 Speaker 4: depressively scrolling through Instagram one day when it was kind 110 00:04:51,533 --> 00:04:54,493 Speaker 4: of failing, and I was looking at these people, you know, 111 00:04:54,573 --> 00:04:57,973 Speaker 4: showing off the la real shitty as medals on a Monday, 112 00:04:58,253 --> 00:05:00,733 Speaker 4: just these little trainy like things, you know, they're holding 113 00:05:00,733 --> 00:05:02,773 Speaker 4: them up. They're so proud, and it's like, oh my god, 114 00:05:02,813 --> 00:05:05,213 Speaker 4: you literally ran a marathon and that's all they gave you. 115 00:05:06,773 --> 00:05:07,973 Speaker 4: So I kind of that was a little of light 116 00:05:07,973 --> 00:05:09,733 Speaker 4: bulb when I was like, nah, we're going to do 117 00:05:09,813 --> 00:05:12,653 Speaker 4: like epic metal something that actually, you know, really rewards 118 00:05:12,693 --> 00:05:16,613 Speaker 4: the person for for their journey. So yeah, I just 119 00:05:16,653 --> 00:05:18,613 Speaker 4: wanted to kind of do the best metals in the world, 120 00:05:18,973 --> 00:05:27,413 Speaker 4: make them big, make them chunky, make them interactive, and yeah, yeah, yeah, 121 00:05:27,413 --> 00:05:29,733 Speaker 4: I just wanted to kind of revolutionize the whole you know, 122 00:05:30,333 --> 00:05:33,453 Speaker 4: metal component. I mean, a medal is it's a it's 123 00:05:33,453 --> 00:05:35,333 Speaker 4: a it's an award for achievement, you know, and it 124 00:05:35,333 --> 00:05:37,533 Speaker 4: should represent that in some way rather than just being 125 00:05:37,533 --> 00:05:40,013 Speaker 4: this token thing. And if you're an event organizer, it 126 00:05:40,053 --> 00:05:42,093 Speaker 4: literally is just a cost, you know, line item cost 127 00:05:42,133 --> 00:05:43,893 Speaker 4: that you're just trying to minimize as much as you can. 128 00:05:44,213 --> 00:05:47,453 Speaker 2: Yeah, it's stunning. Metal absolutely must make you incredibly proud 129 00:05:47,453 --> 00:05:49,853 Speaker 2: at him. You know, you've created this thing. But the 130 00:05:50,053 --> 00:05:52,453 Speaker 2: number of people that you've helped get out there and 131 00:05:52,493 --> 00:05:55,573 Speaker 2: get exercise, which is incredibly good for them, that's got 132 00:05:55,613 --> 00:05:57,373 Speaker 2: to give you the feel goods. 133 00:05:57,413 --> 00:06:00,813 Speaker 4: Definitely, never, never my wildest dreams that I think it 134 00:06:00,853 --> 00:06:03,013 Speaker 4: would reach as many people and have this much effect 135 00:06:03,493 --> 00:06:06,293 Speaker 4: on them. I was kind of doing it, you know, 136 00:06:06,293 --> 00:06:09,253 Speaker 4: originally for myself and then I knew would help some people. 137 00:06:09,293 --> 00:06:12,693 Speaker 4: But it definitely is the key for motivation for a 138 00:06:12,693 --> 00:06:15,133 Speaker 4: lot of our customers. I've tried everything, I've never been 139 00:06:15,133 --> 00:06:18,093 Speaker 4: able to stick to exercise, and then I've picked this 140 00:06:18,253 --> 00:06:20,173 Speaker 4: up and I've run with it and gone, hey, this 141 00:06:20,253 --> 00:06:22,333 Speaker 4: is you know, this is this is as important as 142 00:06:22,333 --> 00:06:25,333 Speaker 4: a pair of running shoes or a fitbit or whatever. 143 00:06:25,373 --> 00:06:27,973 Speaker 4: It's like literally part of their their exercise setup. 144 00:06:28,373 --> 00:06:30,933 Speaker 3: It's actually a beautiful thing because father and son, like 145 00:06:30,973 --> 00:06:32,573 Speaker 3: I'm doing it with It's just a great way for 146 00:06:32,653 --> 00:06:35,413 Speaker 3: us to bond. He's more into that world than he 147 00:06:35,533 --> 00:06:40,693 Speaker 3: is into the physical world. So he's You've done a 148 00:06:40,733 --> 00:06:45,373 Speaker 3: fantastic thing, and congratulations that it's been successful. Good on you. 149 00:06:45,453 --> 00:06:47,053 Speaker 3: And I'm just stoked that it's a key we that 150 00:06:47,093 --> 00:06:48,773 Speaker 3: came up with it. I'm raving about this thing and 151 00:06:48,813 --> 00:06:52,413 Speaker 3: then I find out which makes it double amazing beauty. 152 00:06:52,573 --> 00:06:55,213 Speaker 4: Yeah, soulls me with joy. Thank you, Thanks so much. 153 00:06:55,253 --> 00:06:57,013 Speaker 4: Thanks for being a customer, and I'm glad that you're 154 00:06:57,453 --> 00:06:59,533 Speaker 4: glad that you're loving it and it's connecting you with 155 00:06:59,573 --> 00:07:00,333 Speaker 4: your family as well. 156 00:07:00,453 --> 00:07:03,213 Speaker 2: Adam, you're brilliant. You're an absolute legend. Thanks very much 157 00:07:03,253 --> 00:07:05,533 Speaker 2: for having a chat with us. Go well and hopefully 158 00:07:05,573 --> 00:07:06,493 Speaker 2: we'll catch up again soon. 159 00:07:07,013 --> 00:07:07,933 Speaker 4: Awesome. Thanks guys. 160 00:07:08,093 --> 00:07:11,773 Speaker 2: There is Adam l Algiez who is the creator for 161 00:07:11,813 --> 00:07:14,733 Speaker 2: the Conqueror series and a KeyWe to boot. How good 162 00:07:14,973 --> 00:07:16,373 Speaker 2: I mean simulation again. 163 00:07:16,173 --> 00:07:19,853 Speaker 3: Man, yeah, crazy right yeah, amazing. Run around your neighborhood 164 00:07:19,893 --> 00:07:22,613 Speaker 3: and marks it off the Middle Earth app it's great, 165 00:07:22,653 --> 00:07:24,573 Speaker 3: I mean the Middle Earth map. It's fantastic. 166 00:07:24,613 --> 00:07:27,013 Speaker 2: Yeah, brilliant. Check yes, go check it out. 167 00:07:27,493 --> 00:07:30,133 Speaker 1: For more from News Talks at b Listen live on 168 00:07:30,213 --> 00:07:33,173 Speaker 1: air or online, and keep our shows with you wherever 169 00:07:33,213 --> 00:07:35,813 Speaker 1: you go with our podcast on iHeartRadio