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Speaker 1: Well, the big news of the day is another one

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Speaker 1: dollar deal in the media, which you know probably tells

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Speaker 1: you everything you need to know about the state of

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Speaker 1: the industry. But this is on balance. I would have

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Speaker 1: thought good news for everyone. It's good for you, for viewers,

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Speaker 1: good for Sky, good for Three. And I'm going to

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Speaker 1: work backwards on that. And let's start with TV three.

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Speaker 1: It's good news for three and for the people who

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Speaker 1: work there because three continues to exist. A very real

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Speaker 1: alternative must have been for Warner Brothers Discovery, the owners,

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Speaker 1: to shut three down completely. Now they've sold it for

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Speaker 1: a dollar to Sky it continues. It's good news for

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Speaker 1: Sky because it gives Sky TV a chance to make

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Speaker 1: money again off stuff that they already own. So, for example,

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Speaker 1: let's just say White Lotus. And I'm just picking this randomly,

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Speaker 1: but let's just say White Loatus. Sky TV buys the

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Speaker 1: rights to White Lotus, the broadcast rights within the country. Right,

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Speaker 1: they earn the money off White Lotus by sticking it

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Speaker 1: on Sky TV, sticking it on Neon, and we pay

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Speaker 1: a subscription to watch it. Now they can wait a

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Speaker 1: few months, maybe till all of us who've paid for

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Speaker 1: it have watched it. And then they can dump white

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Speaker 1: loadus for free on TV three and three now, which

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Speaker 1: is TV three's app, and then they can make money

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Speaker 1: off white loadus all over again through advertising around the

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Speaker 1: free content. Now. They can already do this with their

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Speaker 1: Sky Open channel, which is a free to air channel

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Speaker 1: they already have. But who even knows where on the

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Speaker 1: TV Sky openers. I have no bloody idea what number

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Speaker 1: it has never even watched it before in my life,

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Speaker 1: and does it have an app? Wouldn't know. I know

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Speaker 1: everything you need to know about TV three. I've got

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Speaker 1: the TV three app. I know where to find it.

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Speaker 1: It's number three on the TV. There is a very

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Speaker 1: strong brand attached to three. More importantly, I would have

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Speaker 1: thought for TV. For SkyTV, this strengthens its arm for

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Speaker 1: sports right. SkyTV has now got to be the only

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Speaker 1: real choice in town for sports content. Beforehand, at least domestically,

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Speaker 1: TV and Z was a real competitor, at least for

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Speaker 1: the free to air portion, given so many people watch

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Speaker 1: TV and Z both it's on air channels and its app.

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Speaker 1: But now Sky TV's got three same same. It doesn't

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Speaker 1: need anything to it doesn't have, It doesn't need to

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Speaker 1: have anything to do with TV and Z. Finally, it's

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Speaker 1: good for you and me this deal that was struck today,

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Speaker 1: because who doesn't want excellent free content landing on an

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Speaker 1: app that you already have or a TV channel that

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Speaker 1: you already watched. So good day all round, I would say.

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Speaker 1: For more from Hither Duplessy Allen Drive, listen live to

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Speaker 1: News Talk Set B from four pm weekdays, or follow

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