1
00:00:00,120 --> 00:00:03,680
Speaker 1: New insight meantime into our wine industry. Things look well,

2
00:00:03,680 --> 00:00:05,160
Speaker 1: they look awesome as far as they can work out

3
00:00:05,160 --> 00:00:08,039
Speaker 1: in Britain serving on blanc shipment's teen year high. Exports

4
00:00:08,039 --> 00:00:10,440
Speaker 1: are up twenty one percent year on year. We now

5
00:00:10,480 --> 00:00:12,440
Speaker 1: own about half of the two and a half billion

6
00:00:12,440 --> 00:00:15,040
Speaker 1: dollar UK save blanc market. Tim Lightburn is of course

7
00:00:15,040 --> 00:00:16,680
Speaker 1: co founder of ben Biever and he's back with us.

8
00:00:16,720 --> 00:00:19,919
Speaker 1: Tim morning, Ho, Mike, do you do well in the

9
00:00:20,000 --> 00:00:21,240
Speaker 1: UK as well as the industry?

10
00:00:22,320 --> 00:00:24,400
Speaker 2: Yeah, we do. It's one of our biggest markets actually,

11
00:00:24,480 --> 00:00:25,960
Speaker 2: and it's going really well for us.

12
00:00:26,320 --> 00:00:28,680
Speaker 1: And so how does it work? Is it just serving

13
00:00:28,720 --> 00:00:30,840
Speaker 1: you on blanc or is it a few bits and

14
00:00:30,840 --> 00:00:31,639
Speaker 1: pieces as well?

15
00:00:33,159 --> 00:00:35,920
Speaker 2: It's pretty much just seven on blancs doing a majority

16
00:00:35,960 --> 00:00:38,640
Speaker 2: of the volume up there. You know, UK had a

17
00:00:38,640 --> 00:00:40,440
Speaker 2: really good summer in New Zealand and saving on what

18
00:00:40,479 --> 00:00:43,160
Speaker 2: does it go to? You talked about August We sent

19
00:00:43,440 --> 00:00:46,080
Speaker 2: or the industry sent one point one million cases up there,

20
00:00:46,280 --> 00:00:48,680
Speaker 2: so about thirteen point two million bottles just in August.

21
00:00:48,880 --> 00:00:52,880
Speaker 1: Wowsers? And is it weather related economy? Because I would

22
00:00:52,920 --> 00:00:54,960
Speaker 1: have told you the British economy is a bit problematic.

23
00:00:56,760 --> 00:00:58,680
Speaker 2: It was they had good weather we would, we could

24
00:00:58,720 --> 00:01:01,240
Speaker 2: track there weather. Once we went over twenty twenty two degrees,

25
00:01:01,280 --> 00:01:03,640
Speaker 2: you could see New Zealand' Savenyon firing over the till

26
00:01:03,760 --> 00:01:07,199
Speaker 2: on that day, So that great great weather, but also

27
00:01:07,400 --> 00:01:09,399
Speaker 2: a general scheft away from heavy reds. So we can

28
00:01:09,400 --> 00:01:13,520
Speaker 2: see Malbeck, Charraz, Mirlow, Cabinet Sevenyon all down as well,

29
00:01:13,560 --> 00:01:16,839
Speaker 2: and Chadoney's down too. So New Zealand's Aavenyon has become

30
00:01:16,880 --> 00:01:17,160
Speaker 2: the go.

31
00:01:17,200 --> 00:01:20,800
Speaker 1: To fantastic who competes with us in the subinion bloc

32
00:01:20,800 --> 00:01:22,320
Speaker 1: market in that part of the world warz that come

33
00:01:22,319 --> 00:01:24,040
Speaker 1: from South Africa or Chili or where.

34
00:01:24,880 --> 00:01:27,280
Speaker 2: Yeah, South Africa and Chili are of our main competitors.

35
00:01:27,280 --> 00:01:30,080
Speaker 2: Really a bat from the US, but mainly from South Africa.

36
00:01:30,120 --> 00:01:32,800
Speaker 1: And what price point do we unload this stuff to

37
00:01:32,840 --> 00:01:34,480
Speaker 1: your average palm?

38
00:01:35,000 --> 00:01:38,680
Speaker 2: So the positive is that we're premium to the whole category, right,

39
00:01:38,720 --> 00:01:42,039
Speaker 2: so we're about seventeen percent higher than the average bottle price,

40
00:01:42,040 --> 00:01:44,280
Speaker 2: so we're not giving the stuff away. We're still commanding

41
00:01:44,319 --> 00:01:45,320
Speaker 2: a premium, which is key.

42
00:01:45,760 --> 00:01:47,760
Speaker 1: That's awesome. I talked to Philip greg In a couple

43
00:01:47,800 --> 00:01:50,640
Speaker 1: of weeks ago. We seem to grow now a lot

44
00:01:50,640 --> 00:01:52,760
Speaker 1: of grapes, the last season we had a tremendous number

45
00:01:52,760 --> 00:01:54,600
Speaker 1: of gropes. A lot of them got left on the vine.

46
00:01:54,680 --> 00:01:56,640
Speaker 1: Are we growing too many grapes or not?

47
00:01:58,920 --> 00:02:02,000
Speaker 2: It's a balance, I think, you know, with this demand

48
00:02:02,000 --> 00:02:04,480
Speaker 2: at the moment, and if we can keep cracking the US,

49
00:02:05,560 --> 00:02:07,880
Speaker 2: we may not have enough. But it is a balance

50
00:02:07,920 --> 00:02:10,280
Speaker 2: every year, so we're just going to keep an eye

51
00:02:10,280 --> 00:02:12,359
Speaker 2: on it and not not lie the price too much.

52
00:02:12,480 --> 00:02:15,560
Speaker 1: And what's your vibe on the serbing Yon Blanc story?

53
00:02:15,560 --> 00:02:18,880
Speaker 1: And you know, in a multi decade success story, is

54
00:02:19,240 --> 00:02:21,280
Speaker 1: the world ever going to get sick of what we do?

55
00:02:21,360 --> 00:02:23,280
Speaker 1: In the Serbingyon Blanc department.

56
00:02:24,760 --> 00:02:26,480
Speaker 2: To give an indication, I was with two of the

57
00:02:26,560 --> 00:02:29,640
Speaker 2: largest retailers in the UK last week and they just

58
00:02:29,680 --> 00:02:31,480
Speaker 2: want to keep the pump on. They don't talk about

59
00:02:31,600 --> 00:02:34,960
Speaker 2: seveny ons at a getting saturated. They want to keep going.

60
00:02:35,680 --> 00:02:37,880
Speaker 2: Next week we're in the US and they're the same.

61
00:02:37,960 --> 00:02:41,960
Speaker 2: So but we're only half half markets of Australia at

62
00:02:42,000 --> 00:02:43,799
Speaker 2: the moment, so there's still plenty of room to grow.

63
00:02:44,440 --> 00:02:46,240
Speaker 1: Good to catch up. Appreciate it very much to Lightbourne,

64
00:02:46,240 --> 00:02:47,400
Speaker 1: who's out of in vibo.

65
00:02:48,000 --> 00:02:50,880
Speaker 2: For more from the mic Asking Breakfast, listen live to

66
00:02:51,000 --> 00:02:51,560
Speaker 2: News Talks.

67
00:02:51,600 --> 00:02:54,760
Speaker 1: It'd be from six am weekdays, or follow the podcast

68
00:02:54,800 --> 00:02:55,680
Speaker 1: on iHeartRadio