1 00:00:00,080 --> 00:00:02,200 Speaker 1: From the Bright Ideas Department, Can we start up for 2 00:00:02,240 --> 00:00:04,720 Speaker 1: Rebber Harvest has raised one point two million to grow 3 00:00:04,760 --> 00:00:08,040 Speaker 1: fruit and nuts and a lab. The project uses cellular agriculture. 4 00:00:08,080 --> 00:00:11,000 Speaker 1: Mcriley is the co founder and is with us this morning. 5 00:00:11,200 --> 00:00:11,720 Speaker 1: Morning to you. 6 00:00:12,560 --> 00:00:13,800 Speaker 2: Hello, how are you well? 7 00:00:13,840 --> 00:00:16,000 Speaker 1: Thank you the one point two million? What's that actually 8 00:00:16,000 --> 00:00:16,279 Speaker 1: get you? 9 00:00:17,360 --> 00:00:19,239 Speaker 2: So? Give it a very good starting spot. So we've 10 00:00:19,280 --> 00:00:23,480 Speaker 2: got sex hires. It's going to get us to significantly 11 00:00:24,160 --> 00:00:26,520 Speaker 2: relevant scale, so we'll we're going from there. 12 00:00:26,680 --> 00:00:29,960 Speaker 1: How easy was it to get a lot of work? 13 00:00:30,040 --> 00:00:31,840 Speaker 2: A lot of work was worth in the end. We 14 00:00:31,960 --> 00:00:35,640 Speaker 2: worked close to the sprat agrotech to get to a 15 00:00:35,640 --> 00:00:38,120 Speaker 2: business proposition or work in the long term. 16 00:00:38,159 --> 00:00:41,360 Speaker 1: Where are you actually at tangibly you're growing anything right now? 17 00:00:42,159 --> 00:00:45,640 Speaker 2: Yeah, So we've grown twenty six different fruits. We've grown 18 00:00:45,680 --> 00:00:48,720 Speaker 2: them and buy reactors, we've made of food safe. We've 19 00:00:48,760 --> 00:00:51,640 Speaker 2: eaten it, so it's pretty some of them pretty delicious. 20 00:00:52,200 --> 00:00:54,080 Speaker 2: We really really kind of get to that next the 21 00:00:54,200 --> 00:00:55,960 Speaker 2: next stage of the international. 22 00:00:55,400 --> 00:00:58,160 Speaker 1: Expedition because let me talk about the scalability in the moment. 23 00:00:58,160 --> 00:00:59,800 Speaker 1: But the stuff you ate, what was it and was 24 00:00:59,800 --> 00:01:00,600 Speaker 1: it real? 25 00:01:01,600 --> 00:01:04,040 Speaker 2: Yes, it's totally real. So we had some blueberries, peaches, 26 00:01:04,160 --> 00:01:07,680 Speaker 2: cherries and almonds. It's all real, So it's totally real fruit. 27 00:01:08,080 --> 00:01:10,760 Speaker 2: We're just supplying with all the nutrients that the tree 28 00:01:10,760 --> 00:01:13,600 Speaker 2: would normally becoming the fruit just and in different ways 29 00:01:13,600 --> 00:01:15,360 Speaker 2: in a liquid bireactor. 30 00:01:15,680 --> 00:01:16,640 Speaker 1: How do you scale? 31 00:01:17,840 --> 00:01:20,320 Speaker 2: How do we scale? So in New Zealand we have 32 00:01:20,400 --> 00:01:23,200 Speaker 2: to kind of invest in some infrastructure of getting these 33 00:01:23,200 --> 00:01:27,200 Speaker 2: food safe birectors. Internationally is people who will allow us 34 00:01:27,200 --> 00:01:30,200 Speaker 2: to get to these kind of larger scales In Australia 35 00:01:30,480 --> 00:01:31,760 Speaker 2: in Singapore is really good for this. 36 00:01:32,200 --> 00:01:34,640 Speaker 1: And what you read on demand in terms of I 37 00:01:34,680 --> 00:01:38,319 Speaker 1: can get most things year round anyway. If I'm prepared 38 00:01:38,319 --> 00:01:41,120 Speaker 1: to fly them into a place, you replace that and 39 00:01:41,160 --> 00:01:43,640 Speaker 1: you produce it locally. Is that your point of difference? 40 00:01:43,680 --> 00:01:46,560 Speaker 2: As they say, yeah, yeah, so we're not going so 41 00:01:46,600 --> 00:01:48,680 Speaker 2: you don't need to fly anything in. So this huge 42 00:01:48,680 --> 00:01:51,760 Speaker 2: amount from these big global food companies. So on these 43 00:01:51,800 --> 00:01:56,040 Speaker 2: massive scales, there's supply chain spikes and press fluctuations, so 44 00:01:56,080 --> 00:01:59,160 Speaker 2: we really want to mitigate some of those so we 45 00:01:59,200 --> 00:02:01,800 Speaker 2: can allow these blue or food producers to manufacture them 46 00:02:02,000 --> 00:02:04,160 Speaker 2: on site and on as needs. 47 00:02:04,160 --> 00:02:07,800 Speaker 1: And can you sell at a price point that negates 48 00:02:07,880 --> 00:02:09,680 Speaker 1: me bringing it in and all of that sort of thing. 49 00:02:09,760 --> 00:02:11,840 Speaker 1: So the cost of what you're doing isn't accessive. 50 00:02:12,960 --> 00:02:15,480 Speaker 2: Yeah, totally. So we've done some modeling. We believe we 51 00:02:15,520 --> 00:02:18,760 Speaker 2: can totally reach this price parody point by creating these 52 00:02:18,840 --> 00:02:21,919 Speaker 2: high value ingredients. So we're not looking to just repar 53 00:02:22,080 --> 00:02:26,280 Speaker 2: to replace things like you know, bulk cherries or bulk nextreens. 54 00:02:26,480 --> 00:02:29,320 Speaker 2: We're creating a whole new kind of high value ingredient 55 00:02:29,600 --> 00:02:32,400 Speaker 2: which is high in nutrients or flavor promiles. 56 00:02:32,880 --> 00:02:34,800 Speaker 1: Who would use them? When you talk about ingredients, this 57 00:02:34,840 --> 00:02:36,519 Speaker 1: is a commercial use I take And I'm not going 58 00:02:36,520 --> 00:02:38,680 Speaker 1: down to the green grocer to buy pictures in July. 59 00:02:39,840 --> 00:02:42,800 Speaker 2: No, no, no, this isn't that kind of consumer boast thing. 60 00:02:42,840 --> 00:02:45,840 Speaker 2: We're not looking to compete with that market in the Slavs. 61 00:02:46,160 --> 00:02:49,640 Speaker 2: It's for these global food manufacturers who are looking to 62 00:02:49,800 --> 00:02:53,280 Speaker 2: kind of have stability or novel and new ingredients spot 63 00:02:53,360 --> 00:02:54,160 Speaker 2: into their products. 64 00:02:54,280 --> 00:02:55,440 Speaker 1: When are you going to be able to do this? 65 00:02:55,480 --> 00:02:57,520 Speaker 1: When do I get you back on the program and 66 00:02:57,600 --> 00:02:59,480 Speaker 1: you go, We've just shipped out to so and so 67 00:02:59,560 --> 00:03:02,360 Speaker 1: and it's all go, and we're all multimillionaires and retiring early. 68 00:03:03,160 --> 00:03:06,360 Speaker 2: Yeah, so we're looking proind like twenty thirty mark to breake, 69 00:03:06,440 --> 00:03:11,200 Speaker 2: some kind of real, kind of true commercial into the 70 00:03:11,240 --> 00:03:14,519 Speaker 2: market kind of engagement fantasic. 71 00:03:14,560 --> 00:03:15,840 Speaker 1: I wish you all the very best. We'll stay in 72 00:03:15,880 --> 00:03:17,600 Speaker 1: touch and see how it goes for you. Mcreilly, who's 73 00:03:17,600 --> 00:03:19,040 Speaker 1: the co founder of Forest Harvest. 74 00:03:19,800 --> 00:03:22,680 Speaker 2: For more from the Mic Asking Breakfast, listen live to 75 00:03:22,800 --> 00:03:23,360 Speaker 2: news talks. 76 00:03:23,360 --> 00:03:26,560 Speaker 1: It'd be from six am weekdays, or follow the podcast 77 00:03:26,600 --> 00:03:27,480 Speaker 1: on iHeartRadio.