1 00:00:00,080 --> 00:00:02,920 Speaker 1: You know how everyone complains that the lights at supermarkets 2 00:00:02,920 --> 00:00:05,000 Speaker 1: are too bright. People say that to you, People say 3 00:00:05,040 --> 00:00:06,760 Speaker 1: that to me all the time. People reckon that they 4 00:00:06,800 --> 00:00:09,760 Speaker 1: do it on purpose. It's like a trick to keep 5 00:00:09,800 --> 00:00:12,039 Speaker 1: you awake. It doesn't matter what time of day it is. 6 00:00:12,119 --> 00:00:15,080 Speaker 1: Keep you awake, keep you alert, keep your shopping, keep 7 00:00:15,080 --> 00:00:17,959 Speaker 1: you buying more of their stuff. Well, the opposite is 8 00:00:17,960 --> 00:00:20,759 Speaker 1: true of movie theaters. Right, if you think about this, 9 00:00:21,320 --> 00:00:23,759 Speaker 1: you go there, they dim the lights because it makes 10 00:00:23,760 --> 00:00:27,479 Speaker 1: you feel a bit relaxed but comfortable. The screen is 11 00:00:27,560 --> 00:00:29,880 Speaker 1: kind of a sensory overload. That's the thing you're paying for. 12 00:00:29,960 --> 00:00:33,080 Speaker 1: It's coming at you like a ton of bricks, and 13 00:00:33,120 --> 00:00:35,959 Speaker 1: the lighting being dim kind of enhances the experience. Well, 14 00:00:36,000 --> 00:00:39,400 Speaker 1: can I just say that you should never go to 15 00:00:39,440 --> 00:00:43,040 Speaker 1: the movies early before they have dimmed the lights. I 16 00:00:43,080 --> 00:00:45,200 Speaker 1: went to the movies the other day in the afternoon. 17 00:00:45,640 --> 00:00:48,160 Speaker 1: My usual cinema was not showing anything at this time, 18 00:00:48,200 --> 00:00:50,120 Speaker 1: and I wanted to go to the movies. So off 19 00:00:50,159 --> 00:00:52,960 Speaker 1: I go down to wait for it Queen Street. I 20 00:00:53,040 --> 00:00:56,360 Speaker 1: know what was I thinking? So the parking, that's seventeen dollars, 21 00:00:56,440 --> 00:00:59,320 Speaker 1: that's on me forty dollars for the ticket and a 22 00:00:59,360 --> 00:01:03,120 Speaker 1: Coca Cola which went down quite smooth smoothly outrace sort 23 00:01:03,120 --> 00:01:06,280 Speaker 1: of choked on the price of the ticket. Anyway. The 24 00:01:06,319 --> 00:01:09,320 Speaker 1: cinema is empty, but the lights are on because I'm 25 00:01:09,360 --> 00:01:13,080 Speaker 1: there early, like floodlights, like supermarket lights in the cinema. 26 00:01:13,160 --> 00:01:17,279 Speaker 1: And there is precisely zero glamour about a Queen Street 27 00:01:17,360 --> 00:01:20,520 Speaker 1: movie theater in full glare. It's like when they turn 28 00:01:20,560 --> 00:01:23,720 Speaker 1: the lights on at a nightclub. The seat was so 29 00:01:23,920 --> 00:01:26,120 Speaker 1: worn and you would never see this when it's dark. 30 00:01:26,440 --> 00:01:29,280 Speaker 1: Seat was so worn on the backside and the shoulders. 31 00:01:29,640 --> 00:01:32,319 Speaker 1: There was no tread lift on the thing. Then there 32 00:01:32,319 --> 00:01:35,319 Speaker 1: were the stains, and I don't want to talk about 33 00:01:35,319 --> 00:01:37,640 Speaker 1: the stains. Actually I don't want to get into them. 34 00:01:38,040 --> 00:01:40,680 Speaker 1: Carpet was all worn and tatty. Under the seats there 35 00:01:40,800 --> 00:01:43,480 Speaker 1: was popcorn for Africa. It's like somebody vacuumed the bits 36 00:01:43,480 --> 00:01:46,720 Speaker 1: you walk on and everything else they just forgot. Now. 37 00:01:46,760 --> 00:01:50,000 Speaker 1: I'm not complaining about this, believe it or not. I 38 00:01:50,120 --> 00:01:53,280 Speaker 1: just don't really like complaining about bad experiences generally, Like 39 00:01:53,280 --> 00:01:56,160 Speaker 1: if I go to a restaurant and I don't like it, 40 00:01:56,520 --> 00:01:59,160 Speaker 1: I just don't go back. And I like going to 41 00:01:59,200 --> 00:02:01,360 Speaker 1: the movies even though I knew it was a bit 42 00:02:01,400 --> 00:02:04,920 Speaker 1: gross and tatty. I sat down. I got my coke, 43 00:02:05,040 --> 00:02:07,200 Speaker 1: and I got my popcorn, and I sat down and 44 00:02:07,240 --> 00:02:10,440 Speaker 1: I pretended it was silky otter. All I'm saying to 45 00:02:10,480 --> 00:02:13,760 Speaker 1: you this morning, dear listener, is you wouldn't go shopping 46 00:02:13,760 --> 00:02:17,640 Speaker 1: in the dark, so just do not ever visit the 47 00:02:17,680 --> 00:02:21,880 Speaker 1: movies when the lights are on. For more from Early 48 00:02:22,000 --> 00:02:25,040 Speaker 1: Edition with Ryan Bridge, listen live to News Talk Set 49 00:02:25,120 --> 00:02:29,120 Speaker 1: B from five am weekdays, or follow the podcast on iHeartRadio.