1 00:00:00,120 --> 00:00:02,520 Speaker 1: Food prices have shot up again. Data show that they 2 00:00:02,520 --> 00:00:05,160 Speaker 1: have climbed four point six percent in the year's dune, 3 00:00:05,200 --> 00:00:08,680 Speaker 1: our largest increase since late twenty twenty three. And yees, butter, 4 00:00:08,800 --> 00:00:11,440 Speaker 1: you did not imagine it. It went up nearly fifty percent. Now, 5 00:00:11,520 --> 00:00:14,440 Speaker 1: John Murphy is Vegetables New Zealand's chair and with. 6 00:00:14,400 --> 00:00:16,599 Speaker 2: Us Morning John, Morning Heather. 7 00:00:16,800 --> 00:00:18,360 Speaker 1: Now, how much is fruit and veege has goneup? Is 8 00:00:18,360 --> 00:00:18,960 Speaker 1: it five percent? 9 00:00:20,600 --> 00:00:24,200 Speaker 2: Vegetables itself is point eight of a percent, and so 10 00:00:24,280 --> 00:00:27,040 Speaker 2: it's five percent for fruit and vegetables. But I actually 11 00:00:27,080 --> 00:00:29,200 Speaker 2: think that the figures are a bit screwy, to be 12 00:00:29,240 --> 00:00:31,680 Speaker 2: honest with your head, that they don't quite make sense. 13 00:00:31,800 --> 00:00:34,800 Speaker 2: Because if you go down to Walworth today, a broccoli 14 00:00:34,880 --> 00:00:38,960 Speaker 2: is two dollars. So I think there's something there where 15 00:00:39,280 --> 00:00:41,680 Speaker 2: the economist community maybe need to have a look at that, 16 00:00:41,880 --> 00:00:45,360 Speaker 2: because it's actually pretty important that we get real clarity 17 00:00:45,400 --> 00:00:47,400 Speaker 2: on what's good value at the moment. 18 00:00:47,720 --> 00:00:49,000 Speaker 1: Is that good value for a broccoli? 19 00:00:50,080 --> 00:00:52,400 Speaker 2: It's very good value. It's very good value. And I 20 00:00:52,400 --> 00:00:55,120 Speaker 2: think I think you mentioned it earlier that a lot 21 00:00:55,120 --> 00:00:58,080 Speaker 2: of this is seasonal as well, and people by seasonally 22 00:00:58,360 --> 00:01:02,600 Speaker 2: they really do do well. And we're edamant that buying 23 00:01:02,680 --> 00:01:06,440 Speaker 2: more free sh healthy food, free s, healthy fruit and vegetables, 24 00:01:06,800 --> 00:01:08,920 Speaker 2: it's good for New Zealanders, it's good for their pocket 25 00:01:09,319 --> 00:01:10,959 Speaker 2: and it's good for the future of New Zealand. And 26 00:01:11,959 --> 00:01:16,240 Speaker 2: to be fair, there are some storms coming and on 27 00:01:16,280 --> 00:01:19,840 Speaker 2: the resource management front, so we really want to make 28 00:01:19,880 --> 00:01:23,440 Speaker 2: sure that we follow through what the government is intending 29 00:01:23,480 --> 00:01:26,720 Speaker 2: at the moment so that we don't see sustained high 30 00:01:26,720 --> 00:01:27,880 Speaker 2: prices in the future. 31 00:01:28,680 --> 00:01:30,520 Speaker 1: Okay, So what do you think is going on with 32 00:01:30,520 --> 00:01:31,959 Speaker 1: the economists and the price of broccoli. 33 00:01:33,720 --> 00:01:36,680 Speaker 2: I just think that I mean, I note that there's 34 00:01:36,720 --> 00:01:39,840 Speaker 2: more figures being released on Monday, but I think if 35 00:01:39,840 --> 00:01:42,560 Speaker 2: you start with a low price and you add a 36 00:01:42,600 --> 00:01:45,840 Speaker 2: percentage to it, it's still a low price. And so 37 00:01:45,920 --> 00:01:49,480 Speaker 2: over the recent periods vegetable grows have really struggled. Actually, 38 00:01:49,520 --> 00:01:52,760 Speaker 2: I think we're looking at historically low prices and so 39 00:01:52,800 --> 00:01:56,880 Speaker 2: an increase still means that prices are low. But really 40 00:01:56,880 --> 00:01:59,440 Speaker 2: we've got to look at what is it important for 41 00:01:59,520 --> 00:02:03,400 Speaker 2: us to have access to as a country, and clearly fresh, 42 00:02:03,400 --> 00:02:04,920 Speaker 2: healthy food should be one of them. 43 00:02:05,280 --> 00:02:08,360 Speaker 1: Now, what is going on with the weather down in 44 00:02:08,400 --> 00:02:10,320 Speaker 1: the top of the South Island and the vegetables that 45 00:02:10,360 --> 00:02:12,880 Speaker 1: will be impacted there. What should we be what should 46 00:02:12,880 --> 00:02:15,000 Speaker 1: we expect to see at the supermarket. 47 00:02:16,160 --> 00:02:18,160 Speaker 2: Look, I think that over the next couple of months, 48 00:02:18,160 --> 00:02:21,720 Speaker 2: as you often do in winter, you will see prices 49 00:02:21,760 --> 00:02:26,240 Speaker 2: increase marginally, And it really depends what happens going forward now. 50 00:02:26,280 --> 00:02:28,960 Speaker 2: But that's the dramatic side of it, and I have 51 00:02:29,120 --> 00:02:32,160 Speaker 2: to say there's some real damage in that area, and 52 00:02:33,080 --> 00:02:37,480 Speaker 2: I've heard some real horror stories for people growing peers 53 00:02:37,720 --> 00:02:40,960 Speaker 2: or indeed our vegetable grows and so on and so forth. 54 00:02:41,000 --> 00:02:44,919 Speaker 2: So there's a big clean up effort there. Look, when 55 00:02:45,360 --> 00:02:51,040 Speaker 2: Cycling Gabriel hit in the Gisbone area in particular, we 56 00:02:51,080 --> 00:02:54,280 Speaker 2: saw fresh cut green supply impacted by around fifteen percent, 57 00:02:55,120 --> 00:02:59,200 Speaker 2: prices increased by three hundred percent, and the market really 58 00:02:59,240 --> 00:03:03,760 Speaker 2: does respond quickly too. Shortages like that. That's not good 59 00:03:04,320 --> 00:03:06,800 Speaker 2: and that's why it's really important that in those key 60 00:03:07,360 --> 00:03:12,119 Speaker 2: areas we get permitted activity, so the likes of Hotfenewa 61 00:03:12,280 --> 00:03:15,320 Speaker 2: and Northern way Kado. That's the headline at the moment. 62 00:03:15,800 --> 00:03:20,280 Speaker 2: If regional councils continue to limit rotation in those areas 63 00:03:20,840 --> 00:03:25,840 Speaker 2: despite good environmental practice, we will see a massive increases 64 00:03:25,840 --> 00:03:27,840 Speaker 2: and prices going forward that needs to be sorted. 65 00:03:28,000 --> 00:03:29,560 Speaker 1: John, it's good to talk to you. Look after yourself 66 00:03:29,560 --> 00:03:31,880 Speaker 1: as John Murphy our Vegetables New Zealand chair. 67 00:03:33,120 --> 00:03:36,040 Speaker 2: For more from the mic Asking Breakfast, listen live to 68 00:03:36,160 --> 00:03:39,240 Speaker 2: news talks that'd be from six am weekdays, or follow 69 00:03:39,240 --> 00:03:40,840 Speaker 2: the podcast on iHeartRadio