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Speaker 1: Now Shortland Street has been saved, but we will get

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Speaker 1: less of it from next year. It will only run

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Speaker 1: three days a week. Its future is only guaranteed for

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Speaker 1: one more year. New Zealand on Air has pumped in

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Speaker 1: three million dollars and it is now also eligible for

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Speaker 1: a forty percent screen production rebate. Kellie Martin is the

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Speaker 1: chief executive of South Pacific Pictures.

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Speaker 2: Hey, Kelly, Hi, how are you well?

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Speaker 1: Thank you?

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Speaker 2: So?

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Speaker 1: How much could Shorty Street get from the rebate alone?

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Speaker 2: It doesn't really work like that. There is a it's

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Speaker 2: all based on how much the budget is. However, there

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Speaker 2: is a maximum of that rebate of six thousand dollars,

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Speaker 2: so I am we will be close to the maximum.

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Speaker 1: Did you say six thousand dollars?

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Speaker 2: I did?

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Speaker 1: It's ten million?

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Speaker 2: Six No, no, six million, oh, six million?

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Speaker 1: Okay, So if you were, that's all right. If you

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Speaker 1: were to get six million plus the three million, then

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Speaker 1: it's potentially you're getting up to nine million, and that

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Speaker 1: is going to take you almost halfway through, halfway to

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Speaker 1: the production costs, which are around about twenty million. Is

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Speaker 1: that right?

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Speaker 2: And no? I mean a look changing we're going down

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Speaker 2: to three episodes a week. We are now in a

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Speaker 2: situation where we have a budget. We've got those two

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Speaker 2: pieces in place from the Rebate and New Zealand on air,

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Speaker 2: and obviously there's budgets from TVNZ. So between all of

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Speaker 2: those things we have an amount. It's less than we

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Speaker 2: used to have. We'll only be making three episodes, you know,

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Speaker 2: we'll be making less episodes and we've only got the

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Speaker 2: full detail of that this week. So now we have

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Speaker 2: to start talking to all of our people and working

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Speaker 2: out how we do it.

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Speaker 1: And at the moment, does everybody if everybody's only working

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Speaker 1: sixty percent of what they were working before, does that

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Speaker 1: mean they have to take pay cards?

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Speaker 2: It won't. No, I don't think that's how it'll work.

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Speaker 2: But obviously there's not going to be as much work.

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Speaker 2: I'm sorry, I'm in an airport. Yeah. No, we still

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Speaker 2: have to work out how it's going to work, but

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Speaker 2: obviously there's going to be less work for people, there's

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Speaker 2: no no doubt about that.

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Speaker 1: What are your ratings like at the moment? How many

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Speaker 1: people are watching you both on TV two and on

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Speaker 1: TVNZ plus?

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Speaker 2: Oh god, I know that Shorting Street does over twenty

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Speaker 2: million streams for TVMSS plus A year, so I think

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Speaker 2: it should and can make up a big part of

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Speaker 2: their digital strategy moving forward. The raisings on Linear are

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Speaker 2: still really, really strong, and I wish I could rattle

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Speaker 2: off a whole bunch of numbers, but I can't. But

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Speaker 2: the performance is still there and we have an incredibly

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Speaker 2: engaged audience still for the show.

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Speaker 1: What do you think happens into the future, Kelli? I mean,

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Speaker 1: I totally get the argument that we need to fund

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Speaker 1: this thing because it just provides such a wonderful training

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Speaker 1: ground for the industry and it gets us through the

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Speaker 1: down periods. We haven't got the big films like Lord

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Speaker 1: of the Rings here and stuff. But can it carry

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Speaker 1: on like this forever where we keep on putting money

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Speaker 1: in a bid to kind of keep the talent going,

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Speaker 1: or do you think at some stage it just doesn't

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Speaker 1: work anymore?

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Speaker 2: I would later think that what will happen is that

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Speaker 2: advertising revenues will catch up with the new digital world

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Speaker 2: that the buadcasters are moving into. You know, we're not

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Speaker 2: having to face this issue with Shortened Street because of

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Speaker 2: its performance or how popular it is with audiences or not.

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Speaker 2: It's still hugely popular. We're having to face this because

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Speaker 2: the broadcasters can't make money the way that they used to,

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Speaker 2: and that's the key to the problem. You know, if

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Speaker 2: advertising revenue was still strong, we wouldn't be having a

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Speaker 2: conversation about reducing shortened street And it's kind of why

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Speaker 2: I spent the last six months really working hard to

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Speaker 2: make sure that we can keep this thing going because

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Speaker 2: we need the market to catch up.

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Speaker 1: Yeah, fair enough, Hey, Cally, best of luck with it,

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Speaker 1: and congratulations is Callie Martin, chief executive at South Pacific Pictures.

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Speaker 2: For more from Heather Duplessy Allen Drive, listen live to

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Speaker 2: news talks.

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Speaker 1: It'd be from four pm weekdays, or follow the podcast

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Speaker 1: on iHeartRadio.