1 00:00:00,000 --> 00:00:01,759 Speaker 1: We've got to win for our friends in the Wall business. 2 00:00:02,040 --> 00:00:05,480 Speaker 1: Change coming from Housing New Zealand that tender process. Previously, 3 00:00:05,519 --> 00:00:07,160 Speaker 1: if you dealt with Wall, they didn't want to know you. 4 00:00:07,280 --> 00:00:09,879 Speaker 1: Now they've had to change the tender process. Wall manufacturers 5 00:00:09,920 --> 00:00:13,039 Speaker 1: can be involved, which is good. Bremworth chief executive Greg 6 00:00:13,080 --> 00:00:14,400 Speaker 1: Smith back will this Greg. 7 00:00:14,160 --> 00:00:16,360 Speaker 2: Morning, Morning Mike. 8 00:00:16,520 --> 00:00:20,000 Speaker 1: The ability to participate does not a contract make. Can 9 00:00:20,079 --> 00:00:20,800 Speaker 1: you compete? 10 00:00:22,200 --> 00:00:25,200 Speaker 2: Yeah, we know we can compete on durability. In fact, 11 00:00:25,200 --> 00:00:27,440 Speaker 2: we can win on durability, and now we just have 12 00:00:27,480 --> 00:00:29,920 Speaker 2: to win on price, which won't be easy, but that 13 00:00:29,960 --> 00:00:33,159 Speaker 2: creates innovation and we're going after it. We expect to 14 00:00:33,159 --> 00:00:33,440 Speaker 2: win it. 15 00:00:33,640 --> 00:00:36,240 Speaker 1: How have frustrated have you been? Because the government talks 16 00:00:36,280 --> 00:00:39,680 Speaker 1: about this, You're supposed to favor New Zealand and Wall 17 00:00:39,720 --> 00:00:41,559 Speaker 1: and all that stuff, and then they overtly did not. 18 00:00:41,640 --> 00:00:42,400 Speaker 1: How does that work? 19 00:00:44,640 --> 00:00:47,360 Speaker 2: Well, I mean, obviously, I think it was early December 20 00:00:47,400 --> 00:00:49,680 Speaker 2: when we found out that news and we were yeah, 21 00:00:49,680 --> 00:00:51,600 Speaker 2: obviously we're pretty frustrated. It was great to be on 22 00:00:51,640 --> 00:00:54,960 Speaker 2: your show and you've always supported Wall. We appreciate a 23 00:00:55,040 --> 00:00:56,880 Speaker 2: good start to the new year with this news, so 24 00:00:57,160 --> 00:00:59,760 Speaker 2: you know it's some time to get on with it. 25 00:01:00,160 --> 00:01:03,600 Speaker 1: Reckon the tider's turning the conversation out there. Do people 26 00:01:03,760 --> 00:01:05,800 Speaker 1: start to get it? Do you feel that or not? 27 00:01:06,760 --> 00:01:08,119 Speaker 1: Or is it still all about price? 28 00:01:09,040 --> 00:01:11,080 Speaker 2: Now? Look, I mean we just spoke to one of 29 00:01:11,080 --> 00:01:17,039 Speaker 2: our biggest supplies yesterday in our office at pepatoety and 30 00:01:17,280 --> 00:01:19,160 Speaker 2: they were saying that about thirty percent of their business 31 00:01:19,160 --> 00:01:22,959 Speaker 2: as well from fifteen percent three four years ago. So absolutely, 32 00:01:23,000 --> 00:01:25,800 Speaker 2: consumers are getting onto it. They want we'll carp it 33 00:01:25,840 --> 00:01:28,080 Speaker 2: without a doubt, and so if we can get the 34 00:01:28,080 --> 00:01:30,000 Speaker 2: price right, then we'll win more. 35 00:01:30,360 --> 00:01:32,400 Speaker 1: Do you is it one of those products that, yes, 36 00:01:32,440 --> 00:01:34,640 Speaker 1: it will always be more expensive, but there are the 37 00:01:34,680 --> 00:01:36,800 Speaker 1: benefits and that's what you need to explain. Or can 38 00:01:36,840 --> 00:01:38,400 Speaker 1: you genuinely compete on price? 39 00:01:39,840 --> 00:01:42,039 Speaker 2: Well, I just think we have to, and so we've 40 00:01:42,040 --> 00:01:44,720 Speaker 2: got to find a way to compete at those lower 41 00:01:44,760 --> 00:01:49,320 Speaker 2: prices with the synthetic players until you know, until such 42 00:01:49,320 --> 00:01:52,880 Speaker 2: time as legislation sort of rules out having those types 43 00:01:52,920 --> 00:01:55,880 Speaker 2: of chemical products, and the consumers continue to wake up 44 00:01:55,920 --> 00:01:58,960 Speaker 2: to micropresstix good stuff, you know, we'll start to win. 45 00:01:59,000 --> 00:01:59,680 Speaker 2: Don't worry about that. 46 00:02:00,000 --> 00:02:02,000 Speaker 1: I'm not worry. I'm not worried as long as long 47 00:02:02,000 --> 00:02:03,400 Speaker 1: as long as long as we can help you out, 48 00:02:03,440 --> 00:02:06,000 Speaker 1: Mike go well, appreciate it. Greg Smith, Brimworth Chief Executive. 49 00:02:06,040 --> 00:02:09,280 Speaker 2: This morning. For more from the mic Asking Breakfast, listen 50 00:02:09,400 --> 00:02:12,320 Speaker 2: live to news talks it'd be from six am weekdays, 51 00:02:12,560 --> 00:02:14,600 Speaker 2: or follow the podcast on iHeartRadio