1 00:00:09,093 --> 00:00:11,972 Speaker 1: You're listening to a podcast from news talks it B. 2 00:00:12,373 --> 00:00:15,213 Speaker 1: Follow this and our wide range of podcasts now on 3 00:00:15,333 --> 00:00:17,653 Speaker 1: iHeartRadio News talks ITB. 4 00:00:17,773 --> 00:00:20,693 Speaker 2: So we've been talking about the decline of local newspapers 5 00:00:20,813 --> 00:00:23,692 Speaker 2: and are people just turning to Facebook community groups? 6 00:00:25,173 --> 00:00:26,653 Speaker 3: I'm in you know your own? 7 00:00:26,773 --> 00:00:27,293 Speaker 2: Just let you in. 8 00:00:27,373 --> 00:00:30,572 Speaker 3: Jim has let me into the Aerotown community page. Oh 9 00:00:30,613 --> 00:00:32,613 Speaker 3: my god, look at that. There's so much stuff going 10 00:00:32,613 --> 00:00:33,013 Speaker 3: on here. 11 00:00:33,133 --> 00:00:35,653 Speaker 2: Can I just check some mine's still pinning? 12 00:00:36,493 --> 00:00:39,813 Speaker 3: Yeah, no, don't bother leving Tyler and he'll just start 13 00:00:39,813 --> 00:00:41,892 Speaker 3: trolling everyone. Yeah, you'll have to kick him out. Let 14 00:00:41,933 --> 00:00:42,132 Speaker 3: him in. 15 00:00:42,173 --> 00:00:43,172 Speaker 2: Yeah, there's probably saved, Jim. 16 00:00:43,213 --> 00:00:45,293 Speaker 3: I da'tly me and I feel so privileged to Ben 17 00:00:45,573 --> 00:00:47,613 Speaker 3: been the Aerotown community page. 18 00:00:47,653 --> 00:00:48,733 Speaker 2: You lucky Lucky man? 19 00:00:48,973 --> 00:00:50,613 Speaker 3: Is the cat still living in the movie theater? 20 00:00:51,053 --> 00:00:51,573 Speaker 4: Good question? 21 00:00:51,573 --> 00:00:54,853 Speaker 3: I'm going to post that. Yeah, OKAYX was the cat 22 00:00:54,893 --> 00:00:55,453 Speaker 3: called socks? 23 00:00:55,613 --> 00:00:59,293 Speaker 2: I don't know? Okay, yeah, post and you'll get an answer. 24 00:00:59,373 --> 00:00:59,493 Speaker 1: Right. 25 00:00:59,533 --> 00:01:02,733 Speaker 2: We have also been heaving and we chat about coffee news. 26 00:01:02,733 --> 00:01:04,613 Speaker 2: A lot of people rang to talk about the coffee 27 00:01:04,613 --> 00:01:06,812 Speaker 2: News that they some hadn't seen it in a while, 28 00:01:06,853 --> 00:01:09,133 Speaker 2: but others absolutely love it. So we trinked down. The 29 00:01:09,173 --> 00:01:11,932 Speaker 2: man who runs coffee news around the country. His name 30 00:01:11,973 --> 00:01:13,613 Speaker 2: is Rudy Cox and he's on the line now get 31 00:01:13,613 --> 00:01:14,253 Speaker 2: it ready. 32 00:01:14,973 --> 00:01:16,813 Speaker 4: Good day, How are you very good? 33 00:01:16,853 --> 00:01:18,973 Speaker 3: Thanks for talking to us. What niche does the coffin 34 00:01:19,053 --> 00:01:23,413 Speaker 3: news fill in the New Zealand media landscape, Rudy, it's. 35 00:01:23,212 --> 00:01:26,333 Speaker 4: Just fun and it's positive. It's all like when I 36 00:01:26,413 --> 00:01:30,133 Speaker 4: scrawled to my Facebook, all I get is this care 37 00:01:30,253 --> 00:01:33,173 Speaker 4: guy that that in the US, and it's like all 38 00:01:33,212 --> 00:01:35,213 Speaker 4: doom and doom and it's all like and then there's 39 00:01:35,253 --> 00:01:40,092 Speaker 4: AI commercials and people trying to sell you shit, and 40 00:01:40,133 --> 00:01:43,533 Speaker 4: it's we're just We're just all locals. The people that 41 00:01:43,572 --> 00:01:46,333 Speaker 4: are in your newspaper are all locals in your coffee news. 42 00:01:46,373 --> 00:01:47,053 Speaker 4: So we love it. 43 00:01:47,133 --> 00:01:49,333 Speaker 3: So how many how many franchises are out there? How 44 00:01:49,373 --> 00:01:50,413 Speaker 3: much of the country does it cover? 45 00:01:50,533 --> 00:01:57,252 Speaker 4: Rudy, Currently, we have seventeen different editions, but we are 46 00:01:57,293 --> 00:02:00,493 Speaker 4: heavily recruiting, so we know there are places that want 47 00:02:00,573 --> 00:02:05,813 Speaker 4: it and and haven't got there yet or they you know, 48 00:02:05,853 --> 00:02:09,053 Speaker 4: with God when when cafes closed, with still trying to 49 00:02:09,453 --> 00:02:11,613 Speaker 4: sort of like find those those people that actually just 50 00:02:11,733 --> 00:02:16,613 Speaker 4: want want to run a franchise. So yeah, it's been good. 51 00:02:16,693 --> 00:02:19,132 Speaker 3: So what basically works as Rudy is you you do 52 00:02:19,293 --> 00:02:21,573 Speaker 3: all the content and that goes out and the people, 53 00:02:21,653 --> 00:02:24,613 Speaker 3: the franchises sell the ads in their local area. Is 54 00:02:24,653 --> 00:02:25,213 Speaker 3: that great? 55 00:02:25,693 --> 00:02:29,053 Speaker 4: They sell the ads and they do the distribution and 56 00:02:29,093 --> 00:02:30,893 Speaker 4: the rest we can we can print for them, we 57 00:02:30,933 --> 00:02:33,292 Speaker 4: can do layouts for them, we can design ads for them. 58 00:02:33,373 --> 00:02:36,013 Speaker 4: Everything is done just delivery and printing. 59 00:02:36,173 --> 00:02:38,252 Speaker 3: Is would the Coffee News ever go political? 60 00:02:39,773 --> 00:02:39,853 Speaker 1: No? 61 00:02:40,373 --> 00:02:43,733 Speaker 4: To be honest, like personally, there are franchisees who have 62 00:02:43,813 --> 00:02:46,613 Speaker 4: political ads in there. I don't. I just don't want 63 00:02:46,653 --> 00:02:49,653 Speaker 4: to affiliate with anybody. It just alienates to have the country. 64 00:02:49,853 --> 00:02:51,853 Speaker 4: So I'm just I'm happy not to take that money 65 00:02:51,853 --> 00:02:53,373 Speaker 4: and just keep it, keep it authentic. 66 00:02:53,613 --> 00:02:55,852 Speaker 3: So there's a comedy part of the comedy user is 67 00:02:55,853 --> 00:02:57,813 Speaker 3: it called the Lighter Side? Is that what it's called? 68 00:02:57,933 --> 00:02:59,573 Speaker 4: Or yeah? Yeah, yeah? 69 00:02:59,693 --> 00:03:03,692 Speaker 3: So what what's the last joke that you wrote for Rudy? 70 00:03:03,733 --> 00:03:05,773 Speaker 3: Can you can you remember? 71 00:03:06,053 --> 00:03:09,413 Speaker 4: I think we're due to write some but one the 72 00:03:09,413 --> 00:03:12,973 Speaker 4: top of my list is what does Jeff Bezos do 73 00:03:13,213 --> 00:03:14,573 Speaker 4: every night? Before bed? 74 00:03:15,413 --> 00:03:17,532 Speaker 3: What does Jeff Bezos to every night? 75 00:03:20,213 --> 00:03:26,292 Speaker 4: Pajamason again? He won, He puts his Pajamason. 76 00:03:26,853 --> 00:03:33,653 Speaker 2: He puts his pajamas on like Amazon. Amazon, that's a 77 00:03:33,693 --> 00:03:34,053 Speaker 2: good one. 78 00:03:34,653 --> 00:03:37,333 Speaker 3: Was too dumb for that was too. 79 00:03:38,893 --> 00:03:39,133 Speaker 1: Good? 80 00:03:39,173 --> 00:03:40,333 Speaker 3: And you write that yourself? 81 00:03:41,333 --> 00:03:45,293 Speaker 4: No I no, I I saw it. The jokes made 82 00:03:45,333 --> 00:03:47,573 Speaker 4: like honestly, but I'm like, every time I write it 83 00:03:47,973 --> 00:03:49,893 Speaker 4: or take him over like a copy and paste of 84 00:03:50,013 --> 00:03:51,973 Speaker 4: I just laugh. And I laughed my head. So I 85 00:03:51,973 --> 00:03:52,333 Speaker 4: love it. 86 00:03:53,253 --> 00:03:56,973 Speaker 3: Thank you so much for talking to us. Rudd pajamas. 87 00:03:57,253 --> 00:04:00,613 Speaker 3: That is actually really clever. I'm better use that one. 88 00:04:02,173 --> 00:04:05,973 Speaker 3: It's so long, so light, it's the light of sight. 89 00:04:06,133 --> 00:04:07,853 Speaker 2: Yeah, it's fantastic. 90 00:04:08,933 --> 00:04:14,213 Speaker 3: Curl News Talk zib to start promoting us and ads 91 00:04:14,253 --> 00:04:16,853 Speaker 3: and coffin news up and down the country. Yeah, this blanket, 92 00:04:16,893 --> 00:04:19,293 Speaker 3: let's buy an ad for Menta and Tyler afternoons and 93 00:04:19,293 --> 00:04:21,373 Speaker 3: every coffin news in the company country. 94 00:04:21,453 --> 00:04:23,813 Speaker 2: Let's start our own franchise. Rudy's looking for people. 95 00:04:23,813 --> 00:04:25,893 Speaker 3: Now I'm gonna, I'm gonna. I'm just gonna sign up 96 00:04:25,893 --> 00:04:28,773 Speaker 3: and make them pay. Lady, if you're still listening, just 97 00:04:28,813 --> 00:04:30,493 Speaker 3: put us in an ad and everyone. 98 00:04:30,613 --> 00:04:33,253 Speaker 1: For more from News Talk zed B listen live on 99 00:04:33,333 --> 00:04:36,333 Speaker 1: air or online, and keep our shows with you wherever 100 00:04:36,373 --> 00:04:38,893 Speaker 1: you go with our podcasts on iHeartRadio,