WEBVTT - Setting up shop at Geylang Serai Ramadan bazaar

0:00:01.120 --> 0:00:07.159
<v Speaker 1>Now CNA 938 rewind. Geylang busy, busy busy this month.

0:00:07.480 --> 0:00:09.408
<v Speaker 1>Have you been to the Geylang area? I live near

0:00:09.409 --> 0:00:13.880
<v Speaker 1>there so I don't feel the need to go there

0:00:13.880 --> 0:00:18.350
<v Speaker 1>to have more. Yeah, I do know that it's, I

0:00:18.350 --> 0:00:20.989
<v Speaker 1>don't know, it's strange. It feels as if this year

0:00:20.989 --> 0:00:24.459
<v Speaker 1>there's just a lot more hype around it. Do you

0:00:24.459 --> 0:00:28.700
<v Speaker 1>feel that way? Yeah, yeah. So if you're wondering why

0:00:28.700 --> 0:00:29.290
<v Speaker 1>it's going to be busy.

0:00:29.523 --> 0:00:33.803
<v Speaker 1>Because the annual Geylang Serai Ramadan bazaar is underway. So

0:00:33.803 --> 0:00:37.963
<v Speaker 1>the bazaar officially opened on February 26th, and it will

0:00:37.963 --> 0:00:40.452
<v Speaker 1>last till the end of the Muslim fasting month on

0:00:40.452 --> 0:00:44.562
<v Speaker 1>March 30th. It is a crowd favorite, right, for festive shopping,

0:00:44.682 --> 0:00:48.963
<v Speaker 1>culinary delights, culinary delights, especially culinary delights. Now the bazaar

0:00:48.963 --> 0:00:53.032
<v Speaker 1>is set to feature about 500 stalls offering a range

0:00:53.033 --> 0:00:54.542
<v Speaker 1>of goods and food.

0:00:55.035 --> 0:01:00.405
<v Speaker 1>That is insanity, 500 stalls. So there are 4 food

0:01:00.405 --> 0:01:05.045
<v Speaker 1>and beverage zones, daily live performances throughout the duration of

0:01:05.045 --> 0:01:09.965
<v Speaker 1>the bazaar, including traditional music shows, comedy segments, as is

0:01:09.965 --> 0:01:13.795
<v Speaker 1>the case every year, large crowds are expected in the area,

0:01:13.805 --> 0:01:17.606
<v Speaker 1>so the authorities have advised shoppers and motorists to stay alert.

0:01:17.646 --> 0:01:19.856
<v Speaker 1>We've made that announcement as well on the show.

0:01:20.360 --> 0:01:23.559
<v Speaker 1>Uh, make alternative travel arrangements and drive carefully when in

0:01:23.559 --> 0:01:25.629
<v Speaker 1>the area. I just want to take note here that

0:01:25.839 --> 0:01:30.750
<v Speaker 1>um the MRT stations and the, basically your commuting experience

0:01:30.750 --> 0:01:34.759
<v Speaker 1>to the Geylang Serai area is rather smooth these days

0:01:34.760 --> 0:01:37.559
<v Speaker 1>because of the bus networks and the improvements to the

0:01:37.559 --> 0:01:40.879
<v Speaker 1>MRT as well. So do plan your journey. You don't want,

0:01:41.000 --> 0:01:44.069
<v Speaker 1>you want to avoid the crowds as much as possible. Um, well,

0:01:44.080 --> 0:01:46.800
<v Speaker 1>guess what? We wanted to find out more about what

0:01:46.800 --> 0:01:48.180
<v Speaker 1>it's like to have a stall.

0:01:48.504 --> 0:01:52.095
<v Speaker 1>Geylang Bazaar, and we found one. Her name is Shereen Begum.

0:01:52.175 --> 0:01:56.535
<v Speaker 1>She's founder of Indian Incs. Now she's no ordinary stallholder

0:01:56.535 --> 0:01:58.644
<v Speaker 1>at the bazaar. You're not going to find her uh

0:01:58.644 --> 0:02:02.675
<v Speaker 1>tossing some burger around me. Um, but she is a

0:02:02.675 --> 0:02:06.934
<v Speaker 1>henna tattoo artist and she has a stall at the bazaar.

0:02:06.974 --> 0:02:09.774
<v Speaker 1>It's been 3 days now, Shereen, that you've set up

0:02:09.774 --> 0:02:13.895
<v Speaker 1>shop there in Geylang. Uh, first weekend also has just passed.

0:02:14.095 --> 0:02:16.644
<v Speaker 1>How's the atmosphere and business been like so far?

0:02:17.369 --> 0:02:19.929
<v Speaker 2>Hi, thank you for having me on board. Um, the

0:02:19.929 --> 0:02:22.970
<v Speaker 2>atmosphere honestly has been very lively and like you mentioned,

0:02:23.008 --> 0:02:25.619
<v Speaker 2>there has been performances every day at the um the

0:02:25.619 --> 0:02:28.410
<v Speaker 2>baza since we opened, and I think that brings like

0:02:28.410 --> 0:02:31.850
<v Speaker 2>the people together. And because during this first weekend, uh,

0:02:31.970 --> 0:02:35.009
<v Speaker 2>fasting hasn't officially started yet, so there were many people

0:02:35.008 --> 0:02:37.889
<v Speaker 2>coming by to try the food before fasting started and

0:02:37.889 --> 0:02:38.070
<v Speaker 2>we

0:02:38.119 --> 0:02:40.228
<v Speaker 2>We did get quite a number, uh, we did get

0:02:40.229 --> 0:02:43.130
<v Speaker 2>quite a big crowd over on Saturday on Friday and Saturday.

0:02:43.429 --> 0:02:44.020
<v Speaker 2>Oh wow,

0:02:44.669 --> 0:02:47.910
<v Speaker 1>we understand that this is your 3rd year at the bazaar,

0:02:47.919 --> 0:02:50.589
<v Speaker 1>but it's the first time you're running the stall for

0:02:50.589 --> 0:02:54.500
<v Speaker 1>a full month. previous two times were only about 5 days.

0:02:55.029 --> 0:02:57.350
<v Speaker 1>Why have you decided to run the shop for the

0:02:57.350 --> 0:02:58.949
<v Speaker 1>entirety of the bazaar duration?

0:02:59.889 --> 0:03:02.020
<v Speaker 2>So, um, in, yeah, like you said, this is my

0:03:02.020 --> 0:03:04.130
<v Speaker 2>3rd year at the bazaar. So for the 1st 2

0:03:04.130 --> 0:03:06.369
<v Speaker 2>years when I was there, I had a pretty small

0:03:06.369 --> 0:03:09.609
<v Speaker 2>space as I was just doing Hanna, and, um, you know,

0:03:09.690 --> 0:03:12.130
<v Speaker 2>the Geylang Bazaar is one of the biggest events that

0:03:12.130 --> 0:03:15.169
<v Speaker 2>we see in Singapore each year and um as part

0:03:15.169 --> 0:03:17.419
<v Speaker 2>of like, you know, a natural progression in my business

0:03:17.419 --> 0:03:20.210
<v Speaker 2>since I do Hanna, um, for me, I really wanted

0:03:20.210 --> 0:03:21.728
<v Speaker 2>to be there and I, and I thought that was

0:03:21.729 --> 0:03:24.119
<v Speaker 2>like the mark of like success. So for the 1st

0:03:24.119 --> 0:03:26.138
<v Speaker 2>2 years when I was at the bazaar, it was

0:03:26.139 --> 0:03:27.008
<v Speaker 2>a very rich.

0:03:27.136 --> 0:03:30.166
<v Speaker 2>Experience, um, and I just wanted to see if I

0:03:30.166 --> 0:03:33.315
<v Speaker 2>can kind of pull it off for the whole month, uh,

0:03:33.326 --> 0:03:35.065
<v Speaker 2>because we have the space for the whole month. Um,

0:03:35.955 --> 0:03:38.195
<v Speaker 2>this time around, you know, since it's my 3rd year

0:03:38.195 --> 0:03:40.395
<v Speaker 2>at the bazaar, you know, we're bringing something new for

0:03:40.395 --> 0:03:43.156
<v Speaker 2>customers to come in and try and, um, you know,

0:03:43.235 --> 0:03:46.276
<v Speaker 2>at each week because Hanna is typically not the um

0:03:46.276 --> 0:03:48.535
<v Speaker 2>thing that people do first, it's always the last in

0:03:48.535 --> 0:03:51.395
<v Speaker 2>their minds before Hari Raya. So this time around, you know,

0:03:51.436 --> 0:03:53.876
<v Speaker 2>we are running a bit of like promotions and discounts

0:03:53.876 --> 0:03:54.595
<v Speaker 2>so that we can get.

0:03:54.671 --> 0:03:56.901
<v Speaker 2>People to come by to get their Hannah done earlier

0:03:56.901 --> 0:03:57.412
<v Speaker 2>as well.

0:03:57.671 --> 0:04:01.171
<v Speaker 1>OK, how long does a henna tattoo, by the way?

0:04:01.891 --> 0:04:05.651
<v Speaker 2>So henna tattoo typically lasts around 5 to 7 days.

0:04:06.662 --> 0:04:09.341
<v Speaker 2>People will start getting their henna done about 3 to

0:04:09.341 --> 0:04:13.472
<v Speaker 2>4 days before the festival and then it will darken

0:04:13.472 --> 0:04:15.302
<v Speaker 2>on the day of the festival itself.

0:04:15.662 --> 0:04:20.582
<v Speaker 1>So Peak Inc is about that time, about the time

0:04:20.582 --> 0:04:22.101
<v Speaker 1>that Hari Raya is. OK.

0:04:22.678 --> 0:04:25.940
<v Speaker 1>Um, let's go back to how you're setting up a

0:04:25.940 --> 0:04:29.440
<v Speaker 1>shop there. Talk to us about the process of applying

0:04:29.440 --> 0:04:32.640
<v Speaker 1>and securing a spot at the bazaar. Is it competitive?

0:04:32.760 --> 0:04:38.000
<v Speaker 1>I mean, 500 stalls is crazy. Is it competitive, difficult

0:04:38.000 --> 0:04:41.709
<v Speaker 1>to get a spot, especially since, as you said, Ramadan

0:04:41.709 --> 0:04:43.828
<v Speaker 1>and the Geylang Bazaar, I mean they go hand in

0:04:43.829 --> 0:04:45.600
<v Speaker 1>hand and it's super popular.

0:04:46.299 --> 0:04:48.368
<v Speaker 2>Yes, you're right. But I would say it is a

0:04:48.369 --> 0:04:51.450
<v Speaker 2>fairly simple process because what I did was um I

0:04:51.450 --> 0:04:53.369
<v Speaker 2>just had to go down to the location to take

0:04:53.369 --> 0:04:56.409
<v Speaker 2>a look at the space and um they already have

0:04:56.410 --> 0:04:58.609
<v Speaker 2>the map set out for you, so you can pick

0:04:58.609 --> 0:04:59.690
<v Speaker 2>which stalls you want.

0:05:00.070 --> 0:05:02.630
<v Speaker 2>But it is competitive because a lot of the stalls

0:05:02.630 --> 0:05:04.589
<v Speaker 2>can get booked up as early as 2 to 3

0:05:04.589 --> 0:05:08.350
<v Speaker 2>months before the bazaar. So for myself, I booked my

0:05:08.350 --> 0:05:11.469
<v Speaker 2>spot sometime in January, and I did go down multiple

0:05:11.470 --> 0:05:14.420
<v Speaker 2>times to see, um, you know, which, um, spots were available,

0:05:14.630 --> 0:05:16.589
<v Speaker 2>you know, have they been taken up? What were alternatives

0:05:16.589 --> 0:05:17.630
<v Speaker 2>I had if they were to be taken.

0:05:17.954 --> 0:05:20.005
<v Speaker 2>up. So um these are things I had to keep

0:05:20.005 --> 0:05:22.404
<v Speaker 2>in mind when I was applying and trying to secure

0:05:22.404 --> 0:05:22.894
<v Speaker 2>the spot.

0:05:23.755 --> 0:05:27.204
<v Speaker 1>Shire, we're just curious, you spoke about this quite briefly,

0:05:27.285 --> 0:05:29.315
<v Speaker 1>but you know, we want to get more from you.

0:05:29.524 --> 0:05:32.404
<v Speaker 1>How much does the exposure from setting up shop at

0:05:32.404 --> 0:05:35.414
<v Speaker 1>the bazaar help to drive your business in general?

0:05:36.170 --> 0:05:40.200
<v Speaker 2>So currently my business um Indianings is mostly social media driven,

0:05:40.570 --> 0:05:43.609
<v Speaker 2>but having a space at the bazaar gives us this

0:05:43.609 --> 0:05:46.880
<v Speaker 2>opportunity to connect with those that are not on social media. Um,

0:05:46.890 --> 0:05:48.839
<v Speaker 2>so a lot, a lot of times what has happened, um,

0:05:48.970 --> 0:05:50.730
<v Speaker 2>at least what I've noticed in the last 3 days

0:05:50.730 --> 0:05:52.529
<v Speaker 2>since I've set up the booth, is that many people

0:05:52.529 --> 0:05:55.209
<v Speaker 2>do come by and they stop and they go like, Oh,

0:05:55.290 --> 0:05:56.690
<v Speaker 2>you're Hannah Booth, and I'm like, yes.

0:05:56.872 --> 0:05:59.553
<v Speaker 2>Mahana booth and they take my card and then they

0:05:59.553 --> 0:06:01.393
<v Speaker 2>tell me that, oh, we'll come by, you know, when

0:06:01.392 --> 0:06:04.041
<v Speaker 2>it's closer to Haria so that we can get Hannah

0:06:04.041 --> 0:06:07.352
<v Speaker 2>done from you. So they have not seen my brand

0:06:07.351 --> 0:06:09.863
<v Speaker 2>or my business before, the very fact that I've been

0:06:09.863 --> 0:06:12.312
<v Speaker 2>there from the start kind of tells them that, OK,

0:06:12.392 --> 0:06:13.912
<v Speaker 2>I'm still going to be here at the end of

0:06:13.912 --> 0:06:15.953
<v Speaker 2>the month, and then they will come by. So that's

0:06:15.952 --> 0:06:17.352
<v Speaker 2>the kind of exposure that we get.

0:06:17.545 --> 0:06:20.255
<v Speaker 1>Yeah, and I think that's a good call that you

0:06:20.255 --> 0:06:23.015
<v Speaker 1>made to, you know, be there the entire month instead

0:06:23.015 --> 0:06:24.695
<v Speaker 1>of just the 5 days at least, you know, you

0:06:24.696 --> 0:06:27.805
<v Speaker 1>don't have that bottleneck to deal with and people remember

0:06:27.805 --> 0:06:30.895
<v Speaker 1>that you're there exactly what you said, right? So what

0:06:30.895 --> 0:06:33.415
<v Speaker 1>do you do then the other 11 months of the

0:06:33.415 --> 0:06:36.135
<v Speaker 1>year when there's no Geylang Serai Bazaar? What what do

0:06:36.135 --> 0:06:38.175
<v Speaker 1>you do with your henna tattooing?

0:06:38.890 --> 0:06:42.140
<v Speaker 2>So, um, besides Geylang Bazaar, the other biggest bazaar we

0:06:42.140 --> 0:06:45.450
<v Speaker 2>are at would be the Deepa Valley Bazaar, so that's October,

0:06:45.700 --> 0:06:48.219
<v Speaker 2>but a lot, um, throughout the year, we are mostly

0:06:48.220 --> 0:06:51.488
<v Speaker 2>at pop-ups, uh, and events, so there can be events

0:06:51.488 --> 0:06:54.190
<v Speaker 2>that happens, you know, like markets, festivals and things like

0:06:54.190 --> 0:06:56.380
<v Speaker 2>that that happens throughout the year and we'll definitely be

0:06:56.380 --> 0:06:58.899
<v Speaker 2>there because I think the idea is that we don't

0:06:58.899 --> 0:06:59.339
<v Speaker 2>want Hannah.

0:06:59.545 --> 0:07:02.805
<v Speaker 2>To just be linked with um only the festival period.

0:07:02.895 --> 0:07:04.414
<v Speaker 2>We do want it to be like an all year

0:07:04.415 --> 0:07:07.686
<v Speaker 2>staple where people can come by and get done anytime.

0:07:08.865 --> 0:07:11.936
<v Speaker 2>Over the years since I've started, um, I think there's

0:07:11.936 --> 0:07:15.566
<v Speaker 2>been a really good like uh push for it. So many,

0:07:15.575 --> 0:07:17.575
<v Speaker 2>many times when people do come down, they're like, oh

0:07:17.575 --> 0:07:19.566
<v Speaker 2>my God, I can't believe I get to do Hannah.

0:07:19.575 --> 0:07:20.295
<v Speaker 2>I only get.

0:07:20.462 --> 0:07:24.002
<v Speaker 2>I only get it done, you know, in school when

0:07:24.002 --> 0:07:25.812
<v Speaker 2>you're in or um, you know, during the bazaar, but

0:07:25.812 --> 0:07:27.171
<v Speaker 2>now I can get it, you know, at any point

0:07:27.171 --> 0:07:28.451
<v Speaker 2>of the year. So that's OK.

0:07:30.291 --> 0:07:33.141
<v Speaker 1>Shireen, so we talked about how competitive it can be,

0:07:33.332 --> 0:07:36.772
<v Speaker 1>especially when choosing the sports that you want. What are

0:07:36.772 --> 0:07:39.411
<v Speaker 1>the top three challenges you would say that you that

0:07:39.411 --> 0:07:41.242
<v Speaker 1>you face setting up shop at the bazaar?

0:07:42.190 --> 0:07:45.089
<v Speaker 2>I think the biggest challenge, um, for me would always

0:07:45.089 --> 0:07:47.899
<v Speaker 2>be um footfall in the early years, because like I

0:07:47.899 --> 0:07:50.640
<v Speaker 2>mentioned before, it is not, uh, people don't usually come

0:07:50.640 --> 0:07:53.779
<v Speaker 2>by to get um Hannah done early. So, uh, for us,

0:07:53.899 --> 0:07:55.850
<v Speaker 2>you know, to navigate the footfall and to ensure that,

0:07:55.859 --> 0:07:59.140
<v Speaker 2>you know, people still stop by is something of a challenge. Um,

0:07:59.220 --> 0:08:01.579
<v Speaker 2>and secondly, this kind of leads to, um, I guess

0:08:01.579 --> 0:08:03.399
<v Speaker 2>like the second point. So I do have a team

0:08:03.399 --> 0:08:05.459
<v Speaker 2>of artists that I work with and

0:08:05.523 --> 0:08:08.062
<v Speaker 2>Um, for us, you know, we do enjoy drawing. So

0:08:08.062 --> 0:08:11.062
<v Speaker 2>when there are times where, you know, these are slower, um,

0:08:11.382 --> 0:08:14.583
<v Speaker 2>you know, that kind of affects morale sometimes. So in

0:08:14.583 --> 0:08:16.083
<v Speaker 2>those days, you know, what we try to do is

0:08:16.083 --> 0:08:18.342
<v Speaker 2>that because we have the space, we make use of

0:08:18.342 --> 0:08:21.382
<v Speaker 2>the space to create like content, to create videos, you know,

0:08:21.423 --> 0:08:26.102
<v Speaker 2>to explain more about Hanna, and also like, um, just

0:08:26.102 --> 0:08:28.613
<v Speaker 2>general things that people should know when they come by.

0:08:28.835 --> 0:08:31.175
<v Speaker 2>So this looks like videos about how to get to,

0:08:31.226 --> 0:08:33.385
<v Speaker 2>you know, Geylang Baza itself, you know, what's the food

0:08:33.385 --> 0:08:35.704
<v Speaker 2>that you can try there, and these are sort of

0:08:35.705 --> 0:08:37.866
<v Speaker 2>like informational like topics that, you know, people will be

0:08:37.866 --> 0:08:40.585
<v Speaker 2>generally interested in and that kind of makes us a

0:08:40.585 --> 0:08:42.846
<v Speaker 2>familiar face that, you know, we are already at the

0:08:42.846 --> 0:08:44.824
<v Speaker 2>bazaar and you can still come down to. Yeah,

0:08:44.986 --> 0:08:49.375
<v Speaker 1>that virality actually gives you a sense of uh productive,

0:08:49.625 --> 0:08:51.666
<v Speaker 1>it's a productive use of your time also to to

0:08:51.666 --> 0:08:52.116
<v Speaker 1>kind of

0:08:52.320 --> 0:08:55.179
<v Speaker 1>You know, people think about chasing virality on social media

0:08:55.179 --> 0:08:57.130
<v Speaker 1>like it's a bad thing, but you know if you're

0:08:57.130 --> 0:09:00.848
<v Speaker 1>doing cross cross promotional stuff like this, it's a great

0:09:00.849 --> 0:09:04.010
<v Speaker 1>use of your time while you're there, especially on slower days. Um,

0:09:04.450 --> 0:09:08.049
<v Speaker 1>so there are going to be 500 stores. I I

0:09:08.049 --> 0:09:09.429
<v Speaker 1>think I can't say this enough.

0:09:10.049 --> 0:09:14.330
<v Speaker 1>Offering a range of uh goods, food options, lots of

0:09:14.330 --> 0:09:17.289
<v Speaker 1>shopping to be had services as well. I think sometimes

0:09:17.289 --> 0:09:21.210
<v Speaker 1>I've seen cars there, carpets and cars in the same

0:09:21.210 --> 0:09:25.530
<v Speaker 1>place that it's a uniquely Singaporean Geylang Serai experience. So even.

0:09:25.659 --> 0:09:29.969
<v Speaker 1>Even for yourself, uh, there are other stalls offering henna

0:09:29.969 --> 0:09:32.809
<v Speaker 1>services as well. So how do you set yourself apart then?

0:09:32.849 --> 0:09:34.859
<v Speaker 1>I mean, you talked about, I guess social media being

0:09:34.859 --> 0:09:37.770
<v Speaker 1>one of those ways, uh, but on the ground, how

0:09:37.770 --> 0:09:39.929
<v Speaker 1>do you make sure that you stand out from all

0:09:39.929 --> 0:09:43.169
<v Speaker 1>the other similar uh Hana providers?

0:09:43.960 --> 0:09:45.608
<v Speaker 2>So I think there was a, there's a couple of

0:09:45.609 --> 0:09:49.010
<v Speaker 2>things to this. Um, so firstly, because we were number one,

0:09:49.020 --> 0:09:51.609
<v Speaker 2>we are familiar face, having been at Gillam Bazaar for

0:09:51.609 --> 0:09:54.849
<v Speaker 2>the last 3 years, um, a lot of people do

0:09:54.849 --> 0:09:58.199
<v Speaker 2>come back looking for us, and I've had situations where

0:09:58.200 --> 0:10:01.169
<v Speaker 2>um clients would, um, message me online asking like, oh,

0:10:01.250 --> 0:10:04.070
<v Speaker 2>are you going to be at Geylang Bazaar this year again? Um,

0:10:04.130 --> 0:10:05.530
<v Speaker 2>so it's kind of nice to see that, you know,

0:10:05.570 --> 0:10:08.599
<v Speaker 2>people still look out for us being there. But, um,

0:10:08.609 --> 0:10:09.859
<v Speaker 2>I think secondly, the most and this

0:10:09.910 --> 0:10:11.741
<v Speaker 2>This is the most important thing is that I don't

0:10:11.741 --> 0:10:16.931
<v Speaker 2>really see like similar stalls as competition. It's always about collaboration. So, um,

0:10:16.940 --> 0:10:20.661
<v Speaker 2>like for, for many years, um, what happens is that

0:10:20.660 --> 0:10:23.770
<v Speaker 2>we have uh many people coming down to Geylang Bazaar,

0:10:23.780 --> 0:10:26.180
<v Speaker 2>and I think if you've seen the reports, Geylang Bazar

0:10:26.181 --> 0:10:28.171
<v Speaker 2>brings down at least like 2 million people a year.

0:10:28.301 --> 0:10:31.819
<v Speaker 2>I know and um as as a Hanna artist, you know,

0:10:31.901 --> 0:10:33.911
<v Speaker 2>there's there's only like a finite number of people that

0:10:33.910 --> 0:10:35.820
<v Speaker 2>I can draw Hanna for in any given.

0:10:36.541 --> 0:10:39.221
<v Speaker 2>So we all look at it as collaboration. So, um,

0:10:39.511 --> 0:10:41.432
<v Speaker 2>I think one of the, uh, one of the examples

0:10:41.432 --> 0:10:43.432
<v Speaker 2>I would give you is that, um, if there's like

0:10:43.432 --> 0:10:45.591
<v Speaker 2>a really long queue at like my, my, my store,

0:10:45.631 --> 0:10:48.340
<v Speaker 2>you know, I will kind of tell my customers to, um,

0:10:48.351 --> 0:10:50.072
<v Speaker 2>head down to a different store where I know that

0:10:50.072 --> 0:10:53.231
<v Speaker 2>a friend of mine is, um, doing it. Um, so

0:10:53.231 --> 0:10:55.952
<v Speaker 2>this kind of brings this sort of like community um

0:10:55.952 --> 0:10:58.952
<v Speaker 2>of artists together, because we do know one another and

0:10:58.952 --> 0:11:00.391
<v Speaker 2>then you know, we've been in the scene for quite

0:11:00.392 --> 0:11:02.041
<v Speaker 2>a while. So we do want to make sure that

0:11:02.093 --> 0:11:05.042
<v Speaker 2>Everyone succeeds at the end of the day. So and

0:11:05.043 --> 0:11:06.283
<v Speaker 2>at the end of the day, we also don't want

0:11:06.283 --> 0:11:08.372
<v Speaker 2>our clients to wait so long just to get their

0:11:08.372 --> 0:11:12.002
<v Speaker 2>place where we can, you know, send them to that's

0:11:12.002 --> 0:11:17.033
<v Speaker 2>what we try to do. So but for this year specifically, um,

0:11:17.322 --> 0:11:19.562
<v Speaker 2>I think something to set my apart from the rest

0:11:19.562 --> 0:11:22.122
<v Speaker 2>is that we've actually partnered with a photo booth company

0:11:22.122 --> 0:11:24.963
<v Speaker 2>called AI Pho Booth. So this is to make like

0:11:24.963 --> 0:11:27.963
<v Speaker 2>the buzzer experience more lively and engaging for everyone.

0:11:28.333 --> 0:11:31.174
<v Speaker 2>Down. So I think every year, um, we, we, when

0:11:31.174 --> 0:11:33.333
<v Speaker 2>we think about the bazaar, we only think about food

0:11:33.333 --> 0:11:35.934
<v Speaker 2>and we think about Hannah and we think about shopping for, um,

0:11:35.943 --> 0:11:39.243
<v Speaker 2>you know, the higher festivities. But this year, you know, with, with, um,

0:11:39.294 --> 0:11:41.054
<v Speaker 2>the idea I had was that if we had a

0:11:41.054 --> 0:11:44.333
<v Speaker 2>photo booth um inside the shop, you know, um, people

0:11:44.333 --> 0:11:46.333
<v Speaker 2>can come down with their friends, their family, you know,

0:11:46.414 --> 0:11:48.494
<v Speaker 2>and on top of doing all the usual things, you know,

0:11:48.573 --> 0:11:52.174
<v Speaker 2>they can snap a picture of the memories they make

0:11:52.174 --> 0:11:54.132
<v Speaker 2>at Geylang Baza, and that's something that they can bring.

0:11:55.025 --> 0:11:57.414
<v Speaker 2>And then this is just like a little fun activity

0:11:57.414 --> 0:12:00.294
<v Speaker 2>to just, you know, make it really nice engaging for

0:12:00.294 --> 0:12:00.544
<v Speaker 2>everyone.

0:12:00.664 --> 0:12:03.275
<v Speaker 1>Yeah, and it's a little, it's more than just your,

0:12:03.474 --> 0:12:06.385
<v Speaker 1>you know, on your hand or your limbs, but it's

0:12:06.385 --> 0:12:08.414
<v Speaker 1>also a little momento that you can take home with

0:12:08.414 --> 0:12:12.465
<v Speaker 1>you of your experience there. Shereen, I, I wish you,

0:12:12.575 --> 0:12:16.324
<v Speaker 1>we wish you all the very best at the Geylang Bazaar. Uh,

0:12:16.505 --> 0:12:18.934
<v Speaker 1>I do apologize if you don't see me there because

0:12:18.934 --> 0:12:20.145
<v Speaker 1>it's not something I.

0:12:20.476 --> 0:12:22.556
<v Speaker 1>you a visit. I'll probably take my friends there. We might,

0:12:22.676 --> 0:12:26.194
<v Speaker 1>we can go viral on her Instagram. Yeah. Uh, all

0:12:26.195 --> 0:12:29.875
<v Speaker 1>the best, uh, for this Ramadan. I hope you get

0:12:29.875 --> 0:12:33.075
<v Speaker 1>lots and lots of hands to tattoo on and uh, yeah,

0:12:33.716 --> 0:12:36.226
<v Speaker 1>Salam Ramadan to you and your followers as well.

0:12:36.515 --> 0:12:38.265
<v Speaker 2>Thank you so much. Thank you so much for having

0:12:38.265 --> 0:12:42.005
<v Speaker 1>me. That's Shereen Begum. She's founder of Indian Incs and

0:12:42.005 --> 0:12:44.625
<v Speaker 1>you can find her on social media as well as

0:12:44.625 --> 0:12:46.265
<v Speaker 1>the Geylang Serai Bazaar.