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Speaker 1: Listen.

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Speaker 2: I grew up in the UK with a father for

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Speaker 2: a a Yorkshiman for a father who was very much

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Speaker 2: like the rougher the camping the better. A tar paulin

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Speaker 2: and a sleeping bag was my dad's idea of camping.

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Speaker 2: So don't look at me like, oh, sj you're so

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Speaker 2: precious and whatever, because I'm not.

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Speaker 1: I've done all that stuff.

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Speaker 2: I've done the kendlement cake for energy into your backpack,

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Speaker 2: hiking for days before you finally find a spot to bivouac,

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Speaker 2: to build your bivouac.

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Speaker 1: I've done all of that.

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Speaker 2: But these days I prefer something slightly more genteel, and

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Speaker 2: that is where glamping comes in. And my next guest

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Speaker 2: Janine Pinard, who is the commercial group manager for afree

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Speaker 2: Camps who provide us with glamping options. Janine, it's delightful

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Speaker 2: to have you with us this morning.

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Speaker 3: Thank you so much, Sarah Jane, and I say you

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Speaker 3: had me there too. I wish I was glamping at

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Speaker 3: this weekend myself.

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Speaker 2: Oh gosh, listen, I've got your website open, and I

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Speaker 2: don't know if that's a good thing for me at

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Speaker 2: this juncture, because it might just be that halfway through

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Speaker 2: this interview.

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Speaker 1: God, do you know what.

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Speaker 2: I'm off to Stanford, I'm off to wherever it is,

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Speaker 2: and I need to go glamping because it just looks incredible.

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Speaker 2: Let's start at the very beginning. What let's start with

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Speaker 2: the basics. What exactly is glamping and how is it

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Speaker 2: traditional from tradition? How is it different from traditional camping exactly?

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Speaker 3: So I think firstly, glamping is a short version for

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Speaker 3: glamorous camping. So you've got your views, You've got you know,

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Speaker 3: when you think of camping, you think of being out

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Speaker 3: in nature and experiencing that you want to you want

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Speaker 3: to experience. But with glamping, we've taken all the roughing

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Speaker 3: it away for you. So you've got exactly as you

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Speaker 3: were describing it earlier, electric blankets, You've got your queen

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Speaker 3: size beds. We've got bank beds for kids, an indoor fireplace,

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Speaker 3: a conditioning for those chili nights or if it's super hot,

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Speaker 3: so you still get all your com Even if you

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Speaker 3: think you're not a camper, you can be a glamper.

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Speaker 3: And you've got your canvas tent. You've also got your

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Speaker 3: hot tubs that you can enjoy. But it's all about

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Speaker 3: experiencing nature, being outdoors, seeing the views, getting off the

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Speaker 3: those digital screens. I think that's what kids are so

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Speaker 3: into at the moment. When you go glamping and camping,

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Speaker 3: kids don't ask to be on screens anymore, and that's

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Speaker 3: the beauty of all of this. So the main difference

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Speaker 3: is that it's all all created for you. You don't

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Speaker 3: have to set up a tent. We've done that for you.

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Speaker 3: You don't have to take those knives and forks or

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Speaker 3: cut through or anything else. We've done that all for you.

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Speaker 3: So yeah, I think that is the main difference, and

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Speaker 3: it's all about creating experiences. Applicancer has been around for

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Speaker 3: twelve years now, so we also know we've started with

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Speaker 3: that idea of what makes camping amazing? Why do people

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Speaker 3: go camping? And we've tweeked it and tweeted it over

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Speaker 3: the years to get this beautiful product that's all about

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Speaker 3: experience shall travel for you?

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Speaker 1: Interesting?

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Speaker 2: So you've been around for twelve years, where does the

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Speaker 2: glamping idea originate?

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Speaker 1: I mean, how long has that been around for?

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Speaker 3: So you know that the background to Africamps is we

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Speaker 3: have two Dutch owners who in the Netherlands glamping was

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Speaker 3: actually already much more popular and known in the Netherlands

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Speaker 3: than what it was in South Africa. So when they

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Speaker 3: came back to South Africa and told me they were

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Speaker 3: going to start this glamping product, I thought, what on

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Speaker 3: earth is that? So it's a very new product to us.

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Speaker 3: I totally did so all I knew is, you know,

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Speaker 3: in the bush and you've got your safari tents, superable

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Speaker 3: for two people. And they came back and said that,

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Speaker 3: you know, safaring and glamping should actually be available for families.

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Speaker 3: It shouldn't only be that high end super La Safari

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Speaker 3: tents and a five star game reserve. It should be

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Speaker 3: affordable and achievable for anybody to be able to do.

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Speaker 3: So what makes our tense difference as well is that

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Speaker 3: we actually have two bedrooms available, so we can sleep

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Speaker 3: up to five people in one lumping tent, and we've

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Speaker 3: also got a bank bed for the kids. So the

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Speaker 3: kids just love this experience and they get to also

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Speaker 3: see like animals coming up to the tents and so

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Speaker 3: that that's what's where the concept came by, and initially

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Speaker 3: is that they saw what was happening in the Netherlands

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Speaker 3: and in Europe and what was very popular and sought.

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Speaker 3: But actually, Safari Tents is an African product. We should

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Speaker 3: be tweaking it and making it accessible to the South Africans.

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Speaker 3: So our owners, Manu and Urine, actually started on YouTube

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Speaker 3: and a commercial sewing machine and built and sew their

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Speaker 3: own first tent. And that is together.

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Speaker 1: And do you have now.

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Speaker 3: We've got nineteen camps across the country.

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Speaker 2: Yeah, across all provinces or all provinces.

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Speaker 1: That's right, that's remarkable. I tell you what.

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Speaker 2: Listen, and I'm sitting in studio with Dylan, my technical producer,

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Speaker 2: who if we're going to talk camping, he's a traditionalist.

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Speaker 1: It has to that would be fair to say, wouldn't it, Dylan?

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Speaker 2: Yeah, So what what about glamping?

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Speaker 3: Lua?

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Speaker 2: Lure Dylan Young Dylan into the world of glamping? What

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Speaker 2: might what what might lure somebody like I need no luring, Janine.

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Speaker 2: I'm on board, my car is packed, I'm ready, my

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Speaker 2: kids are ready to go. Lure Dylan, PLEASEI to the

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Speaker 2: world of glamping.

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Speaker 3: Okay, So, so, Dylan, that's quite easy for me because

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Speaker 3: I was also a traditional camper, so I know what

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Speaker 3: it's like having a For me, it was a blow

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Speaker 3: up mattress that I had to blow up every day,

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Speaker 3: had a little punkas I had my sleeping bag that

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Speaker 3: I used to get chillien overnight. And then spending a

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Speaker 3: whole week before the time packing and getting the whole

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Speaker 3: trailer ready or the camper trailer and packing my clothes

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Speaker 3: and all the food and you know, really getting ready

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Speaker 3: for that. But what was amazing about camping. The one

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Speaker 3: point for me that really stood out is being connected

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Speaker 3: to nature, having a brier outside, hanging around the brier.

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Speaker 3: That's connection with people. So the difference with glamping is

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Speaker 3: you don't have to take that week in advance to

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Speaker 3: pack because firstly, we also offer you self catering baskets,

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Speaker 3: so if you don't actually want to even pack your food,

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Speaker 3: you can order a breakfast or a buyer basket from us.

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Speaker 3: So you can literally literally just pack your clothes and go.

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Speaker 3: You can an hour before you leave, throw some clothes

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Speaker 3: in and go. You don't even need to think about

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Speaker 3: what clothes are you're taking because we are tents are

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Speaker 3: suitable for winter and summer, So if you're cold and

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Speaker 3: you've forgotten that extra jumper, you put your indoor fireplace on,

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Speaker 3: or you put your electric blanket on. So there's never

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Speaker 3: a moment where you're too cold or you're thinking, oh,

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Speaker 3: I should have brought that extra blanky. We've got that

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Speaker 3: all sorted for you as well. And then I know

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Speaker 3: for me, I also had to try and find tables

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Speaker 3: and chairs and pack it all up and where do

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Speaker 3: things go again, We've just thought about all those things

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Speaker 3: for you. So you literally just need to come and

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Speaker 3: enjoy and immediately within half an hour you can be

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Speaker 3: part of the experience and senior young like your hot

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Speaker 3: tub how a tween listen for you and you can

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Speaker 3: already jump into.

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Speaker 1: The hot tub. He's grinning. Now, he's grinning. Now he's

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Speaker 1: up for that. You had him a hot tub, Jeanine,

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Speaker 1: he's in listen.

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Speaker 2: Who who tends to who tend to be your your Cleontele?

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Speaker 2: I mean, I've got an idea, Janine, and you know

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Speaker 2: what what what it appeals to me? And again, I

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Speaker 2: grew up with a father who was a very traditionalist

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Speaker 2: when it came to camping. Some of the some of

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Speaker 2: the best and worst moments of my life were with

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Speaker 2: camping with with my dad and all. And I still

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Speaker 2: laugh with my best friend about it. Like some of

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Speaker 2: the weekends that we had. You know, I grew up

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Speaker 2: in England just kind of pouring rain, sitting in a

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Speaker 2: tent getting wet.

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Speaker 1: Which looking back it's fun. It's funny.

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Speaker 2: At the time utterly miserable, you know, chewing on a

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Speaker 2: piece of Kendle mink cake and just thinking, God, get

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Speaker 2: me out of here. How But but again, you know,

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Speaker 2: looking back great at great times and makes you makes

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Speaker 2: you stronger and all of.

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Speaker 1: That sort of stuff.

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Speaker 2: Why it appeals to me now is because I'm a

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Speaker 2: mum of two young children. I like the idea of

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Speaker 2: getting them outdoors. I want that, you know, we live

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Speaker 2: in the city. I want to be able to kind

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Speaker 2: of get them out and all of the nature stuff.

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Speaker 2: But when you're dealing with a three and a six

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Speaker 2: year old, the other stuff actually becomes a headache. It

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Speaker 2: doesn't become fun. It's not fun.

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Speaker 1: It's just stressful.

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Speaker 2: So the fact that you're having to kind of deal

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Speaker 2: with ablution facilities where maybe somebody else has a different

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Speaker 2: level of hygiene to you, and it's the middle of

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Speaker 2: the night and the three year old needs a wee

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Speaker 2: and all of this stuff makes something actually not that enjoyable.

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Speaker 2: So the fact that I'm some of that the some

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Speaker 2: of that stuff is taken out of my hands and

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Speaker 2: I can just turn up. That's why it appeals to me.

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Speaker 2: So who are your people generally? Who who's coming to

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Speaker 2: stay at the at Afrikaans.

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Speaker 3: You know that is actually the beauty of Glampe sya

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Speaker 3: Jane is that it appeals to such a wide range

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Speaker 3: of people. So exactly like you said, your families being

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Speaker 3: a big part of it because they've got the bunk

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Speaker 3: bears and the kids have got so much they can

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Speaker 3: do on the different farms. But then we also find

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Speaker 3: that we have couples, and I giggle with couples because

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Speaker 3: we had the couple's pre kids. Then they come with

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Speaker 3: their families and now we're also getting a new range

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Speaker 3: as those that have started glamping with us in the beginning,

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Speaker 3: their kids have now left home and now they're actually

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Speaker 3: looking for those romantic escapes again. And we've actually built

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Speaker 3: a tense specifically for those couples that don't need to

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Speaker 3: have the two bedrooms, called our new Premium Teens, which

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Speaker 3: is a really luxurious option of lamping as well. But

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Speaker 3: then we also find that we've got groups of friends.

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Speaker 3: One of our camps has six tenths located next to

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Speaker 3: each other on a big field, and actually groups come

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Speaker 3: together and they will book all six of those and

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Speaker 3: the kids are just playing on the field in front

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Speaker 3: and they're having brides together. So it rarely does cater

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Speaker 3: for everybody, and even even for our Golden Glampers. We

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Speaker 3: have a special a while Golden gamp Golden glampers if

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Speaker 3: they want to camp during the week, so we and

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Speaker 3: we also have a special for single parents. So we

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Speaker 3: really have thought about everybody because we find it's actually

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Speaker 3: not just one market that it appeals to. It really

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Speaker 3: can cover everybody because you can also do as much

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Speaker 3: or as little as you want to.

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Speaker 2: What about somebody trying glamping for the first time? Then,

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Speaker 2: what what would be your your top tip?

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Speaker 1: Janine?

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Speaker 2: If somebody's listening, now, okay, maybe we won't go to

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Speaker 2: stay in a hotel for the weekend, or maybe next

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Speaker 2: Easter we'll we'll try glamping. How what would be your

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Speaker 2: your is there is there a location that you guys

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Speaker 2: have that would be your ideal for a first time glamper?

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Speaker 2: Are some some of your locations more rustic than others?

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Speaker 2: What where would be you know, maybe if we look

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Speaker 2: if somebody doesn't want to travel too far out of

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Speaker 2: Cape Town. Where would be your ideal spot and what

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Speaker 2: would you suggest?

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Speaker 3: I would suggest we have quite a lot of camps

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Speaker 3: that are close to city centers. So if you wanted

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Speaker 3: to try it, just for a first time and just

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Speaker 3: for a weekend breakaway, look for one of the camps

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Speaker 3: that are close to where you are situated. So from Johannesburg,

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Speaker 3: Natal Bid and week we've got camps close to George.

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Speaker 3: We've got Cape Town camps as well. And then we've

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Speaker 3: also started something called our Roots, so you can mix

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Speaker 3: and match camps if you want to. But there's the

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Speaker 3: camps will plotted across maps so you can actually look

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Speaker 3: at the map and go, you know what, I actually

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Speaker 3: I wanted to go to the wilderness for example, I

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Speaker 3: see there's an africamp. So instead of looking for something else,

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Speaker 3: why don't you make that your your accommodation of choice

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Speaker 3: and then see how you like that?

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Speaker 2: But yeah, you mean, how long do people tend to

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Speaker 2: tend to stay for? I mean, is there an average

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Speaker 2: number of nights that people will people just come in

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Speaker 2: for one night?

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Speaker 1: People tend to do? You know, will they do up

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Speaker 1: to a week. What's there?

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Speaker 3: Yes, if we had to go on average two to

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Speaker 3: three nights, I definitely think one night would be too short.

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Speaker 3: You're not going to really get the experience. But two

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Speaker 3: to three nights would be the average length of day.

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Speaker 1: Are you dog friendly.

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Speaker 3: And we are not at all our camps? Some of

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Speaker 3: our camps are dog friendly.

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Speaker 2: Yes, that is good to know, Janine. It has been

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Speaker 2: wonderful chatting to you. I really appreciate you this one again,

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Speaker 2: I'm looking at it is I'm shooting myself in the

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Speaker 2: foot here because I've gone on to your website and

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Speaker 2: I'm having a look through. I'm about to hit the

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Speaker 2: book button. I'm sure, I mean, they just they just

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Speaker 2: looks fantastic. How can we follow you on social media

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Speaker 2: and find out more about where your locations are?

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Speaker 3: You can go and we've got a Facebook page Africamps

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Speaker 3: if you just search for Africams on Facebook, Instagram. We've

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Speaker 3: got a TikTok page and we've got a YouTube channel.

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Speaker 3: How all the social all.

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Speaker 2: The socials, how often are you able to get into

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Speaker 2: one of your one of your your locations into all

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Speaker 2: of them?

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Speaker 1: I have? Have you?

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Speaker 3: Do you have a feeling enough to go to all

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Speaker 3: of them, I don't, and the reason being is that

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Speaker 3: they're all so unique. So even though our tints are

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Speaker 3: the same, you can literally go to all the camps

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Speaker 3: and you'll have a different experience.

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Speaker 1: Yeah, yeah, got you, Okay, I wish I.

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Speaker 3: Could say I've got a favorite. Yeah, they're all my favorites.

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Speaker 1: And I tell you what.

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Speaker 2: The other thing I was going to say is get

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Speaker 2: For me, it appeals because I've got young children and

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Speaker 2: just the convenience element, you know, exactly as you say,

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Speaker 2: that kind of week that you spend getting everything ready

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Speaker 2: when you're actually camping. And also you know, if you again,

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Speaker 2: if you're if you're a solo parent and having to

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Speaker 2: go and picture tent if you've got small children, might

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Speaker 2: not be everyone's idea of a good time, But there's

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Speaker 2: no reason why you can't mix a match, right. So Dylan,

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Speaker 2: for example, if he decides that he wants a little

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Speaker 2: bit more luxury, that's fine, but there's nothing stopping you

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Speaker 2: going to you know, as I say, bivoy down somewhere

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Speaker 2: else at a different.

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Speaker 1: Point in the year.

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Speaker 2: If that's what you need to do, Dylan, for your sensibilities,

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Speaker 2: I suppose that's the beauty of it, isn't it. It's

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Speaker 2: not one in exclusion of the other. Janine, lovely to

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Speaker 2: have you with us. Appreciate your time this morning, Africamps.

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Speaker 2: If you want to go and check out this particular company,

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Speaker 2: then you can do that and select one of their

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Speaker 2: nineteen locations and options. Are that one by the Snarbi River,

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Speaker 2: that is, that's where it's at, isn't it.

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Speaker 1: Janine, lovely to have you with us, Thanks very much.

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Speaker 2: Indeed, Jeanine Pinard is from Africamps talking about glamping this morning,